Please Stand by for Realtime Captions. >>Hello, and Welcome to The
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Please stand by for realtime captions. >>Hello, and welcome to the National Disability Rights Network Facebook live webinar. My name is Michelle, and I am your operator today. At this time, all participants are in a listen only mode. I will now turn the call over to Mr. David Card. You may begin. >> Thank you, everyone, for joining us. I am David. Hello. I am the communication manager at NDRN. If you don't know me, I provide the training and technical assistance and communication related topics like primarily working with the media, writing and releasing reports, press releases, publications, and developing website content for social media. If you have any questions, please feel free to get in touch with me. I am thrilled to have Edie Surtees here to give us a lesson on using Facebook live. She is the communications director at Disability Rights Texas and a former chair of our communications committee, and she still serves on that committee as a member. During today's presentation, we do plan to have opportunities for discussion and for you to ask questions and listen to Edie or the operator to do that. You can also enter questions into the chat box and we will do our best to answer them for you during the presentation. >> I think that is it. We are ready to get started. >> Hello, everyone. Welcome to the webinar. I am glad to be with you today. In case you haven't noticed, on the bottom right, where we have the chat, if you could go ahead and put in your state and your role and position in job title and where you are from and that helps me to know what kind of staff are participating and sometimes I may just adjust the message a little bit depending on that so I am excited to have everybody here today, and I want to start off by saying this, and I hope this eases any apprehension you may have about using Facebook live. I am not, my training or longtime expertise, a videographer or an expert in video. I learned a lot of the things I learned in my career on the job and Facebook live is no exception to that. So a lot of these things that I am showing you today are things that I learned along the way in the past few years as we jumped into using Facebook live. If I can do it, you can do it as well if you are not already. And if you are already, then hopefully this will give you some extra tips to take it to the next level. So how are we on the number of people joining us? >> It looks like we are about halfway what we were registered for. I think it is probably fine. What I want to first start with is I want to in addition to knowing where your from and what you do at your P&A, I want to ask a few basic questions. I will run a little poll in this is the full part of the technology in the first question I do have is this. Can everybody see this? If you could answer? Give me a few seconds. We have about 10 people are so? >> Yes. It looks like everybody has a Facebook page. I could broadcast that. I will go ahead and broadcast it. Okay. The next question is if you have a Facebook page, how often do you post? Is it less than once a week or about once a week, a few times a week or more than a few times a week? >> It is hard because we will probably get some more people on the way and get some better numbers, but it does look like for the most part we do have people that are pretty active in using Facebook. That is great. For the most part people are doing it a few times a week or more. One more question. Have you ever tried using Facebook live at all? >> We are at 50-50 on that one. That is interesting. So when we get to the discussion questions in a minute, we will have a variety of viewpoints because we have some people who have done it in they can really talk to what works and what is challenging and the perceived ones for those of you who have not quite done it yet. That is very helpful for me to know. Thank you. >> I would like to start off with the some discussion questions. At this point, I will ask the operator to take the mute off of everybody. You can either chime in with what you have to say about that question verbally or in the chat box, whatever you like. My first question for discussion, what in general about [Indiscernible] are the benefits of using social media for P&As? >> All lines are open. >> In the chat box we have people saying community visibility disability awareness and issue awareness and that is all very true and multiple people are typing and you can give the answer verbally as well if you like and you can get your name out there and another person is saying you can reach different populations in different ways by the way you do your video pictures, etc. by the way you do your video pictures, etc. And again another is personal awareness and education. We do have one more comment on that. Don't be shy to talk if you want to but this is a good way to do that. >> This is David. One thing that we use adhere at NDRN for is to drive people to some of the legislative actions they were involved in to get people to contact members of their Congress and drive support for some of the public policy work we are doing. Really one of the purposes is that you -- education and awareness is definitely one thing you do, calling people to some kind of action is really good on social media. This is when it comes to policy, etc. And then also it drives people to your website, which is very important and we will talk about that so thank you for bringing that up. To drive people even pass the social media to something else besides just reading that post. And Facebook analytics helps you to understand that they have a very good analytics in the background to help you understand your followers so it is very good. And another person, Barbara was saying to make people aware of our website and resources I think that is very important. >> Let's go to the next question. That is, what are the challenges of using social media? >> It is great, but it could have its challenges. >> Fact checking. Yes. You can't just necessarily share something cost somebody else's content, without first making sure that what they have is credible and even our own content, I think we do have to be careful about it as well. It is a challenging because of coming up with new content regularly. Very much so. That can be really hard and that is why sharing is another way to get more content but you have to make sure you are sharing some credible sites. Accessibility. Another person said that is a challenge. Making sure you have ASL or transcript for videos. There are even accessible things you can do when you have a photo that you can put in the post but just remembering to do all of that every time and still not have a post that is 1 million miles long. And making sure you have written descriptions for those photos so if you can't technically do all text on photos on Facebook or making sure you have a description. And maybe what is on your images on Facebook. We do that sometimes and sometimes we don't. I am trying to do it more and get better about that. Also, and this is a good comment, Facebook is always changing and not just Facebook but other social media platforms are constantly changing, and so sometimes the way you used to do things does not always work and doing the same thing does not always get the reach that you used to get. So you do have to keep up and do a lot of reading to keep up with those things. And that does take time. I would agree with that Jessica that there are some things like that that are challenging. Facebook in particular, all of the platforms. >> What do you think would be the benefits of using Facebook life? -- Live? >> Remember the lines are unmuted so you are free to chime in. >> Rosanne mentions that using that you can reach a larger group when you are holding meetings and I think that is a really good thing to think about and that is a really great use of it so we a lot of times will put something out there and we will even put on Facebook, schedule it is an event on Facebook and they will say are you doing this and other cities and if you do it more people can participate and attend. Other people are saying presentations at no cost. That is true. It is a very inexpensive if not almost freeway to do video and presentations. It is more engaging than text have a post, so you can get more information out with less and that is very true.