1 Michelle Siporin Temple University Athletics- Facilities and Operations
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Michelle Siporin Temple University Athletics- Facilities and Operations Department Supervisor- Bryan Kulp, Assistant Director of Facilities August 26th-December 4 1 Table of Contents Public Relations and Marketing ...................................................................................................... 8 Clients and Customers .................................................................................................................... 8 Special Event .................................................................................................................................. 9 Self-Evaluation ............................................................................................................................. 10 Appendices .................................................................................................................................... 12 Appendix I ................................................................................................................................. 12 Student Pavilion-Work Study Manual ................................................................................... 12 Appendix II ............................................................................................................................... 22 Student Pavilion-Work Study Flyer ...................................................................................... 22 Appendix III .............................................................................................................................. 23 FACILITY MAINTENANCE CHECKLIST ........................................................................ 23 Appendix IV .............................................................................................................................. 24 Master Key List ..................................................................................................................... 24 2 Organization The mission of Temple Athletics focuses on their student-athletes and the opportunities that can be provided for they may be successful in their efforts. In doing so, their goal is to “instill a winning attitude” amongst all of the student-athletes in their endeavors during their tenure at Temple University (Temple Athletics, 2013). Their objectives include providing outstanding coaches to each team and putting the focus on teamwork, leadership and service to others (Temple Athletics, 2013). The department head of Temple Athletics is Kevin Clark, Vice President and Director of Athletics. He is responsible to the President of Temple University, Neil Theobald, as well as the Board of Trustees of the university. Below is the staff of Temple Athletics: Neil Theobald President Hai-Lung Dai Provost Eleanor Myers Faculty Athletic Representative Kevin Clark Vice President and Director of Athletics Pat Kraft Deputy Director of Athletics Joe Giunta Senior Associate AD/Sports Administration Larry Dougherty Senior Associate AD/Communications Kristin Foley Senior Associate AD/Senior Woman Administrator Sherryta Freeman Senior Associate AD/Compliance and Student- Athlete Affairs 3 Harry Metzinger Associate AD/Finance and Administration Pat Albright Administrative Assistant, Director of Athletics Al Shrier Special Assistant to the Athletic Director Rich Burg Assistant AD/Football Commuincations Kelli Sheesley Assistant AD/Creative Services Karen Auerbach Associate Director, Athletic Communications Cathy Bongiovi Associate Director, Athletic Communications Korey Blucas Graduate Extern, Athletic Communications Mark Ingram Associate Vice President/Executive Senior Associate Athletics Director Gerard McMahon Assistant Athletics Director, Capital Campaigns Michael Bamonti Assistant Athletics Director of Development Kris Graves Director of Campaigns Robert Fisher Assistant Director of Development Jenna Rankin Assistant Director of Development James Batley Director of Capital Support Mandy Brindle Development Assistant Paul Kelley Athletic Equipment Supervisor Dan O’Connor Assistant Athletic Equipment Manager Cecilia Snipes Assistant Director of Equipment and Event Management Dominic Dellorso Graduate Extern/Equipment 4 Megan Kita Graduate Extern/Equipment Jim Manion Graduate Extern/Equipment Lee Roberts Assistant AD/Facilities and Event Management Bryan Kulp Assistant Director of Athletic Facilities Karen Williams Assistant Director of Athletic Facilities Tim Thiess Athletics Business Manager Linda Gordon Assistant Business Manager Tiffany Howard Assistant Business Manager Kristy Sromovsky Assistant Director of Compliance and Student Affairs Quinton Smith Assistant Director of Compliance and Student Affairs Lizzy Lagasse Graduate Extern, Compliance Scott Walcoff Associate AD/Marketing and Sales Denise Fitzpatrick Marketing Manager Sam Moore Marketing Coordinator Gregg Donnolly Graduate Extern-Marketing Chris Rumer Regional Director of Corporate Partnerships Emily Krombach Director of Client Services and Premium Seating Clayton Cochrane Director of Ticket Operations Stephen Capuano Ticket Officer Coordinator 5 Rob Mansis General Manager- Ticket Sales and Service David Orr Senior Account Executive, Ticket Sales and Service Chet Zukowski Account Executive, Ticket Sales and Service Greg Dietz Account Executive, Ticket Sales and Service Terrell Graham Account Executive, Ticket Sales and Service Mike Murray Account Executive, Ticket Sales and Service Dr. Ray Moyer Team Physician Al Bellamy Director of Athletic Training (Football) David Borchardt Associate Director of Athletic Training (Golf, Fencing) Ricker Adkins Assistant Athletic Trainer (Basketball, Tennis) Shawn Cameron Assistant Athletic Trainer (Basketball) Karin Down Assistant Athletic Trainer (Field Hockey, Lacrosse) Vanessa Gomez Assistant Athletic Trainer (Volleyball, Track and Field) Nathan Quebedeaux Assistant Athletic Trainer (Baseball, Soccer) Masahiro Takahagi Assistant Athletic Trainer (Football) Scott Charland Head Strength and Conditioning Coach Clare Kaufman Assistant Strength and Conditioning Coach Rich Levy Assistant Strength and Conditioning Coach Sam Whitney Assistant Strength and Conditioning Coach 6 William Meckes Graduate Extern Bridget Settles Graduate Extern The key administrative positions in Temple Athletics include almost all of the above mentioned staff. In marketing, the responsibility is to motivate students and fans to be excited to attend games and increase ticket sales. Therefore, the sales team works with marketing to increase sales and attendance. The facilities department has relationships with every area within the organization of Temple Athletics. It is essential to maintain strong connections with the senior directors in marketing, communications and sales because we are always working a sporting event and it is important to work alongside and cooperatively with them. The facilities department also has a very close relationship with all of the trainers as well as with the communications area. In general, the facilities department has developed close relationships with all departments in athletics for the university. There is always equipment to maintain and set up, while managing the needs that arise for each athletic facility on the main campus as well as the satellite campuses that comprise Temple University. My supervisor’s chain of command is as follows (starting at the bottom): Neil Theobald President Kevin Clark Vice President and Director of Athletics Mark Ingram Associate Vice President/Executive Senior Associate Athletic Director Joe Giunta Senior Associate AD/Sports Administration Lee Roberts Assistant AD/Facilities and Event Management Bryan Kulp Assistant Director of Athletic Facilities 7 Public Relations and Marketing Temple Athletics is continuously in the public eye, giving back to the urban community it surrounds. Most recently, the Temple Owls football team served Thanksgiving dinner to hundreds of families in Philadelphia at Stenton Family Manor. They also collected food for the Bethesda Project in Philadelphia for Thanksgiving, giving back to families who could not afford their own dinner. The overall methods of public relations Temple Athletics utilized are predominantly through social media, emails to parents and alumni as well as the university website. News headlines showcase the teams giving back to in the community and supporting the children and families of Philadelphia. The sporting events at Temple University are marketed to its target audience through social media, email blasts from marketing and showcased on the Temple Athletics website. Student workers also market the games on campus through signage and promotional items and incentives. For Temple’s marketing assessment, projecting for the future should include a wide array of evaluations before creating a marketing plan. The aspects that should be considered include their overall strategy, target market, social media usage, consistent client engagement and public relations. Temple Athletics is very prideful of its Cherry and White program where students can purchase a package, guaranteeing them admission to every home football and basketball game. At the start of every year, Temple markets this program to all students, but specifically targeting those who purchased the program in the past to maintain client engagement. Clients and Customers The clients for Temple Athletics are the student-athletes; they create a suitable and engaging environment through hiring esteemed coaches and staff to follow them during their 8 college athletic