Steinberg Cubasis VST 5

New Product Guide October 2003

New Product Guide

Product Name

Tagline “THE ULTIMATE MUSIC STUDIO FOR YOUR PC”

Positioning Statement “Coming from the professional edge of computer music production, Steinberg offers with CUBASIS VST 5.0 the perfect entry-level sequencer for the musically interested. CUBASIS VST 5.0 is the little brother of Steinberg’s famous CUBASE and offers professional solutions for a reasonable price. In its 5th generation CUBASIS VST offers everything creative people need and is the ideal tool for everyone that grew out of the Magix Music Maker age.”

Product Summary With Cubasis VST, you can turn your PC into the ultimate music studio with professional possibilities: Up to 48 audio channels (Wave and MP3) and 64 MIDI tracks, a professional mixer with real-time effects and a great variety of virtual instruments leave nothing to be desired. Compose songs, edit sounds, print your scores and burn your own CD with surround sound. With Voice Detective, you can even input MIDI notes by singing! Cubasis VST 5.0 comes with new professional effects such as a 4 band EQ with graphical editing and VST Dynamics (Compressor, Limiter, Noise Gate) and innovative virtual instruments such as a StagePiano, a Drawbar Organ and a perfect historic analogue synth emulation, the Model-E.

Cubasis VST is the perfect tool for making your music.

• CREATIVITY The perfect software from composing your tunes to burning them onto CD. • JAM SESSION Make music straight away - the great variety of virtual instruments includes drums, acoustic and electric guitars, synths and more. • EASY EDITING Quickly arrange tracks, loops and samples the way you want. • MIX MASTER The 48 audio and 64 MIDI channels give you all the

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recording capacity you need. • PROFESSIONAL EFFECTS Add real-time effects to spice up your recording—there are over 35 to pick from. • MUSIC VIDEOS Create your own music videos using the included video editing software Pinnacle Studio 8 SE. • GO PUBLIC Master and burn your own audio CDs, even print out CD covers and labels.

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Competitive Comparison Summary

Company Steinberg Magix eJay Product Name CUBASIS VST Music Studio deluxe Dance eJay 5 2003 Price € 99,99 € 69,99 € 39,99 Countries sold Europe Europe Europe URL www.pinnaclesys.com www.magix.net www.ejay.com How sold Retail/Internet/Direct Retail/Internet/Direct Retail/Internet/Direct Features audio channels (Wave 48 / 64 64 / 2000 48 / 0 and MP3) & MIDI tracks mixer & real-time effects yes yes yes virtual instruments yes yes yes Voice Detective: Input yes no no notes by using your voice 24 bit / 96 kHz support yes yes no Surround sound yes yes no An interactive tutorial yes movie no Video software yes internal video track internal video track Sound editing, Mastering yes yes no and CD-R software Bonus samples & songs yes yes yes AUDIO and MIDI tracks in yes no no MIDI one application

Target Customers >> The musically interested with a PC looking for a professional yet easy solution

Everyone who wants to do and record music on a PC is our primary target group. Mostly male, 14-35 years old, they are looking for an easy-to-use solution with a professional touch. Cubasis is their entry into the professional world of Steinberg, they have often already heard about the brand and about the big product. These users may have started with competing audio only sequencers, but now grew out of their “Music Maker age”.

>> Musical prosumers, hobby musicians

People who simply do not require the full feature set of the big version are perfectly ok with CUBASIS VST. The price is a lot more attractive and the capabilities still offer everything that is needed for full professional recording sessions Cubasis VST 5 addresses our installed base customer who “wants to create better songs” by giving that user new tools, new effects and new instruments. Non- musicians will be covered by the new additional content, that gets you started without the need for musical details.

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Product Facts/Comparison

• 48 audio channels (Wave and MP3) & 64 MIDI tracks • Professional mixer & more than 35 professional real-time effects (NEW: DeEsser, Amp-/Speaker- Simulation, VSTDynamics – incl. Compressor, Limiter, Noise Gate-, Subbass , Filter) • 13 virtual instruments (several , a drum machine, virtual guitars and a singing monk, NEW: Model-E synth, StagePiano, Drawbar Organ) • Voice Detective: Input notes by using your voice • 24 bit / 96 kHz support • Professional 4 band EQ with graphical editing - NEW • Surround sound • Integrated LoudMax for professional mastering - NEW • Time Stretch tool directly in arrangement - NEW • More effect and instruments slots - NEW • MIDI Groove Control (incl. presets) - NEW • An interactive tutorial • Sound editing, Mastering and CD-R software WaveLab Lite 2.5 and Master Unit • 2 Bonus CDs with samples & songs – MORE • Includes Video Software Studio 8 LE - NEW

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Model-E A milestone in music history - fat analogue synth basses

Easy Guitar Authentic electric guitar riffs and acoustic guitar strumming

Drawbar Organ Born to be wild: The perfect rock organ

Stage Piano Legendary funky E-Piano

Brother Gregory Cult: The singing monk

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Key Features & Benefits

Feature Benefit UP TO 48 AUDIO & 64 MIDI CUBASIS VST offers everything you need for a professional CHANNELS production. The amount of tracks and channels is more than sufficient for any user.

OVER 30 PROFESSIONAL EFFECTS A whole armada of professional virtual instruments and effect & 10 VIRTUAL INSTRUMENTS processors are included with CUBASIS VST. The range includes classic analog synth emulations (incl. 303 type and the historic analogue synth emulation Model-E), a drum machine, virtual electric and acoustic guitars, echo-, reverb-, flanger-, phaser- and filter-effects, professional EQs and Dynamics, a unique virtual singing monk (!) and more! There’s no more cheesy MIDI-type sounds as in the early stages of computer music.

SURROUND SOUND If you wish to have the unique feeling of surround sound rumbling in your living room – just try the surround module. CUBASIS VST’s Surrounder perfectly emulates the movie feeling of huge cinemas.

MASTERING & CD-R SOFTWARE For professional results a small version of Steinberg’s famous WaveLab for mastering purposes plus a CDR software is included. The mastering tools ensure that your songs have enough punch and compression to stand against your favourite artists’ songs.

INCLUDES 2 BONUS CDs: SAMPLES, To get you started right away CUBASIS VST includes two SONGS & MORE CDs full of samples and songs. These can be used freely for your own compositions – let yourself be inspired.

Key Messages - perfect music production software for first-time buyers - cross-platform compatible - best value for money available today - includes a powerful version of Popel - includes five full-featured VST Instruments - professional 24-bit/96 kHz audio quality - fully upgradeable - attractive savings on full product when upgrading

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Pricing/Components 4 CDs (Main, 2 Sample CDs, Video Editing), 1 printed manual “Quick Start”, cardboard box modeled after a typical equipment flightcase

Suggested Retail Price: 79.00 € incl. VAT) (Educational pricing available)

Shipping in November 2003

Upgrade Policy: Upgrade 4.0 to 5.0 = 19.99 €

System Requirements - Intel Pentium II 350 or AMD Duron or better - 128 MB RAM (192 MB RAM for Windows 2000/XP) - Windows 98 SE, ME, 2000, XP - MME-, DirectX- or ASIO compatible - SVGA-Grafikkarte (800 x 600 Auflösung bei 16-Bit Farbtiefe, 1024 x 768 empfohlen) - CD-ROM drive - Optional: CD burner, MIDI keyboard and Steinberg USB MIDI interface recommended - Approx. 340 MB free hard drive capacity

FAQ

Question Answer Who has the budgets if I want to place ads Art is supplied by EMS, ad budgets are in my region? regional Where do I get product support? Where can Support for all language versions will be consumers call? handled by the Pinnacle European Service Center just as all regular Pinnacle products Where can I order marketing material? Can be ordered at Hamburg (mailto:[email protected]) with SAP numbers provided by Thorsten Steen Who pays for the marketing material ? All marketing material budgets are regional

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