&

the corporate hospitality magazine for the midlands, north of england, scotland & north

ISSUE 54 • MAy 2016 hospitalityandeventsnorth.com

Stunning Location Outstanding Quality Exceptional Value

VENUE FOCUS: NORTH WEST PLUS Teambuilding Game Shows Referendum Debate Top 10 Euro Conference Destinations WIN Linking In

Stayover With Best Western Premier Hallmark Hotel Chester

NEWS, FEATURES, VENUES, IDEAS, COMPETITIONS & LOTS MORE H&E NORTH BUILDING BLOCKS OF SUCCESS

So book your event with a venue you can trust

Follow us

Let the experts take care of your next conference today t: 0113 230 6000 e: [email protected] www.weetwood.co.uk 2 www.hospitalityandeventsnorth.com CONTENTS H&E NORTH

MAY 2016 as the excitement of international confex elsewhere, we take a look at how the so-called you can also win a stayover in chester, thanks dies down we look forward to this week’s Brexit could affect the mice sector, and meet to hallmark hotels. conference and hospitality show 16, the chs some key movers and shakers from across the awards and the meetings show in June, and industry. we’ll hopefully see you soon. we’re really looking forward to meeting you all! this issue’s venue focus is north west, an events and conferences have become more area with an eclectic mix of fabulous settings innovative and vibrant in recent years – look at for your next event. plus we look at some fun the technology used and the way social media team building ideas at a time when keeping and sites like linkedin are integrated now and staff motivated and clients happy is so Elliot Landy. things have moved on at a pace. important.

publisher: Elliot Landy 05 10 features editor: h&e north front page feature: Laura Sefton BUILT TO LAST editorial assistant: CUE ACTION h&e north investigates benefits of team building Evangeline Spachis Venue cymru reveals the planning activities for both the office and the individual. behind the recently televised design: 2016 world grand prix Stacey Hanson competition. senior account manager: Adam Freedman 22 40 printing: Bahson Colour Ltd FOCUS ON: NORTH COMPETITION contributors: win an overnight stay for two at the Best western Alistair Ryder WEST premier hallmark hotel chester the Queen. Conferencing Cheshire h&e north looks at the region’s corporate offerings from Heather Lishman across the region. starts page 20. Jane Longhurst Jonny Ross 45 60 Juliet Price Liverpool Convention Bureau Rob Dignan H&E NORTH MEETS… DECISION TIME Visit Lancashire helen Bastin, lancaster University’s lancaster as the eU referendum date looms, h&e north asks how the outcome could impact upon the mice industry. Visit Manchester conferences new head of conference, events and Visitor services.

copyright Jlife ltd. all contents are copyright, all rights are reserved. no part of the contents can be reproduced without permission from the publisher. no @HospitalityNrth responsibility can be accepted for inaccurate information supplied, & content supplied does not necessarily represent the opinion of the publisher. editorial policies & magazine layouts are purely at the publisher’s discretion & no debate will be entered in to.

published by: Jlife ltd. ground floor, Beech house, sycamore lodge, 7a woodhouse cliff, headingley, leeds ls6 2hf. t: 0845 052 2911 f: 0845 052 2912 e: [email protected] w: hospitalityandeventsnorth.com

3 May 2016 H&E NORTH NORTH NEWS

NORTH in Brief

Jurys Inn Liverpool’s £2M Investment Jurys inn liverpool is undergoing a £2 million refurbishment programme that will incorporate new facilities for business and leisure guests. the hotel’s 10 meeting rooms and banqueting facilities will be renovated, plus there will be new décor for the 310 bedrooms, and the introduction of 16 new executive rooms. all upgrades to the hotel will be completed by summer 2016 and the hotel will team building with garlands leisure remain open throughout. this appointment comes ahead of a europe descend on newcastlegateshead for John Thurso Appointed New Chair of busy year for the Barbican, with many venue its 41st annual meeting, bringing estimated £1.1 VisitScotland improvements due across the course of 2016. million into the local economy. the meeting is John thurso is the new chair of the national the Barbican will be exhibiting at the meetings to be held at sage gateshead for the five-day tourism board, Visitscotland. fergus ewing, show (14th-16th June). conference. scotland’s tourism minister, announced the appointment recently and the part-time role New Event Seating by Ta Dah as chair runs for three years up to 31st march Furniture Hire 2019. manchester-based ta dah furniture hire has “scotland is an iconic national brand with a added Blofield air design donuts to its air- world-class tourist offering and Visitscotland filled chesterfield hire range. the donut is a does a great job promoting both,” said John, table seating combination with an inflatable whose career in the hospitality industry doughnut-shaped seating section that can includes being europe’s youngest five-star hotel accommodate up to six delegates. manager at the savoy group’s lancaster hotel rachel smith, of ta dah furniture, in paris at the age of 27 and becoming founder explained: “we’ve selected coverings in the newcastle Quayside and sage gateshead gm for Blakeney hotels of cliveden, which gorgeous animali range, with white or black became the UK’s highest-rated hotel under his python print. we can’t wait to unleash these on leadership. the UK hire market.” Garlands Launches New Brand the furniture hire company works closely garlands leisure ltd has launched garlands Barbican Appoints Event Manager with Blofield to provide air-filled hire pieces. corporate, its new brand that focuses the Barbican has appointed silvana ambrosiou exclusively on the corporate events market. as a Business and event manager. NewcastleGateshead Attracts the company, which is located on the silvana began her role in the Barbican European Association leicestershire/ warwickshire border, has been Business events team earlier this year and organising and delivering both private and newcastlegateshead will host the international will be responsible for the management of corporate events for over 10 years, and the new european thyroid association (eta) in commercial events, client relationships and addition is the result of an increase in demand september 2018. liaising with the various departments across for these corporate events. the eta will see 900 delegates from across Barbican centre. garlands corporate is designed to specifically tailor the services on offer to the growing corporate events sector, bringing together team building tasks, meeting and event facilities, event fields, team development facilitation, and accommodation all under one brand. phil Underwood, sales and marketing manager for garlands leisure ltd, explains: “experienced event managers can also organise bespoke events such as business development programmes using personality profiling tools, large corporate fun days for over 300 guests, and automotive showcase events. the highest level of event support is available, from initial ideas through to event evaluation to ensure the very best experience.” garlands now offer five indoor meeting and event spaces, including the exclusive mythe Barn, the 378m² warehouse, and the new orchard suite with a capacity of 50 delegates.

4 www.hospitalityandeventsnorth.com FRONT COVER FEATURE H&E NORTH

Cue Action Amy Pearson Jenkins gives H&E North a glimpse into her itinerary as Event Manager at Venue Cymru and her work on the 2016 World Grand Prix Snooker competition.

The Challenge and itV sport, and this involves several has to be ready for 9am as players arrive early following a very successful conversations and lots of meetings. to warm up for the first round. pocket cameras 2015 world grand prix snooker are installed on the tables in order to get close- competition, Venue cymru was asked by the team here also has to liaise with the tV up shots and a final safety check is carried out world snooker to host the six-day televised facilities company to finalise requirements for with the client to ensure all requirements have tournament for itV sport again in 2016. and layout of the outside broadcast. we have been met. to come to an agreement over all of the cable Venue cymru is a large purpose-built routes required around the building. During the Event conference centre and is perfectly situated on there is a sense of anticipation before the the llandudno seafront. as the largest venue One Week to Go broadcast begins. we have a few final checks to in north wales it has the flexibility to host as the broadcast date is looming closer, we do on the day, however. we have to adjust the everything from a small five-delegate meeting have to ensure the final processes are in place. seating session-by-session to avoid any empty to a 5,000 delegate conference. this includes briefing the front of house team seats on-camera, and security has to be double- on audience management requirements, checked before, during and after the event. Nine Months to Go confirming the working hours for stewarding with nine months to go, we have allowed good and security staff, and finalising tech required as soon as the line-up is complete for the time to plan the seating layout and rigging plan with world snooker, their production company, quarter finals, we have to arrange the overnight with the client. the technical team uses the the seating contractor, and itV sport. re-rig, reducing from two tables to one table agreed seating plan to book a contactor to build and building an extra seating tier. this all needs the main seating tier. Venue cymru’s it team install broadband to be finished in time for the following day. and the computer network provision for live at this stage we also set up ticketing for the streaming of the competition stats and use the event through Venue cymru’s in-house box days leading up the event to test the service out office. it is imperative that we arrange ticketing and ensure everything is running smoothly. early on to ensure this is all running smoothly before they go on sale. the set-up in the days leading up to broadcast is intricately planned out. on day one, lms arrive we at Venue cymru also use this time to agree on site to build the main seating tier for 600, on a marketing plan with world snooker and the in-house team commences the build of two action any activities that we need to put in place side tiers for another 300 audience members to ensure the event is promoted in the best and the venue’s technical team rig the lighting possible way. trussing.

Three Months to Go day two and three sees trans-sport, world hospitality and catering requirements are snooker’s production company, load in the full tV studio onto a two metre-high raised plinth planned in. we have to schedule and agree Post-Event prices for all of the menus with world snooker and camera towers are built. tV facilities and outside broadcast vehicles arrive, the scoring as the televised programme draws to a close, system is set up, and the bar area is transformed Venue cymru’s events team are ready to de-rig into the ‘cue zone’, complete with snooker the arena ready for the next major conference table for patrons to be coached by professional on the following tuesday, which takes place just players. 36 hours after the snooker ends. turnaround for this next event begins immediately. press on day four the competition tables are releases are distributed to local media and the installed in the arena. from this point on, the team de-briefs. temperature must be kept constant until the end of the tournament. event signage and the sponsors’ branding is fitted throughout the For more information, visit venue, the last of the lighting is installed. By day Venuecymru.co.uk five, the day before broadcast, the practice table

5 May 2016 Iconic Hotel Situated on Junction of A1 and A66

Full Refurbishment 2011

Conferences for up to 300 Dinners for up to 250

Day Delegate Rates from £22 • Competitive Day Delegate Rates 24 hour • Ideal location – close to A1(M) with links to M1 and M62 Delegate Packages • Renowned racing venue set in magnificent countryside from £99 • Flexible conference and exhibition space • Acres of FREE on-site parking and outside space

01937 582035 01748 850900 www.wetherbyracing.co.uk [email protected] SAT NAV: LS22 5EJ TAKE A VIRTUAL TOUR Holiday Inn Darlington A1 Scotch Corner Jct A1/A66, Richmond, Near Darlington, North Yorkshire, DL10 6NR

THE BEST PLACE TO DO BUSINESS

A unique venue with natural light in all conference rooms, free wi-fi, award-winning food & high quality service. 2 – 140 people • 35 bedrooms

• Exclusive use • Conferences • Exhibitions • Product launches • Private dining • Team building • Christmas party nights • Scottish banquets

01875 820 153 [email protected] www.dalhousiecastle.co.uk Bonnyrigg, Edinburgh, Midlothian EH19 3JB

6 www.hospitalityandeventsnorth.com FEATURE H&E NORTH

HOW TO... Promote Events Online H&E North has teamed up with Jonny Ross of Jonny Ross Consultancy to offer tips on using social media and online tools to promote your next corporate event.

it is almost impossible for a new or Jonny says: “Using websites like eventbrite can Banner of Honour established business to exist without an increase your reach drastically by giving you a Banners or icons displayed on company online social media presence. for the events nice link to your site, boosting your seo.” websites or blogs that include a html link industry, it is even more vital to utilise this straight back the event information page can tool for fantastic results. By promoting events Invite Friends be extremely useful to drive traffic back to the online, businesses can manage expectations, an active social media presence can help event page from across the web. for example get instant feedback and drip-feed targeted to extend the event’s reach and nurture the the website of this year’s international confex advertising before a corporate event. social existing guest list. the social media strategy was instrumental in helping to advertise its media can be used to get the word out there should depend on the size and scope of the sister event, the event production show by for anything, be it a small gathering or a large event. for example, an industry conference displaying an advertising banner at the head of conference. that attracts delegates from across the globe the confex home page. will need extensive promotion. this may Search: Party include regular updates, images from the event Hitting Headlines having key searchable words on the event preparations, calls to action and an opportunity connecting with online news coverage and page can significantly increase traffic to the to answer questions and queries that delegates creating pr opportunities is a proven way to event’s homepage online. By coming up with a may have. generate interest in the event. if a news site or list of potential search terms that delegates or local events website is interested in covering a potential guests are likely to search for, known Jonny says “the more you engage with people conference or annual meeting, it can increase as search engine optimisation (seo) keywords, online, the more likely it will be that people will interest before, during and after the event. it can ensure that those searchable terms are know about your event. Be strategic and think leading straight to the website, and, therefore, about who you are trying to engage with.” Jonny says: “engaging with online media and the event. bloggers can reach out to new audiences and Share the Event bring relevancy to your event.” Jonny says: “you really need to think about another way of utilising social media is by keywords throughout. get into the mindset using facebook events, while delegates can Something to Talk About of your target audience and ensure you use also share that they are attending to their promoting the event beforehand is essential, words, phrases and questions they may type online friends by using ‘hashtags’ on twitter. but on the big day it is also just as important to into google or social media channels.” it is a useful way of allowing people to reveal make sure that delegates have a memorable their excitement and register their attendance, experience that can increase the company’s Step Up To The Platform and for the host to monitor just how successful profile long after the feedback cards have an online registration or ticket the online campaign has been. an example of been filled in. Be sure to mention sponsored buying platform allows people creating a successful hashtag for an event is giveaways, special guests, raffles or anything to share the fact that they are ‘#eps16’ which was used before, during and that attracts extra attention in the event attending a conference and after this year’s event production show. newsletters, social media posts or event packs can generate significant buzz. that may be handed out to delegates. websites like eventbrite Jonny says: “sharing events via facebook monitor who is attending events is another way to increase reach. it’s Jonny says: “make the event itself ‘tweet- and how many tickets have a simple no-brainer that only takes a few worthy’ by creating fun, short facts, or been sold with little to minutes to set-up.” ‘tweetables’ for people to share.” zero cost to the host.

How have you promoted events online? Let us know your tips and experiences on Twitter on @HospitalityNrth. Got any questions for Jonny Ross? Tweet the experts at @JRConsultancy.

7 May 2016 H&E NORTH

H&E North on The Road: International Confex 2016 Exhibitors and delegates descended on Olympia London once again for International Confex 2016, and H&E North was there to pick out the highlights. it was easy to see why, for many businesses, year. he concluded by saying: “the story of are the key focus for bringing events marketing international confex is one of the most the london 2012 olympics should not be the into the 21st century. important dates on the calendar. with peak of our success but instead the catalyst unprecedented access to B2B interaction and for more outstanding events across the UK. it Special Guests promotion, the annual tradeshow gathers brought together a coalition of expertise and the bustling crowds also gathered steadily for domestic and international event buyers and experience.” the celebrity keynote speakers. held within organisers together. probably the UK’s leading the Keynote theatre, which faced the main and longest-standing event for the mice true to this year’s theme of the ‘ideas factory’, exhibition concourse, the talks attracted industry, confex is a one-stop show for buyers, it was easy to see how the mice industry is passing delegates and exhibitors. an inquisitive suppliers, venues and destinations, and this constantly evolving. at the ‘30 Under thirty: audience attended ‘an audience with steph year it coincided with UK events week, a five- the future of events’ discussion, hosted by and dom’ to hear the stars of channel 4’s hit day festival for the UK events industry. mash media’s Jamie wallis, penny law, head of show, gogglebox, reveal the ins-and-outs of operations of eventshaper, Jazmin Beale, head running a bed and breakfast hotel and what it’s The Ideas Factory of marketing at olympia london, and suzanne like to become television sensations. Besides the hundreds of stands and businesses Bayliss of telegraph events talked about the to explore, confex was also an arena for need for better event management education on day two, actress, social entrepreneur and discussion and debate about the event business at university level. they also discussed the former model, lily cole, gave an inspiring trade. nick de Bois, events industry Board vital necessity for hands-on experience when speech about the fight to tackle the issue chairman, kicked off the two-day conference entering the industry. penny was keen to of global illiteracy. she also emphasised her with a powerful presentation about the board’s emphasise the new role of social media when personal and professional goal to promote the key priorities since its formation earlier this promoting events, highlighting how millennials gifting and sharing economy. she said: “there

8 www.hospitalityandeventsnorth.com H&E NORTHCONFEX

is a definite move towards experience over green coach and tim Benson of firefly solar ownership. we need to share experiences generators were enthusiastic about the more.” impossible.com is her own social changes that have been made so far, especially organisers as well as destinations and venues.” community initiative that encourages a global for outdoor events, but pressed that so much gift exchange by registering acts of kindness more could be done. The Best Yet and offering services for free. commenting on another successful finally, living up to the ‘ideas factory’ theme, conference, liz agostini, the event director an industry Q&a of made up of caroline Production Platform of international confex, said: “we’re really mackenzie, director of association services at this year, confex was co-located with the creating something here for the industry. it’s a zibrant; sammi rudge, southport conferences’ event production show (eps16) for the great showcase of the very best of the industry Business tourism development officer; and first time, meaning that the combination and a massive injection of confidence and enda rylands, general manager of the ramada of exhibitions created the largest event business in UK events.” technology show in the UK. with many park plaza, southport, unveiled a proposed charter for the industry. the charter included opportunities to network and explore, the international confex was a superb two days plans to encourage total engagement and seminar theatre, located within eps16, for event professionals to meet and hear from ensure quality, safety and security. offered the chance to listen to an informative the best in the business and initiate valuable talk about making the events industry networking connections. the industry is sammi concluded the talk, saying: “we more sustainable. guest speakers debated flourishing with passion and innovation, and hope that the debate and our points have the obstacles which might be preventing h&e north predicts next year’s confex will be offered greater insight into the opportunity promoters and organisers from implementing even bigger and better. Until next time! greener practices. danny newby of Big that business extension presents to event

9 May 2016 H&EH&E NORTHNORTH TEAM BUILDING

Built to Last Team building has become an accepted way of office life. H&E North asked the experts about the benefits of team building activities. team building brings various participants from businesses together and make employees feel like a valued member of the team. thanks to to nurture better group skills and communication. the typical office a few carefully chosen activities, such as treasure hunts and orienteering, hierarchy is removed as managers and executives join forces for the team spirit and a sense of accomplishment can be achieved. duration of the team building event to navigate a forest zip wire or activity trail. the benefits continue after the event too, as the participants can return with a different outlook on colleagues and the company, and ultimately taking a day or an afternoon out of the working week to participate in this can improve business success and productivity. something a little bit different can do wonders for company well-being

Mark Eagle is Consultant in Management Former England cricketer, Jeremy Snape and Leadership for business learning and is a business psychologist and his training providers, Thales Learning & company, Sporting Edge helps Development. He lends his thoughts businesses achieve the best on how team building can transform a performance. He reveals his workplace: thoughts how on team building can result in a high quality Being part of a team fulfils a basic human performance: need; the need to belong. Using team building activities and strategies ensures my experience of playing in and this fundamental need can be satisfied working with teams has given me and this will help improve motivation, insight to successful teams in both passion and retention in a workforce. dressing rooms and boardrooms. most people view a high-performing team as the model of perfection and i’ve witnessed examples of how even the most simple team building tranquillity with everyone selflessly working together with smiles on events, can have really powerful effects on how well a team work their faces, but it’s more than that. together, and with the rest of the business as well. with one client all it took was for the manager to take the time to meet with his team and tell team building allows a team to reach its true potential and create an them that they were appreciated and a critical part of the business for environment that tests character as well as skill. team building can huge improvements to be made. refocus a team to emphasise strengths, see risk-taking and mistakes as part of the learning curve, teach leaders to praise the process as well as inclusion in a cohesive team ensures individuals feel empowered and the result and can build trust quickly. all these mean that employees can encouraged to take ownership for their team’s progress. success comes disclose vulnerabilities and ask for help in a more nurturing atmosphere. when responsibility and accountability is shared across the team rather than being dependent on one leader or manager. team building is also poor leaders busily create echo chambers to reinforce their brilliance, about making sure the vision and values of a specific team align with that while the best leaders accept that their business is strengthened by of the organisation as there is a danger that teams can become isolated if considering contrasting views, and encouraging discussions within their they don’t feel part of the larger organisation. Businesses therefore need workforce. to make a conscious effort to create an organisation-wide culture of team working, and team building exercises are a great way to do this.

10 www.hospitalityandeventsnorth.com TEAM BUILDING • CORPORATE ENTERTAINMENT • VENUE HIRE • PRIVATE PARTIES TEAM BUILDING, EVENTS AND THEN SOME…

Are you a business looking for your next team building exercise? Wilmslow Kitchen Cookery School is a brand new cookery school in the heart of Cheshire, perfectly situated on the River Dean with great links to the road and rail networks. We can cater for up to 30 people and offer a range of formats for your event. You can undertake a ‘traditional’ cookery class or we can split you into teams and pit you against your colleagues! We can tailor the food choices to a specific theme, or you can leave the choices to us. If you’re looking to impress your delegates, we’re a great Garlands Corporate • Tailored team building events alternative to a meal in a restaurant and are sure to get the delivers amazing events • Team development programmes conversation started! and team building days at • Belbin and MBTI profiling Mythe Farm, Warwickshire. • Corporate away days With over 9 acres of • Product launches event fields in 150 acres • Parties and celebrations of beautiful countryside, • Extensive meeting facilities there’s no venue like it. • Exclusive barn venue

01827 722 123 [email protected] Call us today to enquire about your next event: garlandscorporate.co.uk 07725120128 ı [email protected] wilmslowcookeryschool.co.uk Mythe Farm, Pinwall Lane, Sheepy Magna, Unit 9 Elf Mill, Deanway Trading Estate,Cheshire SK9 3HW Atherstone, Warwickshire, CV9 3PF

1290_Hospitality-Events_Ad_001.indd 1 31/03/2016 13:31 Who said Team Building can’t be FUN!

The National Space Centre offers exciting team-building packages, focusing on the exciting challenges of living and working in space. From fast and furious mini-games to full day missions in our Challenger Centre, your delegates will love our fun and engaging team-building packages. Led by our Mission Controllers, our packages encourage and develop communications, collaboration and teamwork.

CONTACT US ON: 0116 279 9318 [email protected]

www.bruntingthorpeevents.com venuehire.spacecentre.co.uk

11 May 2016 H&E NORTH FEATURE

Going for Gold Turn coach potatoes into TV superstars with H&E North’s selection of gameshow-inspired team building ideas.

You’re Hired

Hopefully working environments should never be as stressful as BBC’s The Apprentice, but CCC Events’ take on the show, The Apprentices, is a golden opportunity to separate the team players from the lone competitors. Rewarding innovation and fast thinking, the game requires planning and teamwork in order to succeed. Assignments and boardroom showdowns are hosted by a trained actor called Sir Terence who must be impressed to survive the finger-point of doom! Available UK- wide, the game is suitable for groups of eight and more. Cccevents.co.uk

A-MAZE-ing For many, 1990s classic, The Crystal Maze conjures up timeless TV memories of thrilling physical and mental challenges. Today, it is one of the most popular ideas for team building events. Team Tactics takes The Crystal Maze Challenge, offering Didn’t They Do Well a full recreation of the Channel 4 gameshow, across the UK The epitome of Saturday night gameshows, The Generation and tests teamwork, communication and agility. It focuses on Game was famous for its madcap antics and its ability to get four zones: Aztec, Industrial, Medieval and the Crystal Dome— even the most straight-laced of contestants into a pickle. just like the show. Prices vary depending on the amount of Masterminded by Darkstar Events, the classic gameshow can participants taking part, and past clients include Waitrose, be recreated for up to 500 participants in multiple locations Marks & Spencer and Adidas. across the country. Much like the original show, after an expert demonstration, participants are expected to recreate the Teamtactics.co.uk challenge for the amusement of the opposing teams. The organisers provide a charismatic host and a lovely assistant Come On Down to ensure the challenges remain fast, frantic and competitive, right up to the final conveyer belt finale. Darkstareventsuk.co.uk

Are You Ready? Off Limits Corporate Events has over 20 years of team building experience, working with clients such as Hilton Hotels and Provident Financial Group. The Nottinghamshire events company’s own team building spin on the gameshow craze is Gladiator, which combines the energetic hijinks of the cult ITV show, Gladiators with team building expertise. Participants are split into gladiators and contenders to complete contests using giant inflatables, culminating in The Eliminator. Available in a West Yorkshire’s ATM Events specialise in a variety of team number of northern locations and for groups of various sizes, building activities. One of the standout indoor events is Retro only one team can be crowned the ultimate champions! Show Games, which is a whistle-stop activity day filled with TV gameshows of the past. Wheel of Fortune, Play Your Cards Actiondays.co.uk Right and Catchphrase are some of the gameshows that can be recreated for a workforce of various sizes. Celebrity guests What TV show would you like to recreate on your team such as Keith Chegwin have been known to make a special appearance at past events. building day? Tweet us @HospitalityNrth and tell us Atmevents.co.uk your ideas!

12 www.hospitalityandeventsnorth.com 44747 advert.qxp_Layout 1 25/11/2015 09:58 Page 1

PLAS CONFERENCES MENAI & CORPORATE PROGRAMMES SPORT WALES NATIONAL organising a conference? OUTDOOR CENTRE relax, its all in hand A UNIQUE AND Set within rolling Welsh countryside, Seiont Manor INSPIRATIONAL offers the perfect venue for focusing minds, impressing VENUE delegates and energising your team. Our flagship event space accommodates 100 delegates, while the Owain Glyndwr and Hedd Wynn are idea for smaller meetings. · Waterside Location • Five adaptable and spacious meeting rooms • Complimentary high speed WiFi throughout the hotel · Residential and Gwesty Seiont Manor Hotel • Extensive grounds for team building events Day Conferences • Private dining rooms • Spacious bedrooms and junior suites · Away Days • Award winning restaurant & Events Classic Day Meetings from from £29 per delegate Classic Residential Conference from £129 per delegate · Leadership Exclusive Use of Seiont Manor from £4,500 Development For further details and rates please contact the events team on 01286 673366 handpickedhotels.co.uk www.plasmenai.co.uk Gwesty Seiont Manor Hotel, Llanrug, Caernarfon, HOTELS 01248 670964 Gwynedd LL55 2AQ BUILT FOR PLEASURE

Inspirational Conference Facilities at this National Centre of Excellence...

Team Building with a difference! Raise team spirit, reward your employees, whatever the occasion we’ve got it covered!

Unock your team’s true potential and improve their motivation and self-confidence. At Lilleshall we offer: • World class sports facilities – rub shoulders with athletes training for Rio 2016. • Unique teambuilding days in partnership with Exotic Zoo, West Midlands Bubble Football and Leeds Carnegie. Overnight accommodation available. For more information visit our website or give us a call! Lilleshall National Sports & Conferencing Centre Near Newport, Shropshire TF10 9AT www.thecheshirecookeryschool.com tel: 01952 603003 fax: 01952 814423 0161 928 5120 | 0161 928 5261 email: [email protected] w: lilleshallnsc.co.uk Norman Road, Altrincham WA14 4EP

13 May 2016 5406_Lilleshall Conference Ad_HospEventsNorthMag_AW.indd 1 01/04/2016 14:18 H&E NORTH PROMOTION

All Together Visit Center Parcs to experience team building that takes delegates back in time.

Center Parcs is renowned for its focus Big Kids Woburn Forest). Two additional targeted team on team building and passionate about Center Parcs continually develop new team building packages are also available: Active8 encouraging companies to get staff out building packages to challenge delegates and Rejuven8. The packages are tailored of the office to enjoy the benefits associated using the unique outdoor environment to suit every type of delegate and include with a team away day in the great outdoors. at each site, and Den Building, its newest use of a meeting room for the morning and activity, not only takes place in the forest, but refreshments followed by a two to three-hour Ryan Gray, Head of Sales at Center Parcs, says: focusses on re-introducing the idea of ‘play’ activity. “Clients are always looking for new ways to into adulthood. Play might be something appreciate their staff and keep them engaged most think they have grown out of once they Team building activities available at Center at events, and with a growing trend among reach adulthood, but studies have shown that Parcs include laser combat, paintball, field clients to move away from the traditional way engaging in play has many benefits for adults. archery and target archery, laser clay shooting, of conferencing with the rigid schedule of a These include generating optimism, enhancing abseiling, tree trekking, orienteering and ten pin morning session, lunch then an afternoon relationships and relieving stress due to the bowling tournaments. session, we are seeing an increase in demand release of endorphins, the body’s natural for team building in a natural forest setting. feel-good chemicals. Den building is known Center Parcs offers a range of event spaces With 400 acres of woodland, our villages are for encouraging imagination and teamwork for within The Venue, as well as a variety of well equipped to host a high-tech conference children, and this principle can be applied to accommodation options to suit every budget in our purpose-built space, The Venue, while adults too. and preference. In addition to the extensive also offering a range of outdoor team building team building options, each village features options.” “We are constantly looking at new ways to leisure activities such as the award-winning evolve our team building offer at Center Parcs Aqua Sana Spa and Subtropical Swimming Research has highlighted that the environment and employee wellness is an area that is hugely Paradise, which can be used by delegates, as in which companies undertake learning can important to us,” explains Ryan. “Our new Den well as on-site restaurants. be one of the main factors in determining Building package offers delegates a chance to how effective the experience is. In a study, forget about work and commitments and be For further details on team building psychologists Bell and Dyment found that social in an unstructured, creative way, while people are more creative and civil to each taking full advantage of the associated health options at Center Parcs, visit other in green areas than urban ones. Other benefits of play in adulthood.” investigations have shown that a proximity Events.centerparcs.co.uk. to stunning views and exposure to nature Den Building is now included in the Motive8 increases the ability to focus and enhances package (£99 incl VAT at Sherwood, Elveden cognitive abilities, while green plants and and Longleat Forest and £115 incl VAT at animal sounds can also reduce stress.

14 www.hospitalityandeventsnorth.com H&E NORTH

Space to branch out...

If you’re looking for room to breathe, look no further than Center Parcs for your next team building event

Den Building Giant Board Games Target Archery Aqua Tree Trek

Sherwood Forest • Elveden Forest • Woburn Forest • Longleat Forest

www.centerparcsevents.co.uk 03448 267715

[email protected] May 2016

04747_B2B Space to be Different Advert Hospitality and Events North Magazine.indd 1 04/04/2016 08:17 H&E NORTH INTERVIEW

The Next Big Thing Richard Waddington, Chair of the Event Marketing Association, tells H&E North about launching new chapters in the UK and how technology plays its part in the industry.

The Event Marketing Association (EMA) groups is our focus on one sector – is an organisation that is exclusively in-house corporate event marketers. for corporate in-house event planners Our mission statement is to be the and marketers. Although the member-run UK’s leading association for in-house Richard Waddington association currently has a London-centric event professionals. This is supported and network, there are plans in the pipeline to delivered through four main areas: events, launch regional chapters across the UK, with development, standards and position. To name just one person would be too difficult. EMA Scotland and EMA North already in the In my role at Sheffield Hallam University where advanced planning stages. We run monthly evening events and personal I’m Visiting Fellow for Event Marketing, I see a development breakfast groups, which provide handful of young students who are extremely EMA was set up in November 2013 as the a forum for knowledge sharing, learning, passionate with great potential. In my role as a evolution of the Council of Protocol Executives mentoring and networking. The other areas mentor and investor within EventTech I’ve had UK (COPE UK), which was an informal network cover development so that we are at the fore of the privilege to meet some very impressive of a group of in-house event planners. It is the professionalisation of the events industry, entrepreneurs and that’s why I’ve invested in a led by an executive council comprising senior upholding standards to promote and champion few and have created the EventTech Investor corporate event practitioners and chaired by industry best practice, and we also want to Group (ETIG). Richard Waddington. H&E North spoke to position EMA as the industry voice for the Richard to find out more about the next phase corporate events world. for EMA and his thoughts on the industry. In your opinion, what has been the What do you think is the hottest most significant change (legislative or What led to you becoming Chair of topic or biggest challenge for event otherwise) in the events industry in EMA? planners in 2016? recent years? I’d been integral with the formation of COPE I think the biggest challenge for event planners One of the most significant changes taking UK while at [events agency] First Protocol (FP) is that events are becoming more important in place within our industry is technology, by offering admin support and introducing the marcoms mix – they need to understand whether it be tools to help us do our jobs a number of our clients into the group. On this and move from event managers to event better, tools to interact with audiences at stepping down from FP a number of the marketers. They need to be able to understand events, or platforms through which you can council asked me if I’d get more involved. We the objectives, the roles they play and tools that engage and collaborate through. I believe developed the strategy, re-branded and I took are available – the market is moving rapidly, it’s technology can enable us to transform the way on the role as Chair. a challenge to keep up, never mind ahead. we work, the services we provide – if you don’t get with-it you’ll be left behind. Can you tell us about the services on Have you encountered anyone in the offer at EMA? industry who has impressed you or What differentiates us from other networking stood out recently?

Quick-Fire Questions What is the best way to win over an audience? great suppliers. I’ve made my (mini) fortune, skipped to work every day As a speaker, listen to [the audience]. Engage them, take them on a and now have the luxury to enjoy life a little more, share my experiences journey and learn to story tell. and help others realise their dreams.

Do you have a party trick? We are always on the lookout for quirky team building I can turn a lemon into a peach – only good on stag weekends! opportunities for the office – do you have any fun games that you would like to introduce? Do you have any memorable moments – either inside or Good question! A couple of favourites include Rockokie – a Karaoke outside of work? evening but with a live band, which is great fun, and Artisan, which is I’d like to share the thought: ‘Find a job you love and you’ll never work a telling a story through art. Here, two people participate and one sketches day in your life’. I’ve lived the dream. I created an agency that is respected the story while their partner has to tell it. The second person does not across the industry, worked with some great people, great clients and know the story brief the sketcher has been given.

16 www.hospitalityandeventsnorth.com • Conference Rooms Available

• Corporate Teambuilding Team Building

• On site Catering at t’Pit • Free Parking & WIFI

If you are looking for a Team Meeting with a difference, we have an array of

meeting rooms to suit your requirements with excellent day delegate rates with

delicious menus to choose from. Why not build into your day the chance for your delegates to explore the Museum’s exhibitions and participate in an Underground

Tour? You can even plan a surprise presentation 140 meters below ground, in our unique underground room! FUN, CHALLENGING, REWARDING…TRY IT! FUN, CHALLENGING, REWARDING…TRY IT! FUN, CHALLENGING, REWARDING…TRY IT!

FUN, CHALLENGING, REWARDING…TRY IT!

LOCHTER ACTIVITY CENTRE & FISHERY MICHAELA REINARDY

OLDMELDRUM EVENTS MANAGER INVERURIE ABERDEENSHIRE 01651 872000 AB51 0DZ [email protected], CHALLENGING, REWARDING…TRY IT! Ringinglow Archery www.ringinglow-archery.co.uk FUN, CHALLENGING, REWARDING...TRY IT! Ideal for team building, employee rewards or corporate entertainment. All weather facilities only 4 miles from the city centre and yet on the edge of the Peak District. For information on our Team Building Days or Team Meetings Activities include archery, air guns, knife/axe throwing, and crossbows; allowing you to tailor an     event to your preferences or budget.   with an Underground Tour, contact Jaine Binns,   Meeting and function rooms in beautiful surroundings minutes away. Sales Manager, Conference & Events. Email: [email protected] or Tel: 01924 844581. National Coal Mining Museum for England Caphouse Colliery, New Road, Wakefield WF4 4RH 0114 230 3347 | [email protected] www.ncm.org.uk Ringlow Archery, Smeltings Farm, Ringlow Road, Sheffield, S11 7TD

#Wottheduck

Whether you’re a sitting duck or in need of a quacking day out?

NOTTINGHAM RACECOURSE IS THE PERFECT VENUE FOR CONFERENCING & HOSPITALITY

JUST 3 MILES SET WITHIN COMPLIMENTARY CORPORATE COMPETITIVE DAY FROM NOTTINGHAM 280 ACRES OF CAR PARKING HOSPITALITY RATES FOR ALL CITY CENTRE COLWICK PARK AND WIFI PACKAGES REQUIREMENTS

NOTTINGHAMRACECOURSE.CO.UK

17 May 2016 H&E NORTH

H&E North’s Top 10 European Meeting Destinations Jet off around the world with H&E North’s pick of the European conference and meeting destinations beyond UK shores.

Perhaps your organisation has offices around the world and you are the reason, if you are currently planning on hosting an event outside of planning on finding a central location that can accommodate everyone the UK allow H&E North to guide you through the top 10 conferencing for the next conference. Maybe you just feel like arranging an event in destinations abroad. Sometimes a change of scenery can make all the a different country to change the pace and boost creativity. Whatever difference…

1. Destination: Lech, Austria 2. Destination: Hamburg, Germany Austria has become a popular country for the MICE industry, with Germany is fast-becoming the go-to destination for meetings and the hotels, venues and conference centres being lauded recently for top- country was strongly represented at this year’s International Confex. range facilities and high quality service. At the two-day event, fiylo (Find Your Location/ Venues for Events), Germany’s online marketing portal for event venues, meeting hotels Where to meet: The Hotel Gotthard is situated among the snowy peaks and event service providers, created a German Pavilion featuring over of Lech am Arlberg, a mountain village and ski resort in the Austrian 20 partners from seven German cities. state of Vorarlberg. Catering for up to 60 in its dedicated conference room – a 100m² space – the hotel can be hired out for a week-long Where to meet: Of the major cities in Germany, Hamburg is one of conference or series of meetings. Visit Gotthard.at. the most prosperous in terms of its business sector. For large-scale meetings that require multi-use rooms, the Congress Centre Hamburg Delegate downtime: After a meeting, delegates can hit the slopes or (CCH) includes 23 rooms and a flexible-use main hall. Visit Cch.de/en. embark upon some mountain hiking. Delegate downtime: For those with strong sea legs, Hamburg’s river- based activities are the main way to unwind after a day of meetings. 3. Destination: Côte d’Azur, France Hop aboard a solar-powered raft, a mini cruise on the Baltic Sea or for There are plenty of destinations to choose from across France that will something different, try a Chinese dragon boat on the Alster Lake. Back make your meeting. The capital is a gem for glittering meeting options, on solid ground, the Airbus factory tour gives visitors the chance to see Nice has proven popular for science-based seminars, and Toulouse is a aircraft manufacturing up close. big draw for international conferences from across various industries.

Where to meet: While the major French cities all offer fully-equipped venues, a trip to the French Riviera will offer conferencing with glamour. The Lou Casteou in Fréjus, Côte d’Azur is a luxurious venue that has recently opened to corporate clients and can cater for up to 200 guests for conferences, formal events, launches and parties. A drinks reception or buffet can be held in the pool gardens for up to 150 standing, or 120 guests seated for a formal dinner. Visit Loucasteou.com.

Delegate downtime: Fréjus is beside the Mediterranean Sea, meaning delegates can stroll along sandy beaches in-between meetings. In addition, the medieval cathedral complex, the Cité Episcopale, forms the marketplace and the centre of Fréjus.

4. Destination: Lanzarote, Spain The Canary Islands offer a collection of hotels and venues designed for delegates, including the Canary Islands Conference Centre in Las Palmas and an array of resorts in Tenerife.

Where to meet: Lanzarote is a one-stop-shop for conference-goers. This Canary Island is home to Club La Santa, situated on the north west coast, which offers up to 11 possible room configurations hosting from 30 to 300 people, a full range of audio-visual equipment, and secure, soundproofed conference rooms. Visit Clublasanta.co.uk.

Delegate downtime: The Museum of International Contemporary Art includes modern paintings and sculptures, the Museo Al Campesino is a renovated farmhouse where local artisans create traditional craft items, and film buffs can visit LagOmar, the grounds and house built for film star, Omar Sharif in the 1970s.

18 www.hospitalityandeventsnorth.com TOP 10

5. Destination: Valletta, Malta 6. Destination: Kraków, Poland 7. Destination: Ljubljana, Slovenia Malta packs a lot into its small archipelago Its position in Eastern Europe on the banks of Slovenia features a collection of conferencing within the Mediterranean and when it comes to the Baltic Sea makes Poland an ideally-placed and meeting options, from hotels and bespoke conferencing, it has an impressive past. From country for commerce. venues to meeting spaces in Portorož and latter-day presidents to EU conferences, the conferences in Bled. country has built an impressive MICE portfolio. Where to meet: The award-winning Ice Kraków Congress Centre offers over 36.000 m² of Where to meet: Slovenia’s capital, Ljubljana, Where to meet: The 16th century Mediterranean conference space, an auditorium that can host remains the standout city for conference Conference Centre (MCC), once considered the up to 2,000 people, plus a multifunctional facilities. Cankarjev Dom Cultural and Congress most advanced hospital in Europe, has recently foyer adapted for activities such as exhibitions. Centre is Slovenia’s main convention centre undergone restoration to the ceiling, staircase Ice Kraków won first place in the convention located in the centre of Ljubljana and regularly and lighting. The €1 million project means that centres category at the international Meetings hosts exhibitions and events. Visit Cd-cc.si/en. the venue can continue to host large-scale Star Awards 2015, which are organised by events and conferences. The main auditorium, Kongres, the Slovenia-based magazine for the Delegate downtime: Ljubljana is known for its Republic Hall, seats 1,400 in theatre style and European events industry. Visit Icekrakow.com. green spaces. Delegates can stroll along the in total it offers an area of over 7,000sqm. Visit banks of the Ljubljanica River or visit the city’s Mcc.com.mt. Delegate downtime: Kraków is one of the most castle, which dates back to the 16th century. cultural cities in Poland. Delegates can visit Delegate downtime: Away from MCC, delegates Wawel Royal Castle, the 14th century St. Mary’s can enjoy boat tours around the Maltese islands Basilica and the Main Market Square in-between or tour the castles and ruins. meetings.

8. Destination: Sárvár, Hungary 9. Destination: Bale, Croatia 10. Destination: Prague, Czech Republic Budapest is one of the most well-known Croatia’s diverse meeting and events industry If you are seeking a hotel location in Europe for for meeting spaces in Hungary. However, is apparent across the country. At almost every your next meeting, Prague is filled with a broad its surrounding towns and cities offer other landmark there is a corporate incentive element selection of spaces by both boutique venues incentives for delegates. or the opportunity to book in a meeting, from and big-name brands. events at the sport centre Žatika in Poreč to Where to meet: Incentive travel continues to tours of the old town in Dubrovnik. Where to meet: The Grand Mark is a luxury be booming business and clients can be wowed hotel that combines comfort with business. with a spa trip in the town of Sárvár in Hungary, Where to meet: The Villa Meneghetti is a Its main meeting room can cater for up to 160 where the five-star Spirit Hotel Thermal Spa boutique hotel in Bale set to re-open in July. delegates, while the Atrium meeting room offers the opportunity to combine luxury with Again, this offers an ample opportunity for can accommodate 50 theatre-style. Visit business. Its conference room can be separated incentive travel as clients can indulge in Grandmark.cz/conferences. into five soundproofed section rooms: Fire, spending time in the winery and sample freshly- Water, Air, Earth and Spirit. The section rooms made olive oil. Visit meneghetti.hr. Delegate downtime: Prague Castle includes can be combined with each other freely, in the Old Royal Palace, three churches, and a different formations. Visit Spirithotel.hu/en. Delegate downtime: Park Histria Aromatica is monastery while the Museum of Decorative Arts filled with herbs and flowers, making it a relaxing features furniture and a preserved collection of Delegate downtime: Sárvár is a quiet place, excursion for delegates. clothing. however the town does feature the Sárvár Nadasdy Castle and Gyogy- es Wellnessfurdo Sárvár, an aqua park.

1919 May 2016 INDUSTRY OPINION

TEAM BUILDING - CONFERENCING - LEISURE FACILITIES - ACCOMMODATION Excellence Awards Heading North Heather Lishman, ABPCO’s Association Director, discusses why Manchester is the perfect place for the 2016 Organise your next incentive or corporate event in beautiful surroundings, yet only 25 miles from Edinburgh airport. Excellence Awards. Barony Castle offers a wide range ofmeeting rooms, break out and informal areas, set in stunning grounds, with restaurant, bar and leisure facilities. At Barony Castle we are committed to The ABPCO Excellence providing our clients with the best service possible no matter what Awards will for the their requirements. Be inspired by ABC Events and other fantastic first time be heading to local suppliers for extraordinary team building ideas the wonderful city of in the castle or outside, on 25 acres of surrounding grounds. Manchester this December. London and Brighton were the host cities for the first two years of the awards, so we are very excited to be Mercure Peebles Barony Castle Hotel visiting the north for our Eddleston, Scottish Borders, EH45 8QW annual celebration. T: 01721730 395 Email: [email protected] Heather Lishman www.baronycastle.com Manchester is a fantastic place to do business and a lot of the ABPCO members are from the north of the UK, so it’s a real opportunity to showcase our association and the good work of our members to local event organisers. Manchester Central, our host H&E for the event, is a strong supporter of ABPCO and it is a great venue to & host what will be the third edition of these awards. The Excellence Awards, which is taking place alongside the Chairmen’s Lunch on 9th December, has become a mark of quality for many of our members who have been successful over the past two years. Best of all, the winners are chosen by their own peers following presentations of their entries. We believe that this not only shares fantastic stories, but Hospitality and EvEnts also makes winning the award all the more special. nortH is tHE industry’s While the awards themselves are only open for members to enter, we do open up the event for non-members too. There is so much dEdicatEd magazinE talent and so much ambition among event professionals in the north and we want to see that emphasised by this event. If there are any for tHE midlands, event planners or organisers local to Manchester who are interested in attending then we would certainly welcome them to what has become nortH of England, such an enjoyable event for us all. scotland & nortH WalEs Over time the Excellence Awards has become a celebration, not just of ABPCO, but for those members we represent and the amazing jobs they do day-in and day-out. Personally, being from Manchester myself (maybe I’m biased!), I can’t think of many better locations to host the Advertise 2016 Excellence Awards and celebrate our industry.

from just If you would like to learn more about ABPCO and attending the £55 +VAT Call 0845 052 2911 Excellence Awards at Manchester Central, visit Abpco.org.

hospitalityandeventsnorth.com

20 www.hospitalityandeventsnorth.com INDUSTRY NEWS H&E NORTH

Just the Ticket Book your ticket now for the second annual CHS Awards.

The second annual CHS Awards, which are a make the shortlist. spin off from the now established Conference and Hospitality Show, are set to take place on Nominees will have to wait until 25th May 25th May at the Mercure Manchester Piccadilly to find out if they have won however, as Hotel. the programme will culminate with the glittering awards ceremony and gala dinner in The awards recognise different aspects and Manchester. Tickets for the event are already facilities in hotels and venues throughout the selling fast and over 200 guests have reserved UK and internationally, and will be delivered their places to date, so anyone wishing to again by Cloud 9 Event Management. The attend is advised to book early as the event Cloud 9 team will be working in conjunction sold out last year. with the CHS Group and H&E North magazine. In addition to H&E North, the awards are also The jury for the awards comprises over 75 sponsored by JDB Events, Mercure Hotels, industry professionals, the majority of them Accor and Melia Hotels. event agents, all of whom are kindly donating their valuable time to this initiative. There has been a significant increase in entry levels Further information about the awards for year two of the programme and judging can be found at Chs-awards16.co.uk or is currently underway. The nominations for the awards will be announced live at the by following updates on Twitter using Conference and Hospitality Show on 26th April, which takes place at the first direct arena, #chsawards16. Leeds, and as well as the live announcement, there will also be a major social media campaign informing those lucky enough to See page 54 for H&E North’s full review. Photos: Flukephotography.co.uk

The Leaders of Tomorrow Juliet Price, Consultant Creative Director of HBAA, talks about the future of the industry with the next generation.

Every organisation in every market sector for our industry, and we should be doing all we is concerned with succession planning. can to encourage them. After all, hospitality is Both business continuity and growth must all about teamworking, learning from our peers incorporate generational change as part of this and ultimately, performance is measured by process. the standards of services provided.

The HBAA is working hard on getting to grips The opportunity to be creative is also a key Those with the millennial generation, to evaluate driver for millennials and many can realise we and understand their impact as hospitality this dream within the events industry, so have Juliet Price customers and as employees. It is the latter it’s especially gratifying that the standard of engaged that is shaping our current research: how do event management graduates coming into with recently we as an industry attract the right talent and the market place continues to rise. These certainly appreciate that they will have to work consequently nurture it in order to grow our individuals are not expecting instant success; hard to make an impression. Their degree future leaders? their courses give them the chance to courses emphasise the importance of face-to- experience the numerous roles available and face communication and they are encouraged Much has been written about millennials, get a feel for our 24/7 and 365-day industry to develop relationships through networking at born between 1980 and 2000 and defined where they have the prospect of a life-long all levels. This combined with the millennials’ as being the first truly tech-savvy generation. career. inherent technical abilities, gives those Key findings from recent studies on millennials currently at the helm a double whammy, and reveal that being recognised by their An interesting trend is that the vast majority an increasingly bright outlook for ensuring our contribution in the workplace is a greater of event management graduates are women, industry’s future success. motivator than financial rewards, and that they so for those concerned about a lack of female thrive in a collaborative culture, forming deeper presence in the boardroom, watch this space! connections with coaches and mentors as In five years’ time, if we recruit wisely and For more information about HBAA, visit opposed to bosses with authoritative attitudes. adapt our working environment for millennials Hbaa.org.uk. to flourish, we will definitely have more women These qualities indicate they are a perfect fit at the top.

21 May 2016 H&E NORTH locaTIoN

Focus on: Manchester Meet in Manchester and uncover a city filled with creative innovations and new technology that places it at the heart of the Northern Powerhouse.

As UK cities go, few have experienced Beijing starting in June, and to San Francisco as much admiration as Manchester and Boston from 2017. This, combined with a in recent years. Whether it is being host of hotels opening in 2016/17, including praised for its ambitious cultural Trafford City Hotel, Indigo Manchester Hotel developments; recognised as a leading force and Hilton Garden Inn, will put the region in an in an increasingly loud conversation about ideal position to welcome a grander scale of the Northern Powerhouse; or lauded as must- conferences and events than ever before. visit tourist destination by the likes of Lonely Planet, there’s never been a better time to visit Manchester is an ambitious place that has and discover why Greater Manchester is an paved the way with a wealth of innovations Etihad Stadium excellent place to hold a conference or event. and ideas. From splitting the atom and creating the first programmable computer, to the more That is certainly going to be the case for the recent discovery of the ‘wonder material’, way, these sectors are contributing to an 4,500 delegates set to visit Manchester in graphene, it is known as a city of firsts. This industry which generates an economic impact July 2016 for the EuroScience Open Forum; culture of innovation has gone a long way of £823 million, supports over 41,000 UK a landmark event and five amazing days of in contributing to it ranking as a leading jobs, and brings over one million delegates to awe-inspiring science and knowledge sharing. conference destination for planners and Manchester every year. The event coincides with Manchester’s delegates alike. Continues on page 27 tenure as European City of Science, giving Manchester the opportunity to tell the story Events Strength of the importance of science to the city, which As a city of firsts, Manchester has a proud includes an amazing array of Nobel laureates, pioneering history that has helped shape scientific discoveries and world firsts. the region as an industrial and commercial powerhouse. Today it continues to search Where Minds Meet for new ways to innovate, with particular For those looking for a comprehensive event strengths in three sectors. These are advanced destination, Manchester is a city that does not manufacturing, creative and digital, and life disappoint. Easy access for both national and sciences. international delegates, a wealth of leisure options, and a range of venues to choose Not only do these sectors create valuable jobs from that can accommodate events from and wealth in their own right, but they are also the smallest to the largest are just some of vital to the conference and meetings industry, the reasons why Manchester is regarded as a encouraging events with links to these sectors world-class conference destination. to continue to choose Manchester. In this

This reputation is set to reach new heights Chinatown archway over the next few years thanks to some significant new air routes due to launch from Manchester Airport, including direct flights to

MediaCityUK, Salford Quays

22 www.hospitalityandeventsnorth.com H&E NORTH

MEETMEET US ONUS ON STAND STAND 27 I01 the academic venue show 11 May 2016 Manchester Meeting Place 8-9• Royal September Horticultural Halls2015 • Exhibition Centre London Liverpool INSPIRATIONAL VENUES IN CENTRAL MANCHESTER Whether it’s a meeting for 5 or a conference for 1000, choose from a variety of inspiring venues in central Manchester

Whitworth Hall

To discuss your requirements telephone 0161 306 4100 or email: [email protected] or visit:

www.manchester.ac.uk/conference23 May 2016

IVICM_advert_297mmx210mm.indd 3 24/03/2016 12:59 H&E NORTH PRoMoTIoN

Inspired Meetings INNSIDE Manchester has launched a new space that offers a creative way of meeting in the city.

INNSIDE by Meliá offers a range of urban lifestyle hotels that are designed for professional travellers who are looking for more than just a standard business hotel. INNSIDE Manchester, located in the heart of the city, is the flagship property for Europe – and the brand’s first UK hotel.

It was designed in partnership with Ian Simpson Architects & Reid Architects and offers 208 rooms within the vibrant First Street development just 400 metres from Deansgate/ Castlefield Metrolink and close to major attractions in the city.

Get Creative For those planning a meeting in Manchester, INNSIDE Manchester has recently launched the Creative Space. This innovative room for meetings is ideal for hosting delegates that want something a little different from their next networking session.

The space has been created to be relaxed and casual, with comfortable sofas and chairs, Pilates balls, Jenga and Rubik’s Cubes to help stimulate conversation and power creative thinking. There is also a SMART Wall – a new way to list ideas and share thoughts.

The pick-and-mix bar offers a range of sweets, biscuits and fruit for delegates to snack on through the day. In addition, the room is equipped with a coffee corner that features a selection of teas.

Event organisers seeking a few options can also try INNSIDE Manchester’s range of flexible meeting spaces that cater for a wide range of events and host up to 350 people. All five meeting rooms have natural daylight, integrated audio-visual equipment and offer free Wi-Fi throughout.

Sweet Dreams Delegates seeking somewhere to rest their head after a day of meetings can enjoy the contemporary, minimalist-style bedrooms. Each INNSIDE Manchester room has floor-to-ceiling windows offering views across Manchester’s urban skyline, and guests can make use of the free Wi-Fi, flat screen TV, safety deposit box, rain shower and complimentary minibar.

The restaurant and bar, Street On 1st, is an exciting drinking and dining venue where music plays a huge part of the experience, with a resident DJ every evening and also at breakfast three days a week.

For those looking to relax, unwind and keep fit in the hotel, The Wellness Suite is open 24 hours a day and has a range of modern state-of-the-art gym equipment.

Worldwide Brand INNSIDE by Meliá appeals to both business and leisure travellers and is currently one of Meliá Hotels International’s fastest-growing brands, with 17 hotels currently in the pipeline. It is set to expand globally to 33 hotels in the next three years across four continents and 45% of upcoming launches are located in EMEA, with four new openings in Germany including Aachen, Leipzig, Frankfurt and Hamburg. Following the success of INNSIDE Manchester, the brand’s first hotel in the UK, INNSIDE Glasgow will launch in 2017.

Packages for the Creative Space start from £450 for up to 10 persons for the whole day. INNSIDE Manchester is also offering special accommodation group rates from £99, including breakfast.

Call 0161 200 2500 or email [email protected] for more information.

24 www.hospitalityandeventsnorth.com All you need to get your creative juices flowing. Prepare for the most fun you can have in a meeting.

Naturally lit rooms set the scene, while interactive smart technology and portable connection give a sense of freedom. Exercise balls, a mini-bar, personalised sound systems and relaxed sofa areas make for a flexible working space that’s informal and unrestricted.

We provide the place, the mood and the amenities – You provide the passion, and magic is made.

Contact us today to take the first step towards creative greatness.

LET CREATIVITY FLOW

Contact us and Book Now Call to 44161 200 2517 & [email protected] The Bridgewater Hall CONFERENCES & EVENTS

Looking for a team building day with a difference? Bored of the same old four walls? The Bridgewater Hall is not only one of Manchester’s most iconic music GIVE THEM A SNOW DAY venues, but also a modern and inspiring conference and events facility, home to unique spaces, catering options and AV equipment. With We’ve got exciting team building activities with a real stunning foyers overlooking the City Centre, modern conference and difference, plus modern meetings rooms, AV, free parking meeting rooms, and the magnificent Auditorium, we can hold events for and accessible location. up to 1800 delegates.

To book an amazing event call Contact the Conference & Events Team Tel: 0161 950 0000 0161 749 2225 Email: [email protected] www.bridgewater-hall.co.uk @EventsChill

The North West’s First Pay Per Minute Meeting Rooms Everything is free inside except for the time you spend.

For 15% off your booking, quote ZIFHE01

All of Ziferblat’s themed meeting rooms include: • Unlimited tea, coffee, soft drinks, cakes, biscuits, cookies, brownies, breads, cereals, fruits and snacks • Super fast Wi-Fi • Free projection equipment and flip charts Locations: Ziferblat Albert Dock, Liverpool Ziferblat Edge Street, Manchester

www.ziferblat.co.uk For booking enquiries contact: [email protected] 07500 555 125

Everything is free inside, except for the time you spend

1ST FLOOR | 23 EDGE STREET | NORTHERN QUARTER | M4 1HW 26 www.hospitalityandeventsnorth.com locaTIoN H&E NORTH

Continued from page 22

hubs with the industry growing faster here than anywhere else in the UK. No other European city has invested into this sector more than Manchester, with over £3.5 billion of investment made by both the public and private sector in the last few years to ensure that the industry continues to develop and thrive. Manchester Arndale Convergence and collaboration are driving Photo by: Matthew Taylor digital innovation and Manchester is at the centre of the action. Manchester’s key Take an in-depth look at these three strength lies in how its various digital clusters sectors in the city: - MediaCityUK, The Corridor, Manchester Science Partnerships, The Sharp Project, Advanced Manufacturing and The Northern Quarter - collaborate. Collectively they work to break down Manchester’s heritage in manufacturing traditional sector boundaries, creating extends over many decades, with over countless innovation opportunities around 116,000 people now employed in the media production, software development, sector. Today, manufacturing reflects augmented reality, digital health, e-commerce, the development and adoption of some National Football Museum gaming, and data analytics to name just a few. trailblazing technologies, with an expanding focus on advanced manufacturing and advanced materials such as graphene. Life Sciences In April Greater Manchester became the first Thousands of companies choose to base region in UK history to take full control over their research, design, development and its £6 billion healthcare budget. It’s anticipated manufacturing in Manchester, with global that this agreement will create unique players like Kellogg’s, Procter & Gamble, opportunities in improving patient outcomes, Unilever, Hitachi, Thales and Siemens having testing new integrated delivery models, and adopting new systems and technologies, all of invested heavily in the region. With many The Lowry, Salford Quays strengths in the sector, including recognition as which is to be underpinned by an enhanced the ‘home of graphene’ and unrivalled access digital-health infrastructure that will enable to national and international supply chains, the world-leading health-informatics research build on what is already a decorated history in city is positioned to become one of the world’s opportunities. medical advancements. leading centres of excellence for advanced manufacturing within the next decade. With Europe’s largest clinical academic campus, several medical research institutes, Creative and Digital Europe’s biggest cancer treatment centre, and For more information, visit the largest clinical trials unit in the world, it’s Manchester is one of Europe’s most no wonder that Manchester is continuing to Visitmanchester.com/conference. successful creative, digital, tech and media

MediaCityUK, Salford Quays

27 May 2016 H&E NORTH FEaTURE

The Next Generation H&E North reports on the new XYZ building as the new events space for Manchester takes shape.

The final stages of construction are underway seminar, meeting and breakout rooms, as well at XYZ, the brand new multi-use building in as exhibition facilities. Both businesses based Manchester’s Spinningfields. Set to be available within the building and external event planners from autumn 2016, this purpose-built structure will be able to make use of the new venue for has been five years in the making and will offer corporate events. a new events space for organisers. In addition to its generous public amenity Its name derives from Generations X, Y and Z space, XYZ offers 160,000sq ft of commercial (those born between the mid-1960s to early- space across 20,000sq ft floor plates, and it 2000s), and the new 10-storey structure will has been designed by Cartwright Pickard and be 'in a different league', according to Michael built by lead contractors, McLaren. Within the Ingall, CEO of Allied London, the property dedicated commercial areas, it will provide a developers behind the venture. series of offices that have already attracted some big names, including NCC Group, one of The landmark development, close to the the biggest technology employers in the North Leftbank area, will include a mixture of West. 30,000sq ft of public amenity space including cafés, restaurants, a bike park, and leisure The finished product will be a striking facilities. However, it is the business support construction predominantly comprising centre that will be of particular interest to large floor-to-ceiling windows, while vibrant conference organisers and event planners. oversized lights will light the way to the This section of XYZ will offer a collection of building of an evening. XYZ at night

XYZ Atrium

28 www.hospitalityandeventsnorth.com Now Superfastwith Free Wi-Fi

WWW.UNIQUEVENUESOFMANCHESTER.CO.UK

Unique Venues of Manchester is dedicated to promoting alternative, unusual and unique venues in Greater Manchester. It offers an easy to use website, allowing Manchester city centre’s versatile conference and meeting conference and event organisers the opportunity venue, with excellent public transport and discounted to use different selection criteria to discover the local parking. The fully equipped Auditorium is perfect for perfect space for their event. conferences for up to 350, exhibitions, exams and more. We also have seven smaller rooms. See special offers and news from the venues and Our friendly team look forward to welcoming you. local industry suppliers. Contact [email protected] for further information.

King’s Church, Sidney Street, Manchester M1 7HB 0161 276 8194 [email protected] | www.kingshouse.co.uk

RNCM Venues available for conferences and day meetings

0161 907 5353 | [email protected] www.rncm.ac.uk/hire/conferencing IWM North in Manchester, winner of the Business Tourism RNCM, 124 Oxford Road, Manchester M13 9RD Award 2015, is located in the cultural heart of The Quays at MediaCityUK. The museum’s extraordinary spaces offer exceptional possibilities for entertaining. An award-winning approach to event creation and delivery has positioned IWM North as one of the leading venues in the city-region. We are a warm and friendly venue in the heart of the City Centre adjacent to the Town Hall and Library, available for meetings, conferences and events for up to 400 people. We are committed to being environmentally friendly and sustainable, offering outstanding service, flexibility and quality at competitive rates.

0161 836 4032 | [email protected] | www.iwm.org.uk T: 0161 834 5797 | E: [email protected] The Quays, Trafford Wharf Road, Manchester M17 1TZ www.meetinghousemanchester.co.uk

29 May 2016 H&E NORTH

The Missing Link H&E North asks the experts about how to make the most out of LinkedIn, the professional networking site that has taken the business world by storm.

Since launching in 2003, LinkedIn has become the most popular To make the most of this site and application, H&E North spoke to key business-orientated social networking service, reporting nearly 400 experts in the digital marketing industry about how LinkedIn can be used million users worldwide as of October 2015. for the benefit of the MICE sector.

Brendan Keegan is Senior Lecturer in Digital Marketing in the Manchester Metropolitan University Business School. He gives his thoughts on the popularity of LinkedIn in the business sector.

With nearly 400 publications, awards, events and charitable you can be assured that the majority of million users, LinkedIn work to paint a richer picture of the user as a smartphones will have the LinkedIn mobile has become the serious professional. app, so it is a useful tool for communicating de-facto professional last minute details. networking platform Furthermore, LinkedIn is now the standard in and has arguably most professional email signatures and is to Overall, while LinkedIn is becoming changed the way be expected on professional business cards. increasingly recognised as the standard in which B2B It may even become the modern-day digital networking tool for professionals, it is relationships are business card, allowing for great networking important that professional event managers formed today. Not opportunities before, during and after an use it to full effect. If you couple it with a only do user profiles event. Additionally, advancements in LinkedIn range of other established and emergent rank well in terms have allowed for the ability to create groups social networking platforms (Twitter, Swarm, of search engines that allow for a tailored connection with Periscope, Lanyard) you are in a good position results, it has evolved into a sleek-looking site attendees. to run a digitally enhanced, immersive cross- that allows users to promote their greatest platform event. achievements, as well as easily identify A further benefit to the event organiser is persons of similar interest or profession. the ability to communicate with attendees Indeed, new features have broadened the on important updates, alterations etc. Finally You can find Brendan Keegan on LinkedIn scope of the site, allowing for the addition of when attendees are en route to the event, at Linkedin.com/in/brendankeegan.

30 www.hospitalityandeventsnorth.com INDUSTRY OPINION

Jonny Ross is the Managing Director of Jonny Ross Consultancy, an award-winning digital marketing agency and H&E North’s social media guru. He shares tips and ideas for making the most out of the online profile.

LinkedIn is a powerful tool for reaching and engaging business professionals. 30% of my new business comes from LinkedIn. Over time you can build relationships with people on LinkedIn in much the same way as you would offline.

To get the most out of LinkedIn, it is important to spend time building your presence, so why not try these ideas?

• Find three relevant LinkedIn groups and set up notifications for new posts. Be the first to respond and offer support and advice, and people will begin to remember and recommend you as helpful and responsive. • Think like a search engine and include keywords in your bio and summary, so you are more likely to be found by people looking for your products and services. • Consider LinkedIn advertising, which allows you to tailor your messages and put directly in front of an extremely targeted audience. • Define whom you are trying to engage with (e.g event planners in Yorkshire), then use LinkedIn advanced search to find people and connect with them.

You can find Jonny Ross on LinkedIn at Linkedin.com/in/jonnyross.

Nigel Morgan is the Senior PR Manager of Kelso Consulting. He leads the company’s LinkedIn training programme and has published ‘The 30-Day LinkedIn Challenge’, his book on the business social media platform.

LinkedIn dropped the ability to post and browse events back in 2012, however there are still ways to use it to promote what’s coming up. A great way to publicise events on LinkedIn is to publish a post. Much like a blog it can contain links, photos, video and best of all, every time you publish a post, everyone in your network will be notified on LinkedIn and encouraged to read, like and comment. It is also shared on LinkedIn’s newsfeed known as ‘Pulse’, which means even those outside your network can see it. The share buttons beneath a post also allow you to place it on relevant LinkedIn groups too. A schedule of interesting and helpful posts running up to an event would be very powerful and is a proven way to make an event a success.

You can find Nigel Morgan on LinkedIn at Linkedin.com/in/nigelmorgan. Tamir Davis, Journalistic.org Davis, Tamir

31 May 2016 H&E NORTH lOcaTION

Focus on: Liverpool From brand new additions to venues with an iconic waterfront setting, Liverpool has it all for conferences and corporate events.

Liverpool is always a city that tries to the UK for a varied exhibition as well as two do things differently, and the same days of educational sessions, networking and One of the most popular activities is the applies to conferences. By using the meetings. Come and meet the H&E North Jaguar Land Rover Experience. Located at city’s assets such as culture, architecture team who will be exhibiting at the show. the company’s huge plant in Halewood, just and music, and integrating these into the south of the city centre, it offers a unique conference offer, it can ensure that delegates Exhibition Centre Liverpool is also integrated opportunity to drive some of the popular JLR have the best experience both inside and with Pullman Liverpool, a 216-room hotel. vehicles through a specially designed off-road outside their event. The pedestrian bridge that links it with the course, across obstacles and hills. It has proven hotel means it is the only purpose-built very popular with groups of delegates looking A New Addition interconnected arena, convention and for something special. Liverpool’s events offer was boosted massively exhibition centre in Europe. in September 2015 with the launch of Exhibition Centre Liverpool, the city’s biggest Waterside Meeting Spaces development for exhibitions, conferences and The city is well known for its culture, with more entertainment events since the opening of national museums than any other UK city sister venue, ACC Liverpool in 2008. Situated outside of London. What is less well-known on the banks of the River Mersey, the centre is that all of these museums can be hired for offers 8,100sqm of flexible and accessible meetings and conferences, offering some truly space, comprising three separate and sub- unique backdrops for your event. divisible halls, each 2,700sqm, which can be used separately or in combination. One of the most visible is the Museum of Liverpool, a stunning £72 million structure at Exhibition Centre Liverpool launch event the heart of the waterfront, between the Three Graces at the Pier Head and Albert Dock. With its modern galleries overlooking the Mersey, it Fine Dining can host up to 1,000 for a drinks reception or Liverpool is also well-equipped for conference 200 theatre-style. dinners. Liverpool Cathedral is perhaps the most spectacular setting, regularly being The Merseyside Maritime Museum is also transformed into a venue for dinners seating blessed with terrific views over Albert Dock up to 1,000 people. Its neighbours on itself and the rest of the waterfront. Here, up to Hope Street include Liverpool Metropolitan Exhibition Centre Liverpool 150 diners can enjoy the food offered by the Cathedral, the Philharmonic Hall, the Photo by: Billingtons acclaimed Maritime Dining Rooms. Everyman Theatre, and a host of the city’s best bars and restaurants – all of which are Another iconic venue on the city skyline is the well suited to conference dinners and offer an In its first six months Exhibition Centre Royal Liver Building, the most recognisable of excellent way for delegates to spend time too. Liverpool has welcomed a diverse range of the Three Graces and home to the infamous events. One of the highlights of the consumer Liver Birds. On its first floor is The Venue, a exhibition programme was the sold-out MCM flexible place for meetings and events that can To find out more about meeting Comic Con, which took over the waterfront accommodate up to 200 guests. for a weekend in March. Looking ahead, the or conferencing in Liverpool, email second instalment of the International Festival Elsewhere in the city and surrounding area are the Liverpool Convention Bureau at for Business will take place in at the new venue the classical surroundings of World Museum, in June when it will play host to 80 events and Walker Art Gallery and Lady Lever Art Gallery [email protected] or visit welcome thousands of delegates from around in picturesque Port Sunlight. the world over a three-week period. Visitliverpool.com/convention-bureau. Another major event coming up at the High-Octane Excursion Exhibition Centre Liverpool later this year is As well as new facilities for meetings, The Venue Expo on 8th and 9th September. Liverpool has plenty to offer for Now in its third year, the event will attract delegates in their downtime outside MICE industry professionals from across of the conference.

32 www.hospitalityandeventsnorth.com 75 London Road Liverpool Merseyside L3 8HY

Book your 2016 conference before 31st August & quote ‘H&E North’ to receive free bacon rolls for your conference!

Merseyside’s Progressive Conference and Training Facility

The Gateway Conference Centre now has 15 meeting and training Day Delegate Packages suites for hire from 2 to 150 delegates/guests. Newly opened our own on-site coffee shop serving Illy coffee, • We can accommodate up to 300 delegates in our 8 conference Suites clipper flavoured teas, snacks and cold drinks. We are ideally located just 5 minutes’ walk from Lime Street station • For a smaller meeting why not consider one of our 15 pitch view with plenty of parking immediately surrounding us from executive boxes £3.50 per day. • Day Delegate Packages from £36.00 per person – summer packages Our ICT suite has been refurbished with new pcs and larger 21” monitors. now available • Treat your delegates and book a stadium tour as part of your conference

Audio-visual and presentation equipment in each suite

To check availability and for further information contact: Get in touch with your requirements 0151 530 5250/5251 • [email protected] 0151 298 3200 | www.thegatewaycentre.org www.evertonfc.com [email protected]

The Isla Gladstone Conservatory Stanley Park, Anfield Road, Liverpool L4 0TD

The stunning Victorian conservatory can accommodate up to 400 guests depending upon your event with outdoor space including a park, lake, bandstand and parking spaces for over 100 cars. We can host a range of events from conferences and meetings to gala dinners, fashion shows, locations shoots and much more. We have an onsite catering team offering an extensive selection of delicious menus and catering options and our dedicated events team will coordinate your event from start to finish. 0151 263 0363 • [email protected] • www.theislagladstone.co.uk

33 May 2016 H&E NORTH PROGRESS REPORT

Mersey Beat Tom Lechthaler talks about his work as Assistant Director of Events at ACC Liverpool, home to BT Convention Centre, Echo Arena and Exhibition Centre Liverpool.

year we opened a new venue, more than 70 different events within the Exhibition Centre Liverpool, to add space of three weeks and attract 30,000 to our existing campus. This was a delegates, of which 40% are international. hugely exciting time for us all and the It is the biggest event we have hosted in the main focus for me was to ensure the exhibition centre. smooth delivery of all existing events in Tom Lechthaler the arena and convention centre as well as For IFB, as with every event, I will work closely those coming to Exhibition Centre Liverpool with the client to understand every aspect, for the first time. advise on the best way to execute what they are trying to achieve and ensure it is a I joined ACC Liverpool in 2007, one year We are hosting many large events this great success. Therefore, my day will involve before the arena and convention centre year such as the International Festival for checking in with the teams and ensuring opened. As it was a new venue and Business (IFB), the Labour Party Conference, everyone, from events and operations to organisation, during this period the main task and international congresses including catering and stewarding, are all fully updated was to recruit an events team capable of the European Association of International and working together to ensure IFB’s success. staging large conferences as well as concerts, Education and the Union World Conference sports and entertainment events. on Lung Health. The variety of each day is We are liaising closely with the destination, extremely appealing to me. It is by no means including our partners Marketing Liverpool, The venue was still under construction so a nine-to-five job and can be challenging as it will also incorporate a city-wide cultural we needed to co-ordinate the logistics of all but equally it is hugely rewarding, seeing programme. As well as being the main venue the events in the first year of opening, while something through from inception to for IFB, we will host some major returning familiarising ourselves with our new venue. completion. events at the same time in BT Convention Centre in June, including the British Those opening months seem a long time At the time of writing, we are heading towards Association of Urological Surgeons and the ago now, particularly as we have continued the final preparations for IFB. This will bring British Society of Gastroenterology. to expand and develop. In September last

34 www.hospitalityandeventsnorth.com Foresight Centre This multi award-winning venue is located moments from Liverpool city centre with onsite car parking. The year round facilities A warm welcome awaits you can host up to 140 delegates with 17 flexible at the University of Liverpool spaces available. Victoria Gallery & Museum The intelligent choice to host your This beautifully restored original redbrick meetings and events building offers the ‘wow’ factor, making it the perfect setting for year round Think networking or conferencing...teambuilding or training... conferences, drinks receptions, dinners dinners and special events...think University of Liverpool and special events. Liverpool Guild of Students Having recently benefitted from a £14.5million refurbishment programme, this building offers meeting space for up to 900 delegates or dinner capacity for up to 350 guests. With 10 syndicate spaces too, this is the perfect venue for summer events.

With meeting capacity from 2-900, and delegate rates City Campus Accommodation from £25+VAT, contact our friendly team now: With contemporary single and double en-suite accommodation, we have a range www.liverpool.ac.uk/conferences of bedrooms located moments away from [email protected] our meeting and event spaces. 0151 794 6440 A MEMBER OF THE RUSSELL GROUP

We’ve created a hive of activityfor business

There’s a real buzz for business meetings and conferences in the North West. See what all the excitements about at Suites Hotel Spa & Leisure, Knowsley.

• 98 Suites • Meetings & Conference facilities for 2 to 300 delegates • Luxury spa and leisure club • Handleys’s Brasserie & the North West’s only Bollinger Bar • Free parking & free WiFi • Ideal location situated on the major motorway network for Liverpool, Manchester & Warrington

Visit www.suiteshotelgroup.com or call 0151 549 2222

Suites Hotel Knowsley, Ribblers Lane, Knowsley, Merseyside L34 9HA SPA & LEISURE

35 May 2016 Crowne Plaza Liverpool Half P.pdf 1 13/04/2016 15:07

LIVERPOOL CITY CENTRE

C

M

Y

CM MY CROWNE PLAZA CY

CMY A HOTEL THAT K SUITS YOUR STYLE. • Waterfront location with on site car parking • Dockside terrace • Function space for up to 480 • Health club with swimming pool • 159 Newly refurbished bedrooms T. 0151 243 8000 E: [email protected] W: www.cpliverpool.com Specialist Event Transport Solutions Chauffeur Driven Cars & MPVs, Mini, Midi & Large Coaches See us at Stand A35! Ground Support & Guides. Conference and Hospitality Show 2016 For: Conferences, Sports Events, Music Festivals, Award Ceremonies & Product Launches.

LIVERPOOL MARRIOTT HOTEL CITY CENTRE ONE QUEEN SQUARE, LIVERPOOL, MERSEYSIDE, L1 1RH MARRIOTTLIVERPOOLCITYCENTRE.CO.UK +44 (0)151 476 8000

Our hotel conference venues set the tone for successful meetings and group events here in Liverpool. All of our 7 meeting rooms feature natural daylight; the Merchant venue includes a balcony and a bar. All of our meeting room Call Free on 0808 222 2121 venues feature high-speed or email [email protected] Internet access and modern audiovisual facilities. www.intx.co.uk

36 www.hospitalityandeventsnorth.com NORTH NEWS H&E NORTH

events are safely run and rewarding for all those Award-winning industry experts taking part. attend The Conference and NORTH Located on the edge of the Peak District National Park, Ringinglow Archery offers group Hospitality Show packages for businesses and companies to Unsigned artists and industry leaders were learn new skills in a safe outdoor environment. the main attractions at the Conference and in Brief Hospitality Show (CHS). CHS is the leading tradeshow for event organisers and PAs in the Everton FC Invite Daytime Delegates north of the UK. Everton FC has released a new day delegate The event, held at first direct arena, saw Ringinglow Archery Add another rate at Goodison Park. String to Their Bow motivational speaker, Pete Wilkinson present The Liverpool-based stadium can ‘Unstoppable’, - a keynote session based on his accommodate up to 300 delegates in eight bestselling book of the same name. While Liz conference suites and 13 executive boxes. Taylor, known as Channel 4’s Millionaire Party Running from 1st June to 30th September, for Planner, presented a session about her 30-year a minimum of 10 delegates and on weekdays, career in the corporate events management the day delegate rate includes a meeting room industry. with refreshments including tea, coffee and Entertainment was provided by Bre Musiq, Danish pastries on arrival. Mid-morning and a soul singer from Middlesbrough and Josh afternoon tea, coffee and biscuits and a buffet Newall-Brown, a young folk-pop singer from lunch is available. Saltburn were among the unsigned acts There is the option to have a barbeque- enlisted to play at the entrance area of the style lunch as well as a special ice cream venue. CHS promoted the bands through social assortment during the summer months for £34 media and delegates were treated to CDs as per person. part of the promotion. The venue housed two stages: the Main Ringinglow Archery on Smeltings Farm in National Railway Museum Reveals Stage for educational topics designed to Sheffield has added to its range of outdoor encourage and inform event organisers and team building events with brand new crossbow Increase in Seasonal Bookings The National Railway Museum (NRM) in York venue bookers, and the PA Stage, which hosted activities. has reported that the amount of Christmas speakers specifically chosen to inspire and “Crossbows are a great addition to party bookings has doubled for 2016. educate PAs in the industry. Ringinglow’s list of outdoor weaponry,” So far this year, 658 parties have been explained Damian Stenton. “We have unique booked for the 2016 Christmas season, insight into the power and accuracy of historical Corporate event sales rocket at compared to this point in 2015. weapons. First used in the sixth century, Glasgow Science Centre Michelle Rennoldson, Sales and Events crossbows are used today for target shooting Manager at the National Railway Museum, said: and by special forces around the world and “We are already experiencing high demand make an exciting team building experience.” for this year’s Christmas party packages at the The new crossbows can be used to shoot museum, which is great to see. The Christmas on their own or in combination with other party market has been going from strength to events such as archery, air gun experiences strength, as budgets have recovered, and we or tomahawk/ knife throwing. The crossbow are looking ahead to another record year in activities are overseen by trainers Damian 2016.” and Mark Stenton, who are Level 1 Archery The museum will also be offering its ‘Night GB Coach and Instructors as well as NSRA air Train to Vegas’ and ‘Wonderland Express’ gun and crossbow tutors. In addition to their packages. qualifications they both ensure that all the

Glasgow Science Centre (GSC) celebrated another successful year for business and corporate events recently. The financial year for 2015/16 has been the second highest in GSC’s 15-year history, with revenues increasing by 17%. GSC aims to offer delegates unique science experiences during themed corporate events. Last year, it hosted an extensive range of events such as the Scottish Labour Party Conference, BAFTA Young Gamers and the Marketing Society Star Awards. GSC has also launched its new corporate science offerings that integrate and combine entertainment, themes and experiences to elements of science. With access to a talented pool of scientists, GSC can also offer a range of themed live demonstrations to entertain, Brian Labone Suite, Everton FC educate and generate engagement among event attendees.

37 May 2016 H&E NORTH

Focus on: Chester and Cheshire From city centre conferencing to memorable events in spectacular settings, Chester and Cheshire have a venue to suit every corporate occasion.

Cheshire is one of the UK’s prime locations for conferences and corporate events, renowned for its beautiful countryside, high quality venues and accessible and central location.

Home to a wealth of corporate hotels and meeting venues tailored to hosting high end business meetings and conferences, the region’s appeal continues to grow, with many conferences held in the area over the last two years linked to its thriving industries and covering sectors such as veterinary, nuclear, automotive, manufacturing and financial.

Outstanding Venues Cheshire’s leading venues include the award-

Tatton Park

winning Tatton Park, located in 1,000 acres is a leading Cheshire conference venue of beautiful deer park and offering a range with 35 separate facilities across a six-acre of meeting venues, the largest of which, the site combining the best of the Cheshire Tenants’ Hall, can hold up to 400 guests countryside with the convenience of the theatre-style for a conference or up to 350 for historic city centre. Earlier this year it played dinner. host to the International Conservation and Commercial Breeding Symposium. This Key events hosted at Tatton Park include Visit brought international leaders in academia England’s Stately Homes and Gardens event, and industry together to debate innovations, where 30 travel buyers from London met with challenges and future directions in stately homes and gardens from the north in commercial breeding. Chester Racecourse can a bid to boost the tourism sector in the north accommodate anything from small events of England. This resulted in 80% of buyers and meetings to large-scale events for up to agreeing to increase the number of North of 2,000 people. England destinations to their itineraries. Other leading locations include unique Chester Cathedral On an international scale, Chester Racecourse venues such as Peckforton Castle, offering a

Chester Racecourse

38 www.hospitalityandeventsnorth.com lOcaTION

Best Western Forest Hills Hotel

Set on Frodsham Hill in beautiful countryside, yet minutes away from the Motorway Network.

• 5 conference suites for 2 - 200 delegates • Free executive room upgrade for organiser/trainer

• Free Wi-Fi throughout hotel Peckforton Castle • Free parking magnificent venue for small team meetings to large product launches • Bacon Butties included in your delegate rate within its medieval walls. Event organisers can make full use of the Daily Delegate Rate from £32 p.p. state-of-the-art multi-media and conference facilities available. 24 hr Conference from £117 p.p. Chester Cathedral also offers an awe-inspiring choice of special spaces Bed & Breakfast from £75 p.p. for events, including its 13th century monk’s dining hall, a medieval Chapter House and the magnificent Nave itself. Quote “Spring 16”

For Bookings & Further Information Cheshire’s broad range of venues can cater for events of all sizes, ranging Tel: 01928 735255 from modern to historic settings all set within beautiful backdrops. E: [email protected] Whether organisers seek a city centre or countryside location, a high quality, unique and memorable experience is guaranteed in Cheshire. www.foresthillshotel.com Overton Hill, Frodsham, Cheshire, WA6 6HH Eclectic Events Recent events hosted in Cheshire range from the International Conference on Equine Exercise Physiology, The Manufacturing Institute Have your own corporate video Annual General Meeting, and the North West Automotive Alliance Awards, to the British Association of Animal Science Annual Conference produced from as little as and the Association of Pleasure Craft Operators Annual Conference.

Well Connected £299 + vat! Cheshire is at the heart of the country’s conference and events industry, thanks to its transport connections. Regular direct trains link London to Chester and Warrington in less than two hours and to Crewe in just Your homepage is 90 minutes. For those in the car, the conveniently-located motorway A YouTube network makes the region easily accessible via the M6. In addition, the 50 times more video can boost county is close to Manchester and Liverpool John Lennon Airports, likely to appear your click-through making it perfectly located for international visitors to the region. on the first page rate by 30% of Google with a video For more information, visit Conferencingcheshire.com.

With 3 H&E Show packages to your business & choose from and to potential bespoke options clients in the most we can create a powerful visual video perfect for format your needs Advertise from just £55 +VAT Call 0845 052 2911 For more information contact Elliot Landy: 07710 623 102 hospitalityandeventsnorth.com [email protected]

39 May 2016 H&E NORTH CMPETITIONO

Win an Overnight Stay at Best Western Premier Hallmark Hotel in Chester! H&E North has an overnight stay for two at the Best Western Premier Hallmark Hotel Chester The Queen up for grabs.

Early 2016 saw the Hallmark Hotels portfolio expand by 40% to provide a range of accommodation and meetings and event spaces in Liverpool, Preston, Chester, Wrexham and Manchester.

Over 16,000sqm of space across 171 individual and purpose- built function rooms will offer a variety of unique sites for leisure and business use, weddings and events. Hallmark Hotels has a 28-strong and growing portfolio of four-star hotels including countryside retreats, manor house-style settings, city centre destinations and well placed airport locations.

COMPETITION

H&E North is offering one lucky reader the chance to win a mini break at Headingley, Leeds, LS6 2HF. Please ensure your entry includes your the four-star Best Western Premier Hallmark Hotel Chester The Queen. name, address, daytime telephone number and email address. The The prize includes: winner will be the first correct answer randomly selected on the closing date: 10th June 2016. • Overnight stay for two in an executive bedroom • Three-course dinner and bottle of house wine in the hotel’s restaurant Terms and conditions apply: Maximum one entry per person. The date • Cooked breakfast the following morning before departure and prize is subject to availability and not available on public bank holidays. Prize is to be booked direct with the hotel’s General Manager To be in with a chance of winning, answer the following question: and redeemed by 30th September 2016. Entrants may be contacted by the Hallmark Hotels and H&E North in the future. Friends and family How many Hallmark Hotel function rooms will there be? associated with H&E North are not permitted to enter. The winner will be selected at random by H&E North. Winner’s name may be printed in Enter online at Hospitalityandeventsnorth.com/competition or by a future edition of H&E North. Publisher’s decision is final. post to JLife Ltd, Beech House, Sycamore Lodge, 7a Woodhouse Cliff,

4 0 www.hospitalityandeventsnorth.com Holiday Inn Chester South • Ideally located for North Wales, Liverpool and Manchester visitors • Conference facilities for up to 80 delegates • 145 bedrooms with modern furnishings, featuring TVs and tea and coffee making facilities • Upgraded rooms include minibars and minifridges • Free parking • Wi-Fi available • Bar, fitness centre and a heated indoor pool

01244 688 770 [email protected] www.hichestersouthhotel.co.uk Holiday Inn Chester South | Wrexham Road, Chester, Cheshire, CH4 9DL - UK

Visit us on stand K704 at The Meetings Show 14th - 16th June to Þnd out how you can enjoy an Apple Discover CheshireÕs Country Estate Watch Sport Meet in Cheshire Escape to 1000 acres of thinking space. A choice of 18 newly refurbished meeting rooms await with ßexible options for two delegates up to 350 delegates.

Play in Cheshire Motivate the team with the JEEP off-road experience, segways, archery, Kong aerial ropes course and much more. Or play a round on one of the two championship golf courses.

Carden Park Hotel, Chester, Cheshire CH3 9DQ 01829 731555 www.cardenpark.co.uk

hotel golf spa

41 May 2016 H&E NORTH location

Brockholes Nature Reserve Focus on: Lancashire With its idyllic rural locations, award-winning hotels and conference rooms beside the seaside, Lancashire offers something to suit every corporate event.

The Northern Powerhouse has helped cast a new spotlight on the From the grandeur of the Empress Ballroom to the more intimate business opportunities and attractions that abound in the North, surroundings of the Spanish Hall Suite, each of the venues that make up and Lancashire is certainly playing a key role in attracting new the Winter Gardens has individual character and history that add to the visitors to this distinctively hospitable part of the country. ambience of each event space. Outstanding Venues The four-star Macdonald Tickled Trout Hotel can be found on the banks In addition to first-class conferencing venues, Blackpool also has a wide of the River Ribble and is conveniently located at junction 31 of the M6 range of quality accommodation to suit all budgets and tastes. Choose motorway. Its self-contained conference centre has 10 bright, flexible, from boutique B&Bs and five-star self-catering apartments, such as the naturally lit and air-conditioned event spaces that can hold up to 80 Queens Mansions, to The Elgin and The Imperial, both finalists in at the guests, some with beautiful river views. Lancashire Tourism Awards in the Large Hotel Award category.

Delegates can enjoy high quality food and a choice of rooms with large In the Country comfortable beds, desk and complimentary high-speed internet access For a more rural experience just outside Blackpool, you’ll find the award- in this refurbished hotel close to Preston. winning Villa Country House Hotel. It can cater for up to 300 delegates and provides a choice of accommodation options in the idyllic setting The award-winning Brockholes Nature Reserve is within walking distance of Wrea Green. Winner of the Lancashire Tourism Awards 2015 Small of the Tickled Trout and features a floating visitor and conference centre, Hotel Award, the hotel provides a fine dining experience and delivers perfect for launches and presentation with additional ‘wow’ factor. customer service excellence in elegant surroundings.

Seaside Conferencing The Barton Grange Hotel, Winner of Large Hotel at the Lancashire The world-famous resort of Blackpool is just 30 minutes from Preston Tourism Awards 2015, is a family-owned hotel that has been extended along the M55. The town includes some of the largest and most and refurbished over the years to offer a stylish contemporary setting for impressive venues in the county, including the superb Winter Gardens, conferences or meetings. It has 51 rooms, plus a swimming pool, sauna winner of the Lancashire Tourism Awards Conference/ Meeting Venue and mini gym. Delegates can follow up a swim by dining on quality Award 2015. It comprises a variety of venues for events, ranging from Lancashire produce in the popular Walled Garden Bistro. business lunches to exhibitions and conferences in 11 separate spaces over two floors. These award-winning Lancashire hotels and venues are all easily accessed by road and rail and within an hour from Manchester International Airport.

Location, Location With easy access from key points of entry such as Manchester Airport, a • Sets • Stages • Truss • Screen Supports • Camera Platforms direct Virgin Train from London to Preston that takes just two hours, and • Access Ramps • Steeldeck & Accessories an excellent motorway network, Lancashire is prime location for your • Scaffolding Based Stage Systems • In-House & On-Site Fabrication next business meeting or conference.

Take a 30-minute drive from Manchester Airport to find yourself in the wide open spaces of rural Lancashire, with a vast choice of inspiring places to meet, do business or host your next conference.

Whiteholme Mill, Skipton Road Trawden, Lancashire BB88RA. Tel: +44 (0) 01282 862777 Fax: +44 (0) 01282 867444 For more ideas for conferencing or meeting in Lancashire, visit E-mail: [email protected] www.conceptstaging.co.uk Visitlancashire.com.

42 www.hospitalityandeventsnorth.com Logo branded cakes | cupcakes | biscuits | flapjacks | desert toppers

www.eatmylogo.co.uk @EatMyLogo Making your brand tasty! The natural place to do business

Located just off Jct 31 M6, Preston — Free Brockholes is an award-winning, floating Parking

conference venue set in the heart of a nature reserve. Images by Paul Heyes — Conferences for up to 130 delegates — Product launches — Corporate events and functions — Smaller rooms available — Team building – over 200 acres of nature reserve to explore

Get in touch: 01772 872005 www.brockholes.org [email protected]

43 May 2016 PRoMotion

Preston Guild Hall

For four decades, Preston Guild Hall has hosted an eclectic mix of regional, national and international conferences and events.

The venue boasts eight versatile spaces, suitable for a range of events from exhibitions to awards ceremonies with rooms that can cater for 20 to 2,000 delegates and guests. The large-scale auditorium can seat over 2,000 people and cater for up to 550 dining, while the 780-seat theatre is the more traditional location for a conference or seminar.

A unique venue in The in-house team includes not only event management but on-site caterers who can tackle everything from five course meals to breakfast, the heart of the city as well as highly skilled audio and visual technicians, on hand to assist to ensure the event runs smoothly. There is also venue equipment hire to help turn a conference into a state-of-the-art event.

The venue prides itself as being a ‘meet in the middle’ location, being equidistant from both London and Glasgow, with a prominent location in the city making it easy to access for delegates from both cities, as well as everywhere in-between.

For more information on full facilities or to book an appointment to view the venue, email Victoria McEnaney, Event Manager, at [email protected] or call 01772 804 443. Preston Guild Hall www.prestonguildhall.com

Conference incentives from the Ramada Plaza, Southport.

Pick from the tree...

8hr delegates - book between: 15-30 delegates & pick one perk 31-100 delegates & pick two perks 101+ delegates & pick three perks 24hr delegate packages available

For more information call our team on 01704 516220 or email [email protected] Offer subject to availability and selected dates. *For residential packages

44 www.hospitalityandeventsnorth.com intERViEW H&E NORTH

New Beginnings Helen Bastin recently joined Lancaster University’s Lancaster Conferences as Head of Conference, Events and Visitor Services. She spoke to H&E North about her new job and adding light relief to the office.

What does your new role at Have you come across anyone in the Lancaster Conferences involve? industry who has really stood out? My role is a brand new position at Lancaster In my previous role I was on the board University. It’s been created to bring together of UKInbound, the leading UK body that the Conference & Events and Hospitality represents the needs of the inbound tourism teams in order to support the delivery of industry. Rita Beckwith, Chief Executive of Helen Bastin superb customer experiences, and ensure we City Cruises in London, was the Chair. Her are a top choice for conference organisers passion to effect positive change was, and is, looking for a fantastic North West venue. I’ve infectious. She is a fantastic role model for Do you have any fun games that you got a lot planned so watch this space! women and has made a major contribution to would like to introduce to the office? inbound tourism. I’m just ordering some oversized games, like Have you always worked in Jenga and Connect 4, to offer conference conferencing and events? What has been the oddest thing to delegates some light relief during their breaks I’ve spent the bulk of my career in conferencing happen to you in the office? so we’ll be trialling these in our office first! and events and had the joy of working for An old boss of mine had a habit of playing some great brands, including Marriott Hotels. baseball with stress balls and rulers on a Friday Do you have a party trick? The education sector is completely new for me afternoon in the office – it certainly made us Singing ‘Take Me Home, Country Roads’ badly! and is giving me a fantastic and exciting chance laugh. I’m not sure if it would pass health and to make a real difference at every level. safety rules nowadays! What is the best corporate gift you’ve been given? A Tiffany key ring.

Your Next Residential

Conference

EDINBURGH GLASGOW Stay the night

1,000 bedrooms July, August and September vacation LEEDS YORK 250 bedrooms LIVERPOOL April vacation MANCHESTER HOLYHEAD 80 bedrooms BIRMINGHAM All year round

Great Excellent Train Links On the M6 corridor Location London Euston 2 hours 30 mins, Manchester 1 hour 15 mins 5 minutes from Junction 33

MEETINGS TRAINING CONFERENCES EVENTS ACCOMMODATION T: 01524 592444 • E: [email protected] • @EventsLancaster • www.lancaster.ac.uk/conferences

45 May 2016 H&E NORTH PRoMotion

Exhibiting Success David Loughlin, Managing Director of Exact Exhibitions, tells H&E North about the importance of building good contacts and his life in the events industry.

What does Exact Exhibitions do Exhibitions. Apart from my team of four part- and when was it established? time staff, I generally work on my own and call Exact Exhibitions was established upon people when I need them. My success is in 2012 and it comprises my four part-time down to the skillsets of the contractors I use staff and I. I am effectively a broker. I work and I work with an excellent group of people. with contractors across different sectors We’ve developed a strong working relationship. for companies of different sizes to supply everything needed for an exhibition or event. What is your favourite aspect of your David Loughlin There are people out there who want to host role? an event but they don’t have the skillset in- My favourite thing about my job is the house or contacts to make it happen – that’s flexibility. Meeting different clients, doing when I get around to it. I work at a pace to suit where I come in. I can deliver what they need. different jobs. No two days are the same, no my clients rather than a pace that suits me. two events are the same and the challenge You can’t afford to have a backlog. I can help source, design and custom-build keeps it interesting. exhibition stands; use solid aluminium with You’re based in Yorkshire. What loop nylon infill panels to create flexible shell I get to work with people who have an idea in makes the county a good location for schemes for exhibitions that can be adapted mind for an event and then make it happen. to suit the event; and take the stress out of The service Exact Exhibitions provides can an exhibitions company? planning by overseeing every aspect of an vary. For example, I work with the events team Yorkshire has an excellent road infrastructure, event that you could need help with, from at the Great Yorkshire Show, helping exhibitors so we can get to London in four hours on finding the ideal venue to parking solutions to get to their stands, whereas I work on other a good day and can be over the Pennines and site security. events where I’m managing the whole event, in two. There’s also a good supply chain in for example the Conference and Hospitality Yorkshire. There’s not much that I need that I Have you always worked in Show (CHS). Exact Exhibitions did the full have to source outside of the county. We have everything we need right here. exhibitions? package for CHS, from the shell scheme and I left school at the age of 18 and went to join the electrics to the event management and health and safety on-site. There aren’t many On a personal note, I’ve lived in Yorkshire all of the family business, which was exhibition my life and I’ve never contemplated moving contracting. That was around 30 years ago and companies out there prepared to offer the complete service but Exact Exhibitions can. out of the region. It’s important to have a good I’ve been in the industry ever since. I worked work-life balance and basing my life and family with my family for a few years and it was a What sets Exact Exhibitions apart? in North Yorkshire means that we are all as successful company, but the business was content as we can be. It is a good place to raise My knowledge of the industry and my work wound down during the first recession and we a family and I’m able to juggle work with home ethic makes Exact Exhibitions different. I work parted ways. life easily. Ultimately, you feel happier going to hard to make sure my customers get what they work if your family is happy, and basing my life want. If someone wants a quote at 5pm on I started up my own company called the Event here in Yorkshire has done just that. Partnership. Seven years later, I launched Exact Friday night, I’ll do it then. It’s not a matter of

Quick-Fire Questions What has been the most memorable exhibition you have worked at? I work on the event management for Brick – the LEGO show – and that is a fun, quirky, bizarre event. It’s full of children playing in brick pits and is the antithesis of the corporate events I usually work on.

What makes an exhibition stand eye-catching? It’s understanding what you want out of it and developing an idea to make it work. You need to use the budget you have to make it as creative as possible – but you need to make sure you’re conveying the key messages as well.

What is the best corporate gift you’ve been given or seen at an event? I was given a portable phone charger booster at an event and it’s been the most useful thing I’ve ever been given.

46 www.hospitalityandeventsnorth.com Be at the top of your game

Inspirational Venue Hire from Leisure & Culture Dundee

From the Victorian grandeur of The McManus: Dundee’s Art Gallery & Museum, to the beautiful surroundings of Mills Observatory and the curious Meerkats at Camperdown Wildlife Centre, our venues offer an alternative and bespoke experience for your event.

For a 10% discount off your first event please quote LACDHEN2016 when enquiring*

T 01382 307481 E [email protected] W www.leisureandculturedundee.com @LACDhospitality

*Valid until March 2017 The McManus: Dundee’s Art Gallery & Museum Scottish Charitable Incorporated Organisation No. SC042421

47 May 2016 H&E NORTH caSE StUDY

A Smooth Ride Sodexo Prestige Venues & Events hosted day six of the major cycling event, Ride Across Britain at Hamilton Park Racecourse in South Lanarkshire.

and breakfast. Each meal had to be high in Fast Facts protein with lots of carbohydrates in order to fuel the riders for the next leg of their journey. Event: Ride Across Britain Sodexo also needed to agree the campsite When: 15th September 2015 layout and the suites and conference rooms Georgia McKay Where: Hamilton Park Racecourse, that would host medical and relaxation areas. Sales Manager, Hamilton Park South Lanarkshire The detailed planning got underway with three months to go and the team ordered extra Mission catering equipment and arranged additional Ride Across Britain takes place every staff. Cyclists and crew amounted to nearly Outcome year with more than 800 cyclists 1,000, so extra ovens and generators were “Cyclists started arriving mid-afternoon, travelling from Land’s End to John O’Groats in needed. Sodexo met the client again to carry which created a great buzz and the racecourse just nine days. Hamilton Park Racecourse was out a full site recce before the bike racks for quickly transformed into a bustling campsite,” enlisted to host riders during a one-night stop- more than 800 bicycles arrived. Temporary explained Georgia MacKay, Sales Manager off on day six of the charity ride. The pressure amenities such as showers, toilets and water for Sodexo Prestige Venues & Events. “After was on to transform the racecourse’s green supplies were also brought in by the client. dinner, guests enjoyed the bar and relaxation grounds into a campsite, complete with hearty areas. The next day at 3am, staff started food and hot showers, fit for hundreds of tired Using final participant numbers, chefs ordered prepping for breakfast at 5am, with most and hungry cyclists. all the food required, taking detailed notes of riders on the road again by 8am. By this point, dietary requirements and ensuring those with more than half a tonne of food had been Logistics allergies were catered for. The events team consumed!” added Georgia. She praised the Sodexo has hosted this event twice previously, then handed over to the operation teams, who hard work of the events and operations teams: so the team had a good understanding of the ran the event on the day. A run-through of the “The stop-over was a great success and the requirements. Working closely with the client event from start to finish with the full team riders pedalled off, well-rested and full of to agree catering packages and chefs to discuss was planned as there were rigid time frames energy.” menu options, Sodexo provided cyclists and in place. Finally, all appropriate participant race staff with afternoon tea, an evening meal signage were put on display.

48 www.hospitalityandeventsnorth.com H&E NORTH

49 May 2016 With over 50 exhibition, merchandising and hospitality trailers on our hire fleet and a client list that includes Virgin Media, Talk Talk, JCB, Garic, Wembley and Millennium Stadium, contact us to find out how we can help take your message on the road....

DESIGN AND PRINT High in quality – low on price Communicate your services to your clients

ADVERTISING | MARKETING | BRANDING EXHIBITION DISPLAYS | POP UP DISPLAYS | POS BROCHURES | FLIERS | STATIONERY |E-SHOTS WEB DESIGN | CORPORATE | NEWSLETTERS Call: 01543 255452 Nutsforprint.co.uk Email: [email protected] Tel: 0845 052 2911 Visit: www.tcmtrailers.co.uk [email protected] Leicester Racecourse A venue with a difference For raceday hospitality our luxury boxes offer the ideal private facility for you and up to 45 guests to enjoy at the races. We also have a range of other packages in the Nelson & Club Suites or the Paddock Pavilion.

With an ambiance of its own, our unique Conference Centre is the ideal place to hold your conferences, board meetings, exhibitions, product launches, wedding and much more. We have a variety of rooms including our large exhibition space, known as The Kube, suitable for up to 1000 delegates with 2,000 free parking spaces. For more information contact us or visit our website Meetings • Conferences • Exhibitions • Raceday Hospitality Boxes • Restaurant • Pavilion 0116 271 6515 www.leicester-racecourse.com Leicester Racecourse Co. Ltd Leicester Road, Oadby, Leicester LE2 4AL

50 www.hospitalityandeventsnorth.com INDUSTRY OPINION H&E NORTH

Five ways to ensure more people see your YouTube videos

So now we know how to boost your 2. Tag how you search YouTube video in the search ratings, it is Tags are also important for helping rank videos time to make sure your video is viewed by the in search results. Use long tail keyword phrases ‘right’ people i.e. your target audience. as well as words (i.e. “how deep is your love” YouTube is an important marketing channel rather than just “love”) and include the subjects for hospitality and events professionals. your video covers in your tags, as this can help Jonny Ross Whether using it to showcase a preview of your video be included in ‘relevant videos’ for your conference venue or produce video other users’ videos. taster sessions of team building techniques, 5. Create playlists this online video platform can be a powerfully 3. Transcribe your videos Sorting your videos into relevant playlists can effective tool. Here are five simple tips on When a new video is uploaded, YouTube help your video be seen by those who are most optimising your YouTube videos to ensure they automatically attempts to transcribe speech, likely to share it. For example, if you’re an event are seen by as many people as possible: but the results are often inaccurate. As video planner and you create video content with tips transcripts are used to rank content in YouTube, on how to book the perfect venue, then group 1. Video title, description and links an incorrect transcript may result in your video these together into a playlist called ‘Venue A clear title allows viewers to know what not showing up in relevant search results. You Booking Tips’. Be sure to implement similar content they’re about to watch, reducing can counteract this by uploading your own techniques as listed here when creating your your bounce rate (which measures how many transcripts. playlist. Give it a clear name and description. people leave your page immediately). Video descriptions should expand on the content, 4. Name your video file accurately inviting people to view more, much like the Accurately naming your video file can help it How do you share your videos online? opening paragraph of a blog. This is also a good gain more exposure (eg use ‘YouTubeTips’ rather More tips on video and digital marketing location to place links to relevant websites and than ‘Video006’. social networks. can be found at Jonnyross.com/blog.

Perfect Partnership Jane Longhurst, Chief Executive of the Meetings Industry Association (mia) on the importance of booking agents.

Booking agents have always played transparent about what we can each bring a crucial part in a venue’s success as to the deal. It’s about understanding the competition is fierce. What is going to elevate issues and challenges faced by each side. It’s and make your venue consistently stand out also for venues to develop products as well from the crowd? as processes and communication methods to ensure agents are guaranteed the very best Of course, in the first instance it is vital to standards to enable them to recommend our engage with booking agents, but to secure services to their clients. Jane Longhurst a more profitable relationship long-term, a venue needs to adapt a smarter approach. To help venues take a fresh approach to When networking it is often too easy to think working with agents, the Meetings Industry candid questions and to give people the time we are building partnerships, however, are Association (mia) held an annual get together and space to think in a different environment. we being mindful of what those relationships some of the UK’s top booking agents recently mean and whether both parties are gaining at Woodland Grange Conference Centre in something from the union? Warwickshire for its second Agents Day. It To find out more and further details visit was a fun and interactive day with plenty Knowing what agents need and what venues of networking opportunities with directors, Mia-uk.org. can deliver means taking time to understand booking staff and leading booking agents. The and appreciate one another while being day offered a great opportunity to ask those

51 May 2016 H&E NORTH PROMOTION

Five Minutes with…York Conferences What is the hospitality offering awards and quickly establishing itself as the What are the long-term aspirations at York Conferences? business meeting place of choice for the city of for York Conferences? We have fine dining service and buffet York and for the wider region. We plan to build a hotel on campus to allow us options. We also have 12 catering and bar more flexibility during term time and provide outlets across the university campuses, all What has been a standout corporate more accommodation for our guests. This is of which offer food of the highest quality at event at the University of York so far? certainly one of our most exciting plans on the competitive prices. We pride ourselves on We’ve been operating as a conference venue horizon. the offerings we have for those with specific for 46 years and during that time have hosted dietary requirements, especially our vegan and over 18,000 events, so to pick out just one is Our main aim is to continue working closely gluten-free options. impossible. Our aim is to make every single with our clients to ensure that their events are event special, whether it is for two people in an a success. York is such a fantastic destination You are currently targeting big interview situation, 1,200 people at their AGM and we hope that all our guests enjoy their business clients at your venues. What or 100 people at a wedding party. time with us and leave with a really positive impressions of Yorkshire hospitality. makes Ron Cooke Hub stand out from How do you guarantee the best the rest? We were thrilled to receive the following The Hub is a £20 million, 7,000 sq ft melting possible experience for delegates? Put yourself in your delegates’ place. Consider piece of feedback recently, which we believe pot for engagement. Its design brings people supports our aims: “I cannot praise the staff together across disciplines and sectors, from all the aspects that matter when you’re visiting a new place and make sure you cover them. highly enough. Every single request was met within and outside the university, providing with ‘yes, we can do that for you’. We had space for new, value-adding ideas and many site meetings and were made to feel partnerships to blossom. Our most recent client held their AGM with us and said that the food “was delicious, a good most welcome. The technician even created a variety of food for all tastes (and I’m fussy!). We PowerPoint slide for me on the day! I wouldn’t The original concept was to offer an iconic change a thing.” space that would offer opportunities to meet had a request for gluten and pork-free at the and learn, to share ideas and best practice last minute and this was provided for without and, perhaps above all, to forge links and to do question”. Visit Yorkconferences.com business. Already, the Hub has exceeded our expectations, winning numerous architectural

York Conferences Central Hall

York Conferences are delighted to be attending +44 (0)1904 328431 The Meetings Show on the 14–16 June 2016. Come and visit [email protected] us at stand H601 and find out how we can work together yorkconferences.com

52 www.hospitalityandeventsnorth.com INTeRvIew H&E NORTH

Setting the Scene From the importance of a good team to the dream corporate gift, Simon Kent, Director of Harrogate International Centre – the North Yorkshire venue that hosts conferences, exhibitions and live shows – lifts the curtain on his career journey.

What does your right in the heart of town and everybody knows each other. Hospitality role at Harrogate is in the DNA of Harrogate, from its days as an Edwardian spa and health resort to 2016 and its reputation as a convention destination. International Centre (HIC) Harrogate is beautiful too – lots of nice shops, bars and restaurants. involve? I get to lead a great team The biggest issue facing the conferencing and events of people who are very experienced and have a broad industry in 2016 is… range of skills in everything from There’s too much importance attached to events growing year-on-year sales and event co-ordination to and attracting more and more visitors. It should be about the quality of audio-visual technology. I know an event and the introductions that are made. the venue is in safe hands with my team, which allows me to get If you could change one thing about the industry, what on with making the decisions at would it be? director level. I would allow for more planning and build time. If you keep nibbling away at the edges of your build time and preparation then all you are Have you always worked doing is compromising the quality of your convention. in conferencing and Simon Kent events? Visit Hicyorkshire.co.uk for details of the venue’s corporate offer. Yes. I had a passion for stage lighting and theatre at school then I fell into corporate events in the 1980s. There was a lot of money around back then and every launch had to be spectacular – it was a good way to learn the business.

What do you have planned for HIC in the future? We are currently looking at 2025 and how we think the industry will change. We need to be prepared to respond to those changes so we are planning improvements to the buildings and infrastructure of HIC Yorkshire and making sure the team has the relevant skills in place.

What do you most enjoy about working at HIC? The people. That’s the best part of any job; the people you work with and the people you get to meet such as delegates, event organisers and visitors.

What sets Harrogate apart? Auditorium I would say the Yorkshire hospitality. We’re lucky because our venue is

Quick-Fire Questions What has been the most memorable A good team, a good client who trusts that What team building does HIC event you have attended? team to deliver, and a bit of luck and magic. participate in? Cirque Du Soleil. The performers pushed the Hosting a great event is fantastic for team boundaries of creativity and physicality. What is the best way to win over an building but I’m not one for organised corporate audience? team building exercises. The best thing you Exceed their expectations. can do is all go for a night out together. What is your favourite thing about Overindulging a little on a night out is great for attending a conference or corporate team bonding. event? What is the best corporate gift you’ve been given? That moment right at the start when the house What has been the oddest thing to lights go down slowly and the curtain comes I got a pull-and-go fork lift truck at the Event up. If done correctly that should be a moment Production Show, which I still have on my desk. happen to you during your time at filled with huge anticipation. Nobody has given me Lego yet – that would HIC? definitely be the best. Starting out in 1985 as a casual techie then finding myself running the place 30 years later. Can you name three things that make a winning formula at an event?

53 May 2016 H&E NORTH NORTH NewS

The 298-room hotel features Holiday Inn’s professionalism of HBAA. We are jointly high specification accommodation and meeting committed to delivering high standards of facilities. customer service, greater benefits to HBAA NORTH members and ongoing cost savings.” New Events and Exhibition Centre is The HBAA’s membership encompasses the Tops agencies and venues that specialise in the procurement and supply of accommodation, in Brief The Yorkshire Event Centre (YEC) in Harrogate is meetings and event facilities and services, a step closer to completion after to the addition both in the UK and internationally, on behalf of of the roof of the £11.5 million hall. corporate clients. Sound City Announces New YEC is owned by the Yorkshire Agricultural Conference Society and the project is the largest in its 170-year history. The traditional ‘topping out’ Mark Chambers appointed mia Sound City, the Liverpool music festival, will ceremony took place recently and the project unveil its rebranded music industry conference Chairman is on schedule to open well in advance of Mark Chambers, Eden Hotel Collection Hotel this May as Sound City+. the venue’s largest annual event, The Great Group’s Managing Director, has been appointed The conference will be purely artist and Yorkshire Show in July. as the new Meetings Industry Association (mia) industry-focused and will take place on the The new building is at the heart of the 250- Chairman for 2016/17. day preceding the main festival, which has acre site overlooking the Crimple Valley and will mia introduced a newly restructured recently announced headliners The Coral and provide an additional versatile space– equal to executive board at the conclusion of the Catfish and the Bottlemen. The programme three Olympic-sized pools. association’s annual general meeting, with Mark contains workshops and meetings with UK Heather Parry, the YEC’s Director, said: “This succeeding Andrew Mosley, General Manager and international record labels, agents, music new hall will be the biggest single events space of The Grand Brighton, who will remain on the supervisors and festivals from all over the in Yorkshire and the North East, enabling us to executive board. world. In the evening, delegates will be treated host dinners for more than 2,000 people and Jonathan Morris, Commercial Director of to the exclusive Sound City launch party at offer amazing exhibition and conference space. London venue, No.11 Cavendish Square, will a top-secret location in Liverpool’s historic After years of planning, it is wonderful to see assume the role of Vice Chairman. docklands. the roof completed and fitted with solar panels Speaking of his new role, Mark said: “Our Jo Whitty, Conference Director at Sound and we look forward to officially opening the new executive board is made up of some of City, said: “Our major aim is to create an building in June.” the most experienced talents in the hospitality environment where attendees can dash and events industries. We’ve got lots to look through an array of rooms and meet amazing forward to this year and are pushing ahead with people from all areas of the international HBAA Signs Three-year Contract with more events, more marketing and more sector music business. Sound City+ is a place to meet MSS insight to grow the value of membership.” people, be inspired, have arguments and do HBAA, the events and hospitality association, some great business.” has appointed Membership Support Services (MSS), a newly-formed subsidiary company New Appointments for Jurys Inn Historic Building to be Transformed of the Meetings Industry Association (mia), Jurys Inn Hotel Group has appointed Richard Money as its new MICE Director of Sales. into Luxury Hotel to manage its administrative and back office functions. Richard will lead the sales team to ensure Liverpool’s historic Martins Bank building has In a three-year contract that begins with it meets the company’s increased 2016 MICE been acquired by hotel and conference centre immediate effect, MSS will manage the sales target of £28 million from £12 million. provider, Principal Hayley Group. day-to-day operation of the HBAA account, He said: “Jurys Inn is such an exciting company The company plans to convert the Grade including membership services, finance and with clear objectives and ambition. Everyone II listed property on Water Street into a luxury bookkeeping, plus provision of marketing has made me feel very welcome and I’m hotel with a spa, bar and fine-dining restaurant. support. It’s a new phase in the relationship looking forward to growing our business and Work will start on the project this year and between the HBAA and the MIA, building on a becoming a venue of choice for meeting and plans to open in late 2017 or early 2018. historically collaborative approach. event organisers.” The hotel, which will be the city’s first Jane Longhurst, Chief Executive of mia, said: Previously, Richard held a Senior Business ever five-star luxury offering, will lead to the “It’s a pivotal step forward in the MIA’s plans for Development role at imago, Zibrant, Q Lifestyle creation of over 200 long-term jobs and investing in the growth and development of (Bonvo Travel Singapore), De Vere Belton about 350 construction jobs over the next two the MIA and its nationally-recognised quality Woods and The Belfry Hotel & Golf Resort. years. standard for accredited venues and service Meanwhile, Jurys Inn Hotel Group has providers in the meetings, conferences and announced the appointment of Suzannah Holiday Inn Opens in Manchester City events industry, AIM.” Patrick as its Director of Sales at the new Jurys Centre Speaking of the deal, Juliet Price, Consultant Inn Hinckley Island hotel. Holiday Inn Manchester City Centre, a four-star Executive Director of the HBAA, said: “Both Suzannah will continue to play a role in hotel in Manchester’s Piccadilly area, launched HBAA and MSS are excited about working leading the sales team at the recently acquired recently. together to continue raising the level of 362-bedroom Hinckley Island hotel. Marc Webster, Head of Sales at Jurys Inn Hotel Group said: “We are very pleased to have a sales leader of Suzannah’s calibre at the helm. Her passion for success and knowledge of growing revenue across multiple business streams will be invaluable for the team at Hinckley Island and our hotel group as a whole.” Since joining Jurys Inn Hotel Group in 2010, Suzannah spent five years as Senior Sales Manager at Jurys Inn Birmingham, delivering Yorkshire Event Centre significant growth across the corporate, groups and conference business.

54 www.hospitalityandeventsnorth.com ADVERT_CONFBUREAU_210x297_ART.qxp_Layout 1 03/12/2015 16:33 Page 1

H&E NORTH

Visit us on stand number E04 at Conference Meetings & Hospitality on a plate... Show Request your copy of the Free Venue Finding Hotline Staffordshire Conference Guide 01782 232076 and find out why Staffordshire is Email [email protected] just your cup of tea. www.conferencestaffordshire.co.uk

Twitter.com/meetstaffs Facebook.com/meetinstaffs 55 May 2016 H&E NORTH DaY IN THe lIfe

All in a Day’s Work Deborah Rolph talks through her daily tasks as Event Manager for Harrogate International Centre, the integrated venue for conferences, exhibitions and trade fairs.

I get up at 7am but I’m definitely a morning person, so I don’t have any problems getting up and starting the day.

If we have a big event on, which takes up most of the venue, the first thing I will do when I get to work is pick up my radio and check in with security to make sure everything has been OK overnight and if there’s anything I might need to know about.

Next I’ll check my emails to see if anything has come through from the event organisers. If there’s nothing that requires my immediate attention, the next job will be a full walk of the event halls and a morning briefing with the organisers.

It’s very important that before we open our doors to the public the whole place has been cleaned to our standard and that all the fire exits are clear and all fire safety checks have been done. On major events we can get thousands of exhibitors, buyers or members of the public through the doors so everything has to be absolutely perfect.

I also check that the heating or air conditioning is working throughout the site and that all staff are fully briefed on the programme for the day and in position ready for the doors opening. Just before we allow visitors in, I will meet up with the organisers again to make sure there are no last minute queries or requests.

A lot of the organisers and exhibitors have been coming here for many years. You get to know them and they become your friends. I like that because they will often ask me for recommendations on nearby restaurants or hotels. With us being a town centre venue there are lots of shops, bars and restaurants nearby, so it’s good to be able to pass on local knowledge and guide people to local businesses. It’s the same with the contractors. I’ve known some of them for years and I can recommend where to go if they need equipment or materials in a hurry.

Lunch for me just has to be as-and-when if we have an event on. I’m not able to leave the venue for lunch, so I get something on site but I’m lucky because I can have what our visitors are enjoying from one of the café points, which are run by Kudos, our catering company.

With the afternoon running smoothly I’ll try to get back up to the office to check emails and turn my thoughts to forthcoming events, for example planning site visits for potential clients.

Whatever show we have on that day will usually close around 5pm and the visitors and exhibitors will be leaving for the day. I will always check up with organisers at this point to take any of their feedback and see if they need anything implementing for the next day.

Before I leave I radio security again to make sure everything’s secure for the night and that they are briefed.

When I get home I usually plonk myself in front of the television but you can’t really relax until a show has packed up and left because you could be called up at any minute. When there’s an event on you don’t really have a social life, but I love the variety of the job – you have different challenges every day to keep you occupied.

56 www.hospitalityandeventsnorth.com Showground Ad_129x180_MayReopening_11 15/3/16 19:30 Page 1

NEWARK SHOWGROUND On track for may re-opening The rebuilt 1,600sqm Lady Eastwood Event Centre re-opens in May 2016. With upgraded facilities throughout, including three new meeting rooms. Perfect for: • Conferences and exhibitions • Balls, dinners and awards for 750 • Meetings for 1,300 theatre-style • Informal receptions for 1,500 • Concerts and dances

OPEN 01636 705796 DAY www.newarkshowground.com June 7th

57 May 2016 H&E NORTH faSHION

A Winning Outfit Be the standout employee and avoid fashion faux pas at the next Action Woman This ensemble from Navabi is ideal for jumping into the team building event with H&E North selection of suitable fashions. unknown on a corporate retreat. Whether you are making a tower of furniture or In The Right Direction splitting into teams for sporty Comfortable footwear is essential on pursuits, this is a versatile any team building experience. These option for whatever may be shoes by Next are both fashionable asked of you. and practical, meaning they can be Navabi.co.uk worn either on a bike or at the bar. Jeans: £59.99 Next.co.uk Shirt: £49.99 £50

Dress Down Team building days are the perfect opportunity to be seen out of your usual work-appropriate attire. This greatly adaptable outfit from Burton is the logical casual choice for navigating Be Prepared tricky icebreakers and activities which Whether it involves bonding with test your business mettle. delegates in a soggy forest or running around a pitch, outdoor team building Burton.co.uk in Britain will almost certainly involve drizzly weather. This handy shoulder bag Jacket: £50 transforms into an effective waterproof Shirt: £25 whenever you need it. Trousers: £20 Bonmarche.co.uk £30

58 www.hospitalityandeventsnorth.com INTeRvIew H&E NORTH

Going Green Big Green Coach supplies coaches for events across the UK and pledges to make a positive impact on the environment while doing so. H&E North caught up with founder Danny Newby at this year’s International Confex.

How did you end up working in (November 2015) outlines the environmental the events industry? impacts of the festival industry. Audience travel I joined the events industry by accident. Big to music festivals accounts for a staggering Green Coach co-founding director, Kevin Green, 80% of all known CO2 emissions. 80%! and I worked at a large transport company that ran coaches to music festivals. I was given The majority of this pollution is due to the 61% the role of looking after festival promoters of people who still travel by car. Coach travel within the company and Kevin ran the festival accounts for just 4% of all travel to festivals operations on-site. so there is a fantastic opportunity to increase coach travel to events leading to a significant Danny Newby In 2008, a company-wide restructure took impact in reducing the emissions. Once place at the transport company and it was clear promoters realise that people arriving by coach that there was no position that focused purely can be better for the event there will be a sharp priorities are not geographical as such. on events. We decided to take redundancy and increase in coach travellers. Different promoters from different areas of use this money to begin Big Green Coach. the country have varying levels of focus on the How does winning the Festival environment. However, as I was brought up in It was an exciting time; we didn’t even have an Supplier Awards ‘Green Supplier of the North Midlands, I will always have a soft spot for northern festivals. office when we started. Instead we would take the Year’ feel? it in turns to host each other in our living rooms. Getting recognition for the hard work we do for Today, Big Green Coach is the largest provider the environment is always great, but recognition For every Big Green Coach customer, of coach travel to the events industry. I am very is not why we do what we do. We have a deep- you protect five sq ft of Amazonian proud of what we have achieved. seated desire to really make a positive impact rainforest. How did this come about? within sustainability to the industry. We have When we first started Big Green Coach we How sustainable is the events done a good job so far but there is a long way committed to planting a tree for every coach industry? to go. we took to a music festival. The following It’s getting better but there is still a long way year we doubled this to two trees per coach. to go. When you think of ‘the events industry’ You provide events travel to northern While we loved this initiative, we felt that from you can’t think of it as a whole. The best way to festivals such as Parklife, Leeds a customer point of view it wasn’t personal enough. We then made the decision to partner think of it is a collection of individual promoters Festival and T in the Park Festival. and major corporate promoters all trying to with environmental charity, Cool Earth and carve out their own niche in the market. Some Are there differences between the sponsor five sq ft of Amazonian rainforest for of these promoters are completely behind ecological priorities of festivals across 10 years for every single person who books sustainability. Some are so supportive of different areas of the UK? with Big Green Coach. Since then we have coach travel that they subsidise the service or We are proud to be the official festival coach protected over 1.2 million sq ft of Amazonian even offer incentives for coach travellers, with partner to Parklife, Leeds and T in the Park rainforest. discounts on food and drink at their events. (as well as many others), and by choosing to use coaches these festivals are providing How do you see the event travel ‘The Show Must Go On’ think-tank report an ecological transport solution. Ecological industry moving forward? I think that the event consumer is now demanding sustainability from their events– or will simply move on to one that is. Promoters need to either adapt and embrace sustainability or they will have to spend more money on attracting the very best live talent to attract the same audience. Being more sustainable is the only way forward and we are uniquely positioned to help reduce the biggest emission producer: travelling to events.

What do you enjoy most about being an event professional? I love my job. The events industry is one of the most vibrant and exciting industries there is. During the summer I am on-site at festivals most weekends where get to see my favourite bands and meet up with festival promoters, many of whom I now consider friends. What could be better?

59 May 2016 H&E NORTH

Decision Time As the EU referendum date looms, H&E North investigates how the outcome could impact upon the MICE industry.

Accounting for the Unknown Giselle Ripken, Director at UK-based Grass Roots Meetings & Events, the company that hosts events worldwide, reveals that there is uncertainty among clients.

The EU Referendum is a big unknown from every angle and it is fair to say that neither the in or out campaigns are making the process any easier or clearer. Mostly they are scaremongering as they fight their individual corners with little to no thought on the impact of their words in the real world.

As a leading agency with offices and clients around On 23rd June, the country will decide whether we stay the world we are planning for pretty much every eventuality in or leave the EU. MICE professionals spoke to H&E but the most significant change we have already seen is North ahead of the decision date to give their views on reticence among clients to commit beyond June. It is fairly how they think the referendum will affect the industry. understandable; outbound overseas events tend to involve big budgets and we have no idea what leaving the EU could do to the exchange rate. Those already committed to events are worried, those not committed are holding off because we simply have no clear idea of what will happen if we leave.

The exchange rate against the Euro could go either way. Events could suddenly become far cheaper or far more expensive. There is also the matter of VAT and current EU rules that allow for certain items of event expenditure to be reclaimed – once again we have no idea which way such rules will go and we could all of a sudden find ourselves significantly more expensive than European competitors through this one change alone.

From a purely logistical point of view we could see an impact on freedom of movement for groups travelling from the UK, as well as staff moving across borders to support pan-European events. Again, it is the unknown here that is the problem and if you believe the most extreme in both campaigns we could be facing everything from completely open borders to the need for visas to cross the channel! This in turn raises issues around security and the need for even more data gathering on delegates and staff – all of which means more time and more expense…or maybe not.

Honestly, I don’t think anyone has a clue as to what our exit could mean and that is the biggest concern of all. The public “We have seen reticence to will mostly be voting based on emotion and the campaign that tells the best story, not necessarily on what is in its own commit beyond June.” best interest.

60 www.hospitalityandeventsnorth.com DEBATE

Too Soon to Say Clive Wratten, CEO of Corporate Travel International (CTI) – the business travel specialists with northern offices in Leeds, Liverpool, Manchester and Hull – is waiting to see what happens.

While there regardless of the outcome of the referendum. Fundamentally, the selection of any venue are arguments for an event, conference or some hospitality for and against The ease of travel around Europe that being is based on a number of factors including the UK’s in the EU permits is an undoubted benefit. quality, value and easy access. There is no membership More broadly, initiatives such as the Single suggestion that any of these factors will of the EU, CTI, European Sky [the initiative that will see the automatically be affected by a Brexit. For us like all businesses in the hospitality and travel design, management and regulation of airspace at CTI, we will continue to assess and make sector, recognises the advantage of freedom coordinated throughout the European Union], recommendations based on these factors and ease of travel in Europe that being part of which will lead to better integration between both for locations in the EU and in other the EU brings. That said, we work with partners air traffic control from country to country, destinations across the globe. It’s too early to both in the EU and more widely right across and so hopefully shorter flying times and less say what legislative needs there might be were the globe, and fully intend to retain close delays for travellers, will be of greater benefit Brexit to happen. partnerships with companies within the EU to the UK if it remains within the EU.

“There is no suggestion that venue selection for an event will be affected by a Brexit.”

Staying Put Greg Lawson is CEO of Smart Group, the company that oversees a collection of hospitality, catering and event management businesses, including Manchester’s Victoria Warehouse. He explains why remaining in the EU is beneficial to the industry.

With only a matter of weeks before we vote across the UK, as global manufacturers use the narrative. It has, on whether to remain or leave the European opportunity to move their business to other EU however, done a Union, the stakes could not be higher. It is countries. With this in mind, I firmly believe it’s good job helping evident there is still great uncertainty as to in our best interests to remain in the European to quantify what which way the pendulum will swing on 23rd Union and embrace new reforms that will an exit could do June. This referendum is a once in a generation enhance business opportunities, prosperity and to the economy, opportunity. A vote to remain means upholding national security. despite putting and accepting the Prime Minister’s reform plans a figure on a hypothetical scenario. As the fifth and cementing our position within the EU. In addition, a vote to leave may result in a largest economy in the world, it is better for us lengthy and expensive process to secure to remain in the European Union and use our The implications of a Brexit could have major working visas for personnel from EU countries. influence to open up to new markets around consequences for the MICE industry, one being To exacerbate the situation, an existing the world. the likelihood of European banks and financial shortage of skilled staff will be made worse by service organisations relocating their head this process, potentially damaging our industry. The hospitality, conference and catering office to cities such as Paris or Frankfurt. This industry in the UK is versatile, robust and could result in a significant loss of business for Fear tactics used by both camps have adaptable. I have no doubt it will continue to the corporate hospitality sector, a risk we can’t muddied the water for undecided voters, so it’s evolve and showcase excellence whichever way afford to make. In addition, a vote to leave imperative the UK media presents an unbiased the pendulum swings. could result in the loss of thousands of jobs

“Fear tactics have muddied the water for voters.”

61 May 2016 Staging Trussing Power Distribution Lighting PA and AV Hire Unique Venues for weddings & conferences in Newcastle

Whether you are looking for an exclusive setting for your special day or prestigious location near the heart of the city for a conference or business meeting, we have two distinguished venues to offer you. Contact Us Hospitality Services, Civic Centre, Barras Bridge, Newcastle upon Tyne, NE1 8QH Telephone: 0191 277 7222 | Email: [email protected] www.newcastle.gov.uk/weddings | www.newcastle .gov.uk/conferences

Office: 01423 547997 Mobile: 07710 083086 Email: [email protected] www.exclusive-entertainments.co.uk

Concerencingwww.exclusive-lighting-hire.co.uk Ad-vf.pdf 1 06/04/2016 12:28

ESCAPE TO

Concerencing @ Galeri Caernarfon THE COUNTRY… Galeri on the banks of the Menai Straits is the ideal venue for your:

|Meeting

C |Conference

M |Product launch

Y |Presentation

CM |Training course MY |Awards Ceremony CY |Gala diner CMY |Interviews

K For further information: Iona Davies [email protected] 01286 685 218 | 01286 685 250 SANDON HALL Deliberate in peace Celebrate in style Enjoy exclusive use of luxurious surroundings galericaernarfon.com [email protected] www.sandonhall.co.uk

62 www.hospitalityandeventsnorth.com GALLERY H&E NORTH

Compelling Confex H&E North had a great time at International Confex recently. Here is a selection of images that sum up the best two days in the year for event 1 professionals.

1 Irish dancing flash mob

2 Googlebox’s Steph and Dom got comfy on the Confex couch

3 Entrepreneur and actress Lily Cole drew in a crowd

2

3

63 May 2016 DACB_Hospitality_May16 9/3/16 20:38 Page 1 PROMOTION

SURVIVAL TIP 1:2 Organising a Conference! It makes perfect sense Dundee and Angus

to team up with Over the past 15 years, Dundee and Angus has attracted over 225,000 delegates and over 200 conferences to the area, DUNDEE & ANGUS including the highly successful isamDUNDEE2015 Congress. It’s not hard to see why Dundee and Angus has experienced such CONVENTION BUREAU significant growth in business tourism over the past decade; the area is at the forefront of a wide number of innovative and creative sectors such as life sciences, the arts, computer games, digital media, education and business. The region is also home to a large number of pioneering research centres.

With business tourism generating over £12 million direct expenditure to the area, the job of the Dundee & Angus Convention Bureau is to continue the growth and development of this extremely lucrative market. The bureau works alongside local businesses and partners to promote the vast number of meeting venues and attractions the region has to offer to an international audience.

Focusing on improving delegate experiences and the growth of business tourism is of the upmost importance to the bureau, especially with an estimated 500,000 visitors expected to visit Dundee after Why not meet in Dundee and Angus, Scotland? the city’s regeneration project is complete. The £1 billion investment From the bustling historic city of Dundee, recently named the UK’s first City of Design by the United Nations, to the rolling into the new V&A museum and waterfront development – due to be glens and breath-taking scenery of Angus, city meets countryside completed in 2018 – has helped increase accommodation stock in and captures the best of both worlds. Welcome your delegates to Dundee and Angus! Get in touch today and find out how we the area and will continue to position Dundee and Angus as a world can help you host your next event in Dundee and Angus! renowned conference destination. WORKING WITH YOU FOR YOU Dundee & Angus Convention Bureau T: +44 (0)1382 434318 E: [email protected] Visit Conventiondundeeandangus.co.uk. www.conventiondundeeandangus.co.uk

Conference Pods Exhibition A complete solution for smaller exhibitions and conferences. Equipment UK

Exhibition Equipment UK, the Warwickshire-based exhibition service has introduced the conference pods to the events industry at International Confex this year. Maximum impact from minimal space. The conference pod is an adaptable, high-impact stand that offers real value for money to small conference and exhibition organisers, as well as other organisers of small events. The pod is quick to install, takes Our standard pod up a only a small amount of floorspace and can also be set up in a comes single sided, double-sided format as well. finished in white, including a lockable Exhibition Equipment UK has been hiring out these multifunctional cupboard, stool and units for conferences, exhibitions and trade days for many years, but two lights. Simply International Confex signals the first time they have been shown and add your ‘bolt ons’ used by a wider audience. and customise it to suit your show! Using conference pods from Exhibition Equipment UK will save you time and reduce stress levels, making exhibiting a lot easier and a more pleasant experience for visiting hosts and companies.

Exhibition Equipment UK Ltd is a family business based in the Midlands with a strong reputation for supplying high quality products and services into the exhibition industry. Whether you need a modular stand build, furniture or simply some graphics to brighten up your stand, Exhibition Equipment UK deliver to the highest of standards. Call: 01789 766733 Email: [email protected] To contact Exhibition Equipment UK, call 01789 766 733. www.exhibitionequipmentuk.com

64 www.hospitalityandeventsnorth.com NORTH NEWS H&E NORTH

Care award, with Wendy Hope, Sales and Office reporting to the central GREAT Britain Marketing Manager, being awarded Tourism campaign team at 20 Downing Street. Champion. The senior management team at Joss Croft, Director of marketing at NORTH Stanley House received an award for Team of VisitBritain/ VisitEngland, commented: “I’m Excellence. delighted to appoint Chris as the new Head of The awards aim to celebrate the success Business Visits & Events. He brings a wealth of in Brief of the Ribble Valley’s tourism businesses experience and industry contacts to the role.” such as restaurants, hotels and attractions by Meanwhile, it has been announced that recognising the efforts of individual staff. Joss is to leave his role to join UK Trade and Investment (UKTI) in May. Graeme Cumming joins AEV board Graeme Cumming, Finance Director and ICC Welcomes Ophthalmic interim Managing Director of the Aberdeen Conference and Exhibition Cheshire Cookery School to Become Exhibition and Conference Centre (AECC), has In May 2016, over 1,800 delegates from the TV Star joined the board of the Association of Event UK and overseas will visit the International The Cheshire Cookery School is to become the Venues (AEV). Convention Centre (ICC ), Birmingham for The setting for a new BBC series. Yes Chef will be “I’m delighted to join the AEV board,” said Royal College of Ophthalmologists’ Annual filmed at the Altrincham-based venue and is Graeme, “I’m looking forward to working with Congress. set to feature actress, Sheree Murphy alongside the Chair and fellow board members to help set The event takes place across eight of the an as-yet-unnamed Michelin-starred chef. the AEV’s strategic direction, and contribute to ICC’s purpose-built conference hall and is seen Talented amateur home cooks will be coached the association’s vital advocacy of the industry.” as a highlight in the ophthalmic calendar for by the cream of British chefs for the ITV clinicians and allied health professionals at all Studios production. Award Hat-Trick for Stanley House stages of their career. In addition to being a filming location, The Mr Mike Burdon, Scientific Chair from Cheshire Cookery School offers a range of Hotel and Spa The Royal College of Ophthalmologists, said: corporate and team building activities. ASDA, “We are delighted to be returning to the ICC The Co-operative, McCains and Astra Zeneca for this year’s Annual Congress, a venue our have all been clients in the past, and the school delegates are quite familiar with. This year, we is available as a venue for events such as chef continue to attract high quality speakers and training and product launches. to offer an extensive educational and scientific programme.” New Recruit at Cedar Court Hotels This will be the 12th time the ICC has hosted the event, having previously welcomed The Royal College of Ophthalmologists Congress from 1993 up to the present day. Wendy Hope awarded Tourism Champion Chris Foy Made Head of Business Stanley House Hotel and Spa, Mellor has Visits & Events at VisitBritain scooped a hat-trick of awards at the Ribble VisitBritain and VisitEngland have appointed Valley Stars in Tourism Awards. Chris Foy as Head of Business Visits & Events. The awards, run by the Ribble Valley He first joined VisitBritain in 2003 and Tourism Association (RVTA), saw Clare progressed to his most recent position of Head Tauber, Reception Manager at Stanley House, of Nations and Regions. secure an Individual Excellence in Customer Prior to this, Chris spent time on a secondment to the Foreign & Commonwealth

Joanne Greaves

Cedar Court Hotels has appointed Joanne Greaves as National Agency Sales Manager for its group of four star hotels, which are all located in Yorkshire. Joanne’s career in hospitality and tourism sales spans over 26 years and she brings 16 years working directly within the hotel industry, The ICC including at the group’s Best Western Plus Cedar Court Hotel in Harrogate.

65 May 2016 H&E NORTH EXPLORE. MEET. DISCOVER.

Explore the world at the UK’s largest gathering of domestic and international meeting suppliers. Take the opportunity to meet face-to-face with over 600 of the most desirable destinations, hotels, venues, DMCs and technology providers at one unique venue.

Global Suppliers • Unrivalled Education • Extensive Networking www.themeetingsshow.com 66 www.hospitalityandeventsnorth.com DIRECTORIES H&E NORTH

Green Goblet The Brain Charity Reusable Green Cups The Brain Charity offers a variety of UK’s Number one supplier of reusable branded green event cups. We bright & airy meeting rooms for hire at also offer a full service solution. Refill, not Landfill. very affordable prices – a versatile event T: 01172 440 103 space for up to 100 guests with a range of E: [email protected] catering options available. W: www.green-goblet.com By hiring our rooms you help sustain our charity, supporting people affected by neurological conditions.

Book online today at: www.thebraincharity.org.uk/room-hire Hulme Hall Port Sunlight The Wirral’s largest conference and banqueting The Brain Charity, Norton Street, Liverpool L3 8LR centre. Rooms can accommodate delegates from Tel: 0151 298 2999 30-550, with competitive daily delegate rates. E: [email protected] Contact us for special day delegate discounted rates t: 0151 644 8797 e: [email protected] w: www.hulmehall.com Qube Events & Productions Specialists in Event Decor. • Table Centrepieces • Prop Hire • Furniture Hire • Floristry • Themed Events • Bespoke Prop Team Ian Lavin - Event Magician View our catalogue on our website. Add a touch of magic to your event. Professional close up magician available for corporate events, T: 0845 463 4008 exhibitions and weddings. W: www.qubeevents.co.uk

T: 0773 183 7936 E: [email protected] W: www.eventmagician.co.uk

Partnership For Learning Charity Partnership For Learning Charity welcomes clients to state-of-the- art training and business facilities in a professional environment designed to help you and your delegates achieve results. COMING UP IN OUR NEXT ISSUE As a not-for-profit organisation, Partnership For Learning Charity, channels all surplus funds to supporting the local community.

150 Seat Theatre – Training Rooms – Meeting Rooms – Restaurant – • ALTERNATIVE AND UNIQUE VENUES Free Parking – Wi-Fi • HISTORIC VENUES

T: 0151 288 2100 • EVENT PRODUCTION E: [email protected] W: www.p4lcharity.co.uk • TEAM BUILDING

• CHRISTMAS PARTY PLANNING

SPL Audio Services Hire, sales, repair & installation of pro audio, lighting and DJ equipment, OUT JULY 2016 suppliers to the corporate and event industry. T: 0161 962 5151 M: 07788 725 726 www.splaudioservices.co.uk

67 May 2016 A4 view ad aw_Layout 1 05/04/2016 08:21 Page 1

Our venue A 2,000 seat main conference auditorium Staying in Harrogate Spectacular 1000 seat Edwardian Theatre That’s no problem with more than 2000 hotel rooms in the town. We have everything from country houses and 2 Eight event halls giving you around 13,700m of space. stylish boutique hotels, great B&Bs and guesthouses and A flexible breakout space for up to 600, can also be sub serviced apartments. divided into smaller seminar or meeting rooms.

Out on the town Getting here We are right in the heart of one of the most vibrant Halfway between London and Edinburgh, we are just and beautiful towns in the UK. seven miles from the A1(M) and we have direct rail When you’ve finished for the day you’ll be spoilt for links with London. choice from the dozens of great restaurants, bars and cafes Leeds/Bradford Airport is just a 30-minute drive away all within an easy stroll. and opens up to the rest of the UK and Europe.

To arrange a visit or for more information give the team a call on 01423 537474 or drop them a line [email protected]

KING’S ROAD, HARROGATE HG1 5LA • TELEPHONE: 01423 537474 • WWW.HICYORKSHIRE.CO.UK