The Heart of Corporate Social Responsibility
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The Heart of Corporate Social Responsibility Peter Challis; Laura Challis Download free books at Peter Challis & Laura Challis The Heart of Corporate Social Responsibility 2 Download free eBooks at bookboon.com The Heart of Corporate Social Responsibility 1st edition © 2014 Peter Challis, Laura Challis & bookboon.com ISBN 978-87-403-0755-9 3 Download free eBooks at bookboon.com The Heart of Corporate Social Responsibility Contents Contents 1 The Social Dimension of CSR 8 1.1 Introduction 8 1.2 Sociology for the Strategic Manager 9 1.3 Business and people 16 1.4 Behavioural economics, nudge theory and ethics 22 1.5 Thinking about sociology 26 1.6 An introduction to critical reflection and critical theory 28 1.7 Conclusions 31 1.8 References 32 1.9 Further reading 38 1.10 Self-test Questions 38 2 Ethics in business and government 39 2.1 Introduction 39 2.2 The political dimension and ideology 40 2.3 Neo-liberalism 44 www.sylvania.com We do not reinvent the wheel we reinvent light. 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Light is OSRAM 4 Click on the ad to read more Download free eBooks at bookboon.com The Heart of Corporate Social Responsibility Contents 2.4 Psychological persuasion 53 2.5 Psychology and ethics in politics 56 2.6 Psychology and ethics in business 58 2.7 Conclusions 61 2.8 References 62 2.9 Further reading 69 2.10 Self-test Questions 70 3 The Social Contract 71 3.1 Introduction 71 3.2 An Introduction to Social Contract Theory 71 360° 3.3 New Capitalism and Neo-liberalism 75 3.4 Management and ideology 83 3.5 Political ideology in the Third Way and Big Society versions of capitalism 86 thinking 3.6 CSR as a system that integrates business360° within society 90 . 3.7 Conclusions 94 3.8 References thinking 96 3.9 Further reading . 102 3.10 Self-test Questions 102 360° thinking . 360° thinking. Discover the truth at www.deloitte.ca/careers Discover the truth at www.deloitte.ca/careers © Deloitte & Touche LLP and affiliated entities. Discover the truth at www.deloitte.ca/careers © Deloitte & Touche LLP and affiliated entities. © Deloitte & Touche LLP and affiliated entities. Discover the truth5 at www.deloitte.ca/careersClick on the ad to read more Download free eBooks at bookboon.com © Deloitte & Touche LLP and affiliated entities. The Heart of Corporate Social Responsibility Contents 4 Beyond Corporate Social Responsibility 103 4.1 Introduction 103 4.2 Business ethics, social responsibility and morality 104 4.3 Social Responsibility in the US and UK 108 4.4 Social objectives and business strategic management 112 4.5 The social enterprise 115 4.6 Weaknesses in the concept of Corporate Social Responsibility 120 4.7 Conclusions 125 4.8 References 126 4.9 Further Reading 132 4.10 Self-test Questions 133 5 The social context of CSR 134 5.1 Introduction 134 5.2 Business as part of society 134 5.3 Corporate Social Irresponsibility 143 5.4 Communitarianism and CSR 145 5.5 What should the responsibility of business be to society? 149 5.6 The power of citizens and consumers 153 5.7 Conclusions 155 We will turn your CV into an opportunity of a lifetime Do you like cars? Would you like to be a part of a successful brand? 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You will be surprised where it can take you. 6 Click on the ad to read more Download free eBooks at bookboon.com The Heart of Corporate Social Responsibility Contents 5.8 References 157 5.9 Further reading 163 5.10 Self-test Questions 164 6 The Social Business 165 6.1 Introduction 165 6.2 Community, society, the state and business 165 6.3 Communitarianism as a political dimension for CSR 172 6.4 The concept of social business 176 6.5 Public services as social businesses 180 6.6 Social control of business 185 6.7 Conclusions 190 6.8 References 191 6.9 Further reading 196 6.10 Self-test Questions 196 �e Graduate Programme I joined MITAS because for Engineers and Geoscientists I wanted real responsibili� www.discovermitas.comMaersk.com/Mitas �e Graduate Programme I joined MITAS because for Engineers and Geoscientists I wanted real responsibili� Maersk.com/Mitas Month 16 I wwasas a construction Month 16 supervisorI wwasas in a construction the North Sea supervisor in advising and the North Sea Real work helpinghe foremen advising and IInternationalnternationaal opportunities ��reeree wworkoro placements solves Real work problems helpinghe foremen IInternationalnternationaal opportunities ��reeree wworkoro placements solves problems 7 Click on the ad to read more Download free eBooks at bookboon.com The Heart of Corporate Social Responsibility The Social Dimension of CSR 1 The Social Dimension of CSR 1.1 Introduction The difference between Corporate Social Responsibility (CSR) and Corporate Responsibility (CR) is the word “social” that makes it clear that CSR is about the relationship between corporations and society. Social also means a desire to support companionship and community and most people would see it including social justice. CSR is an issue because so many businesses put the objectives of a super-rich elite before the needs of the people the business affects. The 2007 financial crisis produced much public anger at the operation of the free market. Neo-liberals support the free market but present this as being experts in business and economic growth. They brand charities that raise CSR issues as “anti-business” (Allen and Mason, 2014). Neo-liberals think that business is separate from society (Department for Business Innovation and Skill 2010 p. 3) as Corporate Responsibility “creates shared value for business and society”. The “social” in CSR needs to be understood so that the reality of the neo-liberal mutation of CR can be appreciated. “Social” does not mean socialism where the ownership of the means of production would be in public not private hands. This is the false argument of neo-liberals. The real argument is about who runs Britain, its people or an elite who stay in power through deception and fear. The money of business supports the political elite who share the ideology of New Capitalism that makes them richer at the expense of the majority. Anti-social management share the ideology of managerialism that treats human beings as resources to make money for managers and investors. This textbook seeks to provide the academic foundation for those who want to be able to separate fact and academic theory from deception and ideology. In doing so, the “social” which is at the heart of CSR is explained. Neo-liberalism is not wrong. It is one opinion of what society should become. From an academic basis, it is the deception of neo-liberalism that extends right into the education system that must be criticised. Neo-liberalism opposes criticism of its beliefs and seeks to take away the power of charities and other institutions that criticise it. Its sister ideologies of managerialism and New Capitalism has changed management practice so that managers and bankers not subject to professional ethics can bully professionals in ethical professions. If Education is not to be brainwashing to support the ideology of political leaders, then students must be critical of everything they are told. Being critical is about learning. It should lead to challenge of those in power because these leaders may not reflect the will of society. 8 Download free eBooks at bookboon.com The Heart of Corporate Social Responsibility The Social Dimension of CSR The social contract is where leaders are entrusted with power and are accountable to those whose agreement is needed for them to keep them in power. The lack of public trust in politicians shows just how much the political establishment has abused that trust. Individuals have power only because the majority of people accept their authority. Education and ability to criticise gives power to the majority but it takes effort to exercise that power. This is the basis of communitarianism which the moderates in both main UK political parties share. Communitarian business models have been developed that meet the expectations of CSR. With communitarianism as the common ground in politics and business, the goals of CSR can be achieved. Your goals for this chapter are to learn about: 1. What the social means in Corporate Social Responsibility (CSR) 2. The difference between the social dimension in CSR and the stakeholder dimension. 3. The impact the ideologies of neo-liberalism and managerialism on CSR 4. The use of psychological persuasion to promote the ideologies of neo-liberalism and managerialism 5. How critical theory can be used by anyone in avoiding deception and control by others On completing this chapter you should understand - The difference between Corporate Social Responsibility and Corporate Responsibility. - The difference between management and managerialism - That the social dimension of CSR involves a study of the power of leaders in politics and business - Critical reflection helps a person see through their own self-deception as well as the deception of others 1.2 Sociology for the Strategic Manager 1.2.1 The social dimension of CSR Management can be thought of as a system (Charlton and Andras 2003).