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GMHBA Stadium Stage 5 Redevelopment

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GMHBA Stadium Stage 5 Redevelopment GMHBA Stadium Stage 5 Redevelopment Urban Context Report November 2020 revA 1.1 Location & Context Geelong, VIC Description Geelong is located on the south west corner of Port Philip Bay, 75km southwest of Melbourne and is the gateway to the famous Great Ocean Road and the Bellarine Peninsular. It has all the benefits of a capital city but with a relaxed atmosphere. The city boasts a beautiful waterfront precinct, gentle bay and surf beaches and sophisticated dining and entertainment options. There is a lively calendar of events in the region. The adjacent Bellarine Peninsula has been building a reputation as a food and wine destination containing many gourmet offerings including wineries, restaurants and cafés, producers of 03 beer, fresh produce, goats cheese, olive oil and seafood. The Great Ocean Road is one of the great tourist destinations of the world with the captivating 240km stretch of road winding through varying terrain along the coast and providing access to several prominent landmarks. Geelong is the most populous city in regional Victoria, has a rich and intriguing history which has transformed and reinvented itself in many ways over the last two decades and now offers an exciting range of economic and lifestyle opportunities. The Stadium will reflect this new found energy. It will be a place where you will be energized, feel nostalgic, present in the moment of the game and looking forward to the future for new 01 02 04 experiences CUNNINGHAM PIER THE CAROUSEL TRAIN STATIONS 01. Cafe Culture 02. Great Ocean Road FEDERAL MILLS MUSEUM 03. The Carousel KARDINIA PARK PRECINCT 04. Federal Mills THE WATERFRONT PUBLIC TRAIN LINE 05. The Waterfront 05 06 MOORABOOL STREET 06. Vineyards DESTINATION NSW 3 GMHBA Stadium Stage 5 Redevelopment - Urban Context Report GEELONG CBD KARDINIA PARK 1.2 Precinct Kardinia Park GMHBA Stadium is located within Kardinia Park which is located 1.5km south of the CBD. Evolving Precinct The Kardinia Park precinct is a regionally significant reserve is made up of many different areas and caters to a variety of activities. It consists of 3 playing fields including the GMHBA Stadium arena which is also the home ground and headquarters for the Geelong Cats AFL side. The Geelong Cricket Ground and West 02 Kardinia Oval are home to the Geelong Cricket Club and St Marys Cricket Club. The park is also home to a major netball centre for the Geelong region with up to 5,000 netballers playing here each week. The Kardinia Aquatic Centre is also within the grounds of the park along with other community facilities such as kids playground and running/walking track with fitness equipment. It is bounded to the north by the railway line to Melbourne and a variety of residential, commercial and hospitality developments on the 3 other sides. Transportation 01 03 Kardinia Park is served by the South Geelong Station which is approximately 250m west of the stadium; buses operate on event days and there are a number of car parking locations surrounding the precinct. T SOUTH GEELONG STATION 01. Brownlow Stand Entrance B BUS STOP 02. Brownlow Stand P PARKING 03. Players Stand PEDESTRIAN ACCESS BUS ROUTE (EVENTS) 04. Ablett Terraces 04 05 CAR ACCESS 05. GMHBA Stadium 5 GMHBA Stadium Stage 5 Redevelopment - Urban Context Report B P P B P P T P B P P B 1.3 Site Analysis Stage 5 is located at the northern side of the Stadium and sits between the current Brownlow and Reg Hickey Stands.. Due to its prominent position on Moorabool Street there is a great opportunity to provide connection between the Stadium, Plaza and public interface. As the existing North Entry Plaza will be demolished the activation of the plaza and stadium facade are key to addressing this opportunity. Access There is to be one primary entrance to general admission ticket holders located to the north with a members entrance located 02 further around to the west. Opportunities The Stage 5 redevelopment continues to connect the venue with Kardinia Park year-round, enhancing its link to the city and rail through the new North Entry Plaza. This plaza has the ability to become the front ‘face’ of the precinct; welcoming fans of AFL, cricket, soccer, rugby or music artists alike. It will also create flexible spaces for the local community to enjoy week in and out, from pop-up markets and festivals, to school and community events, to recreation and picnics. 01 03 GENERAL ADMISSION 01. Ford Stand & Ablett Terrace MEMBERS 02. Bob Merriman Stand CRICKET HUB ENTRY 03. Existing Public Space SITE BOUNDARY 04. Lonsdale Street 04 05 05. Moorabool Street DESTINATION NSW 7 GMHBA Stadium Stage 5 Redevelopment - Urban Context Report Storage Shed & Water Tank Parking Parking Railway line Geelong Cricket Ground 03 David Kelly Training Cricket Hub Plaza 02 05 Bruce Moore Room & Moorabool Street Bob Merriman Stand Stage 5 Roof 04 Lonsdale Street 01 1.4 Facade Concept Design Drivers The Stage 5 redevelopment of GMHBA Stadium is relatively unique compared to the previous stages due to its increased public exposure. As such, Populous has approached this design to respond to the evolving city of Geelong. creating a stand for the city as opposed to a sport. Creating an enduring piece of public architecture that welcomes all to not just the stadium, but to Kardinia Park and the city of Geelong. Throughout the schematic design process, Populous have always reverted back to a series of ideals, driving the design through all stages. These include: • A stand for the city of Geelong • Harmony between the facade, roof & cricket hub • Responsive to the various programmatic requirements • Intriguing & revealing, yet simple • A dynamic evolution from the previous stages 01 02 03 01. Museum of The History of Polish Jews 02. Eight Tenths Garden, China 03. Tottenham Hotspur Stadium, London 04. Stadium Australia, Australia 04 05 05. Orientkaj Station, Denmark 9 GMHBA Stadium Stage 5 Redevelopment - Urban Context Report 1.5 Design Narrative Description The design responds directly to its environment and context in a multitude of ways. It’s base reflects the rich industrial history which Geelong is built from; the core builds upon the evolving and maturing urban context; while the bowl and roof sail over the top connecting the design with the stadium and previous redevelopment stages. 01 01 02 03 02 01. Stadium Context 02. Urban Context 03 03. Heritage Context 1.6 Heritage Materiality Description The base of the proposed stand evokes the industrial heritage of Geelong. This is eventualised through the use of solid masonry, found within many of the historic woolstores and factories that once dominated the city, many now re-purposed with contemporary programmes. The brickwork will evoke the solidity of the material, yet also be refined in a contemporary way; connecting the past of Geelong with the urban regeneration. 01 02 03 01. Contemporary brickwork precedent 02. Federal Mills, Geelong 03. Ticketbox precedent 04. Federal Mills, Geelong 04 05 05. Brickwork precedent DESTINATION NSW 11 GMHBA Stadium Stage 5 Redevelopment - Urban Context Report 1.7 Urban Materiality Description As noted diagrammatically, the central band of the proposed scheme is meant to represent the urban renewal of Geelong. Rather than creating an imposing fortress of a facade, here we play with the sense of light, shadow and activity to create a playful and intriguing expression, with the ultimate aim of creating an enduring piece of contemporary, public architecture that can be enjoyed by all. The facade features a pleated expression that draws inspiration from the iconic roof of the stadium, but strategically adjusts based on the programmatic requirements behind. This allows it to ventilate the spaces within, providing light and views through to the concourses and stairways, yet solid where necessary, allowing the northern light to play across the facade. Adjacent are a series of precedent images that evoke these expressions we’re looking to create. DESTINATION NSW 2.5 Programme Response North Elevation L01 FEATURE BAR ENTRY CANOPY & TURNSTILES OFFICES L02 FEATURE BAR FUNCTION ROOM LOBBY SOLID FACADE ENTRY STAIR FUNCTION ROOMS 13 GMHBA Stadium Stage 5 Redevelopment - Urban Context Report 6.0 Facade 2.6 Facade Response North Elevation FACADE TYPE 01: FOLDED METAL PANEL - PERFORATED FACADE TYPE 04: GLAZING FACADE TYPE 02: FOLDED METAL PANEL - SOLID KINGSPAN FACADE TYPE 05: BRICK FACE FACADE TYPE 03: FOLDED METAL PANEL - PERFORATED ON GLAZING 14 .
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