Student's Guide

STUDENT’S GUIDE

All rights reserved. The licensing of this book entitles the licensed organization to reproduce student activity pages and resources for classroom use. Other use requires written permission from BBB Foundation Denver/Boulder except in the case of brief quotations embodied in presentations, articles, reviews or other journalistic purposes. Names, places and incidents featured in this publication are used fictitiously unless otherwise specified and are not intended to refer to specific places or living persons.

Cover and layout design by Vickie Denham

At the time of this book’s publication, all facts cited are the most current available; all publications, websites, and other resources exist as described in this book; and all have been verified. BBB Foundation is not responsible for any changes that occur after the book’s publication. If you find an error or believe that a resource listed here is not as described, please contact BBB Foundation Denver Boulder.

BBB Foundation Denver/Boulder 3801 E. Florida Avenue, Suite 350 Denver, Colorado 80210 Phone: 303.758.2100 www.TomorrowsMarketplace.org First Edition BBB Foundation Denver/Boulder ACKNOWLEDGEMENTS

Thank you to those committee members who were there for every step along the way. Mark Renn, The CS Team Denis M. Murray, Regis University Chad Cookinham, Generation Schools Network Nate Cadena, Denver Scholarship Foundation Aimee Charlton, BBB Foundation Denver/Boulder

And thank you to all those who helped during the journey. Your knowledge and wisdom were invaluable. Brian Cook, Perfect Processing Curtis Esquibel, Denver College Attainment Network (DenverCAN) Carol Garton, BBB Denver/Boulder Megan Hererra, BBB & Foundation Denver/Boulder Sammer Khalaf, ILLUMEN King Nelson, DTO Exchange Nathan Ressler-Aragon, BBB Denver/Boulder Kevin Root, BBB Denver/Boulder Sandy Steiner, Adams County School District 50 Meaghan Sullivan, Junior Achievement–Rocky Mountain, Inc.

Thank you to Vickie Denham for your creativity and mastery of design.

Thank you to Linda Childears, President & CEO of Daniels Fund, for not only writing an inspiring Foreward, but also for continuing Bill Daniels’s legacy of integrity and ethics in our community.

BBB Foundation LIFT Program iv FOREWARD

“ETHICS.”

It’s a powerful word that holds so much promise. I hear the word “ethics” all the time. Sadly, the conversation is often about the lack of ethical conduct and the damage caused to people and organizations when standards of integrity are ignored.

The Daniels Fund spends a lot of time and invests millions of dollars per year to strengthen the understanding and appreciation of ethics and integrity. Our efforts in this area focus primarily on young people. Our hope is that they embrace the value of ethical conduct and allow a strong ethical framework to guide them as their careers and lives unfold.

I have observed that for most of us, there is a “spark” that ignites our dedication to living an ethical life. I’ll always be grateful that for me, it was the early influence of parents who considered instilling a standard of ethics part of raising their children.

For others, the spark comes late —sometimes too late — prompted by the consequences of failing to act with integrity. The path leading here is marked so clearly — 23% of millennials have stolen from a store in the past year, 27% of young people say they would lie to get a job, and 95% of students admit to cheating in school. Just 28% of youth believe the average person is ethical, and 60% think successful people do whatever is necessary — cheating included — to be a winner.* We can be saddened, angered, and disappointed when people disregard ethics. We cannot, however, claim to be surprised.

As educators, you play a critical role in reaching young minds when integrity is adopted most effectively. Ethics is a lesson worth teaching, and for some of your students you will be their spark. I applaud you and the Denver/Boulder BBB Foundation for dedicating the effort and resources to achieving that goal.

Any time I speak or write on this topic, Bill Daniels is part of my message. Bill embodied the highest standards of integrity. He considered business and ethics to be necessary partners, and believed an ethical lapse by any business weakens every business.

I’ll give the final word to Bill Daniels, who said, “I have always believed a person’s integrity is the cornerstone of success in business and an indispensable part of personal relationships built on trust.”

Linda Childears President & CEO Daniels Fund * Statistics are sourced from the Denver/Boulder BBB Foundation’s 2014 Annual Report. Statistics originally collected from the Josephson Institute 2012 Reports Card on the Ethics of American Youth and the 2005 Rutgers Business School survey.

v BBB Foundation LIFT Program INTRODUCTION

The LIFT Business Ethics Certification Program grew out of the BBB Foundation’s desire to focus on the pressing need for an honest, ethical future workforce. This focus extends the BBB’s work of cultivating integrity and transparency in today’s marketplace. BBB Foundation fosters growth and ethics education in young people in order to help raise up the ethical workforce and consumers of tomorrow’s marketplace. LIFT aims to tackle the ever increasing problem of dubious ethics being taught and accepted in our society by certifying that young people understand and are willing to commit to the standards of ethical behavior for which the BBB has been known for generations.

The LIFT Program is unique in that it focuses solely on middle school and high school-aged students, providing them an opportunity to learn and embrace a highly ethical code of conduct that they can use and be proud of in their everyday lives as well as in their future business/work endeavors. With the help of educators and ethical business leaders, students get hands-on experience understanding the ethical choices that build trust and are the foundation for building integrity. Upon entering the workforce, the LIFT student can show current or prospective employers that he/she completed a course in ethics and has committed to upholding the LIFT Commitment to Conduct in his/her school, work, and personal life.

Through our community partners, the LIFT Certification is offered to individual students who complete all aspects of the LIFT program, demonstrate knowledge of ethical standards for the workplace and have signed the LIFT Commitment to Conduct applied towards their school, work and personal lives. TABLE OF CONTENTS

Acknowledgements...... iv

Foreward...... v

Introduction...... vi

Incoming Student Evaluation...... 1

Student Participation Form...... 3

Dear Parents, What Your Student Is Up To...... 5

Photo Release Form...... 7

Workshop #1 - Ethical Decision-Making...... 9 3 Approaches to Ethical Decision-Making...... 10 5 Steps to Ethical Decision-Making...... 11

Workshop #2 - Your Personal Brand...... 13 Character Traits Summary...... 14 Self-Inventory...... 15

Demonstration Project...... 17 Tips for a Successful Project...... 21

Portfolio Tools...... 23 Informational Interview Ask Email Template...... 25 Informational Interview Template...... 27 Approaches to Ethical Decision-Making Template...... 29 Character Traits Template...... 31 Personal Story Template...... 33 Example Evaluation Rubric...... 35

LIFT Committment to Conduct...... 37

Outgoing Student Evaluation...... 39

Student Feedback Form...... 41

Spanish Resources...... 43 Formulario De Participación Del Estudiante LIFT...... 45 Sumario De Rasgos De Carácter...... 47 Queridos Padres, Lo Que Espera A Su Hijo...... 49 Formulario De Autorización Para Fotografía...... 51

Resources Used...... 53

Your Journal...... 55

vii BBB Foundation LIFT Program BBB Foundation LIFT Program HI!

INCOMING STUDENT EVALUATION

How would you define ethical behavior?

I think that you can always base ethical decisions on what is legal.

I think that you can always base ethical decisions on what feels right.

I am not afraid to do the right thing even if I get made fun of for doing it.

Its okay to lie or cheat in some situations.

It is okay to do what you have to do to succeed even if others think that what you are doing is wrong.

I know what I am doing is wrong, but no one is going to get hurt and I know I will not get caught, so it is not unethical to do it.

I believe it is important to try to understand all sides of a disagreement.

Everyone else does it, so it is okay for me to do it.

Just because I don’t keep every promise or I cut corners on unimportant things does not mean I will make unethical decisions on the important choices in my life.

In this day and age, there is no such thing as right and wrong. It only matters what your opinion is.

My friends think of me as someone who always does the right thing.

Give an example of a difficult “ethical” decision someone might have to make in their work or their personal life:

Give an example of each of the following from either your personal life, your school life or your work life:

Trustworthiness -

Respect –

Responsibility –

Citizenship -

Caring -

Fairness -

1 BBB Foundation LIFT Program BBB Foundation LIFT Program LIFT STUDENT PARTICIPATION FORM

Date______Date of Birth (mm/dd/yyyy)______Student’s Name______School______High School Graduation Year______

Address______City______Postal Code______Student Email______Home Phone______Student Cell ______

May we text you with information pertaining to your LIFT participation? Y N

(OPTIONAL) We would love to stay in contact with you via social media. Please list any social media accounts (and your profile URL) you would like us to follow you at: Facebook ______Twitter ______LinkedIn ______Instagram ______Other ______

Mother/Guardian Name ______Phone ______Father/Guardian Name ______Phone ______

STUDENT COMMITMENT I, ______willingly pledge to respect and make an effort to understand and learn from my fellow participants. ______Signature Date

3 BBB Foundation LIFT Program BBB Foundation LIFT Program DEAR PARENTS, WHAT YOUR STUDENT IS UP TO

Dear Parents/Guardians;

This letter is to inform you about a program your student will be participating in this semester. BBB Foundation has partnered with your student’s class to bring students the LIFT Business Ethics Certification Program.

This multi-week program teaches youth the importance of integrity and ethics and how both of those concepts affect them right now and in their futures. The workshop and project based learning curriculum offers an introduction to business ethics as well as personal character lessons. These lessons focus on topics like responsibility, character, values, and development. The program concludes with each student presenting his/her project to the class and signing the LIFT Commitment to Conduct.

Upon entering the workforce, your student can show current or prospective employers that he/ she completed a course in ethics and has committed to upholding the LIFT Commitment to Conduct in his/her school, work and personal life.

Once certified your student is able and encouraged to: • Promote his/her certification status both in writing and verbally • Include certification status in his/her resume • Post certification status on all print, digital and social media profiles • Access, print and link to a digital certificate from the BBB Foundation LIFT Certification directory

This is an experience they can use and be proud of in their everyday lives as well as in their future business/work endeavors.

If you have any questions about the program or would like more information, please feel free to ask your student’s teacher or reach out to me. My contact information is below.

Aimee Charlton, Vice President BBB Foundation serving Denver & Boulder, Colorado p: 303-996-3974 [email protected]

Raising Up an Ethical Marketplace for Tomorrow TomorrowsMarketplace.org

5 BBB Foundation LIFT Program BBB Foundation LIFT Program PHOTO RELEASE FORM

We are sending you this parental consent form to both inform you and to request permission for your student’s photo/image and personally identifiable information to be published on the BBB Foundation Denver/Boulder website and/or marketing materials.

As you are aware, there are potential dangers associated with the posting of personally identifiable information on a web site since global access to the Internet does not allow us to control who may access such information. These dangers have always existed; however, we do want to celebrate your student and his/her successes. The law requires that we ask for your permission to use information about your student.

Pursuant to law, we will not release any personally identifiable information without prior written consent from you as parent or guardian. Personally identifiable information includes student names, photo or image, school/organization, e-mail address, phone numbers and locations and times of classes.

If you, as the parent or guardian, wish to rescind this agreement, you may do so at any time in writing by sending a letter to the BBB Foundation Denver/Boulder and such rescission will take effect upon receipt by the school.

Check one of the following choices: I/We GRANT permission for a photo/image that includes this student without any other personal identifiers to be published on the BBB Foundation Denver/Boulder website and/ or marketing materials. I/We GRANT permission for this student’s photo/image and name to be published on the BBB Foundation Denver/Boulder website and/or marketing materials. I/We GRANT permission for this student’s photo/image and all other personal identifiers listed above to be published on the BBB Foundation Denver/Boulder website and/or marketing materials. I/We DO NOT GRANT permission for photo/image that includes this student to be published on the BBB Foundation Denver/Boulder website and/or marketing materials.

Student’s Name: (please print)______

Student’s School/Organization______

Print name of Parent/Guardian (print)______

Parent/Guardian’s Email______

Parent/Guardian’s Phone______

Signature of Parent/Guardian: (sign)______

Relation to Student______Date______

7 BBB Foundation LIFT Program BBB Foundation LIFT Program WORKSHOP #1 Ethical Decision-Making

Overview This workshop introduces you to an overview of: • What is ethics and what is ethics not • 3 Approaches to Ethical Decision-Making • 5 Steps to Ethical Decision-Making

Objectives What you should be able to do as the result of completing this workshop: • Describe at least two approaches to ethical decision-making and illustrate examples of each approach • Recognize when a situation presents an ethical dilemma and, therefore, requires an ethical decision • Name 5 steps in a decision-making process that improves our chances of making an ethical decision • Identify perspectives that are not their own when assessing various situations that require an ethical decision

9 BBB Foundation LIFT Program APPROACHES TO ETHICAL DECISION-MAKING portions reprinted with permission of The Markkula Center for Applied Ethics, 3 Santa Clara University, scu.edu/ethics

The Virtue Approach - The type of person I want to be.

»» This approach focuses on the type of person we want to be and the type of person we should be. It teaches that ethical decisions should be based on a set of virtuous characteristics that guide our actions by shaping the person we are. These virtues are dispositions and habits that enable us to act according to the highest potential of our character and on behalf of values like truth and beauty. Honesty, wisdom, courage, compassion, generosity, tolerance, love, fidelity, integrity, fairness, self-control, and prudence are all examples of virtues. Virtue ethics asks of any action, “What kind of person will I become if I do this?” or “Is this action consistent with my acting at my best?”

The Justice Approach – Which option treats people equally or proportionately?

»» Aristotle, the Greek philosopher said that “equals should be treated equally and unequals unequally.” This thought is at the core of the Justice Approach. Basically, those who are equal should be treated equally but if there are relevant differences such as education, skill sets, etc., then they should be treated differently in accordance to their differences. (Such as two people vying for the same job, the most qualified should receive it.) This approach asks if there is any favoritism or discrimination and views both as unjust.

Utilitarianism - Which options does the greatest good for the greatest number?

»» Some ethicists emphasize that the ethical action is the one that provides the most good or does the least harm, or, to put it another way, produces the greatest balance of good over harm. The ethical corporate action, then, is the one that produces the greatest good and does the least harm for all who are affected—customers, employees, shareholders, the community, etc. The utilitarian approach deals with consequences; it tries both to increase the good done and to reduce the harm done.

BBB Foundation LIFT Program 10 STEPS TO ETHICAL DECISION-MAKING reprinted with permission of The Markkula Center for Applied Ethics, 5 Santa Clara University, scu.edu/ethics

1. Recognize an Ethical Issue • Could this decision or situation be damaging to someone or to some group? Does this decision involve a choice between a good and bad alternative, or perhaps between two “goods” or between two “bads”?

• Is this issue about more than what is legal or what is most efficient? If so, how?

2. Get the Facts

• What are the relevant facts of the case? What facts are not known? Can I learn more about the situation? Do I know enough to make a decision? • What individuals and groups have an important stake in the outcome? Are some concerns more important? Why? • What are the options for acting? Have all the relevant persons and groups been consulted? Have I identified creative options?

3. Evaluate Alternative Actions

• Evaluate the options by asking the following questions: • Which option will produce the most good and do the least harm? (The Utilitarian Approach) • Which option best respects the rights of all who have a stake? (The Rights Approach) • Which option treats people equally or proportionately? (The Justice Approach) • Which option best serves the community as a whole, not just some members? (The Common Good Approach) • Which option leads me to act as the sort of person I want to be? (The Virtue Approach)

4. Make a Decision and Test It

• Considering all these approaches, which option best addresses the situation? • If I told someone I respect-or told a television audience-which option I have chosen, what would they say?

5. Act and Reflect on the Outcome

• How can my decision be implemented with the greatest care and attention to the concerns of all stakeholders? • How did my decision turn out and what have I learned from this specific situation?

11 BBB Foundation LIFT Program STEPS TO ETHICAL DECISION-MAKING 5 THERE’S AN APP FOR THAT

Download the phone app for the Five Steps to Ethical Decision-Making

Use the 5 Steps over the next two weeks. Journal your experiences. Did the 5 Steps help you make a decision? Was it easier or harder than the way you usually make decisions to use the 5 Steps? Did you “test” any decisions? What did you learn?

BBB Foundation LIFT Program 12 WORKSHOP #2 Your Personal Brand

Overview This workshop introduces you to a list of ethical character traits and asks you to identify who you are and want to be. You will examine people you admire and what traits those people possess. You will also work through several scenarios that put those traits, and the skills learned in Workshop 1, to practice.

Objectives What you should be able to do as the result of completing this workshop • Demonstrate knowledge of the general definitions and applications of: >> Characteristics of Personal Responsibility >> Characteristics of Personal Character >> Identify how Personal Values shape ethical decisions >> Characteristics of Personal Development • Articulate how your personal values influence the decisions in your work, home and school lives • Challenge yourself to identify how your behavior in your work, home and school life matches (or does not match) who you are and want to be through a self-inventory and by defining your own personal brand

13 BBB Foundation LIFT Program CHARACTER TRAITS SUMMARY

Personal Responsibility • Accountability - the state of being answerable • Responsibility - reliability or dependability • Stewardship - overseeing or protection of something • Trustworthiness - deserving of trust or confidence • Justice - the quality of being just, equitable, or moral

Personal Character • Honesty/Integrity - they quality of being truthful, sincere and upright • Excellence - the state of excelling or being of high quality • Courage - able to face difficulty in the face of fear • Unity - the state of being united or of uniform character

Personal Values • Compassion - feeling sympathy or the desire to alleviate suffering • Respect for Others - a sense of worth of another person • Forgiveness - disposition or willingness to forgive • Serving Leadership - leading through serving • Honoring Authority - to respect and submit to authority

Personal Development • Seeking Wisdom/Counsel - to seek what is true or right coupled with discernment or insight • Learning and Mentoring - acquiring knowledge or skill • Maturation - the process of growth • Transformation - change in nature or character

BBB Foundation LIFT Program 14 SELF INVENTORY

I believe I am an ethical person because:

I believe I regularly demonstrate the following:

Personal Responsibility Personal Values Accountability Compassion Responsibility Respect for Others Stewardship Forgiveness Trustworthiness Serving Leadership Justice Honoring Authority

Personal Character Personal Development Honesty/Integrity Seeking Wisdom/Counsel Excellence Learning and Mentoring Courage Maturation Unity Transformation

Give a couple of examples of times you have demonstrated them.

15 BBB Foundation LIFT Program BBB Foundation LIFT Program DEMONSTRATION PROJECT

BBB Foundation LIFT Program 17 BBB Foundation LIFT Program Summary

While conducting an examination of an ethical dilemma, you will discover the facts surrounding the ethical dilemma, the actions that were taken, the results of those actions and be able to apply your own voice and opinion to the situation. You will also learn how to recognize when an ethical dilemma exists and how to navigate through the dilemma by using at least two approaches to ethical decision making as well as the Framework for Ethical Decision Making as created by the Markkula Center for Applied Ethics.

Hours Needed to Complete Project

5 - 10 hours (Can be done in class or out-of-class depending on organization)

Project Objectives

What students should be able to do as the result of completing this workshop

• Students will be able to apply the learning objectives from Workshop #1 and Workshop #2 to various real life situations.

• Students will demonstrate their own voice in the way they apply what they learned • Students will be able generally define and describe:

>> Ethics >> Characteristics of Personal Responsibility >> Characteristics of Personal Character >> Personal Values >> Characteristics of Personal Development

• Students will be able to discuss the differences between at least 2 approaches to ethical decision making and use examples to demonstrate how each would apply to an ethical situation.

• Students will be able to demonstrate an example of how small ethical decisions can lead to major ethical issues.

• Students will be able to articulate an example of a personal experience in ethical decision-

making and lessons they learned during the experience.

BBB Foundation LIFT Program 18 Project Requirements

• Choose a case from www.LIFTstudents.org.

• Use the Facilitator’s Certification Rubric as a reference to ensure you have met all requirements of certification during your project.

• Choose a case in which you can ask both the critical and ethical questions and be able to answer them. • Choose a case that you as the student also have questions about and then explore the answers as you complete your project. • Create a clear discovery process/plan of action into the case; How are you going to gather facts about the case? Who can tell you more about the case or help you understand it better? • Complete one informational interview with a business professional to gain their perspective on your chosen case (use the template form provided and include it in your portfolio). You may double up with a classmate and use the same phone call to each do your interviews if the interviewee allows. • Let us hear your voice in the project. Let your perspective on the case come through in the questions you ask, the people and resources you consult and in the conclusions you reach. • Your project requirements should be demonstrated between your presentation and your portfolio.

Presentation Requirements • Create a project portfolio and an oral presentation of your work accompanied by a type of media (i.e. film, Prezi, computer program, power point, original music, etc) • Presentation should be between five and seven minutes • Very briefly, demonstrate your discovery process into the case • Present the basic known facts and relevant unknown elements that could impact your decision • Demonstrate your own voice during the presentation both through expressing yourself in the style/media used during the presentation as well as by asking your own questions and presenting your own conclusions. • Your presentation should focus on your conclusion to your case study project answering the “Critical Question: Were the decisions made during your case study (by the parties involved) ethical or not? Why?”

19 BBB Foundation LIFT Program Portfolio Requirements

Each portfolio should include the following: • Knowledge of at least 2 approaches to ethical decision-making and illustrate an application of each • Knowledge of the general definitions and applications of the following by giving examples from your school, work or personal life: >> Characteristics of Personal Responsibility >> Characteristics of Personal Character >> Personal Values >> Characteristics of Personal Development • A personal story of an ethical dilemma • A completed informational interview form from your interview These items can be demonstrated in writing or in additional medias.

Critical Question Were the decisions made during your case study (by the parties involved) ethical or not? Why?

Ethical Questions

These questions are meant to help guide your project and are not requirements for certification. • What makes this an ethical dilemma?

• Who are all the players involved and who is impacted by the decision?

• What are the facts that you know? What do you not know?

• What are all the possible courses of action?

• Evaluate the options by asking the following questions: >> Which option will produce the most good and do the least harm? (The Utilitarian Approach) >> Which option treats people equally or proportionately? (The Justice Approach) >> Which option leads me to act as the sort of person I want to be? (The Virtue Approach) • Which course of action was taken and what were the results? • Which course of action would you have taken and why? • Which character traits play a role in this case?

BBB Foundation LIFT Program 20 TIPS FOR SUCCESS

Below are some suggestions to help you plan and organize your project. Your facilitator will assess your project based on the successful demonstration of all requirements for your portfolio and presentation, not on the “Tips for Success”.

Starting Out Chose a case to examine from www.LIFTstudents.org Your facilitator will provide you a copy of the scoresheet/rubric used to evaluate you. If you do not have a copy, go to www.LIFTstudents.org and download one from the resources section. If you have additional questions or come across something you do not understand and need additional help, please visit WWW.LIFTstudents.org, fill out the Student Help form provided and someone will be in contact with you within one business day to help.

Preparation and Organization

Make a timeline of when key components need to be done Make an outline or storyboard to organize your thoughts and ideas Brainstorm questions that need to be answered about the topic Brainstorm details that will help support your ideas Use feedback from others to refine your topic and questions Clearly answer the ethical questions required Include an introduction Include details that make your presentation more complete and/or more interesting Include a conclusion Include a Bibliography or Resources Used

Appearance

Balance design aspects with content Make titles and headings easy to distinguish from other text Ensure the words on your presentation are easy to read Ensure the words on your presentation are spelled correctly Make graphics easy to see Ensure your background is not distracting

21 BBB Foundation LIFT Program Appearance continued

Ensure that any sounds and music are easy to hear

Ensure transitions are not distracting or boring

Don’t take too much time or too little time between slides

Ensure the slides look neat and use white space well

Media and Resources Used

Cite all resources you include that were made by others

Use media and resources in accordance with copyright

Use media and resources ethically and appropriately

Ensure your media helps the user understand your topic better

My media makes my presentation more interesting

I used a variety of resources when collecting information

I consulted resources that showed different perspectives on the topic

I used electronic resources

I used print resources (books, magazines, textbooks, newspapers)

I used reference materials (encyclopedia, dictionaries, thesaurus, atlas, etc.)

I used documentaries or news interviews

I used interviews with people who were experts on the topic

I used portions of videos, films, or television shows to gather information

Informational Interview Tips

Research who you are interviewing and why they are a good resource for your case study

Do your research and prepare questions ahead of time

If your questions require your interviewee to have background knowledge on your case study, send them the relevant information a few days prior to your interview

Be respectful of the interviewee’s time and be concise

Don’t be afraid. If you have questions, ask them

Send Thank You/Follow Up letters

BBB Foundation LIFT Program 22 PORTFOLIO Student Resources found at www.LIFTstudents.org

23 BBB Foundation LIFT Program BBB Foundation LIFT Program INFORMATIONAL INTERVIEW ASK TEMPLATE

When initially reaching out, if by email, below is a template you may use and modify as needed. Replace the selections in red with your own information. Feel free to customize as much as you like. The template below is merely an option.

Subject: Requesting an informational interview for a project

Dear (their name),

My name is (your name) and I am a (grade level) grader working on obtaining a business ethics certification through the BBB Foundation’s LIFT program. Part of my certification is to do a case study on an ethical dilemma and to complete an informational interviews on the subject. As a respected (business leader, member of our community, etc), I would love to have the opportunity to interview you and gain your perspective on the ethics of this case if I could have 20 minutes of your time.

If you are free to talk, I am available during the following times:

(Give several options for them to choose from and include day, date and time)

Let me know and thank you for your consideration.

Sincerely, (Your name) (Your school) (Your phone)

25 BBB Foundation LIFT Program BBB Foundation LIFT Program INFORMATIONAL INTERVIEW TEMPLATE

Name ______

Title______

Organization______

How long have you been at your organization?______In your industry? ______

What type of people are successful at your organization/what qualities do they have?

Who is someone you really admire and why? What character traits do they possess?

(Share with them briefly what your case study is on and the ethical dilemma presented) Have you ever faced a similar dilemma? What do you see as the ethical actions taken? What actions did you see as unethical? Why?

What would you have done differently?

27 BBB Foundation LIFT Program BBB Foundation LIFT Program APPROACHES TO ETHICAL DECISION-MAKING

Name ______

Demonstrate knowledge of 2 approaches to ethical decision-making by illustrating an application of each below using your case study:

Approach ______

29 BBB Foundation LIFT Program BBB Foundation LIFT Program CHARACTER TRAITS

Name ______

Demonstrate knowledge of of the general definitions and applications of the following by giving examples from your school, work or personal life:

Characteristics of Personal Responsibility

Characteristics of Personal Character

Personal Values

Characteristics of Personal Development

31 BBB Foundation LIFT Program BBB Foundation LIFT Program PERSONAL STORY

Share a personal story of an ethical dilema. Share the basic facts and the decisions made at the time. Using the 3 approaches, the 5 steps and the character traits you have learned, share what you would have done the same, what you would have done differently and why.

33 BBB Foundation LIFT Program BBB Foundation LIFT Program FACILITATOR’S CERTIFICATION GUIDE DEMONSTRATION PROJECT RUBRIC

Below is the rubric that your facilitator will use to evaluate your presentation and portfolio. Your certification will be based off of your abilito to complete these requirements successfully.

Check the Below Expectations Meets or Exceeds appropriate box (Does Not Pass) Expectations (Pass) The student could The student not coherently coherently described describe the case study the case study they they chose, their definition chose and the student was able Case Study was not understandable and to articulate the main ethical the student could not explain challenge(s) of the case. the main ethical challenge(s) of the case. The student could The student clearly (and not describe the briefly) described the discovery process they discovery process they used Discovery Process used to learn more about the to learn more about the case and case and did not reach their reach their own conclusion. own conclusion. The student did The student correctly not use the concepts used concepts like: from Workshop #1 in the presentation and did • The Justice Approach not seem to understand • Utilitarianism Evidence of Learning them when questioned. The • The Virtue Approach Objectives from student had difficulty stating • Evidence of the 5 Steps for Workshop #1 their own ethical position Ethical Decision-Making was let alone being able to see apparent. another person’s position. • Student also demonstrated an understanding of ethical positions different than their own. The student did not The student correctly use the concepts from used concepts like: Workshop #2 in the presentation and did not • Personal Responsibility Evidence of Learning seem to understand them • Personal Character Objectives from when questioned. The • How personal values shape Workshop #2 student did not address the ethical decisions issue of Integrity and having • Personal Development your behavior match your • Integrity; having your behavior sense of self. match who you want to be.

35 BBB Foundation LIFT Program FACILITATOR’S CERTIFICATION GUIDE DEMONSTRATION PROJECT RUBRIC (CONTINUED)

The student’s voice The student’s was not evident in own voice was the presentation. evident in Materials used, style of their approach to Voice presentation and approach the presentation, the had no originality. The conclusions they presented conclusions drawn about and the individuality the case did not reflect the that came through in the student’s own reflections. presentation. Student could articulate The student did not The student compare and correctly the difference between contrast at least two compared and 2 different ethical different ethical approaches. contrasted at least two approaches different ethical approaches. The student did not The student Student could give correctly give correctly gave examples of different examples of at least two examples of at ethical approaches different ethical approaches. least two different ethical approaches. The student did not The student include a personal included a Student included a example of an ethical personal example decision or lessons learned of an ethical decision personal example of from such an experience OR and lessons learned from an ethical decision and the personal example given that experience. The lessons learned was not an ethical dilemma example given fit with the and did not fit with the lessons lessons learned during the learned during the workshops. workshops. The presentation The presentation lacked coherence, the was clear, well student seemed developed unprepared and the main point (compelling even) and the Presentation of the presentation was not student seemed comfortable clear. with the material and the point they were trying to make. The presentation was expressive and engaging.

You qualify for certification if you miss no more than 2 requirements

BBB Foundation LIFT Program 36 COMMITMENT TO CONDUCT

I, ______willingly pledge to apply the following standard of ethical conduct in my school, work and personal life and to strive to always to maintain a positive personal track record of ethical decision-making by:

• Working towards understanding others and being respectful of others and their opinions, even if it is the opposite of my own opinion.

• Thinking through situations and possible ethical dilemmas before acting by using the steps laid out in the LIFT program.

• Being transparent and telling the truth in my school, work and personal environments and understand that it is important in creating an ethical environment.

• Honoring my promises.

• Being proactive regarding challenging situations and issues – i.e. being an “upstander” not a “bystander.”

• Embodying integrity in my school, work and personal environments.

______Signature Date

37 BBB Foundation LIFT Program BBB Foundation LIFT Program OUTGOING STUDENT EVALUATION

How would you define ethical behavior?

I think that you can always base ethical decisions on what is legal. I think that you can always base ethical decisions on what feels right. I am not afraid to do the right thing even if I get made fun of for doing it. Its okay to lie or cheat in some situations. It is okay to do what you have to do to succeed even if others think that what you are doing is wrong.

I know what I am doing is wrong, but no one is going to get hurt and I know I will not get caught, so it is not unethical to do it.

I believe it is important to try to understand all sides of a disagreement. Everyone else does it, so it is okay for me to do it. Just because I don’t keep every promise or I cut corners on unimportant things does not mean I will make unethical decisions on the important choices in my life.

In this day and age, there is no such thing as right and wrong. It only matters what your opinion is.

My friends think of me as someone who always does the right thing.

Give an example of a difficult “ethical” decision someone might have to make in their work or their personal life:

Give an example of each of the following from either your personal life, your school life or your work life: Trustworthiness - Respect – Responsibility – Citizenship - Caring - Fairness -

Please tell us one thing you think you will do differently from now on in your school, work or personal life because of this class:

39 BBB Foundation LIFT Program BBB Foundation LIFT Program STUDENT FEEDBACK FORM

Student Name

Facilitator Name

In this class what you were expected to learn was clearly stated.

The class provided opportunities to practice ethical problem-solving and decision-making.

The class materials and activities expanded my knowledge of ethics.

I asked questions in class and contributed to class discussions.

I would recommend this class to my friends.

The facilitator took a personal interest in students and their learning.

The facilitator was well prepared and was knowledgeable about ethics.

The facilitator encouraged me to share different ideas and to try to understand other student’s points of view.

The facilitator challenged me to think critically.

The facilitator made me feel respected and had respectful interactions with other students.

What class reading and activities or facilitator actions helped you the most to learn about ethics?

What improvements would you recommend for this class or this facilitator?

41 BBB Foundation LIFT Program BBB Foundation LIFT Program RECURSOS EN ESPAÑOL Recursos para estudiantes www.LIFTstudents.org

43 BBB Foundation LIFT Program BBB Foundation LIFT Program FORMULARIO DE PARTICIPACIÓN DEL ESTUDIANTE LIFT

Fecha______Fecha de nacimiento (dd/mm/aaaa)______Nombre del estudiante:______Escuela______Año de graduación en la escuela secundaria______

Dirección______Ciudad______Código Postal______Email del estudiante______Teléfono de casa______Teléfono celular del estudiante______

¿Podemos enviarle un mensaje con información relativa a su participación LIFT? S N

(OPCIONAL) Nos encantaría estar en contacto con usted a través de los medios de comunicación social. Por favor enumere las cuentas de medios sociales (y su perfil URL) en las que quiera que le sigamos en: Facebook ______Twitter ______LinkedIn ______Instagram ______Otros ______

Nombre de la madre/tutor ______Teléfono ______Nombre del padre/tutor ______Teléfono ______

COMPROMISO DEL ESTUDIANTE YO, ______voluntariamente me comprometo a respetar y hacer un esfuerzo para entender y aprender de mis compañeros participantes. ______Firma Fecha

45 BBB Foundation LIFT Program BBB Foundation LIFT Program SUMARIO DE RASGOS DE CARÁCTER

Responsabilidad personal • Rendición de cuentas - la capacidad de ofrecer garantías • Responsabilidad - confiabilidad o formalidad • Custodia - supervisión o protección de algo • Fidelidad- merecedor de confianza o seguridad • Justicia - la cualidad de ser justo, equitativo, o moral

Carácter personal • Honestidad/integridad - la cualidad de ser veraz, sincero y recto • Excelencia - la facultad de destacar o tener un gran carácter • Coraje - capaz de enfrentar dificultades frente al temor • Unidad - capacidad para estar unido o de carácter uniforme

Valores personales • Compasión - sentir simpatía o el deseo de aliviar el sufrimiento • Respeto por los otros - sentido del valor de otra persona • Perdón - disposición o voluntad de perdonar • Liderazgo servidor - que conduce a través de servir • Honrar la autoridad - respetar y someterse a la autoridad

Desarrollo personal • Buscando sabiduría/consejo - buscar lo que es verdad o correcto junto al discernimiento y la comprensión • Aprendizaje y tutoría - adquisición de conocimientos o habilidades • Maduración - el proceso de crecimiento • Transformación - cambio de naturaleza o carácter

47 BBB Foundation LIFT Program BBB Foundation LIFT Program QUERIDOS PADRES, LO QUE ESPERA A SU HIJO

Estimados padres/tutores;

Esta carta es para informarles acerca del programa del cual su estudiante va a participar en este semestre. BBB Foundation se ha asociado con la clase de su educando para llevar a los estudiantes el LIFT Business Ethics Certification Program (Programa de Certificación de Ética Empresarial LIFT).

Este programa de múltiples semanas enseña a los jóvenes la importancia de la integridad y la ética y cómo estos dos conceptos les afectarán en este momento y en su futuro. El seminario y el proyecto basado en el currículo de aprendizaje ofrece una introducción a la ética de los negocios, así como lecciones de carácter personal. Estas lecciones se centran en temas como la responsabilidad, el carácter, los valores y el desarrollo. El programa concluye con cada estudiante presentando su proyecto a la clase y suscribiendo el compromiso LIFT para dirigir.

Cuando forme parte de la población activa, su educando puede mostrar a los empleadores actuales o potenciales que él/ella ha completado un curso de ética y se ha comprometido a mantener el compromiso LIFT para llevarlo a cabo en su escuela, trabajo y vida personal.

Una vez certificado su estudiante está capacitado y estimulado para: • Promover su nivel de certificación tanto por escrito como verbalmente • Incluir su nivel de certificación en su curriculum vitae • Publicar su nivel de certificación en todos los perfiles de medios impresos, digitales y sociales • Accesar, imprimir y enlazar un certificado digital del directorio de certificados de BBB Foundation LIFT

Esta es una experiencia que puede utilizar y de la que estar orgulloso en su vida cotidiana, así como en sus futuros emprendimientos de negocios y trabajo.

Si usted tiene alguna pregunta sobre el programa o si desea más información, no dude en preguntar al profesor de su educando o acercarse a mí. Mi información de contacto está abajo.

Aimee Charlton, Vice President BBB Foundation serving Denver & Boulder, Colorado p: 303-996-3974 [email protected]

Raising Up an Ethical Marketplace for Tomorrow TomorrowsMarketplace.org

49 BBB Foundation LIFT Program BBB Foundation LIFT Program FORMULARIO DE AUTORIZACIÓN PARA FOTOGRAFÍA

Le estamos enviando este formulario de consentimiento de los padres tanto para informarle como para solicitar permiso para publicar la foto/imagen de su educando y la información de identificación personal en el sitio web de BBB Foundation Denver/Boulder y/o en materiales de marketing.

Como ustedes saben, hay peligros potenciales asociados con la publicación de información de identificación personal en un sitio web, ya que el acceso global a Internet no nos permite controlar quién puede acceder a dicha información. Estos peligros han existido siempre; sin embargo, queremos honrar a su educando y sus éxitos. La ley requiere que le pidamos permiso para usar la información sobre su educando.

De conformidad con la ley, no revelaremos ninguna información personal sin el consentimiento previo por escrito de usted como padre o tutor. La información identificable personalmente incluye nombres de los estudiantes, foto o imagen, escuela/organización, dirección de correo electrónico, números de teléfono y los lugares y horarios de clases.

Si usted, como padre o tutor, desea rescindir este acuerdo, puede hacerlo en cualquier momento por escrito mediante el envío de una carta a BBB Foundation Denver/Boulder y tal rescisión tendrá efecto una vez recibida por la escuela.

Marque una de las siguientes opciones: Yo/nosotros CONCEDEMOS permiso para que una foto/imagen que incluye a este estudiante sin otros identificadores personales sea publicada en el sitio web de BBB Foundation Denver/Boulder y/o materiales de marketing. Yo/nosotros CONCEDEMOS permiso para que la foto/imagen y el nombre de este estudiante sea publicada en el sitio web de acreditación BBB Foundation Denver/Boulder y/o materiales de marketing. Yo/nosotros CONCEDEMOS permiso para que la foto/imagen de este estudiante y todos los otros identificadores personales mencionados anteriormente sean publicados en el sitio web de BBB Foundation Denver/Boulder y/o materiales de marketing. Yo/nosotros NO CONCEDEMOS el permiso para que la foto/imagen que incluya a este estudiante sea publicada en el sitio web de BBB Foundation Denver/Boulder y/o materiales de marketing.

Nombre del estudiante: (en letras de imprenta)______

Escuela/organización del estudiante______

Escriba el nombre del padre/tutor (mayúsculas)______

Email del padre/tutor______

Teléfono del padre/tutor______

Firma del padre/tutor: (firmado)______

Relación con el estudiante______Fecha______

51 BBB Foundation LIFT Program BBB Foundation LIFT Program RESOURCES USED

CHARACTER COUNTS!: Programs: Ethics of American Youth Survey: Josephson Institute’s Report Card. Rep. no. Report Card 2012. Josephson Institute of Ethics, 20 Nov. 2012. Web. 2 Aug. 2015. .

McCabe, Donald. “2005 Rutgers Business School Survey.” Donald McCabe Faculty Profile. Rutgers Business School, 2005. Web. Spring 2014. .

Velasquez, Manuel, Dennis Moberg, Michael J. Meyer, Thomas Shanks, Margaret R. McLean, David DeCosse, Claire André, and Kirk O. Hanson. “The Markkula Center for Applied Ethics at Santa Clara University.” The Markkula Center for Applied Ethics at Santa Clara University. The Markkula Center for Applied Ethics, Santa Clara University, May 2009. Web. 2 Aug. 2015. .

“NFL Hall of Fame Quarterback Steve Young on the Importance of Accountability.” YouTube. Elon University, 16 Mar. 2010. Web. 02 Aug. 2015. .

“Steve Young.” Wikipedia. Wikimedia Foundation, 14 Apr. 2003. Web. 02 Aug. 2015. .

“Marcus Mariota in “Ohana” Presented by Beats by Dre.” YouTube. Beats by Dre, 30 Apr. 2015. Web. 02 Aug. 2015. .

“I Am Malala (Official Music Video).” YouTube. Girls of the World, 10 July 2013. Web. 02 Aug. 2015. .

“Together | LeBron James.” YouTube. Nike Basketball, 30 Oct. 2014. Web. 02 Aug. 2015. .

“Project Based Learning Checklists.” Project Based Learning Checklists. 4Teachers.org, n.d. Web. 04 Aug. 2015. .

Denver Scholarship Foundation. DSF Staff and Volunteer Conduct Agreement. Denver: Denver Scholarship Foundation, n.d. Print.

53 BBB Foundation LIFT Program BBB Foundation LIFT Program YOUR JOURNAL

______

55 BBB Foundation LIFT Program YOUR JOURNAL

______

BBB Foundation LIFT Program 56 YOUR JOURNAL

______

57 BBB Foundation LIFT Program YOUR JOURNAL

______

BBB Foundation LIFT Program 58 YOUR JOURNAL

______

59 BBB Foundation LIFT Program YOUR JOURNAL

______

BBB Foundation LIFT Program 60 YOUR JOURNAL

______

61 BBB Foundation LIFT Program YOUR JOURNAL

______

BBB Foundation LIFT Program 62 BBB Foundation LIFT Program THANK YOU TO OUR SPONSORS

Platinum Sponsors

Gold Sponsors

LIFT Ethics Certiﬁcation Program • Denver/Boulder BBB Foundation 3801E. Florida Avenue, Suite 350 • Denver, Colorado 80210 TomorrowsMarketplace.org