Kevin Havelock & Mick Van Ettinger
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REFRESHMENTREFRESHMENT KEVINKEVIN HAVELOCKHAVELOCK && MICKMICK VANVAN -ETTINGERETTINGER 3030ththNovemberNovember 20162016 We make the best feel good in the world Creating a more inclusive and sustainable world Engaged in large, attractive markets Leaf Tea € 66bn+ market Ice Cream € 84bn+ market RTD Tea € 54bn+ market Transforming in a Changing world Core Premium WORLD Making Disrupted Selling Disrupted Unlock Targeting Disrupted Growth and Occasions Channels ROIC Connecting Disrupted Enabled by Connected for Growth Stronger Business, delivering against Category role REFRESHMENT ICE CREAM Good growth contribution Increase Return on Invested Capital +5.4% €40M +3.8% ROIC 15% +1.1% +4.2% Q1-Q3 2016 +300bps 2016 MAT 2013 2014 2015 Transforming our future for a connected world Freshly Made Home Delivery Muslim Consumers On-going Connections Content x1500/yr More from the Leaf Connected Cabinet Win Special Moments Purposeful Brews Possibilities Accelerating future On-trend Brands and Innovation Core Premiumise Occasions Channels Getting to the next level with agile ways of working Ice Cream: strong growth to win decisively 16 15.7% 14 580bps 12 310bps 710bps 900bps 10 9.9% (+ Nestle) 8 6 2008 2012 2016 End 2016 Improving our ROIC Cash led mentality Strong and improved GM% Strong premium Mix Net Revenue Management €40M Sweating our assets e.g.: World Class Cabinet Management TO ; Premium (B&J, Magnum, Talenti, Grom) NEW STRUCTURE (C4G) + ZBB Higher financial returns Ice Cream Future Growth Strategy to Win Revitalise Core Future Core Premiumising Transforming the channel New Platforms mix Direct Delivery On-Trend Innovation FILM: IC The Tea Opportunity Big, Growing and Unilever is on the Tea On Trend Connected for growth Premiumising Journey €120bn Category RTD & Leaf & OOH Be the leading Tea Company Leading Global Player Unilever Business Split Market Shares Growth Rates Ready to Drink Leaf & Instant Tea 20% 7-8% 6.6% 6% Ready to Drink 22.7% (top 18 mkts) Leaf & Instant Tea 2-3% 11.4% RTD: Includes 50% share of JV Premiumise with Magical and Meaningful Brands Luxury x2 Contribution since Premiumise 2012 Premium 13% YTD 2016 % of portfolio Mainstream Protect & Grow the Core Tea Strategy to Win Revitalizing the core On Trend Transforming the channel mix On-Trend Innovations Tea Purpose into action Lipton: Awake to what really matters BBF: Common ground is just a cup away Brews Possibilities FILM: TEA Refreshment Summary Transforming for a Connected world Ice Cream Tea Strong Winning Strategy Brands Luxury FUTURE CORE Premiumise Premium / Super Premium PREMIUMISING Mainstream / Value TRANSFORMING Core THE CHANNEL MIX Agile business models Connected for Growth REFRESHMENTREFRESHMENT KEVINKEVIN HAVELOCKHAVELOCK && MICKMICK VANVAN -ETTINGERETTINGER 3030ththNovemberNovember 20162016.