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Industry News IndustryNews Industry News Information to help you run your business PRO TENNIS Rakuten to Become Global Partner for Davis Cup Dunlop Introduces New Stringing Machine, Other Service Products Dunlop introduced a trio of new products designed for racquet technicians: the Dun- lop Stringing Machine 2.0 (above), Dunlop Swingweight Machine and Dunlop Balance Board. The new stringing machine ($6,000) offers several features that make stringing easier, faster and more convenient, says the company, including either a Linear Gripper or Diablo gripping system. The machine can handle any size frame, including squash and badminton racquets. It’s also wide enough to accommodate two tool trays. Other fea- tures include: premium, non-slip clamps; clamp bases with easy-push buttons; preci- sion metal brake with auto or manual con- trol; table-top compatibility; multiple pull speeds; and pre-stretch function. Dunlop’s new Swingweight Machine -commerce, communica- ($1,000) and Balance Board ($50) enable tions and fi nancial tech precise measurements, are portable and also company Rakuten is the work with squash and badminton frames, new global presenting says the company. Visit dunlopsports.com. partner for Davis Cup. The competition will be renamed Davis with Rakuten to reach a global audience WTCA Conference Set E Cup by Rakuten. in new and diverse ways.” For Aug. 23-25 in N.Y. Rakuten also becomes the Davis With over 1.2 billion members world- The WTCA Conference NY 2019 will be Cup’s “global innovation and entertain- wide, Rakuten says it will leverage its held on Aug. 23-25, the weekend before ment partner.” The agreement with the experience and expertise in e-commerce the start of the US Open. The conference International Tennis Federation is for and membership loyalty programs to will be at the Marriott LaGuardia Hotel 2019 and 2020, with the option of a two- bring global innovation to the Davis Cup in New York, a short drive from the USTA year extension. Rakuten is expected to through digital and o ine activations Billie Jean King National Tennis Center receive high visibility in the Davis Cup aimed at enhancing the fan experience. (where many attendees will be helping at fi nals and qualifi ers. Plans include opening up new avenues Arthur Ashe Kids’ Day on Aug. 24). “We are delighted to welcome of online communications and content- Speakers at the WTCA conference will Rakuten,” says ITF President David sharing for supporters. include Billie Jean King, Katrina Adams, Haggerty. “The Davis Cup has always Rakuten has partnerships with sports Kathy Rinaldi, Samantha Ettus, Pam been about maintaining tradition while powers such as FC Barcelona, the Shriver, Paul Annacone, Lynne Rolley, embracing innovation. Adopting new Golden State Warriors and the National Paul Lubbers, Patricia Hy, Pat Harrison, technologies for the Davis Cup is allow- Basketball Association. The company Jorge Capestany, Dr. Mark Kovacs, Jason ing us to enter exciting new partner- also has been the title sponsor of the Stacy, David Bailey, Dr. Timothy Russell, ASSOCIATED PRESS ASSOCIATED ships, and we look forward to working ATP Rakuten Japan Open since 2009. Craig Jones, Rosemary Owino and other www.tennisindustrymag.com August 2019 TennisIndustry 7 IndustryNews industry experts. For more informa- tennis category manager. “Players need to and a joint women’s initiative. tion and to register for the third trust that their racquet will provide the nec- USPTA Florida will continue to annual WTCA Conference, visit essary feel, stability and responsiveness to support USTA Florida tennis programs wtcatennis.org. meet their expectations—to be the perfect and initiatives, including four new extension of their arm. For this new genera- growth priorities: adaptive, adult Babolat Launches New tion, we wanted to keep what they appreci- beginner, family play and after-school. Pure Strike Frames ated while improving the feel and The addition of these priorities is responsiveness to create a racquet that significant in that it marks a com- control players will love even more.” mitment from both organizations to Racquets in the new line include the grow tennis at the community and 100-square-inch, 10.1-ounce, Pure grassroots level—and not just through Strike Team ($209 suggested retail) and established USTA programs. 100-square-inch, 10.6-ounce Pure Strike 100 The organizations also have ($219), both with a 16 x 19 string pattern. committed resources to a new Visit babolat.com for more information. “Pro-Women” initiative, designed to help more women become teaching USTA Florida, USPTA Florida professionals and serve as leaders in the organization. Dominic Thiem uses the new Pure Strike. Re-Sign Collaboration Pact The boards of directors of the USTA “There is no question that having a Babolat has introduced the new Pure Florida Section and USPTA Florida strong partnership with USPTA Florida Strike racquet, which was used by French recently signed their fourth consecutive and its certified tennis professionals Open finalist Dominic Thiem. two-year collaboration agreement. is absolutely critical to growing the “Today’s avid competitors want to take First signed in 2013, the renewed game of tennis,” says USTA Florida big swings with precision, so ball feel at agreement expands on the existing part- President Clark Higgs. “Our board is impact is key,” says Alex Israel, Babolat nership, adding new growth priorities excited to extend this agreement, and we look forward to working closely with USPTA Florida to advance our key growth priorities.” 12th Annual TIA Tennis Forum Set for Aug. 26 in New York TENNIS FORUM 2019 NYC The 12th Annual TIA Tennis Forum will be held on Monday, Aug. 26, from 8:30 to 10:30 a.m. on the Ballroom Level of the Grand Hyatt New York City. TIA Tennis Forum will present the latest news about the state of the tennis indus- try, including participation, marketplace trends, grassroots initiatives, updates from TIA, ITF and USTA leadership, and additional information. Also joining this year’s event will be Andrew LaFiosca of Nielsen Sports, who will share player and consumer insights, and Tom Cove, executive director of the Sports & Fitness Industry Association, with insights on sports and fitness trends. A new feature at this year’s forum is the PRESS ASSOCIATED BABOLAT, COURTESY 8 TennisIndustry August 2019 www.tennisindustrymag.com IndustryNews “Discovery Challenge,” an online compe- PRO TENNIS tition designed to showcase innovation and solutions around a problem facing Oracle Challenger Series the tennis industry—in this case the “retention of tennis players.” The chal- Brings Tennis Back lenge will be moderated by Carlos Salum, president of Salum International to New Haven Resources. He will be joined by Lena Belogolova, a behavioral science expert and former Facebook manager. The he Oracle Challenger Series Discovery Challenge is designed to be announced that the first an interactive and solutions-producing event of the 2019-2020 session with a panel of experts. T Series will be in New Haven, Conn., Immediately following the Tennis at the Yale Tennis Center Sept. Forum and Discovery Challenge, there 2-8. The event also will feature the will be a short induction ceremony to Oracle Champions Cup, a one-night honor the 2019 inductees into the Tennis men’s legends Invesco Series QQQ Industry Hall of Fame. event headlined by Connecticut While the Tennis Forum, Discovery native James Blake. Challenge and Hall of Fame induction are Now in its third year, the Oracle free to attend for those in the industry, Challenger Series aims to help space is limited, so registration for the up-and-coming American players James Blake event is required. secure ranking points and prize will return to the Yale Tennis Visit TennisIndustry.org/forum for money, leading to wild cards into the Center for a registration and more information. BNP Paribas Open in Indian Wells. legends event. www.tennisindustrymag.com August 2019 TennisIndustry 9 IndustryNews Ashaway's new badminton strings also come with a Worcester Named President family of accessories. Of Universal Tennis Anne Worcester, former WTA CEO and Connecticut Open tournament director, has joined Universal Tennis as and performance, says the company. president. The two TX strings, the 68 TX and In her new role, Worcester will the 64 TX, both include a proprietary oversee the growth and development textured surface coating to enhance of UTR worldwide. Her focus also will RACQUET SPORTS feel and control of the shuttle. They include increasing grassroots efforts also utilize Ashaway’s proprietary to connect communities to the sport BETA polymer fibers and are con- and fostering diverse partnerships Ashaway structed using the company’s special within the tennis ecosystem to build ZyWeaVe string core technology. participation on the platform. Off ers New Ashaway says these features allow the “What drew me to Universal Tennis ZyMax TX string family to offer excel- is its digitally savvy approach to make TX Badminton lent elasticity and dynamic stiffness tennis more affordable, accessible for maximum shuttle speed, as well as and fun for all players,” says Worces- Strings optimum power and durability. ter. “Level-based play helps to break ZyMax 68 TX and ZyMax 64 TX down some of the biggest barriers to shaway’s ZyMax TX family of measure 0.68 and 0.64 mm (21 and 22 our sport, so that it’s not about age, badminton strings combines a gauge) respectively and are available in gender, where you play or how much trio of proprietary features to white, orange and optic yellow in both you can afford.” A “Anne has an exceptional career in provide both amateur and professional sets and reels. For more information, players with a new level of playability visit ashawayusa.com. tennis, marked by her commitment to improving the game for players and serving as a champion for tennis worldwide.
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