Dishtv Associates with Kolkata Knight Riders As an Official Partner ~ the Association Is for the Fourth Time in the IPL
Total Page：16
File Type：pdf, Size：1020Kb
DishTV associates with Kolkata Knight Riders as an Official Partner ~ The association is for the fourth time in the IPL New Delhi, 4th April’ 2015: Gearing up for the Indian Premier League (IPL), DishTV India, Asia’s largest DTH Company, has extended its association with Kolkata Knight Riders as an official partner for the fourth time in the Indian Premier League. This year’s tournament will start on 8 April 2015. The logo of DishTV will be prominently featured on the Non-Lead Arm of the jersey of KKR players. Continuing its relationship with Shah Rukh Khan, DishTV expects its association with the KKR co-owner to bring good luck to the team and promises to keep the audience entertained throughout the season. Through this partnership, amongst other interesting activities, there will also be an engagement of player with consumers and trade partners. Furthermore, this season DishTV will be reaching out to the consumers through the digital space through interesting contests & engagement opportunities on KKR’s Facebook & Twitter pages. Speaking on the occasion, Mr. Salil Kapoor, COO, DishTV: Cricket, as we all know is like a religion in India and the IPL has facilitated its reach to a larger audience because of its entertainment quotient. Through this association, we would like to pull entertainment a notch higher for all cricket fans. We look forward to the tournament and hope that Kolkata Knight Riders emerges as a champion in this season of IPL as well. DISHTV wishes the team all the very best." Mr Venky Mysore, CEO and MD of KKR said: "It's great to partner with DISHTV again. With the fine performance of Team KKR over the last 4 years, which includes IPL championships in 2012 & 2014, we have been able to generate a lot of interesting content for our fans and supporters. This is where the partnership with DishTV is a perfect fit. Integration of exclusive KKR content through the extensive reach of DishTV will give people an inside peak into what makes Team KKR work! " About Dish TV India Limited: Dish TV is Asia Pacific’s largest direct-to-home (DTH) company and part of one of India’s biggest media conglomerate – the ‘Zee’ Group. Dish TV has on its platform more than 470 channels & services including 23 audio channels and over 43 HD channels & services. Dish TV uses the NSS-6 satellite platform which is unique in the Indian subcontinent owing to its automated power control and contoured beam which makes it suitable for use in ITU K and N rain zones ideally suited for India’s tropical climate. The company also acquired transponders on the Asiasat 5 platform and very recently on the SES-8 platform which increased its total bandwidth capacity to 720 MHZ, the largest held by any DTH player in the country. The Company has a vast distribution network of over 2,080 distributors & over 1,85,000 dealers that span across 8,736 towns in the country. Dish TV customers are serviced by thirteen 24* 7 call centers catering to 11 different languages to take care of subscriber requirement at any point of time. For more information on the company, please visit www.dishtv.in For further information, please contact: Hirdesh Agarwal Corporate Communication, Dish TV E-mail – [email protected] .