INVITATION TO MPI PROFESSIONAL COURSES 2012

Malaysian Press Institute (MPI), is now offering short courses for the professionals, academicians and public who are keen to further enhance their skills and knowledge in related fields of journalism.

The courses : Media Relations, Effective Writing and Photo Journalism are offered with significant objectives as below :

i- To maximize exposure and understanding on how journalists work; develop rapport and achieve an ongoing relationship with media people; ii- To enhance writing skills in such as media releases, letter-to-editors, reports and articles for publication that will pique editors and reporters’ interest ; iii- To maximize exposure and understanding on photo journalism, i.e techniques of using SLR digital camera and its lenses, editing using Photoshop, caption writing skills, ethics of photo journalism, practical on photo shoot etc. iv- To equip the participants with the above trainings for the betterment of their career achievement.

We have carefully selected a group of trainers who have worked in the media field a long time with outstanding experience and also renowned public practitioners who would be able to impart excellent and pertinent knowledge in the said courses.

Hence, it is our great pleasure to invite managers/executives/officials to join any related trainings by returning us the attached participation form with name of candidates via fax no: 03-20952015 or mail to MPI’s address not later than Friday, 30th March 2012.

Also attached is the list of courses offered with the course outline, date/venue, name of trainers and fee for perusal. Meals and course materials are provided during each course.

For further information, please call Puan Shima or Puan Norhafiza at 03-20952013/20952014 or email [email protected] / [email protected]

LIST OF SHORT AND PROFESSIONAL COURSES 2012

COURSE/ DATE VENUE CONTENTS SPEAKERS/TRAINERS WHO SHOULD FEE WORKSHOP PARTICIPATE?

1. Media Relations 17 – 19 A hotel in  Friends or Foes?: The 21st En. Abdul Jalil Hamid  Public Relation RM2,300 per Training April 2012 K. Lumpur Century Media Group Managing Editor Managers/Offic participant  Getting Intimate with the News The New Straits Times Press ers/ (inclusive of Room Personnel training  Preparing Clients for Debate and YBhg. Datin Wan Norhiyati Wan  Press materials & Managing Press Conference : Ibrahim Secretaries and meals) Media & PR Perspectives PR Counsellor Company (with practical exercises) Executives  Press Conference – Practical & YBhg. Dato’ Wong Sai Wan  Business Evaluation as Company Executive Editor, The STAR Entrepreneurs Spokesperson/CEO/  Academicians Corporate Representative YBhg. Dato’ Mohd. Zaini Hassan  Graduate /Reporter Assistant Editor-in-Chief 1 students  Planning Effective Media Release, Utusan Letter-to-Editors and Pitching Stories to National Medias En. Suhaimi Sulaiman (with practical exercises) Executive Producer,  Do’s and Do Not’s when facing the Reporters for Successful Ms. B.K Sidhu Publicity and Deputy News Editor Business Section, The STAR Enhancing Positive Relation ship  Crisis Management – Strategizing Mr. T. Selva Handling the Media Chief News Editor, The STAR  Online Journalism  Facing the Camera – How to Look YBhg. Datuk Ahirudin Attan Good Advisor, Blog House Malaysia (with practical exercises) Pn. Yusanani Yushak Former TV3 News Anchor

2. Photo 22 – 24 A hotel in  Understanding Digital En. Zainal Abdul Halim  Corporate/mini RM2,700 per Journalism May 2012 / Photography Professional Photographer/ stry/ participant Workshop Port  Understanding Photoshop Former Reuters (Singapore) NGO (inclusive of Dickson  Photoshop with InDesign Photographer photographers training  Criteria of an award-winning  Corporate/mini materials, photography stry/ meals &  Ethics of Photo Journalism NGO PROs accommodati  Caption Writing on)  Hands-on Experience  Evaluation

3. Effective 5 – 6 June A hotel in  Planning Effective Media Ms. B.K Sidhu  Public Relation RM2,100 per Writing 2012 K. Lumpur Releases & Letter-to-Editors Deputy News Editor, Managers/Offic participant Workshop:  Pitching Stories to National Business Section, The STAR ers/ (inclusive of Media Medias/New Media Personnel training Releases,  Writing Exercises/Evaluation  Press materials & Letter-to-  English Language Secretaries and meals) Editors &  Malaysian English Expression Company Pitching Stories Executives to National  Business Medias Entrepreneurs  Academicians  Graduate students

Hurry up! Registration before 29th February 2012 will be entitled 5% discount. Group registration before 29th February 2012 for 2 pax and above will be entitled 10% discount.

For inquiries and registration, please contact : Pn. Shima/ Pn. Fiza : 03-20952013 or 03-20952014 Fax : 03-20952015 Email : [email protected] or [email protected] Malaysian Press Institute, 2945, Jalan Bukit Ledang, Off Jalan Duta, 50490

MEDIA RELATIONS TRAINING Please liaise with our person-in-charge, Mr./Mrs./Ms. 17th – 19th April 2012 ……………………………………………………...... telephone no: ………………………………………………………. for any inquiries regarding the payment. Kuala Lumpur

PARTICIPATION FORM

Malaysian Press Institute, ……………………………………………………………. 2945, Jalan Bukit Ledang, (Authorised Signature) Off Jalan Duta, 50490 Kuala Lumpur. Tel No. : 03-20952013/14 Name : ………………………………………………………………… (Attention to : Pn. Fiza) Fax No. : 03-20952015 Designation : ………………………………………………………………… Dear Madam, Tel. No. : ……………………………………………………………….. MEDIA RELATIONS TRAINING Fax No. : ………………………………………………………………… We are pleased to confirm that our company/organization, …………………………………………...... is sending our personnel/s to participate in Date : ……………………………………………………………….. the training as below : Stamp and Address of Organization : Name : Designation : Contact/HP No:

1. ………………………………………… …………………………….. …………………………..

2. …………………………………………. ……………………………… …………………………..

3. ……………………………………...... ………………………………. …………………………..

To be entitled for the 5% or 10% discount, we will bank-in the *fee into MPI’s Maybank Account No: 564801004994 before Wednesday, 29th February 2012. (*Normal Fee for registration after 29th February 2012 is RM2,300 per person) (NOTE : The completed form shall return to MPI via mail or fax before Friday, 30th March

2012)

PHOTO JOURNALISM WORKSHOP nd th Please liaise with our person-in-charge, Mr./Mrs./Ms. 22 – 24 May 2012 …………………………………………………………….. telephone no: Malacca/Port Dickson ……………………………………………………………… for any inquiries regarding the payment.

PARTICIPATION FORM ……………………………………………………………. Malaysian Press Institute, (Authorised Signature) 2945, Jalan Bukit Ledang, Off Jalan Duta, Name : ………………………………………………………………… 50490 Kuala Lumpur. Tel No. : 03-20952013/14 (Attention to : Pn. Fiza) Fax No. : 03-20952015 Designation : …………………………………………………………………

Dear Madam, Tel. No. : ………………………………………………………………..

PHOTO JOURNALISM WORKSHOP Fax No. : …………………………………………………………………

We are pleased to confirm that our company/organization, Date : ……………………………………………………………….. …………………………………………………...... is sending our personnel/s to participate in the training as below : Stamp and Address of Organization :

Name : Designation : Contact/HP No:

1. …………………………………………. …………………………….. …………………………..

2. …………………………………………. ………………………………. …………………………..

3. .…………………………………...... ……………………………… …………………………..

To be entitled for the 5% or 10% discount, we will bank-in the *fee into MPI’s

Maybank Account No: 564801004994 before Wednesday, 29th February 2012. th (*Normal Fee for registration after 29 February 2012 is RM2,700 per person) (NOTE : The completed form shall return to MPI via mail or fax before Friday, 30th March 2012)

To be entitled for the 5% or 10% discount, we will bank-in the *fee into MPI’s Maybank Account No: 564801004994 before Wednesday, 29th February 2012. (*Normal Fee for registration after 29th February 2012 is RM2,100 per person)

EFFECTIVE WRITING WORKSHOP Please liaise with our person-in-charge, Mr./Mrs./Ms. 5th – 6th June 2012 …………………………………………………………….. telephone no: ………………………………………………………………. for any inquiries regarding the payment. Kuala Lumpur

PARTICIPATION FORM ……………………………………………………………. Malaysian Press Institute, (Authorised Signature) 2945, Jalan Bukit Ledang, Off Jalan Duta, Name : ………………………………………………………………… 50490 Kuala Lumpur. Tel No. : 03-20952013/14 (Attention to : Pn. Norhafiza) Fax No. : 03-20952015 Designation : …………………………………………………………………

Dear Madam, Tel. No. : ………………………………………………………………..

EFFECTIVE WRITING WORKSHOP Fax No. : …………………………………………………………………

We are pleased to confirm that our company/organization, Date : ……………………………………………………………….. ………………………………………………………..... is sending our personnel to participate in the training as below : Stamp and Address of Organization :

Name : Designation : Contact/HP No:

1. ………………………………………. ………………………………. …………………………..

2. ………………………………………. ………………………………. …………………………..

3......

(NOTE : The completed form shall return to MPI via mail or fax before Friday, 30th March 2012)

MPI PROFESSIONAL COURSES :

PHOTOS

Paying attention to T.Selva’s Handling Crisis tips.

What really excites the media? – A question to the panels in Getting Intimate with the Newsroom

Overcoming nervousness during a practical session in Facing the Camera

Smiling faces.. after completing Effective Writing Workshop with B.K Sidhu

Good work at a good place.. participants of Photo Journalism Course at Cheringin Hills, Janda Baik

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