LifeEnrichedIssue 34 - Summer 2018

Nissan Iconic 370Z NISMO

Real Estate From The Expo to the Digital Era

Lumina Wasl Goes Green Leading CSR Through Reform The Launch of AWR Enriching Communities

Launch of AWR Enriching Communities

Read Life Enriched Magazine This Issue On-The-Go Summer 2018 Product Review Features Executive Interview

Iconic Nissan 370Z NISMO 22 AWR Loves… 6 From The Expo to the Digital Era 28

Cover story AUTOTRUST MAKANAK 32 In the Know 30 AW Rostamani Attackers - Football Interview 90 As one of the UAE’s oldest organizations, AW Rostamani prides itself as a group 100 Years of a Timeless Design AW Rostamani Building Industries that takes the community, environment and society at large into consideration when Collaboration with a Sculptor, Painter Curing the Needs of the UAE The Perfect Infusion of it conducts its operations. This season AWR has relaunched their CSR programme and Silver Artist: Henning Koppel 34 Healthcare Industry 40 Calligraphy and Design 94 under the brand, Enriching Communities The New INFINITI QX30 46 Digital Marketing Trends 2018 42 Dunking Hoops and Scoring 12 Baskets 98 CHATBOTS EXPLAINED: Why the world’s gone botty for Chatbots 54 What Inspires You 56

Editor’s Note Are Your Little Superstars Ready Wasl Goes Green 60 to Dress-to-Impress During the AWR’s Group message is to ‘Enrich Lives’ and been added, one titled AWR Cooks (p.80), Hot Summer Months? 62 Shift Car Rental Once Again at the this season the Group have filled their diaries sharing multiple special recipes from AWR 42 Forefront of Innovation & with projects and activities focused on this team members, and the other is an industry The New Renault Megane GT 70 Sustainability 66 core ambition. From boundless events during knowledge page, which this season highlights the holy month of Ramadan to the relaunch current digital marketing trends (p.42). AWR Cooks of the Group’s CSR programme, Enriching 80 Communities, (p.12) AWR has immersed We hope you enjoy the articles, interviews and themselves in the spirit of generosity and features from the AWR Group and its companies The Global Hotspot For Logistics compassion. and relish in their news stories, product And The Secrets Behind KARFF’s launches and the advancements they have Logistical Success 86 At the start of this year, Abu Dhabi’s Crown accomplished this season. Prince, H.H. Sheikh Mohammed bin Zayed Al VHERNIER Has A New Address 88 Nahyan declared 2018 as the ‘Year of Zayed’, to commemorate 100 years since the birth of BCD Travel: Transforming The Way 92 the late Sheikh Zayed bin Sultan Al Nahyan, We TravelWith SolutionSource® the Founding Father of the UAE. The values of the Year of Zayed are wisdom, respect, 80 28 sustainability and human development. As you Highlights and Awards 102 browse the glossy pages of our summer issue Group MarCom you will find endless activities surrounding the 22 Event Reflects 128 key values of the late Sheikh Mohammed bin Zayed Al Nahyan which celebrate his teachings.

In light of AWR’s humanitarian efforts, HR was honoured with the prestigious Dubai Human Development Award at the Business Excellence Awards by the Dubai Economy in April (p.102) for their contribution to the development of people and resources. During the same proud 56 occasion, our Arabian Automobiles Company, 34 Nissan, received the DSES Award for the Best Service Performance Brand (p.103).

To continue the theme of giving, this issue 94 includes a What Inspires You page (p.56), in hope that we can help share motivational stimuli directly from employees. Alongside our lifestyle pages, two new pages have 88

62 66 98 Renault Megane GT 4Control Technology Apartment 51 Apartment 51’s exclusive The new MÉGANE GT is the first vehicle Normann Copenhagen Geo Jugs Loves.... KARFF in its segment to benefit from 4CONTROL in two Limited Edition metallic Items from our brands that The efficiency of technology. The 4CONTROL chassis acts colourways: rose gold and silver. we cannot get enough of this season! organizing our logisticial on the steering of the rear wheels needs with KARFF, regardless of the mode, sea, land or air! INFINITI QX80 Smart Rear View Mirror The all-new Smart Rear View Mirror in the new INFINITI QX80 18YM means your view need never be compromised. The switch transforms it from a mirror into an LCD screen Lumina Vimar - for their state-of- the-art home and building automation which is based on latest available market Georg Jensen technologies and standards With beautiful designs, expert craftsmanship and absolute precision, Georg Jensen designer watches for men and women make the perfect gift for yourself or a loved one Vhernier Stand out in these earrings from Vhernier. The Freccia Dubai @angelsuae Special Edition; created to exclusively celebrate the new Angel’s newly launched Vhernier boutique in the Dubai Mall Instagram account, @angelsuae

Shift Technologies Chatbot’s created by Shift Technologies, which operate beyond the usual Tom and Teddy workings of a regular AWR Lifestyle’s newest brand, Tom Chatbot with the help of and Teddy. Matching swimwear for big Google’s Dialog Flow AUTOTRUST guys and their little nippers. Coming to Dubai soon! MAKANAK by AUTOTRUST, is an easy to use app which organizes the pickup and service of your car without disrupting your busy lifestyle 8 9

LifeEnriched | Summer 2018 THE NISSAN MAXIMA

SPORTY REAR SPOILER EXCLUSIVE BLACK 19” ALLOY WHEELS

SPORTY D-SHAPED STEERING WHEEL

IMAGE DEPICTS THE MIDNIGHT EDITION GRADE. Cover Story

Leading CSR Through Reform: Launch of AWR Enriching Communities

Today’s modern world is changing at a organizational and operational vision, rapid rate. Norms that we have come direction as well as setting the correct CSR to know have changed drastically as pillars for the group to follow. people’s expectations have changed as well. The true measure of success for an These pillars include: organization no longer lies in their wealth, but their people and their impact on the • Community- Ensuring the group rest of society. Organizations that integrate actively participates in activities that business and employees’ personal values promote education, assisting with become the benchmark to follow for the people of determination, promoting future. positive well-being, providing a platform for entrepreneurship, and This ability to fully implement Corporate maintaining the National identity of Social Responsibility (CSR) initiatives, the peoples of the UAE. in turn, increase the credibility of the organization, as giving back no longer • Environment- Reducing the carbon becomes a duty, but a way of life. This footprint, promoting environmental special edition of Life Enriched explores stewardship, climate change just that, in celebration of AW Rostamani’s mitigation, and biodiversity care dedicated CSR Department, AWR Enriching Communities, in line with the • Workplace- Promoting work- Year of Zayed, and the vision of the nation. life balance, ensuring employee The launch of “AWR Enriching well-being at the workplace, and Communities” is extra special for us increasing volunteering efforts. because for many years AW Rostamani has been part of successful CSR activations in • Stakeholders- Instilling green supplier which we have given our all in giving back policies, anti-corruption, increased to the community, enriching the lives of stakeholder engagement, and those we’ve been so lucky to meet in the ensuring stakeholder satisfaction. process. With 2018 announced as the Year of As one of the UAE’s oldest organizations, Zayed, AW Rostamani has a sound AW Rostamani prides itself as a group that duty to invest in creating CSR initiatives, takes the community, environment and events and awards across the UAE that society at large into consideration when promote values of tolerance, progression, it conducts its operations. The group has environmentalism and leadership, as consistently innovated and re-engineered well as charity. The late Sheikh Zayed processes and activations that deliver value established a global school of tolerance to the general public as well as to the very and coexistence because he knew that employees that call it home. from the Union’s humble beginnings, the UAE’s uniqueness lay in its ability to Our new CSR program falls in line with welcome different races, religions, and government policies that have helped set cultures without abandoning its social and up plans like Dubai Vision 2021 which cultural identity. in turn have helped guide the group set strategic CSR objectives, charters and roadmaps. It helps define AWR’s

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LifeEnriched | Summer 2018 AW Rostamani already has a proud history AW Rostamani is filled with people who of working closely with residents of the truly care, about each other and their country, respecting the environment, and communities. supporting the local economy. This is not a new approach by AWR, however, it is Over the years, the group has not only the strategic goal to further strengthen this grown as a business but as a family. approach and become a subject matter To further ensure that AW Rostamani expert in CSR activations. participates in a variety of causes, the group has formalized its collective By acting as global ambassadors of society compassion into a unified program, under and the environment, paving new ways the brand, ‘Enriching Communities’. for growth through sustainable initiatives and acting as devoted leaders in ethical In addition, later this year the group will operations, AW Rostamani ensures that be launching an exciting activation titled, it has the right strategies in place further the “AWR Volunteerism Journey” that will place emphasis on activities protecting support its individuals and strengthen their and safeguarding the local environment. impact as a whole.

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LifeEnriched | Summer 2018 Cover Story

Today’s modern world is changing at a organizational and operational vision, rapid rate. Norms that we have comeCommunity direction as well as setting the correct CSR to know have changed drastically as pillars for the group to follow. people’s expectations have changed asEnsuring the group actively participates in activities that promote well. The true measure of success for education,an These assisting pillars include: with people of determination, promoting organization no longer lies in their wealth,positive well-being, providing a platform for entrepreneurship, and but their people and their impact on the • Community- Ensuring the group rest of society. Organizations that integratemaintaining actively the National participates identity in activities of thethat people of the UAE business and employees’ personal values promote education, assisting with become the benchmark to follow for the people of determination, promoting future. positive well-being, providing a platform for entrepreneurship, and This ability to fully implement Corporate maintaining the National identity of Social Responsibility (CSR) initiatives, the peoples of the UAE. in turn, increase the credibility of the Environment organization, as giving back no longer • Environment- Reducing the carbon becomes a duty, but a way of life. This footprint,Reducing promoting environmental the carbon footprint, promoting special edition of Life Enriched explores stewardship,environmental climate change stewardship, climate change just that, in celebration of AW Rostamani’s mitigation,mitigation, and biodiversity and care biodiversity care dedicated CSR Department, AWR CSR Pillars Enriching Communities, in line with the • Workplace- Promoting work- Year of Zayed, and the vision of the nation. life balance, ensuring employee The launch of “AWR Enriching well-being at the workplace, and Communities” is extra special for us increasing volunteering efforts. because for many years AW Rostamani has been part of successful CSR activationsWorkplace in • Stakeholders- Instilling green supplier which we have given our all in giving back policies, anti-corruption, increased to the community, enriching the livesPromoting of stakeholderwork-life engagement,balance, ensuring and employee those we’ve been so lucky to meet in the ensuring stakeholder satisfaction. process. well-being at the workplace, and increasing volunteeringWith 2018 efforts announced as the Year of As one of the UAE’s oldest organizations, Zayed, AW Rostamani has a sound AW Rostamani prides itself as a group that duty to invest in creating CSR initiatives, takes the community, environment and events and awards across the UAE that society at large into consideration when promote values of tolerance, progression, it conducts its operations. The group has environmentalism and leadership, as consistently innovated and re-engineered well as charity.Stakeholders The late Shaikh Zayed processes and activations that deliver value established a global school of tolerance to the general public as well as to the very and coexistenceInstilling because greenhe knew supplier that policies, anti-corruption, employees that call it home. from the Union’sincreased humble beginnings, stakeholder engagement, and ensuring the UAE’s uniquenessstakeholder lay in its satisfaction ability to Our new CSR program falls in line with welcome different races, religions, and government policies that have helped set cultures without abandoning its social and up plans like Dubai Vision 2021 which cultural identity. in turn have helped guide the group set strategic CSR objectives, charters and roadmaps. It helps define AWR’s

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LifeEnriched | Summer 2018 Through this unique project, AW participate in future activities. The group AW Rostamani’s push for a fully integrated Rostamani will take its employees on a understands that CSR should be based CSR model is just the start of a variety of “trip” to the world of volunteerism! All and rooted in the organizational culture as initiatives that the organisation is doing to AWR employees will be gifted with an well as its DNA. CSR must also make itself give back to the community. ‘AWR Enriching Communities’ passport explicit in a series of promises and public as an onboarding gift. The volunteerism commitments, which must be upheld at all The AW Rostamani CSR strategy 2018 project will be executed as a trip with times. shall encourage its staff to advocate for several phases to cover along the way, change in the social responsibility area similar to the concept of citizenship. These are the values that Abdul Wahid Al across the various pillars and focus areas. Employees have to complete several Rostamani, AW Rostamani’s Late Chairman It can be used as a platform to achieve initiatives in phases and receive stamps helped install in the organisation. He was systematic improvements in various in their passports on completing a CSR not only a prosperous businessman but categories such as sustainability, social, activity. also a true, inspirational leader who cared community, and governance. about his employees and the community. Once successfully registered, volunteers Without his leadership, AW Rostamani To learn more about AW Rostamani CSR must complete three volunteerism wouldn’t be where it is today. Abdul initiatives, please visit awrostamani.com initiatives within 12 months, volunteers Wahid’s ideals and attributes can be felt are entitled to receive great rewards embedded in the core values of the Group and a grand sense of achievement and and his passions and lessons remain. satisfaction. The Board of Directors have continued the Late Chairman’s ideologies and they By making the concept of volunteering fun collectively reflect his qualities of integrity, and interactive, AW Rostamani hopes to commitment, passion and never being encourage its community to continuously satisfied.

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LifeEnriched | Summer 2018 ﻓـﻴـﺮﻧــﻴــﻪ ﻣﻴﻼﻧﻮ

The Dubai Mall, Dubai, UAE Product Review Iconic Nissan 370Z NISMO

• The Nissan 370Z NISMO is the third offering from Nissan’s in-house performance division to be introduced to the region • Nissan 370Z NISMO marked by distinctive exterior appearance and unique interior features

The 2018 Nissan 370Z NISMO has rated at 350 bhp at 7,400 rpm and launched in UAE for the first time, 276 lb-ft of torque at 5,200 rpm. as part of the global automaker’s continued drive to bring tuned, high- The VVEL system optimizes intake performance NISMO models to the valve open/close movements, ensuring market. With a 3.7-liter V6 engine and that airflow to the combustion 350 brake horsepower, the powerful chamber is both efficient and precise. 370Z NISMO is an iconic car that The 370Z NISMO’s enhanced engine is set to be another favourite choice power and acceleration applies an among enthusiasts throughout the exclusive H-configured exhaust system UAE. design and muffler tuning, along with optimized ECM (Engine Control NISMO, which is Nissan’s motorsport Module) calibration. and road car performance range, was introduced regionally in 2015 with the The 370Z NISMO boasts a true launch of the Nissan Patrol NISMO motorsport look and feel throughout – an instant fan favourite has seen the driver-centric two-seat cabin, wide success throughout the region. complete with black and red Following that, the legendary Nissan Recaro® leather-appointed seats with GT-R NISMO was rolled out in the Alcantara® accents that ensure the Middle East the following year. NISMO theme throughout. Designed with Recaro® specifically for the 370Z The 2018 370Z NISMO is powered NISMO, the seats provide a more by a 3.7-liter DOHC V6 engine with uniform body pressure and better Variable Valve Event and Lift Control all-direction holding during spirited (VVEL). The advanced powerplant is acceleration, braking and cornering.

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LifeEnriched | Summer 2018 NISMO-styled Interior:

The interior features red seat trim power windows with one-touch auto Advanced Active Noise Cancellation and stitching with NISMO logo, up/down function, power door locks (ANC) and Active Sound Enhancement an Alcantara®-appointed leather- with auto-lock feature and automatic (ASE) systems are standard on the wrapped steering wheel and NISMO climate control. Other interior details 370Z NISMO. The ANC system red tachometer. The tachometer include a smooth leather-wrapped generates cancelling sound to remove and speedometer include an “initial shift knob and aluminum-trimmed undesirable low frequency engine ThAdvanced 350-Horsepower sweep” function, coming alive when pedals. noise while preserving invigorating VVEL V6 and NISMO-Tuned the 370Z NISMO is first started. sounds of engine performance, Suspension Standard interior comfort and providing a more “pure” sound. The Like all Nissan 370Z interiors, the convenience features include Nissan system is also utilized on the Nissan The 370Z NISMO is fitted with a layout is built around a deeply Intelligent Key® with Push Button GT-R. The ASE enhances natural refined 7-speed automatic with scooped instrument panel with a Start, Bose® in-dash AM/FM/CD/ engine sounds to help bolster the Downshift Rev Matching (DRM), full-length center console separating AUX 8-speaker audio system, two driver’s acceleration experience. Adaptive Shift Control and manual the driver and passenger’s seat. In subwoofers with illuminated steering shift mode with paddle shifters. the rear is an open cargo area with wheel-mounted controls, USB/iPod® easy accessibility. The instrument interface and Bluetooth® Hands-free The standard 370Z Coupe double- panel includes a 3-pod cluster with Phone System. wishbone front/4-link rear suspension oil temperature, voltmeter and clock, design suspension is specially tuned for the 370Z NISMO, offering exceptional handling – including higher spring and stabilizer bar rates and increased roll stiffness and front and rear damping factors, as well as a 0.6-inch wider track width (compared to non-NISMO models).

The 2018 370Z NISMO also features a tight, rigid body structure with a strut tower bar brace and a pair of performance dampers, which quickly and efficiently react to help control body vibrations from road input via the tires, contributing to the 370Z NISMO model’s outstanding handling and performance feel.

The 370Z NISMO’s long list of standard safety and security features includes the Nissan Advanced Air Bag System (AABS) with dual-stage supplemental front air bags with seat belt sensors and occupant classification sensor; front seat- mounted side impact supplemental air bags; roof-mounted curtain side- impact supplemental air bags; seat belts with pre-tensioners and load limiters, Zone Body Construction with front and rear crumple zones, Nissan Vehicle Immobilizer System, Vehicle Security System and Tire Pressure Monitoring System (TPMS). 24 25

LifeEnriched | Summer 2018 LOYALTY CAN BE REWARDING. Celebrating 50 years of automotive success with your treasured Nissan Patrol.

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*Terms and conditions apply 688189 525646 many new units in the market, tenants in a prime location as mentioned before, Executive Interview expect nothing less than modern facilities and is high quality, luxurious and prices and interior finishes. This year alone, we are very competitive. The rooms are very have refurbished multiple of our buildings large, very modern and include beautiful to ensure that we continue to meet these finishes. When we launched the space, needs. We pride ourselves on our quality we experienced many direct walk-ins as The Real Estate industry of Dubai has seen From The Expo to the Digital Era: facilities and sourced materials. Marble, the building is very attractive and so we many changes in the last decade, from the for instance, is in huge demand, yet found many people were intrigued by the Executive Interview with announcement of the Expo 2020 to the unfortunately, you can see a lot of bad building before we even marketed the development of a more intelligent tenant marble in the region, and we ensure all the rooms. AWR’s Head of Leasing of Al Rostamani who has access to information regarding materials we use in our builds are of the tenancy agreements, rental comparisons highest quality throughout. The 21st Century building is also one of Real Estate, Mohamed Alblooshi about the and regional residency laws. It is an our very top properties. One because it interesting industry to watch change and New Trends in the Market Tenants are also more health conscious is on Sheikh Zayed Road and has all the develop. We sat with the Head of Leasing than ever seen before and thus all our facilities anyone needs. Second, because of AWR’s Real Estate arm, Al Rostamani residential builds provide gym facilities it has one of the best views on the higher Real Estate to find out what he has and many include modern pools. Several floors that reach the sea, city walk and Box experienced over the last 10 years and of our builds with pools offer both female Park. And lastly, because we have recently our staff for any needs or requirements what we can expect from his portfolio of only pools and mixed. We give tenants finished a grand refurb of the units which they may have. This is a similar experience commercial and residential builds. the opportunity to use the pool for private are being very well-received. you would expect from a hotel and events after pool hours, which has been enables the tenant to have access to What changes have you seen in the Dubai highly appreciated by our tenants. Yoga Al Jaddaf is a new building we have just communicate with the landlord and the Real Estate market industry since you facilities will be added to many of our begun leasing and is already in good tenant at any given time. started your career? builds this year. demand so far. We believe this to be due to us hitting the market with great prices In addition, we have integrated the Since the announcement of the Expo Similarly, our new buildings also offer without reducing on the quality. It is a very processes of applications for ejari, in 2013, we saw the market change family areas and activity spaces for luxurious building. When people visit this purchased advanced operations software overnight. As we know, the hot topic of children to play. building they are instantly impressed by and modernized our FSI systems. In the real estate conversation has been ‘year- the price and quality. near future, we will also be adding a on-year rental prices are dropping’, yet What kind of properties do you lease? chatbot to our website for 24/7 service in reality this is not the case. The prices Which of your buildings are the most The modern customer is looking for support. stormed up in just a matter of hours and successful, and why do you think that is? convenience, what new trends which we have been seeing the steady decline enable the convenience of the customer It is great to see how you are of that unsustainable leap since. The We currently have 293 commercial units are you experiencing? differentiating yourselves from other introduction of 2020 changed the needs and over 2,356 residential units, reaching properties in the market – Do you think of the market, today we are now entering across Dubai and the Northern Emirates. The convenience of our customers is this is the recipe behind your success? a time where we are experiencing a Many of our units are in prime locations, our top priority and we aspire for a correction of this jump and stabilisation for instance, we have three locations on seamless experience for our tenants. As We would have to say it is a combination of the market. The prices are mediating Sheikh Zayed, DXB Towers, Twin Tower mentioned previously, we like to place of always placing the customer first, back to the normal market rate of the B and the 21st Century Building. Relating ourselves in the shoes of our customers offering unique, never seen before services region prior to the excitement of the Expo back to your previous question, we have and have studied each step of the tenancy such as our customer service points and announcement. seen changes in transportation trends. agreement cycle to find any moments we personalized welcome gift packs for our Before, our tenants were predominantly can adapt to make it easier and pain- tenants, the high quality facilities and It has also been interesting to see the vehicle owners, however now we are free. First of all, everyone is going online. interiors and the overall appreciation we development of our customer’s knowledge seeing a lot of our ex-patriate tenants And therefore the trend now is to focus hold for our customers. For us, by applying of the market. As many industries are opting for a vehicle-free lifestyle who on online transactions with no physical these deliverables we have been fortunate experiencing during the digital era, rely on public transport. The metro and documents. This way our tenants no longer to experience a stable position within the the growth of the internet has allowed the tram has encouraged us to choose need to take long journeys to our offices, market and haven’t experienced the many customers to gain a lot more information locations close to these modes of taking time and effort out of their busy challenges that we have witnessed around than they have ever had access to before. transport. Another very popular buildings schedules. The easier the payment cycle, us. At Al Rostamani Real Estate, we have With this knowledge of the market, tenants with fantastic locations are The Trio, which the more attraction we are gaining from ensured that we place the tenant’s needs are well-informed and they often know is just a stone’s throw away from the Mall customers. at the heart of every business decision what they want before they even enter of Emirates, Al Jaddaf situated in the heart and thus have adapted our services to our apartments. In this case, we have of Bur Dubai and Al Mankhool. We have also added customer service cater to their needs in a demanding and catered to this change and developed our reception desks to our new buildings, competitive market, which has kept properties to meet the needs of the modern We have witnessed a very impressive which cannot be found in any of our customers and welcomed new tenants. tenant. tenancy of our Trio building. Since we competitor residences. This is purely Our objective is to not only meet tenant’s launched the building in August, we have unique in the market, which allows needs, but to over exceed what is expected We have also seen tenant’s tastes towards achieved high occupancy. The building is customers direct access to a member of and deliver the unexpected. more luxurious interior offerings. With

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Photo taken by Abbas [email protected] LifeEnriched | Summer 2018

Product Review

AUTOTRUST MAKANAK

MAKANAK means at your doorstep; and this is precisely what AUTOTRUST is bringing to you this quarter. MAKANAK adds absolute convenience to their customers with innovation and ambition.

In a modern world of fast-paced advances and lifestyle rhythms, the long list of human activities and responsibilities is vast, and a car service comes at the very bottom of that list. Not only is servicing your car at the very bottom of your choice of necessary chores, it also causes a great deal of disruption. With the launch of MAKANAK, AUTOTRUST has eliminated those unwelcomed disruptions through an easy to use app which organizes not only the pickup and service of your car but also ensures your plans are not interrupted by providing you with a temporary vehicle whilst yours is in service. This all takes place without you taking one step outside of your front door. We look into how easy and pain-free vehicle maintenance can be with MAKANAK’s step-to-step guide 4.The customer is kept updated about the Luigi Rubinacci, Director – Strategic Services Include: status of the car service. Ventures, Sales & Marketing states, “We 1.Customer contacts MAKANAK and are very excited to launch MAKANAK. shares their location via WhatsApp. 5. Upon completion of the Service, We understand the complexities and AUTOTRUST MAKANAK Customer inconvenience of organizing car services 2. The dedicated MAKANAK Customer Service Team calls the customer to for our customers and thus we have Service team will collect the customer’s confirm the location of the delivery. The created a solution to end the challenges details and their preferred location for car customer can again share their location by associated with vehicle maintenance pick up on arrival, the Service Advisor WhatsApp. with MAKANAK. To convenience our will carry out a thorough inspection customers, we have assumed their time of the vehicle for any visible damages 6. The Service Advisor delivers the car is extremely valuable and thus we have before taking the car to the AUTOTRUST to the customer’s location, payment is taken on the responsibility to arrange workshop. paid on delivery and the temporary car is alternative transport and brought the car picked up. service to their door. 3. A temporary car will be delivered to the customer’s home in exchange. MAKANAK Customers can book all types of services At AW Rostamani, we place our customers is available in three tiers of service quality. using MAKANAK in addition to regular are the forefront of every business decision Basic, Advanced and Premium. The car service requirements. AUTOTRUST and this concept is a great example of customer is able to choose the preferred currently offers MAKANAK Services in the measures we want to take to ensure car during the 24 hour service period. Dubai and Abu Dhabi. AUTOTRUST has we enrich the lives of our customers. The service begins and is completed partnered with Shift Car Rental for the MAKANAK is a revolutionary concept in within 24 hours. lease of a spare car. the automotive landscape of UAE and we are sure we are going to see customers thoroughly enjoy the service.”

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LifeEnriched | Summer 2018 Product Review

Wave Bowl

The wave bowl design was first created in 100 Years of a Timeless Design Collaboration with a 1948 in sterling silver. The iconic design is still available in silver today. In addition, Sculptor, Painter and Silver Artist: Henning Koppel the masterpiece is available in stainless steel. Koppel has drawn the bowl a thousand times and could reproduce the form in Henning Koppel 1918-1981 one long stroke without lifting the brush from the paper. From the side, it looks Henning Koppel was born in Copenhagen like a horizontal number eight that loops in 1918. The father, Valdemar Koppel infinitely back on itself. was a journalist for the daily newspaper The wave bowls add a dramatic sense Poltiken and was always working, so it was of elegance to any dining room table or mainly the mother, Elise, who took care of coffee table as a statement table piece. Henning and his older brother Nils. While Whether you keep decorative florals the boys were still small, she took them or fruits inside, this piece cannot go on a grand tour of Italy and filled the boys unnoticed in your home. with enthusiasm for art and culture, an interest which continued their entire life. Koppel’s passion led to him leaving school when he was 15 to pursue becoming an artist and in 1937 he was accepted into the Danish Academy of fine arts where he was educated as a sculptor, like Georg Jensen.

Koppel was pleasant, funny, charming and open. Koppel married his wife Jytte Koppel and produced two daughters, Hannah and Nina. Nina Koppel is the master mind behind Georg Jensen’s renowned Fusion Jewellery.

Henning Koppel passed away 27 June 1981 and since then Georg Jensen have continued a close collaboration with his family, ensuring Koppel lives on in all his beautiful designs.

When Georg Jensen started the company The collaboration was established in 1946 The new launches also represent Koppel’s in 1904, he begun a tradition of inviting and over the years Koppel has created a rare talent for translating his unique, other designers and artists to collectively range of designs within homeware, cutlery, simple design language into any material. design and develop new products. watches, home décor and jewellery. We sat with the Georg Jensen team in Dubai to learn more about some of the This is a tradition that Georg Jensen has This season, Georg Jensen will be products which will be revealed during the continued today, and this year the brand extending the Koppel range with designs in launch of Henning Koppel 100, as well as celebrates one of the most important sterling silver, stainless steel, glass crystal, some of the Koppel iconic pieces. design collaborations with the Danish stoneware and black PVD, representing sculptor, painter and silver artist Henning the colour universe (white, blue and black) Koppel, who in May of this year would often found in his characteristic drawings. have turned 100 years old.

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LifeEnriched | Summer 2018 Koppel Pitchers Koppel Vases Some of Koppel’s most renowned designs One day, Koppel was teaching at the The shape of the vases originates from are a series of pitches based on his Goldsmith College and was asked why Koppel’s initial vase drawings and design, inspirations from form and movement. The he made such huge handles, his answer today the design is kept alive by his pitchers include proud, erect necks and was: “It is like when a small child daughter Hannah. enormous handles with swing up over the looks out between his father’s legs and sprout of the pitcher as an organic part of discovers the world outside, you can Koppel kept a small blue stoneware the form. experience that kind of a fairy tale by version of the vase on this work table. looking through my handles.” The vase was made at a little, local The pitchers have a playfulness to them ceramic workshop. The vase would often and the silver versions have been named hold a New Dawn rose, which he would the Pregnant Duck, the Swan and the pick from his garden. African lady. This piece is subtle and elegant. With room for only single flowers or a very small brunch, the vase encompasses simplicity and beauty.

Caravel Koppel Watches

In 1963, Koppel won Der goldene Loffel When the Koppel watch was launched (The Golden Spoon) for the Caravel cutlery in 1978, it broke with tradition and due to its refined way of combining introduced a daring simplicity by functionalism, idiom and material. substituting the numbers with dots, which was unseen at the time. The cutlery creates a bold statement in a table-setting and brings contrast and focus. The simple, understated, timeless watches The design has a modern expression, are as relevant today as they were when making it highly relevant today. they were first designed and are appealing to all age groups. The design idiom also ensures that the time pieces are cherished for a lifetime.

Koppel Hurricanes

This design stems back from its original design made in Pewter in the 70s. The smaller size hurricanes are designed to host tea lights and the two larger pieces can contain a low candle. The air holes at the bottom ensure that the candle melts evenly.

The Hurricanes bring a cosy atmosphere and light to any outside setting such as a balcony, terrace, and garden or by the pool.

Hurricanes in many cultures, are used for celebrations, symbolising the wish for a bright future.

36 New New RenaultRenault CAPTURCAPTUR LiveLive the the moment. moment. Features

AW Rostamani Building Industries Curing the Needs of the UAE Healthcare Industry

The UAE’s healthcare market is set authorities in the United Arab Emirates. essential that these buildings are future- to exceed more than AED100 billion The main authorities include, The Ministry proof so that they can adapt with the ever by 2021, meaning that there will be of Health, Health Authority-Abu Dhabi changing developments in technology considerable and sustained growth over (HAAD), the Dubai Health Authority associated with treatments. Contractual the next few years. The country is likely to (DHA) and the Emirates Health Authority and contracting arrangements aside, there see an increase in demand for the number (EHA). It is imperative that operators, are a number of essentials that will ensure of hospital beds at nearly 3 per cent every consultants and contractors alike have project success for healthcare projects. year to reach more than 15,000 beds in a good understanding of the Healthcare the same period. At the start of this year, sector to ensure project success. How are AW Rostamani Building Khaleej Times reported, “Healthcare is Industries contributing to this change in one of the fastest-growing sectors in the Healthcare design and construction the health sector? world and is a key contributor to the UAE projects have become increasingly more economy.” complex as organizations strive to deliver AW Rostamani Building Industries the best patient outcomes. The challenge, methodology for delivering successful facility, The UAE’s Vision 2021 National Agenda from understanding the complicated hospital and healthcare projects begins using a model, aims to achieve a world-class Healthcare services and utilities involved, to with the end in mind. The key driver is to will identify any potential system to help tackle and prevent lifestyle complying with regulations and authority hand over the facility in a defect-free state, issues before they could have an impact illnesses such as heart disease and diabetes approvals, means that managing a and enable full operation as planned. To on construction. Once construction is compromise that are prevalent in the region. With its healthcare design and construction project achieve this, Building Industries employ underway any changes or deviations can the project outcome. vision to develop world-class healthcare takes a lot of experience and commitment. a stakeholder engagement strategy that be captured and quickly incorporated infrastructure, expertise, and services, the To meet the inherent challenges, forward- actively involves key members of the into the BIM model, such that they can be Graduated handover enables the operator UAE government is extensively expanding thinking healthcare operators are not project from the outset. The concept clearly communicated to all stakeholders. to spend more time on understanding patient’s, and upgrading its healthcare systems to only using design and build, but they are is complemented by the company’s interfaces and systems before occupation. expectations. match international standards. The UAE requesting for design and build teams to structured Project Management With large scale projects that often dictate AW Rostamani Building Industries Adjustments can be made accounts for over 25 per cent of the total incorporate innovative ways to push the procedures, developed with specific phased handover of the facilities, the employ a ‘Countdown to Completion’ where necessary and reports are fed back. healthcare spend by GCC Governments limits of this delivery method. relevance and expertise of healthcare project strategy will have an influence, not process that drives the focus and activities It is a measured and monitored process, and the per capita healthcare spending in projects. The procedures reinforce a only on programme, but on the permitting required for the close out and testing with the advantage of being a pro-active the UAE is the second highest in the GCC. No longer are hospitals the austere, project team’s commitment to deliver a approach with local authorities. Building and commissioning activities, to ensure approach, rather than re-active, which institutional and featureless facilities that single aligned outcome and help to bridge Industries have dedicated departments for the facility can be occupied as early leads to a quicker resolution of issues. Dubai, already a popular destination with they once were. Architects and Designers the performance gap between design both engineering drawings and authority as possible in a defect free state. The travelers, has a number of internationally now focus on evolving these spaces into intentions and operational outcomes. approvals in order to speed the process system revisits the outputs from earlier AW Rostamani Building Industries’ accredited clinics, and is striving to take well-designed and planned structures and ensure that staged handovers can reality-checking decisions and ensures methodology is a strictly defined a greater share in the medical tourism which are highly specialized in their During the design and engineering phases be made with the requisite approvals the suggested actions are in place for combination of logically related practices, business. Dubai is gaining popularity approach to the wellness and well-being of the project the choice and specification in place. The strategy is also mindful commissioning and end-user training. The methods and processes that determine as a medical tourism destination due to of patients, staff and visitors alike. With of materials is critical to both regulatory of the technical aspects of the hospital integration of consultant inspections, sign how best to plan, develop, control its relatively low cost, qualified medical investors keen to turn the GCC into a compliance and maintenance and cost infrastructure to ensure the service off and authority approvals further ensures and deliver a project throughout the staff, and short waiting times. Promoting medical tourism hub, this approach is a in use. Building Industries’ approach to isolation is considered, without causing the timely handover of the asset. continuous implementation process until medical tourism in the Emirate, the Dubai key development focus, as patient comfort value engineering is one of value creation disruption to the hospital operation during successful completion and handover. government has also introduced several and well-being is just as important as where they consider not only technical any following phased works. Post-completion, and during the initial The team have a proven, systematic and strategies and initiatives to promote both performance and functionality. and relevant compliance standards, but aftercare phase, the Building Industries disciplined approach to project design, investment in facilities and home grown Healthcare facilities now strive to create a also the return on investment, through life During construction, progress and project team remain resident on-site for a execution and completion, particularly medical talent. Recent statistics show that public realm that integrates the operational cycle costing. programming are carefully monitored defined period to assist and close out any suited to healthcare projects. the number of medical tourists receiving requirements of the facility with support to foresee any potential delay, shortfall latent or emerging problems and issues. treatment is estimated to increase by 15% functions, food and beverage offerings Additionally, due to project complexity, or conflicts that will affect the overall This process involves regular dialogue with AW Rostamani Building Industries is each year. and even residential accommodation, Building Industries have developed outcome. The system takes a view across the hospital’s technical services team, to currently working on the full fit-out of a designed for wellbeing and wellness. building information modeling (BIM) procurement, manpower, materials, design find out how the installation and systems large new healthcare facility in Garhoud, Public healthcare services are With medical technology also moving capabilities to ensure coordination with all changes, production rates and budget, are performing and operating, and whether Dubai. administered by the different regulatory forwards at a rapid pace, it becomes disciplines. Specifically, the design of the where shortfalls in any one area may they meet the operators, and ultimately the

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LifeEnriched | Summer 2018 Cross-device marketing The popularity of mobile payments Using phones, tablets and desktops on a daily Digital basis makes it hard for brands to appear on The explosive growth of mobile all devices throughout the day. Now is the devices unlocks the potential of mobile time to act! In the new era of cross-device payments. More and more businesses Marketing More Targeted Ads customer behavior, marketers need to ensure introduce mobile payment options in their a consistent online experience across all With Specific Purpose stores with ApplePay and Alipay being the devices and screen sizes. two key providers. Trends 2018 People have minimal attention spans and are exposed to multiple ads on a daily basis. Moving forward, the focus will be on relevant and I-CAN Transform targeted ads. Mobile ad platforms will show major growth in 2018-2019, including Facebook, Instagram and Snapchat. AWR are experiencing a transitional movement in the way we brand ourselves to customers. The focus is on brand profiling and tracking the customer journey. AWR has experienced a series of seminars and workshops on how to improve and keep up with the digital age.

Video Marketing Chatbots taking over the world Video is becoming the most popular and influential form of digital content for businesses 2018 will be the year that brands need today and if done right, it can have a very positive to start thinking about social media bots. impact on your business. Chatbots have been around for years, but they’ve seen bigtime AI improvements recently. More and more brands are working on using chatbots for customer support and perfecting their chatbot Augmented Reality Integrated marketing strategy. Through Social Media

As our mobile devices become more powerful and social apps better integrate with AR, brands will use AR to better Focus on Generation Z engage with consumers. Gen-Zers are expected to constitute about 40 percent of all consumers by 2020. That is a Automated Driving powerful customer category. Gen-Zers tend to have the mobile-first mindset. Research While fully autonomous cars are undoubtedly still Twitter May Fall revealed that they spend longer on their a few years away, several automakers are rolling While LinkedIn Rises phones each day than on all other devices out semi-autonomous systems that are getting combined. ever closer to the idea of jumping inside the Most brands feel that they need a car and letting it take over from there. This presence on Twitter, no matter how little digitalization in the automotive industry will engagement they gain from it. LinkedIn, be more prominent going into 2019 however is predicted to grow as a platform as brands are actively engaged. 42 This trend will continue in 2019 as Twitter 43 continues to decline. LifeEnriched | Summer 2018 www.awrbuildingindustries.com

Enriching Your Space In Every Detail

Interior Fit-Out Commercial I Education I Hospitality I Healthcare I Retail

Abu Dhabi +971 2 645 0899 I Dubai +971 4 347 5119 Product Review

INFINITI The New INFINITI QX30

We believe every driver is empowered with untold possibilities. To excel. To go as far as their drive will take them. See this take shape on the INFINITI QX30, where disruptive design and innovation elevate your style and abilities. Begin by crafting your QX30 GO BEYOND for your individual journey. Every selection will transform vision into reality: Yours. THE CITY GO BEYOND THE CITY

When the road gets slick, QX30 AWD adapts. On dry pavement, Intelligent. All-Wheel Drive sends 100% of the power to the front wheels for fuel efficiency. But if road conditions change, the system automatically transfers up to 50% of the power to the rear wheels. The more in control you feel, the more confident you become—no matter how far out you go.

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LifeEnriched | Summer 2018 REFLECT YOUR ACTIVE LIFE. Configure for adventure: Designed for your See every side. Gain a new perspective on rugged nature, every QX30 offers a wide what’s around you with the Around View square opening that makes loading and Monitor with Moving Object Detection Rugged front and rear bumpers not unloading incredibly easy. Pop-open the and Front and Rear Sonar System, it’s only tell the world you’re ready for rear liftgate and you’ll have direct access to easier to see and maneuver in even tightest REFLECT anything, they underscore the terrain- the cargo area, clear from any obstruction. spaces. Four cameras and one virtual conquering personality of this premium The 60/40 folding rear seats open up 360 degree view from above elevate your active crossover. Modern satin silver more space to carry more of your things parking expertise, alerting you when a bumper inserts are unique to QX30 and with a middle pass through available for moving object is detected close by. complement the exclusive wheel design long sleek objects. Opt for a panoramic and side sills. moonroof with power sunshade invites YOUR streaming natural light to add a spacious Are you looking for a life-changing and airy quality to the cabin. vehicle that stands out for its bold How will your QX30 come to life? exterior, luxurious interior and dynamic Express your individuality. Inside the performance? Designed for the driven, it offers bold QX30, a choice of specialty color themes ACTIVE ideas. Create an interior as daring as you. reflects a new mindset. Choose between If so, then the newly INFINITI QX30 has Push the latest technology, and change the premium look and feel of inviting been designed with you in mind and your perception: About what an active graphite Nappa-leather, the natural will be available for the first time ever in crossover can achieve. And what you are appearance of wheat Nappa-leather or the the UAE from beginning of April 2018. truly capable of, both in and out of the modern interpretation of classic Chocolate Discover what the QX30 can offer you… city. brown Nappa-leather available in the Cafe LIFE Teak Theme Package. EXTERIOR PERFORMANCE

Feel expressive INFINITI design in every Experience more control, more confidence curve and arch of the QX30, reimagined and more power — no matter how far you to make your presence known wherever go. With a range of dynamic performance you go. The QX30 demands to be noticed technologies such as Intelligent All- with flowing signature bodywork and bold Wheel Drive (AWD), the QX30 delivers a design features that make you look not smooth, precise driving experience with once, but twice. performance that keeps on giving.

• Highly sculptured exterior • 2.0L Turbo 4 cylinder engine • High-quality paint finish • Intelligent AWD • Satin chrome roof rails • Higher ground clearance (34mm) • Redesigned front and rear bumper • Higher eye point for urban driving • New 19-inch wheel design • Allows easier ingress and egress

INTERIOR

Open your senses to the world with the QX30’s panoramic moonroof, while experiencing the height of comfort with sleek interiors that have been crafted by hand to deliver ultimate luxury and style. This is your space.

• Premium materials • Crafted speciality trims • Spacious cabin for the whole family • Panoramic Moonroof

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LifeEnriched | Summer 2018 THE DIGITAL INTEGRATORS

www.shift-technologies.com The way Shift Technologies Product Review think about chatbots:

1. Lay the foundation and plan

CHATBOTS EXPLAINED: Back to the Future with Shift Technologies Through working with you and bring expert insight, Shift Technologies will establish your priorities, proof of concept, Over the last year, Chatbots have step in the right direction, but not the DialogFlow It is the latest expansion in the solution, approach and develop a become a main focal point of conversion end game. With Shift Technologies’s the area of Artificial Intelligence (AI) and client’s roadmap to success. amongst the tech community. Within this expertise in customer engagement and Machine Learning (ML). It easily integrates discussion, questions have been raised Google Cloud Platform technologies, Shift with other capabilities through APIs, 2. From PoC to MVP about their success rate and true ability to Technologies is able to guide clients not which makes it likely the most expandable engage with customers. only to an excellent Chatbot, but beyond. chatbot solution and an ideal foundation Build on the PoC, while being guided by for your digital presence and digital the roadmap, to construct and deploy a Shift Technologies approach Chatbots a A Chatbot will unlock technologies that employee and customer engagement of fully functional chatbot. little differently, by adjusting the way they will entirely change the way clients tomorrow. approach the modern technology. For serve their employees and customers chatbots to be a successful addition to online and, Shift Technologies shows 3. Expand use cases the customer engagement process, they customers how to do just that. As a result, need to be thought of as a part of a wider Shift Technologies are looking to take Further evolve your chatbot and train it by ecosystem. their clients beyond just a great Chatbot adding more data and functionality and into the remit of natural language Shift Technologies acknowledge that a (dialog) interaction with their employees 4. Chatbot as a service enabler chatbot implementation is an important and customers, where exploration is a step, but not the final destination in conversation, easy and content rich. Start rethinking the way you are interacting achieving world-class online presence with you employees and customers online, and employee and customer engagement. The product Shift Technologies use utilizing the chatbot as a mean they The Digital Integrators at Shift is called DialogFlow from consume more of your services Technologies, understand chatbots as Google. enablers, allowing their clients to utilize 5. Substitute Mobile Applications API technologies, making interaction with their customers, easier, more intuitive and Replace your mobile applications meaningful. (Presenting content in a static manner) with a chatbot, allowing you employees A Chatbot should be and customer to interact with you through understood dialog online. as a 6. Rethink Online

Having successfully implemented, expanded and utlilised chatbot technology, rethink your online presence and the way employees and customers consume your services end-to-end.

About DialogFlow:

Build Faster Engage Efficiently Maximise Reach

• Start training with only a few • Advanced natural language and • Build once, deploy everywhere examples machine learning

• 40+ pre-built agents and small talk • Advanced fulfillment options • 14+ languages (and counting) features including built-in code editor 54 • Go-to-market with simple bots in • Training and analytics across • 32 platform integrations and SDKs hours platforms

THE FIRST EVER THE FIRST EVER

DESIGNED FOR THE DRIVEN Some follow a path, others make their own way. The first everSome INFINITI follow QX30 a path, is a othersunique make interpretation their own of way. self-expression. TheIt is first elevated, ever INFINITI daringly QX30designed, is a intelligentunique interpretation and sporty. of A self-expression.crossover that It is elevated,is unparalleled, daringly designed, and uniquely intelligent designed and sporty.for the Adriven. crossover that is unparalleled, and uniquely designed for the driven.

INFINITIDUBAI INFINITIDXB INFINITIDXB INFINITIDUBAI INFINITIDXB INFINITIDXB

J00729-MJ-INFINITI QX30 Launch-Press Ad-42X27.indd 1 3/29/18 4:56 PM

J00729-MJ-INFINITI QX30 Launch-Press Ad-42X27.indd 1 3/29/18 4:56 PM Features

Employing the lighting expertise of AWR sustainability by transforming the built Lumina and their partner Smart AE, Wasl architecture of large-scale properties into Wasl has redesigned a group of properties into a energy-saving facilities. Case Study sustainable hub within the heart of Dubai. Over 250 commercial and residential We at Lumina, develop and manufacture properties were converted into efficient industry-leading lighting technologies such Goes lighting solution builds which has equated as LEDs and partner with like-minded Our customer required to switch to a green field set-up, to suit each individual application – to a large quantity of Wasl’s asset portfolio. companies, to ensure we deliver state- covering a wide aray of applications to offering ultimate flexibility. of-the-art solutions for our customers. As Wasl Asset Management Group are one sustainability solutions. Keeping this in Green “Lumina’s mission is to enrich the lives a result, end customers benefit from a of the largest real estate management view, it had to be impeccably planned. Results and Benefits of its customers by providing quality better overall lighting experience and save companies in Dubai. Established by In addition, the logistics for complete AWR Lumina products and outstanding experiences. hundreds and thousands in energy costs” the Dubai Real Estate Corporation transition were complex as the buildings The LED transformation has resulted in Contributes to A Better, Committed to the UAE Vision 2021, we Umar Khan Chief Executive Officer, AWR (DREC) to oversee the management of its were populated during the transformation, Wasl properties benefiting from lighting alongside our partners Smart AE and Wasl Lumina. assets and grow its real estate portfolio. which left no room for error. quality solutions while reducing energy Much Greener Future have completed a project that drives Wasl’s operations span over various consumption and operational costs. sectors; from residential and commercial Solution Additionally, the project has resulted in properties, to industrial plots of land and a grand saving of service life of 65,000 from leisure and entertainment to hotels Lumina began undertaking an energy hours and the new LED fittings resulted and serviced apartments. audit in order to propose the energy in a significant maintenance cost saving saving solution. This was followed by as well as a reduction in the disruption Expectation Energy Saving LED Retrofit Proposal from to day-to-day operation. Above all else, GE Lighting. This was combined by a residences have benefitted from improved In light of Wasl’s philosophy to provide Stage 2 site survey by Smart AE. In order lighting levels in their homes and offices, quality real estate solutions that surpasses to enhance the energy savings and meet achieving a more aesthetically pleasing 01 the expectations of their customers while the project requirement, lower wattage environment and perfect ambience. 08 Enhanced living Reduced enabling them to meet their goals, Lumina downlights were implemented to match environment maintenance cost and Smart AE committed themselves to the the existing onsite dimension. During this “Lumina’s commitment to sustainability is Wasl’s core objectives. stage, Lumina were also able to create driving the ongoing transformation of UAE the correct colour temperatures on site properties into energy-saving facilities, Project Objectives: in order to proceed into the next stage of an initiative undertaken with full support the project. Stage 4- Material Submittal: from our partners. The installation of more 02 To offer superior real estate and lifestyle After finalizing of existing BOQ, Lumina energy efficient LED lights will help in 07 39% Reduced options to enhance the quality of life prepared Material Submittal. The physical reducing costs, are more environmentally High colour energy consumption More than 35% percent energy savings sample of each product was provided for friendly and create an ambience that consistency and related carbon Maintaining design, appropriate lighting approvals along with Material Submittal. will provide our residences with a better footprint by 39% levels To conclude, Lumina and Smart AE overall experience.” Umar Khan, Senior performed a mock up. The performed General Manager, AW Rostamani Lumina. Creating the perfect ambience mock up for proposed GE LED Lighting “I’d like to take this opportunity to With Low maintenance cost Solution as per the Material Submittal and congratulate our organisation for Conventional lamp needs approx. changed performed Pre (Before Installation of LED successfully implementing this green twice in three years, whereas the LED lasts Lights) and Post (After Installation of LED initiative together with Smart AE. 06 for 50,000 hours – which approx. 7-10 Lights) Lux Measurement fulfilling the 50,000 hours 03 years of standard operating hours. requirement of Project. By upgrading to the latest technology service life approx. 100-130/w To contribute to government’s green in LED Lighting, we have set a new = 10 years in class-leading energy saving ambitions. Installing over 46,212 light points into benchmark for residential properties in standard operating efficiency Wasl, Lumina’s lighting’s solution was UAE by reducing our energy consumption time based upon utmost efficiency, intelligent and related carbon footprint by over 39% Challenge positioning, combined with high-quality while also improving aesthetics and visual products. The luminaire offers 80 CRI and experience by uniform light, high colour This project proved to be unique in its delivers a class-leading efficacy of lumens consistency and optimum light levels.” nature and complexity due to its grand per watt of 100-130 Im/W. Its unique 05 04 scale. Over 245 buildings across Dubai, modular design means Wasl residents can Improved aesthetics Environmentally friendly including over 46,212 light points were fine-tune the light output and the wattage

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LifeEnriched | Summer 2018 Product Review Ensure they are dressed for any picture opportunity and capture the perfect Are Your Little Superstars Ready moment to Dress-to-Impress During the Hot Summer Months?

AWR Lifestyle brand, Angels, have picked out summer outfits for every little personality and every individual style so that your little ones can sparkle all season long. Angels is a concept store carrying ready-to-wear clothes and accessories for children between the age group 0-12 years.

The luxury children’s brand is all about the best international designs in the form of unique and exquisite collections from high-end French, Italian and American designers, including Baby Dior, Burberry, Kenzo Kids, Fendi, John Galliano, Kissy Kissy, MSGM and Paul Smith Junior.

Be inspired by Angel’s summer collection and ensure your little ones are feeling How do you like to dress up your little one Fun in the sun with our exclusive Spring confident and comfortable during the for the playground? This effortless outfit Summer collection. Doesn’t this cutie look long hot summer months. Arm them with will allow him to run around comfortably absolutely fabulous in this elegant John Check out our explorer Ilia, looking for outfits that allow there personality to in style! Have you checked out our new Richmond dress on a sunny day! an interesting spot at La Mer Dubai while shine through at family events and social super cool Summer collection yet? Alexandra poses in her new beautiful gatherings this season. dress from Angels!

If she’s a fun loving tomboy but there Shop online: www.angelskids.ae is a dressy occasion coming up - we have the perfect outfit which will ensure she feels fantastic herself at any event!

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LifeEnriched | Summer 2018 Contributes to A Better, Much Greener Future

www.awrostamanilumina.com Features denote the vehicle’s zero-emissions For those curious to know more about the status. Additionally, a modern touch- battery, here is another positive attribute: screen centre console provides a hub though the Zoe Long Range model benefits for an array of in-car features, including from extra battery capacity, its charging climate control, multi-media music and time is not impacted, providing 80 km of Shift Car Rental Once Again at the entertainment, and driving performance range for a mere 30 minutes of charging. statistics. All this while boasting a record- driving range of 300 km on a single charge Renault is a pioneer in the electric car Forefront of Innovation & Sustainability - in real driving conditions - and delivering revolution, with over 100,000 cars sold the longest driving range of any mass- worldwide, and can proudly claim to be The potential to be game changers warranty, servicing package and integral and true to our philosophy of market electric vehicle currently on sale. the first automobile brand to introduce happens when multiple entities with a registration fees. care, whilst facilitating our fast growing similar vision and values collaborate -and conscientious - customer base the to deliver bleeding edge solutions to a “As a thought-leader brand in its vertical, opportunity to play their due part as market that is ripe for it. Shift Car Rental’s Shift Car Rental has always been charged- well,” said Ashish Nanda, Senior General partnership with Renault’s all-electric Zoe up to bring unique offerings and solutions Manager at Shift Car Rental. Long Range model through its exclusive to the market that drive forward its care UAE distributor AW Rostamani is a case in philosophy. We believe sustainability is a The Renault Zoe Long Range model point. comprehensive responsibility and we at definitely deserves a second look, and Shift would want to play our part in that more. It is Sporty and trendy - with a As such, a four-year lease programme as holistically as possible. We believe dynamic, aero modelling style - has five on the Renault Zoe Long Range model is our association with Renault and the doors, a roomy, slick and spacious interior, available at an all-inclusive price of AED special lease offer that we are bringing and ZE signature headlamps, daytime 2,380 ($648) per month and includes a to the equation with the Renault Zoe running lights and rear lights that feature free home-charging station, manufacturer Long Range model, allows us to remain subtle blue styling cues, which proudly

electric cars to the Middle East - definitely a first and fast mover.

“The idea is to make electric vehicles accessible to as many customer segments as is possible and to make electric mobility a culture. Even though there is a growing number of charging stations - Supreme Energy Council is rewarding electric vehicle owners free public charging until 2019 - and preferred and free parking, the inertia to adopt and adapt is still almost non-existent. However, this is the best time for customers to make the switch to go electric, and it is truly a time for more and better power to customers,” concluded Ashish Nanda.

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LifeEnriched | Summer 2018 Some things you can live without, butSome some things you you can’t. can live without, but some you can’t.

CanCan Can’tCan’t

GetGet a freea free A/C A/C & & engine engine cooling cooling system check-up,check-up, & & more. more. • Free• Free A/C A/C & engine & engine cooling cooling check-up check-up & report & report • Free• Free A/C A/C gas gas top-up* top-up* BeforeBefore the the summer summer heat heat arrives, arrives, come come & & take take advantage advantage of these coolingcooling o ers: o ers: • 50%• 50% o oparts: parts: A/C A/C& engine & engine cooling cooling repair repair • 25%• 25% o olabour: labour: A/C A/C& engine & engine cooling cooling repair repair • 10%• 10% o oA/C A/C treatment treatment *Terms and*Terms Conditions and Conditions apply apply

8990 696057 8990 696057 Product Review The New Renault Megane GT Dynamic performance, technology and driving enjoyment

The new Renault Megane GT was segment up. Its on-road performance The GT version’s 4Control system is a presented at Frankfurt Motor Show Sept counts among the very best in class. world first in the Megane segment and 2017, features a dynamic, carefully-honed is mated to Renault Sport engineered stance and comes with a unique The new Renault Megane GT delivers a suspension to deliver superior driving pack of technologies more connected driving experience thanks to pleasure by combining sporty, dynamic usually associated R-Link 2, which serves as the cars control road holding with cornering precision. with the next centre, plus a 8.7 inch portrait format tablet. The experience can be personalized The dynamics, chassis and suspension of thanks to Multi Sense technology, while the new Megane GT ensure that is stands a raft of modern and user-friendly driving apart in the compact saloon market. aids. It is also equipped with an Meanwhile, its nicely balanced handling electric sunroof to have the is matched by a 205 horsepower 7 Speed best feel of speed and Automatic Dual Clutch which cover a nature run through comprehensive spectrum of needs, while the driver. meticulous attention went into vertical damping performance and acoustic comfort

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LifeEnriched | Summer 2018 The front C-shaped lighting signature features LED 3D-effect light guides. The New Megane GT are equipped with full LED head lights complete with automatic main/dipped beams (LED Pure Vision technology).

The permanently-lit rear LED lights form a unique horizontal 3D-effect signature featuring Edge Light technology. The slender brush stroke-like lines emit a deep red light.

The new Megane GT proportions are The New Megane GT’s broad, sculpted even more balanced than those of the shoulders express the sensuality that is generation it replaces. The result is a more inherent in the Renault brand’s styling dynamic and more assertive poise: identity. The lower part of the body and the bonnet feature taut, precise lines which • Longer: 4,359mm (+64mm), converge towards the front of the car to • Lower: 1,447mm (-25mm), highlight its dynamic stance. • Wider front and rear track, the widest in the new MÉGANE’s segment – The clearance between the tyres and front: 1,591mm (+47mm) / bodywork (wheel arch gap) has been rear: 1,586mm (+39mm), reduced and heightens the impression of • Longer wheelbase: 2,669mm quality exuded by the New Megane GT. (+28mm), Revised front suspension geometry and • Shorter rear overhang: 771mm more angled dampers have reduced the (-21mm), gap by between 25 and 30mm. • Standard Alloy wheel rims of 18 The new MÉGANE boasts distinctive front inches. and rear lighting signatures which are illuminated day and night

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LifeEnriched | Summer 2018 These distinctive lighting signatures are carried over inside the car by the MULTI- SENSE technology which controls a range of five distinct lighting ambiences coupled to the five driving different modes The new Megane GT combines sporty exterior styling with an interior design pack that is available for certain versions of the new MÉGANE.

The new Megane GT comes with a Technologies from the next segment up on the portrait-format multimedia display. specific, sportier front bumper. The wider Moreover, with the assistance of MULTI- air intake is flanked by lateral scoops. It The New Megane GT is based on SENSE technology, the driver is able to features a specific honeycomb-pattern Renault’s CMF C/D (Common Module adjust the engine sound with a choice mesh for the lower grille, while the upper Family) modular architecture and between three different settings: Neutral, grille is the same as that of the new comes with a wide range of features Comfort and Sport. MÉGANE. The GT-Line version also comes more commonly associated with the with an elliptical chrome exhaust tail pipe next segment up and also seen on the The New Megane GT benefits from the and a profiled diffuser which contributes model’s siblings, the new Espace and the very latest driving aid (ADAS) technologies to its dynamic stance. There is GT-Line Talisman. This comprehensive suite of are accessed and activated via the badging on the front wings and at the rear. technologies is unique in the segment R-LINK 2 tablet and include the following The new MÉGANE GT’s 18-inch rims and includes a dashboard complete with functions: are a standard fitment. The door mirror configurable 7-inch colour Thin Film housings, diffuser and front lateral air Transistor (TFT) instrument display and • To reassure: Cruise Control; intakes are also finished in Dark Metal. two R-LINK 2 multimedia tablet formats Emergency Braking System (EBS). (7-inch landscape format, or 8.7-inch portrait format), as well as MULTI-SENSE • To alert: Over speed Prevention technology and 4CONTROL. (OSP); Blind Spot Warning (BSW).

R-LINK 2 is a control centre that • To assist: reversing camera; automatic manages the vehicle’s various functions: dipped and main beam headlights multimedia, navigation, telephone, radio, (AHL); front and rear parking sensors; MULTI-SENSE, driving aids (ADAS), 4 and Easy Park Assist. Control, etc. The new MÉGANE GT-Line’s cabin is chic A MULTI-SENSE button on the centre Engineers from Renault and Bose and sporty. The comfortable enveloping console provides direct access to these collaborated closely to produce a seats provide additional lateral support functions via the R-LINK 2 display, as tailor-engineered sound that has been and come with integrated head rests, well as to five different predefined driving specifically configured for the new blue top stitching and a chequered sports settings: Neutral, Sport, Comfort, Perso and MÉGANE GT thanks to the optimal logo. Three upholsteries are available: RS Drive which provides an immediate positioning of a central loudspeaker at fabric or Alcantara®, with either blue or access to the Sport mode. the front, eight further high-performance black stripes. There are hints of blue for loudspeakers located around the cabin the trim strips and top stitching which These modes combine with a choice of and a subwoofer built into the boot. echo the smart Iron Blue body colour. five interior lighting ambiences: sepia, red, The dashboard is equipped with the same blue, purple and green. The illumination This combination generates sound that TFT display as the new MÉGANE, while a covers the centre console – as well as the is precise, clear and well-balanced. specific steering wheel rim affords better front and rear door panels in the case of Everynote, detail and nuance of the grip. The GT-Line badging visible on the higher-end versions – and matches the original recording is flawlessly transmitted. front wings is repeated on the dashboard colour on the dashboard’s TFT screen and trim strip.

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LifeEnriched | Summer 2018 4CONTROL, for a new level of driving times every second. 4CONTROL is active First class handling enjoyment whichever driving mode is selected.

Thanks to 4CONTROL, drivers of the The new MÉGANE GT’s suspension system The New Megane GT is a vehicle that the segment (1,441mm in the front / The rear suspension joints have also new MÉGANE GT benefit from a sharper is completed by specific settings in Renault performs well in every area by dint of its 1,390mm in the rear). been revised in order to improve the feel with no detriment to comfort. Sport’s traditional areas of expertise, whilst first class handling and a range of engines way irregularities in the road surface are The 4CONTROL system injects added at the same time preserving the vehicle’s that cover the needs of all motorists. • A focus on the comfort and support absorbed. The beam has been modified to dynamism and precision on tight, twisty comfort and versatility. Significant work has also gone into provided by the sculpted, enveloping provide bigger micro-steering movements roads. The car’s handling feels sharper, improving acoustic comfort and vertical seats, with particular emphasis on the of the rear wheels when turning in to more precise and more reassuring The new MÉGANE GT is also fitted with damping performance. use of dual-density foam. corners for a more reassuring ride at higher and inspires genuine driving pleasure, specific new springs, dampers, anti-roll speeds. whatever mode has been selected. In bars and steering. The springs and dampers • Specific work on ensuring the emergency situations, the instant response provide better vertical ride comfort, The comfort delivered by the new suspension is both safe and effective: of the four-wheel steering is quick to put thereby contributing to the all-round MÉGANE has been enhanced thanks to: the dampers and bump stops have the driver at ease. ability of a vehicle that is intended for been revised for even greater comfort. everyday use, while at the same time • A more ergonomic driving position:All Meanwhile, the steering is more Moreover, this system provides a high providing a distinctive sporty feel. of the vehicle’s functions from the precise and responsive through degree of cornering stability at high speeds various displays to the centre console the fact that there are no rubber and easy maneuverability at low speeds. The diameter of the brake discs is 30mm are within arm’s reach, making for mountings between the sub-frame It reduces body roll thanks to a specific wider than those on the new MÉGANE easier use during every day motoring. and body. The New Megane GT tubular anti-roll bar and enables the car to (320mm at the front / 290mm at the rear) Everything is positioned around the road holding remains outstanding, really ‘stick to the road’. which translates into enhanced stopping The New Megane GT will be available driver in an enveloping L-shaped however, thanks to specific work on To ensure optimal stability, the power. for sale from April 2017 across cockpit configuration. Moreover, the front wishbone bushings. 4CONTROL system calculates and adjusts all Renault Arabian Automobiles shoulder width is amongst the best in the steering angle of the rear wheels 100 showroom

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LifeEnriched | Summer 2018 KOPPEL

THE DUBAI MALL I +971 (04) 3232753 I [email protected] Features

When the time’s up, take the lid off and cook for a further 15 minutes or so until the sauce is lovely and thick. You can add extra spices here to adjust the flavor to your taste.

Scatter with coriander leaves and serve with rice or quinoa, Indian breads and mango chutney on the side.

Pumpkin Chickpea and AWR COOKS Coconut Curry Danielle Baileigh, Method Marketing Manager of Apartment 51’s

Grate the carrots and zucchini finely, mix Ingredients them in a bowl and sprinkle some salt to let the water release from them for at-least 1 pumpkin (roughly 900g), 4 shallots, 10mins. 4 cloves of garlic, 1 fresh red chilli, 1 bunch fresh coriander, Coconut oil, 20 Take the mix into a clean cloth and curry leaves, 1 teaspoon turmeric, 2 Fresh Baked Salmon with squeeze out all excess water to ensure it teaspoon of curry powder, 1/2 teaspoon of Dill and Capers is dry. ginger powder, 1 x 400 g tin of chopped tomatoes, 2 x 400 g tins of coconut milk, Racha Khalil, Add grated halloumi cheese, finely 2 x 400 g tins of chickpeas Assistant Manager, Group Finance chopped onion to the mix along with finely chopped coriander and mint leaves Ingredients in the same bowl. Method 8 single portions of fresh Salmon Fillet Whisk both eggs properly and add it to the Chop the pumpkin into 3cm chunks and 1tbsp zest of Lemon mix along with bread crumbs and season cut the ginger into matchsticks. Pick the 1tbsp Capers, lightly chopped it with salt and pepper. Add more bread coriander leaves and finely chop the stalks. 150 grms Greek yougurt crumbs if needed to bind the ingredients Pour a good splash of coconut oil into a 1 Tbsp Mustard together. large saucepan and place on a high heat. Zucchini Herb and Add the garlic, red chili and shallots, then Consistency of the mixture should allow it reduce to a medium heat. Cook until Method Cheese Cakes to shape them into 4 - 6 round and thick golden, stirring occasionally, then add the patties and then place them in the fridge mustard seeds, curry leaves, and coriander Mix yogurt with mustard lemon, capers Murali Ayenampudi, for about 30 min. to keep them intact. stalks and fry until the curry leaves go and season with salt and black pepper Business Process Analyst, Business crispy. Add the dried spices and stir until Excellence Heat a frying pan with a splash of oil the spices and oil mix to create a paste like Use the above mix to coat the salmon and fry the patties both sides till you see consistency, then slowly add the tomatoes generously. Ingredients - (Serves 2) a crispy golden yellow texture and then and coconut milk. Bring to the boil, then ready to be plated. add the pumpkin and chickpeas. Place the salmon on a baking tray, and put 2 Carrots , 1 Zucchini, 1/4 kg Halloumi in the oven for 15 / 20 Minutes at 200/C Cheese, 1 Onion, Coriander/Mint Leaves, Best served with a sauce made of 1 Reduce to a low heat, cover with a 2 eggs, Bread Crumbs, Oil for frying, Salt tablespoon of curd mixed with lemon zest, lid and simmer for 45 minutes. Check The salmon is great served with rosemary & Pepper coriander leaves and a sprinkle of olive oil. occasionally and add a splash of water if it baked baby potatoes/ steamed asparagus looks a bit dry. or broccoli

Bon Appetit!

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LifeEnriched | Summer 2018 Now prepare the filling: peel the apples Method and grate them on a coarse grater into a separate bowl. Filling

Process the ricotta/cottage cheese, sugar, Add the Ricotta Cheese with 0.25 cup of vanilla essence and egg in a blender until Table Cream into a small bowl and mix smooth. together. Add a tablespoon of the rose- water simple syrup to the filling to give it a Let the oven heat up until 200C (392F). wonderful rose water aroma (optional).

Meanwhile, assemble the pie in a baking Atayef Chicken Quinoa tray (approx. 20*20 baking tray with high edges would be best): cover the tray with Prepare the atayef mixture by placing Nasma Elbawi baking paper and put ¼ of the batter all dry atayef ingredients in a bowl and Office Coordinator, GHRD crumbs on the bottom. Press with your whisking. Ensure they are well mixed. hand to ensure the crumbs make an even Add the water, oil and orange blossom Ingredients layer. water and whisk thoroughly until you get a thin mix. 1.1/2 cup Quinoa, 2 Chicken breast- Put the half of the ricotta/cottage cheese Chopped, 3 tbsp Olive Oil mix on top of the batter layer. Be careful Allow the batter to rest for 10 minutes when spreading the filling not to mix with Heat a non-stick pan. Once the pan is hot, Spices: Ricotta and Apple pie the bottom batter layer. begin pouring the atayef and lower the heat to medium-low. (½ tsp Black Pepper, Garlic Powder, Nazerke Temirbekova Put another ¼ of the batter crumbs as a For small sized atayef, pour 1 tablespoon Salt , 1 teaspoon Paprika), 3 Colored Team Leader, Group Internal Audit third layer, and all the grated apples on top or 2 teaspoons of the batter. bell peppers, ¼ cup water (optional), 2 of it. Atayef The atayef should start to bubble around teaspoon minced parsley Ingredients the edges. Next layers would be 1/4 of the batter Mustafa Dada For the sauce For the batter crumbs and the second half of the ricotta/ Director of Marketing and Communications Wait until the atayef are done. When the Wheat flour – 2 cups, Butter – 200g, Sugar cottage cheese filling. atayef is no longer shiny, the atayef are ¼ cup lemon substitute, ¼ cup 100g, Baking soda – 1.5 tsp Ingredients done. pomegranate molasses Spread the last ¼ of the batter crumbs on Filling top of the pie. 2 cups all-purpose flour, 1/2 cup semolina, Make sure to cook the atayef over Method 1/2 teaspoon of yeast, 1 teaspoon baking medium-low heat. Ricotta/cottage cheese – 500g, Egg – 1, Put the baking tray into the pre-heated powder (see note in red), 2 tablespoons Take the atayef off the heat, place them on Soak quinoa in water, salt and cumin then Sugar – 100g, Vanilla essence, Apples – 3 oven and bake the pie for about 45-60 vegetable oil, 2 tablespoons sugar, 2 a clean kitchen towel and fold the towel drain big or 4 medium minutes. tablespoons orange blossom water over them to cover them. If you do not (optional), 3 cups of warm water (you may cover the atayef they will dry out. Sauté chicken with spices and tomato The pie can be served warm or cold. need 1/4 to 1/2 cup more- see notes) Once the Atayef have fully cooled, place paste until cooked Method about 1 tablespoon of filling on the Filling Ingredients pancake and pinch the sides together to Add bell peppers and a small amount of First prepare the batter: Put the wheat close it ¾ of the way. water, wait until is chicken completely flour into a big bowl, add baking soda and 2 cups Whole Milk Ricotta Cheese Dip the open area into the crushed doneSet chicken aside and let it cool sugar. Mix thoroughly. 0.25 cup of Table Cream pistachios. Add lemon substitute, pomegranate 1 tablespoon of rose-water molasses, parsley and quinoa to the Grate the butter on a coarse grater into 0.25 cup Crushed Pistachios Serve with simple syrup or as is and, chicken. Mix well then serve the bowl and mix with the flour and sugar enjoy! using your hands, so that it turns into Bon Appetite! crumbs.

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LifeEnriched | Summer 2018

Features ranking 13th out of 160 according to the OCEAN-FREIGHT World Bank’s Latest Logistics Performance Index. Tankers, bulk carriers, RO-RO carriers and container ships are the most important This has created a solid base for success means of Ocean transportation of our The Global Hotspot For Logistics And The Secrets for AW Rostamani’s, logistics arm. KAR time. Each year they carry billions of Freight & Forwarding LLC (KARFF) is an tonnes of goods along a few principal Behind KARFF’s Logistical Success integrated Logistics Company offering trade routes. Containerization has customized freight management solutions revolutionized global cargo shipping, to its customers across the globe. Through bringing vast improvements in efficiency an extensive global network of carefully and flexibility. selected shipping agents and partners from each region/country, KARFF offers high KARFF handle containerized, RO-RO and quality of service for international freight break-bulk movements. Freight rates have forwarding via land, sea or air, in addition become deciding factors for traders to to local warehousing and distribution close their deals which is why forwarders services and hassle-free customs now increasingly need to play the role of clearance. a rate negotiator with the shipping lines. “Our aim is to bring down the rates to Sandeep Sahae We spoke with the KARFF team to learn our customers’ required levels and mind CEO, KAR Freight & Forwarding more about the inner workings of logistics, you, these rates could be way below the who provided LE with a breakdown market levels. To do so, one needs to of the two modes of global trade by have support from the Shipping Lines and automotive customers including Arabian International freight and ocean freight. We at KARFF we are proud to say that we Automobiles. enjoyed speaking with them about what achieve this support and enjoy excellent they are doing differently to differentiate relationships many of the major Ocean- In addition, KARFF undertakes all themselves from the competition within carriers. This gives us a clear edge over our accessorial services to Ocean-freight. This a very opportunistic industry within the competition.” Sandeep continues. prevents their customers going to their region. We dived into the preferable mode competition by offering them a complete, of transport and found out why. Besides rates, another challenge is to find unparalleled service. These additional Global Trade is made possible by many suitable routes and sailing schedules for services are, container transport, export/ factors but the most critical of them, after our customers, to ensure that they match import customs documentation, bill situation, is the movement of goods by the delivery date of their further customers. of lading finalization, DO collection, various modes of transport, be it by ocean, With KARFF’s expert team members who customs inspection. Sandeep adds “We air or land. Modes of transport, are chosen are constantly in touch with the carriers, work as a single-window service provider based on the cost and speed. they never offer just one option to their to our customers, giving them peace of clients. KARFF provide multiple options mind.” • Air freight is the fastest but most to aid their customer’s choice to select the expensive most suitable one for them. Alternatively, The market although fruitful is naturally customers will inform KARFF of their undergoing consolidations. Larger • Ocean freight is the most economical, target dates, whereby the KARFF team shipping lines are buying out smaller At the start of this year, Khaleej Times environment-friendly, however, it is will respond with matching sail options to companies which have led to fewer announced that the UAE’s geographical considerably slower than air. meet their criteria. shipping lines operating in the last couple location and infrastructure make for the of years. This could post challenges upon ideal supply and re-distribution gateway. • Land freight is the only possibility In the automotive industry, RO-RO vessels rates, however, KARFF is confident of “The UAE is strategically located at the for last-mile deliveries or for regional are the most economical freight option maintaining excellent rates and service centre of international trade. Over one- transportation like Intra-Europe or but due to their in-frequent sailings and levels for their customers and will retain third of the world’s population lives within Intra-Gulf. limited port calls, they are often found to their position as a major player in the a four-hour flight and two-thirds within an be unsuitable per customer requirements. ocean-freight movement. eight hour,” stated the tabloid in March of “At KAR Freight and Forwarding, we To counteract these problems, KARFF KARFF is a member of internationally this year. are an all mode-encompassing logistics provides containerized movement of recognized professional associations service provider having highly skilled and vehicles also, where multiple vehicles like National Association of Freight and The UAE is well-positioned for global experienced teams specializing in their are loaded into each container which Logistics (NAFL) in UAE, International trade amongst the top logistics hotspots respective areas of Ocean, Land and Air. reduces the cost per vehicle. As container Federation of Freight Forwarders as the emerging transshipment hub and In line with the global trade, Ocean-freight vessels have high service frequency Associations (FIATA) & World Cargo has ranked first in emerging market constitutes the biggest share in KARFF’s (2-3 per week across carriers) and they Alliance (WCA). infrastructure, meaning the region has overall business by about 70%,” states have access to almost all the global outperformed countries such as Canada, Sandeep Sahae, Chief Executive Officer of ports thus the containerized option has To learn more about KARFF, visit Finland, France, Denmark and Australia, KAR Freight and Forwarding. become a preferred option for most of our karfreight.com

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LifeEnriched | Summer 2018 Features that epitomises VHERNIER’s exceptionally bold and creative flair. It’s a parade of best-sellers to which is added the special version of the Freccia line, developed VHERNIER Has A New Address exclusively for the new boutique in Dubai. VHERNIER is famous for the beauty and originality of its jewels. And also for the amazing skill of its artisans, all based in Valenza, northern Italy, the area par excellence in jewellery creation. These craftsmen can create wonders of engineering and precision. Such as, for example, the perfect gold fusion process achieved for larger-than- usual surfaces, which form into bright and perfect mirror-like pieces. Or the stone cutting process: rather than be purchased already cut - as happens for most houses – the stones Vhernier uses, which must possess characteristics of colour, transparency and extraordinary purity much above average, are always expressly cut from the rough by highly skilled artisans, to adapt harmoniously to the House’s jewellery design.

VHERNIER’s flagship boutique of the UAE and natural materials. An inescapable Inside, we’ll find the classical VHERNIER has moved from the Emirates Towers to the detail is the store architecture’s references pieces: sculptural forms in soft hues of rose new prestigious wing of The Dubai Mall, to two iconic VHERNIER pieces: the gold, among the distinguishing signs of the one of the most coveted international Palloncino (Balloon) and the Granchio brand; the famous “Trasparenze” used for luxury shopping addresses. (Crab). A macro version of the Palloncino rings, brooches, and earrings, for which a earrings actually adorns the store dance of beautiful overlapping stones give The new store is one of the fifteen windows, while the shape of the Granchio the jewels extraordinary light; the Sorpresa monobrand boutiques of the Italian brooch are reproduced on the store’s line, consisting of bracelets that hide, brand, famous for its out-of-the-ordinary elegant doorknob. at first glance, their pavé diamonds and jewellery, characterised by its clean lines tell the story of the understated elegance and large volumes that recall modern art With a layout that shows its desire to of the brand; the luminous full-pavé sculptures. be unique, with its use of materials, pieces, crafted with the most beautiful colours and in its store layout, VHERNIER diamonds offered on the market: using The inside is composed of a main room boutiques want to be different from usual two-point settings, Vhernier transforms and a private area; the furnishings in luxury boutiques: highly contemporary, little diamonds into a soft carpet of light. bleached oak, leather, and Loro Piana they are designed to reflect the brand’s And the Blue Velvet, VHERNIER ’s latest fabric in coral tones, in line with the identity and to showcase the jewellery fine jewellery creation consisting of waves philosophy of the brand that prefers noble with a strong consistency in style. in coloured titanium and diamonds: a line

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LifeEnriched | Summer 2018 رﻳﻨﻮ زوي Renault ZOE اﻧﻄﻠﻖ ًﺻﺪﻳﻘﺎ ﻟﻠﺒﻴﺌﺔ ﻣﻘﺎﺑﻞ 2380 درﻫﻢ ﺷﺎﻣﻠﺔ Go green for AED 2380 all inclusive

اﻟﻤﺪى 300 ﻛﻢ / %100 ﻛﻬﺮﺑﺎﺋﻴﺔ Km Range | 100% Electric 300 • ﺑﺮﻧﺎﻣﺞ اﻟﺘﺄﺟﻴﺮ ﻟﻤﺪة 4 ﺳﻨﻮات 4-Year Lease Program • • ﺗﺸﻤﻞ ًﻣﺠﺎﻧﺎ ﻣﺤﻄﺔ اﻟﺸﺤﻦ واﻟﻀﻤﺎن واﻟﺨﺪﻣﺔ واﻟﺘﺴﺠﻴﻞ ,Includes Free Charging Station, Warranty • Service & Registration Features

BCD Travel: Transforming The Way We Travel With SolutionSource®

significantly over the past few years, with a surge of technology providers offering unique and targeted travel solutions. This wave of innovation brings new capabilities that allow travel managers to optimize spend, influence traveler behavior, drive operational efficiencies, and more. three BCD Travel has made it easy for their taps on customers to discover and integrate some their phone. of these best-of-breed technology partners into their program. • Rocketrip reduces corporate travel costs “As the global travel operations manager by rewarding employees for “For technology partners, SolutionSource for the leading business social networking saving. provides a platform to integrate their service, I pride myself in my knowledge solutions and grow their reach within of travel technology,” said Leslie Hadden, • Fairfly ensures you always pay the BCD’s global client base,” says Irina Matz, global travel operations manager at fairest price for airfare. BCD’s director of product planning. “To LinkedIn. “Keeping up with technology enable these partners, we recognize the is time consuming. SolutionSource will • Yapta’s corporate travel solutions need to expose the right technology in a not only help me identify relevant travel provide price assurance for both air way that’s easily consumable and scalable. technology, it will also give me confidence and hotel. The world is on the move and so are we. more affordable due to technological solutions. The marketplace, aimed at We’ll continue to develop standard A study by Visa announced International advancements and vast competition in the business travel managers and sourcing that the solutions I choose for LinkedIn It is a very exciting time for BCD APIs and developer tools to support our travel will increase by 35% over the next travel industry. The use of smartphones, executives, provides recommendations will easily integrate into my travel Travel, because “through launching SolutionSource strategy.” decade. In conjunction with a study by electronic payments and social media and enablement of innovative third-party program.” SolutionSource, we can provide corporate Oxford Economics, two clear findings has changed the way we plan, book and technologies geared towards program travel buyers with a marketplace where Beginning today, clients can browse were exposed as to why we are seeing a expense our trips. Enabling a smarter way optimization. With SolutionSource, travel buyers gain they can easily identify the products SolutionSource to identify travel rapid increase in travel purchases. of travelling has progressed the capabilities quick access to expansive technologies and services that will add unique value technology solutions to customize and of the consumer, allowing for a more “It’s a tremendous time for innovation in key categories including: risk to their programs,” states, Dan Ruch, improve their travel programs. First, the rise of the global middle class adventurous and well-informed traveller. in travel. By building an open platform, management, price assurance, flight disruption, program optimization, and Rocketrip’s Founder and CEO. is creating more income in developing SolutionSource opens the door to SolutionSource becomes the third product more. Freebird, Rocketrip, Fairfly and countries to fund travel. This is making To adapt to these developments in emerging technologies for our clients,” platform offered by BCD Travel. It joins a travel more popular amongst communities the market, it is exciting to see our says Yannis Karmis, BCD Travel’s senior Yapta are among the initial SolutionSource “With its global presence and reputation portfolio that also includes TripSource®, a and has led to what Visa has titled, the travel arm of the Group, BCD Travel vice president of product planning and Authorized Partners. as a trusted advisor, BCD Travel is in a platform to increase traveler engagement, ‘travelling class’. The ‘travelling class’ is a unveil its newest product platform, development. “Our open ecosystem and DecisionSource®, a platform • Freebird is a simple mobile solution unique position to introduce travel buyers group of consumers who approach travel SolutionSource®. The head global office allows technology providers to integrate to use travel data to drive intelligent that empowers business travelers to to Rocketrip’s Incentivized Behavioral as no longer a luxury but a part of life. based in the Netherlands has launched with our proprietary platforms to create a programs. For more information about skip the line and instantly book a new Change platform and other truly SolutionSource® as the one-stop seamless travel management experience.” SolutionSource, visit solutionsource. ticket after a flight disruption in just innovative and valuable technology.” Secondly, international travel is becoming shop for third-party travel technology The travel landscape has changed bcdtravel.com.

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LifeEnriched | Summer 2018 Executive Interview The Perfect Infusion of Calligraphy and Design Life Enriched magazine spoke with the creative minds behind Apartment 51’s Kashida, the award-winning designers of furniture and home accessories based on 3D Arabic calligraphy.

Kashida joined Apartment 51’s collection and the expatriate community who are Dubai and from our office I lead Kashida’s of unique, luxury homeware in January looking to add the inspirations of their business development and operations, of last year and has gone from strength Arabian surroundings into their home heading the company as CEO and Mirna is to strength. The brand fits perfectly into in a very beautiful, unique and abstract our Creative Director, handling design and Apartment51’s pursuit, to bring truly way. Questioning the traditional visual marketing. unique pieces that would fit beautifully in manifestations of calligraphy on scrolls their customer’s home which ooze refined, and architectural facades, the team sought What does ‘Kashida’ mean, and why did contemporary design. to bring these beautiful letterforms to life. you choose it? Their aim was to transcend the classic Apartment51’s philosophy is whether your ornamental approach to calligraphy by A ‘kashida’ is actually a term in Arabic dream home is a cozy studio or a palatial creating functional design pieces that calligraphy denoting the glyph that mansion, whether you rent or own your respond to people’s ergonomic and extends between two Arabic letters, acting home, there are always ways to make it lifestyle needs.LE spoke with the creative as a bridge. The name suited the brand your own. Amongst their brands, they designers behind Kashida to learn more perfectly, as Kashida bridges between have carefully selected designers whose about their success story and design Arabic calligraphy and product design. bespoke items speak to their customers inspirations. ensuring your home encompasses Where did you get your source of your own unique style and allows your Tell us about who is behind Kashida? inspiration from behind Kashida? personality to shine through. Kashida was founded by myself, Elie We have always been inspired by the Kashida’s designs are loved in the region Abou Jamra and my business partner beauty of calligraphy early on during our appealing to both a local design appetite Mirna Hamady. We are headquartered in design course. However, a couple of years

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LifeEnriched | Summer 2018 beauty of Arabic calligraphy is that it has existed for centuries, and will continue to evolve as the years go by. It is an intrinsic component of the visual fabric of the Middle East. We are proud to work within this discipline, adding our own touch to such this beautiful art.

Do you have any exciting plans for products coming up next season?

We are working on a beautiful new serve- ware line, along with further experimental pieces.

What are your favourite items and why?

It’s hard to pick! We really work hard on each and every item that is released.

How did you transform your concept into a reality?

When we founded Kashida, both of us had full-time jobs in Beirut. We would spend our weekends at the wood-working after graduation, we began experimenting a lot of leadership skills, as well as the How do you keep striving for product workshops, testing our designs. Basically, with Arabic letterforms. The calligraphy know-how of dealing with different types innovation and how do you make sure we taught ourselves the basics of product around us was all two-dimensional, of people. In the end, it is my job to focus your ideas are always fresh and relevant? design from trial and error. Our graphic plastered on decorative scrolls, mosque everyone on a single goal. In my Graphic design background emphasizes a more facades, etc. Inspired to take this Design course at university, I was always We work in two ways: keeping an eye 2-dimensional approach, while hands- traditional art to new levels, Mirna and I fascinated with Arabic calligraphy and out for market need and gaps, as well as on experience formed our know-how began creating life-size letterforms, slowly even wrote my thesis on the subject. a more internal process of pushing the of product design, the building block of extracting functionality from the shapes. boundaries of Arabic calligraphy to create Kashida. We soon realized the beauty of bringing Kashida was born out of a mutual passion forms that people have not seen yet. Arabic calligraphy into people’s homes we both share- we are developing the Did you experience any challenges along through functional design pieces based on brand with an interesting blend of 90% of what we sketch in-house is not your journey, if so what were they and Arabic letters. There and then, Kashida was skillsets. released until the time is right, meaning, how did you overcome them? born. What kind of products do you range? when we feel the audience is ready for cutting-edge, experimental design. The Yes. Many, many challenges. In the early days, it was about convincing producers to We understand that you are very proud majlis design, as well as perfume bottle Have you always been creative? During We offer home accessories, furniture, of the beautiful woods you use for your designs and large wall panels. What ties your childhood, was owning a design corporate gifts and event souvenirs. Home actually attempt to produce our designs in reality. Dozens said no and left us without furniture items, how do you source your this all together is the use of contemporary brand something you aspired to? accessories range from candleholders, materials? Arabic calligraphy in all the designs. photo frames, mirrors, trays, coasters to confirmations. We started with 7 designs and now have over 70 unique designs! Mirna: I have always loved arts and larger pieces such as floor accents, door We always work locally, so we choose Have you had any VIP clients? crafts ever since I was a toddler. While handles and wall décor. Our furniture However, as the brand developed, the operations and distribution requirements suppliers who retain a large range of wood other kids would play with Barbie dolls, pieces target the residential sector, ranging grains which are either local or imported. Yes. We work with government agencies I would spend hours coloring, making from coffee tables to armchairs and became more challenging, along with the need for a strong online portal which We love working with wood, as it is such a in the UAE, reputable corporations ranging beaded necklaces, building blocks, etc. bookcases. versatile material which lasts a lifetime. from holding companies to banks, as well In high-school, I knew I was going to could answer market need which came from across the world. as individual VIP clients who have special study Graphic Design at university. I guess Who is your customer? What unique commissions have you done, commissions. design has always been my passion, never and why have they been special to you? a job! We target the design-savvy individual who We see challenges as ‘growing pains’, which must be looked at as a positive What do you envision the future of appreciates high-quality finish along with Since Kashida works with Arabic letters Kashida looking like? Elie: Owning a design brand is not the unique concept behind every piece. re-enforcement that the brand is growing. Challenges are addressed with great and words, it is only natural for special something you expect, it sort of comes commissions to occur. We have worked on One with constant innovation with an naturally. I have always loved to work with Our client is one who realizes it takes attention in order to reach our next milestone. a range of bespoke furniture for residential ever-growing collection design pieces, teams and develop ideas from scratch. As one or two bespoke pieces to transform a and commercial purposes. Items range reaching clients from Dubai to the world. a child, I was a boy scout which gave me house into a home. from reception desks to custom-made

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LifeEnriched | Summer 2018 Executive Interview Dunking Hoops and Scoring Baskets

In light of AWR’s recent accomplishment ambition and new energy onto the and we always receive a good crowd to of the prestigious Dubai Human court. We had our very first game at the cheer us on and fill us with team spirit. Development Award, the Group has beginning of last year. proven their ability to exceed efforts in the Who is the coach? development of its people and resources, What tournaments have you from the workplace to the overall well- competed in? Our team leader and coach is Mije being of their employees. Carandang. He has been playing We have already competed in many Basketball since he was a child and shares AWR Group prides themselves in offering tournaments, to name a couple: Jazzville his passion for the game with high levels many self-development opportunities, Corporate Tournament and Yalla of excitement. both in the office and on the playing Corporate Tournament. During the Yalla field. Amongst over 35 sporting activities, Corporate we came the 1st runner-up. What are your ambitions for the team? AWR provides gym memberships and competitions to keep AWR staff fulfilled in What highlights and awards have there To be able to build our AWR team into the their efforts to remain active and healthy. been and why were they great? team to beat, in all tournaments!

For this issue of Life Enriched, we caught Our players, Mike Carandang and Elmer Who are the current team to beat? up with the speedy players of the AWR Endozo have both seen some magical Basketball team to hear about their game moments this season, winning 5 Awards HILTI and UAS teams and what makes them tick and shoot between them! Both players have inspired hoops. the rest of the team and have shared their achievements and celebrations. Who is your current strongest When was the AW Rostamani Basketball player and why? team established? How often does the team train? As it currently stands, we would have to say We are one of the youngest sporting teams We are currently training every Elmer Endozo. Elmer is a perennial shooter of the Group. Therefore, we are currently Wednesday night at our Sonapur Staff from the 3 points area! bringing plenty of Accommodation basketball court. It’s a He commits himself great place to catch up with to the game full- Why is the AW Rostamani team so great, Why is it important to build team spirit? the team and heartedly. what are your team secrets? And how does it help create company train, spirit? We would have to admit that we have accomplished a lot of trust and friendship Team spirit is essential. It creates a fruitful amongst our players. We started as and harmonious work environment thus teammates but we are now truthfully all uplifting the company spirit. great friends. What is in store for the future of the Do you have a team slogan? basketball team, what events are coming up? Our PASSION is basketball and we play with our utmost COMMITMENT and With the company’s support and guidance, INTEGRITY! we will become tough contenders in every tournament and will make AWR a well- known name when it comes to basketball. UAS tournament and Jazzville this May.

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LifeEnriched | Summer 2018

Features AAC-Nissan received the DSES award for the Best Service Performance Brand in the 2017 cycle

Our mission is to enrich the lives of our customers through our people, products and services by setting best practices in everything we do.

It is an honor for AAC-Nissan to receive Highlights and Awards the DSES award for the Best Service Performance Brand in the 2017 cycle. We are proud to be associated with Nissan for 50 years and the achievement AW Rostamani Honoured with Prestigious Dubai Human Development Award of this award is a testament to our efforts in maintaining the highest level of quality and in providing customers with a fantastic, memorable and enjoyable Arabian Automobiles Company (AAC) is of this is the achievement of excellence experience. the flagship company of AW Rostamani awards such as Dubai Quality Gold Group. With over 50 years in business, Award in 2017, Mohammad Bin Rashid Al We are also delighted to note that AAC has AAC is one of the leading automotive Maktoum Award in 2015 along with the achieved the DSES award consecutively dealers in the UAE and is the exclusive Dubai Service Excellence Scheme Award for four years since 2015 and would like to distributor for Nissan, Infiniti & Renault in consecutively for the last 4 years which thank our customers for their loyalty and Dubai & Northern Emirates. has strengthened AAC’s position as the continued support in helping us to reach most awarded automotive distributor in new heights of achievement. AAC has always placed quality at the the region for delivering quality. AAC was We remain fully committed to enrich the forefront of all its activities. The passion also the first private UAE Company to be lives of our customers in the future by and drive for excellence in our operations inducted into the prestigious Palladium enhancing our service offerings and aim has empowered AAC to deliver customer Balanced ScoreCard Hall of Fame for to continuously raise the bar in customer experience excellence. A clear testimony strategy execution in 2013. service and performance.

I-CAN TRANSFORM

On the 24th April, AW Rostamani was framework, allowing AWR to play a aim of developing the abilities of UAE honored with the prestigious Dubai leading role in today’s business society. nationals through intensive training and Human Development Award (DHDA) at guidance. the Business Excellence Awards by the Commenting on the achievement, Dubai Economy held at The Dubai Opera Anil Lamba, Chief Human Resources “AW Rostamani is committed to playing for AWR’s efforts in the development of Officer, GHRD said: “We are honored a leading role in today’s business society. its people and resources! Anil Lamba, to have been awarded this prestigious The organization was assessed against Chief Human Resources Officer and Anu accolade and to be recognized in the comprehensive benchmarking criteria Thomas, HR Business Partner - Automotive region. The AW Rostamani Group values for best industry practices within human Group, GHRD received the award from its people and prides itself on their capital management and winning the H.H. Sheikh Maktoum bin Mohammed growth and development by creating DHDA award is proof of all the hard work bin Rashid Al Maktoum, Deputy Ruler a nurturing and responsive working everyone in the organization has put in.” , of Dubai, and H.H. Sheikh Ahmed bin environment. This award is testament added Anil. Mohammed bin Rashid Al Maktoum, to AW Rostamani making available the Chairman of the Mohammed bin Rashid Al latest HR management tools, processes The Business Excellence Awards ceremony Maktoum Knowledge Foundation. and technology. We are excited for what also saw AW Rostamani Group Company, the future holds as with this recognition Nissan from Arabian Automobiles Today’s automotive market is highly more time online and visiting less our appreciate the transformation that is taking The DHDA awards are now in their 16th we will build upon our growth for further recognized for this years’ Service competitive, and creating new ways to dealerships. 95% of shoppers do research place. year and recognizes and rewards the HR development.” Excellence Award. Measured against a generate business is a challenge. Digital online before they buy, so it makes sense initiatives taken by individual business high level of human development quality technology is rapidly shifting, while being that we meet shoppers in the online space I-CAN Transform is an initiative by Sales organizations towards achieving the Dubai The Dubai Human Development Award standards set by fellow MENA leaders, driven by customers who are digitally to capture their attention and motivate and Marketing Department where we Human Development goal. Awarded for is part of one of the key initiatives run AW Rostamani has also been previously savvy. them to our front door. bring subject matter experts from Digital the first time, the honor will see AWR by the Dubai, Department of Economic awarded the Dubai Quality Gold Award. It also make sense that our mid sets need world, who share their real life experience develop and enhance the excellence Development. It was launched with the Car shoppers today are spending to be transformed to understand and and guide us in the digital learnings.

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LifeEnriched | Summer 2018 The Biggest Challenge Arabian Automobiles Aftersales Division Introduces Connected Services We would like to celebrate our fantastic winners of the ‘Biggest Challenge” and Arabian Automobiles Aftersales has to book Live Service Appointments Online congratulate them on their inspiring efforts further improved its Aftersales services via Nissan’s website and Enrich Club. to ‘Stay Fit, Stay Healthy’. More than 160 for enhanced customer satisfaction and Upon their arrival at the service center, employees participated and 70 employees convenience. The range of online and customers are led to Nissan’s iPad Express completed the high endurance journey. automated services saves customers both Check-in Application. After vehicles have Please share your warm congrats to: time and effort by providing them with been serviced, customers can simply seamless processes and real-time updates collect a token from the Integrated Vehicle Male Category: . Delivery Management Kiosk. Customers are provided with a service 1st – Jaleel Kareem – Group IT reminder in advance via a unique Now, payments can now be made entirely 2nd – Ramez Alsadat – Group Legal Predictive Maintenance Reminder online through the Enrich Portal, allowing 3rd – Binoy Chandran – AAC Finance System that notifies customers when their customers to avoid queuing at the cashier vehicles are due to be serviced through an desk. This end to end process ensures a Female Category: automated SMS Customers are now able speedy, seamless delivery.

1st – Rita Pulikan – AAC Spare Parts 2nd – Varsha Srivastav – AAC Fleet AWR & AAC Renault Partnership with Dubai Police

AWR and AAC Renault are pleased to partner with Dubai Police and launch the AUTOTRUST Inaugurates New Multibrand Car Service Center in Abu Dhabi Children’s Schools Security awareness campaign for government and schools in Dubai. This new initiative was inaugurated under the directive of Major General Abdullah Khalifa Al Marri, Commander-in- Chief of Dubai Police in February.

The Children’s Schools Security awareness campaign is part of Dubai Police’s plan to secure roads around schools leading to enhanced safety for students and to establish a friendlier relationship between children and policemen Using eco-friendly vehicles such as the 100% electric Renault ZOE in order to spread security awareness among pupils, parents, teachers and bus drivers to tackle any problem and to have a safe and secure society.

AUTOTRUST has opened a new branch the automotive industry. I want to extend used car models that can no longer be Circle of Excellence Winner from BCD Travel LLC of its multibrand car service center and my support to the AUTOTRUST brand found in regular showrooms. accident repair center in Abu Dhabi. The and to our highly trained professionals for Circle of Excellence (COE) is an annual opening of AUTOTRUST’s new service living out the legacy of the AW Rostamani “AUTOTRUST operates on four pillars peer-to-peer staff recognition program center in Abu Dhabi comes with enhanced Group.” which are fair prices, high quality, genuine where employees from various BCD services. Speaking of the opening, Mr. parts and convenience for all customers. countries are invited to nominate their Michel Ayat, CEO of AW Rostamani AUTOTRUST offers a wide range of Our aim is to serve all vehicle owners in colleagues based on their achievements Automotive said, “The inauguration of services for a wide range of cars in the UAE with the same passion and drive throughout the year to win an annual AUTOTRUST in Abu Dhabi highlights AW addition to Automotive products such as the AW Rostamani organization has been incentive trip to Cancun, Mexico. Rostamani’s commitment to enriching the air condition treatments, performance built upon.” Stated Mr. Luigi Rubinacci, Congratulations to Abdulkader Rupawala, lives of people across the UAE. Our 50 enhancers and other car-care products, the Director of Strategic Ventures. Operations Support Manager who is the years of automotive experience ensures while also offering customers the winner from BCD Travel LLC, Dubai this that we can provide the best services in opportunity to find popular and beloved, year.

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LifeEnriched | Summer 2018 INFINITI SERVICE CONSULTANT NATIONAL SKILLS CONTEST 2018 DUBAI INTERNATIONAL BAJA GIVEN NEW DRIVE

The Dubai International Baja powered by Nissan and AW Rostamani brought the World Cup cross country rallying back to the UAE, with a powerful assembly of top drivers and riders battling for honours across the spectacular Al Qudra desert terrain.

The agreement was signed by Khalid Al Rostamani, Vice Chairman of AW Rostamani Group, which is the sole distributor for the Nissan brand in Dubai and the Northern Emirates through its flagship company, Arabian Automobiles. The Dubai International Baja, forms the second stage of this year’s FIA World Cup for Cross Country Rallies and the opening round of the FIM Bajas World Cup. As a result of the new agreement, the Nissan Patrol was the official car for the 548 km event, running from March 8 – 10. Nissan Patrols were used by an experienced ATCUAE team to plot a new rally route through the Al Qudra desert. The rally was the first of two big World Arabian Automobiles Aftersales awarded with medals in a Formula One recognition for Best in Receiving Process. Cup dates for the ATCUAE in March. Division conducted INFINITI SERVICE style awarding ceremony. The event was The Silver Award was won by Vhienna CONSULTANT NATIONAL SKILLS attended by delegates from INFINITI Almarinez who also recognized as Best The Dubai International Baja powered CONTEST 2018 to motivate the Service Middle East and Senior Management of in Delivery Process and Best in Technical by Nissan and AW Rostamani has Advisors by evaluating and recognizing Arabian Automobiles Aftersales. Knowledge. Bronze Award was won by become a natural successor to the Dubai their competence during the contest. In Auday Singh. The winners of Gold and International Rally, which ran for 37 years a very closely contested competition, INFINITI Service Consultant National Silver Award will participate in INFINITI but has been replaced by the more desert- contestants displayed their best attitude, Skills Contest 2018 Gold Award was won Regional Skills Contest to be held in April friendly and affordable Baja format which skills and knowledge. The winners were by Robin Dela Vega who also received 2018. is open for buggies, bikes and quads, as well as cars.

AAC Rewarded in Fifth Human Resource Conference Angels Launch Their Very Own Private Label

Arabian Automobiles Company was from Nissan represented the company. different government departments. rewarded in the fifth Human Resource Partners under the Wafer program are The aim was to shift business to target Conference, held by SHJ Government as able to reach the 35,000 employees of customers at the workplace. This gave AAC the main partner supporting the “Wafer” the SHJ government with special offers the opportunity to meet thousands of new program. Toni Tarabay Area sales manager and promotions. AAC had the privilege, customers to give them a great experience and Mousa Hamed Branch manager at conducting 6 open days in 2017, with with all Nissan product ranges.

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LifeEnriched | Summer 2018 Launch of AWR HUB Arabian Automobiles Aftersales Launches “50:50 Offer” for Patrol Customers Arabian Automobiles Aftersales has MarCom has successfully launched the launched an exclusive ’50:50 OFFER’ long-awaited Intranet. After working campaign under the theme “Loyalty Can collectively across all departments and LOYALTY CAN BE REWARDING. Celebrating 50 years of automotive success be Rewarding – Celebrating 50 years of subsidiaries, gathering information and with your treasured Nissan Patrol. automotive success with your treasured images - Phase 1 of the Intranet has Nissan Patrol”. This campaign has been successfully launched. Working Oers valid till developed to target customers who have in conjunction with the IT department, st March 2018 owned Nissan Patrol model 2012 and this is a positive step towards efficiently 31 earlier and with the objective to enhance operating together across departments. retention of post warranty customers beyond 5 years. The new intranet showcases each department and subsidiary’s news and key During the campaign, customers projects along with a gallery of images. will benefit from 50% savings on Employees are able to easily find their Periodic Maintenance Cost as well as colleague, which will include a photo, FREE comprehensive vehicle health name, position and extension number check and report. The vehicle will be of each person, as well as transferring comprehensively assessed by factory the key documents and pages that could Service your Nissan Patrol model 2012 FREE Comprehensive Health Check-up & Report / Save 50% on Periodic Maintenance Cost* / 50% Discount on Mechanical Labour Repair / 50% Discount on Mechanical Parts trained technician and for any additional previously be found on the old Intranet. repairs, customers are also entitled for 50% discount on mechanical repair labour The reasoning behind the updated intranet *Terms and conditions apply 688189 525646 and parts. is for each department to be better connected in a user-friendly manner, this is part of the new digital transformation that works towards becoming more digitally friendly going forward into the second Arabian Automobiles Aftersales Launches ‘Safety Campaign’ for Renault Customers quarter of 2018.

INFINITI of Arabian Automobiles Offers Customers up to AED 100,000 on New Vehicle Purchases

100,000 when they purchase a new INFINITI vehicle. The generous ‘INFINITI 50th Anniversary’ campaign reflects the importance of this major milestone in the company’s history.

Upon purchasing their new INFINITI, each customer will receive instant rewards worth AED 3,000, AED 20,000, AED 50,000 or AED 100,000. Every new INFINITI owner is guaranteed to benefit from the campaign, which is Arabian Automobiles’ most generous promotion to date and demonstrates the company’s ongoing commitment to enhancing its customers’ lives and providing them with a memorable thank you for their support over the past five decades. Arabian Automobiles Aftersales has During the campaign period, customers discount on brake pads, brake discs, shock launched an exclusive ‘Safety Campaign’ are entitled to receive a FREE safety kit absorber and wiper blades. During the Customers are welcomed to join the 50th for its customers, highlighting the when they register for the campaign in campaign, customers will also receive a anniversary celebrations by visiting their importance of vehicle maintenance and its MY Renault portal and bring their cars to 10% discount on the service contract and nearest INFINITI Center today to reap the impact on safety. Arabian Automobiles’ service centres. Aircomatic. The campaign is part of the company’s celebrating 50 years of serving its benefits of being part of INFINITI’s growing 50th anniversary celebrations this year valued customers by providing them family. The campaign allows Renault customers The vehicle will be thoroughly checked To benefit from the Safety Campaign, INFINITI of Arabian Automobiles is with exceptional rewards of up to AED to benefit from special discounts on by factory trained technicians, and for Renault customers are encouraged to visit services that certify vehicles are in perfect any safety-related repairs be required, the Arabian Automobiles service centres condition and guarantee a safe journey. customers will be entitled to a 50% before 30th April 2018. 108 THE GOLD STANDARD AAC Signs Agreement with Sharjah Police General Directorate THE GOLD STANDARD Arabian Automobiles Company has OFOF CONVENIENCECONVENIENCE signed an agreement with Sharjah Police General Directorate to become authorized WhenWhen youryour carcar needsneeds aa service,service, wouldn’twouldn’t youyou for providing traffic services including likelike itit pickedpicked up?up? It’sIt’s allall takentaken carecare ofof whenwhen registration of vehicles in the emirate you’re an AWR Gold member. of Sharjah from the Nissan showroom you’re an AWR Gold member. located at Mohammed Bin Zayed Road. That’sThat’s convenientconvenient carcar servicing.servicing. During the meeting, the two parties expressed a desire to enhance cooperation with government departments and private sector companies in the emirate of Sharjah, and promote the service offered to the public by linking the two parties with a common electronic system that helps reduce the time required for accomplishing jobs and by streamlining the procedure. The two parties have agreed to enter into this smart service partnership. The agreement was signed by Mr Saif Al Zari Al Shamsi, the General Commander of Sharjah Police and Mr Salah Yamout, Director of Sales and Marketing at Arabian Automobiles Company.

Arabian Automobiles Senior Management Meets Ajman Ruler Salah Yamout, Director of Sales & Marketing together with senior management of AAC met His Highness Sheikh Humaid Bin Rashid Al Nuaimi, Supreme Council Member and Ruler of Ajman, on Wednesday 21 March 2018 after his recent safe return from a medical treatment. In March, the Ajman Ruler’s Court had announced that Sheikh Humaid had undergone a successful medical treatment overseas and returned back to UAE in good health.

Lumina Wins Three New Projects This month Lumina has secured 3 major projects in Dubai with 3 developers. Projects include Mohammed Bin Rashid Housing Estate which will involve the construction of 346 Houses at Makan District, Hatta, Emaar projects including MBR Garden’s, Dubai Hills Estate and 646 Luxury Town Houses and lastly a Retrofit Project with Al Wasl of 245 Buildings AWRAWR GoldGold MembershipMembership coverage:coverage: which are supervised by Etihad Energy Services Company. Lumina has provided Vehicle Vehicle Pick-upPick-up service:service: 44 timestimes inin aa yearyear vehiclevehicle pick-uppick-up serviceservice the Al Wasl project with Energy Saving to the nearest Arabian Automobiles Service Center using recovery truck. solutions along with GE products. to the nearest Arabian Automobiles Service Center using recovery truck.

24-hr roadside assistance O-road recovery Airport pick-up & drop-o Service Registration renewal 24-hr roadside assistance O-road recovery Airport pick-up & drop-o Service Registration renewal 110

8990 696057 8990 696057 BP-BSC Awards 2017 AW Rostamani raises awareness for National Autism Awareness Month with book

The 7th cycle of the BP-BSC Awards drive at Dubai Autism Center Ceremony for recognizing best In an effort to raise awareness for National performance & successful execution of Autism Awareness Month and in line with 2017 Business Plan across all departments the Year of Zayed, the AWR team visited of AWR Automotive was conducted on the Dubai Autism Center donating a 14th March 2018. number of books to their library providing The annual award function evaluates the an excellent opportunity for AWR to kick overall performance of all Automotive start our new CSR initiative. Functions (Business and Strategic) based on the effective implementation of BSC The team interacted with the children at and their achievement of Business Plan. the centers and received information about how our donation will be spent for the Based on last year’s performance, the benefit of the children. This allowed our winners of the 2017 BP-BSC Awards are as team to create an open and comfortable Core Businesses Emerging Businesses Strategic Partners follows: environment. This is the first of many CSR activities AWR will be organizing as part Champion Infiniti Shift Leasing Finance & Accounts Congratulating the winners, Mr. Ayat of the Enriching Communities arm of the (Sales & Marketing) Group Human Resources recognized the efforts by the HODs and company. departments and reiterated the importance Runner-up Nissan Finance & Insurance --- (Sales & Marketing) of BSC as an effective management tool for the organization to implement strategy execution.

Drive Out Your Reward this Ramadan with INFINITI

INIFINITI Wins Silver Award Prime Honda Receive with a scratch and win voucher giving for Innovation in Media Presidents Award for FY them the chance to win guaranteed cash rewards from AED 2,500 up to AED 2017-2018 100,000 or the grand prize — the entire INFINITI of Arabian Automobiles value of their new INFINITI back. together with its media agency initiative completed in the 10th annual The campaign is part of Arabian Internationalist Awards for Innovation Automobiles’ 50th anniversary in Media. The internationalist focuses celebrations and supports the company’s on the reinvention of marketing customer-centric approach by thanking around the globe by connecting the customers for their loyalty over the past people and ideas in international five decades. On top of the exceptional marketing and advertising through cash prizes, INFINITI is going above and original content, intelligence, thought beyond to reward customers with the leadership, community, collaboration ultimate package on their new vehicle by and influence. also offering 100% of the down payment fully paid by INFINITI as well as the 5% In the 10th year of the awards, nearly VAT, and providing one year free insurance 400 cases were submitted from 32 and five-year extended warranty. different locations worldwide. Winners represent just 12% of all entries. The offers have been designed to A proud moment for AWR Automotive support customers throughout the car INFINITI of Arabian Automobiles as Prime Honda won the “PRESIDENT’S ownership experience, reflecting Arabian and INITIATIVE Media agency were AWARD” for FY 17-18 in the recently Automobiles commitment to providing awarded a silver award with the fast. conducted Annual Dealer Conference 360-degree customer care. Not furious Q50 campaign. on the 12th April 2018. There were 300 Honda dealers in India and Prime Honda As part of its 50th anniversary celebrations, brand’s generous Ramadan campaign, Throughout Ramadan, Arabian is in the top 97% percentile. INFINITI of Arabian Automobiles is which starts on 1st May and runs until Automobiles warmly welcomes customers giving customers an once-in-a-lifetime the end of the holy month. During the to celebrate the giving spirit of the holy Well done to everyone at Prime Honda for opportunity to win back the value of their campaign, every customer purchasing a month at its INFINITI centre. their hard work. brand new INFINITI vehicle with the new INFINITI vehicle will be provided

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LifeEnriched | Summer 2018 AAC Parts Department Enhanced the Dealer On-line B2B Portal Arabian Automobiles Nissan Announces Ramadan Campaign

The Dealer Online B2B digital Portal for new dashboard for our Nissan/Renault Executives sharing the advanced features during one of the busiest shopping seasons wholesale customers has gone through wholesale customers. Previous version of Dealer online system which will support of the year. The four-year 0% interest major enhancements since its inception to allowed them to place direct orders to AAC in achieving the common objectives offer on the purchase of all passenger conduct wholesale business digitally. our Parts Distribution Center, view their with the Authorized Dealers. cars, crossovers and SUVs is unique in monthly targets, sales achievements, the automotive market and demonstrates Now in line with corporate strategic available credit limits dynamically, new The training which was attended by Arabian Automobiles’ commitment to objective of digital transformation, Parts promotions & offers, download statement frontline salesmen from authorized giving its customers exclusive purchasing Department has re-launched the new of accounts, viewing genuine parts Nissan Parts Dealerships across Dubai & experiences that enhance their Ramadan Dealer Online Portal with advanced and brochures and also communicate with the Northern Emirates was conducted by Mr. celebrations. more additional features for ease of doing sales team digitally. Sham Shah Shajahan, Manager – Dealer business with wholesale customers. Development, Planning & Marketing. At Alongside the interest free purchase offer, In order to create awareness on the the end all trainees participated in Q & Arabian Automobiles will bring extra The new Dealer Online Portal with new advanced Portal, the Parts Dealer A session and were handed with training excitement to its customers by raffling off advanced features apart from inquiring Team conducted region-wise training certificates. two Nissan Patrols during Ramadan. The parts availability & price is equipped with for wholesale customer’s frontline Sales first winner will drive away in the new Nissan Patrol after 20 days, while the final winner will receive their prize following Our 50th Anniversary Raffle. Two Nissan Patrol SUVs to be won. Eid as a fitting conclusion to the holy AW Rostamani and Amara Raja Batteries Limited Jointly Inaugurate First AMARON month. Terms and conditions apply and conditions Terms PITSTOP in DUBAI, UAE Offer valid on all cars Customers are encouraged to visit their 696057 Retail sales only 527131 nissan-dubai.com nearest Arabian Automobiles showroom Exports- ASBU, ARBL, Mr Vinod George for an experience that captures the spirit Head Exports Middle East, ASBU along of the holy month and provides them with Mr. Rajagopal BR - Head of AWR Nissan of Arabian Automobiles have as well as the opportunity to win one of with significant added value. With the 0% Allied Products who also heads the battery announced their highly-anticipated two Nissan Patrols. interest offer, exclusive raffle and limited operations in UAE. Other business leaders Ramadan campaign that kicked off on the Nissan’s Ramadan campaign reflects edition Nissan Patrol, Arabian Automobiles from AWR group were also present during 1st May, offering customers 0% interest for the generous spirit of the holy month by is guaranteeing excitement at every turn the inauguration. four years on every new Nissan purchase, providing customers with genuine value this Ramadan.

Mr. Rajesh Jindal, VP and CMO (ASBU) ARBL congratulated AWR on the new pit stop and also assured all the support from Arabian Automobiles Announces Winners of Nissan’s ‘Test Drive ARBL in strengthening AMARON presence in the market. He further stated that, this Nissan of Arabian Automobiles has excitement was palpable and the winners initiative demonstrates our long term announced the lucky winners of Nissan’s expressed their surprise and delight at the commitment to UAE. We are committed ‘Test Drive Carnival’, who will be results. to providing superior quality products and travelling on an all-expense paid trip to the strengthening the brand further. UEFA Champions League Finals on 26th The competition was launched to celebrate May in Kiev, Ukraine. Nissan’s proud partnership with the UEFA AWR Strategic Ventures signed up the Vijay Albert Furtado and Anju Joy both Champions League, which stretches back agreement with Amara Raja Batteries won the premium packages, which to 2014 and will continue throughout the Limited in 2010 for the distribution of include flight tickets, hotel stays and match 2018-2021 season. As Official Partner, their flagship brand AMARON Batteries in tickets to the UEFA Champions League Nissan has become an integral member the UAE. AMARON batteries flagged off Finals. of the UEFA sponsor family and plays an with a humble beginning and in less than important role in proactively promoting AW Rostamani Strategic Ventures - the milestone for the already strong brand a decade the brand is one among the top During the month-long campaign, which the competition on a global level. official distribution partner in UAE for establishment with 800 retailers in UAE. selling batteries in UAE. The brand is sold started on 7th March and drew to a close brand AMARON of Amara Raja Batteries AMARON PITSTOP is the first of its kind through the dealer networks and also from on 6th April 2018, any customer who test The partnership reflects Nissan’s Limited inaugurated the first AMARON exclusive automotive battery outlet. the spare parts counters of AWR Group. drove a Nissan model received one raffle ‘innovation that excites’ philosophy, Pitstop in the Middle East on 5th May coupon, while those who purchased a engaging consumers across the globe and 2018. Mr.Rajesh Jindal, VP and CMO, AMARON has sold over half a million new Nissan vehicle were awarded with complementing the world’s most exciting Automotive Strategic Business Unit ARBL batteries in a short span since inception. five each. The raffle draw took place at sports tournament with Nissan’s dynamic The AMARON Pitstop located in Umm and Mr. Luigi Rubinacci, Director AWR the Nissan showroom in Deira, where the line-up of vehicles. Ramool in Dubai will exclusively sell and Strategic Ventures jointly inaugurated The brand is also equally focusing on more install AMARON batteries through the the AMARON Pitstop. Present on the brand visibility and innovative concepts in counter. AMARON Pitstop is yet another occasion were, Mr Prakash GN – Head addition to the sales expansion.

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LifeEnriched | Summer 2018 Shift Car Rental recognized at IBX Awards for Leading Digital Transformation AWR Employees Receive General Health Checkup at Head Office On 28th March, AWR conducted our first General Health Check-up here in our Head Office followed by the same for our DIC Yard Management staff on 25th April 2018. Around 200 employees took advantage of the free check-up and consultation from AAC Yard Management, KART/KARFF, PDI-Service & Spare parts on which some of them got doctor’s advice/ prescription for having high blood pressure and sugar level which has been shared for monitoring.’

Training session on Defensive Driving for Drivers at KART

In all 76 drivers were attended the training in two sessions and the main purpose of the initiative was to increase awareness about the importance of safe driving, build on the best driving practices on At the recent IBX Awards, Shift Car It addressed 4 pain points including Shift. When we look back, we feel the road and most importantly reduce Rental was recognized for the Digital operational challenges, productivity speed inspired. When we look ahead, the accidents. Drivers were shown possible Transformation Initiative it undertook breakers, storage impediments and paper promise is significantly motivating. Our consequences of bad driving, with real for the Delivery Management Systems wastage. Allowing Shift to focus on what motto remains to be relevant with offering examples of accidents that have occurred (DMS). The DMS at Shift has been it does best: Caring for the needs of its the NEW. NOW.NEXT to our cluster of recently. Lot of emphasis was given to structured for enriching the user customers by providing a state of the art retail and corporate customers. We see “Driver’s Responsibilities on Road”, experience, enhancing operational fleet, backed by best in class service and Digital being a huge ally in our quest Updates on RTA regulations, to maintain efficiencies, usher in a mobile first culture top of the draw technology tools that to be the best rent a car brand in the vehicle health and R&M expenses, and walking the talk on sustainability facilitates a seamless, frictionless, enriched country and beyond. All recognitions are Preventive measures need to be taken by eschewing the need for paper based customer experience. incredibly gratifying and the IBX Awards while driving on road on which the transactions at almost 150 transactions are very special for us. primarily obligation to ensure safety of self per day and 4 pages per transaction that At Shift the plan is to bring in features like & other road users. amounted to a significant saving on paper. voice platform for customer suggestions/ It puts us in a position of more complaints, GPS for easier customer responsibility, more accountability and In line with AWR Group’s focus on for all commercial drivers on 13th & It was a highly interactive session where The International Business Excellence location tracking, Live tracking of drivers, more thought leadership and we relish Corporate Social Responsibility (Road 20th-Apr-18. The classroom sessions were drivers were encouraged to express their Awards (IBX Awards) recognize Business Peer to Peer communication to drive being in such an eco-system. Digital Safety) and Employee Development, conducted in DIC Office Training Room, views and participate in the discussions Excellence from across the world with the communication and increased efficiencies surely will help us deliver a (digi)telling there was a Refresher training session on by our trained trainers of Mr. Vinod Nair & openly. Finals and Awards Ceremony being the amongst drivers and lots more. experience to our stakeholders(both “Defensive Driving” organized by KART Vasu Suni respectively. culmination of an exciting and engaging internal and external)”, remarked Ashish journey for all involved. “It’s been a decade now for the brand Nanda, Director, Shift Car Rental. Belhasa Driving Centre appreciates Arabian Automobiles Parts In line with the celebration of AWR 50 Years Anniversary and enhancing the collaboration on the Occasion of AWR 50 Years Anniversary business relationship with strategic X Cool Q4 Promotion partners, AAC Arabian Automobiles sponsored 40 sets of technician uniforms The Accessories Department have to Belhasa Driving Center, one of the most introduced a new initiative amongst sales preferred Driving School in the UAE. staff in the vehicle sales showrooms, through upselling new products and Mr. Johnny Aslanian – Sr. Manager, Part services by selling additional accessories Fleet & Cash Sales and Mr. Ratheesh to vehicle buyers in the form of a Kukal - Asst. Manager, Fleet Parts Sales competition amongst all showrooms. handed over the sponsored uniforms with AWR 50 years anniversary logo to Mr. The competition not only includes the Mohamed Belhasa (Owner) in Belhasa Sales Executives, but also the branch Driving Centre premises last 19th April managers. The competition is based on the 2018, which was very well appreciated number of products sold per vehicle. This and committed continuous support is to ensure that all staff have an equal towards Arabian Automobiles. opportunity to be a winner. Prizes were 116 117 distributed to the top performing Sales Executives. LifeEnriched | Summer 2018 AAC Parts Department Enhanced the Dealer On-line B2B Portal

monthly targets, sales achievements, available credit limits dynamically, new promotions & offers, download statement of accounts , viewing Genuine Parts brochures and also communicate with the sales team digitally.

In order to create awareness on the new advanced Portal, Parts Dealer Team conducted region-wise training for wholesale customers frontline Sales Executives sharing the advanced features of Dealer online system which will support AAC in achieving the common objectives with the Authorized Dealers. Dealer On-line B2B digital portal which more additional features for ease of doing was introduced in the year 2009 for business with wholesale customers. The training which was attended by wholesale customers has gone through frontline salesmen from authorized major enhancements since its inception to The new Dealer on-line portal with Nissan Parts Dealerships across Dubai & conduct wholesale business digitally. advanced features apart from inquiring Northern Emirates was conducted by Mr. parts availability & price is equipped with Sham Shah Shajahan, Manager – Dealer Now in line with corporate strategic new Dashboard for our Nissan/Renault Development, Planning & Marketing. At objective of digital transformation, Parts wholesale customers. Previous version the end all trainees participated in Q & Department has re-launched the New allowed them to place direct orders to A session and were handed with training Dealer Online Portal with advanced and our Parts Distribution Center, view their certificates.

Winners of the X Cool Competition

Each month, each INFINITI Sales Consultant and INFINITI Sales Managers are tasked to upsell TINT products to all INFINITI customers.

Each sale contributes one entry into the monthly competition to win big prizes. The team members with the highest Conversion/Penetration gets prizes for the month.

The winners for the month of February 2018

Top INFINITI Sales Consultant Our Top INFINITI Sales Manager is Next Runner Up INFINITI Mr. Suleiman Irsheid (IREDI SZR) Mrs. Rania Takieddin for the INFINITI Assistant Sales Manager with 89% penetration Center on SZR with 54% penetration Mr. Tony Joy (IREDI SZR)

Runner Up INFINITI Sales Consultant The winners for the month of March 2018 INFINITI Assistant Sales Manager Mr. Mahmoud Saad (IREDI SZR) Top INFINITI Sales Consultant Mr. Hani Al Ashqar (RAK) with 82% penetration Mr. Suleiman Irsheid (IREDI SZR) once again with 67% penetration INFINITI Sales Supervisor Next Runner Up INFINITI Sales Consultant Mr. Abdo Sabbagh (IREDI SZR) Mr. Mahmoud Fakhrah (Deira) Runner Up INFINITI Sales Consultant With 50% penetration respectively with 67% penetration Mr. Wasim Alard (Deira) with 54% penetration

118 AWR Lifestyle moves to the AWR HQ INFINITI of Arabian Automobiles has hosted its much anticipated TRADE IN

On the 25th March, the Lifestyle INFINITI of Arabian Automobiles has department have relocated from their hosted its much anticipated TRADE IN offices in D3 and headed to the 3rd Floor campaign offering UAE residents the of the AW Rostamani Head Office in opportunity to trade in their vehicle of any Deira. The trendy D3 office will be now be make for a brand NEW INFINITI and get used as Lifestyles’ ‘Showroom for Living’. up to AED 20,000 above market value. INFINITI of Arabian Automobiles goes The new office holds around 30-35 staff further in offereing its Arabian Automobiles members, with a modern and chic feel, customers with up to AED 25,000 combining dark wood furniture and grey above market value on their current walls. This move helps unify all AWR INFINITI, NISSAN or RENAULT vehicle. employees, putting them under one roof New car buyers benefit from a smooth creating unity within teams. and convenient transition to their new INFINITI vehicle, providing cost savings from unbeatable rates for their previously Shift Car Rental Powers a New Green Initiative Collaboration with Architaly DMCC owned vehicles and ensuring that the exchange from old to new is as convenient Rental will offer an exclusive bespoke and seamless as possible. This initiative 4-year lease option, all inclusive, for the provides significant and convenient Electric vehicles fleet that is available benefits for clients, enabling them to drive with Arabian Automobiles. ARCHITALY’s home in a premium new Infiniti. Our SOLAR MOBILITY PROGRAMME supports trade-in process is facilitated by expert all the companies in the UAE to install evaluators, who ensure that every driver SOLAR CARPORTS + EV CHARGERS and pulls away from the centre fully satisfied obtain in return a convenient “4-years with their new ride. As industry leaders we lease formula” of top-tier ELECTRIC are always looking for ways to enhance CARS at zero capital investment on the our offering and we believe that the return customer’s part. of this offer will make great strides towards achieving that objective. “At Shift Car Rental, our commitment to sustainability and a reduced carbon According to the World Meteorological With Care at the fulcrum of its philosophy footprint is total. We believe the Organisation (WMO), the current CO2 and vision, the shift to green by Shift partnership with ARCHITALY’s Solar CPO 2017 Awards concentration in the air(@403.3 parts Car Rental is a conscientious move. The Mobility Programme will reiterate the Shift Car Rental’s focus on environmentally per million) is the highest ever. Climate new partnership understanding entered Certified Pre-Owned honored their top friendly transportation and mobility change and the control of all its related ills into with ArchItaly Green Energy & sales and purchase performers for the year programmes and drive more commitment and fallouts should not and cannot be the Solar Mobility Programme, DMCC on 2017. responsibility of Governments alone. As the 4th of February at an event at the and attention to an area that requires fast and immediate addressing “, echoed organisations and individuals, we all have Amity University Dubai is another step Director - Mr. Mahesh Rohra, Head of Ashish Nanda, Senior General Manager, a very active, responsible and compelling in that direction. Under the aegis of this Operation - Bimal Rawther, Head of Shift Car Rental, Dubai. role to play. understanding with ArchItaly, Shift Car Purchase – Eyad Al Shamaa and Head of sales - Johny AbouDib were present to AAC Honored as a Strategic Partner at Sharjah Finance On Tuesday 20th March, 2018 AAC was reward the below achievers: honored during a ceremony held at the Department Award Ceremony for Sharjah Government theater of the Department, in the presence TRADE CAR AWARDS: Departments that are Outstanding Financial Performance of Sheikh Mohammed bin Saud Al Qasimi, First Place, Hussam Karfoul, Second Place, Head of Sharjah Central Department of Hashim N, Third Place, James Antony Finance. The Award Ceremony was in recognition of distinguished Government RETAIL CAR AWARDS: Departments and institutions outstanding First Place, Gautam Peketi, Second Place, financial performance which was in line Malek Sabbah, Third Place Amit Mistry with the Department’s programs and standards. EXPORT CAR AWARDS: Waleed Al Sayegh, Director General of First Place, Hammam Alras the Department, expressed his thanks and appreciation to AAC as a strategic partner RENAULT EXECUTIVE OF THE YEAR: at the ceremony to celebrate and honor Renault Executive Of the Year 2017 - the partners of success in developing the Kranti Kiran financial system that characterizes the Emirate of Sharjah and holds a leading position in the region. Arabian Automobiles Receives Three Accolades at Nissan Middle East Regional After- Unnikrishnan Nair Awarded the Best GAP Insurance Sales Executive sales Skills Contest 2017 Certified Pre-Owned sales executive Unnikrishnan Nair was awarded the best GAP insurance sales executive for the Q1 2018 90% insurance penetration. GAP is an insurance policy for customers who are opting for 100% finance. GAP protect them from the future incidents, which could lead to total loss of the car. Therefore, apart from the regular insurance if customer decide to purchase GAP policy they will be safe for the next five years offering pure peace of mind.

Top Rankings for INFINITI and NISSAN in first J.D. Power 2018 Customer Service Index (CSI) Study

repair works amongst owners of 12- to 24-month-old vehicles who visited the service center in the past six months. The study measures overall satisfaction by Arabian Automobiles Aftersales received awards are the vote of confidence for the Engine Diagnosis. Second Gold Award examining five factors (listed in order of two gold medals and one silver medal at talented individuals at the company that - 7th Nissan Parts Executive Excellence importance): the ceremony held at the panoramic Lotus offer impeccable customer service and Competency, was won by James Pinto, Yacht in Dubai Marina recently. guaranteed smiles across the board. who also recognized as Best in Order 1. Service Advisor (24%) Taking. The Silver Award - 11th Nissan 2. Service Initiation (22%) The FY17 Regional Aftersales Skills Once again, Arabian Automobiles has Service Advisor Excellence Competency 3. Vehicle Pick-Up (19%) Contest is a platform for Nissan Middle established itself as the brand of choice for was won by Allwyn Alphonso who also 4. Service Quality (19%) East to recognize and award Nissan its incredible aftersales service. recognized as Best in Receiving Process. 5. Service Facility (17%) Frontline Staff Brand Ambassadors and Arabian Automobiles Company’s Aftersales Nissan Technicians. Arabian Automobiles Amongst the prestigious awards, gold Division has indeed proven that it has the The study has highlighted the changing Company was awarded the 21st medals for the following categories are: best capabilities and expertise to cater to customer behavior and expectations by Nissan Service Technician Excellence First Gold Award - 21st Nissan Service its diverse clientele’s wants and needs, showing the value to personalized services Competency Award, 11th Nissan Service Technician Excellence Competency, with even more accolades on the way for that are designed for their convenience Advisor Excellence Competency Award was won by the technician Abdul Latif, its service excellence in the automotive and that enhance their experience. The key and the 7th Nissan Parts Executive who also received recognition for Best industry. finding of the Study are: Excellence Competency Award. These in Electrical Diagnosis and Best in • Transport arrangement for drop-off: Taxi, Shuttle service, Courtesy Cars Automania Exchange – The Nissan Trade-in Success story • Personalized Service Experience: Valet during March. Being the 50th Anniversary 25% to 30%. It was also observed that Parking, Express Service, Transparent of Arabian Automobiles, 37% of the cars received were within the communication it was a golden opportunity for the mileage of 80,000 kms, whereas around customers to avail of up to AED 15,000* 60% of the cars ranged between 81,000 • Service Appointment Process: Ease of taking appointment, Vehicle Receiving above the market value for their current kms to 500,000 kms. The top most mileage In the first ever Competitive Survey (CSI) Study is based on the response from & Delivery turnaround time cars when they exchange it for a brand car traded-in had clocked more than half a conducted in UAE by J.D. Power, one of 2,806 owners who purchased their new new Nissan model. Million Kms on its odometer. the world’s largest market research firm, vehicle between September 2015 and AAC Service with its customer centric The 2018 edition of the campaign saw The top 5 car booked during the period, INFINITI and Nissan have been ranked February 2017 and serviced their vehicle approach and innovation in processes some great results with, 1,123 customers were the Nissan Xtrail, Nissan Patrol, “Among the Best” category, with INFINITI at a Principal Authorized Service Center has ensured top position for Nissan and walked into Nissan showrooms to evaluate Nissan Pathfinder, Nissan Sentra and securing No. 1 Customer Satisfaction between March 2017 and February 2018. Arabian Automobiles, the flagship INFINITI. We are committed to enhance their current car and avail the special Nissan Altima, consisting of around 83% Index (CSI) ranking in Luxury Brand The survey was conducted from September company of the AW Rostamani Group and the satisfaction and delight of our AWR 50th Anniversary offer, Arabian of the total volume booked during the segment and Nissan at No. 2 (with a 2017 to February 2018 across all Emirates the exclusive dealer for Nissan in Dubai, customers with further innovative projects Automobiles Nissan saw an impressive Automania Exchange period. SUVs being difference of 1 point from the top) in Mass in U.A.E. The study measures Customer Sharjah and the Northern Emirates, in customer experience management conversion of 451 units, being about 40% a leading upgrade choice during the Market Brand segment. Satisfaction with service experience launched its special edition of Nissan’s through digital enhancements and against the standards industry average of campaign period. at an authorized service center (on a popular ‘Automania® Exchange’ campaign personalized services. The 2018 U.A.E. Customer Service Index 1,000-point scale) for maintenance and

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LifeEnriched | Summer 2018 Arabian Automobiles Opens Sharjah’s First INFINITI AUTOTRUST Ramadan Offer Center with Fully Integrated Service Facility in Association with CPO

MULTI-BRAND PRE-OWNED CARS

Supporting customers throughout every Expanding INFINITI’s dealer network and stage of the car purchasing and ownership building customer confidence is a prime experience in line with the brand’s focus focus for the brand, and in line with this on expanding its dealer network strategy, our new center will allow us to support customers throughout every INFINITI of Arabian Automobiles officially stage of the car purchasing and ownership opened its new INFINITI Center on Sheikh experience in one location, offering them AUTOTRUST Multi-Brand Certified Pre- Mohammed Bin Zayed Road in Sharjah on maximum convenience and high-quality Owned Cars launched a special Ramadan 12th March 2018. The new center is part services that they can trust. offer during the holy month, providing of Arabian Automobiles’ wider expansion The new INFINITI Center can their customers with free insurance, plans and has been established to cater accommodate up to 10 vehicles and one year warranty, free add-ons (tinting, to customers in Sharjah, Ajman and Um includes a fully-fledged service facility, GardX, parking sensors) and free VAT on Al Quwain, strengthening the company’s which means that customers can purchase AUTOTRUST. presence and services in the Northern INFINITI vehicles on site and also look Emirates. INFINITI is one of the fastest- after their ongoing maintenance at the growing brands in the automotive industry same location. AAC Renault Ramadan Offer and we are delighted to be expanding its footprint across the UAE by opening The center is strategically situated on the Sharjah’s first INFINITI Center with a fully UAE’s main artery, Sheikh Mohammed Bin integrated service facility. Zayed Road, providing easy access and ultimate convenience. FUSION COLLECTION Vhernier Opening at The Dubai Mall

The new Vhernier flagship boutique opened its doors in the stunning high-end extension of the Fashion Avenue, Dubai Mall. The new store is one of the fifteen Renault is pleased to announce their mono-brand boutiques of the Italian Ramadan Campaign. Following the spirit brand. With a layout that shows its desire of joyous giving, all retail customers will to be unique, they are designed to reflect benefit this Ramadan with Guaranteed the brand’s identity and to showcase the Gold worth up to AED 20,000 + 1 Million jewellery. Inside, you’ll find the classical KM Extended Warranty + Up to 5 Years’ VHERNIER pieces, sculptural forms in Service Contract + Free Insurance. The soft hues of rose gold, among a parade of offer is valid from 2nd May until end of best-sellers to which is added the special Ramadan across all Arabian Automobiles version of the Freccia line, developed Renault Showrooms. exclusively for the new boutique in Dubai.

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THE DUBAI MALL I +971 (04) 3232753 I [email protected] AAC Honored by Dubai Police as its Strategic Partner and Supplier TIMELESS SERVICE THAT’S ALWAYS EVOLVING. at Dubai Police Strategic Partner’s Ceremony 2018

In our 50th year, Arabian Automobiles is proud to win the Best Service Performance Brand Award under the Dubai Service Excellence Scheme for the 4th consecutive year.

AAC was honored for its strength in providing excellence in supporting, outstanding performance and efforts to Dubai Police throughout the year as a Strategic Partner and Supplier at the Dubai Police Strategic Partner’s Meeting Ceremony, which was held at the Dubai Police winter camp at Al Tay. The award was presented by Brigadier Dr. Mohammed Nasser Al Razzuqi, Deputy Director of the General Department of Transport and Rescue of the Dubai Police.

AAC Awarded as a Prestigious Partner at Dubai Taxi Corporation Excellence Annual Award 2018 His Highness Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum presented the “Best Service Performance Brand” award in Automobile Showroom category under Dubai Service Excellence Scheme 2017 cycle to Mr. Salah Yamout, Director Sales & Marketing and Mr. Nicolas AAC awarded for its contributions and Oswald, General Manager Sales & Marketing of Arabian Automobiles (Nissan). Also present were H.H. Sheikh Maktoum Bin Mohammad Bin strategic co-operation with Dubai Taxi Rashid Al Maktoum, Deputy Ruler of Dubai and H.E. Sami Al Qamzi, Director General, Dubai Economy. Corporation, as supplier and a prestigious partner at Dubai Taxi Corporation, Roads and Transport Authority Excellence Annual Award 2018. The dedicated support of our employees and partners enables us to deliver increasingly high This was held under the patronage of standards to our customers year after year. Dr. Yousef Al Ali, CEO of Dubai Taxi Corporation and Mr. Mohammad Obaid Al Mulla, Chairman of DTC Board Member of RTA Board of Executive Directors.

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THE DUBAI MALL I +971 (04) 3232753 I [email protected] Features AWR Lifestyle, Shift Technologies and Building Industries Sponsor the Jazz Festival Event Reflects Arabian Automobiles Parts Department Celebrates AWR 50 Years Anniversary with Parts Dealers during the 18th Annual Parts Dealer Meet’2018 To further mark the 50 Years of AWR, a traditional cake cutting ceremony was performed jointly by Mr. Michel Ayat, CEO, Mr. Sharad Dubey, Director, Aftersales & Mr. N.R. Kannan, GM, Parts. This was followed by an inspiring message from Mr. Michel Ayat, CEO sharing the successful 50 years journey of AWR group & its association with Nissan. He also thanked the Trade Partners for their valuable contribution over the years with commitment to continue the same strong Three of our companies joined together Musicians and artists included Duran business lead was even shared from one alliance. to sponsor this year’s Dubai Jazz Festival. Duran, John Legend and Ricki Martin. subsidiary to another. It was fantastic to AWR Lifestyle, Building Industries and The event was a great success for creating see our companies working together and Mr. Sendhil Nathan Mani - Head of Shift Technologies invited their VIP brand awareness as well as offering a socializing with customers and colleagues Domestic Sales, Parts, shared many points clients, customers and brand ambassadors great social networking opportunity alike. reassuring the positive outlook UAE for three evenings of electrifying jazz. for business development. A new Arabian Automobiles Company - Spare welcome note from Mr. N.R Kannan- Economy which will boost the Dealer Parts Department conducted their 18th General Manager, Parts. The theme for Business in the coming months & years to Annual Parts Dealer Meet celebrating this wonderful evening was “Gold” come followed by a short message from 50 Years AW Rostamani at Le Meridien commemorating 50 Years of AWR & & Mr. Abdel Samad – General Manager, HR Participate in the Tawteen - Real Estate Accelerator Event KART & KARFF Host Annual Hotel & Conference Centre Dubai. A turn awarding of Q1’18 Wholesales Gold Aftersales, NMEF. Staff Get-together out of 280 guests which included their Campaign – “Unlock the Treasure of Trade Partners, Nissan Middle East and Gold“. Top 16 Best Performing Nissan Renault Parts Management also awarded Renault Middle East Top Officials, AAC Parts Dealers were awarded with Gold their Top 3 Dealers of H2’17 Travel Top Management and Aftersales Senior Bars and Gold Coins. Special Appreciation Campaign (Bangkok, Thailand) and Management, not only enlightened the Awards were also given to Top 25 long launched their campaigns for the year evening but also made it a grand affair. standing Dealers for their loyalty and 2018 – Gold Campaign and Singapore business contribution over the years on the Travel Campaign for their Dealers. The evening began with a short video occasion of 50 Years of AWRostamani. The grand evening ended on a very on AWR History in UAE followed by a successful note followed by Gala Dinner.

Recognizing the VAT Heroes KART and KARFF organised two staff get-togethers this quarter. Over 110 staff A large-scale event was held on 7th members attended the two events. The February 2018 at Copthorne Hotel to KARFF team members enjoyed a Dubai celebrate the full finance team for their Marina Cruise, whilst the KART team outstanding level of effort and hard work had a fun night camping in the natural to ensure the VAT project was a great Wadi Showka in Ras Al Khaimah. Both success. The team was recognised for HR participated in this year’s Tawteen UAE Nationals. HR interviewed over60 events included plenty of fun, music, their enthusiasm and their unparalleled event organised by the Ministry of candidates and two candidates were dancing, food and laugher. The active and dedication, resulting in a seamless VAT Human Resources and Emiratisation offered roles the same day, and 20 were enthusiastic engagement of all employees implementation which went live by the UAE. The 2018 exhibition focused on shortlisted for second interviews. Dubai made the two occasions enjoyable and deadline date, set by Federal Tax Authority. the following sectors, Real Estate, Retail, television recorded the event, where our memorable for everyone. During the Communications and Transportation. AW Rostamani stand is seen clearly. The events, employees that offered outstanding The key participants were awarded MOHRE selected AW Rostamani to story was featured in the 8.30AM news performances during 2017 were mementoes and very special Georg Jensen participate and share all vacancies for slot. celebrated and recognised for their efforts. gifts.

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LifeEnriched | Summer 2018 Georg Jensen Dubai Mall Opening AWR Exhibits at the AUTOTRUST Host First of its Kind Women-Only Road Trip: She Drives Career’s Fair, World Trade Centre

Georg Jensen hosted two opening events said, “It gives us great pleasure to in the new boutique on the 1st floor of the inaugurate Georg Jensen’s newest The Careers Fair took place from the Fashion Avenue at The Dubai Mall. boutique at The Dubai Mall. The 13th-15th March at the Dubai World Trade AUTOTRUST impressively and most Women interested in participating were and many more items. Shift Car Rentals In a bid to herald the occasion, a series Middle East, especially the UAE, is a Centre. AW Rostamani were present with successfully executed a first of its invited to send SMS to the Radio Station offered ZOE the electrical vehicle for a of cocktail gatherings were held within significant market for the brand and we an impressive stand amongst other large kind women-only road trip, named mentioning “AUTOTRUST SHE DRIVES”. weekend as a part of the lucky draw. Mr the store; one in the morning for select are constantly keen on bringing Georg brands in UAE. The AWR stand consisted AUTOTRUST SHE DRIVES, in the UAE on On the FB and Website, the women were Sumod Balakrishnan GM AUTOTRUST VIP media, and one in the evening, an Jensen closer to the astute audiences of of 4 LED TVs, coffee area, sofas, VR Friday 23rd March. invited to register their interest in the thanked the participants, the volunteers intimate affair for the brand’s VIP guests the country. and an interactive registration portal for prescribed form. 200 winners were picked from AUTOTRUST as well as other and celebrities. Amongst the celebrities Through this boutique, we aim to offer applicants. Continuing the spirit of the celebration of from them, with each winner getting Departments and the sponsors for making and publications, the Georg Jensen team our customers a pleasant shopping women during the month of March with to bring up to 3 of their female friends/ the event a grand success. After a High welcomed, Harper’s Bazaar, Emirates experience that allows them to regard The stand was visited by VIPs such as International Women’s Day and Mother’s relatives. Tea, the participants commenced their Woman, Gulf Business, Watch Time, their favourite Georg Jensen products in HH Sheikh Mansoor bin Mohammed Al Day, AUTOTRUST She Drives saw over journey back home after what many of Elle, Gheir.com and celebrities included a relaxed and elegant setting.” Maktoum and Mrs Huda Al Rostamani. 600 women drive from the Le Meridien All the cars were branded with the them said was a His(her)storic day. multiple luxury fashion influencers, such AWR received hundreds of CVs and Dubai Hotel & Conference Centre to event logo while the registration was as Lojain Omran. Both events were a The graceful new boutique represents applications to progress to the next stage the Le Meridien Al Aqah Beach Resort, underway and the convoy was flagged off Luigi Rubinacci, Director of AW fantastic success. the values of the brand and overlooks of the interview process as part of the Fujairah where a host of activities awaited by Women of AUTOTRUST – Ms Jency Rostamani Strategic Ventures said, “This the iconic Burj Khalifa and Dubai Emiratisation programme. them. George and Ms Aya Fouad. Mr Luigi first of its kind campaign is a celebration of Commenting on the inauguration, Greig Fountain. The event was free for the participants Rubinacci, Director of AWR SV formally women in the UAE and is an opportunity Fowler, CEO of AW Rostamani Lifestyle was publicized through 4 Radio Channels welcomed the guests to the event. This for a community to come together and – Arabic, English, Hindi and Malayalam was followed by entertainment and lucky embark on an adventure they usually of Channel4 as well as through the draws which included gold and pearl might not partake in.” Arabian Automobiles Company Announces the Tenth Edition of Xplore AUTOTRUST Facebook and Websites. necklaces, hotel stays, dinner vouchers UAE – the Ultimate Off-Road Fun Drive Event

Join the adventure; Arabian Automobiles restaurant at Bab Al Shams desert resort. International Women’s Day Company took part in the tenth edition Arabian Automobiles Company prioritises of Xplore UAE in collaboration with safety, and the off-road course developed March was a month immersed in Emirates National Oil Company (ENOC). by qualified dune bashing marshals celebrations around woman with The popular and long awaited off-road catered to varied driving skills and Independent Women’s Day and Mother’s fun drive take place on Friday 9th March vehicles, while also delivering authentic Day falling within weeks of one another. 2017. off-road driving conditions. The marshals will be on hand to guide participants The women in the head office of AW Participants enjoyed the drive on the throughout the event, allowing them Rostamani united for an International golden sand dunes of Al Qudra desert to experience a compelling drive with Women’s Day photo shoot, to represent with an opportunity to see Dubai confidence. some of the women at AWR to share International Baja rally drivers during on LinkedIn and Social Media. Over 60 one of their exciting stages. The day This event was sponsored by: platinum women, including Ms Huda Al Rostamani, in the great outdoors was wrapped up sponsor Emirates Islamic and gold attended along with over 20 nationalities. with an international buffet dinner and sponsors Auto Pro and Mapfre. The response on Social Media created live entertainment back at Hhadeerah over 200 engagements online on the day.

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LifeEnriched | Summer 2018 Shift Technologies Participates in Digital Transformation Workshop Donate Blood AW Rostamani Shift Technologies and Google Cloud to lead digital transformation at Seamless Middle East Campaign - INFINITI and constantly evolving solutions, facilitating their digital transformation.” Shift Technologies is ushering the era of Digital Integration and leading their clients through every step of their digital journey.

With unparalleled speed, The Digital Integrators of Shift Technologies are able to identify, deliver and train clients on how to improve their performance through the synchronization of processes, big data, and business models. Shift Technologies Shift Technologies participated in a consultants. Shift Technologies constantly INFINITI of Arabian Automobiles invited arms clients with innovative and disruptive digital transformation event organized by strives to ensure it positively contributes all AWR team members to participate business models powered by the latest their partner Outsystems – the leading to the body of knowledge surrounding in a successful CSR Blood Donation cutting-edge technologies. one Low Code mobile and web app digital transformation and expands its campaign, in association with the Dubai development platform. Shift Technologies, thought leadership. Shift Technologies’ Health Authority on the 18th March at Google Cloud’s partnership with Shift the leading Digital Integrator, has CEO, Yousef AlBarkawie, participated in the INFINITI Centre on Sheikh Zayed Technologies allows them to provide been at the forefront of cutting-edge a panel discussion, sharing his practical Road. 70 people attended and 50 were enterprises with Google’s latest technology. technology enablement and leading experiences and providing thought- able to donate blood, saving the lives of With Shift Technologies increasingly the way in true digital transformation provoking insights on the state of digital 150 people in the UAE. Each donor gave embracing new technology, its partnership execution with access to innovative transformation in our region. 400ml of blood, donating a total of 20 AW Rostamani Shift Technologies, tunnel, they were met by a state-of-the- with Google Cloud will help empower technology and exceptionally experienced Litres of blood. in partnership with Google Cloud art, Explorer Bot who will lead them on local technology leaders and everyday announced their participation at Seamless a digital journey to other GCC countries. business to achieve their ‘smart’ needs. Middle East 2018, from April 15th –April The AI-powered chatbot conversed with XPLORE UAE X AAC annual fun off-road driving event conquering the golden sand dunes of Al 16th 2018 at their stand at the Dubai attendees about what they would like Shift Technologies delivers digital with a noble cause for charity has been Qudra desert in Dubai. After the 100km International Convention & Exhibition to see and visit during their trip, such as transformation from strategy to architecture completed successfully on Friday 9th thrilling dune bashing experience in the Center. Shift Technologies showcased their history, culture, entertainment, food, and to execution, working with the world’s March 2018 with almost 200 SUVs and outdoors, participants headed back to capabilities to eliminate disruption and fun facts. leading technology partners, including over 500 participants. Bab Al Shams and enjoyed the rest of the evolve business model complexities into Yousef Al-Barkawie, CEO of Shift Google and is currently leading the evening with a five-star international BBQ digestible solutions, with immediate effect. Technologies; said, “We are excited to be Middle East’s delivery of API Management The day-long adventure for Xplore UAE buffet. participating at Seamless this year with our Platforms based on Google’s Apigee Edge X began from the Bab Al Shams Desert The Shift Technologies’ stand incorporated strategic partner Google Cloud. Through API Platform, and the wider Google Cloud Resort & Spa with a quick registration Once again our non-profit noble cause an experiential activation, which our stand, we will showcase to our clients Platform solutions capabilities from Big followed by a delicious breakfast. event ‘Xplore UAE’ donated AED20,000 teleported Seamless visitors through what Shift Technologies is capable of Data to Artificial Intelligence. to ‘Dar Al Ber Society. This was made an interactive tunnel. On entering the providing fast, reliable, scalable, secure, At 1000 hrs, all the participants lined up possible by the contribution of participants with their SUVs and got ready to Xplore a through the registration fees. new challenging adrenaline-fuelled drive Arabian Automobiles Aftersales initiated Strategic Ventures Customer Meet Events with CEAT and AMARON

This innovative initiative by AWRT was AWRT conducted the CEAT Mini AAC Service Fleet Marketing goes to Driving School @ Nasereya much appreciated by both AMARON and CustomeMeet in Abu Dhabi on 15th the dealers, as it has helped the dealers March 2018 aiming to offer a refresher to get more insight about the product and training about the product to the dealer A Roadshow at Driving School Complex customers benefited from Free Engine Oil thus educate the customers about the salesmen. The event was attended by in Nasereya (Sharjah/Ajman region) from & Oil Filter, Special Service Package, 90 benefits of AMARON batteries. AMARON both CEAT and AWRT Team and over 50 26th- 28th March 2018. Minutes Express Service and many more. batteries have many unique features customers. During the meet, Rajagopal and AMARON is the only automotive BR, Head of Allied Products explained The objective was to target and recapture The response was overwhelming during battery in the world which has the highest the features of CEAT and also introduced Driving School segment customers the first 2 days, Aftersales received over cold cranking ability which can operate the forthcoming passenger car tyre who are price sensitive with reference 75 registrations and they are confident even from as low as -17 Degrees to +60 range, CEAT Secura and CEAT Eco- to service. In order to offer low cost of that through this initiative, Aftersales will AWRT in association with AMARON Degrees. Drive. Both the products are an enriched ownership and sustainability, Service be able to retain the customers within Batteries conducted the Mini Customer and improvised version of the current Department along with Parts has created this segment and also influence their Meets in Dubai, Ajman and Fujairah in The Product which uses the world-class passenger tyres CEAT Gripp LN Series. a range of economical service packages repurchase decision. February. The customer meet attended Johnson Controls Technology is a ZERO The tyres are tested in CEAT’s tyre testing with huge discounts. During this activity, by the dealer sales counter staff is aimed maintenance battery AWRT has sold over facility in Spain. at enhancing the technical and product 250000 batteries in the UAE Aftermarket knowledge of AMARON batteries. since inception in 2012. 134 135

LifeEnriched | Summer 2018 Movie Night at Staff Accommodation, Al Quoz AW Rostamani Cricket – Season 3 Match

On March 8th, AWR and Sharaf DG went head-to-head in a season 3 cricket match. AW Rostamani (AWR) beat Sharaf DG (SDG) by four wickets in a Rashid Alleem Premier League (RPL) Season 3 match.

Chasing a total of 148, AWR reached the target for the loss of six wickets in the 20th over. Muhammad Kamran Abbasi (33), Balaji Jayaraman Iyer (48) and Mohammed A movie night was organized at the staff staff come together to enjoy the outside Ashiq Narasimhan (44) were the main accommodation, located in Al Quoz on entertainment and the screening of scorers for AWR. Friday 27 April. We saw many of the AWR Bahubali 2.

Sales and Marketing Team Building

Congratulations to all teams for competing over two weekends in March, as part of the AAC Sales and Marketing team building activities at the Sheraton Hotel in JBR Dubai. AAC Employees completed a range of team building activities.

The event’s photos and video were shared on the InfinitiDXB Facebook and Instagram pages summarizing the day’s fun.

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