Digital Marketing and Communications Job Description
POSITION DESCRIPTION TITLE : DIGITAL MARKETING AND COMMUNICATIONS COORDINATOR LOCATION : WA Basketball Centre, Floreat, WA. REPORTS TO : CEO/Marketing Manager SALARY RANGE : $50,000.00 - $55, 000.00 Purpose of the Role (Why does this role exist, what is it designed to achieve?) § Development of digital marketing and communications program to promote Basketball WA programs and competitions. § Oversee the implementation and management of Basketball WA’s digital platforms with a customer first approach to growing digital engagement with targeted audiences across a wide range of internal and external priorities. SUMMARY OF ROLE/KEY AREAS OF RESPONSIBILITY • Promote the vision, purpose, values and behaviours of Basketball WA within the greater Communities of Western Australia; • Grow the Basketabll WA, SBL, WABL, Perth Wheelcats and Perth Lynx brands in a dynamic and vibrant way through best practice initiatives, advocacy, engagement and first-class customer experience methodologies; • Manage all digital platforms across Basketball WA, SBL, WABL, Perth Wheelcats and Perth Lynx including websites, EDM’s and social media; • Produce content and for all digital platforms, ensuring a consistent and regular voice for organisation; • In conjunction with the CEO and senior management, deliver against various marketing strategies including Basketball WA’s membership and fundraising initiatives, and Perth Lynx ticketing; • In conjunction with the CEO and senior management, oversee the delivery of all digital and communication requirements of our partners
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