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Espndeportes.Com Hispanic Media Kit 2008

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Espndeportes.Com Hispanic Media Kit 2008 MEDIA KIT VIDEO PLAYER •ESPNdeportes.com has a wide array of short form sports videos including highlights, interviews, program clips, and much more. •The client would receive a series of video impressions rotated in the player linking to their website. NEW MEDIA MINUTES Missed out on this week’s SC or Futbol Picante? Not a problem, because now on ESPNdeportes.com users will be able to view different sports clips of their favorite shows. Clips will include the most important sport news of that day or week. Sponsorship includes logo integration in the graphic intro plus commercial adjacency. Example of Media Minutes Shows: •SC Minute •Fuera de Juego Minute •Futbol Picante Minute •NFL Esta Noche Minute* •NBA Minute* •RPM Minute •MLB Minute* •Cronometro Minute •Fuera de Juego Minute •NBA Int’l Player of the Week Minute* •NFL Semanal Minute* •Beisbol Esta Noche Minute* *Seasonal -Scheduling varies by show SOCCER GAMECAST •Game-Cast is a live scoring applet that allows you to track a match with real time play by play, news, stats, and much more. •Beginning mid February 2008, the Soccer Gamecast application will have a new layout offering a more attractive style, which will include a 728x90 and 160x600 ad units, and a flash intro, allowing customers to advertise in a more user friendly application. HOME PAGE ROADBLOCKS •The Home Page can be purchased at full day increments •The main unit is the 728x90, which resides at the top of the page •Clients can also purchase additional home page units including a 300x250 and over the content prestitial MLB GAME-UPDATE Game Update is a live data application, with animation, that allows the user to follow MLB games online, in real time. The application includes stats, play by play, photos, chats, and much more. Sponsorship would include a flash intro plus fixed logo. RADIO AND PODCASTS •ESPN Deportes listeners can log-on to ESPNdeportes.com to hear various audio clips from the radio network, including interviews and the latest sports news, as well as other external pod-cast’s developed specifically for the web site. •Advertising opportunities include a 300x250 within the pod- cast player, as well as 728x90 ad within all radio pages. ONLINE AD UNITS Inventory on ESPNdeportes.com consists of 3 different IAB ad sizes: a 728x90, 300x250, and 160x600. Ad units on the site can be purchased ROS or sports specific. Third party ad tags are accepted. Rich media is accepted on a case by case basis. FANTASY AND TRIVIA OPPORTUNITIES •ESPNdeportes.com delivers a wide range of Fantasy games that spans the sports world. From Soccer to Stock Car racing, ESPNdeportes.com lets the fans take control, as they manage their own teams under a predefined salary cap, competing against others for bragging rights and prizes. •Fantasy Games include: •Ten different soccer leagues •UEFA Champions League trivia challenge game •NFL fantasy (Gridiron Challenge in August) •NBA fantasy (Fast Break in October) •MLB fantasy (Baseball Challenge in March) •NASCAR Fantasy games (Stock Car Challenge) •Sponsorship includes: •Branded and co-branded banners •Video •Logo integration in the game header FANTASY AND TRIVIA OPPORTUNITIES •Since its launch back in May of 2007, Club de Poker has generated over 32,000 players and still growing. •New tournaments run every 6 weeks where users can log on and play against other users for free using a set amount of money, and can earn more (or lose some) depending on their poker skills. •Sponsorship includes: •Logo integration into the entry and exit windows, the lobby, the felt within the poker tables •Co-branded logo integration. TV INTEGRATION ESPN gives users the chance to write viewer questions to ESPN Talent, participate in interactive polls, and view TV schedules via its program pages. Sponsorship is available via a 728x90 that resides on top of each program page. CHATS AND FORUMS •Forums allows users to voice their opinion by interacting with other users and commenting on single-topic discussions within different sports categories. •Sponsorship is available via a 728x90 that resides on top of each forum page. •Chats allows users to communicate with on-air talent, athletes, and site columnists •Sponsorship is available via a 728x90 that resides on top of each chat page..
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