CHART BEAT

“Loud” And Proud Fresh off his performance of “” at the Grammys on Feb. 8, scores his first No. 1 on the Adult Top 40 chart, where the ballad rises 3-1. It’s also the British - 29% 27% 53% THIS WEEK THIS WEEK THIS WEEK ’s first leader on any Billboard airplay list. “It’s that irresistible Sheeran idea that maybe, just maybe, this love will last forever,” says Mike ’S “TRUFFLE NICK JONAS’ NATALIE LA ROSE’S Mullaney, assistant PD/music director at WBMX Boston, of the song’s BUTTER” AUDIENCE “CHAINS” STREAMS “SOMEBODY” SALES allure. “When I had the chance to hear Sheeran preview the last 34.7 MILLION 796,000 28,000 year, this one hit me immediately as, ‘That is going to be a lot of people’s wedding song.’ ” —GARY TRUST (C::--) MARKET WATCH A WEEKLY NATIONAL MUSIC SALES REPORT

J Weekly Unit Sales

ALBUMS DIGITAL DIGITAL Beck, See Big * TRACKS This Week 4,559,000 2,050,000 21,473,000 Bumps Post-Grammys Last Week 4,197,000 1,978,000 19,709,000 Change 8.6% 3.6% 9.0%

Beck’s returns to the Billboard 200’s top 40, while Smith’s In the This Week Last Year 4,511,000 1,962,000 23,608,000

Lonely Hour continues big gains, but both may be bested by Fifty Shades of Grey Change 1.1% 4.5% -9.0%

*Digital album sales are also counted within album sales. BY KEITH CAULFIELD 0 Weekly Album Sales (Million Units) 2015 O 77,000 sold (up 715 percent). 2014 Could Morning Phase stage a similar rise back 15 10 up the list? A climb back into the top 10 certainly 4.6M 5 wouldn’t be surprising. (The album debuted and 0

peaked at No. 3 on the Billboard 200 dated March J F M A M J J A S O N D J 15, 2014, selling 87,000 copies, but dropped out of S YEAR-TO-DATE the top 10 two weeks later.) Overall Unit Sales

E. JONAS: ARCHULETA/FILMMAGIC. PAUL ROSE: JOHNNY NUNEZ/WIREIMAGE. SONS: JESSE DEFLORIO. Also on the rise is Sam Smith’s In the Lonely Aglime-1. 2014 2015 CHANGE SORRY, KANYE. BECK’S SURPRISE WIN FOR Hour, which is basking in the glow of the artist’s album of%my41 the year atAli the 57th annual Grammy four Grammy wins. The album (bulleting at Albums 27,501,000 27,040,000 -1.7% Awards (Feb. 8) stirs a big re-entry for the sing- No. 4 on the Billboard 200 with 86,000 units, Digital Tracks 151,388,000 133,139,000 -12.1% er-songwriter. His winning set, Morning Phase, up 44 percent) will get a boost on the Billboard Store Singles 240,000 446,000 85.8% vaults back onto the list at No. 39 with 200 from not only traditional album Total 179,129,000 160,625,000 -10.3% 12,000 equivalent-album units earned sales but also streaming-equiva- Album w/TEA* 42,639,800 40,353,900 -5.4%

*Includes track equivalent album sales (TEA) with 10 track downloads equivalent to in the week ending Feb. 8 — up 771 lent albums and track-equivalent one album sale. percent — according to Nielsen Music. albums. Its new video for “Lay This is its fi rst week on the chart since Me Down” is garnering plenty of Digital Track Sales the tally dated Sept. 20, 2014. It’s due clicks, while Smith’s prior smash, 2014 151.4 Million for an even larger rise in the Feb. 28 “Stay With Me,” continues to do big 2015 133.1 Million issue, following the fi rst full week of business (thanks in part to its per- r impact from the show. formance on the Grammy telecast Morning Phase is the fi rst set to win the album with his pal Mary J. Blige). Sales by Album Format of the year Grammy and subsequently re-enter Possibly standing in the way of both Beck 2014 2015 CHANGE the chart since 2009, when and and Smith, however, is a red-hot soundtrack: CD 13,528,000 12,777,000 -5.6% ’ won the honor. In Fifty Shades of Grey. Sources forecast the multi- Digital 13,139,000 12,974,000 -1.3% the sales week that ended on the day of the 2009 artist collection, featuring Beyoncé and Ellie Vinyl 798,000 1,223,000 53.3% ceremony, the album returned to the Billboard Goulding, to move more than 180,000 equiva- Other 36,000 65,000 80.6% 200 at No. 69 (9,000 copies sold, up 286 percent). lent units in the week ending Feb. 15, which will SWIFT: RANDY HOLMES/ABC. BECK: PETER HAPAK/NASTY LITTLE MAN. SHEERAN: EAMONN MCCORMACK/WIREIMAGE. MINAJ: STEVE GRANITZ/WIREIMAG AVENER: DAMIEN MEYER/AFP/GETTY IMAGES. CAM: BARLOWE DAMIEN KRISTIN AVENER: It then zoomed to No. 2 the following week with give it a solid shot of opening at No. 1. Sales by Album Category

2014 2015 CHANGE

Current 13,406,000 12,907,000 -3.7%

Catalog 14,095,000 14,133,000 0.3%

Deep Catalog 11,489,000 11,718,000 2.0%

Current AlbumAlbum Sales

CAM MAKES NO ‘MISTAKE’ 2014 13.4 Million A year after Arista Nashville 2015 12.9 Million signed singer-songwriter Cam (born Camaron Ochs), her debut single “My Mistake” nears Country Catalog Album Sales Airplay. It’s unsurprising, given her pop sensibilities: Cam scored 2014 14.1 Million a songwriting credit on Miley 2015 14.1 Million Cyrus’ 2013 album Bangerz and is prepping her debut with producers Nielsen Music counts as current only sales within the first 18 months of an album’s release (12 months for classical and albums). Titles that stay in the top half of the Billboard 200, Jeff Bhasker ( Beyoncé) and Tyler however, remain as current. Titles older than 18 months are catalog. Deep catalog is a subset of catalog for titles out more than 36 months. Johnson ( ). —GARY The Avener Cam For week ending Feb. 8, 2015. Figures are rounded. Compiled from a national TRUST, EMILY WHITE and WADE JESSEN sample of retail store and rack sales reports collected by Nielsen Music.

FEBRUARY 21, 2015 | WWW.BILLBOARD.COM 61