DISPATCHES

Personnel Matters An administrator’s extended leave has UW’s policies under scrutiny.

Questions about a UW-Madison for an explanation. While administrative leave until the administrator’s extended leave expressing confidence that all investigation is complete. flared tensions between the university policies were fol- Coming in the middle of university and some state law- lowed in granting Barrows Wisconsin’s biennial state budget makers this summer, sparking leave, Wiley (who is Barrows’ deliberations, the case may have an investigation that may supervisor) agreed to appoint several lasting effects on the uni- affect how the university han- an independent investigator to versity. Lawmakers voted to cut dles personnel decisions. determine whether any of the UW-Madison’s budget by an The controversy involves a actions he or Barrows took additional $1 million because of leave of absence taken by Paul were inappropriate. Susan the controversy, and the Joint Barrows, the former vice chan- Steingass, a Madison attorney Legislative Audit Committee has cellor for student affairs. The and former Dane County Circuit now requested information on leave, for which Barrows used Court judge who teaches in the paid leaves and backup appoint- accumulated vacation and sick Law School, was designated to ments throughout the UW Sys- days, came after he acknowl- explore the matter and is tem to help it decide whether to edged a consensual relationship expected to report her findings launch a System-wide audit of with an adult graduate student. this fall to UW System President personnel practices. While not a violation of univer- Kevin Reilly and UW-Madison The UW Board of Regents sity policy, the revelation raised Provost Peter Spear. also plans to review employ- 920 concerns about Barrows’s judg- Barrows’s vice chancellor ment agreements, administra- Number of environmentally ment, according to Chancellor position was eliminated during tive leaves, and backup friendly gasoline cans given John D. Wiley MS’65, PhD’68. his leave, but he was expected to appointments. System officials away during the June kickoff of At the same time, Barrows — return to the university as a con- say that they expect changes in a UW-Madison program to help whose annual salary as vice sultant overseeing diversity pro- both personnel policies and in control environmental emis- chancellor was $191,749 — grams. In July, however, Wiley their relations with lawmakers, sions. The cans were free to revealed personal and family cir- said he lost confidence in Bar- which they admit have been anyone willing to trade in their cumstances that Wiley believed rows’s ability to do the job, sug- strained by the controversy. old storage cans, which typi- supported the need for medical gesting other allegations of “They have every right to cally release ozone-depleting leave. improper conduct had surfaced. be critical of us,” Regent pollutants. In June — after Barrows Barrows was assigned to a President David Walsh told had been on approved leave $72,881-a-year job — a backup the online news site Wispoli- for seven months — a group appointment stipulated in his tics.com. “We've made some of state legislators called atten- employment contract with the mistakes.” tion to the situation and asked university. He remains on paid — Staff

In Foul Bloom Four-year-old Benjamin Adams of Madison wards off the stench of the aptly named corpse flower, a spectacular plant that rarely blooms in cap-

MICHAEL FORSTER ROTHBART tivity. In June, not one, but two corpse flowers did just that at UW-Madison’s Botany Green- houses, where botanists have been cultivating the flowers, which can grow to more than eight feet tall. Native to equa- torial rain forests of Indonesia, the plant derives its nickname from the foul odor it releases when in bloom — a smell like rotting flesh that attracts polli- nating carrion beetles, and, apparently, little boys.

FALL 2005 11 DISPATCHES

One More for the Coach In making this his final season, Barry Alvarez embraces a smooth transition.

Q AND A JEFF MILLER (2) Jessica Ritschke UW-Madison tour guide Jessica Ritschke x’06 has led countless wide-eyed fresh- men and their parents around campus. But there’s more to being a tour guide than pointing out Bascom Hall and mentioning your favorite fla- vor of Babcock Hall ice cream.

Q: Do you prefer to stick to the script, or do you like questions? A: We love questions! The worst thing is when you get a bunch of blank faces. You think, am I being bor- ing? Is this not good? It’s great for us if the group is attentive and talkative. With this season, Barry Alvarez will cap a career that has given him a trove of memories and achievements, including three Rose Bowl titles. “One of my greatest thrills is when a fan says, ‘Hey coach, thanks for a job Q: Have you ever gotten a well done,’ “ Alvarez said at a press conference announcing his retirement. really strange question? A: Sometimes at the begin- Barry Alvarez was at ease, line,” Alvarez said. “As one of Alvarez, who will continue as ning of the tour, people braced with a confident stride, my close friends told me, you’ll the UW’s athletic director, will will ask where the basket- an easy smile, a hearty laugh, know when it’s the right time. I turn over the reins of a program ball court is in the Red and the company of family. believe it’s the right time.” he transformed from a Big Ten Gym. It hasn’t been there Moments before he walked into There was nothing nervous laughingstock into a national since the 1930s. I guess a packed Kohl Center media in his bearing, but emotion still powerhouse to hand-picked suc- for someone who doesn’t room in late July and rocked tugged at his heart and cracked cessor Bret Bielema, the Bad- know about that, it’s a the Badger faithful with the his voice as he publicly thanked gers’ defensive coordinator. legitimate question, but news that he is stepping aside family and friends and recalled a “About fifteen years ago, I for us it’s strange. as head football coach after the coaching career that produced looked at Wisconsin as a sleep- 2005 football season, it was three Rose Bowl titles, a Heis- ing giant,” Alvarez said. “My Q: What’s the most mem- apparent that he’d made peace man Trophy, and one of the on-the-field memories could fill orable thing that ever with his historic decision. most compelling turnaround a book ... things like clinching happened on one of “This is my personal time- stories in college football. a Rose Bowl berth in Tokyo, your tours? watching an overtime win at A: Definitely the streaker Minnesota from a bed at the incident. My tour group Mayo Clinic, giving Ron Dayne was walking near the UW: A College with a Conscience x’00 a bear hug after coming Southeast dorms during Editors of a new college guidebook took a look at UW-Madison and down to the sidelines the day lunch in the spring when liked what they saw. Colleges with a Conscience, published this sum- he broke the NCAA rushing this guy in a white robe mer by Random House, lists the UW among eighty-one “great record, with us clinching a Rose saw us coming. He opened schools with outstanding community involvement.” Bowl berth that day.” up his robe and started Among the criteria editors considered were the level of student Donna Shalala, who hired hopping up and down in activism, institutional support for service learning, and whether com- Alvarez in 1990 when she was front of us, naked! Then munity involvement factored into admissions policies. UW-Madison UW-Madison chancellor, says he ran into Sellery Hall, won praise for having eighty courses that incorporate service as part Alvarez made the college foot- which is where we were of the curriculum, as well as the Morgridge Center for Public Service, ball world look to Madison as he headed. a clearinghouse for faculty and students looking to link learning built a 108-70-4 career record with community involvement. — Staff going into his final season.

12 ON WISCONSIN DISPATCHES

“He was a miracle “I came from a town of worker,” says Shalala, now 1,800 people, but I had president of the University 2,500 pigs on my farm,” of Miami. “No one believed Bielema said. “Everybody that Wisconsin’s program else got to go to the mall could be restored to great on Saturday, and I stayed eminence, and Barry did it home and did chores. I with class and energy and didn’t understand it at the skill.” time, but I do now. I do understand that if you’re After just one season of going to commit yourself to working with Bielema, a something, to do it right, former Iowa player who it’s got to be a 100 percent served as an assistant for commitment.” the Hawkeyes and Kansas Chancellor John Wiley State, Alvarez was con- lauded both men — Bielema vinced that Bielema was a for his passion and energy, rising star capable of lead- and Alvarez for building the ing the program into the program and skillfully jug- future. The thirty-five-year- gling the coaching and ath- old coach is described as letic director roles. “I expect tireless, with a work ethic great things ahead for the developed on his family’s “I am honored, humbled, and thrilled about entire department under “I got the idea for the prod- this opportunity,” says Bret Bielema, who will farm outside of Prophets- become new head football coach beginning Barry’s leadership,” he said. uct while standing in a beer town, Illinois. in 2006. — Dennis Chaptman ’80 line at the UW Terrace.”

— Matt Younkle ’97, inventor of the TurboTap, a nozzle that RICH DELLINGER/AQUATIC SCIENCES CENTER Fish Tales speeds up the time it takes to With fewer than thirty thousand pour beer that is now being volumes, the Water Resources used in about one thousand Library hardly has the largest locations, including Chicago’s collection at UW-Madison, but it Wrigley Field. may have the liveliest. Thanks to JoAnn Savoy MA’77, it now includes two healthy goldfish. These may not add much to stu- dents’ understanding of the life aquatic, but they do contribute to one of the library’s latest mis- Lynn Schneider MLSx’06, who helps coordinate the libraries’ story- sions: getting young children telling program, gets kids hopping with a discussion about frogs. excited about learning. The goldfish joined the program. And the libraries get a something to help.” library staff a year ago, when kids’ project every month.” The story hours take place Water Resources began conduct- Savoy conceived of the story at the Allied Learning Center, ing story hours for kids in Madi- hours after reading that chil- where librarians bring in picture son’s Allied Drive area. The dren in this low-income, south books, crafts, and snacks related program has become so popular Madison district don’t have a to their specialty. Savoy brought that now half a dozen other nearby public library. the goldfish for one of her campus libraries participate, as “It’s really hard for kids activities last summer. “When well as the School of Library and in that area to get access to we were done, I just couldn’t Information Studies. books,” she says. “Though bring myself to flush them,” she “It’s a good deal for every- we’re a specialized library and says. “So they’re a part of the one involved,” Savoy says. “For not really aimed at children, library now.” the neighborhood, it’s a free we decided we ought to do — John Allen

FALL 2005 13 DISPATCHES

Same Talk, Less Chalk An investigation into the More professors are putting lectures on tape to preserve class time. deaths of ten cows at a UW- Madison research farm revealed It’s a humid summer day when and teaching assistants to solve watch the lecture before com- that the animals were improp- Professor John Strikwerda problems. Because he isn’t ing to class. Because Oliver is a erly nourished. Officials at the gives his usual Computer Sci- spending class time talking, “work-ahead” student, that College of Agricultural and Life ence 310 lecture, one filled with Strikwerda says eTEACH has arrangement suited his learning Sciences say several changes so many equations it might facilitated more professor-to- style well. “Not everyone does have been made to ensure the encourage students to nod off. student contact. the lecture ahead of time,” safety of animals under the uni- But Strikwerda doesn’t have to “The teaching experience is Oliver admits. “[But] most of us versity’s care. A faculty member worry about students sleeping totally different than the class- make the effort to keep up.” who oversaw the herd had during the lecture, because room,” he says. “Team labs are The new style isn’t without its animal-care privileges revoked; none of them have shown up to where the real learning takes challenges. “Without a physical a technician responsible for the class. They don’t have to. place.” lecture along with the online lec- herd resigned. Strikwerda’s students keep As technology continues to ture, it is increasingly difficult to up with material on their own reshape the learning process, concentrate on the material with- The School of Education tabbed time with the help of a new many professors and students out being distracted,” says student former UW-Madison professor educational technology that is are discovering that these new Mitch Jaeger, who has taken two Julie Underwood as its new changing the way some UW- tools often lead to marked courses that used eTEACH. “As dean. Underwood, who was on Madison students receive lec- improvements in how classes soon as the material becomes the school’s faculty from 1986 to ture material. Known as are handled. Because lectures somewhat difficult, one has a 1995, most recently had served eTEACH, the system allows pro- can be archived online, faculty tendency to do something else. as associate executive director fessors to record lectures on say they don’t need to spend as Whereas in a classroom, a student and general counsel for the video, which is then converted much time reviewing old mate- has no choice but to follow what National School Boards Associa- into a downloadable presenta- rial, and eTEACH lectures can the professor has to say and try to tion. Chancellor John Wiley tion. Since its inception in 2001, be half as long as an in-class work it out for themselves.” lauded Underwood as “a great eTEACH has been tested by discussion. And students like Susan Zahner, an assistant fit for us in terms of advancing hundreds of students, many of the flexibility of downloading professor in the school of nurs- the cause of teacher education them in the College of Engi- material whenever they choose. ing, says some students also and promoting our research neering, where the technology mission in the best tradition of was developed. the Wisconsin Idea.” BOB RASHID An eTEACH lecture com- Luoluo Hong, UW’s dean of bines video and Microsoft students, announced she is Power Point presentations and leaving for a new position at can be viewed in a Web Arizona State University, where browser. The lecture’s parts can she will oversee student affairs advance or rewind, allowing for the university’s west campus students to take it in at their in Glendale, Arizona. Lori own pace. “Our software is Berquam, associate dean of stu- designed to jump in, jump out, dents, will serve as interim dean and jump around,” says Greg until a search for Hong’s succes- Moses, an engineering profes- sor is completed. sor who created eTEACH with computer programmer Mike With lights, a video camera, and his laptop computer, engineering Make it three in a row for UW- Litzkow. “I know some stu- physics professor Greg Moses' office doubles as a recording studio for Madison’s concrete canoe dents will open up the presen- his eTEACH-designed online course. Researcher Mike Litzkow (left) team, which claimed first place tation, and the first thing looks on as Moses videotapes a segment. in the American Society of Civil they’ll do is jump to the ques- Engineers national concrete tions and use that as a guide.” “I like it because it frees up find it hard to follow the video canoe competition in June. In classes such as Strik- some time,” says Kyle Oliver, a and PowerPoint presentations UW-Madison is the only school werda’s, the technology is help- nuclear engineering student at the same time. But that did- to win three consecutive titles in ing to invert the traditional who used eTEACH this past n’t stop her from recommend- the competition, in which engi- structure of a course, making spring. “You can do it at your ing eTEACH to her sister, a neering students build and race lectures homework and using convenience.” professor who teaches at a canoes made of concrete. class time for group projects. In Oliver’s course, eTEACH Georgia university. Students still are responsible lectures complemented regular “When your big sis says for attending lab sessions, class lectures, which were held something’s good, it really is,” where they work closely with three times a week. His profes- says Zahner. their classmates, professors, sor recommended that students — Tiffany Stronghart

14 ON WISCONSIN RESEARCH

Throat Clearing For Kutler, the mysteries of Watergate go deeper than Deep Throat.

Sometimes, when Stanley Kut- covering it up after the fact. historical reservoir that is still ler tired of reporters asking him Kutler is among the historians being tapped. For that reason, about Deep Throat, he’d tell who don’t buy it, and he’s New York Observer columnist them he knew the identity of spent much of the past two Ron Rosenbaum recently wrote, Watergate’s legendary leakster. decades doggedly pursuing evi- Kutler “deserves at least as “Are you ready for this?” he’d dence that illustrates what the much credit as Mark Felt for whisper conspiratorially into president knew and when he giving us a true picture of the the phone. “It’s Pat Nixon White House’s Nixon!” crimes.”

Of course, Kutler JEFF MILLER For the record, knew better. Author of Kutler’s 1997 book The Wars of Watergate, Abuse of Power, a book that many con- which catalogues sider the definitive thousands of hours of work on the scandal, Nixon’s tapes, includes the UW-Madison pro- an October 1972 con- fessor of law and his- versation in which tory had a pretty clear Nixon’s chief of staff, idea of who was feed- H.R. Haldeman, iden- ing information to tifies Felt as the Post’s Washington Post source. But it paints reporters Bob Wood- Felt as a minor actor ward and Carl Bernstein in an investigation in the months after the that was closing in on Watergate break-in. Nixon from many But honestly, he says, angles. In their fond- he didn’t care. As he ness for the Deep told one reporter in Throat intrigue, Kut- 2002, “The [Watergate] ler says that journal- story is too rich in its ists have exaggerated meaning for our lives, the source’s impor- our governance, and tance. “It’s like talking our history to piddle about Hamlet without with this trifling ques- mentioning the Prince tion as to who Deep of Denmark,” he says. Throat is.” With his brooding No surprise, then, paranoia, Nixon might that Kutler has been have made a good less than rapturous Hamlet. But Kutler has over the admission of a different stage in former FBI official Mark mind for him. He’s Felt that he was the written a one-man famous source. “A lot play about Nixon’s of self-aggrandizing life, which has drawn hype,” he said when Is Stanley Kutler the real Deep Throat? One political the interest of some- columnist says that the professor has done as much reached a few weeks to expose the truth behind the Watergate burglaries one Kutler will only after Felt’s revelation. as did the famous secret source. say is a “prominent “Deep Throat was star who is interested never the central figure in producing it” as a of Watergate. The central figure knew it. In 1992, when only Broadway play. The genre? Com- was Richard Nixon.” about sixty of the four thou- edy, says Kutler. Although Watergate cost sand hours of Nixon’s Oval “Nixon is a great comic fig- him the presidency, Nixon Office recordings had been ure. ‘I am not a crook’ is the maintained until his death that made public, Kutler sued the greatest one-liner in American he did not order the burglary National Archives to gain access political history.” — only that he was complicit in to the rest, wrenching open a — Michael Penn

FALL 2005 15 RESEARCH

When Mom Goes to Jail Research says there’s peril for the children of inmates — but also hope.

Few things in life may be as empirical study of attach- awful as seeing your mother go ment relationships between SPENCER WALTS to prison. But for an estimated children and incarcerated 1.3 million children in the United mothers. Her findings, States, it’s a nightmare turned while predictably grim on into reality. And as prison popu- many counts, offer a glim- lations soar, for more and more mer of hope that not all children, sharing Mother’s Day children whose mothers do means taking a trip to a correc- time end up with their own tional facility. life sentence of emotional “The population is increas- problems. ing exponentially,” says Julie “They are not hopeless,” Poehlmann, professor of says Poehlmann, who found human development and family that nearly one-third of the studies and a researcher at UW- children in her study are Madison’s Waisman Center. doing well in their family Poehlmann tracked down relationships. The key, it fifty-four of these splintered seems, is the kind of family families to complete the first setting into which a child is placed. “Overwhelmingly, the most important predictor was the stability of the care- The real news, however, may giving situation. Children in sta- be that so many of the children COOL TOOL MICHAEL FORSTER ROTHBART A New ble settings were far better off turned out to be faring well. On than other kids in the sample.” average, the mothers Poehlmann Dimension When a mother is incarcer- studied had less than a high in Print ated, only rarely does the father school education, had been In a world of quan- assume the primary caregiving arrested three times, and were tum dots and genome role, Poehlmann says. Often — usually serving time for drug- maps, how can educa- in 68 percent of the cases related offenses, property tors help students Poehlmann studied — it is grand- crimes, or forgery. Often, care- come to grips with parents who pick up the pieces. givers also had criminal records. Shapes alive: samples of the 3-D printer’s For children who bounce “In these families, there are high the complexity of the handiwork. infinitesimally small? between homes, instability can rates of poverty and substance One answer is to fire up the printer. breed confusion and anger, which abuse, and they move fre- UW-Madison’s Biology New Media Center has added a new is often a portent of future rela- quently. The families themselves tool to its fleet of technology dedicated to making biological tionship problems. These children are often embedded in criminal concepts come to life. The Z-Corp Three-Dimensional Printer, experience what Poehlmann calls networks,” she says. “Remark- purchased for $57,000 this spring, can create remarkably lifelike “hallmarks of insecurity” — ably, almost one-third of these 3-D replicas of all kinds of objects. It’s been used to make triple including feelings of detachment kids seem to be doing well, even helixes, complex proteins, bacteria tails, animal skulls, and — just and intense ambivalence, and though they have so much for kicks — a toy sports car. thoughts of violence. stacked against them.” Resembling a traditional printer, the device builds objects Poehlmann found that for That bright spot in a grim using a three-dimensional computer image. Under a curved glass very young children separated corner of society, says top, ink jets move back and forth over a tray of white powder, from their mothers, eating and Poehlmann, suggests that simple building each layer of the model. The objects come out of the sleeping problems arose fre- tactics — such as promoting fam- printer fairly brittle, but they’re then fortified with glues that quently, and developmental ily stability and providing emo- make them remarkably strong. The printer can make things up regression, such as difficulty with tional and behavioral support to ten inches tall and even create moving parts, such as a spool toilet training, was common. Yet soon after parents go to jail — encased with ball bearings. in some ways, their sadness was may help such children foster “This is especially useful when teaching about complicated an ally: children who showed better relationships and do bet- structures like molecules or viruses, where having something in more sorrow tended to elicit ter in life. The new data, she says, hand makes it easier to conceptualize,” says Ted Pan ’04, a tech- more nurturing from caregivers, “give us some ideas for interven- nology specialist in the center. He says that one scientist brought a phenomenon that seemed to tion in the future. There are in a newly discovered protein so that he could make a few help them establish and main- things that we can do to help.” “copies” to take to a conference. — Brian Mattmiller ’86 tain more positive relationships. — Terry Devitt ’78, MA’85

16 ON WISCONSIN RESEARCH

The new Highway 151 bypass Corporate Welfare around Fond du Lac in eastern A new UW center asks what businesses can do for their employees. Wisconsin features a one-of-a- kind bridge developed by UW- It’s only appropriate that when steps that can be taken in the volunteers who can show the Madison civil and environmental John Hoffmire speaks to private sector toward improv- benefits of these programs,” engineers. The concrete deck of workers about their financial ing conditions for low-income Hoffmire says. Before he even the bridge spanning DeNeveu security, he usually brings along workers,” says Scholz, who arrived in Madison, he worked Creek employs a novel fiber- pizzas. As the director of UW- oversaw the center’s formation the phones, arranging to lead reinforced polymer grid system, which could replace reinforcing Madison’s Center on Business while he was director of the in-house workshops at several bars, known as rebar, as the stan- and Poverty, his role is to make poverty institute. “John has an Wisconsin businesses, which will dard for building strong bridges. sure everyone gets a piece of interesting set of skills that we become the basis for the cen- Because the fiber-polymer mate- the pie. think can make progress in that ter’s research. rial is not metallic, it will not cor- Launched as part of the area possible.” Hoffmire estimates that rode, which may double the life Institute for Research on Progress is possible, says companies that work with the of the bridge, researchers say. Poverty, the new center is Hoffmire, because considerable center can increase the dispos- taking an original approach pots of money are currently able income of some workers by Researchers at UW-Madison and toward improving the eco- being left on the table. As 20 percent at no cost to the the Cold Spring Harbor Labora- nomic well-being of low-wage many as 20 percent of workers business — results he intends to tory have cured fruit flies of the workers. While many govern- who are eligible for the federal quantify and disseminate over genetic condition known as ment and nonprofit programs Huntington’s disease. The exist to address the issue, team boosted levels of two criti- MICHAEL FORSTER ROTHBART MICHAEL FORSTER ROTHBART Hoffmire says some of the cal proteins that normally shut down during the progression of answers can be found within the neurodegenerative condition. the workplace, where employ- Forms of those same proteins ees often don’t take full advan- exist in human cells, and scientists tage of the benefits they’re predict that the breakthrough offered. He helped create the working with the relatively sim- center to identify ways busi- ple genes of flies will help them nesses can do more to alleviate understand better how to com- that problem — and ensure a bat genetic disorders in humans. more financially stable work- force at the same time. UW engineers have come up with a “I definitely believe that cooling method that may do more when people work together, it to prevent computers from leads to better productivity, overheating. While modern com- puters typically use mistlike sprays and better productivity leads to of coolant to minimize the transfer higher profits,” Hoffmire says. of heat from electronic parts, “I’ve seen it firsthand.” mechanical engineering professor An investment banker for Tim Shedd and graduate student the past two decades, Hoffmire Adam Pautsch ’02, MS’04 devised has long been convinced that a more-efficient process that it’s good business to look out John Hoffmire, director of the UW-Madison Center on Business and Poverty, says companies can do better for low-income employees — drenches overheating microchips for workers’ financial security. and their own bottom lines — by helping workers understand and with lines of liquid at high velocity. As chief executive officer of his take advantage of benefits packages. “This technology can remove up to own firm, he helped employees four times [the heat that] the space buy and manage about $1.6 shuttle experiences upon re-entry,” million of stock in their compa- earned-income tax credit don’t the next several years. says Shedd, “which is performance nies. The idea to back up those take it, for instance, and many “Good managers are we haven’t seen before.” beliefs with research sprang fail to act on employer- results-oriented, and they will from conversations with eco- matched retirement accounts be more persuaded by things nomics professor John Karl and other benefits. Some never when there is evidence to sup- Scholz, a friend from their days open bank accounts, losing port them,” says Scholz. “Hav- in graduate school at Stanford. income to expensive cash- ing come from that background, “There has not been a checking operations. John is in a good position to whole lot of attention in the “What we can do is bring present that evidence.” academic poverty literature on in some highly trained — Michael Penn

FALL 2005 17 ARTS &CULTURE

Star Stories A mix of science and storytelling brings Native Americans to astronomy.

The world, according to Ojibwe cation, to a creation of SPENCER WALTS tradition, began with a muskrat, their own: an outreach Wazhushk, who brought up a program for middle grain of sand from beneath a schools in northern Wis- flood. He gave it to the super- consin’s heavily Native natural figure Winneboozhoo, areas that will, they who formed it into the earth. hope, encourage more This is not the cosmology Native American chil- that Sanjay Limaye, of the dren to study science. UW’s space science and engi- According to Loew, neering program, is most famil- native people have a very iar with. The role of muskrats rich body of mythology is limited in Western astron- on the stars. “That’s what omy. Still, he sees similarities inspired the dual pro- between the Ojibwe tale and gram,” she says. “My modern hypotheses about the background is in story- earth’s beginning. Those con- telling and Native Ameri- nections have led him and can studies. Sanjay’s is Patty Loew, an associate pro- in Western science. fessor in life sciences communi- Together, we want to and Loew plan to visit half a present children with informa- dozen schools during the aca- tion about the stars in both a cul- demic year, and next winter, they

COURTESY OF THE SPECIAL COLLECTIONS COURTESY tural and a scientific context.” COLLECTION will hold a conference so that Loew introduced Limaye to Words at interested students can meet Native American conceptions of War with storytellers and elders from cosmology at a faculty reception all twelve of the Native American Wars are fought in late 2003. While they were nations that reside in Wisconsin. not just over land, making small talk, Limaye asked Afterward, Loew says she and sea, and air, but Loew to describe the Ojibwe cre- Limaye plan to put together a also in the battle- ation story. “He said it sounded book of Native stories for a field of opinion. a lot like the Big Bang,” she says. young adult audience. Never was that war “Then he told me about how “We really wanted to aim zone more hotly NASA was having trouble this at the middle school group,” contested than in recruiting Native Americans, and she says. “It’s a very good age, Europe during World War II, when the Allied and German propa- I began to tell him about Native when kids are old enough to ganda machines churned out literally tons of leaflets, fliers, news- peoples’ star knowledge.” understand some big concepts papers, and booklets aimed at winning the hearts and minds of Aided by funding from the and you can still spark the excite- the enemy. The UW keeps a record of those often crude, seldom Ira and Ineva Reilly Baldwin Wis- ment for learning.” clever attempts at persuasion in its Vichy Collection. consin Idea Endowment, Limaye — John Allen “Even then, print was considered outdated technology for propaganda,” says librarian Jill Rosenshield. “Radio was much

more the thing. Still, the British psychological operations group Tie One On (3) MICHAEL FORSTER ROTHBART alone dropped some 700 million pieces of propaganda on Ger- Flashing myriad martinis, many, and 600 million over France.” Jessica Weisen, an under- These items were seldom of high quality — either in terms of graduate in the School of literary merit or manufacturing skill — and most disappeared in Human Ecology, shows off the postwar years. “Right after the war, every Frenchman was in the winning entry in a the Resistance,” Rosenshield says. Still, some of the propaganda necktie design contest sponsored by the survived, and in 1960, the UW purchased 1,090 items published menswear company XMI. between 1939 and 1947. They range from forty pro-Nazi books to Students in the course simple “passes” encouraging soldiers to defect. There are also Printing and Dyeing II French Collaborationist and Resistance newspapers and full-color entered the contest, which required them to booklets that offer demeaning depictions of enemy leaders. design retro conversa- The Vichy Collection is kept in the Department of Special Col- tional ties. Weisen called lections, 976 Memorial Library, and may be seen by appointment. her designs “The Lounge — J.A. Collection.”

18 ON WISCONSIN ARTS &CULTURE

Showtime Madison gets the nod for a major motion picture. English professor Judith Claire Mitchell’s novel The Last Day of the War is now available in paperback. Described as “a bravura perform- ance” by The New York Times Book Review, the book tells a love story set within the histori- cal context of the end of World War I and the Armenian genocide of 1915.

The Arts Institute named the multitalented Gunther Schuller Interdisciplinary Artist in Resi- Executive producer Andre Lamal (above) watches actor Zach Braff dence for the fall 2005 semester. in action during the shooting of a scene for the feature film The Last Kiss, on the Memorial Union Terrace. The film also stars A professional performer since Rachel Bilson (pictured with Braff at right), Blythe Danner, Tom the age of sixteen, Schuller is also Wilkinson, and Jacinda Barrett. a composer, conductor, educator, music producer, and publisher. Except for the “filming in hood and life after college. progress” signs that dotted the Hundreds of hopefuls What do you call six hundred Terrace, June 30 could have turned out for a casting call while they were students at UW- lawyers at the bottom of the sea? been a normal summer day in for extras at the Memorial Madison, and they’ve been Find out in Marc Galanter’s new Madison. Well, that and the Union, and film crews took over working together ever since. book, Lowering the Bar: fleet of trailers parked on Lake the Terrace, Bascom Hill, and They were roommates in col- Lawyer Street and the Hollywood types State Street to shoot scenes with lege, sharing an old farmhouse Jokes and swarming campus. Not many stars including Zach Braff, Rachel off of Mineral Point Road for a Legal Cul- big-ticket movies are set at the Bilson, Blythe Danner, and time, and they kept in touch ture, pub- UW these days, so when The Jacinda Barrett. after graduation. When Rosen- lished by the Last Kiss came to town, it caused The film will hit the big berg founded the Lakeshore UW Press quite a stir. But if it weren’t for screen in 2006, but it’s already Entertainment production com- this month. Tom Rosenberg ’68 and made an impact on Madison — pany in 1994, Lamal signed on as Galanter, an Andre Lamal ’66, MA’68, there were sunglass-clad studio an executive producer. The com- emeritus Lakeshore Entertainment pro- executives on the Terrace, cam- pany has found great success — professor of ducers who never forgot their eras rolling at campus land- Rosenberg won an Oscar last law, has not Wisconsin roots, Madison could marks, and star-struck locals year for producing Million Dollar only put together a vast collection easily have been overlooked. lining up to watch the commo- Baby. And though they don’t of lawyer jokes, he also offers “We were both excited to tion in the city’s usually easy- often get the chance to come insight into what such quips say come back to Madison,” says going downtown. After all, it’s back to Madison, Rosenberg and about modern American culture. Rosenberg. “Like most people been twenty years since Back to Lamal both have a lasting affec- who spend four years there, we School, the last major movie to tion for their alma mater. The Chazen Museum of Art is will always love Madison. be filmed at the UW. “There’s something that offering a view of big, big sculp- Always.” “We got some beautiful people from the Midwest ture with the installation of The Last Kiss script called for shots,” says Lamal. “We’re have,” says Lamal. “Certain Roundabout, a 22-foot-wide, a medium-sized city with a major really going to make the uni- basic values that you’re more 9-foot-high wooden work by the university, and the two alumni versity and Madison look great. aware of when you leave. It is artist Peter Gourfain. The piece immediately thought of Madison We’re thrilled to be back here comforting to know that you’re was created between 1976 and as a location. So for a few days in thirty-some years later, and on surrounded by people from Wis- 1981, and features 98 images of late June, Madison was the set of the same grounds where we consin and that there are cer- figures, faces, flora, and fauna. It the coming-of-age film about had so much fun.” tain values that are enduring.” will reside in the museum’s Paige four friends dealing with adult- Rosenberg and Lamal met — Erin Hueffner ’00 Court until June 2006.

FALL 2005 19 CLASSROOM

Class of the Cave Bear Anthropology students learn to make low-tech tools.

On a searing Tuesday in June, sized hammer stone until he process by which they were the woods on Picnic Point smashes his thumb for the made. “People nowadays are reverberate to an arrhythmic third time this morning. used to getting things from beat. It’s the sound of industry Next to him, Ryel Estes department stores,” Kenoyer — or at least preindustrial x’05 has knocked a few nar- says. “I’m trying to teach them industry. Some two dozen row flakes off of her piece of how to look for archaeological students are making like cave quartzite. “They’re sharp,” she debris and to know, from what dwellers to create tools the says, “but I’m not really sure they find, how it was created.” old-old-old-fashioned way: out what to turn them into. I’ve Kenoyer developed the of stone. never done anything like this class in the summer of 1988, “I think I’m making a hand before.” and its range of technology ax,” says Jeremiah Holzbauer These are the students of begins in the Paleolithic period x’06, running his finger along Anthropology 352: Ancient and works forward to the Iron the sharpened edge of a large Technology. And they’re learn- Age. He has students split their hunk of quartzite, “though ing to appreciate the efforts time between the Picnic Point the cutting side is small, and of their prehistoric ancestors, site and a lab in the Social the other end is pretty thick. because though ancient tech- Sciences building. Maybe it’s a drill.” nology may have been simple, They’re expected to com- Holzbauer takes a couple it certainly wasn’t easy. bine readings in theory with more whacks at the rock, practical lessons in creating banging it with a round, fist- tools that range from stone arrow points to clay pots to items made from metal that CLASS NOTE they smelt themselves. At the Into the West end of the course, the students use the skills they’ve learned Chicano and Latino Studies 330: In Search of the Multiracial West: to create an artifact using only The Santa Fe Trail the materials available to the There’s no better way to bring history to life than to hit the road. ancients. And that’s just what thirty-five UW-Madison students did in June, “I took the class myself, when they rode a bus from Wisconsin to historic sites in the Ameri- which was fascinating, if hum- can West to study the region’s past in the light of its racial diversity. bling,” says teaching assistant Inspired by the 2001 Freedom Ride, a course that examined the Dave Allin MS’04. “My proj- issue of civil rights during a bus tour of the deep South (see On ect was to make glass beads. Wisconsin, Fall 2001), this new fifteen-day, three-credit class fea- And though I successfully tured lectures by four UW-Madison faculty and gave participants a made glass, it was more like personal look at the cultural influences that are woven into the his- lumps.” Not all of the students Using an antler, Stefanie Kysilko are proto-archaeologists. Allin torical fabric of the region. Students were graded on their partici- carefully chips away at a piece pation in discussions, and they were encouraged to keep a journal of chert, giving it a razor-sharp says that the course attracts of their experiences along the way. Sometimes, they saw concrete edge. The leather pad protects art majors and engineers, as proof that the ghosts of the past are still with us. her palm. well as those who intend to “We went to the site of a Civil War battle in Oklahoma where study human origins. a regiment of black Union soldiers routed a Confederate battal- “The goal of this particular Holzbauer, an applied ion, and somebody had spray-painted ‘KKK’ on it,” says Ben Mar- lab is to make something mathematics and engineering quez, a professor of political science who participated in the class with a sharp edge, something physics major, says he signed as a lecturer. “I think the students were all really shocked by that, they can use,” says J. Mark up for the course so that he and to see that the Civil War’s just not over yet.” Kenoyer, the class’s professor. could gain a better under- During their journey into the West, students learned about the “I’m not sure how many will standing of the technology harsh life of slaves on a sugar plantation in Texas. They pondered succeed. But that’s not really that underlies modern tools. the history of one of America’s most iconic sites, the Alamo, and the point.” “Modern technology, such as enjoyed a blues concert in Oklahoma. The students traveled 4,600 The point, or the goal of computers, is so complicated miles on the tour and covered even more ground in thoughtful the course more generally, is that nobody really under- debates about America’s hidden past. “I’ll be able to draw from to show the students how to stands how all of the parts this experience for years in my classroom,” says Marquez. recognize ancient implements inside them work,” he says. — Erin Hueffner ’00 and how to interpret the “If you don’t understand how

20 ON WISCONSIN CLASSROOM

Ten students from the College of Agricultural and Life Sciences won top national honors at the Institute of Food Technologists product development contest in July. The team created Healthy sTarts, a granola cup filled with yogurt and topped with berries. The nutritious treat not only won the glory of a first-place

MICHAEL FORSTER ROTHBART (2) finish, it also brought in a cash prize of $4,000.

UW-Madison’s role in building the largest telescope south of the equator — the aptly named Southern African Large Tele- scope — isn’t just a boon for Ancient technology created its own form of hazardous waste — razor sharp slivers and flakes of stone. astronomers (see related story, Anthropology professor J. Mark Kenoyer (left) has his students work on plastic tarps so that they can safely dispose of their rubble, which then becomes material for a future class to excavate. Here, students Amy page 56). It also benefits science Chaloupka, William Slaybaugh (top right), and Josh Wilichowski practice soft hammer percussion (using literacy in its own home country. hammers made of antler and bone) and pressure-flaking (using an antler or copper point) to make stone As part of an agreement with blades and arrowheads. the South African government, the UW is enrolling South something works, it’s hard to breaks along clean lines, is eye at recognizing good and African science teachers in its use it completely.” much better, but it’s hard to bad technique. He can also summer teacher-enhancement The class usually runs in come by in Wisconsin. Obsid- keep the students from mak- program. Since 2000, three summer to take advantage of ian will give an edge that’s ing mistakes that will prove groups from mostly black South the good weather. “Nobody sharper than a razor’s, but this painful in the future. When African schools have traveled to wants to be sitting out here can cut the tool-makers as well they’re finished with each UW-Madison to complete the hitting rocks in the snow,” says as their prey. day’s work, he directs them to program. The latest delegation Kenoyer. “You really have to whale deposit their waste in a patch of eleven teachers visited cam- But hitting rocks in sum- on this stuff,” Kenoyer coun- of weeds on the side of the pus in July. mer is hardly comfortable, as sels a student who’s making clearing. the students learn — in painful tentative strikes on a block of “These flakes can have School of Business professor detail. Their only tools for chert. Kenoyer can quickly sharp edges,” Kenoyer warns. Larry Rittenberg was named one whacking stones are other take the stone and turn it into “It’s not much fun to step on of the one hundred most stones, as well as hammers a large, double-edged blade, them.” influential Americans in the made from antler and bone. suitable for use as a hoe or This simple safety measure world of finance, according to However, the lessons show spear point, but the students has an ulterior motive. It will Treasury and Risk Management them the qualities that make find the work harder going. provide material for future Magazine. Only eight academics certain kinds of stone good Mostly, they smack big rocks archaeology classes, which made the list, which was heavy and bad for tool-making. and turn them into small rocks. Kenoyer will bring out to the with political and industry lead- Quartzite, with a strong crys- Kenoyer has been excavat- same site to excavate the weed ers, including President George talline structure, can make a ing and performing field stud- patch, digging through the W. Bush; Indra Nooyi, the presi- good sharp edge, but is diffi- ies in south Asia for more than junk heap of rock fragments dent of PepsiCo; and Eliot cult to break in a controlled thirty years, and his experience left by previous students. Spitzer, who, as the New York way. Chert, a chalky flint that brings more than an expert’s — John Allen attorney general, oversees the New York Stock Exchange.

FALL 2005 21 Down from the Mountain When they traveled to Rwanda to help restore a village’s waning water supply, a group of UW engineering students confronted two problems. The waters running into the village weren’t always crystal clear — and neither were the solutions.

BY JASON STEIN MA’03 MATTHEW BRETL Peter Bosscher came to bring the waters back to Muramba. It was July 2004, the dry season, the time of year when water runs short in this village in the moun- tainous western half of Rwanda. Bosscher, a UW-Madison profes- sor of civil and geological engi- neering, had brought eight engineering students and a doc- tor to one of the poorest nations of a poor continent, a densely populated land coping with an AIDS epidemic and the aftermath of the water system built by the country’s Bel- that gave them their first sip, as it were, country’s 1994 genocide. They had trav- gian colonizers more than seventy years of the difficulties of engineering across eled half a world by plane and half a day ago. They measured the water at the borders. Down in the village, they found by truck to reach a remote Catholic high springs where it arose and flowed a series of outdated showers with the parish, some seven thousand feet above into pipes that ran down one mountain taps fully and inexplicably open, the sea level and fifty miles west of the and halfway up another before emptying shower heads spraying out the water Rwandan capital of Kigali. The team had into several raised tanks in the village. they had come to restore. a goal that was as simple and idealisti- The measurements surprised them. One Days later, Bosscher and two stu- cally pure as a glass of spring water — to liter of water was starting down the dents met with John Bosco Musinguzi, a restore the waning water system that is mountain each second, which should friendly, Ugandan priest who served as the life-thread of the village. have sufficed for the roughly three thou- their community liaison. The Americans The day after their arrival in sand people in and around Muramba. asked Musinguzi and another priest at Muramba, the group hiked across the And yet there was a shortage in the Facing page: Brilliantly clothed women hike steep slopes and farm fields surrounding village below. What was happening? through fields near Muramba, a village the village center, passing brilliantly “We don’t have [enough] water,” where some three thousand Rwandans come clothed women, idle men, and children Bosscher remembers thinking. “We seem to collect water for their homes. who would call out in excitement at the to be losing water.” Above: UW student Perry Cabot talks with men from the village during a break from sight of the Americans. On their climb, The professor and his team soon repairing a slope of land where a water line

the engineers studied the gravity-fed made another startling discovery — one was unearthed accidentally. ANDRE STEELE/EWB-UK

22 ON WISCONSIN the meeting why they had not taken the crucial and seemingly obvious step of MATTHEW BRETL conserving water. The Americans received in turn a polite, but equally pointed question from the Africans: Would the engineers soon be bringing in heavy equipment and real resources, or were they nothing more than a group of college students? “There was even a little bit of let- down on both sides,” Bosscher says. “There were tears that night.” The professor’s students were finding that in international development, as in engineering itself, few things are simple and nothing is pure. At fifty-one, Bosscher has both the receding silver hair of age and the ideal- ism of the students he leads into the field. The son of an engineering professor, he inherited his father’s academic discipline, — resonated with Bosscher, who felt Christian faith, and commitment to vol- engineers obsessed over “high-tech, low- unteer work — threads that are woven impact” projects in industrialized coun- into his beliefs about how engineering tries and failed to field the kinds of should be taught and practiced. Bosscher simple, elegant designs that might solve wants students to understand that serv- the problems of the developing world. ice and learning go hand in hand, and Plus, while students typically entered the two years ago, he found a new way to Peace Corps after they graduated, Engi- show them. neers Without Borders offered them a A leader in study-abroad programs chance to work on sustainable projects and overseas involvement, UW-Madison while they were in school. industrial engineering student, who after already had plenty of alumni serving in In the spring of 2003, Bosscher a stint volunteering in the Dominican groups such as the Peace Corps. But organized a meeting to discuss forming Republic was looking to do more work with some 7,700 volunteers rotating into an Engineers Without Borders chapter abroad. “We have to start this,” she told and out of more than seventy countries, at UW-Madison. “I thought maybe ten Bosscher. “There’s no choice.” the Peace Corps is a huge operation, and or fifteen students would show up,” he Once the Madison chapter began, follow-through on projects can be chal- says. When the day came, a crowd of however, there were plenty of choices. lenging. When Bosscher talked with for- more than seventy turned out. Though much smaller than the Peace mer students who had returned from the Students came seeking experience in Corps, Engineers Without Borders chap- corps, some shared doubts with him international engineering — skills that ters today run more than eighty projects about how much they’d accomplished. will be increasingly needed as the pro- in thirty-five countries, from managing a They worried that the development proj- duction of goods, and even design work health clinic in Thailand to redesigning a ects they’d worked on might not last, itself, is shifted around the globe. But well in the Mauritanian Sahara. With the either because locals couldn’t sustain many also were looking for the human help of an EWB chapter at the Univer- them or because villagers hadn’t seemed side of their discipline, a chance to step sity of Colorado, Bosscher took a group to want them, Bosscher says. down out of “the ivory tower of technol- on an exploratory trip to Rwanda in Searching for other options, Boss- ogy,” as Bosscher calls it, and engage the March 2004 to see how the UW group cher learned of a fledgling organization problems that much of the world faces. might help. Soon, Miller was gushing called Engineers Without Borders, One of the students was Audrey about books with titles like Gravity-Fed which had been formed in 2000 by Miller ’04, who remembers seeing “a lit- Water Schemes and preparing for the University of Colorado engineering pro- tle, Xeroxed, mangy-looking flier” adver- team’s return visit, which took place that fessor Bernard Amadei. The group’s mis- tising an engineering group she’d never summer — the second of four trips to sion — to foster sustainable development heard of. That was all it took for the Muramba that UW students have made

24 ON WISCONSIN MATTHEW BRETL

part that cost mere pennies. In Muramba, an administrative cen- ter for an area about the size of an Amer- ican county, the students lived in a Catholic church compound built by the Belgians more than seventy years ago. Around the church lay the village’s widely dispersed adobe dwellings with thatch and sheet metal roofs. The village has a bustling high school, and several thousand people from around the region fetch water from its taps. But reminders of Rwanda’s hardships were never far away. The priest John Bosco Musinguzi had more than 3,500 orphans from the surrounding area under his care — children whose parents died from war and disease — and the number climbs steadily as AIDS ravages the region. In their scant years, Muramba’s youth have endured more suffering than whole lifetimes in the United States could have supplied. Much of it was squeezed into the vise grip of one hun- dred days that began on April 7, 1994, when Hutu soldiers and machete-armed militia began murdering members of Rwanda’s ethnic minority, the Tutsis. In a nation of 8 million, they killed some eight hundred thousand so-called “Tutsi Above: At a site near the path of the main cockroaches,” as well as Hutu moderates, water line, the UW team hired local workers PERRY CABOT before a force of Tutsi rebels took control to help shore up a hillside to prevent land- slides, but they had plenty of unsolicited of Rwanda in July of that year. assistance from Muramba’s ever-present chil- Bosscher and the students found that dren, including one tireless boy who hefted most people in Muramba would speak boulders nearly as large as he (above left). little of the days they call the Time of the Right: A stone pier that supported the pipes was close to collapsing into a river before Running. At least one Rwandan student students helped to reinforce it. at UW-Madison shares that reticence. Benjamin Twagira PhDx’06, a twenty- in the past two years. them. With a Rwandan interpreter, they nine-year-old doctoral candidate in A few months later, Miller found her- entered one hardware store after international development, spent his self in Kigali, looking for washers — not another, finding a wire brush and caulk, childhood in a refugee camp in Uganda the modern appliances, but the little rub- but not the caulking gun. When the and returned to Rwanda around the time ber rings that are used to seal a faucet. Americans showed a sample washer of of the genocide. He won’t say whether he There were, seemingly, none in the entire the kind they needed to fix leaky taps in is Hutu or Tutsi. capital, a city with a population in the the village, the shopkeeper’s answer was “I think that it would be better if peo- hundreds of thousands. always the same: they could buy com- ple could become Rwandan,” he says. Before they could work on plete, but untrustworthy-looking Italian Some have. Near the center of the Muramba’s water system, the group faucets, but there were absolutely no Muramba parish, there is a common needed tools and hardware: a sledgeham- faucet washers to be had separately. grave for seventeen schoolgirls, and mer, caulk, couplers. And so a few days Even in Kigali, the seat of Rwanda’s poli- another for their teacher, a sixty-two- after they arrived in the village, Miller tics and commerce, it seemed a whole year-old Belgian nun, who were victims and Bosscher returned to Kigali to buy project could be set back by a missing of a 1997 massacre. In his book We wish

FALL 2005 25 PETER BOSSCHER to inform you that tomorrow we will be killed with our families, journalist Philip Goure- vitch tells the story of how a group of ex- soldiers and militia reportedly ordered the students to separate into Hutu and Tutsi — an action that would have meant death for the Tutsi among them. The girls said instead that they were Rwan- dans, and they died as one. Yet even without the scars of war, the obstacles to meaningful economic devel- opment in Rwanda are formidable. It is a landlocked and mountainous country, with poor soil, few mineral resources, no skilled labor pool, and the reality that much of its small economy is dependent on foreign aid. Jan Vansina, an emeritus professor of history and anthropology at Above: Jean Paul Eyadema Bazansanga shows off a water bottle that the UW team ANDRE STEELE/EWB-UK UW-Madison and the author of the book brought to Muramba. When the sun heats Antecedents to Modern Rwanda, says that the water sufficiently to kill off bacteria, a those conditions, even more than the wax seal melts, letting the user know the water is safe to drink. nation’s violent past, are to blame for all Right: The taps in Muramba’s central village that is wanting in its infrastructure. “How provide a cool break from the heat. can a country like that develop when it has very few resources?” he asks. livestock manure that washed into the In Muramba, John Bosco Musinguzi is water. Villagers lack the means to boil or answering that question by strengthen- otherwise treat all the bad water they use ing the schools, adding vocational pro- and often get sick from drinking it. grams where villagers can learn trades The Americans set to work restoring such as carpentry. “If I could give my the system with the help of the parish’s people one thing, it would be wisdom. I head repairman, Innocent Kambanda, would give them education so they could who wore rubber boots, a constant smile, provide for themselves,” the priest told a and, occasionally, aviator sunglasses. newspaper on a U.S. trip. Jean Paul Eyadema Bazansanga, a first time, he knew that a simple wall set But contaminated drinking water twenty-two-year-old volunteer who into the riverbank was all that was means students often miss classes taught French and English at the voca- needed. because of dysentery. The priest’s good tional school, translated for the engineers Bosscher says he’s seen that pattern works depend on good water. and the villagers, most of whom speak repeated as students arrive in Africa and The system that delivers it begins on the national language of Kinyarwanda. ditch their complicated plans, recogniz- a mountain on the other side of a valley When the students examined the ing that simpler is better — that in a land from the village. There, spring water is water system before the trip, they saw of scarce resources, simpler is often the collected in concrete boxes, which are one of the first things they would have to only option. “They soon realize that what connected by a series of pipes to conduits do was repair a column that held up the they did over here [in the United States], that feed the village’s holding tanks. main water pipe, which a river at the it’s not going to fly,” he says. From those raised tanks, water flows bottom of the valley had been slowly Working as a volunteer gives stu- down into the taps from which the fami- eroding. The river threatened to wash dents an idea of how much messier real- lies of Muramba take what they need to away the rock-and-mortar pier and snap life problems can be compared to those drink, cook, and irrigate their crops. the tube it supported. Responsibility for in a textbook, says Fred Bradley, an Over decades, the area’s population and preserving the pier was assigned to associate professor of materials science its need for water have increased, but Andrew Lockman MS’04, a geological and engineering at UW-Madison. roots and debris have clogged pipes and engineer by training. He says he spent a Bradley helps run the university’s Engi- lowered output. An open stream, piped month in Madison devising complicated neering Projects in Community Service into the system to boost supply, brought systems of walls that could safely divert (EPICS) program, which since 2000 has the contamination of E. coli bacteria from the river, but when he saw the site for the matched more than six hundred students

26 ON WISCONSIN ANDRE STEELE/EWB-UK

harmful bacteria by forcing the dirty stream to run underground, using the earth to filter it. They’ve fixed some of the leaky village taps that were letting water escape and have even met with Rwandan president Paul Kagame in Kigali to lobby him to improve the dirt road leading to Muramba. In May, the project received the prestigious Mondial- ogo Engineering Award, a prize spon- sored by UNESCO honoring work in the service of development. But more work remains. The team has raised some thirty thousand dollars to support ongoing projects in Rwanda, and Bosscher returned again this sum- mer to make more improvements and gauge progress. He also took with him a device that represents the kind of elegant design that could change lives in developing nations. He had been thinking about the problem of purifying water. The simplest way to kill bacteria in contaminated water is to heat it, but boiling water consumes pre- cious fuel. Solar energy — one thing Rwanda has in abundance — can also do the trick, but the problem comes in know- ing if water left out in the sun has heated enough to eliminate contamination. To solve that dilemma, Bosscher had located a simple, clear tube with a daub of wax at one end. The tube hangs on a Villagers sell produce at a farmers’ market in Muramba, which depends on a steady water supply to help crops endure the region’s dry season. string inside a water jar with the wax end up, and once the water around it with community groups in Madison such alongside the men of Muramba, Lock- becomes hot enough to kill the bacteria as the Salvation Army and the Boys and man noticed Kambanda telling the work- — about 150 degrees Fahrenheit — the Girls Club. As part of a four-credit ers to place plastic tubing crosswise in wax melts, running from the top part of course, teams of students from several the wall. Lockman had forgotten these the tube to the lower end. All villagers disciplines help nonprofits design equip- “weep holes” — a crucial element to have to do is look at the tube to be sure ment, Web sites, and databases. allow rainwater to drain out of the earth the water is safe to drink. To use it again, “One of the most important things is above the wall and relieve pressure that they simply invert it. the ability to deal with ambiguity and could have toppled it. Students have learned that in engi- complexity,” says Bradley, who thinks “It was something I’d completely neering, the toughest parts of a system to universities should offer students more of neglected — it was Engineering 101,” he change are sometimes the human ones. these service-learning opportunities. “This says. “They one-upped me on that. It was The engineers, for instance, are still is what really opens their eyes to what very humbling.” struggling to understand why villagers they’re going to do when they leave here.” Over four visits to Muramba, the last don’t turn off the taps that are pouring As it turned out, Lockman and Kam- in May, Engineers Without Borders out precious water. Sometimes the run- banda were able to build the retaining teams and the villagers have boosted the ning water can be explained by a broken wall for some four hundred U.S. dollars parish’s water supply by tapping more spigot, Bosscher says. As for the other — money that paid for twelve bags of springs and clearing blockages from the kinds of waste, the professor sees an cement and aggregate and eleven days of pipes; shored up crumbling supports; analogy to the way Americans can be work by twenty villagers. As he worked and cleared the water of at least some Continued on page 59

FALL 2005 27 PETER BOSSCHER

Engineers without Borders his family. Bazansanga is now Continued from page 27 at the University of Ruhen- both fearful of oil shortages and geri, where he is studying yet seemingly fearless at the gas linguistics and language. He pump. has agreed to go back to “I don’t think we know why Muramba for a time to work it’s a problem because our mind- when he’s finished. set is just too Western,” he says. Miller has graduated and After seeing for themselves taken a job at the Milwaukee how difficult it can be for vil- industrial equipment firm lagers to find parts to fix leaky Rockwell Automation. It’s a water taps, Bosscher’s group has position that may one day take considered designing spigots her to Rockwell’s factory in that have spare washers stored Tecate, Mexico, providing inside them. The Americans and another bit of proof to Boss- priests are also looking for ways cher’s argument that the next to teach villagers to conserve generation of engineers needs water and to make small contri- experience working outside butions that would pay for their own culture. maintaining the water system. In Muramba, the taps are Accomplishing these tasks will still routinely left on, wasting take a much greater commit- water. But Musinguzi says he’s ment than repairing a few pipes. seen improvements. “There is “Everybody wants change, more education [and] aware- but it’s so hard. It takes ness on water conservation, patience,” says Miller. “It’s like maintenance of the system, and a constant sense of excitement use,” he writes in an e-mail. about it — that’s what it takes.” Those changes started with One afternoon Lockman At the vocational school, student Andrea Khousropour entertains that evening meeting in July an entourage of children, who followed the American contingent and Miller went with virtually everywhere. 2004, when both sides — Bazansanga to visit his home. Musinguzi, his colleague, and The young teacher’s family was of a snake, outlined in dark black with the American engineers — began to of the sort all too common in Rwanda maroon zigzags across it, and an image of come to terms with one another. The today: Bazansanga lived with his sister Jesus Christ on the cross. The hosts set conversation was courteous but wrench- Christine, a single mother with a out a bowl with four hard-boiled eggs ing; Miller, one of the two students pres- young baby, and together these two and Fanta sodas. ent, still tears up remembering it. The siblings, orphans themselves, cared for “I’ve never felt like such an honored engineers had to admit they weren’t the another orphan, eleven-year-old Diane guest,” Lockman says. saviors that villagers had anticipated. Uwamahoro. Neighbors joined them, and for three They had neither the money nor the Bazansanga’s concrete house lay on a hours, they talked light-heartedly with ability to take on more than a few of hillside in a field of banana plants. The the help of Bazansanga’s translation. Muramba’s most basic problems. For first thing the teacher pointed out to the Evening came, and a young woman, a their part, the priests acknowledged that Americans was his goat, tethered among stranger to the Americans, said some- some of the solutions lay within the vil- the banana trees; the next was the gar- thing to them in Kinyarwanda. lagers’ own hands. den plot that held the remains of his “I wish,” the stranger’s words came “It was a profound coming together mother, killed by soldiers during the civil through in translation, “that this moment and a moment of humility,” Bosscher unrest, and his father, a victim of disease. would never end.” says. “We’ve been growing together since With the help of Miller and Lockman, When the two weeks did end and that moment.” Bazansanga did something he had never it was time to go home, Lockman says been able to do — photograph the he cried to leave Bazansanga and graves. The trio went into the teacher’s Muramba. Back in Wisconsin, he and Jason Stein MA’03 is a business reporter at the Wisconsin State Journal in Madison. His story “The bare house, where the concrete walls Miller raised some $1,500 to help the Toughest Job You’ll Ever Leave” appeared in the were decorated with a stylized painting teacher go to college while supporting Spring 2004 issue of On Wisconsin.

FALL 2005 59 Building a THE IMAGE BANK/PETER TILL Better Business Following the ways of capitalism, social entrepreneurs use market forces to improve the human condition.

BY JOHN ALLEN

28 ON WISCONSIN According to Kay Plantes, who co- post-industrial phenomenon. During the T’S NOT HARD TO FIND taught the School of Business course on Industrial Revolution, production and people in Madison who talk the topic, social entrepreneurship is “the consumption of goods soared, and as about changing the world. Stand application of entrepreneurial thinking commerce became more competitive, it out on Library Mall any after- and solutions to social issues.” Whereas also became more inquisitive and innova- noon when the weather is fine, or every businessperson wants to create a tive — businesspeople had to understand eavesdrop on a conversation in company that grows, the social entrepre- the marketplace to succeed. However, the one of the many coffeehouses — you’re I neur feels that money is merely a means social sector — education, public welfare, likely to hear plans for ending poverty, to make a difference. and environmental concerns — became war, hunger, and persecution of all kinds. increasingly the province of government. But it takes more than talk to change Supported by taxes and sheltered from society. It also takes a hard-headed plan competition, these fields experienced a — and maybe a market assessment and a stifling of innovation. financial analysis. “Look at railroads or refrigeration,” That, at least, is the lesson the UW’s Plantes says. “Before they became huge School of Business is teaching. Through a The social industries, there were companies that new course called Social Entrepreneur- ship, the school is showing students that entrepreneur feels developed to meet specific social issues — capitalism can create social change, as in particular the need to feed the urban long as its practitioners strive to create that money is working class.” But as industry and tech- social value rather than wealth. nology met more of society’s basic needs, A product of that class, Heather merely a means to the commercial sector shifted its focus to Hilleren MBA’05 is one of those who talks encouraging consumption to boost prof- about changing the world. On a stifling make a difference. its. “We went through an era where there summer day, she holds forth in the EVP weren’t all that many highly visible com- coffee shop off of Old University Avenue, mercial opportunities that also addressed near the west end of campus. Her scheme Plantes, who taught economics at the social needs,” says Plantes. “Business is all about food. America, she feels, is fed UW in the early 1980s, returned to cam- came to focus more and more on short- on a diet that’s too corporate, too industri- pus in the spring of 2005 to teach within term financial success, and people alized. If people want to be healthier, they the business school’s Weinert Center for stopped seeing how highly interdepend- need to eat more locally grown produce, Entrepreneurship, and her course was ent business and society really are. The which is fresher and, she reasons, better the university’s first devoted solely to the result is that today, America is the world’s for them. “I think everyone deserves the topic of social entrepreneurship. Accord- wealthiest nation, but we’re hardly the opportunity to eat fresh, nutritious food, ing to Larry Cox, who directed the country with the fewest social problems.” wherever they are,” she says. Weinert Center before leaving for a Social entrepreneurship is an attempt Further, she maintains, if people eat position at Ball State University this fall, to give the spread of societal well-being more local produce, they will directly the course helps bridge the gap between the same urgency that has driven the support small, local farmers. Without the UW’s active business community quest for wealth. If the concept has been middlemen to charge for warehousing, and its activist heritage. gaining in popularity, it’s thanks in large transportation, and processing, con- “When I came to Madison, I asked part to an organization called Ashoka. sumers will, theoretically, pay less for myself what makes this school distinc- Founded in 1980, Ashoka is “a kind of their food, and farmers will take home tive,” he says. “There’s high technology, venture capitalist equivalent for social more profits from what they grow. sure, but there’s also a strong sense of entrepreneurs,” says Michele Jolin ’87, To start changing America’s diet, social conscience. It’s part of campus his- the organization’s vice president for Hilleren is launching her own company, tory. Social entrepreneurship shows how global collaborations. “We look for peo- GreenLeaf Market, which she hopes will the business school fits into that heritage. ple who have the kind of ideas that can give farmers and consumers in southern When you say the word entrepreneur to create real change, and we offer them the Wisconsin more chances to connect. most people on campus, they think of initial money to get their work off the While GreenLeaf Market aims to be a someone who’s obsessed with making ground.” profit-making venture — Hilleren pro- money. But social entrepreneurship Ashoka and its founder, Bill Drayton, jects its revenues will arrive at the healthy shows that business can be a catalyst for have become a leading force for the social sum of $1 million annually at the end of all kinds of change.” entrepreneurial movement. The organiza- five years — money is secondary to mis- Plantes believes that the bad impres- tion’s work in identifying and assisting sion: helping people eat better. sion business holds in some quarters is a new ventures earned the company a place

FALL 2005 29 in the syllabus Plantes developed for her money behind companies that ‘do good’ miums were eating up what profits course. Ashoka screens entrepreneurs to for the world. And businesspeople are there were. find those individuals who have excep- seeing that, ultimately, social or environ- That’s when Ohmeda decided it was tionally innovative ideas and who possess in the wrong business. It shouldn’t think a rare ability to work both within and of itself as an outfit that manufactures outside existing systems to put those and sells anesthesia equipment, Plantes ideas into practice. In addition to being and her colleagues reasoned. “We ought driven and relentless, Jolin adds, social to be in the business of making anesthe- entrepreneurs “have a strong ethical fiber, sia safer.” The company sponsored a and they also look for the broad social “Problems are the series of educational initiatives to teach impact of their work. They’re not just anesthesiologists about the importance local, but want to have a national or result of an unmet of regularly updating their equipment, global effect.” and it helped to found the Anesthesia Jolin and her Ashoka colleagues find market need. Social Patient Safety Foundation. inspiration in people like Jeroo Billimo- The results were more than feel-good ria, one of the visionaries they’ve helped entrepreneurship is propaganda. The more Ohmeda’s educa- get off the ground. In 1997, Billimoria tional work gained traction, the more created a hotline for homeless children in just seizing an often anesthesiologists replaced their Bombay, India. Billimoria’s plan doesn’t opportunity.” equipment. Product life was cut nearly in generate a profit, but she did develop it half, and Ohmeda saw the results in ris- using an understanding of business prin- ing sales. Further, by modernizing their ciples, particularly branding and market mental problems are the result of an equipment, anesthesiologists reduced analysis. With a memorable toll-free unmet market need. Social entrepreneur- their rate of error. By 2005, the incidence number (dial 10-9-8 for service), the hot- ship is just seizing an opportunity to meet of death due to anesthesia had dropped to line enables destitute children to draw on that need in a way that benefits not just less than one in 200,000 cases, and liabil- India’s widespread network of public the community, but also the company.” ity costs fell accordingly. telephones to link to the services they When it comes to training social With reduced costs and rising sales, need at support agencies. entrepreneurs, Cox and the Weinert Cen- Ohmeda experienced a renaissance. “Jeroo is incredibly optimistic, and ter also saw an unmet opportunity. When “Broadening the business concept pro- she has a relentless belief that change can he met Plantes, he decided to seize it. duced a series of financial miracles,” happen,” says Jolin. “Yet she’s also a “All my life I’ve been thinking about Plantes says. “And our customers, the hard-nosed realist. This is what gave her this stuff,” Plantes says. “I’ve always been anesthesiologists, were doing better the ability to effect change, not just talk interested in finding how business can work, and lives were being saved. It was about it.” improve social outcomes across the coun- a win-win situation.” Before joining Ashoka, Jolin worked try over and above income generation.” In the 1990s, Plantes left Ohmeda to as the chief of staff and general counsel But Plantes, an MIT-trained econo- launch her own consulting business, but for President Bill Clinton’s Council of mist, had few opportunities to explore the she remembered what she had learned: Economic Advisers, but she “felt a pull to issue in a concrete way. It wasn’t until companies that stress mission over money work more directly, more hands-on, with the 1980s, after leaving the UW, that she are often more successful in both areas. It people who are trying to tackle social began to delve into the concepts that was just the lesson that Larry Cox wanted problems on a broad scale.” would bring her back to teaching two to impart to Weinert Center students. Jolin’s desire to make a greater social decades later. Founded in 1986 and endowed by impact, says Plantes, is typical of the Plantes was heading up marketing James Weinert MBA’69 in 1999, the cen- changing priorities of today’s business and business development in the Madison ter takes in fourteen MBA students a world. “Trends show that companies do office of Datex-Ohmeda, a manufacturer year and gives them a grounding in busi- better when they broaden their mission to of anesthesiology equipment. Ohmeda ness planning and development, prepar- include an important environmental or had been losing market share to competi- ing them to either launch their own community outcome,” she says. “There’s a tors that produced supposedly “higher businesses or to help established compa- new generation of employees who want tech” equipment, and its entire industry nies create new business. to do meaningful work. There’s growing was facing what she calls “an enormous Cox became the center’s director in evidence that consumers buy from com- liability problem” — in 1985, about one January 2003, but he previously worked panies that reflect their values. There are in five thousand patients died due to for Kansas City’s Kauffman Foundation, social investors who want to put their anesthesia. Lawsuits and insurance pre- which supports entrepreneurs who aim to

30 ON WISCONSIN “benefit society in significant and measur- able ways.” So he, too, had a strong inter- BRENT NICASTRO est in the social impact of business. He incorporated a unit on social entrepre- neurship in a course he was teaching, and he asked Plantes to speak to his students. The section proved so popular that in the summer of 2004, he asked Plantes to develop an entire course around the sub- ject. Plantes contacted Jim Bower, who heads Madison’s Bower Group, a consult- ing firm that works primarily with social entrepreneurs. many of them in the nonprofit sector. “What we put together is the course that I missed, the one I wished I would have taken in graduate school,” Bower says. Not only did he and Plantes explain what social entrepreneurship is, they required their students to develop business plans to support the social goals of various organizations: Second Harvest food The field of social entrepreneurship is finding healthy growth in Madison. Just ask Heather Hilleren (left). With aid from her teachers, Kay Plantes and Jim Bower, she’s launching a company pantry, YWCA, Porchlight homeless shel- that aims to give everyone “the opportunity to eat fresh, nutritious food, wherever they are.” ter. The projects were supposed to address real-world problems the organizations seldom have a formal sales structure but But when it came time to put together faced, and they would be judged not only “just go out in the woods and pick their her project, she decided to draw on her by Bower and Plantes, but by a panel of mushrooms, which are only good for a Whole Foods experience — her business businesspeople from around Madison. short period of time.” plan was to create GreenLeaf Market. Among the students attracted to the The farmer wanted to unload his The key to the venture is conven- course was Heather Hilleren, who chose mushrooms while they were fresh, and ience. “Right now,” she says, “it’s very not to do one of the projects that Bower Whole Foods wanted to acquire them — difficult for local farmers to get their and Plantes offered. Instead, she but it couldn’t. He wasn’t a registered products before buyers, and it’s hard for brought her own vision of how to supplier. So Whole Foods turned him grocery stores, restaurants, and other change the world. down, and instead had its morels shipped institutions to shop directly from farmers, in from the Pacific Northwest. especially if they want to buy in bulk.” “I realized then that something was What Hilleren envisioned was an Like Plantes, Hilleren says wrong with the system,” says Hilleren. online marketplace, where farmers from she’s always been interested in finding “We’ve got one of the best farmers’ mar- southern Wisconsin could list their ways to turn an entrepreneurial spirit into kets in the nation. So clearly there’s a produce and where buyers could com- social change. When she first came to demand around here for fresh, local parison shop. Need two hundred Madison, she was teaching at Midvale food.” While Madison’s farmers’ market pounds of organically grown heirloom Elementary School, but she left because, serves families and a few restaurants, tomatoes? GreenLeaf Market would she says, she “wanted to make more of an there are many places locally produced enable buyers to find nearby farmers, impact.” So she went to work at Madi- food isn’t available: grocery stores and see what varieties of tomatoes they have son’s Whole Foods grocery store, where school cafeterias, for instance. Hilleren on hand, read about their agricultural she would typically come into contact believes all these consumers should be practices, and compare prices with with more than a hundred people a day. able to choose local foods, and she wants competing growers. It was at Whole Foods, working in to give them that choice. “It’s sort of like a vegetable eBay,” the produce department, that she had her She enrolled in the School of Busi- Hilleren says. GreenLeaf Market doesn’t revelation. One day, a farmer came in and ness in 2003, and she chose to go through buy, sell, or ship produce — it’s merely a offered to sell the store his stock of morel the Weinert Center to learn how to turn conduit for connecting the people who mushrooms, picked that morning. “The her ideas into action. Initially, she was do. It makes its money either by charging thing about morel farmers is that they’re interested in doing nonprofit work, so she not typical farmers,” Hilleren says. They signed up for Plantes and Bower’s course. Continued on page 55

FALL 2005 31 Better Business Continued from page 31 Cascading Success a fee per transaction or by charging an overall subscription fee. The goal of any good social entrepreneur is to create a business that achieves measura- ble success on a socially worthwhile mission. Few Weinert Center graduates have Still, though Hilleren enjoyed creat- achieved both goals as successfully as Neil Peters-Michaud ’93, MBA’99, founder of ing her project, she didn’t think it would Madison’s Cascade Asset Management. go much further than a grade. “It wasn’t Cascade, which recycles and rehabilitates computers and other information technol- until I presented it and the entire class ogy equipment, grew out of Peters-Michaud’s experience at UW-Madison. Before he rallied behind me that I knew this was an entered business school in 1997, he managed SWAP, the university’s Surplus with a idea that could go somewhere.” Purpose program, which recycles “solid waste” — meaning old computers, furniture, lab One of the businesspeople who equipment, building fixtures, and anything else that might go into a garbage dump. “My judged the projects offered to invest in background was in recycling,” he says, “and when I entered the Weinert Center, I had GreenLeaf Market, which went from a in the back of my mind that there was a business opportunity in this.” class project in April to a corporation While in the MBA program, Peters-Michaud developed the plan that would become in May and will go live in spring 2006. Cascade. He wanted to form a company that applied the SWAP principles — reuse, But in spite of this dizzying progress, resell, recycle — to help companies manage their most expensive garbage: computers. Hilleren knows she will need more con- Computers are problematic because they have a short functional life — technological crete aid to ensure her creation’s success. developments quickly drive them into obsolescence — and they aren’t easy to dispose of: they contain some two hundred different heavy metals that require special handling. Peters-Michaud wanted to help companies “cascade” their old computers: they shouldn’t Just about everyone can tell throw them away but rather drop them to the next level of usefulness. “First, we try to pre- you that nine out of ten new businesses go pare the equipment to be redeployed within the original company or prepare them for bankrupt within the first year. But just resale,” he says. “If neither of those options will work, we harvest the parts and sell off about everyone exaggerates. Still, the out- memory cards and integrated circuits, recycling everything we can. Then we disassemble look for entrepreneurs is daunting. Some the remainder into its components, removing the hazardous materials.” 50 percent of new ventures fail within five Cascade makes its revenue by charging companies for disposing of their equip- years, and nearly two-thirds of them close ment, as well as from sales of recycled computers and parts, and it returns a share of within ten years. These statistics apply to resale revenue to the computers’ previous owners. social entrepreneurs no less than anyone The Weinert Applied Ventures in Entrepreneurship (WAVE) program helped get else. And so the Weinert Center offers its Cascade off the ground with a $100,000 investment, which purchased a 10 percent alumni an edge in the fight for survival: share of the venture. Today, Cascade has clients that include American Family Insurance, the Weinert Applied Ventures in Entre- Harley-Davidson, and UW-Milwaukee, and in late 2004, profits had grown to such a preneurship (WAVE) program. point that Peters-Michaud was able to buy out WAVE’s share in the company, returning WAVE identifies the most promising the university $240,000 on its investment. ideas among Weinert students and offers Still, Peters-Michaud measures Cascade’s success not by its profits but rather by its them capital to get those ideas off the environmental impact. “Our biggest point of pride,” he says, “is that we’ve processed ground. “Our central purpose is to 12.6 million pounds of equipment, and we’ve managed to keep more than 670,000 encourage entrepreneurship and to com- pounds of hazardous materials out of landfills.” plete the education that began in our To former Weinert Center director Larry Cox, this is the heart of social entrepreneur- classes,” Cox says. But while WAVE ship. “It’s a for-profit business” he says, “but its real aim is to accomplish a social mis- sion. It has explicit and measurable goals for improving society.” gives money to its trained entrepreneurs, — J.A. “these aren’t grants. They’re investments, and we offer them either in the form of loans or as stock purchases. We expect to schools and the UW, then I can really financial success is far from certain. But recover the money with some return.” reach large numbers of people.” that, she says, isn’t the point. “Being an Hilleren has applied for WAVE sup- While Hilleren believes that Green- entrepreneur doesn’t just mean having port for GreenLeaf Market, and she is Leaf Market will prove a successful busi- new ideas,” she says. “Ideas are a dime a also working with Jim Bower and others ness in southern Wisconsin, she hopes it dozen, and a lot of them result in success- to push the venture forward. Today, will have a much wider effect. “Once we ful companies. I want to create a com- Hilleren is lining up farmers and buyers. prove the concept,” she says, “then we pany that doesn’t just do well. I want to “The holy grail is the institutional can roll it out around the country.” create a company that does good.” market,” she says. “If I can get large Or maybe not. Since only a third of organizations, such as hospitals and new businesses survive that first decade, John Allen is associate editor of On Wisconsin. What will campus look like in the years ahead? The university’s new master plan finds answers in a surprising place: a century-old document that inspired some of the UW’s most treasured spaces.

BY DENNIS CHAPTMAN ’80 PHOTOS BY JEFF MILLER ILLUSTRATIONS BY ANDERSON ILLUSTRATION ASSOCIATES

THESE DAYS, THE CAMPUS SKYLINE cal spaces of campus are organized. More than just a is punctured by the wheeling steel booms of construction map that plops down building sites, a master plan is a cranes, unmistakable reminders that change is afoot. campus-as-canvas exercise that re-imagines how the uni- UW-Madison is building for the future — erecting new versity grounds might look and feel for generations to laboratories, academic buildings, and residence halls as come. The UW has drafted dozens of master plans part of its biggest construction boom since the 1960s. during the past century, some of which were followed, But as they lay the foundations of tomorrow’s campus, others abandoned (see Flashback, page 66). The last the UW’s planners are guided as much by the univer- plan, finished in 1996, led to implementation of more sity’s past as its future. than 80 percent of its ideas. For the past year, campus planners have been But with so much new development under way, this engaged in drafting the university’s new master plan, a plan may turn out to be one of the most influential in document that defines the principles by which the physi- campus history. Set to be unveiled publicly this fall,

32 ON WISCONSIN the new plan envisions using buildings to capture and ful movement, which swept through the United States create dynamic open spaces as compelling as the after Chicago’s Columbian Exposition in 1893. Aimed to Memorial Union Terrace and Henry Mall, as well as bring American cities in line with their European coun- establishing new academic neighborhoods, achieving terparts, City Beautiful plans used Beaux-Arts style to more architectural harmony, and providing better help inspire civic devotion. ways of getting around. But the 1908 campus master plan did more than The inspiration behind it all, however, is anything but that. It imposed order on the rapidly expanding campus, futuristic. Many of its principles are drawn from or setting buildings at cardinal points instead of at odd inspired by an architect’s vision for the campus first angles, and designating so-called “hero buildings” and unveiled in 1908. That plan, drafted by the Philadelphia “good-soldier buildings” to create grand spaces such as firm of Laird and Cret, with the help of then-state archi- Henry Mall, where the imposing Agricultural Hall was tect Arthur Peabody, found its roots in the City Beauti- set off by buildings that sat shoulder-to-shoulder on

FALL 2005 33 either flank. Though never formally people treasure, like Muir Knoll, the falling into disrepair and are impractical adopted, it governed campus develop- Lakeshore Path, and Picnic Point,” says to renovate. Thinking smarter about ment until 1933, laying the groundwork Alan Fish MS’01, associate vice chancel- parking — using ramps instead of lots, for many of the quadrangles and gather- lor for facilities, planning, and manage- for example, and designing more efficient ing spaces that dot the modern campus. ment. “It’s possible for us to define more traffic flows and bus routes — may free “It’s very classic in its design layout, of those spaces all over campus. They up needed space. And this time around, and that’s what we’re heading back to,” are all part of the quality of this campus. redevelopment will be guided by consis- says Gary Brown ’84, campus director of When you add that to the setting we tent architectural principles — another planning and landscape architecture. have on a lake, open space is part of feature of the 1908 plan, which intro- “What are the classic images of college what makes us a national brand and a duced the notion of distinct academic campuses, and what does it mean to set unique place to go to college.” neighborhoods within campus. buildings on grids? The 1908 plan talked In some ways, Wisconsin’s campus Back then, the UW was evolving about ‘good-soldier buildings’ that all go from a college to a university, and the together; they organize open spaces and plan helped create clusters of buildings bring sense to the overall plan.” “The elegance of the campus that housed related disciplines, forming UW-Madison is not the first school to is dependent on coherence, villagelike districts that developed their return to the visions of plans drawn in the own identity and gathering places. Plan- early twentieth century. Johns Hopkins quality, and balance between ners want to see future development University and Emory University looked adhere to better-defined architectural to the past when reviving their master its grounds and buildings. styles so that the sense of unified neigh- plans. The University of Virginia These neighborhoods have borhoods returns. returned to some of founder Thomas Jef- “The elegance of the campus is ferson’s sketches of an “academical vil- discrete characteristics, dependent on coherence, quality, and bal- lage” when it was looking for ways to ance between its grounds and buildings,” improve and bring order to its campus. which need to be understood Greene says. “These neighborhoods have “We are looking back as we look for- discrete characteristics, which need to be ward,” says Luanne Greene, a principal at and respected.” understood and respected.” the Baltimore architectural and planning That’s not to say design guidelines firm of Ayers/Saint/Gross, which is the lost its architectural compass in the 1950s will impose cookie-cutter architecture. lead consultant on the UW master plan and ’60s, when planners scrambled to “It would be downright boring,” says project. “There is an aesthetic wisdom in erect buildings to accommodate the Brown. “But if we can have neighbor- these older plans, because they prioritize demographic tidal wave of veterans cash- hoods of buildings that use the same open space as a part of good design.” ing in on the GI Bill and the vanguard of types of materials, and have similar More than just an exercise in reminis- the baby boomer generation. Hard on the massing, scale, roofing systems, and cence, the new master plan seizes on heels of that development frenzy came window patterns, maybe we can bring aspects of the 1908 plan that never mate- the parking demands of the 1970s and the campus together better on a more rialized and applies its principles to areas 1980s, which gobbled up a great deal of human scale.” of campus that weren’t around back then. open space on campus. The pressures of And that, planners say, is what this For example, planners drew inspiration growth — as well as the reality that UW- process is all about: creating a campus from the old document to carve a long- Madison is bounded on all four sides — that continues to feel more human, more ago-envisioned pedestrian mall that will led to a haphazard approach, creating a inviting, and more steeped in tradition, anchor the east end of campus, running mish-mash of architectural styles in even as it continues to grow. As architects through a planned arts-and-humanities which, for example, the slab-like McAr- with Ayers/Saint/Gross describe it, district and leading to Lake Mendota. dle Cancer Research Building is con- “Great campuses are like great symphony They also laid out a more densely devel- nected to the far more stately, tile-roofed orchestras, with most of the buildings and oped health sciences campus to the west, Nutritional Sciences Building, or the Law grounds playing in harmony, but with an one that includes a west campus union School’s contemporary addition clashes occasional soloist providing interest.” and a new lakeshore housing development with the rest of Bascom Hill, which is a With that in mind, what notes can we that would address a crucial on-campus National Register Historic District. expect UW-Madison’s campus to ring in housing need and create a quadrangle But aging buildings offer an opportu- the future? On the next few pages, we with striking views of the lake. nity to return to older principles. Many of offer a glimpse of how the master plan “We think that one of the things that the sixties-generation structures, like envisions a few key neighborhoods devel- makes our campus special are the places Humanities, Ogg Hall, and Van Hise, are oping in the years to come.

34 ON WISCONSIN EAST CAMPUS MALL A centerpiece of activity

No area of campus is designated for more change than its eastern edge, where an arts-and-humanities district and new student housing are planned. The unifying fea- ture of the redeveloped area is a seven-block pedestrian mall that was first proposed as part of the 1908 master plan, which planners hope will become an avenue of activity, much like Library Mall or Bascom Hill. “The East Campus Mall will be a campus centerpiece — a synthesis of people, unique physical setting, and dynamic activity,” says Gary Brown, UW-Madison direc- tor of planning and landscape architecture. “It celebrates the traditions of UW-Madison, and sets the stage for a continued high quality of life.” Plans include an expanded Chazen Museum of Art, two new classroom buildings where the current Humanities Building stands, a music performance facil- ity at the northwest corner of University Avenue and Lake Street, and new student housing nearby on Day- ton Street and Park Street. Brown says the pedestrian spine would pull together the new developments and provide an open-space area for events, as well as a place for people to interact and space for plantings, sculpture, and public art. The plan would be accomplished by transforming Murray Street and adjacent outdoor spaces into a series of pedestrian plazas stretching from Lake Mendota to just north of Regent Street, intersecting Library Mall along the way. The first portion of the project will be developed with construction of a residence hall and office building on Park Street, establishing Murray Street as a south- ern pedestrian entrance to campus. That entryway will be increasingly important, as more than one thousand students will live in new residence halls along the south- ern end of the mall. Once those halls are built, Ogg Hall will be torn down, creating a clear path all the way to Lake Mendota. Another project expected to front on the mall is the redeveloped University Square — a private-public part- nership that will bring University Health Services, a new Student Activities Center, and student services together under one roof. The development will also include new private retail space on the first two floors, private apartment housing, and underground parking. As the Memorial Union begins work on future restoration plans, the mall will be developed into a grand esplanade, opening the view from Dayton Street to Lake Mendota.

FALL 2005 35 WISCONSIN INSTITUTE OF DISCOVERY New setting for breakthroughs

Construction of a $375 million research institute known as the engineering breakthroughs. The location, across from existing Wisconsin Institute for Discovery may help anchor what plan- biotech and genetics research facilities and close to the ners refer to as UW-Madison’s “urban campus” — the areas College of Engineering and the College of Agricultural and south of University Avenue that are defined by taller buildings Life Sciences, is ideal for the interdisciplinary effort, and it and busier streetscapes. could serve as a catalyst for other developments in the area. The institute would occupy the 1200 and 1300 blocks of Other changes may include redevelopment of Union South, University Avenue, replacing older, underutilized structures a new parking garage, and possibly additional hotel guest and physical plant buildings. It would bring together biology, rooms, all connected to the new institute by pedestrian over- bioinformatics, computer science, engineering, nanotechnol- passes. Inside, the facility will reflect its urban setting with ogy, and other fields in one setting to spark new scientific and contemporary design.

36 ON WISCONSIN WEST CAMPUS A new hub for healthy living

With UW Hospital and Clinics, the School of Pharmacy, and the enabling the new buildings to have better access to the School of new Health Sciences building, west campus already has a healthy Pharmacy and UW Hospital and Clinics. An addition to the flavor. But there’s not much pulling the neighborhood together — WARF office building is also part of the plan. no Henry Mall or Union Terrace. The master plan changes that, The west campus union would provide a hub not only for putting new residence halls and a branch of the Wisconsin Union health sciences students, but also for residents of lakeshore resi- nearby to add vitality to the western end of campus. dence halls, which would be constructed near what is now the The plan envisions building the union, a new School of Food Science Institute on Willow Drive. Keeping with one of the Nursing, and classrooms and health science labs on land now strong themes of the master plan, the new residence halls will be occupied by the McClimon Track and Soccer Complex. To arranged to create a lakeshore quadrangle with excellent views of accommodate the development, those facilities would be moved Lake Mendota. An expansion of recreation space in the Natato- north to land currently occupied by a large surface parking lot, rium will also offer new workout options for students in this area.

What happened to the Greater Mall? For the south side of Linden Drive, planners have discussed the eventual demolition of the Bardeen Medical Labs. The new In his 1908 vision, Arthur Peabody imagined a bucolic stretch building could be connected to Bascom Hill with an overhead known as Greater Mall, extending west from the rear of Bascom pedestrian link spanning Charter Street. Hall (right). Things never really turned out that way, as Linden Drive morphed into a busy street lined with tall buildings. The new plan attempts to restore some of Peabody’s vision, calling for changes that would give Linden a friendlier scale. Traffic would be limited and the street level raised to be even with sidewalks. Buildings that crowd the street (most notably Van Hise) are slated to be torn down, and their replacements will sit farther back from the road, adding room for green space.

FALL 2005 37 By John Morgan MA’03 Photos by Bob Rashid

38 ON WISCONSIN aymond Zillmer LLB’10 was a Zillmer predicted that the trail would But completion of the path has been dreamer. He wished the world be visited by “millions more people than stymied by legal hurdles, and today, pro- would slow down. It was the use the more remote national parks.” ponents are still waiting for the trail to R1930s, and Zillmer was a Milwaukee Today, many thousands of visits are made become a reality. It’s been left to people attorney who enjoyed not only adventur- annually by local residents, school groups, like Zillmer’s son, John LLB’52, to pick ing to the great parks in the western and others wanting to see a section of the up the torch. John remembers childhood United States and Canada, but also trail that passes through their neighbor- days spent with his father in a country- leisurely weekend trips to a hilly area hood, just as myriad visitors set foot on the side that is now protected, and he just west of Milwaukee. Now called the Appalachian Trail each year. Actually, believes that every family, regardless of Kettle Moraine, these hills and valleys because most of the hiking along the two income level, should have the right to and streams and lakes are the indelible thousand-plus miles of the Appalachian enjoy outdoor recreation. He views marks of the most recent glacier to blan- resources like the Ice Age Trail as low- ket and retreat from Wisconsin nearly cost ways for people to enjoy the natural ten thousand years ago. And it was this environment. geological gem that Zillmer sought to Zillmer stresses that Wisconsin’s Ice permanently safeguard. Age remnants are the best in the world. Known as a terminal moraine, the “[They aren’t] just the best in the United formation resulted when the mile-tall States or the Midwest. They’re studied bulldozer of ice called the Wisconsin by people all over the world,” he says. “If Glacier stopped and dumped its con- you’re studying geology in Sweden or tents. (Moraine is defined as debris, such India or Japan, you come to Wisconsin.” as boulders and rocks, deposited by a Typically, when Congress establishes glacier. Terminal refers to the outline, or national trails, citizens must build and terminus, of the glacier.) The giant ice maintain them. So, if hikers want the Ice sheet’s retreat blessed the state not only Age Trail, they have to build it them- with Kettle Moraine, but with the Bara- selves. The Ice Age Park and Trail Foun- boo Hills and the rambling, camelback Trail is an experience shrouded in a dation currently has more than five formations in the Northwoods. canopy of trees, the vistas along the Ice thousand members, some of whom logged Zillmer’s dream was simple: he envi- Age Trail could conceivably make its more more than eighty-seven thousand volun- sioned a thousand-mile footpath that well-known, bigger sibling a bit jealous. teer hours in 2004 alone — eclipsing most preserved this terminal moraine. It Like the trail, Zillmer’s dream has had other units of the National Park Service. would be called the Ice Age Trail — a many twists and turns since the begin- These volunteers devote their weekends U-shaped route stretching across the ning. After tenacious lobbying, he con- to building and maintaining trail. state from the western border just north- vinced the state legislature to form Kettle “You just feel like you’re a part of east of the Twin Cities, down to near the Moraine State Forest in 1937. Today the something good and something big and Illinois state line in the south and back forest includes some fifty thousand acres something significant. I mean, this is a up to Potawatomi State Park in Door along the terminal moraine, stretches National Scenic Trail,” says Barbara County. Zillmer knew that preservation through six southeastern Wisconsin coun- Woodhouse ’83, a volunteer trail builder of this geological fingerprint would tell ties, has more than two hundred miles of and cancer information specialist with the story of Wisconsin’s past, along with hiking paths, including the Ice Age Trail, the UW Medical School. serving as a wide-scale conservation and hosts millions of visitors annually. Woodhouse is a part of the elite trail- effort in a state destined for more and Although Zillmer was unable to con- blazing arm of the foundation, called the more development. He was adamant vince the legislature to continue the park Mobile Skills Crew, which includes only that, with such a park, “one of the great- along the entire thousand-mile route, he a few dozen individuals. She stresses that est stories in the natural history of North believed that the Ice Age Trail was still while her crew has lots of fun, trail build- America could be illustrated and ade- attainable. In 1958, he formed the Ice ing is a serious business — the result of quately interpreted.” Age Park and Trail Foundation, a non- detailed planning and engineering. Trail profit citizens group that continues its construction leaders undergo extensive Barbara Woodhouse, volunteers Don Ferber original mission of building and preserv- training in tool use, safety, and managing ’88 and Sharon Bloodgood MS’75, and Drew Hanson inspect part of the Ice Age Trail near ing Wisconsin’s thousand-mile footpath. volunteers, some of whom have never Cross Plains, Wisconsin. The red route on In 1980, Congress designated the Ice picked up a shovel before. For Wood- the photo at left reveals gaps in the foot- Age Trail as a National Scenic Trail. As house, the experience of being a member path. In 2004, volunteers logged 87,000 hours building and maintaining Wisconsin’s such, it falls under the umbrella of the of the elite crew and working on the trail answer to the Appalachian Trail. National Park Service. has been life changing.

FALL 2005 39 On a steamy weekend last fall, a race against time. Because more and as Zillmer faced a multitude of hurdles Woodhouse and a contingent of the crew more vacation and retirement homes and barriers, Thisted’s task is no less try- were working atop a wooded bluff just are springing up across the state, and ing. Her job includes frequent trips to west of Madison. The group spent the because people are increasingly willing Washington, D.C., to testify before Con- day moving hundred-pound blocks of to commute greater distances to work, gressional committees about the impor- limestone — remnants from a nearby undeveloped land along the trail’s tance of trails and their funding. She abandoned quarry — into place for use planned path is quickly disappearing. explains that this is critically important as retaining walls. Called “rock work” by Even in Zillmer’s day, the shadow of in a budget climate that is growing more the group, the backbreaking effort took development was growing closer to the frugal and less favorable toward the about eight hours. Kettle Moraine area. Today, the entire preservation of natural resources. “It’s overwhelming sometimes to state is seeing development pressures. Thisted finds her job fascinating, think about that, to think we knock off Nevertheless, “I thoroughly, in my although it can be frustrating as well. little one-half- to one-mile sections of heart, believe that it will be done. Com- “It’s challenging, and it’s trying to do trail at a time. And you think, ‘Oh, my pletely,” says Christine Thisted MS’95, something that nobody’s ever really done God, we’ve got another four hundred to executive director of the Ice Age Park before,” she says. She credits her gradu- go! How long is that going to take?’ ” and Trail Foundation. Her statement is ate work at UW-Madison for preparing exclaims Woodhouse. more an unblinking guarantee than a her to tackle that challenge. Her study of Indeed, the trail is only about 60 per- hopeful estimate — an echo of Ray public-private partnerships has served as cent completed, and the volunteers are in Zillmer’s steady determination. But just a guiding principle in the relationships she seeks to forge with the National Park Ser- vice and the Wisconsin Department of

ICE AGE TRAIL FOUNDATION Natural Resources, as well as a long list of local governments along the trail route. TRAIL TRIBULATIONS Tireless work on forging these part- Complicating the completion of the and Trail Foundation, estimates that nerships has led to some important trail is a legal snafu that hampers the there are still some one thousand private recognition from Wisconsin politicians, acquisition of new land. Wisconsin’s parcels along the route that need to be including Governor Jim Doyle ’67, who congressional delegation, including purchased. called the trail “a great national treas- Tammy Baldwin JD’89, Herb Kohl The history of the willing sellers ure.” And since 2000, the Wisconsin con- ’56, Dave Obey ’60, MA’68, and Russ restriction is curious. The first national gressional delegation has routed more Feingold ’75, are doggedly pushing to trails — the Appalachian and Pacific than $10 million from the federal budget simplify the process. They hope to pass Crest — were authorized in 1968 and to buy land for the trail. In a statement the Willing Sellers Bill, which would had no such restriction. But a contin- regarding the acquisition of $1 million in allow the National Park Service to gent of Western senators developed the 2005 federal budget, Representative purchase land from private owners the mindset that large-scale trails Tammy Baldwin JD’89 said that “pre- who would like to sell all of their prop- meant more publicly owned land, serving this trail is a gift and a duty to erty, a piece of it, or an easement. which isn’t popular in states where the future generations. It is urgent that we Currently, such transactions are not government already controls huge preserve this land before it is developed.” allowed. Instead, the majority of the amounts of territory. So in 1978, an Traditional preservation efforts in the trail’s land purchases are made by the amendment was passed that restricted United States have been large scale and Ice Age Park and Trail Foundation, the government from buying land for reflect more of a Teddy Roosevelt regard which utilizes grants and donations, or any national trails. Since 1987, no new for immense open spaces. To understand the Wisconsin Department of Natural trails have been subject to this restric- the importance of a thirty-inch-wide foot- Resources, which matches federal tion, but of the twenty-three national path meandering through the woods of funds along with state money. trails, nine — including the Ice Age Wisconsin takes the ability to think more Passage of the Willing Sellers Bill Trail — had the bad luck of being creatively about what conservation means. would allow the Park Service to directly established between 1978 and 1987. “The conservation movement in Amer- petition for federal funds and then buy The past several sessions of Con- ica is at a crossroads. For a hundred years, the land. Currently, the process is more gress have failed to pass any bill to we’ve been so focused on the spectacular circuitous, taking up valuable time. And reverse the willing sellers restriction, — preserve as many spectacular places time is of the essence: Drew Hanson ’89, and the fate of any future bill remains with the highest level of protection that we trailway director for the Ice Age Park uncertain. — J. M. can,” says Drew Hanson ’89, who is the foundation’s trailway director. “But in the

40 ON WISCONSIN ment as separate variables. Instead, he calls for a melding of them all. “A great deal of America’s public lands encompass mountains and desert. A nationwide map of federal and state lands shows that most public lands are in the west, where soil and water resources do not approach those that we take for granted here in the upper Great Lakes,” Hanson laments. Because the Ice Age Trail is in Midwestern farmland, com- pleting it will result in the secondary benefit of protecting watersheds and fer- tile agricultural soil, since in some spots, the protected area on the sides of the trail is a half-mile wide. People like Ray Zillmer, John Muir x1863, and Aldo Leopold earnestly believed that a thing like a trail would make the world and the people who hiked it better. Hanson warns that if this isn’t the case, and if industrialized progress always wins over preservation, then humans will suffer great and irre- versible losses in the future. “It can’t be that way. If a hundred years from now, we’ve developed every- thing except mountains and desert and whatever else happens to be in the cur- rent model for national parks, I think our country is going to be in a world of hurt,” says Hanson. “We need places to grow food, and we need water. And that’s what the Midwest can provide. That’s completely compatible with the Ice Age Trail.” And thus, others have adopted Zillmer’s dream of preserving Wisconsin’s prehistoric jewel. It’s interesting how The Ice Age Trail is only about 60 some challenges never change. Raymond percent completed. Trailway direc- Zillmer wrote in the March 1959 issue of tor Drew Hanson estimates that the Ice Age Park and Trail Foundation the Wisconsin Alumnus, the precursor to On still needs to purchase 1,000 parcels Wisconsin, that the land must be preserved of private land in order to finish it. soon, “before the hills are pre-empted by The map shows the projected path of the completed trail. private homes and the land becomes too expensive. It will cost us little now. It will Midwest, we have a huge population base Hanson hails from the northeastern pay our children and theirs much here- of people who are clamoring for more corner of Wisconsin near Marinette, after. We spend a lot to go faster. Let us places to recreate. And this trail, I think, from a family that has held its land for spend a little to go slower.” can satisfy a great need Midwesterners five generations. He stresses that conser- have for outdoor recreation, as well as pro- vation can’t occur in a vacuum, solely John Morgan MA’03 is a Madison environmental journalist. He and his spouse, Ellen Shumaker ‘95, tect an enormous amount of natural areas, preserving a desert here and a mountain MS’97, co-authored 50 Hikes in Wisconsin (Countryman water supply, and agricultural lands.” there and holding farming and develop- Press), which includes eight hikes along the Ice Age Trail.

FALL 2005 41 SPORTS

A Man of His Word Jonathan Orr finds it’s as good to give as to receive.

those seeking to escape the TEAM PLAYER campus bar scene. Jessica Ring Recognizing that ability to get things done, over the sum- Five things to know about mer the athletic department UW women’s soccer player sent Orr to the NCAA’s national Jessica Ring: leadership conference, a five- • A senior from Rockford, day workshop attended by a UW SPORTS INFORMATION (3) UW SPORTS INFORMATION Illinois, Ring came to Wis- hand-picked group of student- consin as a walk-on, but athletes. During one session, since redshirting her first the students were given an year on campus, she has assignment: come up with a started fifty-eight games tangible way to improve life for for the Badgers. student-athletes on their cam- • Voted the team’s most puses. Orr spent the week hash- valuable player on defense ing out an organized buddy last season, she anchors system, which would pair each the UW’s back line — the incoming athlete with a senior last line of defense before mentor — “someone that they the goal. can talk to about different • While the roster says she’s While a lot of receivers play the prima donna role, fifth-year senior things,” Orr says, “not just the Jonathan Orr says that football has taught him humility. a senior, that’s not quite sport, but the issues that fresh- true. Ring graduated this men are often faced with.” past spring — with a per- Maybe it comes with the terri- coaches and teammates as a That desire is fueled by fect 4.0 GPA — and this tory, lining up wide all game, spiritual leader — the kind of Orr’s own transition to college, fall begins her first year in being isolated out there one- solid soul who keeps his feet which he admits was rockier law school. on-one, mano a mano. Maybe firmly planted on the ground, than he’d have liked. When he • Law school is enough to that’s why the Terrell Owenses even when they’re leaping to arrived in Madison as a highly fill anyone’s time, but she and Randy Mosses are so often snare a touchdown pass. touted prep star from Detroit’s wanted to play her final driven by precious ego. Some- The son of a minister, Orr Henry Ford High School, he was season with the Badgers thing about being a wide leads a student organization determined to enjoy the fruits because of the team’s receiver breeds a greedy desire called Word, Worship, and Fel- of fame. “I was just wild,” he strong camaraderie. She’s to be noticed. lowship, which he founded last says, describing too many late- also a returning team cap- Or maybe not. year with his fiancée, Heydie night parties and unhealthy tain who will be counted Consider Jonathan Orr, a Navarro x’07. Now about fifty relationships that in the end on for leadership on and senior wide receiver for the UW members strong, the group left him hollow. “By the end of off the field. football Badgers. Entering his hosts alcohol-free parties for the year, I was ashamed of the • Although her final year of college, Orr has specialty is accomplished more than defense, most student-athletes Ring’s ever dream. But you Badger Tales shooting won’t hear it from him. Seems the newly spiffed Camp Randall has helped “He’s one of the most Stadium has everyone around UW Athlet- the Badgers humble guys I know,” ics getting historical. To honor the struc- in key says former roommate ture’s storied past, the Badgers donned moments. Scott Starks x’05, who retro uniforms and invited back former Two seasons now plays professionally for players for the opening game of the sea- ago, she nailed the the Jacksonville Jaguars. son. For those in the mood for more remi- decisive penalty kick to What speaks for Orr are his niscence, there’s Tales from the Wisconsin upset top-seeded Penn deeds. On the field, he is one of Badgers, a new book written by Justin State in the Big Ten tour- the Badgers’ fastest and most Doherty MA’03, UW’s director of athletic ney — a landmark victory potent pass receivers, with communications. And if Doherty’s review that helped lay the sixty-seven catches and eleven of Badger gridiron lore isn’t enough, groundwork for the team’s touchdowns in his first three there’s also In the Red Zone: The History of Camp Randall, a new recent success. seasons. But more than that, DVD by Tweedee Productions, which offers a one-hundred-minute he’s earned the respect of his walk down memory lane.

44 ON WISCONSIN SPORTS

person I had become.” and score eight touchdowns, School of Human Ecology’s pro- The UW women’s lightweight Starks recalls one night dur- Orr’s role dropped significantly, gram in community leadership, rowing team won the national ing freshman year when his mostly due to the return of where he’ll complete his championship race for the sec- roommate came home in tears. receiver Lee Evans x’03 from degree in December. ond year in a row during the “It was pouring rain, and he injury. Orr logged only seven As part of the curriculum, Intercollegiate Rowing Associa- had to go lift weights in the catches all year, yet never Orr did an internship with the tion finals in May. Rowing for morning,” Starks says. “He just noticeably sulked about giving Nehemiah Community Develop- the winning Badger crew were said he had this empty feeling up the limelight. ment Corporation, which works seniors Eva Payne, Lindsey inside, and he knew something “It was tough on him,” says with at-risk kids on Madison’s Rongstad, Katie Sweet, and was missing.” Starks. “Anyone who’s competi- ethnically diverse south side. Sarah Liefke; juniors Andrea The something missing, Orr tive is going to want to be the After graduation, he hopes to Ryan, Anaya Drew, and Mary says, was his relationship with go-to guy. He wants to go out establish similar programs in Higgins; sophomore Suzie God. Although deeply spiritual there and make plays. But if it the Detroit neighborhood of Sagues; and junior coxswain Erin themselves, Larry and Linda Orr doesn’t happen, he’s not going his youth — although that plan Specht. All but Liefke and Sagues never foisted religion on their to go to the papers and com- may be put on hold if he’s were members of the 2004 cham- three sons, preferring that they plain. That’s not his style.” selected to join Starks in the pionship-winning boat. find faith on their own. By At the lowest point of his National Football League. the time he entered college, career, Orr maintained focus, in “Jonathan may well go on Following her spectacular debut Jonathan had drifted away part because he was discover- and have a career in football, season with the Badger basket- from church. But while he ing who he was, not only ath- but I think he’ll stay involved in ball team, Jolene Anderson could outrun almost anyone on letically, but spiritually and community service,” says Boyd x’08 lined up a football field, he couldn’t intellectually. At first, he could- Rossing, a professor who against the escape his own conscience. “I n’t settle on a major; he wasn’t directs the community-leader- best young felt as if God was stalking me, satisfied with the usual spate of ship program. “He has that talent in the calling me home,” he says. options. Then academic advis- desire in his heart.” world as part Starks was feeling the same ers pointed him toward the — Michael Penn of the United way, and the two committed to States’ under- changing their lives. They began 19 entry at leading Bible studies with a this summer’s IN SEASON WIS. STATE JOUNRNAL/WWW.MERLIN-NET.COM small collection of teammates, The Ironman world basket- and over time, the sessions grew. Jolene Anderson ball champi- Orr took naturally to teaching Madison’s fourth annual triathlon onships in Tunisia. Last season, the Scripture. Though he is typi- will showcase many stars of the gru- Anderson averaged nearly 18 cally soft-spoken, some of his eling sport, but we like it because it points per game to lead the Bad- preacher father’s influence also includes people like Frank gers in scoring, the first freshman kicked in, and soon he began to Korosec ‘87, MS’89, PhD’91. A to do so since 1980. believe he was meant to take his professor of radiology, Korosec got message to a broader audience. interested in the Ironman while For the fifteenth time in his “I fought with it at the watching two family members com- career, men’s track coach Ed beginning,” he says. “I really pete in 2003. An experienced run- Nuttycombe was honored as didn’t want to have to be a ner, he signed up for the 2004 race, Professor Thomas Brunold the Big Ten’s most outstanding leader. I didn’t know if I could despite a slight handicap: he didn’t track coach. The honor followed handle it. When you assume know how to swim. Initially, he could barely complete one lap in a season in which the men’s team certain positions, more is a pool, but he kept at it. On race day, he finished in a little more won the Big Ten championship in expected of you, and I didn’t than eleven hours, having mastered a 26.2-mile run, a 112-mile a dominating fashion, claiming want to fail or be responsible bike ride, and, perhaps longest of all, a 2.4-mile swim. titles in six events and setting a for causing others to fail.” new meet record for points Those around him, how- Circle the date: Sunday, September 11; competition takes place all scored. The Badgers completed ever, had little reason to doubt day in and around Madison. the running sports’ triple crown his character. Coaches had got- — winning conference champi- ten a glimpse of Orr’s emo- Keep an eye on: Korosec, who will compete again this year, is one onships in cross country, indoor tional maturity during the 2003 of many triathletes with UW ties. Chemistry professor Thomas track, and outdoor track — for football season, his worst as a Brunold, who finished fifth last year, is among the best. the seventh time in eleven years. Badger. After a sensational freshman year that saw him Think about this: With 2,188 competitors, last year’s Ironman lead the team in receiving yards Wisconsin was the biggest Ironman event in history.

FALL 2005 45 WAA NEWS

Osher Gives Learning a Boost New grant will spread continuing ed programs to non-alumni.

Thanks to a major grant from ALYSKA BAILEY the Bernard Osher Foundation, Wisconsin Alumni Lifelong Learning will soon be able to extend its offerings beyond UW alumni to a wider audience, with a special emphasis on Wisconsin residents over age fifty. The uni- versity will receive $100,000 in the first year, with eligibility for renewal for the next two years, to fund the new Osher Lifelong Learning Institute at UW-Madi- son. The grant includes the possi- bility of a $1 million endowment One-Stop Shop at the end of the term. According to Sarah Schutt, Shopping for fall fashions in senior outreach specialist, the WAA’s online Alumni Store just grant will help fund a variety of got easier. Now there’s just one outreach efforts. “I’m hoping to cart for quick checkout, and partner with local organizations, WAA members can use the such as senior centers, on new same discount code for all items lifelong learning programs,” she at www.uwalumni.com/store. says. “This will allow us to offer Badgers can find sweatshirts, some of the programs we’ve gifts, and more emblazoned always wanted to create but with favorite UW logos, and could not afford in the past.” support the alumni association Jim Lattis MA’87, PhD’89 (right) uses star charts to teach the history of Wisconsin Alumni Lifelong astronomy to older learners at Senior Academy, one of the programs with every purchase. WAA con- Learning was founded in 2001 as that will receive assistance from the Osher Lifelong Learning Institute. tinues to offer commemorative a partnership between the Wis- furniture and Bucky Badger consin Alumni Association and courses for students over the age current Senior Academy program, address labels — but now you’ll the Division of Continuing Stud- of fifty. While Wisconsin Alumni offered to retirement center resi- find them at a new spot. See ies. Its focus has traditionally been Lifelong Learning will continue to dents at Madison’s Meriter Main www.uwalumni.com/coolstuff. to provide UW-linked educational focus on alumni, the UW’s new Gate, to other organizations. And programs for alumni and friends Osher Institute will work to pro- it will offer educational field trips of the university. But the new vide high-quality classes to the to regional attractions. grant, and the institute it creates, general public. In addition to UW-Madison is one of will expand those offerings. other programs, the institute will seventy-three schools nation- The Bernard Osher Founda- fund Made in Wisconsin bus tours widewith an Osher Institute. tion helps institutions of higher to major employers in the state, For more information about learning across the country including Harley-Davidson and upcoming programs, visit provide noncredit enrichment SC Johnson. It will expand the uwalumni.com/learning.

Distinguished Alumni Awards

WAA wants to honor the best include former U.S. Secretary of as the 2005 recipient, Pulitzer among UW graduates. The asso- State Lawrence Eagleburger Prize-winning journalist ciation is calling for nomina- ’52, MS’57, philanthropists Anthony Shadid ’90. For tions for its top honors, the John ’55 and Tashia ’55 Mor- nomination guidelines, visit Distinguished Alumni Award gridge, and actress Jane Kacz- uwalumni.com/daa. Send nomi- and the Distinguished Young marek ’79. The Distinguished nations by October 15 to the Alumni Award. The former is Young Alumni Award goes to a Wisconsin Alumni Association, given to those with outstanding graduate under age forty who Attention: Nominations, achievements in professional or has demonstrated unusual 650 North Lake Street, volunteer service; past honorees achievement or initiative, such Madison, WI 53706-1476.

46 ON WISCONSIN WAA NEWS

All Aboard! Zoerb to lead WAA’s board of directors.

At the Wisconsin Alumni Asso- involvement with the Badger that will allow them to better ciation’s annual board meeting Action Network, WAA’s legisla- serve alumni.” in April, David Zoerb ’68 was tive advocacy group for higher The WAA board also wel- named chair for the 2005–06 education. Now as chair, Zoerb comes Jay Sekelsky ’81, ’87, fiscal year. Zoerb takes over the will lead the association’s efforts principal and senior portfolio top seat from Gilda Hudson- with the Local Alumni Touch manager of Madison Invest- Winfield ’77, whose term Points Task Force, which is ana- ment Advisors, as a member for ended in June. lyzing how local chapters the 2005–06 term. John Oros “Dave Zoerb’s leadership around the country are deliver- ’71, president and COO of the will be a great asset to the ing the UW-Madison experience Enstar Group in New York and association as we move forward to alumni. chair of the UW Foundation with our mission of making a “We understand that the board, and Judith Roller, asso- connection between alumni chapters all have different ciate dean of the College of Let- and the university,” says Paula needs, goals, and objectives,” ters and Science, will serve as Bonner MS’78, WAA president says Zoerb, “but we need to ex-officio members. and CEO. put a better structure in place — E.H. Zoerb, the senior vice presi- dent of marketing at Frank Mayer and Associates in GLBTAC Honors Two Graduates Grafton, Wisconsin, comes from a long line of Badgers. He is a WAA’s Gay, Lesbian, Bisexual, third-generation UW-Madison Transgender Alumni Council NICASTRO BRENT alumnus, and his two daugh- (GLBTAC) honored two of the ters received degrees from the area’s local celebrities with its UW, as well. So it comes as no distinguished alumni awards surprise that Zoerb is passion- this year. Raphael Kadushin ate about this state university. ’75, MA’78, a travel writer and “I see public education as food critic for Madison’s Isth- one of the last level playing mus weekly newspaper, and fields for people who want to Jess Anderson ’63, a former improve life for themselves and announcer on WORT-FM radio for their families,” he says. and longtime music critic for An active volunteer with the Isthmus, received the awards at GLBTAC’s annual brunch in July. “Raphael and Jess have From left: Aaron Gordon ’01, Jess Anderson, Jerilyn Goodman ’71, and helped create Madison’s unique Raphael Kadushin; Gordon and Goodman are GLBTAC’s current co-chairs. culture by adding their own personalities to its mix,” says WAA president and CEO Paula contributed material to such film series. Anderson worked Bonner MS’78. “We’re proud magazines as National Geo- for the UW for thirty-five years, to honor them for their graphic, National Geographic first in the Physical Sciences achievements and their devo- Traveler, Bon Appetit, and Wis- Laboratory, then at the UW tion to our city.” consin Trails. He won Britain’s Computing Center, the Madi- Though best known in Bedford Pace Travel Writing son Academic Computing Madison for writing about Prize in 2002. Center, and the Division of restaurants in Isthmus, Kadushin An avid musician, Anderson Information Technology. He is also senior humanities editor has been a classical pianist since retired in 1999 as a distin- for the University of Wisconsin 1951 and a harpsichordist since guished information processing David Zoerb Press. In that role, he has estab- 1973. From 1977 to 1988, he consultant. Anderson was a lished the press as one of the hosted a classical music pro- music critic for the Isthmus UW Alumni Club of Washington nation’s leading publishers of gram on WORT, a listener-spon- from 1972 until 2001, and also County since the 1980s, Zoerb books on GLBT issues. There he sored Madison radio station. He contributed writing to Press has served on WAA’s national launched Living Out, America’s was a pioneering member of Connection, Madison Maga- board of directors for the past only book series devoted solely Madison’s Gay Liberation Front zine, Wisconsin State Journal, eight years. His interest in to gay and lesbian autobiogra- and was a staff sponsor for the and Opera News. government has aided his phies. As a writer, Kadushin has UW’s first-ever gay and lesbian — John Allen

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Compiled by Paula Wagner Alumni News regrets this and affordable solutions” to Apfelbach ’83 Summer-issue error: the dining tough problems in our nation’s What’s New, Badgers? hall at Concordia Language justice system. He also served as Village’s El Lago del Bosque in New York City’s deputy mayor early years Bemidji, Minnesota — not the for criminal justice; headed its Please let us in on your recent village itself — was named for planning commission; and was accomplishments, accolades, We thank Paul Miller ’39 of Roma Borst Hoff ’48, MA’51, the founding chair of the After Whitewater, Wisconsin, for PhD’56 and her spouse, School Corporation, a nonprofit transitions, and other important sharing his five-generation clan Donald Hoff, in July 2004. dedicated to providing the life events! You may e-mail the of Badgers. The grandfather of Trio for Flute, Clarinet, and city’s youth with quality after- his late spouse, Audrey Rose Piano — the latest composition school programming. (brief, please) details to Smith Miller ’40, was Barnis by Marilyn Ziffrin ’48 — Dick McDonald ’55 has [email protected]; Rose, who was on campus premiered in April in Davenport, founded a Milwaukee firm when North and South Halls Iowa, at a Friends of Chamber called Marketing/Business fax them to (608) 265-8771; were dormitories, and he had Music concert. The Bradford, Development Consultants, to fetch wood for the stove New Hampshire, composer’s along with four other execu- or mail them to Alumni News, in his room. Audrey Miller’s Concertino for Piano and Strings tives who are also known for Wisconsin Alumni Association, father, Henry Smith, earned was also recently released on CD. their innovations. McDonald his master’s degree here, The reviews are first rate has handled the nation’s first 650 North Lake Street, and the Millers’ daughter is for Dear Mom: Why Raising legal, political, and healthcare Madison, WI 53706-1476. Christine Miller Niesen ’71 Four Boys Was Neither Boring advertising, and he was a of Whitewater. A grandson, Nor Monotonous (Goblin Fern pioneer in managing “total Space limitations prevent us Matthew Niesen ’04, is now Press), a new book by Madison political campaigns”: those from printing all of the amazing a UW-Madison medical student. author Jean Hibbard Willett of former Presidents Nixon, ’49. In it, she shares the Ford, and George H. W. Bush. news that we receive, but we do whirlwind that was the Willett McDonald also shared how enjoy hearing from you. 40–50s household — a home of laughs, he, as the president of Sigma surprises, crises, lessons, good Alpha Epsilon, began the SAE All that chemist, novelist, times, bad times, and overarch- tradition of hosting an annual and playwright Carl Djerassi ing love — and some of the Christmas party that eventually PhD’45 has accomplished — tales just may mirror your own. entertained some 1,800 Please e-mail death notices including holding the UW Okay, Class of 1950, who Madison-area senior citizens. and all address, name, telephone, record for completing a PhD in among you would have been When WAA sponsored The two and a half years — boggles voted “Most Likely to Succeed Big Red One on opening night and e-mail changes to the imagination, but now he in Landscape Architecture”? of the Wisconsin Film Festival [email protected]; has another accolade: Austria If you said John Orton ’50, in April, the highlights were a has issued a stamp in his honor you’re correct. The Brookfield, welcome and Q&A session by fax them to (608) 262-3332; that’s the first of its kind in the Wisconsin, landscape architect Richard Schickel ’55 — the mail them to Alumni Changes, world. The face in the back- was recently inducted into the film’s original producer and ground is made of microscopic Wisconsin Landscape Federa- the person who restored it in Wisconsin Alumni Association, chemical formulae for the hor- tion’s Hall of Fame for his many 2004 to the original director’s 650 North Lake Street, mone progestin, which was first accomplishments in the field, version. Schickel, of West synthesized by Djerassi in 1951. and credits UW Professor Bill Hollywood, California, has Madison, WI 53706-1476; or You can see the stamp at http:// Longenecker with invaluable been TIME’s film critic since call them in to (608) 262-9648 djerassi.com. Djerassi, who is mentoring. Special thanks the 1970s, and has many known as the father of the con- to Roberta Hunt ’43 of other writing, directing, and or toll free to (888) 947-2586. traceptive pill, lives in San Fran- Waterloo, Wisconsin, for producing credits to his name. cisco and London. We thank sharing Orton’s news with us. “It was my privilege to share Most obituary listings of WAA UW Professor Bassam The career of Herb Sturz an early version of Ultimate Life members and friends appear in Shakhashiri for these details. ’52 has been “characterized by — my idealized redesign of life Soldier, teacher, florist, innovation and public service,” insurance — with Wisconsin’s the Insider, WAA’s publication friend, and the 1947 founder says Ken Marion ’52 of Del actuarial science and insurance for its members, now published of Britten’s Greenhouse: all of Mar, California, who met Sturz program in 1979,” began these describe Captain Matt when they were members of Robert Reuter ’57 of Fairview, thrice annually and inserted into Britten III ’46 of Marshfield, the UW’s first Integrated North Carolina. Since then, he’s On Wisconsin Magazine. Wisconsin, who was honored Liberal Studies group. Sturz worked hard on his model of during a June celebration when co-founded and directed New consumer-driven life insurance, he received the 2005 Honorary York City’s Vera Institute of which he says will revolutionize Life Award from Marshfield’s Justice — a pioneer in develop- the industry. In 2002, Reuter was Foxfire Botanical Gardens. ing “unexpected, yet practical given a chance to “provide new

48 ON WISCONSIN ALUMNI NEWS

insights” in this area as a winner Top Spiritual Site Award upon business English at the “Carlo in the Individual Grants Compe- Jane Germaine Gray ’63 Bo” University of Urbino, for Bookmark tition, sponsored by the Actuar- for meditate-shivabala.org, her sharing this with us and for ial Education and Research Fund Web site. This summer, Gray founding, with her spouse, and the Society of Actuaries. coordinated a road tour for WAA’s new Italian alumni chap- Who’s the new president one of her meditation teachers ter in May. Benvenuto, Italia! of the U.S. Table Tennis Hall of and created a children’s book, Perhaps you recall Robert Fame? It’s Steve (H. Stephen) The Boy Yogi. She lives in Buck- Kotler x’64 from his book Isaacson ’59 of Highland Park, ingham, Virginia. Secrets of a Beverly Hills Plastic Illinois — the national intercol- Eerie … That’s what you’ll Surgeon, which was a Book- legiate champion in 1957 and think about the cover of the mark in the Fall 2003 issue. Or 1958. Isaacson follows in the new psychological thriller by maybe you’ve seen him on E! paddle strokes of five-time James Magnuson ’63, MS’64, Entertainment’s reality show world champ Jimmy McClure The Hounds of Winter (Univer- Dr. 90210. Now he’s back in the A UW faculty team has in heading the organization. sity of Texas Press). It centers limelight with The Essential edited Controversies in Science on a father — accused of his Cosmetic Surgery Companion & Technology: From Maize to daughter’s murder and on the (Ernest Mitchell Publishers) — Menopause (University of 60s run in the Wisconsin wilderness look for it in October. Wisconsin Press): Jo — who must confront himself O. (Ottah) Allen Thiher Handelsman PhD’84, a Recipients of the UW School and his past. Magnuson has MA’64, PhD’68 has recently professor of plant pathology of Pharmacy’s 2005 Citation of also written Windfall, Ghost written Fiction Refracts Science: and the co-director of the Merit Awards are: Palmer Dancing, and Open Season, and Modernist Writers from Proust UW’s Women in Science Taylor, Jr. ’60, PhD’65, a dean directs the James A. Michener to Borges (University of Missouri and Engineering Leadership and professor at the University Center for Writers at the Press). The author is a professor Institute; Associate Profes- of California-San Diego; John University of Texas at Austin. of Romance languages and sor of Rural Sociology Parascandola MS’67, PhD’68, The University of South literature at the University of Daniel Lee Kleinman a retired historian for the Carolina (USC) in Columbia has Missouri-Columbia. MS’86, PhD’92; and Abby U.S. Public Health Service in established the research-based Eau Claire, Wisconsin, Kinchy MS’02, a research Rockville, Maryland, and a Thomas Terrill Scholarship in resident Glen Volkman ’64 assistant in rural sociology. former UW faculty member; African-American Studies to was a customer at the original Billed as “necessary Charlotte Eimermann honor Thomas Terrill MA’63, McDonald’s restaurant in Des background on hot-button Anderson Smith ’68, MS’80, PhD’66, a pioneer and author Plaines, Illinois, when founder issues,” the book — the first the founder and president of in the field. In 1968, he taught Ray Kroc opened for business on in a series — moves beyond PharmEcology Associates in the first course in African- April 15, 1955. Fifty years later, a simple pro-con format to Brookfield, Wisconsin; and American history at USC or at as the Golden Arches kicked off provide research method- Russell Jensen ’70, MS’74, any previously all-white public their golden-anniversary-year ologies, histories, and data director of pharmacy at university in the South, and he celebration, Volkman shared his to allow readers to examine Madisons St. Marys Hospital continued to teach until his story with the organizers and for themselves the ethical Medical Center and Dean retirement in 2000. was invited to be a part of the issues in science that the Medical Center. The U.S. embassy in Rome excitement once again. At the media may oversimplify. The UW Medical School’s has offered grants to two UW April unveiling of the new A variety of timely, Department of Medicine has a instructors to present a teacher- fiftieth-anniversary restaurant thorough, and often conflict- new chair: William Busse ’63, training seminar series for in downtown Chicago, Volkman ing perspectives from many MD’66. He’s led the asthma Italian teachers of English in and Ronald McDonald cruised fields flesh out four current and clinical immunology sec- Urbino, Italy. The embassy the drive-through in Ronald’s public-health controversies: tion since 1978 and is the direc- stopped underwriting such “shoe mobile” while McDon- genetically modified crops, tor of the UW General Clinical programs in 1996, but because ald’s CEO Jim Skinner served the use of antibiotics in ani- Research Center. Among other of the outstanding experience them as the venue’s first drive- mal husbandry, hormone- endeavors, this includes head- of Sandra Utpatel Arfa ’64, through customers. replacement therapy during ing a six-year, $55.8 million U.S. MA’72, director of the UW’s Child Centered Spaces menopause, and smallpox. Department of Health and English as a Second Language had the very able assistance of Handelsman is also Human Services project — the Program, and her faculty associ- pediatrician Karen Kramer a creator — with Sarah largest ever at the UW Medical ate Helaine Kriegel MA’74, Hein ’66 recently as she spent Miller Lauffer ’92, MS’98; School — to better understand an exception was made. This a month in India providing Christine Pfund PhD’00; the asthma epidemic affecting is the twenty-fifth year that health assessments of children and Christine Pribbenow inner-city youth. the Arfa-Kriegel team has in tsunami-affected villages. PhD’00 — of Entering Mentor- Spirit and Sky, a spiritual provided similar training in (Visit her travel diary at www. ing: A Seminar to Train a New Internet directory with more many different countries. christianchildrensfund.org.) Generation of Scientists (Uni- than one hundred thousand Grazie to Catherine Farwell Child Centered Spaces was versity of Wisconsin Press). links, has bestowed its 2005 ’86, MA’02, an instructor of pioneered by the Christian

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Children’s Fund — on whose coordinator for the Washington University Press) is the third studying at the UW. Thanks board Hein serves — and there County [Pennsylvania] Court book by Alan Derickson ’71. to his daughter, Jennifer are now 260 such spaces serving System, following many years as He’s a professor of history at McPherson ’93 of Dearborn, thirty-eight thousand children a dean at several colleges. Penn State’s University Park Michigan, for tipping us off. and youth in Sri Lanka, Indone- James Zohrer MS’69 of West campus who, over the course of In 2002, David Pender- sia, and India. “I was ‘imprinted’ Des Moines, Iowa, recently ten years’ work on this project, gast MS’72, PhD’83 took his with the importance of interna- finished his role as the wildlife found “invaluable evidence” twenty-five-plus years of phar- tional health work during my diversity program coordinator at the Wisconsin Historical maceutical and biotechnology undergrad years when I worked with the Iowa DNR, although Society, his “spiritual home.” experience to Transkaryotic in the [UW] lab of Dr. Enrique he’s not quite retired — he’s Chicago-area French Therapies in Cambridge, Massa- Valdivia,” Hein says. Formerly also been teaching at Simpson instructor and interpreter chusetts. He’s now stepped up president of the William T. Grant College and writing the Iowa Gerald Plotkin MA’71 had a from executive VP and chief Foundation, she now lives in DNR’s Comprehensive Wildlife chance to test his skills at the operating officer to become Jacksonville, Vermont, and Conservation Plan. And, after Dicté des Amériques in Québec the firm’s president and CEO. makes humanitarian-relief and nearly thirty-three years of serv- City, Canada, in April. Each of From Nacogdoches, Texas, development work her full-time ice to the state of Wisconsin, the 125 contestants — drawn we heard from Mary Cullinan volunteer career. Hein was also Madisonian Brian Hanke ’72 from twenty-five countries — MA’73, PhD’78 that she’s elected to a second four-year has stepped down as the direc- had won a regional competi- beginning her third year as term on the National Board of tor of human-resource services tion, with Plotkin representing provost and vice president for Medical Examiners in May. for the Department of Revenue. senior-level Chicago-region academic affairs at Stephen F. “I do not think anyone As a “sure sign that retirement contestants. This year, Guil- Austin State University. Arriving else who graduated from is right,” Hanke hit his first hole- laume Vigneault, son of the there after many years in aca- [Wisconsin] has ever done this,” in-one while golfing in Florida late poet laureate of Québec, demia in California, she’s been says Lawrence Curtin ’67, the week before he retired. read a composition full of “enjoying life in the beautiful sharing that he’s authored ten Fred Baumgartner French-language traps while pineywoods of East Texas.” books, written and produced MA’69, PhD’72 is a papal- the contestants wrote what Thomas Philabaum a movie, and holds eleven elections expert, and he was no they heard. While not a MA’73 has gone on to great patents in science. “I now have doubt called upon frequently champion in the end, Plotkin things as a graduate of Profes- yet another achievement,” he this spring while the world’s loved the experience. sor Emeritus Harvey Little- adds — he’s put his movie on Roman Catholics lost and Educators often feel a need ton’s renowned UW art-glass the Internet in six segments at gained a pontiff. Baumgartner to assess young children’s math program. Philabaum received www.oneminutetomidnight. is a professor of history at and literacy skills without the Arizona Artist of the Year com. Curtin lives in Jensen Virginia Tech in Blacksburg and administering standardized Award in 1998; has a glass Beach, Florida. the author of eight books, tests, and Patricia Vardin studio, gallery, and school of Through her nonprofit including his most recent: (Barker) ’71 is helping to meet his own in Tucson; and received agency, Giving Back (www. Behind Locked Doors: A History that need. An associate profes- the University of Arizona GivingBackMentoring.org), of the Papal Elections (Palgrave sor and chair of early childhood Alumni Association Professional Karen Peterson ’67, MA’69 MacMillan Press). education at Manhattanville Achievement Award in May. of Paia, Hawaii, has created the College in Purchase, New York, We thank John Laurence intergenerational Kupuna & she’s developed ChildChart — Everard MA’72 of Cross Plains, Keiki Together program. 70s software technology that helps Wisconsin, for letting us know. Through it, she teaches Brain a teacher to record, photo- The National Association Gym methods to Maui senior After graduate work in TV and graph, and track a child’s class- of State Universities and Land- citizens, who in turn become film, then law school and work room performance, and then Grant Colleges’ Commission on mentors and tutors to children, in the legal field, Andy Halper use these stored observations International Programs has teaching kinesthetic activities ’70 returned to his passion: for evaluation and planning. honored Daniel Bernstine that enhance the students’ TV and film. Today he’s the Barry McPherson PhD’72 LLM’75 with its 2005 Michael P. learning, concentration, and multi-award-winning senior recently published the fourth Malone International Leader- memory. Brain Gym movements producer for news and public edition of Aging as a Social ship Award. Now the president alternate the body’s left and affairs at Thirteen/WNET New Process, and his other works of Portland [Oregon] State Uni- right sides to “remind” differ- York, where he develops pro- include Sociology of Sport and versity, and a former dean of ent parts of the brain to work gramming for the PBS national Social Significance of Sport. the UW Law School, Bernstine together, and can be an alter- schedule and is producing his A former dean of graduate was honored for his extensive native to drug therapies for fourth season of the interna- studies and research at efforts to promote internation- children diagnosed with ADHD. tional documentary series Wide Canada’s Wilfrid Laurier Univer- alization in higher education. Three UW graduates Angle. Journalist Bill Moyers sity in Waterloo, Ontario, and a Paula Wettstein Sergi ’75 wrapped up long and fruitful recently became its anchor. past president of the Canadian has seen a dream come true: careers this spring: Barrie Health Security for All: Association on Gerontology, For three months starting in Wight MA’67, PhD’68 retired Dreams of Universal Health McPherson also helped to August, this writer, poet, and as the community services Care in America (Johns Hopkins coach Wisconsin hockey while registered nurse from Fond du

50 ON WISCONSIN ALUMNI NEWS

Lac, Wisconsin, is living and Communication Disorders in New York City and writes regu- mier center for weed biocontrol working in Villa Clementine, 1955 — a training and outpa- larly for the New York Times. — using beneficial insects in a nineteenth-century former tient facility offering a large He also wrote for the Daily place of chemical pest control. home in Wiesbaden, Germany. range of hearing and speech- Cardinal as a student, and part “Roll over, Voltaire,” says The villa is used by the Hessen language services. The college of Who She Was takes place in playwright Danielle Dresden [Germany] Literary Society, held a fiftieth anniversary cele- Madison. Freedman spoke on ’78, MA’85 wryly about Source which selected Sergi for the res- bration of the center in May. the UW campus in March as Code: Candide, her new, two- idency as part of its efforts to “Apparently a memoir of part of the Mosse/Weinstein act “satirical play for today” build cultural ties between the one family, one mother, this Center for Jewish Studies’ that “tackles fundamentalists German state of Hessen and its story encompasses the brave, Jewish Heritage Lecture Series. of all stripes.” The work made sister state, Wisconsin. Sergi’s sad, fantastic tale of the Jewish What does it take to head its world debut in April at stipend and free lodging are struggle in America,” wrote the Colorado Department of Madison’s Overture Center, and allowing her to work on a one reviewer about Who She Agriculture’s Insectary? Daniel marked the twentieth anniver- book-length manuscript of Was: My Search for My Bean MS’78, PhD’83 is finding sary season of TAPIT/new poems and to participate in Mother’s Life (Simon & Schus- out. Formerly the state agricul- works, the Madison tap-dance workshops, readings, and ter) — “a rare and objective ture department’s biocontrol and theater studio where Dres- school visits as a cultural work about a deeply personal specialist and a researcher for den and Donna Peckett serve as ambassador. subject” and the fifth book by the USDA’s A.R.S. Exotic and producing artistic directors. David Clay ’76 and Samuel Freedman ’77. The Invasive Weeds program, Bean Though the mighty Badgers Sharon Pendzick-Clay ’77 author is a professor of journal- plans to establish the Palisade, we may be, few among us can have earned applause from the ism at Columbia University in Colorado-based facility as a pre- claim this accomplishment by plant science department at South Dakota State University in Brookings. David, specializ- ing in soil and water, received Chattin’ with the Chicks the 2004 F.O. Butler Foundation It’s true, ladies: sometimes we all need to engage in the kind of Award for Excellence in dishing and venting that only our girlfriends can understand, and Research for his work in soil Lara Solomon ’91 gets two full hours of it every weekday. She’s a science. Sharon also won that host, as Lara Dyan, of ChickChat Radio (www.chickchatradio.com), honor in 1997, and this year whose motto is, “Where it’s girls’ night out every day....” garnered the 2005 Griffith Dyan launched ChickChat with her good friend and co-host Heidi Faculty Research Award. She Hanzel in 2002, and today, it’s an industry pioneer as one of the only specializes in weeds and pest nationally syndicated, non-political, female-hosted talk-radio shows management. — in short, radio talk shows by and for women. Dyan and Hanzel In honor of his late mother, are achieving success while leading this new genre: the show was George Patterson III ’76 chosen last fall as a “rising star” by the radio trade journal Radio & recently gave $50,000 to the UW Records, and Dyan was recently elected to the board of the New York School of Pharmacy to establish City chapter of American Women in Radio & Television. the Doris Patterson Alzheimers ChickChat’s focus and strength come from the two women’s very Here’s a toast to Lara Research Fund. The donation different perspectives: Dyan talks about her life as a dating single in Solomon: as ChickChat is designated to Associate the Big Apple, while Hanzel, from a separate studio outside Wash- Radio’s Lara Dyan, she’s been elected to the board of NYC’s Professor Jeff Johnson for the ington, D.C., gives her take on life as a suburban mother of two genetic Alzheimers disease proj- chapter of American Women who rejects that very label — the “suburban-housewife soccer in Radio & Television. ect. Patterson, VP of Robertson mom.” In addition, the duo welcomes guests who are “in the know” Ryan & Associates in Waukesha, on a variety of subjects; they take live calls from listeners; and they believe that no subject is too Wisconsin, is also exploring raw or off limits — they’d rather have some fun with taboos than preach or get political. opportunities and investments So you can bet it’s entertaining. “We like to describe it as Cosmopolitan magazine meets Sex involving biotech discoveries. and the City, and maybe a little Desperate Housewives,” says Dyan — but it’s much more than that. Stephen Youngerman ChickChat wants to empower women to be themselves, to have fun, and to live beyond stereotypes. ’76, JD’78 of Santa Monica, The show runs live on weekdays from 2:00 to 4:00 p.m. Eastern Time on Sirius Satellite Radio California, shared with us the channel 131; via the Internet at www.lifestyletalkradio.com; and at various times on local stations accomplishments of his late across the country. When you tune in, Dyan says “you’ll get a little laughing and maybe a little father, Henry Youngerman learning about how women think, but mostly, we just want it to be fun for listeners.” ’33, MA’36, PhD’40. After “The best part of all this,” she concludes, “is that I get to talk to one of my closest friends in the several university teaching whole world every day for a couple of hours, almost completely spontaneously. I actually hate it positions, the elder Younger- when the show comes to a close. We could keep going on forever.” And, if Dyan and Hanzel are man settled at the SUNY truly the trailblazers that radio-industry execs seem to think they are, they just might. College at Fredonia in 1953. — P.A. There he founded the Henry C. Youngerman Center for

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Daniel Kosharek ’78 of Santa whose board he serves. This Jensen ’88 has earned his des- Bookmark Fe, New Mexico: “In March network (http://smartrecovery. ignation as a certified manager 2005, I won the national cham- org) offers free self-help groups of exhibits (a CME) from the pionship at the USAW National and related services for those Trade Show Exhibitors Associa- Masters Olympic weightlifting with substance or activity addic- tion. He’s been the exhibits competition in Baton Rouge, tions. It is secular and evidence manager for the Milwaukee- Louisiana.” USAW, or USA based, teaches self-empower- based Metavante Corporation, Weightlifting, is the national ment, uses cognitive-behavioral the technology arm of the governing body for Olympic and motivational enhancement Marshall & Ilsley Corporation, weightlifting. techniques, and advocates since 1996. To recognize his achieve- choice in recovery options. A Bodies of Difference: Expe- ments in the field of communi- psychologist at Madison’s Capi- riences of Disability and Institu- cations, the Order Sons of Italy tol Associates, Steinberger also tional Advocacy in the Making has given Larry Wert ’78 its recently finished editing the of Modern China (University of The Munchkin coroner, 2005 Leonardo da Vinci Award SMART Recovery Handbook. California Press) is a new work Meinhardt Raabe ’37, has of Excellence — an honor that Among the many Badgers by Matthew Kohrman ’88, an written, with Daniel Kinske, applauds Italian-Americans who are doing good works assistant professor of cultural a memoir about his life’s who’ve become a “pride and worldwide is Margaret Herro and social anthropology at adventures. Graced with inspiration to the Italian ’87. She oversees business devel- Stanford [California] University. a foreword by Mickey community.” Fenwick High opment in Ulanbaatar, Mongo- We congratulate Michael Rooney, it’s called Memories School in Oak Park, Illinois, also lia, as the country director for Swenson ’88 on becoming the of a Munchkin: An Illustrated inducted Wert into its Hall of CHF International, a Washing- youngest person in Piper Jaffray Walk Down the Yellow Brick Fame this year. He’s the presi- ton, D.C.-based organization. & Company’s 110-year history Road (Back Stage Books). dent and general manager of Its mission is to be a “catalyst for to earn the Gary M. Petrucci We meet Raabe at age NBC5 — WMAQ-TV in Chicago. long-lasting, positive change in Award, which recognizes the twenty-three, stepping into Felicitations to Patricia low- and moderate-income firm’s top-performing financial film history in the beloved Sharp ’79! A senior research communities around the world.” adviser. He was also chosen as 1939 classic The Wizard of Oz. specialist in the Department Lifelike is a nineteen-minute one of the Nation’s Top 100 He credits the film with of Pathobiological Sciences at drama about an aging, small- Financial Advisers this summer helping to eliminate deroga- the UW-Madison School of town-Wisconsin taxidermist by Barron’s magazine. Swenson tory terms for little people. Veterinary Medicine, she’s whose life is disrupted — but is senior VP of investments with “Since the picture, we’ve all received the Instructor of the eventually enhanced — by a the Swenson Financial Advisory become Munchkins,” he Year Award from the student young writer who’s found asleep Group in Wayzata, Minnesota. says. “It’s like knighthood.” chapter of the American in his antler shed. The film, by Does your Wisconsin-based Raabe paid his way Veterinary Medical Association. Madisonian John Besmer ’88, for-profit or nonprofit organiza- through the UW and spent was named the Best Narrative tion need individuals to serve more than thirty years with Short at the 2005 Wisconsin Film on your advisory boards? If so, the Oscar Mayer Company 80s Festival this spring, and received check out a free, online service as an accountant and its a Platinum Remi at WorldFest— called DirectorConnector (www. spokesperson, Little Oscar. Tom Hecht ’82 has been the Houston’s international film directorconnector.com) that was Raabe is most proud, how- assistant vice president of festival — in April. Lifelike launched this winter in southern ever, of his World War II Beloit [Wisconsin] College, (www.lifelikefilm.com) is based Wisconsin. Greg Meier ’89, service as a pilot and ground Wisconsin’s assistant secretary on Besmer’s feature-length script JD’93, with the Milwaukee instructor with the Civil Air of state, and a legislative aid Not Birds, Airplanes. office of the Michael Best & Patrol, and he also became a to two U.S. senators. Now he’s The Carnegie Corporation Friedrich law firm, and Ron Kral public speaker and advocate overseeing development for of New York was smiling on ’83, the founder of the Madison for little people. Milwaukee’s Thunder House Adeeb Khalid MA’88, PhD’93 accounting firm Candela Solu- The book is illustrated Pictures, a producer of non- this spring: he was named one tions, oversee the jointly formed with Raabe’s contributions fiction, large-format movies of sixteen Carnegie Scholars for site. Their next plan is to roll of glorious Oz memorabilia, designed for IMAX theaters. 2005 and will receive up to out the service to the rest of the most complete collection Thunder House is currently $100,000 over a two-year Wisconsin and Chicago. of Oz movie posters ever creating The River of Doubt: period to pursue research. An Bethesda Lutheran Homes published, and an assem- Theodore Roosevelt’s Greatest associate professor of history at and Services in Watertown, blage of Oz-related art by Adventure and The Great Carleton College in Northfield, Wisconsin, is pleased to have some of the world’s best- Butterfly Quest. Minnesota, Khalid will focus on Madisonian Brian Tennant loved illustrators. “SMART Recovery is “Understanding Soviet Islam: ’89, MBA’98 as its new chief Now retired, Raabe lives virtually a secret,” says Henry The Roots of Contemporary information officer. The in Penney Farms, Florida. Steinberger MS’83, PhD’86 Central Asia.” organization provides services about the nonprofit, interna- Here’s a distinction we nationwide to individuals with tional self-help network on haven’t seen before: Kevin developmental disabilities.

52 ON WISCONSIN ALUMNI NEWS

90s on constitutional law for the The Menil Collection, an in Buffalo Grove, Illinois, he was UW Law School. art museum in Houston, is one of twelve — out of more Plymouth Foam, a manufac- The message from Tim ushering in a “new era of than forty-five thousand turer of cellular-foam plastic Kiefer ’93 was short but distinguished visibility” for its Siemens R&D employees world- products, is now under the interesting: he’s joined the U.S. African, Oceanic, and Native wide — to be named top- leadership of David Bolland Foreign Service and, as of June, North American collections inventors. Ahmed developed a ’90, its new president and is a vice consul at the U.S. with the addition of Kristina low-cost, efficient semiconduc- CEO. He was previously the Consulate General in Ciudad Van Dyke ’94 as its first tor platform called a MEMS Plymouth, Wisconsin, firm’s Juárez, Mexico. curator of non-Western art. (micro electro-mechanical sys- VP of sales and marketing. Sarah Adams ’94 is in the She began in February, after tem) platform, which allows Co-founding a nonprofit, company of Colin Powell, Errol completing her doctorate work building controls to maintain volunteer organization called Morris, John Updike, and Isabel at Harvard in the history of art optimal temperature, light, Educate Tomorrow has led to Allende — sort of. All have and architecture, and is provid- humidity, and air quality. a Florida Bar Young Lawyers been broadcast essayists on ing a “fresh perspective and “Meredith Frommer Division Pro Bono Award for the weekly National Public exemplary intellectual rigor.” Miller ’96 was on the UW Melanie Emmons Damian Radio series that explores Kevin Allexon ’95 has soccer team when it won the ’91, a partner with the Miami personal values, This I Believe joined the Bush administration Big Ten and is now a profes- law firm of Damian & Valori. (www.npr.org/thisibelieve). as a policy adviser to the sional cyclist,” noted her proud The mission of Educate Tomor- The program, launched in Undersecretary of Commerce spouse, Benjamin Miller ’95, row is to provide disadvan- April, is a contemporary take for Oceans and Atmosphere. MS’98, who’s in the Depart- taged foster-care children with on Edward R. Murrow’s classic “Simply put,” he says, “if it ment of Sport and Exercise access to post-secondary educa- 1950s series of essays, and on swims in the ocean, I deal with Science at the University of tion. Florida Trend magazine May 16, Adams delivered one it.” Allexon was previously with Auckland in New Zealand. also named her one of Florida’s of the first two listener essays, the National Oceanic and Meredith began racing in 1998, Legal Elite in its July issue. chosen from more than 1,500 Atmospheric Administration and in 2002 affiliated with the “I’ve just had a book submissions. She’s a professor and has assisted two members coaching approach of Whole published,” writes Cherie at Olympic Community College of Wisconsin’s congressional Athlete — a holistic integration Hart MMusic’91 about Day in Bremerton, Washington, delegation, both in the Badger of exercise physiology, yoga, of the Moon (Authorhouse). and spoke lightheartedly on State and on Capitol Hill. nutrition, and sports psychol- “It’s for middle readers, ages the need to be nice to all It’s been a quick climb ogy. She has raced in the U.S., eight to twelve — a fictional people, including the “pizza up the ESPN corporate ladder Canada, and Europe. story meant to teach them delivery dude.” for (Kathreen) Katina It was a treat for musician about local astronomy.” Hart Audrey Gasch ’94 has Vlahadamis Arnold ’95. She Brittany Shane — Brittany lives, writes, and stargazes in come full circle. After earning joined the Bristol, Connecticut- Safranek ’99 to her UW friends Hartford, Wisconsin. her undergrad degree at the based network in 2002 as its and family — to “come home” For ten years after her UW UW, she headed west, went director of affiliate and corpo- in June to play at Madison’s graduation, Kathleen Slat- through Stanford [California] rate communications. Two King Club, where her aunt is tery-Moschkau ’91 of Mount University’s molecular-biology promotions followed, and now the owner, her sister tends bar, Horeb, Wisconsin, sold drugs doctoral program, and did she’s on the rise again — this and her boyfriend proposed for a pharmaceutical company. post-doc work in genetics at time, to vice president of affili- on New Year’s Eve 2004. Shane Eventually, her misgivings about the Lawrence Berkeley Labs. ate and international commu- (www.brittanyshane.com) the industry grew, and she And from there? Gasch has nications. Women in Cable and began her music career at the began to write movie scripts returned to UW-Madison, Telecommunications also chose UW and now performs her on the side — unrelated life where she’s an assistant profes- Arnold for this year’s Betsy “roots rock” in San Francisco, developments that eventually sor of genetics who’s research- Magness Leadership program. where she’s recording her blended into a script about ing the yeast genome and its Between Camelots (Univer- fourth CD and “playing some her industry experiences. Then, link to understanding stress- sity of Pittsburgh Press) — a great shows.” Shane’s first disenchanted with her L.A. induced disease and death. collection of short stories — is and third CDs were among agent’s script suggestions, In support of Operation the first book by David Harris Maximum Ink Music Magazine’s Slattery-Moschkau made the Enduring Freedom, Captain Ebenbach MS’95, PhD’99 and favorites in 1999 and 2003, film herself: Side Effects was John Giese ’94 was mobilized the winner of the Drue Heinz respectively. shot partly in Madison and in November 2004 and Literature Prize. Ebenbach premiered in March. deployed to Africa as the exec- teaches and writes fiction and The American Civil Liberties utive officer of a Marine Corps poetry in Montclair, New Jersey. 2000s Union of Wisconsin has chosen provisional-security company. Hearty congratulations to James Friedman JD’92, MA’92 This is his second trip to the Osman Ahmed PhD’96 on James Dunford MS’00 has as its 2004 Volunteer Attorney Horn of Africa, where he notes earning the Siemens 2004 earned the 2005 Graduate of the Year. He’s a shareholder that “the ongoing efforts are Inventor of the Year Award. Student Teaching Excellence in Madison’s LaFollette Godfrey making an extremely positive A senior principal engineer at Award from the North Ameri- & Kahn law office and a lecturer impact on the region.” Siemens Building Technologies can Colleges and Teachers of

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mining, DDT, Agent Orange, The Milk Is the Message and phosphate detergents. He When Brian Hoffer ’99 was a UW sophomore, the vacuum cleaner in his was also a critic of the Vietnam residence hall disappeared. He decided to apply an approach usually reserved War and a consumer advocate. for finding missing children to finding the missing Eureka: he called Babcock Defeated in 1980 in his race Hall, home of the UW’s dairy-production facility, to see if they’d put the for a fourth U.S. Senate term, Eureka’s photo on their milk cartons. To his surprise, they agreed — but Nelson became a counselor couldn’t do it until six months later. Hoffer formed a search party instead. with the Wilderness Society, More recently, as the communications specialist for Milwaukee Recreation, where he worked until his a division of the Milwaukee Public Schools, Hoffer was pondering how to death. In 1995, President Clin- increase awareness of his organization’s Fueling Young Minds free-summer- ton awarded Nelson the Presi- meals program. Each summer, Milwaukee Recreation collaborates with several dential Medal of Freedom, the local anti-hunger agencies to ensure that children receive healthful meals while nation’s highest civilian honor. school is out, and its particular role is to distribute hot meals and bag lunches to forty-plus recreation WAA also lauded him in May sites. More than 80 percent of Milwaukee Public School students qualify for free or reduced-rate meals with one of its 2005 Distin- during the school year, so many would go hungry without this effort. The summer program’s only guished Alumni Awards. For requirement is that the meal recipient must be younger than eighteen. more about Nelson’s life, read Hoffer had a “Eureka moment,” you might say, while inexplicably recalling the Case of the Missing Bill Christofferson’s recent Vacuum, and contacted GG Golden Guernsey Dairy. The dairy cooperative agreed to donate space biography, The Man from Clear on every half-pint chocolate-milk carton distributed in Milwaukee County during May, June, July, Lake: Earth Day Founder Sena- and August — that’s 1.25 million cartons! — to tell milk drinkers how to find a free-meal location near tor Gaylord Nelson (University them. Harley-Davidson also donated $125,000 to cover staffing and other costs. of Wisconsin Press). The Fueling Young Minds partnership recently received a Milwaukee Award for Neighborhood This city has lost an icon: Development Innovation for serving more than 382,000 meals to at-risk youth during the summer of 2004. Joel Gersmann, the longtime — P.A. artistic director of the Broom Street Theater, died in Madi- son in June. He completed Agriculture and is finishing veteran actor who played Senate speech, in 1963, framed coursework for a PhD in the- his PhD in entomology and Charlie Hume, the compassion- the declining state of the ater at the UW, but left acade- nematology at the University ate managing editor on TV’s environment as a national mia in 1969 to lead the of Florida in Gainesville. Also Lou Grant, as well as the issue. He was a sponsor of the provocative, experimental the- a recent recipient of the Navy unmistakable voice of the 1964 Wilderness Act, and later ater’s productions, which are Health Services Collegiate Smucker’s jam and jelly com- worked to pass the Wild and known for confronting societal Scholarship, he’ll soon serve as mercials for more than thirty Scenic Rivers Act. Still unsatis- and political problems — even a navy lieutenant specializing years. Adams’s career spanned fied, he called for a “huge, taboos — in uncompromising, in medical entomology. more than six decades and grass-roots protest” on April unapologetic ways. Gersmann Man with Farm Seeks included playing Atom Man 22, 1970: the first Earth Day. produced, wrote, or directed Woman with Tractor: The Best on radio’s Superman, the title “I wanted a demonstration by more than two hundred origi- and Worst Personal Ads of All role on the radio soap opera so many people that politicians nal plays for the company over Time (Thunder’s Mouth Press) Pepper Young’s Family, and Dr. would say, ‘Holy cow — people his thirty-five-year career, all is the premiere book by Laura Frank Prescott on the TV soap care about this,’ “ Nelson the while championing the Schaefer ’01 — “a hilarious opera Another World. Adams explained — and they did: idea of affordable, accessible, and often moving compendium also worked in films, on the more than 20 million Ameri- curtainless theater that of samples of the best and Broadway stage, as a docu- cans cleaned up their cities and emphasized the art form’s worst personal ads from 1727 mentary narrator, and in learned about ecology. Months human components. Despite to today,” says Forbes.com. The scores of commercials. later, President Nixon created the often controversial and Fitchburg, Wisconsin, author The former Wisconsin state the Environmental Protection sometimes disturbing nature also writes for Match.com. senator, governor, and U.S. Agency, and the 1970s became of Broom Street Theater’s senator who founded Earth the “decade of the environ- works, it secured National Day has died: Gaylord Nelson ment,” during which twenty- Endowment support for seven- obituaries LLB’42 in Kensington, Mary- eight major pieces of teen years. Gersmann — who land, in July. Known for his legislation became law, many was also passionate about “He had tremendous integrity, candor and independence, through Nelson’s help: the music, reading, and lifelong and he was such a wonderful, Nelson’s interest in politics was 1970 Clean Air Act, revisions to learning — was translating wonderful actor,” said Lou inspired by a speech he heard the Clean Water Act in 1972, the Iliad, line by line at the Grant co-creator Allan Burns as a boy, given by Robert the Endangered Species Act, time of his death. about Mason (Abrams) (“Fighting Bob”) La Follette and many more laws that pro- Adams ’40, MA’41, who died 1879. Nelson distinguished tected the Appalachian Trail Compiled by Paula Wagner Apfelbach in Manhattan in April. He was himself as an early and ardent and affected such things as ’83, whose contents have, in fact, perhaps best known as the environmental leader: his first fuel-efficiency standards, strip shifted during flight.

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