Lapland an Arctic and international highflier
THE STRATEGIC PRIORITIES FOR INTERNATIONAL AND SMART SPECIALISATION 2018 – 2022
LAPLAND is by nature an international region. The Arctic environment is an inherent part of all aspects of the locals' everyday life. The people of Lapland have adapted their activities according to the surrounding nature, and as the residents of the Northernmost parts of Finland and the European Union, they want to become Lapland – an Arctic and international highflier leading experts in sustainable development.1 Editing Kristiina Jokelainen
Illustration and graphic design Lasse Paldanius
Cover image: Lapland Material Bank
Regional Council of Lapland ISBN: 978-951-9244-88-4 Publication series: A52/2018 Rovaniemi 2018
2 Lapland – an Arctic and international highflier Lapland an Arctic and international highflier
Lapland – an Arctic and international highflier 3 Image 1: A unique culture, the well-being of people, high technology, and the beauty of the clean and pristine nature come together in the increasingly international Lapland.
Image: Lapland Material Bank | Antti Pietikäinen
Image: VirtualForest| pLab | LaplandUAS
4 Lapland – an Arctic and international highflier Image: Lapland Material Bank | Simo Vilhunen Contents
6 ...... County Governor’s greetings 7 ...... Lapland in facts and figures 8 ...... Summary of the strategy 9 ...... Strategiija oanehaččat 10 ...... 1. Lapland – an Arctic and international actor 10 ...... 1.1. Lapland at the core of the Arctic operating environment 14 ...... 1.2. Smart choices help to meet future challenges 16 ...... 2. Lapland – an Arctic and international highflyer 17 ...... 2.1. Vision – Lapland is the Arctic beacon of Europe 18 ...... 2.2. Strategic priorities and implementation 20 ...... 2.3. Priority 1: Advanced Arctic business – foundation for the growth 30 ...... 2.4. Priority 2: Arctic expertise, renewal and innovations strengthening the growth and international business activities 34 ...... 2.5. Priority 3: Regional ecosystem as the base for internationalisation 38 ...... 3. Lapland – an Arctic and international highflyer – Implementation of the strategy 38 ...... 3.1. International smart specialisation 40 ...... 3.2. Road map for the implementation of the strategy
Lapland – an Arctic and international highflier 5 Foreword – County Governor’s greetings
apland is the most international region of all our activities. For this reason, we wanted to in Finland – we are in the middle be open-minded and combined the internationali- of the Barents Euro-Arctic Region, sation strategy with the update of Lapland’s Smart and we have always lived, done busi- Specialisation Programme. ness and worked across borders. The I want to thank all our partners who have been people of Lapland have always adopted involved in the preparation of the strategy, and an international attitude in their everyday lives. especially the enterprises for their creative and LIn the wake of digitalisation, globalisation and committed work. Lapland will surely continue the resulting new economy, geography is losing to be not only the most international region in its significance in the development of growth and Finland, but also the beacon of the entire Arctic! jobs. At the same time, it is challenging us con- stantly to perceive the entire world as an operat- ing area and a potential market. To succeed, we need more and more courage, networking skills and co-operation – but these are weighed against Mika Riipi almost unlimited possibilities. County Governor In the Lapland – an Arctic and international of Lapland highflyer -strategy, we are outlining regional ”To succeed, we need more and steps into this changing operating environment. more courage, networking skills Lapland’s strong growth sectors form the basis, and co-operation – but these are but we also want to highlight Arctic expertise and weighed against almost unlimited new potential for growth. Therefore, the founda- possibilities. tion for each ounce of success consists of strong networking and co-operation between enterprises as well as developers. However, the key principle of the strategy is that particularly here in Lapland, international ap- proach must be included to and identified as part
6 Lapland – an Arctic and international highflier Airport Nordkapp Harbour Lapland in facts and figures Railway
Surface area 100,366 km², Agricultural production and reindeer of which 7,699 km² is water husbandry approx. € 340 M
Population 180,200, Finland's fourth largest export region, Narvik Enontekiö population density 1.8 /km² 7 % of Finnish export Bodø Employment: approximately 69,000 jobs, Nine national parks in the area LAPLAND of which approx. 50% are in private enterprises World’s cleanest air and Europe’s purest water Number of private enterprises 9,100 World’s largest Annual revenue of Lapland wild organic harvesting area
€12,000 M, of which 70% comes SWEDEN from private enterprises Strong educational structure: NORWAY University of Lapland, FINLAND Annual revenue of mining and metal Lapland University of Applied Sciences, RUSSIA industry approx. € 5,000 M Vocational College Lappia, Lapland Education Centre REDU Annual revenue of forest bioeconomy and Sami Education Institute approx. € 1,300 M Research institutes: Lapland has the fastest World’s northernmost bio, mining Geological Survey of Finland (GTK), growing economy in Finland and metal industry hub Natural Resources Institute Finland (LUKE), Sodankylä Geophysical Europe’s only chromium mine Lapland is a unique Arctic region Observatory (SGO) as the most notable and the largest gold mine in Europe that wants to be the most innovative and entrepreneur-driven of all the sparsely National circular and Tourism is the fastest growing bio-economy centre in Kemi populated EU regions by the year 2022. industry with overall demand The future objectives are set high, but the of approx. € 1,000 M and an average measures for achieving those goals are annual growth of 9%, in 2017 tangible and close to the actors. as much as 20%
Lapland – an Arctic and international highflier 7 Summary of the strategy
apland is the northernmost part of energy solutions create good conditions for eco- The development of regional co-operation models Finland and of the entire European nomic growth. The digital solutions and new tech- and the forming of cluster networks have al- Union. At the same time, Lapland is nologies are in a key role in the development of ready provided significant results. The economic geographically the most internation- new business and in increasing Arctic expertise. development of Lapland is built on supporting the al region of Finland. The Lapland – an The industry brings much needed investments regional actor's capacity to develop international Arctic and international highflyer to the region, which promotes regional employ- business. Internationalisation must be built on a -strategy prioritises smart specialisation actions ment and development. The sustainable refining strong ecosystem, regional co-operation, which Lthat support international growth. The implemen- of natural resources and conditions is a corner- identifies and recognises different measures and tation of the strategy requires strong expertise of stone of Lapland’s smart specialisation and inter- needs, depending on the actor. the entire region, as well as innovation activities nationalisation. The natural resources of Lapland The implementation of the Lapland – an Arctic and a regional ecosystem, which together create are significant for the entire Finnish export sector. and international highflyer -strategy is based on a foundation for sustainable growth and interna- Circular economy is one of the strongest potential good co-operation between regional stakeholders. tional business. fields of expertise in Lapland. This development To this end, the strategy reinforces the conditions The Lapland – an Arctic and international has created a foundation for new entrepreneurial for operating in an international field, in Lapland highflyer -strategy also updates the smart special- activities that are based on the management of as well as beyond. isation choices introduced in the Lapland’s Arctic industrial side-streams. The road maps of the strategic priorities (pp. Specialisation Programme completed in 2013, Lapland is an internationally attractive desti- 41–43) depict the implementation for achieving and fortifies the strategic choices of the Lapland nation for nature and adventure tourists, and it the established objectives. As part of the imple- Agreement, namely “Stronger Arctic economy” is among the top destinations in Europe. Lapland mentation of the Lapland Agreement, Lapland and “Work and competence reform in a border- utilises the Arctic environment in tourism ina utilises financial synergies and works with the less environment.” sustainable manner, and is committed to the local actors to choose the most useful EU funding The Arctic elements are an essential part of development of sustainable and ethical tourism. opportunities that will contribute to increasingly the internationally known Lapland brand that is In addition, Lapland invests in identifying internationalising smart specialisation. being strengthened further. Indeed, Lapland is the and supporting new emerging industries. One beacon of the Arctic region. The goal is to make example of this is the promotion of socially sus- Lapland the most innovative and entrepreneur- tainable economy models, where emphasis is on friendly of all the sparsely populated and circum- transparency and societal gain, in addition to polar regions of the EU. Sustainable and profitable financial profit.
8 Lapland – an Arctic and international highflier Strategiija oanehaččat
appi lea Suoma ja oppa Eurohpa ekonomalaš šaddamii. Digitálalaš ja ođđa teknologiija Guovllulaš ovttasbargumálliid ovddideapmi uniona davimus guovlu. Seammás čovdosat leat hui dehálaččat, go galgá ovddidit ođđa ja fierbmáiduvvan klusteriidda lea juo Lappi lea eatnandieđalaččat Suoma gávpedoaimma ja loktet árktalaš máhtu. dássážii mielddisbuktán nana boađusa. Lappi álbmogiidgaskasaččamus eatnangoddi. Industriija mielddisbuktá váillahuvvon investeremiid ekonomalaš ovdáneami vuođđun lea doarjut Lappi – Árktalaš ja álbmogiidgaskasaš eatnangoddái, mii ovddida guovllu barggolašvuođa guovllu doibmejeddjiid kapasiteahta ovddidit menestuvvi -strategiija prioritere daid ja gárggiideami. Luondduriggodagaid ja luonddudili álbmogiidgaskasaš gávpedoaimma. Jos hálida jierpmálaš spesiálašuvvama doaimmaid, mat gierdavaš ovddosdikšun lea čiehkageađgin, vai Lappi šaddat álbmogiidgaskasaččan, galgá leat nana Ldorjot álbmogiidgaskasaš šaddama. Strategiija sáhttá spesialiseret jierpmálaččat ja šaddat ain ekosystema, eatnangoddálaš ovttasbargu, mii ollašuhttin dárbbaša oppa eatnangotti nana eambbo álbmogiiidgaskašin. Lappi luondduriggodagaid dovdá ja dovddasta sierra vugiid ja dárbbuid máhtu, innovašuvdnadoaimma ja guovllulaš mearkkašupmi Suoma doalvumas lea fuopmášahtti. dahkkis fuolakeahttá. ekosystema, mat ovttas duddjojit vuođu gierdavaš Birradoallu lea okta nannoseamos potentiálalaš Lappi – Árktalaš ja álbmogiidgaskasaš šaddamii ja álbmogiidgaskasaš gávpedoibmii. dáidosurggiin Lappis. Dat lea duddjon vuođu ođđa menestuvvi – strategiija čađaheami vuođđuduvvá Lappi – Árktalaš ja álbmogiidgaskasaš fitnodatdoibmii, mii vuođđuduvvá industriija árktalaš doibmejeddjiid buorre ovttasbargui. menestuvvi -strategiija dárkkálnuhttá maiddái jagis doaresrávnnjiid hálddašeapmái. Dán áššis strategiija nanne eavttuid áhtat 2013 válbmanan Lappi árktalaš spesiálašuvvama Lappi lea álbmogiidgaskasaččat geasuheaddji álbmogiidgaskasaš doaibmagiettis sihke Lappis ja prográmma jierpmálaš spesiálašuvvama válljemiid luondu- ja vásáhusturismačuozáhat, mii gullo Lappi olggobealde. ja nanne ođasmahttojuvvon Lappi-soahpamuša Eurohpa turismačuozahagaid njunnošii. Lappi Strategalaš prioriteahtaid geaidnukárttain strategalaš válljemiid “Árktalaš dállodoallu gievru” ávkkástallá gierdavaččat árktalaš dili turismas ja lea (s. 41-43) leat govviduvvon doaimmat, maiguin sihke “Bargu ja máhttu ođasmuvvet rájehis birrasis”. čatnasan gierdavaš ja ovddasvástáduslaš turisma sáhttá joksat ásahuvvon ulbmiliid. Oassin Lappi- Árktalašvuohta lea mávssolaš oassi ovdáneapmái. soahpamuša ollašuhttimis Lappis ávkkástallet álbmogiidgaskasaččat dovddus Lappi-brándas, mii Dasa lassin Lappis deattuhit, ahte galgá dovdat synergiijaiguin ruhtadeamis, ja ovttas guovllulaš ain nannejuvvo. Lappi lea fal árktalaš guovllu njunuš. ja doarjut ođđa loktaneaddji surggiid. Ovdamearkan doibmejeddjiiguin válljejuvvojit midjiide Ulbmilin lea dahkat Lappis EU hárvvit ásaiduvvon dás lea earet eará sosiálalaččat gierdavaš dállodoalu ávkkálaččamus EU-ruhtadanvejolašvuođat ja sirkumpoláralaš guovlluid innovatiivalaččamus málliid ovdáneapmi. Guovdu lea rabasvuohta doarjun dihtii jierpmálaš spesialiserema, mii ja fitnodatustitlaččamus guovlu. Gierdavaš ja ja viggan ovttasgoddálaš ávkki maŋŋái, ii dušše šaddá ain eambbo álbmogiidgaskasaččan. gánnáhahtti energiijačovdosat čuoččáldahttet eavttuid ekonomalaš ávkki maŋŋái.
Lapland – an Arctic and international highflier 9 1. Lapland – an Arctic and international actor
1.1. At the core of the Arctic operating environment
apland is the northernmost part of are also facing many rapid changes. Due to global enterprises to Lapland. In addition, the increase of Finland and of the entire European interest in the natural resources of the area and tourism has created a new kind of “on site” inter- Union. The Arctic environment is a nat- the effects of climate change, the Arctic nations nationalisation in Lapland. ural part of all aspects of Laplanders’ are faced with a whole new situation. Lapland The economic growth of Lapland is based everyday life. The people of Lapland does not want to just sit by and watch the on the region taking its place as the most ad- have adapted their activities to the development of the Arctic region. In fact, Lapland vanced Arctic operating environment. In prac- surrounding nature, and as the residents of the can promote its interests by being an active inter- tice, this lays a foundation for internationalisa- LNorthernmost parts of the European Union, they national player. tion, now and in the future. It is understood in want to become leading experts in sustainable Sustainable utilisation of natural resources Lapland that internationalisation is based on development. and conditions and the increasing of value added strong regional co-operation – an ecosystem. Lapland is geographically the most inter- are important themes for the future of Lapland. It is built on boldly opening windows for a new national region in Finland, as it shares border The industrial beacons of Lapland are the mining kind of cross-sectoral collaboration, which pro- with Sweden, Norway and Russia for a total of and metal industries, utilisation of forests, and motes the creation of an internationally strong approximately 1,700 kilometres. Laplanders have tourism based on natural conditions. Led by these future for Lapland. traditionally been very active in the Barents Euro- leading industries, the region has developed The Lapland – an Arctic and international high- Arctic Region. The EU cross-border programmes into a vibrant business field producing industrial flyer -strategy combines the different measures have strengthened co-operation with both the services, natural products, food products and and goals aimed at developing the region into West and the East. Increasing the visibility of support services. an even stronger ecosystem that is a recognised Lapland in various European forums has made The education and research institutes in player in international co-operation. the region an Arctic leader in the development of Lapland have traditionally participated actively sustainable business, and the actors from Lapland in international collaboration through various have become highly desirable business partners. mobility and research programmes and differ- The Arctic areas are among the world’s cleanest ent collaboration networks. The Arctic industry and ecologically best preserved regions, but they of refining natural resources has brought global
10 Lapland – an Arctic and international highflier Image 2: Factors in the international collaboration in Lapland.
Actors Collaboration networks Countries and regions
Lapland – an Arctic and international highflier 11 Image 3: Sustainable regional development in Lapland
Economic sustainability Based on Arctic natural resources and conditions Regional economic benefits Balanced growth Sustainable value chains
Industry based on natural Economic Accessibility and resources and conditions sustainability good transport links
Industrially sustainable Lapland Integration between economic sectors Development of service economy Evolving the vitality of the region Social licensing Skills, innovations and skilled workforce Development of the regional wellbeing Sustainable development Social capital of Lapland Managing the environmental stress Arctic environment and living
Social and Ecological Recognising Fragile nature People’s Lapland cultural sustainability the originality sustainability and characteristics Sustaining the Northern urban diversity of the nature Secured and safe future and rural communities Balanced utilisation Indigenous and and preservation of local population the Arctic ecosystems Arctic competence and knowledge Arctic identity
12 At the heart of the Arctic operating Economic sustainability environment Based on Arctic natural Mining Bioeconomy Tourism Lapland’s Arctic Smartness cluster collaboration, headed resources and conditions and metal and related Industries service by the Regional Council of Lapland, has increased Refining Regional economic benefits sectors new products awareness of the expertise and specialists in Lapland, Balanced growth and services and created new opportunities for introducing Sustainable value chains the developed products and services to the market.
The collaboration between enterprises, educational and Economic research institutions, public sector, and financers is a key Industry based on natural Accessibility and element in the cluster work. The clusters of Lapland have resources and conditions sustainability good transport links seen significant development in the past few years. New goals have been set in Lapland that strongly emphasise Positive Integration between economic sectors cumulative the emerging industries in the area and the needs of Industrially sustainable Lapland impact New industries rising from the needs of the leading industries business life. This steadily advancing locomotive is being Independent new industries emerging alongside the leading industries steered by new and innovative industries. In addition, Development of service economy growth has been seen in the traditional mining and Evolving the vitality of the region Social licensing Creation and guidance of the next generation industries tourism industries. Skills, innovations The Arctic Smartness collaboration guides the clusters and skilled workforce and implements smart specialisation in Lapland. Development of the regional wellbeing Sustainable Excellent cluster work has brought more resources and Image 4: The backbone of Lapland’s economy and new emerging industries. success to all stakeholders. The actors working at the development Social capital of Lapland business interface, namely Digipolis, Rovaniemi Develop- Managing the ment and ProAgria Lapland, create service concepts. environmental stress Arctic environment and living Balancing the elements of sustainable develop- The goal is to ensure that the current and future The University of Lapland and Lapland University of Applied Sciences provide innovation platforms and ment poses significant challenges for the Arctic generations can draw benefits from the natural learning environments as meeting points for business, regions in particular. In addition to challenges, resources as a versatile asset. Social and education and research. Ecological Recognising global changes also bring great opportunities. Maintaining the balance of sustainable develop- The Geological Survey of Finland (GTK) and the Fragile nature People’s Lapland cultural sustainability the originality As the northernmost region of the European ment is a key factor in the survival of Lapland. Natural Resources Institute Finland (LUKE) have sustainability and characteristics Union, Lapland is at the heart of these global The cornerstones of social development, such as obtained a stronger role in the region. Together, Sustaining the Northern urban changes and possibilities. In Lapland, the founda- economic, ecological, social and cultural sustain- the Arctic Smartness stakeholders have increased diversity of the nature Secured and safe future and rural communities the international visibility of Lapland. Co-operation has tion for growth consists of sustainable develop- ability, must be identified and evaluated separate- Balanced utilisation Indigenous and been strengthened especially by the numerous H2020, ment aimed at finding a balance in the versatile ly for each situation. and preservation of local population Interreg Europe and other funding schemes and utilisation of natural resources. the Arctic ecosystems Arctic competence partnerships in the S3 networks. and knowledge Read more about the Arctic identity Arctic Smartness collaboration: arcticsmartness.eu Lapland – an Arctic and international highflier 1.2 Smart choices help to meet future challenges
inland is currently in the middle The strategic choices for smart specialisation were updated as part of of drafting a regional government priority setting for the Lapland – an Arctic and international highflyer reform, in which Lapland is also closely -strategy, which is based on: involved. We have entered the second half of the ongoing EU programming period, and the planning of the next Lapland Agreement 2018–2021, highlighting the regional interests period is in full swing. There is a lot of pressure Choices of Lapland’s Arctic Specialisation Programme Fon the upcoming funding period to reduce cohe- Development of the European Commission’s smart specialisation towards value-chain sion policy funding and to allocate funds to inter- based collaboration between regions and clusters regional and direct funding programmes. While the administrative structures are changing, we Updated action plan for Finland’s Arctic strategy, incorporating national choices must also carry out regional development work Consulting the European Commission’s Arctic Policy and the Arctic Stakeholder Forum, and secure a steady growth environment for which together create a future setting for the northern EU territories Lapland’s economy. In the past few years, Lapland has been the fastest growing economic area in Finland, which is primarily due to the strong growth witnessed become increasingly important for the develop- prises, the majority of which are not necessarily in the region’s industrial spearheads. This growth ment of industrial competitiveness. The industrial looking for growth for their business. However, has enabled the emergence of a multidisciplinary capacity to grow is based on skilled work force a new business culture is simultaneously SME sector alongside the industrial leaders. Inter- and the utilisation of digitality in the develop- developing in Lapland, creating a foundation for national business is characteristic of the SME ment of products and services. Operating at the a new kind of high-growth entrepreneurship. sector in Lapland. interfaces contributes also to the finding of new The development of industrial service enter- Rapid changes in the global economy, along innovations. prises and the increase of tourism have affected with requirements for expertise, present challenges In addition to long distances, the shrinking the development of other industrial fields and for the enterprises of Lapland. Consequently, and aging population presents challenges for the created a positive impact on the regional econo- partnerships with regional research, develop- development of Lapland’s economic structure. my of Lapland. ment and training organisations will in the future 80 % of enterprises in Lapland are microenter-
14 Lapland – an Arctic and international highflier Close co-operation among regional actors has made safety a competitive asset for tourism in Lapland
The strategic approach and investments have of the Regional Council of Lapland, ELY Centre he Arctic Safety cluster, headed by the Lapland facilitated the introduction of new development and regional stakeholders. During the drafting of University of Applied Sciences, ensures the smooth efforts that are significant to the regional economy. the strategy, the priority choices were discussed operating of business activities in Lapland. TLapland’s location, sparse population, natural conditions Lapland’s developing special strengths include in several working groups and stakeholder inter- and increasing numbers of travellers require risk manage- smart Arctic expertise, sustainable utilisation of views and introduced in seminars and in connec- ment expertise, Arctic expertise, and network competence. natural resources, and a community-led approach tion with other presentations. The Arctic Safety cluster is the leading expert in EU level to networking. Co-operation across Arctic borders As the work progressed, referral debates collaboration. and joint utilisation of the Northern resources were conducted with different stakeholders con- “For a programme service company, safety is just as improve competitiveness in the global market. cerning the arguments for the strategic choices important as quality or customer service. It must be a built-in component of the service. Safety is a part of our Networking and branding Lapland as a leading and the necessary specifications. In addition, values, and therefore it must be visible in all our activities”, expert in the European Union have helped the re- consultations were sought actively from the says Rami Korhonen, COO of Lapland Safaris. gional stakeholders to benefit from international Smart specialisation forum and the special- funding. ists in the European Commission’s Directorate The Lapland – an Arctic and international high- General for regional and urban policy. Based on flyer -strategy prioritises the smart specialisation the measures described above, the Lapland – Interactive surfaces procedures that support international growth. an Arctic and international highflyer -strategy through European The implementation of the strategy requires was created to support the strategic choices of co-operation strong expertise of the entire region, as well as the Lapland Agreement 2018–2021. The recom- innovation activities and a regional ecosystem, mended measures for the implementation of he H2020 DecoChrom project, coordinated by which together create a foundation for sustain- the strategy were integrated into the Lapland the University of Lapland, is aimed at developing able growth and international business. Agreement action plan. a new type of smart technology based on printed Telectrochromics, which allows the embedding of displays The preparation of the strategy was integrated into different surfaces. into the preparation of the regional government “Technology that is embedded into surfaces reduces reform and to the Arctic Smartness collaboration. stimuli and light pollution. It is what we call calm In addition to these, a sparring group was estab- computing”, says Researcher Ashley Colley from the lished for the strategy, including representatives University of Lapland. The project has received €6.7 million in Horizon 2020 funding from the European Commission, and it is imple- mented in co-operation with 15 European enterprises and research institutions.
Lapland – an Arctic and international highflier 15 2. Lapland – an Arctic and international highflyer
n the future, the significance of international The aim of the Lapland – an Arctic and international highflyer networking and funding will be empha- -strategy is to reinforce choices that: sised in all development activities. Although Lapland is international by nature, interna- tionalisation as a goal must be advanced further to create more economic value for help companies in the development of international business the industry. Development work also promotes Ithe establishment of a strong and united regional promote the internationalisation of Lappish working life ecosystem. Internationality must be based on strong regional co-operation, and it shall secure strengthen implementation of the smart specialisation Lapland’s status as an Arctic expert in the global operating environment. support the Lapland Agreement’s choices on strengthening the sustainable The Lapland – an Arctic and international high- Arctic economy and extending the knowledge base flyer -strategy specifies the choices incorporated in Lapland’s Arctic Specialisation Programme help to strengthen the role of internationalisation in regional development that was completed in 2013, and stresses the key and the coordination of internationalisation procedures issues of the Lapland Agreement: Stronger Arctic economy and Work and competence reform in a guide the mobilisation and coordination of funding borderless environment. The region is willing to learn from successful internationalisation procedures and share the benefits with the local stakeholders. At the same part of international co-operation, which must Lapland Agreement, which considers also the time, Lapland wants to discover new opportu- be invested in by all parties. With these choices, emergence of new jobs, improvements in the nities. Other goals include promoting stronger Lapland is driven forward as a smartly specialised availability of labour force, increase in compa- regional collaboration and being open to bold international region. ny revenues, and diversification of the business innovations in regional development. Building a Effectiveness of the practical implementa- structure. common positive image of Lapland is an important tion of the strategy is evaluated as a part of the
16 Lapland – an Arctic and international highflier 2.1. Vision – Lapland is the Arctic beacon of Europe
he promotion of internationalisation Internationality will be increasingly highlighted istence of different living environments and in- and smart specialisation of Lapland as the core of regional development in Lapland. dustries brings economic stability to Lapland is based on strong regional co-opera- The Arctic elements are an essential part and the whole of Finland. Internationalisation is tion. At the same time, Lapland must of the internationally known Lapland brand based on a strong regional identity and willing- be secured a strong position as an that will be strengthened further. The goal is to ness to participate in regional development. TArctic expert in the global operating environment. make Lapland the most innovative and entre- Indeed, Lapland wants to preserve its regional According to the vision of the Lapland – an Arctic preneur-friendly of all the sparsely populated originality. and international highflyer -strategy: and circumpolar regions of the EU. The co-ex-
In 2030, Lapland is an Arctic leader that utilises the natural resources and conditions in a sus- tainable manner. As the most Arctic area of Finland, Lapland commercialises its expertise Future oriented and exploits the Arctic business opportunities. Active Arctic influencer in the European Union Lapland is an active Arctic innovator, a develop- Economic Leading position in the utilisation sustainability ment pioneer, and an important international of Arctic resources and conditions Preserving the hub of Arctic transportation and information. ownership in the area Commercialisation of Arctic Lapland is the link between the Arctic and the expertise and sustainable use of European Union. Lapland offers a unique and business opportunities Nationally and internationally recognised regional uniqueness attractive living environment. and originality Active Arctic player and Sustainable center of the Arctic traffic development Lapland is the beacon of the Arctic region. This of Lapland Provides unique and attractive living conditions vision supports the goals and strategic choices of the Lapland Agreement 2018–2021. The objec- Maintaining and Supporting developing the the coexistence of tives of the Lapland Agreement are defined as Arctic expertice Social and Ecological cultural different residential environments follows: sustainability sustainability
In 2021, Lapland will be Arctic, open and smart. Vision 2030 – Lapland is the Arctic beacon of Europe We will build sustainable success in the world’s cleanest region. #ForTheLoveOfLapland Image 5: Vision for sustainable regional development.
Lapland – an Arctic and international highflier 17 2.2. Strategic priorities and implementation COSMETICS FROM ARCTIC NATURE
n Lapland, the future business investments As the tourism flows are increasing, it is essen- At present, there is a strong global health trend will, in one way or another, be based on the tial to develop sustainable and environmental- which is also reflected in the cosmetics industry. sustainable utilisation of natural resources ly-friendly tourism. Natural products have long been used in the beauty industry, but due to technological developments, and conditions, and on increasing the value Sustainable and profitable energy solutions create improvements in quality systems, and health trends, added. A strong SME sector is emerging in good conditions for economic growth. The digital new applications have been opened up for natural Lapland alongside the industrial sector, and it solutions incorporating new technologies are in a plants as cosmetic ingredients. supports the large-scale industry by building sus- key role in the development of new business and Itainable local solutions in circular economy, for in increasing Arctic expertise. example. In simple terms, the large-scale industry The industry brings much needed investments The EU is the global leader in the export and use forms the backbone of Lapland’s economy, which to the region, which promotes the regional em- of cosmetics. The cosmetics industry is one of the is then levelled out by the development of the ployment and development. In contrast, the in- fastest growing industries in the world, and therefore it is also an important industrial development field SME sector. dustrial field must make decisions that ensure the at the EU level. Lapland is also witnessing the emergence of co-existence of the different sectors. In Lapland, Cosmetics based on natural ingredients form an completely new industries, the potential of which coordination challenges related to issues such important sector in this growth. Lapland’s natural has been completely ignored until now. The sig- as land use are always present. Consequently, materials form an inexhaustible source for innovations. nificance of these industries is increasing,- par the foundation for regional development work There is potential in Finland –and in Lapland – to ticularly in the sparsely populated areas. In the consists of acknowledging the needs of interest introduce a new leading national industry to the niche market by combining national expertise in future, they will provide new opportunities and groups and of compromising. the chemical and technological industries with boost the regional and local economies. The development of regional co-operation the refining of new products. Tourism as an industry is growing rapidly in models and the forming of cluster networks have A few pioneering companies in Lapland have Finland, as well as in the entire Arctic region. provided significant results. There is a desire to worked systematically to promote this field, but only The available experiences and the safe environ- continue this work complementing it with good a fraction of Lapland’s natural raw materials are ment are adding to the attractiveness of the area. governance, which has also proven to be an im- currently being utilised. There is true potential in the field of natural cosmetics, In addition to the seeking of extreme adventures, portant factor in the successful development and with bold decisions, Lapland has a chance to current travel trends also demonstrate interest in work in Lapland. be at the cutting edge of development. Networking experiencing silence and the pursuit of well-being. with the leading EU-level areas and participating in European cluster work can bring added value to Lapland and trigger the development of Lapland’s own industrial value chains.
18 The following strategic priorities have been chosen as the focal points in the internationalisation of Lapland and smart specialisation in 2018–20211:
Advanced Arctic business – foundation for the growth Lapland’s economy is well on the rise and investments in business competence, strong industries and 1 bold new innovations create good conditions for economic growth and successful business.
Arctic expertise, renewal and innovations strengthening PRIORITY 1 the growth and international business activities Advanced Arctic business – active actors – foundation for the growth The obtaining of versatile industrial growth requires skilled labour force and a strong education, research 2 and innovation infrastructure. Working life evolves PRIORITY 2 and becomes more international, and the Lappish – good route choices Arctic expertise, renewal and innovations expertise is reinforced also through foreign experts. strengthening the growth and boost forward and create international business activities the regional success stories
AFTERSKI PRIORITY 3 Regional ecosystem as the base for internationalisation Regional ecosystem as – the environment With their actions, the public administration and the base for internationalisation and the terrain where all regional developers create conditions for success. the actions take place Thanks to a strong region, versatile utilisation of the 3 stakeholders’ expertise, and a clear distribution of tasks, Lapland is a strong area and a recognised actor in international co-operation.
Image 6: Mutual dependence and interaction between the priorities.
1 Based on the Lapland Agreement and Lapland’s Arctic Specialisation Programme.
Lapland – an Arctic and international highflier 19 2.3. Priority 1: Advanced Arctic business – foundation for the growth