Annual Industry Career Fair

THE JOHN E. SIMON SCHOOL OF BUSINESS Nonproﬁ t Rawlings Sport Business Management U.S. Postage JOHN E. SIMON SCHOOL OF BUSINESS 650 Maryville University Drive P A I D St. Louis, MO 63141 St. Louis, MO Maryville University | St. Louis, MO | 2018—19 maryville.edu Permit #4468

CORPORATE PARTNERED CLASSES INDUSTRY EXPERIENCED FACULTY & STAFF ANNUAL INDUSTRY CAREER FAIR THE ONLY CORPORATE PARTNERED PROGRAM IN THE COUNTRY 95% CAREER PLACE WITHIN 6 MONTHS OF GRADUATION BIENNIAL INTERNATIONAL EXPERIENTIAL LEARNING EXPERIENCE THE ONLY CORPORATE PARTNERED PROGRAM IN THE COUNTRY THE ONLY CORPORATE PARTNERED PROGRAM IN THE COUNTRY 95% CAREER PLACE WITHIN 6 MONTHS OF GRADUATION 95% CAREER PLACE WITHIN 6 MONTHS OF GRADUATION BIENNIAL INTERNATIONAL EXPERIENTIAL LEARNING EXPERIENCE BIENNIAL INTERNATIONAL EXPERIENTIAL LEARNING EXPERIENCE INSIDE CORPORATE PARTNERED CLASSES CORPORATE PARTNERED CLASSES INDUSTRY EXPERIENCED FACULTY & STAFF INDUSTRY EXPERIENCED FACULTY & STAFF SUMMER IN THE U.K. ANNUAL INDUSTRY CAREER FAIR ANNUAL INDUSTRY CAREER FAIR THE ONLY CORPORATE PARTNERED PROGRAM IN THE COUNTRY THE ONLY CORPORATE PARTNERED PROGRAM IN THE COUNTRY EXPLORING KANSAS CITY 95% CAREER PLACE WITHIN 6 MONTHS OF GRADUATION 95% CAREER PLACE WITHIN 6 MONTHS OF GRADUATION BIENNIAL INTERNATIONAL EXPERIENTIAL LEARNING EXPERIENCE BIENNIAL INTERNATIONAL EXPERIENTIAL LEARNING EXPERIENCE STUDENTS SHADOW DAY CORPORATE PARTNERED CLASSES CORPORATE PARTNERED CLASSES INDUSTRY EXPERIENCED FACULTY & STAFF INDUSTRY EXPERIENCED FACULTY & STAFF ANNUAL INDUSTRY CAREER FAIR ANNUAL INDUSTRY CAREER FAIR THE ONLY CORPORATE PARTNERED PROGRAM IN THE COUNTRYTHE ONLY CORPORATE PARTNERED PROGRAM IN THE COUNTRY 95% CAREER PLACE WITHIN 6 MONTHS OF GRADUATION 95% CAREER PLACE WITHIN 6 MONTHS OF GRADUATION BIENNIAL INTERNATIONAL EXPERIENTIAL LEARNING EXPERIENCE BIENNIAL INTERNATIONAL EXPERIENTIAL LEARNING EXPERIENCE PARTNERING TO CREATE A NEW For more information: CLASS OF THE FINEST IN THE FIELD @MURSBM Jason M. Williams [email protected] Rawlings Sport Business Management Program at Maryville University maryville.edu/sportbusiness 1 | | 2 SOCCER, CRICKET, annual 12-day learning and working confidence,” says student C.J. Donegan. experience. Students visited respected “I gained a lot of valuable lessons from ABOVE PAR FOR THE COURSE RUGBY: A SUMMER sports business organizations such as this trip. We visited eight organizations the Lancashire County Cricket Club, the and each one had a very unique C.J. Donegan earns competitive internship with 2018 PGA Championship SPORTS BUSINESS Sale Sharks professional rugby club, perspective on sports business.” Premier League champions Manchester The journey also gave students the City Football Club and rival Manchester EXPERIENCE opportunity to experience sports United, Fulham F.C., NFL Europe, London by Jong Cambron not readily available in the U.S., such Sport fitness and activity center and A dozen Rawlings students traveled to the as cricket and rugby, and the U.K.’s Wembley Stadium, home to world class As an avid fan of golf and a member highly. However, thanks in part to a Her parents, who are also avid golf U.K. this summer to explore different allegiance to soccer may outrival soccer, football and concert events. of the Saints women’s golf team, trio of sports industry experiences she fans, were ecstatic. perspectives in the sports industry America’s support of pro football. During their visits, students worked junior Colleen (“C.J.”) Donegan feels gained in just one year through the “Just getting to see how another “My mom screamed when I told on real-world projects and shadowed country operates helps because we like she’s won the lottery. During the Rawlings Sport Business Management executive team leaders on match days, her,” says Donegan. “My dad cried, By Larry O’Neal can analyze their organizations and 2018 PGA Championship, one of the program, her resume is strong. getting first-hand training in working at because he was proud of me. Most adapt some of their methods to the Students from Maryville University’s competition events. game’s most prestigious events — and U.S. style of business,” says student Her volunteer positions took place sophomores aren’t getting internships Rawlings Sport Business Management When challenged with quickly developing Adam Richterkessing. in its centennial year — she’ll be in the program traveled to the United Kingdom during the 2017 spring semester. like this.” operational and promotional ideas for middle of the action. this summer, and through the love of In addition to sports facilities, students Donegan first worked with Rawlings Fulham F.C., the students presented two Donegan’s first task is to recruit sport business they shared a common rounded out their cultural agendas with creative proposals to members of the Donegan was selected from a com- for the St. Louis Cardinals Warm- bond with their hosts. visits to Buckingham Palace, London operational sponsors. She’ll also executive committee. petitive pool of student applicants Up. She also volunteered during Bridge and the London Eye. Williams coordinate event volunteers. After graduation, Jason Williams, “That comes down to what a great plans to offer this travel experience for as the only marketing and admin- the NCAA Division I wrestling EdD, director of the program, and program we’re in because while it is students each year to introduce them istrative intern for the tournament, The Rawlings Sport Business Lindsey Naber, director of marketing championship Fan Festival held challenging to present to the oldest to international opportunities in the Management Program at Maryville for Rawlings, Daniel Schmidt and John which will take place in St. Louis at in St. Louis, and traveled to football club in London, all of us were sports industry. Lewington, accompanied a dozen University is the official volunteer ready to take it on immediately and with Bellerive Country Club, located just Des Moines, Iowa, to work a students to the U.K. for the second two miles from Maryville. women’s basketball championship. provider of 100th PGA Championship at Bellerive Country Club in St. Louis, “It’s a once-in-a-lifetime event,” says “The thing about our program is that Missouri! Our students worked Donegan. “This is the reason I got you come out of it with such a great Corporate Hospitality for the duration into sports. There’s only one, 100th resume, it’s hard not to get hired,” of the week long event. Thank you championship, and I realize the Donegan says. Kierra Durrett, Barry Deach, Chase importance of that. It’s unbelievable Bellerive offered her the paid Larson, David Kinsey, and the rest of that I get to work at it.” internship after phone and in- the PGA executives for entrusting our Donegan applied for the position person interviews. students, and allowing them to gain in early August, but not without some great experiential learning. “I’m so excited I can’t put it into some hesitation. As a second-year words,” she says. “I hung up the phone student, she expected senior-level and was smiling the rest of the day.” students to be considered more

2 | | 3 While many students ﬂocked to beaches and warm weather destinations to let loose for Spring Break 2018, nearly a dozen students in Maryville University’s Rawlings Sports Business Management program chose to visit Kansas City, Mo., to engage in career networking experiences. EXPLORING SPORTS BUSINESS CULTURE IN KANSAS CITY By Larry O’Neal

During the professional development on sales, operations, data analytics, gained exclusive insight on procedures trip, students learned about different production and corporate sponsorship. and operations. A tour of the Heartland sports cultures not readily represented These interactive sessions allowed Coca-Cola Bottling Co. allowed students Fernando Molina ‘18 and Ellen Foster, ‘18 in St. Louis. They visited a Coca-Cola students to ask questions, glimpse to explore the innerworkings of a busy plant, the Kansas City Royals, the Kansas real-world daily operations of pro sports soft drink plant, with a focus on fulfilling City Chiefs, the Sporting Kansas City facilities and broaden their sports the demands of sports arenas and professional soccer club, the Sprint business horizons. stadiums throughout the Midwest. Center and the Kansas City Speedway, The action-packed, four-day itinerary While past spring break learning home to two annual NASCAR race also included a meeting with the excursions for Rawlings Sport Business WITHIN 6 MONTHS OF GRADUATION, weekends. Along with extensive behind- National Association of Intercollegiate Management students featured trips to the-scenes tours of the facilities and Athletics (NAIA), the governing body that Indianapolis, this was the first such trip production sites, students benefited from 93% OF OUR GRADUATES HAVE CAREERS organizes college and university athletic to Kansas City. presentations by business executives IN THE SPORT BUSINESS INDUSTRY! programs across the country. Students By Maureen Zegel Caption to go here The first internship Fernando Molina, ’18, Bellerive Country Club in St. Louis. produces a technological device that combines a high-speed camera and obtained through Maryville University Jason Williams, EdD, assistant dean state-of-the-art radar data to measure was working with the 2016 Senior PGA for the Simon School of Business and and analyze baseball and softball Championship in Benton Harbor, Michigan. director of the Rawlings Sport Business pitching and batting metrics. Rapsodo Management program, says Molina’s “That was the first of many amazing also produces a device that will simulate experience is not uncommon. Within six experiences that helped me grow as and analyze golf swings. a professional,” says Molina, a new months, 93 percent of his graduates had graduate of the Rawlings Sport Business secured a fulltime job. Foster works with all three products to help athletes and coaches improve Management program. “One year I Another student who walked across pitches and measure their launch angle did an internship with the St. Louis the Commencement stage with a job and velocity. Cardinals working in stadium operations, waiting for her is Ellen Foster, ’18, a Saints guest services, maintenance, security basketball and track star for Maryville. “Sports business is a highly competitive and lost and found. That experience Foster traces the idea of connecting her field, and our students are set up for was invaluable.” love of sports with a dream career to a success,” says Williams. “At least six of our With such an impressive resume, particular class. grads are working now for the Cardinals organization. The list of organizations Molina, a native of Guatemala, received “Art Chou, one of the founders of Stadia where our graduates are employed is a PGA Works Fellowship in his last Ventures, an incubator and investment a long one—including St. Louis Blues, semester. Designed for individuals from firm for local sports startup companies, Abstrakt Marketing, Peak Sports, diverse backgrounds, the entry-level taught a class on sports entrepreneurs,” Houston Rockets, Ansira, Learefield employment program offers experience says Foster. “It was then I figured out I Sports and Rawlings, which has corporate in all facets of the golf industry. could get to do what I love long after I headquarters located adjacent to finish competing.” This summer, Molina will market one of our campus.” the top annual tournaments in the sport Foster accepted a fulltime marketing during an extraordinary year—the 100th position with Rapsodo, where she anniversary of the PGA Championship at interned last spring. The company

4 | | 6 Mentor Program Supports THE POWER OF EXPERIENTIAL LEARNING First-Year Students 2

One of the many ways in which Maryville University’s Rawlings 5 Sport Business Management program ensures academic success is through a unique, student-driven focus on mentorship. By Larry O’Neal

Open to first year and transfer students, Sophomore C.J. Donegan recounted Donegan’s mentor shares her confidence the mentor program pairs an under- her early days as a mentee, finding her in the program. “I thoroughly support the classman with an upperclassman to way under the wing of Lindsey Naber, mentorship program as it creates another guide and support the new students ‘07, who is now director of marketing valuable resource for the students to program. They help to address questions at Rawlings. “I used the program by excel in the sports industry,” Naber says. as weighty as, “What career path should I having semi-frequent meetings with “I enjoy being able to share my career choose?” and as negligible as, “What’s the Lindsey when our busy schedules experiences with my mentee as well as deal with toasted ravioli in this town?” would line up,” Donegan says. “I landed answer questions, provide direction and my first marketing internship at the address any concerns she may be having. Jason Williams, EdD, director of the beginning of the school year, so when I wish I had a similar program available to program, says the mentor/mentee we met, I could discuss it with her and me during college.” 4 initiative is indispensable. get her thoughts and advice on what I Naber is what’s known as a Super Mentor— “It’s an opportunity to eliminate barriers was doing.” industry professionals who train and 1 SEC Men’s Basketball Tournament Our students have also been involved in: for new students. They may feel lost, The program also allowed Donegan shepherd mentors on the finer points lonely, homesick or just plain scared. 2 Arch Madness • Gateway Raceway Indy Car Customer Service to grow her personal network and of advising mentees. Other industry A mentor helps the new student get 3 Rawlings Cardinals Winter Warm-Up • St Louis Cardinals Secret Shopper gain the skills she would need when professionals from the St. Louis Cardinals, acclimated to the program and the 4 SEC Men’s Basketball Tournament • St Louis Cardinals Season Ticket Holder Benefits it was her turn to become the mentor. St. Louis Blues, Learefield Sports, PGA, school,” he says. 5 Hoops in the Heartland • Blues Star Wars Night/Job Shadow It’s a give and take relationship that Orlando Magic, PXG and elsewhere in It can also provide them with their first recycles each year when a new group of the world of professional and academic • Stadia Ventures Demo Day real experience in the sports industry. students arrives on campus. sports, also guide mentors. • Rawlings Chesterfield Tournament

6 | | | 7 RAWLINGS INTERNSHIP SENDS SENIORS ACROSS THE COUNTRY Four Students are Traveling the U.S. as Grassroots Marketers

STUDENTS SHADOW SPORT BUSINESS PROFESSIONALS Established by the student-led Leadership Council, Job Shadow Day provided valuable experiential learning opportunities

By Maureen Zegel youth baseball players, ages 7 to 18, marketing or social media marketing,” By Larry O’Neal Immediately after classes ended, four compete every summer. More than says Schatz. “This Rawlings internship will When challenged with devising an athletics communications at Illinois if they had any interest in hosting a Maryville students immersed themselves in 100 games are played every four days, definitely boost my resume.” attracting college coaches and both engaging way to give students in State University. “Shelby gave me a student or two,” Parrish says. “We an intensive two-week-long orientation for Jason Williams, EdD, assistant dean major and minor league scouts across a summer internship that puts them on the for the Simon School of Business and Maryville’s Rawlings Sport Business good look at what it was like to not had a large number of professionals the country. road to sporting events across America. director of the Rawlings Sport Business Management program some real- only work in college athletics but interested and in a number of different “I’ve been involved in sports since I could “This internship is a good stepping stone,” Management Program, says the internship world work experience in the sports also the power of social media and areas throughout college sports, says Mark Kraemer, director of sports equips the students with a critical tool. walk,” says Noah Campbell, a Maryville industry, Josh Parrish, president of the graphic design in the sports world professional sports and product marketing and licensing at Rawlings, who University senior enrolled in the Rawlings “Grassroots marketing is one of the best was an intern for the company 14 years program’s student Leadership Council, today,” Sheehy says. companies.” Sport Business Management program. ways to sell a product like a baseball ago. “I’m proof it can be done.” hit on the idea of Job Shadow Day. “My dream has always been to work in glove,” he says. “You’re at one of Working with unfamiliar technology The Leadership Council then paired sports, and this internship gets me really The enterprising Parrish wanted to Kraemer says Rawlings looks for these baseball tournaments in Florida gave Sheehy a new insight into sports students with corporations based on close to living that dream.” employees who are considered “cream surrounded by hundreds of fans and give fellow students the opportunity management she hadn’t previously their resume and industry interests. Noah Campbell, John Noble, Heath of the crop” people who have passion their parents. As a Rawlings ambassador to get inside key organizations to learn and drive. They hit the jackpot this year you hand a glove to one of the players. encountered. For Sheehy and the The professional entities received the Schatz and Josh Parrish, all Maryville directly from professionals. seniors, are traveling this summer as finding two top-notch students and then They can touch and feel that glove, get other students, Job Shadow Day resumes in anticipation of retaining brand ambassadors of the Rawlings doubling that number when they got to to experience working with it, show it to “Job Shadow Day came about provided an opportunity to see up them on file as possible future job meet all the candidates, he says. their dads. It’s better than any billboard.” sporting goods company. because the program really puts close what work in the sports business candidate information. The students will assist several Rawlings “This internship is exciting, but it’s not an John Noble has played baseball since great emphasis on learning from world is all about. easy job,” Kraemer says. “These students he was young enough to remember. He “I absolutely feel as if this experience teams to demonstrate, market and sell experts in the industry,” Parrish said. products at some of the most well-known maintain logs and their success is knows the game and can rattle off the While Sheehy made the most of helped to prepare me for a career in The Leadership Council spent a year sporting events in the country. Working measured by customer service, sales and size and use of every glove needed to her day at ISU, more than 20 other the industry,” Parrish says. “I was able how well they know our products.” play the game and what an owner can honing the idea and putting the stops include the Women’s Collegiate students shadowed professionals to see and hear first-hand what it takes expect from it. He is excited to represent Softball World Series in Oklahoma City, Heath Schatz, who also completed an wheels in motion. a product he has used for many years. at St. Louis Cardinals, St. Louis Blues, to make it in the competitive sports Oklahoma; the Men’s Collegiate Baseball internship with Abstrakt Marketing In March, students spent a day Rawlings, Northwestern University industry and learn from hard-working World Series in Omaha, Nebraska; and Group of St. Louis last year, has previous “I remember being one of those kids Major League Baseball’s All-Star Game in experience traveling to those youth at the baseball tournaments looking at traveling as close as downtown Athletics, University of Kentucky people who did make it.” Washington, D.C. baseball tournaments; he was an All-State all the new gloves and wishing I had St. Louis and as far north as Chicago Athletics and Genesco Sports Because of Josh’s and the They also will travel to baseball baseball player in high school. one,” he says. “This whole experience is to visit with professionals in an area of Enterprises, a corporate sports just awesome.” Leadership Council efforts Job tournaments hosted by Perfect Game “Once I graduate, I hope to find a fulltime the student’s interest. marketing consulting agency. Shadow day will become an annual USA in Fort Myers, Florida, where elite position in corporate sponsorship, Student Shelbie Sheehy shadowed “We first contacted professionals event for the Rawlings Sport Business Shelby Hild, assistant director of inside and outside of St. Louis to see Management Program.

8 | | 9 2017–2018 INTERNSHIPS LARRY HUGHES BASKETBALL ST. JOSEPHS MUSTANGS Evan Booker Daniel Covert

ABSTRAKT MARKETING GROUP MARYVILLE UNIVERSITY ATHLETICS ST. LOUIS BLUES Jordyn Dugger, Jake Mohrhard, Brian King John Noble, Lucas Winkelmann, Heath Schatz, Connor Bayless, Ben Rupp NAIA Rapulu Okolo, Marvin Grant-Clark, Evan Wolf ’18, sales intern for the NAIA. Evan Wolf, Noah Campbell, ST. LOUIS CARDINALS Sam Stroncek, Tyler Quest, Josh Parrish, Elizabeth Perley Fernando Molina Mason Schoch RAWLINGS ST. LOUIS FC ATHLETES IN ACTION Lucas Winkelmann, Chance Carlin, Josh Eisenhoffer Maya Solomon Russell Susuki, Grant Vollmar SPRINGFIELD SLIDERS BELLERIVE COUNTRY CLUB RIVER CITY RASCALS Daniel Britton, Austin Sims Colleen Donagan Jacob Mossman WEMBLEY STADIUM BRUNO’S DRAFT KITS Adam Richterkessing Christian Alvarez Alexis Farran

Maryville University President, Dr. Mark Lombardi and Dr. Jason Williams NEW POSITIONS/PROMOTIONS present Rawlings President Mike Zlaket with the 2018 Executive Award in recognition of dedication, leadership and support of the Rawlings Sport Business Management program.

HOUSTON ROCKETS ST. LOUIS CARDINALS Jeremy Busby Samantha Robison Samantha Robison Abby Duethman ’14, promoted to Premium ILLINOIS STATE UNIVERSITY Joann Thompson Service Executive with the ATHLETICS Houston Rockets. Shelby Hild ST. LOUIS BLUES Kevin Bauer PARSONS XTREME GOLF Rob Maruska

2017–2018 FULL-TIME POSITIONS

We’re proud to share that 93 percent of Rawlings Sport Business Management graduates ﬁnd a full-time position in the sport industry within six months Students of the Rawlings Sport Business Management of graduation. These are hires or position changes as of August 1, 2018. Leadership Council enjoy a peer to peer networking night at a local bowling alley.

ABSTRAKT ILLINOIS STATE UNIVERSITY ST LOUIS CARDINALS MARKETING GROUP ATHLETICS Andrew Myer Sam Stroncek Russell Susuki Jake Ruhl Rob Cornilles, President and Founder of Even Wolf Game Face Inc. and Greg Hegarty ‘16 at the 2018 OAKLAND RAIDERS UNC GREENSBORO NAIA Men’s Basketball Tournament. ANSIRA Nicole Nordi ATHLETICS Samuel Gardiner Maya Solomon PEAK SPORTS MANAGEMENT Bryan Williams UNIVERSITY OF KANSAS ARIZONA STATE ATHLETICS Rob Maruska ‘12 is now with PXG. A custom golf club ATHLETICS company. His position allows him to split time between Ryan Short RAPSODO Evan Booker St. Louis and Arizona. Ellen Foster ENTERPRISE HOLDINGS Sydney Halleen VANDERBILT UNIVERSITY Ben Rupp ATHLETICS RAWLINGS GATEWAY PGA Reagan Patrick St. Louis Blues Star Wars Night SPORTING GOODS Rawlings President Mike Zlaket and Cardinals Sales Executive Joann Fernando Molina Chance Carlin VETTA SPORTS Thompson ’14, discussing the change management projects the seniors Parker Williams Tyler Henson delivered in their capstone class.

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