<<

New signs of life Cable ownership: for LPTV INTV Outs want in Broadcasting iiJan 25 The News Magazine of the Fifth Estate Vol. 102 No. 4 Our 51st Year D 1982

Join (he growing list of stations that get OnlaO things started each morning with COUN- TRY DAY. Its a bright -eyed, informative way to start your broadcast day, delivering an audience where you may have never seen one before...in the early morning time slot! no For more information, call Ralph Dolan or John Degan at (612) 646-5555. ..4 D o r z

The Country Day Network of 36 COUNTRY DAY stations reaching 13 states to date. A production ól Hubbard Broadcasting. Inc w ILY FA i R

OUR PRIDE. YOUR JOY. ourPde a family of 25 specially- selected, all -color theatrical motion pictures - MGM FAMILY FAIR. Your joy is offering the widest variety of television entertainment that every member of the family will enjoy, any time of the day or night. MGM FAMILY FAIR highlights scores of MGM's best -known, best -loved stars as some of the most famous characters ever captured on . Plus -23 Academy Awards and nominations. Best of all, MGM FAMILY FAIR is available immediately. Contact your MGM Television representative today!

MGM/UA TELEVISION DISTRIBUTION

.1982 Metro -Goldwyn -Mayer Film Co. Worldvision salutes INTV's 9'h Annual Convention and brinqs to your attention this season's hut!

Ask e . . KTLA #1 Women 18- 49,18 -34 WGN -TV Chicago #1 Women 18-49, 18-34 KMSP -TV #1 Women 18- 49,18 -34 KCPIQ Seattle #1 Women 18- 49,18 -34 WTTV Indianapolis #1 Women 18- 49,18 -34 ... and other leading INDEPENDENTS and affiliates across the country.

. £: AIWARB Time period competition

LITTLE HOUSE ON THE PRAIRIE `iA/\\\ if 1111 `\\\1P// RLDVISION RPRISES INC. Tt e W e d's Leading Distributor for Independent Television Producers New York, Los Angeles, Cniypo , London, Psti; Tokyo. Sydney, Toronjo, Pio* Jr 10110. Munich. Grey. Rorer BroadcastingAan 25 The Week in Brief

TOP OF THE WEEK LAW 6 REGULATION FIRST AMENDMENT PRIORITY NAB joint board makes it RENEWAL -TIME THREATS In comments to FCC, theme of association's April convention where campaign broadcasters call for more protection, say stations should to unify mass media for that freedom will be intensified. be given more credit for service and not be so vulnerable Board sessions in Hawaii also act on teletext, HDTV, to comparative challenges. Some citizen groups oppose ratings and copyright. Personal products study rejected, loosening present standards. PAGE 82. but contraceptive advertising issue kept on hold. PAGE 27. HARRIS CHARTS COURSE In speech to FCBA, new chief of FCC Broadcast Bureau enunciates open -door SHOT IN LPTV ARM Responding to Capitol Hill policy to all and his intention to play activist role. pressure, FCC will consider rules and regulations within PAGE 88. next two months. PAGE 29. TECHNOLOGY PRESTEL BOWS IN U.S. English videotext service, NEW KID ON BLOCK It's giant Coca -Cola Co., whose headquartered in , offers consumers data via offer of more than $900 million for telephone and modified TV set or through computer would give it subsidiary operations in programing and terminal. PAGE 82. broadcasting. PAGE 30. BUSINESS $51 MILLION FOR CABLE That is worth of deals for NEW DESIGN PBS's proposes PTV'S GRAND Grossman Michigan systems bought by Tele- Communications -Taft. level, procedures to strengthen program hand at national PAGE 88. beef up prime -time lineup, afford stations more scheduling freedom. PAGE 32. PROGRAMING ABC RADIO BUYS WATERMARK Los Angeles -based CALLS FOR HELP Open FCC meeting hears pleas from producer- syndicator sold for estimated $5 million. groups that feel new Washington era is ignoring their PAGE 92. about ownership, children's programing, concerns MEDIA minority issues and technical shortcomings. PAGE 33. CBS CABLE'S FLEXIBLE PLAN Cox tells Washington luncheon that pay service is one alternative if advertising SHOVING AT CABLE'S DOOR Comments on FCC proves insufficient to proposal to ease crossownership rules find broadcasters, support cultural offering. networks, cable factions, public interest groups and PAGE 100. telcos in their customary battle stances. PAGE 34. JOURNALISM

SPECIAL REPORT CALIFORNIA LOSS, JERSEY WIN Oakland judge rules against state's shield law in case involving CBS's 60 SPIRITS OF INDEPENDENTS SOAR Ratings and Minutes. N.J. governor pardons New York Times and revenues of unaffiliated TV stations continue to grow. On reporter Farber in contempt case. PAGE 1oa. eve of INTV convention, broadcasters in nonnetwork operations tell where, why and how this is happening. PROFILE They also assess current issues, such as PIAR, that CONFIDENCE IN HIS CARDS Thornton Bradshaw affect independents. PAGE 46. Agenda for INTV refuses to let some setbacks at RCA cloud his vision. Washington sessions starts on PAGE 50. INTV plans mini- Rather, the chairman concentrates on positive factors of version of NAIPE. PAGE 54. Suite locations and what will organization that he feels will assure RCA a giant and be showcased begin on PAGE 58. continuing role in world market. PAGE 127.

Index to departments Business Briefly 10 Editorials 130 Monday Memo 17 Changing Hands 101 Fates & Fortunes 123 Open Mike 24 Closed Circuit 7 For the Record 104 Stock Index 91 Bottom Line 86 Datebook 20 In Brief 128 Washington Watch 70

Broadcasting (ISSN 0007 -2028) is published 51 Mondays a year (combined issue al yearend) by Broadcasting Publications Inc.. 1735 DeSales Street. N.W. Washington. D.C. 20036. Second -class postage paid at Washington. D.C.. and additional offices. Single issue $1.75 except special issues $2.50 (50th Anniversary issue S10). Subscriptions. U.S. and possessions: one year $55, two years $105. three years S150. Canadian and other international subscribers add $20 per year U.S. and possessions add $170 yearly for special delivery. $100 for first -class. Subscriber's occupation re- quired. Annually: Broadcasting Yearbook $65. Microfilm of Broadcasting is available f rom University Microfilms, 300 North Zeeb Road. Ann Arbor. Mich. 48106 (35mm, full year $35). Microfiche of Broadcasting is available from Bell & Howell. Micro Photo Division, Old Mansfield Road, Wooster Ohio 44691 (full year $27.50).

Index to advertisers American Television Syndication 85 O Blackburn & Co. 1000 Blair Television 19 D Broadcast Programming Inc. 98 O CBS -FM Sales 97 Cetec 96 0 Colorgraphics 95 0 Columbia Pictures Television 8 -9 D Continental Electronics 105 O Gaylord Broadcasting 25 O Gold Key 71, 930 Graphic Express 10 O Harris 35 0 Independent Television Corp. 18 0 Inter Sat Productions, Inc. 94 D JVC 87 O JWT Syndication 46 0 KSTP -TV Front Cover D Lester Kamin Co. 104 0 Katz 43 D Lexington Broadcasting 59 O Lorimar 60 -61 O MCA -TV 12 -13, 44 -450 MGM -TV Inside Front Cover /Page 3, 16, 51 -53, 64 -65 D Robert Mahlman 101 0 Producers Corp. 6.21 D NEC Inside Back Cover D NTA 76-77, 88.890 Paramount 36 -39 D Polygram Television 23 O Reel to Reel 74 D Richter -Kalil & Co. 14 D Satellite Music Network 26 D Seltel 66 -67 D Howard Stark 102 D Syncom 96 D 20th Century -Fox TV 69, 72 -73, 83 D Tandem 55, 57 O William B. Tanner 125 O Telepictures 79 -81 0 63, 75 O WOR -TV 49 O WPIX -TV Back Cover O Warner Brothers 11. 15 O Western Union 40 -41 O Worldvision 4 O RATINGS NEW YORK 8:30- 9:30P.M. 11 RTG 16 SHARE

WNEW -TV achieved a higher rating and share than its combined indie competi- tion and WCBS-TV! LOS ANGELES 8:0O-9:O0P.M. 6 RTG 9 SHARE KTTV outperformed all the indie corn- petition while opposite Monday Night Football! 7:30- 8:30P.M. 11 RTG 18 SHARE WXIX-TV increased its Independent time period average rating by 83 %, average share by 50 %! er REVIEWS A sense of urgency... tautly struc- tured.... a finely crafted special. -Gail Williams !BIOTINIMOTHY Hollywood Reporter

"Impact on teenage viewers should be immense.... those associated with the program are to be commended for the HUTTON concept of studying the problem and for its presentation." -Tone SOURCE NSI OVERNIGHT 12/10/81 NY NSI OVERNITE 12/21/81 LA Daily Variety NSI Oct. '81 (10/19/81) CINN

AN ALAN LANDSBURG PRODUCTION NEIRONEDIA P R O D U C E R S C O R P O R A T I O N

5746 SUNSET BOULEVARD HOLLYWOOD, CALIFORNIA 90028 (213) 462 -7111 Closed E Circuit e Insider report behind the scene. before the fact

board of directors meeting in Puerto Rico Iffiness of test involves problems Getting ready last week, is said to be similar to old one created by union contracts that specify Pace of positioning for U.S. direct and will argue that AT &T's control of programing public stations provide is for broadcast satellite market continues to nearly all long- distance lines should keep noncommercial use only (BROADCASTING, accelerate. Latest development: imminent it from offering such information services Dec. 21, 1981). Temporary Commission formation of joint venture between as electronic Yellow Pages and news. for Alternative Financing, created by Japan's NEC (Nippon Electric Co.) and Although House Telecommunications Congress to oversee 18 -month U.S. Alcoa to produce rooftop antenna- Subcommittee Chairman Timothy Wirth experiment, will decide on Jan. 29 receivers - market that's expected to (D- Colo.) has articulated similar position whether test can go forward. require upwards of 50 million if DBS since settlement (BROADCASTING, Jan. service gets off ground, as proponents 18), indications are that Senate Commerce Now hope, in mid- 1980's. NEC -Alcoa units Committee will be far less receptive. there are two would be manufactured in U.S. It's believed Showtime ended 1981 in black, second that Comsat's STC subsidiary (Satellite Sidetracked pay -cable services to turn profit. Income is Television Corp.) will place orders for said to be small, but it ends HBO's 50,000 to 100,000 installations this Momentum for passage of broadcast exclusivity as only profitable pay cable summer in beginning effort to seed deregulation bill (S. 1629) put in just network. Warner Amex Satellite equipment market. before end of last session by Senator Entertainment's The Movie Channel is Third element in package -entry of Howard Cannon (D -Nev.) appeared to still in red. major retailer to offer total installation have all but vanished last week. Senate package to homeowners -has yet to Commerce Committee staffers believe 3- to- 3 -to -? amendment to be offered by Senator Bill emerge, but Sears and Montgomery Ward If FCC were to vote this week on whether continue to be mentioned as possibilities. Bradley (D -N.J.) requiring comparative renewal hearings in states without VHF to retain prime -time access rule, it would And Oak Communications -which hopes be split evenly. FCC Chairman Mark S. to use transponder on 's ANIK-C stations (New Jersey is only one) could kill chances for passage of bill, unless Fowler has made no secret of his feeling satellite, 12 ghz DBS bird scheduled for rule should be repealed (BROADCASTING, launch via space shuttle in November compromise is reached, but impetus for - that has been lost in furor over AT &T's Jan. 18). Anne P. Jones and Mimi Dawson may be ordering as many as 10,000 units would be expected to join chairman in per month next year. antitrust settlement with Justice Department. showdown. Those likely to support Many on Senate staff and elsewhere in retention of rule are James H. Quello, Washburn No thanks, CBS Washington believe bill will be shelved Abbott and Joseph Fogarty. until House Telecommunications Henry Rivera, commission's newest Telephone poll of 12 of those 13 CBS -TV member (he joined agency in September) affiliates for which CBS asked access -rule Subcommittee Chairman Timothy Wirth (D- Colo.), who has promised broadcast is unknown in equation. waivers in preparation for offering one - hour evening news (BROADCASTING, Jan. bill during 97th Congress, acts. 18) turns up one clear aye for expansion: Running wTVJ(TV) . Four were undecided or Number two At least two candidates for vice noncommittal, and seven were against, Resolution to open Senate chamber to TV chairmanship of National Association of some vehemently. Top executives of 13th and radio coverage will go to Senate floor Broadcasters TV board emerged at last station could not be reached. One during next three weeks, if all goes week's winter meeting in Hawaii. Kathryn opponent called CBS's move "deceptive," according to plan by Majority Leader F. Broman, WWLP-TV Springfield, Mass., in telling FCC there were only 13 problem Howard Baker (R- Tenn.). Resolution (S. and Jerry Holley, Stauffer markets when in fact, he contended, hour Res. 20), sponsored by Baker, is second Communications Inc., Topeka, Kan., told news as planned (6:30 -7:30 p.m. Eastern item of business for Senate, which returns friends they would bid for second slot at time) would be big problem for all ET today for second session of 97th Congress. June board meeting in Washington. That affiliates that have hour of local news at 6 First item: possible expulsion of Senator is on the premise that incumbent Vice p.m., forcing them to move back to 5:30 Harrison Williams (D -N.J.) for Chairman Gert W. Schmidt, Harte -Hanks when potential audience is smaller. conviction in Abscam scandal. Communications, logically would move into board chairmanship, succeeding Mark Smith of KLAS -TV Las Vegas, whose Nothing's changed White mice second term ends, making him ineligible. American Newspaper Publishers If there is commercial experiment by 10 Schmidt, following tradition, would be in Association this week is likely to join those public television stations as called for by line for joint board chairmanship year calling for restrictions on AT &T's entry Congress -and that is still iffy -it appears later, at end of term of incumbent into unregulated information markets, safe bet following five will be among chairman, Eddie Fritts of Fritts group. even though AT &T agreed to spin off 22 those picked: WNET(TV) New York, local operating telephone companies in wrrw(TV) Chicago, WHYY -TV Wilmington, antitrust settlement with Justice Del. (Philadelphia), WPBT(TV) Miami and Another swing of ax Department. ANPA bitterly opposed wYES -Tv New Orleans. Others interested Office of Management and Budget will try telephone entry before settlement on in participating are WKMJ -TV Louisville, again to kill Public Telecommunications grounds that AT &T's control of most local Ky.; wVlz -TV ; KCTS -TV Seattle; Facilities Program run by National phone lines would stifle competition and wQLN(TV) Erie, Pa.; wLPB(TV) Muncie, Telecommunications and Information secured amendment to Senate -passed Ind.; KwcM -TV Appleton, Minn.; KcsM -Tv Administration in fiscal 1983. It tried in common carrier bill (S. 898) that would San Mateo, Calif.; WSKG(TV) Binghamton, fiscal 1982, but Congress appropriated $18 have severely restricted AT &T's activities. N.Y.; KBD! -TV Broomfield, Colo. million. OMB has budgeted program at "New" position, formulated at ANPA (Boulder): and WQED(TV) . zero in message to NTIA.

Broadcasting Jan 25 1982 7 © Columbia Pictures Industries. Inc. 1982 Source: AAH, No4:'81. Tied with What's Happening ¡Carter Country CHARLIE'S ANGELS HEAVEN !EMU! IF THEY'RE NOT ON YOUR SIDE.

A Spelling/poldberg Production in association with

COLUMBIA PICTURES '1111111 BusinessBriefly

Tv ONLY General Mills Betty Crocker blueberry Chanel No. 19 fragrance. Begins Feb. BMW of North America Automobiles. muffins. Begins Feb. 22 for four weeks in 8 for three weeks in 11 markets. News Begins Feb. 8 for seven weeks in about 23 63 markets. Day, early fringe, late fringe, times. Agency: Doyle, Dane, Bernbach, markets. News and sports times. Agency: prime access and weekends. Agency: New York. Target: women, 18 -34. Ammirati & Furls, New York. Target: men, Needham, Harper & Steers, Chicago. Anderson Clayton Foods Viva Italian 25 -54. Target: women, 25 -54. salad dressing. Begins Feb. 22 for three New England Subscription TV weeks in Los Angeles and Phoenix. All New England Brown Egg Council Begins Feb. 1 for four weeks in Boston dayparts. Agency: The Bloom Agency, Begins Feb. 2 for seven weeks in and Providence, R.I. All dayparts. Agency: . Target: women, 25 -54. Providence, R.I., and Boston. Day, fringe Ingalls Associates, Boston. Target: total and prime times. Agency: Ingalls adults. Hormel Meat products. Begins Feb. 8 Associates, Boston. Target: total adults. for two weeks in 10 markets. Day and Wagner Brothers Bird seed. Begins fringe times. Agency: BBDO, Chicago. Feb. 16 for three weeks in 16 markets. Chrysler Corp. Dodge division, get -a- Target: women, 25 -49. Day times. Agency: Costich & McConnell, check promotion. Begins this week for Hauppage, N.Y. Target: adults, 25 -54. Pro Hardware Franchise. Begins Feb. five weeks in New York markets of 8 for one week in 32 markets. Fringe, Buffalo, Albany- Schenectady -Troy, and Endicott- Johnson Leather Corp. news and sports times. Agency: Ross Syracuse. All dayparts. Agency: Kenyon sale. Begins March 15 for three weeks in & Roy /Compton, New York. Target: men, Eckhart Advertising, Birmingham, Mich. 27 markets. All dayparts. Agency: 25 -54. Target: men, 25 -54. Fahlgren & Ferriss, Pakersburg, W. Va. Target: men, 25 -54. Baskin -Robbins Ice -cream World Kasai Cigarette filter tip. Begins March 1 for four weeks in , Minneapolis and Chicago. All dayparts. &(d Agency: Abert, Newhoff & Burr, Los Angeles. Target: adults, 25 -54. Calling all fisherman. E.I. duPont de Nemours & Co., Wilmington, Del., is launching new TV and print campaign in early February in support of its SIREN fishing line. DuPont TV commercial has been set on three fishing programs -Bill Dance Outdoors, Fishing with NEWS SETS Roland Martin and The Fishin'Hole With Jerry McKinnia -in 80 markets. Sponsorship will be in flights throughout 1982. TV will be supplemented by print campaign. Agency is N W Ayer, New York. NEW DI t CTIONS FROM Tapped for cable unit. Shapiro /Budrow, New York, has been named agency for Hearst/ TELEVISION'S ABC Video Services and its first project is Daytime, set to begin service in March. Agency principal Mike Mohammad and creative director Richard Kahn are putting together on -air LEADING DESIGNER promotion, graphics, music and sales promotional material for Daytime, service targeted to women.

NAD report card. National Advertising Division of Council of Better Business Bureaus re- ports that during 1981, 156 challenges to national advertising were resolved, including 13 cases handled by Children's Advertising Review Unit. NAD said that in 67 cases, claims were substantiated; in 78, campaigns were modified or discountinued; in nine, cases were terminated without report and in one, case was suspended pending outcome of FTC litiga- tion. Of cases opened in 1981, 43% originated with NAD; 35% with competitors; 12% with local Better Business Bureaus; 8% with consumers and 2% with other sources. o Byron Andrus has designed more television news environments than Agency search Wt.s -ry Chicago, ABC -owned station, is ending its relationship with N W anyone else in the country. News sets Ayer /Chicago after association of 17 years. New agency is expected to be selected by with a high I.Q.* April, with new campaign to begin some time in second quarter of year. Wt.s -ry said it spent He can give your station the warmer, S2 million in media through Ayer in 1981 and expects budget to increase by 10% in 1982. friendlier, lighter look that will be the o direction of television news for the years ahead. Torbet's spot radio profile. Torbet Radio's compilation of spot radio activity in 1981 Call or write him today. shows that availability requests rose by 11% over 1980. Most requested demographic was 25 representing 30.4 %, up from 25.3% in 1980. That was followed by 18 -49 The Express -54 age group, Graphic (15.8 %) and 25 -49 (12.1 %). As in 1980, metro survey requests dominated all other survey News Set Design /Animation /News Graphics areas, accounting for 84 %. In 1981, according to Torbet, majority of spot radio campaigns 3678 Fourth Avenue were for one week, followed by two weeks and four weeks. One negative note: Total re- , CA 92103 quests for fourth quarter 1981 were down 26% from third quarter 1981 and down 6% from (714) 565 -2146 fourth quarter 1980. 'Identity Quotient

Broadcasting Jan 25 1982 1 A THE PERFECT SHOW FOR ALL AUDIENCES! ALICE IS PERFECT FOR TEENS AND KIDS! In the morning. Alice is extremely popular with teens and kids. When Alice aired weekday mornings in the summers of 1980 and 1981 on CBS. the number of teens shot up by over 2 million. And the number of kids rocketed up by over 2 million. ALICE IS PERFECT FOR TOTAL ADULTS! In . Alice, now in its 6th season, is being watched by more than 25 million total adults each week. That's a larger total adult aud- ience than 56 other network prime time shows. ALICE IS PERFECT FOR 18 -49 ADULTS! In late night. Alice. with its strength in 18-49 adults, outrates such popular shows as Quincy M.E.. Fantasy Island, The Love Boat. Charlie's

Angels. and WKRP In Cincinnati . ALICE -THE MORE YOU KNOW ABOUT IT, THE MORE YOU'LL LIKE ABOUT IT. AVAILABLE 1982

OWarner Bros. Television Distribution A Warner Communications Company

Source. Ntelsea Station Index ;NSII and Arbitron Network Program Analysis INPAI Reports --ai; U S markets July 1980 and July 1941 to an aserage of May 1981. Februar 1981 and November 1980 Nielsen ælestso^ Index fNTL 1981 82 see sor tn-ough 1st November 1983 Repon N.eiser, Televisor: Index (N71í speciaanah.s:s late night elght wet k, ending 9/2011/1 '3:81 Data are estimates subject 1G grakficanons in .reports used I Beginning January 1983, you can be a part of one of the most exciting events in television programming history.

BEHIND-THE-SCENES WITH AMERICA'S OLYMPIC ATHLETES! The Road To Los Angeles is a weekly, hour -long series which will bring viewers an intimate, behind -the -scenes look at America's Olympic athletes. We'll see them close up, follow them in training, meet their families, cheer them on in actual competition, share their exultation, their joy and their dreams of victory.

SPORTS PROGRAMMING FOR THE ENTIRE FAMILY! The Road To Los Angeles is a unique series that will enthrall viewers in much the same way they have responded to the motion picture, Chariots of Fire. It's the kind of series that goes beyond the standard sports programming demographics. It's one the entire family will enjoy.

30 weeks: 20 hours/ 10 repeats. Available on an advertiser -supported basis. For details call Shelly Schwab or Bobbi Fisher (212) 759 -7500. MCMV

'IWLL'NI\'k:MSiI. CIT 1'sTllll(11 Ali RIGHTS RCSHIVEII valentines. Begins Feb. 6 for one week in Perkins Restaurants Begins Feb. 8 Broadcasting Publications Inc. about 20 markets. News, late fringe and for four weeks in 25 to markets. 30 Sol Taishoff, chairman. weekends. Agency: Ogilvy & Mather, Los Agency: Chuck Ruhr Advertising, Lawrence B. Taisholf, president. Angeles. Target: men, 18 -49. Minneapolis. Target: adults, 25 -54. Edwin H. James. vice president. Irving C. Miller, secretary- treasurer. CBS Records Barbra Streisand New York Telephone Phone Center album. Begins this quarter for varying stores. Begins Feb. 18 for two weeks in E flights in New York and Cleveland. Broadcasting about five markets. Agency: Young & The News Magazine of the Fifth Estate Agency: Young & Rubicam, New York. Rubicam, New York. Target: adults, 25 INCORPORATING Target: adults, 25 -49. and over. TELS \IS1ON RADIO ONLY AND King's John Deere Lawn products. Begins Department Stores Begins ci Feb. 6 for one week in 19 markets. Cablecasting March 1 for eight to 10 weeks in 200 to Agency: D 300 markets. Agency: N W Ayer, Chicago. Silton/Turner Advertising, Boston. Target: women, 25 -54. Broadcasting-Telecasting Building Target: men, 25 -54. 1735 DeSales Street, N.W., Washington 20036. Phone: 202 -638-1022. U.S. Army Reserves. Begins in Car -X Service Systems Car -X Sol Taisholf, editor February for in eight weeks about 70 muffler shops. Begins this month for Lawrence B. Taisholf, publisher markets. Agency: N W Ayer, New York. varying flights in Florida markets. Agency: EDITORIAL Target: men, 18 -24. Edwin H. James, executive editor. Dawson, Johns & Black, Chicago. Target: Donald V. West, managing editor. men, 25 -54. Rufus Crater, chief correspondent (New York). MBI Word processing systems. Begins Leonard Zeidenberg, chief correspondent (Washington). Mark K. Miller, senior news editor. in February for six to 12 weeks in nine Kira Greene, assistant to the managing editor. markets. Agency: Della Femina, Travisano Zayre Discount department stores. Frederick M. Fitzgerald, senior editor. Begins in March for varying flights in over Harry A. Ansel!, associate editor. & Partners, New York. Target: adults, Kathy Haley, Doug Halonen, Matt Stump, assistant 25 -54. 20 markets. Agency: Ingalls Associates, editors. Boston. Target: women, 25 -54. John Eggerton, John Lippman, Kim McAvoy, staff writers. Spiegel Publishing O Catalogue Nancy lyoob, Michael McCaleb, editorial assistants. RADIO AND TV Pat Vance, secretary to the editor. newsstand sales. Begins this week for six BROADCASTING weeks in two test markets. Morning drive, N CABLE YEARBOOK AAA Insurance Begins March 1 for John Mercurio, manager. middays and afternoon drive times. eight weeks in 21 radio and five TV Joseph A. Esser, assistant editor. Agency: Marsteller, Chicago. Target: markets. Agency: William B. Doner & Co., ADVERTISING women, 18 -49. Southfield, Mich. Target: adults, 25 -54. David Whitcombe, director of sales and marketing. Winfield R. Levi, general sales manager (New York). John Andre, sales manager -equipment and engineering (Washington). Gene Edwards, Southern sales manager (Washington). David Berlyn, Eastern sales manager (New York). Tim Thometz, Western sales manager (Hollywood). Charles Mohr, account manager (New York). Interstate Broadcasting System, Inc. Christopher Moseléy, classified advertising. Doris Kelly, secretary has acquired radio stations CIRCULATION Kwentin K. Keenan, circulation manager. Christopher McGirr, assistant circulation manager. KBRN, , Patricia Waldron, Sandra Jenkins, Vanida Subpamong, Debra De tarn, Katherine Jeschke. KRDS, Phoenix, Arizona PRODUCTION Harry Stevens. production manager. KYMS, Santa Ana, California Don Gallo, production assistant. ADMINISTRATION Irving C. Miller. business manager. Philippe E. Boucher. from Doris E. Lord Debra Shapiro, secretary to the publisher. Southwestern Broadcasters, Inc. BUREAUS New York: 630 Third Avenue, 10017. The undersigned initiated this transaction and assisted in the negotiations. Phone: 212- 599 -2830. Rufus Crater, chief correspondent- bureau chief. Jay Rubin, senior correspondent -asst. bureau chief. Rocco Famighettl, senior editor. Anthony Herrling, Stephen McClellan, assistant editors. Karen Parhas, staff writer. Merle Leonard, Mona Gartner, advertising assistants.

Hollywood: 1680 North Vine Street, 90028. Phone: 213- 463 -3148. Richard Mahler, correspondent. Tim Thometz, Western sales manager. Sandra Klauaner, editorial -advertising assistant.

American Richter -Kalil & Co., Inc. Press 3438 North Country ClubTucson. Arizona 85716 (602) 795 -1050 Founded 1931. Broadcasting -Telecasting* introduced in 1946. Tefeuùion acquired in 1961. Cebleeosting introduced in 1972 O 'Reg. U.S. Patent Office. Copyright 1982 by Broadcasting Publications Inc.

Broadcasting Jan 25 1982 4 w David Janssen stars as private detective Harry Orwell. He's not flashy, but he gets the job done. So does the show. Its network ratings in late night are higher than Love Boat, Fantasy Island, Charlie's Angels, and Vegas. And in network prime time, Harry O was the number one program in its time period for its full network run. Twenty -six stations are sold on Harry O. And millions of loyal viewers are sold on David Janssen. It's a power- ful combination that makes Harry O a totally unique show. There's only one David Janssen. And there's only one Harry O. 44 AVAILABLE JUNE 1982

OWarner Bros. Television Distribution A Warner Communications Company

e: Ni: Sed Television Index (NTI) special analysis ;night hkweeks ending 9/20 -11/8/81; NTI Reports 9/15/74 -8/22/76. TWA F THE IIGGEST CATS IN HOLLYWOOD HA E JUST TEAMED UP!

»> L(ccr 44))4* *AO Contact your MGM /UA Television Distribution Sales Representative today for information on "THE PINK PANTHER."

You'll be hearing more from us!

MGM / UA TELEVISION DISTRIBUTION

NEW YORK (212)708-030 LOS ANGELES (213)558 -5058 CHICAGO (312)263 -1490 ATLANTA (404)352 -3465 TORONTO (416)968 -9224

2 1982 Melro-GolCwynmMayer FJm

MondayEMemo®

A broadcast journalism commentary from Lionel Van Deerlin, distinguished visiting lecturer, telecommunications and film, San Diego State

Overdue recognition Diego's CBS radio outlet, KFMB(AM). And "public service," White persuaded local for CBS's Paul White I can't believe that his glory days had seen chambers of commerce to provide him sharper or more effective than when I newsgathering services. His operation well It was happening just 50 years ago -the knew him. established (and on sounder budgets) at start of . It was a Recognition of Paul White's contribu- war's onset, White seemed 'able to guess radically altered way of conveying infor- tions seems especially timely. Two events where action might flare and to have cor- mation, almost a new art form. It was of the year 1932 provided early broadcast respondents on the spot when it did. shaped mainly by one man, Paul Welrose milestones. First of these was the "crime CBS's war coverage earned him a Peabody. White. The infant Columbia Broadcasting of the century;' the kidnaping of the But Paul White was more than field System had given him a misleading job ti- Lindbergh baby in March. White sent marshal, Roberts makes clear. He also tle, "director of publicity," and was paying remote teams to the Lindbergh estate as demonstrated a love of the language. him $150 a week. Yet the man merits a well as to nearby Hopewell and state police He encouraged his staff to develop a light, pedestal in any pantheon of the airwaves. headquarters in Trenton. Incredibly, NBC conversational style of writing. Most were He fought network management for ignored the story the entire first evening, former wire service writers and used the "in- recognition of the medium's news poten- deeming it "too sensational." That lapse, verted pyramid" lead in which W's- tial, then fought the news services and says biographer Roberts, "enabled CBS to who, what, when, where and why -were in- their print clients to make radio a co- equal. clinch a supremacy in radio that was not cluded in the first sentence. That was difficult He strove for the writing touch that would successfully challenged in the 1930's." for listeners to follow, obviously. White ... liked be best for listening, rather than reading, The year's second clear beat was the to talk about the differences between writing and imparted it to a team of overseas cor- coverage White organized for the 1932 for the eye and ear. "White's formula :' as it respondents that kept ours the best in- presidential election. As Roberts tells it: came to be known, essentially was this: The formed civilian populace through World White envisioned a radical departure in con- writer looks for a catchy way of getting into his War II. From his direction emerged the veying the returns to millions of city folk who story, perhaps a sentence or even a phrase great names of early newscasting-Mur - depended on newspaper extras and to more that will alert the listener to what is coming. row, Kaltenborn, Sevareid, Then the writer lays down the Shirer, Robert Trout, Elmer sense of the news item. Finally, in Davis. one further sentence or possibly Although the Radio- Televi- even two, the writer sums up or sion News Directors Associ- recaps the item. ation established an annual White himself possessed a award honoring Paul White, deftness of touch any writer it's unlikely that more than a might envy. On the San Diego handful of today's broadcast Journal I recall covering a news people would recognize luncheon address by the con- the name. (David Halberstam servative film colony activist, managed to ignore it entirely Charles Coburn. I wrote, in the CBS portions of his "The audience was so atten- book, of "The Powers That tive you could hear a pin Be.") Well, a Kansas Univer- drop." Editing my copy, White sity graduate student, Frank made it read, "You could hear Thomas Roberts III, aims to a Chester A. Arthur pin drop" change this. In pursuit of a Today's audience rating master's degree in radio -TV systems were unknown in and film, Roberts prepared a White's network days. But in comprehensive treatise on all news coverage, and White's life and times. With Paul White in 1944 especially war news, he placed footnotes, it runs to 110 high- responsibility above scoops. ly readable pages. If the author fails to pull millions in rural areas who often waited 24 Pre -invasion instructions to CBS staffers down an "A," someone should be hailed hours for the results. Anyone who owned a in 1944 included: before the academic council at KU. He radio, White reasoned, should know how the 1. Keep an informative, unexcited de- takes the biography from White's begin- vote stood -and should know it in much less meanor at the microphone. nings in the barren southeast Kansas min- time than it takes to write, print and distribute a 2. Give sources. ing town of Pittsburg, through the great newspaper. ... The listening audience that 3. Be careful in choice of words. (Avoid) ex- years in New York and finally to what may night was estimated at between 60 and 80 aggerations and ... a dangerous optimism. have been the most satisfying years of all, million people. Short -wave transmitters carried 4. When we don't know, let's say so. in San Diego. the returns to listeners around the world. 5. Remember that winning the war is a hell My own special interest in the man United Air Lines travelers received the returns of a lot more important than reporting it. stems from a close friendship with White via the planes' two -way radios, and stewar- Though a demanding perfectionist, during that final span. His battles for (and desses relayed the results. CBS listeners that White suffered a shyness that shaped his often with) CBS being then past, the man night heard the soon- to -be- familiar voice of personality and likely affected his dealings had waged struggles against arthritis, Robert Trout announce the outcome. with others. At the height of his triumphs emphysema and other evidences of His organizational genius alone should he had reason to expect a CBS vice presi- 'round- the -clock pressures long endured. assure White's historic niche. In those dency. It went instead to his protege, He took the job of chief editorial writer on earliest days, snubbed by both AP and the Edward R. Murrow. The reasons may have a now defunct newspaper, the Daily Jour- United Press and hobbled for money by been too complicated for a master's thesis, nal, then became a commentator on San bosses who at best viewed news as useful but Frank Roberts attributes White's

Broadcasting Jan 25 1982 decline to a "hard- hitting, roughneck" knew that it was the editorial opinion of the that nuclear fission was impossible and that style which boss William Paley found less station.... after the war with rationing and controls appealing than Murrow's urbanity. White, removed, steaks would abound plentifully. But early impressions were hard to over- who hated executive -suite discussions, I don't know that any reputations have once excused himself with a brash note, come. In 1954 the issue of broadcast editorializing resurfaced in connection been made or salvaged by a college "Dear Mr. Paley, my little boy Paul cannot master's thesis. Perhaps Paul White's will be at your meeting today as he is down with Murrow's celebrated telecast de- nouncing Senator Joseph R. McCarthy. be helped by this one. It would seem too very bad with his syphilis -Mrs. White." bad if a man who, more than any other, As Bob Trout sees it, "Paul lived too soon. Newsweek quoted White's pronounce- ments the early 1940's, prompting him laid the lifeline of information on which Today he'd have become president of the of most were to to send his letter to the editor: Americans rely be forgotten division." in a way suggested by his hometown news- Years before the fairness doctrine, paper. On the day of Paul White's White placed editorial comment off limits An 11- year -old quotation on the emascula- tion of commentators' opinions on radio and funeral -July 11, 1955 -the Pittsburg at CBS. His strictures against "opinionat- (Kan.) Headlight offered this assessment: ing" and advocacy journalism contributed TV has returned to haunt me. I have since to the coolness with Murrow, and others. changed my mind and have recanted publicly White did some reporting work in Pittsburg. Reporter Cecil Brown resigned after White on several occasions. My nightly broadcast On Later he went away to college and got into ordered the control room to "cut Brown San Diego) is proof that I no longer subscribe newspaper work briefly in the East. He went off the air if he ad libs." White argued to that 1943 viewpoint. In that year I also into radio news work and became director of publicly that CBS would violate a principle thought that Soviet Russia was a valuable ally, public affairs for one of the networks. "if it created a super-editorial page in which a limited number of news analysts were permitted to harangue, to preach, to Lionel Van Deerlin is San Diego State tell the public what to think and do." University's distinguished visiting lecturer of Kaltenborn asserted that "no other net- telecommunications and film. He was a work agrees with Paul White on this." member of the House of Representatives (D- And White's stance was to change, Calif.) from 1962 to 1980 and served on its Frank Roberts notes. The explanation: Communications Subcommittee since 1965, becoming subcommittee chairman in 1976. White's belief ... was based on the scarcity His journalism career included reporting and of radio frequencies. The development of copyediting positions at the San Diego Sun, television and FM within the following decade Minneapolis Thibune, Baltimore Evening Sun as well as newsroom positions at xETV(TV) changed that situation. He believed there was (San Diego) and KFSD -AM -Tv San Diego. no reason a station should not take an editorial stand on a specific issue as long as the public

s All IN NEW YORK Favorite IN CHICAGO dventlare Series! N LOS ANGELES

In Average Rating And Share In Its Time Period For The Months Of October, November, December, 1981 Telecast The CBS S Network!

RTAINMENT

Broadcasting Jan 25 BLAIRTELE VISION PROUDLY REPRESENTS THESE GREAT i RI EPEN DFNT NATIONS WOR-TV KHJ-TV WGN-TV KTZO New York Los Angeles Chuago San Francisco KMSP-TV XETV KSHB-TV WUHF-TV MInnoar,-)11c. San Diego Kansas City Rochester, N Y

... and All AmericanTV25/ KO RH , t ; :.iahonut City. the NI'\1iH R ON ,.u1L pendent station in the Sooner State.` Nt)\\ the market's g'r'eat miwie station. All American .1 "V25 is primed ti)r still more growth With great upcoming titles like " SmokeV Cs, the Bandit.- "The Sting.' "Saturday Night 1- t'\-el' and ""Three Days of the Condor." Also ahead are consistent winners including "(:Iiil's." "Light is Enough and "The Dukes of I larzard." All American 1 V25 is also the honte of Studio 25. the best-equipped and most IUO(hrn television commercial production center in the area. .it Blair Television Reliable people reliable data Datebook 5 e

Jan. 29 -31 annual Advertising Con- indicates new or revised listing New York. -30th Retail ference. Drake hotel. Chicago. Jan. 27 -New York chapter of Women in Cable course titled "Basics of Cable Television:' Urban Coali- Jan. 30 -One -day reporters' workshop, sponsored by This week tion, 1515 Broadway. New York. UPI broadcasters and newspapers of Best Western motel, Lafayette, La. Jan. 23- 27- Association of Independent Television Jan. 27 -28- U.S. 7hlecommunications Suppliers Stations (INTV) ninth annual convention. Sheraton Association seminar on "The Legal Realities of Anti- Jan. 30- UCLA Extension seminar, "Cable TV: Jour- Washington, Washington. trust, Patents, Trademarks and Licensing:' Hyatt on nalism's New Frontier' Dodd Hall, UCLA. Los Angeles. Union Square, San Francisco. Information: (213) 825 -0641. Jan. 25- Deadline for comments on FCC proceeding considering loosening rules governing TV auxiliary Jan. 28- Philadelphia Cable Club luncheon. Jan. 30 -Feb. 2 -Radio Advertising Bureau's sec- services. FCC. Washington. Speaker: James Mooney, vice president, National Ca- ond annual managing sales conference. Opening day ble Television Association. GSB Building, Philadelphia. luncheon. Speaker: Philip Smith, president, General Jan. 25- National Academy of Television Arts and Foods. Amfac hotel, Dallas. Sciences, New York Chapter, drop -in dinner. Topic: Jan. 28- Illinois- Indiana Cable 7hleuision Associ- "Dance on TV -The Most Glamorous and Sensuous of ation reception for members of Indiana legislature. Jan. 31- Deadline for entries in National Press the Performing Arts:' Copacabana, New York. Columbia Club, Indianapolis. Photographers Association's annual television news photography competition. Information: Sheila Keyes, for for Jan. 25-Deadline entries Sigma Delta Chi Jan. 28-30-Global Village's first annual con- NPPA, Arizona State University, Department of Journal- Awards for distinguished service in journalism. spon- ference and exposition on low -power TV. Sheraton ism and Telecommunications, Tempe, Ariz. 85287. sored by Society of Professional Journalists, Sigma Washington, Washington. Information: Global Village, Delta Chi. Information: SDX, 840 North Lake Shore 17 Washington Street, Norwalk, Conn., 06854, (203) Jan. 31- Deadline for entries in Roy W. Howard Drive, Suite 801 V4 Chicago, Ill., 60611. 852 -0500. Awards for radio or TV programs designed to promote public good. Information: WPTV(TV), 622 North Jan. 28- 28- American Newspaper Publishers Asso- Jan. 29.31- Southeast regional conference of Flagler Drive, West Palm Beach, Florida 33401. ciation, Electronic Publishing Seminar. Shoreham Alpha Epsilon Rho, national broadcasting fraternity. hotel, Washington. University of South Florida, Tampa. Jan. 27- National Academy of Television Arts and Jan. 29- 31- Florida Association of Broadcasters February Sciences, New York Chapter, drop -in luncheon. midwinter conference. Royal Plaza hotel, Lake Buena Speaker: Jeff Greenfield, CBS News. Copacabana, Vista, Fla. Feb. 1- Deadline for entries in Broadcast Journalism Awards competition, sponsored by Muscular Dystro- phy Association, to recognize radio and television broadcasts that increase public understanding of neuromuscular diseases and stimulate support of Major o v@cgatho efforts to conquer them. Information: (212) 586 -0808. Feb. 1- Deadline for entries for 25th annual Ameri- Jan. 23- 27- Association of IndependentTe/evi- May 23- 28- CBS -TV affiliates annual meeting. can Bar Association Gavel awards. For information: aion Stations (INN) ninth annual convention. Nob Hill Conference Complex, San Francisco. (312) 821 -9249. Sheraton Washington, Washington. Future conven- June 6 -11- Broadcasters Promotion Association tion: Feb. 6 -9, 1983, Galleria Plaza hotel, Houston. Feb. 3 -New York chapter of Women in Cable course 26th annual seminar and - Broadcast Designers As- titled "Basics of Cable Television:' Urban Coalition, Feb. 5 -8- Society of Motion Picture and Televi- sociation fifth annual seminar. St. Francis hotel. 1515 Broadway, New York. sion Engineers 16th annual conference. Opryland San Francisco. Future seminars: June 1 -4, 1983, hotel, Nashville. Fairmont hotel, New Orleans; June 10 -14, 1984, Feb. 3- National Academy of Television Arts and Sciences, New York Chapter, drop -in luncheon. Feb. 7- National Religious Broadcasters an- Caesars Palace, Las Vegas, and 1985, Chicago. 10- Speaker: Roy Danish, director, Television Information nual convention. Sheraton Washington, Washing- Public Service an- June 24- 27- Broadcasting Office. Copacabana, New York. ton. nual meeting. Crystal City Hyatt, Arlington, Va. Television March 11 -16- National Association of T levi- July 18 -21 -Cable Television Administration Feb. 3- 8- International Radio and faculty- industry seminar and college con- aion Program Executives 19th annual conference, and Marketing Society annual meeting. Hyatt Society Cove, New Las Vegas Hilton. Future conferences: March Regency, Chicago. ference. Harrison Conference Center, Glen Hilton; 12 1984, York. 18 -23, 1983, Las Vegas Feb. -16, Sept 9 -11- Southern Cable Television Associ- Francisco Hilton and Moscone Center. San ation Eastern show. World Congress Feb. 4- Deadline for entries in Martin R. Gainabrugh April 4- 7- National Association of Broadcasters Center, Atlanta. Future Eastern shows: Aug. 25 -27, Awards for excellence in economic reporting. Infor- 60th annual convention, Convention Center, 1983; Aug. 2 -4, 1984, and Aug. 25 -27, 1985, all at mation: Fiscal Policy Council, 100 East 17th Street. Dallas. Future conventions: Las Vegas, April Georgia World Congress Center. Riviera Beach. Florida 33404, (305) 845 -6065. 10 -13, 1983; Las Vegas, April 29 -May 2, 1984; Aug. 29-Sept. 1- National Association of Feb. 4 -5 -New York University's School of the Arts April 14 -17, 1985; Las Vegas, April Las Vegas, Broadcasters Radio Programing Conference. New course. "Videotext: Market Experience and Develop- 1986; Atlanta, April 5 -8, 1987, and Las 20 -23, Orleans Hyatt. ment:' Course will be offered by Interactive Telecom- Vegas, April 10 -13, 1988. Sept. 12 -15- National Radio Broadcasters As- munications Program, graduate program specializing annual con- in new communications technologies. NYU's Wash- April 17.22- National Public Radio sociation annual convention, Reno. Future conven- ference. Hyatt Regency, Washington. ington Square campus. Information: (212) 598 -3338. tions: Oct. 2 -5, 1983, New Orleans, and Sept. April 23 -29 -18th annual MIP -TV international 23 -28. 1984, Kansas City, Mo. Feb. 4 -5 -Forum Committee on Communications TV program market. Palais des Festivals, Cannes, Sept 12 -15- Broadcast Financial Management Law, American Bar Association and ABA Section on 15 1982, 19th France. Future meeting: Oct. -20, Association 22d annual conference. Riviera Hotel, Labor Law seminar on media labor law. Mayflower in with VIDCOM (International MIP -TV conjunction Las Vegas. Future conference: Sept. 25 -28, 1983, hotel. Washington, Information: ABA Media Labor Law Videocommunication Exchange). Hyatt hotel, Orlando, Fla. seminar, 1155 East 60th Street, Chicago 60637. May 2 -5- National Cable Television Association Sept. 18 -21 -Ninth International Broadcasting Feb. 4 -8 -South Carolina Broadcasters winter con- Vegas. annual convention. Convention Center, Las convention. Metropole Conference and Exhibition vention. Speaker: FCC Chairman Mark Fowler. Hyatt 1983, Houston; Future conventions: June 12 -15, Center, Brighton, England. Regency Greenville, Greenville, S.C. May 20 -23, 1984. San Francisco; March 31 -April 3, 1985, New Orleans; March 16- 19,1986. Dallas, Sept 30-Oct. 2- Radio -Television News Direc- Feb. 5 -8- Society of Motion Picture and Television and May 15 -18, 1988, Las Vegas. tors Association international conference. Caesars Engineers 16th annual conference. Theme: "Tomor- Palace, Las Vegas. Future conferences: Sept. row's Television:' Opryland hotel, Nashville. Thlevi- May 4 -8- American Women in Radio and 22 -24, 1983, Las Vegas, and Dec. 3 -5, 1984, San Hyatt Embarcadero, Feb. 5-7-Third annual "Journalism Opportunities sion 31st annual convention. Antonio, Tex. San Francisco. Future meetings: May 3 -7, 1983, Conference for Minorities :' sponsored by California Royal York. Toronto; May 1.5. 1984. Renaissance Nov. 7 -12- Society of Motion Picture and Thlevi- Chicano News Media Association and Media Institute Center -Westin, ; May 7 -11, 1985, New York sion Engineers 124th technical conference and for Minorities. Davidson Conference Center at Univer- Hilton, New York, and May 27 -31, 1986, Loew's equipment exhibit. New York Hilton, New York. sity of Southern California. Anatole, Dallas. Nov. 17 -19- Western Cable Show. Anaheim Feb. 8- UCLA Extension program, "Pay TV: May 10 -13- ABC -TV affiliates annual meeting. Convention Center, Anaheim, Calif. Challenges and Opportunities for the Creative Com- Century Plaza, Los Angeles. Nov. 17 -19- 7Wevision Bureau of Advertising munity' Dickson Hall Auditorium, UCLA, Los Angeles. May 18- 18- NBC -TV affiliates annual meeting. 28th annual meeting. Hyatt Regency, San Fran- Feb. 7 -9- Louisiana Association of Broadcasters an- Century Plaza. Los Angeles. cisco. nual convention. Keynote speaker: Edward Fritts, Na- tional Association of Broadcasters joint board chair-

Broadcasting Jan 25 1982

_ . . . v . . -i cv. t. . . ts. , s. w . +c. er . . .L.

)An Audience of 85% TOTAL ADULTS! 48% TOTAL WOMEN! 30% WOMEN 18 -49!

Plus, a winner -takes -all #1 rating in its time period!

68 Action -Packed Hours AVAILABLE FALL '82

An Aaron Spelling Production

l,. 5746 SUNSET BLVD' TELEX 194815 Starring ROBERT URIC..: HOLLYWOOD. CA 90028 TELEPHONE: 213 462 -7111 man. Sheraton hotel, Baton Rouge. Financing. FCC, Washington. umbus. Feb. 7- 10- National Religious Broadcasters annual Feb. 23-25- Cable News Network production semi- March 7 -11- Communications Satellite Systems convention. FCC Chairman Mark Fowler will be Feb. 9 nar on news production, commercial production and Conference, sponsored by American Institute ofAero- luncheon speaker. Sheraton Washington, Washington. advertising. Atlanta Hilton. Information: Jayne Green - nautics and Astronautics. Town and Country hotel, burg, (404) 898-8500. Feb. 8- UPI Michigan Broadcasters presentation of San Diego. National Broadcast Awards and investigative report- Feb. 24- Association of National Advertisers televi- March 9- West Virginia Broadcasters Association ing seminar at Michigan Association of Broadcasters sion advertising workshop. Speaker: John Chancellor, sales seminar. Lakeview Inn, Morgantown, W. Va. meeting. Harley hotel, Lansing, Mich. NBC News. Plaza hotel, New York. March 10- West Virginia Broadcasters Association Feb. 8- Arizona chapter of Women in Cable recep- Feb. 24.28- American Newspaper Publishers Asso- sales seminar. Charleston House Holiday Inn, tion. Phoenix Hilton. ciation, Newspaper and Cable TV Seminar. The Fair- Charleston, W Va. mont hotel, Denver. Feb. 8- 9- Michigan Association of Broadcasters March 10- 13- National Conference for Working Feb. winter meeting. Harley hotel, Lansing, Mich. 25- Association of National Advertisers media Journalists, "International Affairs and the Media :' workshop. Speaker: J. Richard Munro, president, Time Association an- sponsored by Foundation for American Communica- Feb. 9 -10- Arizona Cable Television Inc. Plaza hotel, New York. nual meeting. Phoenix Hilton hotel. tions. Washington Hilton, Washington. Information: Feb. 25- Philadelphia Cable Club luncheon Foundation, 3383 Barham Boulevard, Los Angeles, Feb. 9 Cabletelevision Advertising Bureau con- -10- meeting. Speaker: Jim Scott, Group W GSB Building, Calif., 90068 (213) 851 -7372. ference. Waldorf- Astoria, New York. Philadelphia. March 11 -18- National Association of Television Feb. Deadline for comments on FCC proceeding 10- Feb. 28 -27- Country Radio Seminar, Opryland Program Executives 19th annual conference. Las to permit broadcasters to offer teletext services (ex- hotel, Nashville. For information: (615) 327.4488. Vegas Hilton. tended from Jan. 11). FCC, Washington. Feb. 28 -28- Oklahoma Broadcasters Association March 12- Deadline for reply comments on FCC Feb. National Academy of 7btevision Arts and proceeding to 10- annual winter meeting. Lincoln Plaza, Oklahoma City. permit broadcasters to offer teletext Sciences, New York chapter, drop -in luncheon. services (extended from Feb. 10). FCC, Washington. Speaker: Ray Timothy, president, NBC -TV. Feb. 26.28 -Mass Communication and Society Copacabana, New York. Division of Association of Education in Journalism March 15- 18- Digital telephony course sponsored spring conference, "The Impact of New Communica- by UCLA extension program. URC Conference Center, Feb. 10 York Women in Cable -New chapter of tions Technology on Society' Georgia State University, UCLA, Los Angeles. course titled "Basics of Cable Television:' Urban Coali- Atlanta. tion, 1515 Broadway, New York. March 18- Seventh annual Big Apple radio awards Feb. 28- Deadline for entries in Morgan O'Leary luncheon sponsored by New York Market Radio Feb. Iexas Association of Broadcasters TV day. 10- Award for Excellence in Political Reporting in Broadcasters Association. Sheraton Center hotel. Hilton Palacio del Rio, San Antonio, Tex. Michigan. Information: Department of communication, March 18- International Radio and Television Feb. 11- Southern Baptist Radio and Television 2020 Frieze building, University of Michigan, Ann Ar- Society newsmaker luncheon. Waldorf- Astoria, New Commission 13th annual Abe Lincoln Awards. Ameri- bor, Mich., 48109. York. cana hotel and convention center, Fort Worth. March 18- 19- Broadcast Financial Management) Feb. 12 -14 -14th annual Midwest Film Conference, March Broadcast Credit Association board of directors meet- featuring creative short and feature length films. ing. Four Seasons, San Antonio, Tex. Chicago Marriott O'Hare. Information: Midwest Film March 1 -Deadline for entries in Howard W. Conference, P.O. Box 1665, Evanston, Ill., 60204, (312) March 19 -20- Radio -Television News Directors As- Blakeslee Awards, sponsored by American Heart As- sociation region nine and Alabama United Press 869 -0600. for excellence in reporting developments in sociation, Broadcasters Association meeting. Huntsville Sky - Feb. 15- Deadline for entries in Broadcasters Pro- cardiovascular disease research and patient care. In- center, Huntsville, Ala., airport. motion AssociationlUniversity of Nebraska Interna- formation: American Heart Association National tional Gold Medallion 21st annual awards competi- Center, 7320 Greenville Avenue, Dallas, 75231. March 24- Women in Communicationas 12th an- tion. Information: Pat Evans, BPA, 248 West Orange nual Matrix Awards luncheon. Waldorf -Astoria, New March 1- Deadline for entries in "Achievement in York. Street, Lancaster, Pa. (717) 397 -5727. Children's Television Awards, sponsored by Action for Feb. 15- Deadline for entry in 10th annual Women in Children's Television. Information: ACT, 46 Austin March 24- 27- National broadcasting society, Alpha Communications Clarion awards. For information Street, Newtonville, Mass., 02160. Epsilon Rho, 40th annual convention. Stotler, New (512) 345 -8922. York. March 1 -3- Advertising Research Foundation 28th Feb. 17 -Cable Television Administration and annual conference and research expo '82. New York March 28 -April 3- European and North American Marketing Society Texas Show "Track Day' San An- Hilton. public television producers annual INPUT '82, Inter- tonio Convention Center, San Antonio, Tex. Information: national Public Television Screening Conference. March 2- Academy of Television Arts and Sciences Toronto. Emily Burch, (202) 296 -4218. luncheon. Speaker: Thomas Wyman, CBS president. Feb. 17- Advertising Club of New York "Cable TV Century Plaza hotel, Los Angeles. March 31 -April 3- Southern Educational Com- munications Association conference titled "Best Little Meets the Press" forum. Sheraton Center hotel, New March 2- Florida Association of Broadcasters York. Ideahouse in Texas:' St. Anthony hotel, San Antonio, Washington reception for Florida's congressional Tex. Feb. 17- International Radio and 7klevision Society delegation. Florida House, Washington. newsmaker luncheon. Waldorf- Astoria, New York. March 31 - Advertising Research Foundation "Key March 2- Association of Broadcasters Issues Workshop on Advertising Frequency" con- Feb. 17 -New York chapter of Women in Com- Congressional /Gold Medal reception-dinner. Wash- ference. New York Hilton. munications course titled "Basics of Cable :' Urban ington Hilton, Washington. Coalition, 1515 Broadway, New York. March 3- 5- National Association of Broadcasters Feb. 17 -18- Arkansas Broadcasters Association state presidents and executive directors conference. convention. Royal Vista Inn, Hot Springs, Ark. Speakers include FCC Chairman Mark Fowler. Wash- 1 ington Marriott hotel. April Feb. 17 -19 -Texas Cable TV Association 22d an- nual convention. Convention Center, San Antonio, Tex. March 3 -7 -CBS Radio Affiliates Association board April 1- Deadline Club, New York City chapter, meeting. Disney World, Orlando, Fla. annual awards dinner. Sheraton Center hotel, New Feb. 18- Religion in Media's fifth annual Angel York. Awards. Sheraton Universal hotel, Hollywood, Calif. March 7- 9- Society of Cable Television Engineer's sixth annual spring conference. Copley April 2- International Radio and Television Society Feb. 18 -21- School of Communications at Howard Plaza, Boston. Gold Medal anniversary banquet. Norman Lear named University Washington. 11th annual Communications to receive Gold Medal. Waldorf- Astoria, New York. Conference, "The Future of Communications: a Battle March 7 -9 -Ohio Cable Television Association an for the Human Mind" Howard University's main cam- nual convention and trade show. Hyatt Regency, Col April 2- 3- International Association of Satellite pus, Washington. Users second annual Satcom conference, Hyatt Regency at Reunion, Dallas. Feb. 19- Deadline for entries in Deadline Club's annual awards for excellence in journalism competi- Erra April 2- 4- California AP Television -Radio Associ- tion. Information: Donald Bird, Department of Journal- ation 35th annual convention. Miramar hotel, Santa ism, Long Island University, The Brooklyn Center, Barbara, Calif. In table in Jan. 11 issue showing results Brooklyn. N.Y., 11201. April 3 -New Jersey AP Broadcasters Association of Arbitron Television's November Town- Feb. 21- American Women in Radio and Tekvi- spring meeting. Trenton State College, Ewing 1981 local sweeps, compiled by CBS ship, N.J. sion executive committee meeting. Georgetown hotel, researchers, Washington. average prime -time April 4- 7- National Association of Broadcasters quarter -hour audience for NBC affili- 60th annual convention. Convention Center, Dallas. Feb. 21 -23- Institute for Graphic Communica- ate In Springfield- Decatur -Cham- tion's " Satcom '82 :' focus on product opportunities, April 4- UPI broadcasters of Iowa annual meeting. service applications, system planning, regulatory con- palgn, Ill., should have been 56,000 Gateway Center hotel, Ames. siderations, launch economics and international homes, increase of 12% from November developments. Highlands Inn, Carmel, Calif. April 6 -7- U.S. Telecommunications Suppliers 1980, instead of 37,000 and decline of Association seminar on "The Legal Realities of Anti- Feb. 22- Deadline for reply comments on FCC 26 %. trust, Patents, Trademarks and Licensing:' Hyatt proceeding on Temporary Commission on Alternative O'Hare, Chicago.

Broadcasting Jan 25 1982 The Soaps Come Clean

The addiction is nation -wide. Robert Woods and Colleen Zenk. Produced by Patti Taylor and It crosses the sex and age barriers. Barbara Garshman. Executive produced by James Bliwas. It took over the imaginations of people in all walks of life. With the first five episodes directed by Bobby Quinn, director It has 85 million viewers a week. of the "Tonight" show for the past 15 years. The phenomenon has become a way of life. "Daytime...The World of Soaps" is filled with inside information, Replete with teenage sex, fidelity, behind- the -scenes secrets, interviews, infidelity, drugs, romance, abortions, location shoots, gossip, film clips breakdowns, intimacy, greed, birth Da3 time ...The «òrld of Soaps and audience feed -back. and death. Taylor/Garshman Group Inc. It's the ideal lead -in or lead -out The soaps have it all. and BIG Productions Inc. to your daytime schedule. And now there's "Daytime... And there are 85 million in association with The World of Soaps" A TV soap viewers who'll want to be opera magazine show. there when their soaps Hosted by two of soaps PolyGram Television come clean. biggest stars, Something new in the air OpensMike®

Mr. Skutnik had just come home from manner in which objectionable inter- Rio role clarified the hospital. He was cold and tired. He did ference is determined and that will not ad- not want to go versly EDITOR: Vincent A. on television. Ted Koppel affect service presently rendered by Pepper's Jan. 11 letter was reported to to BROADCASTING magazine requires a fac- have said that ABC does unlimited -time stations, the inquiry initi- not have a policy ated by the will tual clarification. Contrary to his sugges- of forcing people to come NTIA provide the oppor- on the air and that the tunity to consider tion, Matt Leibowitz did in fact attend the story about a secre- such changes.- Wallace tary losing her job E. Rio conference representing the South was just a joke. It is in- Johnson, executive director, Association Florida conceivable that someone would tell a for Broadcast Engineering Standards, Radio Broadcasters Association, "joke" under the the Florida Association of Broadcasters, circumstances involved Washington. in that plane crash. and the National Radio Broadcasters As- The story was ob- sociation. viously a device to deceive Mr. Skutnik. It is incidents like Recollections He was a member of the advisory com- this that give jour- nalists a bad name. I mittee, and his role there was both to think that if you took EDITOR: With reference to the "Record watch out for the interests a poll, most people would feel that jour- Setter ?" letter in your Dec. 14, 1981, of radio broad- nalists casters, relative to Cuban hound news figures and are unmer- issue: In 1941, in our junior year in col- interference, ciful in their and to share with the delegation informa- attempts to get stories. ABC lege, Johnny DeCamp (who later was best tion he had. In our opinion, proved that point two weeks ago. -Peter 7hn- man at my wedding) and I began play -by- Mr. Leibowitz nenwald, Arent' performed what he was asked to do. Fox, Kintner, Plotkin & play broadcasting of all football and Kahn, Washington, D.C. The so- called "wild demands" made by basketball games on Purdue University's Mr. Leibowitz were wBAA(AM) Lafayette, Ind. Upon gradua- as follows: He asked Editor's nets. ABC's spokesperson Kitty Bayh last that previously established and announced week stood by Ted Koppel's statement that secretary tion in 1943, I entered the U.S. Army and procedures regarding the functioning of Cynthia Dowling's remark about possibly losing her eventually gravitated to Syracuse (N.Y.) job was "a joke" Bayh said Dowling had gone to Skut- University. Johnny was permanently hired the advisory committee be followed; he re- nik's home in an ABC limousine to pick up Skutnik at 7 by WBAA and today continues his regular quested daily briefings for the advisory p.m. on the night of the plane crash, after Skutnik, who committee; he asked to have access to the had been contacted at the hospital, agreed to appear broadcasts of the Boilermakers in his 40th daily delegation briefings, as was the pro- on Nightline. However, when Dowling arrived, she consecutive year. -Larry Myers, professor cedure established in Buenos Aires, and found that Skutnik was at his parents' home. In a of TV-radio, Newhouse School of Public telephone conversation, Dowling said Skutnik did not Syracuse University, he requested status reports on negotiations remember making the commitment and did not want Communications, with the Cuban delegation, not unreasona- to make an appearance. It was only after she had Syracuse, N.Y ble, we think. spent two hours with Mrs. Skutnik that Dowling made the remark about EDITOR: Lyell Bremser, the vice president Before Mr. Leibowitz left for Rio had possibly losing her job, according to he Bayh. Dowling is said to have thought Mrs. Skutnik and general manager of KFAB(AM)- spoken with and a neighbor Kalmann Schaefer, chairman who was in the house took her remark KGOR(FM) Omaha, has just completed his the as a joke as she had intended. According to the Pos4 of delegation; Lou Stephens, chairman 43d year of broadcasting play -by play of of the advisory committee, and William they did not. "lt was one of those things;' Bayh said. "You make a statement in jest, the University of Nebraska Cornhuskers. Salman, from the State but it comes back to Department. They haunt you. I imagine she won't say it again:' He has never missed a game. Although we all clearly stated that a meaningful role in haven't kept a tally, we figure that with Rio could be expected. The rules were bowl games and some 12 -game schedules, changed in Rio. Mr. Leibowitz should not it adds up to over 435 games. be blamed for Supporting a attempting to provide his stance And, he has no plans to hang it up clients with meaningful representation at yet.- Kenneth D. Headrick, station man- the conference. EDITOR: Your Dec. 21, 1981, issue printed ager, KFAB(AM) -KGOR(FM) Omaha. Mr. Pepper should not attempt to con- a letter to the editor from Michael fuse the issue. Yes, the delegation came McGough of WEEO(AM) Waynesboro, Pa., back with some positive accomplishments, that took a few gratuitous swipes at the As- Togetherness and for that we congratulate them; but on sociation For Broadcast Engineering Stan- the matter of Cuban radio interference, dards (ABES). Perhaps if Mr. McGough EDITOR: We thank you for the editorial, conditions have in fact gotten worse. This had had an opportunity to read ABES's "Strength of Numbers," in your Jan. 18 is a real problem. One which demands comments in response to the National issue and particularly for the compliment close and careful monitoring. - Herbert M Telecommunications and Information Ad- paid to NRBA's "good ideas:' As to the Levin, presiden4 South Florida Radio ministration's daytimer petition, he would required resources, it's obvious that the be less negative in Broadcasters Association, and Harold A. his views. organizations that have agreed to work Frank, chairman, Florida Association of ABES's statement supported the initia- together collectively possess more than Broadcasters (Cuban Radio Interference tion of an inquiry /rulemaking along the adequate resources. The only remaining Committee), Miami. lines proposed by NTIA and, no doubt, ingredient is the willingness to unite for favored by Mr. McGough. ABES the common good and to achieve the emphasized a number of policy areas in deregulation of the broadcast industry. I which the FCC could take immediate ac- am confident that this will happen.- Abe 'Joke' not funny tion to help daytimers get full -time AM J. Voron, executive vice presiden4 Na- and FM facilities to better serve their com- tional Radio Broadcasters Association, EDITOR: I think that ABC News did a bad munities. Such policies as the restrictive Washington. thing and should be called on the carpet nighttime application acceptance standards for it. of Section 73.37(e) and the favoring of In agreement The Jan. 15 Washington Post reported new station applicants over daytimers that ABC got Lenny Skutnik, the hero seeking nighttime facilities in comparative EDIroR: Let me congratulate you on the who jumped into the icy Potomac River to proceedings have for years worked against perceptive and persuasive editorial Jan. 11 save a life after the airplane crash, on the interest of daytime-only licensees. on how the scarcity rationale no longer Nightline by sending a limousine to his Also, we cannot ignore engineering legitimizes the regulation of broadcasting house with a secretary who claimed she standards which have provided a good outlets.- William Lilley III, vice presi- would lose her job if Mr. Skutnik did not aural service to the American public. If deny corporate affairs, CBS Inc., New come with her. there are changes that can be made in the York.

Broadcasting Jan 25 1982 E O CD -G:IùgN&Lv Vol. 102 No. 4

TOP OF THE WEEK presentations and work projects. The joint board put its First Amend- The First NAB ment campaign into high gear at its open- comes first with ing session last week, voting the DSA to Association out to make 1982 definition television so that broadcasters the veteran CBS newsman and adopting Year of the First Amendment'; will be able to participate in this new tech- unanimously a resolution calling for repeal Cronkite selected as DSA winner; nology -thus supporting the recommen- of the equal -time law which also contains joint board opts for single dation of its TV board. the fairness doctrine. project was teletext standard, will hold to On ratings It approved a resolution The First Amendment out- status quo on personal products; urging the broadcast measurement ser- lined to the board by Robert King of still pushing for must carry vices (Arbitron and Nielsen) to measure Capital Cities Communications, Philadel- such "group quarters" as military bases, phia, who chairs a special NAB committee In the Polynesian -and rainy -at- on the issue. Joining him were key mem- mosphere of Kauai, Hawaii, leaders of the dormitories and hospitals, and asked that the board be kept informed. bers of the NAB staff, who briefed direc- nation's broadcasters last week declared tors on legislative, legal and public re- 1982 as "The Year of the First Amend- On personal products advertising It lations aspects of the campaign. ment," which will be the theme of the Na- turned thumbs down on any study of NAB President Wasilewski outlined co- tional Association of Broadcasters annual revising TV and radio code rules on per- operation with media and trade associ- convention in Dallas next April. sonal products advertising but left open ations in the all -out effort, mentioning the With Walter Cronkite selected as the for consideration what to do about con- Radio -Television News Directors Associ- Distinguished Service Award recipient and traceptive advertising, with the under- ation, the American Society of Newspaper keynoter, and with the fervent hope that standing that code boards would report to Editors, the American Newspaper President Ronald Reagan will pay tribute their respective radio and TV boards after Publishers Association, the Society of Pro- to his first profession from the same plat- meetings on that subject in March. The fessional Journalists, Sigma Delta Chi, the form, the year will be dedicated to "full apparent results: to continue in place ac- National Cable Television Association and First Amendment freedoms for broad- ceptance of present personal product ad- the American Bar Association. casters." FCC Chairman Mark S. Fowler, vertising but to keep the doors closed to The assembled directors plus a dozen who advocates repeal of Section 315 of the the contraceptive category. NAB staff executives sat at attention for Communications Act, is expected to a- On copyright After lengthy debate, one and a half hours Tuesday morning noint the campaign and continue his the joint board ordered an all -out effort to (Jan. 19) as Chairman Robert W. Kasten - efforts to unify all segments of the mass strengthen "must- carry" provisions of ca- meier (D- Wis.), of the House Judiciary media. ble copyright legislation. subcommittee charged with copyright, re- The NAB's joint board -about 50 Typhoon -like weather resulted in longer counted in detail recent maneuverings strong -took these other actions at its meetings and less fun and games for direc- among broadcast, cable and syndicated winter meeting last week: tors and their spouses. Joint Board Chair- program owners on the possibility of new On teletext It espoused a single stan- man Eddie O. Fritts, president of the Fritts legislation. He is said to have nodded in dard to be adopted as soon as possible, in Stations in several Southern states, com- sympathy and agreement on the plight of lieu of the "marketplace" position advo- mented: "It was the most productive and television stations but to have made no cated by Don Curran, president of Field business -like winter session" in his half - promises. Communications, the single dissenter. dozen years on the board. He paid tribute The pending legislation -an amend- On HDTV It agreed that a broad -based to NAB President Vincent Wasilewski and ment to the 1976 copyright law that has task force be established to focus on high- the NAB staff for the excellence of their been passed by his subcommittee (BROAD

Together in rainy Hawaii. National Association of Broadcasters executive committee members and Representative Robert W. Kastenmeier (D -Wis.) discussed pending cable copyright bill with rest of NAB board at annual winter meeting last week. L to r: Radio Chairman Cullie Tarleton, Jefferson -Pilot Broadcasting Co.; Vice Chairman William Stakelin, Bluegrass Broadcasting Co.; TV Vice Chairman Gert H.W. Schmidt. Harte -Hanks Communications.; Chairman Mark Smith, KLAS -TV Las Vegas; Joint Board Chairman Edward O. Fritts, Fritts Broad- casting; Kastenmeier; NAB President Vincent Wasilewski; network representative Peter Kenney, NBC Washington, and the immediate past joint chairman, Thomas Bolger of Forward Communications Corp.

Broadcasting Jan 25 1982 017 I -1 TOP OF THE WEEK 1

CASTING, Dec. 21, 1981) -is the last survey on contraceptive advertising in- Rock, Ark., urged opposition to the FCC resort, he said, and if it goes down, there volving 2,000 people in the U.S. (18 or proposal to lift the ceiling on ownership will be no substitute, as far as he is con- older) in October-November 1979. The from its present seven- seven -seven limit. cerned. subject will be considered at a joint meet- He feared that lifting the limit would en- In a question- and -answer session that ing of the radio and TV code boards on courage group owners, including net- heard a number of complaints voiced by March 23, and if the study's conclusions works, to buy additional outlets in desira- the broadcasters, Eugene H. Bohi, presi- are accepted without challenge (which is ble markets and introduce new elements dent of WGHP-TV High Point, N.C., said a deemed likely), they will be forwarded for of competition. While some supported new UHF in his state could not survive endorsement by the full board at its June this notion, others raised the question of without must -carry status on cable meeting in Washington. limiting competition by government edict systems in its area. The must -carry provi- The findings: in a climate of deregulation. Because the sions in Kastenmeier's bill were rejected 1. Respondents rejected the general issue wasn't on the official agenda, no ac- by broadcasters after amendments were concept of contraceptive advertising by tion was taken. added prohibiting the FCC from requiring 53% to 41 %. A new resolution adopted at the closing carriage of "any audio or visual service" 2. When questions moved to specific joint board session Thursday, on motion other than full -power broadcast stations on contraceptive product advertising, re- of Kathryn Broman of WWLP -TV the air by October 1981 that receive a cer- spondents rejected them by 67% to 28 %. Springfield, Mass., endorsed congres- tain share of viewing in their service areas. Those who objected were more vehement sional efforts to reform certain elements The amendments also would require than others. Conversely, those who found of the election process, "including means saturated cable systems to substitute a contraceptive advertising acceptable were to increase voter turnout and methods to local public station for a duplicated net- lukewarm and lacked enthusiasm. minimize the effects of varying polling work signal. 3. Answers were nearly identical for hours in different time zones." The reso- Gene Cowen, ABC's Washington vice radio and TV. lution pointed out that the broadcast president, suggested that must -carry The question of whether to conduct a media constitute the American public's primary and most trusted source of news and information. In another action, the executive corn - What makes horse races. Although contraceptive advertising drew negative votes from mittee was authorized to decide on return most of the 2,000 Americans surveyed by NAB in 1979, demographic breakdowns show a of an NAB national convention to difference of opinion among individual segments of the population. People 18 to 34 are Chicago, with the prospect that 1985 most receptive to contraceptive ads. Acceptance declines with age. Single, divorced and would be the first possible date. Commit- separated people are also more receptive, followed by married people, widows and ments have been made to Las Vegas for widowers. 1983 and 1984. Whites are the most opposed to contraceptive ads, with blacks almost evenly divided On Wednesday, after making short and Hispanics favoring such advertising. A majority of both sexes are opposed, but males shrift of the personal products advertising are in favor far more than females. study proposal (by a 4 -to -1 margin), the Protestants and Catholics are equally opposed -only 38% of each category are in favor. radio board adopted a number of resolu- Jews are almost evenly divided, and respondents identifying themselves as athiests, ag- tions centered on technical and allocations nostics or of no religion favor contraceptive advertising by three to two. issues. Among them: a recommendation Respondents rated public service announcements on radio and TV as appropriate that the FCC authorize AM stereophonic sources for information on sex and birth control. Entertainment programs and commercials broadcasting, based on a single technical rated the lowest in preference and parents, schools and churches headed the list of prefer- system, and in coordination with a com- red sources. prehensive educational campaign co -spon- Both those who support and those who oppose contraceptive advertising believe that sored by manufacturers, the Electronics broadcast contraceptive advertising would decrease venereal diseases, and illegitimate Industries Association and state associ- pregnancies, and unwanted pregnancies among married persons. Compared to other pro- ations, "to assure that the American ducts -such as mouthwashes, laxatives and tampons- contraceptive products were by public receives the benefits of AM far the least acceptable product category tested. stereophonic broadcasting at the earliest possible time." Another radio resolution directed the language in the new legislation should an- separate survey on personal product ad- task force on radio allocations to confer ticipate all new broadcast developments. vertising was put separately to -and with members of Congress, the State He also suggested that stations operating quickly rejected by -the radio and TV Department, and the National Telecom- both conventionally and as pay TV outlets boards, which met Wednesday and Thurs- munications and Information Administra- at different times should be eligible for day, respectively. Patrick explained that a tion, as well as the FCC, to protect vital in- must -carry consideration, as they are study in this area would cost $100,000, terests of AM broadcasters and their under present FCC rules, but would not be and his notion was that the money was listeners in eliminating the Cuban inter- if Kastenmeier's bill, as now drafted, urgently needed for other important pro- ference problem. A third resolution held became law. jects, indicating a staff recommendation of that the NAB should continue its efforts Kastenmeier was said to appear recep- passing it by and retaining the status quo. with the FCC and neighboring countries tive. The NAB code presently permits personal to provide relief for daytime stations with- Wasilewski urged approval of a "total product advertising during certain hours out significantly diminishing the service of package" with no subsequent amend- of the day, but forbids any contraceptive other stations. ments. He said amendments offered by ca- advertising. On Thursday, the joint board On Thursday, the television board heard ble entities "violate the principles of com- killed that proposal entirely. a detailed report on the prime -time access promise,' adding that based on his 30 At its first all -day session, largely dic- rule prepared by WGHP-TV'S Bohi and pre- years of experience, he felt he could not tated by inclement weather, the joint board sented in his absence (he left Wednesday trust the cable opposition. "They make a heard a number of staff reports. It en- for meetings preparatory to building a new deal and walk away from it," he was dorsed the FCC proposal to eliminate the broadcast center for that station) by quoted as having said at the closed meet- three -year rule on station sales. Also ap- Field's Curran. It was based on a resolu- ing. proved: recommendations for dues in- tion adopted by the ABC affiliates board W. Lawrence Patrick, NAB senior vice creases amounting to about 5% for radio last month and said that the networks, president for research, offered the board a and 8% for TV. with their 15 owned and operated stations, "snapshot" of the results of a $75,000 Ted Snider, KARN(AM) -KKYK(FM) Little controlled 51.8% of TV revenue and

Broadcasting Jan 25 1982 9R TO GET VIEWERS TO TURNiO YOUR STATION, YOU'VE GOT TO TURN A LOT OF HEADS.

When it comes to watching television, people have always had several alternatives to turn to. And now, with the latest boom in video technology, the choices seem endless. So how does an independent station go about grabbing its share of the viewers? At Gaylord Broadcasting, we start by grab- bing their attention. In a sports conscious city like Seattle, that means broadcast- ing Mariner baseball games. In Cleveland, it means turning viewers on to our library of over 5,000 movies. And, of course, it means coming out with new and exciting programming to suit our Milwaukee, Houston and Dallas /Fort Worth markets, as well. At Gaylord, that's how we're turning a lot of heads. Because we know if you want to be watched, you've got to make r! yourself heard. Gaylord Broadcasting We're making ourselves ieard.

KTVT Dallas /Ft. Worth WTVT Tampa /St. Petersburg KSTW -TV Seattle Tacoma WUAB -TV Cleveland/Lorain aeaesemeonauonauy ey KHTV Houston WVUE -TV New Orleans WVTV Milwaukee WKY Oklahoma City KYTE KLLB Portland TME G.ve ne one gooc reason for going satellite in 1982 !

1983!a is In world where business tougher to get ... where costs seem to go up each month and audiences seem to be getting smaller and profits disappear ... there is an answer. Satellite Music Network Call Now! Toll Free 800 -527 -4892 (In Texas call 214-343-9205) Saving Money never sounded so good. 1 TOP OF THE WEEK I I

32.3% of TV profit in 1980. Based on FCC's current financial report, he said, of LPTV back on front burner 864 commercial TV stations in the coun- try, 849 share 48.2% of all revenue. Responding to congressional betting, I would say the report would be "PTAR fosters rather than impedes diver- and marketplace pressures, FCC out by March 15." sity and competition in the selection and may have rules out within 60 days; The with which the rules reach presentation of TV programing and 6,000 applicants already in line the FCC will depend in part on the FCC's strengthens rather than impairs the lottery proceeding. One of the more marketplace," Bohi's report said. While he After 14 months of talk, the FCC seems difficult questions being faced by Pauker asked for TV board action to support finally ready to deliver its new broadcast and others in the formulation of the final prime -time access, the report was simply service: low -power television. Responding rules is how to decide among mutually ex- "received." The NAB traditionally has to pressure from Capitol Hill, the FCC clusive applicants. Congress empowered regarded the question as outside its area of within the next two months will consider -the FCC to use a lottery to decide between activity and as posing a possible First the rules and regulations that would estab- competing applications, but the fate of that Amendment issue. lish LPTV and potentially change the face concept will not be determined until the The TV board approved a 10% increase of television in this country. FCC meets in early February. in dues paid to the Television Information In September 1980 the FCC -in the Because of the crush of translator and Office, agreeing to a one -year-only com- spirit of its then current more-is- better LPTV applications that reached the FCC in mitment of $144,100, up from $131,000. marketplace philosophy - proposed the the months after the proposed rules were NBC previously had agreed to a similar creation of thousands of LPTV stations issued -there are more than 6,000 now on one -year increase; CBS and ABC commit- that would be limited in their power and file -the FCC imposed a partial freeze on ted themselves to three years at that figure. coverage, but free of most of the regula- processing applications, exempting those Contributions from NAB and the three tions that now burden so- called full -ser- proposing to broadcast in areas now un- networks represent about 40% of TIO's in- vice stations. They would be technically served or served by only one full- service come, bringing the total figure to slightly similar to translators, but, unlike transla- station. Pauker said the Broadcast Bureau's under $1.5 million. TIO Director Roy tors which are restricted to rebroadcasting recommendation to the FCC would deal Danish advised the board that he would the signals of full- service stations, would with the freeze. "If it is feasible to lift it, probably be back next year with a request be permitted to originate their own pro- we will. If not, we will recommend another for a further increase. graming. approach." Clayton Brace, of KGTV(TV) San Diego, Last December, Senator Ernest Hollings Pauker declined to discuss the content chairman of the television code board, ad- (D- S.C.), the ranking Democrat on the of her recommendation. But indications vised the board that standard X -4 of the Commerce Committee, began leaning on are that the final rules will look much like TV code had been amended as follows: the FCC to implement its proposed new the proposed rules. The only change may "Comparative references: advertising shall services, particularly LPTV and cellular be to make them more liberal than they not distort or exaggerate differences be- radio. Molly Pauker, the Broadcast Bureau already are. Michael Couzens, who wrote tween compared products or services, so attorney responsible for writing the rules, the proposed rules and is now a private as to create false, misleading or deceptive said last week that LPTV now has "the consultant, said he suspected that most of impressions." highest priority of this bureau" and that the crossownership rules preventing At the closing joint board session the rules would be out within 60 days. She television and radio stations from owning Thursday, President Wasilewski quoted would not be more specific. But Leon LPTV stations in their markets would be Chairman Fritts as having said "NAB has Knauer, Washington attorney for the Na- dropped. Such action would be in accord the best trade association staff in Washing- tional Translator Association, believes the with the public statements of FCC Chair- ton." The chairman is said to have nodded FCC might be asked to rule on the rules in man Mark Fowler, who has favored a his affirmation of that sentiment. late February or early March. "If I were wide -open video marketplace.

Shaky start for low -power show

LPTV '82 opens this week convention organizers to induce them to of the medium to a crawl. But with the with exhibitors, workshops; exhibit with high -pressure sales tactics and new impetus supplied by Congress dispute over sponsor's tactics concerns about the cost -effectiveness of (BROADCASTING, Jan. 4), Reilly said last causes five equipment firms exhibiting at an unproved trade show as week, "there is new optimism that to take one common booth reasons for their minimal involvement. ILPTVJ will emerge as a viable service." Nonetheless, Global Village, New York, Reilly said the industry is now entering a The first major conference and exhibition and Conference Management Corp., Nor- "critical phase" when a "national visible dedicated to the understanding of the bud- walk, Conn., the sponsors of the show, are conference is needed to give an impetus - ding low -power television industry begins confident that their timing is right and that a presence -to the industry." There is "a a three -day run this Thursday (Jan. 28) at the show will be a:success. Between 2,000 lot of logic" to holding the conference in the Sheraton Washington hotel in Wash- and 5,000 are expected to attend the 35 Washington, within earshot of the FCC ington. The convention -LPTV '82 -will sessions and tour the exhibit floor that and of Congress, he said. be staged despite half- hearted participa- comprises 69 service and equipment com- The sponsors are billing LPTV '82 as tion of the five major manufacturers of pany booths covering 9,000 square feet. "the first annual," but Reilly plans to hold LPTV transmission equipment. John Reilly, executive director of Global future meetings under the aegis of the Na- Instead of exhibiting their equipment Village, a nonprofit producer of public tional Association of Low Power Televi- individually at the show, Acrodyne Indus- television and video seminars for the past sion (NALPTV), a new industrywide tries, Emcee Broadcast Products, Televi- 12 years and applicant for 15 LPTV sta- trade association he is forming and for sion Technology, Scala Electronics and tions, said that six months ago when which he'll be recruiting at this week's Bogner Broadcast Equipment will pass out Global Village and CMC decided to hold meeting. NALPTV will incorporate the literature at a common booth hired by the the show, the future of LPTV was cloudy American Community Television Associ- Community Television Manufacturers As- at best. The change in the make -up of the ation, a foundering LPTV trade group put sociation (CTMA), a trade association of FCC and the unexpected flood of applica- together by Doug Smith shortly after the the five companies formed last fall. tions (now estimated to number around FCC proposed its LPTV rules in 1980. The manufacturers cite attempts by the 6,000) combined to slow the development Reilly said he will be president of

Broadcasting Jan 25 1982 9Si I TOP OF THE WEEK

NALPTV and that Smith and Washington attorney Michael Glasser will be charter Coke gets into show business board members. In addition to signing up members from the throng of LPTV appli- with $900 million bang cants would and -be applicants at the show Makes preemptive bid for judgment presents opportunities for signifi- this week, Reilly said he will also be look- Columbia Pictures, including cant growth in the years ahead of us, ing for volunteers to the join board. prospective purchase of Outlet Co. particularly in the areas of filmed enter- Those attending the convention should broadcast stations; cable, pay TV tainment and programing for cable and a where be able to get fix on just the FCC among major fiscal attractions pay television. Also, we are excited with is in its effort to establish a set of rules for the possibilities in the area of video games LPTV. keynote speaker is FCC Thursday's Coke added life to the motion picture busi- and the general area of broadcasting to Commissioner Anne Jones and that after- ness last week, when the Coca -Cola Co. which Columbia is strongly committed." noon Molly Pauker, the FCC attorney made an offer to purchase Columbia Pic- Coke would maintain Columbia as a most responsible for writing those rules, tures Industries in a deal estimated at separate entity, Goizueta said, and retain presents a and "regulatory overview" more than $900 million. Going along for present management, "but Columbia will Washington attorney Rick Neustadt tries the ride is what's left of The Outlet Co. be able to take advantage of the Coca -Cola to answer: "What will the FCC do and Columbia had already concluded a deal to Co.'s expertise in identifying and catering when What's who ?" more, Charles Ferris, purchase Outlet for its extensive broadcast to consumers' needs and desires world- was the FCC at the time the chairman of holdings; that pact was awaiting FCC ap- wide." rules were will Friday. proposed, speak on proval, having already gotten affirmative Observers familiar with the entertain- The sessions cover all aspects of apply- nods from the boards and shareholders ment industries were identifying that Col- ing for, financing, equipping and program- of both Columbia and Outlet. Under the pro- umbia management as one of the com- ing an LPTV station, but they take a small- posal for Coke's acquisition pany's prime assets, and a justification for time operators' point of view. Two of the of Columbia, Coke would become the acquirer of Out- the substantial premium Coke is paying. programing sessions, for instance, are en- let. Ted James, of Montgomery Securities, and titled "Programing for Peanuts" The news took Wall Street by surprise believes "Coke is getting a superb man- "Cheap News: Local Programing." - TV if for no other reason than the premium agement team ... guys with stupendous The five manufacturers, conspicuous by that Coke is paying above market value for backgrounds in the television and motion their near absence, have several reasons Columbia shares. Under the terms of pro- picture production industries." In addition for maintaining a low profile, the most im- posal, Coke was offering about $73 for a to Columbia president, Francis (Fay) Vin- portant of which is their feeling CMC tried stock that was being traded under $42 cent, James singled out Frank Price, chair- to mislead them into exhibiting at the con- before being halted on Monday, the day man and president of Columbia Pictures, ference. Nat Acrodyne Indus- Ostroff of before Coke and Columbia issued a joint John Veitch, president of Columbia Pictures tries, said that a representative of CMC statement informing the world of their in- Productions, and Karl Eller, the broadcast- "called us up and told us that our competi- tentions. Each deal is intended to be a tax - ing and advertising entrepreneur who in his tion had signed up and that we had better free combination cash /stock offer -1.2 present post of president of Columbia Pic- sign up too." However, Ostroff said, it's a shares of Coke common stock plus tures Communications was credited with "pretty small industry" and "it quickly $32.625 in cash for each of Columbia's ap- putting together the Outlet deal. And Eller became common knowledge that these proximately 10.4 million shares. Outlet takes credit for helping to get the ball rolling guys were really hustling us." They tried to shareholders would get .89 of a Coke share on this mammoth merger. "strong arm all the LPTV manufacturers and $24 for each of roughly 3.5 million James called it "a fabulous deal for both by what I almost consider fraudulent Outlet shares outstanding. At Thursday's companies" giving Columbia means," he said. closing price of $31.25 per share for Coca stockholders a price that they wouldn't indicated that Ostroff also some of Cola stock (equivalent to $71 per Colum- have been able to realize on the market. Acrodyne's reluctance stemmed from its bia share and $51.81 per Outlet share), the And Coke, beside the management team, belief that the same industrywide group Columbia portion of the acquisition would will realize the benefits of the "real take- show, should sponsor the national LPTV cost Coke the equivalent of $729.3 off in product" that Columbia has ex- is Village "I mean, who the hell Global ?" million, the Outlet side -deal, another perienced over the last two or three years, Right now, he said, the CTMA is putting $181.3 million. Various provisions of the which will now, he figures, generate, in all of its "cookies" in the National proposed purchases would provide limited bottom line terms, "some futures with Translator Association. rights to shareholders to receive all cash or real predictability." And that's not to men- suspected that the mem- Reilly CTMA all stock -with Coca -Cola not obligated to tion a film library he values at $600 bers had an ulterior motive for their partial issue more than 12,384,000 of its shares to million. boycott. The CTMA may be "harboring Columbia holders or pay them more than David Londoner of Wertheim & Co., plans for its own national convention $336,690,000 or to issue more than 2.8 agreed that the library is an important con- in with the NTA, perhaps conjunction million shares to Outlet holders or pay sideration if the deal is analyzed "in terms which has tried to portray itself as repre- them more than $79 million. That last set of assets" He thinks more stress should translator business, senting not only the of Outlet figures will need some revision. be laid on Coke's viewing the motion pic- also they but the LPTV business. "I think Coke reportedly neglected to consider cer- ture industry "long range as an attractive see us as a little bit of a rival," he said. tain Outlet stock warrants and options, place to be." What Coke ends up making Jim DeStefano of Emcee and of CTMA which could require Coke to issue 300,000 of the acquisition "depends on how they thought Reilly's suspicions were more shares than it contemplated and put want to manage the company." Stressing ridiculous. CTMA was formed "to get up another $5 million in cash to acquire the "entrepreneurial nature" of the mo- LPTV off on the right foot," he said. "We Outlet. At the same time, should Coke tion picture business, Londoner pointed don't have the time or the wherewithal to shares drop below $28 before the deals are to two different examples of conglomerate put together conventions." closed, their tax -free status could be takeovers of film producers -the very suc- DeStefano said he doesn't care what jeopardized, which Coke and Columbia cessful Gulf + Western acquisition of organization ultimately emerges as the said would lead to renegotiation. Paramount, and the disastrous Tran- premiere association for the business -the Coca -Cola chairman Roberto C. samerica take -over of National Association of Broadcasters, the Goizueta, describing his company's in- (which was later sold). "Gulf + Western NTA or the incipient NALPTV. "We will terest in Columbia, said: "This acquisition worked because they've got an have to go wherever our bread and butter will provide the Coca -Cola Co. with a entrepreneurial management," he said. is." strong entry in an industry which in our Coke will be getting much more than

BfOf)denstIn^wan 25 1982 1 1 TOP OF THE WEEK r- motion pictures, even setting aside the The deal had ramifications beyond the The commission is mandated to submit a Outlet purchase. Columbia's involve- parties involved. With attention focused final report on its recommendations by ments in addition to the theatrical motion on the traditional undervaluation of film Oct. 1. picture field include television program companies on the open market, MCA was Some preliminary research has already production and distribution, the television being looked at as the next acquisition can- been done by the State Department, and commercial production house, EUE/ didate and its stock climbed $1.50 to $43 the commission will have the services of a , a joint venture with Bell & on Tuesday. staff -it's called an "executive secre- Howell in post production and home That company even issued an announce- tariat" -which is already in place. It is video, another joint venture in home ment on Tuesday saying "it is not aware headed by a career foreign service officer, video distribution abroad with RCA, ex- of any unreleased information" that would George Landau. tensive licensing agreements with pay have caused the imbalance of orders for its One option being considered for putting television, and its own several radio sta- stock at market opening that day. the radio on the air quickly is the leasing of tions. time on an existing outlet in Florida. With the Outlet package included, Coke Sources also say that, in reviewing the would end up with a broadcast comple- technical requirements of Radio Marti - ment of three AM, five FM and five Reagan names which is expected to operate with 50 kw- television stations: WCMH -TV Columbus, officials are determined to avoid causing Ohio; WQRS -FM Detroit; KIQQ(FM) Los board to interference to U.S. stations. They believe Angeles; WIQQ(FM) Philadelphia; that can be accomplished by choosing a wJAR(Tv) Providence, R.1.; WDBO(TV) oversee new frequency not used in that part of the Orlando, Fla.; KCPX -AM -FM Salt Lake City; country (1040 khz is a candidate) and by KSAT(TV) San Antonio, Tex.; KOVR(TV) Radio Marti the use of directional antenna. Jamming Stockton -Sacramento, Calif.; WTOP(AM) by Cuba does not appear to be a cause of Washington, and WWVA(AM)- WCPI -FM Among those planning shortwave concern. Efforts to jam the Voice of Wheeling, W. Va. Those properties are service directed to Cuba are America's Radio Marathon, on the widely estimated to be worth around $300 George Jacobs, Clifton White, Florida Keys, have not been successful. million -but that's before discounting the Herbert Schmertz, Joseph Coors Congressional approval of the project - substantial debt with which Outlet is sad- including an appropriation of $10 dled. U.S. plans to attempt to break what offi- million -is required. Legislation has In television programing, Columbia has cials describe as the Castro government's already been introduced in the Senate and four prime -time series on the air, two monopoly on news dissemination in Cuba a companion bill will be introduced in the daytime dramas, and produces made -for- moved another step forward last week with House early in the new session, which television films and mini- series, including President Reagan's announcement of 10 begins this week. the recent Operation Prime Time project, members of the commission that will The only member of the commission Goliath Awaits. In addition to create Radio Marti, which is to broadcast with experience in international com- its own titles, Columbia also distributes to Cuba. But although the chairman of the munications is George Jacobs, a consul- outside product in syndication, notably Presidential Commission on Broadcasting tant in broadcast engineenng who retired and Charlie's Angels. to Cuba, F. Clifton White, said the group in 1980 as director of engineering for the That's not to say Coke is unfamiliar with will move with "a real sense of urgency," U.S. Board for International Broadcasting, television -from the advertiser side of the he was not prepared to estimate when the a post he held for four years. For the previ- coin. In 1980, the company invested $117 AM outlet named for the turn-of- the -cen- ous 27 years, he was with VOA. million, 64% of its total advertising budget tury Cuban freedom fighter will go on the He said that although he could not in broadcast advertising for Coca -Cola air. Administration statements last fall that speak for the commission, he would work owned products that, in addition to its the station would be operating by January for the development of a radio station that soft -drinks, included the Minute Maid or February, he said, are "unrealistic." would deliver the U.S. broadcasts to Cuba line, Snow Crop products and Taylor White, a public affairs counselor in "in the most effective way, at the least cost wines. Coca -Cola also owns Presto Pro- Greenwich, Conn., who has long been as- to the taxpayer and at the least risk of in- ducts, manufacturer of plastic products sociated with national Republican politics, terference, from either Radio Marti or and deodorizers, and Aqua -Chem. said he would call the first meeting of the Cuba." The stock market didn't take too kindly commission "in two or three weeks" And The commission has a conservative to Coke's announcement, dropping that he said the commission would develop a complexion. White ran Senator Barry company's shares $2.25 by Tuesday, to timetable for the reports it would submit Goldwater's (R- Ariz.) presidential cam- close at $32, and dropping another $1.375 to the president after one or two meetings. paign in 1964, and he was senior adviser to on Wednesday. Thursday Coke edged up $.625. Columbia shares shot up $21.50 when trading resumed on Tuesday, and Propaganda advocate shunted aside at ICA. Philip Nicolaides, whose advocacy of a settled slightly (75 cents) that day to close "propaganda" function for the Voice of America involved the VOA and its parent, the Inter- 1981), is leaving at $62.50. national Communication Agency, in controversy (BROADCASTING, Nov. 23, The Columbia acquisition, which Coke his job as deputy program director for commentary and analysis. He has been reassigned his says it intends to structure as a merger of by the ICA to prepare analyses on Soviet disinformation themes; product will be availa- Columbia Pictures into a new subsidiary, ble to the VOA as well as to the ICA. A spokesperson for the ICA, Phyllis Kaminsky, said the is subject to approval by the boards of move was made because Nicolaides was "unhappy" in the job into which he had moved each company, "appropriate" shareholder two months ago and because the agency has "admiration for his skills" as a writer. No one record, it is known approvals (a proxy is being sent to Colum- else at the ICA or the VOA could be reached who would speak on the but bia holders), execution of definitive agree- that Nicolaides had been assigned neither a permanent office nor a staff, factors that could ments and the consent of regulatory agen- have contributed to any "unhappiness" cies. The Outlet part of the deal requires The flap that accompanied the announcement of his appointment in November was approval of the Columbia and Outlet caused when a memorandum he had written concerning his views of the VOA's functions boards, Coke's board, "appropriate" was leaked to the Washington Post It said the VOA should function as a "propaganda shareholder approvals, definitive agree- agency" and that it should strive to "destabilize" the Soviet Union and its "satellites" The ments and regulatory approval. The "ap- reassignment was ordered by Charles Z. Wick, ICA director, who originally hired Nicolaides propriate shareholder" phrase reflects the for the agency as a member of its public information staff. Wick, Kaminsky said, is "still fact that Coke says it isn't sure whether the strong" on Nicolaides. approval of its shareholders is necessary.

Broadcasting Jan 25 1882 31 1 TOP OF THE WEEK I 1 the Reagan campaign in 1980. The only public affairs, who developed that com- However, he said that the PBS's New York broadcaster on the commission, William pany's aggressive campaign of op -ed page staff of 11 would be reduced to three, with B. Bayer, political editor and news com- messages to the public; Richard B. Stone, only a core of promotional personnel re- mentator for WINZ(AM) Miami, has been former Democratic senator from Florida maining. He indicated that the New York described by the Miami Herald as "an who is now practicing law in Washington; development staff would probably be outspoken conservative," a description Richard M. Scaife, of the Scaife- Mellon moved to Washington. with which he said he does not disagree. family who is a publisher in Pittsburgh and Another proposal calls for reducing Another person long regarded as a conser- a philanthropist; Tirso Del Junco, chair- PBS's transponder use from four to two, vative who is on the commission is Joseph man of the California Republican party which will free up as much time as possi- Coors, president and vice chairman of and a native of Havana; and Jorge L. Mas, ble, allowing the service to sell the excess Joseph Coors Brewers. The commission president and chief executive officer of space. With the two transponders, PBS also includes Charles Z. Wick, director of Church and Tower of Florida Inc., a would provide a two -zone, three -zone, or the International Communication Agency Miami -based firm of engineering contrac- limited four -zone service instead of the and long -time friend and associate of tors. current four -zone feed pattern. Grossman Reagan. One member of the commission is yet noted that this aspect of the proposal Others on the commission are Herbert to be named. It was created as an 11 -mem- would be decided by stations later. Schmertz, Mobil Oil's vice president for ber body. PBS management is asking the board and member stations to permit implemen- tation of the plan by April, with official ap- NEW GRAND DESIGN IN PUBLIC TELEVISION proval to follow at the annual meeting in June. Management stressed the urgency of beginning soon to prepare for pending Making more out of less at PBS cuts in fiscal 1983, which starts July 1982. The board will be asked to pass a continu- Grossman proposes new operational vide a prime -time service and a children's ing budget resolution for the first quarter procedures to strengthen program service from 4 p.m. to 11 p.m. Monday of FY 1983, allowing for gradual financial hand at the national level, beef through Friday and 8 p.m. to 11 p.m. implementation of the plan. up prime time schedule, give Saturday through Sunday. A PBS program PBS board members as a whole spoke in stations more scheduling freedom council, Grossman explained, would work favor of the proposal, but - saying that with the staff and make recommendations "crucial questions" remain to be The Public Broadcasting Service board of about the direction of the service. It would answered - postponed action. The board, directors last Thursday (Jan. 21) was pre- comprise four station managers, three pro- however, did grant its executive commit- sented with a proposed plan that could dra- gram directors, one development director tee authority to make substantive deci- matically change the look of the service. and one promotion director, all appointed sions on the plan when it meets later this According to PBS President Lawrence by the PBS board. Grossman criticized the year. Grossman, who introduced the plan at the Stations Program Cooperative, the current PBS plans to hold a teleconference to first of the board's two yearly meetings, programing mechanism used by PBS, as a present the plan to its station members the proposal will give member stations "bad mechanism for developing new pro- and will hold a series of regional meetings more freedom to strengthen key program- grams" and said that stations have had lit- at the end of February. ing, to determine which PBS services meet tle opportunity for input in the develop- Grossman noted that PBS is faced with their needs and to aggressively go out for ment of programs. some "very lean times," and said that funding. "We would put ourselves on a business- dwindling federal support and the Among the plan's major aspects: like basis," he said, in explaining what encroachment of other programers into development of a national program ser- would happen to the PBS staff. Grossman the cultural arena prompted the prepara- vice, establishment of a station -based na- said the number of reductions in the PBS tion of a plan. "Today there are other play- tional program service fund of $10 to $15 staff couldn't be projected until the plan ers in the field. CBS Cable, Bravo, ABC's million that would concentrate on prime - was implemented. Then PBS could see ARTS channel, and even HBO and time service, and elimination of obligatory which services are eliminated by disuse. Showtime are broadening their services to service charges. A basic service package include the production of plays and would be made available to member sta- specials on the performing arts," Gross- tions for a single annual fee and would in- man said. clude the national program service and a Grossman explained that the new plan station program service. Grossman noted would allow PBS to participate as that the basic service package would cost "partners" with others in the industry and stations 20% less than they are currently take advantage of the new technologies. charged. Also, the PBS president pointed out that Stations, Grossman said, would be producing stations are finding it "more asked to pay $2,000 each in annual mem- difficult" to finance major productions and bership dues to pay for the governance of he said the trend in public broadcasting PBS. That amount, he added, is less than toward forming producing consortiums of what smaller stations now pay in dues. stations is a "healthy development." (PBS currently operates three national pro- The plan would give stations access to gram services, supported through annual individual series, even though they are dues.) According to the plan, all other unable to use the entire basic national ser- charges and services are optional and sta- vice. "We've made the basic package as tions would be charged on a rate card tight as possible," Grossman said, noting basis. that the station program service would PBS also is proposing to continue a few supply such supplementary program ser- of its other services -such as the market- vices as late -night feeds, and would ar- ing of PBS Video- through self- support. range for repeat feeds, extra delays, and However, Grossman said, "if we don't technical origination services. provide the revenues to support staff we Part of the funding for the program ser- would not continue the service." vice fund would come from the stations The national program service would pro- Grossman and the balance would be supplied through

Broadcasting Jan 25 1982 an TOP OF THE WEEK an annual program market similar to the asked for more information. Bruce support the development of alternative SPC. "Stations bid in usual fashion, but Christensen, general manager of technologies, retain its ascertainment and voting a 'dollar pool' from which preferred KIJED(TV) Salt Lake City, and president of financial disclosure requirements, limit programs will be funded following final the National Association of Public Televi- license terms and concentrate on en- negotiations overseen by Program Coun- sion Stations, said he would like to see couraging diversity of ownership. cil," according to the report on the plan. some models of what the "costs will ac- "We cannot rely on the marketplace to The SPC, Grossman added, would con- tually be to the stations." Grossman said shape children's television. The joint tinue in its traditional manner as part of that PBS would develop some type of efforts of all of us- broadcasters, govern- the station program service. model for the stations to examine at the ment and parents -are needed to insure Optional PBS services that would be regional meetings. And the board asked that children are provided with adequate supplied on a user -pays basis include: in- why the plan doesn't call for putting all its and diversified programing," she said. structional TV, adult learning, satellite "dollars in the programing fund pot." Karin English, representing the Multi - maintenance, engineering development, The PBS president explained that the Cultural Television Council, told the corn - an A.M. children's block (8:30 to noon, service couldn't do that until it knew in mission that black and brown children Monday through Friday), and weekend which direction the Corporation for Public were particularly underserved by televi- children's blocks (8:30 to noon, Saturday Broadcasting was moving. The CPB is cur- sion. and Sunday). If there were a demand for rently re- evaluating its program fund for Chairman Mark Fowler said that the children's blocks, Grossman said, they public television stations and is looking at although he agreed with the group's could be put back into the basic package. an option that would, according to Gross- goals -getting more children's programing The plan doesn't call for any major man, "move their money toward us" on television -any "government intrus- changes in the board composition, but (BROADCASTING, Jan. 11). tion" would be a form of censorship and a would give its executive committee more In other action board members adopted "violation of the First Amendment." "operational oversight of direction, man- a resolution allowing nonpublic television Patricia Jacobs, representing the Ameri- agement and financial condition of PBS." entities in unserved areas of the United can Association of MESBIC's (Minority In order to implement the plan Gross- States access to PBS programing; approved Enterprise Small Business Investment man noted that PBS is recommending that a resolution accepting a transitional billing Corp.), said that minority ownership was all CPB's interconnection payment go for FY 1982 PBS services, in light of the still "disproportionately low." directly to the stations instead of partial impact of the FY 1982 change in the for- She said that member MESBICS felt the payment to PBS. This way, he said, the sta- mula for distribution of the Community FCC needed an "ombudsman" for tions can decide what services they want. Service Grant, and listened to a manage- minority ownership; that the FCC should Although board members said they ment report on PBS /Cable which listed "clarify" its distress -sale and tax certifi- recognized the importance of implement- funding and structural options for a cate policies; that minority applications ing the plan as soon as possible, some system, but took no action. should be considered on an "expedited basis "; that getting more minorities and women into the top four job categories was a "necessary and first step" for increasing Petitioners aplenty at the FCC the pool of potential minority entrepreneurs in the future; that the FCC Commission's en banc meeting of cable systems and the crossownership should retain its rule of sevens; that the features requests for help in of cable systems by local television sta- lottery mechanism would "work against improving children's TV, aid tions, the seven - owner- minorities," and that the FCC should "set for minorities, complaints on ship limit ... all severely threaten the First an example" for the industry by improv- shortage of transponders and Amendment rights of the consumer," ing its in -house EEO profile. plea to hurry growth of UHF Harman said. The commission also heard from three "We find incredible, and strongly op- representatives of Concerned Broadcasters At its open "en banc" meeting last week, pose, this commission's request to Con- Using Intercity Video Transmission the FCC heard why it should promote gress to eliminate the fairness doctrine and Facilities. John Tagliaferro, president of more children's TV programing, how it equal time" provisions, he added. Hughes Television Network, told the corn - could assist the cause of minority owner- NEA also was concerned about mission that the shortage of satellite trans- ship, how it could help independent TV children's television programing, "which ponders was beginning to have a "serious stations get better service from common has not been foremost on the FCC's cur- effect" on occasional television service. carriers, how it could help develop UHF, rent policy agenda," he said. Contending Tagliaferro said there were similar prob- and, generally, how it could meet the that the FCC hasn't acted on the lems of facility availability on AT &T's ter- special interests of a broad array of groups. children's television rulemaking for more restrial network. "Problems of facility cost According to Robert Harman, director than two years, Harman said NEA and availability are jeopardizing the con- of the National Education Association, the "believed the FCC should send a strong tinued viability of the occasional televi- FCC would apparently have to modify its signal that it rejects the trade journal and sion services," he said. behavior quite a bit to please his group. newspaper obituaries on the children's Dick Block, representing the Council for Harman said, for example, that while television rulemaking." UHF Broadcasting, urged the commission the NEA agreed that removing past bar- Peggy Charren, president of Action for to "hasten the development" of the UHF riers to entry by new media is a sound eco- Children's Televison, told the commission band. Among the actions the FCC could nomic concept, "deregulating the public that a "perception by broadcasters of ap- take to develop UHF would be to launch a trustee obligation of broadcasters at this proaching deregulation has already rulemaking to lower the UHF noise figure time is not sound policy, and not in the resulted in significant backsliding and from 14 db to 12 db, and to consider public's best interest." reduced programing for children." further reductions in future years; start a Harman said NEA was concerned about According to Charren, the FCC should more general proceeding looking toward many of the proposals before the commis- adopt guidelines addressing the amount of the possible imposition of random access sion, all of which made it appear that the children's programing not its content. It digital tuning requirements; launch a "public interest" standard is "threatened should support increased funding for rulemaking proposing to extend UHF by the same agency charged by law to im- public television, "which provides a non- comparability to master antenna systems plement and enforce it. commercial alternative and substantially for apartment complexes by prohibiting "Proposed commission actions to increases program diversity for children ?' master antenna systems from embargoing remove restrictions on media concentra- It should encourage the enforcement of UHF signals, and designating a staffer as a tion such as the bar to network ownership the Equal Employment Opportunities Act, UHF coordinator.

Broadcasting Jan 25 1982 33 TOP OF THE WEEK I `Let us in,' `keep them out' highlight comments on broadcast -cable crossownership FCC staff report draws praise from tentially from low -power television and thing, it is that the national television net- broadcasters and networks on DBS as well. works, if unrestricted, will acquire enough lifting ban; cable industry, "In this competitive environment, the big cable systems to make their affiliated Storer, NCTA, NCCEI and NBMC original premises underlying the cable broadcast stations redundant." oppose move; telcos argue for ownership rules -that a cable television The National Cable Television Associ- easing phone company restrictions crossowner would underutilize its cable ation said it found the staff report system in order to protect its broadcast remarkable for its "unevenness." "In par- Whether broadcasters should be allowed outlet and that networks would restrain ticular, too little evidence and analysis has to own cable systems lying within their diversity and hinder the development of been presented to date to warrant a call for service areas, and whether the networks new cable networks -are unfounded, and elimination of the network and co- located should be allowed to own cable companies even, as the staff notes, implausible" broadcast /cable crossownership rules," anywhere still seem open to question, ac- Chronicle Publishing Co., parent of NCTA said. cording to comments filed at the FCC last Chronicle Broadcasting Co., said it gen- NCTA, contending that dropping the week. erally agreed with the staff. rules would result in a "major recasting of While most of the broadcasters filing "The time has come for the commis- industry players," said that before the FCC argued that FCC rules should be amended sion to rely on marketplace forces, rather embarked on a "dramatically altered to permit such crossownership, cable in- than the ... heavy hand of federal govern- regulatory course . the utmost care terests and public interest groups urged ment.... The expressed fears of the com- must be exercised to fully evaluate the ap- the commission to retain the current rules. mission which were the bases for adopting parent and the less apparent probable The more than 40 comments came in the ownership restrictions originally have ramifications, both large and small, of response to an FCC Office of Plans and turned out to be unfounded. Moreover, to each change in policy." Policy report issued last November the extent that any anticompetitive abuses NCTA also noted that despite current (BROADCASTING, Nov. 9, 1981). That re- may occur, such indiscretions are better marketplace conditions, the report of the port, contending that the video dealt with through the enforcement of cur- majority staff of the House Telecom- marketplace was "workably competitive," rent federal antitrust laws as well as local munications Subcommittee on competi- recommended that the FCC drop its rules regulation," Chronicle said. tion in the telecommunications industry prohibiting broadcasters from owning ca- According to Field Communications (BROADCASTING, Oct. 9, 1981) "reached ble systems within their service areas and Inc., dropping the prohibitions would be very different conclusions about the networks from owning cable systems any- for the best. "Allowing experienced broad- propriety of removing restrictions on net- where. casters to become involved in local cable work activity." The report urged that no "separation systems, and allowing reasonable owner- "The great disparities between the find- policy" be adopted to prohibit cable opera- ship of multiple systems, would result in ings of the congressional subcommittee tors from controlling the programing they benefits to the public without an estab- staff reports and those of the (FCC staff] offer and that no limit be set on the num- lished loss in diversity." report suggest a need for further review, ber of cable systems a multiple system Marsh Media contended that since the including a comprehensive examination of operator could own. It also recommended staff's report corroborated evidence sub- pertinent research studies," NCTA said. that the FCC retain its rule barring mitted in support of Marsh's petition that NCTA, however, added that it supported telephone companies from owning cable the crossownership bans were unconstitu- the FCC staff's conclusions that there was systems in their service areas. tional (BROADCASTING, Dec. 22, 1980), no need to limit the size of MSO's or to The National Association of Broad- and that they were "inconsistent with the implement a separations policy. casters said it supported the staff's recom- very goals of economic competition and Most of the other cable- industry com- mendations that the broadcast crossowner- ideological diversity they allegedly serve, mentators either argued in support of re- ship rules be dropped. NAB said the cable the commission should proceed im- taining the broadcast crossownership rules industry was neither "economically fragile mediately toward elimination of those or refrained from commenting on that as- nor generally susceptible" to monopoliza- restrictions," Marsh said. pect of the staff report altogether. All ap- tion. Storer Broadcasting Co., however, dis- peared to agree, however, that the FCC "By expanding the class of entities sented. shouldn't impose a separations require- which can own cable systems to include While Storer said it agreed with the staff ment on cable, that the FCC shouldn't local broadcast stations and television net- that the telephone companies should con- limit the size of MSO's and that telephone works, both of which have vast expertise tinue to be barred from owning cable companies should continue to be barred in the provision of programing services to systems in their service areas, it also from owning cable companies. the public, the recommended rule deletion thought the FCC should retain its broad- The American Newspaper Publishers seems likely to benefit cable television, cast and network crossownership rules. Association, noting that publishers were broadcast television and the viewing Co- located broadcast /cable ownership, increasingly exploring "supplemental public," NAB said. Storer said, would present "conflicts of in- means by which to deliver information to The three major networks agreed that terest" both in terms of "program selec- the public," said it "strongly" supported the crossownership rules should be tion and the vigor with which competition the staff's recommendation that the FCC deleted. CBS said the staff report was is pursued between the two media." retain its ban on telephone company /cable "basically sound," and ABC contended Storer said the staff's arguments to the crossownership. that since the rules had been adopted, the contrary asked the FCC to make a "greater "ANPA agrees that the benefits of in- cable industry had experienced "explosive leap of faith than the commission should creased competition in telecommunica- growth." (CBS is applying for a cable be willing to make." tions facilities- spurring technological ad- franchise in Alameda, Calif., under an Allowing the networks into cable would vancement and superior consumer ser- FCC waiver.) "inexorably lead to the demise of the net- vices- warrant retention of the telephone - NBC agreed that the video marketplace work broadcast affiliate systems, and, con- cable crossownership prohibition. Further- had changed considerably since the rules sequently, to the public's loss of the more, the potential extension of a were adopted, with broadcasters facing in- localized broadcast service which now de- telephone company's monopoly power creased competition from cable, pay pends on that system for its support," over the distribution conduit to preclude television, videocassettes, MDS and po- Storer said. "If history teaches us any- the information content must be pre-

BroadcaatInp Jan 25 1982 34 r The leader in broadcast technology is the leader in customer service

At Harris, our concern for the customer never stops. We're available to assist you 24 hours a day, 365 days a year.

Harris' customer service department is staffed with highly trained personnel re- sponsive to the customer's immediate needs.

Our service department supplies total customer support:

Supervision of customer installations Equipment checkouts Complete system proofs Antenna system checks System consultation Technical education programs

Harris' service representatives are ready when you need them.

For more information, contact Harris Corporation, Broadcast Products Divi- sion, P.O. Box 4290, Quincy, Illinois 62301. For emergency service, call 217- 222 -8200, any time.

HARRIS COMMUNICATION AND INFORMATION PROCESSING ^., , ^ ?'i 1:,1:._1.:_:/:\' i1i/E.4V.40\ .\ /E!N0PAIM.. :op A The Epic Television^' Event of the 80's is yours for Fall 1984 JAMES CLAVELL'S SH I GUN It excited the nation and won the audience in unbelievable numbers- delivering a phenomenal 326 Rating and 51 Share over five nights. In total, an incredible 125 million viewers! SHUGUN It won the Emmy and the Golden Globe, the CBS Peoples' Award and the Peabody The most talked -about novel of the 70's became the most honored, most -watched mini -series of the 80's SHOGUN Now it offers unprecedented flexibility to stations. Available as six compelling 2 -hour adventures and as an extraordinary 2-1/2-hour event GliOGUN One of the supreme successes in the history of entertainment is about to become one of the supreme attractions in the history of television syndication The Legend Lives On!

PARAMOUNT TELEVISION ! ;p DOMESTIC DISTRIBUTION 4 _ . AI '- II` `NIÌ11"-/ - -IV-I/i41.='%. I'1° l-- \CP\:I\: ^ /-11J9^//.1:/\:\é=1t:I:\/:\0,r/m ak 7irrific DIRECT FROM PARAMOUNT TO YOU! PARAMOUNT FIRST-RUN NETWORK FRIDAY THE 13TH November '82 LIPSTICK February '83 1"\\:** THE FAN May '83 FRIDAY THE 13TH, PART 2 .... November '83 Domestic Distribution

711E 13711 Jain-- 11111

Eh. :M . =Ie1/1. 1 a'.::"r11:41ui 1INN 11/1111. ,iG w+NN Imo > : .. ..f. . 11 IMr n ^ -11 NNF> :iNNNNNNNN 11 il=, ::% 1N11'11 1111111111111 c.=yY""_ 1_ .... tt1l IIN111111111 11111111111N1 _ I\I1®ri nNn .. fC ..1 \it \\111 wf1i- '111111 "jtIIN ,.. , ° 1 Jrk.. III 1i!! . //lt 1pr 1 OVNEIWYWAYEAWITIMAYMNEWROVERNMOFI. ifr 4 0, 0 404 k5 010 if r 0vi 01 LI vAP 'clq 11 v,* OP 'f(Pq to; We il aklp 01 fu :w 0:1 4,4 il A mt illka 77erifyin FIRST- RUN FEATURES Sensation -packed masterpieces of suspense - the perfect way to attract Young Adults! Each is first -class and first- run -no prior network play -and each is the kind of highly promotable attraction that jams movie theatres from coast to coast! Available during the major Sweeps -when you need them most. Westar satel tes will soon serve up programs for a new set of dishes

It won't be long before small earth stations dot the skyscape much like television antennas do today. New technology is making it possible. In fact, small earth stations are already cropping up on apartment buildings and hotels across the country. And the price of these mini -dishes keeps dropping. As we enter this new era of home electronics and entertainment, no company is in a better position to meet the challenge than Western Union. Today, Westar satellites serve the broadcast, cable, radio and teleconferencing industries. In 1982, we're launching two new Westar satellites. These birds will have more power and twice the transponder channels as our present satellites. And we'll put more Westar satellites into orbit later in the decade. For all broadcasters, Westar offers greater economy and versatility than traditional delivery systems. And consistent, high -quality reception at all points. With these advantages, it's no wonder so many syndicated and live programs are now distributed by Westar. Or that the number of cable programmers and special networks is exploding. And the advertising community is using Westar satellites to distribute commercials. It all adds up to a brave new world for video and audio broadcasting, 22,300 miles above the earth. A world brought to you by Western Union.

Western Union Broadcast Services. I TOP OF THE WEEK

Continued from page 34 operator of the monopoly facility and monopolization of the television - transmission makes available a number of broadcast industry," NBMC said. vented to insure that the greatest number channels on a nondiscriminatory leased The National Citizens Committee for of information services and sources are basis, other programing and service pro- Broadcasting said the ownership policies available to the public," ANPA said. viders will have guaranteed access to the recommended in the staff report weren't The telephone industry representatives system and a truly competitive supported by economic theory or empiri- disagreed. marketplace in cable -delivered programing cal evidence. "In view of the substantial GTE Services Corp., for example, urged and services should result." risks of concentration and the concomi- the FCC to "eliminate all barriers to the The National Black Media Coalition op- tant loss of diverse and antagonistic points provision of CATV service, or any compo- posed dropping the crossownership bans of view which may result from ill -con- nent of such service," by telephone corn - for broadcasters. "The elimination of the ceived dismantling of ownership restric- panies. Although the staff report had con- cable crossownership rules serves no real tions, NCCB urges the commission to re- tended that permitting such crossowner- purpose other than to enhance the control ject the staff's recommendations." ship could delay facilities -based competi- tion and raised concerns about cross sub- sidies, telco size and pole or conduit access Hill divided on telcom bill control, those disadvantages "are based on faulty conclusions and should be re- Senate's Diefenderfer says House CWA, which Diefenderfer called "one of jected," GTE said. version is anticompetitive and the most positive forces in getting S. 898 "In GTE's view, there is ample justifica- suggests waiting until dust settles passed," will resist restrictions on AT &T's tion for the elimination of all restrictions from AT &T agreement; meanwhile, ability to compete because they could limit in order to allow the benefits of CATV ser- House continues on markup course, the number of jobs available, he said, vice to be available to more people on an with some change possible in areas "and they'll be more effective in the economical basis," GTE said. concerning Bell's subsidiaries House than they were in the Senate." The National Telephone Cooperative Wirth also faces opposition from the Association agreed. "The result of the The 97th Congress is not likely to pass Reagan administration, Diefenderfer said. staff's recommendation would be that new telecommunications legislation be- William Baxter, assistant attorney general public interest in modern, efficient nation- cause a House version of the bill is "anti- for antitrust, and the rest of the adminis- wide communication will be sacrificed to competitive," said William Diefenderfer, tration "have decided what they think is the glory of academic theory and decision - staff director to the Senate Commerce the best competitive framework," he said, making on the basis of ignoring actual Committee, last Monday (Jan. 18). A and will oppose efforts by Wirth to impose situations in the real world. This total spokesman for the House Telecom- further restrictions. blindness to reality is particularly amazing munications Subcommittee, where the AT &T's settlement with the Justice in view of the readiness of the staff to controversial common carrier bill (H.R. Department won't go into effect for 18 allow the producers of program content to 5158) originated, said the panel has months, said Diefenderfer, and details on gain control over all distribution outlets, already begun revising key sections of the how the company plans to execute it won't but to preclude the telephone industry bill and is "going ahead with its schedule" be worked out for six months. "There are from increasing media diversity through for getting it passed by summer. some in Congress who believe we should outlets with no pre- existing ties or bias to Diefenderfer, who appeared as a panelist wait to see what the effects of the settle- any content producer," the cooperative at a seminar organized in New York by ment will be before passing legislation," said. First Boston Research, said the House has he said. "This is another hurdle Wirth Henry Geller, former head of the Na- "delayed and delayed," in advancing faces and one that the Senate would face if tional Telecommunications and Informa- telecommunications legislation, and will it hadn't already passed its telecom- tion Administration, and Ira Barron, filing probably put off acting "until the next ses- munications bill," he said. as individuals, urged the FCC to retain its sion," when provisions of a recent consent David Aylward, chief counsel and staff broadcast crossownership bans, contend- decree by AT &T and the Justice Depart- director to the Telecommunications Sub- ing that the FCC's "overriding considera- ment have been "flushed out." Since that committee, said the provisions Diefen- tion" should be "ideological competi- decree was announced three weeks ago derfer called anticompetitive, those ad- tion." (BROADCASTING, Jan. 11), industry repre- dressing the structure of AT &T's proposed "The present local crossownership rules sentatives and congressional observers unregulated subsidiaries, are now being should be retained and indeed extended to have been at odds, some predicting Con- examined by the subcommittee, and will newspapers;" the two said. "We further gress will act quickly to pass legislation pre- be changed by the time the bill is marked recommend that the commission look venting rapid increases in local telephone up. The issue of whether any entity that seriously at the cable industry's structure rates and others predicting that AT &T, has monopoly control over transmission and adopt a system of mandatory leased now no longer in need of legislation as a lines also should be permitted to control access. Such a system would best promote result of the settlement, will stymie any the content of information that goes over the commission's two goals: encourage- efforts to put new restrictions into law. them "hasn't changed," he said, "but that ment of competition in the marketplace Diefenderfer's comments were the first doesn't mean AT &T will be barred from and encouragement of competition in the from any Senate Commerce Committee offering such services altogether." marketplace of ideas." spokesman on H.R. 5158, introduced late Although sections imposing structural The National League of Cities said the last year by House Telecommunications limitations on AT &T will be revised, those FCC shouldn't consider implementing the Subcommittee Chairman Timothy Wirth seeking to prevent precipitous rate in- staff's recommendations until it developed (D- Colo.). Wirth's bill is considered much creases and to provide for a transition from a policy "which guarantees diversity of more "regulatory" in its approach than its a regulated to a less regulated telecom- voices in the media." Senate counterpart (S. 898), which passed munications industry will remain much "Complete separation of the monopoly the Senate overwhelmingly last fall the same, said Aylward. The need for transmission function from the competi- (BROADCASTING, Oct. 12, 1981). these provisions have become much more tive programing or service function may Provisions in the Wirth bill that would apparent to the general public since the be desirable and is clearly possible," NLC restrict the giant company from competing settlement, he said. said. "An alternative, not requiring the es- in information and other services will draw "I don't think this Congress is going to tablishment of separate corporate entities, strong opposition from AT&T, said Die- not enact legislation that will protect its is to mandate that the cable operator make fenderfer, and also from the Communica- constituents" from the rate increases that available to others a percentage of the tions Workers of America, the union are likely, said Aylward. "The issue now is system's capacity as leased channels. If the representing most of Bell's employes. The how to put together a good bill."

Broadcasting Jan 26 1982 HAN EVER!

Buck Rogers. The legend. The original space hero. The face that launched a thousand rocket ships The name pre -sold to millions of fans of all ages. The series that delivered one of the highest concentrations of the under -50 audience in all of television. BUCK ROGERS 37 hours of fascinating interplanetary adventures, including six two -hour features. Among them -the box -office hit - Buck Rogers in the 25th Century. Buck Rogers. He'll put your station's ratings into orbits A i abie o

1982 UNIVERSAL CITY STUDIOS INC. ALL RIGHTS RESERVED. - -., - two 1-hour e ln GreatG old alike, on the in ó'iher young and s n Square on captures More For these decades, at A Marie in liuelive COlmrl TienHeuer b Ask China Taped as now. enter off China."hina Zlp_TO a Ma8 is Children's people as e the an Western City, r China phone first f Chin aen Wilson, of he discover Syndication, C= audience lfrom spec1als specials unique collect. Luisl. Independents State of the Art01982

BIRMINGHAM

IS PLEASED TO ANNOUNCE

THE APPOINTMENT OF INDEPENDENT TV SALES AS OUR SALES AND MARKETING REPRESENTATIVE.

J

INDEPENDENT TV SALES/A DIVISION OF KATZ COMMUNICATONS INC HE'S BIGGER BUCH Special5Report

Independents: Riding a winning streak

The ratings and revenue numbers average share of 16 that edged the news on INTV's membership has grown by 21 sta- show a never- been - better picture NBC and ABC), then goes for male tions. The association goes into the con- for unaffiliated stations; demographics with Benny Hill at 7:30 vention with 83 enrolled, including a few some dampers include rising (another 16 share in November) and still in the construction permit stage. program costs and a shaky moves into the movies, following with In- There have also been "some interesting economy, but operators are bullish dependent Network News, Saturday Night increases in audience for the indepen- Live, Star 7I-ek and Movie. dents," as Land puts it. "The networks," Between Arbitron Television's November WAWS prime time in November had an 8 he notes, "have said that they are losing sweeps in 1980 and 1981, the combined rating and 13 share in the ADI and a 10/16 audiences to independents. That's signifi- audience shares of the three TV network in the metro area -which both Luchtman cant; it shows the trend." affiliates in the Jacksonville, Fla., ADI and ITVS officials say is perhaps the high- Over the past several years, advertisers dropped from 85 to 73. The result of cable est prime -time rating in the country for an have become less and less wary of inde- competition? A likely question, consider- independent station. pendents. Although some still have ing that cable penetration there is And it has translated into dollars. restrictions, Land says that INTV's Burke 25% -30Mo. But the answer is no; in fact, Luchtman says sales are "excellent," run- study- showing no public perception of viewing levels for all of the market's com- ning ahead of projections. Last month he differences between advertising on inde- mercial TV stations increased slightly dur- reported that the station had edged into pendents and on affiliates, which INTV ing the period, from a combined 88 share the black. has promoted heavily in the past year -has to an 89. The WAWS experience may be excep- largely overcome those misconceptions. The telling competition in this case was tional, but gaining audiences and dollars is A BROADCASTING sampling of in- becoming more and more the last provided by a new independent in town - norm for in- dividual independent station operators two, in fact, although one, Malrite Broad- dependents. week found them all upbeat, but not with- casting's WAws(TV), seems in the Novem- They broke the billion -dollar mark in out concerns about such questions as pro- ber book to be making a much bigger dent sales in 1980, the latest year for which gram exclusivity, the fate of the prime - than the other, American Standard Leas - FCC figures are available, reaching almost time access rule and the future course of ing's wxAO -TV. Besides being indepen- $1.1 billion. That was two years earlier the national economy. dents, they're both U's, WAWS on channel Almost no one in the sample pro- 30 and wxAO -TV on 47. nounced the state of his own station's bus- iness less than good, and some were When WAWS commenced operations last enthusiastic about it. Usually the state of February, the existing Jacksonville sta- the local economy was factored in. tions were selling on a November Arbitron But not always. Don Curran, president book that showed WJxT(TV), the CBS affili- of the Field Communications group, said ate on channel 4, with a 41 ADI share, his stations' business is sign -on to sign -off; wTLv(TV), the ABC "outstanding, considerably ahead of last year's record outlet on channel 12, with a 26 share; - and when you have a station in Detroit and WJKS -TV, a UHF station and the NBC can make that statement, you're really say- affiliate, with an 18 share, and WXAO -TV, a ing recently arrived independent on channel something." Despite the depressed Detroit economy, 47, with a 3 share. A year later the book Curran said Field's WKBD -TV there is doing showed WJxT down six share points, WTLV than the Association of Independent well, thanks in part to November Nielsen down four and WJKS -TV down two, while Television Stations had forecast. INTV of- ratings that ranked the station number one WXAO -TV was up one -and WAWS, on ficials, preparing for the association's con- with adults 18 -49 in the weekday 6 -8 p.m. channel 30 in its first November book ap- vention in Washington starting over the period, plus prime -time gains of 75% in pearance, had a 12. past weekend, were projecting -on the households, 111% in adults 18 -49 and a William H. Luchtman, general manager basis of the FCC report for 1980 -that in- first -place ranking in net weekly circula- of WAWS, and people at Independent TV dependents' sales reached $1.3 billion in tion. say it's Sales, which represents the station, 1981 and will rise to $1.6 billion this year. For the Field independents as a group, been done with aggressive programing and "Billings of independents are growing Curran said revenues were up 25% in the pro- counterprograming and considerable twice as fast as the rest of the industry's - fourth quarter of 1981 and for the first motion. There was also, 1TVS officials say, and faster than any medium," says Her- quarter of this year are running 25% good timing: WAWS was going into a man Land, INTV president. ahead. deintermixed market that was "primed for He concedes that too many indepen- Tom Tilson, president of Metromedia UHF" dents are still losing money but says ex- Television, said that "on a group basis The station has rights to some 3,000 periences around the country have dem- we're running 12% -14% ahead in January, movies, Luchtman says, and plays about onstrated that success for stations operat- and that should roll over into February." If 25 a week. Its syndicated programs include ing without a network affiliation is "not it does and the momentum holds, the first The Muppets, Bonanza, Spiderman, just a large- market phenomenon, but is quarter should eclipse last year's first, Gilligan's Island, Benny Hill and Satur- possible in smaller markets too." which itself was 35% above the corres- day Night Live. It programs for children That kind of success, he says, is produc- ponding quarter of 1980. The full year from mid- to late- afternoon, uses Wonder ing a rising number of new stations, in 1981, Tilson said, was "one of our top Woman as a transitional show at 6 p.m. turn leading more stations into the INTV three years." against the news (with a November fold. In the past three years, Land says, The current year, he continued, should

Broadcasting Jan 25 1982 A7 Land Pope Curran Tilson Adams Protler

be good. "The problem," he added, "is dent and general manager of KPLR -TV, re- "I'd hate to see it repealed," said Field's going to be local." Like many others, he ported that "business is good, not excep- Curran. "The networks could make some noted that automotives are soft, but he tional in this economy, but good." What real encroachment. Or affiliates would start also pointed out that other categories, worries him, he said, is whether stripping off -network programs the way in- such as fast foods, remain strong and that Reaganomics will turn the general econo- dependents do. Independents can't go out financial institutions in particular, which my around. Whether it works or doesn't, and dtíplicate M *A *S *H." (Quite apart cut back last year, have come back heavily he explained, the impact on broadcasters from PTAR, Curran sees program in promotion of new tax -law services such can be large. development as one of the prime needs of as independent retirement accounts and "I've been on the independent side for independents and points to Field's efforts all- savers certificates. about 19 years," Protter said, "and it's in that area, including its importing, from In Portland, Ore., where the unemploy- clear from the research and the economic Europe, the Dr. Snuggles children's ani- ment rate is pushing 11 %, John Hansen, figures and everything else that we have mated series currently syndicated in 72 president of KPTV(TV), said business in the moved from the fringes of the business markets.) fourth quarter was "certainly good," bet- into the very mainstream. If the economy KPLR -TV's Protter concedes that repeal ter than the corresponding period of 1980, is healthy, we're healthy. If the economy is of PTAR would hurt independents. but had slowed a bit this year. "January not good, we're in better shape than we "But," he added, "we should have fore- will be off, particularly local," he said. were just a few years ago. If the economy seen -and some of us did -that deregula- "February and March look better, but I will only straighten out, we'll be in good tion could remove some rules that have wouldn't say it will be a powerful first shape." helped us." On the whole, he thought the half." Speaking for a broad range of indepen- breakup of AT &T and that development's In general, Hansen felt, "it's not going dents, Dan Robinson, head of the ITVS rep ultimate effect on tariffs are "probably to be a strong 1982 -not much different firm, said that "business is terrific. Our more important than PTAR." from 1981 -but 1983 and '84 should be pacing in January is really excellent -in ITVS's Robinson could see "potential pretty good years." line with the fourth quarter, which was ter- problems for everybody" if PTAR is aban- In New York, Leavitt Pope, president of rific." That estimate translated into a 20% doned, with independents particularly WPIX(TV), said 1981 business was "pretty increase in the fourth quarter and approx- hard hit. But if the networks succeed in good" and "we're looking for further im- imately that much expected for the first. expanding their evening newscasts to an provement in 1982." Current efforts to get the prime -time ac- hour, he said, "that would help us, giving Pope also reported that in New York, at cess rule repealed and the issue of cable's us more opportunities in early fringe." least, one perennial bugaboo of all broad- importation of distant signals and what Like many independents, he emphasized a casters, rising program costs, has moder- that can do to stations' "exclusive" pro- need for -and predicted there would be an ated a bit. "We haven't seen any particular gram rights seemed to dominate talk expansion in- program development by escalation," he said. "With the network about the worries besetting independents. and for independents, not only in prime affiliates going to expanded news in the The views were not uniform by any means. time but in late fringe and other dayparts afternoon, there is less demand for syndi- Opinions on PTAR and its possible as well. Robinson and others were also cated programs. At the same time more repeal, for instance, seemed to divide into fearful that sports, a mainstay for many in- hour programs have come on the market, three schools. There were those who dependents, might eventually gravitate to so we're buying more effectively than we thought repeal not only desirable but man- pay cable. But on the whole, he said, "in- did a few years ago." datory; there were others equally vigorous dependents have a terrific future." Ted Adams, general manager of wax- in opposing repeal; and there were some to The most unequivocal voice against Tv Miami said his experience didn't agree whom the question didn't seem to matter PTAR and for its repeal was that of KPTV's with Pope's on program prices, which a great deal either way. Hansen. "Basically," he said, "it's ab- Adams called "a nightmare" and "still "PTAR should be maintained," said solutely wrong for the government to say, going up substantially." Metromedia's Tilson. "It's taken a long `John Hansen, you can run M *A *S *H at "In fairness;" he said, "I assume that time, but more and more you can see the 7:30 -8 but Tom Dargan [of KATY Portland, production costs are going up, but I tend kind of programing that [advocates] were a ], you can't. It's crazy. to feel there's a certain element of greed in talking about, versus the game shows. The There's no way you can defend the prime - Hollywood." What it gets down to, he ad- shows [produced for access] are better to- time access rule." ded, is a matter of negotiation. day than they were just a few years ago." On the issue of cable copyright and pro- He was bullish on business, which he WPix's Pope said that "in general I'm in gram exclusivity, the sampling found called "pretty damn good," not only at his favor of retaining PTAR. You can make a general agreement that a broadcaster's station but in the Miami market in case for both sides, but, generally, limiting program rights must be protected, though general. "We're sharing a very strong the time a network can occupy is helpful to the intensity of emotions on the issue market," he said. "I am very optimistic." us." tended to vary. So was Gene McCurdy, president of Adams of wcix -TV was less certain: "It's absolutely vital to have our own WPHL -TV Philadelphia. First -quarter sales, "It's hard to say how I stand [on repeal of product that distinguishes us from the he said, are "excellent, with good mo- PTAR]. If lifting it would lead to expanded other guys," said INTV President Land. mentum." He thought 1982 would im- news service, I'd probably be for lifting it. Philadelphia's Gene McCurdy said im- prove on 1981 by about 14 %, speaking of If it would mean more entertainment pro- portation of signals via superstations was the Philadelphia market as a whole. graming, I'd be for leaving things where an old story in his market and added: "I In St. Louis, Harold Protter, vice presi- they are." don't know that that worries me as much Broadcastinge Jan 25 1082 WOR -TV has developed a repu- THE tation and tradition as the Super NUMBER ONE Sports Station. Whether it's the SPORTS STATION Knicks, Rangers, Islanders, Nets or Mets -in this country's biggest IN THE and most exciting market, WOR- NUMBER ONE TV is the front row ticket to all the excitement pro -sports has to offer MARKET. From fast -breaks to slam dunks to hat tricks to home runs, WOR- TV is the station to watch to rally behind the great teams. We've 4j`/`,i covered major league baseball N.I i firm and the Mets since the Mets first .1<" / started to play ball in 1961. We've rvt =. i 4 !' , ,, skated with the Rangers and Islanders right up to the Stanley Cup Championships. And we're on the court with the Knicks and Nets from their first jump ball to their last jump shot all season long. You can't watch New York Sports without watching WOR -TV

TELEVISION :'.O; RKO GE NEPAL NC REACHING OUT TO OUR VIEWERS. as some other distribution techniques, That's no great surprise, since the inde- had profits ranging between $10 million direct broadcast satellites, for example, pendents started from a much lower base, and $15 million, while 12 had profits in the though that's down the line." but the size of the gains has been im- $5- million to $10- million range, 10 were WCIx -TV's Adams left no doubt about pressive by almost any measure. in the $3- million to $5- million range and where he stands on what he called "the The FCC's report on their 1980 13 between $1 million and $3 million. copyright compromise compromise." revenues -that is, sales less commissions, As between independent V's and inde- "It tends to upset me," Adams said. etc. -put the total at $930.8 million, up pendent U's, 79.3% of the former were "It's hard to see why property rights are 23.2% from the preceding year's $755.7 profitable (as against 77.8% in 1979) while not self- evident. Exclusivity is so fair, so million. Independent VHF stations' 45.7% of the U's turned a profit (49.3% in obvious, so appropriate. I can't see why revenues were up 19.8 %, while indepen- 1979). Among affiliates, 89.2% of the V's Ted Turner [owner of superstation wins- dent U's were up 28.3 %. By comparison, and 67.2% of the U's were profitable, Tv Atlanta] wields so much power. He's affiliates were up just under 10 %, to a little down from 90.4% of the affiliated V's and licensed to serve Atlanta. I don't think more than $4 billion. 76.1% of the affiliated U's in 1979. he's licensed to serve the world." Independents' expenses climbed faster While the disparity between indepen- These are only some of the problems, or than their revenues, however, reaching dents and affiliates narrows, there are opportunities, as some broadcasters chose $771.7 million, or 28.9% more than in some who already prefer the independent to call them, turned up in BROADCAST- 1979. Pre -tax profits, then, came to $159.1 state. One is WPIx -TV's Lev Pope. "Today," ING'S sampling. As Metromedia's Tilson million, up 1.3% as compared with a 2.2% he says, "I'd rather be an independent put it, "There's a lot of change in the air; decline for total TV industry profits. than an affiliate" -not only from the there'll be continuing problems and we'll Independents are not uniformly profita- standpoint of turning a profit but also be- have to solve them -equitably." ble by any means. Fifty, indeed, were not cause "I'd rather rely on our own judg- One thing independents can take heart in 1980, and 33 of those reported losses of ment than rely on a network up here in from is that their sales gains have been $400,000 or more. But 60 did turn a profit, New York for decisions that affect our outstripping those of affiliates by far. according to the FCC, and four of those future."

INTV sets its sights on Washington

Annual convention is built broadcast satellites, attendees, for the first The closing event of the convention will around key industry and federal time, will be offered previews by the 32 be a White House briefing, Wednesday, government players; access rule, programing exhibitors slated to attend. Jan. 27. Land said about 200 people are copyright highlight agenda Program screenings were to be offered expected to attend. Government officials Saturday (Jan. 23) and Sunday (Jan. 24) at expected at the briefing are Caspar Wein- The Association of Independent Televi- 10 a.m. in individual suites. Land noted berger, secretary of defense; Drew Lewis, sion Stations meets this week in Washing- that screening programs at the convention secretary of transportation; Richard Sch- ton (Jan. 23 -27) for its ninth annual con- is expected to be a "subject of much dis- weiker, secretary of health and human ser- vention. Billed as INTV -The Second cussion and of great interest," to the vices, and Murray Weidenbaum, chair- Decade, the convention will focus on the roughly 600 conventioneers predicted to man of the Council of Economic Advisers. remainder of the decade in sessions at the attend. Last year's attendance in Los INTV hopes to present President Ronald Sheraton Washington hotel. INTV Presi- Angeles, was about 550, Land said. Reagan with an INTV award if his dent Herman Land noted that many of the Other highlights of the convention on schedule permits. convention events are "wrapped around Monday, Land said, are: a panel session, Ted Adams, chairman of the conven- Washington," and feature leaders in "Inside Capitol Hill -What Makes Con- tion, and executive vice president and government, broadcasting and cable. gress Tick "; a luncheon speech by Ber- general manager of WCIX-TV Miami, said FCC Chairman Mark Fowler will be nard Wunder, assistant secretary of com- INTV's congressional reception, slated for guest speaker at a Tuesday luncheon. Con- merce for communications and informa- Tuesday, at 5:30 p.m. at the Capitol Hill ventioneers will be greeted Sunday at din- tion; a 2:30 p.m. news conference with Club is expected to draw crowds. "We ner by political satirist Mark Russell. Representative Timothy Wirth (D- Colo.), have over 200 acceptances [from Senate In addition to devoting convention chairman of the House Telecommunica- and House]. We've never had a turn -out panels to such subjects as cable copyright, tions Subcommittee, and a workshop en- like that before," he said. the prime -time access rule, and direct titled "Satellite World -The DBS Factor." The full agenda follows:

Session. 9:15 -10:30 a.m. Sheraton North. Cable Copyright Com- Sunday, Jan. 24 promise: Reality or Fantasy? Moderator: Herman W. Land, INTV presi- dent. Panelists: Representative Robert W. Kastenmeier (D- Wis.), chair- man, copyright subcommittee; Jack Valenti, Motion Picture Association Workshop. 8:30 -10 a.m. Maryland suite. Moderator: Gene Adelstein, of America; Vincent T. Wasilewski, National Association of Broad- KZAZ(TV) Tucson, Ariz. Panelists: Gail Brekke, KRBK -TV Sacramento, Calif.; casters; Thomas E. Wheeler, National Cable Television Association. Norman S. Hecht, Information & Analysis, Hicksville, N.Y.; Cary D. Jones, Session. 10:45 -noon. Sheraton North. Inside KTRV(rv) Nampa- Boise, Idaho; Tim McDonald, Television Corp., Virginia Capitol Hill- What Makes Congress Speakers: Michaela E. Beach, Va. Tick? Buhler, Congressional Quarterly; Wendy Schaetzel, congressional writer. Screenings. 10 a.m.-6 p.m. Individual suites. Luncheon. 12:15 -2 p.m. Sheraton South. Introduction: Edward Q. Dinner. 8:30 -10 p.m. Sheraton Ballroom. Special guest Mark Russell. Adams, wcix -ry Miami. Speaker: Bernard J. Wunder Jr., National Telecommunications Information Administration.

News conference. 2:30 -3:15 p.m. Sheraton North. Representative Timothy E. Wirth (D- Colo.), chairman, House Telecommunications Sub- Monday, Jan. 25 committee.

Session. 3:15 -4:30 p.m. Sheraton North. Satellite Worlds -The DBS Closed breakfast. 7:30 -8:30 a.m. Baltimore /Annapolis room. Modera- Factor. Moderator: David E. Murphy, KoKH -Tv Oklahoma City. Panelists: tor Robert W. Faull. wFFT -TV Fort Wayne, Ind. Jonathan D. Blake, Covington & Burling, Washington; Robert W.

Broadcasting Jan 25 1982 %fl HONKY TONK THE HOODLUM SAINT TARZAN. THE APE MAN THE WOMEN UNDERCURRENT THE POSTMAN ALWAYS RINGS TWICE TWO SISTERS FROM BOSTON DRAGON SEED COURAGE OF LASSIE THEY GAVE HIM A GUN TORTILLA FLAT UNHOLY PARTNERS TUGBOAT ANNIE MARX BROS. AT THE CIRCUS' SON OF LASSIE THE SUN COMES UP THE PICTURE OF HUCKLEBERRY FINN GRAND HOTEL DORIAN GRAY SEE HERE, EDISON, THE MAN RIO RITA PRIVATE HARGROVE THE GREAT ZIEGFELD THE THIN MAN THE LAST GANGSTER ESCAPE THE SECRET HEART MANHATTAN MELODRAMA NINOTCHKA HIS BROTHER'S WIFE THE GORGEOUS HUSSY I TAKE THIS WOMAN THE SIDEWALKS LOVE ON THE RUN OF NEW YORK CHAINED ADVENTURE HOMECOMING DESIGN FOR SCANDAL IT HAPPENED IN BROOKLYN ROMEO AND JULIET LADY IN THE LAKE THE WHITE CLIFFS THE MIGHTY McGURK OF DOVER THE SECRET LAND HELL DIVERS YOUNG TOM EDISON THIRTY SECONDS OVER TOKYO CABIN IN THE SKY THE PASSIONATE PLUMBER ZIEGFELD GIRL BORN TO DANCE CASS TIMBERLANE OPERATOR 13 CAPTAINS COURAGEOUS KEEPER OF THE FLAME GREEN DOLPHIN STREET IT'S A WONDERFUL WORLD DR. JEKYLL AND MR. HYDE ZIEGFELD FOLLIES TWENTY MULE TEAM CAIRO SOMEWHERE I'LL FIND YOU INDIAN LOVE CALL

MGM PRE -48 OVER 400 METRO -GOLDWYN -MAYER MOTION PICTURE CLASSICS CONTACT YOUR MGM /UA SALES REPRESENTATIVE FOR AVAILABILITY IN YOUR MARKET

MGM /UA TELEVISION DISTRIBUTION

NEW YORK . CHICAGO :312) 263 1490 LOS ANGELES (213) 558 -5058 ATLANTA (404) 352 -3465 TORONTO (416) 968 -9224 Johnson, Dominion Satellite Network, Naples, Fla.; Marvin Rosenberg, Luncheon. 12:15 -2 p.m. Sheraton South. INTV promotion awards. Elmer Fletcher, Heald & Hildreth, Washington; Richard E. Wiley, Kirkland & F. Jaspan, WDRB-TV Louisville, Ky. Guest speaker: Mark S. Fowler, chair- Ellis. Washington. man, Federal Communications Commission.

Screenings. 6 p.m. Individual suites. Session. 2:30 -4:30 p.m. Sheraton North. Programing Prospects. Do Sports Haue a Future on Independent TV Moderator: Kevin P. O'Brien, wxlx -Tv Cincinnati. Panelists: Robert T. Fennimore, WOR -TV New York; Joel Tuesday, Jan. 26 P. Nixon, National Hockey League, New York; Jack L. Williams, Prism Co., Philadelphia. Making It in News. Moderator: John C. Eddy, KSTW(TV) Seattle- Tacoma. Panelists: Roy Danish, Television Information Office; Lewis Freifeld, wprr -TV Memphis; Mark BvS Monsky, Buffet and board of directors breakfasts. 7 -8:30 a;m. Washington Independent Televi- sion News Ballroom and Baltimore Room, respectively. Association president. Prime Time Access Rule -Should It Survive? Moderator: Joseph T. Loughlin, KWGN -Tv Denver. Panelists: Session. 8:45 -noon. Sheraton North. The Marketing Challenge. INTV Steve Currie, National Association of Television Program Executives reports by: George J. Kapel, WKBD -TV Detroit; Howard Kamin. INTV, New president, New York; W. Randolph Reiss, Paramount Television York; Robert A. Cook, INTV, Los Angeles; John D. King, INTV, Chicago. Domestic Distribution. Los Angeles; Raymond J. Timothy, NBC -TV, New Independent TV- Looking Back /Looking Forward. Howard Kamin, INTV, York. New York; Donna S. Miller, INTV, New York. Los Angeles Independents Congressional reception. 5:30 -7 p.m. Capitol Hill Club. By individual Update Arbitron Study. Moderator: Robert A. Cook, INTV, Angeles. Los invitation. Panelists: By Colvig, KHJ -TV Los Angeles; Deborah Gonderil, Western In- ternational Media Corp., Los Angeles; Barbara Recko, KTrv(rv) Los Angeles; Marc Schacher, KTLA(rv) Los Angeles; Don Searle Jr., KcoP(rv) Los Angeles. Cable & The Independents. Moderator: Howard Kamin, Wednesday, Jan. 27 INTV, New York. Panelists: Alec Gerster, Grey Advertising, New York; Bill Harvey, Media Science Newsletter, New York. New Research Approaches. Breakfast. 7 -8 a.m. Maryland suite. Moderator: Diane L. Sass, WNEw -TV New York. Panelists: Anthony J. Aurichio, Arbitron, New York; Edward A. Schillmoeller, A.C. Nielsen, White House briefing. 9-noon. Old Executive Office building. By reser- Northbrook, Ill. vation only.

Son NATPE programing available this year than last. on business deals - whether by sales, ex- of Dean McCarthy, vice president and direc- change of ideas or good public relations - tor of program services at another rep of course, remains to be seen. But in any INTV will offer smaller version firm, Harrington, Righter & Parsons, ad- case, the INTV market does provide a pic- of programing marketplace with ded that INTV may pre -empt some ture of the syndication business -at -large in narrower target -independents NATPE sales. 1982. Others, however, didn't anticipate that Unless 1 1th -hour plans surface (and A mini -NATPE without the flash. NATPE would be hurt. Barry Thurston, some distributors last week were promis- That's a general characterization of vice president, programing, Field Com- ing "a surprise or two "), the number of what's expected of the Association of In- munications, said, "I don't think people major first -run entries has dwindled con- dependent Television Stations first formal will go to INTV and not NATPE" There siderably since the same time last year. marketplace which opened Saturday morn - did not seem to be any disagreement about Prime time access piloting has diminished ing (Jan. 23) at the Sheraton Washington. that. sharply while new venturing seems With only 32 companies registering as Indeed, INTV has vigorously denied strongest in late night and early fringe. exhibitors in hotel suites through Mon- that it wants to compete with NATPE; the Concept trends involve soap operas and day, the INTV marketplace won't approach organization explained its intention as courts. Exhibiting in INTV suites will be the scale of NATPE International's mid - simply to provide a screening service for Andrews /Mitchell Enterprises with Soap March event in Las Vegas where last its own constituency. INTV President Her- Opera Recap and Syndicast Services with year's 261- exhibitor tally is expected to be man Land said that for years the organiza- Soap Opera Review. Those shows join beaten. Nevertheless NATPE is worried. tion has tried to discourage sub rosa others hoping to work off the soap success INTV marketplace promoters and par- screenings but by last year about half of including Mag-Net's Soap 7hlk and Col- ticipants- including some of the largest INTV's distributor membership asked bert Television Sales' Soap World. television program syndicators -are that time be formally allotted. The INTV Telepictures already is a veteran with its counting on significant interplay between membership approved, Land explained, People's Court's on -air settling of small buyers and sellers. and the attitude now is "let's try it and see claims. Now Viacom and Metromedia are Unlike NATPE, which spans the entire what happens" taking a different comedy slant but still in broadcast industry and last year took con- NATPE President Steve Currie of KOIN- court with the late -night strip, Night Court certed steps to bring in new media as well, TV Portland, Ore., however, called the in Vegas. Stations also are hearing about INTV claims it will target directly on inde- INTV effort an "unnecessary addendum" various concepts ranging from child - pendent television -in itself a highly to what's already offered at NATPE and custody court to a Divorce Court revival. lucrative part of the syndication business. "tremendously expensive" as well. In addition to Night Cour4 other new It may be too simple, however, to However, if INTV does snowball into a shows competing for late -night slots range assume that INTV's first sanctioned marketplace that does affect NATPE, from Paramount Television's Madame's market (some distributors have been NATPE said it likely will advance its own Place (starring Wayland Flowers's puppet) screening sub rosa at the conference for meeting dates. While locked into mid - to D. L. Taffner's That Awful Quiz Show years) won't affect affiliated stations as March for both 1982 and 1983, NATPE (with identical -twin midgets as hosts). well. still has scheduling options open for 1984 Columbia Pictures Television also may Scouting the programing territory along and beyond. NATPE has been criticized by be talking late -night for reruns of Soap, with independent- station buyers will be some distributors as coming too late in the one of several off- network properties that group owners who also control the pocket- buying cycle, therefore making INTV's will be offered at INTV. With various books of affiliated stations and station reps marketplace scheduling more attractive. release dates and daypart targets, other who advise affiliates. NATPE also has been thinking about off-network fare being promoted there in- According to Ed Aiken. Petry Televi- the possibility of a single earlier market cludes MCA TV's Buck Rogers and Those sion's director of programing, more than bridging both the INTV and NATPE con- Amazing Animals, Metromedia Producers just independent eyes will be on INTV ferences. Corp.'s Vega$, Telepictures's Real People, simply because there's so much less new The actual impact INTV will now have 20th Century -Fox's Best of the Midnight

Broadcasting Jan 25 1982

IN THE FEATURE FILM JUNG E... ONLY THE STRONG SURVIVE

LORD JEFF WHITE CARGO SONG OF LOVE THE BARKLEYS OF BROADWAY ANCHORS AWEIGH EDWARD, MY SON BABES IN ARMS STRANGE CARGO BOYS TOWN HOLD YOUR MAN DESIRE ME THE PHILADELPHIA STORY EASTER PARADE THE MASK OF FU MANCHU THE FEMININE TOUCH A CHRISTMAS CAROL ANNA KARENINA DOUBLE WEDDING COMRADE X MARIE ANTOINETTE LITTLE WOMEN PRIDE AND PREJUDICE A NIGHT AT THE OPERA THE BRIBE FOR ME AND MY GAL TAKE ME OUT TO BATAAN THE BALL GAME RAGE IN HEAVEN CHINA SEAS PRIVATE LIVES THE GOOD EARTH FORSAKING ALL OTHERS A DATE WITH JUDY ABOVE SUSPICION OUR VINES HAVE WOMAN OF THE YEAR NOTHING BUT TROUBLE TENDER GRAPES MIN AND BILL BIG HOUSE, THE THE CANTERVILLE GHOST DINNER AT EIGHT MUTINY ON THE BOUNTY MRS. MINIVER THREE GODFATHERS WITHOUT LOVE TREASURE ISLAND BOOM TOWN THE PIRATE THE VALLEY OF DECISION MEET ME IN ST. LOUIS BLACKMAIL CAMILLE COMMAND DECISION THE SAILOR TAKES A WIFE LOST IN A HAREM NORTHWEST PASSAGE THEY MET IN BOMBAY SPEED VIVA VILLA THE SEVENTH CROSS COME LIVE WITH ME BILLY THE KID THEY WERE EXPENDABLE STRIKE UP THE BAND MEN OF BOYS TOWN BROADWAY SERENADE THE CHAMP A FREE SOUL GO WEST GASLIGHT A DAY AT THE RACES HAUNTED HONEYMOON WORDS AND MUSIC NO LEAVE, NO LOVE LASSIE COME HOME NAUGHTY MARIETTA FURY TODAY WE LIVE GOOD NEWS ASSIGNMENT IN BRITTANY MADAME CURIE BARNACLE BILL GOING HOLLYWOOD SUZY TEST PILOT THE ROMANCE OF ROSY RIDGE DAVID COPPERFIELD MEET THE PEOPLE A TALE OF TWO CITIES PARNELL Get youEthfion covered this all. r'

D E T n 4RvVA/f/Vu l E FqV0 R A,.CE[EBg/TE T x. SECTI SE /brX a°-C>M Cfr SAE' +. ..f°äy

17VNatine

bieW ata

ATATII\ Available This Fall Distributed by "1:A "l'. Cnnununiurliuns 190t Avenhe of the Stars, Suite 0 t457 T A f CunmunceUUn, Special and Paramount Television Dis- gone by 1983, there would not be that Viacom Enterprises, claimed his interna- tribution's Shogun miniseries. chance to make money. tional experience has demonstrated "we Elsewhere new magazine entries in- Add to that the current access environ- never have enough marketplaces" and clude Multimedia Program Productions/ ment where stripping continues to that there is plenty of room in the industry Kelly Brothers' American Pie and squeeze out contenders. With Viacom's for them. Metromedia Producers Corp.'s Weekday Family Feud and Group W Productions' Al Rush, president of the MCA Televi- (involving Bob Banner, Katz Communica- P.M. Magazine solidly entrenched, and sion Group, also made the international tions, 15 Katz -represented stations and with relative newcomers Film comparison. And considering the financial the NBC -owned TV stations). Other dis- Syndication's New You Asked for It and scope of the business, he asked, "Who's tribution fronts range from MCA TV's Paramount's Entertainment Tonight to say it's too much ?" repackaged Memories with Lawrence Welk already on -air and in the fray, the market is Not all the major distributors, however, to Paramount's four films, "Friday the far from wide open. rushed to have an INTV screening suite. 13th" parts I and II, "Lipstick" and While there has been some speculation Worldvision Enterprises, for one, will be "The Fan," direct to syndication. that certain distributors are exhibiting at at the conference but not as an exhibitor. While American Pie is among those INTV simply because competitors had Hal Golden, Worldvision's executive vice new shows looking for access placement committed to it, many syndicators ex- president, marketing, said the company where available, the dearth of new pro- pressed considerable enthusiasm. staff already is large enough to reach graming specifically for that time period is Among them was Randy Reiss, Para - prospects without INTV screenings and significant. As one distributor said, "We mount's president of domestic television that if arranged at INTV, they could be are cautious about going headlong into distribution, who said his company was made later. prime access." eager to exhibit since many of its main Within the suites, distributors claimed, With the prime -time access rule itself clients are independents. the environment will be more low -key under attack from hopeful network news Joe Indelli, Columbia Pictures Televi- than at NATPE. Joe Tirinato, senior vice expansionists, would -be access syndica- sion's vice president, domestic sales, said president, domestic sales, MGM /UA tors are holding back, wondering if there he has long been in favor of an upfront Television Distribution, said that MGM will be an access time to program locally in INTV market. "I've always felt they previously cut out the "prizes" and ex- the future. This especially is on the minds should open it up," Indelli said, adding his travagant food at NATPE and "we're not of producers who might be willing to cope opinion that NATPE is scheduled too late. going to overdo it" at INTV. He explained with escalating investments the first year As to the necessity of another that "the companies do not want to turn it to profit the second. Should PTAR be marketplace, Willard Block, president of into a carnival atmosphere."

What's on view in the screening suites *indicates new product Angeles 90067 the Old Country, Las Vegas Jubilée, Forum Pre- Kimberley Jim. Staff: Alfred Haber, Andrews /Mitchell Enterprises 4066 sents, Diff'rent Strokes, One Day At a Time, Jeffer- Paul Rittenberg, Jane Bari. 254 E. 68th St., New York 10021 sons, Sanford & Son, Good Times, Maude, Pro- fessionals, Mary Hartman, Mary Hartman, John Independent Television News Association Soap Opera Recap,* Bellamy,* Group I McEnroe ... The Rites of Passage, Fog, Lion In 7066 Features, Phil Silvers Show, Our Miss Brooks, Winter, Onion Field, Baltimore Bullet, Phan- Millionaire, Have Gun Will Travel, Trackdown, 1414 22d St., NW, Washington 20036 tasm, Manitou, Stingray, Sidewinder One, Dia- Whirlybird, Brothers Brannagan, Airpower, Ren- monds, Bittersweet Love, Scalpel, Farewell My International & National News Ser- dezvous, Navy Log. Staff: William Andrews, Lovely, Russian Roulette, Man Friday, Tamarind vice. Staff: Mark Monsky, Hal Levenson, Dave George Mitchell. Seed, Day of the Dolphin, The Graduate, Bartlett, Joann Cornish. Generation, People Next Door, They Call Me Broadcast Programming 5045 Trinity, C.C. And Co., Producers, Robbery, Tiger King Features Entertainment 8088 2 Lincoln Square, Suite 18A, New York 10023 and the Pussycat, Catch As Catch Can, 28 For 235 E. 45th St., New York 10017 '68, Nevada Smith, Oscar, Hellbenders, Sands Mr. Moon's Magic Mysteries of the Circus, of Kalahari, Marriage Italian Style, Darling, Popeye, Beatles, Trilogy, Flash Gordon, Blondie, Gods, Yeti, Great Alligator, Sewers of Yesterday, Today and Tomorrow, Boccaccio '70, Time Capsules, Genesis Project, Paradise. Staff: Brian O'Daly, Paul Berkowitz. Fury of the Wolfman, Murder Mansion, Dear Zoom. Staff: William Miller, Chips Barrabee. Dead, Doomwatch, Morta, Pete 'n Canadian Broadcasting Corp. 3022 Gladys. Staff: Leslie Tobin, Carey Bender, 245 Park Ave., New York 10167 Meade Camp, Robin French, Hal Gaba, Gary Lexington Broadcast Services 145 Lieberthal, Louis Luger. 777 3rd Ave., New York 10017 Beachcombers, Flappers,* Hanging In,* Side Street, Collaborators, Home Fires.* Staff: Sha Na Na, Health Field, Fight of the Month,* Robert H. Straight. Gold Key Entertainment 8022 Doctor Snuggles, Music Makers, Our Town, 159 W. 53d St., New York 10019 World Championship Tennis, Glen Campbell Claster Television Productions 9068 Music Show,* Mysteries of Man,* Hot Fudge, Main II,* Poseidon Files.* Staff: Bob Greater New Orleans Golf Open,* Rock Com- 200 E. Jappa Rd., Suite 400, Towson, Md. Events 21204 Muller, Leonard Soglio, Jim Ricks Jr. edy,* Test Series,* Christmas Messenger, Night Before Christmas, Sorcerer's Apprentice, Strawberry Shortcake, Nobody Does It Better Romper Room, Great Space Coaster. Staff: Great American Syndication 9023 Than You, America. Staff: Therse Kieley, He- John Claster, Sally Gelbard. 100 W. Grove St., Suite 475, Reno 89509 nry Siegel, John C. Ranck, Roger Lefkon, Lisa Merians, Milt Strasser, Say Something Funny.* Staff: Stan Read, Wendy Phillips, Bobbie Columbia Pictures Television 152 Marcus. 15250 Ventura Blvd., Sherman Oaks, Calif. Chuck Forman, Lorri Estep. 91403 Alfred Haber 5023 Lionheart Television 3066 Fantasy Island, Charlie's Angels, Time Soap, 321 Commercial Ave., Palisades Park, N.J. 40 W 57th St., New York 10017 Life /Volume III. Staff: Joseph Indelli, Herb 07650 Weiss, Kim Doyle. The Two Ronnies, Dick Emery Show, Not the Tom Jones,* Dottie West: Special Delivery,* Nine O'Clock News, Up Pompeii, Shirley Embassy Communications 8066 Bing Crosby: His Life and Legend, Bassey Show, Old Gray Whistle Test, Rock 1901 Avenue of the Stars, Suite 666, Los Days and Southern Nights, New Country from Goes To College, Wild Life

Broadcasting Jan 25 1982 v DIFF'RENT STROKES. THE HIGHEST RATED COMEDY TO PREMIERE ON ANY NETWORK IN THE PAST SIX SEASONS.

While other situation comedies slumped in the 1980 -1981 season, Diff'rent Strokes rose to the top, ranking #4 among all situation comedies. NTI RANK PROGRAM RATING /SHARE

1 M*A*S*H 23.9/35 2 JEFFERSON S 23.6/35 3 ALICE 23.5/34 i i )[Fl SpI.ROKF 5 HAPPY DAYS 232/34 6 ONE DAY AT A TIME 23.1/33 7 THREE'S COMPANY 23.0/34 8 FACTS OF LIFE 22.8/35 9 ARCHIE BUNKER'S PLACE 22.6/33 10 LAVERNE & SHIRLEY 22.1/32 11 TOO CLOSE FOR COMFORT 22.0/33 12 HOUSE CALLS 21.1/30 13 BRADY BRIDES 20.5/33 14 BARNEY MILLER 19.7/30 15'I11XI 19.3/29 16 MORK & MINDY 19.1/29 17 HARPER VALLEY P.T.A. 18.7/30 18 SOAP 18.6/28 19 BOSOM BUDDIES 18.3/27 20 IT'S A LIVING 17.8/28 21 WKRP IN CINCINNATI 17.1/29 22 BENSON 16.5/28 23 FLO 16.3/25 24 I'M A BIG GIRL NOW 16.1/26 25 LADIES' MAN 15.1/23 Srw¢c: NTI Nov. 1980 and Fb. 1981 AVAILABLE '84

Diff rent Strokes a % W A production distributed by films 1901 Avenue of the Stars, Suite 666, Los Angeles, California 90067 (213) 553 -3600 TWX: TANDEM TAT LSA G 1982 Inndom Prrducitons Inc Safari. Staff: Wynn Nathan, Bob Greenstein, Iron Finger Mad Monkey Kung Fu' Rage Of Mike Douglas Entertainment Hour, Mrs. Christine Condon. The Dragon' Ten Brothers Of Shao -lin` Tiger's America Pageant, Victor Awards, 1982 Film Claw* John Wayne Classic Western' Horror Critics Award, Entertainer of the Year Awards, MCA TV 3023 Features' Mystery- Suspense' Flash Great Battle of the Last Las Vegas Showgirls, Rhythm 445 Park Aue., New York 10022 Detectives' Nostalgic Musicals` Nostalgic & Blues Award, World Series of Poker, Don Westerns' Roy Rogers' The Great Movie Kirshner's Rock Concert, NCAA Football, Adam 12, Alfred Hitchcock Presents, Dragnet, Cowboys' Science Fiction* Republic Serials' Game of the Century, Sorcerer's Apprentice, Emergency 4, Holmes & Yoyo, Jack Benny Bonanza* Car 54 Where Are You ?' Dean Mar- Sunday Night Live, Olympia Gold Show, Leave It To Beaver, Love That Bob, tin' Flip Wilson* ' High Chaparral' Bowl. Staff: Leonard Koch, Sheldon Boden, McHale's Navy, Munsters, Rod Serling's Night Laramie' Laredo' Loretta Young' Search And Gerry Lepkanich, Terry Paolillo. Gallery, Woody Woodpecker and Friends, Rescue* T.H.E. Cat' Uncommon Valor' Victory Alfred Hitchcock Hour, Alias Smith and Jones, At Sea* Paramount Short Subjects* Betty Boop D.L. Taffner /Ltd. 3022 Beretta, Battlestar Galactica, Bionic Woman, Cartoons* George Pal Puppetoons' Max 1370 Avenue of the Americas, New York 10019 Bold Ones, Boris Karloff Presents Thriller, Fleischer Color Classics' Noveltoons* Emergency I, Hardy Boys/ Nancy Drew Mys- Storybook Theater* Staff: Bud Groskopf, That Awful Quiz Show,* Thames Originals,' teries, Incredible Hulk, Ironside, It Takes a Thief, Arthur Gross, John Herrin, Neil Evans, Barry Benny Hill Package, Kenny Everett Video Show, Kojak, Major Adams, Marcus Welby, M.D., Quin- Bernard, Howard Lam. King of Kensington, Wayne & Shuster, Holly- cy, Rich Man, Poor Man Book I, Rockford Files, wood, World At War, Children's Animated Run For Your Life, Six Million Dollar Man, Sugar Operation Prime Time /Television Program Classics. Staff: Dick Cignarelli, Ed Nugent. Ray Leonard's Golden Gloves, Suspense Enterprises 2066 Theater, Universal Star Time, Name of the 919 3rd Ave., New York 10022 Telepictures Corp. 1022 Game, Virginian, Wagon Train, Buck Rogers,' One Dag Hammarskjold Plaza, New York Those Amazing Animals,* Road To Los Solid Gold, Golda,' Smiley's People,* Sadat*, 10017 Angeles. Staff: Lou Friedland, Al Rush, Don Helen and Teacher,* Key To Rebecca,' Blood Feud,' Founding P. Menchel, Shelly Schwab, Carl Russell, Bobbi Father: The Story Of Joseph Real People, Telepictures II, Here's Lucy, Peo- Fisher. ', The Way They Were, The Girl, the ple's Court, Look At Us. Staff: Jonathan Gold Watch & Dynamite, Goliath Awaits, Top of Shapiro, Scott Carlin, Jim McGillen, Mark Rob- Metromedia Producers Corp. 6022 the Hill, Gossip Columnist, The Girl, the Gold bins, Dick Robertson. Tourist, 5746 Sunset Blvd., Hollywood, Calif. 90028 Watch & Everything, Condominium, Mom, the Wolfman and Me, Yogi's First 20th Century Fox Television 7023 The Mery Show, Vega$,' Teenage Suicide: Christmas. Staff: Al Masini, Phil Flanagan, Mary Box 900, Beverly Hills, Calif 90213 Don't Try lt,* Mr. Magic,' National Crime and Jane Hastings, Bob Schneider, Rick Levy. Violence Test' Knock! Knock!, The Carry On Best of the Midnight Special,' Barry Farber I, Caludius, Groovie Goolies, M.PC. 20, Singing Pappas Teleproductions 148 Show,* Fox Fanfare '82 (package of 4 movies):' Cowboys, Sleep From A to Zzzzz. Staff: Alan 5111 E. McKinley Ave., Fresno, Calif 93727 Moving Violation, Dreamer, Second Wind, Mira- Silvurbach, Herb Lazarus, Jim Weathers, Dick de on 34th Street. Staff: Tony Bauer. Robert Moran, Jim Ricks, Jack Garrison, Bill The Spirit of Independence.* Staff: Harry J. Buchanan, Michael DiGennaro, Joseph Featherstone, Dennis Gresham, David Pappas, James D. McCarthy, Frank Savage, Greene, Denny Juravic, Robert Morin, Harry Gary Plumlee, Campbell, Toby Rogers. Joseph Shaffer, Bon Abercrom- Mulford, Steven Orr, James Puffer, Al Shore, bie. David Skillman. MGM /UA Television Distribution 4023 Paramount Television Distribution 1023 Viacom International 1350 Avenue of the Americas, New York 10019 9022 5555 Melrose Ave., Los Angeles 90038 1211 Avenue of the Americas, New York 10036 Chips, An Evening With Gene Kelly, Courtship Shogun,' Paramount First Run Network' Louis Rukeyser's Business Journal' Night of Eddie's Father, How the West Was Won, Madame's II Premiere Place,* Grease Special' Court in Vegas,' Family Feud, All in the Family, Man /Girl From U.N.C.L.E., Medical Center. Entertainment Tonight, Taxi, Mork & Min- Hawaii Five -O, Life and Times of Grizzly Please Don't Eat the Daisies, Then Came Bron- dy. Staff: Rich Frank, Randy Reiss, Bob Jac - Adams, Bob Newhart Show, Rookies, Mary son, Thin Man, Conquest, Daktari, Gilligan's Is- quemin, Greg Meidel, Kevin Tannehill, Sid Tyler Moore Show, Gunsmoke, Family Affair, My land, Mothers -In -Law, My Mother the Car, Patty Cohen, Bill Bradley, Dan Greenblatt, Al Roths- Three Sons, Best of the Beverly Hillbillies, Duke Show, Rat Patrol, MGM Family Fair,' tein, Steve Goldman, Joel Berman, Glen Gomer Pyle, Hogan's Heroes, Andy Griffith Showcase 11, MGM's That's Entertainment, Hagen. Show, Wild Wild West, Perry Mason, Twilight MGM Lion I & II, UA /17, MGM 10 & 11, MGM/ Zone, Dick Van Dyke Show, I Love Lucy, Honey- Pre -48, Warner Bros. /Pre -48, RKO/Pre -48, Extra Polygram TV 4022 mooners, Petticoat Junction, Terry Toons, Extra Movies, 13 Tailor Mades, James Stewart 3940 Overland Ave., Culver City Calif. 90230 Viacom Features 1-VIII, Viacom Movie Greats, as "Hawkins :' Theater 15, Showcase 1, 2, 3, 4, Legend Group, Special Delivery, Gasp, Clint 5, 6, 7, 8, 9, 10, Prime Time I & II, Pink Panther,' Eric Sevareid's Chronicle, Daytime: World of Eastwood in Rawhide. Terrence Elkes, Tom and Jerry, MGM /105, Bugs Bunny & the Staff: the Soaps, Queen For A Day. Staff: Dalton Willard Warner Bros. Cartoons, Popeye, Crime Does Kenneth Gorman, Block, Dennis Ganon, Norman Horowitz, Paul Brown, David Gillespie, Michael Lambert, Joe Zaleski, Jack Not Pay, Our Gang, Passing Parade, Pete Friedman, Oliver Hesketh. Smith. Staff: Lawrence Gershman, Joseph Kelly, Paul Kalvin, Pat Garvey, Stephanie Beatty, Andrea Kelleher, Peggy Tirinato, Neil Russell, Susan Swimer. Jean Cetera, Kate Burkhardt, Bob Weiner. Goldberg, William Kunkel, Ken DuBow, Robert Producers' Showcase 7022 Goldfarb, Barry Corona, Phil Smith, Marty Robinson, Robert 250 Fifth Ave., New York 10001 Horen, Jay Silha, Virgil Wolff, Peter Preis, Video Newscasting Network Franklin Uncle Floyd Show.' Stanley Sherman, Thomas Dwyer Staff: Room Joseph Kovacs, Joel Gallen. Penthouse B, 155 E. 47th St., New York 10017 Multimedia Program Production 144 Samuel Goldwyn 160 VNN Shows I -IV'. Staff: Tom Madden, Albert 10E. 53rd St., New York 10022 140 W. 9th St., Cincinnati 45202 Timsit, Jon Athan, Nancy Farbman, Bill Donald, Michael Ford, Richard E. Wiley, Bob Campbell. Donahue, Country Comes Alive II, Young Peo- Coming Attractions,' Terrorpix I, Burt Reynolds/ ple's Specials, America Pie.* Staff: Don Dahl- Dan August, Goldwyn Family Six -Pack, World Northal Television 6066 man, Lee Jackoway, Joe Cifarelli. Snipets. Staff: Thomas Seehof, Jean Seehof, Bill Seymour, Mort Marcus. One Dag Hammarskjold Plaza, New York 10017 National Telefilm Associates, Inc. 8023 12636 Beatrice St., Los Angeles 90066 Syndicast Services 2022 Black Belt Theater: (13), Black Belt Theater Il 2 W. 45th St, New York 10036 (26), World Northal Television 1982: Assassin' Black Samurai' Call Me Dragon* (14). Staff: Frank Stanton, Victor Elmaleh, Dirty Chan* Dragon On Fire' 18 Bronze Men* Soap Opera Review,* Lives We Live,' Country George Hankoff, Niko Elmaleh, Martin Executioner Golden Dragon' Silver Snake' Jamboree,' Twice A Woman,' That's the Spirit' Schildkraut, Larry Bensky, Lori Gold.

1882 Broadcastingso Jan 26 FIRST RATE. FIRST RUN. FIRST CHOICE OF SMART PROGRAMMERS. All across America, smart independents and affiliates are turning to the network alternative -Lexington Broadcast Services. They're making important choices from the extensive LBS lineup of television series and specials. Network -quality programs that aren't off- network reruns. Music /entertainment series: Sha Na Na, The Glen Campbell Show, The Music Makers. Loaded with big names and packed with audience appeal. Meaningful programs for children:Including the Doctor Snuggles, Hot Fudge, and Straw- berry Shortcake series. Plus The Sorcerer's Apprentice and The Night Before Christmas -superb family specials. And more. All sorts of sports: Fight of the Month live boxing from Las Vegas, World Champion- ship Tennis, and The New golf Orleans Open A1/4 tournament. Fight of the Month We have the intrigue of magazine -style reality programming in the Mysteries of Man series. The appeal of important drama in Our Town. The prestige of public affairs in Health Field. And much more soon to be announced. All exciting, quality programs from LBS the acknowledged leaders in advertising - sponsored programming. All fresh, distinctive programs, carefully aimed at your major target demographics. All programs produced by proven talents, and brought to you with the unique program- ming savvy that's the not -so -secret story of LBS' success. And yours. The Prime Source Health Field With Dr. Frank Field & Pamela Field

LEXINGTON BROADCAST SERVKES COMPANY, INC. 777 Third Avenue, New York, New York 10017 (212) 838 -1185

Their Shining Hour Thank You... PORTLAND, OR GREENSBORO, NC FORT WAYNE NEW YORK PHOENIX HARRISBURG/ FARGO LOS ANGELES SAN DIEGO LANCASTER LAS VEGAS CHICAGO KANSAS CITY LITTLE ROCK EL PASO BOSTON MILWAUKEE SHREVEPORT CHARLESTON, SC CLEVELAND BUFFALO TEXARKANA AMARILLO DALLAS CHARLOTTE, NC TULSA YAKIMA HOUSTON ORLANDO/ WICHITA WICHITA FALLS - PITTSBURGH DAYTONA KNOXVILLE LAWTON MIAMI COLUMBUS SYRACUSE CORPUS CHRISTI MINNEAPOLIS RALEIGH/ GREEN BAY BINGHAMTON ST PAUL DURHAM ALBUQUERQUE LUBBOCK SEATTLE/ OKLAHOMA CITY DES MOINES BOISE TACOMA LOUISVILLE ROCHESTER COLUMBIA, MO ATLANTA CHARLESTON PORTLAND, ME MIDLAND -ODESSA ST LOUIS HUNTINGTON SPOKANE BAKERSFIELD TAMPA/ SALT LAKE CITY JOHNSTOWN- ABILENE ST PETERSBURG NORFOLK ALTOONA IDAHO FALLS DENVER PORTSMOUTH BATON ROUGE CLARKESBURG SACRAMENTO ALBANY, NY AUSTIN TWIN FALLS INDIANAPOLIS 70 Markets Sold...and selling fast for Fall `82 From Los Angeles to New York ... from Chicago to Houston it's clear that both small and large markets applaud EIGHT IS ENOUGH as the perfect choice for success in early fringe. EIGHT IS ENOUGH consistently reaches women 18 -49, teens and kids in huge numbers. In fact, its audience breakdown perfectly matches the available 4 -8 pm audience. So get the Bradfords on your side and prove that our shining hour can be your golden opportunity.

LQRJMAR Los Angeles New York Chicago Atlanta Dallas Law & Regula ione

standard of "meritorious" service. The reduce commission oversight of licensee standard, NAB said, should be deter- programing decisions, as well as the cur- Broadcasters mined on showings that the incumbent rent administrative burden of the license has provided "responsive" service to his renewal process. A general, 'catch all' call for more audience and has committed no "serious" quantitative standard, which avoids broadcast -related derelictions. detailed requirements for specific program protection from The incumbent would be judged solely types or scheduling, will preserve licensee on his record. A challenger would be able programing flexibility and discretion," renewal threats to introduce evidence alleging violations NBC said. of the Communications Act or FCC rules; ABC said that if the renewal applicant Comments to FCC say stations it also could attempt to demonstrate that demonstrated that, during the preceding should be given more credit the incumbent's service, viewed in the license term, it had "substantially" met for their service and not be context of the other broadcast and com- the problems, needs and interests of its as vulnerable to comparative munications services available in the service area and the operation of its station challenges; some citizen groups market, contained a "serious" gap that has been free of "serious" violations of urge no loosening of standards the challenger proposes to fill. If the in- the Communications Act, FCC rules and cumbent failed to meet the standard of policies, its renewal application should be The FCC should no longer subject broad- meritorious service, it would lose the right preferred over that of a challenger. cast licensees to comparative renewal to a legitimate renewal expectancy, the Tribune Company Broadcasting Inc. hearings as a result of a "mere promise" NAB said. At that point, the incumbent said the FCC should issue a renewal policy from another applicant to do a better job. and the challenger would be placed into a statement that abandons comparisons of Or that seemed to be the consensus hearing to determine comparative incumbent licensees with challenging ap- among broadcasters filing comments at the superiority, NAB said. plicants on criteria that are "irrelevant:' FCC last week. NBC said it supported the FCC's effort Instead, Tribune said, the incumbent The comments came in response to a to "improve the administration of com- should be allowed to demonstrate that its notice of inquiry issued by the commis- parative renewal proceedings through the programing has been "meritorious." sion last November. The notice solicited development and articulation of a clear The policy "should articulate its inten- comment on ways the FCC could improve and workable comparative renewal stan- tion to allow the incumbent wide latitude its administration of the comparative dard." in making this demonstration, including renewal proceedings. Like most of the broadcasters filing, reliance on the testimony of community According to CBS, if broadcast licensees NBC said that the standard the FCC leaders in establishing that the service ren- "are to be expected to provide quality pro- adopted "should be based on an evalua- dered has been 'meritorious' in terms of graming service to the public, they must tion of a licensee's past performance, responding effectively to the needs, tastes, be able to rely on the knowledge that they which is the best measure of future service interests and problems of the station's ser- will not be subjected to expensive, time - in the public interest." vice area," Tribune said. consuming comparative hearings as a NBC recommended that the FCC adopt Bonneville International Corp. said that result of a mere promise from another ap- a renewal standard that called upon the the commission, pending the passage of plicant to do a better job -without even licensee to describe how it has determined legislation, should require a challenger to the necessity of an allegation that the in- the needs and desires of its audience, what make a "prima facie" showing of cumbent has been deficient in any those needs and desires are, and the type superiority before designation for hearing. respect." of service the licensee has provided to "If the commission determines that a CBS urged the FCC to adopt the princi- meet them. material question of fact exists, a full hear- ple "that an incumbent's meritorious past According to NBC, the FCC's role at ing should be held on all relevant factors broadcast record gives rise to a renewal ex- renewal time would be to determine and the challenger should bear the burden pectancy warranting a preference sufficient whether a licensee's response to audience in the hearing of demonstrating that it to overcome a challenger's structural ad- needs and desires during the license term would provide better service to the public, vantages." had been reasonable. so much so that the incumbent should be The National Association of Broad- "Licensees meeting this standard of replaced notwithstanding the disruption to casters said it joined "those who call for reasonableness would be granted renewal, existing service and impact on the indus- elimination of FCC consideration of com- even in the face of a competing applica- try," Bonneville said. peting applications absent nonrenewal of tion," NBC said. "This approach preserves The Office of Communication of the an incumbent:' licensee programing flexibility, as it is the United Church of Christ said that Although NAB noted that two bills, broadcaster, not the government, that although existing law prevented the FCC H.R. 5242 and S. 1629, would prohibit the determines what program type, scheduling from adopting a policy that would allow an acceptance of rival applications unless the or source will best serve audience de- incumbent to have its license renewed FCC decided that an incumbent's license mands and needs," NBC said. without any consideration of a didn't merit renewal following a "non - NBC said the commission could also challenger's application, "the commission comparative" evaluation of the incum- provide an alternative, "quantitative op- should adopt a policy that would reward bent's past performance. Until such legis- tion" by declaring that "any television meritorious service by incumbent." lation is passed, the NAB said, the FCC licensee that devoted 12% of its total pro- According to the church, "The commis- should "fashion a comparative renewal graming (5% for radio licensees) to non - sion should not attempt to establish rigid system which will provide significant in- entertainment or other program service, categories and weights to govern an dustry stability while meeting the pro- which, in the licensee's judgment, was of evaluation of a broadcaster's past record. cedural and substantive requirements of particular interest or value to its audience, Instead, the commission should use the the Communications Act." would be granted renewal even when a hearing process to allow broadcasters According to the NAB, an incumbent competing application is filed," NBC said. themselves to identify the meritorious as- should be judged on a "noncomparative" "A quantitative approach would greatly pects of their service. This would allow for

Broadcasting Jan 25 1982 62 JOIN THE FORCE. PRIME TIME In prime time Hawaii Five -O is the #1 dramatic hour. LATE FRINGE In late fringe Hawaii Five-0 is the #1 dramatic hour and 82% of the time it ranks first or second in its time period in household rating and Women 18 -49. HAWAII FIVE-0 JACK LORD SOLD NEW YORK/LOS ANGELES /PHILADELPHIA/SAN FRANCISCO /BOSTON /DETROIT/WASHINGTON, DC/ DALLAS -FT. WORTH /HOUSTON /PITTSBURGH /MIAMI -FT. LAUDERDALE/TAMPA-ST. PETE. /INDIANAPOLIS/ BALTIMORE / DENVER /PORTLAND,OR./ SACRAMENTO- STOCKTON /HARTFORD -NEW HAVEN /PHOENIX/ KANSAS CITY/SAN DIEGO /MILWAUKEE /CHARLOTTE /NEW ORLEANS /MEMPHIS /SALT LAKE CITY /NORFOLK- PORTSMOUTH /SYRACUSE /GREENSBORO -HIGH POINT /FLINT -SAGINAW -BAY CITY/RICHMOND - PETERSBURG /LITTLE ROCK -PINE BLUFF/TULSA/JACKSONVILLE /FRESNO/DES MOINES /OMAHA/CHAMPAIGN & SPRINGFIELD -DECATUR /HONOLULU/TRI -CITIES/TUCSON/BATON ROUGE /PEORIA/EL PASO /MADISON /LAS VEGAS/ CHARLESTON, SC /FT. MYERS /LUBBOCK/HARLINGEN -WESLACO /BOISE /FLORENCE, SC/RAPID CITY/ALEXANDRIA, LA./ SAN JOSE /PALM SPRINGS. Source: Nielsen Nov. 1981, Cassandra rating report. MGM LION II Is ON THE LOOSE. CAPTURE THE REWARDS

,¡"..* i

DEAN . MARTIN "S/NGIN IN THE RAJN"

SOME CAME RUNNING GENE KELLY DONALD O'CONNOR trot- DEBBIE REYNOLDS KIM NOVAI melba rtowswoo. 111. Ina .augliti!lt When you capture MGM LION II, you'll be ture and satisfy every member of your viewing rewarded with a wealth of entertainment from audience, any hour of the day or night. And, the treasure trove of the world famous Metro - you'll be rewarded with tremendous program- Goldwyn -Mayer motion picture library. ming flexibility. MGM LION II offers 30 sensational, all - So capture the adventure...the romance... theatrical movies showcasing dozens of film- the laughter... the suspense...the music... dom's biggest and brightest stars in critically the stars... and the ratings! Contact your acclaimed roles. MGM Television sales representative today MGM LION II gives you the most exten- to capture MGM LION II. sive variety of entertainment sure to cap-

MGM / UA TELEVISION DISTRIBUTION

ACROSS THE WIDE MISSOURI ADAM'S RIB ADVANCE TO THE REAR ALFRED THE GREAT THE APPOINTMENT THE BAD AND THE BEAUTIFUL DARK OF THE SUN DESIGNING WOMAN DOCTOR, YOU'VE GOT TO BE KIDDING EXECUTIVE SUITE FORBIDDEN PLANET THE HAUNTING ITS ALWAYS FAIR WEATHER JACK OF DIAMONDS JAILHOUSE ROCK THE LAST CHALLENGE THE MONEY TRAP OF HUMAN BONDAGE ONE IS A LONELY NUMBER ONE SPY TOO MANY QUICK! BEFORE IT MELTS THE SHEEPMAN SINGIN' IN THE RAIN SITTING TARGET SOMEBODY UP THERE LIKES ME SOME CAME RUNNING THE STRAWBERRY STATEMENT SWEET REVENGE THE WRECK OF THE MARY DEARE THE TRAVELING EXECUTIONER

% i6//f~ip .77.-rA

sung e."`so, .

C. 1982 Metro -Goldwyn -Mayer Film Co. SO FAR

One year ago, when Seltel was formed, we made a commitment to our client stations and to ourselves. Our goal was to be distinctive in meeting and solving the day -to -day selling problems of the industry, to provide the best quality service and to maintain the strong personal relationships with our stations that is the key to success. It is a goal that has no time limit, an intent and a promise we will continue to work for day after day. SO GOOD

Today, after a successful first year, we're proud to say we number 80 of the finest stations among the company we keep. We are particularly proud of the attention we pay to the special needs of our 14 independent stations. We have teams working out of our NewYork, Chicago and Los Angeles offices that are devoted exclusively to servicing these stations. And, for the future, we are committed to being a major force in their representation. We look forward to seeing you at the INTV this week.

SLfl SELTEL, INC. 750THIRD rwLNUE, NEWYORK, NY 10017 (212)697-0944 specific findings and a more precise ex- your way." planation of why an incumbent deserved a Harris touched again on the subject of preference in a particular situation," the new technologies in the question and Church of Christ said. answer period following his remarks, A group of applicants for facilities cur- when he was asked his "policy" on the rently licensed to United Broadcasting Co. controversial issue of direct broadcast Inc.- District Broadcasting Co., Life satellites, a matter now pending before the Broadcasting Co. Inc., San Mateo Broad- commission in various proceedings. "It's casting Co., Osborne Communica- an item of great interest," he said. "I'm in tions Corp., SRW Inc. and Community favor of getting every new technology out Airwaves Inc.- however, urged the com- to the public, and letting the public mission to adopt a tougher standard. decide." While the group said it didn't object "to As for other matters raised in the Q and the proposition that a genuinely superior A: service provided by a licensee should Harris expects the bureau to commend a receive appropriate recognition in the con- procedure for dealing with the 7,000 low - text of a comparative renewal proceed- power television applications (the number ing," the "renewal expectancy" con- is expected to increase by thousands when templated by the commission would "ac- Harris the present freeze is lifted) "in the near cord an unwarranted degree of protection bureaucrat who could be a friend, not an term " -by which he means within 60 to all but the most marginal licensees that days. is in adversary, as well as one determined to be wholly unjustified terms of the public Would it be "rash" to file a fairness interest. an activist. He also seems to favor the emergence of new technologies, such as doctrine complaint (a question evidently "According a comparative plus to ge- asked in reaction to Harris's expression of nuinely superior service operates to create direct broadcast satellites. He is, Harris said, establishing a policy support for broadcasters' First Amend- a sufficient 'competitive spur' to en- ment rights)? "It may not be politics but courage licensees to provide such ser- he hopes lawyers, industry members, public interest groups and bureau it's not rash," Harris said, adding, "We vice," the group explained. The policy encourage you to file anything you feel is contemplated by the commission, how- employes put to use - "an open door." It will apply not only to him but to his divi- important" ever, "would remove any incentive to pro- As for the possible increase in the func- vide more than average service and cannot sion and branch chiefs. The reason is not pure altruism. "We can learn as much tions of the Broadcast Bureau -to include be justified by conclusory reference to un- responsibility for all mass media- Harris documented threats to 'industry stability,' from you as you can from us," Harris said. And he drove the point home in stress- said, "I'm very much in favor of it." But a concern which in itself is of questionable the time for discussing those ideas, which merit in light of the commission's general ing the activist role he plans to play. "We're going to get a lot of agenda items originated with Chairman Fowler, is not preference for deregulation and competi- yet, he said. "It's too preliminary." tion." up to the eighth floor," where the commis- sioners' offices are located. "There will be Lawyers leaving the Touchdown Club Action for Children's Television said dining room, where the luncheon had there shouldn't be an "automatic or easy a lot of action. We will create and do. But I need your help. Tell us your concerns and been held, wondered how Harris would be renewal for mediocre, average or even able to find the time to do all the things 'substantial' service. If that were so, there problems. Tell us your productive sugges- tions. Don't be afraid to see us." about which he had spoken. "After that would be no incentive or competitive spur speech," one lawyer said, "he'll have 300 to the licensee to change and improve pro- As for his approach to his new job, Har- ris, who had been both an MCI Com- people waiting in his outer office to see graming. him tomorrow." ACT "strongly" urged the FCC to "re- munications Corp. vice president and a tain and develop more explicitly and communications lawyer in private practice equitably an open comparative renewal before joining the commission on Jan. 11, process, which articulates standards and made it clear he was very much Chairman RKO case to provides incentives for objectively deter- Mark S. Fowler's man. The bureau would mined meritorious service." review all rules and regulations with a view Supreme Court to recommending repeal of those that no longer "make sense" and modification of But group broadcaster may not be those that need it. And he feels the alone; two applicants for other Door is open, government has no business infringing the two stations also may be there First Amendment rights of broadcasters. FCC's Harris Indeed, he feels broadcasters "deserve no The FCC decision denying RKQ General less protection" in that regard than the Inc. renewal of license for its WNAC -TV tells lawyers print media. Boston is headed for the Supreme Court. As for the administration of the bureau, RKO General last week announced it will In speech to FCBA, new Broadcast Harris said that, with the budget con- seek review by the high court after the Bureau chief extends invitation straints the commission faces, "we'll have U.S. Court of Appeals in Washington re- to all who want to voice problems, to do more with the same, or less." And it jected RKO's petition for rehearing of the concerns and suggestions; says did not seem to discourage him. Reducing court's decision, on Dec. 4, affirming the he encourages new technologies, backlogs is "a priority item." The aim is to FCC in the case (BROADCASTING, Dec. 7, and competition must be expected get work out and not accumulate paper. In 1981). that regard, he asked lawyers to cooperate RKO may not be alone when it files its Laurence E. (Larry) Harris, the new chief by "compromising" issues, where possi- petition. The appeals court also rejected of the FCC's Broadcast Bureau, faced a ble, instead of filing additional pleadings. petitions for rehearing by applicants seek- roomful of communications lawyers and Though friendly, Harris indicated he ing to supplant RKO as licensee of K111-TV delivered an invitation: Drop in. The door would not be a protector. He said he would Los Angeles and WOR -TV New York - is open. Bring your clients, too -just be encourage broadcasters to enter new tech- Fidelity Television Inc. and Multi -State careful not to violate the ex parte rules. nologies. But he also noted that they Communications (BROADCASTING, Jan. Harris, in office just nine days, did what would encounter competition. "That's the 4). The appeals court had reversed the he could, in addressing some 300 persons American way. We're going to make sure commission's decision denying renewal of at a Federal Communications Bar Associ- you get that right [(to participate)]. If you those licenses. As a result, Fidelity and ation luncheon, to project the image of a fail, that's your right. We won't stand in Multi -State are considering whether to ca-

Broadcasting Jan 25 1982 68 Happy New Year. 26 new half hours for 1982 -83.

lasumallE

Now in its fourth straight year of solid ratings success, Dance Fever offers your station a brand new Year 5 on MERV GRIFFIN a national advertiser supported basis. productions So far this season, in 122 markets, Dance Fever has averaged an 8.2 rating and 6,680,000 households, with 5,260,000 adults 18 -49. And Dance Fever is getting stronger. For the week ending 12/6/81, Dance Fever averaged a 10.9 rating deliver- ing nearly 9,000,000 households. Deney Terrio & Motion, with the latest dances, top performers and celebrity judges are really cookin' to make -the Fever hotter than ever. Catch it for = ® fall '82! / TELEVISION Television never looked better. -- --- Copyright 01982 Twentieth Century- Corporation. All ra.ht5 reserved. Source'. National Nielsen 9/14i81 to 12/6'81 rry their fight to the Supreme Court as well. 'ft@Uhgqono'Nkbh The appeals court, in a decision by a unanimous three judge panel, had held that the commission was justified in deny- Sony appeal. After being denied request for en banc review of Oct. 19, 1981, federal court ing renewal of the WNAC -TV license on the ruling that it was guilty of copyright infringements as result of home videotaping by owners single ground of lack of candor. That was of its Betamax recorders, Sony Corp. says it's planning to appeal to Supreme Court. the only ground that the court said applied Company has 90 days to file. to the WNAC -TV proceeding. The court said the commission had erred in basing its Dereg dissent. FCC's order deregulating radio should be overturned because decision on two other grounds - reciprocal commission failed to demonstrate that elimination of commercial time limits will not result trade practices and the filing of allegedly in fewer public service announcements. says Public Media Center, Washington, in friend of false financial report. court brief filed in appeal of deregulation order by United Church of Christ and other citizen The appeals court's decision denying groups. Others filing briefs included Henry Geller, director, Washington Center for Public rehearing was, in the view of some law- Policy Research; Citizens Communications Center; United Church of Christ, and Charles yers, a virtually foregone conclusion, con- Firestone, professor, University of California at Los Angeles. Briefs in support of retaining sidering the number of judges voting. deregulation order are due in four weeks. With 10 judges qualified to vote, six are needed to grant rehearing. Two of those Falwell interference. FCC staff has ordered noncommercial WRVL(FM) Lynchburg, Va., on the circuit - Malcolm Richard Wilkey which is run by Moral Majority's Rev. Jerry Falwell's Liberty Baptist College, to reduce its and Patricia Wald -did not participate in power from 100 kw to 5 kw. Last summer, responding to complaints from Lynchburg the decision. Of the remaining eight, three residents that wan was causing interference to other radio and TV signals, FCC Field were on the unanimous panel in the case. Operations Bureau launched investigation and concluded that station was operating in compliance with FCC technical standards (BROADCASTING, July 27, 1981). FOB concluded that interference problems could be resolved "with appropriate grounding, shielding, AT &T, Justice adjustment and filtering of reception systems" Larry Eads, acting chief of FCC's Broadcast Facilities Division said, however, proposals apparently hadn't worked well enough. As agree case result, Eads said, staff had ordered "temporary" reduction in station's power while it considered alternative methods to reduce interference. WRVL is operating under program should be open test authorization. Eads said FCC would probably consider wavi.'s application for permanent authorization within three months. for comments

Burden's burden. Following oral argument, FCC has instructed staff to designate for Action is seen as result hearing application for transfer of control of KPEN(FM) Los Altos, Calif., from Los Altos of criticism of settlement Broadcasting Inc. to Signal Enterprises Inc. FCC said application had raised "significant voiced earlier by Judge Greene questions" regarding basic qualifications of Don W. Burden, president, director, and 93.44% stockholder of Signal. Burden, previously president, director Justice Department last Stations Inc., whose subsidiaries were licensees of WIFE -AM -FM Indianapolis and KOIL -AM -FM week took another procedural step toward Omaha, was denied renewal of all stations after hearing at which FCC determined that the final resolution of their seven -year -old stations' operations evidenced "reprehensible course of misconduct" Signal had been court case. In the process, they sought to asked to make showing at oral argument that Burden now had qualifications to be ease the concerns of U.S. Judge Harold commission licensee despite past wrongdoings. After argument, FCC determined there Greene, of Washington, who has been wasn't sufficient record to warrant grant or denial and ordered hearing on issues. presiding over the trial of the antitrust suit. They said they believe the settlement First to go. Federal Trade Commission, embarking on new trend toward deregulation, has should be submitted for public comment. dropped 10- year -old antitrust case against Kellogg Co., General Mills and General Food The parties reported to Greene their Corp. Move follows FTC Chairman James Miller's pledge to "winnow" out cases that have successful effort to have transferred to his been hanging at agency for years (BROADCASTING, Dec. 14, 1981). Commissioners Patricia court their 1956 consent decree that had Bailey and David Clanton along with Miller voted in favor of dismissing case and allowing been entered in the U.S. district court in earlier ruling of Administrative Law Judge Alvin Berman to stand. Berman, in September Newark, N.J. Judge Vincent Biunno of 1981, dismissed case against companies on grounds that FTC lawyers failed to prove that court two weeks ago unexpectedly ac- charges. FTC alleged that companies' advertising and marketing practices led to higher cepted the modification of the decree that cereal prices. Commissioner Michael Pertschuk was sole dissenter and asked for review of was the basis for the settlement of the suit. Berman's decision by commissioners. However, a few days later, he ordered the transfer, thereby ending the jurisdictional New mbves. FCC has proposed to allow broadcasters to use microwave boosters to question and allowing the modified decree transmit program signals from their studios to remote transmitter sites, in intercity relays to be consolidated with the parties' request and between main TV and auxiliary broadcast stations. FCC's proposed rule change would for dismissal of the antitrust suit. permit use of boosters where terrain obstructions prevent direct studio -to- transmitter or One issue Greene had raised in a hear- intercity relays. Proposed rulemaking comes in response to petition from Marti Electronics ing following announcement of the settle- Inc. ment was whether the modification would be submitted to the court for application of Tunney Act procedures -that is, for sub- Ex parte flap. FCC has fined Desert Empire Television Corp., licensee of KMIR -Tv Palm mission for public comment and final dis- Springs, Calif., for attempting to lobby former FCC Chairman Charles Ferris, 56.000 position by the judge. Greene accused the former Commissioner Robert E. Lee and Representative Thomas O'Neill (D- Mass.) in parties of trying to circumvent the law violation of FCC's ex parte rules. Desert Empire had petitioned FCC to waive its cable TV (BROADCASTING, Jan. 18). rules to provide KMIR -TV with network nonduplication protection from KNBC(TV) Los Angeles. Justice, in a letter to Greene that AT &T In September 1978, proceeding became subject to ex parte rules after Warner Cable of endorsed, said, "It is and always has been Palm filed opposition to Desert Empire's petition. Although Desert Empire had Springs the intention of the parties to follow the requested that fine be dropped or reduced, contending it had not violated rules procedures of the Tunney Act in had made two of ex parte communications after it connec- intentionally, FCC said Desert Empire tion with the entry of the modified had been advised by both FCC and Desert Empire's counsel about FCC's rules. decree." Justice continued to maintain it does not believe the Tunney Act -which

Broadcasting Jan 25 1982 70 AN UNDERWATE TREASURE

THE POSEIDON FIL worth its weight in gold. It highly exploitable, highly afford motion pictures that unlock the incr secrets of the seven seas. Where shipwr underwater ghosts, vicious sea creatures a fortune in treasure await. It's a new wave in enterta will pay off with big ratings. Catch it a GOLD KEY ENTE A Division of The Vidtro

Visit our hospitäl the Sheraton Was during thë'IN: se, Gold KeA p{e ADVENTURE FANTASY CARTOONS Batman Planet of the Apes Planet of the Apes The Hardy Boys Lost in Space Daniel Boone Dr. Doolittle Fantastic Voyage Voyage to the Bottom of the Sea Journey to the Center of the Earth

COMEDY The Ghost and Mrs. Muir MASH Nanny and the Professor The Jackie Gleason Show CLASSICS Shirley Temple Theatre THE BEST OF THE BEVERLY H LLBILLIES

168 Hilarious half-hours all in color including 58 Brand new first run in syndication

Viacom® Call your Viacom representative today

SON BLAHSI MOVIES That's Hollywood (Capturing the magic of the movies) almost 600 Major Motion Pictures (40 years of box office hits, loaded with marquee power) The November sweeps are in, and maybe you've got problems. What do you do? Contact 20th Century -Fox Television immediately for an opportunity to replay some of TV's favorite ratings. FOX FAVORITES Television never looked better. TELEVISION

Copyright ©1981 Twentieth Century -Fox Film Corporation. All rights reserved. calls for notice and public comment for up Corp. board. to 60 days -applies to modifications of ex- Harris reported his holdings in a finan- isting decrees. cial disclosure report he filed with the However, Justice noted that most such commission on Jan. 11, the day he went modifications involve only "slight adjust- on the payroll. Among other things, it ments of concern only to the immediate shows he has holdings in six limited H?PPY parties." Where "major modifications" partnerships, one with a valuation of be- are involved, Justice said, it believes the tween $15,001 and $50,000, the re- Tunney Act "procedures and standards mainder with valuations of between help facilitate thorough exposition and $5,001 and $15,000. He also has a Keogh review." And Justice said it has followed fund valued between $50,001 and those procedures in connection with $100,000. earlier major modifications of consent The only outstanding debt shown is an decrees. 11 3/4% home mortgage of between Ann The proposed settlement would free $15,001 and $50,000. But the report shows AT &T to engage in unregulated activities. that in 1981 and within the first 11 days of It would also require AT &T to divest itself 1982, he paid off six promissory notes, of its 22 local operating companies. The four of them between $10,001 and Hers company must submit its plan for $15,000 and two between $15,001 and divestiture within six months and carry it $50,000. to out within 18 months. The report also shows that, although An invitation to the public to comment Harris no longer holds MCI stock, some would produce considerable criticism, remains in the family. His two dependent from AT&T competitors who feel the set- children own MCI stock valued at between ffl Lm tlement is anticompetitive as well as from $5,001 and $15,000. state officials who fear it would boost local A CATHOLIC TELEVISION MAGAZINE PROGRAM telephone rates. Greene could not modify WJZ, Baltimore, MD the agreement, under Tunney Act pro- WRBT, Baton Rouge, LA cedures. However, he could refuse to ac- Mixed reviews for WSMW, Boston, MA cept it until the parties agreed to specific Cable systems, Cheyenne, WY changes. STV deregulation WDAY/WDAZ, Crookston, MN One of those groups that had been call- KDFWB Cable, tallas, TX ing for a breakup of AT &T has given NAB, ABC urge elimination Cable, Càsenport, IA qualified endorsement to the settlement. of complement -of -four rule; WHO, Des Moines, IA C. Gus Grant, speaking for Fair Oppor- STA, Liberty take opposite tack WamerAmex, Ft. Walton Beach, FL tunities for Competition in the U.S. The FCC's proceeding aimed at deregulat- KHOU & Cable, Houston, TX (FOCUS), called the settlement "a posi- ing the subscription television industry WJIM, Lansing, MI tive step toward competition in the drew varied comments last week. Cable systems, Long Island, NY telecommunications industry." But he also said FOCUS feels that legislation Although most of the commenters WCKT, Miami, FL "is more necessary than ever to flesh out the terms agreed that many of the FCC's rules WWL, New Orleans, LA of the settlement and give clear and un- regulating STV should be dropped, others Clea Mew Cable, Panama City, FL derstandable guidelines to a rapidly ex- argued for retaining some of them. WPHL, Philadelphia, PA panding industry." Grant referred Regulations the FCC has proposed Liberty Cable, Portland, OR specifically to Representative Tim Wirth's dropping include: its complement -of -four WFTI, Poughkeepsie, NY (D- Colo.) bill to reorganize the telecom- rule, which prohibits STV entry into WJAR, Providence, RI munications industry. markets served by fewer than four conven- WUHF, Rochester, NY tional TV stations; the 28 -hour rule, KMOX, St. Louis, MO which holds that STV stations must broad- U.A. Columbia, San Antonio, TX Harris discloses cast at least 28 hours of conventional pro- WDAV, Scranton, PA personal finances graming each week; the ascertainment re- KJRH, Tulsa, OK quirement, and the rule requiring STV Cable systems, Youngstown, 01-I Disclosure report shows operators to lease, not sell, decoders to new FCC Broadcast Bureau head subscribers. divested himself of over In comments filed earlier this month $250,000 of MCI stock (BROADCASTING, Jan. 4), the Justice Department said it "strongly" supported Laurence E. Harris gave up an income of the FCC's proposed move, endorsing the over $100,000 annually and disposed of FCC's recognition that "protection of con- stock in MCI Corp. valued at more than ventional television cannot justify eco- $250,000 to take his new job of FCC nomic regulation of STV." Broadcast Bureau chief. That pays $58,500 Justice said those "unnecessary restric- a year. tions on STV services have stifled com- Before joining the commission on Jan. petition, impeded STV efforts to gain a 11, Harris had divided his time between greater share of the video distribution MCI Corp., where he was a vice president market and frustrated consumers seeking in charge of common carrier relations and video programing to suit their tastes." tariffs, and a private law practice represent- The National Association of Broad- ing radio common carriers. casters said that it thought the commis- Harris divested himself of the MCI sion's proposals to drop STV ascertain- stock as well as stock, valued at between ment requirements, ease STV technical A project of UNDA USA and and in the Catholic Communications Campaign $5,001 $15,000, Marketing and standards and permit STV operators to Produced by Systems Development Corp., a consulting sell decoders to the public were company, and Flow General Corp. Harris "justified." DABAR PRODUCTIONS 3035 Fourth Street, N.E also resigned his membership on the it Washington, D.C. 20017 202/526 -0780 Although NAB said still "strongly Marketing and Systems Development adheres to its traditional position that the

Broadcasting Jan 25 1982 74 preservation of free over- the -air television shown," but should leave the lease -only that cities exact from cable operators. is essential to the commission's public in- rule as it is. Just before those amendments were terest mission," it thought that The American Television & Com- defeated on the Senate floor, Packwood "marketplace reliance and First Amend- munications Corp. agreed that the lease - warned representatives of cities that cable ment considerations support elimination only rule should remain. "The problem of legislation coming from his committee in of the complement -of -four and 28 -hour theft of service is present in any STV the future would likely be much tougher rules." operation. Once decoders are sold to on local regulators than the rejected Based on the commission's staff study, subscribers, the door is open to bootleg amendments. Opponents of these amend- NAB said, "it appears that economic con- decoders invading any STV market," ATC ments had argued that the committee had ditions exist in sufficient strength to insure said. not held hearings prior to passing them. a continued supply of free, conventional "ATC is not unalterably opposed to a John Goddard, president, Viacom Ca- television programing in markets of all lease -sale option at some point in the ble, and a director of the National Cable sizes. As such, it would appear that con- future. For the present, however, ATC Television Association, said last Monday tinuation of the complement -of -four rule believes that STV must be afforded addi- that local regulation of cable should ex- is unnecessary." tional time to develop under the current tend no further than regulation of other NAB urged that broadcasters in markets regulatory framework for decoder public utilities. Cities should insure that a of all sizes be allowed to offer STV as one availability in order to avoid upsetting the cable system's use of the public right of element of their service to local audiences. positive growth trend that is clearly con- way does not endanger the health and "Such an option would allow over -the- ducive to the public interest," ATC said. safety of citizens or cause undue disrup- air broadcasters to compete more effec- The Consumer Electronics Group of the tion of other, primary rights of way (such tively with other video technologies - Electronic Industries Association, how- as city streets). technologies which are not subject to the ever, said STV operators should have the They also should insure that a cable regulatory constraints now applicable to option of offering STV decoders either on system pays its "fair share of the cost of a STV," NAB said. a sale or lease -only basis. "This is a right of way as well as for its future main- Although NAB said it was aware of the marketplace decision which is suited for tenance," he said. possibility that elimination of the 28 -hour decision making by STV operators -and Cable TV is not a monopoly service, rule could result in some loss of conven- ultimately by the consumers - because said Goddard, because "not even half" of tional TV programing in some markets, it their preferences will provide the appropri- those who could subscribe do so, even in said that "sufficient" economic and com- ate economic incentives that will guide areas where service is "fully developed." petitive considerations exist to limit STV broadcasters' decision," EIA said. What's ?pore, cable faces competition now such a potential loss. "Should further According to EIA, the FCC should also and in the future from subscription and developments yield a contrary result, then continue to require STV applicants to low -power TV, VHF drop -ins and tradi- it might be appropriate for the commission demonstrate that their transmissions tional broadcasters, he said. to consider remedial action," NAB said. won't interfere with other TV transmis- Graeber Jordan, a cable TV commis- ABC said the 28 -hour and the comple- sions. "Commission advance approval sioner from Issaquah, Wash., said his ment -of -four rules, which it said "unfairly should continue to examine compliance community had been forced to consider deny many television broadcasters the op- only with this characteristic," EIA said. municipal ownership after years of poor portunity to compete fully and fairly with service and several unreasonable requests other pay services;' should be dropped. for rate increases from its only cable ABC also endorsed the elimination of system, which was owned by a large multi- the special ascertainment obligations im- How far to go on ple system operator. After the community, posed on STV applicants and the easing of a small town in the mountains near Seat- STV technical standards. (de)regulation tle, overwhelmingly approved a city move Although ABC said that, to protect con- of to revoke the local operator's franchise sumers, an obligation to offer a lease op- cable industry and set up its own system, the private tion should be retained, it agreed that the City officials say cable, as operator offered to update its services and prohibition against sale of STV decoder monopoly, should be regulated facilities. equipment should be relaxed. as public utility; cable executives "Some argue that cable is not a "Finally, in the deregulatory spirit of the Say industry competes with other necessity," said Jordan, but is the [notice of inquiry], ABC urges the com- media, making regulation unneeded telephone a necessity, or city water and mission to re- evaluate the present require- electricity? "The majority of us have ment that STV service may be provided The Senate Commerce Committee based a life style around having access to only upon specific authorization. ABC opened hearings last Monday (Jan. 18) these services," he said. "It is time we recommends that television licensees be into whether federal deregulation of the recognized cable for the utility that it is authorized to offer subscription service, cable TV industry should be extended to and treated it as such." on a basis consistent with commission states and cities. Although cable TV ex- Pat Brock, city attorney for Bellingham, rules and policies, merely by notifying the ecutives argued that their industry com- Wash., said he became convinced that ca- commission prior to commencing petes vigorously with other entertainment ble is not competitive enough to warrant subscription operations," ABC said. and communications media and therefore deregulation when his city of 60,000 peo- The Subscription Television Association shouldn't be regulated, city officials ple tried to refranchise its cable service. said the FCC should delete the comple- stressed that cable is a monopoly and Cable service in Bellingham and the sur- ment -of-four rule "and allow STV entry ought to be regulated as fully as any other rounding urban area has been served as a into any market financially capable of sup- public utility. single franchise since the early 1950's, he porting STV service "; eliminate the 28- Senator Slade Gorton (R- Wash.), who said and is almost "totally wired." hour rule "in view of the practice of the chaired the hearing with Committee When it came time to renew the 30- industry to broadcast substantially more Chairman Bob Packwood (R- Ore.), said year -old franchise agreement, the than the minimum required programing in the hearing would contribute to the com- Bellingham city council decided to open unscrambled form "; delete the require- mittee's deliberations on what kind of negotiations with a request for proposals ment for community ascertainment "on federal legislation is necessary. Last year, from any cable company, rather than limit the grounds that such procedure is an un- the Commerce Committee over- its talks to the company presently holding necessary regulatory burden and is ineffec- whelmingly approved amendments to a the franchise. After drafting requirements tive given the direct payment nature of common carrier bill (S.898) that would it believed were reasonable, the city STV operations "; and "shouldn't require have stripped cities and states of the right received no proposals, said Brock, and also STV stations to comply with certain televi- to regulate basic cable rates and amortized found the present franchisee would not sion technical standards where harm is not a federally imposed limit on franchise fees comply with the new rules.

Broadcasting Jan 25 1982 "The strongest network half-hour that we have yet analyzed for syndication potential." T.A.P.E. PROGRAM CONSULTANTS 130 Half-Hours Now in Syndication!

A smash -hi on the network, a program with all the advantages of a site m and the appeal of information-enteitainment reality progra ming. The two most successful types of programs in syndi ation blended into one blockbuster half-hour! Real People: The Ideal Show "Real People" meets all criteria for success in syndication: Broad demographic appeal, time period flexibility, character identification, storyline dependa- bility, timelessness and visual humor. That's why it has the greatest potential for syndication success. Real People: The Network Success "Real People" is NBC's highest ranked regularly scheduled series with an average 19.5 rating/32 share over the last two seasons. ** Real People: The Local Success "Real People" is available at the peak of its popularity. All 130 episodes have already been produced with a production budget equivalent to $1.5 million per week. Real People: Starring The American People "Real People" has visited all 50 states in celebration of the American individual. It is an uplifting, upbeat statement with a loyal following of viewers. Real People: A Promotion Powerhouse "Real People" comes with a major competitive advantage - the most extensive promotion campaign ever provided for an off-network series. From the launch to the day -to -day support materials, "Real People" will provide a total package of promotional tools. Real People is a production of George Schlatter Productions.

One Dag Hammarskjold Plaza New York, NY 10017 (212) 838-1122 Telex. 645366

291 South La Cienega Blvd . Suite 410 Beverly Hills, CA 90211 (213) 657-8450 Telex 194956 1918 North Mohawk, Chicago, IL 60614 (312) 440-1757

'Or another suitable title r-rn Primetime Season Aoerage Ranking Report - Regular time period programming (series airing in both 197980 and 1%108i seasons.)

;

JIM - SEL 1111arnallon.I1 Ire,. u,r. tir. hoof Technology

England's Prestel makes U.S. debut Videotext service, headquartered in Boston, offers consumers data at home via telephone

"We're spending about $10 million to put our toe in the market," Prestel General Manager Frank W. Burgess told BROAD- CASTING last Tuesday at the British videotext services' U.S. launching from a Boston -based computer center. Burgess said Prestel and American Grand opening. Frank W. Burgess (above), Television "have approached each other" general manager of Prestel accesses the and are actively discussing the possibilities British videotext service through a Wolftel of advertising products on commercial color terminal. (Above right) William television and letting buyers order them Shrimpton, president of British Videotext via Prestel. He declined adapters would and Teletext (BVT), views Prestel over a have to be sold to American television Zenith color terminal. (Right) Prestel map of watchers to make the venture commer- U.S. is called up on videotext terminal. cially worthwhile. Prestel was unveiling its videotext system Prestel, after 16 months of British in Boston last week. operation, claims 17,000 subscribers and a 600 to 700 monthly growth rate. Burgess maintained that "revenue is certainly teract directly with consumers. Prestel will flowing now" and that the operation is charge American information providers "right on the financial target," but would $10,000 a year, plus $10 per page (with a The supply no figures. 100 -page minimum). Americans can gain access to Prestel's British customers are ordering about Cuban problem British data base through a modified 800 products through Prestel, Burgess television set and telephone lines, or from said. But William Shrimpton, president of Country goes ahead with its a computer terminal. The cheapest way for BVT, the marketing organization for Bri- plans to shift frequencies; U.S. television owners to draw on the tish videotext and teletext technology, U.S. fears AM interference 210,000 -page Prestel data base will be believes that it may be a composite of through the Radofin viewdata decoder, home services -including shopping, Although the U.S. has claimed success for which will be sold later this year for banking and information retrieval -that itself at the recently concluded Region 2 around $400. Telephone communications, encourages enough television owners to conference on AM broadcasting, Cuba re- via Telenet, will cost 15 cents a minute buy adapters and enough retailers to sell mains a problem for - indeed a threat to- from anywhere in the country. through videotext to make the system suc- American broadcasters. Cuba walked out Burgess thinks it's not a question of if ceed in a broad market. of the conference, in Rio de Janeiro, with but when there will be a significant Shrimpton wouldn't be drawn into pre- a denunciation of the U.S. and now ap- videotext market in the U.S., and that dictions about Prestel's specific financial pears to have rejected the region's effort to when it comes "there'll be plenty of room hopes in America, but did say that it in- win its acceptance of the conference's in it for everybody." tends to be a "significant presence in a Final Acts. It has unilaterally made the 48 He admits that "it's hard to know where very large market " -a market he said changes in its inventory that the U.S. had to place your bets," and that "it will take a could range from $5 billion to $19 billion succeeded in barring during the con- while to see the shape of the demand" by the end of the decade. ference. There now seems little in interna- Prestel is targetting American business- What about the continuing debate over tional law to prevent Cuba from causing men first- hoping they'll be attracted by videotext standards? Burgess is confident additional problems. the system's constantly updated commer- that "whatever comes out, we'll be able to The uneasiness of some members of cial data -and hobbyists, personal com- interconnect between countries. Corn - the U.S. delegation to Rio stems from a puter owners and the general public later. promise is the only way you'll get ahead; message Cuba sent to Richard Butler, "Videotext is not just an informational some electronic manufacturer will bring us deputy secretary general of the Interna- and technical revolution," Burgess said, together if nobody else will." tional Telecommunication Union, in "but a revolution in social habits. The In the opening ceremonies in Boston, Geneva, late last month. It followed a very simple keyboard, using the phone Massachusetts Governor Edward J. King warning from the conference that if Cuba and the television set, will make it ir- sent and received a congratulatory did not sign the Final Acts by Jan. 1, its resistible." message from British Minister of Informa- stations could not expect protection from Some 900 information providers, in- tion Technology, Kenneth Baker. Boston the outlets of the other countries in the cluding American Express, Merrill Lynch was chosen as the site for the Prestel com- region. The aim was to pressure Cuba into and Holiday Inn, are now using Prestel for puter -named "Thomas Jefferson" in participating in the regional plan. electronic publishing and message recognition of his commitment to the free Cuba's message, not yet made public, transmission, and Burgess urged other flow of information- because of Massa- was not a direct response, according to firms to "get into it and learn" how to in- chusetts's role in high technology. State Department officials. But its tone

Broadcasting Jan 25 1982 0 e Cfve y urself 3 r IT pre 'eres and a Christmas bonus. Anchored by a classic holiday ratings winner, Fox Fanfare 1982 provides special entertainment for the whole family. It's sure to repeat the broad appeal of our previous Fanfare groups in 1980 and 1981, which also featured "Miracle on 34th Street" and three world premiere movies. Fox Fanfare 1982 is offered on a national advertiser supported basis. Each film is two hours, in color, with 18 commercial minutes divided between distributor and broadcaster. FOX FANFARE 1982

Moving Violation The TV Premiere A tense action- mystery, starring Stephen McHattie, Kay Lenz, Dreamer The TV Premiere Eddie Albert, Lonny Chapman and Will Geer. A romantic sports drama, Available March /April 1982. starring Tim Matheson, Susan Blakely and Jack Warden as Harry. Available May /June 1982.

Second Wind The TV Premiere Family drama with an unusual twist, starring Lindsay Wagner and James Naughton. Available September /October 1982.

Miracle on 34th Street The Classic Christmas Story, starring Sebastian Cabot, Jane Alexander, David Hartman, Suzanne Davidson, Jim Backus and Roddy McDowall. Available November /December 1982.

TELEVISION was described as "negative." And in what resources.) And they do not think Cuba 'undue' " And Cuba is not party to the some regarded as an act of wishful think- will sign the final acts and become part of agreement. ing, the International Frequency Registra- the regional community, as far as AM However, there are balancing factors. tion Board, to which Butler referred broadcasting is concerned. Officials have noted that Cuba would be Cuba's message, in effect gave Cuba until "There would be no sense for the restrained in its broadcast operations by a the end of January to accept the Final Cubans to sign [the final acts]," one high - desire to avoid interference with the sta- Acts. The IFRB said it did not regard the ranking member of the delegation said last tions of countries with which it wants to message to Butler as a response to the res- week. "They can put all their stations on maintain friendly relations. And the U.S. olution. the air. All we can do is object, and claim has left the door open to talks with the It wasn't only the tone of Cuba's undue interference [under international Cubans to resolve their differences message that was disturbing. The declara- radio regulations]. But then you'd have to (though the Cubans have not yet shown tion of the changes in the inventory was, rely on a regional agreement to determine an interest in walking through it). too. It affects 28 frequencies, six of them clear channels. And on two of the clears - 1040 khz (wHo Des Moines, Iowa) and Satcom IV takes its place in the sky 1 160 khz (Km. Salt Lake City) -Cuba said it would reassign the two 500 kw stations New bird will become Cable Net Two Transponder Leasing Co., Billy Batts, whose presence in the inventory has been with last of displaced programers Warner Amex Satellite Communications, of particular concern. The stations had from Satcom Ill loss in 1979 RCTV, Home Box Office, Inner City been assigned to 550 khz and 1010 khz, Broadcasting and UTV Cable (BROAD- both regional channels. (The 1010 khz fre- RCA Americom's Satcom IV -Cable Net quency is a clear channel for Canada and Two -was successfully boosted into a cir- Cuba.) And the Cuban inventory showed cular orbit last week some 22,300 miles a 1 kw station on 1160 khz and two sta- above the earth, the magic altitude at tions -one a 10 kw and I kw and one a 1 which a satellite, flying over the equator, kw -on 1040 khz. orbits at the same rate that the earth (That frequency is one that has been re- revolves and appears stationary in the sky. ported as under consideration by the U.S. The satellite, which RCA hopes will for use by Radio Marti, the station to be take its place alongside Satcom III -R (Ca- established in Florida for broadcasting ble Net One) as a vehicle for distributing news of Cuba to that country.) cable programing, was launched Jan. 15 The other American clear channel sta- (after a one -day delay due to high winds) tions adversely affected by the change in from Kennedy Space Center, Cape the Cuban inventory are KDKA Pittsburgh, Canaveral, Fla., at 8:54 p.m. NYT. on 1020 khz, and WWWE Cleveland, on The critical firing of the apogee kick 1100 khz. The Cubans removed a 1 kw sta- motor, the solid -fuel rocket that blasts the tion and a 250 w outlet from 1020 khz and spacecraft from its original elliptical orbit replaced them with two 10 kw stations. into a geostationary orbit, occurred last And they added two new assignments -a Tuesday afternoon -on schedule -at 2:53 1 kw station and a 10 kw outlet -on 1100 p.m. NYT. As of last Wednesday morning, khz. Wm Boston, on 1030 khz, and WBAP the satellite was at 103 degrees west Fort Worth, on 820 khz benefit, however. longitude and was moving slowly eastward Cuba removed four 1 kw stations from to its permanent berth at 83 degrees west. 1030 khz without replacing them, and it According to an RCA spokesman, the moved a 10 kw station from 820 khz with- testing of the bird's 24 transponders will Satcom IV lift -off out replacing it. begin after it reaches its permanent loca- Indeed, the changes were recognized as tion, probably around Feb. 1. He would CASTING, Nov. 16, 1981). benefiting a number of countries in the not guess how long it would be before the Of the remaining nine transponders on region -while damaging U.S. interests. So satellite could begin providing service to the satellite, two are being reserved by while the U.S. delegation in Rio opposed its cable customers, but noted that it took RCA for lease on an occasional -use basis the Cuban proposal for unilateral changes RCA technicians less than six weeks to get and two have been sold to CBS. RCA on principle -the precedent would under- Satcom III -R, launched last November, refuses to comment on the fate of the mine the work of the conference in up and running (BROADCASTING, Jan. 4). other five. minimizing AM interference -it was also When Satcom IV becomes operational Two separate but related FCC proceed- concerned about the impact on American RCA officials can begin in earnest to erase ings could disrupt RCA's allocation plans stations. the memory of the ill -fated Satcom III for its new satellite. The FCC has carefully The U.S.'s success in blocking the from their minds. After Satcom III disap- scrutinized RCA's auction scheme and Cuban proposal was one reason the peared in space shortly after its launch in although some FCC staffers like the idea, Cubans cited for their walkout. (Another December 1979, RCA was forced to lease others find it inconsistent with established was the Voice of America station on several transponders on the Comstar common carrier procedures. The FCC Florida's Marathon Key and the proposed satellite system from AT &T to accommo- could throw out RCA's auction and force it Radio Marti.) Cuba said the stations are date its displaced cable programers. When to adopt a first -come, first -serve method designed to "destabilize" their govern- the new satellite is ready to go to work, of allocation, a variation of the auction or ment. But now, standing outside the RCA can move the eight customers now something entirely different. regional agreement, they have made the on Comstar I /II to Satcom IV. The FCC also is examining the legality changes anyway. Making the move will be the American of common carriers such as RCA, Nor is that the only concern of U.S. offi- Medical Buildings, the Entertainment and Western Union and Hughes Communica- cials. In all, the Cuban inventory contains Sports Programing Network, National tions, selling transponders on their 10 stations with power of between 50 kw Christian Network, Warner Amex, satellites to noncarriers. There is concern and 500 kw. Showtime, Home Box Office, Spanish In- inside and outside the FCC that selling Some U.S. officials glumly concede the ternational Network and Trinity Broad- transponders is discriminatory and allows likelihood the Cubans will make the 48 casting. satellite carriers to circumvent their changes and put the other high -power sta- RCA held an auction last November to regulatory obligations. tions on the air, "if," as one said, "they allocate seven other transponders. At the Both items are expected to be ruled on can." (Some officially have expressed New York auction RCA raised $90.1 within the next two weeks, certainly doubt that they have the necessary million and awarded spots on Satcom IV to before Satcom IV becomes operational.

Broadcasting Jan 25 1982 as "IMPROV "...LATE NIGHT LAUGHS 26 Zaney hosts...125 Wacko comics...26 Hot music acts... 122 stations... 4.8 NTI... 3,900,000 Households... 25 Very err smart sponsors... v ning Bookit!!! For spot sales and stations clearance information - call: the 1 American Television Syndication, Inc. 150 West 58th Street, Suite IC mpróv New York, N.Y. 10019 Iat (212) 974- 5333/TWX 710- 581 -6322

Source: Nil syndicated and occasional network ratings report Oct 25.1981 Nielsen total audience. r Business5

TCI -Taft spend ne $51 million on Times Mirror expansion. Times Mirror Cable Television has acquired additional 30% cable systems interest in American Cable Television, bringing its ownership to 50 %. Under terms of new agreement, subject to approval of city and regulatory bodies, Times Mirror also will operate Purchase of two Michigan firms and manage Phoenix -based company for minimum seven -year period. American Cable adds 59,000 subs to joint venture operates cable and MDS systems throughout Arizona serving 75,000 subscribers. According to spokesman for Irvine, Calif.-based Times Mirror, construction of "state- of -the- TCI -Taft Cablevision Associates last week art cable system" in Phoenix metropolitan area will be top priority for new management announced $51- million worth of deals that team. will add 59,700 subscribers to the basic ca- ble tally of this joint venture between Tele- Communications Inc. and Taft Broadcast- Revised report. Following changes in company financial accounting and reporting ing. procedures, MCA Inc. is restating financial reports for 1977 through 1980. Restated The announcement came from TCI financial results for 1980 include net income of $119 million (compared with $138 million President John C. Malone and Taft Chair- previously reported) and net income per share of $5.04 (compared with $5.83 reported man Charles C. Mechem, who said their earlier). Impact of new procedures on 1981 results was termed "insignificant" partnership is negotiating to acquire other systems in Michigan and that they expect TCI -Taft to have 120,000 subscribers and MGM grows. Metro -Goldwyn -Mayer Film Co. (MGM) reports net income for first quarter of a net value of $100 million by March. its 1982 fiscal year, ended Nov. 30, 1981 of $9.8 million or 20 cents per share, on operating The word last Tuesday was that TCI -Taft revenues of $208.4 million. For same period in fiscal 1981, MGM reported net income of has completed the acquisition of GLC -TV $5.6 million, or 17 cents per share, on revenues of $51.2 million. New figures include Inc., serving 4,000 subscribers and pass- results of operations of United Artists Corp., which MGM acquired in July, 1981. ing 5,400 homes in Petoskey and Harbor o Springs, both Michigan; and Lake Charlevoix Cable TV Co., serving 5,600 Mickey mixed. Productions last week reported revenues of $212 million for subs and passing 7,800 homes in Gaylord, first quarter ending Dec. 31, 1981, increase of 4% over same period in 1980. Net income Boyne City, East Jordan and Charlevoix, was $17.4 million, down 33% compared to last year. Earnings declined from 80 cents per all Michigan. Together with an agreement share to 53 cents per share during period. in principle to acquire Sun Cablevision, Cheboygan, Mich., with 2,900 subs and 5,000 homes passed, it's understood that registration from 1 to 5 p.m., followed by a the value of this package is about $11 welcoming reception. Business kicks off million. RAB revisits Sunday morning with a welcome from Carl The partners also announced agree- Wagner of and chairman ments to purchase Twin State Cablevision, successful MSC of the conference. Other speakers include Lebanon, N.H., with 7,800 basic subs and David; Don Beveridge, Red Hot Sales 9,600 homes passed (this system is Managing Sales Conference, which Management /Motivation specialist, and believed priced at $6 million) and Plains proved popular last year, Fred Walker of Broad Street Communica- Cablevision, serving the Michigan com- returns to Dallas with 900 sales tions and the conference's vice chairman. munities of Muskegon, Niles and St. people expected to attend event Work begins at 10 a.m. with a choice of Joseph, among others. Plains has 39,400 five sessions including "How to Gain Con- basic subs, passes 70,800 homes, and that Described as a "no frills, hands -on meet- trol of Your Growth in Today's Economy," deal is being valued at $34 million. ing," the Radio Advertising Bureau is with sales management consultant Norm TCI- Taft's announced goal is 200,000 gearing up for its second annual Managing Goldsmith, and "How to Interview and subscribers by 1984, and the company Sales Conference that starts next Saturday, Select the Right Salesperson and Build a says it has commitments from five banks with about 900 radio sales executives ex- Balanced Sales Team." for a $90- million, 10 -year financing pected for the three -day event at the Am- David refers to the former session as a package that will provide "a major portion fac hotel in the Dallas -Fort Worth airport. course in "radio liberation," as attendees of the capital" needed to achieve that goal. The conference was originally designed will learn "how to free themselves from TCI -Taft, which was founded in January as a seminar -size meeting for about 400 the ebbs and flows of ratings," through a 1981, previously announced plans to ac- participants, but because of last year's planned market strategy. This, and other quire Cape Cod Cablevision in Massachu- "phenomenal response," which drew "timely" sessions will be repeated. setts, with 28,000 subs and the completion nearly twice that number, this year's limit One of the highlights of the Managing of the purchase of Haystack Cablevision is 950, explained Miles David, presi- Sales Conference will be the Sunday with 1,300 subs in Connecticut. Taft's dent of the RAB. luncheon featuring Philip L. Smith, presi- Mechem last week said the concentration David attributed the conference's dent of General Foods. In addition to of purchases in Michigan and New Eng- enthusiastic reception to its being the first offering the advertiser's perspective on land "is part of TCI- Taft's plan to become national meeting devoted to "raising the radio, he will also discuss parallels be- a regional multiple system operator." professionalism of sales management." tween marketing products and market- Earlier, a separate but similar joint ven- Since many sales managers "learn by ing radio stations. Monday's luncheon ture TCI has with Knight -Ridder Newspa- doing the job," these meetings provide ad- speaker, Larry Cole, senior vice presi- pers, TKR Cable Co., announced the $45- ded training through panel sessions with dent at Ogilvy & Mather, will forecast million purchase of Cross Country Cable, broadcasters, lecturers and featured "What Will Happen to Radio and Other which serves 22 New Jersey communities speakers, and informal meetings, he said. Media in the 80's." (BROADCASTING, Jan. 18). The agenda begins on Jan. 30 with Other two -hour sessions include "How

Broadcasting Jan 25 1982 RR Compare

JVC's Professional Video Dealers want performance. And much more. you to compare the newest member of That's a lot. the KY family of 3 -tube color cameras to COMPARE any other camera you may be thinking VALUE: of...and to others you may have elimi- No other professional 3 -tube color nated because of their high prices. camera can match these specifications at a price even near the KY -2700. COMPARE IThe new That's a pleasure. PERFORMANCE: Compare it at your JVC Professional The KY -2700 holds registration Video Dealer NOW! specs to a tight 0.1, 0.2, and 0.4 %, for KY-2700 For more information, crisp clean pictures.That's stability! call toll -free 800 -821 -7700, Ext. 7005. The KY -2700 has dual -edged vertical and horizontal contour correction for the (in Missouri, 800 -892 -7655, Ext. 7005.) detail and sharpness you require, 500 Or write US JVC Corp., Dept. B 1 /25/82 41 Drive, Elmwood Park, NJ 07407 lines resolution, and for virtually noise - Slater free video, 54db signal to noise. That's Available in Canada from JVC performance! Canada, Inc., Ontario. COMPARE FEATURES: A fast, 14:1 Servo zoom lens, Auto- Your choice. matic Beam Control (ABC), Automatic White Balance with memory, Automatic Black Stabilizer circuit (ABS), a low 18 Nowj® watt power consumption for extended battery operation;"Instant On" JVCUS JVC CORP © 1981. US JVC Corp. TV reception simulated

to Speed up Collections," Sunday after- earn household incomes over $20,000 a ported services that "can make it," Moore noon; "Station Representatives on How year, the salesmen say. That's hardly what named two -CNN and ESPN, and added SAles Managers Can Work Locally to Ex- I call upscale." writs, "if Turner can parlay what he's got pand National Dollars" and Maximizing And in an apparent allusion to a Ted into good programing," and "maybe USA Your Return with Effective Rate Cards Bates & Co. suggestion that broadcast net- Network." and Effective Sell -Out Strategy," Monday work advertisers divert 5% of their Moore maintained he didn't see the morning, "Small Market Million Dollar budgets to Ted Turner's wras(TV), saying business of selling advertising on cable Billers ... How They Win Big," Monday it "defies logic" to "blame pay cable "developing much differently from broad- afternoon. directly" for lower broad -ast network rat- casting" with its national, regional and The conference will conclude Tuesday ings in pay homes ( "perhaps pay cable local level of selling. And he told one morning with Jack Trout of Trout & Reiz subscribers were light viewers ... before analyst that it's "overly simplistic" to view (the agency responsible for RAB's Radio they subscribed ... we have no way of cable advertising dollars as being siphoned is Red Hot Campaign) discussing knowing "). from other media budgets; "cable budgets "Sounds Ability to Penetrate the Mind As for wTBS itself, Maroney says it has will come from a zero base" he said, with Selling messages; and an unveiling by an advantage over other cable services in though he noted magazines might have to Dick (Orkin) and Bert (Berdis) of the that it is measured by Nielsen, but that at worry about the dollars spent on target ca- 1982 Red Hot campaign with 14 new radio the moment, its ratings are "lackluster." ble programing. spots. Why are advertisers buying cable? Moore disagreed with projections that "We'll hand everyone attending a Maroney listed six reasons for the show broadcast network combined ratings tape," says DAvid, of the campaign that analysts - "why not ?" exclusivity in mak- dropping to 60 by 1990 - "low 70's or high officially breaks Feb. 8. Noting that the ing a purchase; the opportunity tor 60's" is where he thinks they'll be then - "Radio is Red Hot Because It Works" program sponsorships; targetcasting; although even at a 60 rating, he said campaign has been used by over 3,500 sta- public relations purposes, and finally, the "nobody else will be getting a 60" and tions, plus the national radio networks, format innovations of "informercials" networks will thus remain "the only place David hopes to surpass last year's success that "may attract advertisers with long sto- to go" for many advertisers, who then by naming all sales managers present at ries to tell, or be suitable for advocacy or could supplement network runs with ca- the meeting account executives on the issue advertising ?' ble. Radio is Red Hot campaign for their Advertising, Maroney said, doesn't Asked whether the lack of measure- respective stations. Messages on the tape, "fuel the cable engine" at this point, and ment was the main stumbling block to ca- to be distributed on the final day of the asking "will it ever ?" he pointed to last ble advertising from the advertisers -side, conference, will include three approaches: year's CTAM advertising conference in Moore said what really counts "is the lack humor, straight talk and testimonials. New York. It succeeded "moderately" in of definable audience" and "a willingness one objective, according to Maroney -it [of cable operators and network] to price convinced advertisers to start buying -but their programs reasonably." Cable net- it failed in its second purpose, to "moti- works he said "are trying to get PM's at B &B analysts vate operators to start selling." And he least as high as CBS" [$10 per thousand in cited the NCTA's guarded one Cable Advertising Direc- prime time] adding: "What do I need with tories for 1980 and 1981, which show a a 1 rating at the same CPM ?" ads being drop in systems selling local time, from 609 to 377. cable's savior Discussing the future role of advertising among the varied revenue sources to It will play a part, they say, which some cable operators are turning as Enterprise Radio on but how big is not yet known they slash fees for basic service, Maroney block this week said: "Advertisers themselves are hopeful New York security analysts got a chance that RCA /RCTV's Entertainment Chan- Financially troubled network will last week to view cable advertising through nel pay cable service, possibly with adver- auction its shared -channel system the eyes of members of the advertising tising inserted, is one wave of the future. Thursday In Hartford, Conn. community, in particular those of Den- They have also shown considerable confi- man Maroney, media research analyst with dence in the targetcast or generic satellite The shared satellite channel system held Benton & Bowles, and his boss, Mike networks like ESPN, Cable News Network by the financially troubled Enterprise Moore, the agency's senior vice president and USA Network?' Radio, Avon, Conn., will be offered for and director of research management. But he also maintained that "in a sale at a public auction in Hartford, Conn., Moore told the analysts there's "no crowded environment with 50 or more on Thursday (Jan. 28). question that cable will become a major channels of entertainment and informa- The move to sell Enterprise's share on advertising medium" and Maroney said tion per home ... the mechanics of the Westar III, transponder 1 (shared with the that "advertising is the mainstay of most periodic audience measurement support and others) came at the of the existing communications media ... system required to sustain ad sales are initial session of a hearing held in Hart- and it is hard to imagine an electronic corn - hard to imagine:' ford, Conn., last Monday (Jan. 18) on En- munications environment without it." But And among the many questions terprise's petition for bankruptcy under the Benton & Bowles researchers also Maroney said remain unanswered, he in- chapter seven of the U.S. Bankruptcy Act. noted that presently "there's more smoke cluded "how long will [cable operators] be Enterprise's filing lists liabilities of than fire" regarding cable advertising, and able to founder in red ink while they wait $3,008,736 and assets of $331,114. that at best they could only raise more for pay cable, two -way cable, pay -per -view The auction will be held in the office of questions than can now be answered. and videotext to find their markets? How Martin W. Hoffman, 410 Asylum Street, Maroney took issue with several con- long can they continue to lose money on Hartford, trustee in bankruptcy for the tentions that some in the industry hold to their programing operations while waiting estate of Enterprise Radio. Hoffman said be common wisdom. "Advertiser-sup - for reliable audience research and adver- the auction will begin at 10 a.m. on Thurs- ported cable networks peddle the cable tiser acceptance ?" day and the minimum bid will be subscriber to advertisers as upscale, be- The analysts themselves had a round of $125,000. He added that bidders must cause he pays to watch their programs," questions for Maroney and Moore. To tender a certified check of $50,000. Maroney said, adding: "However, the facts one who inquired about channel switching Enterprise's contract for the shared refute this claim ... cable and noncable among cable subscribers, Moore replied channel runs through Sept. 30, 1983. En- homes have virtually indistinguishable that subscribers with 100 -channel conver- terprise suspended operations last fall demographic characteristics ... An above - ters "are playing those things like pianos." (BROADCASTING, Sept. 28, 1981, et seq.) average percentage of pay cable homes Asked to pick the three advertiser -sup- after less than nine months on the air.

Broadcasting Jan 25 1982 Q©@B ri 9®

Market Market Exchange Closing Closing Net Percent Capitali Exchange Closing Closing Mt Percent Capitli- and Wed. Wed. Change Change PIE cation and Wed. Wed. Change Change PIE cation Company Jan 20 Jan 13 in Week in Week Ratio (000,0001 Company Jan 20 Jan 13 in Week in Week Ratio (000,000)

BROADCASTING PROGRAMING

N ABC 31 1/8 32 7/8 -1 3/4 - 5.32 6 878 N Capital Cities 71 3/4 61 3/4 12 934 O Barris Intl 1 3/4 1 7/8 - 1/8 - 6.66 29 9 N 42 3/8 44 7/8 1/2 5.57 7 1,183 CBS -2 - N Columbia Pictures 39 7/8 42 1/4 -2 3/8 - 5.62 9 317 N 34 31 7/8 +2 3/4 + 8.62 18 1,015 Cox 5/8 N Disney 501/4 493/4 + 1/2 + 1.00 14 1,629 A Gross Telecasting 291/8 28 +1 1/8 + 4.01 8 23 N Filmways 6 1/2 6 3/8 + 1/8 + 1.96 1 37 O LIN 351/2 351/2 12 181 0 Four Star 2 2 20 1 N Metromedia 1711/4 166 +51/4 4- 3.16 13 680 N Getty Oil Corp. 59 55 5/8 +3 3/8 + 6.06 6 4.847 O Mooney 4 3/4 4 3/4 10 3 N Gulf + Western 16 1/8 14 7/8 +1 1/4 + 8.40 4 1,221 O Scripps- Howard 181/4 191/4 -1 - 5.19 11 188 N MCA 42 3/8 39 +3 3/8 + 8.65 10 1,009 N Storer 26 7/8 25 1/2 +1 3/8 + 5.39 16 427 N MGM Film 7 6 5/8 + 3/8 + 5.66 10 348 N Taft 29 29 5/8 - 5/8 - 2.10 9 277 0 Reeves Commun. 301/2 27 +3 1(2 +12.96 15 225 O United 7 7 Television 1/4 + 1/4 + 3.57 12 87 O Telepictures 7 1 /2 7 3/8 + 118 + 1.69 14 34 0 Video Corp. of Amer. 6 1/2 6 1/2 17 10 BROADCASTING WITH OTHER MAJOR INTERESTS N Warner 56 1/2 54 1/2 +2 + 3.66 18 3,464 A Wrather 233/4 235/8 + 1/8 + .52 19 55

A Adams- Russell 19 3/4 19 3/4 15 76 A Affiliated Pubs 28 1/2 281/2 10 147 SERVICE N American Family 7 3/8 7 5/8 - 1/4 - 3.27 6 99 N John Blair 23 5/8 23 + 5/8 + 2.71 7 88 0 BBDO Inc 39 3/4 39 3/4 8 106 N Charter Co 8 1/4 81/8 + 1/8 + 1.53 12 178 0 Compact Video 5 1 /4 5 1 /2 - 1/4 - 4.54 4 16 N Chris -Craft 34 3/4 33 1/2 +1 1/4 + 3.73 16 87 N Comsat 61 591/4 +1 3/4 + 2.95 16 488 N Cowles 291/2 291/4 + 1/4 + .85 19 117 0 Doyle Dane Bernbach 17 1/4 17 + 1/4 + 1.47 10 95 N Dun & Bradstreet 59 5/8 62 1/8 -2 1/2 - 4.02 14 1872 N Foote Cone & Belding 27 3/4 27 3/4 7 74 N Fairchild Ind. 12 12 4 155 O Grey Advertising 71 71 6 41 N Gannett Co. 32 3/8 33 1/4 - 7/8 - 2.63 11 1,717 N Interpublic Group 31 1/4 30 7/8 + 3/8 + 1.21 9 144 N General Tire 19 1 /4 20 5/8 -1 3/8 - 6.66 5 444 N JWT Group 32 1/8 33 - 7/8 - 2.65 13 167 O Gray Commun 37 39 -2 - 5.12 8 18 O MCI Communications 29 1/2 27 7/8 +1 5/8 + 5.82 48 1,401 N Harte -Hanks 30 311/4 -1 1/4 - 4.00 11 291 A Movielab 3 3/4 3 3/4 38 6 0 Heritage Commun 9 1/4 9 3/4 - 1/2 - 5.12 31 66 A MPO Videotronics 6 1/2 6 3/8 + 1/8 + 1.96 10 3 N Insilco Corp. 16 16 7 228 0 A.C. Nielsen 45 1/2 46 - 1/2 - 1.08 14 510 N Jefferson -Pilot 24 24 5 524 O Ogilvy & Mather 31 31 1/2 - 1/2 - 1.58 9 132 O Josephson Intl 8 3/4 8 3/4 4 34 0 Telemation 21/8 21/8 13 2 N Knight -Ridder 29 1/8 28 5/8 + 1/2 + 1.74 9 934 O TPC Communications. 21/4 23/8 - 1/8 - 5.26 3 2 N Lee Enterprises 28 1/8 28 1/8 10 195 N Western Union 33 1/4 30 3/4 +2 1/2 + 8.13 15 527 N Liberty 13 5/8 13 3/4 - 1/8 - .90 6 173 N McGraw -HIII 475/8 453/8 +21/4 + 4.95 13 1,182 ELECTRONICS/MANUFACTURING A Media General 35 3/4 35 + 3/4 + 2.14 8 252 N Meredith 57 3/4 581/4 - 1/2 - .85 7 184 O AEL 95/8 93/4 - 1/8 - 1.28 5 19 O Multimedia 31 1/2 311/2 13 319 N Arvin Industries 13 1 /4 14 - 3/4 - 5.35 6 90 A New York Times Co 35 1/2 33 7/8 +1 5/8 + 4.79 9 439 O C -Cor Electronics 18 16 +2 +12.50 28 53 N Outlet Co. 37 37 109 97 A Cetec 4 3/8 4 3/8 8 9 A Post Corp 27 1/4 27 1/4 17 49 O Chyron 181/2 181/4 + 1/4 '+ 1.36 16 49 N Rollins 153/4 161/8 - 3/8 - 2.32 9 432 A Cohu 5 3/4 4 7/8 + 7/8 +17.94 8 9 N San Juan Racing 22 1/8 221/8 95 N Conrac 24 7/8 24 + 7/8 + 3.64 15 53 N Schering- Plough 28 1/8 27 3/4 + 3/8 + 1.35 8 1,495 N Eastman Kodak 70 69 3/4 + 1/4 + .35 99 11,297 0 Stauffer Commun 45 45 11 45 O Elec Missile & Comm 18 3/4 151/2 +3 1/4 +20.96 99 51 A Tech Operations 14 5/8 14 1/2 + 1/8 4- .86 7 15 N General Electric 58 553/4 +2 1/4 + 4.03 8 13,215 N Times Mirror Co. 44 45 -1 - 2.22 11 1,502 N Harris Corp 341/4 363/8 -2 1/8 - 584 11 1,071 0 Turner Bcstg 91/2 101/2 -1 - 9.52 22 193 O Microdyne 133/4 14 - 1/4 - 1.78 15 62 A Washington Post 28 3/4 28 3/4 14 404 N M/A Com. Inc 22 7/8 23 - 1/8 - .54 22 873 N Wometco 17 7/8 18 - 1/8 - .69 10 240 N 3M 54 7/8 52 1 /4 +2 5/8 + 582 11 6,432 N Motorola 53 52 +1 + 1.92 9 1,672 O Nippon Electric 91 891/8 +1 7/8 + 2.10 34 3.515 N N. American Philips 35 5/8 37 1/2 -1 7/8 - 5.00 6 485 CABLE N Oak Industries 28 28 13 397 A Orrox Corp. 93/8 91/4 + 1/8 + 1.35 33 17 N RCA 167/8 163/4 + 1/8 + .74 130 1,272 N Rockwell Intl 285/8 +1 1/4 + 4.36 8 2,267 A Acton Corp. 10 3/8 10 3/8 13 49 297/8 A RSC Industries 4 1/4 41/8 + 1/8 + 3.03 61 10 N American Express 41 1/4 41 1/8 + 1/8 + .30 7 3,779 N 251/2 25 + 1/2 + 2.00 27 543 O Burnup & Sims 12 1/8 11 5/8 + 1/2 + 4.30 12 104 Scientific -Atlanta N Sony Corp 15 7/8 16 1/8 1/4 1.55 12 3,423 O Comcast 201/4 20 + 1/4 + 1.25 19 90 - - N Tektronix 513/8 +1 1/8 + 2.18 12 977 N General Instrument 391/4 391/2 - 1/4 - .63 14 1,205 521/2 O Telemet (Geotel Inc.) 1 3/8 1 5/8 1/4 -15.38 4 0 Rogers Cablesystems 8 1 /8 7 3/4 + 3/8 + 4.83 25 156 - A Texscan 15 141/2 + 1/2 + 3.44 21 68 O Tele- Communications 19 3/4 19 + 3/4 + 3.94 48 551 N Varian 27 1/4 114 .91 N Teleprompter 37 1/2 37 1/2 30 638 Associates 27 - - 33 214 N Westinghouse 24 1 /4 24 3/4 1 /2 2.02 5 2865 N Time Inc. 34 5/8 34 3/4 - 1/8 - .35 15 1,673 - - N Zenith 11 11 1/8 1/8 1.12 6 74 0 Tocom 103/4 11 1/4 - 2.27 17 53 - - N United Cable TV 26 3/4 26 3/4 33 291 Standard & Poor's 400 N Viacom 24 3/8 20 1/2 +3 7/8 +1890 15 275 Industrial Average 128.96 128.86 + .10

Notes: A- American Stock Exchange, B- Boston, M- Midwest, N -New York, P- Pacific, Earnings figures are exclusive of extraordinary gain or loss. Footnotes: Stock did 0 -over the counter (bid price shown, supplied by Shearson /American Express, not trade on given day, price shown is last traded price. " No P/E ratio computer, Washington). P/E ratios are based on earnings per share for previous 12 months as company registered net loss. "' Stock split two for one. + Stock traded at less than oublished by Standard & Poor's or as obtained by Broadcasting's own research. 12.5 cents. - Stock inactive due to limited bidding.

Broadcasting Jan 25 1982 n Programing

Watermark; bought by ABC Radio Radio program producer and syndicator, based in Los Angeles, will be operated in much the same way' and will retain president Rounds

Watermark Inc., a Los Angeles -based radio program producer and syndicator, was sold last Tuesday (Jan. 19) to ABC Radio Enterprises. One industry source estimated the company's value at about $5 million. ABC Radio Enterprises is an operating group of the ABC Radio Divi- sion of ABC Inc. According to Michael Hauptman, vice president in charge of ABC Radio En- terprises, Watermark will continue to pro- duce and syndicate its current programs and will produce new programs for ABC's Sealing deal. (L -r): ABC Radio President Ben Hoberman; Michael Hauptman, vice presi- various radio networks. Watermark cur- dent in charge of ABC Radio Enterprises, and Watermark President Tom Rounds. rently produces American Top 40, The Robert W. Morgan Special of the Week, debut in July. The unit also will produce their performance to decide how to pro- American Country Countdown and ABC 7hlkradio, to premiere April 12. It ceed with related proposals. Superadio will Soundtrack of the 60's. Hauptman left also operates ABC Radio Marketing Ser- originate from new studios currently open the possibility that some of these vices, a major supplier of syndicated ad- under construction in New York while programs might be satellite- distributed vertising campaigns to radio stations. 7hlkradio will emanate from KABC(AM) through ABC networks, but said that no Hauptman described the two new radio Los Angeles, a network- owned- and -oper- such decision had been finalized. services as "prototypes" being developed ated station. Hauptman said ABC is going "Our intention is to operate Watermark by ABC to determine marketability and ahead with plans to convert the distribu- in much the same way it has been in the acceptance of narrowly targeted networks. tion system to digital technology by recent past," said Hauptman. "It is a suc- He said ABC will be closely monitoring mid -1984. cessful and respected company which will now have the added resources of ABC available to its operations ?' "Watermark's present customers can Lorimar widens sales eye look forward to the continuation of pre- sent programing services and the announ- Production house officers say tain a presence" in the business of produc- cement of additional product," said Water- company will expand to cable and ing motion pictures, that presence will mark President Tom Rounds, who will be- pay markets; financial debt, sales "not be very bullish," said Adelson. come president of the new ABC unit. "We in syndication, state of programing Efforts in that direction will be "very are excited about this marriage." Rounds also discussed at analysts meeting selective and cost conscious," probably said he has a number of program ideas on taking the form of joint ventures with the drawing board he intends to develop as Lorimar, the that other firms. a result of the ABC acquisition. According went public at the end of October 1981, is Lorimar's syndication outlook appears to Hauptman, new programs from Water- "a supplier of software for anybody who bright. Adelson noted that the company mark can be expected "within the next six wants it," said the company's president, has been signing syndication deals for months ?' Lee Rich, at a luncheon hosted by it in Eight Is Enough, to be released in Sep- Watermark will maintain its offices and New York last week to inform security tember of this year, for $350,000 per studios in North Hollywood, Calif. "This analysts about the company's direction for episode and suggested the possibility of major step forward for ABC Radio and 1982. The statement was a reflection of that rate increasing "by $100,000 to ABC Radio Enterprises advances our ob- the firm's intention to expand considera- $150,000 by September." Dallas, jective to the radio industry," commented bly into such markets as pay- cable, scheduled for syndication in 1984, has Ben Hoberman, ABC Radio president. subscription television and others while been sold in 15 markets so far, Adelson Watermark is the first acquisition by maintaining its share of network prime - noted, "at higher numbers than Eight Is ABC Radio Enterprises, but Hauptman time business. Enough." predicted it will not be the last. "We have And distribution of its own products Tony Young, Lorimar's chief financial had virtually no network production also will continue to be an important as- officer, said that syndication of The capability in radio except for news and pect of the company's business, said Waltons over the next three years should sports," Hauptman said. "We expect to Lorimar Chairman Mery Adelson. produce about $16 million in profits. The acquire other production units in the "That's something I want to stress," he Waltons, he said, was one of the corn - future ?' said. "Our distribution organization has pany's "least profitable syndication pro- ABC Radio Enterprises is producing developed into one as good or better than perties, because of the Warner share and ABC Superadio, a stereo, 24 -hour anybody in the business." the way in which it was amortized." satellite -fed contemporary format set to And, while Lorimar intends to "main- Adelson also said that Lorimar will be

Broadcasting Jan 25 1982 * THE MAIN EVENTS II is 15 all new theatrical features with action, comedy, drama and top stars. * THE MAIN EVENTS II will MAINtain the high movie ratings you've already achieved, or will strengthen the ratings you have to achieve. * THE MAIN EVENTS II features Hollywood's brightest stars, including Peter Ustinov, Jack Klugman, Christopher Walken, Margot Kidder, Orson Welles and Stockard Charming. * THE MAIN EVENTS II titles include "Shoot the Sun Down," "Silent Victory: The Kitty O'Neil Story," "Who Says I Can't Ride A Rainbow" and "Purple Taxi." * THE MAIN EVENTS II is highly exploitable. Highly affordable.

GOLD KEY ENTER RINMENT 1 IP0vI <: ,; of The Vidtromc lmtpanc, Lt.. Visit our hospitality suite at the Sheraton Washington Hotel during the INTV Convention.

[ seen more often in the acquisition market more soon. further in 1982 but will be in the years to than in years past. Rich also indicated that the company's follow, if all goes according to plan. The company currently provides the recent efforts to break into the "comedy Asked what effect the pressure from networks with five hours of prime -time business" appear to be paying off. "It has program buyers to keep costs down has programing, including one -hour episodes been difficult," he said. But the company had on Lorimar, Rich replied: "We make a per week of Dallas, Falcon's Crest' Knots now has an agreement with CBS to pro- deal for a license fee and live under it. Landing, Flamingo Road, and Kings duce one comedy pilot and hopes to get They get what they pay for [and] they Crossing, which debuted Jan. 16. "two or three more," said Rich. don't get any more." Rich described Falcon's Crest as "the In the pay- television sphere, Rich indi- To that statement Adelson added: "This new hit series of the year," but conceded cated that Lorimar has contracted to pro- company does not believe in deficit financ- that Flamingo Road was "right on the duce two specials for RCTV. One is en- ing. We almost always show a profit on the fence." If the latter is able to increase its titled Broadway Showstoppers, and will first run." While the license fee covers pro- rating by a couple of points, it should get feature major stars such as Ethel Merman, duction and overhead costs, Adelson renewed, suggested Rich. Knots Landing, Mary Martin, Richard Kiley and Debbie noted, profits are generated from which has been getting between a 31 and Reynolds performing bits from their simultaneous sales in foreign markets. He 32 share, should get renewed this year, in widely acclaimed Broadway roles. The sec- said that Knots Landing was pulling in be- which case the company could syndicate ond program is to be a jazz special featur- tween $80,000 and $90,000 per episode it, Rich said. He also said that the reason ing such greats as Ella Fitzgerald, Count from foreign market sales. for the late debut of Kings Crossing Basie, Benny Goodman and Tony Ben- The sale of videocassette and videodisk (which received a 27 share opening night) nett. rights also will contribute significantly to was that in September, when it was in- Rich also noted that Lorimar is working the company's future revenues, suggested itially scheduled to air, the program simply on program series ideas for both HBO and Adelson. He said that Lorimar had re- "didn't meet our standards." Dallas has Showtime and may also produce some- cently closed a deal with a firm in Great been holding its own, he noted, with thing for Playboy. Also, the company is Britain for cassette rights to Dallas with a shares in the 48 to 50 range. producing 40 five- minute segments for "substantial" advance against royalties To some extent, Rich revealed some of Showtime entitled Good Night Ronnie (as (believed to be in the $1- million range). the programing plans in the works at in Reagan). As to the problem of network program Lorimar. A movie -of- the -week feature en- On the business side, Adelson noted cancellations (there were 44 in 1981), titled Desperate Liues, about young people that Lorimar would make an extended Rich said that "everybody [who's in- and drug abuse, will air in the near future, effort to reduce the company's debt in the volved] is to blame" He didn't offer any as will another made -for -TV movie en- coming years. At the time the public offer- substantive solutions, other than to sug- titled Johnny Belinda. Plans also call for ing was made last October, that debt stood gest that producers and networks alike the production of two miniseries for ABC, at $112 million. The company offering must share in the effort to get better pro- The Thd Bundy Show and Lace. generated $31 million, which, with an ad- graming on the air. "Then we'll get the Noting that pilot -season time is here, ditional $9 million which has been applied shares back" from independent stations Rich said that Lorimar had signed a deal to the debt, brought it down to $72 that have been making substantial gains in for one pilot already and hoped to sign two million. It will not be significantly reduced the 8 to 9 p.m. period, Rich said. Rich described the current copyright controversy as a "major problem" for pro- ducers. He noted that "we aren't selling anything to Turner or WGN," and sug- gested that the superstation concept "has reached a peak." Nevertheless, the current activities in Washington appear to be "favoring the cable operator," he said. When asked by one analyst what he thought generally of current programing on public television and if Lorimar had From the Lido any intention of getting involved, Rich aid: "It's wonderful, very special, but its TV specials not up to us to finance it and they don't The Lido in Paris is producing a series of pay enough for us to do it." like our Shirley McLaine Show which was nominated On a parting note, Adelson said that for an Emmy. The specials will feature International "we have to address ourselves to earn- ings," which are largely dependent "on stars. Appearing in the shows will be such talent as how many episodes we [produce] this year. the Bluebelle Girls of Lido /Moulin Rouge /Club 78 That is our business today and the asset The shows combine the know -how and value of the company?' Paris fame. Lorimar's net income for fiscal year the technique of the Lido with the performances of 1981 (ended July 25) totaled $7.7 million, top American and International stars. a decline of 9.2% from the previous year, on revenues of $126 million, which were up 27.2% from 1980. Earnings per share For information: Contact Inter Sat Productions, Inc. for the last fiscal year were $1.74, up 1.2%. 266 -1121. Write Inter Sat at 315 The company's first -quarter 1982 losses Al Jones. (516) (through Oct. 24, 1981) totaled almost Larkfield Road, E. Northport, N.Y. 11731. $1.7 million, which was $338,000 less than it lost in its first quarter in 1981. Revenues for the period, however, in- creased by 212% to $35.6 million, which Lorimar attributes largely to the domestic syndication of The Waltons, foreign syn- dication activities and delivery of product to the networks in the current period.

Broadcasting Jan 25 1982 94 LIGHT

HEAVY

SuperRadar is included in our system! Dial -up radar systems cost 30,000 to This service offers striking advantages: 40,000 dollars ... and show No ground clutter! precipitation over a small section of a Displays the first national radar picture! state often confusing the viewer' - State or regional SuperRadar displays Now - ColorGraphics Weather on command! Systems, in cooperation with Weather Animated plotting action; selectable colors! Services International (WSI) announces Time sequence up to 100 pictures SuperRadar- digitized color remote to show movement! radar from government weather radars - Overlay directly over satellite picture for throughout the nation, updated from striking effect! the massive data base of WSI. Best of All - The Same ColorGraphics System Also Has: HIGHS 91 26

27 so zz as 25 30 35

37 32 38 29 30 31 31 39 33 Digital color satellite display from WSI weather data terminal! High resolution, animated Environmental Satellite Datal Color Weather Graphics! All This For Less Than The Cost of Many Dial -Up Radars Alone! Coiono rr©o Iificf itks t kw fly 19II © 5727 Tokay Blvd. Madison, Wisconsin 53705 (608) 274 -5786 New cable network Ratings Roundup At With a 4.3 rating and 7 share on Satur- for the C &W crowd day, Jan. 16, NBC -TV suffered one of the Advertiser -supported lowest prime -time scores in recent service memory. will be distributed by Group W, Its two specials that night were rating programed by Opry's NLT Corp., SYNIM disasters. A Prgject Peacock Special: transmitted over Westar V Alice at the Palace with Meryl Streep opened the evening with a 5.2/8; Live w The Nashville -based NLT Corp. an- From Studio 8H: Caruso Remembered nounced plans last week for the develop- with Zubin Mehta and Placido Domingo ment of what will be called the Nashville closed it with a 3.3/5. m ke Network, a planned advertiser -supported NBC's viewer loss was CBS -TV's gain. cable programing network focusing on With Walt Disney's Thies of the Apple ( "In Brief," Jan. 18). NLT Dumpling Gang (23.6/37) and the w ves - has reached an agreement with Group W Satellite Communications to handle made -for -TV movie, Help Wanted: Male Let usrn you on (28.8/47), CBS had its highest -rated marketing, sales and distribution of the with so nd Saturday since January 1975, scoring a proposed network, which is scheduled for 27.1/44 for the night. ABC -TV averaged advic launch in the first quarter of 1983. a 16.7/27 with the premiere of mid - NLT Corp. is an insurance holding com- SYNCOM: innovative season replacement, King's Crossing an pany with interests in computer software (17.1/27), and veteran Fantasy Island investmen leader, services, banking, and broadcasting and fi (16.3/27). offering ncial programing in the form of WSM Inc., a For the prime -time week as a whole assistan to minorities in wholly owned subsidiary that is the (Jan. 11 -17), CBS again was the victor, the broad ast industry. licensee of WSM -AM -FM Nashville and averaging a 21.5 rating and 32 share, to For invest ent owner of Opryland Productions, which will ABC's 19.3/29 and NBC's 14.8/22. It was informatio , contact: develop the programing for the Nashville CBS's eighth consecutive win and its Syndicated Network. (The Opryland division also in- 11th victory out of 15 weeks. Communications, Inc. cludes the Grand Ole Opry, Opryland hotel In addition to Saturday, CBS won 1625 Eye S reef, N.W., and Opryland Theme Park.) Walter M. Thursday, Friday and Sunday; ABC took Suite 414 Robinson Jr. is chairman and chief execu- Monday and Tuesday, and NBC scored Washington, D.C. 20006 tive officer of NLT; E.W. Wendell is chair- best on Wednesday. CBS had seven on man of WSM Inc. Last year the company 202/293 -9428 the top -10 programs ratings list. sold WSM -TV Nashville to Gillett Broad- casting for $38 million (plus interest) and According to ABC, HUT (households using television) levels fdr both prime - a $4- million noncompete agreement. time and news were up 2% over the The network, for which 12 hours of pro- comparable week in 1981. graming a day are planned initially (later to be expanded to 24 hours), will be sent to The CBS Evening News with Dan week's highest news cable systems via a transponder on Westar Rather had the average with a 16.5/26. Although sec- Cetec Salutes V. The service will be "totally advertiser supported," in the words of one Group W ond, ABC said its 15.9/25 was World spokesman, who also noted that it will be News Tonight's best rating ever. The provided free of charge to cable systems NBC Nightly News scored a 14.8/23. which will receive local commercial The First 20 availabilities. Programing plans include a live, nightly, I. Dallas CBS 31.1)47 90- minute variety and interview show en- 2. 60 Minutes CBS 29.2144 titled Nashville Tonight. a Help Wanted.: Male San Jose, California (movie) CBS 28.8/47 Other programing ideas being 4. Victims (movie) ABC 27.2/40 developed include a show on country 5. Magnum, Pl. CBS 26.7/38 New System 7000 controls a music record charts; a situation comedy 6. Dukes of Hazzard CBS 25.5/39 7. Three's Company ABC 25.3/36 super -size all -cart program set in a Nashville roadside diner; an inter- 8. Too Close For Comfort ABC' 24.2/35 system. 410 cart locations carry view show; a country game show, and a 9. M'A'S'H CBS 24.2/34 program focusing on entertainers from 10. Walt Disney CBS 23.6/37 KEZR's own adult /contemporary 11. One Day At A Time CBS 23.3/34 Opryland USA. 12. Alice CBS 23.2/34 music programming. KEZR and If record sales are any indication, there 13. Jefferson CBS 23.0/34 is a significant market for country music. 14. Facts of Life NBC 23.0/33 Cetec System 7000 -it's a winning 15. Real People NBC 23.0/32 combination. In 1980, country record sales were up 20% 16. Hart to Hart ABC 22.9/37 to $526 million, according to Group W. 17. Archie Bunker's Plan CBS 22.6/34 18. Knots Landing Better See Cetec Now! Almost 1,800 radio stations have a country CBS 22.5132 19. TFapper John, M.D. CBS 21.9/35 format and that 2,900 stations program 20. Happy Days ABC 21.9/32 country "to some extent," Group W said. The agreement with NLT, although The Final Five Cetec more limited in scope, marks the third ca- ble programing venture entered by Group 66. NBC Magazine NBC 11.6/18 tCetec Broadcast Group 67. Darkroom ABC 11.5/17 1110 Mark Ave., Carpinteria, Ca 93013 W Satellite Communications since its for- 68. Peacock Showcase: Tke Electric Grandmother (805) 684 -7686 mation last March. The first two, Satellite News Channels, with ABC, and the Dis- (special) NBC 9.8/15 Audio Hot Line outside California 69. Project Peacock: Alice at ney Channel, with Walt Disney Produc- the Palace (special) NBC 5.2/8 (800) 235 -5715 tions, are joint venture agreements. As in- 70. Le. From Studio 8H: Cameo Remembered itially proposed, the three projects call for (special) NBC 3.3/5 a total of 76 hours of programing daily (24

Broadcasting Jan 25 1982 96 BEGINNING JANUARY 25 WE'RE ROCK IN 9 SAN FRANCISCO Now KRQR, the newest CBS Owned FM radio station, enters the Bay Area scene. With music and format that add up to something altogether different. We're bringing non -stop Album Rock to San Francisco-and we know how to make the most of it. Less talk-more rock. It's Northern California's new rocker- too exciting for words! KRSR 97F711 A CBS Owned FM Station

Represented by CBS FM National Sales hours each for the two Satellite News television systems" Productions to spearhead the new syndica- Channel channels, 16 hours for Disney He noted that Bernard Schwartz, pro- tion effort is MCA TV. and 12 hours for Nashville). The first ducer of the Oscar -winning film, "Coal According to MCA TV and Fedderson, news channel is to be launched in the Miner's Daughter," will act as a creative Welk will continue to provide original in- spring with the second to follow in the fall, consultant on the project and be executive troductions on each episode in the rerun while hopes are to start the Disney Chan- producer of at least two of the four movies. package to be culled from more than 600 nel by late 1982 or early 1983. Oak Industries also announced it will color Welk shows. Planned are 52 weekly begin offering an STV service in Houston episodes per year including 20 that are by mid -1982. The firm said it has reached repeated, the same split Welk buyers have a joint venture agreement with Channel 20 had for years. It will be offered on a barter Oak - Universal to Inc. to provide the Texas company with basis, with five and a half minutes local the STV program service. Channel 20 has and four and a half national. produce films for received a UHF license and STV Welk airs on about 210 stations, repre- subscription TV authorization for a Houston -area station. senting 91.5% coverage. While contrac- Oak will own 74% of the STV service, tually Memories with Lawrence Welk will Oak Media Development Corp., a subsidi- Channel 20, 26 %. start with a clean station slate, Al Rush, ary of Oak Industries Inc., announced Houston will be Oak's sixth STV opera- president of the MCA Television Group, a $16- million joint venture with Universal tion. Its other services are located in Los said "there are a lot of relationships we in- Pictures to produce four motion pictures in Angeles, Chicago, Phoenix, Dallas -Fort tend to honor." MCA, however, hopes to 1982. Worth, and Fort Lauderdale -Miami, Fla. upgrade Welk's stations as well. The parties will split production costs of Major Welk sponsors now include J.B. the films, which will be released first to Williams /Nabisco, Block Drug, American movie theaters, then to Oak -owned ON Home Products, Richardson -Vicks, TV subscription television systems and `Welk' ends run General Foods, International Playtex and other pay TV services nationwide. Other after 27 years Kelogg. Al Rush said that it is "reasonable details of the joint venture, which con- to think" they will continue sponsor- templates a steady flow of films over the Original production on show will ing under the new arrangement: next several years, will be released later. cease after this year, but plans With its concentration of older TV In announcing the first major produc- are in works for rerun package viewers, Fedderson called Welk "the only tion agreement involving a major movie nonwaste show of its kind studio and a major pay TV service, Oak The Lawrence Welk Show, after 27 years demographically." As for the reasons for Media President John P. Gwin said, "We of original production, first for ABC -TV stopping original production, Fedderson are particularly pleased with this arrang- then in syndication, will end its run with said that "economically" it was time for ment because it improves Oak's capability this season and be repackaged in reruns as such syndication and that while he still has for generating a flow of quality motion pic- Memories with Lawrence Welk. a considerable touring schedule, Welk is ture programing for ON TV and other pay Joining Welk veteran Don Fedderson 78 years old. DO YOU KNOW WHERE YOUR KIDS ARE WEEKEND MORNINGS? WE DO! Let Mr. Moon Balloon Your Ratings! National Advertiser Supported! Available 1982 Air Dates! 261/2 hours -52 weeks! "Ira moats MAAcIC mini' SOLD: New York, Los Angeles, Chicago, Philadelphia, St. Louis, Cincinnati, Boston, Detroit, Albany and Rochester. *Plus 20 Additional Markets N.E.A. Recommended

Broadcast Programming Inc. A Division of IFC Entertainment Ltd. 2 Lincoln Square Suite 18A, New York, N.Y. 10023 212- 595- 7900/T W IX 710 -581 -2573

Broadcasting Jan 25 1982 051 C -SPAN goes on campaign trail Cable satellite programer sponsors "Viewer's Day" to add new systems, help retain cable operators as service switches to Satcom III -R bird

The Cable Satellite Pubic Affairs Network sponsored a day -long "Viewer's Day" last Wednesday (Jan. 20) to rally grass -roots support for itself among its cable audience. Any support it mustered will be invaluable in the months ahead as C -SPAN cuts the umbilical with the USA Network, moves to its own transponder and expands from approximately nine to 16 hours of pro- graming each day. The changes begin on Feb. 1 when Ca- ble Net One (Satcom III -R) becomes fully Wheeler and Lamb to operational. C -SPAN will continue fill "can make a big difference;" citing the work access to the prime -time audience, as the daytime hours of the USA Network efforts of one retired man who, after a which will "have a chance to see what it's it has since its start in February 1978, but vigorous two-week campaign, convinced missed for the last year." It will provide the it will also simulcast the daytime program- Co. to retain C- additional time necessary for gavel -to- ing and distribute eight additional hours of SPAN on its system in Cherry Hill, N.J. gavel coverage of the Senate if and when each its own trans- programing evening on The format of the Viewer's Day was all - that body decides to permit cameras in its has leased 16 hours of ponder. (C -SPAN talk with viewers invited to call in and dis- chamber. And finally, a 16 -hour service is 19 of Cable satellite time on transponder cuss C -SPAN and cable with a list of more attractive to cable operators, who Net One from RCA Americom.) guests that included John Evans, presi- prefer full -time channels to part -time The critical juncture for C -SPAN is dent of the cable system serving channels. April 1 when it will be cut loose by the Arlington, Va., and Tom Wheeler, presi- Following last Wednesday's effort, and to float or USA Network challenged dent of the National Cable Television As- Lamb had mixed emotions. He was elated by sink its C -SPAN President Brian on own. sociation. The talk was intended to send a the enthusiasm for the service expressed by Lamb that estimates "conservatively" message to cable operators, Lamb said. "It viewers, but was, at the same time, "disap- 1,200 cable systems that now 25% of the was an attempt to let the bad cable opera- pointed" to learn from them that many cable will that date and carry C -SPAN drop it on tor know that he can't get away with in- systems had plans to drop C -SPAN. "People two the network's that perhaps million of discriminately dropping" the service, he are heart- broken. You have to hear it to 10.5 million homes will be lost. said. "He's going to have to answer to his believe it" C -SPAN is best known for its gavel -to- subscribers." Lamb plans to hold another Viewer's gavel coverage of the House of Represent- Lamb expects his additional hours to do Day near the end of March to once again But to the nonprofit atives. according three things for C -SPAN. It gives the net- beat the drum for C -SPAN. network's 1981 year -end report, only slightly more than one -fourth of its pro- graming is House coverage. There is also coverage of Senate and House committee Mo trItoQi' hearings, speeches at the National Press Club in Washington and Close -up Foundation 'MH, MH' creators return. T.A.T.Communications Co., Hollywood production unit that seminars involving high -school students and made Mary Hartman, Mary Hartman, first -run syndication hit during mid- 1970's, has public officials. It has also programed more confirmed its announced plan (BROADCASTING. Nov. 23, 1981) to re -enter market in fall 1982. than 200 hours of political call -in shows. T.A.T./Tandem Productions senior vice president for syndication, Gary Lieberthal, said Over the next two months, Lamb said, company will combine talents of Al Burton, currently T.A.T./Tandem's executive vice cable operators are going to be shuffling president for creative affairs and co- creator of Mary Hartman, Mary Hartman, and Alan their lineups and anything could happen. Thicke, executive producer of T.A.T's first -run syndicated series, Fernwood and America 2 Some plan to retain the status quo by pre- Night during late 1970's. Pair will produce The Jeff Clark Show first -run, five -night -a -week empting USA Network's new daytime pro- syndicated comedy series for 1982 -83 season. Lieberthal declined to name on -air talent graming and picking up eight hours of C- for new strip, which he described as "the first show about a major superstar where the SPAN off its new transponder. Others may superstar doesn't exist" He said "there is no Jeff Clark and he will not appear on the show:' drop the USA Network and pick up a full day of C -SPAN. And still others -and this Schedule changes. ABC -TV is moving four current situation comedies to new evenings is what has Lamb worried -will drop C- and time periods in first phase of new programing plan. New schedule positions are Bosom SPAN entirely and carry the USA Network Buddies to Thursday, 8:30 -9 p.m., effective Feb. 4, replacing Best of the West; Open All all day. Nigh; to Friday, 8 :30 -9 p.m., effective Feb. 5, replacing Bosom Buddies; Best of the Wes; to And as an independent satellite pro- Friday, 9 -9:30 p.m, effective Feb. 12 and Makinga Living, to Friday, 9:30 -10 p.m., effective gramer, Lamb points out, C -SPAN is not Feb. 12. Last two shows replace Darkroom, Friday, 9 -10 p.m., which ended its limited run on only competing with the USA Network, Jan. 15. but also with 41 other satellite services, o each pressing for carriage by saturated or nearly saturated cable systems. More late -night NBC comedy. The Billy Crystal Comedy Hour makes its debut on NBC The purpose of the Viewer's Day was to Saturday (Jan. 30) in time period originally planned for The Devlin Connection, starring advise C- SPAN's audience of the changes Rock Hudson, now slated for spring entry. Guests on premiere show will be performers on that were taking place and encourage the NBC -TV's SCTVNetwork 90: Dave Thomas, Rick Moranis and John Candy, in addition to faithful to urge their cable operators to re- The Pointer Sisters and comedian Robin Williams. tain C -SPAN. "One person," Lamb said,

Broadcasting Jan 25 1982 99 The5Media

Cox conceded CBS Cable will also have CBS Cable's Cox to "stretch a buck" and one way of doing that is by replaying the same program predicts profit by '85 i several times. (CBS repeats a three -hour block of programing four times in a 24- He sees his network surviving hour period.) As a veteran of broadcast If new cable competition; ads television, Cox said, "the idea of repeat- won't support it, switch ing makes you sick. It sounds immoral." made will be to pay format But after 10 months at CBS Cable, he said, Like most in the cable programing busi- he not only "digested" the idea, but dis- ness, CBS Cable President Richard Cox covered that audiences liked it. "What expects a "shake-out," a period when a some wise person in the cable industry number of marginal cable programers will called 'convenience scheduling' seems to fold. "Anything that looks good is going to be just that," he said. attract flies," Cox said at a Washington \44W CBS will also be able to pad its advertis- ing revenues with residuals. The majority Metropolitan Cable Club luncheon last Cox week, "and some of them are going to get of CBS Cable's programing is produced by swatted." to partnerships with other companies. CBS CBS Cable, Cox said, and can be sold. In Cox expects, of course, that CBS Cable Cable "talks with all kinds of people con- the first three months of operation, he which premiered to rave reviews just three stantly;' Cox said. "You hear about some said, the network had more revenue from months ago, will survive and thrive. "Our of them. You don't hear about most ." foreign sales than from advertising. estimates put us in the black in 1985," he But CBS Cable is not eager to change. Of the programing itself, Cox said said. "We think we have it right now," Cox said. simply that "it's working. It's a good mix. To help insure survival, Cox indicated Contrary to the opinions of some analysts, We have our lighter moments. ... We that CBS would remain flexible. If the Cox said CBS believes an advertiser -sup- don't try to be too heavy and we tie the cultural service can't make it with adver- ported cultural service can make it on ca- whole thing together with a host" Overall, tising dollars, he said, it will search out pay ble by delivering a discrete, upscale au- he said, the network comes off as "dis- TV dollars. Meanwhile, CBS Cable is open dience. tinct, clearly not more of the same." It looks like neither the Public Broadcasting Service nor ABC/ARTS, he said. Although he has "no ratings" on CBS Cable, Cox said he does have some Rocky Mountain "qualitative stuff" and "operators, are telling us stories about lift." In response to a question, Cox said that AM Profitable facility in one of the S 900,000 CBS Cable negotiated to buy two trans- country's healthiest economic ponders on RCA Americom's Satcom IV regions; attractive terms. (see story, page 84) with no particular use for them in mind. Cox said that the cultural service will eventually need a sec- AM Fulltimer in one of the Rocky S 850,000 ond transponder to handle West Coast Mountain's most scenic metro feeds and that other program services are areas - heart of ski country; terms "a natural outgrowth," although he has no available. idea what they may be.

TV Profitable, established TV $2,000,000 station - opportunity for ownership Arbitron finds at reasonable price and attractive terms. HBO top pay cable service FM Underdeveloped full power class S 850.000 C - excellent potential for owner - Company's first cable programing manager; terms. study also shows WTBS has majority of programs in top 20

Arbitron has released what appears to be the first survey measuring the basic and BLA(KBURNcowv,ic. pay viewing of eight satellite cable pro- graming services: HBO, Showtime, CNN, RADIO TV CATV NEWSPAPER BROKERS / NEGOTIATIONS FINANCING APPRAISALS ESPN, the Christian Broadcasting Net- work, USA Network, superstation WASHINGTON, D.C. CHICAGO, 80801 ATLANTA, 30381 BEVERLY HILLS, 90212 WTBS(TV) Atlanta and the Tulsa -based 20036 333 N. Michigan Ave 400 Colony Square 9465 Wilshire Blvd. Satellite Program Network. 1111 19th Street. N.W. (312) 346-6460 (404) 892-4655 (213) 274-8151 (202)331 -9270 The study, officially known as the "Ar- bitron Network Cable Report," was based 1/25/82 on 3,573 completed telephone interviews

Broadcasting Jan 25 1982 100 with cable subscribers from a national achieved the highest weekly cume of all age /sex categories - adults 18 -plus, adults sample of 105 systems. The results are services, a 94 for adults 18 -34. Showtime's 18 -34, adults 25 -54, men 18 -plus and presented in three sections: highest weekly cume was a 93, also for women 18- plus -and high, medium and low The "Program Audiences" section adults 18 -34. HBO also achieved the high- socio- economic levels. Arbitron re- rating, 41 for men ported that "significant viewing levels reports average half -hour and cume rat- est half -hour program 18 premiere were observed for all demographic and ings for each program shown on the mea- -plus for the network's of Nov. 22, 1981, at 8 socio- economic categories and in all time sured services. "1941" on Sunday, p.m. periods contained in the report." The "Network Daily Ratings" sec- The research firm has also indicated that Using Claritas Corp.'s PRIZM zip code tion reports daily (6 a.m. -6 a.m.) average among the six services selling advertising, cluster system, Arbitron said it is currently mea- half -hour and cume ratings for each WTBS had the majority of programs in the preparing supplementary socio- economic sured service. top -20 ranking and had the highest profiles for each of the eight services in the The "Weekly Cume Ratings" sec- average half -hour rating, a 16, for adults survey, which will be available next tion reports those ratings for each service. 25 -54 for Winners, a magazine- formatted month. Although the report is being made program which focuses on successful peo- About 50 advertisers and agencies have available only to those willing to purchase ple. subscribed to the report so far, as have it, Arbitron has indicated that HBO The survey reported information for five CBS Inc. and ESPN.

ChC°1wOL LgilLC_°.-ll`_'..-@

PROPOSED Dec. 14, 1981). KWKI is on 93.3 mhz with 5% owner. WRNG is on 680 khz with 25 kw WNOX(AM) Knoxville, Tenn. Sold by 100 kw and antenna 290 feet above day and 10 kw night. Scripps- Howard Broadcasting to Mack average terrain. Sanders for $1.2 million. Seller is publicly WDIX(AM) -WPJS(FM) Orangeburg, traded, Cleveland -based group owner of WRNG(AM) North Atlanta, Ga. Control S.C. o Sold by Smiles of S.C. Inc. to four AM's, four FM's and six TV's and (95 %) sold by Charles Smithgall and Keymarket Communications of Columbia part owned by Scripps- Howard newspaper others to Charles Smithgall HI for $1.8 Inc. for $1,250,000. Seller is owned by group, publisher of 16 dailies, and 22 million. Seller, elder Smithgall, owns Derwood H. Godwin, Norman J. Suttles weeklies. Buyer owns wvoK(AM) Bir- WAAx(AM)- WQEN(FM) Gadsden, Ala., plus (35.4% each), Donald W. Curtis (19.5 %) mingham, Ala., and WJRB(AM) Madison, cable system serving Rome, Ga., and, and John E. Ingraham (9.7%). Godwin Tenn. WNGx is on 990 khz with 10 kw full with son, cable system serving Chat- and Suttles each own 45% of WVBS(AM)- time. Broker: Blackburn & Co. tanooga. Buyer, younger Smithgall, is WPJC(FM) Burgaw, N.C.; 31.1% of general manager of WRNG and currently WPJL(AM) Raleigh, N.C. and each bought, WYBR(FM) Belvidere, Ill. Sold by The Broadcasting Corp. of Belvidere- Rockford to Sentry Broadcasting Inc. for $1,110,- 000. Seller is principally owned by Jack Ambrozic, president, who has no other broadcast interests. Buyer is subsidiary of Sentry Corp., Stevens Point, Wis. -based We have a number of largee and insurance which owns six AM's and four FM's. Don Colby is market radio stat ions president of Sentry Broadcasting. WYBR is on 104.9 mhz with 3 kw and antenna 300 feet above average terrain. Broker: available. We specialize in finding Richard A. Shaheen Inc.

WTXR(FM) Chillicothe, Ill. Sold by you a station unlisted by brokers Chilli Communications Inc. to William Bro for $275,000. Seller is principally owned by William D. Engelbrecht and wife and within your objectives. who have no other broadcast interests. Buyer is former operations manager at wxCL(AM) Peoria, Ill., and has no other broadcast interests. WTxR is on 94.3 mhz When confidentiality, integrity and experience are important._i with 3 kw and antenna 300 feet above average terrain. Broker: Richard A. Shaheen Inc. .2/Tale/eel

APPROVED a / p KWKI(FM) Kansas City, Mo. Sold by J(-icyc _`/ Jimmy Swaggart Evangelistic Association to Sandusky Newspapers for $3.1 million. Seller is Baton Rouge -based group of four .CJ/Y1/2rCCG, n0 eJ/3 /7 AM's and four FM's. Buyer is Mesa, Ariz. -based group owner of three AM's and five FM's owned by Dudley White, 777 chairman, and family. It also publishes four daily newspapers in Ohio, Michigan Consulting Appraisals Brokerage and Tennessee and bought KERE(AM) Denver for $2.5 million (BROADCASTING, L_

Broadcasting Jan 25 1982 101 subject to FCC approval, 45% of khz with i kw day, 250 w night. KSAM -FM ager of KVOK(AM) Kodiak, Alaska. Trickey WQoK(AM) Greenville, S.C., for $750,000 is on 101.7 mhz with 710 w and antenna is Anchorage attorney. Furin is Kodiak (BROADCASTING, Dec. 14, 1981). In- 430 feet above average terrain. dentist. They have no other broadcast in- graham is minority shareholder in same terests. KWRO is 5 kw daytimer on 630 stations. Curtis owns WEwo(AM)- WSTS(FM) KEZC(FM) Carnelian Bay, Calif. Sold khz. KWRO -FM is on 102.3 mhz with 3 kw Laurinburg, WTAB(AM) -WKSM(FM) Tabor by Tahoe Wireless Inc. to The December and antenna 880 feet above average ter- City, and WTNC -AM -FM Thomasville, all Group for $635,000. Seller is owned by rain. North Carolina. Buyer is owned by Kerby Brian Fernee, Roger C. Riddel (35% Confer and Paul Rothfuss (50% each). each), Anthony D. Naish (20%) and John Other approved station sales include: They each own 35% of WKRT(AM)- D. Shuyler (10 %). They own KQIQ(AM)- WMFL(AM) Monticello, Fla., and wcsL(AM) WNOX(FM) Cortland, N.Y.; 25% of KQYZ(FM) Lemore and, excluding Naish, Cherryville, N.C. (see "For the Record," KSSN(FM) Little Rock, Ark., and 10% of KHOT(AM) -KUUL(FM) Madera, both page 104). permittee, WKFT(TV) Fayetteville, N.C. California. Buyer is owned by City News They were granted FCC approval to buy Service of Los Angeles Inc. (62 %), Paul CABLE 50% each of wJDx(AM)- wzzQ(FM) Jackson, Almond (33.33 %), Dan Blackburn Cable systems serving northern lower Miss., for $4,437,000 (BROADCASTING, (4.44 %) and A. Thomas Quinn (.22 %). peninsula of Michigan Sold by G.L.C. Nov. 9, 1981) and 45% each of WGXL(FM) Quinn is chairman and 70% owner of City TV Inc., Lake Charlevoix Cable TV Co., Laurens, S.C., for $2.5 million (BROAD- News Service. Almond is attorney and Sun Cablevision and Plains Cablevision; CASTING, Aug. 10, 1981). Last year they vice president of New World Pictures, Los and cable system serving Lebanon, N.H. sold wLYC(AM)- wILQ(FM) Williamsport, Angeles, film distribution and production sold by Twin State Cablevision, all to joint Pa., for $2.3 million (BROADCASTING, May company. Blackburn is correspondent with venture of Tele- Communications Inc. and 11, 1981) and WHUM(AM) Reading, Pa., in NBC News, Los Angeles. Quinn and Al- Taft Broadcasting for about $50 million which each owned 39 %, for $1.9 million mond are principals in KBCR(AM) -KBST(FM) (see story, page 86). (BROADCASTING, Aug. 17, 1981). WDIX is Steamboat Springs, Colo., which was on 1150 khz with 5 kw day and 500 w purchased for $900,000 (BROADCASTING, Cable system serving Rantoul and night. WPJS is on 106.7 mhz with 100 kw June 1, 1981). KEZC is on 101.7 mhz with Thomasboro, both Illinois Sold by and antenna 580 feet above average ter- 1.25 kw and antenna 470 feet above Rantoul CATV Co. and Thomasboro rain. average terrain. CATV Co. to Centel Communications for about $2.5 million. Sellers are owned by KWBZ(AM) Englewood, Colo. Sold by KGUS(FM) Hot Springs, Ark. Sold by D. J. Korkowski, president, and six others Western Broadcasting Corp. to Kwsz Radio Hot Springs Inc. to Hernreich Com- who have no other broadcast or cable in- Broadcasting Corp. for $1 million. Seller is munity Broadcasting Inc. for $600,000. terests. Buyer is subsidiary of publicly owned by John C. Mullins Jr. and mother, Seller is owned by C. J. Dickson, who has traded, Chicago- based, Central Telephone Martha Welch (50% each). Buyer is owned no other broadcast interests. Buyer is & Utilities Corp., manufacturer and opera- by Earvin Johnson Jr., Los Angeles owned by George T. Hernreich, who owns tor of communications systems. John P. Lakers basketball player and Lansing, KFPW-AM -TV and KXXI(FM) Fort Smith, Frazee Jr. is group vice president of Centel Mich. -based investor who has no other KWBO(AM) Hot Springs, KTVP -TV Fayet- Video Services, which serves 120,000 ca- broadcast interests. KWBZ is on 1150 khz teville and KAtT -TV- Jonesboro, all Arkan- ble subscribers in six states. Rantoul and with 5 kw day and 1 kw night. sas. KGUS is on 97.5 mhz with 36 kw Thomasboro system serves about 4,000 horizontal, 16 kw vertical, and antenna basic subscribers and passes 5,500 homes KSAM -AM -FM Huntsville, Tex. Sold by 480 feet above average terrain. with 70 miles of plant. Huntsville Broadcasting Inc. to Walker County Communications for $1 million. KWRO -AM -FM Coquille, Ore. Sold by Downs on `explosion: Hugh Downs, Seller is owned by Clyde C. Cauthen, KWRO Broadcasting Corp. to Southwest the host of ABC's 20/20 who for president, and family who have no other Broadcasters Inc. for $500,000. Seller is decades has been accustomed to ap- broadcast interests. Buyer is owned by owned by Marvin K. Frandsen (70 %), pear before television audiences mea- W. Clint Formby (40 %), George Franz and R. Twining and Jack S. Page (15% sured in the tens of millions, last week Ray Eller (30% each). Formby is general each). They Own KBLQ -AM -FM Logan, spoke before 35 people at a brown -bag manager and 50% owner of KPAN -AM -FM Utah, and KBLI -AM -FM Blackfoot, luncheon of Ralph Nader's National Hereford and owns 40% of KLVT(AM) KSKI(AM) Hailey and KSKI -FM Sun Valley, Citizens Committee for Broadcasting. Levelland, 45% Of KTEM(AM) -KPLE(FM) all Idaho. Buyer is owned by Kachemak For about an hour and a half, while Temple, and, through subsidiary, 30% of Broadcasters Inc. (66.67 %) and Gregory flanked by Nader and Sam Simon, KTBB(AM) Tyler, all Texas. Eller is manager Furin (33.33 %). Kachemak Broadcasters NCCB's executive director, Downs held of KSKS(AM) Conroe, Tex. Franz is general is owned by Howard S. Trickey Jr. and forth on the "information explosion:' His manager of KTEM -KPLE. KSAM is On 1490 Greg Clapper (50% each). Clapper is man- message was essentially forward -look- ing: New telecommunications tech- nologies are coming, and broadcasters should not regard them as something "forced on them from the outside but as something they'll have a chance to //lore than a decade oflondlruclive Service shape?' Downs also said some changes are "inevitable" -and predicted relaxation to Eroadcasfers and the Proadcasfin9 incluslr y of many of the rules under which broad- casters operate. multiple and crossownership and those involving content, among them. Those views do HOWARD F. STARK not jibe with NCCB's long and strongly held policy. But Simon simply remarked Media Brokers Consultants that Downs's appearance demonstrated - the validity of NCCB's dedication to the concept of allowing direct access for 575 Madison Aveiue New York, N.Y. 10022 (21 2) 355 -0405 opposing points of view - something NCCB says broadcasters should be re- quired to grant.

Broadcasting Jan 25 1982 102 Journalism

But CBS, which has a policy of not of criminal contempt any longer." releasing outtakes, refused. It said Califor- The Times had been fined $286,000 and Mixed week for nia's shield law, adopted by the state's Farber spent 40 days in jail as a result of First Amendment voters in 1980, gave newsmen an absolute the dispute with the state. The defendant privilege. But Golde said the First in the case, Dr. Mario E. Jascalevich, was Decision by California judge Amendment privilege embodied in the eventually acquitted of charges he had against state's shield law heads shield law must give way to a defendant's murdered five hospital patients by inject- for appeal while New Jersey Sixth Amendment right to a fair trial. ing them with curare. governor pardons `New York Times' Golde's decision runs counter to one of Byrne offered more than pardon. On his and reporter in contempt case another state judge who twice last year last day in office, he ordered returned to affirmed the amendment. KNxT(TV) Los the Times a $101,000 fine that had been The principle of journalists' privilege Angeles reporter Dave Lopez relied on the imposed for criminal contempt. Whether under a state's shield law suffered a set- amendment on two occasions, when he the Times is refunded a $185,000 fine paid back in California last week when a court successfully resisted efforts by the for civil contempt is up to the Superior declared California's shield law un- prosecution in the "freeway killer" case to Court in Bergen county. constitutional because it violates a defen- force him to testify. However, Lopez sub- Arthur Ochs Sulzberger, publisher of dant's right to a fair trial. But that decision sequently volunteered his testimony the Times, greeted the governor's action is headed for a test in a higher court. (BROADCASTING, Jan. 18). as "a victory for the free press." He said And in New Jersey, the concept of jour- On the other coast, New Jersey's gover- the Times regards its stand "as a landmark nalists' privilege received a burnishing, nor, on his second to last day in office, said in the press's continuing effort to protect when Governor Brendan Byrne pardoned that court decisions and amendments to the confidentiality of its sources -a crucial the New York Times and one of its re- the state's shield law had given credence to requirement of a free press ?' porters, M. A. Farber, who were convicted the arguments made by the Times and "Unfortunately;" he noted, "the pardon of criminal contempt for refusing to sur- Farber in refusing to turn over his notes. does not wipe out the 40 days Mr. Farber render the reporter's notes in the cele- The Times and Farber, who had sought spent in jail in defense of his rights or brated "Dr. X" murder trial in 1978. the pardon, "were attempting to uphold a return to the Times the money it lost in The setback on the shield law- actually principle they believed in," Byrne said. fines" The $101,000 was returned the an amendment to the state's constitu- "They should not be burdened by a record next day. tion -came in a case involving CBS's 60 Minutes. At issue are the outtakes from an interview Mike Wallace conducted with a man who had been convicted of first -de- Reagan explains leak- stoppage plan gree murder in the deaths of his mother, father and grandfather. Says new restrictions will not took it reportedly said it was "a command Judge Stanley Golde of Alameda county hamper reporters while plugging performance" in Oakland, called on CBS to produce, by disclosure of classified information Reagan said that the steps to seal up Jan. 25, 28 minutes of the interview that leaks did not originate with his administra- had not been broadcast during the pro- tion. "It's been done [in] other adminis- gram, aired in 1977. CBS attorney Edwin With directives being issued on the use of trations." He also said the efforts "will not Heafey Jr. of Oakland said CBS was pre- polygraph tests for government officials interfere with our determination to have pared to provide only the two minutes of and on the coordination of interviews that an open administration present informa- material that had been aired. officials give reporters, the White House is tion that properly belongs to the press" And on Wednesday, a spokesman for 60 gaining a reputation for operating some- The directive to officials to clear all ma- Minutes said the network would not back thing of a closed shop where the press is jor television and print interviews with the down. It will seek a stay of the judge's concerned (BROADCASTING, Jan. 18). So White House was issued on Jan. 6 by order and will appeal the ruling that the in the press conference last week, Presi- James A. Baker III, White House chief of amendment is unconstitutional. dent Reagan defended those policies as staff. On Monday night, David Gergen, The segment broadcast on the network not only necessary but in line with those of communications director, met with public showed Barry Braeske, now 25, saying he previous administrations. information officers of the major agencies had been under the influence of the drug He spoke of a "new high" having been of government in an effort, he said, to phencyclidine, better known as PCP, when reached in leaks that are "destructive to "clarify" the new requirements. he committed the murders. the foreign policy we were trying to con- Gergen, who was responding to corn - The interview was given while Braeske duct, that it endangered delicate negotia- plaints from news organizations and from was awaiting the results of his appeal. tions." What the White House is doing to individuals in government, said the aim Later, the conviction was reversed on the combat the leaks, he said, is in accord with was not to shut down interviews or require ground that Braeske's rights had been vio- existing law. It is, he said, a violation of every interview to be cleared. Earlier, lated. A new trial was ordered, and the dis- the law to "declassify, to release classified White House deputy news director Larry trict attorney sought to use Braeske's information." Speakes said the aim was to coordinate statements on the 60 Minutes segment as The use of polygraph tests to search out public statements by top officials. the basis for his case. the source of leaks in the Pentagon -par- Thus, Gergen said, the White House is Both Braeske's attorney and the ticularly in connection with information interested only in appearances by such of- prosecution sought to subpoena the 28 on a meeting of the Defense Resources ficials on network television interview pro- minutes of outtakes in hopes they would Board that appeared in the Washington grams or before groups of reporters in on- supply material to support Braeske's Post -have been criticized by persons in- the- record sessions., He said the White defense. The district attorney said Braeske side and outside the administration. The House is not interested in receiving ad- was entitled to the material as part of his use of the devices has been described as vance notice of individual newspaper in- right to a fair trial. voluntary, but at least one official who terviews or spot interviews on television.

Broadcasting Jan 25 1982 103 For the Record 5

As compiled by BROADCASTING Jan. 11, kw our., HAAT: 1198 ft.; ant height above ground: 282 TV actions ft. Address: 610 Yoder Street, Johnstown 15901. Esti- through Jan. 15, and based on filings, 'Moline, III. Hawk ch. 24; mated construction cost: 52,237,000; first -year operat- -Black College granted ERP: 124.17 vis, authorizations and other FCC actions. ing cost: $500,000; first -year revenue: $500,000. Legal kw 12.42 kw our., HAAT: 319.3 ft.; ant. height above ground: 332.5 Address: 6600 34th counsel: Hamel, Park, McCabe & Saunders, Washing- ft. Avenue, ton. Consulting engineer: Vir James, Denver. Prin- Moline, Ill. 61265. Estimated construction cost: $330,578; first- quarter operating cost: cipal: closely held group of 14 stockholders. Burrell L. $74,000. Abbreviations: AFC - Antenna For Communications. Legal counsel: W. Healy, Washington. Haselrig Jr. is president and 31.8% owner. He is Johns- Robert Consult- AU- Administrative Law Judge. alt. -alternate. ing engineer: Peoria, Principal: town contractor and none have other broadcast in- Donald R. Markley, Ill. ann.- announced. ant.- antenna. aur.-aural. aux.- Noncommercial corp.; Richard J. Puffer is president. It per- terests. Filed Jan. 6. auxiliary. CH- critical hours. CP- construction has no other broadcast interests. Action Dec. 22, 1981. mit. D -day. DA- directional antenna. Doc.- Docket. Bayamon, P.R.- Caribbean Broadcasting Inc. seeks Gary, Ind. -Great Lakes Broadcasting Inc. granted ERP- . HAAT -height of an- ch. 36; ERP: 1276 kw vis., 191.4 kw aur., HAAT: 1127 ch. 56; ERP: 2693 kw vis, 323 kw aur., HAAT: 731 ft.; tenna above average terrain. khz- kilohertz. kw- ft.; ant. height above ground: 196 ft. Address: P.O. Box ant. height above ground: 751 ft. Address: 461 Hayes kilowatts. m- meters. MEOV- maximum expected 1407, Charlottesville, Va. 22902. Estimated construc- Street, Gary 46406. Estimated construction cost: operation value. mhz- megahertz. mod.- modifica- tion cost: S450,500; first -year operating cost: $73,200. S2,225,000; first -year operating cost: $207,300; - lion. N- night. PSA- presunrise service authority. Legal counsel: Pierson, Ball & Dowd, Washington. first year revenue: $650,000. Legal counsel: Dow, Lohnes, RCL- remote control location. S- A- Scientific Atlan- Consulting engineer: A.D. Ring & Associates, Wash- & Albertson, Washington. Principal: closely held ta. SH- specified hours. SL- studio location. TL- ington. Principals: Thomas E. Worrell Jr. (70%), She- group of 16 stockholders, none of whom have other transmitter location. trans.- transmitter. TPO- nandoah Valley Television Systems Inc. (10%), James broadcast interests. Earmon J. Irons Jr. is president. transmitter power output. U- unlimited hours. vis.- D. Swartz, Arthur S. Hamilton, Dennis S. Rooker and Some principals also have interests in cable system visual. w- watts. '- noncommercial. John K. Taggart III and E. Gerald Tremblay, trustees serving Gary, but will take necessary steps after grant for Joseph C. Palumbo and Sandra C. Palumbo (5 %). to comply with FCC crossownership rules. Action June SVTS is subsidiary of Worrell Broadcasting Inc., which 18, 1981. is principally owned by Thomas Worrell. Applicant is New Stations licensee of WBNB -TV Charlotte Amalie, VI. Worrell Victoria, Tex.- Community Television of Victoria is also principal owner of WHSV -TV Harrisonburg, granted ch. 31; ERP: 12.475 kw vis, 2,268 kw aur., Va., and WIFR -TV Freeport, Ill. He is also chairman, HAAT: 514 ft.; ant. height above ground: 490 ft. Ad- TV applications president and 84.4% owner of Worrell newspapers, dress: 9625 Catlett, Victoria 77571. Estimated con- publisher of 21 daily and 22 weekly newspapers. Filed struction cost: $69,000; first -year operating cost: Toccoa, Ga.- Stephens County Broadcasting Co. Jan. 6. $6,000. Legal counsel: Wilkinson, Gragun & Barker, seeks ch. 32; ERP: 132 kw vis., 15.9 kw aur., HAAT: Washington. Principals: Inelda J. Straham (60%) and 785 ft.; ant. height above ground: 540 ft. Address: 100 Bayamon, P.R. -Puerto Rico Family TV Ltd. seeks Donald L. Seyfert (40%). Straham is Richmond, Tex., Boulevard, P.O. Box 907, Toccoa 30577. Estimated con- ch. 36; ERP: 1183 kw vis., 118.3 kw our., HAAT: 1,258 nurse. Her husband, D. W. Straham, is former co- struction cost: first -quarter operating cost: ft.; ant. height above ground: 192 ft. Address: 440 East $560,000; owner and operator of KXIX -TV Victoria. Seyfert is $38,000; first -year revenue: Legal counsel: Thirteenth Street, Hialeah, Fla. 33010. Estimated con- $250,000. real estate developer. Action Nov. 20, 1981. Bryan, Cave, McPheeters & McRoberts, Washington. struction cost: $250,500; first- quarter operating cost: Consulting engineer: Broadcast Specialists Inc., $217,300. Legal counsel: McCampbell & Young, Winston-Salem, N.C. Principal: Roy E. Gaines (100%) Knoxville, Tenn. Consulting engineer: Sterling Com- who owns WNEG(AM) Toccoa, Ga. Filed Jan. 4. munications, Chattanooga, Tenn. Principals: Adib Eden Jr. (80%), wife, Elizabeth Eden and Nilka Agosto Kingston, N.Y.- Woodstock Broadcasting Group (10% each). Adib Eden is Miami, Fla., production Inc. seeks ch. 63; ERP: 208 kw vis, 20.8 kw aur., Ownership Changes director. Elizabeth Eden is secretary. Agosto is director HAAT: 1039 ft.; ant. height above ground: 212 ft. Ad- of San Juan, P.R., monthly magazine. Adib Eden is dress: 185 Fair Street, Kingston, N.Y. 12401. Estimated also vice president /director of applicant for new TV at construction cost: $896,000; first- quarter operating Actions Hollywood, Fla. Elizabeth Eden is also vice president cost: $152,000; first -year revenue: $588,000. Legal KGUS(FM) Hot Springs, Ark. (97.5 36 of applicant for new FM at Homestead, Fla. Filed Jan. mhz, kw counsel: Michael Couzens, 16 kw Washington. Consulting 6. (H), (V), ant 480 ft.) -Granted assignment of engineer: Moffet, Rich & Larson, Arlington, Va. Prin- license from Radio Hot Springs Inc. to Hernreich Corn - cipal: closely held group of 12 stockholders. Carol Von - AM action munity Broadcasting Inc. for $600,000. Seller: C.J. tobel is president and 12% owner. She is vice president Dickson (100%) who has no other Payson, Ariz.- Rim -Co. Inc. granted 1420 khz, 2.5 broadcasting in- of Woodstock medical company. Two principals, Carol terests. Buyer: George T. Hernreich (100%), who kw -D, 500 w-N. Address: P.O. Box 439, Payson 85541. owns Vontobel and Harry Teasdale, are parties to applicant Estimated construction costs: $63,500; first- quarter KFPW(AM) -KXXI(FM) Fort Smith and for new low power TV at will KWBO(AM) all Woodstock, but resign operating cost: $24,700; first- quarter revenue: $27,000. Hot Springs, Arkansas. He also owns from positions upon FCC grant of above application. 99.35% of KA1T-TV Jonesboro, Principals: closely held group of seven stockholders, KFPW-TV Fort Smith Others have no other broadcast interests. Filed Jan. 6. and KTVP none of whom have other broadcast interests. John R. -TV Fayetteville, all Arkansas. Action Jan. 5. Johnstown, Pa. -Group for the Advancement of Lynn, East Phoenix teacher, is president. Action Dec. Television Service Inc. seeks ch. 8; ERP: 80 kw vis., 8 29, 1981. KEZC(FM) Carnelian Bay, Calif. (101.7 mhz, 1.25 kw, ant. 470 ft.) -Granted assignment of license from Tahoe Wireless Inc. to The December Group for $635,- 000. Seller is owned by Brian Fume, Roger C. Riddel (35% each), Anthony D. Nash (20%) and John D. Shuyler (10%). They own KQIQ(AM) -KQYZ(FM) Lemore and, excluding Nash, KHOT(AM)- Why a broker? KUUL(FM) Madera, both California. Buyer is owned by City News Service of Los Angeles Inc. (62 %), Paul Almond (33.33 %), Dan Blackburn (4.44 %) and A. Thomas Quinn (.22 %). Quinn is chairman and 70% owner of City News Service. Almond is attorney and vice president of New World Pictures, Los Angeles, It takes more than money to make a deal. film distribution and production company. Blackburn is correspondent with NBC News, Los Angeles. Quinn and Almond are principals in KBCR(AM) -KBST(FM) Steamboat Springs, Colo. Action Jan. 6. KWBZ(AM) Englewood, Colo. (1150 khz, 5 kw-D, 1 kw -N) -Granted assignment of license from Western Broadcasting Corp. to KWBZ Broadcasting Corp. for $850,000 plus $150,000 for noncompete 1( agreement. Seller: John C. Mullins Jr. and mother, '1 (7 CJ Martha Welch (50% each). Buyer is principally owned by Earvin Johnson Jr., Los Angeles Lakers basketball 2020 North Loop West Suite Ill Houston, Texas 77018. 713/957 -0310 player and Lansing, Mich. -based investor who has no other broadcast interests. Action Dec. 30, 1981.

Broadcasting Jan 25 1992 104 Aug. 10, 1981), and frequency to 660 khz; change to non -DA; change TL; WMFL(AM) Monticello, Fia. (1090 khz, 1 kw- $2.5 million (BROADCASTING, D) -Granted assignment of license from Monticello WJDX(AM)- WZZQ(FM) Jackson, Miss. (BROAD- and make changes in ant. sys. Broadcasting Inc. to Horizon Communications Co. for CASTING, Nov. 2, 1981). Action Jan. 6. KMOD(AM) Tulsa, Okla. -Seeks CP to change of seven stockholders who have $80,000. Seller: Group KSAM -AM -FM Huntsville, Tex. (AM: 1490 khz, 1 TL; and make changes in ant. sys. Ann. Jan. 11. no other broadcast interests. Michael Piscitelli is presi- mhz, 710 w, ant. 430 kw -D, 250 w -N; FM: 101.7 ft.)- WEER(AM) Warrenton, Va.-Seeks CP to increase dent and 16.6% owner. Buyer: Kenneth S. Cone Granted assignment license from Huntsville Broad- of power to 5 kw, and install DA -D. Ann. Jan. 12. (56.66 %) and James E. Stokes Jr. (43.34%). Cone is casting Inc. to Walker County Communications for Thomasville, Ga., automobile dealer. Stokes is Atlan- $1,000,000. Seller: Clyde C. Cauthen, president, and KGDN(AM) Edmonds, Wash. -Seeks modifica- ta, Ga., attorney and principal in applicants for low family who have no other broadcast interests. Buyer: tion of CP (BP- 20,499) to increase N power to 2.5 kw.; power TV's at Marietta, Albany, and Valdosta, all Clint Formby (40%), George- Franz and Ray Eller change TL; and make changes in ant. sys. Ann. Dec. Georgia. Action Jan. 6. (30% each). Formby is general manager and 50% 22, 1981. owner of KPAN -AM -FM Hereford; and owns 40% of (680 khz, 25 kw- WRNG(AM) North Atlanta, Ga. KLVT(AM) Levelland; 45% of KTEM(AM)- KOJO(AM) Laramie, Wyo. -Seeks CP to change D, 20 kw transfer of control of Ring -N)- Granted KPLE(FM) Temple; and through subsidiary, 30% of frequency to 1210 khz; change D power to 25 kw and N Radio Co. from Charles Smithgall and others (100% Tyler, all Texas. Eller is manager of KTBB(AM) power to 1 kw; install DA -2; change TL; and make before; none to Charles Ill (none after) Smithgall KSKS(AM) Conroe, Tex. Franz is general manager of changes in ant. sys. Ann. Jan. 12. before; 100% after). Consideration: $1,800,000. Prin- KTEM /KPLE. Action Jan. 7. cipals: Seller is principally owned by Charles Smithgall, who owns WAAX(AM) -WQEN(FM) Gadsen, Ala., FM Applications with plus cable system serving Rome, Ga., and son ca- KHYL(FM) Auburn, Calif -Seeks CP to make ble system serving Chattanooga, Tenn. Buyer is cur- Facilities Changes changes in ant. sys.; change TL; operate trans. by RC rently general manager and 5% owner of WRNG. Ac- from SL; change type trans.; change type ant.; decrease Dec. 1981. tion 30. ERP to 36.3 kw; increase HAAT to 577 ft. and change AM applications TPO. Ann. Dec. 28, 1981. WLAK(FM) Chicago- Granted assignment of Lexington, Ala. -Seeks CP to in- license from Storer Broadcasting to Viacom Interna- WWLX(AM) KUTE(FM) Glendale, Calif. -Seeks CP to decrease crease power to 5 kw, ND-D. Ann. Jan. 11. tional for $8 million. Seller is Miami -based group ERP to 64.5 w; increase HAAT to 2830 ft.; and change owner of one FM and seven TV's. Buyer is New York - KBRW(AM) Barrow, Alaska -Seeks CP to increase TPO. Ann. Jan. 12. based MSO and group owner of four AM's and four N power to 10 kw. Ann. Jan. 1 I. KAAT(FM) Oakhurst, Calif. -Seeks modification FM's that donated, subject to FCC approval, of CP (BPH- 800303AC, as modified) to make changes Alaska -Seeks CP to in- WWRL(AM) Woodside, N.Y., to United Negro Col- KSKO(AM) McGrath, in ant. sys.; change TL; change type trans.; change lege crease N power to 5 kw. Ann. Dec. 23, 1981. Fund which is seeking to sell it to National Black type ant.; change ERP to 11 w; increase HAAT to 1068 Network. Action Jan. 6. ft. and change TPO. Ann. Jan. 13. KNEZ(AM) Lompoc, Calif. -Seeks CP to change KWKI(FM) Kansas City, Mo. (93.3 mhz, 100 kw, frequency to 1200 khz; increase D power to 10 kw and KSPB(FM) Pebble Beach, Calif -Seeks CP to make ant. 290 ft.)- Granted assignment of license from Jim- N power to 5 kw; install DA -2; change TL; and change ERP to I kw; change HAAT to 485 ft. and my Swaggart Evangelistic Association to Great Plains changes in ant. sys. Ann. Jan. 12. change TPO. Ann. Dec. 11. Radio Inc. for $3,100,000. Seller: Baton Rouge -based KEWT(AM) Sacramento, Calif. -Seeks CP to KRTM(FM) Temecula, Calif -Seeks CP to in- group of four AM's and four fM's. Buyer: Subsidiary of change type ant.; change type trans.; increase HAAT to crease ERP to 91.6 w; change HAAT to 71 ft. Ann. Sandusky Newspapers Inc., Sandusky, Ohio -based 482 ft.; retain existing trans. and ant. for aux. purposes newspaper publisher principally owned by Dudley A. and change TPO. Ann. Jan. 12. Jan. 12. White, chairman, and family. They own KZAM -AM- Calif. -Seeks modifica- KVRH -FM Salida, Colo. -Seeks CP to change type FM Bellevue, Wash.; KDKB(AM) -KDJQ(FM) Mesa, KIQICAM) San Francisco, of license to trans.; to 3 kw and change TPO. Ann. Ariz.; KBPI(FM) Denver; KWFM(FM) Tucson, tions of CP (BP020398) to change city increase ERP to 1010 khz; in- Dec. Ariz.; and bought KERE(AM) Denver, Colo. Sunnyvale, Calif.; change frequency 8. crease N power to 10 kw; and change D power to 25 kw; (BROADCASTING, Dec. 14, 1981). Dudley White by Fla. CP to in- in ant. sys. Ann. Jan. WSHE(FM) Fort Lauderdale, -Seeks himself owns KSLY(AM) -KUNA(FM) San Luis change TL; and make changes 12. Obispo, Calif. Action Jan. 5. WCNU(AM) Crestview, Fla. -Seeks CP to increase w- WCSL(AM) Cherryville, N.C. (1590 khz, 500 power to 10 kw. Ann. Jan. 11. D) -Granted assignment of license from Spirit CP to change NOW! Publications Inc. to Mark Media Inc. for cancellation of WGNB(AM) Seminole, Fla. -Seeks license to Seminole, Fla.; change hours of note of S350,000 plus interest past due of $9,625 city of CONTINENTAL'S 1 D power to owned to Mark Media by Spirit Publications. Seller: operation to U by adding kw -N; increase IO kw; change and make changes in ant. Sys. Ann. Michael S. Jones (70%), wife, Barbara R. (10%) and TL; four others. None have other broadcast interests. Jan. 11. Buyer: J. Ardell Sink (70.77 %) and wife, Remelle K. WAUC (AM) Wauchula, Fla. -seeks CP to change 1 KW FM (29.23 %). They own WKYK(AM) Burnsville, N.C., hours of operation to U by adding N service with 1 kw; and sold, subject to FCC approval, WPKZ(AM) install DA -2, and make changes in ant. sys. Ann. Jan. Pickens, S.C. (BROADCASTING, Jan. 11 et. seq.). 12. Action Jan. 6. KOZE(AM) Lewiston, Idaho -Seeks CP to change KWRO -AM -FM Coquille, Ore. (AM: 630 khz, 5 frequency to 950 khz; change to DA -2; and make kw -D; FM: 102.3 mhz, 3 kw, ant. 880 ft.)- Granted changes in ant. sys. Ann. Dec. 23, 1981. assignment of license from KWRO Broadcasting Corp. -Seeks CP to change to Southwest Broadcasters Inc. for $500,000. Seller: KLER(AM) Orofino, Idaho 1300 khz and increase N power to 1 kw. Marvin K. Frandsen (70%), W.R. Twining and Jack S. frequency to Paige (15% each). They own KBLQ -AM -FM Logan, Ann. Dec. 23, 1981. Utah; KBLI -AM -FM Blackfoot; KSKI(AM) Hailey Murphysboro, Ill. -Seeks CP to in- and KSHI(FM) Sun Valley, all Idaho. Buyer: WINI(AM) to 1 kw; change TL (daytime site) and Kachemak Broadcasters Inc. (66.77 %) and Gregory crease power in ant. sys. Ann. Jan. 12. Furin (33.33 %). Kamechak Broadcasters is owned by make changes Howard S. Trickey Jr. and Greg Clapper (50% each). WLDM(AM) Westfield, Mass. -Seeks CP to Clapper is manager at KVOK(AM) Kodiak, Alaska. change hours of operation to U by adding 1 kw -N; in- Trickey is Anchorage, Alaska attorney. Furin is Kodiak crease D power to 50 kw; install DA -2; change frequen- 1.25kW trans- dentist. They have no other broadcast interests. Action cy to 640 khz; change TL and SL; and make changes in HighPerformance Jan. 5. ant. sys. Ann. Jan. 11. mitter uses field -proven exciter; signal; has auto- WVAL(AM) Sauk Rapids, Minn. -Seeks CP to delivers clean, crisp WDIX(AM)- WPJS(FM) Orangeburg, S.C. (AM: change hours of operation to U by adding 1 kw -N; in- matic filament voltage regulation, 1150 khz, 5 kw -D, 500 w -N; FM: 106.7 mhz, 100 kw; crease D power to 10 kw; install DA -2; change frequen- power control; is suitable for unat- ant. 580 ft.)- Granted assignment of license from cy to 660 khz, and make changes in ant. sys. Ann. Jan. is Smiles of S.C. Inc. to Keymarket Communications of tended operation; solid -state 12. Columbia Inc. for $1,100,000. Seller: Derwood H. except for one tube in final amplifier; Godwin, Norman J. Suttles (35.4% each), Donald W. KBCC(AM) Cuba, Mo. -Seeks CP to increase provides efficient, cost-effective Curtis (19.5 %) and John E. Ingraham (9.7 %). God- power to 5 kw, and make changes in ant. sys. Ann. Jan. operation. win, Suttles and Ingraham own WVBS(AM)- 12. Wate for brochure on 814R -2 WPJC(FM) Burgaw, N.C.; WPJL(AM) Raleigh, N.C.; KATL(AM) Miles City, Mont. -Seeks CP to Continental Electronics Mfg. Co. WFOG(FM) Suffolk, Va. Curtis owns WEWO(AM)- change frequency to 770 khz; increase D power to 10 -WKSM(FM) Box 270879 Dallas, TX 75227 WSTS(FM) Laurinburg, WTAB(AM) kw, and N power to 1 kw; install DA -N, and make Tabor City, and WTNC-AM -FM Thomasville, all changes in ant. sys. Ann. Jan. 12. (214) 381 -7161 North Carolina. Buyer: Paul H. Rothfuss and Kerby E. -Seeks CP to change Confer (50% each). They each own 35% of WGHQ(AM) Kingston, N.Y. hours of LL.a..L WKPT(AM) -WNOZ(FM) Cortland, N.Y.; 25% each to Port Ewen, N.Y.; change C-ß-n_ti.pt.eJ w -N; install DA -2, and of KSSN(FM) Little Rock, Ark., and 10% of permit - operation to U by adding 500 Jan. 11. tee, WKFT(TV) Fayetteville, N.C. They were granted make changes in ant. sys. Ann. FCC approval to buy WGXL(FM) Laurens, S.C. for WXIC(AM) Waverly, Ohio -Seeks CP to change

Broadcasting Jan 25 1982 105 stall aux. trans. and ant. at main TL; to be operated on changes in ant. sys.; change SL and RC; change type WEER -FM Warrenton, Va. -Seeks CP to change ERP of 61.5 kw; change HAAT to 160 ft. and change ant.; decrease ERP to 10 kw; increase HAAT to 800 ft.; type trans.; change type ant.; change ERP to 20 kw (H) TPO (for aux. purposes only). Ann. Dec. 8. and change TPO. Ann. Jan. 12. and 16.9 kw (V): increase HAAT to 837 ft., and change to in- TPO. Ann. Jan. 6. WIIS(FM) Key West, Fla. -Seeks CP to change 'WWIH(FM) High Point, N.C. -Seeks CP crease ERP to 126.76 kw; change to 904.75 ft. ERP to 2.5 kw; change HAAT to 205 ft. Ann. Jan. 4. HAAT WVPN(FM) Charleston, W.Va. -Seeks CP to Ann. Jan. 12. make changes in ant. sys.; change TL; change type WWSD(FM) Quincy, Fla. -Seeks CP to make trans.: change type ant.; increase ERP to kw; WEBN(FM) Cincinnati -Seeks CP to make 50 changes in ant. sys.; change type trans.; change type changes in ant. sys.; change type trans.; change type decrease HAAT to 298 ft. and change TPO. Ann. Jan. ant.; change ERP to 3 kw; change HAAT to 175 ft. 6. ant.; decrease ERP to 16.6 kw; increase HAAT to 876 change TPO. Ann. Dec. 8. ft., and change TPO. Ann. Jan. 6. 'WSHC(FM) Shepherdstown, W.Va. -Seeks CP to WAEV(FM) CP to make Savannah, Ga. -Seeks change frequency to 93.7 mhz; increase ERP to 85 w; changes in ant. sys.; change change SL and RC; WXGT(FM) Columbus, Ohio -Seeks CP to make TL; change HAAT to -19 ft. Ann. Jan. 12. change type trans.; change type ant.; decrease HAAT changes in ant. sys.; change TL; change SL and RC; change type ant.; decrease ERP to 17.78 kw; increase to 463 ft. and change TPO. Ann. Dec. 15. WLUM(FM) Milwaukee -Seeks CP to install aux. HAAT to 753 ft.; and change TPO. Ann. Jan. 12. KQMQ(FM) Honolulu, Hawaii -Seeks CP to make ant.; to be operated on ERP of 8.48 kw; change HAAT changes in ant. sys.; change type ant.; decrease ERP to WSWR(FM) Shelby, Ohio -Seeks modification of to 133.4 ft. and change TPO. Ann. Dec. 28, 1981. 78 kw ; change HAAT to 119 ft. and change TPO. Ann. CP (BPH- 790117AH, as mod.) to change TL. Ann. Dec. 15. Jan. 6. TV applications KGGO(FM) Des Moines, Iowa -Seeks CP to KOGA -FM Ogallala, Neb. -Seeks modification of WSWS(TV) Opelika, Ala. -Seeks CP to change as to frequency to change TL; change HAAT to 1059 ft.; change type CP (BPH- 811109AX, mod.) change ERP to 794.3 kw vis., 79.43 kw our.; change HAAT to make change type trans.: change TPO and make changes in ant. sys. Ann. 99.9 mhz; changes in ant. sys.; 679 ft. Ann. Jan. 6. Jan. 5. trans.; change type ant.; increase ERP to 34.85 kw; decrease HAAT to 272 ft. and change TPO. Ann. Jan. WFLX(TV) West Palm Beach, Fla. -Seeks MP KICT(FM) Wichita, Kan. -Seeks CP to change 8. (BPCT-5036, as modified) to change studio location to TL; change type trans.; increase HAAT to 897 ft. and 4130 Blue Heron Blvd., Riviera Beach, Fla. Ann. Jan. change TPO. Ann. Dec. 28, 1981. WNFM(FM) Dayton, Tenn. -Seeks modification of CP (BPH- 810424A0, as mod.) to make changes in 12. WHUE -FM Boston -Seeks CP to change TL; ant. sys.; change TL; change type trans.; change type KSMH -TV Hays, Kan. -Seeks MP change type ant.; decrease ERP to 15.85 kw; increase ant.; decrease ERP to 420 w; increase HAAT to 700 ft., (BPET- 790205KG, as modified) to change ERP to TPO. HAAT to 792.5 ft., and change TPO. Ann. Jan. 12. and change Ann. Jan. 6. 1500 kw vis., 150 kw sur.; change TL and SL (SL to be KXGR(FM) Grand Rapids, Minn. -Seeks CP to KKDA-FM Dallas, Tex. -Seeks CP to change TL; determined) and make changes to ant. sys. Ann. Jan. 12. change frequency to 96.6 mhz.; increase ERP to 100 change HAAT to 1585 ft. and make changes in ant. sys. kw; change HAAT to 477 ft.; change type trans. and Ann. Jan. 5. WLBM -TV Meridian, Miss. -Seeks MP make changes in ant. sys. Ann. Jan. 12. to vis., KTMW(FM) Mercedes, Tex. -Seeks modification (BPCT- 811224KF) to change ERP 89.1 kw 8.9 kw sur.; change TL /SL; change trans. and make WWCJ(FM) Jackson, Miss. -Seeks modification of of CP (BPH- 800307AC, as modified) to make changes changes to CP (BPED- 790906AB) to change frequency to 89.3 in ant. sys.; change TL; change type trans.; change ant. sys. Ann. Jan. 8. mhz.; and make changes in ant. sys. Ann. Dec. 22, ERP to 60 w; increase HAAT to 598 ft.; and change KRCG(TV) Jefferson City, Mo. -Seeks CP to 1981. TPO. Ann. Jan. 12. change ERP to 316 kw vis., 47.4 kw aur.; change HAAT to 1012 ft. Ann. Jan. 6. 'WBSU(FM) Brockport, N.Y. -Seeks modification WLFE(FM) St. Albans, Vt. -Seeks CP to make of CP (BPED-2677) to increase ERP to 128 w. Ann. changes in ant. sys.; change TL; change type trans.; Jan. 11. change type ant.; change ERP to 300 w; increase WBIV(FM) Wethersfield, N.Y. -Seeks CP to make HAAT to 800 ft. and change TPO. Ann. Dec. 28, 1981. In Contest

Designated for hearing Lookout Mountain, Tenn. -facilities change- WFLI, Inc. to increase nighttime power from I kw to 5 kw of WFLI operating on 1070 khz at Lookout Moun- AERONAUTICAL CONSULTANTS Tower Locabon'Hereht Studies tain: To determine whether antenna system proposed FAA Negotiations by WFLI can be adjusted and maintained within pro- JOHN CHEVALIER, JR. posed limits of radiation; and whether grant of its ap- AVIATION SYSTEMS plication would serve public interest (BC Doc. 81 -924). Services ASSOCIATES, INC. Action Dec. 7, 1981. 1650 So Pacific Coast Hwy Beaufort, S.C. -former facilities of WSIB (1490 Redondo Beach. CA 90277 khz) -Radio Station WSIB, Bobby S. Merritt, Mildred (213) 316-5281 L. Merritt, Emil H. Klatt and Alice Klatt and Vivian Broadcasting Co.: To determine if Merritt -Klatt and Vi- vian Broadcasting are financially qualified; which of SOUTHERN proposals would best serve public and which should be granted (BC Doc. 81 -921 -923). Action Dec. 18, 1981. datawonid il, BROADCAST SERVICES Beaverton and Milwaukee, both Oregon AM AM FM TV COMPLETE TURNKEY SYSTEMS -new STUDIOS, TRANSMITTERS, (1010 khz) -Dale A. Owens and Grant & Spillane: To Translators /Low Power TV TOWERS. ANTENNAS determine Allocation Studies /Directories extent of applicants' proposed coverage and Full Rigging & Erection Services whether it meets technical provisions of rules for AM's 1302 18th St., N.W., Suite 502 Custom Electronics Design & Installation assigned to Portland, Ore; if Grant & Spillane is finan- Washington, D.C. 20036 35007 PO Bon 740, Alabaster, Al. cially qualified; areas and populations which would (2021 2964790 12051 6633709 receive primary service from each proposal and availability of other primary aural service to such areas and populations; which of proposals would better pro- LOW -POWER TELEVISION vide distribution of service. In event it is concluded Specialists choice between applicants should not be based solely - - on considerations relating to preceding issue, which of Applicat an Prepara Channel Searches 8 Complete proposals would better serve public, and which should bon. Clients on Cut 011 bets' Full Service Planning, Reasonable Rales. be granted (BC Doc. 81- 919 -920). Action Dec. 17, Have A Question? Cell: 13051 991 .5490 1981. Cummunicetimts Consultants CD INC. 3590 S. 90th ArenreSuits 9 FCC actions ,a)5. Hollywood, FL 33023 FCC proposed reallocating TV channels five and six and FM frequencies 88 -100 mhz from Fixed Services to Broadcast services in Alaska. In requesting amend- ment, Alaska Public Broadcasting Commission said it DON'T BE A STRANGER confect takes up to two years to obtain CP because frequencies lo Broadcasting -s 157000' Readers fall Proless.onal or Service within Fixed Service band. APBC met with present Display your BROADCASTING MAGAZINE Card mete It will be seen by the dean user of bands, RCA Alascom, and agreed to share fre- sion making station owners and man 1735 Males St. N.W. quencies with Broadcast Service having primary access and lecnn,uans. agers, chief engineers Washington, D. C. 20036 and common carrier rural radio services secondary lot AM. FM. TV and buyers 01 applicants status. Comments due Feb. 16, replies March 3. Action oroadcaslmg services for ayallabllitia 1977 Readership Survey showing 4 4 Phone: (202) 638 -1022 Dec. 24, 1981. readers per copy FCC designated for hearing application to transfer KPEN(FM) Los Altos, Calif, to Signal Enterprises Inc. Questions have been raised concerning principal

Broadcasting Jan 25 1982 10 Professional Cards

ATLANTIC RESEARCH CORD EDWARD F. LORENTZ A.D. RING & ASSOCIATES COHEN and Jansky & Bailey & ASSOCIATES DIPPELL, P.C. CONSULTINO RADIO ENGINEERS CONSULTING RADIO ENGINEERS CONSULTING Telecommunications Consulting ENGINEERS Suite 500 1015 15th St., N.W. Suite 703 Member AFCCE 1334 G St., N.W., Suite 500 1140 Nineteenth St., N.W. 5390 Cherokee Avenue Washington. D.C. 20005 Washington, D.C. 20036 (202) 783 -0111 (202) 347.1319 Alexandria. Virginia 22314 (202) 223 -6700 Washington, D.C. 20005 Member AFCCE (7031 642 -41M Member AFCCE Member AFCCE

SILLIMAN AND SILLIMAN CARL T. JONES ASSOCS. LOHNES & CULVER A. EARL CULLUM, JR. 8701 Georgia Ave. Consulting Engineers CONSULTING ENGINEERS #805 ENGINEERS Silver Spring, MD 20910 CONSULTING 1156 15th St., N,W., Suite 606 INWOOD POST OFFICE ROBERT M. SILLIMAN. P.E. 7901 Yarnwood Court Washington. D.C. 20005 BOX 7004 (3011 589 -8288 VA 22153 12021 296 75209 Springfield, -2722 DALLAS, TEXAS THOMAS B. SILLIMAN. P.E. (703) 569-7704 (214) 631 -8360 Member 1FC ( t (8121 853 -9754 AFCCE Member AFCCE Mendier AFCCE

STEEL,ANDRUS& ASSOCIATES RITCH HAMMETT & EDISON, INC. \lut III. & LARSON. P.C. David P.E. L Steel, Sr., CONSULTING ENGINEERS JOHN B. HEFFELFINGER L 11\SULTING ENGINEERS P.O. Box 230, Queenstown, Md. Radio Ce Television 1925 North Lynn Street (3011 827-8725 21658 Box 6$, International Airport 9233 Ward Parkway, Suite 285 Arlington. VA 22219 Alvin H. P.E. Andrus, San Francisco, California 9412$ 816 -444 -7010 (703) 841.0500 351 Scott Dr.; Silver Spring. Md.. (4151 342 -5208 Kansas City, Missouri 64114 .Ilrnrber 4F'(( -I (301) 384.5374 20904 Wernher AI( (l. Member AFCCE

JULES COHEN CARL E. SMITH VIR JAMES E. Harold Munn, Jr., CONSULTING ENGINEERS CONSULTING RADIO ENGINEERS Field Engineenng Inc. & ASSOCIATES AM.FM.TV Engineering Consultants Applications and & Associates, Computerized Frequency Surveys Complete Tower and Rigging Services Broadcast Engineering Consultants 4940 E. 39th Ave. -80207 MSt NW, (303/ 393.0488 Box 220 Washington 8500 Snowville Road DC 20036 DENVER, COLORADO Coldwater, Michigan 49036 I2021 659 3707 Cleveland, Ohio 44141 Phone: 517 -278 -7339 Membe, 4F(Y'h 216/526 -9040 Member AFCCE & NAB l

ROSNER TELEVISION JOHN H. MULLANEY HATFIELD & DAWSON MIDWEST ENGINEERING SYSTEMS Consulting Radio Engineers, Inc. Consulting Engineers ASSOCIATES CONSULTING & ENGINEERING 9616 Pinkney Court Rroadcast and Communications eonsaiiiny Eny5 250 West 57 Street Potomac, Maryland 20854 4226 6th Ave., N.W., 150 Wesley Rd. Seattle, Washington, 98107 Creve Coeur. IL 61611 New York, N.Y. 10107 301 - 299 -3900 (309) 6983160 Member AFCCE (206) 783-9151 (212) 246 -2850 Member AFCCE Member AFCCE

1. VLISSIDES, P.E. C. P. & MATTHEW CROSSNO ASSOCIATES RADIO ENGINEERING CO JOHN F.X, BROWNE STRUCTURAL CONSULTANT CONSULTING ENGINEERS & ASSOCIATES. INC. TOWERS. ANTENNAS. STRUCTURES P. O. BOX 18312 BOA 4300 RR1. CONSULTING ENGINEERS Studies Anal yes Design Modlhcabons DALLAS, TEXAS SANTA VOaa. CA 33460 1901 Pennsylvania Ave.. NW Insp.... lions Supervision of Erection 75218 CONSULTANTS Washington, D.C. 20006 Compute, Aided, Design & Allocation Studies C LLOCAT,ONa. INSTALLATIONS. ciao 525 Woodward Avenue 6867 Elm St., McLean. VA 22101 Peil F.9ineermg. TY.S ACC E.TANea NaA.VnENSNTS Bloomfield Hills, MI 48013 Tel (703) 356 -9765 (214) 889 -0294 T ON NORWOOO . T T lei 13131 642 6226 (2021 29 2020 AFCCE Member AFCCE h..N..NT 1e0a1 6e6.2333 i Member A1emMr AFC ('t

Consulting Telecommunications Engineer D.C. WILLIAMS WILLIAM B. CARR serving Education and Industrial clients R.L. HOOVER throughout the in a fully & ASSOCIATES, INC. & ASSOCIATES. INC. AND Consulting Telecommunications Engineer DALLAS /FORT WORTH equipped motor home, traveling office. BROADCAST COMMUNICATIONS Computer Assisted Directional Array and 11704 Seven Locks Road William E Pohts Feeder System Design. Analysis. and WILLIAM B. CARR, P.E. Contact through answering service at Bandwidth Optimization Potomac, Maryland 20854 1805 Herdgrove Lane. PONTS ENGINEERING Applications - Field Engineering Burleson. Texas 76028.817'295 -1181 301 South Allen St. -Suite 301 10517 CATAWBA WAY 301.983.0054 MEMBER AFCCE State College. PA 16801 814/234.9090 RANCHO CORDOVA, CALIFORNIA 95670 ( 916) 366 -7866 Member AFCCE Member AFCCE

BROMO SADACCA. STANLEY SHERMAN & BEVERAGE MEYER GOTTESMAN COMMUNICATIONS & ASSOCIATES ASSOCIATES, INC. BROADCAST ENGINEER AM FM TV Broadcast /Communications Consultants Broadcast Technical Consultants PO Drawer LT. Box 181. R.D. *2 P.O. Bo. M. St, Simons Island, GA 31522 3377 Solano Ave., Suite 312 Crestline CA 92325 (912) 635.5608 Medford. N.J. 08055 NAPA, CA 94558 714) 338-5983 Computer designed applications Field Engineering (609)983.7070 Frequency Measuring Service TELEPHONE (305)463.0092 Anytime)

LAWRENCE L. MORTON. E.E. RALPH E. EVANS ASSOCS. EDM & ASSOCIATES. INC. LECHMAN, COLLIGAN AND ASSOCIATES Consultine TeleCommunicationt ENGINEERING CONSULTANTS & ASSOCIATES N.W. CONSUL11N4 TELECOMMUNICATIONS ENGINEERS Engineers 1444 Rhode Island Ave., Telecommunications Consultants Suite 1018 -POWER TV AN. FM. TV ARPLICATIONS AM -FM, TV.CATVITES LOW Washington, D.C. 20005 Empire Building row ENGINEERING COYPunruIzEc CHANNEL SE ARCHI. 216 N. Green Bay Rd. (202) 234 -4150 2033 M Street, N.W.. Suite 205 1747 SOUTH DOYGLASS ROAD. SUITE O THIENSVILLE, WISCONSIN 53092 Washington, D.C., 20036 EARLY D. MONROE. JR.. P.E.. ANAHEIM. CALIFORNIA 92806 Phone. (4141 2426000 PRESIDENT (202) 775.0057 (7141634-1662 Member .11-C(1: owner of buyer, Don W. Burden. He was formerly prin- registration of Warner Cable Corp.'s Pittsburgh, Pa., clusivity rules deregulating cable television systems. cipal owner of radio station group whose license cable system. FCC said that cable registration pro- Ann. Jan. 12. renewals were denied after FCC concluded he was un- cedure is only for information purposes and that it has Supreme Court also denied review of U.S. Court of fit to be licensee. Signal was asked to show that Burden no authority in local regulatory matter. Action Jan. 13. Appeals for District of Columbia Circuit's decision was now qualified to hold FCC license despite record. FCC directed AU Edward Lutton reconsider accep- affirming FCC's denial of renewal application of Cos- Action Jan. 12. tance of engineering amendment to Brownfield Broad- mopolitan Broadcasting Corp. for WHBI -FM Newark, FCC denied St. Louis Broadcast Coalition recon- casting Corp., applicant for new FM at Brownfield, Tex. N.J. Ann. Jan. 12. sideration of license renewal grant of KSDK -TV St. Competing applicant claimed amendment was really Louis. FCC rejected Coalition's claim that FCC ig- transmitter site change, rather than coordinate correc- nored statistical evidence of discrimination against tion. Because of new information submitted by com- women and blacks cited in station's employment re- peting applicant, FCC remanded proceeding to AU for ports. FCC said women and minority employment at reconsideration of original acceptance of BBC's Call Letters station was in proportion to their numbers in local amendment. Action Jan. 13. force. Jan. 13. labor Action FCC deleted from its rules requirement that cable FCC denied petition against license renewal of operators pay annual fee and file accompanying form. Applications claimed that WTOP(AM) Washington. Petitioner 1974 Supreme Court decision found that annual fees Call Sought by WTOP fired her because she sought maternity leave from cable operators exceeded FCC's jurisdiction. Ac and also claimed WTOP refused to cooperate with in- tion eliminates provisions of rules that are inconsistent New AM vestigation of her complaint by Equal Employment Op- with decision. Action Jan. 13. WMBE Maszka Broadcast Enterprises, Chilton, Wis. portunity Commission. FCC said action was unwar- FCC denied petition for review of Broadcast is Dis- New FM's ranted at that time since complaint before U.S. Bureau's denial of complaint that WKYU -FM Bowling is left to agency it- KMUN The KBOO Foundation, Astoria. Ore. trict Court and EEOC matter best Green, Ky., was causing interference to VHF service in Nev. self. Action Jan. 13. county. Original complaint was denied last year when KRRI Ferraro and Ferraro, Boulder City, FCC renewed license of KWK(AM) St. Louis Bureau found WKYU -FM was operating in compliance WTEB Craven Community College, New Bern, N.C. despite oposition by St. Louis Broadcasting Coalition. with regulations and that cited interference was caused New TV's KWK did not meet proposed female by TV receiver- related problems, not WKYU broad- Coalition claimed KSCH-TV William H. Schuyler Inc., Stockton. Calif. and minority hiring goals, pledges made when licensee casts. Action Jan. 13. also contended sta- WPWR-TV Metrowest Corp., Aurora, III. bought station in 1974. Coalition FCC designated for hearing renewal KALI(AM) tion was not adhearing to its EEO requirements. FCC WOPT-TV Black Hawk College, Moline, Ill. San Gabriel, Calif., and competing application of Life that women and minorities Mid -America Broadcasting of Topeka, pointed out employment of Broadcasting Co., for new station on same frequency. KTCK resembled their numbers in local Topeka, Kan. at KWK statistically FCC said hearing would determine which application labor force and station EEO program was successful. KAYU-TV JusDan Inc., Spokane, Wash. would better serve public interest. However, KALI is Action Jan. 13. principally owned by United Broadcasting Co., which KCWC-TV Central College. Lander, Wyo. FCC denied reconsideration of report and order has had four licenses revoked or denied because of Existing AM misconduct, and denying proposal to amend rules by adding "com- Life Broadcasting omitted copy of by- WALT WOKK Meridian. Miss. munity service" category and change definition of laws in CP application. FCC said it will put KALI case to Existing FM's "public affairs" programing. FCC said creation of new same AU who is handling other United matter and told KZTR KGAB Camarillo, Calif. category would not achieve petitioner's goals since all Life it must file complete set of by -laws. Action KJJO' community service programs can be logged under ex- Jan. 13. 'KITR Creston, Iowa isting definitions. Action Jan. 13. FCC fined KMIR -TV Palm Springs, Calif., $6,000 WHYW WYNZ -FM Westbrook, Me. for making prohibited written presentations to FCC KUMD-FM WDTH Duluth, Minn. FCC waived rules and accepted application of and Congressman Thomas P. O'Neill Jr. Last Septem- WOKK WALT Meridian, Miss. WFVR(AM) Aurora, Ill., seeking facilities changes. ber FCC told licensee it was liable for fine because of will KBKN-FM KAST -FM Astoria, Ore. Changes cause WFVR to receive interference to letter written to former FCC chairman Charles Ferris, 5% of protected service area, KCGB-FM KIHR -FM Hood River, Ore. but FCC waived rules be- former Commissioner Robert E. Lee and Congress- cause station is unable to adequately serve community man Thomas P. O'Neill Jr. Proceeding became with FCC current facilities. said modest interference restricted after Warner Cable of Palm Springs filed op- Grants was outweighed by need for greater community ser- position to KMIR -TV's waiver petition to provide it Call Assigned to vice. Action Jan. 13. with nonduplication protection against KNBC -TV Los Angeles. FCC rules prohibit interested parties from New AM FCC affirmed ALJ's short -term renewal of making ex parte presentations to FCC personnel or WXRO Radio Maury County Inc., Mt. Pleasant, Tenn. WPWC(AM) Quantico, Va. ALJ had granted short- contact others to do so. KMIR -TV asked that fine be New FM's term renewal after finding that erroneous engineering reduced or eliminated because it was beyond what sta- information on renewal form was unintentional. KNNB Apache Corp., tion could afford. FCC said licensee gave no evidence Whiteriver, Ariz. Although Broadcast Bureau appealed that decision, why its fined should be reduced, and noted that FCC upheld AU's decision. Action Jan. 12. KZLE Biard Communications Inc., Batesville, Ark. licensee was adivsed by counsel beforehand not to write KTPI Chambers -Anglin Broadcasting. Tehachapi, FCC denied request by American Legal Foundation letters. Action Jan. 13. Calif. to reconsider Broadcast Bureau dismissal of petition re- quiring that agreements between broadcast licensees New TV's and public be announced over air and filed at FCC. WLXI-TV Consolidated Broadcasting Corp. Bureau said that such rule was against FCC policy of Other Greensboro, N.C. limiting type of announcements that must be aired KBJH Church of the Christian Crusade Inc., Tulsa. Okla. Action Jan. 13. U.S. Supreme Court denied review of decision by Existing AM's FCC upheld staff action denying request by U.S. Court of Appeals for Second Circuit upholding Keystone Cable- Vision Corp. to rescind cable TV FCC's repeal of its distant signal and syndicated ex- WFTW WDIS Fort Walton Beach, Fla. WCOP WAVC Warner Robins, Ga. WHRF WVOB Bel Air. Md. WKJF WWAM Cadillac, Mich. Summary of broadcasting WWMN WLOB Flint, Mich. WWJO WJBL Holland, Mich. KLSM KBUG Springfield, Mo. FCC tabulations as of Nov. 30, 1981 WTYO WRDI Hammonton, N.J. KDVE KEAM Nederland, Tex.

CP's CP's WJKK WCIR Beckley, W. Va. On air on Total not Total Licensed STA air on air on air authorized" Existing FM's Commercial AM 4,627 3 0 4,630 128 4,758 KSOJ KCTB -FM Flagstaff. Ariz. 194 3,540 Commercial FM 3,344 2 0 3,346 KROR KCBS -FM San Francisco. Calif. Educational FM 1.116 o 0 1118 72 1,188 WFTW-FM WFTW Fort Walton Beach, Fla. Total Radio 9,087 5 0 9.092 394 0486 WBLU WFTZ Hinesville. Ga. Commercial TV VHF 523 1 o 524 6 530 WFWO WPTH Fort Wayne, Ind. 0 248 117 365 UHF 248 o KMAJ KSWT Topeka, Kan. Educational TV 113 VHF 103 1 3 107 6 WRLX WMAR -FM Baltimore 163 17 180 UHF 157 2 4 WKJF-FM WKJF Cadillac, Mich. Total TV 1,031 4 7 1,042 23 1,065 KMUZ KAOL -FM Carrollton, Mo. FM Translators 434 o o 434 199 633 TV Translators KKRC-FM KKRZ Sioux Falls, S.D. UHF 2,685 0 o 2,685 164 2,849 KEYI KCSW San Marcos, Tex. VHF 1.524 0 o 1,524 388 1,912 WINC-FM WOUS Winchester, Va. 'Special temporary authorization "Includes off -air licenses KRPM KRPM -FM Tacoma, Wash.

Broadcasting Jan 25 1982 See last page of Classified Section for rates, Classified Advertising closing dates, box numbers and other details.

HELP WANTED MANAGEMENT Madison, WI, offers excellent entry sales opportunity If You Have had it with eastern weather and if you like for bright problem solver on the way up. Must be small market radio and if you're a good salesperson, General Sales Manager for major market. Must strong on creativity, with ability to write & sell imagina- we can probably use you. Call or write KZIO Radio, PO. train, motivate, lead sales force. Knowledge of co -op tive campaigns. Fourteen station group that promotes Box 369, Ridgecrest, CA 93555 or call 714- and agency contacts required. Compensation from within seeks recent college grad with commer- 375 -1360. package could include ownership for right opportunity cial selling experience and/or 1 -2 years street sales individual. Send resume to P.O. Box 600, Holbrook N.Y. with outstanding record. If you want to make sales Come to Vermont, the heart of the hunting, fishing 11741 your career, we'll leach you a new, exciting, profitable and ski country. We need an experienced sales man- way to sell radio. Phil Fisher, WISM AM /FM, Madison, ager for a fast growing AM Station in west central Ver- General Manager for KISS -KMAC, San Antonio, WI 53701. A Mid West -Family Station. EOE. mont. You will be responsible for organizing and Texas. Excellent opportunity for heavy -weight with directing a sales staff carrying an account list includ- strong administrative skills. Please share your interest ing national and regional sales. Excellent salary, plus Account Executive needed for farm sales at our in confidence to Wally Voigt, Capitol Broadcasting new station in the heart of Missouri. An incredible override. Prefer someone from New England or N.Y. Company Radio Group, P.O. Box 12000, Raleigh, N.C. ground floor opportunity at Missouri's only 110kw FM. Write with full details and sales record to Box P -167. 27605 -2000. EOE /MF. If you've got broadcast farm sales experience, let's Wanted: Sales person for small market, college - talk. Contact: Frank Chaffin at 913 -3461 Selling General Manager to head new FM in South- -547 or town station in New York State. Must have expertise in 816 -0404. western Wyoming. Need proven leader with strong -542 local. state, national agency and co -op. Seeking in- sales, production and programming background. dividual looking for growth and capable of building for Write Manager, KSIT, P.O. Box 1058, Rock Springs, Experienced Account Execs needed our new sales. Write Box P -184. Wyoming 82901. AM and FM stations. Ground floor opportunity at a "gold mine:' We offer company car, gasoline, fringes Spanish Radio Station seeks General Manager in and incentives, security and growth. If you've got HELP WANTED ANNOUNCERS sunny Southwest. Must have administration and pro- broadcast sales experience, let's talk. Contact: Frank graming experience. Letter, resume to: Box P -105. Chaffin 913 -547 -3461 or 816- 542 -0404. Program Director for major market urban contem- porary station. Experience and proven track record as Small Market radio sales manager. Aggressive, pro- P.D. a resume to PO. Box 600, Holbrook, N.Y. Florida kw fulltime coastal AM. New sales - must. Send fessional. Work follows -5 and success Beautiful area to oriented owner needs sales people for adult MOR for- 11741. live, raise a family. Call Larry Chaffin. 406 683 -2800, mat. Successful track record in local retail sales a Dillon. Mont. Santa Barbara, California, needs talented, crea- must. This is a turnaround situation. We want quality tive, experienced personality for our contemporary AM people and we'll pay accordingly. Resume to Chase - Northwest - growth- oriented Broadcasting Cor- station. No time and temp types. please. Great climate, Kettering Advertising, 140 Barclay Office Center, poration seeking General Manager /Sales Manager good pay. Send tapes, resumes, and income needs to Route 70. Cherry Hill, NJ 08034. combination. Position requires strong sales back- Terry Janisch, 1832 East Las Tunas, Santa Barbara, ground and administrative skills. Excellent career op- Top AM adult station in Northeast seeks sales California 93103. E.O.E. portunity for aggressive. but stable. professional. Base 50 manager. Salary, override and great company benefits. plus liberal bonuses and exceptional fringe benefits. We Need A Mature, experienced personality capa- Must carry strong list and be totally dedicated to the Please send resume to Box P -169. ble of capturing a medium -sized Northeastern market. industry. Send resume to Box P -137. If you can dazzle them with your humor and per- General Manager -Religious Format WFIA/WXLN, music, and Colorado powerhouse Combination has opening for sonality, have a good knowledge of country Kentucky, has immediate opening for a like talk to you Louisville. an experienced salesperson. Provide complete resume, plenty of on -air experience. we'd to sales G.M. familiar with all phases of AM /FM salary oriented references, and income requirements to: General about being our next morning personality. Send operation. Group owned. Liberal salary and bonus, Manager, KADE /KBCO, 4840 Riverbend Road, requirements and resume to Box P -8. based on performance. Contact and send resume to Boulder, Colorado 80301. An EOE. Edwin Tornberg, PO. Box 4230, Washington, D.C. Experienced Group adding mid -day announcer at 20012, 202 -291 -8700. Christian Station Sales Manager. Outstanding our suburban northeast AM. Must be strong, produc- on air, and PD material. Send resume position for a person who will take charge and assume tive and sincere Sales Powered G.M. For large market FM /AM in responsibility for aggressive sales and marketing to Box P -96. South -equity participation welcome. Box P -171. results in a large metro market. Growing group owner, Giant Class C FM seeking Air Talent for present and now with four stations featuring quality Bible- centered General Manager for AM -FM in Minocqua, Wiscon- future positions. Top 15 Market. If you have the talent, programs and conservative Christian music. Looking sin. State's premiere resort /vacation area. Applicant we have the sunshine. Resume to Box P -121. must be community service and promotion -oriented for aggressive self- starter with a proven record of with a proven record of achievement in radio sales. sales success. Must have demonstrated bright, alert, 50,000 watt FM in Ocean City, Md. seeks qualified adult programing and financial management. Send high energy leadership ability. This position offers top announcer for night shift. Experienced only. E.O.E. your resume to: Lakeland Broadcasting, Inc.. PO. Box pay and growth potential based on generous percent- Send tape and resume to: WKHI, P.O. Box 758, Ocean 628, Fond Du Lac. WI 54935. age. Send resume to: Rich Bott, Bott Broadcasting City, Md. 21842. Company, 10841 East 28th Street, Independence, MO General Manager for major market AM /FM owned by 64052; or phone 816 - 252 -5050. An Equal Oppor- Looking For Chance to grow in expanding market? large group broadcaster. The right person for this job tunity Employer. Suburbán Washington D.C. A/C station seeks an ex- will be an experienced sales professional, with deep perienced AM drive announcer /sales combo. RAB Mr. talents in overall radio administration. Attractive loca- Experienced Account Executive, active list. training preferred. EOE, MIE. T & R to Jay Rutherford, tion. Send resume, three -year salary history, salary re- Tyrrell, WPHM, Port Huron, Michigan 48060. PD. WAGE, Box 1290, Leesburg, VA 22075. quirements to Box P -204. I Need An Experienced, aggressive salesperson New England 5 KW AM seeks morning drive S91e8 M r Central Minnesota station owner ready to take on the challenge of a growing market. anchor /host /producer. Position requires person wants to retire. Ideal opening for aggressive hard hit- Successful street fighters only. Contact: Gen. Mgr., selected to take charge of our morning program. You ting man or woman who could work into managersbip WMID, Inc., P.O. Box 1137, Atlantic City, NJ 08404. will work with morning team to integrate music with and possible ownership. Perfect opening for career EOE. lifestyle features, sports, news and network program- person. Box P -205. ing into our number one rated magazine format. You in growing Successful, growing station University will probably have some talk or news experience, also for Sales ex- Sales M r. Illinois FM. Proven street winner. Sal- market, offers opportunity advancement. knowledge of current adult popular music. After your ary, incentives, benefits. Opportunity to acquire owner- perience required. Ralph .Lynch, KTLO /KEOK, 918- airshift, you will be responsible for producing feature ship. Resume to Box P -173. 456 -2511. EOE /MF. material for future shows. Excellent pay for right per- son. Send tapes and resume to Joe Corcoran, PD, Southwestern radio in need Aggressive, experienced account executive for inspirational station WCAP, 243 Central St., Lowell, MA 01852. No calls, of experienced, major southwest Ohio AM -FM. Account list, liberal professional station manager. Ex- please. M/F EOE. perience in sales preferred. Good salary and ministry draw against 15% commissions, benefits. Reply Box potential. Send complete resume, references, and cur- P -206. Morning Man: Southern medium rent earnings to Box P -181. market station lo- Two small market Louisiana stations seek ex- cated right on the beach is looking for a dynamic, in- HELP WANTED SALES perienced sales people within one month. Send novative, creative, talented and mature announcer for resume and salary requirements to KARR P.O. Box 910, AM drive to work with a successful MOR format. Send Dynamic Salespeople Wanted! Syracuse's fastest Coushatta, LA 71 019. resumes, salary requirements and references to: Box growing station needs experienced, big producers to P -165. EOE /AA. join WOLF! If you can really sell and want a golden op- Strong major market Sales Manager position with portunity to join one of the fastest growing groups in aggressive company. AM and FM Sunbelt growth Mature sounding, adult -oriented personalities the country, reply immediately with resume and salary market. Must have successful track record to apply needed for Sentry Broadcasting's growing facility in Il- requirements to: Manager. Box 1490, Syracuse, N.Y. Also, some major sales positions available. Write Box linois' second largest city. Strong production required. 13201. E.O.E. P -178. Call Kelly Carls, 815- 874 -7861.

Jan 25 1982 Broadcastingno HELP WANTED ANNOUNCERS Serious Broadcast Journalist with at least one SITUATIONS WANTED MANAGEMENT CONTINUED year experience to join 5- person news team. Good re- porting skills and delivery. We're a regional 31 -K A/C Program Manager- Impressive track record with Florida: Modern country, experienced jock with good FM in a New England seacoast resort area. Tape, references. Currently with medium market chain in production. Send tape and resume to WYRL, 2221 resume and copy to Bob Dipietro, ND, WHEB, Box 120, Operations aspect. Looking for move up. Box P -37. Front St., Melbourne, FL 32901. Portsmouth, NH 03801. 603 -436 -7300. General Manager. sales- oriented, who can lower Ohio's best small market needs entertaining and Drive -time anchor /reporter needed at news - costs, improve image, and lead your station to greater creative morning personality. First rate staff and equip- oriented station in University community. Personable heights. Group experience. Excellent credentials. ment. Good pay and benefits. Top production skills a delivery, sharp writing skills required. Send tape and Medium to large market, please. Currently in NYC ADI. must. Resume to Box P -180. resume to Pam Mason, PO. Box 1294, Charlottesville Confidential. Box P -72. VA 22902. EOE. Progressive announcer- production director Radio station manager. South. Prefer coastal. Prefer Florida. Will consider others. Presently employed GM. needed for 100 kw semi -auto FM. Salary $175 to Part -Time & Weekend talk show hosts plus part - A good investment for you. I'll make money for both of $200 /week. Send tape and resume to Jeff Thomas, time newsperson for number one news /talk station in us. Box P -126. WRLO, PO. Box 509. Antigo, WI 54409. EEO. southeastern New England. Gutsy, provocative in- formed talkers. Newsperson who likes to dig for local Group Management, 15 years of very successful news report it. resume HELP WANTED TECHNICAL and Tape and to David Derosier, station and group management encompasses all WBSM, 220 Union Street, New Bedford, MA 02740, market sizes, most formats, AM & FM, total rebuilding, Colorado Medium AM -FM needs fulltime chief 617- 993 -1767. major improvements, station purchase and sale. engineer. Resume, references and salary requirements Strong qualifications include administration, sales Genuine "Digger" for medium California station. first letter. Box P -83. E.O.E. development, programing and promotions ... plus a Take over one man news dept. and expand it. Reply dedication to, and love for, radio. I am a resourceful, im- Box P -207. Opryland Productions. Satellite Communications aginative and practical developer of people and pro- Engineer. Applicants for this position should have: Radio news faculty position. Supervise reporting, perties ... a hard working, shirt -sleeve manager, not an Training in electronics technology, 1st Class FCC ivory writing, producing, broadcasting of radio programs in tower executive. Finest of references will prove Phone License, 1 year satellite earth station operation my newsroom environment of NPR station. Substantial ex- worth to your organization. Will consider only a and maintenance experience. The candidate selected long -term perience in radio news required. Solid record of ac- opportunity with a good, growth oriented will earn a competitive salary and full benefits, and group. N complishment and excellent recommendations re- Write Box -81. should be available to start soon. Send resume to: quired. Master's degree and teaching experience Opryland Personnel Department, 2802 Opryland Buyers and CP Holders. Will operate all functions preferred. Send resume to Broadcast Chairman, Drive, Nashville, TN 37214. Opryland U.S.A. is an en- for you. 30 year broadcast consultant. Former station School of Journalism. University of Missouri, Colum- tertainment property of the NLT Corporation. An equal owner. Network executive. 305 -588 -7173. bia, MO 65211. EOE, opportunity employer, M /F /H. General Manager opening? Consider Station Man- WIND, Chicago - Westinghouse Broadcasting - has ager with successful contemporary medium /large an immediate opening for a transmitter /studio mainte- HELP WANTED PROGRAMING, market programing experience and presently in nance technician. Applicants must have extensive PRODUCTION, OTHERS charge of Sales Department with record breaking broadcast engineering experience. Familiarity with sales months. Prefer turnaround situation at potentially Program Director: Powerhouse AM in top 50 market transmitter plant maintenance, directional antenna No. 1 station. Major chain experience. Box P -162. wants "take charge" person to revitalize and give systems, state of the art studio facilities and two way direction to a potentially great personality /adult con- equipment essential. Send resume and requirements General Manager in search of new challenge with temporary radio station. Air shift (preferably, 'morning to: Jack Layton, WIND, 625 N. Michigan Avenue, above average opportunity 16 years in management drive); oversee air staff, production, news personnel Chicago. IL 60611. EOE. as successful professional broadcaster. Aggressive and formatics. Solid track record with proven stability sales motivator. Experience includes all markets, all Chief Engineer: Southern medium market station lo- a must. Send resume to: Bernie Barker, WAPI, 2146 formats, both AM & FM. Desire association with a cated right on the beach seeks chief engineer with Highland Ave. South, Birmingham, AL 35205. EOE, M/ growing and progressive company Excellent creden- nuts and bolts knowledge of radio. Must be familiar F tials. Write Box P -183. with state of the art FM automation, transmitters, and Forecaster /Broadcaster needed for growing a standard AM broadcast facilities. Send resumes, sal- Owners Only. Do you need take charge organizer Weather Service. Send tape, resume. salary require- to show your its full potential? Could that poten- ary requirements and references to: Box P -166. EDE/ staff ments to: WeatherCenter, Inc. DeWitt Office Complex, hedge inflation? If you were going AA. tial be your against DeWitt Building, Ithaca, New York 14850. to contact that organizer, when do you think would be a Chief Engineer for public radio station KSAC -AM. good time to do it Hurry. This ad will not appear after Program Director needed -new FM Contemporary First class license and three years' experience re- January. Write Box P -201. MOR, automated. Hands -on production essential. Tape quired. Resume to Jack Burke, KSAC, Kansas State and Resume to Charles Rowe, KCRF 4439 SW Hwy eight University, Manhattan, Kansas 66506. KSU is an Equal General Manager /Corporate Attorney, 101, Lincoln City, OR 97367. radio and programing, in- Opportunity Employer. years' experience in sales cluding major market. Qualifications include adminis- Doss -it -All person. Morning, production, music, If you have 2 years selectronics school with interest tration, sales development, programing and promo- copy, more. Aware, creative, stable. West- midwest technical area, we have great opportunity. East Texas tion, in addition to extensive knowledge of FCC law, medium college market. EOE. Box P -120. AM /FM with new facilities. We give additional training station acquisition, and corporate taxation. Looking for small company with interest in expansion. Box P -196. and supervision. 12- station group. Galen Gilbert, Traffic Manager. We need a cool, competent, ex- 214- 272 -0322. EOE /MF perienced and dedicated person to take full respon- General Manager. Lengthy experience with excep- sibility for the busy traffic department at our Major Sunbelt Chief Engineer - WLTA seeking person with tional performance record in major and medium New York City radio station. Group ownership, ex- minimum two years Technical School Training or markets. AM & FM, various formats, excellent adminis- cellent working environment, compensation commen- equivalent, five years in commercial FM with trator, strong sales management, plus all the other surate with your ability. Marketron experience prefer- emphasis on preventive maintenance, experienced in qualifications for successful station management ... red. This is an Equal Employment Opportunity Please high power transmission, stereo, multi -track recording, with references to prove it. Carefully looking for reply to: Box 3533, New York, NY 10163. digital and solid state troubleshooting. A self- starter, longterm association with quality organization. Write Box N -80. able to set priorities. First ticket and S.B.E. Certifica- California Rock 'n Roll FM needs sharp programer/ tion. Send resume to WLTA, P.O. Box 7695, Atlanta, air personality Nice place to work. Great benefits. I Can make your station a highly respected central Georgia 30357. An Equal Opportunity Employer. Send resume to Box P -117. part of its community, one of which you can be proud. Stable GM over 10 years seeking change. Prefer HELP WANTED NEWS Progressive announcer- production director smaller market. Professional, sales- oriented, fully FM. needed for 100 kw semi -auto Salary $175 to qualified. Credentials available. Box P -153. Opening for a Top Quality Newscaster at WSB- $200/week. Send tape and resume to Jeff Thomas, WRLO, PO. Box 509, Antigo, WI 54409. EEO. Radio, Atlanta, GA. Must have 3 -5 years with major Dual Station Owners. Split your operation. You have - market experience. Salary negotiable, no beginners a station you're not utilizing. Will change station into for new non- and no calls, please. Equal Opportunity Employer, MIE Operations Manager /Announcer two stations. 305 -588 -7173. public radio station. Must have at least Reply to: Personnel Director, WSB Radio, 1601 W. commercial one year of radio experience, commercial or non -corn- SITUATIONS WANTED SALES Peachtree St., N.E., Atlanta, GA 30309. mercial. Classical music announcing experience re- I Can Sell! Experienced. Prefer mild climate only. Box Expanding Group needs aggressive news person quired. Will also be responsible for on -air operations. P -112 who can move into news director in 6 months. If you Send complete resume, including salary history and audition tape, to: Station Manager, WNIN -FM, 9201 can make a Sunday morning newscast in a suburban Successful mature sales rep has reached dollar Petersburg Road. Evansville, IN 47711. Deadline: north east market interesting, we have a full -time job potential in present market. Interested in advancing February 5. 1982. E.O.E. and great opportunity for you. Send resume to Box career. Small and medium market experience. Write P -97. Box P -200. Dynamic Midwest FM Station is looking for a Florida -5KW fulltime coastal AM. New owner needs dynamic morning personality. Top -notch programing SITUATIONS WANTED ANNOUNCERS mature on -air talent (News /DJ's) for traditional MOR and production team has opening for professional with sound. Tapes /resumes to Chase -Kettering Advertising, great voice and good mind to get the day off to a win- Versatile, trained announcer looking for show/ 140 Barclay Office Center, Route 70, Cherry Hill, NJ ning start. Send tape, resume and salary requirements news combo, great AM show! Articulate, bright, and 08034. to: Dean Sherwood, Box 3336, Madison, WI 53704. willing to re- locate. Call Ron Brus at 312 -951 -7920.

Broadcasting Jan 25 1982 SITUATIONS WANTED ANNOUNCERS Bright, young broadcaster, college grad trained in News and Talk Award Winner with Chicago, Wyom- CONTINUED A/C personality, play -by -play, news, and sales, In- ing and California experience available now at 707- terested in entry level position to work hard and gain 224 -3809. Sports. Professional sound. Seeking start in play - seasoning. Willing to go anywhere and prove myself. by -play and staff announcing. Dave Guddeck, 311 Pt. Neil Isaacs, 517-351-2541. Washington Road, Grafton. Wisconsin 53024. 414- SITUATIONS WANTED PROGRAMING 377 -3192 Jock in need of an audience. Talented, young con- PRODUCTION, OTHERS temporary or rock personality seeking a station that's right, looking for seeking good ratings in the or Free! Volunteer- That's volunteer West Southwest. Will Baltimore may have a lock that 'blue', But I try work announcing for your station on part -time basis, send tape & resume on request. Ed, 312- 436 -8790. harder, 'cause I'm No. 2. Interested? Box P -58. any format. No prior air experience. But I offer you: 1st class license, Bachelors Degree, Military Vet., mature Fire Your Start Dependable, self- starter, well trained Soul Programer, seven years' know -how, seeking to male, married, minority candidate, 32 years. dependa- DJ /newscaster, broadcast school grad. Rookie willing relocate. Richard, 919- 483 -6530. ble, workaholic, articulate, neat appearance, learns to work like vet Ready to bat, will travel 212 fast, good attitude, no strings attached. plus I'm free! 942 -5377, George Saybe, 50 Park Terrace E., N.Y., N.Y. Wanted Station that wants 'off the wall', super crea- Currently working for gov't law enforcement agency. 10034. tive, extremely entertaining personality who can wipe P N.Y.C., L.I., N.J., CT. Box P -81. up your competition. Box -144. Dependable, Hard -working, creative disc jockey Announcing, Production position wanted! Ex- ready for work - Top 40! Afternoon and evening. Tape, Program Director- music, promotion, research & pro- perienced, versatile broadcaster. Excellent reader. 1- resume available. Crazy Bernie, 312 -421 -0428 after duction background! Looking for room to grow at sta- 715- 234 -9222. Dick Hoff, 316 Phipps, Rice Lake. 3 PM., 2355 West Ohio Street, Chicago, IL 60612. ble operation! Excellent references! Frank Hanel, Wisconsin 54868. 412- 373 -3994. Clearance Sale! Rock duo for medium market drive. Dedicated, talented, hardworking personality ready Proven record, stats, tapes. Call 618- 985 -3379. Give Your Progressive, medium- market radio or to make a move. Send for tape and resume. Call Bill television station a shot in the arm! Bring in this young, Experienced AC /CHR air talent. Dedicated, am- Babicz, 312- 334 -7124 after 6 p.m. or write 4835 N. creative. degreed, hard -working copywriter and con- ticious, hard worker seeks move for T R. Winchester, Chicago, IL 60640. up. Call & Joe tinuity /production /public affairs director. Experienced Bartosch, 312- 456 -4219 or write 4701 N. Ozanam, in radio, television and print production. Will relocate. Dedicated Professional with experience in BM, AC, Chicago. IL 60656. Call 219- 277 -0996. CW. Former PD in small market. Looking for com- Good Adult Contemp. Very professional. Don munity- oriented station that can offer a stable future. DJ. Program to Win. Positive thinker, medium and major Martin, Hollywood with good Box P -130. Graduate, experience. market programing. operations, and research ex- 2nd Phone. Any shift. Major market only. Michael Lisle, perience, can help your station. Leave message. Interested? -So am I, and with your call I'll show you 916- 842 -4014 after 2 PM. PST. 212 -897 -2375.

just how eager I am to work for your midwestern AOR reader. or soft rock format. Wondering about the voice? Never Cooperative, good voice and Anywhere. Bill Hess, 11401 Arrowhead Trail, Hales Corners. Wiscon- fear, your telephone is near. Currently Midwest. E.J. sin 53130. 414- 425 -4924. Johnson, 312- 348 -2562 home, or leave message at 312- 943 -1838. Last chancel DJ /news. Broadcast school grad, ar- TELEVISION I'm not green, season me to your taste Dedicated, ticulate voice. compelling delivery. College ex perience AOR. Top 40. Looking for start. HELP WANTED MANAGEMENT stable, enthusiastic male with 1 -1 /2 years part time 212- 942 Saybe, experience seeking full time position. Box P -129. -5377, George 50 Park Terrace E., N.Y., N.Y. 10034. Asst. Business Manager. KRIV /Metromedia seeks Congratulations! Your search is over. Trained broad a person with college degree (Acctg. major) who has caster is seeking first job. Training includes: jock work, SITUATIONS WANTED TECHNICAL credit /collections and some supervisory experience. production, sales, news, and programing. Call Mark Excellent career opportunity in dynamic city. Send Stevens at 312 -890 -0276. Medium market Chief with 1st phone. Experience in resume with salary history and requirements to: R. AM stereo, automation, proofs and Swanson, KRIV Television, P.O. Box 22810, Houston, Versatile announcer /newsperson seeking entry studio construction. Station being sold, new owners TX. 77227. Equal Opportunity Employer. level position. Looking for opportunity to contribute have their own engineers. Box P -108. and grow. Let's expand together. Lynda Little, 312- New, progressive, family- oriented Independent 764 -5832; work, 312- 989 -3000. Young, Aggressive Engineer with an ear for quality. Television station serving Tampa /St. Petersburg. In my 5 year climb up the ladder, I've gained a great Florida, seeks experienced Program Manager. Send Polished newscaster, announcer, writer loves small deal of experience in AM, FM, STLS, automation and resume and salary requirement to Box 30028, Tampa, markets. Intelligent reading and interpretation, studio /transmitter construction. Medium to large sun- Florida 33630. Station is an equal opportunity authoritative delivery, fine -tuned speech. Political Sci- belt market preferred. Steve Boucher, 209 -571 -9024. employer. ence degree, specialized braodcast training. Phone Paul, 212 -535 -8179. 20 year pro -available employment-applications, Accounting Professional for a Northern California construction, rebuilds, equipment updates, Broadcasting Company. We are a growth- oriented If you'll hire me, I'll promise to be "good!" Any troubleshooting. processing. Shoupe, 717- broadcasting company seeking an outstanding candi- market talk. Major market news. Strong background. 249 -6584. date for Assistant Controller with immediate potential 201- 838-6991. to move into the Controller's position. Candidates Chief Engineer. 22 years -all phases, AM -FM. Pre- should have a proven track record, be operations - Creative young announcer seeks full -time airshift sently NYC area. Box P -161. oriented and have above average technical knowledge preferably in upper Midwest location. Experienced. of accounting and data processing systems. CPA with Position in Box P -195. of Chief Engineer South or Southwest. private industry experience is required. Budgeting, Have experience, will relocate, permanent only. Call planning and prior broadcast experience is a plus. Ex- 714 -1875. Don't waste time! Hear compelling audition tape by -544 cellent salary and benefits. If you are qualified and phone. Confident black female. light experience seek a challenging opportunity. please forward your (newscaster, disc jockey, writer). Also, degree and SITUATIONS WANTED NEWS resume and a salary history in confidence to: Box special training (NY). Call Faith (eves.), 516 P -114. Equal Opportunity /Affirmative Action Employer. 234 -7358. I promise aggressive local news reporting, 6 years' experience. Excellent delivery, knowledge of news sto- New TV station serving Tampa /St. Petersburg. Yard ( ( Grave Shift "I Love It "). Holiday work "ter- ries. Can start immediately, Jim, 614- 436 -6133. Florida, will complete new studio facility in March and rific"). (fantastic). 18 -hour Modest salary ("hooray"). seeks experienced Production Manager. Should be Smallest market ( "great "). Want more? Just ask! Well - Sports -News combo. Hard worker, knowledgeable, familiar with local retail and independent station pro- versatile. PBI all sports. -2473. trained broadcaster will send tape. Phone 212- Call Steve, 716- 374 motional needs. Send resume and salary requirement 651 -9493 Available now. or 292 -6411. to Box 30028, Tampa, Florida 33630. Station is an equal opportunity employer. Versatile Announcer, four years' professional ex- Experienced Newsman /PBP is looking to join ag- gressive news perience, young and ready to move. Good production. team in West /Southwest. Tape and Director of Operations to head Production and tight board, resume on request. Richard Vandiver 998 -8201. creative, sales experience. Currently 503- Engineering division of major South Florida Public TV employed in California. Box P -154. housing Radio Reporter /anchor, seeking position in Station, one of the largest production facilities in the Southeast. Require eminently qualified take - Hard Worker, experienced, communicator, creative. medium /small market. 6 years' radio experience in charge individual with strong production and leader- Med -small markets, consider others. 904 -771 -7386; Los Angeles as on -air reporter, news and editorial ship capabilities. Must have minimum of five years 3907 Angol Pl., Jacksonville, FL 32210, Randy. writer, producer. Degree. Award winner. 31/2 years' in heavy house Latin America. Bilingual. Prefer Southwestern/Western and diversified production experience. engineering background, thorough working knowl- Experienced announcer wants stable position. regions. Call Neil, 213- 398 -1547. Good references, dependable. Mike, 904 -255 -6950 edge of technical operations and latest sophisticated or Box P -198. Sports Reporter, 6 years' experience, excellent local state of the art techniques, such as multi -track audio reporting, PBP any market. Jim, 614- 436 -6133. and CMX editing. Salary open. Excellent company Stop -Read This! B.A., FCC First Class, communica- benefits and working conditions, plus great South tion skills, business and sales background, 31/2 years Experienced Baseball PBP, have been voice of one Florida climate. Send resume and salary requirements college, D.J. experience, broadcast school grad. seeks of nation's top amatuer teams. Looking to do any to: Manager, Administrative Services, WPBT Channel combo position, will relocate. 212- 942 -5377, Classification of minor league. Prefer Southern or Mid - 2, P.O. Box 2, Miami, Florida 33161 -0002. Equal Op- George Saybe, 50 Park Terrace E., N.Y., N.Y 10034. Atlantic states, but will consider anywhere. Box P -156. portunity Employer, M/F

Broadcasting Jan 25 1982 HELP WANTED MANAGEMENT Tired of Working Nights, Holidays and Station CATV Tech Wanted. National MSO seeking ex- breaks? Self -starting CONTINUED video engineer needed for tech- perienced Chief Tech to maintain new 440 MHZ two - nical school CATV and broadcast production studio, way cable system in Eastern Massachusetts. Appli- Cable TV Director -City of Erie, salary SI 5.000 to one -man shop, excellent benefits, plus good hunting cants must have broad knowledge of cable television $20,000 /yearly range, based upon experience. and fishing. EOE. Karl Friedline, Western Wisconsin theory and troubleshooting techniques. A knowledge Resume to City Clerk, 104 Municipal Building. Erie, PA Tech, La Crosse, Wisconsin 54601. 608- 785 -9107. of two -way active systems and head -end maintenance 16501, before March 1, 1982. Equal Opportunity is a plus. For immediate consideration, send resume Employer. UHF Transmitter Maintenance Engineer. New and salary requirements to the attention of: Chief RCA TTU -110 on Sears Tower, Chicago. Excellent Engineer, P.O. Box 347, N. Attleboro, MA 02761. growth HELP WANTED SALES opportunity. Must have strong recent UHF transmitter maintenance experience. VTR /studio Chief Engineer: Production center serving broad- Advertising Salesperson Wanted. Excellent op- maintenance a plus. Full resume with salary require- cast and nonbroadcast clients. Responsible for 10w portunity to grow with a stable company Mature per- ments to: Channel 60 Joint Venture, 233 S. Wacker Dr, FM transmitter, all engineering design, maintenance son needed to develop new clients and to work Chicago IL 60606. EEO /M -F -H. and technical personnel. Digital experience required. closely with our present advertisers. If interested and Prior experience in production support and manage- Broadcast Field Technician with state public qualified, send credentials to: WFMZ -TV, East Rock ment of technical facility and personnel desired. First broadcast system. Responsibilities include mainte- Road, Allentown, PA 18103. Attn: Dean Dallmann. phone or equivalent. Bill Lewis, Wright State Universi- nance and installation of statewide microwave and ty, 102 TV Center, Dayton, Ohio 45435. Account Executive - CBS affiliate in a rapidly grow- translator system. Extensive travel. Experience with ing top 50 market seeks a team -oriented individual video, microwave (heterodyne and remod), translators New York City duplication facility is seeking VTR with a proven record of excellence in television sales. necessary. TV studio experience especially helpful. oeprators experience in all formats (2" I ", 3/4" & Established agency /client list. Experience in retail/co- Salary range: $1527 -$2046 /monthly. Appointment 1/2"). Send resume to: P.O. Box 166, Syosset, N.Y op development beneficial. A group -owned station. may be above normal entry salary in consideration of 11791. Reply to: Box P -116. EOE. recruitment difficulty. Contact Vaun McArthur, 1910 University Drive, Boise, Idaho, 83275, 208- TV Engineers. Positions available for maintenance General Sales Manager needed for new Sunny 385 -3344, for application form. Closes February 24. technicians at sunny Florida division of major corpora- Southern UHF. Must be locally oriented and able to BSU is an EEO employer. tion. Experience with VTR, studio switching equip- train and direct local sales force. Some national con- ment and digital electronics preferred. FCC license tracts preferred, Send resume and past performance Television Maintenance Engineer- Repair and preferred. Send resume to: Torn Weems, Chief record plus salary history and requirements to Box maintenance of various television equipment, includ- Engineer, WPLG/TV 10, 3900 Biscayne Blvd., Miami, P -127. EOE. ing RCA and Ikegami film chain and Ampex VTR's. Re- FL 33137. Equal Opportunity Employer. quirements: First Class FCC license, three to five New, small UHF station (STV at night) needs ex- years' applicable experience and an educational TV Broadcast Studio Technician II, Engineering. perienced salesperson to develop daytime commer- background to assure ability to operate and maintain AA degree and 3 years related experience, First Class cial business. Applicants should have good knowl- television equipment. Apply to: Director of Finance, license and /or SBE certification with in depth edge of Co -op, regional reps, production techniques, WYES -TV /Channel 12, Box 24026, New Orleans, LA electronic and digital theory: extensive maintenance etc. We're looking for a self- starter to grow with us. 70184. No calls! WYES -TV is an equal opportunity experience preferably with broadcast color equipment Write WIHT -TV, P.O. Box 2267, Ann Arbor, MI 48106. An employer. or equipment of equivalent circuit sophistication. Sal- Equal Opportunity Employer. No calls, please. ary range: SI 1,980 to $18,570: starting salary not to Major Production Facility located in Florida is offer- exceed $13,420. Send resume to Director of Engineer- ing top salaries to experienced Maintenance ing, We need a highly qualified individual to join our local New Hampshire Network, Box Z, Durham, NH Engineers. Work in a modern new facility with of sales staff in the Providence office. This person must state 03824. Application deadline is February 1, 1982. AA/ the art equipment. Contact: Robert Hemsky, Chief have at least three (3) years of broadcast sales ex- EEO. Engineer, 305 -920 -0800, 2040 Sherman Street, perience, with a good knowledge of Nielsen and Ar- Hollywood, Florida 33020. Chief Communications Engineer, Office of Com- bitron rating services. A car is necessary, as is a munications and Broadcasting, Nevada - thorough knowledge of the Rhode Island- Massachu- University of Television Transmitter Engineer- Assume total Reno. Technical operations include public radio sta- setts selling area. Kindly reply in confidence to: Mr. responsibility for the transmitter facility during tion, media and color television production facility, John Quinlan, General Sales Manager, WLNE -TV, 430 assigned shift. Closely monitor and maintain quality statewide teleconferencing system, development of County Street, New Bedford, MA 02741. Telephone: control of received and transmitted video and audio broadband cable system and two -video 617- 992 -6666. -way audio signal to assure compliance with FCC Rules and computer communications network. Salary up to $32: Regulations. Requirements: First Class FCC license, Come home to God's Country If you are a strong AE 376. For information on MO's and application pro- three to five years' applicable experience and an edu- and enjoy a balanced list of agency and direct, we cedure, contact Personnel Services, Clark Administra- cational background to assure ability to operate and tion Bldg., UNR, Reno, NV 89557, 702 -784 -6844. Ap- have your opportunity Group owned, affiliated, No. 1 in maintain television transmitter. Apply to: Director of Fi- market (central California coast). If you are excep- plicants tested on first -come, first- served basis. nance, WYES -TV /Channel 12, tional. desire progress and management potential, Box 24026, New Orleans, LA 70184. No calls! WYES -TV is an Equal Jefferson Parish Public School System is seeking prove it and "Come home to God's Country "! Reply to Opportunity Employer. a first class liensed engineer for the supervision, main- Box P -176. EOE. tenance and operation of a television Studio and cable TV Remote Supervisor. F & F Productions has an operation. This person should be familiar with JVC Sales Television -Cable Industry. Regional Sales immediate opening for an experienced engineer with cameras and tape recorders -3/4 inch -as well as the Manager. The leader in cable programming television extensive remote experience. F & F is engaged in ma- major components of a broadcast production studio an mature to seeks experienced, professional repre- jor league sports remotes for stations, networks and and microwave transmission. A minimum of three its news sent and entertainment services to the cable cable companies. We are located in Minneapolis /St. years' experience is required. Salary range: $15,000 industry. and Strong sales marketing background. Paul, rated tops in qualify of life. This position needs a to $18,000. Apply in writing to: Jefferson Parish Public Travel required. Send resume, salary requirements and person with good technical and maintenance abilities School System, Division of Personnel, 519 Huey P. referenced in confidence to Nory Lebrun, VP Cable and offers excellent salary and benefits and a chance Long Avenue. Gretna. Louisiana 70053. Sales. Turner Broadcasting System, Inc., 1050 Tech - to grow with a major production and broadcast corn wood Dr., N.W., Atlanta. GA 30318. An Equal Oppor- pang Call Bob Fransen or George Merrill, 612- Television Technician: Opening in engineering tunity Employer, WE 646 -5555. Equal Opportunity Employer. department for person with previous TV experience. Electronics background preferred. First second or Account Executive- Tremendous potential with Maintenance Engineer. KWTV needs a mainte- general radio telephone license required. Send New England's newest major market UHF indepen- nance engineer. Requires a first or general class resume to: WDCA -TV, 5202 River Road, Bethesda, MD dent. We are looking for people who want a challeng- and one year of television broad- 20816. Attn: Engineering Manager EOE. ing opportunity are aggressive and self- motivated. If cast equipment to maintenance experience. Send you are one of those people and have a minimum of 2 resume to: Trudy Wick, KWTV, P.O. Box 14159, HELP WANTED NEWS years local sales experience, send resume and salary Oklahoma City, OK 73113. EOE, M /F. requirements to Box P -177. An EOE employer. Openings In all Phases of our growing news Attention: Video We have the Operators! ideal organization. If you are talented and would like the op- for you. position East Coast major market TV Station/ portunity to join one of the fastest growing groups in Production House needs individuals HELP WANTED TECHNICAL experienced with the country, then rush resume and tape today to A. R. 1" & 2" tape format FCC and CMX editing. lic. re- Sandubrae, Executive News Director, KARD TV /Kan- quired. resume to P Chief Engineer for WJHG -TV Panama City, Fla. Send box -182. sas State Network, Box 333, Wichita, Kansas 67201. Reply with resume to Raymond E. Carow, Vice Presi- Deg. /Exp. Req. EOE. No phone calls, please. All posi- T.V. Production Technician I. To perform a variety of dent, Gray Communications Systems, Inc.. PO Box tions will be filled immediately. 3130, Albany, GA. 31708. duties involved in the production of T.V. programs for two Public Television stations. Duties include lighting, Sunbelt Medium Market NBC Affiliate is expanding Remote Engineer for Florida's largest film /videotape set construction, operating T.V. cameras and video news department and is looking for individuals with production center to operate and maintain EFP com- switches. Person must have an Associate Degree in strong journalistic credentials who want to be number television production or mercial production mobile unit. Involves client contact related field, plus related work one. Newsroom is all ENG with live unit. We are an ag- experience. Starting is per year, and creative video engineering. Maintenance ex- salary $13,587 plus gressive news operation on the move. If you are a excellent benefit package. Call 414 perience and valid driver's license required. Salary -278 -6576 for strong anchor, producer, reporter, writer, sportscaster or job description and form, negotiable. Resume and salary history to: Bruce application which must be weathercaster, let's talk. Send resume, tape and salary received by February 3. Graham, Chief Engineer. Florida Production Center, 1982. Milwaukee Area Techni- requirements with first response to Jeff Gates, News 150 cal College, Office of Employee 1015 Riverside Avenue. Jacksonville, Florida Services, North Director, KTSM -TV, 801 N. Oregon St., El Paso, Texas Sixth St. Milwaukee, WI 32202 -4994. 53203. 79902 E.O.E.

Broadcasting Jan 25 1982 HELP WANTED NEWS Principal Reporter: Midwest top 20's market. Chief Photographer and staff photographers. Chief

CONTINUED Strong live ad -lib and accomplished writing ability must manage personnel and equipment, both ENG . mandatory. Must have demonstrated track record. and film, and be fully experienced in both. Staff photo- Expanding our Already Talented news organiza- Send resume to Box P -186. Equal Opportunity graphers must have experience, preferably both ENG tion. Opening for producers, reporters, reporter/ Employer, M /F. and film. Send tape and resume to News Director, anchors, photographers and additional assignment KTHV -TV, PO Box 269, Little Rock, AR 72203. EOE, MI editor. If dynamic news growth excites you, then you WDAY -TV is looking for an experienced full -time F. may have a great future with our group. Rush resume Farm Director. Please send tape and resume to and salary requirements to Box P -55. EOE. Sumner D. Rasmussen, GM, WDAY -TV PO. Box 2466, News Director- growing Midwest V station. A Fargo, ND 58108. EOE. remarkable opportunity. Write Box P -203. Meteorologist Wanted: Group -owned station look- ing for meteorologist for 6 & 11 p.m. weather slot. Television News Photographer /sports reporter Weekend Producer /Reporter with three years re- Warm, authoritative communicator wanted. Good sal- wanted: KFYR -TV is looking for a person with ENG ex- porting and producing experience required, along with ary and benefits package. Promotion opportunities perience to shoot and edit stories. Person will also be strong writing and timing skills and experience with within group possible. Replies to Box P -133. required to do sports reporting and act as fill -in sports live shots. Preferred experience with 3/4" tape editing. anchor. Interested parties contact Dick Heidt, News Act as reporter weekdays and produce weekend Producer - Top -rated news department searching for Director, KFYR -TV, Box 1738, Bismarck, ND 58502. newscasts. Send letter of application /resume to creative producer. Rush tapes to Jim Hefner, WFMY -TV, 701- 223 -0900. Operations Director, KTUL-TV, PO Box 8, Tulsa. OK P.O. Box TV -2, Greensboro, NC 27420. 74101. No phone calls. EOE /MF. Assistant News Director -Top 20 Sunbelt market; Cameraman /Editor for a national news show. Wash- network affiliate: minimum five years' in a supervisory ington experience preferred. Creativity, dedication. HELP WANTED PROGRAMING, position. Send resume to: Box P -185. Equal Oppor- high quality work a must. Send resume, salary require- tunity Employer. PRODUCTION & OTHERS ments to: Box P -138. Eastern Carolina small market leader needs im- Promotion Manager: Top network affiliated station Meteorologist - Number One, top 50 news depart- mediately: take charge sports anchor /director. in Southeast needs a creative person with experience ment searching for meteorologist able to communi- Resume and tape to David Boyd, News Director, in running all phases of TV station promotion, and ad- cate. Send resumes to Box P -124. WNCT TV, PO Box 898. Greenville, N.C. 27834. 919- vertising, including radio, billboards and print media. Station general manager was a promotion manager Wanted: market, group 756 -3180. EOE, M /F. Anchor Small -owned station and understands what you need to flourish and grow. looking for 6 & 11 p.m. anchor. Authoritative, dedicated Anchor /Reporter needed for medium market net Write to Box P -99. EOE. self- starter wanted. Good salary and benefits. Chance affiliate news leader. Previous anchor experience. to move up in chain, too. Replies to Box P -132. -TV. This Strong reporting skills a must. This excellent shop Graphic Design Supervisor for WHA per- son will manage a department of 3+ designers who television is looking for an ex- needs an excellent anchor/reporter. Send resume and South Florida station create design for promotions and programs. The perienced street reporter /anchor for a total ENG sta- slary requirements to Box P -188. An Equal Oppor- department does ads, magazines, posters, press kits tion. Send resume and air to News Director, P.O. tunity Employer. WE check and other promotional campaign materials, as well as Box 510, Palm Beach, FL 33480. EOE. Directors: Group W Satellite Communications TV graphics. slides, logos, and some animation. Appli- a Broadcasting must have at least 3 years of television graphic Reporter - Strong writer who can organize a story (GWSC), division of the Westinghouse cants in experience and demonstrated administrative well and cover a beat aggressively sought by top 50's Company, has immediate openings Satellite News design prefer- market CBS affiliate. Resumes and tapes, no phone Channels, its national Cable TV News Service for high- ability. Departmental management experience red. Position available March 1, 1982. Salary: $18,000 calls, to: Jay Moore, News Director, WTVR TV, 3301 ly qualified Control Room Directors. Applicants must must be received by West Broad Street, Richmond, Virginia 23230. An be capable of handling visually fast -paced newscasts annual. Completed application 1982. For and information con- EOE. utilizing state -of- the -art control room electronics. Must February 5, application have strong sense for anchor graphics. and art work in- tact: Kathy Dickerson, WHA -TV, 608- 263 -2114. An Assignment Editor - Applicant must be a take - tegrated into packages, and be able to work closely Affirmative Action/Equal Opportunity Employer. charge, creative, people- oriented person with solid with Producers and Art Department, and have at least needed im- journalistic background and thorough understanding three years TV News directing experience, and a Promotion Advertising Director worked for several years in pro- of television. Three -to -five years of experience proven track record of delivering high quality mediately. Have you motion advertising for a television station and are desired. Send resume and letter to: Ned Warwick, newscasts. GWSC offers complete company benefits and you looking for an opportunity to expand your WTVD, P.O. Box 2009, Durham, NC 27702. EOE. and pleasant working environment convenient to NYC. Qualified candidates seeking an outstanding oppor- abilities? It will be helpful if, in addition to on -air, you Anchorman or Anchorwoman for WALB -TV, Albany, tunity in the exciting field of Cable Television Pro- have helped create print and radio campaigns, made Georgia. Reply with resume and tape to Raymond E. gramming Services, are invited to send their resume efficient buys based on ratings information and have Carow, Vice President, Gray Communications and tapi (in strict confidence) to: Executive Producer, experience in actual studio production of commer- You a flair for unusual ideas to Systems, Inc., PO Box 3130, Albany, Georgia 31708. Satellite News Channels, 41 Harbor Plaza Drive, P.O. cials and promos. need well Box 10210, Stamford, CT 06904. An Equal Oppor- accomplish image- building news campaigns as promotions. Come up with wild ideas but Reporter /Co- Anchor: medium market CBS affiliate tunity Employer, M /F. as program in SE seeks reporter /co- anchor. Please send resume have feet on ground when implementing same and and tape of anchor and reporting skills to: News Weekend Meteorologist. Top twenty Sunbelt season this with an unshakable enthusiasm and posi- Director, WDEF TV, 3302 Broad St., Chattanooga, TN market seeking degreed meteorologist for weekend tive attitude. We are asking a lot, but if you fill this cup 37408. EOE, M /F. and weekday backup. Send Resume to Box P -190. An of needs until it runneth over, we will take care of your Equal Opportunity Employer. financial cup. Call or write: M.D. Smith, General Man- News Director- immediate opening. Emphasis on ager, WAAY -TV, 1000 Monte Sano Boulevard, managerial, journalistic and producing skills. For infor- Executive Producer for "Weeknight ", a top- rated, Huntsville, AL 35801. 205 -539 -1783. EOE. mation contact Robert Zipay, General Mgr., locally produced prime access magazine show. Must 307- 234 -1111 or send resume to: KCWY -TV, P.O. Box be creative, have good writing skills, strong adminis- PM Co -host - Major Northeast market CBS affiliate 170, Casper, WY 82602. trative and management skills, committed to quality seeking a new team of co -hosts to head number one programming. Minimum two years' producing ex- show at number one station. Dynamic and charismatic News Director: We have position for a person to perience. Tape /resume to: Kurt Eichsteadt, Program on -air image a must. Story Producing experience manage a staff of 25. Our news product is dominate, Director, KCRA -TV, 310 -10th St., Sacramento, CA preferred. EOE. Send resume to Box P -150. and the person selected must be able to deal effec- 95814. Equal Opportunity Employer, M /F. tively with people in terms of motivation, training, and Traffic: Looking for a strong, experienced number critiques. Station is part of a growing chain with Health /Science Reporter. If you have the science two. Individual must have working knowledge of Bias. dedication to news. We have the finest equipment and background and TV news experience, please send and preferably Independent TV experience. Salary: most importantly, the finest staff. Degree, experience, resume and cassette to: Arthur Alpert, News Director, $20,000. Send resume to Box P -139. and desire to direct our continued growth all are WDSU -TV, 520 Royal Street, New Orleans, LA. 70130. necessary for this job. Send resumes and letters by EEO Employer. Producer for 11 p.m. news. Must have TV news ex- February 1, to Larry Beaulieu, Executive News Director, perience. Send resume to News Director, PO. Box 510, KFDM -TV, P.O. Box 7128, Beaumont, Texas 77706. Weekend Sports. Top twenty Sunbelt market seek- Palm Beach, FL 33480. EOE. ing experienced sportscaster for weekend and week- in pro- Anchor /Producer. If your horizons are limited in a day backup. Send resume to Box P -191. An Equal Op- Director - 3 to 4 years' directing experience all small market; if you're a writer and communicator; if portunity Employer. gramming areas. Must be flexible, self- motivated and you're ready to assume a prime anchor role in a creative. Producing experience helpful. Send resumes medium market; consider this. Midwestern ABC affili- Weekend Anchor, and general assignment reporter to: KEDT -TV, P.O. Box 416, Corpus Christi, Texas ate with a commitment to journalism excellence has wanted by medium market station in one of the fastest 78403. PBS Station. 512 - 855 -2213. the opening you seek. You need a strong grasp of pro- growing areas of the country. We're all ENG and live 18th in sunny Florida duction and the ability to work well under pressure. equipped, and are looking for experienced people to Production Manager, market seeking professional individual with management ex- Resume to Box P -175. EOE. help us with our continued growth. Send resume and production. Must be a self - salary requirements to Box P -193. An Equal Oppor- perience in all aspects of Producer: Creative producer needed for top -rated tunity Employer. starter a leader, teacher, and motivator of people. CBS affiliate that prides itself on solid journalism. Live Minimum of five years' experience with remotes, in- ENG, still -storey new facility. Only experienced pro- Director. PBS affiliate. Responsible for directing local field production, and off -line editing. Qualified appli- ducers with strong writing skills need apply. Send programming productions, promotions, and fund rais- cants should send resume to: Richard W. Roberts, Cor- resume and sample newscasts to Kirk Winkler, News ing activities. Strong lighting background helpful. porate Personnel Director, WFLA, Inc. P.O. Box 1410, Director, WTOL -TV, PO. Box 715, Toledo, Ohio 43695. Resume and tape to: Personnel, WMFE -TV, 11510 E. Tampa, Florida. 33601. An equal opportunity employer, An Equal Opportunity Employer, MIE. Colonial Dr., Orlando, FL 32817. M /F.

Broadcasting Jan 25 1982 11 7 HELP WANTED PROGRAMING, Top 25 Sunbelt affiliate needs experienced talk Successful Account Executive with seven years PRODUCTION, OTHERS CONTINUED show host for established daytime strip. Send com- local, rep and sales training experience ready for man- plete resume, including salary requirements. An Equal agement position. Top biller in current position in Top 5 Field Producer for PM Magazine Utah. If you have Opportunity Employer. Box P -189. TV market with some management responsibilities experience producing top -quality, visual stories in the seeks more challenging position. Will relocate. Write field, we'd like to see your resume. We're a 10- person New Wanted: talent for a network show in develop- Box P -194. staff with a commitment to excellence and ratings to ment. Looking for off -beat personalities, feature re- match. Resume to: Producer, PM Magazine Utah, P.O. porters, and interviewers. Send 3/4 inch video SITUATIONS WANTED TECHNICAL Box 30901, Salt Lake City, Utah 84130. No Phone cassette and credits to: Anne Marie Schmitt, 200 West Calls. 57th Street, Suite 1408, New York, N.Y. 10019. Sorry - 303 - 741 -5763 Experienced Third Class Switcher tapes cannot be returned. who was unjustly fired is seeking a 200 and above ENG Tape Editor. Creative, fast, experienced. Ability market position in switching. Give him a try - huh? to shoot and do light maintenance desirable. Ag- Production Manager -Top 20 market network affili- Dale. gressive total tape news operation with top equip- ate is seeking an experienced production manager. 2 ment. Equal opportunity employer, MIE. Resume and years as a production manager required. Send resume F.C.C. school graduate with license, looking for first tape to Jack Bryant, News Operations Mgr., WAGA-TV, & qualifications to: Box P-208. Equal Opportunity job. Young, ambitious and ready to learn. Willing to PO. Box 4207, Atlanta, GA 30302. Employer. relocate. Available now. Dan Neubauer, 3376 Sherin Dr. No. C, Simi, CA 93063. 805 -526 -0221. TV Traffic. If you have experience in TV traffic, a Documentary Producer: First class documentary thorough working knowledge of the relationship be- unit needs excellent writer /producer. Minimum re- Chief Engineer of major market station ready to tween traffic and other departments in a television sta- quirements: Five years film or television experience move up to Director Of Engineering /Operation of tion, and are interested in broadcast automation; then and three years producing documentaries. Salary group. Experienced in engineering, production, opera- you may want to consider joining our installation team. open. Send resumes and tapes to: The Moore Report, tions and news. Box P -158. Salary: D.O.E. Extensive travel throughout U.S re- WCCO -TV, 50 So. 9th St., Minneapolis, MN 55402. quired. Send resume to Gene Gach, 1455 E. Tullie Cir SITUATIONS WANTED NEWS cle. Suite 102, Atlanta. GA 30329. Television Producer -Director: Master's degree in Radio -Television or closely allied discipline, with at Experienced Reporter -Anchor. Sports, News, least photography, editing, interviewing, POP If you want Assistant Program Manager: Position available at three years' professional experience preferred. Must have expertise in facets creative writing, intelligence, and versatility, call 309- top independent station in Midwest for a take -charge all of television studio and ENG /EFP production. Position 691 -2927. individual who is familiar with a wide variety of func- requires producing and directing ITV materials and Public Broadcast pro- tions: ARB and NSI analysis; program coordination; Anchor -Mature (46), great presence /voice /writing/ gramming. Date of appointment: March 1, 1982. Ap- scheduling of movies and specials; right -hand person news judgment. 10 yrs. N.Y. network radio, 5 yrs. sports plication deadline: February 5, 1982. negotia- to program manager. If you have the experience, feel Salary: promos. ble. Letter of resume, 813-360-7914. ready for a fast -paced environment, and are seeking a application, transcripts and three letters of managerial challenge, send your resume, by February recommendation should be sent to: Thomás TV Meteorologist, excellent appearance and com- O. Olson. Director, Television Kent Uni- 5th to: Box P -174. An Equal Opportunity Employer. Services, State municator, keeps weather simple and interesting. 2 versity Kent, Ohio 44242. Kent State University is an years' medium market experience. Currently part -time, Equal Opportunity /Affirmative Action employer. ABC Affiliate in Sunny Florida needs experienced seeking full -time number one spot. Box P -88. talkshow Producer for established daytime strip. Send Videotape Editors. Group W Satellite Communica- TV Meteorologist 2 yrs' medium market experience resumes. 3/4" tapes and salary requirements to Jayne tions (GWSC), a division of the Westinghouse Broad- looking for greater challenge. Mark, 615- 688 -1813. Boyd, WTSP -TV, PO Box 10,000. St. Petersburg, FL casting Company, has immediate openings in Satellite 33733. An Equal Opportunity Employer. News Channels, its national Cable TV News Service Male anchor in number one small market seeks for qualified Videotape Editors. Applicants must be move up. Box P -79. Cable TV. Associate Producer/Technical Director. capable of handling visually fast -paced newsfeeds Dundalk Community College has new full time posi- utilizing state -of- the -art editing equipment and should Recent Broadcast Journalism graduate of tion available. Excellent benefits and salary depend- possess at least three years' TV News Editing ex- Boston University seeks entry -level position in TV ing on qualifications. Minimum -$14,401. Requires perience. GWSC offers complete company benefits News. Will gladly relocate. Please contact: J. Callan, 2 /BS BA in Radio/TV /Film /Mass Communications or and a pleasant working environment convenient to Robert Place, Pequannock, NJ 07440. 201 - equivalent and at least two years full time paid TV pro- NYC. Qualified candidates seeking an outstanding op- 694 -5540. ducing /directing. Two to four years full time, paid As- portunity in the exciting field of Cable Television Pro- /Technical sociate Producer Director experience in gramming Services are invited to send their resume Meteorologist. AMS Seal holder with proven track educational or public TV preferred. Some technical and tape (in strict confidence) to: Director of Opera- record and 12 years' television experience needs new electronics experience also preferred. To apply call tions, Satellite News Channels, Group W Satellite challenges. Box P -151. Dundalk Community College, 7200 Sollers Point Communications, 41 Harbor Plaza Drive, P.O. Box Situation Wanted Sports' Sportscast journalist Road, Baltimore, Maryland 21222. 301- 282 -6700, 10210, Stamford, CT 06904. An Equal Opportunity Ext. wants medium market anchor/reporter slot. BA de- 289. Deadline for receipt of completed applica- Employer, M /F. tions: February 8, 1982. EOE, M /F. gree, broadcasting school. Call 612 -529 -1685! Producer /Director II for instructional productions. Aggressive News pro, 22 years broadcasting ex- Senior Producer, associate producers. Top 10 net- Requires extensive production and TV directing ex- perience, last eight years in television news manage- work affiliate is creating a live, competitive morning perience in studio, remote, and post -production edit- ment. Currently No. 2 man in top 25 market. Have program, with studio audience, as a major station ing techniques; demonstrated success in TV and film helped make 3 stations No. 1. Seeking medium market commitment requiring qualified, experienced produc- production; ability to assume charge of complex pro- news directorship or major market No. 2 spot. Write tion staff. If you have a solid background in television duction assignments; and ability to establish and Box P -199. production, extensive experience with morning pro- maintain cooperative work relationships with produc- grams, tion and engineering staffs, as well as the general and desire a super challenge, send your Sure, I'm a beginner, but so were you once. Looking resume. You not public. Applications close: Jan. 29. 1982. Contact: are applying for your own job. This is a for a start. ENG. editing, etc. Degree. Some studio and Personnel Office, Iowa Public Network, new program. The box number keeps our competitive Broadcasting network experience. Will relocate. 516-921-0058. plans a secret. All replies are held P.O. Box 1758, Des Moines, Iowa 50306. in confidence. If you Paul S. 17 Greenvale La., Syosset, N.Y. 11791. are really good, this may be the opportunity you're 515- 281- 4498.EEO /M -E seeking. Send resume to Box P -159. An Equal Oppor- If you'll hire me, I'll promise to be "good!" Solid PM Co- Host -Syracuse PM Magazine seeks tunity Employer. background for news, talk, magazine. 201 - 838 -6991. replacement for male co -host. Big shoes to till on No. 1 Videographer. Field production Unit. Operate porta- show at No. 1 station. Warm on -air personality a must, Quality and Versatility! Weekend -noon weather- ble camera. Edit to finished program. On -line editing story producing experience desired. EOE. Send man /reporter -photographer with 11/2 years' medium - experience essential. Experience with Phillips, Sony, videotape, resume and salary requirements to: PM market experience wants new challenges. Randy, Convergence equipment helpful. Resume and tape to: Magazine. WTVH -TV, 980 James Street, Syracuse. 314- 445 -2333. Personnel, WMFE-TV, 11510 East Colonial Dr., Orlan- New York 13203. do, FL 32817. SITUATIONS WANTED PROGRAMING, SITUATIONS WANTED MANAGEMENT PRODUCTION, OTHERS Art Director: We need a top notch motivator, one Versed Manager new who can choose and manage budding talent and Well- seeks challenge. Broad Seeking full-time job in TV production. BFA degree direct them to their full potential. Must be responsible background, including budgeting, construction, day- in Radio -TV production and 3 years' experience. Call for the creation of an energetic and dynamic television to -day operations, unions, FCC satellites and major Charles Rakestraw, 615- 272 -4625. station image. Do not send work samples until re- league sports. Comfortable with computers. Currently in major quisted. Send resume to Box P -187. Equal Oppor- responsible for operations and marketing Meteorologist- Aggressive, accurate, AMS Seal, 4 tunity Employer, AVE market. Box P -157. years' medium market broadcast experience. If you need a knowledgeable professional, call "Weather If is looking for PM Magazine Co -Host to work with male co-host in your television group or station an Will" now! Don't settle for less!! 414- 497 -0200. aggressive general manager who is not a 42nd market. Must have a strong presentation. news only strong administrator but has a flair for reporting, anchoring or similar experience in televi- sales, programing, and TV Anchor /Reporter- strong writer, producer, plus the line, then we P sion. Planned promotion within staff creates this open- bottom should talk. Write Box -164. major market radio experience. Marilyn, 219- ing. We're out to keep our PM 962 -6471. Magazine show a winner. General Manager with 28 years' experience. Out- Contact: George Hulcher, Executive Producer, PM standing credentials, strong sales background, history News Director, anchor, 18 years' experience includ- Magazine, WHAS -TV, Box 1084, Louisville, Kentucky of successes. Experienced in all phases of broadcast- ing major market. Seeking Sunbelt or West location. 40201. Immediate opening. EOE. ing. Available immediately. Box P -179. Employed. Box P -122.

Broadcasting Jan 25 1982 SITUATIONS WANTED PROGRAMING, The University of Texas at Arlington seeks two Used Equipment Bargains: RCA TT -10AL 11 kw PRODUCTION, OTHER CONTINUED faculty members in broadcasting. 1. Assistant profes- Transmitter; RCA TT -35 CHW & Diplexer just removed sor. Teach the range of broadcast skills, courses, and from service!; GE Film Chain; CBS 504B TBC; En- Take me off the air, and make me a news director. some of the collateral courses such as media law, virozone Air Filters; Chvron III Character Generator; 12 Anchorman -writer -producer who'd like to run his own communication research, theory, and introduction to to 15 Fonts; GN 1400 Production Switcher W /D.S. show. Seven years in the business. Ask for Charles communication. PhD., professional radio and televi- Key; 3 -Gates Criterion 80 Stereo PB and 1 Stereo Rec/ Brown: 307- 266 -5628 (home), 307- 577 -6397 sion experience. and teaching experience required. 2. PB carts. Call Ray LaRue, Quality Media Corp. 800- (work). Assistant or associate professor. Teach half -time in 241 -7878. In GA 404 - 324 -1271. broadcast skills and spend other half time as director produce, re- Now Assignment Editor. Can assign, of television services. PhD. preferred with significant Channel 10 Transmitter Package: 25 kw, com- for five MS port, do ENG. Newspaperman years. Jour- broadcast experience or MA considered with many plete RCA TT -25 BH, good condx: 3 -1/8" xmission 1834 Potter, nalism. Paul Strand. 503 -343 -1023; years of broadcast experience. Located in Dallas -Fort line, antenna, $35,000. Call Ray LaRue or Bill Kitchen, Eugene, OR 97403. Worth area, UTA has 21,000 students and 750 com- Quality Media 800- 241 -7878. In GA 404- munication majors. Send application letter and 324 -1271. Cameraman /E.N.G. /FIIm. Looking for creative & in- resume postmarked by February 26 to Dr Charles Ar- novative shooting? 15 years network & local back- rendell, UTA, Box 19107, Arlington, Texas 76019. AA/ VTR's. RCA TR -70 Full Cavec, SS Rec Amps, DOC, ground. Wish relocation to warm climate. For resume. EEO employer. $22,000; RCA TR -60 updated, w/TBC ex- condx, low call 215- 626 -5803. hours, $9,000; RCA TR -22 Hi -Bank, S7,000; Ampex Professor, depending upon 1200B Amtec, Colortec, Auto Chroma, Vel Comp, Commercial Producer, associate program producer. Instructor /Assistant qualifications and experiences. Master's degree in RCO. DOC, $22,000; IVC 870, 5500. Call Ray LaRue, Over 3 years large market experience in broadcast, video communications minimum. Teaching ex- Quality Media Corp. 800-241-7878. In GA, 404- documentary and cable TV. Can shoot and edit video. perience and /or media experience preferred to teach 324 -1271. Excellent writing skills. Will relocate. Box P -103. video performance and direction courses while serv- Color Cameras -New: Thompson -CSF Ikegami, Ambitious, hardworking, female communications ing as operations officer of cable access facility. Panasonic; Used: GE PE -350 $2,500 ea; GBC graduate seeks first break in production. Will relocate. Tenure track. Apply to: M. G. Lorberg, Jr., Chairperson, CTC -7X, Minicam, plumbs, $10,000. Call Ray LaRue, Phone Laurie: 516 -221 -4006. Department of Speech Communication and Theatre, Southeast Missouri State University, Cape Girardeau, Quality Media Corp. 800 -241 -7878. In Ga. 404- CMX 340X editor. 20+ years pleasing broadcast MO. 63701. Application deadline: March 1, 1982 or 324 -1271. clients. West coastlS.W. Days. Box P -172. until position is filled. Broadcast Audio /Radio Gear +New: CSI AM -FM Microtrak Consoles /Equipment; Assistant Professor: The Department of Speech Xmtrs; LPB Mixers; Otari Recorders; Ramko; Russco; Studer Revox: Communication and Theatre in a small, church related, ALLIED FIELDS Thompson -CSF: What do you need? Call Ray liberal arts college is seeking a teacher of under- Shure; LaRue, Quality Media, 800 -241 -7878. In GA, 404- HELP WANTED SALES graduate radio /television and introductory speech courses. Curriculum is related to production in 1.3 kw 324 -1271. radio facility and cable access TV studio. Ph.D. and Sales- Broadcast Equipment sales -If you enjoy RCA TK 27 chain, TP -15 multiplexer. TP -8 slide pro- teaching experience preferred. Salary commensurate solving technical problems in video operations; if jector, TP -66 16 mm projector. Beston controls -$24,- with education and experience. Application deadline: working with chief engineers and news directors ap- 500.00. International Cinema Eq. Co., 6750 NE 4th Ct., March 15, 1982. Duties begin August 15, 1982. Send peals to you; if you think representing a top company Miami, FL 33138. 305- 756 -0699. with top lines like Ikegami, Sony, ADDA and Conrac resume to Dr. Jerry Martin, Chairman, Speech Com- can make you a lot of money, we want to talk to you. munication and Theatre, Muskingum College. New Eastman CT -500 16mm projector, 286 hours since We're looking for an ambitious person to take over a Concord, Ohio 43762. new, 510,500.00. International Cinema Eq. Co., 6750 profitable Mid -Atlantic territory calling on broad- NE 4th Ct. Miami, FL 33138. 305- 756 -0699. casters and production houses. Our company pro- WANTED TO BUY EQUIPMENT vides an excellent salary and company paid benefits. Cetec 7000 Automation System. Good working con- Wanting 250, 500, 1,000 and 5,000 watt AM -FM We can use your talents now. Send your resume, in- dition. Three ITC's, one audio file, one carosel. 309- transmitters. Guarantee Radio Supply Corp., 1314 cluding salary history, to Ms. Fritz, Peirce 734 -9452. All offers considered. -Phelps, Inc., Iturbide Street, Laredo, TX 78040. Manuel Flores 2000 Block North 59th St., Phila., PA 19131. Equal Op- 512- 723 -3331. portunity Employer, MIF. Sony BVH -1000, 1" VTR with TBC. Excellent condi- tion. recently overhauled, new heads. Best offer. 212- Instant Cash For Broadcast Equipment: Urgently HELP WANTED PROGRAMING, 757.8919. need Transmitters, AM- FM -TV; Microwave; Towers; PRODUCTION, AND OTHERS WX Radar; Color Studio Equipment. Ray LaRue or Bill Chyron IIIB Multifont Character Generator with Col - Fellowships Available: The California Public Kitchen, Quality Media Corp. 800- 241 -7878. In GA orizer, Remote control. Excellent condition. $25,- Broadcasting Commission is now accepting applica- 404 -324 -1271. 000.00 212- 757 -8919. tions for its Fellowship Program. Selected applicants $500 Reward For UHF Transmitters: For informa- will receive management and professional training for 1" A/B Roll Computer -Controlled Editing System; tion which leads to our purchase of any UHF TV one year at California public radio or television sta- Type C; 151902 Switcher. Excellent condition. S150,- Transmitter.- Call Ray LaRue or Bill Kitchen 800- tions. The program is open to California residents. 000.00 212 - 757 -8919. 241 -7878. In GA 404 324 -1271. Minorities are especially encouraged to apply. The ap- - CEI 310/330 Broadcast Camera. 1000' cable. Good plication deadline is March 15. For more information, Wanted: New and used transmitter tubes. MHZ Condition. New, asking 535.000. 212- contact Fellowship Program, Public $56.000; California Broad- Electronics, 2111 West Camelback Road, Phoenix, 757.8919. casting Commission, 915 Capitol Mall, Suite 235, Arizona 85015. 602 -242 -8916. Sacramento, California 95814; 322 -3727. 916- Radio Promotion trailers. Equipped. 2 each. 1 at High power, special purpose tubes 304TL, 4CX1000, S4850; 1 at 55850. For photo or info, call Jim Creative production house needs freelance pro- 4- 1000A, 5575/100, etc. DCO, 10 Schuyler Avenue, Thornton, 804- 399 -8819. ducers, directors and camerapersons with strong No. Arlington, NJ 07032. 201- 998 -4246; 800 broadcast or commercial background for corporate 526-1270. CCA AM- 5000 -D Transmitter now on the air and other related video projects located primarily in with latest CBS audimax and volumax. WSOL, Drawer the Northeast. Send resume and rates to V. Johnson, Western Electric Equipment: mixers, 367. Orangeburg, SC 29116. 803 -492 -7613. Production Manager, 4082 Jenkins Arcade. Pittsburgh, microphones, drivers, speakers, horns, amps, tubes. PA 15222. others. 213/576 -2642, David Yo, Box 832, Monterey Due to format change, complete Country & Western Park, CA 91754. record library for sale. 3000 45's, 1000 albums. 15- HELP WANTED INSTRUCTION year collection. Call 904 - 767 -1131, Jerry or Jackie. FOR SALE EQUIPMENT Iowa State University. Teacher of radio and televi- FM transmitters for sale: 1 KW McMartin (1976), sion news courses: academic involvement with the AM and FM Transmitters -used. excellent condi- RCA- BTF3B, 5D, 10D, CCA 12000E (1978), Collins university -owned network radio and television sta- tion. Guaranteed. Financing available. Transcom, 831 -F2 11977. Call M. Cooper. 215-379-6585. tions. Tenure track, assistant professor level. Requires 215- 379 -6585. competency in radio and TV news reporting equip- 50 KW AM: Continental 317 B (1965); also Harris ment. Position opens August 21; deadline is March 15. 25 KW FM McMartin w /exciter, stereo, SCA. 2 yrs. BC -50C (1969). Call M. Cooper, 215 -379 -6585. Send vita and references to: E. G. Blinn, Search Com- old on -air. M. Cooper 215- 379 -6585. mittee, Dept. of Journalism and Mass Communication, 8 -Bay Comark antenna, high power, available in 30 PR 2 reel to reel tape list Iowa State University, Ames, IA 50011. Revox -99 New track deck days. Antenna is 4 years old and in perfect condition. 52,095 sale price $1,750 Transcom 215- 379 -6585. Best offer. WOK, IBM Bldg.. Jacksonville, FL 32207. Instructor /assistant professor. Full -time tenure track appointment. Teach courses in broadcast -film Remote Production Cruiser: Beautiful Crown Helicopter- Eye in the sky at 1/2 the cost. 1981 sequence at introductory and advanced levels in well - chassis, carpeted, full AC, camera platform on roof, Hughes 300 C ENG helicopter with live microwave established undergruadate program; advise student 1600 mi. on diesel & drive train, good tires and brakes, capability, plus extras. Available immediately, for sale operated carrier current radio station. Professional ex- includes (5) GE PE -3500 Cameras, working well, or lease. Ni -Cad, Inc., South Bend, IN. 219-287-5905. perience and terminal degree desired. Background in 3 -10:1 & 2 -18:1 Lenses, motorized reels & TV -81 ca- news particularly helpful. Salary competitive. Applica- bles, Grass Valley Sync & line gear, new color prog. COMEDY tions to: Chairman, Department of Journalism & Mass monitors, 12X6 prod sw'r w /effects. 8X2 GE Audio well designed & professionally Communication, Creighton University, Omaha, NE built. 5130,000. Call Comic Relief. Just for laughs. Bi- weekly. Free sam- Ray LaRue, Media -7878. 68178. Affirmative Action, Equal Employment Oppor- Quality Corp. 800 -241 In ple. Whilde Creative Services, 20016 Elkhart, Detroit. tunity employer. GA 404 -324 -1271. MI 48225.

Broadcasting Jsn 25 1982 Help Wanted News COMEDY CONTINUED

Free Sample of radio's most popular humor service. RKO RADIO NETWORKS (Request on station letterhead). O'Liners, 1448 C West San Bruno. Fresno. CA 93711. We are seeking top professionals in on -air news to fill Cor- MISCELLANEOUS respondent /Anchor openings in the most innovative news Artist Bio Information, daily calendar, more! Total operation in network radio. Candidates must have personality bi- weekly service. Write (on letterhead) for minimum 3 years news experience in a Major Market Sta- sample: Galaxy, Box 20093 -B, Long Beach, CA 90801. 213 -595 -9588. tion or Network and a thorough understanding of the con- Bingo Newsprint Cards personalized with your cepts of demographic news. No phone calls, please. Send client's ad message for radio, TV, cable or city phone resume and recent tape to: system promotion. Send for free samples. Bingo Cards Omaha, Box 4069, Omaha, NE 68104. 402- Mr. Dave Cooke 453 -2689. RKO Radio Networks Low Power Television application manual, S25.00. 1440 Broadway Monthly magazine, S50 yearly. Printout, applications New York, N.Y. 10018 to date, S15. Crash course, Washington D.C., Feb. 6 -7, (Materials will not be returned) 5100. Lo -Power Television Publishing, 7432 E. Dia- An Equal Opportunity Employer, M /F /H /Vets mond, Scottsdale. AZ 85257. 602 - 990-2669. Outdoor Programing Radio, 50 fishing programs hosted by professional fisherman Tom Zenanko. En- tertaining, informative for all ages nationwide. Con- BROADCAST JOURNALISTS tact: Tom Zenanko Outdoors, 5612 No. Lilac Dr., Min- neapolis, MN 55430. 612- 566 -4797. Dow Jones & Company, Inc., publishers of The Wall The perfect country music rotation? Well, Street Journal, announced it will introduce in 1982, nothing's perfect -but this is close! The Country Music Consultant Vintage Hit Programming Kit pro- Radio 2, a new and unique subscription radio service. vides everything needed to program the best possible With the service, Radio 2 subscribers can program a music rotation with something for everyone. S20.00. Stranger Productions: P.O. Box 391: Springfield, Il- receiver to hear news and features on only those linois 62705. topics they select. Radio 2 is seeking broadcast jour- Prizes! Prizes! Prizes! National brands for promo- nalists with solid writing and reporting skills. Ex- tions, contests. programming. No barter or trade -bet- ter! For fantastic deal, write or phone: Television & perience in business /financial journalism would be Radio Features. Inc., Newberry Plaza, 1030 N. State, helpful. The will be located in the company's Suite 40 -E, Chicago, IL 60610. 312- 944 -3700. positions Princeton, New Jersey facility. We offer growth poten- RADIO PROGRAMING tial, attractive salaries and excellent fringe benefits. New York City Pros train you as announcer, D.J., newscaster- sportscaster. Free booklets -placement Please forward a detailed resume including salary assistance -FCC 1st Class License Prep. A.T.S. 152 history and writing samples, in confidence, to: West 42nd St.. New York City, 10036. 212- 221 -3700. EMPLOYMENT MANAGER Mr. Memory - Big bands. Vocalists. Showtunes. 3 DOW JONES & CO., INC. hours weekly. Audition- write: Reel Radio. Dunkirk, MD. 20754 -0213. P.O. BOX 300 Jazz and Big Band. Two new hour long series - PRINCETON, NEW JERSEY 08540 "World of Jazz" and "Nostalgia Ballroom ". Hosted by An Equal Opportunity Employer M the authority himself -Dick Wright. Demo: MVP, Inc., Box 2492, Shawnee Mission, KS 66201. Help Wanted Management Situations Wanted Announcers Radio and TV Bingo. Oldest promotion in the indus- try. Copyright, 1962. World Wide Bingo, P.O. Box MIAMI /FT. LAUDERDALE SALES OWN YOUR MORNING MARKET 2311, Littleton. CO 80160. 303 -785 -3288. MANAGER WWJE Miami /Ft. Lauderdale (JOY 107 FM) is growing AM Drive Communicator, relevant and enjoya- and needs intelligent Sales Manager, experienced in CONSULTANTS ble approach incorporating basics, phones, agency and direct sales. This is a great opportunity humor geared to your market. in- MJO News Associates. The broadcast news with a phenomenal broadcasting organization. EEO. Community specialists. Box 11043, St. Louis, MO 63135. 314- Write: Doug Auerbach, Vice President /General Man- volvement, major market success in AM drive 522.6325. ager, JOY 107 FM, PO Box 5333. Ft. Lauderdale. and programming. Currently employed and Florida 33311. succeeding. Call 609-397-8318. RADIO Situations Wanted Management Sales Help Wanted Enthusiastic, Determined, Bottom -Line GM Looking Young, aggressive, self starter with CO -OP SALES SPECIALIST eight years management experience, 18 WMJCIWHND, Detroit's top adult radio com- years in the business, looking for Top 40 SPORTS PBP PRO bination, is seeking a co -op sales specialist. market GM position, 35 and im- Must have previous experience with radio and/ mediately available due to ownership 12 -year sports pro, presently employed or newspaper co -op sales or manufacturer's change. Worked my way up thru pro- as major college network PBP and net co -op programs. Will be responsible for co -op gramming and sales. Know radio inside çooidinator, looking for pro or major col- sales to retailers, manufacturers, distributors and out. Last GM position did lege baseball, football, and/or basket- and brokers. Salary plus commission. Send complete ball job. Box P -155. resume to: Greg Ofiara. Sales Manager, turnaround from red to six figure black WMJC /WHND Radio, One Radio Plaza. ink in 15 months. Looking for growth po- Detroit, Michigan 48220. tential, BS in Broadcast Management and close to completion of MBA. S50,- 000+ base. Resume and references Gpli A GREATER MEDIA STATION available upon request. Write Box P -128 M,F An equal opportunity employer. or call 505- 884 -8801.

Broadcasting Jan 25 1982 Situations Wanted Announcers Help Wanted Programing, Continued Production, Others Continued SUCCESSFUL YOUNG VETERAN Major market talkhost/sportscaster seeking new career challenge with a reputable radio/ TV outlet in the Western or SunBelt States. If you believe an air personality should be more than one dimensional, and it you pay top money for such talent, please contact me. Box GROWING NATIONAL CABLE TV P -152 BUSINESS PUBLICATION Situations Wanted News HAS TWO OPENINGS

Award Winning Big 10 Sportscaster FOR EXPERIENCED PERSONNEL

l've always dreamed of a major market sportscasting lob and l'll move anywhere. at my expense, to help you * Advertising space sales to cover Northwestern states including grab a larger sports audience. 15 years experience- the past dozen, with major colleges. Currently 40 plus. San Francisco. Minimum two years of advertising space sales re- weekly. drive time sportscasts and Big 10 PBP of 4 quired, preferably on TV or cable TV publications. major sports. Desperate? No. confident! Help me fulfill my dream Write Box P.197 * Advertising space sales to headquarter in Los Angeles. Minimum two years of advertising space sales required, prefera- bly on TV or cable TV publications. Equipment sales background helpful. Both positions offer $30,000 a year base with profit- sharing or TELEVISION sales- incentive bonuses, paid hospitalization, four week vaca- Help Wanted Technical tions, pension- and stock -incentive plans. Qualified applicants should be immediately available. Send letter of application and resume to: TECHNICIANS FOR OVERSEAS Box N -70 ASSIGNMENT An Equal Opportunity Employer Exciting opportunities for Studio, Video and Transmitter technicians in Saudi Arabia. Can- didates must have hands -on repair and main- tenance background. Excellent salary and fringe benefits. Send resume to PO. Box 1523. El Toro. CA 92630. TRAFFIC MANAGER CHIEF ENGINEERS Dynamic opportunity is available for qualified appli- needed for exciting opportunities in Saudi Arabia with an international Corp. Excellent salary and fringe cants who are technically oriented and can manage benefits. Candidates must be skilled in supervising personnel. Person will be responsible for all station the maintenance and repair of T.V. Transmitting. Microwave and Studio equipment. Send detailed traffic activity which includes supervising a complete, resume to PO. Box 1523. El Toro, CA 92630. automated traffic system. Person must be able to manipulate inventory and act as liason to sales man- agement, local /national sales force. This is a terrific Help Wanted Programing, opportunity for a Traffic Manager or an Assistant Production, Others Traffic Manager who wants to grow. Major station group in the top 25 markets with excellent pay and KDKA TV fringe benefits. Send resume to Box P -168. We are an PROMOTION Equal Opportunity Employer, M/F

WRITER- PRODUCER Help Wanted Sales WITH A PAST. It you have at least two years professional experience. and a reel of exciting spots to show for it, you magazine EXECUTIVE could be ready to join the top ACCOUNT Creative Services team in the country Duties include servicing and increasing business for Group -W station KDKA -1V- number PRODUCER existing clients and developing new business at both agency and direct sales levels. Knowledge of televi- one affiliate in the 12th market -is sion time sales is essential and prior broadcast sales looking for a gifted writer/producer No. 1 rated PM Magazine in medium Midwest market looking for Executive Producer. Previ- experience is preferred. Please send resume to Per- the If sonnel Manager, WFSB. 3 Constitution Plaza. Hartford, on way up you're seeking your ous PM experience desirable, but not man- CT 06115. An Equal Opportunity Employer. MIE way up. send on-air. radio and print datory for bright, innovative person. Send tape, samples to: resume and salary requirements to: PM Maga- Brad Crurn Creative Services Director zine, P.O. Box 718, Columbus, Ohio 43216. KDKA -TV One Gateway Center Equal Opportunity Employer Pittsburgh PA 15222

Broadcasting Jan 25 1982 117 Help Wanted Sales Help Wanted News Continued

TROUBLE SHOOTER

Top 25 aggressive television station ATC searching for trouble shooter. The NUMBER ONE IN CABLE COMMUNICATIONS award winning trouble shooter unit is well -established and includes a NATIONAL two member staff. We have the commitment for you to succeed. Prefer candidates with trouble MANAGER shooting experience and journalism degree. Please send resume to Box ADVERTISING SALES P -92. EOE, MIE. American Television & Communications Corporation, the largest and fastest growing cable television company, is seeking can- didates for the position of National Manager- Advertising Sales. This individual will plan and implement local advertising sales programs in ATC cable systems and shape other corporate strategies for developing maximum revenue potential from adver- JOIN CHANNEL 20 IN HOUSTON tising sources. television broadcast Position requires proven media sales experience at the retail We need experienced professionals with a minimum of 5 yrs. ex- level, to train local ability sales and sales support staff, strong perience who want the challenge of building planning and organizational skills and the capacity to produce the new exciting Channel 20 serving the fresh approaches to marketing cable's attributes. Extensive Houston market. We promise you a unique op- travel is required and a background in the cable industry is portunity for professional growth and a rich desirable. and rewarding experience as our company ex- pands its successful operations in Dallas to If you are interested in the challenges of the communications Channel 20 in Houston. If you want to be a part technology of the future, please submit a detailed resume, salary of the original team in this innovative Houston history /requirements, and a letter stating the strengths you would venture, please write to: Milton Grant, Channel bring to this position to: 21, Inc., 1712 E. Randal Mill Road, Arlington, Texas 76011. Opportunities are available for: Human Resources Department Chief Engineer, Studio and Transmitter Super- American Television & visors, Engineers, Program Director, Opera- tions Manager, Executive Secretaries, Traffic Communications Corporation Manager. Promotion Manager, Production Man- 160 Inverness Drive West ager, Business Manager, Accounting Person- Englewood, CO 80112 nel, Art Director. All contacts will be strictly confidential. Equal Opportunity Employer. Equal Opportunity Employer M /F /H /V

Help Wanted Management

NEWS PRODUCER 1

News Producer for a top -ten network affiliate in the Midwest. We are a group -owned station with a com- SAN DIEGO mitment to excellence. The person we are looking for CITY! has at least three to four years of show producing ex- AMERICA'S MOST BEAUTIFUL is perience, a leader, a journalist, is mature, and has a reputation for creativity and conceptual thinking. If you is now interviewing for key man- are not all of the above. you're not the person we're New Independent Station looking for. If you are, this could be a rare opportunity agement positions. to join one of the best news operations in the United States. We are an equal opportunity employer. Send Station Manager resumes to: Box P -170. Gen. Sales Manager Program Manager Business Manager Chief Engineer All creative services and Talk Show Talent. EXECUTIVE NEWS PRODUCER I= We're experienced broadcasters looking for proven manage- IwJxTI Confidentially respected. WJXT. the Post -Newsweek station. desires an ex- ment personnel. perienced Executive Producer. Applicants should have Send complete resumes and other necessary information to: experience in producing evening newscasts and have good production and journalistic skills. Three years' Mike McKinnon television experience required. The position includes KUSI -TV Channel 51 supervision of newscast producers. scheduling, and long range planning and execution of news specials P. O. Box 11985 and investigative reports. Send tape and resume to: Mel Martin, News Director, WJXT, P.O. Box 5270, San Diego, California 92111 Jacksonville, Florida 32207. An EOE -M /F AN EQUAL OPPORTUNITY EMPLOYER

Broadcasting Jan 25 1982 118 Help Wanted News Miscellaneous Continued Computer Services to the Communications Industry Reporter /Personality LPTV Applicant or Prospective Applicant Top ten station launching a new nightly hour, and we A new computer service tells you all the translator and for reporters with a strong point Low Power stations and applications on all channels. 50 have several openings miles or more from your proposed tower site! of view and memorable personality. If you have plenty The computer, which is updated dialy, has all 6,000+ LPTV applicants and the 4.000 present translators. of television experience and want to move into an in- This is ideal to determine mutual exclusitivity and to know novative format that features you as well as what you it you have any competing applications. In addition, a full service TV station printout is sent at no know, this is it. Must be quick on your feet with good added charge. and is computed from your site. Other applicants names, principals, and addresses are ad -lib ability. This is a big job -no amateurs, please. available at no added charge. Forty eight hour delivery is E.O.E. Reply to Box P -160. standard. CEdward M Johnson's Or.1PUTER Situations Wanted News Radio Programing 1 The MEMORABLE Days . NO. 1 TV NEWS ANCHOR of Radio from me golden age of radio 30- minute programs Suite 455, One Regency Square, Knoxville, TN 37915 I'm consistently rated no. 1 in lid iem vARPETY DRAMA COMED'ES' MYSTEMIES SCIENCE . (615)525.2414 included m each sens, a top competitive market. Washington. D (202) 289-0543 Program Distil butors RATES 50 Miles Strong desire to relocate. 410 South Main -$185 Jonesboro Arkansas 72401 75 Miles 100 Miles Let's talk. Write Box P -163. -$220 -$250 50 , -972,5994 ORDER FORM Help Wanted Instruction Please search the FCC Computer Data Base for the following markets and range.

Name of Applicant is Cleveland E. Dodge Professor Channel of Telecommunications applied for: Cities Range: and Education Miles

Miles Full professor, with tenure, to be first recipient of newly endowed Cleveland E. Dodge Professorship of Telecommunications and Enclosed is my payment of S_Please send material to Education at Teachers College / Columbia University. Appoint- ment to begin September, 1982. Salary commensurate with stature NAME of position in the academic world. ADDRESS CITY /STATE /ZIP Candidate must (1) be a published scholar with knowledge of at least one medium of electronic communication (e.g. broadcast television and video, computers and various peripheral and inter- active technologies), and a clear vision of interrelationships Washington Audio? among all media; (2) be prepared to lead a program of teaching and research at the graduate level in the field of telecommuni- We've got you covered! Contact us for tape, cations and education; (3) be prepared to collaborate in developing transcripts, or legwork for upcoming committee or agency hearings, interviews. press conferences. dem- a strategy for Teachers College to take the lead, through a variety onstrations. briefings. Reasonable hourly rates. Berns of academic disciplines, in the application of electronic communi- Bureau, Box 23067. Washington, D.C. 20024. 202- cation to human resource development; (4) have an acquaintance 484 -1840. with the various communication industries, public and private, particularly those related to the "electronic revolution"; (5) be dedicated to furthering the role that education, broadly conceived, can play in developing human resources in the contemporary world. Although the several criteria must be met, applicants are Employment Service sought from all sectors of society. A doctorate is desired, but scholarship, wisdom, vision, and exceptional experience, sound RADIO JOBSI demonstrated achievement may substitute for the degree. 10.000 radio jobs a year for men and women are listed Send nominations and applications, not later than March 1, in the American Radio Job Market weekly paper. Up to 1982 to: Chairman, Search Committee, Dodge Professorship in 300 openings every week! Disk Jockeys, Newspeople and Program Directors. Small. medium and major Telecommunications and Education, Box 8, Teachers College / markets, all formats. Many jobs require little or no ex- Columbia University, 525 West 120 Street, New York, N.Y. 10027. perience! One week computer list S6.00. Special Bonus: Five Consecutive weeks only 512.95 -you An Equal Opportunity, Affirmative Action Employer. save $18.009 AMERICAN RADIO JOB MARKET, 8215 Don Gasper, Las Vegas, Nevada 89108.

Teachers College Columbia University

Broadcasting Jan 25 1982 11 es ALLIED FIELDS Help Wanted Instruction Consultants

a associates New for '82 Now, state -of- the -art program consultation is available to Small Market America from Todd Wallace /Associates! Affordable rates, on a per -project basis. To find out how the TW /A bottom line approach to better programming can help you, call Ron Dennington Today. Toll Free 800 - 528 -6082.

Instruction

WEATHER COMMUNICATION Bachelor of Arts Degree People sell for our Combined Meteorology 8 Broadcast Training Contact Dr. John C. Freeman Communications Division Professor of Meteorology University of St. Thomas very 4104 Mt. Vernon / Houston, Texas 77006 for some good reasons. (713) 529-4891 Telex 762771 Meet us at SMPTEand see why. Ratings Research THE INDEX RESEARCH Our Communications Division is a leader in state -of- the -art portable and RECESSION PLAN plug -in high performance spectrum analyzers. Tektronix is the industry To help radio come through recession in test standard television and measurement instruments. 82, our 1981 rate care has been held The Tektronix television sales engineer is respected throughout the industry over- RADIO INDEX rating reports still for professionalism and technical expertise. They work in a true consultant start as low as $350. One index can selling environment solving technical problems and communicating with help you make more Sales at a time both management. engineering and Our sales engineers receive when you need them most. recognition and compensation for performance where individual effort makes a big difference. Our Communications Division is rapidly expanding Call us free: and offers excellent opportunity for career growth. 800 - 528 -6082 If you have a BSEE or equivalent and 2 plus years RF measurement experience with emphasis on spectrum analysis techniques, or 2 plus years in broadcasting /television production engineering and are interested in hearing more good reasons why people are choosing to come to work for us, call J. Marino collect (201) 636 -8616 to arrange an interview. index Our management will be at SMPTE in Nashville on February 5 & 6. For further information send a letter or resume to Tektronix, Inc., 40 Gill Lane, Woodbridge, New Jersey 07095. An Equal Opportunity Employer M/ F.

Wanted To Buy Stations SOUTHWEST Télctronbca Owner of radio station in a top 15 COMMITTED TO EXCELLENCE market desires to trade for a smaller market station in the Southwest. Write Box P -192.

Help Wanted Technical For Sale Stations

NEW CAREERS IN FUTURE TECHNOLOGY GROUP W SATELLITE WALKER MEDIA & MANAGEMENT, COMMUNICATIONS INC. The technologicar leader in satellite communications JULES COHEN & ASSOCIATES, is offering excellent career opportunities to broadcast P.E. maintenance engineers. As a diversified satellite corn - Consulting Electronics has an Brokers-Consultants-Appraisers munications company. openings are available for Engineers opening for a staff engineer. EE Degree holder maintenance engineers experienced in studio in- William L. Walker John F Hurlbut stallation, studio maintenance, ENG/EFP mainte- preferred but qualifying experience in AM, FM President Southeastern nance, and satellite earth station maintenance. and TV will be considered. Salary Open. Send Suite 417 Representative G.W.S.C. offers excellent compensation and benefits resumes to: 1730 M St., N.W., Suite 400. Wash- 1730 Rhode Island P.O. Box 1845 programs. Begin your career in the future now by ington, D.C. 20036. Avenue, N.W. Holmes Beach, sending your resume and salary in confidence to Washington, D.C. 20036 Florida 33509 Group W Satellite Communications. 41 Harbor Plaza 202/223 -1553 813/778 -3617 Drive, P.O. Box 10210. Stamford, CT 06904. Attn: Bill Johnston, Manager. Technical Operations. G.WS.C. is an Equal Opportunity Employer, M/F.

Broadcasting Jan 25 1982 I2A For Sale Stations Continued Books For CHAPMAN ASSOCIATES® media brokerage service Broadcasters 1418 HANDBOOK OF RADIO NW Smal FM $200K $60K Greg Merrill (801) 753 -8090 PUBLICITY & PROMOTION, by S Smal Fulllime $300K Terms Bill Cate (904) 893-6471 Jack Macdonald. This handbook is a W Smal AM/FM $350K $100K Greg Merrill (801) 753-8090 virtual promotion encyclopedia-in - S Smal AM/FM $425K S125K Bill Cate (904) 893-6471 cludes over 250,000 words, over 1.500 W Smal AM $650K $350K Corky Cartwright (303) 740-2224 on -air promo themes adaptable to any NW Smal CATV $980K Terms Jim Applegate (714) 442 -1039 format; and over 350 contests, stunts. S Smal AM/FM $1500K 29% Bill Chapman (404) 458-9226 station and personality promos! One MW Medium Fulllime $790K $200K Peter Stromquist (612) 831 -3672 idea alone of the hundreds offered can MW Medium AM/FM $1250K $335K Bill Lochman (816) 254-6899 be worth many times the small cost of S Metro Fulltime $635K 29% Bob Thorburn (404) 458-9226 this indispensable sourcebook. 372 pages, 8 -1/2 x 11" bound in long -life 3 -ring binder. S34.95 To receive offerings within your area of interest, or to sell, contact John Emery, Gen. Mgr.. Chapman Co.. 1835 Savoy O. Atlanta, GA 30341. T458 JOURNALIST'S NOTEBOOK OF LIVE RADIO -TV NEWS, by Phillip Keirstead, network news producer, ad- MIDWEST REGIONAL Dan Hayslett junct prof., Fordham Univ. Written to CHANNEL provide broadcast journalists with a 5,000 Watt AM Station. Excellent cash a .1..0n:11es. mc solid understanding of journalism con- cepts and techniques. Covers the flow & profits. Absentee owner. Ideal ad- techniques of gathering, processing, for b744 Vtd-tt4 dition group owners. $1,850,000. writing, and broadcasting live news. Only Financially Qualified will receive RADIO, TV, and CATV 214 691 -2076 using the latest electronic equipment. replies. Box P -134. Contains special sections on laws re- 11311 N. Central E%prPsswdy Dalla... 'resat lating to journalism, documentaries. and edítorials.252pp.29i1I.$12.95 FOR SALE FOR SALE T464 HOW TO MAKE NEWS Sale of radio stations pursuant to direction of Federal AND IN- FLUENCE PEOPLE, by Morgan Har- Small town Class IV -AM radio station, lo- District Court for the District of Colorado and subject to FCC and Court: KKBZ, 1400 kHz. 1 kw- ris and Patti Karp. The secrets of gain- Profitable. $400,000. approval of cated Southeast. D. 250 w; KKAP -FM, 96.7 mHZ, 87 w, 1500 ft., Santa ing publicity for any business from Discount for cash or good terms. Call Paula, California. Inquiries from prospective small local organizations to large na- Hudson Millar, 305 -461 -2600. purchasers should be in writing and addressed to tional groups. Starting with the basics James P Johnson, PO. Box 608. Fort Collins, Colorado of writing a news story, the 80522. authors pro- ceed to unveil the process of planning a full -scale publicity campaign. Re- lations with editors, photographers. FLORIDA Station For Sale correspondents, and other news peo- ple are highlighted. Sample radio an- Great Lakes Daytimer with full -time C.P. Gross Fulltime AM with attractive real estate in nouncements and correct formats for $100,000.00 Owner to consider growth city of 25,000. Minimal competition. willing submission are a large part of the sec- reasonable offer. Call 467.0040. Good terms to financially qualified buyer. Ideal 312- tion on radio. There is a similar section Shaheen Media Brokers, 435 N. Michigan Ave.. living for owner- operator. $395.000. Martin. on television. News releases. newslet- Chicago, IL 60611 305 -361 -2181; Jones, 804- 758 -4214. tersrand handbills can pack a meeting or event, and the authors have detailed pointers on their preparation and dis- tribution. This volume is slanted towards fattening a group's treasury, 901/ 767 -7980 increasing its membership, and get- FOR SALE MILTON Q. FORD s ASSOCIATES ting those all- important messages AM -FM MEDIA BROKERS over the airwaves or in print so they Radio Station. -APPRAISERS reach the "Specializing In Sunbelt Broadcast Properties" can desired audience. 140 Major Market in pages. 57.95 5050 Poplar An Suite 616 Mempfhs.TN. 38157

Southwest Sunbelt 700 New Hampshire Ave . N. W. Watergate South Suite 1003 Washington. D C. 20037 BROADCASTING BOOK Write Box P -202 DIVISION H.B. La Rue, Media Broker 1735 DeSales St., N.W. e,e r. u nur Washington, D.C. 20036 THE West Coast KEITH W. HORTON 44 Montgomery Sheet. 5th Floor, San Fran- Please send me book(s) num- COMPANY, INC. cisco. California 94104 415/434.1750 ber(s) My pay- East Coast ment is enclosed. For prompt service 77th contact o 500 East Street. Suite 5909. New York, NY 10021 2121288.0737 Home Office: P.O. Box 948 Name Elmira, N.Y. 14902 Firm or call letters 24 hr Phone: (607)733 -7138 RALPH E. MEADOR Bob Kimel's office: Media Broker P.O. Box 270, [40 AM - FM - TV - Appraisals St. Albans, VT 05478 Address 24 hr Phone: (802)524-5963 P.O. Box 38 Lexington, Mo. 84067 Brokers and Consultants City Phone 816- 259 -2544 State Zip

Broadcasting Jan 25 1982 121 For Sale Stations Continued Wilkins North American and Associates <1144> Fla. small mkt, daytime, 210K Media Brokers Fla. coastal daytime, 350K 1? Si Co. Va AM 325k Small A.Marshall Fla. small mkt, fulltime, 215K Media Investment Analysts & Brokers MI AM 625k Small (803) 842 -5251 Fla. large mkt, daytime, 400K AR FM 625K Small Fla. large mkt, daytime, 1150K ID Fulltime AM 835K Medium Florida daytimer with a competitive Fla. large mkt, daytime, 475K IL Fulltime AM 725K Small edge. Booming coastal market. Fulltime Ga. small mkt, FM, 160K GA Daytime AM 425K Small available. $600,000, terms, with 10 OK FM 380K Small acres of land. Missouri small mkt, AM -FM, 525K KY AM/FM 550K Small NC. medium mkt, fulltime, 350K Midwest AM/FM-CP 410K Small Ohio, small mkt, AM -FM, 750K MO AM/FM 300k Small EXECUTIVE SUITE 2(x) PROFESSIONAL HUH DING HII TON HEAD ISI AND. SOUTH CARO] INA 29928 Illinois small mkt, fulltime 67SK MO AM/FM 525K Small MS Small Idaho medium mkt, fulltime, 150K AM 300K IA AM/FM 360K Small New Mexico med. mkt, FM, 450K WY AM 225K Small California full timer Broadcast School Colorado, 35K OR FM Downpayment 35k TN AM. Downpayment 30k Beautiful coastal growth area. Prices at less Tenn small mkt, AM Daytime, 500K than 8X current cash flow Valuable real estate. ND AM/FM Downpayment 25K Favorable terms. Call Hardesty & Associates, NC AM Downpayment 25K FREE IN -HOUSE LEGAL 115 Retiro Way, San Francisco, CA 94123. NM FM Downpayment 35K 415-563-4411. SERVICES AVAILABLE FOR SC AM Downpayment 20K & GA FM Downpayment 30K BUYER SELLER. FL AM Downpayment 50K ONE FINANCIAL PLAZA OR AM Downpayment 35K SUITE 2100 109 North Main, 2nd Floor WE OFFER FT. LAUDERDALE, FL 33394 Sioux Falls, South Dakota 57102805/338-1180 several outstanding AM- (3051 525 2500 FM Radio Stations in the For Fast Action Use SELLERS CA L COLLECT BROADCASTING's Western Sunbelt at prices Classified Advertising from $900,000 to $4,000,- 000. Stan Raymond & Associates APPRAISALS Droodcost Consulronrs G brokers Over twenty years of service to Broadcasting VVJohn Gran Appraisals Brokerage Analysis Has stations available In Ga.. Fla. N.C.. & SC BROADCASTING BROKER Westgate Mall, Bethlehem, PA 18017 Call or write now. 1029 PACIFIC STREET 215 -865 -3775 1819 Peochrree rood N E SAN LUIS OBISPO, CALIFORNIA 93401 404 -351 -0555 Anoore. Georgia 30309 THE HOLT CORPORATION 805- 541 -1900 RESIDENCE 805- 544 -4502

BROADCASTING'S CLASSIFIED RATES Payable in advance. Check or Money order only. (Billing per word. S.15.00 weekly minimum. Situations Wanted: (per- charge to stations and firms: S3.00) sonal ads) 50C per word. $7.50 weekly minimum. All other classifications; 95C per word. S15.00 weekly minimum. placing When an ad, indicate the EXACT category desired: Blind box numbers: $3.00 per issue. Television, Radio, Cable or Allied Fields; Help Wanted, or Situations Wanted; Management, Sales, etc. If this informa- Rates: Classified Display: Situations Wanted (personal tion is omitted, we will determine the appropriate category ads) S40.00 per inch. All other classifications: S70.00 per according to the copy. No make goods will be run if all infor- inch. For Sale Stations, Wanted To Buy Stations, and Public mation is not included. Notice advertising require display space. Agency commis- The publisher is not responsible for errors in printing due to sion only on display space. illegible copy. All copy must be clearly typed or printed. For Sale Stations,Wanted To Buy Stations,Employment Ser- vices. Deadline is Monday for the following Monday's issue. Orders Business Opportunities, Radio Programming, and/or cancellations must be submitted in writing. (NO Miscellaneous, Consultants, For Sale Equipment, Wanted To telephone orders and /or cancellations will be accepted). Buy Equipment and Situations Wanted advertising require payment in advance. Replies to ads with Blind Box numbers should be addressed Publisher reserves the right to alter Classified copy to con- to (box number) c/o BROADCASTING. 1 735 DeSales St., N.W., form the of Title VII of the of Washington, DC 20036. with provisions Civil Rights Act 1964, as amended. Advertisers using Blind Box numbers cannot request audio tapes. video tapes, transcriptions, films or VTR's to be for- Word Count: Include name and address, Zip code or phone number including area as one word. warded to BROADCASTING. Blind Box numbers. Audio tapes, code counts Count video tapes, transcriptions, films and VTR's are not forwar- each abbreviation, initial, single figure or group of figures or dable, and are returned to the sender. letters as one word. Symbols such as 35mm, COD, PD, etc. count as one word. Hyphenated words count as two words. Rates: Classified Listings (non -display) Help Wanted: 85C Publisher reserves the right to abbreviate or alter copy.

Broadcasting Jan 25 1982 199 Fates & FortunesE®

ager of research, Cox, Atlanta, succeeds Mar- Cablevision of New Jersey, Oakland, N.J., tin. named director of computer services. Media Mark Sayan, air personality, KVI(AM) Seattle, Tim Miller, assistant director of creative ser- Robert Luciano, named station operations manager. vices, WABC -TV New York, named director of president, Schering- -director, WTOC -Tv creative services. Plough, elected chief O. N. Bradbury, producer Savannah, named operations manager. executive officer, effec- Ga., H. Brian O'Neill, creative services director, tive Feb. 1. Luciano Greg Fabos, sales manager, KCNR(FM) Port- WIZ -TV Baltimore, joins Kvw -tv Philadelphia in succeeds Richard land, Ore., named station manager. same capacity. Bennett, who will con- Tom Farley, operations manager, KPAM(AM) tinue as chairman of Portland, Ore., named station manager. board. Advertising Kenneth Wolt, VP- William Johnson, director of research, KRON- KABC -TV Los Angeles as VP general manager, Gulf TV San Francisco, joins Ben Schutz, and promotion director, Ben- Broadcast Group's director of research and sales promotion. ton & Bowles, New York, named senior VP Luciano WNDE(AM)- WFBQ(FM) In- Richard Mechling, treasurer and controller, director of media, dianapolis, joins Frank Gromer, national KESQ(TV) Palm Springs, Calif., elected VP, ad- Foote, Cone & Belding, New York, and David group's WJMD(FM) Washington in same capacity. ministration, Pacific Media Corp., station David Moorhead, independent consultant, licensee. succeeds Wolt. Patricia Watkowskl, assistant VP, Golden West Broadcasters, Los Angeles, elected VP, Dennis Stanfill, board member, noncommer- assistant to board chairman. cial KcEr(TV), and fomer board chairman and chief executive officer, 20th Century -Fox Film Daniel Gold, group VP, cable division of Corn- Corp., elected chairman of board of KCET. Joe cast Corp., Bala-Cynwyd, Pa., named senior Sands, VP, administration and operations, VP- operations for cable communications divi- KCET, promoted to newly created post of VP and sion of Comcast. ' chief administrative officer. Sheldon Auer- Terry Cady, chief southern Califor- bach, VP, Ritter -Deller Publishing, Los engineer, nia Falcon Cable TV, named manager, Angeles, named director of finance /chief finan- systems, Pasadena, Calif-, system. cial officer, KCET. Gromer Berger Eugene von Schimmelmann, internal audi- Frank O'Neil, station manager, KXAS.TV Fort research, FC tor, ABC, Los Angeles, named director, inter- Berger, national director of &B, Worth, elected president and general manager. with nal audit, West Coast. Richard Mullins, senior Chicago, named corporate directors worldwide. Walton Reid, VP, administration, Golden West production auditor, Los Angeles, named man- responsibilities Broadcasters, named VP and general manager, ager of internal audit. Jim McPhail, associate Harold Bickner, VP- creative director, KQFM(FM) Portland, Ore. director of business analysis and financial plan- Campbell -Ewald, Warren, Mich., elected senior ning, ABC -TV, New York, named director of fi- Dolly Ickes, business manager, Warner Amex VP. nancial analysis and reporting, East Coast. Eric Cable Communications' Altoona, Pa., system, Beattie, West Coast manager, audit depart- Dick Hanley, senior VP- creative director, named general manager. She succeeds Bob ment, ABC Television Network, named direc- Campbell -Ewald, New York, joins Ted Brubaker, retired. Bates tor, financial analysis. Kristin McEvoy, at- there in same capacity. Albert Sanders, general manager, WMAZ(AM) torney, ABC Inc., named assistant general at- Ann Iverson, management supervisor, Ogilvy Macon, Ga., retires after 37 years with station. torney, corporate legal affairs department. Mather, Houston, elected senior VP Susan W. Brecher, attorney with NBC, New & Jim Back, news director, KRMG(AM) Tulsa, York, joins corporate legal affairs department of Hugh Heinrich., director of media and Okla., named operations director. ABC Inc. there as assistant general attorney, marketing services; John Brinkerhoff, crea- employment practices. director, and James Fry, account execu- Jack Petrik, general manager, KDNI(TV) St. tive Lord, Sullivan & Yoder, Marion, Ohio, Louis, Mo., named VP of Miami Valley Broad- Phil Brown, manager, broadcast operations tive, VP's. casting Corp., wholly -owned subsidiary of Cox control, NBC, Los Angeles, named manager, elected NBC Sports operations, West Coast. Gerard Ronald Dickson, account group supervisor; Petry, director, cost verification, NBC, West John Siembieda, art director and art group Coast, named director, accounting services. supervisor, and James Richardson, copy Ronald Mason, from SCM Corp., New York, group supervisor, Lord, Sullivan & Yoder, Des joins NBC there as manager, affirmative action Moines, Iowa, elected VP's. programs. Robert High, VP, account supervisor, Foote, George Fruehan, controller, Rapid Data, Red- Cone & Belding, New York, joins Marsteller lands, Calif, joins Field Cablevision, Redlands there as management supervisor. office, as business manager. Ruth Fromkes, information officer, Foote, Barry Rupp, executive VP, American Educa- Cone & Belding, New York, joins Cunningham tional Television Network, Irvine, Calif., & Walsh there as head of agency's information named acting president. center. Petrik Martin Steve Lester, operator of own design /illustra- Robert Moore, account executive, Barkley & Broadcasting which has acquired station. Er- tion /art direction company, Atlanta, joins Evergreen, Kansas City, Mo., named account nest Martin, director of research, Cox, Adan- Turner Broadcasting System there as art direc- a supervisor. ta, named general manager of station's tor. subscription television operation, expected to Robert Tiernan, manager, Selcom Radio, St. begin by midyear. Thomas McClendon, man- Patricia King, sales manager, UA- Columbia Louis, elected VP

Broadcasting Jan 25 1982 1 9A Charlie Colombo, executive VP, Eastman Radio, New York, resigns but remains with Acton action. Following spin -off of food business from Acton Corp., Acton, Mass., new ar- company as consultant. Jerry Schubert, rangement of officers for Acton cable television- communications firm: Samuel Phillips, senior VP, sales director, New York, named ex- president and chairman; George Phillips, executive VR chief financial officer and treasurer; VP, ecutive VP, sales. Dave Recher, senior Ronald Mahon, VP Acton Corp. and VP general manager, Acton CATV Inc.; Leonard Berman, Midwest regional manager, Chicago, moves to assistant VP Acton Corp. and VP general manager, National Telephone Inc.; Gerald Rush, New York office as VP, administration. senior controller, Acton Corp. and William Berman, secretary, Acton Corp. and VP general man- Jerry Donovan, VP, office manager, Chicago, ager, Acton Entertainment Corp. succeeds Recher. Joseph D. Eisberg, national sales manager of Joan Carson, local sales manager, KGTV(TV) Seltel's Independent Division, named VP and San Diego, named general sales manager. Terry manager of parent, replacing Phil Programing general sales Haygood, account executive, succeeds Carson. Corper, who has resigned ( "Closed Circuit," Jan. 18). Raymond Johns, VP and manager of Jon Paiva, local and regional account execu- Henry Gillespie, Los Angeles office of Peters, Griffin, Wood- tive, WWBT(TV) Richmond, Va., named national president, Gillespie ward, joins Seltel as VP and manager of Seltel's sales manager. Co., Los Angeles -based office succeeding Roy Edwards, who consulting, program there, David Summers, local sales manager, wXII(TV) has resigned. James Bloom, VP and New packaging and producer Winston -Salem, N.C., named general sales firm, York sales manager of Seltel, named to new manager. Alan Hares, account executive, representation suc- former president, post of VP and director of marketing. ceeds Summers. and Christopher Hodges, account executive, Columbia Pictures wsoc -TV Charlotte, N.C., joins Seltel there as Howdy Bell, general manager, WFIA(AM)- Television Distribution, manager of local office. WXLN(FM) Louisville, Ky., joins WAKY(AM)- and Viacom En- WVEZ(FM) there as general sales manager. terprises, joins Turner. Stuart Sharpe, regional manager, Cleveland Program Sales, Atlanta, office, Regional Reps Corp., elected VP. Bill McCadden, local sales manager, as chairman of board, Gillespie WCAU(FM) Philadelphia, named general sales and as Corporate VP of Don Kurn, account executive, Rosenfeld, manager. Sirowitz & Lawson, New York, named account parent, Turner Broadcasting System. supervisor. James Ross, general sales manager, wexl(Tv) Pittsburgh, joins KDKA -TV there as national sales Edward Walsh, director of marketing, and Kerry Schwartz, account executive, Metro manager. Leonard White, director of sales, 20th Cen- TV Sales, Chicago, named sales manager. tury -Fox Video, Los Angeles, elected VP's. Donald Groski, national sales manager, wces. Michael Gaida, account executive, Avery - Richard Fientech, branch manager, American AM-FM New York, named local sales manager. Knodel Television, New York, named assistant Cinema, San Francisco, joins 20th Century -Fox Rona Landy, account executive, WCBS- AM -FM, telecommunications division as director of sales manager, CBS team. Deborah Hogan, as- succeeds Gorski. sociate broadcast manager, NW Ayer, New sales. York, joins Avery -Knodel Television as account Mlles Sexton, national sales manager, KNX -FM James O. Erickson, VP- finance and chief executive. Los Angeles, named local sales manager. nancial officer, ON -TV, Los Angeles, named John Scott, local sales manager, KSBW -TV Robert Powers, retail sales manager, KSEA(FM) VP- operations. Robert Feldwisch, marketing Salinas, Calif., joins Blair Television, Los Seattle, promoted to local sales manager. director, First Capitol Cablevision, St. Charles, Angeles, as account executive, NBC team. Mo., joins ON -TV, Phoenix, as director of Robert Kubicke, account executive, NBC Kenneth Lamarche, account executive, marketing. Spot Sales, New York, joins Blair Television KFRE(AM) Fresno, Calif., named local sales man- Drake - there in same capacity. Charlie Hansen, assis- ager. B.J. Anderson, director of marketing, VP- team, New Chenault, Canoga Park, Calif., elected tant sales manager, NBC green John Terboss, sales manager, WIXT(TV) York, named manager. Stanley Green- marketing. sales Syracuse, N.Y., joins WRGB(TV) Schenectady, berg, general advertising manager, St. Louis N.Y., as sales manager. George Hankoff, VP, television, World North - Post Dispatch and St. Louis Globe- Democra4 al Television, New York -based supplier of joins Blair Radio, as account executive. Gary Marquis Kirksey, account executive, feature films to television, named executive VP. Scott Lewis, senior media buyer, Scali, Mc- KAIR(AM)- KJYK(FM) Tucson, Ariz., joins of contracts Stoves, New York, joins Blair as sales Cablecom, Fargo, N.D., cable system, as adver- Elizabeth Allen, associate director Cabe, direc- trainee. tising sales manager. East Coast, ABC Entertainment, named tor of motion picture contracts. Michael Conway, group sales manager, hawks Rich Brody, account executive, wcoz(FM) sales team, Petry Television, New York, named Boston, joins WBCN(FM) there as retail sales Linda Gavin, representative, writer-publisher national sports specialist, responsible for coor- manager. relations, Broadcast Music Inc., New York, dination and sales of major sports franchises. named motion picture and television relations Dale Paine, VP, Viacom, KRON -TV Thomas joins San Cavallaro, account executive, Francisco as sales marketing manager. liaison. hawks, succeeds Conway. Lisa Amos, media buyer, Compton Advertising, New York, joins Barbara Geiger, copywriter -producer, Latham Pat Collins, entertainment editor and film Petry Television there as account executive, Advertising, Fort Wayne, Ind., joins wowo(AM) critic, ABC -TV's Good Morning America, joins condors sales team. there as co -op coordinator. CBS -TV's Morning as entertainment editor. Monica Weaver, field producer and production Lon McNeil, production assistant, wtsz(TV) Felix Owens, associate director, press informa- tion, manager, wrvl -Tv Philadelphia, joins Goodway Columbus, Ga., named production-sales coor- photographic services, CBS Entertain- Marketing, Jenkintown, Pa., as director of cable dinator. ment, Los Angeles, named director. marketing. Joseph Collins, retail sales account executive, Charles Downing, sales manager, The Wall Christina Haynes, research analyst, Torbet KNX(AM) Los Angeles, named local /retail sales Street Journal Repot.; joins NBC, New York, as Radio, New York, named research supervisor. account executive, KNXT(TV) there. director, sales, for The Source, young adult radio network. William Wayland, general sales manager, Robert Cecil, advertisement manager, Gerald Fry, assistant director chief pro- wcoz(FM) Boston, elected VP of owner, WHDH Baltimore Magazine, joins WBAL(AM) there as and of Corp. account executive. graming, Navy broadcasting service, Washing -. ton, joins American Forces Radio and Televi- Mel Stebbins, sales manager, wroL -TV Toledo, Jerry Sellers, general sales manager, KYA(AMI- sion Service programing center, Los Angeles, as Ohio, named general sales manager. KLHT(FM) San Francisco, joins KYUU(FM) there director of programing. as account executive. Joseph Tonsing, investment executive, Gilbert Jones, regional manager, New York Shearson /American Express, Fort Wayne, Ind., Brian Callanan, local sales manager, WSDS(AM) region, Home Box Office, named regional direc- joins wts -Tv Columbia, S.C., as general sales Ypsilanti, Mich., joins WCXI(AM) Detroit as ac- tor, New York state and New York metro manager. count executive. regions.

Broadcasting Jan 25 1982 126 Elizabeth Sykes, director of co- productions and development, Polygram Television, East Stop the presses. Restructuring of several units of Warner Amex Satellite Entertainment Coast, joins Warner Bros. TV, New York, as announced two weeks ago (BROADCASTING. Jan. 18) wasn't final word for several of those director of network and animation affairs. C. mentioned. Gary Koester, VR sales, has now been named VP advertising sales; Jordan Rost, manager and Jeffrey Calman, of planning VR research, replaces Koester in VP sales role. Marshall Cohen, VP programing for development, WB -TV, named director of sales WASEC's The Movie Channel, moves into VP research post; Ann Foley Plunkett, director, development and cable network sales. Eric programing The Movie Channel, gets VP stripes. These latest moves follow resignation of Frankel, division manager of advertising, Larry Divney, who had been VP advertising/sales. publicity and sales promotion, named manager of pay TV marketing. Lois Matheson, assistant news director, KOMO- moted to correspondent, based in London. William Lyke, marketing services director, TV Seattle, named news director. Dallas Times Herald, joins Metro Traffic Con- Milt Fullerton, editor, NBC Radio News, trol there as executive VP. Richard Dowdell, reporter, KRMG(AM) Tulsa, named correspondent, Tel Aviv. Okla., named news director. Martin Michael Kiwe, Mediterranean man- Franchesca Stevens, anchor-reporter, KXMD- ager, Worldvision Enterprises, Rome, named Mark Carros, deputy director, governor's of- Tv Williston, N.D., joins wslvçrv) Elkhart, Ind., VP, European operations. fice of communications, Albany, N.Y., joins as reporter. WGY(AM)- WOFM(FM) Schenectady, N.Y., as news Randy Price, anchor reporter, wTVG(TV) David Brevard, executive producer, MCI Pro- director. ductions, Houston, joins The Production Com- Toledo, Ohio, joins WBZ -TV Boston as co- anchor. Sean Malloy, from WLWr(TV) Cincinnati, joins pany there in same capacity. Mike Redding, Kent Phillips, from news department, wovM -TV Washington as director, noon news, from MCI, Dallas, joins The Production Com- K1RB(AM) Spokane, Wash., joins KMJK(FM) Lake pany as cameraman. P.M. Magazine and Saturday Magazine. director- Oswego, Ore., as news anchor. James Boyle, assistant news director and ex- Mitch Freedman, direct sales manager, Pre- Jon Bowman, from wrvH(rv) Syracuse, N.Y., ecutive producer for special projects, KCST-TV view, Boston; Laura Mogul, senior account ex- joins WKBW -TV Buffalo, N.Y., as reporter. ecutive, Ross Roy, New York, and Joseph San Diego, joins wMAR -TV Baltimore as news Valdini, manager of business development, manager. David Kerner, news and sports director, join Play - WBNR(AM) Beacon, N.Y., joins WEBR(AM) Showtime Entertainment, New York, Tracey Brown, reporter, wïLV(rv) Jackson- video game programing Buffalo, N.Y., as reporter. cable, New York -based ville, Fla., named bureau chief, beaches news joint venture of and General Instru- bureau there. Steven Kremer, newscast director, WKZO -TV ment, as affiliate representatives. Kalamazoo, Mich., WANE -TV Fort Wayne, Olivia DiBlasi, producer- director, wFSB(rv) joins James Moldow, from Worldvision, New Ind., as producer- director. Hartford, Conn., named newscast director. York, joins Group W Productions there as Miller, production director, noncom- Eastern region sales representative. Judi Miller, from wxYZ-TV Detroit, joins KMGH- Chuck mercial KHCC(FM) Hutchinson, Kan., joins non- Tv Denver as planning editor, news department. Donald Sloan, director of finance, West commercial Kwus(FM) Okla., as producer. Morrie Goodman, from WTVJ(rv) Miami, and hlsa, Coast, Time -Life Films, joins Robert N. Wold Marc Hoffman, from KNX -FM Los Angeles, Co., Los Angeles, as VP -chief financial officer. Gil Haar, news director, KYUU(FM) San Fran- join KMGH -ry as news producers. cisco, named news and public affairs manager. Beverly Kopf, free -lance consultant, Los Angeles, joins KABC-TV there as producer, A.M. John reporter, CBS News, pro- Mike Gudgell, assignment editor, KATU(TV) Los Angeles. Jack Robertson, VP and Midwest sales man- ager, MCA TV, St. Louis, retires at end of year following 24 years with MCA.

Barry Roach, from WJTM -TV Winston -Salem, N.C., joins WRLH -TV Richmond, Va., as produc- tion manager- creative services director. Rock C Roll News and Public Affairs Robert Dalton, assis- Roots tant broadcast editor and APTV editor, As- sociated Press, New York, named general broadcast editor, suc- ceeding James Hood, A Three Hour Weekly Event recently named deputy director, AP Broadcast Rock and Roll Roots traces the progression of super hit music from Services. Sue Cun- the late 50's and 60's to the 80's. Using themed, chronological seg- neff, writer and editor, ments, from "Great American Groups' to "Great Female Stars" from AP's Broadcast News "The One Shot Center, New York, suc- Artists" to "Do Songs" "Don't Songs," "Love Titled Dalton ceeds Dalton. Hits," "Baby Songs," over 150 different themes. Twenty-six weeks of programming that will draw more audience than any other weekly John Stephens, business manager for Reuters syndication. Ltd., London, and correspondent and executive with news agency, named managing editor Rock and Roll Roots produced by Jack Alex North America, based in New York. He suc- Syndicated by the William B. Tanner Company ceeds Desmond Maberley, who has been named editor and continues as acting manager North America. WILLIAM B. Mort Fleischner, producer of special reports F.4Tánneß for Eyewitness News, WABC -TV New York, joins 'Channel 2 News, WCBS -TV as producer there. Sandy Pearl, associate producer on news broadcasts for WABC -TV joins WCBS -TV as special Call David Tyler or Carl Reynolds for a free demo at (901) 320 -4340 projects producer for Channel 71vo News.

Broadcasting Jan 25 1982 1 95 Portland, Ore., joins news department, services manager, Eastern region, succeeds KoMO(Tv) Seattle, as assignment manager. Kendrick; Judy Theone, manager of market- Allied Fields ing administration, named director of adminis- Cliff Holland, VP- public affairs, WOOK(FM) Ron Eisenberg, trative services; Joseph Hanf, Eastern regional founding partner, executive Washington, retires after 35 years with station. VP service manager, Consolidated Video Systems, and general manager, Washington office. Marston & Ann Sawyer, air personality, noncommercial joins company as Northwest district sales man- Rothenberg Public Affairs, leaves tc form WHMM(TV) Washington, joins Sheridan Broad- ager; Laurence Mehl, production- operation own communications consulting firm. Red Oak Ltd., based in Hume, Va. Ron casting Network, Arlington, Va., as news manager, wxyz-Tv Detroit, joins MCI /Quantel Nessen, former press anchor. as north central district sales manager, based in secretary to President Detroit. Ford, named interim manager of Washington Mike Cerre, host, PM Magazine, WNEW-TV office. New York, joins KRON -TV San Francisco as news Frank Weaver, manager of marketing adminis- Philip Hochberg, partner, Vorys, Sater, co- anchor. tration, RCA Astro- Electronics, Cherry Hill, Seymour & Pease, Washington, joins com- N.J., named manager of communications John munications law firm of Baraff, Koerner & Conners, from KHOW(AM) Denver, joins satellite marketing. KI-z(AM) there as sports director. Olender there. Lee Peltzman, from Office of Richard Blanton, chief engineer, WDHN(TV) , FCC, has become associated Dothan, Ala., joins wwt.G -Tv Macon, Ga., in with firm. Technology same capacity. Douglas Edwards, anchor- correspondent, Al Tarasiuk, chief engineer- assistant manager, CBS News, receives ninth annual distinguished T. VP, Oak Industries Gary Barbera, executive KHYM(AM) Gilmer, Tex., joins KYKS(FM) Lufkin, service award at the University of Georgia Inc., named president and chief executive of- Tex., as chief engineer. School of Journalism and Mass Communica- ficer, Oak Satellite Corp. He will retain previous tions, Athens, Ga. position, as well as membership on Oak's board Barry Knepper, director of contract accounting of directors and presidency of Oak Technology and controller, Stigwood Group, New York, Philip Walcott, manager, ground and maring Inc., major Oak Industries' subsidiary. Charles joins United Video there as chief financial of- systems, ARINC Research Corp., joins The B. Radloff, group VP- materials, Oak Industries ficer. Bertman Group, Washington, telecommunica- Inc., named executive VP, Oak Satellite Corp. tions consulting firm, as VP- communications Robert V. Dumke, VP- corporate development, systems. P.R. Oak Industries, named executive VP, Oak Promotion and Michael Donaghue, government relations Satellite. Warner R. Koester, president Oak Phillip Myers, director of public relations, 20th manager, Central Telephone & Utilities Corp., Communications Inc., takes on additional Century -Fox Video, Los Angeles, elected VP. Washington, joins National Cable Television duties as chairman of Oak Satellite's executive Association there as director of field operations. committee. Randl Cone, manager, program publicity, Deborah Appointments, MCI /Quantel, Palo Alto, Calif.: Showtime, New York, joins Carl Samrock in Gilman, network performance Donald Prather, national sales manager, new public relations firm there, Samrock & analyst, Satellite Business Systems, joins Public elected VP; Paul Kendrick, director of Cone Public Relations. Satellite Consortium, Washington, as market- ing specialist. engineering, named director of research and Cheryl Marsh, assistant director, marketing - development; George Hamilton, technical public relations, AGRI Industries, Des Moines, Vivian Horner, VP, program development, Iowa, joins Heritage Communications there as Warner Amex Cable Communications, elected director of corporate communications. president, Women in Cable, Washington. Please send Don Glasseil, director of franchising, Chicago Donald Wear, VP, Washington affairs, CBS, region, Multimedia Cablevision, joins Cablevi- named CBS representative on television board Broadcasting ii sion of Chicago as director of community re- of directors of National Association of Broad- The News Magazine of the Fifth Estate lations. casters. Name Catherine Rasenberger, segment producer, To Tell the Truth, Goodson -Todman Produc- Company tions, joins Warner Bros. Television, New York, Deaths Business Address as manager of advertising -publicity -sales pro- n Home Address motion. Richard R Doherty, 76, broadcast manage- City Janet Kleinman, director, advertising and pro- ment consultant, died motion, Janus Films, New York, joins Cun- Jan. 21 at his home in State ningham & Walsh's public relations division, Dennis, Mass., of lung New York, as broadcast placement specialist. disease. Doherty had Type of Business Barry Stagg, publicist, Tandem Productions been consultant since Tme/Position Inc. /T.A.T. Communications Co., Los Angeles, 1954, was VP, National promoted to publicity director, same unit. Association of Broad- Are you in cable Tv operations Yes No casters, from 1946 to Charlene Slack, assistant to station manager, 1954 and before that Signature (required) special projects, WDTN(TV) Dayton, Ohio, professor of economics named public services director. Karen Bastian, at Boston University's 3 WDTN, Doherty in 1950's years $150 2 years $105 1 year $55 print -publicity specialist, named assistant College of Business. (Canadian and international subscribers add 520 /year) promotion director. For many years he contributed annual econom- ic forecast to BROADCASTING. Doherty is sur -, t981 Yearbook $60 Madeline Dubrowski, marketing -media vived by daughter. Judith D. Eyanson of III payment with order: $55) analyst, Eastman Radio, New York, named director of public and media relations. Gaithersburg, Md. Payment enclosed Bill me David Klein, 63, supervisor, news services, Janet Bates, air personality, WHJY(FM) Provi- NBC News, New York, dence, R.1., named promotion director. died of heart attack Jan. 3, at his home in Floral Park, N.Y. Klein is sur- Marie Lucidl, promotion and publicity coor- vived by his wife, Laura, son, and daughter. dinator, Bala Cynwyd, Pa., joins WYSP(FM) Phila- For Address Changes Place Most Richard Bevington, delphia as promotion director. 62, former manager, Taft Recent Label Here. Travel Agency, Cincinnati, employe of Taft Martin Neeb, director of broadcasting, Fran - Broadcasting for 23 years, and former general siscan Communications, Los Angeles, joins manager, WKRC(AM) Cincinnati, died Dec. 29 at Pacific Lutheran University, Tacoma, Wash., as Good Samaritan hospital there. Bevington is 1735 DeSaies Street. N W Washington. D C 20036 executive director of university communica- survived by his wife, Mary, one son, and three tions and public relations. daughters.

Broadcasting Jan 25 1982 1 9R Profile

In that electronic vision of the future, Thornton Bradshaw: what happens to Hertz and CIT? "As long 3oyhood ambitions come as Hertz and /or CIT are in effect stand- :rue in the executive alone companies ... and they pay their suites of ARCO, then RCA way and help pay our way, then they are valuable to us. On the other hand, ob- ìome kids don't want to be fire fighters viously, I don't regard them as a part of when they grow up. "From the earliest the core of the company," says the RCA lays that I can remember I always wanted chairman. o go into a large business and be involved Whatever changes are in store in RCA's .. in the management of it." That's the future there's one change that's already Bradshaw adminis- ecollection of Thornton F. Bradshaw, taken place under the ;hairman of RCA Corp. tration that's been noted by outside obser- com- He's one man who's fulfilled his boy - vers: He is said to have "given the tood ambition twice -first, as president of pany a presence in the New York business :he oil industry giant, Atlantic Richfield community" that it lacked under his im- Co. (ARCO), and now as chairman of the Thornton Frederick Bradshaw- chairman, RCA mediate predecessors. a great deal of mammoth communications company that Corp.; b. Aug. 4, 1917, Washington,; AB, Bradshaw indeed attaches includes among its businesses broadcast- Harvard, 1940; MBA, Harvard, 1942; DCS, importance to maintaining a high profile ing (through subsidiary NBC), consumer Harvard, 1950; associate professor, Graduate for his company - "any large corporation and professional electronics manufactur- School of Business Administration, Harvard, has to be part of the fabric of its society ... ing, satellite communications, 1942 -52; partner, Cresap, McCormick & Paget, it's a social institution" -and he says it's and cable programing and recorded music. New York, 1952 -56; vice president, director, particularly true in the case of so visible a Some measure of the man himself, and Atlantic Richfield Co., 1956 -62; executive vice company as RCA. of his style of management, can be found president, 1962 -64; president, 1964 -81; That attitude found Bradshaw, during in the list he gives when pressed to name present position since July 1981; m. Patricia his eight -year stint in Los Angeles for his accomplishments Bradshaw says the Salter West, May 11, 1974; children, by ARCO, serving as president of the Los - Priscilla, single thing of which he's most proud is previous marriage. Nancy, 38; 27, and Angeles Philharmonic Association and that "in each situation, I've been able to Johnathan, 28. leading ARCO to develop a reputation as develop a team spirit and group feeling" the most concerned with environmental that have only paved the way for the "set- of 1981. Analysts have scaled down their issues of all the members of the oil indus- ting of goals" but also for "having people 1982 earnings estimates for RCA, and try. anxious, willing and able to accomplish some express concern whether the com- Business -related social involvements, them" pany can maintain its dividend. Above all, combined with the time spent learning the Following that, Bradshaw says he's there are widely voiced questions whether inner workings of RCA (which Bradshaw "grateful" that I've never been involved RCA knows where it's going. says is necessary to redirect the company in a business or action I didn't consider Harkening back to his management to take advantage of the large oppor- important" or "been in a business that philosophy, Bradshaw says he knows what tunities in electronic communications); had to cut corners." RCA can become: "the most important have taken their toll in other areas -in- After graduating from Harvard Business company in the United States in the field cluding Bradshaw's tennis game. Another School with an MBA, Bradshaw spent 10 of electronic communications." He cites of Bradshaw's hobbies, until his July move years as an associate professor at his alma the strength of RCA's research, "which into the post of RCA chairman ate up his mater. He speaks fondly of his days as a hasn't been allowed to deteriorate "; the time, was sailing, something he's prac- teacher -and how he enjoyed the "contact extent of the company's distribution net- ticed on both coasts. with very lively minds," especially those of work; the abilities of its manufacturing Sailing is one shared pursuit of his early classes, in the post -war years operations. Bradshaw concedes that being Bradshaw and his wife, Pat: "Boats and the when the average student's age was 28 and number one in the United States won't be sea have been an important part of our "each person had already made his mark the full picture in the 1980's -that RCA is lives," he says. Another of their common in the military." And while he bridles at competing in a world market. But looking interests - books - presented something any characterization of that employment to what he says is often seen as the of a problem when they relocated in the as that of an "academic" ( "I've always toughest consumer electronics competi- East; they had trouble finding an apart- considered myself a professional," tion -the Japanese- Bradshaw says RCA ment large enough for their combined Bradshaw says), he concedes that even has learned from the Japanese manufac- libraries. Pat Bradshaw holds a PhD in from such a "practically oriented at- turers in the last five years and is now sociology; she authored a best seller in that mosphere" as that provided by Harvard's competitive with any company. field, has a novel in the works and for one case study method there's "rather a large And in that world of the 80's Bradshaw year prepared the double -crostics for the Leap" to the actual business of running a sees two other RCA assets assuming great New York Review of Books. major corporation. importance: the company's 13,000 person Bradshaw (Brad as he's known to inti- Bradshaw summarizes his management service force, and the "experience in pro- mates) doesn't expect this hectic schedule philosophy "in terms of coming to under- gram and software development" that to keep up forever ( "if I'm doing this a stand what an organization can become." RCA "has on its own and through NBC" year from now, then I would have failed in And there he has his hands full with the Network television for the foreseeable terms of what I hope to do at this com- currently troubled RCA Corp. The litany future, "will be the core software delivery pany"). Though his schedule may lighten, of the company's problems is by now medium" in Bradshaw's estimation. And the work that Bradshaw foresees as necess- familiar to most -poor performance at NBC, within the RCA fold "has been ary for RCA would stretch over most of NBC and at Hertz; the debt incurred by given the task of improving network TV," his five -year contract. Still, he says he's ¿he Purchase of CIT under Bradshaw's according to Bradshaw. RCA's Home En- "facing the challenges of this company predecessor; heavy development spending tertainment division will concentrate on with the same enthusiasm and enjoyment on the videodisk project; and a $109 - software for new media and "can take that I faced case studies at the Harvard Busi- million after -tax loss in the third quarter burden off the back of NBC" ness School"

Broadcasting Jan 25 1982 727 Band of 14 pro -PTAR petitioners filed jointly with FCC last earned $152.6 million pre -tax. However, pre -write -down figt week In opposition to CBS request for prime -time access of $100 million shows some sign of stabilization at NBC -tha waivers in 13 Eastern time zone markets to permit carriage of about what NBC profit of $75.3 million in 1980 would have be planned 60- minute evening news (BROADCASTING, Jan. 18). if not for that year's write -off due to lost Olympics in Moscc Among protestors: Westinghouse Broadcasting, Storer Broad- Profits otherwise declined each year since 1977. Third -quay casting, Post -Newsweek Stations, ABC Television Affiliates, write -down in 1981 also had effect of turning $30 million NI National Association of Television Program Executives, and television network operating profit to $30 million loss. Motion Picture Association of America. Coalition urged FCC to reject CBS petition, contending that "broad scope of the re- Satellite Television Corp. has invited five U.S. companies to t a waiver." quested relief is not appropriate for It said CBS had on construction of two satellites (one operating and one spat failed to megt "substantial" burden of proving waiver was in for initial phase of its proposed three -channel direct broadca public interest. "If the public interest truly demands expanded satellite service. RFP's went to Ford Aerospace and Coi news programs, CBS presently should be offering additional munications Corp., General Electric Co., Hughes Aircraft C. news during available programing periods rather than request- RCA Astro- Electronics and TRW Systems Group. Bids are d ing this waiver," coalition said. Coalition also included Barry & April 15. According to STC spokesman Judy Elnicki, review Enright Productions, Baton Rouge Broadcasting Co., General bids will take 30 to 60 days. Once builder is selected, she sa: Electric Broadcasting Co., Media General Inc., Mobile Video contract will be negotiated. Actual construction cannot sta Tapes Inc., Sandy Frank Productions Inc., Sarkes Tarzian Inc. however, until STC receives FCC authorization, she said. and WILA Inc. Tom Goodgame, VP- general manager of O Westinghouse Broadcasting's KDKA -TV Pittsburgh, CBS affiliate, sent letter to all other CBS -TV outlets last week urging them to Cable Health Network President Jeffrey Reiss announced tt resist network's move to expand Its evening news in station six major MSO's- United Cable, Storer, Times Mirror Cab time. Even at low January rates, he said, three new network Daniels & Associates, Liberty Communications and Centt: commercial minutes thus created would take $54 million out of Communications -are among systems that have agreed to to national spot market - "and that's just one network," he told Viacom service. CHN also has filled top spots In affiliate a BROADCASTING. More than that, Goodgame said in interview, sales /marketing. Don Andersson, vice president for cable I affiliates now have only about five real hours of local time per lations with Turner Broadcasting, will become CHN's vice pre day and must keep them "inviolate" to conserve resources for dent for affiliate relations. Andersson has appointed Seymo own news and other programing and as hedge for further Kaplan, from National Screen Service Corp., to post of vi development against possibility major network sports, for ex- president, affiliate sales, national accounts for CHN. Bob Illjt ample, may one day go to pay cable. former vice president, national sales manager for WTBS, joi CHN as vice president and director of marketing and sales. H to Illjes as vice marketing and are L: Home Box Office this month has started using Nielsen's porting presidents, sales, ry Diveny from Warner Amex Satellite Entertainment Co. a. national metered service to measure audience -first pay pro- gramer to use Nielsen's meters. Frank Danino from John E. Murray Co.

In fourth quarter of 1981 NBC -TV audience projections did n Department of Commerce goes on record today in support of reach levels on which upfront buys were negotiated and m Justice Department's settlement of Its antitrust suit against work has decided to use its inventory for make -goods in fil AT&T. Bernard J. Wunder Jr., assistant secretary for communica- quarter of this year, instead of pressing for new clients. O tions and information, in testimony prepared for Senate Corn - agency program executive said situation is more pronounced merce Committee hearing on settlement, says settlement will daytime than free "leading firms in prime time and applauded NBC for movi: in the field -AT &T and Western Electric - quickly to honor its from the obsolete restrictions" guarantees. "I think it's smart for NBC of consent decree that ended take this approach," he said. "Officials there feel earlier antitrust suit, in 1956. second half 1982 will be stronger and they'll be in position to charge O high rates then. From point of view of agencies, it's to our benefit ABC, CBS and NBC last week urged FCC to AT&T to ask defer keep NBC healthy and maintain three -network economy ?' effective date of tariff that they said would "impose an immedi- ate additional $20 million increase in charges to television Playboy and Rainbow Programing Services celebrated debut broadcasters." At issue is tariff filing, slated to go into effect Playboy Channel on Rainbow's adult satellite program servic Feb. 1, considering revisions of AT &T's domestic terrestrial Escapade, last Thursday evening (Jan. 21) at New York Ci television program distribution service. In letter to all FCC night spot, Magique club. Four -hour debut package included i commissioners, networks said AT &T's settlement of antitrust terview with Bo suit with Department of Justice removed "several John and Derek; footage of magazine's curre critical un- centerfold, and West German adult movie entitled "Vanessa derpinnings from AT &T's proffered justification" for tariff. Net- Also included were number of magazine features, such works urged commission to request AT &T to defer effective "Ribald Classics." Program development is I date of tariff until impact of settlement could be being handled evaluated Bob Shanks, former ABC vice president for special program "with an opportunity being provided for comment by affected and wife, Ann. Intentions are to new package eat parties." Tariff is slated to be FCC at produce addressed by open meeting which would repeated Thursday (Jan. 28). month be three to four times. Playboy v o spend about $3 million on program production for channel th year. Escapade currently has about 200,000 subscribers. Renewed attention focused last week on year's poor fiscal per- formance of NBC. Analysts expect 1981 figures for RCA to be Although CBS stock hit 52 -week low last Thursday, and AE released this week to show that, on operating basis, pre-tax prof- shares are trading at depressed levels as well, some encouraglt it of NBC to be just below $100 million- before taking into ac- words for networks and group broadcasters were heard on Wi count $60 million to $65 million television program inventory Street last Friday at New York Society of Security Anal)ls write -down charged against network television profits in third seminar. "Excellent value" and "unusually depressed price: quarter (BROADCASTING, Oct. 12, 1981). With write -down profit were characterizations of networks stocks from two top Wi likely drops to $40 million range. That's compared with $250 Street analysts, while two others took "neutral to positive pa million -$300 million operating profit range of competitors ABC tion" on "trading orientation?' Group names mentions `and CBS. It is also down from NBC's peak year, 1977, when it positively - Capital Cities, Cox, LIN, Multimedia, Storer. Broadcasting Jan 25 1982 I R FDR retrospective. ABC News will devote three hours of prime time Friday. Jan. 29, to a program marking the 100th anniversary of Franklin Roosevelt's birth. FDR, airing at 8-11 p.m., examines the life and career of the 32d president. More than 70 people were inter viewed. including President Reagan and former Presidents Carter, Ford and Nixon who discussed the impact FDR had on the American Presidency and U.S. foreign and domestic policy. ABC used 90 correspondents, producers and editors. David Brinkley anchors and Robert Trout, who covered FDR as a radio reporter, narrates the historic sections. ik industries last week said it has joint- venture agreement it. Public will then have 60 days to comment, and then Justice th Channel 20 Inc. to launch ON TV subscription -TV service will have 15 days to reply. Greene said that he might hold hear- Houston in mid -1982. KTxH(TV) Houston (Sidney Schlenker, ings in addition to reviewing comments. He also said he might ;sident), now under construction, would be Oak's sixth STV appoint special master and outside consultants to aid him in eration. Oak will own 74% and Channel 20 will have 26% of making decision. Opposition to settlement was registered by veston service. National Citizens Committee for Broadcasting.

aders of House subcommittee on copyright wrote to National NAB Joint board meeting in Hawaii last week closed with Thurs- Ole Television Association and national sports representatives day night banquet honoring nine departing board members: ;t week, urging that they attempt to compromise new ex- Cullie M. Tarleton, Jefferson -Pilot, Charlotte, N.C., chairman isivity rules for cable carriage of games imported on distant of radio board; Robert K. King, Capcities, Philadelphia; Walter Dadcast signals, to be added as amendment to cable copyright Windsor, WFTV(TV) Orlando, Fla.; Walter Rubens, KOBE(AM)- I (H.R. 3560) due for markup before Judiciary Committee KOPE(FM) Las Cruces, N.M.; Roy Mapel, KIML(AM) Gillette, rly next month. Sports interests want to ban importation of Wyo.; Frank Hardin, State Telecasting Co., Columbia, S.C.; ;tant game if it would compete with game of same sport being Michael O. Lareau, WOOD -AM -FM Grand Rapids, Mich.; Reid G. ed locally. NCTA wants something much closer to status quo, Chapman, WANE -TV Ft. Wayne, Ind., and J.T. Whitlock, rich forbids importation of home games aired on distant sta- WLBN(AM)- WLSK(FM) Lebanon, Ky. in. f -41COC1ilh O effort to alleviate "the repression of freedom" in Poland, On Capitol Hill: Four congressional committees will hold hear- Agency will produce one - S. International Communication ings on AT &T's antitrust settlement with Justice Department program expressing worldwide sympathy for tor television this week: Senate Commerce Committee, in room 235, Russell Poles and distribute it next Sunday (Jan. 31) for 'light" of Senate Office building, at 10 a.m., today; Senate Judiciary Com- reign and possibly domestic audience that could grow to more mittee, in room 2228, Dirksen Senate Office building at 9:30 an 600 million people. Program, which will feature statements a.m., today; House Telecommunications Subcommittee, jointly )m President Reagan and other prominent world leaders, will with Judiciary Subcommittee on Monopolies, in room 2123, distributed by Intelsat for rebroadcast in scores of nations. Rayburn House Office building, at 9:30 a.m., Tuesday, and in will )ice of America, Radio Free Europe and Radio Liberty room 2141 at 9:30 a.m., Thursday. At FCC: Open meeting padcast audio portion only. Although law prohibits program- Thursday will consider approving RCA Americom's auctioning ; produced by USICA from being distributed in U.S., PBS has of seven transponders on Satcom IV; consider proposals of t aside one hour (10 p.m. to 11 p.m. NYT) Sunday night and domestic space station licensees to sell transponders; consider ambers of Congress are working on one -time waiver of AT &T's proposal to raise rates for its terrestrial television pro- striction to allow PBS member stations to broadcast show. gram distribution service. Also in Washington: Association of O Independent Television Stations' annual convention continues rt of Justice Department's settlement of its suit with AT &T is today through Wednesday at Sheraton Washington (see page ) v in hands of U.S. Judge Harold Greene, of Washington. 50). American Newspaper Publishers Association seminar on reene on Thursday accepted transfer of the 1956 consent electronic publishing starts tomorrow at Shoreham hotel. cree from U.S. district court in New Jersey, then voided that Temporary Commission on Alternative Financing for Public urt's acceptance of modification of that agreement, which was Telecommunications meets Friday at FCC with representatives .sis of settlement AT &T and Justice reached on Jan. 8 of public TV stations proposing to participate in experiment. In IROADCASTING. Jan. 11). He said he would not accept Minneapolis: FCC Commissioner Abbott Washburn will be odification and settlement until proposal had been submitted keynote speaker at Northwest Broadcast News Association an- r'public comment or considered at hearings, or both. Under nual meeting at Sheraton -Ritz hotel Friday. In Lake , oposal, AT &T must divest itself of its 22 local operating com- Fla.: FCC Commissioner Anne Jones will speak before Florida nies, but would then be free to enter unregulated businesses, Association of Broadcasters conference at Royal Plaza hotel )m which it had been barred by 1956 decree. Greene, under Saturday. In Dallas: Radio Advertising Bureau starts second an- :''er issued on Thursday, directed Justice within 15 days to nual Managing Sales Conference next Sunday at Amfac hotel blish terms of settlement and to explain reasons for accepting (see page 86).

Broadcasting Jan 25 1882 129 Editorials5

This year ceeding will find no imminent apocalypse in television networi broadcasting. How long would it take three networks to acquir 200 The National Association of Broadcasters may be historically im- cable systems in markets with a subscriber count approachin. precise in designating 1982 as the year of the First Amendment, the universe they command now? The evidence will find a cabl. which was ratified in 1791. But the NAB board is on the right marketplace lively enough and present MSO's big and plentifu track when it vows, as it did last week, to commit the year to a enough to resist capture by broadcasting companies entering a major campaign for First Amendment parity. In whatever year this late date. that objective is attained, it for broadcasters will indeed be their Telephone entry may require deeper study, especially since tht first year under First Amendment protection that has so far been AT &T consent decree presumably releases the surviving corn denied them. party to enter cable ownership while denying entry to the loca The choice of Walter Cronkite as the 1982 recipient of the companies that will be spun off. NAB's Distinguished Service Award is particularly apt. No other But the staff has pointed the deregulatory way. On with it. figure on the broadcasting scene could provide more testimony in support of broadcasting's entitlement to rights that equal those of other journalistic media. Rule or guideline? The NAB is also wise to solicit the cooperation of other trade associations and professional societies in broadcasting and print To what should have been no one's surprise, research commis- journalism for a unified assault on political broadcasting laws that sioned by the National Association of Broadcasters has countec peculiarly repress broadcasting among all media. No one should more people opposing contraceptive advertising on radio anc underestimate the difficulties of forcing reform upon politicians television than favoring it. The research confirms what was dis who benefit from present arrangements. But reform can be ob- covered in the mid- 1970's when scattered contraceptive advertis- tained if the whole of American journalism demands it. ing got on the air and provoked angry reaction. The speculation is that NAB authorities will invoke the research to affirm the rightness of the prohibition against con- traceptive advertising in the radio and television codes. Could the Step one research not be put to better use? Inflexible prohibitions in the codes have always been seen here The FCC has been given all kinds of advice, much of it conflict- as unwholesome intrusions in process. a ing, on what to do about its cable ownership rules. the editorial Instead of flat ban this time, why not a warning that the broadcast of con- As was to be expected, the television network companies and traceptive messages is likely to arouse public criticism? Broad- the National Association of Broadcasters favor the abandonment casters would be free to take their own risks with their audiences of rules prohibiting common ownerships of co- located cable if they thought the risks worthwhile. systems and television stations and network ownership of cable systems anywhere. Indeed, the NAB's own study suggests that risks would vary with different audiences and in different places. Broken down As was also to be expected, the National Cable Television by As- age groups, ethnic groups and other demographics, the results sociation expresses alarm about a rush to judgments that "would turned up a kaleidoscope of reaction. There ways result in a major recasting of industry players" and "have serious may be for sta- tions with discrete audiences to match up profiles with repercussions upon the future structure of all mass media indus- segments in the NAB research. tries, including cable." The NCTA wants the FCC to conduct a No known code mentions contraceptive advertising in newspa- careful inquiry before deciding what if anything is to be done. pers or magazines. Some publications carry it, with apparent im- As was not expected, the broadcasters' ranks are broken by punity. More do not out of private choice. Storer Broadcasting Co., a major MSO and television broadcast- Why shouldn't the same choice be given broadcasters? ing group, which has developed a fondness for the FCC rules as they are. Storer thinks co- located crossownerships would reduce competitive incentives. As to network ownership, it foresees the eventual destruction of the on -air system. The networks, in Storer's view, would inevitably acquire enough cable systems to convert from air to wire and thus make their affiliated stations ob- solete or, in Storer's word, "redundant." Nor does the advice stop there. In the comments received last week on an FCC staff report recommending changes in broadcast- ing crossownership rules, cable interests vigorously supported and telephone companies vigorously opposed the staff recom- mendation that the present prohibition against co- located cable and telephone crossownerships be retained. Cable also vigorously supported the recommendation that no limit be applied to the size of MSO's. What the FCC has received is a preview of the cases that will be made if it proceeds to a formal rulemaking, as it promptly should. The inquiry need not be as exhaustive as the NCTA recom- mends, guaranteeing a perpetuation of the status quo into the I next decade. It must be complete enough to withstand court ap- ScMN/? peals at its conclusion. The guess here is that the weight of evidence in the formal pro- Drawn for BROADCASTING by lack Schmids

Broadcasting Jan 25 1982 1111 NEC announces a new product to multiplex two video siQnals on one video channel DV-10 NEC NEC America, Inc. Broadcast Equipment Division 130 Martin Lane Elk Grove Village, Illinois 60007 Call Toll Free 800 -323 -6656 In Illinois, call 312 -640 -3792 JAN 281982 icIndependent Network News The fastest -growing network news Now carried by 70 fine stations in North America Produced by WPIX New York SOURCE: NTI, Nov '80 vs. Nov '81, INN Nighttime, IMF