Hampton Hotels' Save-A-Landmark Program
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® U HAMPTON HOTELS’ “SAVE-A-LANDMARK” Landmark Details OVERVIEW In April 2000, Hampton Hotels launched “Save-A-Landmark,” a campaign dedicated to refurbishing historical, fun and cultural landmarks that reside along North America’s highways. Landmark refurbishments include painting, cleaning, replacing siding and doors, and landscaping, as well as other preservation and beautification efforts Hampton hotel volunteers can support. The program has provided hundreds of hours and more than $3.5 million toward the research, attention and preservation of America’s roadside landmarks for future generations. According to a 2003 Travel Industry Association (TIA) study, there is continuing interest in “travelers' desire to experience cultural, arts, historic and heritage activities.” More than 80 percent of U.S. adults who traveled in 2002, or 118 million, are considered historic/cultural travelers. AWARD-WINNING PROGRAM The Save-A-Landmark program was honored with the 2006 Preserve America Presidential Award – the first hotel chain ever recognized by a U.S. President for its preservation efforts. President George W. Bush presented the prestigious award to Hampton executives during a Rose Garden ceremony at the White House on May 1, 2006. Mrs. Laura Bush is Honorary Chair of the Preserve America initiative. The Preserve America Presidential Awards are given annually to organizations, businesses, government entities, and individuals for: exemplary accomplishments in the sustainable use and preservation of cultural or natural heritage assets; demonstrated commitment to the protection and interpretation of America's cultural or natural heritage assets; and integration of these assets into contemporary community life, combining innovative, creative, and responsible approaches to showcasing historic local resources. The Save-A-Landmark program was the winner of the 2004 SMITHSONIAN Magazine/Travelers Conservation Foundation Sustainable Tourism Award in the preservation category. The award, which highlights a brand’s commitment and ability to protect and restore cultural treasures with an innovative and effective approach, distinguishes Hampton as the first hotel brand ever to be nationally recognized for its preservation efforts. As part of the distinction, Hampton received a cash prize of $20,000, which was used to complete the restoration of the Admiral Twin Drive-In in Tulsa, Oklahoma. With 43 landmarks saved and several more on the horizon, the program continues to generate support and excitement from tourists all over North America. SELECTION CRITERIA Roadside attraction projects are selected after conducting extensive research. Selection criteria for landmarks include: overall refurbishment costs, community interest and accessibility to local Hampton hotels for volunteer support. Landmark Refurbishment Details – 2 REFURBISHMENT PROJECTS TO DATE MAYOWOOD MANSION (Rochester, Minnesota) History: Once the home of Dr. Charles H. Mayo – co-founder of the Mayo Clinic, an internationally recognized leader in research and treatment for medical illnesses – the Mayowood Estate is now an official historic site in Minnesota. The Mayowood Mansion was founded in 1911 by Dr. Charles H. Mayo, where his family resided until 1965 when it was donated to the Olmsted Historical Society. At the center of the nearly 3,000 acre estate, the grandiose 38-bedroom mansion and beautiful surrounding gardens are the focal point for the many visitors that tour the mansion to experience its unique architectural design. Charles H. Mayo, along with his brother Joseph G. Mayo, created the model and set the standard for modern-day medical education and integrated group practice healthcare in the United States with the foundation of the renowned Mayo Clinic. Refurbishment Information: On Tuesday, April 7th, 2009, in honor of World Health Day, volunteers from Hampton Hotels’ Save-A-Landmark program refurbished the Mayowood Mansion. More than a dozen Save-A-Landmark volunteers sanded, peeled, primed and painted the exterior of the estate and cleaned and polished the interior, including several precious Mayo family antiques. Additionally, volunteers worked in the gardens, paring the bushes and planting fresh flowers, preparing the estate for spring. THE RAIL DEPOT MUSEUM (Troutdale, Oregon) History: Built in downtown Troutdale in 1882, and replaced in 1907 following a fire, the rail depot was once the shipping site of many carloads of fresh vegetables. As the growth of the city of Troutdale depended on the expansion of the Union Pacific Railroad, it stands as a tangible representation of the history of Troutdale and its residents, as well as an example of the importance railroads had during the settlement of the West and the growth of the American trade economy. Refurbishment Information: On Thursday, March 26, 2009, a team of volunteers from Hampton Hotels’ Save-A-Landmark program “saved” The Rail Depot Museum. An original station from the historic Union Pacific Railroad network and one of the oldest rail depot stations in Oregon, The Rail Depot Museum was also the first landmark refurbishment in Hampton Hotels’ Save-A-Landmark program’s year of “All-American Landmarks”. The volunteers worked to polish an authentic Union Pacific caboose; clean, prime, paint and repair the interior of the rail depot; as well as landscape the museum grounds. Additionally, contractors replaced all of the windows within the building in order to make it more energy efficient and further protect the museum’s artifacts. Landmark Refurbishment Details – 3 THE POE MUSEUM (Richmond, Virginia) History: Founded in 1921, the Poe Museum has been a Richmond institution for more than 85 years. At the time the Museum was founded, all buildings in Richmond where Edgar Allan Poe had lived or worked had been demolished or condemned. Poe never owned property, but he grew up in several residences in Richmond and was a tenant of still others as an adult working in Richmond. After World War I, the founders of the museum used rubble from two buildings where Poe lived and worked as building materials for the original Poe Shrine, which still stands in the center of the courtyard garden. The museum attracts visitors year round, each celebrating the life of America’s first internationally renowned author through the various exhibitions, lectures, publications, special events and educational programs. Refurbishment Information: On Thursday, October 30, 2008, a team of volunteers from Hampton Hotels’ Save-A-Landmark® program honored Poe and his literary legacy by cleaning out the cobwebs of the Poe Museum. Volunteers restored the courtyard garden to its original 1920s appearance by landscaping the grounds with the original flowers and plant life that inspired several of Poe’s works. The Save-A-Landmark program also installed new garden furniture, along with a stone monument honoring the importance of the grounds to Poe’s poem, “To One In Paradise.” Additionally, the team painted and cleaned the interior and exterior of the museum. THE BARNUM MUSEUM (Bridgeport, Connecticut) History: The Barnum Museum opened in 1893 and is dedicated to the preservation and interpretation of Bridgeport’s industrial social history and the life and times of Phineas Taylor (P.T.) Barnum. Barnum's impact reaches deep into American heritage, having provided generations with “The Greatest Show on Earth.” Also a one-term mayor of Bridgeport and four-term member of the Connecticut General Assembly, Barnum was born July 5, 1810 in Bethel, Conn. and died April 7, 1891 in Bridgeport, Conn. The historic museum is on the National Register of Historic Places and Bridgeport is a Preserve America Community. Refurbishment Information: On September 25, 2008, more than 30 volunteers from local Hampton Hotels worked an estimated 150 hours to restore and refresh the museum from top hat to toe, with the support of community leaders, museum staff and White House chief of staff to First Lady Laura Bush. Volunteers took great care to help paint the interior and exterior structure of the building, preserved intricate stained glass windows and restored an original tin ceiling and wooden doors. This technical support from Hampton, as well as its $40,000 donation to the ongoing conservation of The Barnum Museum, helped to increase public awareness of the significance of historic preservation, while preserving the character and ensuring the vitality of the national historic treasure. Landmark Refurbishment Details – 4 OLD MAN HOUSE PARK (Suquamish, Washington) History: In 1855, Chief Seattle signed the Point Elliot Treaty which established the Port Madison Indian Reservation for the Suquamish People. Old Man House, a derivative of the Indian word “o-le-man,” meaning strong man, once held an impressive longhouse built by Chief Seattle’s father. It reportedly housed eight great Indian Chiefs and their families and was the last active traditional winter house utilized by the Suquamish Tribal Community. Although no photographs exist of the structure, it was known to be the largest cedar longhouse on the West Coast, estimated to be 600 feet long and as wide as 60 feet in some places. The Washington State Parks and Recreation Commission returned ownership of Old Man House Park to the Suquamish Tribe in 2005. Return of the historic site, where Chief Seattle was born and lived, to tribal ownership was a cause for celebration, honoring Native American culture and the legacy of Chief Seattle. The park site is listed on the National Register of History Places. Refurbishment