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Connecting with Listeners: How Radio Stations Are Reaching Beyond the Dial (And Their Competitors) to Connect with Their Audience
Rochester Institute of Technology RIT Scholar Works Theses 8-13-2015 (Re)Connecting With Listeners: How Radio Stations are Reaching Beyond the Dial (and Their Competitors) to Connect With Their Audience Alyxandra Sherwood Follow this and additional works at: https://scholarworks.rit.edu/theses Recommended Citation Sherwood, Alyxandra, "(Re)Connecting With Listeners: How Radio Stations are Reaching Beyond the Dial (and Their Competitors) to Connect With Their Audience" (2015). Thesis. Rochester Institute of Technology. Accessed from This Thesis is brought to you for free and open access by RIT Scholar Works. It has been accepted for inclusion in Theses by an authorized administrator of RIT Scholar Works. For more information, please contact [email protected]. Running head: (RE)CONNECTING WITH LISTENERS 1 The Rochester Institute of Technology School of Communication College of Liberal Arts (Re)Connecting With Listeners: How Radio Stations are Reaching Beyond the Dial (and Their Competitors) to Connect With Their Audience by Alyxandra Sherwood A Thesis submitted in partial fulfillment of the Master of Science degree in Communication & Media Technologies Degree Awarded: August 13, 2015 (RE)CONNECTING WITH LISTENERS 2 The members of the Committee approve the thesis of Alyxandra Sherwood presented on August 13, 2015. ___________________________________ Patrick Scanlon, Ph.D. Professor of Communication and Director School of Communication ___________________________________ Rudy Pugliese, Ph.D. Professor of Communication School of Communication Thesis Advisor ___________________________________ Michael J. Saffran, M.S. Lecturer and Faculty Director for WGSU-FM (89.3) Department of Communication State University of New York at Geneseo Thesis Advisor ___________________________________ Grant Cos, Ph.D. Associate Professor of Communication Director, Communication & Media Technologies Graduate Degree Program School of Communication (RE)CONNECTING WITH LISTENERS 3 Dedication The author wishes to thank Dr. -
Wednesday's Games Thursday, Sept. 19, 2019
Wednesday’s Games Thursday, Sept. 19, 2019 Website: mlb.com/afl R H E LOB Surprise 4 10 1 9 Umpire Crew: F Twitter: @MLBazFallLeague Glendale 2 3 1 4 2019 AFL STANDINGS W: Sharp (1-0, 0.00) ; L: Johnson (0-1, 6.00) ; SV: Tillo (1) East Division HR: SUR: Stowers (1) . GDD: Kendall (1) , Adolfo (1) . Scottsdale 1-0 1.000 - Mesa 0-1 .000 1.0 Salt River 0-1 .000 1.0 R H E LOB Scottsdale 5 9 1 5 Umpire Crew: A West Division Mesa 4 10 0 9 Peoria 1-0 1.000 - W: Spraker (1-0, 9.00) ; L: Lange (0-1, 9.00) ; SV: Hernandez (1) Surprise 1-0 1.000 - HR: SCO: Harris (1) , Bart 2 (2) Glendale 0-1 .000 1.0 PEORIA @ GLENDALE R H E LOB Peoria Peoria 10 13 1 6 Umpire Crew: L Salt River 6 11 2 10 RHP Tanner Houck BOS 0-0, 0.00 W: Murfee (1-0, 4.50) ; L: Baz (0-1, 32.40) ; SV: Delaplane (1) Record: 1-0 | Streak: W1 HR: SRR: Encarnacion (1) Batting Average: .342 | ERA: 2.00 Fielding Pct.: .972 Glendale Weekly Infield Schedule (through 9/22) LHP Bernardo Flores CWS 0-0, 0.00 Team Mon. Tue. Wed. Thu. Fri. Sat. Sun. Record: 0-1 | Streak: L1 Glendale — — X B B B X Batting Average: .100 | ERA: 4.00 Mesa — — X B B X — Fielding Pct.: .974 Peoria — — X B B B — Scottsdale — — X B X X X SCOTTSDALE @ SURPRISE Salt River — — X — X — — Scottsdale Surprise — — X B B B — RHP Connor Seabold PHI 0-0, 0.00 12:30 p.m. -
Arizona Diamondbacks 2015 Spring Training Game Notes
ARIZONA DIAMONDBACKS 2015 SPRING TRAINING GAME NOTES dbacks.com losdbacks.com @Dbacks @LosDbacks facebook.com/D-backs Salt River Fields at Talking Stick 7555 N. Pima Road, Scottsdale, Ariz., 85258 ARIZONA DIAMONDBACKS (2-1) @ SEATTLE MARINERS (2-1) PRESS.DBACKSMEDIA.COM Saturday, March 7, 2015 ♦ Peoria Sports Complex ♦ Peoria, Ariz. ♦ 1:05 p.m. ♦Daily content includes media guides, game notes, statistical reports, lineups, Game No. 4 ♦ Road Game No. 2 ♦ Home Record: 1-1 ♦ Road Record: 1-0 press releases, etc.…please contact a D-backs’ Communications staff mem- RHP Josh Collmenter (NR) vs. RHP Hisashi Iwakuma (NR) ber for the login/password. Arizona Sports 98.7 FM 2015 D-BACKS SPRING SCHEDULE (2-1) DIAMOND-FACTS D-BACKS WEARING “KAYLA” PATCH THIS WEEK WINNING LOSING DATE OPP RESULT REC. PITCHER PITCHER ATT. ♦Arizona is in its 18th Cactus League season (fi fth in ♦D-backs are wearing a black patch with “KAYLA” 3/3 Arizona State W, 4-0 - Schugel Graybill 6,655 the Valley)…Tucson served as the club’s headquar- written on the sleeve in memory of Prescott resi- 3/4 @ COL W, 6-2 1-0 Blair (R, 1-0) Laffey (R, 0-1) 6,780 ters from 1998-2010. dent Kayla Mueller, a human rights activist who 3/5 COL W, 4-3 2-0 Nuño (R, 1-0) Butler (R, 0-1) 7,595 ♦D-backs are 2-1 this spring and 284-267-17 all-time passed away last month while being held captive by 3/6 OAK L, 2-7 2-1 Graveman (1-0) Ray (0-1) 10,726 in spring…in 2014, the D-backs went 12-13-3. -
MLB Players Partner with Fans to Strike out Poverty Across Globe Nine Players Combine Efforts to Bring Drinking Water and Crisis Relief to Hardest Places
Contact: Abrielle Swisher Gordon C. James Public Relations Office: (602) 274-1988 Cell: (602) 370-5557 MLB Players Partner with Fans to Strike Out Poverty Across Globe Nine Players Combine Efforts to Bring Drinking Water and Crisis Relief to Hardest Places PHOENIX, AZ (March 28, 2019) – For many across the world, access to some of life’s most basic needs, like clean water and a nutritious meal, can be near impossible to come by. With that in mind, Major League Baseball (MLB) players have teamed up with Food for the Hungry (FH), a global humanitarian organization serving the vulnerable in over 20 countries, to raise money through the Striking Out Poverty campaign, in an effort to meet the most urgent needs in some of the poorest communities in the world. As the 2019 MLB season kicks off, nine players from four different MLB teams have committed to a variety of Striking Out Poverty projects and encourage fans to support them throughout the season to raise the necessary funds to meet their goals. These projects range from providing medical care to Rohingya refugees in Bangladesh, building school classrooms and providing clean water in Rwanda, providing emergency response to the current crisis in Venezuela and building baseball fields and implementing additional water filtration systems in the Dominican Republic. “Opening day doesn’t just mark the first day of the baseball season—it also marks the beginning of new hope for so many underserved communities,” says Milam Byers, Director of Sports Partnerships at Food for the Hungry. “We are excited to embark on our third year of changing lives, providing resources and looking past the scoreboard with the help of these players and their fans.” Baseball fans can support these projects and their favorite players by visiting www.pledgeit.org/team/sop-2019 or www.bigleagueimpact.org and clicking on the player’s picture to pledge for home runs, base steals, and learn more. -
Houston Astros(100-58) Vs Baltimore Orioles(46-112)
Game No.: 159 Houston Astros(100-58) vs Baltimore Orioles(46-112) Sep 28, 2018 Oriole Park at Camden Yards First Pitch: Temp: OFFICIAL SCORERS: UMPIRES: AVG HR RBI Houston Astros POS 1 2 3 4 5 6 7 8 9 10 11 12 AB R H RBI .314 13 61 27 Altuve 2B .238 16 46 22 Reddick (L) RF .289 31 103 2 Bregman 3B .249 16 67 9 Gonzalez (S) LF .239 14 63 1 Correa SS .288 12 42 13 White 1B .208 6 22 16 McCann (L) DH .240 4 12 15 Maldonado C .267 6 30 18 Kemp (L) CF R H E LOB COACHES PITCHERS IP H R ER BB SO HR HB WP PITCHES 14 AJ Hinch (Manager) Cole (15-5, 2.92) 39 Dave Hudgens (Hitting Coach) 56 Brent Strom (Pitching Coach) 20 Joe Espada (Bench Coach) 37 Alex Cintron (First Base Coach) 8 Gary Pettis (Third Base Coach) Astros Roster 55 Doug White (Bullpen Coach) 1 Carlos Correa, SS (R) 10 Yuli Gurriel, 1B (R) 18 Tony Kemp, LF (L) 30 Héctor Rondón, RHP 43 Lance McCullers Jr., RHP 59 Cionel Pérez, LHP 2 Alex Bregman, 3B (R) 11 Evan Gattis, C (R) 22 Josh Reddick, RF (L) 31 Collin McHugh, RHP 45 Gerrit Cole, RHP 60 Dallas Keuchel, LHP 3 Kyle Tucker, RF (L) 12 Max Stassi, C (R) 26 Myles Straw, CF (R) 35 Justin Verlander, RHP 47 Chris Devenski, RHP 63 Josh James, RHP 4 George Springer, CF (R) 13 Tyler White, 1B (R) 27 José Altuve, 2B (R) 36 Will Harris, RHP 50 Charlie Morton, RHP 64 Reymin Guduan, LHP 6 Jake Marisnick, CF (R) 15 Martín Maldonado, C (R) 28 J.D. -
Today's Game Information
Monday, March 7, 2016 Game #6 (3-2) Peoria Stadium ARIZONA DIAMONDBACKS (3-2) at SEATTLE MARINERS (3-2) Home #3 (1-1) TODAY’S GAME INFORMATION Starting Pitchers: RH Rubby De La Rosa (0-0, 9.00) vs. LH James Paxton (1-0, 0.00) 1:10 pm MT/12:10 pm PT • Radio: 710 ESPN Seattle • TV: None TODAY’S TILT…the Mariners continue their 40th spring training with the sixth game of the Cactus SPRING RECORD League season today against the Arizona Diamondbacks at Peoria Stadium…today’s game Overall Record ..................................3-2 continues the 33-game Cactus League schedule for the Mariners that will conclude April 2 vs. the PEORIA STADIUM ............................2-1 Colorado Rockies at Salt River Fields…the Mariners will open the 2016 season April 4 at Globe Life Home Record ................................... 1-1 Road Record .................................... 2-1 Park vs. the Texas Rangers. Current Streak ................................. 1 W TODAY’S STARTING 9 VS. DIAMONDBACKS…the Mariners starting 9 today by batting order: THE COUNTDOWN Ketel Marte (SS), Kyle Seager (3B), Robinson Cano (2B), Nelson Cruz (DH), Adam Lind (1B), Stefen Romero (RF), Steve Clevenger (C), Efren Navarro (LF), Boog Powell (CF). 28 days to Opening Day, 4/4 at TEX UPCOMING PROBABLE PITCHERS (subject to change)… UPCOMING SCHEDULE MONDAY: Mariners vs. Diamondbacks 1:10 pm 710 ESPN Seattle March 7 ...............................vs. Arizona ARI — De La Rosa, Bradley, Marshall, Drabek, Reynolds* March 8 ..............................at Cleveland March 9 ....................... vs. Kansas City SEA — Paxton*, Roach, Guaipe, Peralta, Rollins* March 10 .......................vs. Chicago-NL TUESDAY: Mariners at Cleveland 1:10 pm 710 ESPN Seattle (delay) Bold - Peoria Stadium SEA — Karns, Wieland, Nuño*, Aro, Zych BY THE NUMBERS CLE — Bauer, Clevinger, Shaw, Otero, Gorzelanny*, Thatcher* WEDNESDAY: Mariners vs. -
2020 Event Information & Session Outlines
2020 Event Information & Session Outlines Event Partners www.BaseballCoachesClinic.com www.BaseballCoachesClinic.com January 2020 Dear Coach, Welcome to the 17th annual Mohegan Sun World Baseball Coaches’ Convention held in the Mohegan Sun's newest venue, the Expo Center! We are excited to have you here. Our mission is to provide you with the very best in coaching education; and again, this year, we have secured the best clinicians and designed a curriculum that addresses all levels of play and a range of coaching areas. Here are a couple of convention notes for 2020: - We are excited to return to Mohegan Sun’s state of the art Expo Center, where we've added additional interactive learning sessions on our Demo Infield and the On Deck Sports Batting Cage in the Exhibitor Zone. We’ve also added a new venue in the Exhibitor Zone, The Bullpen, where attendees can meet and discuss baseball with select presenters following their sessions. - Again this year, we will offer you post-event access to video of our Thursday and Friday convention sessions (more than 30 sessions!), so that you can refresh your memory or watch sessions you may have missed. Following the clinic, we will provide attendees with a special promo code, which will enable you to purchase all sessions at a greatly discounted rate. - To provide you with the latest event information, we offer an event app that features the convention schedule, a list of exhibitors, a digital version of the event handout and much more. Search Baseball Coaches Convention in the app stores. -
2017 Information & Record Book
2017 INFORMATION & RECORD BOOK OWNERSHIP OF THE CLEVELAND INDIANS Paul J. Dolan John Sherman Owner/Chairman/Chief Executive Of¿ cer Vice Chairman The Dolan family's ownership of the Cleveland Indians enters its 18th season in 2017, while John Sherman was announced as Vice Chairman and minority ownership partner of the Paul Dolan begins his ¿ fth campaign as the primary control person of the franchise after Cleveland Indians on August 19, 2016. being formally approved by Major League Baseball on Jan. 10, 2013. Paul continues to A long-time entrepreneur and philanthropist, Sherman has been responsible for establishing serve as Chairman and Chief Executive Of¿ cer of the Indians, roles that he accepted prior two successful businesses in Kansas City, Missouri and has provided extensive charitable to the 2011 season. He began as Vice President, General Counsel of the Indians upon support throughout surrounding communities. joining the organization in 2000 and later served as the club's President from 2004-10. His ¿ rst startup, LPG Services Group, grew rapidly and merged with Dynegy (NYSE:DYN) Paul was born and raised in nearby Chardon, Ohio where he attended high school at in 1996. Sherman later founded Inergy L.P., which went public in 2001. He led Inergy Gilmour Academy in Gates Mills. He graduated with a B.A. degree from St. Lawrence through a period of tremendous growth, merging it with Crestwood Holdings in 2013, University in 1980 and received his Juris Doctorate from the University of Notre Dame’s and continues to serve on the board of [now] Crestwood Equity Partners (NYSE:CEQP). -
2021-03-19 @ MIL Notes 19.Indd
ARIZONA DIAMONDBACKS (7-9-2) at MILWAUKEE BREWERS (8-8-1) LHP Caleb Smith (0-2, 8.59) vs. RHP Adrian Houser (0-0, 1.69) Fri., March 19, 2021 · American Family Fields of Phoenix · 1:05 p.m. Game No. 19 · Road Game No. 10 · Home: 3-5-1 · Road: 4-4-1 - FSAZ - DIAMOND-FACTS YESTERDAY'S RECAP SPRING SCHEDULE ♦ Arizona is in its 24th Cactus League season ♦ The D-backs and Dodgers tied, 7-7. DATE OPP RESULT REC. WIN LOSS ATT. and 11th at Salt River Fields at Talking Stick ♦ Merrill Kelly allowed 4 earned runs in 4.0 2/28 @ COL L, 2-5 0-1 Diehl Frankoff *2,100 (Tucson from 1998-2010). innings. 3/1 MIL L, 1-7 0-2 Burnes M. Kelly *2,100 ♦ Joe Mantiply (1.0 IP) and Kevin Ginkel 3/2 SD L, 2-7 0-3 Weathers C. Smith *2,100 10TH ANNIVERSARY IN 2021 (1.0) each had scoreless outings. 3/3 @ CLE W, 9-4 1-3 Weaver Plesac 1,869 ♦ Salt River Fields at Talking Stick is celebrat- ♦ Asdrúbal Cabrera was 3-for-3 with a dou- 3/4 LAA W, 9-2 2-3 Bumgarner Canning *2,130 ing its 10th Anniversary in 2021. ble, home run (2) and 2 RBI. 3/5 @ CIN W, 5-2 3-3 Moll Lorenzen 2,211 ♦ Since the inaugural game on Sat., Feb. 26, ♦ David Peralta went 3-for-4 with a home 3/6 TEX L, 6-7 3-4 de Geus R. Smith *2,215 2011, the stadium has hosted 3+ million run (2) and 3 RBI. -
NL-Only Leagues
ESPN Fantasy Baseball top 360: NL-only leagues Player Team All pos. $ Player Team All pos. $ Player Team All pos. $ Player Team All pos. $ 1. Mookie Betts LAD OF $44 91. Joc Pederson CHC OF $14 181. MacKenzie Gore SD SP $7 271. John Curtiss MIA RP/SP $1 2. Ronald Acuna Jr. ATL OF $39 92. Will Smith ATL RP $14 182. Stefan Crichton ARI RP $6 272. Josh Fuentes COL 1B $1 3. Fernando Tatis Jr. SD SS $37 93. Austin Riley ATL 3B $14 183. Tim Locastro ARI OF $6 273. Wade Miley CIN SP $1 4. Juan Soto WSH OF $36 94. A.J. Pollock LAD OF $14 184. Lucas Sims CIN RP $6 274. Chad Kuhl PIT SP $1 5. Trea Turner WSH SS $32 95. Devin Williams MIL RP $13 185. Tanner Rainey WSH RP $6 275. Anibal Sanchez FA SP $1 6. Jacob deGrom NYM SP $30 96. German Marquez COL SP $13 186. Madison Bumgarner ARI SP $6 276. Rowan Wick CHC RP $1 7. Trevor Story COL SS $30 97. Raimel Tapia COL OF $13 187. Gregory Polanco PIT OF $6 277. Rick Porcello FA SP $0 8. Cody Bellinger LAD OF/1B $30 98. Carlos Carrasco NYM SP $13 188. Omar Narvaez MIL C $6 278. Jon Lester WSH SP $0 9. Freddie Freeman ATL 1B $29 99. Gavin Lux LAD 2B $13 189. Anthony DeSclafani SF SP $6 279. Antonio Senzatela COL SP $0 10. Christian Yelich MIL OF $29 100. Zach Eflin PHI SP $13 190. Josh Lindblom MIL SP $6 280. -
ESPN Fantasy Baseball Cheat Sheet: H2H Categories Leagues
ESPN Fantasy Baseball Cheat Sheet: H2H categories leagues Starting pitchers, cont. First basemen Shortstops Outfielders Outfielders, cont. 51. (203) Andrew Heaney LAA $2 1. (4) Cody Bellinger LAD $43 1. (7) Francisco Lindor CLE $39 1. (1) Mike Trout LAA $49 63. (238) David Peralta ARI $1 52. (205) Mike Foltynewicz ATL $2 2. (19) Freddie Freeman ATL $30 2. (9) Trea Turner WSH $36 2. (2) Christian Yelich MIL $48 64. (241) Mallex Smith SEA $1 53. (208) Brendan McKay TB $2 3. (29) Pete Alonso NYM $23 3. (10) Alex Bregman HOU $35 3. (3) Ronald Acuna Jr. ATL $47 65. (245) Shogo Akiyama CIN $1 54. (210) Ryan Yarbrough TB $2 4. (39) Anthony Rizzo CHC $21 4. (12) Trevor Story COL $33 4. (4) Cody Bellinger LAD $43 66. (246) Hunter Dozier KC $1 55. (212) Masahiro Tanaka NYY $2 5. (48) Matt Olson OAK $18 5. (25) Fernando Tatis Jr. SD $25 5. (6) Mookie Betts LAD $42 67. (251) Garrett Hampson COL $1 Last updated: 56. (217) Jake Odorizzi MIN $1 6. (51) Paul Goldschmidt STL $18 6. (31) Javier Baez CHC $23 6. (13) Bryce Harper PHI $33 68. (257) Willie Calhoun TEX $1 Friday, July 24, 2020 57. (219) German Marquez COL $1 7. (54) Josh Bell PIT $17 7. (33) Xander Bogaerts BOS $22 7. (15) J.D. Martinez BOS $32 69. (259) A.J. Pollock LAD $1 Position rank is listed first, followed by overall rank 58. (224) Jose Urquidy HOU $1 8. (63) Jose Abreu CWS $15 8. (34) Gleyber Torres NYY $22 8. -
Listening Patterns – 2 About the Study Creating the Format Groups
SSRRGG PPuubblliicc RRaaddiioo PPrrooffiillee TThhee PPuubblliicc RRaaddiioo FFoorrmmaatt SSttuuddyy LLiisstteenniinngg PPaatttteerrnnss AA SSiixx--YYeeaarr AAnnaallyyssiiss ooff PPeerrffoorrmmaannccee aanndd CChhaannggee BByy SSttaattiioonn FFoorrmmaatt By Thomas J. Thomas and Theresa R. Clifford December 2005 STATION RESOURCE GROUP 6935 Laurel Avenue Takoma Park, MD 20912 301.270.2617 www.srg.org TThhee PPuubblliicc RRaaddiioo FFoorrmmaatt SSttuuddyy:: LLiisstteenniinngg PPaatttteerrnnss Each week the 393 public radio organizations supported by the Corporation for Public Broadcasting reach some 27 million listeners. Most analyses of public radio listening examine the performance of individual stations within this large mix, the contributions of specific national programs, or aggregate numbers for the system as a whole. This report takes a different approach. Through an extensive, multi-year study of 228 stations that generate about 80% of public radio’s audience, we review patterns of listening to groups of stations categorized by the formats that they present. We find that stations that pursue different format strategies – news, classical, jazz, AAA, and the principal combinations of these – have experienced significantly different patterns of audience growth in recent years and important differences in key audience behaviors such as loyalty and time spent listening. This quantitative study complements qualitative research that the Station Resource Group, in partnership with Public Radio Program Directors, and others have pursued on the values and benefits listeners perceive in different formats and format combinations. Key findings of The Public Radio Format Study include: • In a time of relentless news cycles and a near abandonment of news by many commercial stations, public radio’s news and information stations have seen a 55% increase in their average audience from Spring 1999 to Fall 2004.