Survey Report
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YouGov / The Sun Survey Results Sample Size: 6363 GB Adults Fieldwork: 5th - 7th December 2012 Did you vote on last Voters Vote Age Gender weekend's show? Will Definitely May Total Total not James Jahmene Chris Yes No 18-24 25-39 40-59 60+ Male Female vote vote Voters vote Weighted Sample 6363 678 1095 4590 1773 726 503 222 694 5631 827 1973 2291 1273 2482 3881 Unweighted Sample 6363 675 1101 4587 1776 697 519 223 690 5641 374 1734 2694 1561 2328 4035 % % % % % % % % % % % % % % % % Will you be watching the final of ITV1's singing contest, X Factor, this weekend? Yes, I will be watching and I will vote 11 100 0 0 38 41 41 47 54 5 11 12 10 10 11 10 Yes, I will be watching and I MAY vote 17 0 100 0 62 59 59 53 28 16 14 19 17 17 17 17 Yes, I will be watching but I will NOT vote 72 0 0 100 0 0 0 0 18 79 75 69 73 74 72 73 No, I will not be watching it 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 Not sure 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 Which of the final three are you intending to vote for this weekend? James Arthur 41 44 39 0 41 100 0 0 43 40 61 46 41 20 36 44 Jahmene Douglas 28 30 27 0 28 0 100 0 27 29 17 27 29 36 28 29 Christopher Maloney 13 15 11 0 13 0 0 100 20 9 11 12 11 19 18 9 I will wait and decide who to vote for on the night 16 9 20 0 16 0 0 0 9 19 10 13 17 24 17 16 Don't know 2 2 2 0 2 0 0 0 0 3 1 2 3 2 2 2 Voting intention [Excluding Don't knows and Will decide on the nights] James Arthur 50 49 51 0 50 100 0 0 48 51 69 54 51 27 44 54 Jahmene Douglas 35 34 35 0 35 0 100 0 29 37 19 32 36 48 34 35 Christopher Maloney 15 17 14 0 15 0 0 100 22 12 12 14 13 25 22 11 Including wait on the night [Excluding Don’t knows] James Arthur 48 48 49 0 48 100 0 0 46 49 64 53 50 28 43 52 Jahmene Douglas 36 35 36 0 36 0 100 0 31 38 23 33 36 47 35 36 Christopher Maloney 16 17 15 0 16 0 0 100 22 13 12 14 15 25 22 12 And how certain are you that you will vote for that contestant? [Asked to those who said they would vote] I will definitely vote for that contestant 45 73 25 0 45 47 41 49 68 33 43 41 48 51 40 49 I will probably vote for that contestant 41 21 55 0 41 39 45 36 25 49 37 46 39 35 46 37 I may change my mind and vote for a different contestant 6 2 8 0 6 5 6 7 3 7 8 7 5 4 8 4 I may change my mind and not vote at all 7 3 11 0 7 9 6 6 3 10 7 7 7 9 5 9 Don't know 1 1 1 0 1 0 2 2 0 1 4 1 1 1 1 1 1 © 2012 YouGov plc. All Rights Reserved www.yougov.com YouGov / The Sun Survey Results Sample Size: 6363 GB Adults Fieldwork: 5th - 7th December 2012 New GOR Total North Midlands East London South Wales Scotland Weighted Sample 6363 1654 1082 636 827 1336 318 509 Unweighted Sample 6363 1681 967 645 818 1414 316 522 % % % % % % % % Will you be watching the final of ITV1's singing contest, X Factor, this weekend? Yes, I will be watching and I will vote 11 11 9 13 13 10 10 12 Yes, I will be watching and I MAY vote 17 18 17 14 19 17 16 18 Yes, I will be watching but I will NOT vote 72 71 74 73 68 74 74 71 No, I will not be watching it 0 0 0 0 0 0 0 0 Not sure 0 0 0 0 0 0 0 0 Which of the final three are you intending to vote for this weekend? James Arthur 41 43 43 44 42 40 25 37 Jahmene Douglas 28 25 29 28 29 32 36 25 Christopher Maloney 13 15 13 11 11 12 13 11 I will wait and decide who to vote for on the night 16 15 14 16 17 14 19 25 Don't know 2 3 2 2 1 1 6 2 Voting intention [Excluding Don't knows and Will decide on the nights] James Arthur 50 52 51 53 51 47 34 51 Jahmene Douglas 35 30 35 34 35 39 49 34 Christopher Maloney 15 18 15 14 14 14 17 15 Including wait on the night [Excluding Don’t knows] James Arthur 48 51 47 52 49 48 31 47 Jahmene Douglas 36 31 38 34 35 38 48 37 Christopher Maloney 16 18 15 14 16 14 21 16 And how certain are you that you will vote for that contestant? [Asked to those who said they would vote] I will definitely vote for that contestant 45 49 42 45 40 44 50 52 I will probably vote for that contestant 41 41 42 41 41 43 34 34 I may change my mind and vote for a different contestant 6 4 6 5 9 4 10 7 I may change my mind and not vote at all 7 6 9 7 9 9 5 6 Don't know 1 1 2 2 0 0 1 1 2 © 2012 YouGov plc. All Rights Reserved www.yougov.com Fieldwork: 5th - 7th December 2012 Did you vote on last Voters Vote Age Gender weekend's show? Will Definitely May Total Total not James Jahmene Chris Yes No 18-24 25-39 40-59 60+ Male Female vote vote Voters vote Weighted Sample 6363 678 1095 4590 1773 726 503 222 694 5631 827 1973 2291 1273 2482 3881 Unweighted Sample 6363 675 1101 4587 1776 697 519 223 690 5641 374 1734 2694 1561 2328 4035 % % % % % % % % % % % % % % % % Which candidate are you most likely to vote for? [Asked to those who said they would decide on the night or didn’t know who they would vote for] James Arthur 40 35 42 0 40 0 0 0 31 43 30 45 45 30 38 42 Jahmene Douglas 40 46 38 0 40 0 0 0 48 38 57 41 33 44 39 41 Christopher Maloney 20 18 20 0 20 0 0 0 22 19 13 14 21 25 23 17 It is expected that one contestant will be eliminated by a public vote, and that the phone lines will then reopen to allow people to vote on the final two contestants. If the final two contestants were James Arthur and Jahmene Douglas, who would you vote for? [All voters] James Arthur 45 47 44 0 45 88 6 21 47 44 54 52 45 27 43 46 Jahmene Douglas 38 40 36 0 38 5 88 48 38 38 27 33 37 55 38 37 I would wait and decide who to vote for on the night 14 10 17 0 14 7 6 21 11 16 17 12 14 17 16 13 Don't know 3 3 3 0 3 0 0 9 3 3 2 2 4 2 3 3 James Arthur vs. Jahmene [Excluding Don't knows and Will decide on the nights] James Arthur 54 54 55 0 54 95 7 31 55 54 67 61 55 33 53 55 Jahmene Douglas 46 46 45 0 46 5 93 69 45 46 33 39 45 67 47 45 It is expected that one contestant will be eliminated by a public vote, and that the phone lines will then reopen to allow people to vote on the final two contestants. If the final two contestants were Jahmene Douglas and Christopher Maloney, who would you vote for? [All voters] Jahmene Douglas 69 70 68 0 69 76 90 18 68 70 70 69 72 61 62 73 Christopher Maloney 19 21 17 0 19 11 6 75 24 16 16 18 17 24 23 15 I would wait and decide who to vote for on the night 9 5 11 0 9 6 4 6 5 11 6 9 7 14 10 8 Don't know 4 4 4 0 4 6 0 1 3 4 8 4 4 1 5 3 Jahmene vs. Christopher [Excluding Don't knows and Will decide on the nights] Jahmene Douglas 79 77 80 0 79 87 94 19 74 82 81 79 81 72 72 83 Christopher Maloney 21 23 20 0 21 13 6 81 26 18 19 21 19 28 28 17 3 © 2012 YouGov plc. All Rights Reserved www.yougov.com Fieldwork: 5th - 7th December 2012 New GOR Total North Midlands East London South Wales Scotland Weighted Sample 6363 1654 1082 636 827 1336 318 509 Unweighted Sample 6363 1681 967 645 818 1414 316 522 % % % % % % % % Which candidate are you most likely to vote for? [Asked to those who said they would decide on the night or didn’t know who they would vote for] James Arthur 40 46 26 47 39 49 21 37 Jahmene Douglas 40 35 59 38 33 35 45 45 Christopher Maloney 20 19 15 15 28 16 34 18 It is expected that one contestant will be eliminated by a public vote, and that the phone lines will then reopen to allow people to vote on the final two contestants.