Iconicity as Recognizability Pascal Vaillant, Marie-Françoise Castaing To cite this version: Pascal Vaillant, Marie-Françoise Castaing. Iconicity as Recognizability. 2003. hal-00329352 HAL Id: hal-00329352 https://hal.archives-ouvertes.fr/hal-00329352 Preprint submitted on 10 Oct 2008 HAL is a multi-disciplinary open access L’archive ouverte pluridisciplinaire HAL, est archive for the deposit and dissemination of sci- destinée au dépôt et à la diffusion de documents entific research documents, whether they are pub- scientifiques de niveau recherche, publiés ou non, lished or not. The documents may come from émanant des établissements d’enseignement et de teaching and research institutions in France or recherche français ou étrangers, des laboratoires abroad, or from public or private research centers. publics ou privés. ICONICITY AS RECOGNIZABILITY Pascal Vaillant Marie-Françoise Castaing GEREC-F/GIL – Faculté des Lettres CRITT – CCST Université des Antilles et de la Guyane Les Algorithmes, Bâtiment Euclide B.P. 7207 Saint-Aubin 97275 SCHOELCHER CEDEX 91194 GIF-SUR-YVETTE CEDEX
[email protected] [email protected] INTRODUCTION Interest in iconic communication has been constantly increasing over these past decades. Not only as a point of theoretical interest in the field of semiotics, but as an efficient and simple way of communicating general information in everyday life. In public places like airports, icons indicate directions or services. In printed form, like on product packages or instruction manuals, they provide detailed instructions in a synthetic way. On the internet “web sites”, they guide users of many different countries, who sometimes do not even share a writing system.