Trust and Community in Open Source Software Production∗

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Analyse & Kritik 26/2004 ( c Lucius & Lucius, Stuttgart) p. 279–301 Margit Osterloh/Sandra Rota Trust and Community in Open Source Software Production∗ Abstract: Open source software production is a successful new innovation model which disproves that only private ownership of intellectual property rights fosters innovations. It is analyzed here under which conditions the open source model may be successful in general. We show that a complex interplay of situational, motivational, and institu- tional factors have to be taken into account to understand how to manage the ‘tragedy of the commons’ as well as the ‘tragedy of the anticommons’. It is argued that the success of this new innovation model is greatly facilitated by a well balanced port- folio of intrinsic and extrinsic motivation, low costs for contributors and governance mechanisms that do not crowd out intrinsic motivation. 1. Introduction Until recently it was undisputed that economic development is the more success- ful • the more extensive the privatisation of production; • the more strongly the state is willing to protect private property rights (e.g. North 1981). A powerful justification for the privatisation of common goods and strong private property rights was given by Garret Hardin‘s (1968) metaphor of the ‘tragedy of the commons’. This metaphor highlights the prob- lems of overuse and undersupply of common resources. Under certain conditions it might be necessary to change the metaphor to ‘tragedy of the anti-commons’ (Michelman 1982; Heller 1998), in which scattered owners have the right to ex- clude others from a scarce resource while no one has an efficient right to use it. If the transaction costs to bundle the property rights are too high, such a resource is prone to underuse. This problem might even be worse in the case of intellectual property rights, e.g. in biomedical research (Heller/Eisenberg 1998) and the software industry. This was empirically tested in a natural experiment (Bessen/Maskin 2000). Before 1980, patent protection for software was very limited in the United States, as it still is in the EU today. A series of court ∗ The authors thank Bruce Ackerman, Charles Baden Fuller, Yochai Benkler, Geoffrey Brennann, Bruno S. Frey, Stefan Haefliger, Cynthia Horne, Janos Kornai, Bernhard Kuster, Margaret Levi, Roger Luethi, Michael Baurmann, Susan Rose-Ackerman, Bo Rothstein, Se- bastian Spaeth and Georg von Krogh for valuable contributions. 280 Margit Osterloh/Sandra Rota decisions in the early 1980’s extended patent protection considerably. Conse- quently the number of issued patents increased. However, in contrast to what was expected, R&D expenditures relative to sales in relevant samples of the soft- ware and software related industries dropped significantly. The question arises under which conditions private ownership of intellectual property rights in effect hinders innovation and when state regulators should be careful in proliferating patent rights. Employing the example of one of the most innovative industries, open source software production, we study these conditions. Open source software produc- tion is an innovation model which is characterized by 1. (partly) public ownership of intellectual property, and 2. user driven distributed innovation. Some projects like e.g. Linux and Apache managed to attract huge communities of contributors in which intrinsically and extrinsically motivated members vol- untarily work together in a complementary manner.1 We will argue that since open source projects have no clear group and resource boundaries, nor does there exist a central formal authority, the development and maintenance of such communities depends on their ability to a) develop and enforce rules of cooperation in a self-organized manner, and to b) develop self-enforcing swift trust which is based on generalized reciprocity between group members. Open source software is the best known but by far not the only example of this innovation model. Other examples are the NASA Clickworkers (a project where volunteers mark and classify craters on maps of Mars), Slashdot (a site with ‘News for Nerds’ where users can post submissions, comment on their con- tent and classify the comments themselves as to their helpfulness) and Project Gutenberg (peer-based distribution of books that includes volunteer scanning of hard copies and proofreading) (Benkler 2002). Studying open source software helps us to understand why and when private ownership of intellectual prop- erty rights should be proliferated carefully. Even though the creation of rules in open source communities is largely self-organized, state regulators are heav- ily involved. Thus the endeavour of this paper is threefold. Firstly, it studies how trust is developed and sustained in such virtual communities of innovation. Secondly, we analyze under what conditions intellectual communities are able to develop and put through their own governance rules. Thirdly, it identifies con- ditions under which private intellectual property rights can hinder innovations. We show that state-imposed private property rights can dramatically impede this process. State intervention thus may solve one tragedy but cause another. 1 Unfortunately not all projects are thus successful. As an empirical study by Krishna- murthy 2002 shows, many projects indeed dismally fail in this endeavour. Trust and Community in Open Source Software Production 281 In the second section of this paper, a short overview of the characteristics of open source software is provided. The third section distinguishes various types of actors in open source software production according to their motivation to contribute to this kind of software. The fourth section discusses the role of trust in overcoming a first and second order social dilemma arising in situations of public good production. We argue that only projects that can be trusted to be able to solve both the first and second order social dilemma are attractive for po- tential new members and can thus hope to attract a large community. We show that on both levels of the social dilemma, trust based on encapsulated interests (Hardin 2002) is not sufficient, but that the emergence of swift trust based on the existence of a sufficient number of intrinsically motivated contributors is an important condition for the success of such projects. In section five, we analyse under what conditions this is possible. We show that low cost situations and appropriate institutional arrangements that do not destroy intrinsic motivation are essential for building trust that makes “virtual communities of innovation” work without central authorities and privatisation of intellectual property rights, even when no clear group and resource boundaries exist. We then go on to show how state regulation might adversely affect the open source innovation model by turning low cost into high cost situations. It is concluded that considering the complex interplay of motivational, situational, institutional and regulatory factors, trust and motivation issues should be given more weight in designing property rights. Managers and policy makers should be aware that the best policy not always is to blindly apply orthodox economics. Rather, they should consider the variety and interplay of existing extrinsic and intrinsic motivations and establish conditions under which self-governed ‘communities of innovation’ based on trust can emerge and be sustained. 2. What is Open Source Software? Open source is a collective term for software licences that give the user the right to read the source code of the software. Users are also allowed to change the source code and to publish these amendments with the original or the changed source code. Furthermore, one is not allowed to raise any licence fees or other fees for the source code. The open source software code thus constitutes a public good in the classical sense. Linux, Apache and Sendmail are three of the most famous examples of this very successful innovation model. Linux as a server operating environment already holds 13.7% of the $50.9 billion market for server computers. This share is expected to rise even further during the next years (Businessweek 2003). In January 2003 the open source web server Apache was used by over 65% of active servers across all domains. It received many industry awards for excellence.2 Sendmail routes at least 42% of mails in the Internet. In comparison, Microsoft as the closest competitor only holds a market 2 http://www.netcraft.co.uk/Survey/ 282 Margit Osterloh/Sandra Rota share of 18%.3 SourceForge.net, a repository of open source projects, lists more than 50.000 projects and more than 550.000 registered users.4 To explain the success of the new innovation model, one must take into con- sideration three interlinked characteristics that ensure an efficient concurrence of design and testing in open source software production. These characteristics, which make open source programs more innovative and robust than proprietary programs (Kogut/Metiu 2001), will be discussed in turn: a) Open source software is produced under licences that assure (partly) public ownership by allowing: • to read and have access to the software’s source code as a necessary first step before one can change it, • to make copies and to distribute those copies, • to modify the program and distribute modified versions. In the special case of the GNU General Public License, the modified versions have to be published under the same terms as the original software (Stallman 1999). The various open source licences differ to the extent to which they allow public property to be mixed with private property rights. One of the most far reaching is the GNU General Public Licence (GPL). It forces every program that contains a free software component to be released in its entirety as free software. In contrast to the conventional copyright, this licence is called “copyleft”. It ‘infects’ the open source software with a ‘virus’ to enforce compliance to the copyleft. Thus, it is ensured that any derived software will remain a public good. Other licenses, like Apache’s, allow programmers to make their modifications private and distribute them as proprietary products.
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