INDUSTRY MARKET RESEARCH FOR BUSINESS LEADERS, STRATEGISTS, DECISION MAKERS CLICK TO VIEW

Table of Contents 2

List of Tables & Charts 3

Study Overview 4

Sample Text, Table & Chart 5

Sample Profile, Table & Forecast 6

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About Freedonia, Custom Research, Related Studies 8

World Power Tools

Industry Study with Forecasts for 2018 & 2023

Study #3241 | January 2015 | $6500 | 407 pages

The Freedonia Group 767 Beta Drive Cleveland, OH • 44143-2326 • USA www.freedoniagroup.com Toll Free US Tel: 800.927.5900 or +1 440.684.9600 Fax: +1 440.646.0484 Email: [email protected] Study #3241 January 2015 $6500 World Power Tools 407 Pages Industry Study with Forecasts for 2018 & 2023

Table of Contents Netherlands...... 119 Apex Tool ...... 301 Spain...... 124 Atlas Copco...... 305 Sweden...... 129 Bosch (Robert) GmbH...... 311 Executive Summary Switzerland...... 134 Changzhou Heli Electric Appliance...... 316 United Kingdom...... 139 DEPRAG-Schulz GmbH...... 317 Market EnvironmenT Other Western Europe...... 144 ...... 319 General ...... 4 Fini Nuair Group...... 322 World Economic Outlook...... 5 ASIA/PACIFIC Grainger (WW) Incorporated...... 324 Recent Economic Performance...... 5 Great Neck Manufacturers...... 328 General ...... 152 AG...... 329 Macroeconomic Outlook...... 7 Supply & Demand...... 153 World Population Overview...... 10 Limited...... 335 Demand by Type & Market...... 156 Home Depot...... 339 World Urbanization Patterns...... 12 Australia...... 159 Personal Income & Expenditure Trends...... 14 ...... 341 China...... 165 Ingersoll-Rand plc...... 346 Fixed Investment Trends...... 16 India...... 173 World Construction Outlook...... 18 Jiangsu Dongcheng Power Tools...... 349 Indonesia...... 179 Jiangsu Jinding Electric Tools...... 350 World Motor Vehicle Park...... 21 Japan...... 185 Pricing Patterns...... 22 Kingfisher plc...... 351 South Korea...... 191 Kulkarni Power Tools...... 354 Technology & Product Innovations...... 24 Taiwan...... 197 Regulatory Environment...... 27 Lowe’s Companies...... 356 Thailand...... 203 Corporation...... 359 Other Asia/Pacific...... 208 Metabowerke GmbH...... 363 OVERVIEW Newell Rubbermaid...... 365 General ...... 28 OTHER REGIONS Corporation...... 368 Regional Overview...... 29 Central & South America...... 216 Group...... 371 Demand...... 29 General...... 216 Limited...... 373 Production...... 33 Supply & Demand...... 217 Senco Brands...... 374 International Trade...... 36 Demand by Type & Market...... 219 Shanghai Ken Tools...... 376 Demand by Type...... 38 Brazil...... 222 Snap-on Incorporated...... 377 Electric ...... 40 Other Central & South America...... 228 Stanley Black & Decker...... 381 Electric Tool Demand by Product...... 41 Eastern Europe...... 234 ...... 391 Drills...... 42 General...... 234 Incorporated...... 396 ...... 43 Supply & Demand...... 235 TRUMPF Group...... 399 Sanders, Polishers, & Grinders...... 45 Demand by Type & Market...... 237 Zhejiang Huafeng Electric Tools...... 402 Other Electric Tools...... 47 Poland...... 240 Other Companies in the Electric Tool Demand by Power Source...... 49 Russia...... 245 World Power Tool Industry...... 403-407 Plug-In...... 50 Other Eastern Europe...... 251 Cordless...... 51 Africa/Mideast...... 257 Parts & Accessories...... 53 General...... 257 List of Tables/Charts Pneumatic...... 55 Supply & Demand...... 258 Tools Powered by Other Energy Sources...... 58 Demand by Type & Market...... 260 Demand by Market...... 61 South Africa...... 263 Professional...... 62 Executive Summary Turkey...... 268 1 Summary Table...... 3 Consumer...... 65 Other Africa/Mideast...... 273

NORTH AMERICA Market EnvironmenT INDUSTRY STRUCTURE 1 World Gross Domestic Product by Region...10 General ...... 67 General ...... 278 Supply & Demand...... 68 2 World Population by Region...... 12 Industry Composition...... 279 3 World Urban Population by Region...... 14 Demand by Type & Market...... 70 Market Share...... 281 United States...... 73 4 World Per Capita Gross Domestic Product Development & Manufacturing...... 283 Product by Region...... 16 Canada...... 79 Marketing ...... 285 Mexico...... 85 5 World Fixed Investment by Region...... 18 Distribution...... 286 6 World Construction Expenditures Professional...... 286 by Region...... 20 WESTERN EUROPE Consumer...... 288 7 World Motor Vehicle Park by Region...... 22 General ...... 90 Financial Requirements...... 289 Cht Power Tool Pricing Deflators, 2003-2023...24 Supply & Demand...... 91 Mergers, Acquisitions, & Demand by Type & Market...... 93 Industry Restructuring...... 290 Belgium...... 96 Cooperative Agreements...... 292 OVERVIEW France...... 102 1 World Power Tool Demand Germany...... 108 Company Profiles by Region & Market...... 32 Italy...... 114 Cht World Power Tool Demand by Region, 2013 33 Actuant Corporation...... 296 (continued on following page)

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List of Tables/Charts 5 France: Power Tool Supply & Demand...... 105 16 Taiwan: Power Tool Demand 6 France: Power Tool Demand by Type & Market...... 202 (continued from previous page) by Type & Market...... 107 17 Thailand: Power Tool Supply & Demand... 205 2 World Power Tool Production by Region....35 7 Germany: Power Tool Supply & Demand... 111 18 Thailand: Power Tool Demand Cht World Power Tool Production 8 Germany: Power Tool Demand by Type & Market...... 207 by Region, 2013...... 36 by Type & Market...... 113 19 Other Asia/Pacific: Power Tool 3 World Power Tool Net Exports by Region...38 9 Italy: Power Tool Supply & Demand...... 116 Supply & Demand...... 211 4 World Power Tool Demand by Type...... 40 10 Italy: Power Tool Demand 20 Other Asia/Pacific: Power Tool 5 World Electric Tool Demand by Region...... 41 by Type & Market...... 118 Demand by Type & Market...... 213 6 World Electric Tool Demand by 11 Netherlands: Power Tool 21 Other Asia/Pacific: Power Tool Product & Power Source...... 42 Supply & Demand...... 121 Supply & Demand by Country...... 215 7 World Electric Drill Demand by Region...... 43 12 Netherlands: Power Tool Demand 8 World Electric Saw Demand by Region...... 44 by Type & Market...... 123 9 World Electric Sander, Polisher, & 13 Spain: Power Tool Supply & Demand...... 126 OTHER REGIONS Grinder Demand by Region...... 46 14 Spain: Power Tool Demand 1 Central & South America: Power Tool 10 World Other Electric Tools by Type & Market...... 128 Supply & Demand...... 219 Demand by Region...... 49 15 Sweden: Power Tool Supply & Demand.... 131 2 Central & South America: Power Tool 11 World Plug-In Electric Tool 16 Sweden: Power Tool Demand Demand by Type & Market...... 221 Demand by Region...... 51 by Type & Market...... 133 3 Brazil: Power Tool Supply & Demand...... 225 12 World Cordless Electric Tool 17 Switzerland: Power Tool 4 Brazil: Power Tool Demand Demand by Region...... 53 Supply & Demand...... 136 by Type & Market...... 227 13 World Electric Tool Parts & Accessories 18 Switzerland: Power Tool 5 Other Central & South America: Demand by Region...... 55 Supply & Demand...... 138 Power Tool Supply & Demand...... 231 14 World Demand by Region..58 19 United Kingdom: Power Tool 6 Other Central & South America: Power Tool 15 World Demand for Tools Powered by Supply & Demand...... 141 Demand by Type & Market...... 233 Other Energy Sources by Region...... 61 20 United Kingdom: Power Tool 7 Eastern Europe: Power Tool 16 World Power Tool Demand by Market...... 62 Demand by Type & Market...... 143 Supply & Demand...... 237 17 World Professional Power Tool 21 Other Western Europe: Power Tool 8 Eastern Europe: Power Tool Demand by Region...... 64 Supply & Demand...... 147 Demand by Type & Market...... 239 18 World Consumer Power Tool 22 Other Western Europe: Power Tool 9 Poland: Power Tool Supply & Demand..... 242 Demand by Region...... 66 Demand by Type & Market...... 149 10 Poland: Power Tool Demand 23 Other Western Europe: Power Tool by Type & Market...... 244 Supply & Demand by Country...... 151 11 Russia: Power Tool Supply & Demand...... 248 NORTH AMERICA 12 Russia: Power Tool Demand 1 North America: Power Tool by Type & Market...... 250 Supply & Demand...... 70 ASIA/PACIFIC 13 Other Eastern Europe: Power Tool 2 North America: Power Tool Demand 1 Asia/Pacific: Power Tool Supply & Demand...... 254 by Type & Market...... 72 Supply & Demand...... 156 14 Other Eastern Europe: Power Tool Cht North America: Power Tool 2 Asia/Pacific: Power Tool Demand Demand by Type & Market...... 256 Demand by Country, 2013...... 73 by Type & Market...... 158 15 Africa/Mideast: Power Tool 3 United States: Power Tool Cht Asia/Pacific: Power Tool Demand Supply & Demand...... 260 Supply & Demand...... 76 by Country, 2013...... 159 16 Africa/Mideast: Power Tool 4 United States: Power Tool Demand 3 Australia: Power Tool Supply & Demand.. 162 Demand by Type & Market...... 262 by Type & Market...... 78 4 Australia: Power Tool Demand 17 South Africa: Power Tool 5 Canada: Power Tool Supply & Demand...... 82 by Type & Market...... 164 Supply & Demand...... 265 6 Canada: Power Tool Demand 5 China: Power Tool Supply & Demand...... 169 18 South Africa: Power Tool Demand by Type & Market...... 84 6 China: Power Tool Demand by Type & Market...... 267 7 Mexico: Power Tool Supply & Demand...... 87 by Type & Market...... 172 19 Turkey: Power Tool Supply & Demand...... 270 8 Mexico: Power Tool Demand 7 India: Power Tool Supply & Demand...... 176 20 Turkey: Power Tool Demand by Type & Market...... 89 8 India: Power Tool Demand by Type & Market...... 272 by Type & Market...... 178 21 Other Africa/Mideast: Power Tool WESTERN EUROPE 9 Indonesia: Power Tool Supply & Demand 182 Supply & Demand...... 275 1 Western Europe: Power Tool 10 Indonesia: Power Tool Demand 22 Other Africa/Mideast: Power Tool Supply & Demand...... 93 by Type & Market...... 184 Demand by Type & Market...... 277 2 Western Europe: Power Tool Demand 11 Japan: Power Tool Supply & Demand...... 188 by Type & Market...... 95 12 Japan: Power Tool Demand INDUSTRY STRUCTURE Cht Western Europe: Power Tool by Type & Market...... 190 13 South Korea: Power Tool 1 World Power Tool Sales by Firm, 2013..... 280 Demand by Country, 2013...... 96 Cht World Power Tool Market Share 3 Belgium: Power Tool Supply & Demand.....99 Supply & Demand...... 194 14 South Korea: Power Tool Demand by Company, 2013...... 281 4 Belgium: Power Tool Demand 2 Selected Acquisitions & Divestitures...... 291 by Type & Market...... 101 by Type & Market...... 196 15 Taiwan: Power Tool Supply & Demand..... 200 3 Selected Cooperative Agreements...... 294

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Advances will be driven in developing areas by growing construction spending and lower market saturation, and by an improved economy and increasing construction activity in developed regions.

World demand to rise 4.8% annually through 2018 World Power Tool Demand, 2018 Asia/Pacific ($32.9 billion) Global demand for power tools is forecast to increase 4.8 percent per year through 2018 to $32.9 billion, an im- provement from the gains recorded between 2008 and 2013. Advances will Western Europe be fastest in the world’s developing areas, where significant and increasing levels of construction spending are expected. In general, power tool use in North America the world’s developing areas is less satu- rated, and most sales there are to first time purchasers. China and India, which are in the process of modernizing their housing stock, will see particularly rapid Other Regions growth in power tool demand. Among developed nations, power tool sales will be boosted by improved economic conditions and increasing construction activity in the US and Western Europe. China was the second largest national Cordless electric tools market for power tools in 2013, with ten Asia/Pacific region to be percent of global demand, and was the to post fastest growth fastest growing market largest producer, with one-third of global Electric tools account for the vast output. In addition, power tool growth in majority of total power tool sales, a In 2013, the US was the world’s largest China through 2018 will be nearly double reflection of their ease of use compared consumer and second largest producer the global average. However, India will to other power tool types. Cordless of power tools, accounting for 24 percent post even more rapid gains among major electric models will post the most robust of sales and 12 percent of output. countries, albeit from a very small base. growth as steady improvements in Between 2013 and 2018, the US market Both countries have extremely low battery technology -- such as the adop- will account for approximately one-sixth power tool market penetration rates, with tion of lithium-ion batteries -- increase of additional global sales. The country is widespread adoption limited by the high power and run time, areas where corded a significant market for power tools initial purchase price of power tools products still hold a significant advan- because it is home to substantial tool compared to non-powered hand tools. tage. Cordless tool manufacturers have using industries such as construction, Poverty and unreliable electric grids also also begun to design product lines general manufacturing, and motor play a role, particularly in rural areas. In around one battery structure, increasing vehicle production and repair. In addi- much of the developing world, the convenience by reducing the number of tion, there is widespread interest in do-it- availability of low cost laborers utilizing spare batteries needed at the job site or yourself (DIY) activities, resulting in a hand tools has limited power tool demand. around the home. sizable consumer market. Copyright 2015 The Freedonia Group, Inc.

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Sample Text, TABLE VI-12 Table & Chart JAPAN: POWER TOOL DEMAND BY TYPE & MARKET (million dollars)

Item 2003 2008 2013 2018 2023

Population (million persons) 127.6 127.9 127.3 125.9 123.7 $ power tools/capita 13.1 14.0 14.6 17.0 18.8

ASIA/PACIFIC Power Tool Demand 1675 1790 1860 2140 2320 By Type: Japan: Demand by Type & Market Electric Tools & Parts 1190 1260 1345 1585 1740 Demand for power tools in Japan is forecast to expand 2.8 percent Tools 920 975 1045 1225 1340 per year through 2018 to $2.1 billion, improving upon modest gains By Product recorded between 2008 and 2013. A recovering construction industry Drills 270 280 325 400 455 will generate the bulk of powersam tool demandple in the country, as this is Saws 195 sam200 200p le230 255 the leading outlet for power tool purchases. The improved outlook for Sanders/Polishers/Grinders 155 190 180 220 235 manufacturing activity will also stimulatetex tsales. However, growth will Other 300 305table 340 375 395 be below the regional average, as there is already a large installed base of By Power Source power tools in the country. As such, much of the growth will come from Plug-In 670 750 765 835 870 replacement purchases. Cordless 250 225 280 390 470 Parts & Accessories 270 285 300 360 400 Electric tools, which comprise the largest share of power tool demand in Japan, will post the fastest growth through 2018. Cordless Pneumatic Tools 340 400 375 395 410 models in particular will achieve the most pronounced growth in de - Other 145 130 140 160 170 mand, as these models are favored by both professionals and consumers. By Market: Pneumatic tools, while recording the slowest growth through the forecast Professional 1150 1175 1210 1380 1480 period, will rebound from the declines recorded between 2008 and 2013 Consumer 525 615 650 760 840 with sales being supported in large part by the improved outlook for manufacturing activity.

Unlike much of the Asia/Pacific region, the consumer power tool market in Japan is relatively large, accounting for 35 percent of total tool sales compared to a regional average of 20 percent. Cultural preferences throughout much of the region trend toward do-it-for-me rather than do- it-yourself. With the widespread availability of low-cost labor in many regional nations, it is often a symbol of socioeconomic status to hire professionals to perform household renovations or other DIY hobbies. However, cultural preferences in Japan tend to be closer aligned with Western nations than other Asian countries and, as such, there is a fair CHART VIII-1 amount of interest in DIY activities in the country. WORLD POWER TOOL MARKET SHARE BY COMPANY Within the professional market, demand tends to focus on users ($26.0 billion, 2013) replacing or upgrading their current power tools with newer, more

187 Copyright 2015 The Freedonia Group, Inc. 12.0% Stanley B&D

11.5% Bosch M a rke t O th e rs L e asam d e rs ple 5 0 .2 % 4 9 .8c% hart 11.0% Makita 8.1% Hilti

7.3% Techtronic

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Sample Profile, TABLE VI-11

JAPAN: Table & Forecast POWER TOOL SUPPLY & DEMAND

Item 2003 2008 2013 2018 2023

Population (million) 127.6 127.9 127.3 125.9 123.7 GDP per capita 33230 35350 36020 38720 41350 Gross Domestic Product (bil 2012$) 4240 4521 4585 4875 5115

Gross Fixed Investment (bil 2012$) 1032 1019 978 1045 1075 Urban Population (million) 106.0 113.4 117.5 119.0 118.6 Construction Expenditures (bil 2012$) 581.5 476.9 453.2 484.0 492.5 sample $ power tools/capita 13.1 14.0 14.6 17.0 18.8 $ power tools/mil $ GDP 395 396table 406 439 454 COMPANY PROFILES $ power tools/000$ GFI 1.6 1.8 1.9 2.0 2.2 $ power tools/000$ construction 2.9 3.8 4.1 4.4 4.7

Apex Tool Group LLC Power Tool Demand (mil $) 1675 1790 1860 2140 2320 14600 York Road, Suite A Sparks, MD 21152 net exports 652 212 314 200 150 410-773-7800 http://www.apextoolgroup.com Power Tool Shipments (mil $) 2327 2002 2174 2340 2470

Revenues: $1.5 billion (estimated) Employment: 8,000 (estimated)sam ple Key Products: power toolsp roand accessoriesfile for the aerospace assembly and operation, agriculture, general assembly, contractor, electronics, do-it-yourself, metalworking, and energy industries

Apex Tool is a privately held manufacturer of hand tools, power tools, and tool storage products for the aerospace, agriculture, manufac- turing and assembly, construction, electronics, and do-it-yourself (DIY) STUDY industries, among others. In February 2013, Bain Capital LLC (Bos- ton, Massachusetts), a private investment firm, acquired the Company COVERAGE from (Washington, DC) and the Cooper Industries plc subsidiary (Ireland) of Eaton Corporation, which each held a 50- This Freedonia study, World percent stake in Apex Tool. Power Tools, presents historical demand data (2003, 2008, 2013) The Company competes in the world power tool industry via the production of numerous power tools and accessories for use in the plus forecasts (2018, 2023) for aerospace assembly and operation, agriculture, general assembly, con- supply and demand, as well as tractor, electronics, DIY, metalworking, and energy industries. These demand by type and market, for tools are marketed under a variety of brand names. 6 regions and 25 countries. The Products -- Power tools from Apex Tool are marketed under a study also assesses key market wide range of brand names, among them APEX, WELLER, DOTCO, environment factors, evaluates CLECO, RECOULES, QUACKENBUSH, UTICA, EREM, , AIRETOOL and MASTER POWER. These products are intended for company market share and pro- files 34 global industry players. Copyright 2015 The Freedonia Group, Inc. 301

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The Freedonia Group, Inc. 767 Beta Drive • Cleveland, OH • 44143-2326 • USA • Website: www.freedoniagroup.com Tel US: 800.927.5900 or +1 440.684.9600 • Fax: +1 440.646.0484 • Email: [email protected] Page 7 INDUSTRY MARKET RESEARCH FOR BUSINESS LEADERS, STRATEGISTS, DECISION MAKERS

Other Studies About The Freedonia Group Home Organization Products The Freedonia Group, Inc., is a leading international industry market research company This study analyzes the US home organization prod- that provides its clients with information and analysis needed to make informed strate- uct industry. It presents historical demand data (2004, gic decisions for their businesses. Studies help clients identify business opportunities, 2009 and 2014) and forecasts (2019 and 2024) by develop strategies, make investment decisions and evaluate opportunities and threats. material (e.g., metal and wire, plastic, wood, wicker), product (e.g., bins, baskets and totes; shelving; Freedonia research is designed to deliver unbiased views and reliable outlooks to assist modular units; hanging storage), room (e.g., closets clients in making the right decisions. Freedonia capitalizes on the resources of its propri- and bedrooms, garages, family rooms, pantries and kitchens, bathrooms and utility rooms), and market etary in-house research team of experienced economists, professional analysts, industry (DIY, professional). The study also considers market researchers and editorial groups. Freedonia covers a diverse group of industries through- environment factors, evaluates company market share, and profiles industry competitors. out the United States and other world markets. Industries analyzed by Freedonia include: #3254...... April 2015...... $5300 Automotive & Other Transport • Chemicals • Construction & Building Products • Power & Hand Tools Consumer Goods • Energy & Petroleum • Industrial Components • Health Care & Life US demand for power and hand tools is forecast to Sciences • Machinery & Equipment • Metals, Minerals & Glass • Packaging • Plastics & increase 2.9 percent annually through 2018 to $12.7 billion. Cordless electric power tools will remain the Other Polymers • Security • Services • Textiles & Nonwovens • Water Treatment fastest growing segment, and will surpass plug-in electrics as the largest power tool category in 2023. The professional market will remain dominant over the consumer segment, and will grow the fastest. Click here to learn more about Freedonia This study analyzes the $10.9 billion US power and industry, with forecasts for 2018 and 2023 by product and market. The study also evaluates company market share and profiles industry players. Freedonia Custom Research #3177...... June 2014...... $5300 Freedonia Custom Research delivers the same high quality, thorough and unbiased assess- Outdoor Furniture & Grills ment of an industry or market as an industry study. Since the research initiative is based US demand for outdoor furniture and grills (including upon a company’s specific needs, companies harness Freedonia’s research capabilities and patio heaters and accessories such as umbrellas, resources to answer unique questions. When you leverage the results of a Freedonia Cus- covers, cushions and grilling utensils) will rise 4.0 percent annually to $7.5 billion in 2017. Outdoor furni- tom Research engagement, you are able to obtain important answers to specific questions ture and accessories will remain the top segment, and issues associated with: mergers and acquisitions, new product launches/development, while patio heating products will grow the fastest. The residential market will remain dominant. This study geographic expansion, entry into new markets, strategic business planning, and investment analyzes the $6.2 billion US outdoor furniture and grill and funding decisions. industry, with forecasts for 2017 and 2022 by product, market and region. The study also evaluates com- pany market share and profiles industry players. Freedonia Custom Research is ideal for companies seeking to make a strategic difference #3102...... November 2013...... $5100 in the status quo and focus on future business growth. Working side by side with clients, Freedonia’s team is able to define a research project that is custom-tailored to answer Janitorial Equipment & Supplies specific questions and provide the basis from which a company can make informed busi- US demand for janitorial equipment and supplies (excluding chemical and most household-grade ness decisions. products) will advance 1.7 percent per year through 2017 to $7.2 billion. Manual cleaning products and Click here to learn more about Custom Research bags and containers will be the fastest growing types. The institutional buildings and residential markets will offer the best growth opportunities. This study analyzes the $6.6 billion US janitorial equipment and supply industry, with forecasts for 2017 and 2022 by type, market, and purchaser. The study also evalu- ates company market share and profiles industry competitors. #3086...... September 2013...... $5100

World Power Lawn & Garden Equipment Global demand for power lawn and garden equip- ment is forecast to rise 4.2 percent per year through 2017 to $21.7 billion. Growth will be supported by a recovery in the massive US market, and by an expansion of the middle class in several developing countries of the Asia/Pacific region. This study ana- lyzes the $17.7 billion world power lawn and garden equipment industry, with forecasts for 2017 and 2022 by product, market, power source, world region, and for 21 countries. The study also evaluates company Click here for complete title list Click here to visit freedoniagroup.com market share and profiles industry players. #3067...... September 2013...... $6300

The Freedonia Group, Inc. 767 Beta Drive • Cleveland, OH • 44143-2326 • USA • Website: www.freedoniagroup.com Page 8 Tel US: 800.927.5900 or +1 440.684.9600 • Fax: +1 440.646.0484 • Email: [email protected]