School of Hotel Administration Annual Report 2009–2010

Table of Contents i k s o K n o s a J Michael Torres ’13 and Brian Mueller ’13 at Orientation

The Year’s Highlights 2

School Leadership 8

Our Faculty 12

Students and Learning 18

The Statler Hotel 26

Our Alumni 28

Industry Partnership 30

Executive Education 34

Centers of Excellence 36

Financial Summary 44

Private Support 48 r e k r

In Closing 51 a B t r e b o R

Annual Report 2009 – 2010 1 The Year’s Highlights

ur highlights this r

year reflect our con- e k r

tinued focus on three a B

primary goals of t r e

the past several years: b o Obuilding the faculty, improving the R student experience, and funding the Milstein Hall of Ocean Life at the American Museum of Natural History, before the 2010 Cornell Icon of the Industry Awards Dinner future.Although we have had to adjust our sights in the face of signifi- New faculty cant financial limitations, we have made noteworthy gains in all three We continued to strengthen our core busi- Pamela Moulton graduated magna cum research focuses on the impact of core finance course and won two teaching areas.The achievements of the ness faculty this year with the recruitment laude from the Wharton School of the automation on market liquidity, the role of awards for impact.At Kelley he was a past year underscore the importance of two more outstanding scholars to our University of Pennsylvania in 1985 with a market design in alleviating attention finalist every year for the Trustee Teaching of the close working relationships professorial ranks.Their terms as assistant BS in economics; she earned a PhD constraints, and global market integration. Award and won it in 2010. He has also we have with our alumni and other professors of finance began July 1, 2010. in finance from the Columbia University Her research has been published in won the Memorable Faculty Award and industry partners as well as the Graduate School of Business in 2003. Financial Management and the Journal of the Doctoral Students’Association’s high value we place on academic She is also a chartered financial analyst. Finance, Journal of Financial Economics, Exceptional Inspiration and Guidance excellence. Between her undergraduate and graduate Journal of Financial Markets, and Journal of Award. studies, Pamela worked in fixed income Fixed Income. Pamela is also a highly rated research at several Wall Street investment teacher and a frequent presenter at aca- Andrey holds four degrees from banks. Following receipt of her demic conferences. She won the Financial Yale University: a BA, with distinction, in doctorate, Pamela was a senior economist Management Association’s Market economics (1995) and an MA (2001), at the New York Stock Exchange for Microstructure Competitive Paper Award MPhil (2002), and PhD (2003) in manage- i k

three years before moving to the Fordham in 2007. ment with a concentration in financial s o

University Schools of Business as economics. He was awarded fellowships K

n

an assistant professor. Her teaching and Andrey Ukhov comes to Cornell from the every year as a doctoral student. His o s a

research interests include financial markets Kelley School of Business at Indiana research interests are in theoretical and J and market microstructure, with a University, where he has been an assistant empirical asset pricing and risk preference, Andrey Ukhov special interest in liquidity. Pamela’s publi- professor of finance since 2003. He spent and he has taught in the areas of invest- cations include papers on time variation the 2008-09 academic year as a visiting ments, derivatives, and fixed-income Review of Finance, Finance Research Letters, d

e in liquidity, international cross-listings, and assistant professor at the Kellogg School of securities. He has published in the Journal Economic History Review, and the Journal of d i

v optimal trading strategies. Her current Management, Northwestern University, of Financial and Quantitative Analysis, the Financial Research.Three papers that he o r

P where he taught four sections of the MBA authored or co-authored have been cited Pamela Moulton

2 School of Hotel Administration Annual Report 2009 – 2010 3 First annual Cornell Real Estate Case Competition by the Social Science Research Network The school’s Center for Real Estate Cornell’s team won the overall competi- and Crocker Liu, the Robert A. as Top-Ten Downloads, and his articles Finance inaugurated a competition tion and $4,000 prize in blind judging. Beck Professor of Hospitality Financial have won numerous other awards and cita- for undergraduate students in commercial Josh Barvin, CALS ’10,Andrew Gindy ’11, Management, also advised the team. tions. He has given many conference and real estate last fall at TIAA-CREF head- Taylor Quan ’10, Zied Sanhaji ’10,Amy seminar presentations and served as a refer- quarters in New York City. Daniel Quan, Shyr ’10, and Li Zhang ’10 competed for David and Jill Korr, parents of Jonathan ee for the Journal of Finance, Review of Singapore Tourism Board Distinguished Cornell, with Christopher Marshall ’11 ’09 and Dana ’14 Korr, were principal Finance, Journal of Empirical Finance, Journal Professor of Asian Hospitality Management as alternate.All are students in the sponsors of the event. Other sponsors were of Financial Research, Journal of Financial and professor of real estate finance, organ- new minor in real estate, a universitywide Archon/Goldman Sachs,AREA Property Markets, and The Financial Review.With ized this first annual Cornell Real Estate program with its academic home in Partners, BlackRock, ING Clarion, York Eggleston,he was awarded a U.S. Case Competition. the Center for Real Estate Finance. Dan National Realty and Development Corp., patent in 2000 for a “System and Method coached the team with Judi Brownell, Prudential, and TIAA-CREF. for Incentive Programs and Award professor of organizational communica- Fulfillment.” tion. Daniel Lebret, PhD ’08, visiting assistant professor of real estate finance, e Before coming to the United States, c n a Andrey studied for three years toward a r F bachelor’s degree in applied mathematics y a s at Odessa State University in his native d n i

Ukraine. During that time he had two L papers on Russian algorithmic language Susan Fleming Cabrera implementation accepted for publication by the National Academy of Sciences In addition to Pamela and Andrey, we Stephen Lipinski ’72 has been hired of the USSR and the Ukrainian Academy have made two other faculty appointments as a lecturer in food and beverage of Science. He has advanced skills in this year. management.As president and principal software development and programming broker of Stephen Lipinski Associates, in eight computer languages. Susan Fleming Cabrera joined the LLC, he specializes in hospitality-related school July 1, 2010 as a senior lecturer in projects, municipal development, and finance.A veteran private-equity investor property disposition. Stephen also has 35 and investment banker, Susan most years of experience as an owner of recently served as a partner and member of restaurants and a consultant to hotel and the investment committee of Capital Z hospitality corporations. For the past Financial Services Partners, a $1.85 billion year he taught Introduction to Foodservice private equity fund. Soon after retiring at Operations as a visiting lecturer. He also age 33, she enrolled at the Johnson School taught food chemistry at the school from to pursue MS (2008) and PhD (2010) 1972 to 1974. Stephen is incoming degrees in management. She earlier earned treasurer of the Cornell Hotel Society and

a BA in economics and Asian studies with treasurer of the Cornell Hotel Society y h

highest distinction from the University Foundation. p a r

of Virginia, where she was inducted into g o t

Phi Beta Kappa.An expert in corporate o h P

finance, the valuation of insurance compa- r e nies, and factors limiting the accession t n of women to corporate leadership posi- i W

e

tions, Susan sits on the boards of directors s s r e J e of Virtus Investment Partners and Hanover k r

a Investors. She has taught several courses Cornell’s real estate team, L to R: Amy Shyr ’10, Taylor Quan ’10, Andrew Gindy ’11, Li Zhang ’10, Zied Sanhaji ’10, B

t as a visiting lecturer in both the Johnson Chris Marshall ’11, Daniel Lebret, PhD ’08, visiting assistant professor of real estate finance, Josh Barvin, CALS ’10, Judi Brownell, r e

b School and the Dyson School of Applied professor of organizational communication and dean of students, and Dan Quan, Singapore Tourism Board Distinguished o

R Economics and Management in the Professor of Asian Hospitality Management, at TIAA-CREF in New York. Stephen Lipinski ’72 College of Agriculture and Life Sciences. Within the SHA, Susan will teach Entrepreneurial Management this fall and Entrepreneurial Finance next spring.

4 School of Hotel Administration Annual Report 2009 – 2010 5 Facilities improvements

This was an important year for facilities offers spectacular views of Central and and the addition of many amenities. upgrades.The Statler Hall tower project, West Campus and the lake and hills All of the labor was provided by the hotel’s which was described in last year’s annual beyond, has become a popular site for already hardworking maintenance and report, was completed in December, meetings and events. housekeeping staff; Statler GM Rick Adie and the new space is now occupied by the ’75 and rooms director Geoff Gray ’08 Center for Hospitality Research, the The renovation of the Statler Hotel’s 153 supervised the project. Raj Chandnani ’95 Center for Real Estate Finance, the Leland guest rooms was completed in February of WATG provided design expertise, and C. and Mary M. Pillsbury Institute for after being delayed for a year due to budg- many companies contributed goods and Hospitality Entrepreneurship, and the et constraints.Although the project services.We could not have accomplished Office of Marketing and Communications. had to be scaled back, we have succeeded so much without their help. The fifth-floor conference room, which in transforming the rooms with a décor that is at once sophisticated and inviting

Hilton Scholarships

The Conrad N. Hilton Foundation largest ever given for scholarships in the Cornell admits students without regard has granted the school $1 million to estab- School of Hotel Administration, will sup- to their financial circumstances, and more lish the Conrad N. Hilton Foundation port ten to 50 students per year for two than 60 percent of SHA students currently Scholarship Fund for undergraduate stu- years. It comes at a time of unprecedented receive some form of financial aid. dents.This current-use gift, one of the need for financial aid and budget relief. r e k r a B

t r e

Young Alumni Council b o R The Young Alumni Council, a new Lee Pillsbury ’69 advisory group made up of leading alumni who graduated five to 15 years ago, held its first meeting in New York City on June 8. Chaired by Rachel Etess Green ’98 Pillsbury named Rhodes Professor, Cornell trustee and Raj Chandnani ’95, the council was formed to help the school engage all We were delighted to see one of our A native of Ithaca and uncle to five gifts committee, and the Cornell new graduates and other young alumni most dedicated alumni, Leland C.“Lee” Cornellians, Lee is co-chairman Rowing Association Advisory Board. He in our goals and activities.The Young Pillsbury ’69, receive several significant and CEO of Thayer Lodging Group, a has been a member of the Cornell Alumni Council will advise the dean on recognitions this year from Cornell leading performer among all private University Council and the Real Estate current issues within the extended University. Lee was named a Frank H.T. real estate firms that has generated five Subcommittee of Cornell’s Investment hospitality industry as they relate to cur- Rhodes Class of 1956 Professor and was subsequent Thayer funds.Thayer recently Committee. He is a guest-lecturer on the riculum development and the hiring also appointed to the Cornell University partnered with Jin Jiang Group, one Ithaca and Singapore campuses and at and mentoring of current students.The Board of Trustees as a trustee-at-large. of China’s largest state-owned enterprises, the University of Beijing, the University group will also help with fundraising. In addition, he and his wife, Mary, were to acquire Interstate Hotels and Resorts, of Shanghai, and several American institu- honored in April as Foremost Benefactors the largest third-party independent hotel tions.As a Rhodes Professor, Lee will of the university.The Pillsburys made a management company in the world, spend time in residence on campus, con- r

e transformational gift in 2006 to fund the of which Lee is now chairman. necting with students from many of k r

a Pillsbury Institute for Hospitality Cornell’s schools and colleges. B

t Entrepreneurship. Lee currently serves on the SHA r e

b Dean’s Advisory Board, the advisory o

R board of the Pillsbury Institute, the Young Alumni Council co-chairwoman Rachel Etess Green ’98 Entrepreneurship@Cornell Advisory Council, his class’s Reunion major

6 School of Hotel Administration Annual Report 2009 – 2010 7 School Leadership r e k r a B

t r e b o R L to R: Jon Denison, associate dean for external affairs; Michael D. Johnson, dean; Steven A. Carvell, associate dean for academic affairs; and David Strong, associate dean for business affairs

e have maintained downturn, a priority in the months to increasingly on other schools and colleges in the coming academic year in a cluster has been implemented; implementation Though we face mounting budget a high level of activity come will be to make sure that we imple- for teaching support. Here are some hire in sustainability through the in the other areas is pending. challenges, we remain confident in our over the past few years ment each of these initiatives successfully. recent examples: Cornell Center for a Sustainable Future. capacity to advance our academic as we have worked to Our resource allocations, most importantly We are saying good-bye to a key member mission and remain the world’s leading develop a variety of cur- our investment in faculty, will be guided • We are collaborating with the • We are engaged in planning with the of our leadership team. David Strong, asso- program in hospitality management. Our Wricular and programmatic initiatives. by our need to make sure that these College of Human Ecology’s Sloan Faculty of Computing and Information ciate dean for business affairs, has accepted alumni remain extraordinarily engaged These have included the creation of the initiatives result in a better student experi- Program in Health Administration Sciences to subsidize one or more a position at the University of Rochester in furthering the school’s mission, and the Center for Real Estate Finance and ence and position the school for further to create a healthcare hospitality/senior future faculty lines in CIS to support Medical Center. Dean’s Advisory Board has grown larger, the universitywide minor in real estate; the growth and innovation.That growth and living concentration within CHE’s teaching and research applications more diverse, and more effective.Through Executive-in-Residence and Entrepreneur- innovation, in the years to come, will master of health administration program. within our school. During David’s tenure as ADBA he has highly targeted faculty recruitment we in-Residence programs; the Hospitality be designed to expand our global platform successfully managed SHA business affairs have significantly strengthened our core Industry Practicum (HIP) courses and this to prepare both our faculty and students • We are engaged in joint fundraising We are also teaming with other schools through this very challenging economic business faculty even as we have had to fall’s new course, sponsored by John to compete at the highest levels of a with the School of Industrial and to reduce our budgets for certain essential environment. David has led the efforts, curtail half of the searches we had planned. Rijos ’75, on senior living; the Innovation global hospitality industry. Labor Relations to support collaborative services.The SHA has been at the fore- noted above, to build regional models for We are blessed with a very talented and Network; the Conversations with teaching, research, and outreach in front in developing models for the shared IT, business services, HR, and library dedicated staff, which has worked hard to Entrepreneurs series; the Icon of the Improving our faculty and student human resource management in the provision of information technology, services. He also oversaw the building and help the school realize efficiencies and Industry Awards Dinner; the Dean’s experience, within a financially challeng- hospitality industry. human resource management, business financing of our new tower renovation. He savings without sacrificing quality or pro- Leadership Series; the Cornell Hospitality ing environment, is leading us to build services, and library services among has been a tremendous asset to the school ductivity.Above all, we continue to attract Research Summit, to be inaugurated more and more bridges across Cornell. • In collaboration with the Johnson our school and the Johnson School (IT, and an outstanding colleague. an outstanding student body and produce this fall; and the Young Alumni Council, We are working closely with management School, the College of Agriculture and business, and library services), the School confident and highly experienced gradu- which met for the first time in June. colleagues across campus to identify those Life Sciences’ Dyson School of Applied of Industrial and Labor Relations Tim Durnford, MPS ’93, director ates who are poised to lead in every area academic areas where the school will Economics and Management, and (business, HR, and library services), of Statler Information Technologies, will of the hospitality industry. Working under the financial challenges develop more research and teaching the College of Architecture,Art, and and the Law School (business and library serve as interim associate dean for that resulted from the recent economic faculty and, conversely, where we will rely Planning, we will be participating services). Much of the regional IT model business affairs.

8 School of Hotel Administration Annual Report 2009 – 2010 9 J. Peter Kline ’69, president, Young Alumni Council Shonette Harrison, MMH ’01, vice Michael Nestor ’02, LIVESTRONG Children’s Medical Center president of casino marketing, Harrah’s concierge, Lance Armstrong Foundation Foundation (Dallas, Texas) Raj Chandnani ’95 (co-chairman), vice Chester Casino and Racetrack Jamie Papp ’97, vice president of slot Michelle D. La Motte ’75, MPS ’83, president for strategy, WATG Sean Hehir ’96, managing director, Trinity operations, Wynn Las Vegas hospitality consultant Rachel Etess Green ’98 (co-chairwoman), Investments Brooke Patterson ’01, director of product Virginia Mariani-Kitt ’82, director of manager, Loews Corporation Kevin Jacobs ’94, senior vice president, development, Celebrity Cruise Lines hospitality, Banfi Vintners Jorge Boone ’98, MBA ’04, senior vice corporate strategy, and treasurer, Hilton Hugh Phillips ’02, chief executive officer, Hawley Hilton McAuliffe, P ’10, board of president, business development, RCI, Hotels Corporation Hugh Simms directors, Conrad N. Hilton Foundation* Wyndham Worldwide Group Heather Roberts Jacobs ’94, vice Jhorna Arvindrai Rincon ’02, global Jack McAuliffe, P ’10, chairman and Kevin Boothe ’05, offensive guard, New president, human resources EMEA, Four leader, eCommerce Channel Sales founder, Compendium Systems York Giants Seasons Hotels and Resorts (Asia), Marriott International Corporation* Nathalie Monge De Andreis ’05, Martin Kandrac ’96, managing director, Rachel Rosen Jacobson ’96, senior Robert J. McCarthy, P ’10, group chairwoman of the board, Grupo Marta Blackstone Group vice president, business development, president, North America, Marriott Hospitality Adam Kaplan ’04, corporate director National Basketball Association International* Raphael Fishbach ’99, director, Mesa of property operations, Senior Lifestyle Ben Rowe ’97, chief financial officer, r

e Dayssi Olarte de Kanavos ’85, West Capital Corporation Kimpton Hotel Restaurant Group k r

a principal and senior vice president, Randy Garutti ’97, director of operations Laura Kornegay ’96, vice president Andrew Schleimer ’99, executive vice B

t Flag Luxury Properties* and partner, Shake Shack of leadership development, Club Corp president, strategy development and r e

b Allen J. Ostroff (Hon), P ’92, principal, in-park services, Six Flags o

R Hotel Dynamics Atish Shah, MMH ’97, senior vice Dean’s Advisory Board member Dayssi Olarte de Kanavos ’85 Fred G. Peelen ’64, president and president, investor relations, Hyatt chief executive officer, International Hotels Corporation Executive staff Dean’s Advisory Board Hospitality Consultants Zachary Shapiro ’05, airline marketing Leland C. Pillsbury ’69, chairman director, Airbus Americas Michael D. Johnson, Michael D. Johnson (chairman), and chief executive officer, Thayer Chris Simms ’97, owner/operator, The E. M. Statler Professor of Hotel dean and E. M. Statler Professor Lodging Group Lazy Dog Café Administration, dean Robert Alter ’73, chairman, Sunstone Burton M. “Skip” Sack ’61, Seth Singerman ’99, principal, GEN Steven A. Carvell, associate professor Hotel Investors* chairman and partner, Classic Realty Capital of finance, associate dean for Richard Baker ’88, president and Restaurant Concepts Cherylanne Skolnicki ’95, entrepreneur academic affairs chief operating officer, National Bradley H. Stone ’77, partner, Susheel Torgalkar ’99, managing partner, Jon Denison, associate dean for Realty and Development Gaming Asset Management Westbrook Partners external affairs Corporation Chiaki Tanuma, MPS ’80, president Giancarlo Turano ’01, director of national David Strong, associate dean for Timothy J. Dick, MPS ’88, senior and chief executive officer, Green sales, Turano Baking Company business affairs vice president, TriMont Real Estate House Company Wendy Yang ’98, attorney, Direction Judi Brownell, professor of Advisors Ted Teng ’79, president and chief International Patent Trademark and management and organizational Michael S. Egan ’62, chairman, executive officer, The Leading Law Offices behavior, dean of students Dancing Bear Investments Hotels of the World D. Teddy Zhang ’97, president and chief Richard Adie ’75, general manager, Charles F. Feeney ’56, director, Andrew H. Tisch ’71, chairman executive officer, HUBS1 Statler Hotel InterPacific Group of the executive committee, Loews Timothy Hinkin, Georges and Marian Kevin Fitzpatrick ’76, managing Corporation St. Laurent Professor in Applied director, Spring Bay Property John P. “Jay” Treadwell ’61, Business Management, Richard J. Company principal, Optimum Hospitality and Monene P. Bradley Director of Rachel Etess Green ’98 (ex officio), Services* Graduate Studies chairwoman, SHA Young Alumni Simon M. Turner ’83, president, Thomas Kline, MS ’03, executive Council; manager of real estate, global development, Starwood director of executive education Loews Corporation Hotels and Resorts Worldwide Charles S. Henry ’74, president, Nancy E. Zytko, MPS ’89 r

Hotel Capital Advisers e k r

Robert H. Hurlbut ’57, founder, * new member July 1, 2009 a B

ROHM Services Corporation t r e

Michael Z. Kay ’61, president and b o

chief executive officer (retired), LSG R Sky Chefs Dean Michael Johnson at Commencement 2010

10 School of Hotel Administration Annual Report 2009 – 2010 11 Our Faculty

lready long considered r

to have the most presti- e k r

gious body of teachers a B

and researchers of t r e

any program in hospital- b o Aity management, we made further R strides this year in raising the profile Helen Chun, assistant professor, marketing and tourism of our faculty.Though limited in our capacity to build our academic Accolades ranks as envisioned before the eco- nomic downturn, we have been very Susan F. Cabrera, visiting lecturer: State Sheryl Kimes, Singapore Tourism Ted Teng ’79 Dean’s Farahat, Johnson School; Sheryl Kimes, successful in the past several years Farm Companies Foundation Doctoral Board Distinguished Professor in Asian Teaching Excellence Awards School of Hotel Administration; Huseyin in attracting exceptional scholars with Dissertation Award Hospitality Management: Lifetime Topaloglu, College of Engineering outstanding academic credentials Achievement Award of the Production and Jan deRoos ’78, MS ’80, PhD ’94, and strong backgrounds in business. Linda Canina, associate professor Operations Management Society’s College associate professor and HVS Professor of Team Diversity and Financial Our faculty as a whole is very of finance: Best Paper, International of Service Operations Hotel Finance and Real Estate Decision-Making:Vicki Bogan, College highly regarded for its contributions Conference on Hospitality David Dittman, Hubert E.Westfall Professor of Agriculture and Life Sciences; David to research, teaching, and industry and Leisure Applied Research Crocker Liu, Robert A. Beck Professor of of Accounting Just, College of Agriculture and Life outreach and is actively enriching the Hospitality Financial Management: Power Rupert Spies, senior lecturer, food and beverage Sciences; Chekitan Dev, School of Hotel scholarly experience within the Cathy Enz, Lewis G. Schaeneman, Player Award, Phoenix Business Journal management Administration Funded with generous support school, across the university, and in Jr. Professor of Innovation and Dynamic Gary Thompson, professor of operations from the President’s Council of Cornell Women many fields of expertise. Management: Best Conference Paper, Michael Sturman, associate professor management International Conference on Hospitality and Kenneth and Marjorie Blanchard Kate Walsh, Fred G. Peelen Professor of The Effects of Incentive Framing and Leisure Applied Research Professor of Human Resources: Certified Hospitality Global Strategy and Probabilistic Management Audits on Senior Professional in Human Resource Fraudulent Behavior: James Hesford Daphne Jameson, associate professor of Management, Society for Human i k

managerial communications: Distinguished Resource Management s Institute for Social Sciences o

Member,Association for Business K Small Grant Program Awards n

Communication Rohit Verma, professor of operations o s a

management: Christopher Lovelock Best J 2010 INFORMS Revenue Management Paper Award,Art and Science of Services Sheryl Kimes, Singapore Tourism Board and Pricing Conference: Chris Anderson, Conference Distinguished Professor in Asian Hospitality School of Hotel Administration;Amr Management

12 School of Hotel Administration Annual Report 2009 – 2010 13 Selected faculty Promotions and appointments SHA faculty, 2009-10 Selected faculty publications publications, cont’d Timothy Hinkin, professor of management J. Bruce Tracey, associate professor of Journal articles and organizational behavior, was appointed human resources management, was Victorino, L. , Karniouchina, E., to a five-year renewable term as the appointed to a three-year term as editor of and Verma, R. Exploring the Use of Anderson, C. K. (2009). Setting Georges and Marian St. Laurent Professor the Cornell Hospitality Quarterly, effective the Abbreviated Technology Readiness Prices on Priceline. Interfaces, 39 in Applied Business Management, effective July 1, 2010. Index for Hotel Customer (4), 307-315. January 1, 2010. Segmentation. Rohit Verma was promoted from associate Kwortnik, R. J., Lynn, W. M., and Michael Lynn, professor of marketing and professor to professor of operations man- Sturman, M. C., and Sherwyn, D. Ross, W. T. (2009). Buyer tourism, was appointed to a five-year agement and appointed executive director The Utility of Integrity Testing for Monitoring: A Means to Insure renewable term as the Burton M. Sack ’61 of the Center for Hospitality Research, Controlling Workers Compensation Personalized Service. Journal of Professor in Food and Beverage effective July 1, 2009. Costs. Marketing Research, XLVI, 573-583. Management, effective January 1, 2010. Kathleen Walsh, associate professor of Thompson, G. M., and Sohn, H. Hinkin, T. R., and Schriesheim, Amy Newman was promoted from lectur- management and organizational behavior, Time- and Capacity-Based C. A. (2009). Performance er to senior lecturer in managerial com- was appointed to a three-year term as the Measurement of Restaurant Revenue. Incentives for Tough Times. munication, effective July 1, 2010. Fred G. Peelen Professor of Hospitality Harvard Business Review, 87 (3), Global Strategy, effective January 1, 2010. Enz, C. A. The Physical Safety and 26-26. Security Features of U.S. Hotels. r e k r

Van der Rhee, B., Verma, R., and a Enz, C. A. Human Resource B

Plaschka, G. (2009). Understanding t Management: A Troubling Issue for r e

Tradeoffs in the Supplier Selection b the Global Hotel Industry. o

Process. International Journal of R Operations Research, 97 (1), 340-348. Timothy Hinkin, Georges and Marian St. Laurent Professor in Applied Business Anderson, C. K., and Xie, X. Management Improving Hospitality Industry Sales: Books Twenty-Five Years of Revenue Professorial faculty David A. Dittman, MA, PhD, Hubert E. Management. Brownell, J. (2010). Listening: Westfall Professor of Accounting Attitudes, Principles and Skills. 4th Chris K.Anderson, MS, MBA, PhD, Cathy Enz, PhD, Lewis G. Schaeneman, Jr. DeRoos, J. A. Hotel Management edition. Boston, MA: Allyn & assistant professor, operations management Professor of Innovation and Dynamic Contracts—Past and Present. Bacon, Publishers. Judi Brownell, MS, PhD, professor, Management management and organizational behavior, Michael D. Giebelhausen, MS, MBA, PhD, Canina, L., Kim, J., and Ma, Q. Enz, C. A. The Cornell Handbook of and dean of students assistant professor, marketing and tourism What We Know about M&A Success: Applied Hospitality Strategy. Beverly Linda Canina, MPhil, PhD, associate James Hesford, MBA, PhD, assistant A Research Agenda for the Hospitality Hills, Calif.: Sage. professor, finance professor, accounting Industry. Steven Carvell, MA, PhD, associate Timothy Hinkin, MBA, PhD, Georges Cornell Hospitality Quarterly professor, finance, and associate dean for and Marian St. Laurent Professor Tabacchi, M. H. Current Research Articles by School of Hotel academic affairs in Applied Business Management and and Events in the Spa Industry. Administration faculty HaeEun (Helen) Chun, MS, PhD, assistant Richard J. and Monene P.Bradley professor, marketing and tourism Director of Graduate Studies Sherwyn, D. How Employment Anderson, C. K., and Xie, X. John B. Corgel, MA, PhD, Robert C. Baker Daphne Jameson,AM, PhD, associate Law Became a Major Issue for Hotel Room-Risk Management at Sunquest Professor of Real Estate professor, managerial communication Operators. Vacations. Jan deRoos ’78, MS ’80, PhD ’94, Michael D. Johnson, MBA, PhD, E. M. associate professor and HVS Professor Statler Professor of Hotel Administration Enz, C. A., Canina, L., and of Hotel Finance and Real Estate, and dean r

Lomanno, M. Competitive Pricing e and executive director, Center for Real Arturs Kalnins, MBA, PhD, associate k r

Decisions in Uncertain Times. a Estate Finance professor, strategy B

t Chekitan Dev, Master (IMHI) ’85, PhD, Sheryl E. Kimes, MAPA, MBA, PhD, r e

b associate professor, marketing and tourism Singapore Tourism Board Distinguished o

R Professor in Asian Hospitality Management Kate Walsh, Fred G. Peelen Professor of Hospitality Global Strategy Renata Kosova, MA, MA, PhD, assistant professor, strategy

14 School of Hotel Administration Annual Report 2009 – 2010 15 Stephani Robson ’88, MS ’99, PhD ’10, Adjunct and visiting faculty James Quest ’56, visiting lecturer senior lecturer, facilities management, and entrepreneur in residence, marketing planning, and design Carol Ann Fisher, MBA, MMH ’04, visiting and tourism Craig Snow, MA, PhD, senior lecturer, lecturer, facilities management, planning, and Paul Wagner, adjunct assistant professor, law managerial communication design Jay W.Wellman, PhD, visiting assistant Rupert Spies, Studienassessor, senior lecturer, Crist Inman, MBA, PhD ’97, visiting professor, finance food and beverage management lecturer, facilities management, planning, and Paul Strebel, CFP,CPA, lecturer, accounting design www.hotelschool.cornell.edu/research Mark Talbert ’89, MPS ’93, senior lecturer, Adam Klausner, JD, adjunct assistant information systems professor, law Maria Wolfe, MA, PhD, lecturer, managerial Joe Lavin ’75, visiting lecturer, marketing communication and tourism Daniel Lebret, PhD ’08, visiting assistant professor, real estate Stephen Lipinski ’72, visiting lecturer, food r

e and beverage management k r

a Lisa Klein Pearo, MBA, DBA, adjunct B

t assistant professor, marketing and tourism r e b o R Michael Giebelhausen, assistant professor, marketing and tourism

Robert Kwortnik, MBA, PhD, associate Daniel C. Quan, MSc, PhD, Singapore Lecturers professor, marketing and tourism Tourism Board Distinguished Professor in Crocker H. Liu, MS, PhD, Robert A. Asian Hospitality Management Bill Carroll, MS, PhD, senior lecturer, Beck Professor of Hospitality Financial David Sherwyn, JD, associate professor, law marketing and tourism Management Tony Simons, MA, PhD, associate professor, Preston Clark, MS, EdS, lecturer, information Peng (Peter) Liu, MA, MS, PhD, assistant management and organizational behavior systems professor, real estate Michael Sturman, MS, PhD, associate Laurie Hensley, CPA, lecturer, accounting Michael Lynn, MA, PhD, Burton M. professor and Kenneth and Marjorie Jan Katz, PhD, senior lecturer, management Sack ’61 Professor in Food and Beverage Blanchard Professor of Human Resources and organizational behavior Management Alex Susskind, MBA, PhD, associate David P.Lennox, MA, MBA, lecturer, Qingzhong Ma, MBA, PhD, assistant professor, food and beverage management managerial communication professor, finance Mary Tabacchi, MS, PhD, associate professor, Russell Lloyd, MS, PhD, senior lecturer, Stephen Mutkoski ’67, PhD ’76, Banfi food and beverage management operations management Vintners Professor of Wine Education and Gary M.Thompson, MBA, PhD, professor, Mark McCarthy ’87, MMH ’98, lecturer, Management operations management information systems Richard Penner, MS, professor, facilities J. Bruce Tracey, MS, PhD, associate professor, Reneta McCarthy ’84, MPS ’01, lecturer, management, planning, and design human resources management operations management Gordon Potter, MS, PhD, CPA, associate Rohit Verma, MS, PhD, professor, operations Amy Newman, MS, senior lecturer, professor, accounting management, and executive director, Center managerial communication for Hospitality Research Gregory Norkus ’77, MS ’87, senior lecturer, r

Kate Walsh, MPS, PhD, associate professor food and beverage management e k r

and Fred G. Peelen Professor of Hospitality Giuseppe Pezzotti ’84, MMH ’96, senior a B

Global Strategy lecturer, food and beverage management t r e

Sean Way, MS, PhD, assistant professor, b o

human resources management R Bill Carroll, senior lecturer, marketing and tourism

16 School of Hotel Administration Annual Report 2009 – 2010 17 Students and Learning

hrough educational r

opportunities that extend e k r

beyond the classroom a B

and beyond campus, our t r e

students learn to be b o Tleaders.They graduate with not only R a rigorous academic grounding but Michael Sturman, Kenneth and Marjorie Blanchard Professor of Human Resources practical industry experience, an extensive worldview, an appreciation Experiential learning for diversity, and an eye for innova- tion. In short, they embody the fulfill- The Hotel Leadership Development program had a job upon graduation, with to Atlanta to tour hospitality properties The Hospitality Industry Practicum 85th Annual Hotel ment of our mission to produce Program (HLDP) gives approximately 50 the exception of one student who chose and corporate offices and meet with (HIP), sponsored by the Pillsbury Ezra Cornell hospitality leaders through learning. students who are interested in pursuing instead to enroll in graduate school. industry executives.The Atlanta Sports Institute for Hospitality Entrepreneurship, a career in hospitality operations the Council, InterContinental Hotels is an experiential learning course that Faculty Advisor opportunity to gain supervisory and man- In January, the HLDP fellows—students Group, PKF Hospitality, the Serenbe allows upperclassmen to apply their aca- Reneta McCarthy ’84, MPS ’01, agement experience at the Statler Hotel. who are ready for promotion to manage- Community, Starwood Hotels and Resorts, demic knowledge to real-world business lecturer, operations management This year and last, every senior in the ment positions at the hotel—traveled and TriMont Real Estate Advisors were questions and challenges in a consulting among the companies they visited. role.This year’s HIP projects ranged Speakers from feasibility studies for start-ups to Michael D. Johnson, E. M. Statler The 85th annual Hotel Ezra new business activities for established Professor of Hotel Administration Cornell,“Managing Through and companies to the development of tourism and dean Thinking Forward: Opportunities for rebranding concepts for the nation Andrew H. Madsen, president and Innovation in the Down Economy,” of Zambia. chief operating officer, Darden was held April 8-10. Nearly 400 students Restaurants participated this year, with 80 of them For the third year, students in the taking on leadership roles as directors, Catering and Events Management Panelists assistant directors, or function team leaders. course, led by senior lecturer Rupert Spies, Art Adler ’78, managing director Guests—half of whom had never before organized and hosted a charity auction in and chief executive officer, Jones r

e attended HEC—were treated to executive November. Proceeds went to Meals on Lang LaSalle Americas k r

a panel discussions and lectures, gourmet Wheels of Ithaca, the Keith O’Donnell ’09 Kristin Boekhoff, HumEc ’97, B

t meals and tastings, student-designed Scholarship fund, and Hotelies with hospitality entrepreneur r e

b amenities, and “behind the scenes” tours. a Heart. Arthur Buser ’89, president and chief o

R executive officer, Sunstone Hotel Hotel Ezra Cornell Investors

18 School of Hotel Administration Annual Report 2009 – 2010 19 85th Annual Hotel SHA/CIA Alliance 85th Annual Hotel Ezra Cornell, cont’d Ezra Cornell, cont’d SHA’s collaborative degree program Jobs: 150 Great Jobs for Culinary Students, Bill Carroll, senior lecturer, marketing with the Culinary Institute of America Career Changers, and Food Lovers, kicked off Sherin Khona ’11, procurement and tourism (moderator) continues to grow at a measured pace, a series of guest-speaker presentations Katherine Kies ’11, executive chef Jan deRoos ’78, MS ’80, PhD ’94, with almost 50 current students and that covered retail food sales careers, meal Ryan McNamara ’10, conference HVS Professor of Hotel Finance alumni. Students describe the program as replacement, the artisanal food industry, program and Real Estate (moderator) intense, challenging, and valuable.They beverage management, specialty restau- Jessica Rubin ’10, communications Cathy Enz, Lewis G. Schaeneman, also say that it allows them to explore rants, and food website development. In Dan Silverman ’10, marketing Jr. Professor of Innovation their passions, prepares them to be flexible addition, the alliance established a page on Jonathon Spada ’10, design and Dynamic Management in any situation, and gives them a network Facebook and is exploring ways to Marisa Sweeney ’10, human (moderator) of lasting friends. increase its Web presence. resources Chuck Floyd, executive vice president Roberta Wong ’10, food and and chief operating officer, Hyatt Graduates of the collaborative degree www.hotelschool.cornell.edu/ beverage service Hotels and Resorts program are taking their skills into the academics/special/cia/ Pamela Greacen, principal, Santa industry, launching successful careers with http://www.hotelschool.cornell.edu/ i k

Monica Hotel Group s companies such as Hillstone Restaurant academics/hec/ o

Doug Holtz-Eakin, president, K Group, Union Square Hospitality Group,

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American Action Forum o Averro, and Cini-Little International, s a Steven Kent, managing director, J and many alumni are poised to start their Alliance Industry Goldman Sachs Hospitality Career Day own entrepreneurial endeavors. Advisory Board Mark Lomanno, president, Smith Travel Research Student education extended beyond Lisa Brefere, CIA ’78, CEC, AAC, Hari Nair ’02, vice president the classroom this year, with a number of founder and chief executive officer, of market management, Expedia Career management events centered on the rich variety of GigaChef Howard Nusbaum, president and careers available in the food industry. Irena Mark Canlis ’97, managing owner, chief executive officer, American Optimism about the job market • Susan Eisma ’95, HR director, business Chalmers, instructor and author of Food Canlis Restaurant Resort Development Association grew among students and employers this dining, Northeast region,ARAMARK Julie Milligan Flik ’63, consultant, Leland Pillsbury ’69, co-chairman year—a welcome change from last year’s • Jim Hatfield ’06, associate,Tishman Compass Group and chief executive officer, Thayer decrease in employment prospects. Hotel and Realty Signe Carlson Huff ’79, vice Lodging Group (moderator) The fall recruiting season was still some- • Amanda Holmes, manager, campus president of talent, Borgata Hotel, Harris Rosen ’61, president, Rosen what subdued, but we saw an increase recruitment, Fairmont Hotels and Resorts Casino, and Spa Hotels in the number of recruiters on campus • Annie Wickstrom ’03, manager, Ernst Dale Miller, CIA ’79, CMC, executive David Sangree ’84, president, Hotel during the spring semester. Employers and Young chef and owner, Dale Miller and Leisure Advisors reported an increase in hiring for the year, Chuck Thomas, director of financial and our Career Management staff coordi- Throughout the year, over 80 practice analysis, Southwest Airlines nated over 1,000 student interviews interviews were conducted by the above- Alliance Joint Executive Simon Turner ’83, president, global for full-time or summer positions.We named panelists, Career Management Committee members development, Starwood Hotels and also continue to post student and staff, and: Resorts alumni positions daily. Richard J. Bradley ’63, chairman, Roger Hill II ’87, chairman and chief • Frank Apeseche,A&S ’79, chief executive Bradley Holdings executive officer, Gettys A full slate of programs—including officer, Berkshire Property Advisors Steven Carvell, associate dean for a Career Q & A Session with the Dean’s • Dean Holmes, division vice president, academic affairs HEC 85 Board of Directors Advisory Board, Hospitality Career Day, Berkshire Property Advisors Jerry Fischetti, associate professor Cathy Popp ’10, managing director and Real Estate Career Day—helped • Dan Stravinski, ILR ’73, senior of business management, CIA Jose Arrue ’10, hotel operations students prepare for and navigate the job vice president, human resources, Berkshire Emily A. Franco ’92, director of the Rachelle Borja ’10, outreach search process. Special programs such Property Advisors SHA/CIA Alliance d

Isabelle Calderon ’10, guest services as the panel discussion “Insights from the • Kevin Fitzpatrick ’76, president, Spring e Kathy Merget, dean of liberal arts d i

Willis Cheng ’11, controller Industry:A Conversation with Real Bay Property Company v and management studies, CIA o r

Kristen Fernandes ’10, student Estate and Hospitality Professionals” gave P Stephen A. Mutkoski ’67, PhD ’76, program students the opportunity to network www.hotelschool.cornell.edu/students/ CIA graduation day for students in the collaborative degree program, L to R: Lucas Banfi Vintners Professor of Wine Sara Fetbroth ’10, food and beverage with employers and build interviewing careers Robinson ’10, Carina Barrera ’10, Peter Kalman ’10, Kevin Villanueva ’10, and Jeffrey Education and Management Alison Harrigan ’10, strategy skills to set themselves apart in a competi- Newman ’10 tive environment. Panelists were:

20 School of Hotel Administration Annual Report 2009 – 2010 21 Honors and awards Students supporting students Multicultural Programs Honors and awards, cont’d Merrill Scholars and Degree students get involved with school and This year’s SHA freshman class was Conference, and a group of 32 students Marshals university activities. the most racially and ethnically diverse in attended the NSMH National Raina Ee-Leng Chong ’11 Alexander Fisher ’10 recent memory. During Orientation, all Conference.Two SHA students were Krishna Jitendra Deva ’11 Christina Heggie ’10 When the SHA Ambassadors start the incoming students were required to attend elected to the 2010-11 NSMH National Jenna Leona Gegg ’11 2010-11 academic year under the leader- a two-hour diversity workshop, where Board: Camille Watson ’11 will serve Alison Gruber ’11 Banner Bearers ship of president Adam Dennett ’11, they learned about issues of racial oppres- as national programs director, and Savion Geraldine Guichardo ’10 Brett Kelly ’10 they will formalize their role as mentors sion and stereotyping.The conversations Agard ’11 will be national communica- Stephen Gary Hassman ’11 Sarah Lim ’10 to incoming students.At present, our begun at the workshop continued tions director. Yue Woon Hiang ’11 ambassadors serve as the school’s welcom- throughout the year at events hosted by Teck Hon Brandon Ho ’12 Latin Honors ing committee, giving tours and answering our Multicultural Programs staff, including www.hotelschool.cornell.edu/students Eunji Kim ’10 i k

Evelyn Chan ’10 s questions for prospective students and roundtable discussions, industry visits, Heather K. Lee ’11 o

Christina Heggie ’10 K parents who visit campus.They also host workshops, and panelist presentations. Michael McGuire ’11

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Brett Kelly ’10 o an orientation reception for incoming Nicholas L. Mellis ’11 s a

Sarah Lim ’10 J students. We sent a delegation of 33 students Sarah Lim ’10 Michael Scheinman ’10 Ife Samuel-Adedoyin ’11 to the National Society of Minorities in Jennifer Lin ’10 Earl Tanmantiong ’10 Working with the Office of Student Hospitality (NSMH) Regional Grace S. Oplinger ’12 Ye Hosts Honorary Society launched Services and Admissions, each ambassador Kayom Paik ’10 Ye Hosts Honorary Society a mentoring program this year for sopho- will commit to working with five or six Adrienne Parks ’11 Daniel Kahn Allon ’10 mores and transfer students. Students new students throughout the summer and Priya Patel ’10 Robert Brewer ’11 who opt into the program are paired with their first year at the school.Ambassadors Tommy Pho ’11 Brandon Payne Bycer ’11 mentors based on personal and career will also take on a bigger role in orienta- Lauren Christine Pignataro ’11 Evan W. Carr ’11 interests.The mentors give advice on any- tion programming, helping students Ian Barrett Ratner ’11 Evelyn Chan ’10 thing from time management to career understand faculty expectations and the Zachary Rosen ’11 Willis Cheng ’11 paths, offer personal friendship, and help “inside scoop” on courses. Kathleen Marie Sequeira ’11 Jeremiah E. Shartar ’11 Marissa Shore ’10 Amanda Yip ’10 Jenny Zhang ’11

American Hotel and Lodging Educational Foundation Scholarships Vivian Clark, MMH ’11 William Dowling ’11 Stephen Hassman ’11 Alison Hoyt ’12 Jeffrey Weiss ’10

Banfi Scholastic Tour Award Jack Mason ’10 Sean Tamon ’10 d e d i

v Center for Hospitality Research o r

P Emerging Scholar Award L to R: NSMH members Mark Seals ’12, Jacqueline Perkins ’12, and John Gutierrez ’12 Joy Lin, MMH ’10 with Curtis Ferguson, assistant director of multicultural programs, at the group’s end- of-year celebration Darden Restaurants Award of r

e Excellence k r

a Katie Tomechko ’11 B

t r e b o R 2010 Drown Prize finalists, L to R: Christina Heggie ’10, Alison Harrigan ’10, Molly Clauhs ’10 (winner), Michael Scheinman ’10, and Isabelle Calderon ’10

22 School of Hotel Administration Annual Report 2009 – 2010 23 Honors and awards, MMH Program Honors and awards, cont’d cont’d

Julius Wile Commanderie de We integrated technology into the The master class is an optional Jennifer Croce ’98 Bordeaux aux Etats Unis d’Amérique professional development component of opportunity to experience an organiza- Andrew Chworowsky ’96 Bordeaux Education Prize the master of management in hospitality tion’s culture onsite and learn about Tony Calabria ’95 Berton Rodov, MMH ’10 (MMH) program this past year through current industry issues and practices from Sole Mingo-Ordoñez ’94 six teleconferences with career-track board hospitality executives and Cornell alumni. Frederick Parker ’93 Joseph Drown Special Prize members. Each teleconference involved The Ithaca-based master class took Barbara Pantuso ’92

winner: Molly Clauhs ’10 three or four board members from one of place in Orlando, Florida, where students y Alfred Watts ’91 h finalists: our three career tracks: operations and visited the Ritz-Carlton Club, Darden p Stephen Paul ’90 a r

Isabelle Calderon ’10 revenue management, marketing manage- Restaurants corporate headquarters, Rosen g Arthur Buser ’89 o t

Alison Harrigan ’10 ment, and real estate finance and invest- Shingle Creek, and Walt Disney World. o Charlene Patten ’88 h P

Christina Heggie ’10 ments. Board members spoke with The Cornell-Nanyang Institute students Tina Immeler ’87 r e Michael Scheinman ’10 students about their industries and the traveled to Bali and toured many resorts, t Peter Bell ’86 n employment climate as well as about including the Conrad,Amanusa, i W

e

Previous Drown Prize winners courses students should consider Amandari, the Bale,Alila Uluwatu, the s Fairmont Hotels and Resorts s e

Kira Gailey ’09 while in the MMH program.The board Four Seasons, the Legian, and Alila J MMH Award Christi Lockwood ’08 members also advised students about Hotel and Resort. Timothy Dick, MPS ’88 Mehrnavaz Avari, MMH ’10 Ryan Pernice ’07 experiential opportunities to seek during Ashvin Iyengar, MMH ’10 Dale Winham ’06 the school year.These sessions were Tim Hinkin, the Georges and Marian committee.A revised program has been MMH Outstanding Astrid Baumgarten ’05 an innovative way to provide students with St. Laurent Professor in Applied Business approved for the 2010-11 academic year Alumnus Award Pillsbury Institute for Hospitality Adrien Desbaillets ’04 industry connections while responding to Management and our new Richard J. and that will offer students more flexibility and Entrepreneurship Business Peter Penev ’03 programming budget reductions. Monene P.Bradley Director of Graduate more focus in specific areas of study. Timothy J. Dick, MPS ’88, was selected Concept Award Jarrod Norkus ’02 Studies, has been reviewing and discussing Highlights of the new program: as the 2009 MMH Outstanding Alumnus The team of Daniel Boda, MMH ’10, Christina Gamble ’01 Many MMH students also took improvements to the career-track elective of the Year.Tim, who is senior vice Michelle Hocking, MMH ’10, Tyler Deniz Omürgönülsen ’00 advantage of the master class opportunities course options for the MMH program • The “career tracks” have been president at TriMont Real Estate Advisors Lavin, MMH ’10, and Varghese Julie Margolin ’99 available on the Ithaca and Singapore throughout the year with the career track renamed “concentrations” to reflect in Atlanta, is a frequent guest-lecturer at Paulose, MMH ’10 campuses during the winter intercession. advisors and the graduate curriculum more accurately the type of academic the school, a member of the Dean’s expertise that students develop Advisory Board, and a past president R. C. Kopf Student in the MMH program. of the Cornell Hotel Society. He Achievement Award received the award on November 8 at Micah Clark ’10 • The marketing, operations and revenue the eighth annual MMH reception Cathy Popp ’10 management, and real estate finance in New York City. and investments concentrations are more Six Flags Friends Apprenticeship specific and focused than before and Katherine Satinsky ’12 are tailored to complement and build on New courses 2009-10 student backgrounds and experience Steamboat Foundation Summer specific to these areas. • Fall 2009: HA 5511 Survey Scholar (with Union Square of International Management Hospitality Group) • A new self-directed concentration John Michael Ridd ’11 will give students the opportunity to • Fall 2009: HA 5541 International work with a faculty advisor to Marketing develop and design their own elective course offerings and build on their • Spring 2010: HA 5591 Sustainable unique backgrounds and specific career Development and International goals in the hospitality industry. Entrepreneurship

www.hotelschool.cornell.edu/ academics/mmh-ithaca r e k r a B

t r e b o R Joy Lin, MMH ’10, and Pamela Greacen at the HEC Student Showcase

24 School of Hotel Administration Annual Report 2009 – 2010 25 y h p a r g o t o h P

k c u B

e c u r B The Statler Hotel

Conferences and groups hosted by the Statler Hotel

24th International Workshop on Bruce Buck Photography Statistical Modeling Grantmakers NYS Funders Conference 75th Alumni Reunion of Sigma Phi Statler Hotel Executive his April marked extra seats. Other elements include average daily rate of $207 is $86 higher, also receive an online guest satisfaction Society at Cornell Committee the 20th anniversary of the LCD televisions, enhanced lighting, refrig- than the STR competitor set.The Statler survey from Unifocus in their post-stay Northeast Regional Life Sciences Statler Hotel, which continues erators, Four Seasons mattresses, custom- continually runs at a 200-point RevPAR thank-you note.The hotel will soon inte- Core Directors Richard Adie ’75, general manager to thrive as our primary designed Cornell throws, and scenic (revenue per available room) index, grate its booking engine and property North American Flowerbulb Nicole Boosembark-Baker ’02, experiential learning tool for campus photography. Fifteen leading hos- meaning that the hotel captures twice management system via a two-way inter- Wholesaler Association director of food and beverage Thotel operations while also providing pitality vendors donated or significantly its share of business. face with Synxis and Opera. Young Lawyers Conference Tracy Cary, director, SHA Business a centrally located campus venue. During discounted goods and services, making the National Orientation Directors’ Service Center Orientation, Reunion, Commencement, renovation possible during these challeng- Group room sales remained steady The Hotel Leadership Development Association Bill Dowdall, SHA director of facilities Homecoming, and other events, guests ing economic times. Guest feedback this year, with a total of 17,745 room Program (HLDP) continues to be a point President’s Council of Cornell Timothy Durnford, MPS ’93, SHA take advantage of the Statler’s convenient on the renovation has been outstanding. nights; due to rate growth, group of excellence for the school and the Women 20th Anniversary director of Statler Information location and outstanding features and room revenue increased $11,000 compared hotel. In the fall Starwood Hotels and Celebration Technologies consistently praise the hotel’s service and Despite a drop in revenue due to to last year. Executive education and Resorts committed to a three-year senior National Science Foundation Thomas Gisler, executive chef facilities. the down economy, the hotel exceeded executive MBA programs remained strong, partnership with the program, during Workshop on Sustainability Geoffrey Gray ’08, director of rooms its budgeted net profit for the fiscal generating 36 percent of the total group which Starwood will provide financial Rural Watershed Workshop Richard Kuhar ’86, SHA director The hotel recently completed the year by at least $500,000.To preserve net room nights, and new conference business support, participate in the HLDP Seminar New York State City/County of human resources most extensive room renovation in its profit over the last two years, the hotel was a key factor in the solid performance Series, conduct activities and training Managers’ Association David Strong, SHA associate dean history.WATG, one of the premier initiated staff reductions, job combinations, of group sales. sessions for HLDP students at Starwood- International Association for for business affairs hospitality design firms in the world, led expense reductions, and curtailment of owned properties, and host HLDP partici- Social Science Information Cynthia Wild, director of sales and the design process and brought a contem- some services. For the 12-month period The Statler Hotel has partnered with pants at the Starwood corporate office to Services and Technology marketing porary style to the guest rooms, which ending in April, the Statler’s 68-percent the IDT Group, a TravelCLICK company, engage in educational programs. INFORMS Revenue Management now feature ergonomic workspaces and occupancy is 8.8 points higher, and the to deliver customized HTML confirma- and Pricing Conference desk chairs plus a sleep sofa or lounge tion, pre-arrival, and post-stay letters to all www.statlerhotel.cornell.edu American Society of Health chair with ottomans that can double as guests.As part of this transition, guests Economists Conference

26 School of Hotel Administration Annual Report 2009 – 2010 27 Our Alumni i k s o K

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o CHS regional vice s a J presidents, cont’d Elizabeth Ngonzi, MMH ’98, leading a session of the Conversations with Entrepreneurs series Southeast: Fred Hirschovits-Gerz ’75 Southwest: Cornell Hotel Society he Cornell Hotel and other services and products from Raj K. Chandnani ’95 Board 2010 Society (CHS) is a truly global a wide range of categories.Alumni Asia/Pacific: community, with 60 chapters vendors can advertise products to fellow Rebecca Lee ’02 Deiv Salutskij ’71, president located on six continents. Our Hotelies at no cost beyond the Europe/Middle East/Africa: Mark A. Birtha ’94, first vice president alumni came together for discount.The program launched with Ivica Cacic, MMH ’98 Regan Taikitsadaporn ’93, second T104 CHS events this year, which ranged listings from 20 vendors, and all alumni are Japan: vice president from educational panels and community encouraged to add to the growing list Chiaki Tanuma, MPS ’80 Christine Natsios ’85, secretary service outings to holiday parties and of special offers. Benefits can be Mexico, Central America, and r

George Bantuvanis ’51, treasurer networking receptions. Regional meetings accessed through the SHA website at e South America: k r

were held in Taipei and Paris for the www.hotelschool.cornell.edu/ a Hans Pfister ’95 B

Asia/Pacific and Europe/ alumni/dues.Also this year, all alumni t r e

CHS regional vice Middle East/Africa regions, respectively. were given complimentary access to the b o presidents Several events addressed issues related online alumni directory. R CHS Foundation Board to the struggling economy and included Deiv Salutskij ’71, Christine Natsios ’85, and George Bantuvanis ’51 Central United States: networking opportunities for those in After 15 years as CHS treasurer, William J. Caruso ’70, chairman Dennis Langley ’74 search of employment. George Bantuvanis ’51 announced at the CHS inducted two honorary members— the influence he’s had on the hospitality Joseph E. Lavin ’75, president Mid-Atlantic: CHS general meeting in April that Jim Joseph, president and CEO of Oneida, industry and for his work as director and Philippus Miller, III, ’83, first vice Mark Dewitt Lanyon ’72 The society launched an exclusive CHS he would be stepping down from his post. Ltd., and Eric Hilton, former chairman cofounder of Three Square Food Bank, president Northeast: member benefits program in the spring. We thank him for his years of service to of Hilton Hotels. Jim was recognized for an organization that fights hunger Richard C. Nelson ’57, second vice Michael P. Schiff ’87 Spearheaded by Mark Birtha ’94, first CHS and look forward to his continued Oneida’s 50-plus years of contributing in Las Vegas. president Pacific Northwest and Hawaii: vice president of CHS, the program allows involvement with the society as an specialty china, flatware, and glassware for Stephen Lipinski ’72, secretary-treasurer Kenneth Kuchman ’82 dues-paying alumni to take advantage of advisor to the board. Hotel Ezra Cornell and other school www.hotelschool.cornell.edu/alumni William V. Eaton ’61, director of special offers, promotions, discounts, and university events. Eric was honored for communications

28 School of Hotel Administration Annual Report 2009 – 2010 29 Industry Partnership r e k r a B

t r e b o R Hospitality Innovator Award winner Sol Kerzner and 2010 Icon of the Industry Chuck Feeney ’56 at the Cornell Icon of the Industry Awards Dinner

ur Strategic Corporate Under the alliance, Hilton Worldwide the Cornell/Ecole Hôtelière de activities and training sessions for Alliance Program is a senior partner of the Center for Lausanne Reception at IHIF-ITB in HLDP participants at Starwood-owned continues to expand, with Hospitality Research (CHR), an industry Berlin, and Hotel Ezra Cornell; as a properties, and hosting HLDP students Hilton Worldwide and fellow of the Center for Real Estate platinum sponsor of two Cornell at the Starwood corporate office to engage USA Today joining in the Finance, and a sponsor of the school’s Innovation Network events; and as a in educational programs.The Wall Street Owinter of 2010.Through this program, premier industry events, including corporate friend of the CHR. Journal will become a friend of the CHR, leading hospitality industry companies the Cornell Icon of the Industry Awards supporting studies by CHR research partner with the school and offer financial Dinner. The school also formed three-year fellows and student researchers, and will support to multiple departments in an partnerships with Starwood Hotels and participate in sponsoring the Cornell agreement that is tailored to fit both the USA Today’s partnership includes a Resorts Worldwide, the Wall Street Icon of the Industry Awards Dinner and needs of the school and the interests gift-in-kind worth at least $500,000 in Journal, and France 24. Starwood will two editions of the Dean’s Leadership of the company. advertising in domestic and international provide the Hotel Leadership Develop- Series. France 24, an international media newspapers, on the USA Today website, ment Program (HLDP) with practical and news organization, will provide and in papers distributed in-flight on Delta resources and input by participating in the financial support for the school and part- business shuttles serving several major HLDP Seminar Series, conducting ner on key industry events, including airports.This two-year agreement includes the Cornell Icon of the Industry Awards USA Today’s participation as media partner Dinner, two editions of the Dean’s i k

s in the Cornell Icon of the Industry Awards Leadership Series, and the Cornell o

K Dinner, the Dean’s Leadership Series, Reception at the Americas Lodging

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o Investment Summit (ALIS). s a J Frits van Paasschen, president and chief executive officer, Starwood Hotels and Resorts Worldwide

30 School of Hotel Administration Annual Report 2009 – 2010 31 Dean’s Distinguished Cornell Icon of the Industry Lecture Series H. B. Meek Executives Awards Dinner in Residence Roger N. Blackall ’89, director of hotels and hospitality, Premier We were delighted to recognize the world.That organization evolved Robert Alter ’73, president, Group WLL, Kingdom of Bahrain Charles F.“Chuck” Feeney ’56 with the into the Atlantic Philanthropies, an inter- Seaview Investors; chairman, Steven R. Goldman ’83, president, 2010 Icon of the Industry Award for national grant-making foundation that Sunstone Hotel Investors global real estate and development, his lifetime achievements as an interna- focuses on making lasting changes in the Andrew Dolce, MS ’63, chairman, Hilton Hotels Corporation tional business leader and for his extraordi- lives of disadvantaged and vulnerable Dolce Hotels and Resorts Paul J. Klaassen, founder and nary philanthropy. More than 830 alumni people through four program areas— Kit Kiefer, corporate executive chairman of the board, Sunrise and industry leaders attended the sold-out aging, children and youth, reconciliation chef and director, culinary services, Senior Living gala Cornell Icon of the Industry Awards and human rights, and population health— Schwan’s Foodservice i k

Rosalyn T. Mallet, chief executive Dinner, held in June at the American in the United States, the Republic of s Shelley La Motte ’75, MPS ’83, o

officer and president, PhaseNext Museum of Natural History in New York Ireland, Northern Ireland, South Africa, K hospitality consultant

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Hospitality City, to applaud Chuck’s transformative Vietnam,Australia, and Bermuda. o Joseph Lavin ’75, president, s a

Steven C. Roberts, president and life’s work. J.W.“Bill” Marriott, Jr., chair- Since its founding, the foundation has J HarborStone Hospitality principal, The Roberts Company man and chief executive officer of given away more than $5 billion. Joe Lavin ’75, president of HarborStone Hospitality and H. B. Meek Executive Michael Sansbury ’74, consultant Irene Rosenfeld, A&S ’75, MS ’77, Marriott International and the 2009 in Residence David Sherf ’67, managing partner PhD ’80, chairman and Cornell Icon of the Industry Award hon- Sol Kerzner, the founder, chief executive and chief investment officer, chief executive officer, Kraft Foods oree, joined Cornell President David officer, and chairman of the board of Ascendant Lodging Partners Sally J. Smith, president and Skorton and Dean Michael Johnson on Kerzner International Holdings, was also chief executive officer, Buffalo stage to present the award to Chuck. honored at the dinner. Jonathan Tisch, Dean’s Leadership Series www.hotelschool.cornell.edu/ Wild Wings Grill and Bar co-chairman of the board and member of industry Andrew H. Tisch ’71, co-chairman Chuck cofounded Duty Free Shoppers the Office of the President of Loews A panel of industry experts Corporation; Robert J. McCarthy, P’10, of the board and chairman in 1960, and it quickly grew to be Corporation and chairman and chief exec- addressed “Providing Customer Value: group president, the Americas and global of the executive committee, Loews the largest travel retailer in the world. In utive officer of Loews Hotels, joined How to Survive as a Hospitality lodging services, Marriott International; Corporation 1982 he created the Atlantic Foundation, Michael in presenting him with the Business Today” at the fifth edition of and Rohit Verma, professor of operations Jonathan M. Tisch, co-chairman a charitable organization charged with Hospitality Innovator Award from the the Dean’s Leadership Series in November and executive director, Center for of the board and member of the distributing the greater part of his wealth Pillsbury Institute for Hospitality at InterContinental the Barclay New Hospitality Research. Office of the President, Loews to a variety of institutions throughout Entrepreneurship. York.The audience of over 270 hospitality Corporation; chairman and chief leaders included 18 corporate sponsors The first installment of the Dean’s executive officer, Loews Hotels and 18 leading members of the industry Leadership Series to be held abroad Frits van Paasschen, president and press. Panelists were Jeffery H. Boyd, was “Recovery Ahead: Hospitality and chief executive officer, Starwood JD ’81, president and CEO, Priceline.com; Real Estate Investment in the EMEA Hotels and Resorts Worldwide Paul J. Brown, president, global brands Marketplace,” held in May at Le Méridien Philip Wolf, president and chief and commercial services, Hilton Hotels Etoile in Paris. Panelists were Puneet executive officer, PhoCusWright Corporation; Bill Carroll, senior lecturer in Chatwal, IMHI ’91, senior vice president marketing and tourism; Bill Glenn, presi- and chief development officer of Rezidor dent, global merchant services,American Hotel Group; Martin Kandrac ’96, manag- Express; Stephen G. Haggerty ’90, ing director of the Blackstone Group; executive vice president, Global Hyatt Russell Kett, managing director of HVS London; Kirk Kinsell, MPS ’80, president, EMEA, InterContinental Hotels Group; and Grace Leo ’77, president and owner of GLA Hotels. r e k r a B

t r e b o R Irene Rosenfeld, A&S ’75, MS ’77, PhD ’80, chairman and chief executive officer of Kraft Foods and 2009 Dean’s Distinguished Lecturer

32 School of Hotel Administration Annual Report 2009 – 2010 33 Executive Education i k s o K

n o s a J Fáilte Ireland Management Development Program

orporate learning experiences for participants from more Risk and Return and Raising Capital, live video stream and view course content and development leaders than 130 countries, and we reached the to the online certificate in financial man- by data stream. Parties on both ends inter- worldwide are looking milestone of 50,000 online course agement. More than 200 participants acted in real time, resulting in a valuable, for creative and cost-effective registrations in April.To meet growing have already enrolled in the new courses. collaborative experience. Client feedback ways to educate employees, demand for courses in financial manage- was favorable, and plans are in place to Cand the Office of Executive Education is ment, the Office of Executive Education, By partnering with IDeaS Revenue expand our video-based program offerings. responding to their needs by creating with eCornell, added two new courses, Optimization, a leading provider of pric- new online learning and videoconferen- ing, forecasting, and optimization solutions While the Office of Executive Education cing opportunities.Through these initia- and services, the school established the is adopting new technologies to reach tives, organizations can have a world-class IDeaS Cornell Revenue Management a wider audience, its traditional programs educational experience while meeting Scholarship.The first of its kind, this schol- also continue to thrive.The General their training and travel budgets. arship covers the full cost of the school’s Managers Program (GMP), held twice a r

five-course online certificate in hotel rev- e year on the Cornell campus, had 24 k r

The school’s online executive enue management.The new program drew a participants in January and 28 participants B

education courses, launched in 2002, 215 applications, from which nine scholar- t in June. Custom program participants r e

continue to show tremendous growth. ships were awarded. b totaled 714, and 258 Professional o

This year our online courses offered R Development Program (PDP) courses i k

interactive, collaborative learning s In addition to reaching distance learners General Managers Program participants, January 2010 were sold. In October a new scholarship o

K through online courses, the Office of was announced for participants in

n

o Executive Education hosted video confer- and the Czech Republic. Using the and Dynamic Management, presented the GMP,and five scholarships of $3,000 s a

J ence programs with clients in Ireland videoconferencing facilities at the Johnson three-hour video sessions on pricing for each were distributed this year. Cathy Enz, Lewis G. Schaeneman, Jr. School, Cathy Enz, the Lewis G. competitive advantage. Remote partici- Professor of Innovation and Dynamic Schaeneman, Jr. Professor of Innovation pants were able to watch Cathy via Management

34 School of Hotel Administration Annual Report 2009 – 2010 35 Centers of Excellence r e k r a B

t r e b o R Jan deRoos ’78, MS ’80, PhD ’94, HVS Professor of Hotel Finance and Real Estate and executive director of the Center for Real Estate Finance

Center for Real Estate Finance CREF Industry Fellows

The Center for Real Estate Finance management and prepares them for a This year the center also sponsored Abacus Lodging Advisors (CREF) was established to educate stu- variety of careers in the commercial real an intensive two-day training program in Archon Hospitality dents, exchange information with a estate industry, including consulting, trans- ARGUS, the real estate industry’s standard The Chartres Lodging Group broad set of audiences, and create new action support, investing, development, cash flow modeling software. More than Hersha Hospitality Trust knowledge about commercial real and finance. In addition to classroom 80 students passed the qualifying exam to Hilton Worldwide estate. In its second year, CREF has expe- learning, CREF offers students opportuni- become certified in the use of the soft- LaSalle Hotel Investors i k

rienced growth in all three of these areas, ties to gain practical experience. ware. By offering this training, CREF pro- s Marquette Real Estate Group o increasing the number of students in vides Cornell students with a competitive K Real Capital Analytics

n the real estate minor as well as the pro- CREF hosted the first annual advantage, as ARGUS is used in the vast o Sage Hospitality s a grams available for these students, Cornell Real Estate Case Competition majority of real estate investment firms. J Sawyer Realty Holdings launching a corporate partner program, last November in New York City. L to R: Zied Sanhaji ’10, Amy Shyr ’10, Li Zhang ’10, and Josh Barvin, CALS ’10, Spring Bay Property Company and publishing new faculty research. The Cornell team members—who won Fifteen companies joined the CREF prepare for the Cornell Real Estate Case Competition Sunstone Hotel Investors Jan deRoos, the HVS Professor of Hotel the competition—were all students Industry Fellows program this year.A W Holdings Finance and Real Estate, became in the real estate minor. Other teams in council of experts that provides financial Investment Summit and the NYU ences. Joining the faculty in the fall Watermark Capital Partners CREF’s executive director last July. the competition were from American support for the center’s programs, the International Hospitality Industry of 2009 was Crocker Liu, the Robert A. Westbrook Partners University, Indiana University, New York Industry Fellows also help recruit and hire Investment Conference, respectively. Beck Professor of Hospitality Financial This year 142 Cornell students—101 University, Pennsylvania State University, students for internships and permanent Management and editor of the top-ranked from this school and 41 from other schools the University of Connecticut, and the positions, assist faculty research efforts by In addition to advising students and real estate journal, Real Estate Economics. and colleges—minored in real estate. University of Texas at Austin.The event supplying data and access to industry organizing CREF programs, the center’s We are pleased that Crocker is continuing Each student in the minor completes a six- was the first of its kind held in the executives, mentor students, and participate internationally renowned faculty continues his distinguished career as a real estate course curriculum that focuses on real eastern United States. in the classroom and at events.The to publish leading books and articles academic at Cornell. estate investments, finance, and portfolio Industry Fellows met in January and June on commercial real estate and represent in conjunction with the Americas Lodging CREF at industry meetings and confer- www.cref.cornell.edu

36 School of Hotel Administration Annual Report 2009 – 2010 37 CHR Advisory Board Center for Hospitality Research

Ronnie Ben-Zur, chief executive New media, new partners, and a new con- The CHR welcomed five new partners officer, French Quarter Holdings ference highlighted the year for the Center this year: French Quarter Holdings, Hilton Scott Berman ’84, principal for Hospitality Research (CHR).Through Worldwide, Hyatt, Maritz, and Schneider industry leader, Hospitality and the support of partners and friends, the Electric. New friends are Berkshire Leisure Practice CHR continued to expand its reach by Healthcare, JDA Software Group, LRA i k

Raymond N. Bickson, managing sharing the latest research findings through Worldwide, Mindshare Technologies, s o

director and chief executive officer, new media channels and creating new USA Today, and the Wall Street Journal. K

n

Taj Hotels, Resorts, and Palaces knowledge to help the industry continue o s a

Stephen C. Brandman ’85, co-owner, its recovery. Now occupying offices in J Thompson Hotels the recently constructed Statler Hall tower, Conferences and roundtables Advisory Board of the Center for Hospitality Research Raj Chandnani ’95, vice president the CHR can make space available for and director of strategy, WATG research fellows and student researchers. Planning for the CHRS continued In June the CHR sponsored Loyalty, Rewards, and Value:What Do We CHR Advisory Board, Rod Clough ’94, managing director, throughout the year.The five keynote the tenth annual INFORMS Revenue Want from Our Customers?”;“Right cont’d HVS Rohit Verma, professor of service opera- speakers will be Christine Duffy, Management and Pricing Conference, People, Right Jobs, Right Time:The Art Benjamin “Patrick” Denihan, tions management, began his tenure as the president and CEO of Maritz Travel hosted by the School of Hotel and Science of Labor Planning”;“Where’s Radhika Kulkarni, vice president, chief executive officer, Denihan CHR’s executive director last July, suc- Company; Frances Frei, the UPS Administration.We remain active in My Data? Tips and Tricks for Designing advanced analytics research and Hospitality Group ceeding David Sherwyn, associate professor Foundation Professor of Service industry conferences, giving presentations a Strong Data Quality and Data development, SAS Institute Joel M. Eisemann, MPS ’80, of law. In this first year of Rohit’s term, the Management at Harvard Business School; at 13 international conferences, includ- Integration Strategy”; and “Getting in Gerald Lawless, executive chairman, executive vice president, owner and CHR developed a webcast series in con- Adam Goldsmith, president and CEO ing the National Restaurant Association on the Conversation:Techniques Jumeirah Group franchise services, Marriott junction with SAS, a podcast series, and a of Royal Caribbean International; Gerald conference, HITEC, the G2E Global for Social Media and Hot Issues for Mark V. Lomanno, president, Smith International series of research briefs, compiling studies Lawless, executive chairman of Jumeirah Gaming Institute, and ALIS. Hospitality and Gaming.” Travel Research Kurt Ekert, chief commercial officer, published in mainline journals.We also Group; and Randell Smith, CEO and David Meltzer, MMH ’96, vice Travelport GDS began planning a new “thought leader- cofounder of STR. We expanded the number, topics, and Posted podcasts include “What Makes president, global business Brian P. Ferguson ’95, MPS ’98, ship” conference, the Cornell Hospitality locations of our roundtable series this year. It So Great? An Analysis of Human development, Sabre Hospitality vice president of supply strategy and Research Summit (CHRS), which New topics included senior living and Resources Practices Among Fortune’s Solutions analysis, Expedia Partner Services will be held in October. sustainability, and new locations included Best Companies to Work For” by Timothy Eric P. Niccolls, vice president Group Las Vegas, in conjunction with the HR in Hinkin and Bruce Tracey;“Successful and general sales manager-wine, Chuck Floyd, chief operating officer, Hospitality Conference, and Singapore, Tactics for Surviving an Economic Southern Wine and Spirits of North America, Hyatt in conjunction with the Cornell-Nanyang Downturn: Results from an International New York Tony Gentile, vice president, Institute. Student participation continued Study” by Sheryl Kimes;“The Drivers of Shane O’Flaherty, president and installation systems and control, to grow, with several sessions having over Loyalty Program Success:An Organizing chief executive officer, Forbes Travel Schneider Electric 100 students in attendance. Participants are Framework and Research Agenda” Guide Gregg Gilman, partner and co-chair, enthusiastic about both the information by Michael McCall and Clay Voorhees; Thomas Parham, senior vice employment practices, David and and networking activities offered through and “Customer Preferences for Restaurant president and general manager, Gilbert the roundtable series. Technology Innovations” by Michael Philips Hospitality Americas Susan Helstab, executive vice Dixon, Sheryl Kimes, and Rohit Verma. Chris Proulx ’91, chief executive president, marketing, Four Seasons officer, eCornell Hotels and Resorts Web activities Carolyn Richmond, partner and Jeff Horwitz, corporate partner and Research publications co-chair, Fox Rothschild co-head, mergers and acquisitions To promote sustainability and increase and postings Steve Russell, senior vice president, and lodging and gaming, Proskauer reach, the CHR made increasing use of its human resources, McDonald’s USA Rose website through new products and more This year marked the 50th anniversary Michele Sarkisian, senior vice Kevin Jacobs ’94, senior vice connections with social media. Chief of the Cornell Hospitality Quarterly, president, Maritz president, corporate strategy, and among these initiatives were a series of the school’s journal of applied research. Janice L. Schnabel, managing treasurer, Hilton Worldwide seven webcasts, produced in association The anniversary edition, developed director, Marsh e Kenneth Kahn, owner and president, c with SAS, and a new series of podcasts. by editor Linda Canina, associate professor Trip Schneck, president and n a LRP Publications r of finance, featured a series of invited co-founder, TIG Global F

Paul Kanavos, president, FX Real y The CHR-SAS webcast series was articles framing the key issues in industry Adam Weissenberg ’85, vice a s

Estate and Entertainment d well received, with more than 1,540 regis- disciplines.The CQ’s electronic circulation chairman and U.S. leader, tourism, n i

S. Kirk Kinsell, MPS ’80, president, L trants watching the webcasts live or on continues to grow, with more than hospitality, and leisure sector, Europe, Middle East, and Africa, Greg Smith, executive vice president of human resources for Denihan Hospitality Group, demand.Webcast topics were “Sustaining a 140,000 full-text page views in the past Deloitte and Touche USA IHG at the Labor and Employment Roundtable Balance: Green Initiatives for Hospitality academic year. and Gaming”;“Preparing for Recovery:

38 School of Hotel Administration Annual Report 2009 – 2010 39 Leland C. and Mary M. Conversations with Entrepreneurs We expanded our research postings Board and registered users of our website. downloads. In the first half of 2010 alone, Pillsbury Institute for Hospitality with 18 new reports, two tools, three A more detailed version of the competi- CHR recorded over 526 million hits with Miki Agrawal ’01, founder, Slice, roundtable proceedings, and a new tive pricing paper was named Article of over 917 media placements.Total media Entrepreneurship The Perfect Food Industry Perspectives white paper.The the Year in the Cornell Hospitality Quarterly. impressions for 2009-10 approached one Michael Harney ’77, vice president launch of our new Research Briefs Two Cornell Hospitality Tools were billion. CHR has 753 followers on Twitter, of products, Harney & Sons series featured studies by Chris Anderson, voted runners-up for the award.They are 512 members on LinkedIn, and 139 The Pillsbury Institute (PIHE) introduced Practicum and the Sustainable Global Tea Company assistant professor of operations manage- “The Eight-Step Approach to Controlling friends on Facebook. or enhanced several programs this past Enterprise Practicum in Hospitality— Sheila Laderberg, MMH ’06, ment; Chekitan Dev, associate professor Food Costs” by J. Bruce Tracey and academic year. enable small student teams to work under cofounder, Punk’s Backyard Grill of marketing and tourism; Cathy Enz, the “Revenue Management Forecasting CHR-sponsored research projects for faculty supervision on live, innovation- Mary ’78 and Terry MacRae, Lewis G. Schaeneman, Jr. Professor of Aggregation Analysis Tool”by Gary M. future release include “Managing Social New courses: The SHA faculty based projects proposed by sponsoring founders, Hornblower Cruises and Innovation and Dynamic Management; Thompson. Media” by Sheryl E. Kimes and Amy approved two new entrepreneurship companies.This year 53 students complet- Events and Michael Lynn, the Burton M. Sack Newman,“Market and Financial Impact courses for the 2010-11 academic ed 11 projects spanning an array of Elizabeth Ngonzi, MMH ’98, ’61 Professor in Food and Beverage of Sustainability Initiatives in Hospitality” year, Entrepreneurial Management and industry sectors and business functions. founder and president, Amazing Management. Web traffic rises by Alex Susskind,“Measuring the Entrepreneurial Finance.These courses Fourteen faculty members advised Taste Performance of Search Engine Marketing” will complement three existing and guided the student teams in complet- Hans Pfister ’95, president, Cayuga This year’s CHR Industry Relevance Hospitality industry practitioners and by Bill Carroll,“The Role of Managerial courses: Introduction to Hospitality ing these projects. Sustainable Hospitality Award-winning reports were “Competitive researchers responded to the CHR’s many Support for Enhancing the Transfer of Entrepreneurship, Restaurant Lee Pillsbury ’69, cofounder, Hotel Pricing in Uncertain Times” activities by boosting Web traffic.The Training” by J. Bruce Tracey,“The Value of Entrepreneurship, and Developing PIHE staff members are busy planning for co-chairman, and chief executive by Cathy Enz, Linda Canina, and Mark CHR has over 88,000 subscribers to its Branding for Experiential Products: Brand the Hospitality Entrepreneurship the launch of an annual business plan officer, Thayer Lodging Group Lomanno, and “Hotel Revenue biweekly newsletter and over 100,000 Equity in the Leisure Cruise Industry” by Business Plan. competition this fall.The competition will Steve Rushmore ’67, founder and Management in an Economic Downturn: individuals registered to download publi- Robert Kwortnik, and “Women Travelers culminate in the spring with final presen- president, HVS International Results from an International Study” cations on the site, with an average of —What Do They Want?” by Judi Experiential learning: Two PIHE-spon- tations and cash awards for the winning Matt Russo ’90, managing partner, by Sheryl Kimes.These selections were 1,800 new registrants per month. Over the Brownell. sored courses—the Hospitality Industry teams. Northwestern Mutual Financial made by members of the CHR Advisory past year we have seen an average increase Network of 35 percent per month in number of www.chr.cornell.edu page visits.The CHR site hit a traffic peak in September 2009, with 12,095 total Entrepreneurs in Residence

Kenneth M. Blatt ’81, principal, Ten top downloads in 2009-10 Caribbean Property Group Warren H. Leeds ’84, president and Report Title Author Downloads cofounder, Dartcor Management Services Competitive Hotel Pricing in Uncertain Times Cathy A. Enz, Linda Canina, 2,976 and Mark Lomanno

Hotel Revenue Management in an Economic Downturn: Results from an International Study Sheryl E. Kimes 2,896

Revenue Management Forecasting Aggregation Analysis Tool Gary Thompson 1,819

Hotel Room Pricing Tool Chris Anderson 1,775

How Hotel Guests Perceive the Fairness of Differential Room Pricing Wayne J. Taylor and Sheryl E. Kimes 1,763

Product Tiers and ADR Clusters: Integrating Two Methods for Determining Hotel Competitive Sets Jin-Young Kim and Linda Canina 1,567

Wine List Characteristics Associated with Greater Wine Sales Sybil S. Yang and Michael Lynn 1,527

The Wine Cellar Management Tool Worksheet Gary M. Thompson 1,510 r

The Billboard Effect: Online Travel Agent Impact on Non-OTA Reservation Volume Chris Anderson 1,508 e k r a B

Cases in Innovative Practices in Hospitality and Related Services: Set 1 Judy Siguaw, Cathy A. Enz, Sheryl E. 1,442 t Kimes, Rohit Verma, and Kate Walsh r e b o R Hospitality Innovator Award winner Sol Kerzner

40 School of Hotel Administration Annual Report 2009 – 2010 41 PIHE Advisory Board, cont’d In response to last year’s overwhelmingly The PIHE Advisory Board grew to 22 successful panel on the intersection of members this year after welcoming Robert Elizabeth Ngonzi, MMH ’98, hospitality and healthcare, this year’s S. DeVries, Monica Digilio, and Elizabeth founder and president, Amazing Entrepreneurship@Cornell Celebration Ngonzi, MMH ’98. Taste featured a PIHE symposium cosponsored Leland C. Pillsbury ’69, founder, by the College of Human Ecology’s www.pihe.cornell.edu chairman, and chief executive Sloan Program in Health Administration. officer, Thayer Group This year’s panel—Current Applications James H. Quest ’56, visiting lecturer, and Entrepreneurial Opportunities at the entrepreneurship, School of Hotel r

e Convergence of Hospitality and Administration k r

a Healthcare—featured panelists William C. Dharmendra J. (DJ) Rama ’96, vice B

t Jones, executive vice president of Berkshire president, JHM Hotels r e

b Health System; James Lee, Sloan ’79, exec- Rachel Roginsky, ISHC ’79, principal o

R utive vice president and COO of Stellaris and owner, Pinnacle Advisory Sheila Laderburg, MMH ’06 Health/Lawrence Hospital; Julie Group and Pinnacle Realty O’Shaughnessy, Sloan ’88, coach with the Investments Studer Group; and returning panelist Phil Sandhaus ’74, principal and PIHE Advisory Board Summer Internship Program: Each The Hospitality Innovator Award is Gerard van Grinsven, president and CEO owner, Membrain year this program matches qualified stu- an annual honor that recognizes leaders of Henry Ford West Bloomfield Hospital. Bradley J. Tolkin ’80, co-chairman Michael Beam ’97, club manager, dents with companies where they can who have built and sustained distinctly and chief executive officer, World Eldorado Country Club further explore and develop their career successful hospitality enterprises. Hotel Travel Holdings Kenneth M. Blatt ’81, principal, interests in an entrepreneurial culture. and gaming entrepreneur Sol Kerzner, Joshua J. Wells ’93, principal, Caribbean Property Group founder, chairman, and CEO of Kerzner American Food and Vending Corp. Robert S. DeVries, consultant, The Conversations with Entrepreneurs International Holdings, received the Lynda S. Wirth ’82, president, Schrier Spencer Stuart speaker series brings to campus hospitality 2010 Hospitality Innovator of the Year Wirth Executive Search Monica Digilio, executive vice entrepreneurs and innovators who share Award at the school’s Icon of the Industry president, global human resources, their wisdom and insights with students Awards Dinner held at the American Kerzner International and faculty through both lectures and per- Museum of Natural History on June 8 Bryan Graybill ’93, cofounder, sonal interactions.Ten entrepreneurs and in New York City. Hampton Pacific Funding innovators visited the Ithaca campus as John A. Griswold ’71, president, part of the program this past year. The Innovation Network gathered on Harbor Hotel Investors campus in October to meet with students, Larry Hall ’81, president and chief Entrepreneurs in residence: This year we explore Cornell’s campus and take a executive officer, PAR Spring-Miller welcomed two distinctly successful leaders private tour of the Cornell NanoScale Systems to campus as entrepreneurs in residence— Science and Technology Facility in Christopher R. Hemmeter ’86, Kenny Blatt ’81 and Warren Leeds ’84. Duffield Hall, and participate in a special managing director, Quest They guest-lectured, met with faculty, and Conversations with Entrepreneurs panel Hospitality Ventures provided advice and direction to students. event featuring Lee Pillsbury ’69 and Dan H. Kathan ’70, chief executive We thank Warren and Kenny for their friends. Innovation Network participants officer, Student Agencies many contributions in helping our stu- convened in January in San Diego for a Joseph E. Lavin ’75, president, dents learn what it takes to conceive, unique look at military innovation.This Harborstone Hospitality launch, and manage their own enterprises. membership organization brings together Warren Leeds ’84, president and senior hospitality executives who lead cofounder, Dartcor Management innovation activities at their companies Services and share a passion for driving innovation David Mansbach, co-president, across the industry. North America, HVS Executive i k

Search s o

Patrick Meyers, partner and chief K

n

legal officer, Consumer Capital o s a

Partners J Hans Pfister ’95

42 School of Hotel Administration Annual Report 2009 – 2010 43 Revenue and expenses

The table below shows revenues and Three expenses are having a dramatic of 15 percent from FY09 to FY10.At the expenses for the School of Hotel impact on SHA finances: university same time, the school committed $2.35 Administration, including the Statler administrative fees, contributions to the million from the operating budget and an Hotel, for FY08, FY09, and FY10. university’s structural deficit, and a additional $3.5 million in unrestricted Notable factors having an impact on university withdrawal from school reserves. cash reserves (fund balances) to support the our budget include increasing demand The university charges a fee to each central university budget. In FY09, $1.13 for financial aid, a declining rate of college or unit to cover costs that central million in unrestricted reserves were con- Financial payout on the endowment, an increase units at Cornell incur to provide support tributed to the university budget. Overall, in university administrative fees (in to the entire university. Central costs in FY10, our school contributed $12.6 addition to our contributions to easing the include institutional administrative costs, million to the university budget from three structural deficit) and an anticipated operations and maintenance of facilities sources: administrative fees, direct contri- decline in revenues from our enterprises, and grounds, student services, libraries, and bution to the structural deficit from our including the Statler Hotel and our athletics.While this administrative charge operating budget, and the withdrawal executive education program.A positive has been in place for many years, it of our reserves. Summary note is the upswing in private support, has increased substantially in the last three which helps significantly to reduce years.We faced an increase of six percent stress on our budget. from FY08 to FY09 and an increase

Summary Statement of Activities

Revenue (in Millions) FY 2008 FY 2009 FY 2010

Tuition & Fees $31.70 $34.51 $35.97

Accessory Instruction $2.19 $1.73 $1.64 Gifts to Operations $1.94 $3.87 $4.35 Investment Income $5.16 $6.03 $5.15 Executive Education $4.09 $3.65 $2.52 Hotel Operations $15.53 $14.26 $14.37 trong organizations throughout experience, while operating within efforts to reduce expenditures and Miscellaneous $1.66 $1.33 $1.31 the world are facing very the financially challenging university be more efficient in all areas of the school challenging times, and Cornell environment. and hotel are focused on making sure we Total Revenue $62.27 $65.38 $65.31 is no exception.This past year, will continue to achieve our academic the university has made The School of Hotel Administration mission.We are fortunate to have tremen- Ssignificant strides in achieving necessary has been—and will continue to be— dous resources, including first-class faculty, Expense budget reductions that will enable it a good steward of its resources.While the enthusiastic and supportive alumni, and to be a financially healthy, successful, and school remains financially sound, signifi- committed staff who allow us to face with Salaries, Wages & Benefits $31.21 $32.00 $30.67 leaner institution. Here at the School cant financial challenges remain.We have confidence the financial challenges that Debt $1.97 $1.98 $2.12 of Hotel Administration, we have worked focused considerable time and effort have resulted from the recent economic General $10.41 $11.80 $10.00 to increase our competitive advantage on managing the impact of revenue losses, downturn. Financial Aid $5.38 $7.16 $6.84 in hospitality research and education and including a reduction in endowment pay- Hotel Cost of Sales $2.32 $2.01 $1.92 build an even stronger faculty and student out, while contributing significantly Miscellaneous $0.51 $0.63 $0.26 toward alleviating the university’s deficits University Administrative Fees $5.55 $5.88 $6.76 and meeting a dramatic increase in University Structural Deficit $0.00 $0.00 $2.35 demand for financial aid. Our ongoing Total Expense $57.35 $61.47 $60.92

Net Current Operations $4.92 $3.91 $4.39

Transfer to Capital Projects $0.00 $0.00 $1.27 University withdrawal from reserves $0.00 $1.13 $3.51

Net Balance $4.92 $2.78 $0.39

44 School of Hotel Administration Annual Report 2009 – 2010 45 Consolidated budget Financial Aid

The pie charts show how our revenues Our major expenses are salaries, general percent); and the hotel’s portion of The chart below shows the dramatic as a result of the economic downturn, Of course, making financial aid available and expenses break out by percentage. expenses, and financial aid. Costs associated the required contributions to easing the pressure being placed on our budget from the Board of Trustees approved the alloca- to students with need is critical to main- Tuition and fees are still by far our largest with operating the hotel include sales university’s structural deficit. the increased demand for financial aid. tion of special endowment income (in taining a first-rate student body with a source of revenue (55 percent), followed (three percent); wages, salaries, and benefits This includes an increase in direct operat- blue) to help offset the cost through 2014. broad range of cultural and socioeconomic by revenue from the hotel (22 percent). for hotel staff (12.5 percent); debt (four ing expenses (in green) combined with a This fiscal year, SHA spent $6.8 million backgrounds. Private support is critical reduction in scholarship endowment of its own funds (operating expenses plus and allows us to continue to offer financial income (in red).As part of the university’s scholarship endowment income) on aid while maintaining the integrity of more generous financial aid packages, financial aid, compared with $5.4 million our operating budget to support academic School of Hotel Administration Revenue 2010 designed to compete with our Ivy League two years ago. programs. peers, and the increase in student need 22% 2% 55% 4% Financial Aid Analysis

Tu ition & Fees s

AccessoryTuition & FeesInstruction n

o $11.0 i

Accessory Instruction l Gifts to Operations l Gifts to Operations i Investment Income M Investment Income $10.0 ExecutiveExecutive Educa Educatiotion n Hotel Operations Hotel Operations $9.0 Miscellaneous Miscellaneous $8.0 8% s $7.0 n 7% o i $11.0 l 2% $6.0 l i Financial Aid Expense

M $5.0 $10.0 School of Hotel Administration Expenses 2010 Special Endowment Income* Endowment Income $4.0 1% 11% 4% 50% $9.0 * Special Endowment Income Approved by Board of Trustees for FY 2010 - 2015 11% 3% $3.0

$8.0 Salaries, Wages & Benefits* $2.0 Debt** General $1.0 $7.0 Financial Aid $0.0 Hotel Cost of Sales 2008 2009 2010 2011 $6.0 Miscellaneous University Administrative Fees University Structural Deficit** Financial Aid Expense $5.0 Special Endowment Income* * Salaries: 75% Hotel School; Hotel 25% Endowment Income $4.0 ** Structural Deficit : 71% School; Hotel 29% * Special Endowment Income Approved by 16% $3.0 4% Board of Trustees for FY 2010 - 2015

$2.0 46 School of Hotel Administration Annual Report 2009 – 2010 47

$1.0

$0.0 2008 2009 2010 2011 Private Support

he generosity of r

some of our alumni and e k r

friends was a significant a B

bright spot in an other- t r e

wise difficult year.Thanks b o Tto them, we received $9.6 million R in new gifts and commitments and Bradley Stone ’77 in a meeting of the Dean’s Advisory Board just over $8 million in cash. Since the launch of the Far Above campaign Scholarships in October 2006, we have raised over $66 million toward our $70 million Because the need for student • Robert Alter ’73 gave $1 million to responsibility, which will include • With a $100,000 gift, Kazunori goal, which we are striving to financial aid is at an unprecedented high endow the Robert A.Alter ’73 symposia, student discussion groups, Nagao, MPS ’83, established meet before December 31, 2011. and demand continues to grow, endowed Scholarship. He also made a five-year and a weekend course.The Halls the Takanori Scholarship to benefit scholarships are a critical focus for our commitment of $100,000 to the also gave a $75,000 scholarship gift, with undergraduate students from Japan. fundraising efforts.This year, the university annual fund. a preference that it go to a student instituted a matching challenge, offering associated with the new program. • David Kim, MMH ’97, gave to supplement scholarship gifts of $75,000 • Another $1 million gift, this one from $50,000 to establish the David and June or more with an additional dollar for every the anonymous parents of an SHA • Matthew and Melissa ’85 Rubel gave Kim Foundation Scholarship for Korean three donated. Many of the following student, will benefit scholarships as well. $200,000 to endow a new scholarship MMH students who are graduates of gifts qualified for this match.All of them that will benefit undergraduates the hospitality programs at either Kyung are deeply appreciated. • Bradley Stone ’77 pledged $300,000 who have demonstrated excellence in Hee University or Kyonggi University to establish the new Bradley Stone ’77 leadership, innovation, dedication, and in Korea. • The Conrad N. Hilton Foundation Scholarship for undergraduates. teamwork. made a $1 million gift to establish the • Many generous donors made Conrad N. Hilton Foundation • Larry Hall ’81 and his siblings, • Arthur Buser ’89 and Pamela Greacen additional contributions to their i k

Scholarship fund for undergraduate Donna Hall Miller ’79, Margaret Hall supplemented the Greacen Buser Family endowed scholarships this year, s o

students.This two-year scholarship Rauch ’86, and Thomas S. Hall ’84, Scholarship with a new $100,000 including the McLamore Family K

n

will provide tuition support for ten to gave $250,000 in honor of their parents, commitment and pledged $50,000 to Foundation and Daniel Kim ’85. o s a

50 students each year. Jack and Hawley Stephen S. J. Hall ’56 and Marjorie the annual fund. J Hilton McAuliffe, members of the Hall ’58, to start a program in ethics and Allison Stephens ’10 Dean’s Advisory Board and parents of • Faisel Kaud ’68 gave $100,000 to Justin McAuliffe ’10, helped secure establish the Faisal ’68 and Gerda Kaud this gift for the school. Scholarship.

48 School of Hotel Administration Annual Report 2009 – 2010 49 Annual Fund

The annual fund is used to meet the for the annual fund and raised $975,235 Pezzotti Scholarship, the Hotel Ezra current, daily needs of the school, helping in cash. Cornell Millennium Endowment, the us send students to industry conferences, Statler Hotel rooms renovation, recruit renowned faculty, fund research, • Shirley Rodriguez ’57 pledged $50,000 the travel fund for the Center for Real and purchase classroom equipment. Most to the SHA annual fund, the largest gift Estate Finance, and Cornell’s Quill importantly, the annual fund provides to the fund this year. and Dagger Tower Fund and Frank and critical scholarship support to our students. Rosa Rhodes Scholarships. • Raj Chandnani ’95 gave a series of • With the support of 1,090 individual gifts, totaling $50,000, which will benefit donors, we exceeded our $850,000 goal the annual fund as well as the Giuseppe 1 1 ’

n e b u R

h c a

Planned giving Z 85th annual Hotel Ezra Cornell Gala. Front row, L to R: Robin Davisson, professor of biomedical More and more individuals are including part of our development plan.This year Entrepreneurship and scholarships for sciences, College of Veterinary Medicine, Lee Pillsbury ’69, and Ginny Mariani-Kitt ’82. Back row, L to the SHA in their estate plans. From Michael Jerome ’74 made an advised SHA undergraduates. R: Dean Michael D. Johnson, Mary Pillsbury, Cornell President David Skorton, Jill Kobus Johnson, gifts of cash to gifts of real estate and busi- bequest of $350,000, which will benefit and Simon Turner ’83. ness assets, planned giving is a growing the Pillsbury Institute for Hospitality In closing

Nothing brings the essentials into high This year our students had many our need for office and program space. Corporate gifts relief like a period of financial retrench- wonderful opportunities to learn while Both projects were carefully designed to ment. In a year that required us to recast doing, from the time-honored Hotel minimize costs and maximize the value Corporations and foundations offer important aspect of our corporate bringing their total contribution to some of our goals and assumptions, Ezra Cornell to more recent programs received. support by sponsoring events and pro- giving strategy.This year Benjamin West the project to $115,000. we remained clearly focused on our over- including the Hotel Leadership grams or taking advantage of naming made a $59,000 cash gift to the Statler riding purpose: to offer our students the Development Program, Hospitality The generosity of the Conrad N. Hilton opportunities. Gifts-in-kind are also an Hotel rooms renovation project, best possible preparation and resources Innovation Practicum, and undergraduate Foundation in granting the school $1 to excel as innovators and leaders in the minor in real estate.These newer programs million in current-use funds for scholar- hospitality industry. provide our students with an array of ships is a significant source of encourage- new educational experiences, which this ment to us.At a time of unprecedented Certainly, our students cannot gain past year included the development of need for student support, this gift the mastery they need without the inspira- a branding and marketing strategy for the will cover a significant proportion of our tion of a superb faculty of teachers and nation of Zambia and the opportunity to annual scholarship expense over the researchers and the mentorship of the men take part in our new Cornell Real Estate next two years. In addition to the Hilton and women who are shaping the industry Case Competition, in which teams of Foundation, we are sincerely grateful today.We have the best minds in the undergraduates analyzed real-life commer- to the many alumni, friends, and industry business guiding the academic and profes- cial real estate cases and presented their partners who helped us financially sional growth of our students, and through recommendations to a panel of top real this year. strategic faculty recruiting and meaning- estate finance professionals. ful engagement with our industry partners, We are very proud of the freshman we are committed to ensuring that the This year’s renovation of the Statler class we are enrolling. Our incoming stu- same will be true for many generations Hotel’s guest rooms and the completion dents have not only excelled academically, to come. of the tower addition to Statler Hall but well over 80 percent of them have are a boon to our students as well as our hospitality-related work experience.They visitors, faculty, and staff.While the hotel are athletes, entrepreneurs, and valedictori- renovations enable our students to work in ans.They represent all regions of the an environment that reflects current indus- try standards, the tower has partially eased

50 School of Hotel Administration Annual Report 2009 – 2010 51 Finally, I would like to express the great pleasure we took in conferring upon Chuck Feeney ’56 this year’s Cornell Icon of the Industry Award. Chuck’s accom- plishments are remarkable, if not unique, in the annals of commerce and philanthropy, and we are extremely proud to count him among our alumni.The gala dinner at which we honored Chuck along with Sol Kerzner, this year’s Hospitality Innovator Award winner, was a tremen- dous celebration of entrepreneurial genius and commitment to the highest ideals of world citizenry. It was wonderful to see so many alumni and other industry leaders gather at the American Museum of Natural History to be part of this once-in-a-lifetime event.

I look forward to another year of challenges and opportunities, confident that the School of Hotel Administration will only grow in its capacity to r

e deliver on its mission in partnership k r

a with our alumni and friends in B

t the worldwide hospitality industry. r e b o

R Sincerely, Chuck Feeney ’56

United States and the world, every job success in many fields, from hotel ethnicity, and the full socioeconomic spec- and restaurant operations and corporate trum.They are diverse by every measure positions to real estate, consulting, but two—their passion for hospitality and banking, finance, senior living, teaching, Michael D. Johnson their potential to influence the future of e-commerce, and event planning. Dean and E. M. Statler Professor the industry in all its dimensions. of Hotel Administration Our newly created Young Alumni For this year’s graduates, employment Council will help us stay connected with optimism is definitely on the upswing.We our recent graduates and keep them are just beginning to evaluate responses involved in the life of the school.The per- to our most recent postgraduate survey, but spectives of its members will be most we can already see that our students helpful to us in staying abreast of trends in have fared better overall than they did in the industry that will matter to our stu- last year’s job market. Our bachelor’s dents and their preparation for high-value and MMH degree graduates are reporting employment. I would like to express my appreciation to Rachel Etess Green ’98 and Raj Chandnani ’95 for agreeing to serve as inaugural chairs of the council.

52 School of Hotel Administration How to reach us

School of Hotel Administration website Center for Hospitality Research Hotel Ezra Cornell www.hotelschool.cornell.edu [email protected] [email protected]

Admissions, undergraduate Center for Real Estate Finance Marketing and Communications [email protected] [email protected] [email protected]

Admissions, graduate Corporate and Foundation Affairs Nestlé Library [email protected] [email protected] [email protected]

Alumni Affairs Culinary Institute of America Alliance Pillsbury Institute for Hospitality [email protected] [email protected] Entrepreneurship [email protected] Career Management Development [email protected] [email protected] Statler Hotel and J. Willard Marriott Executive Education Center Dean’s Office Executive Education [email protected] [email protected] [email protected] Student Services [email protected]

Find us on r e k r a B

t r e b o R L to R: 2010 graduates Phillip Cooper, Christopher Whylie, and Clifford Dawkins

Dean: Michael D. Johnson Associate Dean for External Affairs: Jon Denison Managing Editor: Nancy S. Knowles Writers and editors: Jeanne Griffith and Ashlee Mills Publication Assistant: Susan Walter Design: Harp and Company Graphic Design Printer: Cayuga Press, 8/10 3.5M 189 Statler Hall tower Ithaca, NY 14853-6902 www.hotelschool.cornell.edu