Impacts of Brand Related Attributes on Customer Buying Intention of Blackberry Smartphone Among Employees at Pt.Ekobumi Anugrah Makmur, the President Post and Pt
IMPACTS OF BRAND RELATED ATTRIBUTES ON CUSTOMER BUYING INTENTION OF BLACKBERRY SMARTPHONE AMONG EMPLOYEES AT PT.EKOBUMI ANUGRAH MAKMUR, THE PRESIDENT POST AND PT. TANJUNG LESUNG By Putri Anjatsari IDno. 014201000052 A skripsi presented to the Faculty of Business President University In partial fulfillment of the requirements for Bachelor Degree in Business Major in Management January 2014 SKRIPSI ADVISOR RECOMMENDATION LETTER This skripsi entitled “Impacts of Brand Related Attributes on Customer Buying Intention of Blackberry Smartphone Among Employees at PT. Ekobumi Anugrah Makmur, The President Post, and PT. Tanjung Lesung” prepared and submitted by Putri Anjatsari in partial fulfillment of the requirements for the degree of Bachelor of Business Administration in the Faculty of Business has been reviewed and found to have satisfied the requirements for a skripsi fit to be examined. I therefore recommend this skripsi for Oral Defense. Cikarang,Indonesia, 12February 2014 Acknowledged by, Recommended by, Vinsensius Jajat Kristanto SE., MM., MBA. T. Manivasugen, M.B.A., D.I.S.M Head, Management Study Program Advisor i DECLARATION OF ORIGINALITY I declare that this skripsi, entitled “Impacts of Brand Related Attributes on Customer Buying Intention of Blackberry Smartphone Among Staffs at PT. Ekobumi Anugrah Makmur, The President Post, and PT. Tanjung Lesung” is, to the best of my knowledge and belief, an original piece of work that has not been submitted, either in whole or in part, to another university to obtain a degree. Cikarang,Indonesia, 12 February 2014 Putri Anjatsari ii PANELOF EXAMINERS APPROVAL SHEET The Panel of Examiners declare that the skripsi entitled “Impacts of Brand Related Attributes on Customer Buying Intention of Blackberry Smartphone Among Staffs at PT.
[Show full text]