SAMMIE 2021 Winners
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Category Metal Winner Name Campaign Winner Agency Gold Uber India Gender Commute Gap Best Social Media Brand - Cause Gold Oyo Hotels and Homes Women's Day ORM Marketing Silver Mukul Madhav Foundation #JamTheTrafficking Schbang Digital Solutions Silver HDFC Life Insurance Company Limited #PromiseWalaDabba Logicserve Gold MG Motor Launch of MG Gloster Cheil India Silver Johnson's Baby India Cotton Touch Silver Realme ChargerAnxiety Sociowash Product Best Use of Social Media to Launch Wunderman Thompson -Creative a Product or Service agency, Redwall Media Works- Silver Godrej Security Solutions #BilkulSafeHai Social Media agency, Digital Performance agency - Isobar India Service Silver AltBalaji Mentalhood Gold Kotak Mahindra Bank #MomsOnDuty Tonic WorldWide Facebook Silver American Express #ShopSmall Genesis BCW Gold SonyLIV Scam 1992 – The Harshad Mehta Story White Rivers Media Instagram Silver KFC India #ColonelsChristmasHunt Blink Digital Best Use of Social Media Brand - Gold Paytm Twitter Platforms Silver LinkedIn India 22 Feet Tribal Worldwide YouTube Silver Cure.fit Be Better Everyday Social Panga LinkedIn Gold Myntra #MyntraLife Social Panga Yellow Seed - The Content Quora Gold ICICI Prudential Mutual Fund Company Best Use of Gold Uber India #SaferForEachOther Influencers for a Gold McDonalds North & East #McGrillisBack DDB Mudra Pvt Ltd Launch Silver Nokia 2.3 #FirstLookOnNokia Wavemaker Gold HDFC Bank Mooh Band Rakho Kinnect Instagram Silver Whiskas Jack in the Box Worldwide Best use of Influencers Twitter Silver CARS24 #DuniyaBoliLagayegi GingerMonkey Silver Dell Technologies India #LifeKaNayaBalance Timeus Interactive Services YouTube Gold Disney+Hotstar VIP #NoSubscriptionNoIPL Kinnect Celebrity Gold Amazon Prime Video Four More Shots Please SoCheers Scale Gold Olay Olay Regenerist Whip Chtrbox Gold State Bank of India iProspect Best use of Social Media to generate Gold Redmi India #DiwaliWithMi Schbang Digital Solutions leads or drive revenues Silver METRO Wholesale Clevertize Silver Mahindra Truck and Bus Zyada Profit Nahi Toh Truck Wapus FCB Interface Best Social Media Brand - Moment Gold Paytm Marketing Silver KFC India Blink Digital Gold OYO Hotels and Homes Gold Birla White #DeewaronKiSuno AutumnGrey Group Best Social Media Brand - Occasion Silver HSBC India Wunderman Thompson Marketing Silver Philips India Philips Male Grooming and MensXP Father's Day Carat Media Best Social Media Brand - Occasion Marketing Silver Mars India - Snickers Exam Bar Campaign Mediacom Mini SAMMIE Mamaearth #PledgeWithME Social Panga Gold Oppo PHOTOPLETHYSMOGRAPHY ITW Playworx Best use of Technology to create a Silver Maruti Suzuki Vitara Brezza AR Experience on Facebook Hakuhodo Sync & Adglobal 360 seamless Brand Experience on VMLY&R India Social Media Silver Oriflame AR Filter on Instagram Best Conversational Brand on Social Gold Disney+ Hotstar #MushkilHaiMishraJi Kinnect Media Gold Lays #Heartwork VMLY&R India Product/Service Gold Nokia 5.3 #Nokia5dot3 Wavemaker Gold Tinder Sociowash Best use of Memes Silver Nykaa Man Monk Entertainment White Rivers Media & Applause Gold Sony LIV Scam 1992 – The Harshad Mehta Story Web Show Entertainment Gold Amazon Prime Video Paatal Lok SoCheers Silver Disney+Hotstar #MushkilHaiMishraJi Kinnect Online Gold Amazon Prime Video Comicstaan Season 2 SoCheers X Pivot Roots Schbang Digital Solutions Gold Myntra Myntra Fashion Superstar Carat, a division of "Dentsu Best use of Content Marketing Gold Microsoft Tete-a-Tech Communications India Private Limited" Silver Dice Media Operation MBBS Silver Citroën India I Love Citroën Havas Creative Silver Disney+Hotstar Aarya Kinnect Online Best use of Digital Data, Analytics Gold Voot Select Bigg Boss BC Web Wise and Listening Silver Delhi International Airport Ltd. #WorkFromHub 22Feet Tribal Worldwide Gold OYO Gold Biba Apparels #AnEqualWorldStartsWithYou Brandmovers India Best use of Video Content Silver Sunfeast Dark Fantasy #ALotCanHappen The Digital Street Silver Mankind Pharma Unwanted-21 Days: Munna Kab Ayega? Logicserve Digital Mini SAMMIE IndiaFirst Life Insurance The Cover Qawwali ft. Altaf Raja WATConsult Gold Doritos #BlameItOnCrunch VMLY&R India UGC Gold Amazon Prime Video Paatal Lok SoCheers Best UGC / Co Creation Strategy Silver JK Super Cement #YehPuccaHaiChallenge Social Cloud Co Creation Gold ITC Vivel #VoiceOfArt The Digital Street Gold Terribly Tiny Tales #SuchAPyaar Content Platform Silver The Zoom Studios, Times Network Best use of Branded Content and Gold Swiggy Thank You, Delivery Heroes. Stay Safe Havas Media India Creators for Branded Content Silver boat #ItsEffinDope Digitas Content IP Gold Asian Paints WHERE THE HEART IS Kinnect Gold Lay's #Heartwork VMLY&R India Gold Durex #StayingInIsEffingGood Havas (Creative,Social and Digital) COVID-19 Campaigns Silver Duroflex #StayHome Silver Birla White Migrant Workers from Rajasthan AutumnGrey Group COVID-19 Campaigns Wieden+Kennedy Silver IndiGo Lean, Clean Flying Machine Silver HSBC India Wunderman Thompson Silver Audi India #MovingForward BBH Communications.