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Ethnic Composition Houston-Galveston (PPM Data

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Ethnic Composition Houston-Galveston (PPM Data Radio Market Report Houston-Galveston October 2006 (PPM Data) Houston-Galveston - October 2006 (21-Sep-2006 - 18-Oct-2006) Ethnic Composition Persons 12+ AQH AQH AQH Cume Cume Cume AQH AQH AQH Cume Cume Cume (00) % Rating (00) % Rating (00) % Rating (00) % Rating KBME-AM KIKK-AM Totals 39 100 .1 2138 100 4.8 Totals 1 100 219 100 .5 Black 1 3 85 4 1.2 Black Hispanic 5 13 394 18 2.9 Hispanic 36 16 .3 KBXX-FM KILT-AM Totals 176 100 .4 10383 100 23.1 Totals 48 100 .1 2972 100 6.6 Black 116 66 1.6 3917 38 53.8 Black 2 4 155 5 2.1 Hispanic 30 17 .2 3313 32 24.2 Hispanic 4 8 287 10 2.1 KCHN-AM KILT-FM Totals 1 100 126 100 .3 Totals 189 100 .4 8412 100 18.7 Black 42 33 .6 Black 20 11 .3 648 8 8.9 Hispanic 22 17 .2 Hispanic 16 8 .1 1678 20 12.2 KCOH-AM KIOL-FM Totals 28 100 .1 422 100 .9 Totals 69 100 .2 4013 100 8.9 Black 27 96 .4 304 72 4.2 Black 3 4 282 7 3.9 Hispanic 67 16 .5 Hispanic 9 13 .1 817 20 6.0 KEYH-AM KJOJ-AM Totals 20 100 1520 100 3.4 Totals 1 100 302 100 .7 Black 37 2 .5 Black Hispanic 20 100 .1 1405 92 10.3 Hispanic 12 4 .1 KFNC-FM KKHT-FM Totals 17 100 932 100 2.1 Totals 12 100 760 100 1.7 Black 50 5 .7 Black 1 8 110 14 1.5 Hispanic 1 6 117 13 .9 Hispanic 4 33 69 9 .5 KGOL-AM KKRW-FM Totals 125 100 .3 Totals 171 100 .4 8192 100 18.2 Black Black 3 2 603 7 8.3 Hispanic 28 22 .2 Hispanic 27 16 .2 1725 21 12.6 KHJZ-FM KLAT-AM Totals 136 100 .3 5715 100 12.7 Totals 32 100 .1 1628 100 3.6 Black 45 33 .6 1604 28 22.0 Black 56 3 .8 Hispanic 17 12 .1 1214 21 8.9 Hispanic 31 97 .2 1500 92 10.9 KHMX-FM KLOL-FM Totals 186 100 .4 11631 100 25.9 Totals 160 100 .4 7871 100 17.5 Black 9 5 .1 982 8 13.5 Black 3 2 455 6 6.2 Hispanic 38 20 .3 2646 23 19.3 Hispanic 152 95 1.1 6593 84 48.1 + Station(s) changed call letters - see "Special Notices." For Evaluation Purposes Only For more information on simulcast stations, go to The estimates and data contained in this printed report have been obtained from Arbitron's monthly PPM Radio www.arbitron.com/simulcast.htm Market Report and are for the exclusive use of Arbitron subscribers pursuant to a written license agreement. See the PPM description of methodology for further information on limitations and restrictions of use. 1 © 2006 Arbitron Inc. Radio Market Report Houston-Galveston October 2006 (PPM Data) Houston-Galveston - October 2006 (21-Sep-2006 - 18-Oct-2006) Ethnic Composition Persons 12+ AQH AQH AQH Cume Cume Cume AQH AQH AQH Cume Cume Cume (00) % Rating (00) % Rating (00) % Rating (00) % Rating KLTN-FM KQUE-AM Totals 200 100 .4 7606 100 16.9 Totals 41 100 .1 1658 100 3.7 Black 1 196 3 2.7 Black 46 3 .6 Hispanic 198 99 1.4 6992 92 51.0 Hispanic 41 100 .3 1557 94 11.4 KMIC-AM KRBE-FM Totals 1 100 197 100 .4 Totals 224 100 .5 11724 100 26.1 Black 21 11 .3 Black 12 5 .2 1266 11 17.4 Hispanic 1 100 96 49 .7 Hispanic 69 31 .5 3635 31 26.5 KMJQ-FM KROI-FM Totals 194 100 .4 6934 100 15.4 Totals 124 100 .3 3431 100 7.6 Black 168 87 2.3 4709 68 64.6 Black 119 96 1.6 2931 85 40.2 Hispanic 6 3 962 14 7.0 Hispanic 1 1 233 7 1.7 KNTH-AM KRTX-AM Totals 9 100 594 100 1.3 Totals 2 100 316 100 .7 Black 44 7 .6 Black 9 3 .1 Hispanic 55 9 .4 Hispanic 2 100 290 92 2.1 KODA-FM KSEV-AM Totals 313 100 .7 16395 100 36.5 Totals 38 100 .1 1426 100 3.2 Black 21 7 .3 2202 13 30.2 Black 50 4 .7 Hispanic 60 19 .4 4898 30 35.7 Hispanic 1 3 110 8 .8 KOVE-FM KTBZ-FM Totals 189 100 .4 6439 100 14.3 Totals 219 100 .5 9674 100 21.5 Black 1 1 118 2 1.6 Black 7 3 .1 683 7 9.4 Hispanic 185 98 1.3 5784 90 42.2 Hispanic 50 23 .4 2287 24 16.7 KPRC-AM KTEK-AM Totals 97 100 .2 3342 100 7.4 Totals 3 100 210 100 .5 Black 1 1 58 2 .8 Black 10 5 .1 Hispanic 5 5 360 11 2.6 Hispanic 18 9 .1 KPTY-FM KTJM-FM Totals 113 100 .3 8700 100 19.4 Totals 165 100 .4 5664 100 12.6 Black 53 47 .7 3158 36 43.3 Black 161 3 2.2 Hispanic 37 33 .3 3147 36 23.0 Hispanic 163 99 1.2 5087 90 37.1 KQQK-FM KTRH-AM Totals 56 100 .1 4164 100 9.3 Totals 162 100 .4 6797 100 15.1 Black 30 1 .4 Black 16 10 .2 510 8 7.0 Hispanic 54 96 .4 3816 92 27.8 Hispanic 10 6 .1 896 13 6.5 + Station(s) changed call letters - see "Special Notices." For Evaluation Purposes Only For more information on simulcast stations, go to The estimates and data contained in this printed report have been obtained from Arbitron's monthly PPM Radio www.arbitron.com/simulcast.htm Market Report and are for the exclusive use of Arbitron subscribers pursuant to a written license agreement. See the PPM description of methodology for further information on limitations and restrictions of use. 2 © 2006 Arbitron Inc. Radio Market Report Houston-Galveston October 2006 (PPM Data) Houston-Galveston - October 2006 (21-Sep-2006 - 18-Oct-2006) Ethnic Composition Persons 12+ AQH AQH AQH Cume Cume Cume AQH AQH AQH Cume Cume Cume (00) % Rating (00) % Rating (00) % Rating (00) % Rating KWWJ-AM KSBJ-FM Totals 12 100 331 100 .7 Totals 58 100 .1 2914 100 6.5 Black 12 100 .2 331 100 4.5 Black 5 9 .1 100 3 1.4 Hispanic Hispanic 10 17 .1 499 17 3.6 KXYZ-AM KTSU-FM Totals 3 100 165 100 .4 Totals 31 100 .1 2070 100 4.6 Black 49 30 .7 Black 28 90 .4 1622 78 22.3 Hispanic 22 13 .2 Hispanic 1 3 174 8 1.3 KHVL-AM KUHF-FM Totals 20 100 Totals 105 100 .2 2863 100 6.4 Black Black 1 1 90 3 1.2 Hispanic 8 40 .1 Hispanic 11 10 .1 454 16 3.3 KSAM-FM Totals Totals 5 100 151 100 .3 Totals 3776 100 8.4 41095 100 91.4 Black Black 690 18 9.5 6810 17 93.5 Hispanic 23 15 .2 Hispanic 1325 35 9.7 12872 31 93.9 KQBU-FM Totals 63 100 .1 4311 100 9.6 Black 46 1 .6 Hispanic 62 98 .5 4053 94 29.6 KZRC-FM Totals 46 100 .1 Black 13 28 .2 Hispanic KHCB-AM Totals 123 100 .3 Black 74 60 1.0 Hispanic 32 26 .2 KHCB-FM Totals 35 100 .1 2106 100 4.7 Black 10 29 .1 596 28 8.2 Hispanic 4 11 356 17 2.6 KPFT-FM Totals 27 100 .1 1366 100 3.0 Black 2 7 220 16 3.0 Hispanic 2 7 146 11 1.1 + Station(s) changed call letters - see "Special Notices." For Evaluation Purposes Only For more information on simulcast stations, go to The estimates and data contained in this printed report have been obtained from Arbitron's monthly PPM Radio www.arbitron.com/simulcast.htm Market Report and are for the exclusive use of Arbitron subscribers pursuant to a written license agreement. See the PPM description of methodology for further information on limitations and restrictions of use. 3 © 2006 Arbitron Inc..
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