National Cinemedia to Bring Expanded Slate of Music Events to Movie Theatre Network Nationwide
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NATIONAL CINEMEDIA TO BRING EXPANDED SLATE OF MUSIC EVENTS TO MOVIE THEATRE NETWORK NATIONWIDE Agreement with Live Nation to Bring More Music Events to AMC, Cinemark, Regal Cinemas, United Artists and Edwards Theatres DENVER, CO and Los Angeles, CA (May 8, 2006) – National CineMedia (NCM), the leader in the distribution and marketing of alternative digital content in movie theatres and Live Nation (NYSE: LYV), the world's largest diversified promoter and producer of live entertainment including music concerts and other special entertainment events, have entered into a non-exclusive content and cross-marketing agreement. The agreement was announced today by Tom Galley, NCM’s chief operations and technology officer and Faisel Durrani, president of marketing for Live Nation. The Live Nation events will be offered across NCM’s Digital Content Network (DCN), the world’s largest in-theatre digital satellite distribution network. NCM’s secure, state- of-the-art DCN reaches approximately 850 movie theatres and 11,000 screens in 49 of the top 50 DMAs at AMC, Cinemark, and Regal Entertainment Group (NYSE: RGC) locations, as well as additional theatres nationwide. Commenting on the agreement Mr. Galley said, “National CineMedia’s state-of-the-art Digital Content Network creates a unique experience for fans to enjoy their favorite entertainers’ performances on the big screen in comfortable, conveniently located stadium seating theatres. In-theatre events present a terrific alternative and unrivaled opportunity for fans to enjoy popular acts in an exhilarating atmosphere in their local community.” “We expect to continue developing multiple relationships within the music industry, providing a place for artists to connect with a wider audience beyond traditional performance locations. Our new agreement with Live Nation is an exciting step forward in the growth of NCM’s in-theatre events business, creating a winning formula for both performers and fans,” he added. “This relationship will play to the unique strengths of each of our companies while allowing us to provide fans a unique way of connecting with their favorite artists. Finding new product lines that allow music fans greater access to live entertainment is one of our primary goals at Live Nation,” said Mr. Durrani in announcing the new arrangement. National CineMedia has been marketing and distributing music content through its Big Screen Concert sTM division since 2002. In addition to distributing events on a pre- recorded basis to its entire network in a variety of formats, including HD with 5.1 audio, NCM can deliver live encrypted HD presentations to more than 120 movie theatres in 78 markets reaching nearly 100,000 seats nationwide. As access to content increases, NCM will continue to expand its live HD capabilities. Over the past four years, Big Screen Concerts has presented multiple events featuring top music industry names, including The Rolling Stones, Bruce Springsteen, Green Day, Bon Jovi, Prince, Phish, Usher, Beyoncé, Jimmy Buffett, Aerosmith, Jimmy Page and Robert Plant, The Who and Coldplay, among others. Events under the new relationship will be announced in the coming weeks. About National CineMedia, LLC National CineMedia, LLC is a venture of AMC Entertainment Inc., Cinemark USA, Inc. and Regal Entertainment Group (NYSE: RGC), three of the world's leading theatrical exhibition companies. The company develops pre feature entertainment; cinema and lobby advertising products; comprehensive meeting and event services; and alternative forms of entertainment content for distribution across the approximately 13,000 screens operated by its owner theatre circuits and other theatre affiliates. Over 11,000 of these screens are part of NCM’s Digital Content Network, the world's largest in-theatre digital distribution network. The network provides content and advertising to 150 markets, including 49 of the top 50, reaching 525 million movie patrons annually. For additional information, please go to www.ncm.com or www.bigscreenconcerts.com . About Live Nation Live Nation is a leading live content and venue management company focused on creating superior experiences for artists, performers, corporations and fans. Live Nation owns, operates or has booking rights for 153 venues worldwide and promoted and/or produced over 28,500 events in 2005. Live Nation is headquartered in Los Angeles, California. Live Nation is listed on The New York Stock Exchange, trading under the symbol “LYV”. For more information regarding Live Nation and its businesses, please visit the company’s web site at www.livenation.com . # # # CONTACTS: Lauren Leff/Amy Jane Finnerty John Vlautin National CineMedia Live Nation 212-931-8107/212-931-8117 310-867-7127 [email protected]/[email protected] [email protected] .