University of Richmond
Exposure Source Exposure Time Mentions/Articles Impressions Exposure Value
GameDay Telecast 0:33:27 29 1,713,000 $1,754,767.29 * Television News Programming N/A 83 8,298,498 $212,192.59 Print Media N/A 68 3,907,913 $99,925.38 Internet News N/A 169 28,190,989 $720,843.60
Total 0:33:27 349 42,110,400 $2,787,728.86
*GameDay Telecast exposure value is based on Recognition Grade (RG) methodology, which takes into account elements such as size of the identity, screen position, brand clutter and any applicable brand integration. When directly comparing on-screen time and mentions to the program's 30-second commercial rate (without applying RG methodology), a GameDay Telecast exposure value of $3,915,772.43 is realized. ESPN 10/24/15 9:00 AM Impressions: 1,713,000
IN-BROADCAST
Sponsor/Entity Source Exp. Time Mentions Exp. Value RG Value Sightings
Richmond Helmet 0:17:01 0 $1,740,532.71 $689,820.34 90 Richmond Fan Sign 0:09:01 0 $922,260.72 $244,032.61 87 Richmond Mentions N/A 29 $494,372.67 $494,372.67 0 Richmond Cheerleader 0:03:21 0 $342,651.41 $107,994.85 17 Richmond Graphics 0:02:49 0 $288,099.93 $145,925.17 15 Richmond Mascot 0:00:45 0 $76,713.00 $34,520.85 10 Richmond Spider 0:00:25 0 $42,618.33 $34,094.67 1 Uniform 0:00:05 0 $8,523.66 $4,006.13 2 Richmond Total: 0:33:27 29 $3,915,772.43 $1,754,767.29 222
COMMERCIALS
Sponsor/Entity Source Exp. Time Exp. Value RG Value Sightings Seconds
Walt Disney World Commercial 0:00:00 $0 $0 0 0 Date Station City State Title Impressions Exposure Value
10/18/2015 WVII-TV Bangor Maine The Black Bear Insider 4,261 $108.95 10/18/2015 WISH-TV Indianapolis Indiana 24 Hour News 8's Daybreak 6am Sunday 3,488 $89.19 10/19/2015 WRLH-TV Richmond Virginia Fox News at Ten 54,615 $1,396.51 10/19/2015 WDBJ-TV Roanoke Virginia WDBJ7 News at 6:00 53,370 $1,364.67 10/19/2015 WWBT-TV Richmond Virginia 12 News at 6 46,555 $1,190.41 10/19/2015 WWBT-TV Richmond Virginia 12 News Today 18,995 $485.70 10/19/2015 WVIR-TV Charlottesville Virginia NBC29 News at 6PM 15,220 $389.18 10/19/2015 WSET-TV Lynchburg Virginia ABC News 13 at 5 12,986 $332.05 10/19/2015 WRLH-TV Richmond Virginia Fox Richmond Morning News 3,197 $81.75 10/19/2015 WTOP-FM Washington District Of Columbia WTOP-FM 26,948 $689.06 10/20/2015 WSLS-TV Roanoke Virginia WSLS 10 at 11 26,948 $689.06 10/20/2015 WDBJ-TV Roanoke Virginia Early Mornin' 2,428 $62.08 10/20/2015 ESPN2 Bristol Connecticut College Football 351,000 $8,975.07 10/20/2015 ESPN2 Bristol Connecticut First Take 447,000 $11,429.79 10/20/2015 ESPN2 Bristol Connecticut College Football 351,000 $8,975.07 10/20/2015 ESPN2 Bristol Connecticut NFL Live 139,000 $3,554.23 10/20/2015 ESPN2 Bristol Connecticut College Football 351,000 $8,975.07 10/20/2015 ESPNEWS Bristol Connecticut College Football Live 68,000 $1,738.76 10/20/2015 ESPNEWS Bristol Connecticut Championship Drive 68,000 $1,738.76 10/20/2015 ESPNEWS Bristol Connecticut College Football Live 68,000 $1,738.76 10/21/2015 WRIC-TV Richmond Virginia 8 News at 11PM 52,932 $1,353.47 10/21/2015 WSLS-TV Roanoke Virginia WSLS 10 Virginia Today 2,805 $71.72 10/21/2015 ESPN Bristol Connecticut College Football 50,000 $1,278.50 10/21/2015 ESPNEWS Bristol Connecticut Championship Drive 68,000 $1,738.76 10/22/2015 ESPNEWS Bristol Connecticut SportsCenter 105,204 $2,690.07 10/22/2015 WRIC-TV Richmond Virginia 8 News at 11PM 67,923 $1,736.79 10/22/2015 WDBJ-TV Roanoke Virginia WDBJ7 News at 6:00 57,334 $1,466.03 10/22/2015 WJLA-TV Arlington Virginia ABC 7 News at 5:00 46,588 $1,191.26 10/22/2015 WRLH-TV Richmond Virginia Fox News at Ten 44,368 $1,134.49 10/22/2015 WWBT-TV Richmond Virginia 12 News at 6 43,465 $1,111.40 10/22/2015 WSET-TV Lynchburg Virginia ABC News 13 at 6 30,444 $778.45 10/22/2015 WSET-TV Lynchburg Virginia ABC News 13 at 6 30,444 $778.45 10/22/2015 WCNC-TV Charlotte North Carolina NBC Charlotte at 6:00 7,741 $197.94 10/22/2015 ESPN Bristol Connecticut College Football Live 286,000 $7,313.02 10/22/2015 ESPNEWS Bristol Connecticut College Football Live 68,000 $1,738.76 10/22/2015 LNC/Local News on Cable Norfolk Virginia ABC 13 News at 11 18,395 $470.36 10/22/2015 WTIC-AM Farmington Connecticut John Rowland 26,948 $689.06 10/23/2015 ESPN Bristol Connecticut SportsCenter 1,249,275 $31,943.96 10/23/2015 ESPN Bristol Connecticut SportsCenter 1,249,275 $31,943.96 10/23/2015 ESPN Bristol Connecticut SportsCenter 1,249,275 $31,943.96 10/23/2015 ESPNEWS Bristol Connecticut SportsCenter 93,414 $2,388.60 10/23/2015 ESPNEWS Bristol Connecticut SportsCenter 93,414 $2,388.60 10/23/2015 WWBT-TV Richmond Virginia 12 News at 6 42,015 $1,074.32 10/23/2015 WRIC-TV Richmond Virginia 8 News at 6PM 27,607 $705.91 10/23/2015 WJLA-TV Arlington Virginia Good Morning Washington at 5:00 24,555 $627.87 10/23/2015 WTVR-TV Richmond Virginia CBS6 News at 6:00pm 22,858 $584.48 10/23/2015 WWBT-TV Richmond Virginia 12 News Today 18,395 $470.36 10/23/2015 WDBJ-TV Roanoke Virginia WDBJ7 News at 5:00 16,279 $416.25 10/23/2015 WSET-TV Lynchburg Virginia News 13 Midday 11,442 $292.57 10/23/2015 WVIR-TV Charlottesville Virginia NBC29 News at 5PM 4,357 $111.41 10/23/2015 WILM-TV Wilmington North Carolina WRAL 6pm News 3,350 $85.66 10/23/2015 WMGT-TV Macon Georgia 41 NBC News at 6PM 3,102 $79.32 10/23/2015 NewsChannel 8 Arlington Virginia Good Morning Washington at 7AM 18,395 $470.36 10/23/2015 NewsChannel 8 Arlington Virginia Evening News 18,395 $470.36 10/23/2015 NewsChannel 8 Arlington Virginia Late Night Report 18,395 $470.36 10/23/2015 WTIC-AM Farmington Connecticut WTIC Sports Talk 26,948 $689.06 10/23/2015 WTOP-FM Washington District Of Columbia WTOP-FM 52,932 $1,353.47 10/24/2015 WWBT-TV Richmond Virginia 12 News Today: Saturday 41,361 $1,057.60 10/24/2015 WDBJ-TV Roanoke Virginia WDBJ7 News 35,519 $908.22 10/24/2015 WWBT-TV Richmond Virginia 12 News at 6 27,328 $698.78 10/24/2015 WAVY-TV Portsmouth Virginia WAVY News 10 23,373 $597.65 10/24/2015 WFXB-TV Myrtle Beach South Carolina FOX College Game Day 7,248 $185.33 10/24/2015 WVIR-TV Charlottesville Virginia NBC29 News at 6PM 6,832 $174.69 10/24/2015 WVIR-TV Charlottesville Virginia NBC29 News at 11PM 6,207 $158.71 10/24/2015 WWBT-TV Richmond Virginia 12 News Today: Saturday 4,564 $116.70 10/24/2015 WVIR-TV Charlottesville Virginia NBC29 News at Sunrise 3,295 $84.25 10/24/2015 WVII-TV Bangor Maine The Black Bear Insider 2,751 $70.34 10/24/2015 KTAR-AM Phoenix Arizona KTAR-AM 30,444 $778.45 10/24/2015 NewsChannel 8 Arlington Virginia Weekend Morning Report 18,395 $470.36 10/24/2015 NewsChannel 8 Arlington Virginia Late Night Report 18,395 $470.36 10/24/2015 NewsChannel 8 Arlington Virginia Weekend Morning Report 18,395 $470.36 10/24/2015 NewsChannel 8 Arlington Virginia Weekend Nightside 18,395 $470.36 10/24/2015 WHAM2-TV Rochester New York College Football 26,948 $689.06 10/24/2015 WTOP-FM Washington District Of Columbia WTOP-FM 26,948 $689.06 10/25/2015 WRIC-TV Richmond Virginia Good Morning Richmond Weekend 38,560 $985.98 10/25/2015 WRIC-TV Richmond Virginia Good Morning Richmond Weekend Early Edition 5,991 $153.19 10/25/2015 WDBJ-TV Roanoke Virginia WDBJ7 News Sunday Morning 4,328 $110.67 10/25/2015 WVIR-TV Charlottesville Virginia NBC29 News at Sunrise 993 $25.39 10/25/2015 ESPNEWS Bristol Connecticut College Football Scoreboard 169,000 $4,321.33 10/25/2015 ESPNEWS Bristol Connecticut College Football Final 68,000 $1,738.76 10/25/2015 ESPNEWS Bristol Connecticut College Football Scoreboard 169,000 $4,321.33 10/25/2015 ESPNEWS Bristol Connecticut SportsCenter 137,000 $3,503.09 10/25/2015 WTIC-AM Farmington Connecticut Best of Smerconish 26,948 $689.06
Total: 83 Programs 8,298,498 $212,192.59 Date Publication City Title Impressions Exp. Value
10/18/2015 Daily News-Record Harrisonburg, VA ESPN College GameDay 9,500 $242.92 10/18/2015 Daily News-Record Harrisonburg, VA A GameDay Boost 9,500 $242.92 10/18/2015 Daily News-Record Harrisonburg, VA Updated GameDay 9,500 $242.92 10/18/2015 Northern Virginia Daily Strasburg, VA JMU Roundup 10,333 $264.21 10/19/2015 Daily News-Record Harrisonburg, VA Buzz Building 9,500 $242.92 10/19/2015 Northern Virginia Daily Strasburg, VA JMU Excited to Host 10,333 $264.21 10/19/2015 The Breeze Harrisonburg, VA JMU Gears Up 10,500 $268.49 10/19/2015 TIMES-UNION Jacksonville, FL Notebook 82,340 $2,105.43 10/19/2015 VIRGINIAN-PILOT Norfolk, VA It's GameDay 124,381 $3,180.42 10/20/2015 DAILY PRESS Newport News, VA JMU Read for ESPN 54,589 $1,395.84 10/20/2015 DAILY PRESS Newport News, VA Daily Digest 54,589 $1,395.84 10/20/2015 MORNING SENTINEL Waterville, ME Maine Football Coach 14,532 $371.58 10/20/2015 PRESS HERALD Portland, ME Maine's Air Game 46,371 $1,185.71 10/21/2015 Collegian Richmond, VA Richmond-James Madison 3,200 $81.82 10/21/2015 DAILY NEWS LEADER Staunton, VA With JMU on a Roll 13,997 $357.90 10/21/2015 Daily News-Record Harrisonburg, VA Spiders On a Roll 9,500 $242.92 10/21/2015 Daily News-Record Harrisonburg, VA GameDay Bounce 9,500 $242.92 10/21/2015 The Breeze Harrisonburg, VA Undefeated Dukes 10,500 $268.49 10/22/2015 ARLINGTON SUN GAZETTE Springfield, VA Loudonun County 40,787 $1,042.92 10/22/2015 CALLER-TIMES Corpus Christi, TX College GameDay 41,412 $1,058.90 10/22/2015 Collegian Richmond, VA ESPN Analyst 3,200 $81.82 10/22/2015 COUNTY STAR Ventura, CA College GameDay 84,785 $2,167.95 10/22/2015 Leesburg Today Leesburg, VA Loudonun County 31,500 $805.46 10/22/2015 MORNING CALL Allentown, PA Becahi's Spigner 70,866 $1,812.04 10/22/2015 NEWS & COURIER Luray, VA ESPN's College GameDay 6,746 $172.50 10/22/2015 Northern Virginia Daily Strasburg, VA Much at Stake 10,333 $264.21 10/22/2015 OBSERVER Charlotte, NC New Athletic Facility 128,344 $3,281.76 10/22/2015 RECORD SEARCHLIGHT Redding, CA College GameDay 19,861 $507.85 10/22/2015 REPORTER-NEWS Abilene, TX College GameDay 19,095 $488.26 10/22/2015 Sun Gazette Fairfax, VA Loudonun County 10,000 $255.70 10/22/2015 The Breeze Harrisonburg, VA ESPN GameDay 10,500 $268.49 10/22/2015 The Breeze Harrisonburg, VA Photos 10,500 $268.49 10/22/2015 TIMES Roanoke, VA Sports Mailbag 67,267 $1,720.02 10/22/2015 TIMES RECORD NEWS Wichita Falls, TX College GameDay 21,508 $549.96 10/22/2015 VIRGINIAN-PILOT Norfolk, VA With ESPN GameDay 124,381 $3,180.42 10/22/2015 Warren Sentinel Front Royal, VA GameDay Cometh 40,000 $1,022.80 10/23/2015 Collegian Richmond, VA Full Coverage of 3,200 $81.82 10/23/2015 DAILY NEWS LEADER Staunton, VA Dae'Quan Scott 13,997 $357.90 10/23/2015 Daily News-Record Harrisonburg, VA Seamless Transition 9,500 $242.92 10/23/2015 Daily News-Record Harrisonburg, VA A Fitting GameDay 9,500 $242.92 10/23/2015 DAILY PRESS Newport News, VA Dukes Savor Show 54,589 $1,395.84 10/23/2015 Flat Hat Williamsburg, VA Football 2,700 $69.04 10/23/2015 The Breeze Harrisonburg, VA Chatting with College 10,500 $268.49 10/23/2015 TIMES-NEWS Burlington, NC Elon Holds Prespective 25,390 $649.22 10/24/2015 Collegian Richmond, VA Richmond at JMU 3,200 $81.82 10/24/2015 DAILY NEWS LEADER Staunton, VA Sports on TV 13,997 $357.90 10/24/2015 Daily News-Record Harrisonburg, VA GameDay Means 9,500 $242.92 10/24/2015 Daily News-Record Harrisonburg, VA A CAA Battle 9,500 $242.92 10/24/2015 Daily News-Record Harrisonburg, VA Richmond Upsets JMU 9,500 $242.92 10/24/2015 Daily News-Record Harrisonburg, VA No Word on Lee's 9,500 $242.92 10/24/2015 DAILY TIMES Salisbury, MD For GameDay 16,410 $419.60 10/24/2015 Northern Virginia Daily Strasburg, VA ESPN's GameDay 10,333 $264.21 10/24/2015 POST Washington, DC Richmond at James Madison 442,468 $11,313.91 10/24/2015 The Breeze Harrisonburg, VA JMU and Richmond Even 10,500 $268.49 10/24/2015 The Breeze Harrisonburg, VA JMU Suffers First 10,500 $268.49 10/24/2015 TIMES Roanoke, VA This is the beginning 68,645 $1,755.25 10/24/2015 TIMES Tampa, FL Baker's Dozen 286,005 $7,313.15 10/24/2015 VIRGINIAN-PILOT Norfolk, VA Head Goes Here 122,979 $3,144.57 10/25/2015 Collegian Richmond, VA Richmond Stuns JMU 3,200 $81.82 10/25/2015 Collegian Richmond, VA James Madison Shines 3,200 $81.82 10/25/2015 FREE LANCE-STAR Fredericksburg, VA FCS: Richmond 44,712 $1,143.29 10/25/2015 Northern Virginia Daily Strasburg, VA Spiders Hand Dukes 10,333 $264.21 10/25/2015 POST Washington, DC TD-Heavy CCA 800,643 $20,472.44 10/25/2015 REPUBLIC Phoenix, AZ James Madison Shines 474,375 $12,129.77 10/25/2015 The Breeze Harrisonburg, VA College GameDay 10,500 $268.49 10/25/2015 The Breeze Harrisonburg, VA The Sign In The Sky 10,500 $268.49 10/25/2015 The Breeze Harrisonburg, VA Duke Drop Game 10,500 $268.49 10/25/2015 VIRGINIAN-PILOT Norfolk, VA Spiders Own Game Day 153,787 $3,932.33
Total: 68 Articles 3,907,913 $99,925.38 Publication Date Home Page URL Source URL Title Impressions Exp. Value
10/18/2015 GoArmySports.com http://www.goarmywestpoint.com/sports/201 Army West Point Athletics - Feature Stories 6,281 $160.61 5/3/6/GEN_20140101131.aspx 10/18/2015 Palladium-Item Online http://www.pal- The demise of the RiverRats 5,399 $138.05 item.com/story/sports/2015/10/17/demise- riverrats/73927720/ 10/18/2015 ESPN Online http://espn.go.com/blog/ncfnation/post/_/id/ College GameDay coming to James Madison vs. 2,072,176 $52,985.54 118254/college-gameday-coming-to-james- Richmond next Saturday - College Football Nation Blog - madison-next-saturday ESPN 10/18/2015 Covers http://www.covers.com/articles/articles.aspx? First and 20: Chaos reigns as Michigan fumbles away win 5,778 $147.76 theArt=435246 10/18/2015 LindysSports.com http://www.lindyssports.com/college- First and 20: Chaos reigns as Michigan fumbles away win 1,500 $38.37 football/article/headline/first-and-20-chaos- | reigns-as-michigan-fumbles-away-win/362673
10/18/2015 NCAA sports http://www.ncaa.com/news/football/article/2 JMU to host College Gameday for Homecoming on Oct. 34,054 $870.76 015-10-18/jmu-host-college-gameday- 24 homecoming-oct-24 10/18/2015 Washington Post Online http://www.washingtonpost.com/news/dc- JMU will host E“PN’s College Ga eDa ’ efore CAA 675,310 $17,267.69 sports-bog/wp/2015/10/18/jmu-will-host- clash with Richmond espns-college-gameday-before-caa-clash-with- richmond/ 10/18/2015 Richmond.com http://www.richmond.com/sports/college/foo ESPN's College GameDay coming to Harrisonburg for UR- 12,187 $311.62 tball/article_5fbc4807-29ae-5c72-acc2- JMU 2d300a1e6e92.html 10/18/2015 Washington Post Online http://feeds.washingtonpost.com/c/34656/f/6 DC “ports Bog: JMU will host E“PN’s College Ga eDa ’ 675,310 $17,267.69 36672/s/4ac55701/sc/35/l/0L0Swashingtonpo before CAA clash with Richmond st0N0Cnews0Cdc0Esports0Ebog0Cwp0C20A15 0C10A0C180Cjmu0Ewill0Ehost0Eespns0Ecolleg e0Egameday0Ebefore0Ecaa0Eclash0Ewith0Eric hmond0C0Dwprss0Frss0Iblogsandcolumns/sto ry01.htm
10/18/2015 Washington Post Online http://feeds.washingtonpost.com/c/34656/f/6 JMU will host E“PN’s College Ga eDa ’ efore CAA 675,310 $17,267.69 36561/s/4ac5571f/sc/35/l/0L0Swashingtonpos clash with Richmond t0N0Cblogs0Cdc0Esports0Ebog0Cwp0C20A150 C10A0C180Cjmu0Ewill0Ehost0Eespns0Ecollege 0Egameday0Ebefore0Ecaa0Eclash0Ewith0Erich mond0C/story01.htm
10/18/2015 NBC Sports Online http://collegefootballtalk.nbcsports.com/2015 College GameDay heading to James Madison for FCS 250,242 $6,398.70 /10/18/college-gameday-heading-to-james- showdown madison-for-fcs-showdown/
10/18/2015 College Spun http://collegespun.com/college-spun-2/espns- E“PN’s College Ga eDa Is Headed To Ja es Madiso 3,751 $95.92 college-gameday-is-headed-to-james-madison- Next Saturday next-saturday 10/18/2015 hamptonroads.com http://hamptonroads.com/2015/10/espn- ESPN College GameDay's next stop: Harrisonburg for 10,573 $270.34 college-gamedays-next-stop-harrisonburg- JMU-Richmond jmurichmond 10/18/2015 DailyReadList.com http://dailyreadlist.com/article/jmu-will-host- JMU will host ESPNs College GameDay before CAA clash 183 $4.69 espns-college-gameday-before-caa-91 with Richmond
10/18/2015 Washington Post Online http://feeds.washingtonpost.com/c/34656/f/6 JMU will host ESPNs College GameDay before CAA clash 675,310 $17,267.69 36679/s/4ac4ea69/sc/35/l/0M0Swashingtonp with Richmond ost0N0Cnews0Cdc0Esports0Ebog0Cwp0C20A1 50C10A0C180Cjmu0Ewill0Ehost0Eespns0Ecolle ge0Egameday0Ebefore0Ecaa0Eclash0Ewith0Eri chmond0C/story01.htm
10/19/2015 Virginian-Pilot Online http://pilotonline.com/2015/10/espn-college- ESPN College GameDay's next stop: JMU 22,264 $569.30 gamedays-next-stop-jmu 10/19/2015 WCAV-TV Online http://www.newsplex.com/sports/headlines/3 College GameDay is Coming to James Madison 5,303 $135.61 33968731.html 10/19/2015 Cynopsis http://cynopsis.com/101915-pbr-ceo-opens- 10/19/15: PBR CEO opens the gates on new ownership 9,797 $250.51 gates-new-ownership-mlb-championship- series-open-bang-att-hitches-ride-uber/
10/19/2015 Florida Times-Union Online http://jacksonville.com/opinion/blog/578859/ Jumping to Conclusions Game: The dark side of college 10,809 $276.39 garry-smits/2015-10-19/jumping-conclusions- fan bases game-dark-side-college-fan-bases 10/19/2015 LindysSports.com http://www.lindyssports.com/college- First & 20: Chaos reigns as Michigan fumbles away W | 1,500 $38.37 football/column/first-and-20-chaos-reigns-as- michigan-fumbles-away-win/362673
10/19/2015 RVA News http://rvanews.com/news/good-morning-rva- Good Morning, RVA: Cold start to a warmish week 2,388 $61.05 cold-start-to-a-warmish-week/130228
10/19/2015 Bison Media Blog http://bisonmedia.areavoices.com/the-media- The media poll this week 1,862 $47.61 poll-this-week/ 10/19/2015 Dispatch Times http://www.dispatchtimes.com/8news-daily- 8News Daily Poll: Will you travel to JMU for ESPN's 549 $14.04 poll-will-you-travel-to-jmu-for-espn-s-college- College Gameday? - Dispatch Times gameday/140996/ 10/19/2015 NYSE Post http://nysepost.com/espns-college-gameday- ESPN's College Gameday To Broadcast Live From JMU 358 $9.16 to-broadcast-live-from-jmu-saturday-21966 Saturday
10/19/2015 Sports Illustrated Online http://www.si.com/college- <em>GameDay</em> heading to James 686,934 $17,564.91 football/2015/10/18/espn-college-gameday- Madison on Oct. 24 richmond-james-madison 10/19/2015 Richmond.com http://www.richmond.com/sports/article_826 GameDay"" will shine bright light on JMU's ""front 12,187 $311.62 29051-682f-53cb-8c0b-042a452f30cc.html porch""
10/19/2015 1140 WRVA http://www.1140wrva.com/articles/local- ESPN's College GameDay At JMU | Newsradio 1140 722 $18.47 news-128979/espns-college-gameday-at-jmu- WRVA 14043541 10/19/2015 hamptonroads.com http://hamptonroads.com/2015/10/espn- ESPN College GameDay's next stop: JMU 10,573 $270.34 college-gamedays-next-stop-jmu 10/19/2015 Daily Progress Online http://www.dailyprogress.com/sports/college- College GameDay coming to Harrisonburg for JMU- 4,858 $124.22 gameday-coming-to-harrisonburg-for-jmu- Richmond game richmond-game/article_810ed486-75b3-11e5- 951f-8323fd02c8b5.html
10/19/2015 WVIR-TV Online http://www.nbc29.com/story/30299904/espns-ESPN's College GameDay is Coming to James Madison 1,866 $47.72 college-gameday-is-coming-to-james-madison
10/19/2015 Bleacher Report http://bleacherreport.com/articles/2580267- GameDay Heading to James Madison 691,650 $17,685.48 espn-college-gameday-goes-off-the-beaten- path-for-week-8-at-james-madison
10/20/2015 University of South Carolina http://www.gamecocksonline.com/sports/m- University of South Carolina Official Athletic Site 3,314 $84.73 soccer/spec-rel/scar-m-soccer-spec-rel.html
10/20/2015 Seguin Daily News http://www.seguintoday.com/default.asp?pid KWED 1580 AM Radio | Seguin, TX 4,233 $108.23 =932650 10/20/2015 WAVY-TV Online http://wavy.com/2015/10/20/jmu-all-abuzz- JMU all abuzz after College GameDay announcement 41,599 $1,063.69 after-college-gameday-announcement/
10/20/2015 Sports Media News http://sportsmedianews.com/college- College GameDay Makes First Appearance at James 183 $4.69 gameday-makes-first-appearance-at-james- Madison University madison-university/ 10/20/2015 Roanoke Times Online http://www.roanoke.com/sports/colleges/ga 'GameDay' appearance gives more attention to red-hot 28,371 $725.44 meday-appearance-gives-more-attention-to- JMU red-hot-jmu/article_9d327b2d-e4c8-54d2- b4d7-d459ccd0fe2e.html
10/21/2015 ESPN Online http://espn.go.com/blog/ncfnation/post/_/id/ Two-Star Tuesday: James Madison's Vad Lee capitalizes 2,072,176 $52,985.54 118462/two-star-tuesday-james-madisons-vad- on second chance - College Football Nation Blog - ESPN lee-capitalizing-on-second-chance
10/21/2015 WVII-TV Online http://www.foxbangor.com/sports/gameday- Gameday On for Richmond-JMU 2,318 $59.28 on-for-richmond-jmu.html 10/21/2015 FOX News Channel Online http://www.foxnews.com/sports/2015/10/20/ Gameday On for Richmond-JMU | Fox News 931,612 $23,821.32 gameday-on-for-richmond-jmu.html
10/21/2015 Dailynews724 http://www.dailynews724.com/sports/gamed Gameday On for Richmond-JMU 240 $6.15 ay-on-for-richmond-jmu-h594838.html
10/21/2015 WCSI Online http://1010wcsi.com/gameday-on-for- Gameday On for Richmond-JMU 618 $15.79 richmond-jmu/ 10/21/2015 Yahoo! Canada Sports http://https://ca.sports.yahoo.com/news/gam Gameday On for Richmond-JMU 6,467 $165.36 eday-richmond-jmu-020823514--ncaaf.html
10/21/2015 ABreakingNews.com http://www.abreakingnews.com/sports/game Gameday On for Richmond-JMU 198 $5.06 day-on-for-richmond-jmu-h555726.html
10/21/2015 Individual.com http://www.individual.com/storyrss.php?story Richmond-James Madison selected as featured game for 228 $5.83 =210783349&hash=6fe2575a5227c33e2ae81d ESPN's College GameDay ea7580dbe2 10/22/2015 Journal Gazette/Times-Courier Onlinhttp://jg-tc.com/print-specific/jg- Go! Guide: Arts and Entertainment Calendar Oct. 23-29 : 1,985 $50.76 tc/calendar/go-guide-arts-and-entertainment- Calendar calendar-oct/article_f634632e-c679-5938- ae16-0af4564bb622.html 10/22/2015 WWW.NORTHWESTGEORGIANEWShttp://www.northwestgeorgianews.com/rome NORMAN AREY COLUMN: Tech may be home for the 891 $22.79 /sports/colleges/norman-arey-column-tech- holidays may-be-home-for-the- holidays/article_09b5df1c-7877-11e5-9938- db6630248e46.html 10/22/2015 Onward State http://onwardstate.com/2015/10/22/penn- Penn State Looks For Solution To Shaky Punting Game 12,014 $307.19 state-looks-for-solution-to-shaky-punting- game/ 10/22/2015 Yahoo Movies http://news.mywebpal.com/rome- NORMAN AREY COLUMN: Tech may be home for the 207,180 $5,297.60 news/norman-arey-column-tech-may-be- holidays Rome News - My Web Pal home-for-the-holidays/ 10/22/2015 Morning Call Online http://www.mcall.com/sports/varsity/mc- Becahi senior QB Julian Spigner is headed to Lafayette 32,423 $829.05 patriot-league-notebook-1021-20151021- story.html 10/22/2015 Roanoke Times Online http://www.roanoke.com/sports/sports- Sports Mailbag: JMU football stories should replace 28,371 $725.44 mailbag-jmu-football-stories-should-replace- Hokies, Hoos on Page 1 hokies-hoos-on/article_5ec5796a-f647-5ce9- 809b-cdfd73ef3d36.html
10/22/2015 hamptonroads.com http://hamptonroads.com/2015/10/espn- With ESPN GameDay at JMU, banner touting move up to 10,573 $270.34 gameday-jmu-banner-touting-move-fbs-will- FBS will fly fly 10/22/2015 Virginian-Pilot Online http://pilotonline.com/2015/10/espn- With ESPN GameDay at JMU, banner touting move up to 22,264 $569.30 gameday-jmu-banner-touting-move-fbs-will- FBS will fly fly 10/22/2015 Grantland http://grantland.com/the-triangle/college- Meet the Undefeated Mid-Majors That Could Bust the 97,135 $2,483.74 football-mid-majors-houston-memphis-toledo- College Football Playoff temple/ 10/22/2015 Daily Press Online http://www.dailypress.com/sports/teel/dp-spt- ESPN's GameDay will be spectacle, not pinnacle, for JMU 24,159 $617.75 teel-column-jmu-gameday-20151022- football column.html 10/22/2015 Yahoo Sports http://https://sports.yahoo.com/news/injuries- With injuries, 'next man up' harsh reality 1,953,636 $49,954.48 next-man-harsh-reality-162910176-- ncaaf.html 10/22/2015 Yahoo! Canada Sports http://https://ca.sports.yahoo.com/news/injur With injuries, 'next man up' harsh reality 6,467 $165.36 ies-next-man-harsh-reality-162910176-- ncaaf.html 10/22/2015 UX Delaware http://ux.delawareonline.com/story/sports/col James Madison, not Delaware, lands ESPN show 298 $7.62 lege/ud/2015/10/22/james-madison-not- delaware-lands-espn-show/74382132/
10/22/2015 News Journal Online http://www.delawareonline.com/story/sports/ James Madison, not Delaware, lands ESPN show 16,382 $418.88 college/ud/2015/10/22/james-madison-not- delaware-lands-espn-show/74382132/
10/22/2015 Washington Post Online =Hyperlink("http://feeds.washingtonpost.com DC “ports Bog: Whe JMU hosts E“PN’s College 675,310 $17,267.69 /c/34656/f/636672/s/4ae4a1fb/sc/35/l/0L0Sw Ga eDa , the ost i pressi e sig will e i the sk ashingtonpost0N0Cnews0Cdc0Esports0Ebog0C wp0C20A150C10A0C220Cwhen0Ejmu0Ehosts0 Eespns0Ecollege0Egameday0Ethe0Emost0Eim pressive0Esign0Ewill0Ebe0Ein0Ethe0Esky0C0D wprss0Frss0I
10/22/2015 Washington Post Online http://www.washingtonpost.com/news/dc- Whe JMU hosts E“PN’s College Ga eDa , the ost 675,310 $17,267.69 sports-bog/wp/2015/10/22/when-jmu-hosts- impressive sign will be in the sky espns-college-gameday-the-most-impressive- sign-will-be-in-the-sky/ 10/22/2015 Richmond.com http://www.richmond.com/sports/article_b35 Hype growing creepy for UR, JMU on 'College 12,187 $311.62 f9131-74f8-553c-86f0-e293c54ec67f.html GameDay?'
10/22/2015 Augusta Free Press http://augustafreepress.com/weekend- Weekend Watchdog: ESPN College GameDay in 2,553 $65.27 watchdog-espn-college-gameday-in- Harrisonburg harrisonburg/ 10/23/2015 Niagara Frontier Publications http://www.wnypapers.com/news/article/curr Cuomo announces finalists for 43North, world's largest 1,388 $35.49 ent/2015/10/23/122431/cuomo-announces- business idea competition finalists-for-43north-worlds-largest-business- idea-competition 10/23/2015 Accelerator Centre http://acceleratorcentre.com/2015/10/plum- Plum announced as 2015 43North Finalist - Accelerator 0 $0.00 announced-as-2015-43north-finalist/ Centre
10/23/2015 USF Sports Bulletin http://www.tampabay.com/sports/college/ba Matt Baker previews the college football weekend 1,268 $32.42 kers-dozen-matt-baker-previews-the-college- (w/video) football-weekend-wvideo/2250993
10/23/2015 Chickenfriars http://fansided.com/2015/10/22/james- Ja es Madiso fa s show that the ’re read for College 1,060 $27.10 madison-fans-show-that-theyre-ready-for- GameDay (Video) college-gameday-video/ 10/23/2015 RVA News http://rvanews.com/news/good-morning-rva- Good Morning, RVA: FRIDAY! 2,388 $61.05 friday-2/130435 10/23/2015 Chattanooga Times Free Press Onlinhttp://www.timesfreepress.com/news/sports/ 5-at-10: Friday mailbag with ESPN talk, cheering against 36,911 $943.81 columns/story/2015/oct/23/5--10-friday- your friends' teams, Pitino, Brady as the GOAT mailbag-espn-talk-cheering-against-your- friends-teams-pitino-brady-goat/332139/
10/23/2015 KyForward.com http://www.kyforward.com/our- Eastern Kentucky will try to add to long Homecoming 7,465 $190.88 sports/2015/10/23/eastern-kentucky-will-try- winning streak against TSU to-add-to-long-homecoming-winning-streak- against-tsu/ 10/23/2015 Bleacher Report http://bleacherreport.com/articles/2581631- Meet Vad Lee, the Face of the FCS 691,650 $17,685.48 out-of-the-spotlight-and-back-again-meet-vad- lee-the-face-of-the-fcs 10/23/2015 Augusta Chronicle Online http://chronicle.augusta.com/sports/college/2 Michaux: Georgia Tech's struggles cause matchup with 4,557 $116.51 015-10-22/michaux-georgia-techs-struggles- Florida State to lose luster cause-matchup-florida-state-lose- luster?v=1445560399 10/23/2015 WHSV-TV Online http://www.whsv.com/content/news/A-Week- A Week of Pep and Prep for JMU's Marching Royal 8,106 $207.28 of-Pep-and-Prep-for-JMUs-Marching-Royal- Dukes Dukes-335402041.html 10/23/2015 philspicks http://https://philspicks.wordpress.com/2015/ ESPN's CGD To Air Live From JMU For First Time Ever 0 $0.00 10/23/espns-cgd-to-air-live-from-jmu-for-first- This Weekend time-ever-this-weekend/ 10/23/2015 Sports Radio 910 http://www.foxsportsrichmond.com/onair/we Friday Morning Podcast | Wes McElroy on Fox Sports 441 $11.28 s-mcelroy-17528/friday-morning-podcast- 910 Richmond 14061732 10/23/2015 Sports Media News http://sportsmedianews.com/espn-college- TV Schedule, College GameDay in Harrisonburg, SEC 183 $4.69 football-week-8-tv-schedule-college-gameday- Nation in Tuscaloosa, and a Week 7 Ratings Update in-harrisonburg-sec-nation-in-tuscaloosa-and-a- week-7-ratings-update/
10/23/2015 Bleacher Report http://bleacherreport.com/articles/2581360- Predicting Where 'College GameDay' Should Go for Rest 691,650 $17,685.48 predicting-where-college-gameday-should-go- of 2015 Season for-rest-of-2015-season 10/23/2015 NJ.com http://www.nj.com/sports/index.ssf/2015/10/i Is ESPN College GameDay coming to Philadelphia for 225,049 $5,754.49 s_espn_college_gameday_coming_to_philadel Temple vs. Notre Dame? phia_for.html 10/23/2015 Athletic Business http://www.athleticbusiness.com/college/fbs- FBS-Move Advocates to Fly Banner over JMU 'GameDay' 2,410 $61.63 move-advocates-to-fly-banner-over-jmu- gameday-br.html 10/23/2015 WDBJ-TV Online http://www.wdbj7.com/video/james-madison- James Madison to host Richmond on College Game Day 25,007 $639.42 to-host-richmond-on-college-game-day- Saturday saturday/35993514 10/23/2015 Bleacher Report http://bleacherreport.com/articles/2581481- ESPN College GameDay Schedule and Predictions 691,650 $17,685.48 espn-college-gameday-2015-week-8-location- hosts-tv-schedule-and-predictions
10/23/2015 Roanoke Times Online http://www.roanoke.com/sports/colleges/rich Richmond plans to bring Halloween treat to 'College 28,371 $725.44 mond-plans-to-bring-halloween-treat-to- GameDay' college-gameday/article_fb9be8bc-acaa-51ab- a305-20579db24f07.html
10/23/2015 WSET-TV Online http://wset.com/sports/content/espn-college- ESPN College GameDay Comes to Harrisonburg 21,833 $558.27 gameday-comes-to-harrisonburg
10/24/2015 Dispatch Times http://www.dispatchtimes.com/usa-today- USA TODAY Sports college football staff picks for Week 8 549 $14.04 sports-college-football-staff-picks-for-week- - Dispatch Times 8/146809/ 10/24/2015 WDBJ-TV Online http://www.wdbj7.com/video/jmu-students- JMU students enjoying ESPN's College GameDay 25,007 $639.42 enjoying-espns-college-gameday/36014964
10/24/2015 WGRZ-TV Online http://www.wgrz.com/story/money/business/ Finalists named in 43North start-up contest 31,882 $815.22 2015/10/23/finalists-in-43north-start-up- contest/74484048/ 10/24/2015 ESPN Online http://espn.go.com/blog/ncfnation/post/_/id/ AccuWeather Top 25 forecast - College Football Nation 2,072,176 $52,985.54 118712/accuweather-top-25-forecast-heavy- Blog - ESPN rains-for-texas-teams 10/24/2015 Times News Online http://www.tnonline.com/2015/oct/23/journe Journey of a lifetime | Times News Online 2,198 $56.21 y-lifetime 10/24/2015 Odyssey http://theodysseyonline.com/james- 5 Reasons Why College GameDay Made The Right 3,503 $89.56 madison/college-gameday-you-made-the-right- Decision In Choosing JMU decision/192258 10/24/2015 WDBJ-TV Online http://www.wdbj7.com/news/local/harrisonb Harrisonburg infected with ESPN College GameDay 25,007 $639.42 urg-infected-with-espn-college-gameday- Fever fever/36016462 10/24/2015 Odyssey http://theodysseyonline.com/richmond/richm Richmond Spiders vs. JMU Dukes Hosted On College 3,503 $89.56 ond-spiders-jmu-dukes-hosted- GameDay collegegameday/197811 10/24/2015 al.com http://www.al.com/sports/index.ssf/2015/10/ What is ESPN's College Gameday doing at James 148,685 $3,801.87 what_is_espns_college_gameday.html Madison University? 10/24/2015 Washington Post Online http://feeds.washingtonpost.com/c/34656/f/6 College Gameday Sign roundup: One thing on the brain 675,310 $17,267.69 36686/s/4af109d9/sc/35/l/0L0Swashingtonpos t0N0Cblogs0Cearly0Elead0Cwp0C20A150C10A 0C240Ccollege0Egameday0Esign0Eroundup0E one0Ething0Eon0Ethe0Ebrain0C/story01.htm
10/24/2015 NJ.com http://www.nj.com/sports/index.ssf/2015/10/i Is ESPN College GameDay coming to Philadelphia for 225,049 $5,754.49 s_espn_college_gameday_coming_to_philadel Temple vs. Notre Dame? Report says ... phia_for.html 10/24/2015 DailyMe http://dailyme.com/story/2015102400001675 The Best Signs Of College GameDay: Week 8 1,845 $47.17
10/24/2015 FanSided http://fansided.com/2015/10/24/espn-college- ESPN College GameDay signs: Best of Week 8 Richmond 21,842 $558.49 gameday-signs-best-of-week-8-richmond-jmu/ at James Madison
10/24/2015 Arizona Republic Online http://ftw.usatoday.com/2015/10/college- The 12 best signs from 'College GameDay' at James 88,278 $2,257.26 gameday-signs-james-madison-richmond/ Madison
10/24/2015 RocketNews.com http://www.rocketnews.com/2015/10/the- The Best Signs Of College GameDay: Week 8 - 2,672 $68.31 best-signs-of-college-gameday-week-8/ RocketNews
10/24/2015 Bleacher Report http://bleacherreport.com/articles/2582251- Best Signs from ESPN's 'College GameDay' 691,650 $17,685.48 best-signs-from-espns-college-gameday-from- week-8-at-james-madison
10/24/2015 Daily News Online http://nydailynews.com.feedsportal.com/c/34 Rich O'Malley celebrates 40th in sports-watching style 587,103 $15,012.22 148/f/620641/s/4af1e7a6/sc/14/l/0L0Snydaily news0N0Clife0Estyle0Crich0Eo0Emalley0Elikes 0Esports0Earticle0E10B240A9857/story01.htm
10/24/2015 ESPN Online http://espn.go.com/blog/big12/post/_/id/105 AccuWeather Top 25 forecast - Big 12 Blog - ESPN 2,072,176 $52,985.54 481/accuweather-top-25-forecast-heavy-rains- for-texas-teams 10/24/2015 With Leather http://uproxx.com/sports/2015/10/james- James Madison Players Went Nuts When They Saw Their 420 $10.73 madison-dukes-helmets-college-gameday/ Hel ets For “aturda ’s Ga e
10/24/2015 Alabama News http://www.alnewsfeed.com/madison/what-is- What is E“PN’s College Ga eda doi g at Ja es 588 $15.04 espns-college-gameday-doing-at-james- Madison University? | Alabama News Feed madison-university/ 10/24/2015 College Spun http://collegespun.com/national/video-lee- Video: Lee Corso’s Pi k For JMU s. ‘i h o d Was A 3,751 $95.92 corsos-pick-for-jmu-vs-richmond-was-an-all- All-Timer timer 10/24/2015 Chicago Sun-Times Online http://national.suntimes.com/national- Lee Corso dresses up as James Madison 69,679 $1,781.69 sports/7/72/1991627/lee-corso-dresses-james- madison-make-picks-college-gameday/
10/24/2015 al.com http://www.al.com/sports/index.ssf/2015/10/ Rece Davis hands out cigars to ESPN colleagues on 148,685 $3,801.87 rece_davis_hands_out_cigars_to.html GameDay set
10/24/2015 With Leather http://uproxx.com/sports/2015/10/lee-corso- Lee Corso Dressed Up Like Ja es Madiso O College 420 $10.73 james-madison-college-gameday/ Ga eDa ’
10/24/2015 For The Win - USA Today http://ftw.usatoday.com/2015/10/lee-corso- Lee Corso dresses as James Madison to make pick on 6,420 $164.15 dresses-as-james-madison-to-make-pick-on- 'College GameDay' college-gameday/ 10/24/2015 For The Win - USA Today http://ftw.usatoday.com/2015/10/james- James Madison coach unveils new helmet on 'College 6,420 $164.15 madison-coach-unveils-new-helmet-college- GameDay,' team goes crazy gameday/ 10/24/2015 Richmond.com http://www.richmond.com/sports/article_ca6 Corso, as Madison, declares Dukes winners on 'College 12,187 $311.62 e8840-4ea3-5540-9905-4b10ea541335.html GameDay'
10/24/2015 Chickenfriars http://fansided.com/2015/10/24/lee-corsos- Lee Corso’s headgear pi k o College Ga eDa , 1,060 $27.10 headgear-pick-college-gameday-richmond-jmu- Richmond vs James Madison (Video) video/ 10/24/2015 Philly.com http://philadelphia.suntimes.com/college- Lee Corso dresses up as James Madison to make picks 117,507 $3,004.64 football/7/72/1991627/lee-corso-dresses- on College GameDay - Philadelphia james-madison-make-picks-college-gameday
10/24/2015 San Francisco (us) http://sanfrancisco.suntimes.com/college- Lee Corso dresses up as James Madison to make picks 177 $4.54 football/7/72/1991627/lee-corso-dresses- on College GameDay - San Francisco james-madison-make-picks-college-gameday
10/24/2015 DailyMe http://dailyme.com/story/2015102400001675 The Best Signs Of College GameDay: Week 8 1,845 $47.17 /the-best-signs-of-college-gameday-week-8
10/24/2015 Chickenfriars http://fansided.com/2015/10/24/espn-college- ESPN College GameDay signs: Best of Week 8 Richmond 1,060 $27.10 gameday-signs-best-of-week-8-richmond-jmu/ at James Madison
10/24/2015 al.com http://www.al.com/sports/index.ssf/2015/10/ Check out the best GameDay signs from James Madison 148,685 $3,801.87 the_best_gameday_signs_from_ja.html vs. Richmond 10/24/2015 Busted Coverage http://bustedcoverage.com/2015/10/24/2015- 2015 ESPN GameDay Signs: Richmond at James Madison 5,742 $146.82 espn-gameday-signs-richmond-at-james- madison/ 10/24/2015 BroBible http://www.brobible.com/sports/article/best- Best College GameDay Signs Week 8 JMU Vs Richmond 32,281 $825.43 college-gameday-signs-week-8-jmu-vs- richmond/ 10/24/2015 ABC News Online http://abcnews.go.com/Sports/best-gameday- Best GameDay signs: Week 8 762,852 $19,506.12 signs-week/story?id=34702795 10/24/2015 ESPN Online http://sports.espn.go.com/college- The Best Signs Of College GameDay: Week 8 2,072,176 $52,985.54 football/story/_/page/gdsigns102415/week-8
10/25/2015 KLTV-TV Online http://www.kltv.com/story/30344401/what- What We Learned from the SEC in Week 8 15,307 $391.40 we-learned-from-the-sec-in-week-8 10/25/2015 WBRC-TV Online http://www.wbrc.com/story/30344401/what- What We Learned from the SEC in Week 8 28,760 $735.39 we-learned-from-the-sec-in-week-8 10/25/2015 Raycom News Network http://www.raycomnewsnetwork.com/story/3 What We Learned from the SEC in Week 8 489 $12.50 0344401/what-we-learned-from-the-sec-in- week-8 10/25/2015 Alabama News http://www.alnewsfeed.com/madison/georgia-Georgia Te h pulls off 5’s other ost sho ki g fi ish, 588 $15.04 tech-pulls-off-2015s-other-most-shocking- e ause ollege … | Ala a a News Feed finish-because-college/ 10/25/2015 FOX News Channel Online http://www.foxnews.com/sports/2015/10/25/ Beware spoilers lurking in the final month | Fox News 931,612 $23,821.32 beware-spoilers-lurking-in-final-month.html
10/25/2015 The Vancover Courier http://www.vancourier.com/sports/football- Football: NFL salutes Vancouver coach 1,613 $41.24 nfl-salutes-vancouver-coach-1.697357
10/25/2015 KTRE-TV Online http://www.ktre.com/story/30344401/what- What We Learned from the SEC in Week 8 11,962 $305.87 we-learned-from-the-sec-in-week-8 10/25/2015 Mississippi News Now http://www.msnewsnow.com/story/30344401 What We Learned from the SEC in Week 8 12,473 $318.93 /what-we-learned-from-the-sec-in-week-8
10/25/2015 WGCL-TV Online http://www.cbs46.com/story/30344401/what- What We Learned from the SEC in Week 8 4,258 $108.88 we-learned-from-the-sec-in-week-8 10/25/2015 KAIT-TV Online http://www.kait8.com/story/30344401/what- What We Learned from the SEC in Week 8 28,295 $723.51 we-learned-from-the-sec-in-week-8 10/25/2015 WMBF-TV Online http://www.wmbfnews.com/story/30344401/ What We Learned from the SEC in Week 8 23,384 $597.93 what-we-learned-from-the-sec-in-week-8
10/25/2015 WVIR-TV Online http://www.nbc29.com/story/30342302/espns-ESPN's College GameDay at JMU Lives Up to the Hype 1,866 $47.72 college-gameday-at-jmu-lives-up-to-the-hype
10/25/2015 MSN Sports US http://www.msn.com/en- James Madison erupts for GameDay visit 434 $11.10 us/sports/ncaafb/james-madison-erupts-for- gameday-visit/ar-BBmoWv7 10/25/2015 Journal Gazette/Times-Courier Onlinhttp://jg-tc.com/print-specific/jg- Go! Guide: Arts and Entertainment Calendar Oct. 23-29 : 1,985 $50.76 tc/calendar/go-guide-arts-and-entertainment- Calendar calendar-oct/article_f634632e-c679-5938- ae16-0af4564bb622.html
10/25/2015 WLOX-TV Online http://www.wlox.com/story/30344401/what- What We Learned from the SEC in Week 8 17,102 $437.30 we-learned-from-the-sec-in-week-8 10/25/2015 KFVS-TV Online http://www.kfvs12.com/story/30344401/what- What We Learned from the SEC in Week 8 19,766 $505.42 we-learned-from-the-sec-in-week-8
10/25/2015 WALB-TV Online http://www.walb.com/story/30344401/what- What We Learned from the SEC in Week 8 7,892 $201.79 we-learned-from-the-sec-in-week-8 10/25/2015 KSLA-TV Online http://www.ksla.com/story/30344401/what- What We Learned from the SEC in Week 8 8,794 $224.85 we-learned-from-the-sec-in-week-8 10/25/2015 WAFF-TV Online http://www.waff.com/story/30344401/what- What We Learned from the SEC in Week 8 15,295 $391.08 we-learned-from-the-sec-in-week-8 10/25/2015 WSFA-TV Online http://www.wsfa.com/story/30344401/what- What We Learned from the SEC in Week 8 23,050 $589.38 we-learned-from-the-sec-in-week-8 10/25/2015 WCSC-TV Online http://www.live5news.com/story/30344401/w What We Learned from the SEC in Week 8 31,924 $816.29 hat-we-learned-from-the-sec-in-week-8
10/25/2015 WDAM-TV Online http://www.wdam.com/story/30344401/what- What We Learned from the SEC in Week 8 10,468 $267.65 we-learned-from-the-sec-in-week-8
10/25/2015 WMC-TV Online http://www.wmcactionnews5.com/story/3034 What We Learned from the SEC in Week 8 12,206 $312.12 4401/what-we-learned-from-the-sec-in-week- 8 10/25/2015 NBC Sports Online http://collegefootballtalk.nbcsports.com/2015 The Fifth Quarter: Week 8 Rewind 250,242 $6,398.70 /10/25/the-fifth-quarter-week-8-rewind-5/
10/25/2015 Yahoo! Canada Sports http://https://ca.sports.yahoo.com/news/bew Beware spoilers lurking in the final month 6,467 $165.36 are-spoilers-lurking-final-month-163545510-- ncaaf.html 10/25/2015 WVII-TV Online http://www.foxbangor.com/sports/beware- Beware spoilers lurking in the final month 2,318 $59.28 spoilers-lurking-in-the-final-month.html 10/25/2015 ABreakingNews.com http://www.abreakingnews.com/sports/bewar Beware spoilers lurking in the final month 198 $5.06 e-spoilers-lurking-in-the-final-month- h558360.html 10/25/2015 MSN Sports US http://www.msn.com/en- Beware spoilers lurking in the final month 434 $11.10 us/sports/ncaafb/beware-spoilers-lurking-in- the-final-month/ar-BBmq9Qf 10/25/2015 Dailynews724 http://www.dailynews724.com/sports/beware- Beware spoilers lurking in the final month 240 $6.15 spoilers-lurking-in-the-final-month- h597496.html 10/25/2015 For The Win - USA Today http://ftw.usatoday.com/2015/10/college- 6 fun stories from an action-packed day of college 6,420 $164.15 football-ftw-roundup-miami-clemson-alabama- football duke/ 10/25/2015 WIS-TV Online http://www.wistv.com/story/30344401/what- What We Learned from the SEC in Week 8 38,221 $977.32 we-learned-from-the-sec-in-week-8 10/25/2015 WTVM-TV Online http://www.wtvm.com/story/30344401/what- What We Learned from the SEC in Week 8 12,188 $311.63 we-learned-from-the-sec-in-week-8 10/25/2015 KCTV-TV Online http://www.kctv5.com/story/30344401/what- What We Learned from the SEC in Week 8 19,455 $497.45 we-learned-from-the-sec-in-week-8 10/25/2015 WXTX-TV Online http://www.wxtx.com/story/30344401/what- What We Learned from the SEC in Week 8 531 $13.58 we-learned-from-the-sec-in-week-8 10/25/2015 WFLX-TV Online http://www.wflx.com/story/30344401/what- What We Learned from the SEC in Week 8 3,524 $90.12 we-learned-from-the-sec-in-week-8 10/25/2015 Land Grant Holyland http://www.landgrantholyland.com/2015/10/ You know you want to watch the Buckeyes tonight. 3,204 $81.92 24/9601220/rutgers-ohio-state-2015- Here's how streaming-live-tv-channel-watch-online 10/25/2015 WALA-TV Online http://www.fox10tv.com/story/30344401/wha What We Learned from the SEC in Week 8 40,182 $1,027.46 t-we-learned-from-the-sec-in-week-8
10/25/2015 WSMV-TV Online http://www.wsmv.com/story/30344401/what- What We Learned from the SEC in Week 8 23,743 $607.12 we-learned-from-the-sec-in-week-8 10/25/2015 WAFB-TV Online http://www.wafb.com/story/30344401/what- What We Learned from the SEC in Week 8 21,188 $541.78 we-learned-from-the-sec-in-week-8 10/25/2015 WVUE-TV Online http://www.fox8live.com/story/30344401/wh What We Learned from the SEC in Week 8 10,275 $262.73 at-we-learned-from-the-sec-in-week-8
10/25/2015 WAVE-TV Online http://www.wave3.com/story/30344401/what- What We Learned from the SEC in Week 8 19,698 $503.68 we-learned-from-the-sec-in-week-8
10/25/2015 KPLC-TV Online http://www.kplctv.com/story/30344401/what- What We Learned from the SEC in Week 8 6,813 $174.21 we-learned-from-the-sec-in-week-8 10/25/2015 WHSV-TV Online http://www.whsv.com/content/news/ESPN- ESPN Stars Impressed by JMU Fans' Epic Spirit, Turnout 8,106 $207.28 Stars-Impressed-by-JMU-Fans-Epic-Spirit- Turnout-336715341.html 10/25/2015 Daily Progress Online http://www.dailyprogress.com/newsvirginian/ ‘i h o d spoils JMU’s u defeated seaso i offe si e 4,858 $124.22 news/richmond-spoils-jmu-s-undefeated- shootout season-in-offensive- shootout/article_78eb31e4-7aba-11e5-99e4- 174ea8971a5e.html 10/25/2015 hamptonroads.com http://hamptonroads.com/2015/10/espn-puts- ESPN puts spotlight on JMU, but Richmond steals the 10,573 $270.34 spotlight-jmu-richmond-steals-show show
10/25/2015 Richmond.com http://www.richmond.com/sports/college/sch UR plans to play keep-away at JMU during ESPN's 12,187 $311.62 ools/university-richmond/article_e0f725aa- 'College GameDay' f59b-5b89-9bc9-4be25690c5dd.html
10/25/2015 Richmond.com http://www.richmond.com/sports/college/foo JMU-UR 'GameDay' highlighted what's great about FCS 12,187 $311.62 tball/article_551a94a4-e92b-576c-9757- b0304d1c3a3d.html 10/25/2015 College Spun http://collegespun.com/national/photo- Photo: Ezekiel Elliott Loved College GameDay Sign About 3,751 $95.92 ezekiel-elliott-loved-college-gameday-sign- Crop Tops, His Dog A e’ about-crop-tops-his-dog-ace 10/25/2015 USA Today Online http://www.usatoday.com/story/sports/ncaaf/ James Madison erupts for GameDay visit 473,411 $12,105.12 2015/10/24/james-madison-erupts-gameday- visit/74552334/ 10/25/2015 WAVY-TV Online http://wavy.com/2015/10/24/espn-college- ESPN College GameDay comes to James Madison 41,599 $1,063.69 gameday-comes-to-james-madison/
Total: 169 Occurances 28,190,989 $720,843.60 Methodology
∙ Tele isio Ne s ∙ O -Site ∙ Ad ertisi g/Pro otio s ∙ Pri t Media ∙ I ter et
Value Calculation Ea h o th, Jo e Julius a d Asso iates’ proprietar NTIV® National Television Impression Value) Factor is derived from the non-discounted or estimated CP:30 rates of more than 2,000 sports, entertainment and news telecasts airing in the United States and Canada over the previous 12 months, along with the corresponding viewing audiences for those programs. As an end result, the continually updated NTIV® Factor represents the cost necessary to reach one viewer (impression), thus establishing an impression-to-cost ratio upon which an entire sponsorship program can be measured.
To determine a sponsorship value, impressions are multiplied by the NTIV® Factor, providing a benchmark wherein all impression-generating components of a program can be consistently measured, valued and compared. Utilization of the NTIV® Factor in establishing a value for the impressions eliminates the need for guesswork in determining individual prices for packaged sponsorship elements such as event signage, public address announcements, or rotating scoreboard advertising.
∙ Tele isio Ne s
Impression Calculation Impressions (viewers) are provided by Cision, the organization contracted by Joyce Julius and Associates to monitor television on the national and local affiliate levels. The figure results from 2+ viewership statistics.
∙ O -Site
Impression Calculation Total impressions stemming from on-site items are determined via the following formula:
# Distributed/Placements x Attendance x Recognition Grade = Total Impressions
Recognition Grade factors have been derived for each On-Site element. Data used within the factors have been gleaned from such sources as traffic counts, published research on premium acceptance and usage, as well as proprietary Joyce Julius and Associates survey research. The following provides examples of the Recognition Grade factors.
Recognition Grades {1 (100%), 2 (70%), 3 (50%), 4 (30%), 5 (10%) } are based on the following criteria:
Location of the Identity Size/Clarity of the Identity Quality of the Item Duration of the Event Type of Event Where Distribution Took Place
∙ Ad ertisi g/Pro otio s
Impression Calculation
Television Impressions are based on the number of spots, as well as one or more of the following: the gross rating points for the spot; averages derived from the station's viewerships for its local news programming; the subscriber base of the cable company along with an average rating and a static viewers-per-viewing household factor.
Radio Impressions created by radio advertising are derived from Arbitron-provided listenerships of the participating stations and the number of spots.
Print Media Impressions created from print media promotions are based on the circulations of the publications. When current and statistically valid survey information is available for a specific Advertising/Promotions
Miscellaneous Promotions Other cross-corporate promotions such as point-of-purchase displays, in-store posters, coupons, fliers and shelf talkers are based on average store traffic counts, as well as the scope and duration of the promotion.
∙ Pri t Media Impressions generated by newspapers and magazines are based on each publication's circulation. When current and statistically valid survey information is available for a specific publication, adjustments are made for depth of readership.
∙ I ter et News Impressions are culled from the number of unique visitors (as reported by Comscore Media Metri s redited to the we site /3 of the o thl total fro whi h the spo sor’s te t- only identity was monitored.
NTIV® is a registered trademark of Joyce Julius and Associates, Inc., Ann Arbor, Michigan. Distribution and use of NTIV® and the NTIV® constant is strictly prohibited by law unless specifically authorized by licensing agreement.