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TOP FAIR Paperword 2012 28. – 31. Januar 2012 Das offizielle Messemagazin NEWS & SERVICES Hallenplan Hall Plan Ausstellerliste List of Exhibitors Product News Trends 2012/2013 TOPICS Kluge Lösungen fürs Büro Clever solutions for the office Marktchancen Market opportunities Creativeworld AZ_A4_GripMarker_11_Be.indd 1 12.12.11 09:55 Willkommen zum Top-Event der PBS-Branche Welcome to the top event in the paper, stationery and office supplies sector Die Paperworld – The World of Office and Stationery – ist einzigartig – nicht nur wegen des weltweit größten Angebotes an PBS-Produkten. TOP FAIR sprach mit Objektleiter Michael Reichold. Paperworld – The World of Office and Stationery – is a unique event, not only because it offers the world’s largest selection of paper, stationery and office supplies. TOP FAIR spoke to director, Michael Reichold. Was hat die Paperworld 2012 als internationale Leitmesse What does Paperworld 2012, the foremost international trade fair der PBS-Branche ihren Besuchern zu bieten? for paper, office supplies and stationery, have to offer its visitors? „Die Paperworld bietet einen kompakten Überblick über die ge- “Paperworld offers a complete overview of the entire internation- samte internationale PBS-Branche, präsentiert Neuheiten und stellt neue al paper, office supplies and stationery sector. It presents innovative prod- Geschäftschancen in Aussicht. An vier Messetagen kommen Produzenten, ucts and provides new business opportunities. Manufacturers, suppliers Lieferanten und Einkäufer aus über 140 Nationen zusammen. In Sonder- and buyers from over 140 different countries get together on the four days schauen, Vorträgen und Events werden die Themen der Branche anschaulich of the trade fair. Topics of shared interest are presented in special shows, präsentiert – dies ist in dieser Form nur in Frankfurt am Main zu finden.“ talks and events in a manner unique to Frankfurt/Main. Paperworld, Creativeworld und Christmasworld finden paral- Paperworld, Creativeworld and Christmasworld run in parallel. lel statt. Welche Vorteile hat der Messeverbund für den What are the advantages of the trade fair alliance as far as retail- Handel? ers are concerned? „Die Parallelität von Paperworld, Creativeworld und “The alliance of Paperworld, Creativeworld and Christmasworld Christmasworld bietet starke Synergieeffekte und den wichtigen Blick über creates strong synergy effects and provides a broad view of the market. den Tellerrand. Fach- und Großhändler profitieren von mehr Innovationen Retailers and wholesalers benefit from seeing more innovations and und Trends, erhalten zusätzliche Inspirationen und damit einen branchen- trends, so there’s more for them to draw inspiration from. It gives them übergreifenden Eindruck. Insgesamt präsentieren auf den drei Messen rund a broad overview across the entire industry. At the three trade fairs, 3.000 Aussteller die Neuheiten ihrer Branchen.“ about 3,000 exhibitors showcase the latest innovations in their respective sectors.” Welche Highlights sollte man sich auf keinen Fall entgehen lassen? Which highlights shouldn’t be missed? „Auf keinen Fall verpassen sollte man die Paperworld Trend- “Don’t miss the Paperworld Trend Show in hall 6.1 C90. It shows schau in Halle 6.1 C90. Sie zeigt die Trends der kommenden Saison, liefert the trends for the coming season and provides inspiration for product ranges Anregungen für die Sortimentszusammensetzung und die Ladenpräsen- and in-store presentations. Also well worth a visit is the Paperworld Forum tation. Außerdem lohnt sich der Besuch des Paperworld Forums in Halle in hall 3.0 D40 where on each day of the trade fair experts will be speaking 3.0 D40, wo täglich Experten zu unterschiedlichen aktuellen Branchen- on various topics of particular interest to the sector.” themen referieren.“ 04 | 05 EVENTS & TRENDS INHALT CONTENTS SERVICE SERVICES PAPErwOrld 2011 – SPECIAL SHOWS & EVENTS Interview Paperworld 2012 3 Paperworld Special Shows & Events 4 – 6 Starke Trends, Paperworld Trends 2012/2013 7 wichtiges Know-how, Creativeworld Events & Trends 2012/2013 27 Ausstellerliste List of exhibitors 28 – 49 kreative Impulse Impressum Publisher‘s details 28 Top Trends, important know-how, Fair Guide 35 Hallenplan Hall plan 35 creative impulses Sonderschauen Special Shows THEMEN TOPICS Paperworld Trendschau 2012/2013 ➜ 6.1 • C90 Interview Eva Barth-Gillhaus 8 – 9 Paperworld Trend Show 2012/2013 Marktchancen nutzen – online? Die wichtigsten Farben, Materialien und Dessins, inszeniert in drei Trendwelten vom Stilbüro bora.herke.palmisano, mit Anregungen für Sortimentszusammensetzung, Taking advantage of market opportunities – online? Ladenpräsentation, Schaufenstergestaltung und Produktentwicklung. Key colours, materials and designs, assembled in three trend worlds by style agency bora.herke.palmisano, providing inspiration for product ranges, in-store presentations, Kluge Lösungen fürs Büro 10 shop window designs and product development. Clever solutions for the office Asia Design Excellence ➜ 10.0 • C35 Perfect Foil 15 Asiatische Hersteller mit ausgefallenem innovativem Design und eigener Markeninszenierung. Initiiert von der Messe Frankfurt. Durchgeführt und kuratiert vom Breites Sortiment, rasche Lieferung Rat für Formgebung. TITEL Wide assortment, fast deliveries Asian manufacturers showcasing striking, innovative designs with their own distinct- ive branding. Initiated by Messe Frankfurt. Organised and curated by the German Design Council. Schreiben und Schule 17 Writing and school materials Pimp your Shop ➜ 6.1 • B69 Spezielle Anregungen für Buchhändler. Themen-Inszenierungen für eine praxisgerech- te Produktauswahl und eine einfach umsetzbare Dekoration. GfK-Studie: 23 Fresh inspiration for booksellers. Themed displays featuring practical product range Die Deutschen schenken gerne proposals and simple decorating ideas. GfK study: Germans love to give BMWi Förderareal für innovative Unternehmen ➜ 6.1 • D50 BMWi promotional area for innovative companies Profile Kontaktplattform und Karrieresprungbrett für junge Unternehmen aus Deutschland zu Handel und Industrie. Eine Initiative des Bundesministeriums für Wirtschaft und EBA (14), Molotow (19), Modrec (20) Technologie (BMWi). Double A (21), Werkhaus (23), KnorrPrandell (25), An opportunity for young entrepreneurs from Germany to build up contacts with trade and industry and further their careers. An initiative of BMWi (the German Ministry of Economics and Technology). Product News 9, 11 – 12, 14, 16 – 17, 20 – 24, 26 Aktionskuben/Action Cubes ➜ 3.1 Boulevard Künstler aus verschiedenen Bereichen stellen ihr Handwerk vor. A presentation of work from artists from many different areas. Filu – das Archiv für Zeichner und Fotografen ➜ 5.1 • E54 Filu – the archive for graphic artists and photographers Werke von über 500 Illustratoren, Buchkünstlern, Zeichnern und Fotografen. Presenting the work of over 500 illustrators, book artists, graphic artists and photog- raphers. TOP FAIR PAPERWORLD 2012 05 Vorträge Talks Preisverleihungen Prize awards Paperworld Forum ➜ 3.0 • D40 Paperworld Insider-Award ➜ 3.0 • D40 Paperworld Forum Vortragsareal zu Themen wie Marketing, Trends, Motivation, Handel und Vertrieb. Preisverleihung: Samstag, 28.01.2012, 12:00 Uhr Preisverleihungen. Simultan-Übersetzung aller Vorträge ins Englische. Lecture area offering a programme focusing on the themes of marketing, trends, motiv- Prize giving: Saturday, 28 January 2012, 4.00 pm ation, retailing and sales. Awards ceremonies. All lectures will be translated simul- Der Preis zeichnet außergewöhnliche Initiativen der Fachhändler aus – wie beispiels- taneously into English. weise Mitarbeiterführung, Sortimentsbildung, Warenpräsentation, Aktivitäten zur Verkaufsunterstützung, soziale Verantwortung am Standort oder ökologische Projekte. Initiiert von der Messe Frankfurt und dem bit-Verlag, unterstützt vom PBS-Großhandel, Paperworld Procurement ➜ 3.0 • D40 Paperworld Forum dem Bundesverband Bürowirtschaft und von der Händlergruppe Prisma. Montag/Monday, 30.01.2012 This prize is awarded to retailers for outstanding initiatives in the fields of leadership, choice of product range, product presentation, sales promotion activities, social Exklusiv für die Procurement-Teilnehmer referieren acht Experten zu Themen rund um responsibility/supporting local charities and environmental projects. Initiated by Einkauf, Effizienz und nachhaltigem Wirtschaften. Das kostenlose Vorteils-Programm Messe Frankfurt and the publisher bit-Verlag, supported by PBS-Großhandel, the lead- richtet sich an Einkäufer von gewerblichem Bürobedarf und Papier aus Unternehmen ing German wholesaler for paper, stationery and office supplies, BBW (the German und öffentlicher Verwaltung. Als Key-Note-Speaker wird Ulrich Wickert über das Association of Office Management) and the retail group Prisma. Thema „Ethisch einkaufen“ sprechen. Veranstaltet in Zusammenarbeit mit dem Bundesverband Materialwirtschaft, Einkauf und Logistik (BME) und der Fachzeitschrift C.ebra. Nur nach Voranmeldung. Produkt des Jahres 2012 ➜ 3.0 • D40 Paperworld Forum An exclusive opportunity for procurement professionals: eight speakers, all experts in Products of the Year 2012 their fields, talking about purchasing, efficiency and sustainable business. These talks are free of charge and aimed at buyers of business office supplies and paper from pri- Preisverleihung: Samstag, 28.01.2012, 16:00 Uhr vate companies and public authorities. Keynote speaker Ulrich Wickert will be talking Prize giving: Saturday, 28 January 2012, 4.00
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