Full Report Laliga Santander
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CSD, Madrid February 8th 2017 FOOTBALL TRANSFER REVIEW 2017- WINTER WINDOW 1. Technical sheet 2. Winter transfer window overview 3. LaLiga on going season review 4. Case study: Chinese SuperLeague 5. European football table 2016/17 6. Conclusions 7. Annexes 2 ABOUT SOCCEREX TRANSFER REVIEW Football Transfer Review by Prime Time Sport provides since 2009 (originally established as Football Transfer Review) relevant data and insightful and independent analysis on the variables that influence squad designs and player transfers at main European Clubs • 2 releases published every year, related to Summer and Winter transfer windows • The objective is to combine the available data in a way that helps to come-up with insightful analysis, rather than the publication of the information itself • Addressed to both football industry professionals and those that follow it with special interest 3 TECHNICAL SHEET • Data included refer to main divisions of top 5 European leagues ( LaLiga Santander, Premier League, Serie A, Bundesliga and Ligue 1) • Transfer data only include fix amounts. • Year to year comparisons refer to winter market only, unless otherwise indicated • Includes transfers that took place until February 1st 2017 • Transfer figures are gross of commissions or revenue share with other stake holders • Sign-up means new player arrivals (not total number of registered players) and Exits players leaving the team (even if on loan) • On going season review and European Football Table have been produced mainly with 1st half of the season at top 5 European leagues (except where otherwise indicated) • Sales of players (or stakes of economics rights) to investment funds are not considered by the report • Matches postponed: Valencia C.F. vs. Real Madrid; Bologna vs. Milan; Crotone vs. Juventus • Director: Esteve Calzada • Head of content: Bruno Batlle and Aleix Piqué • Analysts: Juan Cervantes and Carlos Gómez de la Vega • Event host: Consejo Superior de Deportes • Collaborates: 4 FOOTBALL TRANSFER REVIEW 2017- WINTER WINDOW 1. Technical sheet 2. Winter transfer window overview 3. LaLiga on going season review 4. Case study: Chinese SuperLeague 5. European football table 2016/17 6. Conclusions 7. Annexes 5 WINTER 2017 TRANSFER WINDOW TOP 5 EUROPEAN LEAGUES 1. Review Top 5 European leagues 2. LaLiga Santander 6 BACKGROUND Winter transfers activity follows a summer window which showed highest investments ever at most of top 5 European leagues to a 3,2bio€ record combined investment Consolidation of Chinese Super League purchasing power, continuing to target Europe’s best players despite new regulations aimed at restricting overseas players signings Real Madrid and Atlético banned from signing players by FIFA Players trading has become standard practice also among top clubs, with sales becoming main income source to finance investment in new players British Sterling currency depreciation following Brexit vote 7 TOTAL INVESTMENT WINTER SIGNINGS- TOP 5 EUROPEAN LEAGUES Mio€ +48% Top five 5 European Leagues invested 633mio€ in players at winter transfer window, up 48% to highest amount in history 8 WINTER TRANSFER VS SUMMER- TOTAL EUROPE Summer Mio€ Winter 3.235 2.963 2.162 2.238 1.855 1.713 1.723 1.544 1.322 633 491 427 328 271 303 290 389 112 2008/09 2009/10 2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 Amount spent this winter in Europe was almost 20% of total summer investment, the second largest % ever after season 2010/11 9 COMBINED SIGNINGS INVESTMENT SUMMER + WINTER TOP 5 EUROPEAN LEAGUES +14% Mio€ Combined investment of summer and winter transfer windows in top 5 European leagues was almost 3,9bio€, up 14% vs last season and again record high ever 10 WINTER WINDOW EXPENDITURE BY LEAGUE Mio€ +10% 277 2013/14 2014/15 2015/16 2016/17 251 +378% 162 150 153 +153% +12% 99 87 74 78 53 62 59 -33% 39 42 32 32 33 27 12 18 Premier League sides invested 277m€, +10% vs last winter and well ahead any other league. League 1 is the surprise runner-up after almost multiplying investment by 5 to 153mio€. Bundesliga (99) & SerieA (87) follow, while LaLiga sides spent only 18m€ 11 COMBINED SIGNINGS INVESTMENT SUMMER + WINTER TOP 5 EUROPEAN LEAGUES Mio€ +15% 2013/14 2014/15 2015/16 2016/17 1.636 1.420 1.190 881 +14% +49% 751 657 644 559 -8% 545 495 +2% 444 432 428 364 348 400 291 335 343 166 Combined season investment by Premier League clubs was again the highest ever, in excess of 1,6bio€ (+15%). SerieA reached 751m€, followed by Bundesliga (644), LaLiga (495), and Ligue1 (343) 12 WINTER WINDOW PLAYER SALES-TOP 5 EUROPEAN LEAGUES Mio€ +213% 282 2013/14 2014/15 2015/16 2016/17 132 115 -1% +84% 90 86 85 79 -51% 67 -16% 67 43 45 38 35 24 34 33 11 14 10 11 Premier League sides sold players for a whopping 282m€ this winter, more than ever. SerieA (85), Bundesliga (79) complete the top 3. Ligue1 & LaLiga sides only collected 38 & 33m€ for player sales respectively 13 WINTER WINDOW NET SPENDING-TOP 5 EUROPEAN LEAGUES 2013/14 2014/15 2015/16 2016/17 Mio€ 154 115 60 29 35 30 23 20 23 25 7 2 1 -5 -8 -4 -5 -13 -16 -40 High profile signings by PSG and investment of Olympique Marseille under new ownership made Ligue1 the strongest in Europe in terms of net investment. Premier League were only 4th, with player sales income 5m€ higher than amount spent (negative net investment) 14 TOP 10 CLUBS WITH HIGHEST INVESTMENT IN EUROPE Mio€ 70 38 38 33 32 32 29 21 21 19 PSG C.Palace O.Marseille Wolfsburg M.City Everton Juventus West Ham Burnley Napoli PSG aspiration to improve position in the table made them the highest spenders in Europe (70m€), followed by Crystal Palace & Marseille (38m€) in their mission to avoid relegation and play in Europe respectively. Only 5 EPL teams feature in top 10 (vs 7 last year) 15 TOP 10 TEAMS IN PLAYER SALES VALUE Mio€ 67 49 47 39 31 29 26 25 24 23 Chelsea Benfica Wolfsburg M.United Genk West Ham Genoa Ajax Hull City Watford For the third time in the last 4 years, Chelsea lead the ranking of player sales income in Europe winter after selling Oscar to Chinese side Shanghai SIPG. Benfica is once again among top teams in income after selling Guedes to PSG. For the first time, 5 EPL sides feature in European top 10 of sales income 16 TOP 10 MOST EXPENSIVE WINTER SIGNINGS 2016/17 Mio€ 40,0 32,0 30,0 29,3 22,9 18,0 17,6 17,0 16,0 15,1 Draxler G.Jesus G.Guedes Payet Schneiderlin Pavoletti Ndidi Gabbiadini Depay Brady Draxler’s signing by PSG for 40m€ is the most expensive in Europe, followed by Manchester City’ Gabriel Jesus (32m€) and PSG’s Guedes (30). Only 5 out of 10 most expensive signings took place in England (vs 9 last year). 9 of 10 took place either in England or France 17 TOP 10 MOST EXPENSIVE WINTER SIGNINGS Mio€ 58,5 44,7 41,0 40,0 37,0 35,0 34,6 32,3 32,0 32,0 Season 10/11 13/14 10/11 16/17 10/11 12/13 14/15 14/15 14/15 16/17 F.Torres Mata Carroll Draxler Dzeko Willian Cuadrado Bony Schürrle Gabriel Jesus Draxler signing by PSG and Jesus by Manchester City have joined historical top 10 of most expensive transfers, which is still topped by Fernando Torres move to Chelsea for 58,5mio€ in 2011. 8 out of 10 most expensive winter signings ever, conducted by Premier League sides 18 CLUB INVESTMENT RANKING 2016/17 (SUMMER + WINTER) Mio€ Invierno 205,6 Verano 198,5 185,0 32,0 29,0 145,6 141,3 123,0 118,4 113,0 108,8 70,0 8,6 96,9 185,0 173,6 169,5 141,3 38,4 123,0 109,8 113,0 108,8 75,6 58,5 Manchester City was the side with highest combined investment (summer + winter) of season 2016/17 with 206m€, followed by Juventus (199) and city rivals ManU (185). FC Barcelona the only LaLiga side featuring in the top 10 of season 2016/17 19 WINTER 2017 TRANSFER WINDOW TOP 5 EUROPEAN LEAGUES 1. Review Top 5 leagues 2. LaLiga Santander 20 LALIGA SANTANDER PLAYER SIGNINGS INVESTMENT TRACK RECORD Mio€ 65 59 54 32 30 27 -33% 18 12 12 8 7 06/07 07/08 08/09 09/10 10/11 11/12 12/13 13/14 14/15 15/16 16/17 LaLiga sides investment in winter was down 33% to just18m€, following strong summer activity and lack of transfers by Madrid teams due to FIFA ban 21 WINTER VS SUMMER TRANSFER WINDOWS- LALIGA SANTANDER Mio€ The main portion of investment of the season continues to be conducted in the summer. Investment in January only represents 4% of the summer expenditure at LaLiga 22 COMBINED SIGNINGS INVESTMENT SUMMER + WINTER – LALIGA SANTANDER Mio€ Including summer signings, Spanish clubs have spent 495mio€ in player transfers at season 2016/17, 3rd highest amount in LaLiga´s history. FC Barcelona and Atletico were top spending teams 23 PARTICIPATION OF PLAYERS SIGNED IN WINTER 2015/16 Nº of players >50%minutes* <50%minutes* 6 5 5 5 5 3 1 1 3 3 5 2 2 2 2 2 2 2 4 4 2 3 1 1 1 1 1 1 2 2 2 2 1 1 1 1 1 1 1 Granada Malaga Rayo Eibar Levante Betis Valencia Sevilla Celta Espanyol Getafe Las Sporting At.Madrid Deportivo palmas Only 15 out of 45 players (33%) signed last winter participated in more than half of the minutes in the games remaining to finish the season, down from 64% last year.