224-S Fondements Et Impact Du Management Par Pro Jets

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224-S Fondements Et Impact Du Management Par Pro Jets DES SCIENCES TECHNOLOGIES LILLE 224-S U.F.R. INSTITUT D'ADMINISTRATION DES ENTREPRISES FONDEMENTS ET IMPACT DU MANAGEMENT PAR PRO JETS THESE POUR L'OBTENTION DU DOCTORAT EN SCIENCES DE GESTION présentée et soutenue publiquement par Daniel LEROY JURY Directeur de recherche: M. Jean Pierre DEBOURSE Professeur - UniversitC de LILLE 1 Rapporteurs: M. Gérard KCENIG Professeur - Université de PARIS XII M. Christophe MIDLER Directeur de Recherche au C.R.G. de 1'Ecole Polytechnique 1 ' Autres Membres du Jury: M. H~MBOUQUIN Professeur - Université de PARIS - DAUPHINE M. Alain DESREUMAUX Professeur - Université de LILLE 1 M. Pierre LOUART Professeur - Université de LILLE 1 Lille Décembre 1994 Ô qui dira l'infinie richesse des projets.. FONDEMENTS ET IMPACT DU MANAGEMENT PAR PROJETS "L'Université n'entend assurer aucune approbation ni improbation aux opinions émises dans les thèses; ces opinions doivent être considérées comme propres à leurs auteurs." SOMMAIRE VOLUME 1 INTRODUCTION CHAPITRE 1 DE LA GESTION DE PROJET AU MANAGEMENT PAR PROJETS SECTION 1: ÉVOLUTION RÉCENTE DU MANAGEMENT DE PROJET A - RAPIDE PERSPECTIVE HISTORIQUE B - PRÉCISIONS TERMINOLOGIQUES 1) NOTION DE PROJET 2) NOTION DE MANAGEMENT DE PROJETS C - LE CONTENU DU MANAGEMENT DE PROJETS 1) LE POINT DE VUE DES «PROFESSIONNELS» 2) UNE TENTATIVE DE sYNTHÈsE a - les sources d'apports b - structuration du champ du management de projets 3) IDENTIFICATION DES FACTEURS &S DE SUCCÈS 4) VERS UN CHANGEMENT DE PARADIGME? SECTION 2: L'ÉMERGENCE DU MANAGEMENT PAR PROJETS A - LE CHAMP DU MANAGEMENT PAR PROJETS SELON LA LITTÉRATURE B - TABLEAUX DE SYNTHÈSE C - INVITATION À LA RECHERCHE SECTION 3: LE MANAGEMENT PAR PROJETS PERMET DE RENDRE OPÉRATOIRES NOMBRE DE PRESCRIPTIONS MANAGÉRIALES DU MOMENT A - UNE ÉVOLUTION DES PRATIQUES INDUITES PAR DES CONTRAINTES EXTERNES 1) UNE ÉVOLUTION DES FACTEURS CLÉS DE SUCCÈS DANS DE NOMBREUX Sm 2) UNE PLUS GRANDE FLEXIBILITÉ ET RÉACTMTÉ DEVIENNENT NÉCESSAIRES a - la notion de réactivité b - le concept de flexibilité B - OPÉRATIONALISATION DES NOUVELLES PRESCRIPTIONS MANAGÉRIALES DU MOMENT CHAPITRE II ÉVOLUTION DE LA GESTION STRATÉGIQUE: UNE GRILLE D'INTERPRÉTATION DU MANAGEMENT PAR PROJETS SECTION 1: LE CONCEPT DE MANAGEMENT STRATÉGIQUE ET LES PROJETS A - LES CONCEPTS DE BASE B - LE RGLE DE LA DIRECTION GÉNÉRALE C - LA MISE EN (EUVRE DES STRATÉGIES PAR LES PROJETS SECTION 2: ÉVOLUTIONS DE LA GESTION INTÉGRATIVE A - LA GÉNÉRALISATION DES STRUCTURES TEMPORAIRES ET L'ÉMERGENCE D'UNE ORGANISATION EN RÉSEAU B - LA DYNAMIQUE PROJET FACE AU MODÈLE HIÉRARCHICO-FONCTIONNEL viii C - TROIS PROBLÉMATIQUES MAJEURES 1) HOMMES MÉI'IERs/HoMMES PROJETS? 2) ORGANISATION DE L'APPRENTISSAGE GÉNÉRÉ PAR LES PROJETS 3) PROCESSUS DE MISE EN (EUVREDE L'INNOVATION ORGANISATIONNELLE CONCLUSION CHAPITRE III LES OPTIONS MÉTHODOLOGIQUES SECTION 1: GENÈSE DE NOTRE RECHERCHE A - LA QUESTION DU PARADIGME B - L'INTENTIONNALITÉ C - APPROCHE QUALITATIVE ET RECHERCHE- ACTION D - UNE TENTATIVE DE PRAXÉOLOGIE A - POURQUOI UNE ÉTUDE DE CAS? B - PROTOCOLE MÉTHODOLOGIQUE DE L'ÉTUDE DE CAS RÉALISÉE 1) LA PHASE D'INITIALISATION 2) LA sÉLECTION DES CAS 3) LA CONCEPTION DES INSTR-S ET DES PROTOCOLES 4) L'ENGAGEMENT DANS LE CHAMP 5) L'ANALYSE INTERNE DU CAS 6) FoRMULATION DES HYPOTHÈSES 7) L'ANALYSE DE LA LI~TÉRATURE CHAPITRE IV PRÉSENTATION DU CAS DE LA POSTE A - CARACTÉRISTIQUES GÉNÉRALES 1) QUELQUES POINTS DE REPERE 2) ÉLÉMENTS D'ÉCONOMIE POSTALE B - UN ENVIRONNEMENT DEVENU TURBULENT ET PLUS COMPLEXE 1) L'ÉVOLUTION RÉCENTE DES RAPPORTS AVEC L%TAT 2) LES AVATARS DE LA RÉFORME SOCIALE 3) DE NOUVELLES RÈGLEs DU JEU COMMUNAUTAIRE 4) ÉVOLUTION DE LA CONCURRENCE SECTION 2: LE CONTEXTE SPÉCIFIQUE DE L'INSERTION DU MANAGEMENT «DE» ET «PAR» PROJETS À LA POSTE A - LES PRINCIPES FONDATEURS ET LA CRÉATION DE LA D.A.P. 1) LE POINT DE VUE DE LA DIRECTION GÉNÉRALE 2) LA CRÉATION DE LA DÉLÉGATION AUX PROJETS ET PRINCIPES GÉNÉRAUXDE LA DÉMARCHE a - la création de la délégation aux projets b - les principes généraux B - LE PROJET INSERTION DU MANAGEMENT DE PROJET À LA POSTE 1) LA LETInE DE MISSION DU PROJET IMDP 2) L'ARBRE D'OBJECTIFS 3) ORGANIGRAMME TECHNIQUE DU PROJET IMDP 4) L'ETAPE D'EXPERIMENTATION c - ''LA VALISETTE" OU LE w~~~~~~~~ DE LA MÉTHODE" 1) LES DFR~ENTSACTEURS D'UN PROJET a - le décideur b - le promoteur c - le chef de projet d - l'équipe de projet e - les autres acteurs 2) LES ÉLÉMENTS DE STRUCIVRATION a - le comité de pilotage b - organisation matricielle 3) LA TRAJECTOIRE D'UN PROJET a - la phase de choix stratégique b - la phase de choix tactique c - la phase de lancement du projet d - la phase de réalisation 4) LA BO~EÀ OUTILS CHAPITRE V L'ÉMERGENCE DES AXES MAJEURS DE LA RECHERCHE SECTION 1: UN DIAGNOSTIC PARTIEL, IMPACT SUR LE CYCLE DE GESTION À LA POSTE A - LE CONTEXTE B - ÉLABORATION D'UNE VISION COMMUNE DU MANAGEMENT STRATÉGIQUE DES PROJETS 1) LE MANAGEMENT STRATÉGIQUE 2) LA GESTION ENTREPRENEURIAL,E 3) LA GESTION INTÉGRATNE 4) LA GESTION OPÉRATIONNELLE C - ÉNONCÉ DE QUELQUES PISTES DE RÉFLEXION D - ÉLABORATION DU DIAGNOSTIC 1) ÉTABLISSEMENTD'UNE GRILLE D'ANALYSE 2) DIAGNOSTIC SYNOPTIQUE 3) RÉDACTION DU DIAGNOSTIC DE S~EDU GROUPE DE TRAVAIL: LE NOUVEAU SYSTÈME DE GESTION, DIAGNOSTIC DE L'EXISTANT DANS QUATRE DÉLÉGATIONS a - rappel du nouveau cycle de gestion b - les actions engagées: analyse des points forts et des points faibles SECTION 2: UN DIAGNOSTIC GLOBAL: CARTOGRAPHIE DU MPP A - LE CONTEXTE B - PRINCIPES DE L'AN A LY S E c - ANALYSE DES DIFFÉRENTS CODES CRÉÉS 1) L'IIWLUENCE DE LA «CULTURE POSTALE» 2) LE MANAGEMENT DE PROJET 3) NAISSANCE DES PROJETS 4) PORTEFEUILLE DE PROJETS 5) DU MANAGEMENT DE PROJET AU MANAGEMENT PAR PROJETS a - principes généraux b - l'impact sur les structures c - les axes constitutifs et les problématiques 6) TRANSVERSALITÉ 7) STRUCTURES DE PROJET 8) CO& DE PILOTAGE ET PROMOTEUR 9) CHEF DE PROJET 10) LETïREi DE MISSION 11) GESTIONNAIRE DE PROJET ET ASSISTANCE TECHNIQUE 12) EXPERTS 13) SYSTÈME D'INFORMATION DE PROJET 14) BILAN ÉCONOMIQUE PRÉVISIONNEL 15) CAPITALISATION D'E~ÉRIENCES 16) FIN DES PROJETS 17) GESTION SOCIALE DU PROJET 18) COMMUNICATION D - SYNTHÈSE PAR LA MISE EN RELATION DES THÈMES RETENUS SECTION 3: CONCLUSION POUR L'ACTION A - LE CADRE DE L'ACTION B - LE CHOIX DES THÈMES DE PROJET: DES PRÉALABLES NÉCESSAIRES À L'INSTAURATION D'UN MANAGEMENT PAR PROJETS 1) L'ÉVALUATION DES PROJETS xii 2) FAVORISER LA CAPKALISATION D'EXPÉRIENCES ET L'APPRENTIS SAGE 3) DES OUTILS POUR APPRÉHENDER LA DYNAMIQUE ORGANISATIONNELLE INDUITE PAR LES PROJETS CHAPITRE VI UNE RECHERCHE-ACTION MENÉE SOUS FORME bbPROJETS9' SECTION 1: SPÉCIFICITÉS DU CADRE DE RECHERCHE A - RECHERCHE-ACTION ET EXÉCUTION DE PROJET B - LA SPÉCIFICITÉ DE LA DÉMARCHE PROJET AU DESS DE LILLE 1) LA MÉTHODE MAP management et analyse des projets a - Le MAP et la résolution des problèmes mal structurés b - Le MAP: langage de l'équipe travaillant sur un projet c - Le MAP: perception d'ensemble d'un projet d - Le MAP: pilotage du processus du management du projet e - le MAP: école pour l'introduction d'un management stratégique f - le MAP: carrefour des techniques quantitatives et des techniques psycho- sociologiques 2) L'UTILISATION DES SYSTÈMES HOMMES-MODÈLES xiii SECTION 2: PROJET "ÉVALUATION DES PROJETS À LA POSTE" A - PROTOCOLE DE RECHERCHE B - ANALYSE DES ENTRETIENS 1) PROCESSUS D'ÉVALUATION 2) LE PROBLÈMEDES DONNÉES 3) LES CRITÈRESD'ÉVALUATION 4) UTILISATION DES INFORMATIONS RÉSULTANT DU PROCESSUS D'ÉVALUATION c - CHARTE DES RESPONSABILITÉS DU PROCESSUS D'ÉVALUATION 1) LOGIQUE DE CONCEPTION 2) SOLUTION RETENUE a - les acteurs b - processus d'évaluation le long de la trajectoire du projet D - MODALITÉS D'ÉVALUATION EX ANTE DES PROJETS 1) DOSSIER D'ÉVALUATION D'IDÉE DE PROJET a - définition préalable de l'idée de projet b - analyse préliminaire des impacts du projet c - grille d'évaluation d'idée de projet d - cadrage global du projet e - impact du projet sur la structure f - déclinaison de l'arbre d'objectifs g - motivation de la décision h - mise en place de la structure projet 2) DOSSIER D'ÉVALUATIONDES SCÉNARII ALTERNATIFS a - descriptif synthétique des scénarii b - présentation détaillée du scénario c - analyse des risques d - bilan économique et financier e - analyse de sensibilité f - impacts quantitatifs et qualitatifs sur l'emploi g - appréciation synthétique du scénario h - grille d'évaluation globale du scénario i - synthèse générale des scénarios SECTION 3: PROJET "BASE DE CONNAISSANCES POSTE" A - PROTOCOLE DE RECHERCHE 1) MODALITÉS DES -s 2) OBJECTIFS DES ENTRETIENS B - ANALYSE DES ENTRETIENS 1) LES DIFFICULTÉS RENCONTRÉES LORS DE LA MISSION a - un manque d'information sur le projet lui- même b - un déficit de formation c - difficultés à fédérer l'équipe d - manque d'outils méthodologiques e - le manque de temps 2) LES INFORMATIONS NÉCESSAIRES À CHAQUE PHASE 3) LA RECHERCHE D'INFORMATION a - les sources d'information b - les canaux c - les prises de contact d - origine des demandes d'information e - contenu de la demande 4) L'INFORMATION SUR LES PROJETS DE LA POSTE 5) LA REMONTÉE D'INFORMATIONS SUR LE PROJET a - destinataires de la remontée d'information b - les objectifs de la remontée de l'information c - les supports de la remontée de l'information d - le contenu de l'information ascendante 6) LE CONTENU SOUHAITÉ DE LA BASE DE CONNAISSANCES 7) LE SUPPORT SOUHAITÉ DE LA BASE DE CONNAISSANCES 8) L'ALIMENTATION DE LA BASE DE CONNAISSANCES 9) CONCLUSION DE CES ENTREIlENS C - LES GRANDES LIGNES DE LA BASE DE CONNAISSANCES 1) MODE DE FONCTIONNEMENT DE LA BASE DE CONNAISSANCES 2) CONTENU
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