The Official Monthly Magazine of Dubai`s RTA Issue No. 81 March 2015 Innovation and Knowledge Flying With Wings of Soul and Mind

Innovative Authority HH Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President and Prime Minister and Ruler of Dubai (may Allah protect him), summed up the secret of renewed life, the development of civilization and human progress in one word «innovation». His Highness said in the article entitled «Nations between Innovation or Extinction», Governments that want to remain in competition should be innovative and think similar to the innovative companies. HH Sheikh Khalifa bin Zayed Al Nahyan, President of UAE (may Allah protect him), and his brother HH Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President and Prime Minister and Ruler of Dubai (may Allah protect him), adopted the year 2015 as the year of innovation in the UAE with the launch of an integrated national strategy for innovation to take the UAE to the top ranks globally in the field of creativity. Also, HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council, launched Dubai innovation strategy aiming to make Dubai the most innovative city in the world. Based on this, the RTA has taken several steps to implement the orientations of the wise leadership including the formation of a permanent committee to prepare the RTA innovation strategy; the establishment of a laboratory for innovation; the formation of the institutional research team, the establishment of research, development and innovation section; the formation of innovation teams in all sectors of the Authority as well as a comprehensive reconsideration in the proposals system applied currently; raising the financial value to encourage the staff and customers to provide their suggestions and ideas that contribute to the development of the work system in the Authority and increasing the financial value of the RTA award for scientific research to encourage the employees to participate. Aspirations of the RTA border the sky and its staff strives for the Authority to be the most creative and innovative as well as to have the global leadership in the field of roads and transport. HH Sheikh Mohammed bin Rashid Al Maktoum said «Innovation is to be or not to be: I am an innovative government, then I exist». To achieve this objective, the RTA announced starting to study using smart vehicles operating without a driver to use in Expo 2020 as the first of the innovative projects, in addition to completing the project of shifting to a smart government through the introduction of smart and innovative applications; the project will be completed by next May according to the schedule approved by the Executive Council, in addition to the experimental operation of the electric bus and other promising projects that contribute to the safe and easy transport for all. Mattar Al Tayer Chairman of the Board and Executive Director 32 ‏Dubai s creative history dates back to 1833 ‏Our News

‏Organizing the Projects Forum in ‏MoU with the German 06 November of each year 10 company (Deutsche Bahn)

‏Achievements

‏Launching the second session ‏Award for Best Practices in 11 of the Green Economy & 12 (development and innovation) Energy Award

Projects ‏Linking traffic signals to the ‏Opening the running track 16 3G technology 17 around Safa Park 88 ‏million is the cost for 16 developing the Bridge (Wafi)

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Advice on decreasing vehicle movement during bad weather Reciprocal ‏ Ads ‏Al Masar warns against possible increase in Initiative accidents during rainfall CONTENTS

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‏Numbers 18 ‏(Mass transit) transported 531 million passengers in 2014 ‏Services 35(‏) thousand NOL permits since ‏m-Store within the smart 24 the launch of Dubai tram until 25 application (drivers and the end of 2014 vehicles) Activities RTA honors best individual, 30 corporate clients

‏Outlook ‏Knowledge Week dates Dubai›s 32 creative history back to 1833

30 28 Our News

RTA holds 2nd Dubai International Project Management Forum in Nov 2015 Staged in cooperation with DEWA& EMAAR, the event will be held regularly in Nov each year

‏The Roads and Transport Authority (RTA), in collaboration with the Dubai Electricity and Water Authority (DEWA) and Emaar Properties, will hold the Dubai International Project Management Forum next November in culmination of the success of the first edition. In its second round, the Forum will maintain the diversity in project management while focus on innovation and creativity in keeping with the drive of the UAE Government designating 2015 as a year of innovation, and the Dubai Innovation Strategy aimed at ranking Dubai as the most innovative city worldwide.

‏H.E. Mattar Al Tayer, Chairman of the Board massive attendance (more than 1500 will continue to debate issues relating to and Executive Director of the Roads and participants, 70% of whom were CEOs, smart cities, Expo 2020, Project Management Transport Authority, said: “The holding of the Project Managers), and the diverse cast of Office, Governance & Management of Dubai International Project Management topics, events and activities run during the Corporate Projects, infrastructure and Forum signals the keenness of the Dubai Forum which discussed issues relating to engineering projects. city to play a pivotal role in steering the managing of engineering & construction ‏“Under the directives of HH Sheikh innovation and development drive in the projects, and managing of projects in Mohammed bin Rashid Al Maktoum, Vice- region, and identify the ingredients of technical, sports, energy and sustainability President and Prime Minister of the UAE expediting this drive on sound scientific aspects in five workshops, seven discussion and Ruler of Dubai, and the follow up of HH bases in line with the highest standards panels, and concurrent stream sessions Sheikh Hamdan bin Mohammed bin Rashid Al & practices. This can be achieved through involving 56 speakers as a whole. Maktoum, Dubai Crown Prince and Chairman attracting top experts & specialists, who have ‏“Based on the results of surveys and of the Executive Council, and HH Sheikh wide international repute & competency, to questionnaires probing the views of Maktoum bin Mohammed bin Rashid Al international forums & events which can participants as well as the analysis of Maktoum, Deputy Ruler of Dubai and Deputy be utilized as effective platforms for the deliverables and findings concluded from the Chairman of the Executive Council, the RTA has transfer of knowledge. It also stems from the management and organization of the first spent about 73 billion dirham in upgrading keenness of Dubai to act as a communication edition of the Forum, the RTA decided to hold the infrastructure of roads and transport in link assisting in the transfer of expertise, the Forum annually in November each year. Dubai since 2006 in line with the commitment concepts and visions amongst international The second edition of the Dubai International of our prudent leadership to bring happiness gurus of various industries, and accordingly Project Management Forum will discuss to people. These projects are topped by the live up to its billing as an Arabian city with a a whole host of new topics spanning the Dubai Metro project which is the longest global profile. aviation sector, innovation & creativity, health driverless metro project worldwide stretching ‏“The inaugural edition of the Forum was care, education, financial services, hospitality, 75 km, the Dubai Tram project which is the all success in terms of super organization, investigations, and digital projects. The Forum first tramway outside Europe powered by

6 ground power cables stretching along the sharing of ideas as regards the best strategic prestigious event, underline the strategic entire track with no catenary cables involved. practices which ensure high performance at importance of benefiting from the best It is also billed as the first tramway worldwide all levels within a host of existing and future global project management practices. that uses a technology of automated screen projects in the city. Emaar fully appreciates the importance of doors at passenger platforms synchronized ‏“The declaration of HH Sheikh Mohammed endorsing the latest project management with the opening and shutting mechanism bin Rashid Al Maktoum, Vice-President systems to ensure the completion and of the tram doors. The RTA has also and Prime Minister of the UAE and Ruler of delivery of projects on time and at the accomplished a sprawling network of roads, Dubai, that the federal budget for the fiscal highest international standards in terms of bridges and tunnels and the future plan of year 2015 had been endorsed without an building quality. the RTA encompasses a wide spectrum of estimated deficit, illustrates that the focus ‏“We have exhibited superior capabilities in projects and initiatives focused on improving will be to upgrade the infrastructure to make constructing mega projects; which is clearly the efficiency of the public transport system, it a prime mover of the economic and social demonstrated in our iconic project of Dubai and broadening the scope of e-services and development; which is manifested in the Downtown; which has now become the most smart phone apps. The RTA will design and government focusing on encouraging key appealing modern destination to visitors undertake the public transport projects worldwide, in addition to our ambitious required for hosting Expo 2020 including the projects. future projects; which include the Opera extension of the Red Line of the Dubai Metro, ‏“The continued preparations for Dubai House, Dubai Hills Estate, and Dubai Creek,” upgrading roads surrounding or leading hosting of Expo 2020; which will be the added the Chairman of Emaar Properties. to Expo site, completing the Dubai Water best in the history of this international ‏Al Abbar was elated with the cooperation Canal Project running 3 km from the Sheikh Zayed Road, passing across the Safa Park and Jumeirah 2 and terminating at the Arabian Gulf. The RTA is also planning to buy additional trains up to 2020, and widen the bus network to cover 16 new areas besides improving the services in 19 areas by 2020,” added Al Tayer.

‏Public Platform ‏H.E. Mohammed Al Abbar, Chairman of Emaar Properties, said: “The Dubai International Project Management Forum constitutes an important platform for discussion and

Issue No. 81 March 2015 7 Our News

with the RTA in staging this mega global showcasing the best international practices class financial, business, tourism and green event which showcases the exceptional with the aim of working out the best solutions economy hub. abilities enjoyed by Dubai in designing and by international experts who have innovative ‏“Dubai has an upper hand in the undertaking mega projects. He stressed that visions and concepts capable of assisting in infrastructural and environmental projects the Forum would seriously contribute to the successful delivery of big projects. sector and has got in place international enhancing the profile of Dubai as a global ‏“Dubai always stands in the forefront by organizational and development frameworks hub for the latest innovations and global rolling out creative initiatives, innovative capable of addressing the requirements of practices in the field of project management. achievements and unique projects that have sustainable development and serving the ‏Visions and Concepts thrust it to the lead and empowered it to set needs of the infrastructure while conserving ‏ H.E. Saeed Mohammad Al Tayer - Managing the highest benchmarks and performance natural resources with the ultimate objective Director & CEO of the Dubai Electricity indicators in various fields in keeping with of supporting the economic growth and and Water Authority (DEWA) – said: “The the vision of HH Sheikh Mohammed bin boosting the competitive edge of the Emirate. Dubai International Project Management Rashid Al Maktoum, Vice-President and ‏“Staging the second edition of the Dubai Forum is a quantum addition to the array of Prime Minister of the UAE and Ruler of International Project Management Forum international events, forums and exhibitions Dubai, which has contributed to nurturing illustrates that Dubai is the perfect venue Dubai is hosting, and has succeeded in an integrated environment through which for hosting this international forum as it shaping into a key international gathering it has cemented its position as a world- owns integrated solutions comprising a

The first edition of the Dubai International Project Management Forum concluded to a plethora of finding and recommendations, namely:

‏The importance of projects to the success of implementing one of the most important enablers of governance, and ensuring strategic plans the realization of strategic objectives. • Projects and programs are considered as implementation • The success of Project Management Offices is directly linked to tools of strategies, therefore the corporate project management the extent of patronage and support accorded by the supreme is a necessity rather than an option in ensuring performance leadership, besides the flexibility and streamlined processes efficiency and realizing strategic objectives. adopted by those offices. • The success in implementing strategic plans hinges on four key factors: focusing on key initiatives, developing & implementing ‏Leadership and HR development smart project management processes, embedding the culture • Among the key responsibilities of the leader is to ensure the of change & development, and qualifying personnel as well as coherence of the work team and nurture an environment enabling upgrading building corporate capabilities. members to work as an integrated team in an atmosphere marked by mutual confidence and performance flexibility. ‏The Projects Management Offices • It is important to hone the project management skills amongst • Providing effective corporate Project Management Offices is young Emirati cadres as it is considered an investment in the

8 whole host of systems and excellent services efficiency, and qualify technical personnel in ‏The first edition of the Dubai delivered at world-class standards in the this field. International Project Management fields of urban planning, infrastructure and ‏“Among the mega projects in our Forum focused on the pivotal relevant services such as the security of portfolio is the uplifting of the productive role of projects in managing and power supply, roads, electricity and water capacity of power generation and water streamlining processes in government among other vital utilities. desalination plant (M Station) at Jebel Ali and private organizations. Project ‏“The Dubai International Project by 600 megawatt, using the clean coal in management concepts are being used Management Forum is an ideal platform for power generation, in addition to a number as a modern technique of corporate showcasing innovative projects of DEWA of other projects in various fields, be it management to realize visions and highlighted by the Mohammed bin Rashid water & power transmission & distribution objectives of those institutions at the Al Maktoum Solar Park; which is considered grids, or transfer stations and water tanks strategic or operational level. This can the biggest renewable energy projects in delivered at the highest standards of be achieved through applying multi- the region with total investments hovering projects construction. During the Forum, levels project management setup around 12 billion dirham by 2030 and a total DEWA will spotlight three smart initiatives starting from the mechanisms of productivity of 1000 megawatt. The first launched recently namely: linking solar managing project portfolios towards project of the Park has been accomplished power systems at homes & buildings with selecting the optimal projects and and started production with a capacity of 13 DEWA network & smart apps through realizing strategic objectives. It is also megawatt, and we will soon embark on the introducing smart maps and networks, achievable by the management of the second project after doubling its designed building an infrastructure for electric cars program to ensure the integration capacity from 100 to 200 megawatt, and charging stations, and exhibiting the & coordination between different started planning for launching the third sustainable DEWA Building at Al Quoz; the projects to realize the joint objectives, project with a capacity of 500 megawatt by first sustainable government building in and adopting project management 2017. The Park is an iconic modern scientific the UAE, and also the largest government techniques to ensure that they are spire in renewable energy technologies, building in the world to receive the Platinum implemented as per the approved encompassing a research and development Leed-certification of green buildings from plan, on the time set, and within the center and an innovation center to support the U.S. Green Buildings Council,” explained budget allocated to those projects. the renewable energy technologies and the Managing Director & CEO DEWA.

future of entities, businesses and projects. • Attention should be paid to risks management aspect ‏Future and Maturity of Projects Management considering it the backbone of future project management, • In future, success standards of the project will differ from the and the distinguished leader has to keep risks management routine standards such as the compliance with the timetable and continually under focus. budget, and generating an added value will rather be the core focus at all administrative levels. ‏Diversity of Project Management • The success of the project will depend on the provision of the • The project management has become one of the most required information input on a timely manner to decision makers important ingredients of success in various business via performance indicators and smart display monitors. domains, and big achievements made in areas such as art • The drive towards smart cities has to reflect on the project and sport wouldn’t have been possible without the excellent management techniques to make it ‘smarter’ in terms of providing implementation of project management concepts. real-time information and details through different electronic • Organizations have to care for voluntary activities and communication channels. encourage staffs to contribute to them as they add up to • Entities have to develop flexible corporate project management the social responsibility of nurturing a healthy, effective and models that are compatible with their objectives and goals. attractive climate for the work team.

Issue No. 81 March 2015 9 Our News

RTA inks MoU with German Doche Ban Co. to share rail experience

The Roads and Transport Authority (RTA) has signed a Memorandum of Understanding (MoU) with the German Doche Ban Co. with a view to supporting the strategic partnership relationship and sharing expertise in the rail industry. H.E. Mattar Al Tayer, Chairman of the Board and Executive Director of the RTA signed the MoU for RTA and for Doche Ban Co. the MoU was by H.E. Dr. Rüdiger Grube, Chairman of the management board and CEO of Doche Ban Co. in the presence of several top executives of the two parties.

The MoU provided for boosting cooperation rail network, which extends more than Emirate, particularly the infrastructure and and sharing expertise in the rail business 33 thousand kilometers the services of mass transit sector where the Dubai Metro and transferring of knowledge in the field which include the transfer of goods and and Dubai Tram is considered amongst of transport for Emirati employees of the passengers. The company provides services the distinctive projects worldwide. They RTA. It also provided for developing and to more than 130 countries worldwide and play a vital role in people’s movement implementing educational and training employs more than 300 thousand staffs. in Dubai, and the MoU enables the two programs periodically for RTA staffs, “The two parties share many common parties to have exposure to experience generating opportunities for exchanging objectives and can exchange the best and knowledge and familiarize with more experts in various specialties of relevance expertise in the field of rail operation and practices that are international. between the RTA and Doche Ban, and maintenance in addition to planning, “We look forward to cooperate with the facilitating the means of deputizing designing and constructing rail projects. RTA; especially that Doche Ban Co. has a employees for 6-12 months to meet the The MoU covers many fields of relevance group of companies operating in three urgent needs for experts, and skills between to RTA business in the rail systems. This will main sectors i.e. individual transport, the two parties. contribute to improving mass transport in which comprises two companies. The Al Tayer expressed his delight with the Dubai as the RTA is seeking to uplift the commodities sector that also includes two signing of the MoU with Doche Ban Co.; public transport sector to encourage the companies operating in several European which is considered one of the biggest public migrate from using private vehicles countries, and a company specialist in air, specialized companies in the field of to mass transit means,” added Al Tayer. sea and land cargo, and the third sector is operating trains and railways in Europe H.E. Dr. Rüdiger Grube commended the the management of rail infrastructure in and attends to operating the German sweeping development seen by the Germany,” added Rüdiger.

10 Our Achievements

RTA launches 2ndEnergy and Green Economy Award, introduces individuals category

The Roads and Transport Authority (RTA) has launched the second edition of the Energy and Green Economy Award as part of its policy aimed at motivating employees, sectors & agencies, strategic partners, and customers (including suppliers, contractors and consultants) to propose the best ideas and practices for revamping the concept of green economy and power saving. This drive is in line with the long-term national initiative launched by HH Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, in Jan 2012 under the theme “Green Economy for Sustained Development” comprising six paths; namely green energy, governmental policies, green city, coping with the impacts of climatic changes, green life and the green technology.

Abdul Mohsen Ibrahim Younes, CEO of motivate RTA employees to contribute the award such as setting up a committee RTA Strategy and Corporate Governance initiatives & projects concerned with to assess and apportion responsibilities, and Head of Energy & Green Economy environmental conservation (such as realigning of assessment weights, and Committee, said: “The Energy and Green the clean energy & green buildings), and adding new indicators among other Economy Award reflects RTA’s commitment diffuse the culture of the green economy. changes introduced with a view to to turn its fifth Strategic Goal (Safety and The RTA has rolled out an array of initiatives leveraging the motivational levels and Environmental Sustainability) into a reality relating to the best practices of energy the ability to innovate; which serves the and a life practice through enticing the such as power-saving lighting, the use objectives of the Award. best ideas and suggestions in this field. of biodiesel and hybrid taxi as well as the “The RTA has recently held a contest in This stems from RTA’s appreciation of the electric-powered Dubai Metro & Dubai the field of energy and green economy; importance of the green economy concept Tram. Such a trendadds to the importance which attracted the participation of about and its role in generating substantial of the Award which aims to inculcate this 500 staffs and the prize presented was improvements in the welfare of human civilized approach amongst individuals as an environment-friendly bike which has beings in terms of eliminating or mitigating well as the entire sectors and agencies of a self-operated electric charger enabling environmental risks in view of the scarce the RTA,” added Abdul Mohsen. acceleration without requiring extra effort resources of ecology (a science that studies Udai Al Deesi, Director of Asset from the biker. The RTA will continue to the relationship between living organisms Management, Deputy Chair of Energy and commission studies towards migrating to and their natural habitat). Green Economy Committee, and Head renewable and clean energy sources, and “A new category has been added to the of Energy and Green Economy Award at participate in compiling the report about Award dedicated to individual applicants the RTA, said: “The second round of the the Energy Condition in 2014 at the Dubai starting from the current round in a bid Energy and Green Economy Award has Emirate in collaboration with the Supreme to broaden the scope of participations, seen considerable changes to rejuvenate Council of Energy.

Issue No. 81 March 2015 11 Our Achievements

‏Al Tayer was dedicated an international award acquired by the Rail Agency for Dubai Metro ‏HE Mattar Al Tayer, Chairman and CEO of the RTA, expressed his pride for the awards obtained by the Authority in several areas, stressing that these awards reflect our efforts in the development of our services through following the highest international standards in the implementation of our works and infrastructure projects for the Emirate of Dubai.

‏This came during His Excellency’s receipt as Abdullah Yousef Al Ali, Executive ‏Abdullah Yousef Al Ali said: It is our of the award (STEVIE AWARDS) in the field Director of the Rail Agency, presents the pride that the UAE is the only Arab of transportation won by the Rail Agency, award to His Excellency. country winning this award along with

The initiative seeks to felicitate the best taxi company, top ten model cabbies RTA launches Taxi Services Excellence Award

‏The Roads and Transport Authority (RTA) has launched the Taxi Services Excellence Award to honor the best taxi company and top ten model drivers in a bid to uplift the caliber of services offered to taxi users.

‏H.E. Mattar Al Tayer, Chairman of the Board franchise companies. The RTA is always when bidding for buying taxi plates in and Executive Director of the RTA, said: keen to uplift the caliber of taxi service in addition to a grand trophy and a certificate “The award seeks to nurture a competitive Dubai, including capitalizing on modern of appreciation. 10 model drivers will be environment amongst taxi franchise & smart technologies to meet the needs felicitated annually; each of them will be companies in a bid to achieve the highest of various customers especially under the awarded 20 thousand dirham. The RTA standards of quality & excellent services current Dubai drive to transform Dubai will apply the Star Rating System of the and up the traffic safety levels; which will into a smart city capable of bringing ‘Dubai Model’ to taxi companies in the accordingly pave the way for bringing happiness to residents and visitors.” context of supporting the strategic drive happiness of our clientele. The award also ‏ of the Dubai Government in improving intends to motivate franchise companies, Smart Training customers experience and bringing foster the values of innovation, excellence ‏“The best three taxi companies in Dubai happiness to people,” added Al Tayer. and job compliance amongst targeted will be decorated on annual basis (Gold, ‏“Taxicabs are vital for the daily movement firms, in addition to improving customers Silver and Bronze Categories), and the of people in the Emirate of Dubai and service level, enhancing the efficiency & winner of the Gold Category will be the number of people who used taxi attitudes of cab drivers, and upgrading offered a complimentary permanent taxi services in Dubai during the first half of the efficiency of services provided by plate, priority in the technical assessment last year exceeded 217.751 million riders

12 South Korea and Greece that won the two other categories of the award, which is considered one of the highest international awards since 2002. He added: The Authority has participated for the first time in this award with Dubai Metro Project, which is the longest metro in the world running without a driver proving it is one of the innovative solutions in the field of public transportation to consolidate the mass transport culture in the Emirate of Dubai.

lifted in 108.875 million trips. The RTA is & activities undertaken to diffuse the and health, safety and quality standards continuously working to upgrade taxi traffic awareness amongst cabbies, (administrative violations record); the services and launched last year the Drivers traffic safety standards in place to curb proportion of productive kilometers Qualification Center at Al Rawiyya; the offences and traffic accidents; community against wasted kilometers; improvement first smart training center for training taxi participations and private partnerships ideas contributed by the driver; daily & drivers of franchise companies and on- in traffic awareness and safety programs monthly income rates generated by the demand limo taxis in the Emirate of Dubai with the aim of communicating relevant driver; procedures & initiatives made by operated under the supervision of RTA’s deliverables to the community; quality the driver for conserving assets of the Public Transport Agency with the aim of and safety of the company’s taxicabs from company; compliance of the driver with improving taxi services and the quality of a technical perspective; improvement the work ethics and general appearance; passenger services towards achieving the initiatives oriented to drivers and services driver’s cooperation with RTA’s inspectors; ultimate objective of making customers provided to them; drivers performance results of the mysterious shopper in happier,” explained Al Tayer. review method; achieving customers respect of the nominated driver at a ‏ satisfaction; processes of addressing rate of three visits per nominee; thanks Standards customers complaints; response to & appreciation messages received from ‏The RTA has set specific standards instructions & stipulations of entities customers in respect of the driver; and the for selecting the best taxi franchise regulating the activities of franchise lapse of at least one year for the driver in company which include: compliance companies in Dubai; attitudes of cabbies the service of the company in order to be with environmental standards and using & their compliance with work ethics & eligible for nomination to the Award. environment-friendly vehicles;role of the general appearance; and response to calls ‏ management in supporting the provision received from the Call center of Public Judges Panel of work processes and resources essential Transport Agency. ‏The judges panel comprises for improving the level of services and ‏ representatives from the General efficiency of drivers of the company; Model Driver Directorate of Traffic in Dubai Police, periodic training plans & programs ‏The standards set for selecting the Model a Dubai-based media representative, dedicated to raising the efficiency, abilities Driver include: record of traffic offences & representative of the local community and skills of drivers; role of the company accidents attributed to the driver; number (public figure), representatives of Public in raising the awareness of cabbies and of complaints received against the driver Transport Agency as well as Development enforcing their compliance with traffic from customers; driver’s compliance & Corporate Excellence Department, and & safety systems; creative procedures with the instructions of the company Customers Service Department.

Issue No. 81 March 2015 13 Our Achievements

RTA clinches Best practices in Development & Innovation Management Award

The Roads and Transport Authority (RTA), represented by Asset Management Department, scooped the first position of the Dubai Quality Award in the category of the Best Practices of Development and Innovation Management during the sixth edition of the Sustained Innovation & Development Forum held by the Group at the Address Hotel, Dubai Mall. The Awards saw immense participation of public and private companies and the ceremony was attended by about 500 of quality experts and specialists.

Udai Al Deesi, Director of RTA Asset agencies. extent of improvement made by the Management, who accepted the “The team of the Asset Management RTA in conformity with ISO 55000. The award, expressed his deep delight Department presented a rich file modern innovative concepts developed with the achievement which, he says comprising the highest administrative focused on comprehensiveness, echoes RTA’s approach in adopting the techniques adopted in this regard creativity and sustained improvement highest global standards in upgrading together with a visual presentation for utilizing the asset through the administrative practices adopted about the implementation of the best implementation of the asset lifecycle throughout affiliated sectors and practices of asset management and the which is based on planning, designing,

Two regional awards at the Gulf Traffic Exhibition

The Roads and Transport Authority (RTA) has scooped two awards in the categories of Intelligent Traffic Systems and Road User Education, at the 10th edition of the Gulf Traffic Exhibition & Conference, which took place at the Dubai International Convention and Exhibition Centre. The event featured the participation of more than 100 exhibitors hailing from 20 countries engaged in various road & railway projects as well as intelligent traffic systems and public transport in the region.

Beaming with pride for this achievement, reveals our “RTA Smart Drive App” that was Traffic Systems. This reflects RTA’s keenness Engineer Maitha bin Udai, CEO of Traffic and vied for by four public and private entities at to adopt edge-cutting technologies in Roads Agency, RTA said: “The award winning the regional level in categories of Intelligent providing real-time and accurate traffic

14 purchasing, usage, maintenance, and eventually scrapping. Through this sequential and inter related cycle, a balance is maintained between the performance, cost, and the potential risks of each stage in the lifecycle of the asset,” he explained. “The Asset Management system; which has been developed to serve the RTA, comprises of specific performance indicators linked to all stages of the asset’s lifecycle as well as the monitoring and studying of these indicators cost which warrants making every crowned its achievement in this latest periodically to ensure their efficiency. effort to conserve and improve them edition of the award by clinching the first The RTA attaches considerable through adopting superb, accurate and position, thus proving its competence importance to its assets and properties disciplined administrative practices,” and merit in this field; which reflects as they are considered a vital capital added Al Deesi. the considerable attention accorded by through which it seeks to leverage its It is worth mentioning that the Asset RTA management to the development, business and service delivery. Moreover, Management Department finished excellence and innovation drive at all these assets have massive financial second in this category in 2012 and fronts.

information for road users in Dubai emirate.” RTA’s Licensing Agency said: “The award is one year experience) by 65% i.e. less than “The Smart Drive App is a navigational part of the Unified Syllabus for Training and 1 death per 100,000 population, besides system for the UAE based on the Global Testing Light Vehicle Drivers Project in Dubai reducing road traffic injuries rate by up to Positioning System (GPS), which offers adopted by the Licensing Agency, which 70% i.e. less than 10 injuries per 100,000 motorists with road guidance offline via their reflects RTA’s keenness on furthering the population,” continued Bahrozyan. mobile devices, besides providing accurate concept of safe driving in Dubai streets.” “Our revolutionary steps, added Bahrozyan, information about Dubai emirate. The App Bahrozyan pointed out to the efforts the are not only limited to trainees, but also packs with other features such as displaying Licensing Agency put to further develop this include instructors themselves who key landmarks of the UAE, its map updates, concept since 2010, saying that the Licensing underwent high-level theoretical, stringent illustrating the locations of metro, tram, bus, Agency had developed a unified syllabus practical tests drawn from the Singaporean public transport and marine transit modes applied in all driving institutes in Dubai model, which we used as a benchmark to stations in addition to bus stops in Dubai. comprising the theoretical test, raising the realize our goal. Improvement measures The Smart Drive App also alerts motorists number of maneuvers from 3 to 5 in order also covered examiners at driving institutes about the maximum driving speed and the to polish driving and vehicle control skills, who are also up to go thorough tests as traffic condition on Dubai roads, among adding 8 theoretical compulsory educative regards recruitment and training. Driving other features that ensure safe & smooth lectures, and updating the safe driving institutes themselves are up to pass trips for motorists thanks to the innovative manuals by adding essential information to through performance indicators that ensure technologies, which renders such journeys new drivers such as vehicle components, enhancing customers satisfaction in terms of safe and smooth in a way meriting the App enhancing driving skills from the scratch training, service time and the waiting time. to clinch this award. until finally receiving driving licenses. The assessment system of driving institutes Speaking of the Road Users Education “These improvement steps have led to relies on the standards of the European Award won by Drivers Training and noticeable positive results by the end of excellence model (EFQM), and the RTA will Qualification Department at the Licensing 2014, such as reducing road accidents spare no pains to achieve its vision of ‘Safe Agency, Ahmed Bahrozyan, CEO of the mortality rate (among drivers of less than and Smooth Transport for all.”

Issue No. 81 March 2015 15 Projects

RTA signs contract for constructing Wafi Bridge costing 88m dirham ‏The Board of Directors of the Roads and Transport Authority (RTA), chaired by H.E. Mattar Al Tayer, Chairman of the Board and Executive Director of the RTA, has recently endorsed a contract for constructing Wafi Bridge comprising a three-lane bridge stretching from Oud Metha Road to the Sheikh Rashid Road costing about 88 million dirham.

‏“This project is undertaken as part of RTA’s endeavours to improve & upgrade roads network in the Emirate of Dubai, and is considered a strategic traffic corridors envisaged in the Master Plan of Roads in the Emirate. Wafi Interchange is a vital traffic link with several main roads as it intersects with the Sheikh Rashid Road and Oud Metha Road. Moreover this interchange is currently experiencing heavy traffic as a result of the massive number of vehicles using it and the overlap with the curves of the interchange,” said Al Tayer. ‏“This project encompasses the construction of a three-lane bridge from vehicles per hour. The new Interchange Road in the direction of Oud Metha to the Oud Metha Road (nearby Latifa Hospital) will sort out the overlapping traffic issue west (Umm Harir, Oud Metha districts). in the direction of Sheikh Rashid Road and and ease the traffic flow to all directions Such solutions are part of the integrated from there to the Sheikh Zayed Road and Al in the interchange. The new interchange solutions developed by the RTA to cope Saada Road (viaduct leading to the Dubai will result in a smooth traffic movement with traffic snarls in the Emirate,” said RTA World Trade Center) extending 700 meters from Oud Metha Road to the east in the Chairman of the Board and Executive with a capacity to handle around 3300 direction of Al Ain, and from Sheikh Rashid Director.

RTA links traffic signals with 3G technology in Dubai The Roads and Transport Authority (RTA) in Dubai announced the completion of connecting all traffic signals in the Emirate with the Traffic Control Center, meanwhile work is up and running in completing the project of shifting the control of traffic signals from the existing hired telephone lines to the 3G technology; enabling remote control of signals via RTA’s Traffic Control Center. The step is set to alleviate and enable better management of traffic congestion at junctions as per the changing traffic patterns, and accordingly minimize the delay resulting from the timing and synchronization issues of the traffic signals such that the control is totally shifted from wire to wireless systems in the Emirate.

16 RTA opens today new jogging track around Safa Park ‏The Roads and Transport Authority (RTA), in collaboration with the Dubai Municipality, opens today a new jogging track around Safa Park under Part 1 of Phase III of the Dubai Water Canal Project which covers digging a 3 km-long canal.

‏Engineer Maitha bin Udai, CEO of RTA Traffic and Roads Agency, said: “The Canal works have impacted part of Safa Park; which required modifying the boundary wall of the Park and constructing a jogging track conforming to the same specifications of the existing track. The new track around Safa Park will be part of the key facilities providing sports services to the public in a vital area where the Canal crosses the heart of Dubai Emirate; adding a strong attraction to this strategic project which is bound to have positive repercussions on tourism, entertainment and investment in the near future. ‏“This unique urban and tourist project will ‏“Works in Phase III of the Water Canal of making a sand beach, constructing offer a new living style as the Canal will link Project are underway since June 2014 marinas for yachts and the Water Bus, and the Dubai Creek with the Arabian Gulf in and all construction works are set for constructing three pedestrian bridges in a course passing under the Sheikh Zayed completion by September 2016. This vital locations to ease the movement of Road, across Safa Park and through to the includes digging the water canal, filling the public and encourage mass and tourist Arabian Gulf nearby the Southern part of an island to the seaside, building a marine transportation,” concluded the CEO of RTA Jumeirah Beach Park,” added Maitha. barrier around the Island for the sake Traffic and Roads Agency.

Engineer Maitha bin Udai, CEO of RTA Traffic Udai said that the RTA, represented by the number of light signals (about 500) will be & Roads Agency, said: “This innovative Traffic and Roads Agency, had finalized the linked with the Control Center via 3G network project will boost the global profile of Dubai, site surveying in order to capture information by the end of March 2015. Accordingly it will particularly as the system is applied for the about the Loop Location, Scoot Loop for the be possible to reduce any traffic congestion at first time worldwide. The system has a host entire number of junctions in Dubai which is junctions, particularly if there was a need for an of benefits such as its effectiveness, smooth 410 junctions. Touching on the work progress additional signal later on. Thus it will be easy to implementation & link with the Control in the project, Bin Udai said: “Till the middle detect, manage and report defects in a creative Center, easy maintenance, and the low-cost of last January, the RTA completed 75% of manner, and necessary synchronization will be compared to the previous scenario; where an works for connecting light signals with the made to ensure the highest rates of efficiency infrastructure of cables & lines from service 3G wireless network. So up to now the RTA and streamlined operation of light signals providers are required near each signal.” controls 330 signalized junctions in Dubai control systems in realization of RTA’s vision of Commenting on the project progress, Bin using the 3G technology, and the remaining providing Safe and Smooth Transport for All.”

Issue No. 81 March 2015 17 Numbers

Public transport ridership in Dubai hits 531m riders in 2014

‏H.E. Mattar Al Tayer, Chairman of the Board and Executive Director of the Roads and Transport Authority (RTA), revealed that public transport means of the RTA, comprising the Metro, tram, buses and marine transit modes (abras, ferry, water taxi, water bus) in addition to taxis (Dubai Taxi and franchise companies), have lifted in 2014, according to RTA’s Statistics Section, 531.350 million riders compared to 440.672 million riders in 2013, and 367.657 million riders back in 2012. Accordingly the average daily ridership of public transport means in Dubai clocked about 1.475 million riders; which compares well with the average of 1.3 million riders recorded in 2013 and about one million riders in 2012.

Average daily 2014 ridership touches 2013 164.3 1.47m مليون 2012 137.7 مليون 2011 109.4 مليون 2010 69.0 مليون 38.8 مليون

18 ‏“The public transport network in Dubai, which is almost complete in terms of Public transport means shapes into key modes with the launch of the Dubai Tram mobility element for people in Dubai on 11/11/2014, has become a key element in the mobility of people in various parts of the Emirate of Dubai. RTA’s efforts in this regard contributed to the rising numbers trains to keep up with the sustained growth Gulf. of public transport means riders across the in the number of metro users in the lead ‏“The Dubai Metro, both the Red and Green board. The share of public transport in the up to 2020 such that passengers can have Lines, lifted last year 164.307 million riders mobility of people has leapfrogged from better services. compared with 137.759 million riders in 6% in 2006 to 14% in 2014 and the RTA is ‏“The RTA is also planning to broaden the 2013 and 109.491 million riders in 2012. endeavoring to push it to as much as 20% coverage of bus network to reach 16 new The number of riders using the Red Line of by 2020. Moreover, the RTA has managed to areas, improve services in 19 areas by 2020, the Dubai Metro saw a considerable growth transform the culture of various segments and uplift the water transport means which compared to 2013 and 2012 with the of the community and their attitudes is anticipated to experience huge growth ridership rising steadily from 71.914 million towards using public transport. People with the launch of the Dubai Water Canal riders in 2012 to about 89 million riders in have started to grasp and feel the benefits linking the Business Bay with the Arabian 2013 and shot to around 104 million riders associated with the use of mass transit in 2014. The ridership of the Green Line means such as the physical comfort, peace grew from 37.576 million riders in 2012, to of mind, financial saving, high safety, lower 48.873 million riders in 2013 and continued expenses of car usage in terms of fuel and the upswing in 2014 to hit 60.289 million maintenance among others. riders. Thus the average daily ridership of ‏“The RTA is proceeding with the efforts the Dubai Metro last year exceeded 450 to make public transport systems the first choice for people, be it citizens, residents or visitors, in their daily mobility to work, home or have a time out. The RTA has ambitious future plans for upgrading roads infrastructure as well as the composition and efficiency of public transport system, and delivering smart services to the public. 2014 There are more than 35 mega projects in 2013 hand highlighted by the designing and 13.2 مليون undertaking public transport means for 2012 the hosting of Expo 2020 including the 13.2 مليون extension of the Red Line of the Dubai Metro, upgrading roads & junctions leading 12.9 مليون to the site of Expo, and procuring new

Issue No. 81 March 2015 19 Numbers

thousand riders and the figure went past the half million mark during holidays. Dubai Tram serves 531k riders ‏“Since launched on 11/11/2014 till the end of December last (50 days),the Dubai in two months Tram has lifted about 531 thousand riders. The public bus ridership last yearhit 135.5 Dubai Taxi Corporation last May clocked million riders compared with 115.67 million about 2.355 million riders whereas the traffic & transport systems to ensure the riders in 2013 and 107.8 million riders in ridership of franchise companies (Cars Taxi, optimal utilization and highest efficiency 2012. The average daily ridership of public National Taxi, Metro Taxi, Arabia Taxi, Hala of the roads and mass transit system, buses was 371 thousand riders compared Taxi Cars, and City Taxi) lifted about 122.45 adopting policies capable of reducing the with 321 thousand riders in 2013, and 299 million riders served in 61.022 trips,” said semi total reliance of the public on private thousand riders in 2012. the Chairman of the Board and Executive vehicles and increasing peoples’ reliance ‏“The public bus route users accounted Director of the RTA. on other transit systems including public for the lion share of the total number ‏Al Tayer was delighted with these transport, and encouraging journey- of users of buses serving 91.888 million indicators which depict the effectiveness sharing practices especially in a city like riders, followed by metro stations feeder of plans and programs undertaken by the Dubai where the ownership of private busservice which accounted for 24.432 RTA in providing a variety of options for vehicles is as high as one vehicle per two million riders, inter-city bus service lifted moving people in Dubai. “The strategic and persons among residents.” 12.89 million riders and corporate bus executive plans for roads and transport ‏Captions: rental service served about 5.8 million pursued by the RTA based on the principle • Mattar Al Tayer riders. of integration i.e. achieving smooth & ‏“Marine transit means, comprising abras, accessible mobility in the Emirate, hinges water bus, water taxi, and Dubai Ferry on the provision of integrated solutions have lifted about 13.26 million riders last comprising improving and broadening year recording a slight increase from 2013 roads network and crossings, level which was 13.223 million riders. Abras upgrading various components accounted for the largest share of marine of mass transit systems transit mode users serving about 12.613 such as the metro, tram, million riders and the rest is shared by the buses and water Water Bus, Water Taxi, and Dubai Ferry. transport means, ‏“Taxis in Dubai (Dubai Taxi, Hala Taxi enhancing the and franchise companies) lifted last year technology 108.875 million riders in more than 217.751 used in million trips compared to about 174.018 million riders in 2013, and 137.39 million riders in 2012. Dubai Taxicabs of the RTA have alone made 46.675 million trips in which it lifted 93.35 million riders. The ridership of Hala Taxi service which was launched by the

20 2014

2014 531 2013 2012 ألف 135 115 مليون 107 مليون مليون

2014 2013 2012 217.7 مليون 174 مليون 137 مليون

• Charts Info graphic showing the rising numbers of depicting the metro public transport users and bus ridership •

Issue No. 81 March 2015 21 Our Services

35k NOL cards sold from Nov 11th to Dec 31st 2014: RTA

‏The number of NOL cards sold by the Roads and Transport Authority (RTA) in Dubai from the launch of the Dubai Tram service (11.11.2014) up to 31/12/2014 has touched 35 thousand cards used by public transport riders to travel on board the metro, tram and public buses. The number of NOL cards issued to seniors, be it citizens or expatriates, has reached 145 cards during the same period.

‏Khaled Al Awadi, Director of RTA’s closer links with the public through such account of the card,” he added. Automated Fare Collections said: a service, and this trend is indicative of ‏Al Awadi reiterated RTA’s relentless “Selling this considerable number of the growth rates in public transport endeavours to provide a sophisticated different types of weekly, monthly, ridership as well as the use of RTA’s paid fare system, which is both accurate & quarterly and yearly NOL cards reveals parking service,” added Al Awadi. efficient to ensure that it is used in an that the objectives underlying the ‏“The RTA is always keen on uplifting express and smooth manner in various launch of these initiatives such as the caliber of services provided to mass transit modes by community easing the use of mass transit means meet customer needs and has recently segments, and entice additional and encouraging the public to use such embarked on broadening the use of numbers of the public to use these modes through the provision of these NOL cards by adding Intercity Bus means such as the metro, public buses, cards have started to materialize on the Service to NOL card payment portfolio. waterbus and the water taxi. ground. Moreover, the RTA is mulling the use of ‏Public transport riders can visit NOL ‏“The rising number of NOL cards NOL cards in fields other than public card portal (www.nol.ae) to avail of acquired recently by the public is a transport uses such as light purchases the information provided covering the testament to RTA’s success in forging using the prepaid purse stored in the types of cards among others.

RTA debuts P-coded plates in 30th Online Auction ‏Mohammed Abdul Kareem Nimaat, Director of Vehicles Licensing at RTA’s Licensing Agency said: “the forthcoming online auction is the first auction held in 2015 and forms part of a plan mapped out by the Agency for this year to streamline periodic auctions, be it online or open. This had been stated through its 30th Number Plates Auction starting on Tuesday Jan 27th and ran for three days,

‏Moreover, online auctions have peculiar prevailing comfortable and transparent of waiting or time-consuming exercises. We nature and special appeal to certain atmosphere in the selection of numbers will therefore spare no effort in continually segments of the public who appreciate the online without going through the hassles responding to their needs and requests

22 RTA launches m-Store service through Drivers & Vehicles App The Roads and Transport Authority (RTA) has recently launched m-Store service, an electronic purse integrated in the smart Drivers & Vehicles App, with the aim of beefing up its service offering in general and enhancing the smart services in particular.

Ahmed Hashem Bahrozyan, Head of the Team in developing the best smart apps, and Overseeing Roadmap for Transition to Smart would effectively & explicitly contribute Government cum CEO of RTA’s Licensing to transforming Dubai into the smartest Agency said: “The RTA has always been keen city worldwide in less than three years. The on broadening and improving various sorts user can also share with his/her friends of smart apps provided to all segments of and associates the viewing of the m-Store the community. This goes with the Dubai through the mobile phone or smart device. Government drive and the relentless This service would be extremely accessible as endeavors made towards transforming Dubai the user would only need to register via RTA’s into the smartest city worldwide within less portal to obtain a Username and Password in background and stores it in the database than three years.” a simple and short process,” added Bahrozyan. such that users can access it through the app “The m-Store service offers a host of benefits “The m-Store has been incorporated in the without requiring them to make any contact. such as enabling the customer to view his/ new Smart Drives & Vehicles app, which Such an exercise would save time & effort in her driver’s license, vehicle ownership card, enables customers’ process various drivers obtaining the service that might involve huge and distinctive numbers; all of which are and vehicle-related transactions. This service costs to companies, which rely on the service being linked with the Traffic File, thus the has multiple benefits, as it would be the fastest in the licensing of their vehicles. The service customer can present the same from his/her means of providing information, and is at the is also user-friendly, rendering adaptation so smart gadget as an official document when same time entered together with the text, easy with the new service through the app needed. This feature i.e. presenting m-Store numbers, images, signatures and locations provided,” he explained. as an official document would offer a massive via the GPS in an efficient manner. This smart “The RTA has always been keen on adopting support to the efforts of the Government app automatically synchronizes data at the the latest technologies and playing a pioneer role in using smart apps. Once the official announcement was made about the initiative through holding these auctions at regular website (www.rta.ae), or use the New link of transforming Dubai into a smart city, the intervals during the year. to obtain a new User Name and Password. RTA launched the Dubai Smart City program ‏“The auction will see the offering of 4 Participants should have a vehicle comprising three sub programs; corporate and 5-digit vehicle plates; which will be registered in the Emirate of Dubai, or head intelligence, smart mobility, and smart traffic appealing to the public who can select to one of RTA’s Customers Service Centers & roads. It then set a roadmap for migration their fancied plates at their own privacy and in Dubai (Umm Al Romool, Bur Dubai, into the smart city marked by the launch of at the same time in a positive interaction Deira, and Al Tawar Municipal Center) and at least 200 smart services via smart phones with other bidders. The auction promises seek assistance from staff to complete by the end of 2015 and undertaking about to attract wide public participation and the registration process needed before 22 initiatives & projects in support of the see thrilling and passionate competitive taking part in the auction. Additionally, the initiative of transforming Dubai into a smart bidding,” added Nimaat. bidder is required to deposit AED5,000 as a city. Through this initiative, we are seeking to ‏“To participate, potential bidders have security deposit which is refundable in case make the Emirate the best smart city in roads to have an account opened through RTA no successful bid is made. and transportation systems worldwide.

Issue No. 81 March 2015 23 Our Services RTA opens new bus route, improves other routes in Dubai as of Feb 1st

F48; DANUBE Metro Station – Dubai Investment Park 1 & 2 ‏The Public Transport Agency, Roads and Route Modified Transport Authority (RTA), will launch DANUBE MS on the first of February this year a new bus route and improve other routes in the Emirate of Dubai with the aim of enhancing the public transport network DIP 1 TS in keeping with the growing demand for mass transit services in general and public

Legend: buses in particular. New Bus Stop Madina SM Ts Proposed Out Bound Existing Route Route Length – 25KM Route Length -22KM Proposed In Bound

‏Unveiling the new developments, Dr. Park (1) and the Green Community. The that it passes through Terminal 1 of the Yousef Al Ali, CEO of RTA Public Transport path of Route (F46), which links Ibn Battuta Dubai International Airport,” added Al Ali. Agency, said: “The new route, which is Metro Station with Jebel Ali area, will be ‏The CEO of RTA Public Transport Agency named (F48), will start off Danube Metro extended to the Dubai Investment Park (2), reiterated RTA’s commitment to broaden Station at Jebel Ali area and passes through passing through the Dubai Investment Park and upgrade the public bus network and Jebel Ali Industrial Area, Dubai Investment (1) and the Green Community,” he said. make relentless endeavours to improve it Park (1), Green Community and Dunes Villa ‏“The path of Route (F53) linking Danube to ensure that it perfectly integrates with complex at the Dubai Investment Park (2).” Metro Station with Jebel area will also other mass transit modes such as the metro ‏“Starting from Feb 1st, we will also modify be modified and extended to serve the and marine transit modes like the water the path of the Route (F48), which links the new workers villages (1, 2 and 3) at Dubai bus and the water taxi. This in turn would Danube Metro Station with Jebel Area, by Industrial Area, and the path of Route (24) make these modern transit means the extending it up to the Dubai Investment starting off Al Nahda (1) to the International best mobility option in Dubai Emirate, he Park (2) passing across the Dubai Investment City at Warsan will also be amended such concluded.

RTA launches self-service devices for public bus drivers ‏The Public Transport Agency, Roads and Transport Authority (RTA), has recently launched the Self-Service Devices for drivers at the Agency; which is linked to the Human Resources System of the Dubai Government, as part of the endeavours of the Drivers Affairs Department to improve and upgrade the services rendered to public bus drivers, and support the government drive towards smart service applications; which play a crucial role in processing various drivers-related procedures.

‏Mohammed Masoud Al Janahi, Director Agency, said: “This initiative has been international practices in place in order of Drivers Affairs at RTA Public Transport developed after reviewing the best to deliver classy services to fleet drivers of

24 RTA offers citizens free directional signboards for condolences

‏The Roads and Transport Authority (RTA) announced a new complimentary service to Emiratis offering them standardized and suitable signage to be used to show directions to locations where condolences are accepted in the Emirate. This community- oriented initiative from the RTA is intended to maintain the civilized appearance of the city, and the service will be available on demand where up to 10 signs can be provided per case.

‏Engineer Maitha bin Udai, CEO of 8009090) any time during the day, and if the application was submitted RTA Traffic and Roads Agency, said: provide the required documentation after the working hours or during a “This initiative serves a number of and information for identifying the weekend or official holiday. vital and strategic goals of the RTA, location. The signs will be installed ‏The signboard indicates the name and the procedures of availing the within just six hours from the time and title of the deceased, signs & service are smooth for customers of submitting the application during directions to the condolence places who can contact RTA’s call center (at the working hours, or within 12 hours for both men and women.

Public Transport Agency. via these devices include application before deploying them on service, the ‏“The Agency has recently deployed self- for salary certificate as well as inquiry RTA provided suitable accommodation for service devices at Bus Depots namely about leaves, pay roll and available leave drivers at Jebel Ali Station to make them at Al Awir, Al Qusais, Al Rawiyya, Jebel balance. closer to the workplace at the station; Ali, and Al Khawneej Depots in order to ‏“The RTA attaches paramount importance which has saved much time and provided enable drivers submit applications related to delivering quality services via the added comfort to drivers. It has also fitted to any service listed in the device; which best available means to drivers of Public the accommodation with an array of other will be delivered within 24 hours to the Transport Agency in keeping with RTA’s services such as 24-hour security service, Recruitment Section and Drivers Services strategic drive aimed at increasing the football pitch, kitchen, rest room, sports Section at the Department. This service satisfaction of employees in general and hall in addition to other future projects has contributed to reducing the number drivers in particular,” added Al Janahi. aimed at entertaining drivers and easing of transactions received by Drivers ‏“Besides these sophisticated services, their daily work pressures,” concluded the Recruitment Section at the Department. smart applications, and training programs Director of Drivers Affairs at RTA Public The range of services drivers can avail in addition to grooming novice drivers Transport Agency.

Issue No. 81 March 2015 25 Community Safety

RTA sets up circuit to promote basics of using quadbikes The event is held for the third year in a row

The Licensing Agency, Roads and Transport Authority (RTA), has set up an exclusive circuit for practicing driving of quadbikes at Al Awir 1 in Dubai under the theme Safe Driving … More Fun. The event was aimed to raise the awareness of quad bike users, as well as their parents, about the basics of driving quadbikes in a bid to protect them against dangerous accidents threatening their lives and other peoples.

26 since the start of implementation of the Order,” said Bahrozyan. “Designating a quadbike circuit for quadbike enthusiasts also signals the teaming with other government entities, such as Dubai Police, in combating negative practices resulting from negligence and malpractices related to this type of bikes along with the associated potential risks posed to users and others. It also involves cooperating with parents and offering them a thorough explanation of the safety means that have to be taken into consideration during driving such as the special protective gear (helmet), familiarizing them with various types of quadbikes that suit age brackets of Ahmed Bahrozyan, CEO of RTA’s Licensing 600 visitors and participants from various their children, and educating them about Agency, said: “The RTA has always been community segments (students, campers suitable locations for practicing this hobby considering to run a diverse cast of at Al Awir and surrounding areas among while stressing the importance of having an campaigns & initiatives serving the entire others). Children are offered participation in adult in place to keep an eye on kids while spectrums of the community, particularly air-inflated games, and the RTA distributed driving. those communicating important and awareness leaflets & brochures including “The inspection campaigns continuously useful awareness messages capable a variety of information about the use and launched by the RTA in various desert parts of ensuring road security & safety and licensing of quadbikes in the Emirate of of the Dubai Emirate contribute immensely achieving RTA’s vision of Safe and Smooth Dubai as per Order No. (4) for 2008; which to appreciating the importance of ensuring Transport For All. also details different types of offences and that quadbike users comply with the “The initiative included overseeing the fines relating to the use of quadbikes in applicable rules and regulations in order quadbike circuit, and holding a plethora addition to tips about safe driving in desert to ensure their safety during the practicing of events which attracted more than terrains and registration sites. About 270 of this hobby; which needs knowhow and quadbikes have been registered in Dubai patient driving in order to protect lives from potential risks.

Issue No. 81 March 2015 27 Community Safety Revamping ‘Fort of Generations’ in conjunction with Dubai Police, KHDA & Emirates Transport

‏The Roads and Transport Authority (RTA) has rejuvenated a joint government scheme billed as “Fort of Generations” in coordination with the Dubai Police, Knowledge and Human Development Authority (KHDA) and Emirates Transport.

‏This project, which is the first of its kind thousand of population. It also embodies bus operators, parents and schools, to in the school transport sector across the the aims of KHDA for encouraging private shoulder their duties highlighted in the Emirate, focuses on developing an array of learning institutions to deliver distinctive project. “There are certain procedures rules & regulations setting up standards of educational and training services, and the for following up the implementation in school buses, endorsing work processes to endeavours of Emirates Transport towards coordination with our partners to designate be adopted, and detailing responsibilities enhancing practices compatible with the the supporting entities (i.e. the Ministry of of all concerned parties. local and international standards of safety Interior, Ministry of Education, Ministry of ‏Dr. Yousef Al Ali, CEO of RTA Public Transport and protecting the environment as well as Social Affairs, and the American National Agency said: “The project as a whole the community.” Association for Pupil Transportation) for epitomizes the objectives of the Dubai implementing the strategic objectives Government including the improvement ‏Implementation relating to the most important segment in of traffic safety levels as well as attitudes Mechanisms our community i.e. school students,” added of road users through a host of integrated ‏Al Ali indicated that the Fort of Generations Dr. Al Ali. awareness programs. It also echoes the scheme was based on conducting technical ‏“In collaboration with the project’s objectives of the Traffic Safety Committee studies assisting in drafting & endorsing stakeholders, human resources have been as regards ensuring the safety of all sorts of appropriate laws and new revisions, and allocated for the project comprising 32 mobility means, and reflecting aspirations innovating awareness events to qualify the participants (4 work teams), 11 of the RTA for reducing accidents, and the targeted segments, such as directors, 15 instructors, and goals of the project partners represented by students, 12 administrators & the Dubai Police in controlling the security of the road, and curbing traffic fatalities to 14.42 per 100

28 coordinators in addition to allocating the also included hosting and participating the issuance of school permits at the KHDA financial resources needed for publishing in international conferences, holding through dedicated electronic systems, awareness materials, holding the school workshops for transferring knowledge fitting buses with technical specifications transport conference, and providing rewards about the school transport sector to other such as the Stop rod, and training drivers to winners of sustainable school transport Emirates and neighbouring countries, & conductors among others,” noted Al Ali. category. Moreover, a bus has been deployed endorsing technical specifications for ‏“There are future plans for reinvigorating to distribute gifts to schools, and identify all school buses, and offering extended the School Bus Day initiative where all technological resources such as electronic coverage encompassing other categories students will use school bus transport systems (NOCs, traffic accidents, servers) in such as the disabled and nurseries. The during a given day, upgrading the addition to computers, training halls, display Fort of Generations incorporates high- technical specifications of the bus to monitors and bus testing instruments,” he class technical stipulations relating to increase its capacity from 48 to 62 continued. drivers & conductors, and all stakeholders students, urging operators to comply with ‏ have shown 100% compliance with these the specifications and enabling them to Positive Impacts standards,” explained Al Ali. apply for the Dubai Award for Sustainable ‏“The Fort of Generations also seeks to redress Transport Award, and using the smart app the poor usage of school buses by students ‏Innovative Standards (School Transport Guidelines) and linking due to the poor technical specifications, ‏“The Fort of Generations scheme it with the KHDA for issuing NOCs, and whereas the project contributed to raising comprises innovative standards to ensure streamlining the jobs of instructors as well the ratio of students lifted by buses to as that the safety of school buses is up to as the delivery of training courses. There much as 60%. Among the positive impacts the international standards such that is a future vision for empowering the RTA achieved by the RTA as a result of the project Dubai will lead the way in this regard. An to be a role model in the school transport is the participation of 5 schools in the Public electronic system has been introduced to sector, and enhancing the pioneer profile Transport Day events, slashing the trips of track the ID card of the student such that of Dubai in addressing the security and private vehicles by 41%, and raising the parents can pinpoint the location of school safety of the mobility in implementation number of buses in operation to 4,803 buses buses as well as the timing of pick up and of its vision of Safe & Smooth Transport i.e. an increase of about 128% compared to the drop off their children by visiting a specific for All,” concluded the CEO of RTA Public previous statistics. Positive impacts achieved website. It also ensures the integration of Transport Agency.

Issue No. 81 March 2015 29 Activities

RTA honors best individual, corporate clients

H.E. Mattar Al Tayer, Chairman of the Board and Executive Director of the Roads and Transport Authority (RTA), has recently decorated a host of RTA’s individual and corporate clients who have made excellent contributions towards improving the caliber of services provided by the RTA to customers. The awarding was held during the closing ceremony of the 3rd Customers Week’s events dedicated to showcasing smart and e-services offered by the RTA to customers. The ultimate objective of the event was to raise the public awareness of the benefits of these technologies which can save much of the time and effort of customers in processing such transactions.

The ceremony, which was held at RTA’s in hand to explain to the public the key by themselves obviating the need for Auditorium, was attended by several services provided by the RTA, with particular assistance from any employee, familiarizing CEOs & directors of the RTA as well as emphasis on smart services which enable them with Salik Deposit Device, marine representatives of the winning companies customers to process their transactions via transit services, retention of number plates and entities and scores of RTA employees. mobile phones and tablets without obliging in addition to open and online auctions. Al Tayer was pleased with the success of them to visit customers service centers. the Customers Week during where the RTA The exhibition was a great opportunity Felicitating Winners set a stand at the Dubai Mall; an attractive to give the public an apt orientation RTA’s Chairman of the Board and Executive destination for massive numbers of citizens, about the Dubai Tram, Self-Service Kiosks Director, honored the winning entities, firms residents and tourists. RTA officials were enabling customers to process transactions and individuals in the initiatives launched

30 by the RTA. Emirates Driving Institute category, and Al Tawar Center won the Best Hani Nesairat, Jihad Hattaab, and Yaser clinched the first position in the Best Center Award in the Subsidiary Centers Ameen Salih. He also honoured the winners Provider of Drivers Training and Licensing Category. in the Feasible Suggestions category Services category, and Wasel Vehicles Al Tayer also felicitated the winners of and those decorated here included Testing Center at Belhasa Group came first Madinati initiative namely: Naji Abdullah Mohammed Al Mazroui, Marwan Nasir Al in the Best Provider of Technical Testing Naji, Ahmed Abdullah Naji, Ismail Ali, Abdullah Khamees, Mahmoud Milham, Service and Vehicle Registration Service Juma, Atif Mohammed Abdul Rahman, Iad Al Wakid, Khalid Hussain Al Hammadi, category. Naming the winners of these Mohammed AtifDarwish, Mansour Al TawseefNaseem, Mohammed Saleem, and two categories came as a result of findings Mansouri, RidaFarghali, Sultan Al Suwaidi, Maher Al Khateeb. concluded from customers surveys based on several perimeters including customers’ satisfaction, waiting time, and the service duration. In the Special Award category, Al Barsha Health Center and Saoud bin Sahem were decorated for their efforts and cooperation with the RTA. Al Tayer also decorated the Best Agency in e-Services and the Best Agency in Customers’ Service. The Traffic and Roads Agency was the winner of the Best Agency in e-Services Award and the award was accepted by its CEO Engineer Maitha bin Udai. The Rail Agency won the Best Agency in Customers’ Service Award and the award was accepted by its CEO Abdullah Yousef Al Ali. In the Best Customers Service Center category, Umm Al Ramool Center won the Best Center Award in the Main Centers

Issue No. 81 March 2015 31 ‏Outlook

RTA runs ‘Innovation and Knowledge Week’ to promote innovative culture amongst employees ‏The event is run under the theme “Learn to Innovate”

The Roads and Transport Authority (RTA) opens today (Sunday) the Innovation and Knowledge Week under the theme ‘Learn to Innovate’, and continues till Thursday, comprising more than 13 events. The event is part of RTA efforts to nurture an environment conducive to innovation and creativity, and inculcate the culture of innovative thinking amongst RTA’s employees.

‏H.E. Mattar Al Tayer, Chairman of the Board and Ruler of Dubai, to designate 2015 as endorsed by HH Sheikh Hamdan bin and Executive Director of the RTA, said: a year of innovation in the UAE. The event Mohammed bin Rashid Al Maktoum, Dubai “Selecting the theme ‘Learn to Innovate’ is also concomitant with the unleashing Crown Prince and Chairman of the Executive for the events of the Week comes is of a nation-wide integrated strategy that Council, comprising about 20 initiatives implementation of the directives of HH comprises in the first stage 30 national which will be undertaken over three years Sheikh Khalifa bin Zayed Al Nahyan, initiatives aimed at driving the UAE towards with the aim of making Dubai the most President of the UAE; and HH Sheikh the first position worldwide in the field innovative city worldwide. Mohammed bin Rashid Al Maktoum, Vice- of innovation. The Week is also viewed as ‏“The innovation and creativity structure President and Prime Minister of the UAE testament to the Dubai Innovation Strategy is a key ingredient for the progress and

32 happier. prosperity of any entity, and from inception Toll Gate System, Nol Automated Fare ‏“The RTA has recently set up a section for the RTA has adopted creative techniques Collection System, and the construction of innovation to cater to innovative & creative to cope with the transportation challenges the floating bridge among other projects matters in the RTA, steer innovative activities, facing the Emirate of Dubai and figured out which contributed to making the dream a raise the awareness about leadership, creative solutions for tackling them. Thanks reality and realizing RTA’s vision of Safe and administrative and technical practices to the directives, support and close follow- Smooth Transport for All. necessary for thrashing innovative solutions up of HH Sheikh Mohammed bin Rashid ‏“Establishing the RTA was one of the in RTA’s business, polish the creative Al Maktoum, Vice-President and Prime innovative concepts in bringing all sectors intellects of employees, and develop and Minister of the UAE and Ruler of Dubai; and related to roads, mass transport and vehicle update a central database for all studies and HH Sheikh Hamdan bin Mohammed bin licensing under one umbrella to cope with deliverables of research, development and Rashid Al Maktoum, Dubai Crown Prince the challenges of traffic congestions and innovation activities to make them available and Chairman of the Executive Council; and the limited use of mass transit means. The to RTA’s sectors and agencies. It also HH Sheikh Maktoum bin Mohammed bin RTA is currently working on an integrated attends to overseeing the implementation Rashid Al Maktoum, Deputy Ruler of Dubai innovation strategy adopting all initiatives of projects for applying innovative and Deputy Chairman of the Executive related to higher efficiency, lower cost and solutions within RTA’s scope of business, Council, the RTA managed to adopt several higher productivity towards realizing the and managing activities & initiatives of innovative solutions highlighted by the needs and expectations of customers, and relevance to innovation & creativity. The RTA Dubai Metro and Tram projects, Salik the government’s goal of making people also launched its Scientific Research Award

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with the aim of identifying experienced training programs, orientation, personal Maktoum Foundation, about the innovative employees in order to harness their skills training, and consultations. It also launched history of Dubai, and the role of knowledge in improving RTA’s business, support RTA’s RTA’s Talents; the first of its type amongst & diverse schools in nurturing an innovative efforts in knowledge management, publish government entities aimed at showcasing environment in the community, and another award-winning researches in international individual and collective talents of panel in which the speaker will be H.E. Saeed periodicals to broaden the benefit employees in various fields. Hareb, Secretary General of Dubai Sports exposure. The RTA has set up an expert Council, and a lecture by Sheikh Waseem team to benefit from the specialist human ‏Diverse Events Yousef entitled “The Prophet’s Perfection” cadres who have extensive experience in ‏The Knowledge and innovation Week showcasing practices during the Prophet’s various aspects of RTA’s business. The team includes several events such as discussion era where innovation was a lifestyle. Among has listed employees who are competent & panels with H.E. Jamal bin Huwaireb, other events is Al Barza panel where a host skilled in various specialties Managing Director Emirati and Arab inventors will be hosted and embarked on of the to present a host of decent innovations delivering Mohammed and achievements. Among the hosts is bin Rashid Mohammed Al Shamsi, the first Emirati A l robot expert; Ms. Eida Al Muhairbi who has more than 90 inventions; and engineer Wasfi Shidaifat, inventor of universal thinking in the holy Quran. There will also be a training workshop for a number of employees about the

34 concept of manufacturing robots. Events of modern transport technologies. It techniques and how they improved over also include a lecture by Dr. Mohammed Bu also includes an event entitled: Take Your time, youth innovations showcasing the Hajji, Head of Competitiveness Consultancy Imagination Seriously, in which the RTA creativity of university and school students Center at the University of Bahrain, entitled: hosts the US artist Janet Egilman; who has in the UAE, and Emirati innovations A Journey to Innovation & Inspiration famous knack of making artistic models showcasing innovations of Mohammed in the Knowledge Economy in which he using fishing twine in a unique creative way Al Shamsi, Eida Al Muhairbi and engineer will touch on the best applications of epitomizing a distinctive Visual Art. Wasfi Shidaifat. It also includes the Latent innovation, inspiration, competitiveness ‏During the Knowledge Week, there will be Personality enabling the visitor to have an and knowledge management. There will a diverse exhibition for a number of public analysis of his personality through exposing also be a dialogue with Dr. Khalid Al Muneef and private entities including pavilions him or to 30 questions and responses and about the importance of self-improvement for the Dubai Government Media Office to the character of the visitor will ultimately and focusing on positive aspects in the showcase Brand Dubai projects undertaken be matched to an international celebrity, career and social life of the employee and in 2014 as well as future projects, Middle a stand for innovative suggestions by how to enhance the business conduct in an East Transport Excellence Center, Innovation employees, knowledge station and innovative & positive manner. There will also Club familiarizing employees with the new competitive games area, in addition to a be a gathering featuring the participation design, features and activities of the Club, high technologies corner. of the international expert David Cortin time innovations spotlighting old & modern and employees from various RTA agencies and sectors to enrich the discussion and innovative thinking. ‏The Week also includes RTA’s Talents; an event showcasing the talents and innovations of employees in the fields of poetry, recitation, drawing, and presentation among others in addition to the innovative cinema showing a movie about the future

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with Dr. Khalid Al Maneef, an accredited of transport with the aim of showcasing the Mohammed bin Rashid Al Maktoum instructor of self-development and the latest technologies in this field which Establishment, will speak in a gathering promotion, from the British Academy command a considerable importance in about the innovative history of the Dubai and the Canadian World Center, who the life of people, besides other activities Emirate and its openness to various world will speak about the positive thinking about Gitex and Smart Cities and their role cultures in addition to a presentation about and positive energy considering them in the success of Expo 2020 among others. the Dubai Tram. the basic principles for nurturing an Tomorrow’s (Wednesday) events include a On Thursday (the closing day of events) innovative knowledge environment, session with the American folklorist Janet RTA employee talents will be showcased self-development techniques, and the Eagleman entitled: Take Your Imagination in the presence of the Poet Rashid Sharar, importance of focusing on the positive Seriously showcasing her skills in the and folklorist Mattar bin Lahej, in addition aspects in the practical and personal life of formation of innovative models using to an event about sports innovation in a the employee to enhance the job delivery. fishing threads harnessing her technical panel session attended by H.E. Saeed Hareb, Another event was run about Innovative abilities in certain angles to generate a Secretary General of the Dubai Sports Cinema displaying a short movie about the stunning artwork. Then the writer and artist Council, and the former distinguished future of modern technologies in the field Jamal bin Huwaireb, Managing Director of footballer Zuhair Bakheet.

36 RTA rolls out Best App Contest amongst varsity students

‏The Roads and Transport Authority (RTA) in Dubai announced the launch of a contest oriented towards students of universities and institutes across the UAE inviting them to submit proposals for applications capable of supporting different RTA services aimed at providing public transport services to various community segments. The launch of the contest concurs with the start of the students of universities and institutes would with varsity students such that they can Innovation & Knowledge Week 2015. be engaged in developing a host of ideas contribute to smart apps in support of RTA’s ‏To this effect the RTA hosted yesterday at & concepts for setting up & designing a service offering as well as the transition its Head Office a gathering for a number of host of smart apps. The best of these apps towards the smart government. This can be representatives of universities and institutes will be selected for addition to the array of undertaken through upgrading innovative in the UAE in the presence of the Head smart services offered by the RTA to various apps using Application Program Interfaces and Members of the team supervising the community segments. (APIs), and contributing viable practical implementation of the comprehensive ‏“The RTA has opted to avail the public, proposals, which would bring about an roadmap set for RTA’s transition to the smart particularly university students, the added value to the open strategy of the RTA government. The two parties discussed all opportunity to experiment its smart apps in the field of APIs for smart programs. The information related to the contest including such that these youths can grasp a feel & contest also aims to render the RTA the first conditions, time chart, and types of apps look of the features and benefits of these government entity that applies the APIs. solicited from students as well as other smart services with the aim of embedding ‏“Submittals made by students to this contest important information and details. Also, the culture of using smart services, and should include real time transportation attending the meeting were Abdulla Al using mass transit means by this important information, inquiry about Nol card balance, Madani, CEO of Corporate Support Services community segment. Moreover, through filing a complaint or suggestion to the Sector and Abdulla Al Bastaki, Director of this experiment, the RTA will be able RTA, accessing information about the RTA’s Information Technology. to identify the points of strength and GIS relating to the Metro Stations, public ‏Ahmed Hashem Bahrozyan, Head of RTA’s weakness by analyzing feedbacks, ideas and transport stops, and statistical information Team Supervising the Transition to the deliverables of experiments, which would of the Dubai Metro and Tram. Smart Government cum CEO of Licensing be developed by varsity students. ‏“We have set a timetable for running this Agency at the RTA, explained that the ‏“Through this contest, we are aiming to contest where registration will start from contest would run over three weeks where broaden the channels of joint cooperation March 10th and continue up to April 15th this year, and the contest will run from May 10th, and three winners will be announced.” ‏“We, at the RTA, are working tirelessly to broaden and upgrade the scope of our smart apps which encompass a host of important services offered to various spectrums of the community using mass transit means as well as other beneficiaries from the broad range of RTA service offering,” said Bahrozyan in a concluding remark.

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The Innovation & Knowledge Week held knowledge can drive innovation, and the in saving our capitals from depreciation. by the Roads and Transport Authority positive thinking in the living and practical Emirati inventor Mohammed Al Shamsi (RTA) under the theme “Learn to Innovate” aspects of employees among other key spoke about his experience as well as the was hugely popular amongst employees topics. decoration bestowed on him by HH Sheikh and visitors alike, given the diverse cast The Innovation of Knowledge Week was Mohammed bin Rashid Al Maktoum, Vice- of distinctive events held in line with the kicked off by Al Barza panel session hosting President and Prime Minister of the UAE government strategies towards bolstering a bunch of Emirati and Arab inventors and Ruler of Dubai, among UAE Pioneers. innovation. The Week comprised three key including the Emirati inventor Ms. Eida He showcased his achievements in working events namely: more than 13 lectures and Al Muhairbi, who owns more than 90 with robots and the innovative touches discussion panels held at RTA Auditorium, inventions and innovations, 46 of which he made in this line of industry. Al Shamsi an exhibition encompassing more than are registered with the World Intellectual has a Bachelor degree in Engineering 10 different pavilions, and more than 13 Property Organization (WIPO) and shared Management and a holder of High Diploma. knowledge-sharing and brain-storming with her Jordanian husband Wasfi Al Al Barza panel was hugely popular amongst workshops. Shidaifat. She narrated her knowledge and attendants due to the scientific depth and Events held showcased a number of Emirati innovation journey spotlighting challenges mental effort featuring models discussed. and youth experiments in the field of encountered and how they were overcome He held a workshop in which he detailed innovation and invention, prized lectures along with the ethics of the innovative the latest innovations of robot industry and about corporate competitiveness, work mind. Meanwhile engineer Wasfi Al Shidaifat the event attracted huge participation and perfection during the Prophet’s era, how focused on pan-Arab innovation and its role response from attendees.

Abdul Mohsen Ibrahim Younes, CEO of RTA Strategy & Corporate Governance Sector (organizer of the event), said: “It was our intention to make the events of the Innovation and Knowledge Week stand out and bear dividends for our employees as the concept of innovation and knowledge is no longer a luxury, decoration or just a theme. We were therefore keen on selecting the details of the event to ensure that they include topics and experiments deeply related to knowledge & innovation; which epitomizes RTA’s drive in this field in terms of caring for the innovative skills of its employees.”

38 Different Lectures The event included an array of distinctive lectures where the Bahraini Dr. Mohammed Bu Hajji, who spoke about the importance of innovation in the corporate business and the competitiveness in the knowledge economy, and also reviewed the best innovation and inspirational experiments worldwide. Events also included a lecture by the British expert David Jorten, who spoke about the role of knowledge in boosting innovation along with the importance of sharing knowledge The accompanying showcase of the photo gallery of innovative caricatures of transfer at the corporate level and its role Innovation & Knowledge Week attracted innovative ideas, the Young Einstein Pavilion in supporting proper decision-taking. There huge numbers of visitors due to its comprising two main components; the first was also a lecture about how to innovate; diversity and richness. It comprised a is about child innovations, and the second which was delivered by Abdul Rida Abu host of pavilions namely: Dubai Media includes a session with a psychologist to Al Hasan, Director of Rail Planning and Office to promote the new Brand Dubai; identify areas of strength & skills of each Projects at the RTA in which he screened the Innovation Club to familiarize employees child through drawing & coloring; smart main techniques of improving job delivery with its activities, features and new designs; applications pavilion; knowledge platform and the importance of creating an apt Innovations Through Time displaying for driving learning; and quizzes. atmosphere for doing so. Another lecture modern technologies and their evolution; was delivered by Dr. Ameen Mohammed Youth Innovations showcasing innovations Diverse Events about the ingredients of excellence in life, of youths of university and school students Events of the Innovation & Knowledge and a further lecture was held to cast light in the UAE to select the best of them Week continues today through the on noise and its impact on the environment for decoration in the closing ceremony; Knowledge Café held by David Jorten and the community. The event included a the Hidden Personality for analyzing the including opening new horizons for super brain-storming session by Dubai Youth personality of the visitor who will be exposed rolling brain-storming sessions involving for Public Transport (Y4PT) Group entitled: to 30 questions aimed at identifying the a group of employees including the so- Innovative Means for Promoting the Use of personality which is close to the responder; called Knowledge Fort triggered by work Public Transport Means. Innovative Suggestions in a form of a pressures. There will also be a meeting

Ms. Shaikha Al Jarman, Director of Development and Corporate Performance cum Head of the Work Team tasked by the RTA to cater to the event, said: “The RTA is pioneer in providing a hospitable environment for innovative employees as well as various segments of the community who are celebrated in this event. The corporate practice of the RTA no longer relies on deliverables of the sheer administrative work, rather a large chunk of its objectives is oriented towards identifying talents of its innovative human capital through introducing motivational innovative model events such that innovation and invention will transform into a daily practice and a lifestyle that turns the workplace into an attractive environment capable of uplifting the corporate drive.

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