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INNOVATION & EXECUTION LOBLAW COMPANIES LIMITED 2014 ANNUAL REPORT Loblaw at a Glance JANUARY 3, 2015 A portfolio of strong, complementary and independent businesses. market discount shoppers emerging president’s joe fresh choice drug choice properties mart financial REIT Our Purpose – Live Life Well Loblaw Companies Limited (“Loblaw” or the “Company”) is Canada’s food and pharmacy leader, the nation’s largest retailer, and the majority unitholder of Choice Properties Real Estate Investment Trust (“Choice Properties”). Loblaw – and its portfolio of grocery, health and beauty, financial services and apparel businesses – provides Canadians with an unparalleled mix of value, assortment and convenience, and offers Canadians two of the country’s most recognized brands – President’s Choice and no name. The acquisition of Shoppers Drug Mart, along with the powerful Life Brand and Optimum brand, has only served to reinforce our leadership position in the marketplace. As well, our PC Plus program, omni-channel efforts and multicultural merchandising offerings continued to be points of differentiation for our customer experience. As a business, we remain committed to our purpose, Live Life Well – and as you will see in this report, we took many important steps along this journey in 2014. TABLE OF CONTENTS 2 Financial Highlights 22 Corporate Governance Practices 4 Letter to Shareholders 24 Board of Directors 8 Review of Operations 25 Leadership 20 Corporate Social Responsibility 26 Shareholder and Corporate Information new products and store formats Our long track record of food innovation continued in 2014. We added new products and expanded our Inspire store format. Creative and successful marketing We launched the most ambitious advertising campaign in our history with Crave More, a new era for the President’s Choice brand, which invited customers to expect more from their food, now that Canadians care more about the quality, taste, sources, ingredients, value, and excitement of what they eat. innovation & Wider scope and stronger capabilities Shoppers Drug Mart maintained its leadership in pharmacy this year. Its pharmacists administered over 800,000 flu shots this year. We opened a Patient Contact Centre, Canada’s first, designed to advise patients about their medications and remind them about their refills. This should result in greater patient adherence and better medical outcomes. Enhanced capabilities and customer experience Committed to giving Canadians the best beauty experience in retail, Shoppers Drug Mart opened its fourth enhanced beautyBOUTIQUE. These enhanced boutiques feature a wide assortment of prestigious brands and more advice, resulting in an elevated beauty experience for customers. Innovation continues to drive growth at Loblaw. New products and services attract customers and enhance our top line. New iddeas have reshaped the Company iildincluding the creation of Choice Properties and the acquisition of Shoppers Drug Mart. However, getting the most from innovative ideas depends on howw well theyy are developed and implemented. Loblaw is building value through its focus on execution. Offering healthier choices Loblaw has led the industry with a focus on health and wellness. In 2014, we committed to reducing sodium content levels by an average of 20% across the President’s Choice line of products. & execution Information technology system roll-out reached an important milestone Loblaw completed the introduction of the new informationformation technology system to corporate retail grocery storesores – an important step in increasing efficiencies acrossss the Company. two leaders together After completing the acquisition of Shoppers Drug Mart in March 2014, we immediately began aligning the organization under division presidents, finalized management team members, and made material progress on realizing the expected synergies from the acquisition. We began pilots to enhance the food offer in Shoppers Drug Mart and to optimize the health and beauty offer in a number of grocery stores. F INANC IAL H I G HLIG HTS Delivering solid results. 2.0% 2.4% 2.7% Loblaw retail Shoppers Drug Mart Shoppers Drug Mart same store sales front store same store sales pharmacy same store sales 2012 2013 2014 2012 2013 2014 2012 2013 2014 2.0% 3.1% 2.7% 2.5% 2.4% 1.1% 1.2% 1.3% -0.2% Forward-Looking Statements This Annual Report for Loblaw Companies Limited and its subsidiaries (collectively, the “Company” or “Loblaw”) contains forward-looking statements about the Company’s objectives, plans, goals, aspirations, strategies, financial condition, results of operations, cash flows, performance, prospects and opportunities. Specific forward-looking statements in this Annual Report include, but are not limited to, statements with respect to the Company’s anticipated future results and events and plans, synergies and other benefits associated with the acquisition of Shoppers Drug Mart Corporation (“Shoppers Drug Mart”), future liquidity and debt reduction targets, planned capital investments, and status and impact of information technology (“IT”) systems implementation. Forward-looking statements are typically identified by words such as “expect,” “anticipate,” “believe,” “foresee,” “could,” “estimate,” “goal,” “intend,” “plan,” “seek,” “strive,” “will,” “may,” “on track,” and “should” and similar expressions, as they relate to the Company and its management. Forward-looking statements reflect the Company’s current estimates, beliefs and assumptions, which are based on management’s perception of historical trends, current conditions and expected future developments, as well as other factors it believes are appropriate in the circumstances. The Company’s expectation of operating and financial performance in 2015 is based on certain assumptions, including assumptions about anticipated cost savings, operating efficiencies and continued growth from current initiatives. The Company’s estimates, beliefs and assumptions are inherently subject to significant business, economic, competitive and other uncertainties and contingencies regarding future events and, as such, are subject to change. The Company can give no assurance that such estimates, beliefs and assumptions will prove to be correct. Numerous risks and uncertainties could cause the Company’s actual results to differ materially from those expressed, implied or projected in the forward- looking statements. These risks and uncertainties include, but are not limited to, those discussed in the forward-looking disclaimer found on pages 3 to 4 of the 2014 Annual Report – Financial Review, and the Enterprise Risks and Risk Management section of the Management Discussion and Analysis on pages 33 to 40 of the 2014 Annual Report – Financial Review, and section 4 of the 2014 Annual Information Form. This is not an exhaustive list of the factors that may affect the Company’s forward-looking statements. Other risks and uncertainties not presently known to the Company or that the Company presently believes are not material could also cause actual results or events to differ materially from those expressed in its forward-looking statements. Additional risks and uncertainties are discussed in the Company’s materials filed with the Canadian securities regulatory authorities from time to time. Readers are cautioned not to place undue reliance on these forward-looking statements, which reflect the Company’s expectations only as of the date of this Annual Report. Except as required by law, the Company does not undertake to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. 2014 ANNUAL REPORT 2 Loblaw Companies Limited 25.7% 53.7% 70.1% Adjusted retail gross margin1 Consolidated adjusted EBITDA1 Consolidated adjusted and adjusted EBITDA margin1 operating income1 and adjusted ($ millions) operating margin1 ($ millions) 2012 2013 2014 2012 2013 2014 2012 2013 2014 2,181 3,236 25.7% 7.6% 22.0% 22.0% Adjusted EBITDA margin 5.1% Adjusted operating margin 2,041 2,106 1,264 1,282 4.0% 4.0% 6.5% 6.5% $3.22 $977 3.1x Adjusted basic EPS1 Free cash flow1 Adjusted debt1 to and dividend per share ($ millions) adjusted EBITDA1 2012 2013 2014 2012 2013 2014 2012 2013 2014 977 $3.22 3.0x 3.1x $2.43 $2.48 2.2x $0.98 Dividend per common share $0.94 221 244 $0.85 1 See Non-GAAP Financial Measures beginning on page 45 of the 2014 Annual Report – Financial Review. 2014 ANNUAL REPORT Loblaw Companies Limited 3 LETTER TO S HAREHO L DERS Over the last few years, we strengthened our business by fundamentally improving our customer proposition, investing in price, broadening our offer and improving our stores. We also achieved operating efficiencies, and are well on our way to completing the implementation of our new IT system. Over the same period, Loblaw fundamentally changed its strategic footprint, moving from a traditional grocer to a portfolio of strong, complementary but independent businesses through the creation of Choice Properties, the acquisition of Shoppers Drug Mart, and the continued growth of President’s Choice Financial. Our progress gives us increased confidence. Our strategic framework is clear, and the entire organization is focused on delivering against it: best in food experience; best in health and beauty; operational excellence; and growth. This strategy is supported by our commitment to stable, consistent trading; realizing synergies and efficiencies in our business; as well as deleveraging the balance sheet. By delivering the best in health, beauty and food in
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