2012-Ad-Rates.Pdf
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________________________________________________ WHY ADVERTISE WITH UNION AVENUE OPERA ? When businesses and companies show their support for Union Avenue Opera they gain the loyal patronage of our audience and show the community they are dedicated supporters of the arts. As an advertiser, your company can play a leading role in the cultural life of the St. Louis region and show your company cares about the arts. ________________________________________________2012 FESTIVAL SEASON ABOUT UNION AVENUE OPERA The mission of Union Avenue Opera is to provide professional Handle opportunities for gifted, emerging artists and to offer vibrant and Acis & Galatea affordable opera experiences in original languages to audiences April 27, 28, 29M that reflect the breadth and diversity of the St. Louis region. Believing that the arts are vital to the health and reputation of a community, Union Avenue Opera is committed to its urban setting, educational outreach and artistic integrity. Verdi Union Avenue Opera is a 501(c)(3) nonprofit organization Un Ballo in registered in Missouri under the Internal Revenue Service Code, and funded in part by Arts and Education Council, Fox Performing Maschera Arts Charitable Foundation, Missouri Arts Council, and Regional (The Masked Ball) Arts Commission June 29, 30 July 6, 7 ________________________________________________ WHAT THE MEDIA IS SAYING Wagner “[T]he stage director (Mark James Meier) successfully maneuvered the 30 or more actors, never detracting from the central action or Das Rheingold voice of the piece...Turandot is stunning.” – Darren Orf, St. Louis Magazine Reduced and adapted by Jonathan Dove “Union Avenue Opera’s production of La August 17, 18, 24, 25 Cenerentola (Cinderella) is an enchanting and mirth-filled production sure to please audiences.” – Harrison Kaplan, BroadwayWorld “…a searing and riveting presentation that is simply one of the best local opera productions…Union Avenue Opera deserves hearty applause for bringing this work [Dead Man Walking] to St. Louis for the first time.” – Chuck Lavazzi, KDHX “Artistic director Scott Schoonover, director Tim Ocel and everyone else involved really knocked themselves out for this one [Dead Man Walking]. It’s probably the finest production that UAO has ever done.” – Sarah Bryan Miller, St. Louis Post-Dispatch “The acting has the kind of detail and moment-to-moment responsiveness that we’d be lucky to see on any stage, not just in opera…[T]he most involving production of an opera I’ve ever attended…a landmark of St. Louis theatre.” – Gerry Kowarsky, Two on the Aisle ________________________________________________ AUDIENCE PROFILE ♦ 50% are under the age of 60 ♦ 68% net over $60,000 ♦ 55% go out to dinner before a show ♦ 58% go out after a show ♦ 500+ nightly attendance AUDIENCE AGE AUDIENCE INCOME Under 21 $150K+ 70+ 6% Below 20% 16% 21 - 39 $39K 15% 16% $40-$59K $100- 17% $149K 20% 60 - 69 40 - 59 30% 28% $60-$99K 32% ________________________________________________ 2011 AD RATES ¼ Page Ad Placement Full Page ½ Page 4 ½” x 2” or Size (width x height) 4 ½” x 7 ½” 4 ½” x 3 ¾ ” 2 ¼” x 3 ¾” Inside Front Left (color) $1250 n/a n/a Inside Front Right (b/w) $1150 n/a n/a Inside Back Right (color) $1150 n/a n/a Inside Back Cover Left (b/w) $950 n/a n/a Ads in front (b/w) $550 $300 $200 Ads in back (b/w) $350 $250 $125 Camera -ready artwork may be submitted on paper, CD or emailed to [email protected] or UAO can create a simple ad for a nominal fee. Please call to find out more. Deadline: March 9, 2012 2012 PROGRAM BOOK ADVERTISEMENT PURCHASE AGREEMENT DEADLINE : MARCH 9, 2012 I/We hereby agree to purchase an advertisement in Union Avenue Opera’s 2012 Program Book. The book, measuring 5 1/2” x 8 ½”, will be distributed at 11 performances of three productions from April 27 through August 25, 2012. BUSINESS /N AME :____________________________________________________________________________ PRIMARY CONTACT NAME :_____________________________________________________________________ CONTACT ADDRESS :__________________________________________________________________________ CITY :___________________ STATE :______ ZIP :________ CONTACT PHONE :_____________________________ CONTACT EMAIL :____________________________________________________________________________ Please indicate ad size below: Ad Placement Full Page ½ Page ¼ Page *Inside Front Left (color) $1250 n/a n/a *Inside Front Right (b/w) $1150 n/a n/a *Inside Back Right (color) $1150 n/a n/a *Inside Back Cover Left (b/w) $950 n/a n/a Ads in front (b/w) $550 $300 $200 Ads in back (b/w) $350 $250 $125 *Premium ad space is subject to prior sale. Camera ready copy will be: Emailed Mailed Included Same as 2011 artwork I would like Union Avenue Opera to produce an ad (additional fees apply). Payment Enclosed $_________ It is understood that advertising copy is subject to approval by Union Avenue Opera. In the event of a printing error, Union Avenue Opera accepts no liability beyond the cost of an insertion. It is the advertiser’s responsibility to meet the deadlines stated above. Should the advertiser fail to provide copy, Union Avenue Opera will print only the name, address and telephone number of the advertiser and/or its product. PAYMENT IS DUE AT TIME OF SUBMISSION . No advertisement will be published if payment is not received by the March 9, 2012 deadline unless prior arrangements have been made with Union Avenue Opera. Authorized Signature:__________________________________ Date:________________________ Please complete this advertising agreement and fax, mail or email to: EMILY DEPAUW PHONE : 314.361.2881 ADMINISTRATIVE DIRECTOR FAX : 314.361.3036 UNION AVENUE OPERA EMAIL : INFO @UNIONAVENUEOPERA .ORG 733 UNION BLVD ST. LOUIS , MO 63108 .