Sony MAX2 uncovers the hidden stories of Hindi Cinema

~ Shekhar Suman returns with season 3 of ‘Lights, Camera, Kissey’ ~

Press release: , January 24 2019: Did you know, Muna Bhai MBBS was first offered to Shahrukh Khan and Sanjay Dutt was supposed to just do a cameo in the film? Or that the main reason for Rakesh Roshan to go bald in real life was the movie Khoon Bhari Mang? Shahrukh Khan and Amitabh Bachchan’s role in Mohabbatien was inspired by Shashi Kapoor and the role Amitabh Bachchan’s essayed in in Deewar?

Surprised?

To tell you more of such interesting and behind the scene stories of Hindi Cinema and its Bollywood stars, MAX2, India’s iconic Hindi movie channel is back with the third season of ‘Lights, Camera, Kissey’. This one-of-its-kind short-format show has seen a successful run of two seasons and is back to take viewers into the world of intrigue and nostalgia of the evergreen Hindi movies.

Eminent actor and prolific storyteller, Shekhar Suman, will take audiences on a trip down memory lane, sharing some behind the scene, unheard stories that haven’t yet seen the light of the day! He will narrate stories of Bollywood actors, singers, producer and directors and give a sneak peek into the bygone era of Hindi cinema.

Each three-minute episode will be aired before the movies roll. Each week, three new stories will be unveiled. Put together after extensive research and discussion with industry stalwarts, this show will bring to the fore, insights for all the movie lovers.

Comments:

Neeraj Vyas, Business Head, Sony MAX movie cluster, Sony SAB and PAL: “Sony MAX2 has always believed in going beyond the realm to provide unique experiences to our viewers, one that they cannot find anywhere else! We received a phenomenal response with the previous two seasons of ‘Lights, Camera, Kissey’; and with another insightful season on the anvil, we hope to keep delivering on our promise of a great movie experience.”

Shekhar Suman, Actor: “Being an actor, I have always been passionate about the art of storytelling. India as a country is very film oriented - we learn about the traditions, costumes, and the diversity of our culture through films. ‘Lights, Camera, Kissey’ on Sony MAX2 brings alive such interesting stories that connect the audience with the films.

Tune into these untold stories on MAX2 with ‘Lights, Camera, Kissey 3’ starting January 26, 2019, before the start of every movie of the day

About SONY MAX2:

SONY MAX2 is an iconic Hindi movie channel from Networks India (SPN), one of India’s leading television network. MAX2 caters to the needs of the Indian audiences who appreciate rich Indian cinema and inspires newer audience to honor the glory of such iconic movies. The brand ethos of the channel ‘Kuch Filmon Ka Jaadu Kabhi Kam Nahin Hota’ stems from the core thought that certain films have an everlasting appeal that never fades away with time. With innovative peripheral programming concepts like ‘Sitaare’, ‘Take 2’ and ‘Lights Camera Kisse’, the channel aims to create an emotional connect with its audience and educate them about the grandeur of yesteryear movies and the stars. Through popular on-ground marketing initiatives like ‘Film, Family, Fun’ and digital initiatives like ‘The Timeless Digital Awards’, MAX2 enables many to engage with the magic of movies and encourages people to express their talent and love for timeless cinema. Today, the channel reaches out to an audience of 119 million viewers every week across Hindi speaking markets. The channel targets 22-50 year olds, NCCS: ABC, males.

For more information, please log on to http://www.sonymax2.tv/

About Sony Pictures Networks India (SPN):

Sony Pictures Networks India (SPN), is a subsidiary of Sony Corporation which owns and operates the network of television channels.

SPN comprises 29 channels including Sony Entertainment Television (SET and SET HD), one of India's leading Hindi general entertainment television channels; MAX, India's premium Hindi movies and special events channel; MAX 2, another Hindi movie channel showcasing great India Cinema; MAX HD, a high definition Hindi movie channel airing premium quality films; WAH, the FTA channel for Hindi movies; SAB and SAB HD the family-oriented Hindi comedy entertainment channels; PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainment and Hindi movies from SPN’s content library; PIX and PIX HD, the English movie channels; AXN and AXN HD, the channels showcasing the best in Reality, Entertainment and ; Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, , the Bangla entertainment channel; MIX a refreshing Hindi music channel; YAY!, the kids entertainment channel; Sports Network comprising 10 sports entertainment channels – SONY SIX, SONY SIX HD, SONY ESPN, SONY ESPN HD, SONY TEN 1, SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, and SONY TEN 3 HD; Sony मराठी, the Marathi general entertainment channel; SonyLIV - the digital entertainment VOD platform, SPN Productions, the networks’ film production arm and Sony Pictures Networks Distribution Pvt Ltd. (SPND) that distributes the networks television channels across different genres and languages through multiple content delivery platforms. SPN reaches out to over 700 million viewers in India and is available in 167 countries.

The network is recognized as an employer of choice within and outside the media industry. SPN is a recipient of several awards, including the ‘Aon Best Employers India’ Award in recognition of SPN’s unique workplace culture and exceptional people practices, consistently ranking amongst India’s Top 10 Companies with Best Health & Wellness Practices by SHRM & CGP Partners, listed by Working Mother & AVTAR as one of the 100 Best Companies for Women in India and adjudged one of India’s Great Workplaces by the Great Place To Work® Institute.

Sony Pictures Networks India Private Limited is in its 24rd year of operations in India. Its subsidiaries include MSM-Worldwide Factual Media Private Limited and Bangla Entertainment Private Limited.

Media Contacts:

Bhharati Kabre: +91 9820346384 | [email protected] Arati | Weber Shandwick

Arati Kadam (Weber Shandwick): +91 9820579359 | [email protected] +91 9820579359 | [email protected]

For more information, log onto www.sonypicturesnetworks.com