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Download Article (PDF) Advances in Social Science, Education and Humanities Research, volume 473 Proceedings of the 3rd International Conference on Social Sciences (ICSS 2020) The Development of Smart Travel Guide Application in Madura Tourism A Jauhari1* F A Mufarroha Moch Rofi’ 1 1 1Departement of Informatic Departement of Informatic Departement of Informatic Engineering, Engineering, Engineering, University of Trunojoyo Madura University of Trunojoyo Madura University of Trunojoyo Madura Bangkalan – Madura, Indonesia Bangkalan – Madura, Indonesia Bangkalan – Madura, Indonesia [email protected] [email protected] [email protected] Muhammad Fikri Nasrullah Fitriyah Khoirun Nisa 1Departement of Informatic 1Departement of Informatic 1Departement of Informatic Engineering, Engineering, Engineering, University of Trunojoyo Madura University of Trunojoyo Madura University of Trunojoyo Madura Bangkalan – Madura, Indonesia Bangkalan – Madura, Indonesia Bangkalan – Madura, Indonesia [email protected] [email protected] [email protected] technology used by modern society is now Abstract—The development of technology more based on smartphone technology. The experienced very rapid growth. One of the benefits of smartphones as a communication benefits of this is the use of smart phones that are medium that is easy to use for example widely used by the public in making it easier to smartphones connecting several people, users carry out daily activities. the purpose of our can watch videos, play games, listen to music, research is to promote tourism to the outside world by utilizing smart cellphones as a platform pay online and others [1]. Based on data on the for its introduction. The tourism we introduce is status counter as of March 2020, smartphone Madura Island, which is one of Indonesia's operating systems that are widely used by the islands. Similar to its island name, Madura is public namely 92.65% Android, 7.16% iOS, inhabited by Madurese with a population of 0.07% Samsung, 0.03% Windows, 0.03% around 20 million. Madura consists of four unknown and 0 , 02% Tizen [2].The districts including Bangkalan, Sampang, advantages of Android compared to other Pamekasan, and Sumenep. However, not many operating systems include (a) Android is an Indonesians and foreigners explore this island. open source operating system which means This makes tourism in Madura still not widely that on this platform the process of developing known and enjoyed. Besides tourism, we also add culinary features in our application so that application developers can be free, (b) visitors can enjoy tourism as well as culinary in Android provides complete tools making it Madura. We develop smart applications based on easier for developers to build applications, and mobile with navigation guidance to users. (c) Android is free where the application Hopefully, the user is facilitated during a visit to development has no restrictions [3]. Madura in making traveling easy and fun. With current technological developments, technology can be utilized in various sectorss Keywords: Madura, mobile application, smart of life including the economic, political, tourism, travelling tourism, entertainment, education and other sectors. The role of technology and I. INTRODUCTION information in the aspect of tourism can be There is no doubt that we are currently in a applied in introducing tourism in Indonesia. very rapid technological development. The Tourism is also one aspect of improving the rapid development of technology currently has economic sector in Indonesia. In various an impact on the ease of community activities media reports mention that in 2017, tourism in more easily and quickly. Based on this, a lot of Indonesia has doubled over the last few years. technology will be built in overcoming Foreign exchange income from tourism in problems that arise in people's daily lives. The 2016 reached $ 16.3 billion. The lift will Copyright © 2020 The Authors. Published by Atlantis Press SARL. This is an open access article distributed under the CC BY-NC 4.0 license -http://creativecommons.org/licenses/by-nc/4.0/. 771 Advances in Social Science, Education and Humanities Research, volume 473 increase if it is accumulated with indirect II. RELATED WORKS income and can reach $ 72.4 billion [4]. This Smart tourism in the last few years has been increase is coming from Asian countries such widely developed. Smart library was as Chinese tourists who exceed Malaysia, published in 2013 to 2019. Library research Singapore and Australia [5]. Indonesia has a was published in 2013. In addition, this study combination of tropical climate and Indonesia also provides a gap for further researchers to consists of various islands so that makes make research on smart tourism that does not Indonesia has a diversity of cultures, religions yet exist [12]. This is very helpful for and traditions. Tourism location in Indonesia researchers in taking advantage of existing have characteristics including nature, nature technology to enrich insights and develop reserves, botanical gardens, marine parks of further in this sector. The internet and social art, and culture [6]. On the other hand, tourism media are important channels. The use of these location are supported by a rich cultural two things is for the purpose of providing heritage that reflects the history and ethnic company references by way of benchmarking diversity of Indonesia. Some of the tourism and road mapping. the research results get location that have been known to foreign three dimensions; social media, web-based tourists are in Bali, East Nusa Tenggara, West marketing and mobile-based applications [13]. Sumatra, West Nusa Tenggara, D.I. From both studies, the application of smart Yogyakarta, Jakarta, Central Java, West Java, phones as a medium to introduce territory to North Sumatra,and East Java [6]. the public. Indonesia should develop smart Madura Island is an area in East Java, is also tourism by utilizing this technology. This not inferior to other islands where Madura also research helps tourists visiting Indonesia [14]. has a diversity of ethnic cultures that have not This application was built in 2017 and gets yet been explored by Indonesian people and pretty good results by 86% of 35 respondents. foreign tourists. Based on the lack of The results obtained by testing the understanding of visitors to Madura tourism, questionnaire and respondents randomly these locations are considered not well-known selected. However, this study only discusses compared to other tourist destinations in what is well known in Indonesia so that the Indonesia. One of Madura's original wealth is Madura region is not covered. From the three batik crafts that still retain the uniqueness and studies above, researchers also developed an nuance of the local culture [7, 8]. The intelligent travel guide application in order to uniqueness found in Madura batik is that there promote the Madura region. is no twin, the pattern is not monotonous, and the color will not fade. Another wealth owned III. SYSTEM OVERVIEW by Madura is the Karst Bukit Jaddih. The The development of this smart travel guide Jaddih Hill Karst is a former limestone quarry application is based on a mobile application location that has turned into a tourist area after where the developer used Android Studio. In it has been managed partially by individuals or the process of developing this application community groups [9, 10]. One way to includes several things such as study area and introduce Madura tourism is by using online Methodology and Application Description. promotions. Online promotion is done by presenting positive messages to convey a 1.1. Study Area positive image of a tourist attraction [11]. In Study area is the coverage area that is used as addition, other promotional strategies are used data in building systems. In figure 1, the through social media, the formation of tourist Madura island region consists of four districts awareness groups and much more. Another including Bangkalan District, Sampang obstacle is the lack of understanding of tourists District, Pamekasan District and Sumenep related to Madura and the location of the District. Madura Island has an area of 5,200 tourism. Based on the above problems, the km² km2 with a total population of nearly 4 authors developed an intelligent travel guide million inhabitants. In the data [15], a detailed application. The purpose of this research is to history, geography, economy, social promote tourism in Madura and assist conditions of society, transportation, art, travelers in making travel trips on the island of culture and much more have been described in Madura Madura. However, it still hasn't enticed the wider community to visit Madura. 772 Advances in Social Science, Education and Humanities Research, volume 473 Figure 1. Madura Island [16]; 1.2. Methodology and Application elisitacion requirement by observation Description techniques is done by visiting directly the tourist and culinary locations in four districts. We built this guide application using the While the interview technique is done by Application Development Cycle Model conducting the interview process with several (MADLC) approach. The model is proposed relevant stakeholders. The next phase of by activating a systematic approach in the application functionality is broken down into development of its application. This is done, modules and prototypes. which later the looking at smartphone functions that are prototype will be defined into the design
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