Heide Museum of Modern Art 2010 Annual Report Heide Museum of Modern Art 2010 Annual Report
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Heide Museum of Modern Art 2010 Annual Report Heide Museum of Modern Art 2010 Annual Report CONTENTS 1. STATEMENT OF PURPOSE & VALUES 1 2. HONORARY APPOINTMENTS 2 3. CHAIRMAN & DIRECTOR’S REPORT 3 4. CULTURAL PROGRAMMING 6 4.1 Exhibitions 6 4.2 Public Programs 13 4.3 Education 14 5. COMMERCIAL OPERATIONS 16 5.1 Store 16 5.2 Visitor Services 17 5.3 Membership 17 5.4 Café Vue at Heide 17 6. COLLECTION 18 6.1 Acquisitions 19 6.2 Outgoing Loans 23 7. FACILITIES 24 7.1 Maintenance 24 7.2 Gardens 25 8. COMMUNICATIONS & MARKETING 26 9. GRAPHIC DESIGN 29 10. DEVELOPMENT 30 10.1 Heide Foundation 30 10.2 2010 Partnerships 33 11. GOVERNANCE 36 11.1 Board 37 11.2 Heide Board Sub-Committees 39 11.3 Board Directors & Senior Management Personnel 40 12. STAFF & VOLUNTEERS 42 13. FINANCIAL STATEMENTS 47 14. NOTES TO THE FINANCIAL STATEMENTS 57 DIRECTORS’ DECLARATION 77 INDEPENDENT AUDIT REPORT 78 Front cover: Mirka Mora painting Heide I sunroom windows 2010 Photograph: John Gollings ii 1. Statement of Purpose & Values Heide Museum of Modern Art 2010 Annual Report STATEMENT Heide offers an inspiring, educational and OF PURPOSE thought-provoking experience of modern and contemporary art, architecture and landscape. VALUES Creativity in cultural programming, audience development and profiling of the Museum Sustainability of cultural, financial and environmental operations Integrity in governance, leadership and museum management 1 2. Honorary Appointments Heide Museum of Modern Art 2010 Annual Report 2. HONORARY Patrons APPOINTMENTS Terry Bracks Barbara Tucker Fellows Dr H Norman B Wettenhall AM (1915–2000) 1988 Georges Mora (1913–1992) 1989 Maria Prendergast OAM 1990 Baillieu Myer AC 1992 Loti Smorgon AO 1993 Victor Smorgon AC (1913–2009) 1993 Dr Barrett Reid AM (1926–1995) 1994 Dr Tom Quirk 1995 Maudie Palmer AO 1997 Stephen Charles 1998 Christine Collingwood 1999 Albert Tucker AO (1914–1999) 2000 Barbara Tucker 2000 Tom Lowenstein 2002 William J Forrest AM 2005 John Gollings 2006 Inge King AM 2006 Neil Everist 2007 Mirka Mora 2008 David Walsh 2009 Craig and Connie Kimberley 2010 2 3. Chairman & Director's Report Heide Museum of Modern Art 2010 Annual Report 3. CHAIRMAN & 2010 was period in which Heide Museum Redefining the purpose and functionality of Modern Art operated as a fully of Heide I was part of a broader plan also DIRECTOR’S REPORT integrated business and site due to the incorporating change to the function of completion in 2009 of all major capital Heide II to consolidate the identity of the works. The Museum repositioned the Museum and provide greater public access Heide Collection as a significant asset to the riches of its Collection. In response accessible to the public; maximized to strong public interest in the history of revenue through commercial operations; Heide I and its inhabitants, Heide senior and realised ambitious and critically management and staff used the three- acclaimed exhibitions and publications year closure of the house to determine with increased national and international the optimum purpose of this historically activities in exhibition programming. important site, and to undertake essential overdue building maintenance. Throughout 2010 Heide researched and delivered a range of outstanding Curatorial and collection management exhibitions, publications, and education staff conducted in-depth research and public programs that addressed into daily life at Heide including the the core business of the Museum: to development of the property and gardens, present and interpret Heide’s nationally and the Reeds’ contribution to Melbourne’s significant collection, and wide-ranging cultural history. They completed extensive modern and contemporary visual cultures. foundational work on the organisation of The Museum’s programs are detailed the Heide Archive: an ongoing project to in this report. Of particular note was consolidate and expand the significant the Museum’s demonstrated capacity holdings of documentary material related to increase international content in to the interwoven social and art histories of its programming through two diverse Heide during the Reeds’ residence, archival exhibitions that brought artists into material specific to artists of the Heide dialogue with each other and activated a circle, and more recent documents about viewing audience: Simryn Gill: Gathering, and the Museum including its collection and Up Close: Carol Jerrems with Larry Clark, Nan exhibition programs. Housed in Heide I, the Golding and William Yang were two large- Archive will be augmented with original scale exhibitions that reassessed the ways documents, photographs and oral histories in which artists contribute fundamentally as they come to light. to, and reveal the social, political and To enhance the visitor experience of material structures of their immediate this iconic destination through a more environments and communities. authentic representation of the Reeds’ After three years closure and many unique vision for their home and gardens, months of planning Heide I, the original the Heide I house has been returned to the home of John and Sunday Reed, was Reeds’ original French Provincial-inspired reopened to the public in March. aesthetic of the 1940s, a highpoint in the property’s history. The refurbishment 3 3. Chairman & Director's Report Heide Museum of Modern Art 2010 Annual Report incorporates Sunday’s interior and exterior with artist Sidney Nolan. Found as a tiny This Plan was the foundation of Heide’s colour preferences; the reintroduction of negative taken by the Reeds’ close friend long-term commitment to operating personal effects and artworks; and the John Sinclair around 1949, the aerial view as a sustainable art museum through restoration of the gardens and orchard. of the house and walled garden, taken from the application of various sustainable The new exterior pale pink colour, made a pine tree that once stood near the front methodologies across the Museum’s available through Dulux, was supported gate on Templestowe Road, revealed the environmental, financial and cultural by Albert Tucker’s c. 1962 photograph of outline of the Heart Garden, enabling Heide objectives. The Museum has addressed Sunday Reed standing in front of Heide I. Head Gardener Dugald Noyes to accurately whole-of-site water, energy and waste situate and re-create the garden to scale. management through implementation We are grateful to The Ian Potter of innovative, best-practice processes, Foundation for its significant support of The gardening team also undertook a very systems and technologies, and it has Heide I and its renewed purpose. successful refurbishment of the celebrated provided sector leadership through Heide II Kitchen Garden. The exhibition and associated best-selling knowledge transfer via peak bodies, publication Sunday’s Kitchen: Food and Living Further clarifying the purposes of Heide’s peer groups and the community at Heide curated and written by Lesley buildings and ensuring an integrated site, through programming, education and Harding and Kendrah Morgan, inaugurated Heide II was rededicated in April to two communications activities. the new exhibition program in Heide I. changing displays per annum from the Heide submitted a sixth and final Sunday’s Kitchen assembled a selection of Collection, leaving Heide III to special milestone report to Sustainability archival material, artworks and the Reeds’ exhibitions, contemporary projects and the Victoria summarising the outcomes household effects to explore in detail life Albert and Barbara Tucker Gallery program. of the Museum’s 2008 grant provided behind-the-scenes at Heide between 1935 These clarified purposes were key strategic through the Sustainability Fund. These and 1981. The book was published by the priorities in the 2010 Business Plan. key outcomes included the development Museum in partnership with Melbourne 2010 presented ongoing fiscal challenges as and adoption of Sustainability Vision University Publishing (Miegunyah Press) Heide consolidated its operations in a still- Statement, and detailed delivery plans for and the State Library of Victoria, and volatile and highly competitive economic implementation of sustainability initiatives presented new research on the Reeds’ lives environment, and managed a complex site across exhibitions, education and public and their development of the property. now including a café that in 2010 served programming, marketing, partnerships A highlight of the exhibition was the in excess of 70,000 booked patrons. Senior and operational activities. Water discovery in the State Library collections of Management steered the Museum through tank installation and energy-efficient a photograph revealing the exact location the final year of a three-year Corporate facilities maintenance upgrades realised of Sunday Reed’s celebrated Heart Garden, Plan – Heide SMart Strategy 2008–10. reductions of 11% in electricity usage, a living tribute to her long love affair 17% in gas usage and 18% in mains water consumption since 2008. 4 3. Chairman & Director's Report Heide Museum of Modern Art 2010 Annual Report 1 Heide’s commercial operations across the Heide received exceptional support in 2010 archives and heritage gardens. Our Heide Store, Visitor Services, Membership from Government Partner Arts Victoria; volunteers’ standards of excellence in front and Café Vue at Heide delivered Heide Partners Aesop, Arnold Bloch Liebler, and back of house roles ensure Heide’s outstanding results to the Museum, further Yering Station,