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40th ANNUAL – 18/31 July 2010 THEME: LOVE

PRESS RELEASE 30 June 2010

THE SELECTION 162 films scheduled: 63 feature films and 99 short films in competition and out of competition

The Jury 3000 kids from 3 to 23 years from 43 Countries and 150 Italian cities

THE TALENT SAMUEL L. JACKSON, JESSE MCCARTNEY, SUSAN SARANDON, ELIJAH WOOD

CLAUDIA PANDOLFI, ALESSANDRO PREZIOSI, GABRIELE GRECO, SOFIA BRUSCOLI, I CESARONI, EMILIO SOLFRIZZI, MARCO BRENNO, LUCA WARD, , , , NICOLAS VAPORIDIS, , MICHELE RIONDINO, SABRINA IMPACCIATORE, FICARRA E PICONE, MARGARETH MADÉ, , , PUPO, , VALERIA SOLARINO

THE PREMIERES “THE SORCERER’S APPRENTICE”, “MARMADUKE”, “DESPICABLE ME” and the teasers of “SHREK HAPPILY EVER AFTER”, “ SAMMY 3D”, “ANIMALS UNITED”, “WELCOME TO THE SOUTH”, “WINX CLUB 3D – MAGICA ADVENTURE”

SPECIAL EVENT – DISNEY TRIBUTE FOR GIFFONI’S 40TH ANNIVERSARY “CAMP ROCK 2”

SPECIAL EVENTS “THE EYE, THE HAND, THE JOURNEY”, “GIOVANNI AND PAOLO AND THE MISTERY”, “THE MARATHON OF THE RING” AND MUCH MORE

MASTERCLASS HELD BY DAVIDE MARENGO, GIANNI MINÀ, GIUSEPPE PICCIONI, PIPPO DEL BONO, LUCIANO LIGABUE, , , MACCIO CAPATONDA e IVO AVIDO

CONCERTS , FINLEY, , BAUSTELLE, CARMEN CONSOLI, , BROKEN HEART COLLEGE, DARI, E LE STORIE TESE, LOST

Roma, 30 June 2010 – Forty years of surprises, screenings, premieres, Italian talent and Hollywood stars and lots of music. Giffoni Film Festival, the most important film festival for kids is back again, stronger than ever from 18 to 31 July 2010 . “A miracle once more. – says Claudio Gubitosi , director and creator of the festival – the driving force of Giffoni, the Energy it produces , the desire of a smile, love, discovery, participation and the desire of being protagonists are all clear elements of the 40th Giffoni Film Festival. Fourteen intense days, full of moments of reflection but also amusement. This is how we present ourselves to the national and international attention aware of the importance of our job in representing the world an life of new generations. The films we suggest are the more and more aware and distributed in seven sections, 3000 jurors from 3 to 23 years, film premieres form important majors, Italian talent and A-list international stars, lots of music and attention to social, environmental and human issues. A complex programme where you can find our heart and passion. We have therefore accepted all the challenges, acting and reacting in times of great confusion in which culture, entertainment and art, real National pride and heritage on a whole, are forced to cry out a feeling of uneasiness. Giffoni has demonstrated, and Today more than ever this is true to be a great creator and generator of resources i.e. creative, human and social, attracting clever minds and it has also demonstrated it is an event which can be exported anywhere. The great cohesion with the Region which is our most important supporter is stronger than ever. This is the time when choices need to be made. The Campania region has chosen and I am sure that the complexities of its cultural excellence will be supported and valued more than ever as fundamental primary resources. Giffoni wishes, therefore, to bring forth at its best the quality of the cultural offer from its territory, with the aid of the Province, the Ministry of Cultural Heritage within the European and extra-European context”.

THE THEME LOVE will be the thin white line and theme of the Festival this year . In all its various facets, this feeling will be the focus around which all discussion, meetings, and screenings will revolve.

THE JURIES The films, as every year, will be judged by the juries real heart and soul of the Festival, which this year are made up of 3000 kids (200 more than last year) from 43 Countries, aged between 3 and 23. The jurors come from all the 5 continents, from countries like Israel, Palestine, Jordan, India, Nigeria, South Africa, Lithuania, etc. This year will also see for the first time the participation of 8 new Countries: Syria, Turkey, Czech Republic, Slovenia, Lithuania, Croatia, Uzbekistan and Honduras.

THE FILMS The fourteen days of the festival will be divided into two parts: the first week (from 18 to 23 July) for children from 3 to 12 years, and a second (from 23 to 31 July) for youth aged from 13 to 23. Children and youth will see and judge the 162 films including feature films and short films in competition and out of competition. The competitive sections are 7: Elements +3 (3-5 years), Elements +6 (6-9 years), Elements +10 (10-12 years), Generator +13 (13-15 years), Generator +16 (16-18 years), Sguardi Inquieti/Troubled Gaze (university students + adults), MyGiffoni (section dedicated to films produced by schools). There are 5 non competitive sections : Comizi d’Amore/Love Speeches (Italian love films in collaboration with the Cineteca Nazionale/National film library), Reload/Parental Control (the best children and teens flicks distributed in italian cinemas in 2009/2010), Shorts of Love (short animated films on Love), Diritto D’Amore/Right to Love (shorts on human rights, in collaboration with Amnesty International) and Verso Sud/Heading South (shorts produced by young Italian filmmakers).

THEMES OF FILMS IN COMPETITION Love, showing its universality, is always there in the sections ELEMENTS +6 and ELEMENTS +10 . Love and friendship overcome all religious, social, cultural differences all over the world. In I am Kalam, set in India, a and a poor boy become friends while in the background there’s a charming and wonderful mansion turned into a resort. In Harun, Harun is a Muslim child who is accepted by a group of Hindu children. In Japan, in the heartbreaking Snow Prince a poor kid is the beloved childhood friend of a wealthy girl despite her father’s opposition. In Karla ( Karla and Jonas ) must help troubled kid Jonas, who lives in a care home. While in the USA ( The Perfect Game ) a young talented Mexican baseball team, will have to face bravely prejudice and hostility. Friendship enables young, rich but disabled Indonesian kid Garuda help his orphan friend become a champion. Bizarre Lola could definitely do with a friend to play with in ( Here Comes Lola ). In Rafiki , friendship helps a little girl stay in Denmark and not go back to her own Country. in East End Angels a group of feisty little angels will have to stand up for the family of their middle Eastern friend accused of drug smuggling. In The Indian the hero will have to deal with his own origin in order to fully understand the love of his adoptive parents despite the birth of a natural child. Brotherly love keeps the young knights together in Little Knights’ Tale . In The Crocodiles Strike Back family love and friendship in which the group of the crocodiles investigate to understand the true causes that have led to the closing down of the factory in which their parents work. While a furry and agile friend will help Freddie in Storm , come to terms with loneliness after losing his mother and find a new balance with his beloved father. Magic is in the air in the fairytale Magic Silver where we will meet gnomes and learn about their secrets and where a princess and her best friend will have to face the dangerous world of men.

Parents don’t love their children anymore. This is the sad and final verdict that stems out from the selection (and from many other films which didn’t make it to the festival) in the section GENERATOR +13 . As simplified as it may sound it is very interesting how in almost all the films parents seem to think more about themselves letting their children derange. For instance in Swedish film Sebbe a mother refuses to take care of her child as she is tired of being a single parent. In New Zealander Boy , a young kid must look after his own house, his little brother and himself as his mother has died and his father who hangs around all day long has abandoned them. In the French Oscar et la Dame Rose the situation is a little bit more complicated: The parents cannot come to terms with the tragedy of their cancer strike child and for this reason end up running away from him fleeing the pain he embodies. In Brazilian O Contador de histórias degradation and pain in the Brazilian favela. The life in a poor South African village is full of drama as a clever girl must fight hard to come to terms with the loss of her father and her mother’s escape (who has aids and who for this reason must leave her daughter to face shame and disapproval from the entire community) In the half South African and half German film: Life Above All . Another troubled relationship between an adolescent and a mother is told in a more light-hearted way and in a completely different context. in Canadian flick Le Journal D’Aurélie Laflamme . The lack of a father and the troubled relationship between a girl and her mother. In French kolossal La Rafle , starring Jean Reno and Melanie Laurent Nazi atrocities and deportation of the Jews in occupied and collaborationist Paris parents are ready to face anything as long as their most loved and cherished treasure in not taken away from them: their children. The story is told and seen through the eyes of children who lost everything in the shame of the concentration camps during the atrocious war. The film has been purchase by Videa in .

GENERATOR + 16: How important is it for University students to have professional, career and money certainty in the future? What would kids do in this day an age to experience that forgotten feeling of safety and certainty? German Director Frieder Wittich raises these questions in the 13 chapters of 13 Semester , a brilliant, funny comedy, full of moments of reflection and incredible adventures. Seven kids, fragments of independent stories which clash and finally lead us through the Melbourne night. Run away adolescents, pierced in their soul hurting, abandoned, maybe forgotten, Evry one with their own pain to come to terms with. Blessed enables us to enter the lives of these kids, to find out the inner world, unpredictable shocking at times. Then the same events and stories are represented, we see them from a different angle which is the young protagonists’ mothers point of view. This is certainly one of the most fascinating characteristics and features of the film which enables us to compare naturally two generations who often find it hard to communicate with one another. Mothers and children, who have a bond which at times can even be hard to detect thug deep. Faraway nonetheless inseparable. Portraits in a Sea of Lies is a poetic road movie set in modern Colombia. The film alternates surreal and magic elements with more realistic ones highlighting all the problems in that side of the world. Jairo and Marina travel together. He is a penniless photographer who tries to make ends meet, she is an adolescent with a traumatic childhood. Now that even her tyrannical grandfather has passed away she is alone in the world except for her cousin Jairo. Cracks : 1934. A school for girls. The film is on the trail of Miss G (the extraordinary Eva Green that Bertolucci chose for his The Dreamers ), a mysterious and attractive teacher catches all the attention from the divers team. Harmony and balance affect rapports amongst girls at the schools but things soon change when a new school girl from arrives turning the school inside out causing jealousy and rivalry. Miss G wavers and new nuances emerge unveiling fragility and emotions. Jordan Scott’s debut film ( Ridley’s daughter). BO is the story of a 15 year old , Deborah, and her strong desire to leave the shallow empty life in the province of Antwerp behind her. She runs after the dream of happiness and fame suggested by glossy TV programmes so sadly common amongst teenagers. Deborah is finally seduced by all the promises a friend of hers, 18 year old Jennifer, makes who introduces her in the world of escorts. It won’t take long, to find out she is trapped in a world where young girls have lost all hope and is opposite to happiness. Udaan is the story of youth oppression and freedom which goes through al the most typical stages of traditional popular storytelling. The strength of this film is given by the characters. Archetypical figures, incredible faces offering throughout this all Indian story an incredible strength and Universal understanding that goes beyond what we are normally used to when dealing with family relationships. The film does not have the usual complexity of our cinema. The sense of belonging, deference and honour characterizing the most traditional side of Indian society may, at a first glance, appear difficult to understand. On the contrary it is simplicity that makes this film very interesting and is one of its strong points, making it direct and deeply honest. but different is an off-beat heart-breaking love story. It is mainly set in Cambodia and Thailand, telling the story of Benjamin, a German kid, who after finishing school sets out on a journey making his dream of visiting a far away Country and a different culture come true. Here he meets young girl from Cambodia, Sreyke. As thousands of girls her age in Cambodia, Sreyke elopes poverty prostituting herself with European tourists. The girl shows Benjamin the magic of her enchanting Country, through her eyes with a mixture of modernity and old legend. The two kids fall in love with one another and head towards the inevitable separation once Benjamin’s journey is over. Once back in Germany, Benjamin realizes his life is strongly connected with that wonderful though so different Country. He finds out the girl he loves has AIDS and finds out, running the risk of ruining his brilliant professional career in Germany, he won’t be able to abandon her.

TALENT Italian film talent and Hollywood A-list stars will make this annual one of the most prestigious and rich Giffoni Film festivals of all time. Claudia Pandolfi will open the 40th annual together with Alessandro Preziosi . On 19 July Gabriele Greco and Sofia Bruscoli . Tuesday 20 July young TV stars from “I Cesaroni” (Sara Mollaioli, Niccolò Centioni, Filippo Vitte, Giulia Luzi, Micol Olivieri e Nunzio Giuliano), while on 21 July Emilio Solfrizzi and Marco Brenno . Luca Ward (22 July) will close the first week, dedicated to children.. Ambra Angiolini , Pupo and Carlo Buccirosso will be in Giffoni on 23 July, while on 24 July Raoul Bova will be in Giffoni with the first amazing American film star, incredible Susan Sarandon . Jesse McCartney and Giovanna Mezzogiorno will meet jurors and audience on Sunday 25 July, while on 26 July Nicolas Vaporidis , Margherita Buy and Piera Degli Esposti . The final days of the programme will be fantastic o with the likes of Isabella Ragonese and Michele Riondino , on 28 July Elijah Wood (for the trilogy of the Ring by Peter Jackson, special event in Giffoni) and Sabrina Impacciatore , on 29 July Ficarra and Picone , on 30 July Margareth Madè , Valeria Solarino and eagerly awaited Samuel L. Jackson .

MASTERCLASS Giffoni Masterclass is a special section of the festival (taking place in an ex copper factory and turned into a special place for cultural events) suggesting a sort of journey through the land of creativity and artistic expression, especially addressed to special students made up of about 100 ex jurors who would like to mark their name into the world of cinema aged from 18 to 23. Masterclass 2010 will see the likes of Davide Marengo, Gianni Minà, Giuseppe Piccioni, Pippo Del Bono, Giovanni Veronesi , Pupi Avati , Maccio Capatonda e Ivo Avido as special guests . Luciano Ligabue iso ne of the most eagerly awaited for guests of masterclass this year. On 29 July Giffoni will grace this great artist with the TRUFFAUT AWARD . The rocker will hold a Giffoni Masterclass and will meet the International juries at the Truffaut cinema (1000 teenagers from 13 to 18 years of age from 43 countries). Ligabue’s debut film, RADIOFRECCIA, in 1998, was at the Festival in Venice and was acclaimed by the audience. The film was awarded three (best debut director, Ligabue and best soundtrack), and two Silver Ribbons. His second film DA ZERO A DIECI (2002) was at the Semaine de la Critique at the Cannes Festival.

PREMIERES

One of the most eagerly awaited premieres for the 40th Giffoni Film Festival is Marmaduke , 20th Century Fox comedy, opening in Italy on August 20. The film directed by Tom Dey starring Owen Wilson, will premiere in Italy at Giffoni on 23 July. “For Phil and Debbie Winslow, moving from Kansas to O.C. with all the family is a huge problem. However for their huge dog Marmaduke it is just a new lifestyle. Chaos hits the Winslows as they struggle to control their adolescent dog”. As already announced, the other exclusive premieres are the following: Despicable Me presented by Universal pictures will premiere in Giffoni on 20 July. Friday 30 July Walt Disney’s “ The Sorcerer’s Apprentice ”, a modern version of Fantasia , a Mickey Mouse episode of 1940. The flick directed by Jon Turteltaub ( National Treasure and National Treasure: Book of Secrets ), stars , Nicolas Cage and Alfred Molina and opens in Italy on August 25 2010.

Trailers, teasers and special screenings will also enrich our film programme of the 40th annual. On 20 July the teaser of the eagerly awaited Dreamworks’ final chapter of “Shrek Happily Ever After” which opens in Italy (also in 3D) on 25 August. As two years ago the funny green ogre will meet the young audience in Giffoni. On 21 July Italian flick: the first 20 minutes of “Winx Club 3D – Magic Adventure”. The sequel of the film by Iginio Straffi, distributed by Medusa opens in Italy on 29 October 2010. Lots of fun, adventure and feelings in Sammy’s Adventures: The Secret PAssage , in Giffoni on 22 July with 20 minutes for the first time in Italy. Melanie Griffith , Isabelle Fuhrman, Tim Curry among film stars. Distributed in Italy by Eagle Pictures, directed by Ben Stassen, 'Fly Me to the Moon' (2008) first film entirely produced in 3D. On 24 July special Disney day for Giffoni Film Festival": “ Camp Rock 2: The Final Jam” . Screening for a special audience with the participation of young American star Chloe Bridges . On 24 July Moviemax presents the teaser of “Animals United” , an animation film on environmental issues of our time: reduction of natural resources, pollution, water shortage and climate change induced by man as well as the extinction of most animal species. Great Medusa premiere on 29 July with "Benvenuti al Sud" by Luca Miniero. Remake of French comedy Bienvenue chez les Ch'tis , the film, opens in Italy on 8 October and has been shot in the Campania Region and province of Salerno.

SPECIAL EVENTS “Giovanni e Paolo e il Mistero dei Pupi”: is a cartoon dedicated to late Italian heroes and judges and Paolo Borsellino, co-produced by Rai Fiction, Società Larcadarte of Palermo and Sicilian Region. World distribution by Rai Trade. 2 minutes were presented at MIP Cannes 2010. The cartoon, directed by Rosalba Vitellaro, will be presented in Giffoni on 18 July and will be aired on Raitre on the same day at 9.00 and on Monday26 July 15.30. “L’occhio la mano il viaggio”: in Giffoni on , 27 July, will be presented as a world premiere. It is a dcumentary on the life and works of the greatest special effects Maestro in our Country, Carlo Rambaldi . A jorney through the wonders of three time winner and creator of E.T., Alien and King Kong. The Premio , this year will be awarded in Giffoni once again. The award strongly wanted by the daughter Giovanna who started it in 2004 ten years after her father’s death is given to the most talented emerging actor to hel him/her boost their career. The Jury is chaired by Giovanna Mezzogiorno , her mother and screen play writers Dino and Filippo Gentili. The Award consists in two 5.000 euro prizes which will be awarded on 25 July by Giovanna Mezzogiorno. Previous awards have been won by: Ascanio Celestini, Teresa Saponangelo, Cristiana Capotondi, Davide Enia, , Federica Festa, Arturo Cirillo, Elena Borgogni, Oscar De Summa, Mirko Feliziani and Angelo Romagnoli. The same jury will then give the Special Vittorio Mezzogiorno Award which is a piece of art by by Neapolitan sculpture Lello Esposito. In previous annuals the prize was awarded to and Raffaele La Capria . FAPAV: Anti-Piracy federation will be at the 40th Giffoni Film Festival with a series of initiatives in collaboration with the Ministry of Cultural Heritage and Walt Disney Studios Italia. FAPAV will organize a number of meetings for the juries and will dedicate special insight on a very important issue like the safeguard and protection of intellectual property encouraging yong people to respect intellectual offspring.

THE MUSIC OF THE FESTIVAL Besides cinema music will steal the scene this yearas usual with great gigs and performances by Italian music talent; Household names will perform at the Arena. Neffa (23 Julyo), Finley (24 July), Marco Mengoni (25 July), Baustelle (26 July), Carmen Consoli (27 July), Emma Marrone (28 July), Broken Heart College and Dari (29 July), (30 July), Lost (31 July). Young musicians from the Music Academy in Salerno for the second year running will perform 19 classic music concerts through the streets and quarters of the city.

SOCIAL & SPECIAL PROJECTS BANCA DELLA CAMPANIA: for the 5th consecutive year also in 2010 BDC has created the“Giffoni Film Card”, credit card with the Giffoni logo available for the 40th GFF. Furthermore it will award the Cristal Gryphon to the best film at Generator +16, selected by a special jury made up of Artists and authorities from the Campania region. DIXAN FOR SCHOOL celebrates in Giffoni its 10th birthday living the results of the competition dedicated to schools in 2009/2010, on schooling in the world”. This year kids have worked to create a theatre show which will be performed on 22 July at the Orange Garden. Moreover Henkel will launch in Giffoni the 11th edition of the project having “Energy” as its theme”. FILA – GIOTTO: For the first time at the festival 2010, with lots of events and activities especially for Elements, the starting point being that creativity needs the best possible tools in order to be better expressed. CIAL – Alluminium packaging: Another historical partner of the festival, this year the theme is “Recycling for Love ”, re cycling is a true sign of love towards nature and the world around us. AIR : The air company with which the GFF has been collaborating for 3 years this year has flies in with a very interesting project . The starting point is to stimulate and support creativity. Air France will finance a project aimed at giving the best ex jurors of masterclass the chance to work with the most important directors and cinema professionals. Masterclass jurors will have to work on an Institutional commercial directly sponsored by. COCA-COLA HBC ITALIA returns to Giffoni with a precise objective: communicate the importance of sustainable development. It will do it creating didactic workshops for jurors held by experts from the di Città della Scienza in .

AND MORE… Giffoni has been living lots of attention to theatre for ten years with stage shows at the Giardino degli Aranci. The Stage shows “ Kids in Wonderland ” will run from 18 to 31 July.

Also art exhibitions in Giffoni with “Imago Amoris ” and “ Animalia” held at the San Francesco Monastery from 18 to 31 July. The 40 years of the Festival will then be celebrated with exhibits along the streets and piazzas of Giffoni Valle Piana.

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The event has been realized with European Union co-financing – POR FESR Campania 2007-2013 ob. op. 1.10., MINISTRY OF CULTURAL HERITAGE, PROVINCIA OF SALERNO, with the support of the GIFFONI VALLE PIANA City Council, the CHMBER OF COMMERCE IN SALERNO, SICHELGAITA AND BANCO DI NAPOLI FOUNDATION

Main Partners : BANCA DELLA CAMPANIA, DIXAN PER LA SCUOLA, CIAL and CHUPA CHUPS

Partners : FILA – GIOTTO, COCA COLA HBC ITALIA, ALFA ROMEO, ITALCEMENTI, SMEMORANDA, THE SPACE CINEMA, CANTINE GROTTE DEL SOLE, FRATELLI LA BUFALA

Official Carrier : AIR FRANCE

Technical Partners : CANON, POLTRONE FRAU, CAPPELLINI, I-PROFESSIONALS, EVENTIVAL

Eco Partners : SABOX, ERREPLAST e LEGAMBIENTE

Main Media Partner:

Media Partners: VARIETY, METRO, IL MATTINO, DISNEY CHANNEL, CURRENT TV, LIRA TV, JIM JAM, MYMOVIES, BAMBINI.EU, EXTRAPOLA, GETTY IMAGES. Radio Ufficiale : RDS

Social Partners : MEDIAFRIENDS, AMNESTY INTERNATIONAL, TELEFONO AZZURRO, SAVE THE CHILDREN, AZIENDA SANITARIA LOCALE SALERNO, FONDAZIONE CANNAVARO FERRARA

Cultural Partners : FESTIVAL OF FESTIVALS, COMICON, CONSERVATORIO DI MUSICA “G. MARTUCCI” DI SALERNO, ECFA, FEDERCULTURE, FAPAV

The daily programme, news, pictures and updates on www.giffoniff.it

All pictures, interviews and trailers of the 39th annual are aired on the official web-tv of the Giffoni Film Festival www.giffoniff-channel.com

Press Kit, pictures and releases on the enclosed usb

Press Office LUCA TESAURO – TULLIO TREZZA – FRANCESCA BLASI 089.8023239 / 348.7271608 / 393.9596499 / 334.3086919 [email protected] - [email protected]

Press Office MN, Gruppo Mediante +39-06-853763 Marcello Giannotti +39-348-9248870 [email protected] Cristina Scognamillo +39-335-294961 [email protected] Giovanna Mirabella +39-346-6600299 [email protected] Marianna Petruzzi +39-347-7430021 [email protected]