Rosen Reveal
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ROSEN REVEAL HARRIS ROSEN Meet the Man Behind the Hotels THE EVERGLADES Preserving Florida’s Natural Beauty 2012-2013 EPICUREAN DELIGHTS Must-Try Restaurants for Every Taste CUPRR_120400_SeaWorld.indd 1 3/13/12 5:05:10 PM :ome to a place where people are relaxed by nature. Eestled on a 230-acre site at the headwaters of the Everglades, Rosen Shingle Creek stands as a singular ode to riches and charms of Florida. The hotel boasts 1,500 luxurious guestrooms, a spa, 18 award-winning holes of championship golf, 14 dining venues, four sparkling swimming pools, nature trails and impeccable service. Of course, it is also the Rest Assured.® www.RosenShingleCreek.com perfect environment for meetings with over 445,000 sq. ft. of meeting and event space. So what are you waiting for—an informal invitation? For information, call (407) 996-9939 or Gold Key Award email [email protected]. CSURR_120500_ShingleCreek.indd 1 5/18/12 10:14:26 AM ROSEN11341 RSCRevealAd_Final.indd 1 5/16/12 4:31 PM ROSEN REVEAL Contents 2012-2013 26 14 22 WELCOME PROFILE ENVIRONMENT 6 Owner’s Letter 14 Building a Dream 26 Culture of ARKETING; ©SIMON HARE; ©DAN HIGGINS PHOTOGRAPHY A note from Harris Rosen. Harris Rosen reflects on his climb Conservation M from humble beginnings to the top From launching eco-expeditions to LORIDA IN THE SPOTLIGHT of the hotel industry ladder and converting used cooking oil into F 8 Change Makers discusses why philanthropy is the fuel, environmental stewardship ENTRAL Leaders and luminaries convene at key to meaningful success. is a way of life at Rosen Hotels C Rosen Hotels & Resorts. & Resorts. GIVING BACK BEHIND THE SCENES 22 Heroes in Our Midst ON THE COVER 10 Inside Rosen Corporate Social Responsibility is Photographer Norma Molina A glimpse into the world of Rosen alive and well—even for companies captures Harris Rosen, owner of Rosen Hotels & Resorts, enjoying Hotels & Resorts, plus insider tips on a budget. the sunshine by the pool at from hotel concierges. Rosen Shingle Creek. (CLOCKWISE FROM LEFT) ©UNIVERSITY OF 2 ROSEN REVEAL CSURR_120500_RosenCentre.indd 1 5/17/12 1:45:40 PM ROSEN HOTELS MVP ADVERTISING & RESORTS & CIRCULATION President & COO Publisher Harris Rosen Mark Reid Chief Financial Officer Regional Publisher Frank Santos Jim Wray Vice President, 727.642.2225 Contents Sales & Marketing [email protected] Leslie Menichini Regional Vice President Rosen Shingle Creek Rick Mollineaux General Manager Business Administrator Dan Giordano Shelonda West Director of Sales Katie Bellas MVP CREATIVE Rosen Centre Chief Creative Officer General Manager Haines Wilkerson Phil Caronia Design Director Director of Sales Jane Frey & Marketing Photography Director Todd Frappier Susan Strayer Rosen Plaza Regional Editorial Director General Manager Rosie Leonetti Gary Hudson Art Director Director of Sales Teri Samuels & Marketing Contributing Editor Victoria Hall Lucy Kim Deatrick Public Relations Contributing Writers Mary Deatrick Hancel Deaton Nicole Gordon CONTENT DIRECTION Joseph Hayes Leslie Menichini Kristen Manieri Mary Deatrick Contributing Photographers A special thanks to Phelan Ebenhach 42 Rosen Hotels & Resorts Dan Higgins Photography associates whose heart Greg Johnston and commitment to the Norma Molina company provided the Brian Pepper Digital HEALTHY LIVING ART SCENE stories we are able to Imaging Direct share in this magazine. 34 Road to Wellness 46 Hidden Treasures MVP PRODUCTION The brand-new Rosen Medical Four intimate museums offer Director of Production Center, A Place for Healing and world-class art and abundant MVP CUSTOM Kristine Miller Product Manager Wellness, is a model for the natural beauty. PUBLICATIONS Jasond Fernandez future of healthcare. EXECUTIVE Retouching STYLE President Jerry Hartman Donna W. Kessler ON THE TABLE MVP MANUFACTURING 52 A Fashionista’s Controller & TECHNOLOGY 36 An Epicure’s Angela E. Allen Itinerary Director of Manufacturing Donald Horton Journey Wardrobe stylist Melanie Pace Technical Operations Take a culinary tour through maps out Orlando’s top shops and Manager Rosen Hotels & Resorts’ retail essentials. Tony Thorne-Booth distinctive eateries. MORRIS COMMUNICATIONS REFLECTIONS Chairman & CEO LOCAL COLOR William S. Morris III 56 A Window on Rosen President 42 Adventures in the The photographer’s lens frames a William S. Morris IV unique view of a Rosen hotel. Can City Beautiful Rosen Reveal is produced by Morris Visitor Publications (MVP), a division of Morris Communications, Co., LLC. 725 Broad St., Orlando and its environs are you guess the location? Augusta, GA 30901. ripe for exploration—find out Copyright© 2012-2013 by Morris Visitor Publications. All rights reserved. This publication may not be reproduced or transmitted in any form or by any means, in whole or in part, without the express where to go. prior written permission of the publisher. The publisher assumes no responsibility to any party for the content of any advertisement in this publication, including any errors and omissions therein. By plac- ing an order for an advertisement, the advertiser agrees to indemnify the publisher against any claims relating to the advertisement. Printed in the United States 4 ROSEN REVEAL CSURR_120500_RosenPlaza.indd 1 5/18/12 10:09:50 AM WELCOME A LETTER FROM THE PRESIDENT Whether this is your first For the past 15 years, we have been intimately involved visit to a Rosen hotel or in providing assistance to Haiti. We are currently engaged we have had the privilege in a very exciting initiative building agricultural villages of hosting you in the past, for our Haitian brothers and sisters, where they will be we sincerely thank you for able to live, work and become self-sufficient. selecting us as your home Finally, I hope you enjoy reading my personal story. away from home. We realize Growing up on the Lower East Side of New York City, that there are many choices I learned from my immigrant grandparents that hard in Orlando and are very work, perseverance, respect for others and a philosophy appreciative that you have of remaining free of debt must be the foundation upon chosen one of our hotels. which you live your life. You will see mentions through- Our primary goal at Rosen out the magazine about the Tangelo Park Program, a Hotels is, of course, to pro- scholarship program I created 19 years ago and about vide our guests with the which I am most passionate. very best in service and ac- commodations. It is with this in mind that we wish to share with you some additional information about our company Our core beliefs are that through our new annual magazine, Rosen Reveal. it is important to embrace In this very first issue, you will learn more about our our community and to uniquely themed restaurants and discover many wonder- ful local amenities, including our arts and entertainment respect our environment. venues, which are considered to be world class. You will We are a relatively small, independent hotel company also discover that our company takes great pride in the that prides itself on being responsive to the ever-changing relationships we have with our associates, many of whom needs of our guests. With this in mind, we would like to have been with us for 20 years or more. Our core beliefs get to know you a little better. Would you please send are that it is important to embrace our community and to an email with any feedback, suggestions or comments to respect our environment. [email protected]? Rest assured that we are good We will also take you on “Expedition Everglades.” This listeners and very much value your comments. is not an attraction but an ecological mission that was Thank you again for selecting Rosen Hotels & Resorts. launched several years ago from our backyard at Rosen Shingle Creek. You will soon understand how these efforts, combined with other conservation initiatives, have come together to greatly reduce our impact on the environment. Sincerely, We will share with you the importance we place on the health of our associates and their dependents. Our new Rosen Medical Center, A Place for Healing and Wellness, is where our associates receive the highest quality health- care, provided by our own physicians and staff. We offer Harris Rosen, President & COO a variety of free wellness and fitness programs that enable Rosen Hotels & Resorts our associates to enjoy long and healthy lives. NA OLI M ©NORMA 6 ROSEN REVEAL Jpend some time in our This 18-hole, par 72 (7,149-yard) championship course with rolling birdie sanctuary. fairways and interconnecting waterways provides a test of golf for all skill levels. It features all first-class amenities, including: ÝÛKgmjfYe]flÛ[gmjk]Û[gf\alagfkÛ]n]jqÛ\YqÛ ÝÛJlYl]¤g^¤l`]¤YjlÛhjY[la[]Û^Y[adalqÛ ÝÛ>GJÛqYj\Y_]Ûkqkl]eÛ ÝÛ:gehdae]flYjqÛnYd]lÛhYjcaf_Û ÝÛ>j]YlÛ^gg\ÛYf\ÛZ]n]jY_]kÛ ÝÛÛ:dgk]klÛ[gmjk]ÛlgÛFjYf_]Û:gmflqÛ :gfn]flagfÛ:]fl]j Call (866) 996-9933 or visit www.ShingleCreekGolf.com A great escape—stay and play at Rosen Shingle Creek. Visit www.RosenShingleCreek.com for golf packages. –GD irvana. Times two. at Rosen Shingle Creek E (407) 996-9772 at Rosen Centre Hotel (407) 996-1248 An oasis of calm awaits you at either of rom planning through completion of every meeting, event or banquet—we our spas. Whether you choose a relaxing = aromatherapy massage, a rejuvenating are committed to your enjoyment. And, we share a quiet confidence that our elegant body wrap or a restorative facial, one thing accommodations, state-of-the-art facilities, perfect locations and dedicated staff will not is certain— you will be transformed. only fulfill your expectations, they will exceed them. To discuss your next meeting or Our professional spa staffs offer the latest in contemporary body and facial event just give us a call at one of the numbers below or e-mail [email protected].