Niko Partners Report China PC Games Market

Published May 2020

China’s PC games market is the largest in the world. Further, 7 of the top 10 games are from foreign game developers, so clearly the China market deserves the aenon of games companies worldwide. For PC hardware and components makers, China’s games and esports market is a significant opportunity for computers, chips and accessories, both for home use and in the country’s internet cafes. The report explains our analysis on where that growth will come from, which segments are hot now and growing, and what the impact on the holisc games industry will be.

What’s included • A comprehensive market model and 5-year forecast through 2023 by games segment • Qualitave and quantave analysis on gamer demand, behavior, and usage for PC online games, hardware, and accessories • Growth drivers and trends • Games to watch • Esports • Game publishers and operators • PC hardware and accessories • Icafes • Free to Play, Buy to Play and Subscripon games • PC Client Games, PC Webgames, PC Casual Games, , WeGame, Store • Regulaons and game licenses • Analysis of our proprietary survey of Chinese gamers • 83 slides with more than 50 data exhibits

About Niko Partners We’re a market research and consulng firm covering the Asia games market and its consumers. We provide qualitave and quantave data collecon and analysis, market models, forecasts, and strategic advisory services to give you the intelligence and answers you need to truly understand the region. We’ve helped game publishers, plaorms, hardware makers, esports, payments providers, hedge funds, consulng firms, and consumer brands — in the West and in Asia — understand and succeed in the world’s largest and fastest growing games markets.

nikopartners.com Silicon Valley | Shanghai | London | Bangkok | Jakarta Niko Partners Report China PC Games Market

Published May 2020

Data exhibits list

- PC games market - Demographics - Market revenue & forecast - Hours spent gaming - Market revenue growth rates - Hardcore gamers - Market segment splits - Time spent by game segment - Gamers model and ARPPU - Payment methods - Client game revenue & forecast - Most popular games - MOBA and Bale Royale audience - Game approvals - Game approvals by genre - Most popular hardware for esports - Hardware brand preferences - Distribuon plaorm preferences - Top PC brands - Bale Royale growth - Age of gaming PC - Reputaon of GPU brands - Game streaming tracker - Esports market forecast - Icafe usage - Gamer esports spending - Preferred gaming environment - Esports tournaments - Icafe chains

- Top 10 PC games by revenue - Game approvals - Top F2P games - Noces for new game approval - Top buy to play games - Top games by streaming views and ps - City ers - Most ancipated games - Broadband penetraon - Populaon, smartphone and internet users - Market share of public game operators - Revenues for and NetEase - Revenues for other public companies - Market cap of public companies - Transacon events

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