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Td the Axa Liberty Bowl i i Some people take a certain pride in taking care of things. Those are the people who trust ACDelco. Maybe that's because ACDelco Batteries last longer than the competition's, or because Duraguard" Oil Filters are the highest efficiency filters in their class. You'll also appreciate the facts that ACDelco spark plugs are dependable, hardworking and competitively priced, and that our wiper blades keep things clear under any conditions. These are just a few of ACDelco's full line of quality parts - all built with your high standards in mind .. ACDelca When the right way is the only way. Contact www.ACDelco.com or 1-800-ACDelco. L B E R T Y B D W L WELCOME TD THE AXA LIBERTY BOWL To the friends and fans of Memphis' most spectacular football event of the year, we welcome you to the 43rd AXA Liberty Bowl. This past year has given renewed meaning to patriotism, freedom and being an American. While we witnessed the dark side of a few, we have also seen the hope, kindness, love and resolve of many. This year has given us all reasons to be proud to be Americans. Let us not forget the sacrifices made by many to create the freedoms we enjoy today. As president of the AXA Liberty Bowl Festival Association, my thoughts are with the men and women affected by the events of this year. I extend a heartfelt thank you to those who gave unselfishly to help those who have suffered so much and our men and women in uniform who defend this nation. It is a special honor for us to pay tribute and recognize the true heroes of the world - those who help others. Since 1965, Memphis has been the host of what has become a jewel in our city's crown. Our Liberty Bowl Memorial Stadium has served as the site of some of the greatest events in college football bowl history, like the final game of legendary coach "Bear" Bryant, and as the training ground for famous Heisman Trophy winners such as Doug Flutie, Bo Jackson and Ernie Davis. Today, we want to continue our strong tradition of presenting a first-class bowl game, highlighted by a magnificent halftime celebration featuring Three Dog Night and the Children of St. Jude Children's Research Hospital - the beneficiary of the AXA Liberty Bowl. We also have a strong complement of exciting events and activities leading up to the game including the Team Welcome Party in beautifully revitalized downtown Memphis; the BlueCross BlueShield of Tennessee SK Run; the President's Gala; the AXA Liberty Bowl Parade on historic Beale Street; and the Time Warner Cable Pre-Game Buffet- our unique version of tailgating inside the Mid-South Coliseum. Over the years, this momentous festival week has become the social event of the holiday season in Memphis and it would not be possible without the continued support of our title sponsor - AXA - and our presenting sponsors: AutoZone, FedEx and VoiceStream. Of course, the citizens of Memphis are our biggest supporters and we sincerely appreciate their participation and enthusiasm for this event. On behalf of the AXA Liberty Bowl Festival Association Board of Directors we wish you a safe and happy New Year. Enjoy the game! Sincerely, Greg Duckett President 2001 AXA Liberty Bowl 1 2001 LIBERTY BOWL GAME OFFI CIAL SOUVENIR MAGAZINE Published under the auspices of the AXA Liberty Bowl. with the assistance of Liesl Denton. Special thanks to Kenny Klein. J.D. Barlow and the staff at the University of Louisville; Ralph Zobell. Dave Broberg and the staff at Brigham Young University. Professional Sports Publications ~ 355 Lexington Avenue , New York, NY. 10017 Tel (212) 697-1460 mm Fax (212) 286-8154 Chief Operating Officer I ho.nas A Executive V.P.-Sales & Marketing Hahn Senior V.P.-Finance J1111 Wicks Senior V.P.-Team Relations Peggy Kearney V.P.-College Team Relations Robert L fuiton Senior Corporate V.P. Pamela l Blawie Corporate Consultant Jarred R Me~e V.P.-Manutacturing/Editorial Ruth Sod Yung Executive Editor Kieran P O'Dwyer Senior Editor Clrris1,an Evans Gartley Editor Ryan Mattos Copy Editor Rarwr1 Masliyal1 Editorial Design Joseph Caputo. Ari Director Pal Voell Palmer. Sr Designer; Michael Kass. Ferdinancl Morton. Lynda o·Kecle. Desigriers Director of Manufacturing Rotiin Daikeler Production Coordinator Meredith M Ian Traffic Advertising Mary Powell, Manager. Florine Moore. Local Sales Systems John Lei lo. Dir. Steve Kanellopou,os Mgr V.P.-Marketing Services Amy Ehrlich V.P.-Marketing/Promotions Doug Kinwiei Director, Sales Development Jim Prendergast Directors, Team Relations Galen Beenken. Tim Roth Bus. Dvlpmt. Dir., Marketing/Promotions Tim McGhee Acct. Dir., Marketing/Promotions Adrienne Chibbaro Acct. Manager Marketing/Promotions Tom Tromba Managers, Marketing Services Samantha Fahrer Scott Parente Manager, Sales Development Haley Flynn Marketing Services Coordinator Aron Sawyer Account Coordinators, Marketing/Promotions Matt Klein. Nicole Tropea Project Coord., Marketing/Promotions Karen Marketing/Promotions Design Herny Alvare1 Lover Associate Art Directors. Anlhony Ve11tolierr. Senior Designer Kitty Wong. Junior Graphic Desrgner Corporate Design Darlene Raeu1 Production Mgr., Marketing/Promotions Micmel Snustm Group Circulation Director John Cross V.P.-Director, National Sales Chrrs Greiner V.P.-Director, Local & Reg. Sales Terry Columbus SALES OFFICES NEW YORK: National Accounts. Neil Farber VP; Paul Abramson VP; Cecil D Lear. Jay Shann, Alexandra Chiavetta. Managers: Julius Picardi. Regional Drrector. Tel (2121 697-1460: FAX (212) 286-8154 SMG Alan J Tracey Natl Accts Rep Tel 1914) 949-4726 NEW ENGLAND: Lou Yalle. Regional Director. Tel (617) 367-5955 FAX (6171367-5831 CHICAGO: Mark Rose. Regional Director Tel (312) 645-1262. FAX (312) 645-1252 SOUTHWEST: Mark Faber. Regional Director: Harriet Watson Otlice/Product1on Manager Tel (972) 387-2055 FAX (972) 387-2061 SOUTHEAST: Scott Flaxman. Southern National Advertis• ing Director. Tel 17711) 414-9810 FAX 1770) 414-9813 WEST: Stacy Kennedy. Regional Director. Jim Holtz. National Co-op Sales Direclor: Tel (310) 342-7160 FAX (310) 342-7159 New York Sales Coordinators Virg1111a Hoff. Keri Pilman SOUTH REGION SALES Ronnie Davis. Sen,or Sports Marketing Manager Troy Maton. Sports Marketing Manager Tel (972) 387 2055 FAX (972) 387-2061. Executive Assistant frarr Aronowllz Administration Giana Migdal. Karnau Daniel Finance Department Mary Besig Geri Courteau. Mark Mariglia, Kevin McDermott Marie Munn. Sharon Olson PulJlished tiy Prolessioral Sports Put,lications. lnc 355 Lexington Ave. New York.NY 10017 2001 Prnlessional Sports Publications All rights reserved. Reproduction in whole or part without permission ol pub lisher is prohibited To order additional programs. ca_ll_ 1-800-769-8843 Program contents designed by Ferdinand Morton L B E R T Y B D W L AKA Financial, Inc. Dear AXA Liberty Bowl Fans: On behalf of AXA's 150,000 employees and financial professionals around the world, I would like to cor• dially welcome you to the 43rd annual AXA Liberty Bowl. With the theme of this year's game "A Celebration of Patriotism," we are especially pleased to host a large contingent of firefighters, law enforcement officers, emergency service workers, military personnel and their families at this year's festivities. As a result of the valor, heroism and personal sacrifice exhibited by so many during the events of September 11th in New York City and Washington, as well as in the ongoing war on ter• rorism, we are very proud to honor these professions during pre-game and halftime ceremonies. This year's AXA Liberty Bowl is being dedicated to the victims of the September 11th terrorist attack. Each year this college classic reminds millions across the nation, both in the stands and watching on TV, of our individual liberties and freedoms. The emphasis of these core ingredients of our American values, we felt, would be a fitting tribute to those loved ones, friends and fellow citizens that were lost in that terrible tragedy. Once again. the AXA Liberty Bowl is being played for the benefit of St. Jude Children's Research Hospital. The doctors, researchers, nurses and other professionals at St. Jude are making tremendous strides in defeat• ing childhood cancer and other diseases. And, the courage of the kids undergoing treatment at St. Jude make them true MVPs in their struggle to get well. AXA and the AXA Foundation are proud to support them in this critical battle. We are also proud of the two great universities that are participating on the field today for the AXA Cup for Excellence and the AXA Liberty Bowl trophy. Both teams are true champions and we congratulate each for their outstanding success this year. As we get set for the game to begin, I would like to convey best wishes to you from the entire AXA organ• ization for a safe and happy holiday season. Kip Condron President & CEO AXA Financial, Inc. 4 . h e I p . .\1111' " Calvert AXA Acll'1s,,1\, /IC "Among people over 'SO, women own more than half o! all assets. 'vVhether it's because L)I. death or divorce, many women arc suddenly in charge of their finances .. AXA Advisors is abou; ll onc-011-(J/lC 1L'iu1 ionsliip ll'ilh ll profcssionul. A fi11w1, iul plllll combined ll'illi w1 AXA Assc/ Accou111 helps vou .~uin 1111dcrs/uncli11g um/ rnn/rol."Like a IL)t of things. managing money wisely isn't that difficult ii. you're mlling to plan. My job is to sho« :·l)U how. .. Reach one of us ill 1 (888) AXA-INFO (292-+n 3n) or visit www.AXAonline.com. /AXA ADVISORS /tii!/1/1 GE 20185 (2/01) AXA Advisors, LLC (Member SIPC, NASO) NY, NY 10104 L B E R T Y B O W L Points Well Taken If offense is what you crave, then Memphis is the place to get your fill, as Louisville and BVU engage in what could be a high-scoring, entertaining battle in the 43rd AXA Liberty Bowl Junior quarterback Dave Ragone has efficiently directed the Louisville offensive attack, throwing 50 TDs in the past two seasons.
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