Advances in Social Science, Education and Humanities Research, volume 473 Proceedings of the 3rd International Conference on Social Sciences (ICSS 2020)
The Development of Smart Travel Guide Application in Madura Tourism
A Jauhari1* F A Mufarroha Moch Rofi’ 1 1 1Departement of Informatic Departement of Informatic Departement of Informatic Engineering, Engineering, Engineering, University of Trunojoyo Madura University of Trunojoyo Madura University of Trunojoyo Madura Bangkalan – Madura, Indonesia Bangkalan – Madura, Indonesia Bangkalan – Madura, Indonesia [email protected] [email protected] [email protected]
Muhammad Fikri Nasrullah Fitriyah Khoirun Nisa 1Departement of Informatic 1Departement of Informatic 1Departement of Informatic Engineering, Engineering, Engineering, University of Trunojoyo Madura University of Trunojoyo Madura University of Trunojoyo Madura Bangkalan – Madura, Indonesia Bangkalan – Madura, Indonesia Bangkalan – Madura, Indonesia [email protected] [email protected] [email protected]
technology used by modern society is now Abstract—The development of technology more based on smartphone technology. The experienced very rapid growth. One of the benefits of smartphones as a communication benefits of this is the use of smart phones that are medium that is easy to use for example widely used by the public in making it easier to smartphones connecting several people, users carry out daily activities. the purpose of our can watch videos, play games, listen to music, research is to promote tourism to the outside world by utilizing smart cellphones as a platform pay online and others [1]. Based on data on the for its introduction. The tourism we introduce is status counter as of March 2020, smartphone Madura Island, which is one of Indonesia's operating systems that are widely used by the islands. Similar to its island name, Madura is public namely 92.65% Android, 7.16% iOS, inhabited by Madurese with a population of 0.07% Samsung, 0.03% Windows, 0.03% around 20 million. Madura consists of four unknown and 0 , 02% Tizen [2].The districts including Bangkalan, Sampang, advantages of Android compared to other Pamekasan, and Sumenep. However, not many operating systems include (a) Android is an Indonesians and foreigners explore this island. open source operating system which means This makes tourism in Madura still not widely that on this platform the process of developing known and enjoyed. Besides tourism, we also add culinary features in our application so that application developers can be free, (b) visitors can enjoy tourism as well as culinary in Android provides complete tools making it Madura. We develop smart applications based on easier for developers to build applications, and mobile with navigation guidance to users. (c) Android is free where the application Hopefully, the user is facilitated during a visit to development has no restrictions [3]. Madura in making traveling easy and fun. With current technological developments, technology can be utilized in various sectorss Keywords: Madura, mobile application, smart of life including the economic, political, tourism, travelling tourism, entertainment, education and other sectors. The role of technology and I. INTRODUCTION information in the aspect of tourism can be There is no doubt that we are currently in a applied in introducing tourism in Indonesia. very rapid technological development. The Tourism is also one aspect of improving the rapid development of technology currently has economic sector in Indonesia. In various an impact on the ease of community activities media reports mention that in 2017, tourism in more easily and quickly. Based on this, a lot of Indonesia has doubled over the last few years. technology will be built in overcoming Foreign exchange income from tourism in problems that arise in people's daily lives. The 2016 reached $ 16.3 billion. The lift will
Copyright © 2020 The Authors. Published by Atlantis Press SARL. This is an open access article distributed under the CC BY-NC 4.0 license -http://creativecommons.org/licenses/by-nc/4.0/. 771 Advances in Social Science, Education and Humanities Research, volume 473
increase if it is accumulated with indirect II. RELATED WORKS income and can reach $ 72.4 billion [4]. This Smart tourism in the last few years has been increase is coming from Asian countries such widely developed. Smart library was as Chinese tourists who exceed Malaysia, published in 2013 to 2019. Library research Singapore and Australia [5]. Indonesia has a was published in 2013. In addition, this study combination of tropical climate and Indonesia also provides a gap for further researchers to consists of various islands so that makes make research on smart tourism that does not Indonesia has a diversity of cultures, religions yet exist [12]. This is very helpful for and traditions. Tourism location in Indonesia researchers in taking advantage of existing have characteristics including nature, nature technology to enrich insights and develop reserves, botanical gardens, marine parks of further in this sector. The internet and social art, and culture [6]. On the other hand, tourism media are important channels. The use of these location are supported by a rich cultural two things is for the purpose of providing heritage that reflects the history and ethnic company references by way of benchmarking diversity of Indonesia. Some of the tourism and road mapping. the research results get location that have been known to foreign three dimensions; social media, web-based tourists are in Bali, East Nusa Tenggara, West marketing and mobile-based applications [13]. Sumatra, West Nusa Tenggara, D.I. From both studies, the application of smart Yogyakarta, Jakarta, Central Java, West Java, phones as a medium to introduce territory to North Sumatra,and East Java [6]. the public. Indonesia should develop smart Madura Island is an area in East Java, is also tourism by utilizing this technology. This not inferior to other islands where Madura also research helps tourists visiting Indonesia [14]. has a diversity of ethnic cultures that have not This application was built in 2017 and gets yet been explored by Indonesian people and pretty good results by 86% of 35 respondents. foreign tourists. Based on the lack of The results obtained by testing the understanding of visitors to Madura tourism, questionnaire and respondents randomly these locations are considered not well-known selected. However, this study only discusses compared to other tourist destinations in what is well known in Indonesia so that the Indonesia. One of Madura's original wealth is Madura region is not covered. From the three batik crafts that still retain the uniqueness and studies above, researchers also developed an nuance of the local culture [7, 8]. The intelligent travel guide application in order to uniqueness found in Madura batik is that there promote the Madura region. is no twin, the pattern is not monotonous, and the color will not fade. Another wealth owned III. SYSTEM OVERVIEW by Madura is the Karst Bukit Jaddih. The The development of this smart travel guide Jaddih Hill Karst is a former limestone quarry application is based on a mobile application location that has turned into a tourist area after where the developer used Android Studio. In it has been managed partially by individuals or the process of developing this application community groups [9, 10]. One way to includes several things such as study area and introduce Madura tourism is by using online Methodology and Application Description. promotions. Online promotion is done by presenting positive messages to convey a 1.1. Study Area positive image of a tourist attraction [11]. In Study area is the coverage area that is used as addition, other promotional strategies are used data in building systems. In figure 1, the through social media, the formation of tourist Madura island region consists of four districts awareness groups and much more. Another including Bangkalan District, Sampang obstacle is the lack of understanding of tourists District, Pamekasan District and Sumenep related to Madura and the location of the District. Madura Island has an area of 5,200 tourism. Based on the above problems, the km² km2 with a total population of nearly 4 authors developed an intelligent travel guide million inhabitants. In the data [15], a detailed application. The purpose of this research is to history, geography, economy, social promote tourism in Madura and assist conditions of society, transportation, art, travelers in making travel trips on the island of culture and much more have been described in Madura Madura. However, it still hasn't enticed the
wider community to visit Madura.
772 Advances in Social Science, Education and Humanities Research, volume 473
Figure 1. Madura Island [16];
1.2. Methodology and Application elisitacion requirement by observation Description techniques is done by visiting directly the tourist and culinary locations in four districts. We built this guide application using the While the interview technique is done by Application Development Cycle Model conducting the interview process with several (MADLC) approach. The model is proposed relevant stakeholders. The next phase of by activating a systematic approach in the application functionality is broken down into development of its application. This is done, modules and prototypes. which later the looking at smartphone functions that are prototype will be defined into the design phase complex and different from desktop by building prototyping user interface designs applications [17]. Identification phase by as an easy step for developers in building generating a system requirement .Application systems (Figure 2-5). The results of this phase functional requirements obtained by will be documented and passed on to the observation and interviews. The prosses of development team for coding.
Figure 2. Main page culinary. Not much different from tourism, In each district there are 3 features namely this pharaoh is affixed with culinary photos, district information, tourism and culinary. culinary descriptions and navigation (Figure District information contains the Province, 5). Navigation functions as a guide for users Regent, Deputy Regent and Area Size. In who want to point to locations. Navigation addition to the information, the application will be directly connected to the Google Maps also includes a map of the district's location in application. With this navigation features, order to make it easier for users to find out the visitors who have never been in Madura will location of the district (Figure 3). Existing easily explore the whole island of Madura. The features in the tourism feature can be seen in final phase is testing. Testing is one of the Figure 4. Information on each tourism place phases in the development cycle that serves will be described if the user selects one of the to find out the many existing touristm . The features provided are related to the description of tourism error and quality of the system [18] (discussed including photos of tourism, description in the result). At the testing stage of (name of tourism, opening hours, address and developing mobile applications for effective a little information related of tourism), quality assurance is needed [19]. location map and navigation. In addition tourism, one more feature provided is 773 Advances in Social Science, Education and Humanities Research, volume 473
Figure 3. Views on each district
District Tourism name image
Tourism Tourism description name
Tourissm location on the map
Navigation
Figure 4. Views tourism District name
Culinary photos
Culinary description
Navigation
Figure 5. Views Culinary and directions Respondents were drawn from the Madura IV. RESULT community and people outside Madura. In order to test the success of the smart guide Functional testing of the application can be application that we built, researchers seen in table 1. Based on table 1, all the conducted functional testing of applications features in the application can run according to and distributed questionnaires [20]. 774 Advances in Social Science, Education and Humanities Research, volume 473
its function.
Tabel 1. application functionality testing Fitur Deskripsi Fungsi Check Displays the main page of the application along with Main page √ the district logo Featuring 3 main features of the application: Menu page √ Information, Tourism, Culinary Showing tourism in each district √ Showing tourism photos √ Tourism page Showing descriptions of tourism √ Map of tourism √ Navigation √ Map display √ District Information Showing complete district information √ Showing culinary in each district √ Showing culinary photos √ Culinary Showing the address of culinary places √ Navigation √
Based on the questionnaire that has been application that we built is easy to understand, deployed, obtained 20 respondents have filled with an attractive appearance, and is very in the questionnaire. As many as 20 helpful for the respondent in making a respondents who filled out obtained 11 tour in Madura. Another question is the writer respondents from Madura and 9 others from as an evaluation of the completeness of the outside Madura. According to respondents application. The results of the respondents' who have filled in, 45% stated that the questionnaire said 75% of the applications application that was built was very interesting, were complete, 20% were possible and the rest 40% was interesting, 10% was quite good and said no (6). The author also provides a the rest was normal (figure 6). In addition, comment column for respondents who want to 80% of those familiar with the features give an idea of what additional features will be provided and the rest say quite easily (Figure added to the application. The author 6). And other important questions are related summarizes three important points including to the function of an application that has adding (1) entrance ticket price information, helped in making travel journey in Madura and (2) visitor rush hour chart information, and (3) 95% said the application has helped them accommodation information (transportation (Figure 6).Based on the respondent's and hotel) statement, the researcher can conclude that the
Figure 6. Responder results V. CONCLUSION AND FUTURE WORKS integrated with Google Maps so that visitors The main focus of this research is to develop easily an intelligent application in helping visitors to travel. Besides this, with the development of travel in Madura. This smart application this application the wider community and even provides a guide to tourist attractions, foreign tourists can find out the diversity of culinary, and information to the four districts nature, nature reserves, culture, language, and in Madura. The application has been ethnicity. The results of a survey of 30 775 Advances in Social Science, Education and Humanities Research, volume 473
respondents application users said that the [11] R. Ekawati, "LANGUAGE AND application is very helpful for them in PERSPECTIVES OF MADURA traveling in Madura. With some idea from TOURISM PROMOTION," SLLAC : respondens, we will make improvements to Journal of Intensive Studies on complete our application. The extras we Language, Literature, Art, and Culture, provide are adding (1) entrance ticket price vol. 3, no. 2, pp. 201-208, 2019. information, (2) visitor rush hour chart [12] A. Kontogianni and E. Alepis, "Smart information, and (3) accommodation tourism: State of the art and literature information (transportation and hotel). review for the last six years," Array, vol. 6, 2020. [13] M. O. Gulbahar and F. Yildirim, REFERENCES "Marketing Efforts Related to Social [1] P. W.K., "Mobile Phone Addiction," in Media Channels and Mobile Mobile Communications. Computer Application Usage in Tourism: Case Supported Cooperative Work, vol. Study in Istambul," in Procedia - Social 31London: Springer, 2005, pp. 253- and Behavioral Sciences, 2015, vol. 254. 195, pp. 453-462. [2] https://gs.statcounter.com/os-market- [14] Meiliana, D. Irmanti, M. R. Hidayat, N. share/mobile/indonesia, ed. V. Amalina, and D. Suryani, "Mobile [3] G. R. Paraya and R. Tanone, Smart Travelling Application For "Penerapan Firebase Realtime Database Indonesia Tourism " in 2nd Pada Prototype Aplikasi Pemesanan International Conference on Computer Makanan Berbasis Android," Jurnal Science and Computational Teknik Informatika dan Sistem Intelligence, Bali, Indonesia, 2017, vol. Informasi, vol. 4, 2018. 116, pp. 556-563. [4] J. d. Haan, "The Indonesian Tourism [15] https://id.wikipedia.org/wiki/Pulau_Mad Industry: A Bright Future and ura, ed. Opportunities for Australia," in [16] https://www.google.com/maps/@- INDIAN OCEAN, ed: Future Directions 6.9782629, 10z?hl=id, ed. International (FDI), 2018. [17] T. Vithani, Member, IAENG, and A. [5] P. Ollivaud and P. Haxton, "MAKING Kumar, "Modeling the Mobile THE MOST OF TOURISM IN Application Development Lifecycle," INDONESIA TO PROMOTE in Proceedings of the International SUSTAINABLE REGIONAL MultiConference of Engineers and DEVELOPMENT," ed: Organisation Computer Scientists, Hongkong, 2014, for Economic Co-operation and pp. p. 596-600. Development, 2019. [18] N. S. Neha Bhateja, "Comprehensive [6] W. Suparwoko, TOURISM Study on Aspects of Software Testing DEVELOPMENT IN INDONESIA. 2012. for Quality Assurance," 2016. [7] H. S. H, "Batik-craft tourism’s [19] K. Holl and F. Elberzhager, "A Mobile- Competitiveness in Madura, Specific Failure Classification and Its Indonesia," Journal of Management Usage to Focus Quality Assurance," in Research, vol. 10, no. 4, 2018. 2014 40th EUROMICRO Conference [8] Y. Rakhmawati, "Batik Madura: on Software Engineering and Advanced Heritage Cyberbranding," Jurnal Applications, Verona, Italy, 2014: Komunikasi, vol. 10, 2016. IEEE. [9] R. Parmawati, R. a. Imaniyah, L. E. [20] J. S. McCarthy, K. Ott, H. Ridolfo, P. Rokani, M. I. Rajaguni, and A. S. McGovern, R. Sirkis, and D. Moore, Kurnianto, "Ecotourism Development "Combining Multiple Methods in Strategy of Bukit Jaddih Karst, Establishment Questionnaire Testing: Madura," Journal of Indonesian The 2017 Census of Agriculture Testing Tourism and Development Studies, vol. Bento Box," Journal of Official 6, no. 2, pp. 113-119, 2018. Statistics, vol. 34, no. 2, pp. 341-364, [10] E. R. Dhovairy and M. Baiquni, 2018. "Partisipasi Masyarakat dalam Pengembangan Obyek Wisata Bukit Jaddih di Desa Jaddih, Kecamatan Socah, Kabupaten Bangkalan," Jurnal Bumi Indonesia, vol. 6, 2017. 776