Mchales NAVY, MILEDMUNSTERS 11

SEPTEMBER 12, 1966 50 CENTS mg 35TH YEAR

THE BUSINESSWEEKLY OF TELEVISION AND RADIO

`Second season' readied in case new TV shows don't click. p35 ABC's merger data gives rare peek at revenue data. p42 Field Communications buys syndication properties. p66 Setbacks for 3 CATV's under FCC's importation rules. p52

COMPLETE INDEX PAGE 7

McHALES NAVY, MILEDMUNSTERS 11

MAKE I MAGIC!

138 MISCHIEVOUS 143 MIRTHFUL 70 MYSTICAL HALF -HOURS HALF -HOURS HALF-HOURS

mca CABLE TV is a natural FOR BROADCASTERS More and more broadcasters are discover- tion coverage, increase station revenues, ing that CATV is a perfectly logical way to and are themselves profitable operations. diversify . . . and that they can depend on Let Jerrold's nationwide organization help Jerrold for a truly complete CATV package you to diversify quickly and economically. of services and /or equipment. CATV sys- For complete details on Jerrold's CATV tems are perfect partners for broadcasters. services and equipment phone 215- They insure quality reception, expand sta- 925 -9870, or write

CATV Systems Division JERROLD ELECTRONICS CORPORATION JENN06D 401 Walnut St., Philadelphia, Pa. 19105

FIRST IN CATV The nation's largest and most experienced manufacturer /supplier of CATV services and equipment KTVI's Romper Room visits the Zoo

What happened when Romper Room's Miss Lois telecast five of her popular KTVI classroom sessions from the famous St. Louis Zoo? More than 20,000 eager pre -schoolers and their parents got into the act-as well as scores of live animals, birds and underwater friends. Romper Room Do -Bees becoming St. Louis Zoo -Bees is another evidence of how St. Louisans respond to KTVI's imaginative approach - the creative programming that adds up to audience involvement at every age level. Put KTVI's imagination to work for you. P.S. As a fond remembrance of the Romper Room days at the Zoo, two pandas will soon be arriving at the Zoo -a gift from all the St. Louis Zoo -Bees.

MORE PROOF OF ST. LOUIS' BEST DAYTIME TV BUY KTVI m BROADCASTING., September 12, 1906 3 ..... -_ s i.- ..._-,_:e.zw.as.=:

We proudly announce the formal openíng,Wednesday, September 14, 1966, of the most modern broadcast complex in the nation- completely equipped for studio, network, telecíne, videotape and remote color originations.

These new facilities are designed to expand the leadership in informational and entertainment programming that has established KRLD- AM -FM -TV as the dominant stations in the Dallas- Fort Worth market throughout the years.

We pledge the rededication of our entire organization to the total communications service of our viewers and clients.

represented nationally by ADVERTISING TIME SALES, INC. PAr KRLD -TV The Dallas Times Herald Station. CLYDE W. REMBERT, President Oq ?..A 'LAS - FT. "N 4 BROADCASTING, September 12, 1966 Decision at Dedham CLOSED CIRCUIT' TV eyes will be focused on meeting this week (Wednesday through developments are underway in U. S. for CBS -TV and Coca -Cola, has got- Friday) of Carnegie Commission on too. American approach to loudness ten development money from NBC -TV Educational Television, now cast in measurement may be made public next to turn out, for 1967 -68 season, hour key role in shaping policy for develop- week at CBS Radio Affiliates meeting entertainment special, Fabulous Fun- ment of viable noncommercial system. in New York when CBS Laboratories nies, on history of comic strips. In With Ford Foundation plan of free is expected to display electronic meter another development, Mr. Mendelson ride on proposed networks' satellite re- that responds proportionally to loud- and Charles Schulz, creator of "Pea- garded as too shallow and "gimmicky" ness of program. nuts" comic strip, have turned down and with alternative Comsat plan of offer to make TV series of it and in- Loudness measurement research will employing tithing from all users of stead will do 90- minute feature film also be discussed at Broadcast Sympo- satellites seen as inadequate. Carnegie about Charlie Brown and his friends. sium in Washington next week (see Commission hopes to emerge with page 80) when R. M. Morris of ABC plan that will generate $100 million is scheduled to present paper. new money anually. Commission will Why buyers buy meet at Dedham, Mass., near Boston. In Macy's window Westinghouse Broadcasting Co., will One Carnegie proposal having sub- soon break with details of massive stantial support is excise tax of $4 on Although indications are there will marketing program it's been working each TV set sold to supply consider- be considerable questioning from bench on over two -year period. WBC plans able portion of estimated $100 million at FCC's "oral hearing" on ABC-ITT to dramatize study's possible use for annual operating fund. It's estimated merger next Monday (Sept.19) pro- marketing -oriented car advertising that $50 million now is being ex- tagonists are hopeful proceeding will types with study that deals with for- pended annually and that equal amount be wound up in single day. Unique eign car buying, one facet of profile is now needed for facilities as well as procedure, hybrid of hearing and oral information it has compiled on family operations. Upshot could be recom- argument, has obvious aim of establish- auto purchases. This points to families mendation for excise tax, plus federal ing record on which expedited decision in lower social and economic scale as contribution (as espoused by Chair- can be reached. Most critical question- best potential buyers of new foreign man Magnuson of Senate Commerce ing, it's expected, will come from cars because of economy factor, and Committee) and making domestic sat- Commissioners Robert T. Bartley, Ken to higher- scaled more sophisticated ellite interconnection facilities available Cox and Nicholas Johnson, with last family as finding most appeal in used to ETV at net-net rate, or even gratis. making his first public appearance foreign auto because of its "prestige" since becoming FCC member June 29. and as secondary family car. Blocked kick Study is drawn from larger bank Out of mothballs of research material WBC now has legislation to exempt pro- Failure of available. It's called "marketing infor- from anti- John J. ( "your problem, please ") fessional football merger mation bank," computerized research trust laws at this session should have no Anthony, whose Goodwill Hour pro- facility that uses family panels in all on unprecedented Na- gram 30 years ago was heard on 700 bearing whatever eight cities where WBC has stations. tional and American Football League radio stations, is coming back to radio Still other ramifications - on tryout basis as talk personality. of total pro television contracts with CBS -TV gram: Westinghouse executives and con- Mr. Anthony will be guest- starring on and NBC -TV respectively. New sales staffs were in KLAC Los Angeles for next two weeks. enrolled individual tracts run for four years and league and group study of marketing, includ- become effective until Meromedia -owned station hopes to merger wouldn't ing lectures by specialists in field, all 1970 of legislative find out whether older listeners will so that irrespective part if in -shop program to educate would be af- remember and young ones respond to picture, TV rights not essentially broadcast people in market- fected. one of radio's great personalities of past. If two -week stint proves success- ing problems of advertiser. Hope for immunity from antitrust ful, both regular program and syndica- laws went aglimmering last week after tion are strong possibilities for future. House Judiciary Committee Chairman Reminiscence Y.) rejected plea Emanuel Celler (D -N. Swing to radio of Football Commissioner Pete Rozelle Former Senator Clarence C. Dill for exemption. While Department of Carnation Co., one of leading ad- (D- Wash.), 81- year -old co- author of Justice hasn't indicated interest in vertisers on West Coast, which al- Radio Act of 1927, is in first draft was blocking merger, fear is that college located less than $100,000 of its over- of manuscript that tells how he draftees, who until merger proposal all $22 million ad budget to radio last inspired to participate in writing ori- law. His inter- had independent bargaining position, year, is set to make big switch. Car- ginal communications might challenge merger on monopoly nation's radio expenditures next year est in radio evolved into his intro- television in grounds because of new common draft. will be substantial. Indications are that duction to experimental expects manuscript to good chunk of these radio dollars will early 30's. He become book on his legislative experi- is loud? be spent in Negro markets. How loud ence spanning period of 20 years, in both House and Senate, primarily in West German engineers are not only Peanut gallery relation to hydroelectric power and ones working on development of meter 1927 Radio Act which served as basis to measure loudness on air (CLOSED Independent film -maker Lee Men- of Communications Act of 1934. CIRCUIT, Sept. 5). Number of other delson, who produces Peanuts specials

in January, by Vol. 71, No. 11. Published every Monday. 53rd issue (Yearbook Number) published BROADCASTING, September 12, 1966. D.C. 20036. -class postage paid at Washington D. C., and PUBLICATIONS INC., 1735 DeSales Street. N. Was ihngton Second BROADCASTING W., offices WBTV'S "Early Report" tops all local early- evening newscasts in Washington, Atlanta, Cincinnati, Miami, Baltimore, Kansas City, Milwaukee, Dallas:

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......

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O'' c.SPTY.PtteiF,GFDEw11`

Charlotte Atlanta Baltimore

Cincinnati Dallas Milwaukee WBTVV ranks 20th among 185 CBS affiliates - ahead of Kansas City, Milwaukee, BUY Houston, Providence, Seattle and Cincinnati (tie)."* BIG CHARLOTTEWBTV WBTVdelivers more Television homes JEFFERSON STANDARD than the leading station in Providence, Louisville, uNE BROADCASTING COMPANY WBT/WBT- FM/WBTV/ New Orleans, Denver or Syracuse*** reaching WBTW/JeNerson Productions - WBTV Represented Nationally by 505,400 homes each week. "'" Television Advertising F.) Representatives. Inc.

Mar. /66 ARB ARB /65 TMA (avg.qtr.hr. am- mid..MS) '° ARB /65 TMA (ADC prime -time) ARB /65 Coverage Study

6 BROADCASTING, September 12, 1966 WEEK IN BRIEF

Networks anxiously await reaction to early showing of CATV have difficult week with FCC. Commission issues new schedules. Many shows, some new, others tested pro- stop order, show cause order and sets aside grant for grams, kept in reserve to replace shows that don't gain future hearing. Cases involve permission for relay beyond acceptance. Others also being developed. See ... B contour into top -100 market. See .. . STAND -BYS READY ... 35 BAD WEEK FOR CATV? ... 52

ABC, ITT file additional data with FCC in support of New Field Communications venture expands in TV dis- merger plan. Exhibits point to stiff competition by other tribution with acquisition of all Cardinal syndicated prop- networks and seek to eliminate fears of overconcentra- erties. Acquisition involves eight color series. Firm hopes tion growing out of proposed combination. See .. . to continue growth in syndication. See .. ABC BARES MORE ... 42 FIELD DIPS DEEPER ... 66

NAB, while stating that broadcasting impact on econ- Additional comments filed with Senate subcommittee omy cannot be measured, gives estimates. Figures are studying copyright aspects of CATV. CBS challenges Jus- reply to request from President's telecommunications tice contention application of copyright laws to CATV aide. Industry contribution sizable, figures show. See ... would breed unfair competition. See . BROADCASTING AND GNP ... 56 CBS ANSWERS ... 72

CATV could be main recipient of satellite broadcasting, NAB convention group tentatively approves plans for government aide tells bar association panel. Other par- 1967 parley in Chicago. Final plans to be detailed at Mex- ticipants debate current issues surrounding CATV. Esti- ico City board meeting. Expected registration growth leads mates of future of cable systems vary greatly. See ... to some changes. See .. . CATV DEBATED... 72 NAB PLANS ... 48

Dallas firm's plan to use microwave facilities to send Santa Monica radio joins revival of all- request music non -broadcast programing to CATV systems runs into heat- programing in major- markets. KDAY's new management ed opposition. Broadcasting groups, stations tell FCC tries technique once regarded as small- market method but plan would create "hybrid CATV-pay-TV" monster. See ... getting increasing attention in major markets. See .. . TEXAS MONSTER ... 68 ALL -REQUEST RADIO ... 76

DEPARTMENTS

AT DEADLINE 9 THE MEDIA 42 Minai cästinq BROADCAST ADVERTISING 38 MONDAY MEMO 26 Published every Monday, 53d issue BUSINESS BRIEFLY 38 OPEN MIKE 30 (Yearbook Number) published in January by BROADCASTING PUBLICATIONS CHANGING HANDS 50 PROGRAMING 66 INC. Second -class postage paid at Washington, D. C.. and additional CLOSED CIRCUIT 5 TV SERIES SALES 78 offices. DATEBOOK 14 WEEK'S HEADLINERS 10 Subscription prices: Annual subscription for 52 weekly issues $6.50. EDITORIAL PAGE 104 WEEK'S PROFILE 103 Annua] subscription including Year- book number $13.50. Add $2.00 per EQUIPMENT & ENGINEERING 80 year for Canada and $4.00 for all other countries. Subscriber's occu- FANFARE 80 pation required. Regular issues 50 cents per copy. Yearbook Number FATES & FORTUNES 88 11 $5.00 per copy. AMERICAN BUSINESSa/ PRESS, INC. Subscription orders and address FINANCIAL REPORTS 65 changes: Send to BROADCASTING Cir- culation Dept., 1735 DeSales Street. FOR THE RECORD 91 N.W., Washington, D. C., 20036. On changes, please include both old and INTERNATIONAL 84 new addresses plus address label from front cover of magazine. LEAD STORY 35

BROADCASTING, September 12, 1966 7 v What is an influencible,.

A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away-from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio.

Figure it out yourself. When you've got the buying audience, you've got the sale. Influence the in- fluencib /es.'

CG 1965 Storz Broadcasting Co.. Inc.

WDGY Minneapolis-St. Paul WHB Kansas :11, KOMA Oklahoma City (Blair) (Bloc) .Blair) -KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman' (Blairs

8 BROADCASTING, September 12, 1966 Late news breaks on this page and on page 10 Complete coverage of week begins on page 27 AT DEADLINE

communications media study "with ap- come meaningless as in case of two - Knife is not out for propriate educational agencies to deter- cent fee on record use. mine means to best serve the public He also said NCTA agreed with radio -TV; O'Connell welfare in these matters." broadcasters and sports leagues on some Also recommended was nation -wide limitations to CATV transmission of Any inference that White House's investigation of violence patterns in local programs. telecommunications office is thinking of media and elsewhere. In another supplementary statement reducing broadcasting's share of radio NBC said CATV has no more public spectrum because it asked for economic interest than TV stations which are li- information from National Association Ford repeats CATV's censed and serve many more persons, and have of Broadcasters (see page 56) is erro- to obtain copyright licenses. neous, J. D. O'Connell, telecommunica- "As a practical matter, we believe stand on copyrights were tions adviser to President Johnson said that if the copyright problems left to the normal market place and if Friday (Sept. 9). industry, in additional state- CATV CATV systems turned their efforts to "There should be no implication, and ment filed with Senate subcommittee negotiating licenses in the same way as certainly there is no intention to cur- studying copyright legislation, reiterated other copyright users, an equitable li- tail the use of the spectrum by broad- its stand and replied to earlier testi- casters," censing system would emerge," NBC the retired Army chief signal mony by other interests (BROADCASTING, statement continued. officer declared. Aug. 8, 29). It added copyright holders in past He said the information was re- Frederick W. Ford, president of Na- have shown no interest in driving quested solely to update information in tional Community Antenna Association, CATV's out of business. his office relating to the share of the submitted statement to Senate Judiciary Also filing with subcommittee earlier country's gross national product attrib- Subcommittee on Patents, Trademarks were CBS and ASCAP (see page 72). utable to all telecommunications. and Copyrights. He commented pro- "About three years ago this figure posal made by NCTA still "represents was estimated at $17 billion; today we a reasonable accommodation of the Don't unfence me, WFLD think it's about $20 to $30 billion," he various interests," and insures public of said. Because no one knows for sure, diversified TV fare. tells FCC on CATV bid he explained, he thought he'd ask. He In previous testimony NCTA had not only wrote to NAB, he said, but changed traditional position and ac- WFLD(TV) (ch. 32) Chicago is some- also to Electronic Industries Associa- knowledged limited copyright liability thing unusual among UHF's -it doesn't tion. EIA responded last month, it's over some programs it serves subscrib- want its signal carried into distant mar- understood. GNP in 1965 was $681.2 ers. Mr. Ford had stated CATV should ket by CATV. billion; on June 30, $732.3 billion. be exempted in transmission of local In letter to commission WFLD said There is possibility, Mr. O'Connell TV signals, but would accept some lia- it hopes to see midwest UHF's succeed said, that official study should be un- bility in other areas. and perhaps form network which could dertaken to determine spectrums exact He said only copyright interests urge develop quality programing of type indi- contribution to GNP, hut this hasn't blanket copyright liability for CATV. vidual stations could not produce. been decided yet. Mr. Ford objected to view of copy- Accordingly, WFLD said it shares Mr. O'Connell said that his principal right holders that would impose liability commission's concern about impact of concern is with better frequency man- for transmission of signal of local sta- CATV competition on local UHF's. agement, but that there must be also tion. He said copyright owner has not Success or failure of UHF's in midwest more public awareness that those who licensed material for viewing only by will have effect on WFLD, station said. use radio spectrum contribute to na- select audiences. He added CATV WFLD expressed views in connection tional life. One means of telling this, would expand audience to benefit both with request of Cable TV Co. of Illinois he said, is by measuring telecommunica- TV stations and copyright owners. for waiver of commission rule requiring tion's contribution to national economy. "If their position is sustained, the CATV's to undergo hearing to obtain copyright owners could either force the permission to carry signals beyond their CATV systems completely out of busi- grade B contour into any of top 100 Calls for media study ness or could exact such a high price markets. CATV wants to relay signals could of violence `climate' for settlement that they become of WFLD and other Chicago stations the virtual controllers of the whole into Gibson City, part of Champaign- CATV industry," he continued. Danville, Decatur -Springfield market, Panel of experts assigned to investi- He also stated that CATV is restricted ranked 73rd. gate causes of Charles J. Whitman's in its bargaining position because it murder rampage in Austin, Tex., Aug. must carry programs of all local sta- 1, urged study by communications media tions and has little control even in Two K &E's are formed on spread of violence in society. scheduling what it retransmits from dis- Individual panelists referred to pre- tant stations. Major reorganization of Kenyon & vailing "climate" of violence and ex- In matter of statutory license fees for Eckhardt under which agency has been pressed concern about excess publicity retransmission of distant signals to un- divided into two operating divisions is by news media -and specifically men- derserved areas, he argued they are being announced today (Sept. 12) by tioned violence in TV programing. necessary because of poor bargaining William B. Lewis, board chairman. In Among long series of recommenda- position and vital function served by changeover, there will be domestic com- tions, 32- member panel of physicians CATV. He suggested periodic review pany and international company. and psychologists formally urged that of statutory fee to insure it did not be- E. L. Timberman Jr., executive vice

more AT DEADLINE page 10

BROADCASTING, September 12, 1966 WEEK'S HEADLINERS Oppose satellite 'user' bid by Western Union Laurence E. in that office. Kenneth Campbell, of Richardson, VP New York sales staff, replaces Mr. Western Union Telegraph's request to and general man- Ramberg as radio manager in Phila- FCC for authorized carrier status to ager of WJXT(TV) delphia. provide services via communication Jacksonville, Fla., satellites (BROADCASTING. Sept. 5) met elected president opposition Friday (Sept. 9) from West- of Post -News- ern Union International and Commu- week Stations. nications Satellite Corp. Mr. Richardson, WU1 argued that lack of information who is 16 -year in WUT's application indicates company veteran of broad- "is seeking standing without substance." Mr. Richardson cast division of And commission cannot give such "un- parent Washing- limited. unrestricted, undefined" au- ton Post Co., succeeds John S. Hayes, thority to provide service via satellite, who was named by President Johnson WUI said. as ambassador to Switzerland (BROAD- Comsat criticized WUT's request as CASTING, Sept. 5). Mr. Richardson, Mr. Hamlin being premature, feared that FCC ap- who was VP of Post -Newsweek Stations proval might stand as precedent for before going to Jacksonville, will be John Hamlin, manager of program other domestic carriers interested in responsible for WIOr- AM -FM -TV Wash- production and development for Benton authorized carrier status but having ington, and wJXT. Glen Marshall Jr. & Bowles, Hollywood, and Samuel minimal prospects of being actual users. will continue as president of wJxT, and Spilo, account supervisor on Anderson. Partial reason for WUT's interest in as VP of parent company and board Clayton & Co. account for B &B, New standing, Comsat said, appears to be member of Washington Post Co. York, elected VP's. Mr. Hamlin is in carrier's desire to participate "fully" in charge of network programs on West current discussions on second east coast Coast for B &B. He had previously been antenna. producer and director for Jerome Car- gill Production organization and had also been associated with Lester Lenin No hold on `Monkees' orchestra. New York State Supreme Court Jus- Michael L. tice Jacob Markowitz declined Friday Haider, board (Sept. 9) to issue temporary injunction chairman and that would have banned scheduled tele- chief executive cast today (Sept. 12) of premiere of officer of Stand- The Monkees series on NBC -TV. Re- Mr. Greenwald Mr. Kellner ard Oil Co. (New straining order was sought by television executives David Gordon and David James L. Greenwald, sales manager Jersey), elected Yarnell as part of their $6,850,000 of Katz Agency's radio division, elected chairman of Ra- damage suit against Screen Gems, NBC VP division succeeding Morris S. dio Free Europe of and others, charging misappropriation (Kel) Kellner. Mr. Kellner, who was Fund for two- of presentation of TV series alone of Katz Agency's directors and had year term. Mr. they legedly made (BROADCASTING. Sept. 5). been with company 34 years, will join Mr. Haider Haider succeeds management consulting firm of Fred- Crawford H. erick Chusid & Co. Mr. Greenwald Greenwalt, chairman of E. I. du Pont Ups news specials joined Katz in 1955 as radio salesman, de Nemours and Co., who was fund became assistant sales manager for radio chairman for three years. RFE Fund General Telephone & Electronics division in 1963 and sales manager last is fund -raising arm of Radio Free Eu- Corp., New York, said Friday (Sept. year. In other changes at Katz, John rope, private organization based in Mu- 9) it plans to increase from four to Roberts, Chicago sales manager for ra- nich, West Germany, which broadcasts ten its number of sponsored CBS -TV dio division, elected radio manager in to East Europe. Mr. Haider will head one -hour news specials (in color) dur- Chicago replacing William Lee who has RFE Fund campaign this winter, seeking 1966 -67 season. Agency is Tatham - resigned and Arne Ramberg, Katz radio ing to raise $13 million from American Laird & Kudner Inc., New York. manager in Philadelphia, moves to Chi- public, business community and foun- cago to become assistant radio manager dations. Fight 'anti' talk

For other personnel changes of the week see FATES & FORTUNES Norman Cash, president of Televi- sion Bureau of Advertising, advised advertising fraternity and business to counteract anti -advertising and anti -busi- president, has been elected president of Boosts color set prices ness talk of government and educational K &E's domestic operations. Giancarlo leaders that is discouraging many young Rossini has been elected president of RCA said Friday (Sept. 9) that it people from making advertising ca- K &E- International. will hike prices average 2.7% Sept. 12 reers. D. C. Stewart, now president, has been on most of its 25 -inch and 21 -inch In speech before Advertising Club named chairman of K &E's executive color TV sets because of rising costs of Kansas City, he urged advertising committee and will continue actively in of such materials as copper, plastics people to "speak up for advertising or client contact, administration and in and cabinetry. Move follows price in- there may not be any advertising to be financial management. crease by other major manufacturers. in."

10 BROADCASTING, September 12, 1966 Nothing's beyond your reach with Mutual's Bill Stern!

The Dean of American Sportscasters is now king! Bill Stern's 7:30 evening sports news now attracts the largest audience ever assembled for a network radio sports program in prime television time. Want to stretch your advertising reach? Let Bill Stern's unique drama and unfor- gettable delivery help you set new records in the manly sport of selling. A

The Embassy of Denmark His Excellency Torben Ronne, Ambassador of Denmark, with Mrs. Ronne, in the dining room of the Embassy ... another in the WTOP -TV series on the Washington diplomatic scene.

WTO P-TV WASHINGTON, D. C. Represented by TvAR

A POST-NEWSWEEK S T A T I O N

Photograph by Fred Maroon

DATEBOOK

A calendar of important meetings and FALL MANAGEMENT CONFERENCES events in the field of communications. OF RADIO ADVERTISING BUREAU We're only (Indicates first or revised listing. Sept. 12- 13- Hilton Inn, Atlanta. Sept. 26 -27-Hyatt House (near San N SEPTEMBER Francisco). Sept. 12- Meeting of the New York City 29- chapter of the American Women in Radio Sept. 30- Warwick hotel, Houston. 1/4 mile and Television. Speaker will be Sir Hugh Oct. 6- 7- Hilton Inn, Tarrytown, N. Y. Greene, general director, British Broad- casting Corp. Hotel Pierre, New York. Oct. 10- 11- Northland Inn, Detroit. Oct. 13 -14- Pheasant Run Lodge, Chi- Sept. 13 -Third Annual Brotherhood testi- monial dinner for the National Conference cago. of Christians and Jews, comprising members away... from the broadcasting, motion picture and recording industries of Hollywood. Robert on FCC's proposed rulemaking aimed at in- O. Reynolds, KMPC Los Angeles, is general corporating into the commission rules a chairman. Beverly Wilshire hotel, Beverly modified version of the rules of discovery Hills, Calif. now employed in all federal courts. Sept. 14- 15- National program committee Sept. 20- 21-Executive committee, National meeting of the Educational Television Sta- Community Television Assn. Madison hotel, tions Program Service of the National Asso- Washington. from making ciation of Educational Broadcasters. Indiana Sept. 20- 21- Thirteenth annual convention University, Bloomington, Ind. of the CBS Radio Affiliates Association. Luncheon Omaha an Sept. 14-17- Annual fall meeting and elec- speakers will be Vice President tion of officers of Michigan Association of Hubert H. Humphrey and John A. Schneider, Broadcasters. Hidden Valley, Gaylord. president, CBS /Broadcast Group. New York Hilton hotel, New York. even greater Sept, 15-New deadline for reply comments on FCC's proposed rulemaking which would &Sept. 22 -24 - Sixteenth annual broadcast authorize TV translator operators to use symposium, sponsored by Group on Broad- TV to bring in TV signals. casting, Institute of Electrical & Electronics market! microwave relays Engineers. Among sessions: conference tele- Sept. 16- 17- Annual meeting and election phone devices and talk programing, W. L. of officers of Maine Association of Broad- Braun; Empire State Building master FM ( casters. Speakers include Douglas Anello, antenna; automatic control of aural program general counsel, National Association of loudness, R. M. Morris, ABC; satellite Broadcasters, Sebasco Lodge, Sebasco Es- broadcasting; color TV; panel on sharing tates. of FM and TV channels with land mobile One- quarter mile straight up, services; FCC -industry panel. Mayflower Sept. 16 -18 - Southwestern area conference hotel, Washington. that is. But it won't be long - of the American Women in Radio and Tele- in the early fall of 1966 - vision. Skirvin hotel, Oklahoma City. Sept. 23- "Newsmaker" luncheon of Inter- national Radio & Television Society. Speak- when WOW -TV will be tele- Sept. 17- 18- National executive committee er will be FCC Chairman Rosei Hyde. Wal- meeting of the National Association of Edu- dorf- Astoria hotel. New York. vising from its new, 1380-foot tional Broadcasters. Georgetown Inn. Wash- tower (a.a.t.). ington. Sept. 23 -25 - Southern area conference of the American Women in Radio and Televi- Sept. 18- 20-Annual meeting and election sion. Robert E. Lee hotel, Winston -Salem, Already a great market of officers of Nebraska Broadcasters Asso- N. C, ciation. Speakers include William Carlisle. (46th *), the new tower will vice president for station services, National Sept. 24 -First statewide educational radio bring an improved WOW -TV Association of Broadcasters. Holiday Inn, conference of the West Virginia Educational Norfolk. Broadcasting Authority. Buckhannon. signal to an area with nearly Sept. 19 - Annual stockholders meeting. Sept. 26- 28-"Wingspread Conference on 1l/2 million in population and Jerrold Corp. Fidelity- Philadelphia Trust Educational Radio as a National Resource" over 425,000 Building, Philadelphia. -a national educational radio seminar of television the National Association of Educational households. Sept. 19 -20- Meeting of the national board Broadcasters. Johnson Foundation, Racine, or directors of the eductional television Wis. stations of the National Association of ( Everything is looking up in Educational Broadcasters. Kenwood Country &Sept. 28-Meeting of the Michigan State \the Omaha Market. Why Club, Bethesda, Md. CATV Association. Croner Restaurant, Flint. don't you look Sept. 19 -21 - General membership confer- Sept. 28 -Oct. 1 -1968 international confer- us up? Repre- ence for 1966 of Institute of Broadcasting ence of the Radio- Television News Directors sented by Blair -TV. Financial Management. Brown Palace hotel, Association. LaSalle hotel, Chicago. Denver. Sept. 29- 30-Annual fall meeting of Min- Sept. 20 -Board meeting of the Broadcast nesota Broadcasters Association. Speakers Pioneers. 10 a.m., Barclay hotel, New include Paul Comstock, vice president for York. government affairs, National Association of WOW -TV 6 Broadcasters. Sept. 20-New deadline for reply comments Holiday Inn, Duluth. Sept. 30 -A "Salute to David Sarnoff" dinner honoring the RCA chairman and commemorating the 60th anniversary of his NAB FALL CONFERENCES start in communications, sponsored by the one Oct. 13-14-Statler-Hilton hotel, Dallas Electronic Industries Association, the In- of stitute of Electrical and Electronics Engi- the Oct. 17 -18-Mark Hopkins hotel, San neers and the National Association of Broad- Meredith Francisco. casters. Waldorf- Astoria hotel, New York. Oct. 20 Hilton bunch -21- hotel, Denver. Sept. 30 -Oct. 1- Meeting of the Kentucky Oct. 24- 25- Radisson hotel. Minne- Community TV Assn. Continental Inn, apolis. Lexington. "46th primary market in aver- Nov. 10 -11- Chase -Park Plaza hotel, Sept. 30 -Oct. 1 -State sales clinic spon- age number of TV homes St. Louis. sored by the Montana Broadcasters Associa- reached in prime time; 46th Nov, 14 -15 Waldorf -Astoria hotel, tion. Lubrecht Forest, Missoula. New York. - market in average total homes, Sept. 30 -Oct. 2 - Northeastern area con- Nov. 17 -18-Queen Charlotte hotel, ference of the American Women in Radio per the ARB 1965 Television Charlotte. N. C. and Television. Pine Tree Point Club, Alex- Market Analysis. Nov. 21 -22- Robert Meyer hotel, Jack- andria Bay, N. Y. sonville, Fla. OCTOBER Oct. 1- Annual Paul White Memorial Ban- What does wearing seat belts have to do with broadcasting?

To Storer stations WJW Radio and WJW -TV, plenty . l spec i ai l after learning that fifty victims of local accidents in iglrt be alive today had they been wearing scat belts. The two stations decided to wage an all -out radio and TV campaign aimed at getting every motorist in Cleveland to use seat tx:lt . They asked service station owners to remind customers to "bucklc up' before driving on. They gained support from city officials, newspapers, businesses, and clubs. Before long, the safety message was not only on the air but on buttons, bumpers, and billboards. The urgent appeal was effective in saving lives.WJW Radio and TV received hundreds of calls and letters praising the campaign-an instance of public recognition for broadcasting in the public interest.

IAAMOöO MtlrANAMAA WOMAN, SW WM TIROS .KINK (STORER) WU WWI MM MM MA// WWI NMnC/1T711G AVMNY WAN MIMMAQ TA06üM MIAOW .TKM MIR MIS IMIFTr MM.Tr WAWA/ MIMRY TMM11 Another one of the Storer Standards.

BROADCASTING, September 12. 1966 15 THE FORWARD LOOK... ' ' It Takes a Heap of Talent Special talent - farmers, policemen, pilots, meteorologists, housewives, teachers, preachers, zoologists ... and they're our star performers, plus, of course, M. C.'s, singers, dancers, staff bands (six of them), announcers, sportscasters and more. They are all part of the Forward Look in Broad- casting. For the finest in local live programing it's AVCO Broadcasting.

itBROADCASTING CORPORATION

TELEVISION: WLW -T Cincinnati / WLW -D Dayton / WLW -C Columbus / WLW -I Indianapolis / WOAI -TV San Antonio RADIO: WLW Cincinnati / WOAI San Antonio / WWDC Washington, D.C. / WWDC -FM Washington, D.C. / Represented by BCG NATIONAL COMMUNITY TELEVISION ASSOCIATION FALL REGIONAL MEETINGS Oct. 30 -Plaza hotel, New York (Region 1). Oct. 14- Marriott hotel, Dallas (Re- NO MAGIC! gion 4). Oct. 2I- Davenport hotel, Spokane, Wash. (Region 7). Oct. 24- Tropicana hotel, Las Vegas (Region 8). NO MYSTERY! Oct. 26- Raddison hotel, Minneapolis, (Region 6). Oct. 31-Sheraton- Gibson hotel, Cin- cinnati (Region 2). Nov. 2- Dinkier Plaza hotel, Atlanta NQ GIMMICKS! (Region 3). Nov, 4- Skirvin hotel, Oklahoma City (Region 5).

quet of Radio -Television News Directors Association. LaSalle hotel, Chicago. Oct. 2 -7 -100th Semiannual Technical Con - ference and Equipment Exhibit sponsored by the Society of Motion Picture and Tele- vision Engineers. Ambassador hotel, Los Angeles. Oct. 3 - Deadline for comments on FCC's proposed rulemaking that would pro- Floyd Otteway hibit group owners from acquiring more WSYR GANG than three television stations, not more Fred Nillege (hen two of them VHF's in the top -50 tele- NEWS vision markets. Oct. 3-5- Annual fall convention and elec- IT'S JUST tion of officers of Illinois Broadcasters As- y Russell sociation. Sheraton- Blackstone hotel, Chi- WOMEN cago. Oct. 3 -5- -1966 National Electronics Confer- ence. McCormick Place, Chicago. Charles Notart MUSIC Oct. 4 -Nov. 29 -Time Buying and Selling Seminar sponsored by the International TALENT & Radio Television Society (Consecutive -ON TO SIGN -OFF- Tuesdays, excluding Election Day, Nov. 8). SIGN Chemical Bank & Trust Co., 59th Street & Madison Ave., New York. THAT MAKES WSYR Joel Mareinlss THE BEST RADIO BUY IN SPORTS Oct. 5 -6- Twelfth annual conference of the Advertising Research Foundation. Morning CENTRAL NEW YORK!! session on research and the creative en- Richard Hoffmann variety show news farm good music vironment includes Roger Purdon. D'Arcy 4 BUSINESS Live Advertising; Albert Shepard, Motivation Dy- NEWS sports business women - whatever the namics Inc.; Herbert E. Krugman, Marplan: Alvin A. Achenbaum, York's Grey Advertising: category, WSYR has Central New Charles R. DeCarlo, International Business Machines, and panelists yet to be announced. TOP PERSONALITIES. 1 Alan 'Clair MUSIC Luncheon speaker: Sherwood Dodge, ARF president, with Paul E. J. Gerhold of J. Walter Thompson and ARF chairman, pre- siding. Afternoon session on budgeting strategy and media measurements includes James O. Peckham of A. C. Nielsen Co.; William S. Blair, Harper- Atlantic Sales Inc.; lehn Gray G. Maxwell Ule, Melvin A. Gold- MUSIC consultant: Ed Murphy berg, John Blair & Co., and Peter Langhoff, TIMEKEEPER American Research Bureau. Waldorf- Astoria lorry harsh. NEWS hotel, New York. Oct. 6 -7- Meeting of the Television Code Review Board of the National Association of Broadcasters. Waldorf-Astoria hotel, New York. Oct. 6- 8- Annual fall meeting and election of officers of Alabama Broadcasters Associa- don. Speakers include John Chancellor, director, Voice of America; Robert Eastman, president, Robert E. Eastman & Co. Stafford motor hotel, Tuscaloosa. NBC in Oct. 7 -9 - East central area conference of the American Women in Radio and Televi- Central New York sion. Ambassador hotel, Chicago. Oct. 8 -9- Annual meeting of the Missouri ; Ir rìii ,jtliir! .DC!l AP Radio TV Association. Ramada Inn. Ifil I crrrrrrrnr .._ Tefferson City, Mo. F_ )!rnCl!Cf!CI[PCP Ci 'i. UAfa.4E rr :-N..,nrr-_ Oct. 10- Deadline for comments on proposed FCC rulemaking to provide for a 5 KW SYRACUSE, N. Y. 570 KC nationwide system of over - the -air pay television and for comments on FCC notice of Represented Nationally by THE HENRY I. CHRISTAL CO., INC. NEW YORK BOSTON CHICAGO DETROIT SAN FRANCISCO ®Indicates first or revised listing.

18 OtATEB00K) BROADCASTING, September 12, 1966 `Action- adventure is the name of the game in features syndication .... Action- adventure films do not `date:.. are almost indestructible :' TELEVISION AGE. May 9, 1966

257 HOURS 54 MINUTES OF ADVENTURE FROM

UAA's adventure features by Warner and RKO are scoring for many stations, stripped or programmed at random in general feature time. A lot of the stations are renewing, too! Nothing "sells tickets" like action and danger- swordplay on uaaUNI TED ARTISTS ASSOCIATED the Spanish Main -cliff -hanging from Alpine crags -flying through the storm on one wing ... beating through the jungle -with the heroine's life (or worse) in jeopardy. In short, it's the excitement of Warner's and RKO's kind of Adventure that gets you the ratings.

FOR FULL PARTICULARS, WRITE, WIRE OR PHONE UNITED ARTISTS ASSOCIATED 555 MADISON AVE., NEW YORK, N. Y. 10022 area code 212 688 -4700

BROADCASTING, September 12, 1986 19 John Gittud in "Ivanov "; Hal Holbrook in "MarkTwainTonight "; Young People's Concerts with Leonard Bernstein; Van Cliburn and Andrds Segovi

Broadway? Lincoln Center? You're close. Closer than you think. All you have to do is reach for your television dial to see the world's greatest entertainment. With new emphasis on the performing arts, the CBS Television Network will present this season more broadcasts of special distinction than ever before. They reflect a commitment to the highest standards of artistic achievement. For the nation's viewers, it will be a season of unique and memorable occasions, marked by the foremost talents of the entertainment world. Among the most exciting of the Network's irok Presents"; Lee). Cobb. Mildred Dunnock in "Death of a Salesman "; Emlyn Williams as Charles Dickens; Shirley Booth in `The Class Menagerie"

new ventures will be the "CBS Playhouse "-a project that will bring to television meaningful, original drama by promising new writers as well as such noted playwrights as Ernest Kinoy, Loring Mandel and Reginald Rose; staged by such distinguished producers as Herbert Brodkin, Fred Coe, Martin Manulis and George Schaefer. In sum, the Network's special broadcasts will offer the nation's viewers an extra bonus of fascination and pleasure on top of the most popular regular program schedule in television. CBS. Where the point of view is special. inquiry into the possibility of pay TV by BROADCASTING PUBLICATIONS, INC. VVTRF -TV BSTORYOARD wire. PRESIDENT SOL TAISHOFF VICE PRESIDENT MAURY LONG Oct. 10 -11- Annual fall meeting and elec- VICE PRESIDENT EDWIN H. JAMES RESERVATIONS? The Indian tion of officers of New Jersey Broadcasters SECRETARY LAWRENCE B. TAISHOFF Chief enrolled his sons in the Association. Shelburne hotel, Atlantic City. TREASURER B. T. TAISHOFF Yacht Club so he could see his COMPTROLLER IRVING C. MILLER red sons in the sail set! (Thanks Oct. 11- 12- Annual fall meeting of Texas ASST. TREASURER JOANNE T. COWAN 7 to Bob Barton of NBC for Association of Broadcasters. Statler Hilton, Coverage sharing that goodie) Dallas. wtrf -tv Wheeling WATER SHORTAGE? In Santa Oct. 13- 14- Annual fall meeting of Ohio Fe, after the Indian High School held their Association of Broadcasters. Speakers in- ßtoalIcastillq senior dance, it rained for nineteen days clude George W. Bartlett, vice president straight. for engineering, National Association of Executive and publication headquarters: Wheeling -Steubenville TV Broadcasters; John Elliott, board chairman, BROADCASTING- TELECASTING Bldg., 1735 DeSales PACKAGING? Men are like cellophane, trans- Ogilvy & Mather. Christopher Inn, Colum- Street, N.W., Washington, D. C. 20036. Tele- parent to and hard remove once you get bus. phone: 202 Metropolitan 8 -1022. wrapped up in them. Nation's Ninth Color Market 13- and elec- EDITOR AND PUBLISHER Oct. 14- Annual fall meeting Sol Taishoff DOUBLE RAP! If a man's wife is his better tion of officers of Missouri Broadcasters half, what happens to him if he marries twice? Association. Speakers include Neal Spelce, Editorial Wheeling wtrf -tv KTBC -TV Austin, Tex.; Dotty Abbott, WHER MORE PACKAGING: FaIsles are the bust that Memphis; John H. Norris, Red Lion Broad- VICE PRESIDENT AND EXECUTIVE EDITOR money can buy. casting; Bob Eunson, Associated Press, and Edwin H. James ALL Colorcasting Soon Frank N. Magid of Frank N. Magid Asso- EDITORIAL DIRECTOR (New York) UNPACKED! She was the kind of a girl who ciates. Ramada Inn, Jefferson City. Rufus Crater rr. de a poor boy sweater look destitute. MANAGING EDITOR wtrf -tv Wheeling Oct. 13- 14- Annual fall meeting and elec- Art King PACKING! Fashion experts report women will tion of officers of Indiana Broadcasters Asso- be wearing the same things in brassieres this ciation. Marott hotel, Indianapolis. SENIOR EDITORS: Frederick M. Fitzgerald, season. Earl B. Abrams, Lawrence Christopher Wheeling -Steubenville Market Oct. 13- 14- International Film & TV Festi- (Chicago), Leonard Zefdenberg, David Ber - MODERN WRAP! Nowadays, the fair sex val of New York. Americana hotel, New lyn (New York), Rocco Famighetti (New tries to get the most out of an evening gown. York. Further details are available from York), George W. Darlington, Morris Gel- man (Hollywood), Wheeling wtrf -tv Industrial Exhibitions Inc., 17 East 45th St., John Gardiner (New York), Sherm Brodey; STAFF WRITERS: OLD WRAPS! Remember when the only place New York 17. John Cheeseman, you could see topless clothing was in National Joseph A. Esser, David Geographic? Oct. Thirty -first annual convention of Fouquet, F. Martin Kuhn, Thomas Trewin; 14- EDITORIAL ASSISTANTS: Rep Blair Television the Audio Engineering Society. Speakers on Anne Daly, Perlin Hargrave, TO WTRF -TV has the Wheeling- Steubenville TV Sharan Rosenberg; SECRETARY stereo broadcasting and reception include THE PUBLISHER: Gladys L. Hall. audience all wrapped up and delivers your Harold L, Kassens, FCC; Arno M. Meyer, spot campaigns to the specific people most Beier Electronics Laboratory; Lawrence C. likely ro react. The spenders in the rich and Business active Upper Ohio Valley Empire buy what Middlekamp, FCC; Peter Onnigian, Jampro Antenna Co.; William S. Halstead, Multiplex VICE PRESIDENT AND GENERAL MANAGER WTRF -TV is selling. Your Blair Television Maury Long Rep will arrange your spot plans, and WTRF- Development Corp.; Richard W. Burden, TV will activate them from Wheeling. Richard W. Burden Associates; and David NATIONAL SALES MANAGER N. Leonard, Steve T. Ou, and Jack H. Aber- Warren W. Middleton (New York) nathy, all with Texas Instruments Inc. Bar- CHANNEL WHEELING, ADVERTISING DIRECTOR bizon Plaza hotel, New York. Ed Sellers SEVEN (- WEST VIRGINIA Oct. 14- 16- Mideastern area conference of INSTITUTIONAL SALES MANAGER the American Women in Radio and Televi- Eleanor Manning sion. Pocono Inn, Pocono Pa. Manor Manor, PRODUCTION MANAGER: George L. Dant; TRAr- FIC MANAGER: Harry Stevens; CLASSIFIED Oct. 14 -16- Western area conference of the AD- VERTISING: Robert Sandor; ADVERTISING ASSIST- American Women in Radio and Television. ANTS: Howard Rector, Carol Ann Cunning- SPOTMAS'I'ER Olympic hotel, Seattle. ham, Ruth Simms; SECRETARY TO THE GENERAL MANAGER: Doris Kelly. Oct. 15- 24-MIFED, International Film, TV Italy. COMPTROLLER: Irving C. Miller; ASSISTANT Film and Documentary Market, Milan, AUDITOR: Eunice Weston. Oct. 16 -18 - Annual meeting of the North Dakota Broadcasters Association. Town Publications and Circulation House, Fargo. DIRECTOR OF PUBLICATIONS John P. Cosgrove Oct. NBC 17- 18- Annual meeting of Radio SUBSCRIPTION MANAGER network affiliates, Walter D. Scott, chair- Richard B. Kinsey man of the board, and Julian B. Goodman, president, NBC, B. Labunski, James J. Bruno, William Criger, David A. and Stephen Cusick, Seraphina Elliott, Edith Liu, Roy president, NBC Radio, will address the con- Mitchell. vention. Royal Orleans hotel, New Orleans. Bureaus Oct. 17 -19 -Board of directors, National Association. Del New York: 444 Madison Avenue, 10022. Tele- Community Television phone: (212) 755 -0610. Monte lodge, Carmel, Calif. PortaPak I EDITORIAL DIRECTOR: Rufus Crater; SENIOR Oct. 17 -20 - Fall conference of the Elec- EDITORS: David Berlyn, Rocco Famighetti, tronic Industries Association. San Francisco John Gardiner; STAFF WRrrERs: James G. Cartridge Hilton, San Francisco. Barrett, Phil Fitzell, Judith Ordover; NA- TIONAL SALES MANAGER: Warren W. Middleton; Playback Unit Oct. 19- Annual meeting of the Connecti- INSTITUTIONAL SALES MANAGER: Eleanor R. Manning; EASTERN SALES MANAGER: Robert T. Your time cut Broadcasters Association. Park Plaza salesmen will Fennimore; ADVERTISING ASSISTANT : Sherry wonder how they ever hotel, New Haven. Gluck. got along without it! Oct. 20- 21- Special board of directors meet- Chicago: 360 North Michigan Avenue, 60601. Completely self -con- ing of the Association of Maximum Service Telephone 312 Central 6 -4115. tained and self -powered; Po taPak I offers Telecasters. Del Monte Lodge, Pebble Beach, SENIOR EDITOR : Lawrence Christopher; Mm- wide -range response, low distortion, Calif. WEST SALES MANAGER: David J. Bailey; As- plays all sized cartridges anywhere and sISTANT: Rose Adragna. anytime. It's solid state for rugged de- Oct. 20 -22 - 41st birthday celebration of Hollywood: 1680 North Vine Street, 90028. pendability and low battery drain, and WSM's Grand Ole Opry. Nashville. Telephone: 213 Hollywood 3 -3148. SENIOR recharges overnight from standard 115v EDITOR: Morris Gelman; WESTERN SALES ac line. Packaged in handsome stainless Oct. 21 -23 - West central area conference MANAGER: Bill Merritt; ASSISTANT: Stephanie steel with a hinged lid for easy mainte- of the American Women in Radio and Tele- Alexander. vision. North Star Inn, Minneapolis. ASSISTANT nance, PortaPak I weighs just 111/2 lbs. PUBLISHER Vinyl carrying case optional. Lawrence ii. Taishoff Write Oct. 22 -23 - Annual fall conference of or wire for full information. Florida Association of Broadcasters. Holiday Inn, Tallahassee. BROADCASTING. Magazine was founded in 1931 by Broadcasting Publications Inc., using the Oct. 23- 25-Annual fall meeting and elec- title, BROADCAST/NO-The News Magazine of the BROADCAST ELECTRONICS, INC. tion of officers of North Carolina Associa- Fifth Estate. Broadcasting Advertising* was acquired in 1932, Broadcast Reporter in 8800 tion of Broadcasters. Grove Park Inn, Ashe- 1933 and Telecast' Brookville Road ville. in 1953. BRoADc*sTnec- Silver Spring, T6LECaSTING was introduced in 1946. Maryland 'Reg. U. S. Patent Office Indicates first or revised listing. Copyright 1966.Broadcasting Publications Inc.

22 (DATEBOOK) BROADCASTING, September 12, 1966 Target cancer: search and destroy!

On the wall is a "battlemap " -a cross- section diagram of over the patient's body- section diagram. The chart helps a cancer patient's body. Pinpointed on the "map" is the the radiologist determine how much radiation will be target -a deep- seated tumor. Through the use of diagnos- absorbed by intervening tissue and how much will get tic x -ray equipment, a radiologist -a physician specially through to the target area. Once the course of treat- trained in the use of x -ray for diagnosis and treatment - ment is charted, the attack begins. Early discovery, has searched out the location and size of the lesion. Now followed by radiation therapy, can make it possible to he and the patient's other physicians plan the attack. arrest the cancer and return the patient to a normal life. His weapon: a 2,000,000 -volt x -ray unit. II Before treat- The supervoltage x -ray unit is only one weapon ment can begin, the radiologist must perform a series used by radiologists in the war on cancer. There are of complex calculations requiring the utmost patience, others -including radium, the powerful Cobalt 60, and knowledge, experience and skill; he must other isotopes used in nuclear radiology. determine the precise quantity and qual- Stocking the radiologist's growing ar- ity of radiation to be used. His exacting senal is General Electric- the Company job: apply the proper amount of radia- that cares, and continues to care, by tion to the cancer site while minimizing providing the medical profession with the dosage to surrounding healthy tissue. the finest, most advanced equipment The radiologist is aided in his calcula- for use in radiological diagnosis and tions by an isodose chart superimposed therapy.

Progress Is Our Most /mportant Product GENERAL, ELECTRIC

BROADCASTING, September 12, 1966 23 WHAT'S SO SPECIAL ABOUT OUR NEWS SERVICE IN DULUTH, DENVER AND CHICAGO?

For one thing, our own Washington News Bureau

Washington reporters, Hank Wilson and Bob Foster .. providing an important link between lawmakers in the nation's capital and their constituents in Duluth-Superior, in Denver and in Chicago. Regular news broadcasts presented by WGN Continental group stations bring the man in office in Washington and the people he represents together day -by-day as important decisions are made and pertinent developments take place. Each area has its special problems ... and its special interests .. . served by our Washington News Bureau. For Duluth it may be a story on a petition to increase St. Lawrence Seaway tolls... for Denver a report on the status of bids for a $375 million atom smasher... while Chicago is interested in plans to eliminate Lake Michigan pollution. Another example of service provided by WGN CONTINENTAL BROADCASTING COMPANY Serving Chicago: WGN Radio and WGN Television / Duluth: KDAL Radio and KDAL Television / Denver: KWGN Television from J. Neil Reagan, McCann -Erickson, Los Angeles MONDAYMEMOj

Business -news program has 24th birthday

1 guess you could figure that the other possibilities. This resulted in a the exchange examination and became telephone ring that opens and the ring decision to widen the coverage by put- a full- fledged registered representative that closes the E. F. Hutton & Co., ting together a Hutton Business News on the staff of Hutton's main Los An- Business News radio broadcast five days network. Shortly afterwards it was in geles office. When you hear the word each week, Monday through Friday business with KMPC as the originating now on the Business News, it's from (8:15 -8:25 a.m.), are the most heard station feeding the program to KSDO San someone in the business. telephone rings in the nation by volume. Diego, KGEE Bakersfield, KMJ Fresno, As the program grew and was refined, Simply stated, the facts show that KCMJ Palm Springs and KTMS Santa the staff grew. Charlie is now assisted by Hutton started its 25th year of contin- Barbara, all California. the former financial editor of the Los uous broadcasting of Business News on Mechanically the show is set up so Angeles Times, Harold Walsh, and a Monday, Aug. 22. That's a long time that the member stations cut out on cue Hutton account executive, Dave Boyle. in anybody's book. on commercials and give the local Hut- Five mornings a week, Monday But when it appears through all those ton office addresses and phone numbers. through Friday, shortly after the sun years in the log book of the same ra- The lines are opened early for any spe- creeps through Cajon Pass, this team dio station, KMrc Los Angeles, and in cial instructions that might be necessary. starts sifting through the financial stories the sanie time slot five days a week for The program itself is done from the which are appearing on the private Hut- the same sponsor, then you can sort of board room of the Hutton main Los ton wires from the East. Editor Walsh toy with the possibility that maybe you Angeles office at 623 South Spring goes to work, while the Stone -Boyle duo have established some sort of a record. Street. No attempt is made to isolate is noting latest quotes on those secur- But perhaps as satisfying as any of the operation. As a result, the listener ities in which the listeners have ex- those facts is the fact that this has been hears all of the sounds of a busy broker- pressed an interest. This goes on right a radiu success story from the begin- age office in the background to add to up to the opening ring of the phone. ning. The chemistry of the elements in- the excitement of the latest news and On the Air After Charlie goes on volved was right. As more cars had stock quotes of the moment. the air, Harold gathers quotes and Dow radios and mobile Southern Californians Studio Start When the show started Jones averages for the last seconds of bought more cars with radios, more 24 years ago, it was done from the the program, which are as timely as the people listened to those radios while studio and voiced by various KMPC staff up -to- the -second tick of the ticker. speeding along the freeways on their announcers, including such well known Mike -side, Charlie is spelled by Dave way to work. Ratings went up on the Southern California radio names as and with the closing ring of the phone Business News and responses to Hut- Owen James, a refugee from Omaha both go back to the business of being ton offices for studies and research kilocycles, Clete Roberts, between news- brokers. pieces went up. And this kind of fact gathering trips to the far corners of If, on the program, an offer of the keeps sponsors on the air -in this in- the world, Bill Forman, Jack Sherman monthly Business Survey or any other stance for 24 years. and Keith Hetherington. Hutton research department study has Survey Back in May of 1961 the Then one day in 1945, because the been made, it is safe to say that for an Field Research Co. did a survey on schedule called for it, KMPC staff man hour or more after the final ring of the investor images of stock brokerage firms Charlie Stone stepped up to the micro- program phone bell, the switchboards in the Los Angeles area. Included phone and, using material furnished by in Hutton offices are lit up like Christ- in this study was the matter of exposure Hutton, did his first stint on the Busi- mas trees. Then, next day come the to and interest in stock market pro- ness News. How has it worked out? post cards, all in all a reassurance that grams on radio. Well, Charlie is still "on schedule" 21 the program is working. Results? Fifty -three percent of Hut - years later. In fact, Charlie became so When you get right down to it, this ton's customers listened to Business interested in the whole thing that in program is perhaps a lesson in basics - News. Breaking that figure down, the 1954 he was prompted to take the forthright, straightforward, almost ele- study showed a healthy ratio of small -, "course." He entered the E. F. Hut- mentary radio advertising- mighty suc- medium- and large- volume investors. ton training program, finished it, took cessful advertising. The Field study included in its analysis the statement, "Among investors who recall hearing some business news program, a majority identify it as the Hut- J. Neil Reagan, born in Tampico, ton program." Ill., entered radio in Iowa with the Central Broad- In the category of "program sponsor casting Company. He made the recall," 56% named E. F. Hutton & trip to the West Coast in 1939 and Co., 30% named KMPC and 26% joined KFWB Los Angeles, mentioned no sponsor or station. What then owned by Warner Brothers about the current situation? The latest Pictures. Subsequently he went with CBS ratings show the KMPC time period, radio in Hollywood as a director. He which includes the Business News, to be joined McCann-Erickson in 1944 as a di- the highest rated for the spot in Los rector in the agency's Hollywood office. Angeles radio. And this you can't hard- Still with McCann in Los Angeles, he is ly get no more without rock 'n' roll. a vice president in television -radio pro- In January of 1962 recognition of the graming. success of this operation prompted Hut- ton management to take a long look at

26 BROADCASTING, September 12, 1966 JOPLIN'S "TALL -12" CORNERS THE $815 MILLION MARKET

How does an advertiser cover more of the rich four -corner market of Missouri, Kansas, Oklahoma, Arkansas - with its 190,600 TV homes in 31 counties and $815 million in retail sales? With KODE, Joplin's premier station!

KODE does the Big Job - with a new high and mighty 1,082 foot antenna,* power of 316,000 watts video ERP, CBS and ABC television networks, sharp local programming and personalities - and continues to assume increasing leadership responsibilities in its growing market area. Further strengthen sales coverage with newly programmed KODE Radio.

*One more step in Gilmore Broadcasting's ever active expansion program

A responsible factor in the community ... GILMORE BROADCASTING CORPORAPION GENERAL OFFICES: 202 MICHIGAN BUILDING KALAMAZOO, MICHIGAN 49006

KODE -TV -AM Joplin WEHT -TV Evansville KGUN -TV Tucson James S. Gilmore, Jr., president WSVA- TV -AM -FM Harrisonburg

Western Electric's installers race ahead of the communications explosion.

The installation of a new central of- Yet each year Western Electric's ernment, radio relay stations, and fice to handle 10,000 telephone lines force of 22,500 installers add enough terminals for oceanic cables. may require as many as 11 man - new equipment to the Bell telephone As part of the Bell System team, years of skilled handiwork. Plus network to supply 2,700,000 new tele- Western Electric installers play an 5,830,000 feet of wire, 350,000 con- phone lines to more than 7,000 important role in giving the nation nections and 195 tons of switching communities. They also build large fast, dependable telephone service at and power equipment. installations for business and goy- low cost.

Bouncing signals out to sea: Since cable was impractical between San Juan Island and Bellingham, Washington, Western Electric installers built a microwave link for Pacific Northwest Bell. This large reflector bounces signals to the island 32 miles away.

Installing new Services: As new phoning techniques are developed, existing central offices can be modified to offer more versatile service. Here, Western Electric installers convert New York Telephone Company's Floral Park, L.I., central office to handle Touch -Tone® calling.

Training for the future: With more and more electronic switching systems being installed, Western Electric installers are heading back to school. Training centers at Columbus, Ohio, and Chicago teach the men new skills such as the use of programed electronic test sets. c Birth of a central office: At Gadsden, Alabama,16 Western Electric installers followed the plans of Western Electric and Southern Bell engineers for a new central office. This new dial office can Western Electric give the growing community 4,000 ad- MANUFACTURING & SUPPLY UNIT OF THE BELL SYSTEM ditional telephone numbers. OPEN MIKES

Disagreeable problem was enough to do a proper radio campaign, and leave us enough money for The EDITOR: I read with interest the lead other media uses. editorial in [BROADCASTING, Aug. 29] As a result of this, two years ago we way entitled "Just a Minute". I feel that the requested an increase in the budget for development of the multi -product spot an extra $5 million to be placed in to reach featuring the products of different ad- American media advertising. Television vertisers represents a very serious threat would have been number one in our to television -even more so than the priority. However, the budget was not evolution of piggybacks. Therefore, I accepted at that time. Paul D. Break, JACKSONVILLE am delighted at the publicity that deputy director, advertising and promo- BROADCASTING has given this subject tion, 1967 World Exposition, Montreal. over the past several weeks. However, (The fact remains, as BROADCASTING'S edi- I disagree completely with your thought torial pointed out, that EXPO 67 has a budget for print media advertising in the GO that "the answer resides in a reworking U. S. but none for TV or radio, and the exhibition is seeking free exposure on the of rates ". May I point out that some air.) WJKS TV17 stations attempted to resolve the piggy- back problem by putting a premium Represented by Edward Petry & Co.. Inc. charge on this type of commercial. As Newspapers vs. TV (cont.) you know, no one was able to make the surcharge stick.- Ernest Lee Jahncke, EDITOR: Our recent presentation to the Jr., vice president, standards and prac- Texas Daily Newspaper Association did tices, NBC, New York. not suggest that the growing fractiona- (The exact quotation from the editorial is: "Maybe the answer resides in a reworking tion of television audiences would re- 1w -your tower of rates." The "maybe" was chosen delib- duce TV's total revenues. How can it? erately. Like most of its readers, BROAD- CASTING has no magic formula for solving I did say that it would make TV a less requirements ROHN the problem of multiproduct spots.) efficient advertising medium from a check cost -per- thousand standpoint. How can EXPO 67's media budget it fail to? We did not, incidentally, fail to point EDITOR: A copy of your editorial head- A complete tower out that local and national advertisers ed "Canada's Secret" in your Aug. 22 contribute in different proportions to erection service issue was forwarded to my attention. the growth dollars going into news- that has these The total budget for public relations, papers and TV. Needless to say, news- special advantages: advertising. promotions. displays and in- paper publishers are familiar with this, formation for EXPO 67 was set at ap- but it was pointed out in several of the DEPENDABILITY proximately $12 million. This sum cov- slides used in my talk and was also re- ered a world -wide. four -and -a- half -year RELIABILITY ferred to in our press release. As I am effort. Advertising media were only a sure the TVB knows, a very substantial COMPLETE small part of this budget. It has also had share of newspaper's local rate adver- to include the editorial visits by broad- ENGINEERING tising is actually run by national adver- casters and newsmen from throughout tisers through co-op. -Leo Bogart, ex- s/ COAST TO COAST the world. from 1963 right through the ecutive vice president and general man- entirety of EXPO 67. It includes the SERVICE ager, Bureau of Advertising, ANPA, preparation and printing of all our inter- N. Y. nal and external literature requirements V REPRESENTATIVES Bogar-t's letter relates to a the during this time in many different lan- (Dr. story in WORLD -WIDE Aug. 29 issue of BROADCASTING reporting on guages. Plus the development and com- his speech, which saw an advertiser trend toward newspapers, and on rebuttal by the Be sure to obtain price quota. pletion of a promotional program, the Television Bureau of Advertising. which tions and engineering assist- noted that TV's share of advertising reve- provision of film and TV clips, radio nues is still increasing and the newspaper ance for your complete tower tapes, etc. share is not.) needs from Americo's foremost tower erection service. As a result, we were only able to budget some $1,500,000 for U.S. media for a period of two years. Of this sum, On the road WesfernOfce - 310 Quincy Street Reno, Nevada - Phone 702 -322.9300 $350,000 has been put aside specifically Eastern Office - 509 Webster Street to promote the details EDITOR: Referring to your story, "As Marshfield, Mass. - Phsine- 617.834 -9521 of our entertain- ROHN Southern ORice - Box -877 Richardson ment program. This vast program, with autos go, goes radio" (Aug. 29), I Texas.-'Phone 2l4.AD14481 think if there was a way of obtaining Factory - P. 0. Box 2000, Peoria over 110 separate events, and over 1,000 Illinois, U.S.A. - Phone 309 -637 -8416 separate performances, could only be the information, it would be found that presented in a print media. An equal radio's audience in automobiles have sum of money had to be put aside for not decreased. In fact, they have prob- cooperative advertising with American ably increased as the number of drivers Express in joint programs to sign up re- under 25 years old has increased. MIN THE SHADOW tail admission sales outlets. The remain- In other words, it's more important Radio Mystery Series ing sum had to tell the entire story of for the radio broadcasters to program IS BACK ON THE AIR! EXPO 67 for a period of two years. to the millions of radio -equipped auto- I think you will agree. as we were mobiles on the highways today than to Nin11 forced to, that there was not enough worry about a reduction in new car out- fo lNo aw Wvrlhaee , CHARLES MICHELSON, INC. money with which to do a decent tele- put.-Robert T. Mason. president, 45 West 45th St.. New York 36 Plaza 7 -0695 vision campaign. Nor did we feel there WMRN Marion, Ohio.

30 BROADCASTING, September 12, 1966 BuyWBAL and you've bought Baltimore !

Your selling job's as good as done with WBAL. That's why in a 16 station market local advertisers invest better than 1 out of every 4 radio dollars on WBAL,* Maryland's only 50,000 watt station.

WBAL BALTIMORE NBC Affiliate / Nationally represented by Daren F. McGavren Co., Inc. or call 301- 467 -3000

*Bused on Wiest FCC Reports

This fall new G -E live -color cameras will cover the Cowboys in black and blue and green and red.

KRLD -TV in Dallas -Ft. Worth owns five General Electric PE- 250's.

Whenever there's action at The Cotton Bowl this season, KRLD -TV will bring it to the nation with G -E PE -250 live -color cameras.

These cameras weigh only 155 lbs. complete. They can instantly follow every touchdown and cover every fumble. And four lead oxide Plumbicons"` in the new PE -250 give the highest color fidelity in television today.

These are perhaps the two most important reasons why General Electric's PE -250 cameras will also do the shooting for the following "TV" group ownerships: RKO General Broadcasting, Metromedia, Inc., Storer Broadcasting Co., Taft Broadcasting Co. as well as many others.

But see for yourself. This fall watch the Dallas Cowboys. General Electric, Visual Communications Products, 7 -315, Electronics Park,

Syracuse, New York 13201. GE -35

Registered Trademark of North American Philips Company. Inc.

GENERAL ELECTRIC Stay up front with the NBC Owned Stations

One of the nicest ways to stay up front is to jet to and the inimitable Peter Ustinov. The result is the Europe for a month. That's what a production crew series, "A Conversation With," scheduled this Fall. from WNBC -TV in New York did recently, to film con- It will provide a new perspective on current ideas versations with some of the most renowned figures abroad in the arts, business and philosophy. "A on the Continent. Conversation With" is typical of the lengths to Appearing before the WNBC -TV color cameras were which WNBC-TV goes to widen the horizons of New such diverse citizens -of- the -world as Gunnar Myrdal, Yorkers. It's typical, too, of the initiative that has noted Swedish economist; Thor Heyerdahl, famous made each NBC OWNED STATION its community leader. anthropologist; Mary McCarthy, American author; Come fly with us.

Ilk araSSA """"4:4¡ r19iy! sr :. 4+A

Represented by NBC Spot Sales 2B WNBC -TV, New York/ WRC -TV, Washington, D.C. ! WKYC -T V, Cleveland/ WMAQ -TV, Chicago! KNBC, Los Angeles OWNED Hroailcastîiiq 731 September 12, 1966, Vol. 71, No. 11 Stand -bys ready if new shows fail

Three networks hope their fall entries will be hits but each has programs waiting in the wings in case they're needed for `second season'

The three television networks put Among ABC's "second season" offer- in the wings, including two British -pro- their 1966 -67 schedules into full view ings, most interest is being expressed in duced film series -The Avengers and this week, hoping for the best but pre- The Invaders, produced by Quinn Mar- McGill. The former is a one -hour show paring for the worst. tin. This one -hour show concerns a about a pair of detectives, the latter a While they anxiously follow the rat- group of Martians whose existence on half -hour adventure -spy series. ings for the new season they also have earth is known by only one person. It's Another ABC hopeful is Off to See their eyes on potential replacements for described as a combination of science the Wizard, a one -hour cartoon series programs that don't make it into the fiction and Man on the Run. that uses themes developed in the "second season." ABC also has several other shows "Wizard of Oz" motion picture. Like the producers, advertisers, agen- Two half -hour programs, both Aaron cies and talent who share their stakes Spelling-Danny Thomas productions, al- in the $11.8 million weekly production so are in contention at ABC: Ringo (with outlay, all three networks hope they're Peek at ratings -ABC view Jim Conway as the star) and The Walter riding the hits and that the flops will Brennan Show. These shows are being fall 1967 -68 season but somewhere else. But privately they So what were the ratings? prepared for the know they'd better be ready for dooms- ABC -TV, which "previewed" can be advanced to January if necessary. no day-just in case. 12 of its 16 new shows last week, Ready and Waiting There's Thus more than a dozen shows. some had special 26 -city Trendex meas- question at ABC that the network fresh and others seasoned veterans of urements taken but declined to has programs "ready and available" for past performance, were identified last make full results public. It did changes in January and onward. Ac- week as waiting in the wings as possible disclose ratings and share figures cording to sources there, ABC now substitutes for shows not renewed when attained by its own new programs, views TV networking as consisting ba- the first contract cycles end around the noting that on the first two nights sically of three cycles, starting in early first of 1967. In addition, they will be -only ones for which data was September, on Jan. 1 and at the end of developing other midyear prospects as then available-they attained re- April. the new season progresses and its prob- spectably high levels but cau- CBS has Mr. Terrific, a remake of a able toll becomes clearer. tioned that the figures should not Universal TV pilot that originally had ABC -TV. which scheduled "sneak be considered meaningful except Alan Young as the star but now has previews" of 12 of its 16 new shows last as an indication of the extent of Steve Strimpell in the lead. The net- week, was already quietly talking to viewer sampling. work plans to use it in 1967 -68 but it advertisers and agencies about its pos- On these two nights the shares can be used as a back -up this season sibilities for the "second season " -a for new ABC shows and new epi- if needed. term it coined last year to hail what in sodes of returning shows ranged Mr. Terrific, a half -hour comedy de- the past had been more generally called from 38.6 for The Man Who scribed by an agency programer as a "replacement season." Never Was (Wednesday, 9 -9:30) take -off on Batman, goes before the Cagey Comments CBS-TV and to 56.8 for Love on a Rooftop cameras on Sept. 19. NBC -TV, which have fewer new shows (Tuesday, 9:30 -10). Others: Also on the drawing board at CBS this year than ABC, were more guarded Tuesday: The Rounders, 8:30- is the possible insertion of To Tell the game about their planning but were known 9, 23.1 rating and 43.2 share; Truth, a time -tested half -hour to have definite replacement possibilities The Pruitts of Southampton, 9- show that in the past has been slotted in hand or available for development. 9:30, 29.7 rating and 54.5 share. in prime time, and of selected Perry are already NBC -TV now has a sampling of Wednesday: Batman 1, 7:30 -8, Mason reruns (some reruns viewer response for three of its shows 17.6 and 44.2; The Monroes, 8- in syndication). new to the season. These are Tarzan. 8:30, 20.8 and 45.5 and for the The CBS strategy is said to be build- Star Trek and The Hero, all of which second half of that show (8:30-9) ing on these shows as possible replace- were advanced for showing last Thurs- 24.2 and 49.7; Peyton Place II ments for comedy (Terrific), for game day night (Sept. 8). CBS -TV opens its (9:30 -10) 22.5 and 41.3. The shows (Truth) and for one -hour action - entire nighttime schedule this week, showings of carryovers Batman adventure (Mason). starting yesterday (Sept. 11). The re- and Peyton were of episodes new According to Leonard (Buzz) Blair, mainder of NBC's and ABC's new fall to the season. head of CBS -TV program development season lineup also goes on the air dur- on the West Coast, a network must be ing this week. able to "backstop some of the new

BROADCASTING, September 12, 1906 35 The critics review the season's first previews

ABC -TV started its new season cisco Examiner. Kay Gardella, New York Daily last Tuesday (Sept. 6) with the pre- . emerged pretty square ..." News. mieres of three new shows. One, Arlene MacMinn, Los Angeles the show's premise is thin Love on a Rooftop, proved to be a Times. and its gags are timeworn and pre- hit with most major TV critics. The "Looks like welcome comedy re- dictable. But the show does have other two, Pruitts of Southampton lief from the usual TV western ..." some powerful canned laughter and and The Rounders, were panned by Clay Gowran, Chicago Tribune. this occasionally drowns out the dia- a majority of the critics checked. "Comedy is predictable, broad logue." Lawrence Laurent, Wash- Wednesday night's two entries fared stuff aimed at the kiddie audience ington Post. better. The Monroes received al- or young -in -heart adults who don't . . had some weak spots but also most unanimous approve!, and The mind an obnoxious laugh track plus very funny material . . " Walt Dut- Man Who Never Was received an an overdose of cornball dialogue." ton, Los Angeles Times. almost equal amount of praise and Pete Rahn, St. Louis Globe -Demo- . . predictable but hopefully damnation. crat. forgettable comedy ..." Bob Hull, "Chill Wills and a trick horse Los Angeles Herald -Examiner. Brief excerpts from a coast-to- ... are the only hope for this one." Bill fast getaway on the inside coast sampling of the reviews follow: Barrett, Cleveland Press. track." Dwight Newton, San Fran- The Rounders: (ABC -TV, Tuesday, "Probably is just bomb enough to cisco Examiner. 8:30 -9 p.m. EDT). be a commercial success." Martin "The broadest comedy, due to .. struck out ..." Jack Gould, Hogan Jr., Cincinnati Enquirer. Phyllis Diller." Dean Gysel, Chicago New York "Does have a sort of fresh. Ameri- Daily News. Times. cana charm -if that is your hag." bomb to beat ... it was that ... a strong Dean Gysel. Chicago Daily News. bad. . . ." Pete Rahn, St. Louis show ..." Law- The Pruitts of Southhampton: (ABC - Globe -Democrat. rence Laurent, TV. Tuesday. 9 -9:30 p.m. EDT). . for Phyllis Diller fans. I Washington . a lot of disastrous kitchen thought I was among them until last Post. slapstick com- night." Bill Barrett, Cleveland Press. edy . . ." Bob "The big question for ABC is how ". . . poorly motivated free -for- all made [it] seem square." Harry Williams, New well will the Diller brand of zaniness Harris, Philadelphia Inquirer. York Post. wear as a weekly diet." Bill Irwin. .. a forlorn Chicago's American. [Chill] Wills gives some solid .. item in every Love on a Rooftop: (ABC -TV, Tues- professional touches to this other- particular." Jack day, 9 -30-10 p.m. EDT). wise bland entry." Kay Gardella, Gould, New "It makes me nervous to say New York Daily News. York Times. anything nice .. faintly amusing in spots ..." .. it disap- about a show I Bernie Harrison, Washington Eve- pointed." Bernie like, because it ning Star. Harrison, Wash- is one of the ington Evening . . an unfortunate something of surest kisses of a present -day western comedy Star. death I know." Bob Williams, New York Post. . . puerile parade of primitive Rick DuBrow. japes." Harry Harris, Philadelphia UPI. actors play straightmen .. ... Inquirer. displayed a thread of poten- to one of the funniest animals on the .. a very, very bad show... . tial . . ." Jack Gould, New York screen ..." Bob Hull, Los Angeles Let's hope Miss Diller will soon re- Times. Herald- Examiner. turn to the nightclub circuit." Win proved to have the touch . . floundered into a dull review Fanning, Pittsburgh Post -Gazette. of the great situation comedies ..." . . . ' Dwight Newton, San Fran- . . atrociously executed . . . Win Fanning, Pittsburgh Post-Ga-

shows." interest at this time in Coronet Blue last week to have three newly developed "Our feeling is that we've put on the (about 20 one -hour shows were pro- programs on the shelf: Captain Nicely. strongest possible shows and while we duced for CBS some time ago), which a project of Buck Henry (Get Smart) expect them to go through this season, has yet to be used by the network. (CLOSED CIRCUIT. May 9); Sheriff we, of course have to watch for the The network also has shown British - Who (a half -hour Mirisch -Rich Produc- fall -out possibility," he said. made series in the past, Danger Man and tion) and Dick Tracy, a live- action Networks Must be Flexible An Secret Agent, but these presumably show based on the comic strip and to ABC executive agreed with this ap- would be put into the current season's be produced by Bill Dozier, who made proach. A network, he said, must have schedule only if they were to be pro- ABC's Batman and, for this season, flexibility. He also noted that many duced in color. CBS also has access Green Hornet. programs are now being purchased for to Hippodrome (British -produced and Mid -season replacement shows can- 1967 -68 but with an option to advance shown this summer) and Password. not be rounded up by the bushel, how- their showing to mid- season, providing NBC has an agreement for showing ever. As explained by one network pro- production speed -ups and talent com- the British -produced The Saint in a new, gram developer, the time element works mitments permit. color version. The network has this against bringing most projects set for CBS was said to have expressed little series in reserve and also was reported 1967 -68 in at an earlier date.

36 (LEAD STORY) BROADCASTING, September 12, 1986 zette. of the population that is under the strained and the scenery . spec- "Young love may be on trial in age of 25 years." Lawrence Laurent, tacular." Harry Harris, Philadelphia the TV ratings in this one." Bob Washington Post. Inquirer. Williams, New York Post. .. has a number of good things The Man Who Never Was: (ABC - . . the newlyweds deserve more going for it." TV, Wednesday, 9 -9:30 p.m. EDT). from marriage . . ." Kay Gardella, Cynthia Lowry, . . a study in puzzlement." New York Daily News. AP. Joseph E. Sulli- . funny lines . . . and some this one van, Boston Her- lovely moments about a young should make it ald. couple in love ... still, the show is with the kids." . . pretty in for trouble . . ." Lawrence Lau- Louis R. Ced- preposterous." rent, Washington Post. rone Jr., Balti- Bernie Harrison, .. it has possibilities, thanks to more Evening Washington Eve- appealing people, reasonably amus- Sun. ning Star.

ing lines and wry comments by an a be- . . melodrama that people ought offscreen narrator." Harry Harris, lievable, sensi- to be able to take to without too Philadelphia Inquirer. tive and often much effort." Percy Shain, Boston . . view from this rooftop is touching story." Rex Polier, Phil- Globe.

loverly." Aleen MacMinn, Los adelphia Evening Bulletin. . , may be best remembered as is Angeles Times. . . so reassuring that there a singular example of honest label- . . amiable, idle, playful half really no need to check further on ing." Jack Gould, New York Times. hour." Dwight Martin, San Fran- the well -being of the Monroes for "It makes the plots on Batman cisco Examiner. the rest of the year." Jack Gould, seem high drama." Lawrence Laur- . harmless as a valentine and New York Tintes. ent, Washington Post. as as a - "What may win friends for the pleasantly amateurish senior . . a cool and cleverly done class play." Terrance O'Flaherty, San series . is the likeability of the espionage series." Rex Polier, Phila- Francisco Chronicle. family." Joseph E. Sullivan, Boston delphia Bulletin. "The whole thing is innocuous and Herald. "The premiere was off to a slow liked this one." Bernie Harrison, predictable." Dean Gysel, Chicago "I start, primarily because it had to set Washington Evening Star. Daily News. up the situation, but once it did, . has all the makings of a the most adult entertainment it moved Louis R. Cedrone Jr., Walt Dutton, Los Angeles ..." of the lot ..." Pete Rahn, St. Louis winner." Baltimore Evening Sun. Times. Globe-Democrat. realistic story ." Bob well- blended action and melo- "Has lighthearted appeal." Bill .. Hull, Los Angeles Herald- Examiner. Barrett, Cleveland Press. drama." Bob Hull, Los Angeles Her- ald- Examiner. . poorly executed and scripted "lt has all been said before but .." Don Page, Los Angeles Times. [the show] is a cute little situation "If you don't have a color set, you Gysel, Chicago "If you can swallow the first epi- comedy . . ." Martin Hogan Jr., are cheated." Dean it may turn out to be exciting." Cincinnati Enquirer. Daily News. sode, Dean Gysel, Chicago Daily News. "Surprisingly, it isn't as banal as it "If this newcomer didn't have any could be." Bill Irwin, Chicago's plot at all, it would still be enjoyable "Has an impressive list of attri- American. for its truly impressive color photog- butes which should make it appealing spy buffs." Clay Gowran, Chicago "First step should be the sum- raphy." Clay Gowran, Chicago Tri- to ... Tribune. moning of a script doctor." Clay bune. Gowran, Chicago Tribune. .. looks like a winner as far as . at first glance certainly lived The Monroes: (ABC -TV Wednes- most of the viewers are concerned." up to the billing." Bob Williams, New York Daily News. New York Post. day, 8 -9 p.m. EDT). Ben Gross, is like a breath of fresh air . small -fry western has big "Eventually the story began to amid the synthetics and forced humor Wyoming scenery for background." make sense [but] the backgrounds of most TV programing." Percy Bob Williams, New York Post. were of greater interest than the riga- Shain, Boston Globe. . story is interesting ... pace marole of the plot." Ben Gross, New .. carefully aimed at that 50% enjoyable, violence reasonably re- York Daily News.

Pilots for these shows he said, are such test special. Class of '67 that used tions to include zip codes every time shot mostly in October and November as a backdrop college singing and danc- they broadcast a mailing address. to prepare them for showing to adver- ing groups with actor George Hamilton In letter to Senator Thomas H. tisers and agencies starting in January. as the host. Kuchel (R- Calif.), he asked for a di- Usually these shows do not have a back- rective from Congress to the FCC urg- log of scripts available for consideration ing such action. He said that universal at that early date. use of zip codes would result in great Still another approach is NBC's sneak savings in postal operations. A total preview of a program slotted as a "spe Will Congress put zip effort should be waged by radio sta- cial" but designed as a possible entry in tions toward an educational campaign a new season -or as a replacement in in broadcast addresses? to get the public to use zip codes in all the current year. NBC used the ap- its correspondence, he added. proach successfully some seasons back Henry Untermeyer, a long -time CBS Mr. Untermeyer said that while listen- with That Was the Week that Was. executive and former general manager ing to radio stations in eight states Over the past weekend (Saturday, 9- of KCBS San Francisco, has urged con- recently, he had been struck by the 10 p.m.) it was to program another gressional efforts to require radio sta- absence of zip code usage on the air.

BROADCASTING, September 12, 1966 37 BROADCAST ADVERTISING

Some 20% of the estimated $10 -mil- carried to 160 TV stations by Sports RCA Sales sets record lion local advertising to be jointly fi- Network, New York. nanced by the distributors, dealers and Fisher Body Division of General Mo- budget for fall ads RCA Sales will be placed in the broad- tors Corp., Warren, Mich., through cast media. D. P. Brother & Co., Detroit, has pur- cosponsorship of CBS This year's fourth annual "RCA Vic- RCA Sales' $6-million factory- placed chased 52 -week Lowell Thomas and the News tor Week" (Sept. 25 -Oct. 1) marks the broadcast advertising will all go into Radio's Friday, 6:45 -6:55 p.m. EDT) opening of RCA Sales Corp.'s record NBC -TV and NBC Radio advertising. (Monday- for fourth consecutive year. fall- advertising campaign. It is now The local representatives will invest in budgeted for $1 million and could bring spot. RCA Inc. said its total 1966 ad bud- Noxell Corp., Baltimore, through Wil- broadcasting over $8 billion. its get is over $55 million. liam Esty, New York, is supporting RCA Sales, RCA's home -instrument current national introduction of Nox- marketing subsidiary, has increased its zema Medicated Cold Cream with spot fall ad budget 50% over last year to Business briefly ... TV in major markets and participations boost sales of new RCA Victor TV sets, in nine daytime TV network shows. phonographs, radios and tape recorders Cool -Ray Inc., Boston, through Doyle New a during the prime pre- Christmas shop- Dane Bernbach, York, plans Chrysler -Plymouth Division of Chrysler $1.25 -million TV campaign for Cool - ping period, according to Jack M. Wil- Motors Corp., Detroit, and its dealers liams, vice president, advertising and Ray Polariod Sunglasses in 1967. Net- are utilizing three heavy cross -media work commercials will be scheduled sales promotion. advertising and promotion campaigns from through July, an expan- Mr. Williams said the campaign will January to launch the Plymouth, Chrysler and sion of three months over Cool -Ray's make wide use of various media includ- Imperial lines Sept. 26 -Dec. 31. In the 1966 TV campaign. ing television and radio. TV phase of the Chrysler and Imperial The $15- million cross -media budget Chrysler -Plymouth Division of Chrysler launchings, commeroials will be carried represents factory- placed advertising Corp., through Young & Rubicam, both on Chrysler Motor Corp.'s regularly (two-thirds of the budget) and RCA Detroit, and AT &T, New York, through purchased network shows, such as The Sales' share of local distributor and N. W. Ayer & Son, Philadelphia, will Bob Hope Theatre, Baseball Game of dealer co -op ads. It is understood that share sponsorship of final round of the Week and Rose Bowl (all NBC). the dealers should add another $5 mil- Sahara Invitational Golf -Tournament in Plymouth also will buy minute network lion to RCA Sales' $15 million. Las Vegas, Oct. 11 (5 -6 p.m. EDT), radio -TV participation in other shows.

Pet -food producers rely on TV to build record sales

The pet -food industry is booming, TV expenditures to $38.7 million, up the newspapers received $1.9 million. with TV advertising as its primary from $28.8 million in 1964. Of last General Foods Corp., White marketing tool. Last year product year's $38 million, $21 million was Plains, N. Y., the biggest pet foods sales rose by 8.7% to a record in network and $17.7 million was in advertiser in 1965, put $12 million $711.8 million when the industry's spot TV. of its $13.1 million measured -media 14 leading TV advertisers hiked their For three measured media (tele- budget into television. Hartz Moun- TV investment by 34.3 %. vision, magazines and newspapers), tain Products, New York, and Re- According to the Television Bu- television's 1965 budget share among Dan Packing (Cadet Dog Foods), reau of Advertising (TVB), the 14 the top 14 was 86.4 %, while the Middle Village, N. Y., were 100% leaders raised their 1965 combined magazine total was $4.2 million and television- oriented. 1965 PET FOODS Measured media investments for pet food brands only

1965 1965 1965 1964 News - TV Company Network Spot Total TV Total TV Change papers Magazines Total media share

General Foods $ 6,815,600 $ 5,201,300 $12,016,900 $ 9,089,300 + 32.2% $ 343,400 $ 775,800 $13,136,100 91.5% Ralston Purina 5,343,300 4,835,600 10,178,900 8,652,000 + 17.6 250,200 1,318,100 11,747,200 86.6 Quaker Oats 3,213,200 2,070,300 5,283,500 3,635,400 + 45.3 47,600 22,100 5,353,200 98.7 Carnation 1,884,200 170,500 2,054,700 2,136,600 - 3.8 154,200 1,673,600 3,882,500 52.9 Associated Products - 1,968,400 1,968,400 767,200 +156.6 64,400 69,400 2,102,200 93.6 Liggett & Myers 1,300,600 623,000 1,923,600 1,277,100 + 50.6 43,800 1,967,400 97.8 General Mills 75,600 1,293,500 1,369,100 608,900 +124.8 639,200 2,008,300 68.2 National Biscuit 886,400 140,800 1,027,200 758,300 + 35.5 9,100 115,600 1,151,900 89.2 Hartz Mountain Products 749,300 50,200 799,500 650,100 + 23.0 - 799,500 100.0 P. Lorillard - 503,000 503,000 - + Inf. 241,200 133,300 877,500 57.3 Lewis Food - 465,300 465,300 495,500 - 6.1 73,900 539,200 86.3 Armour 464,100 - 464,100 706,300 - 34.3 - 34,000 498,100 93.2 Re -Dan Packing - 363,200 363,200 47,200 +669.5 - 363,200 100.0 H. J. Heinz 294,100 9,700 303,800 - + Inf. 51,200 55,400 410,400 74.0 Totals: $21,026,400 $17,694,800 $38,721,200 $28,823,900 + 34.3% $1,918,200 $4,197,300 $44,836,700 86.4%

Sources: Spot TV: TVB /Rorabaugh Magazines: PIB Network TV: TVB /LNA -BAR (net time & program costs) Newspapers: Bureau of Advertising

38 BROADCASTING, September 12, 1966 San Franciscans catch 29 of the top 30 advertisers on KTVU

29 out of the top 30 advertisers bought schedules on KTVU in this past year.* Why? Because

KTVU continues to deliver results in this vast, rich TV market.

Sales results keep the important advertisers on KTVU year after year. One more reason why

KTVU is the Nation's LEADING Independent Television Station, u

SAN FRANCISCO.OAKLAND Reoresented by H -R Television

Cos Broadcaslinp Corporation stations: WSB AM- FM -TV, Atlanta: WHIO AM- FM -TV. Dayton; WSOC AM-FM -TV, Charlotte; WI00 AM -FM. Miami: WIIC -TV. Pittsburgh; KTVU. San Francisco -Oakland

'Based on /VB esnmates of rip nauonal spot adeerlrsers on 1965 Closed session looms in a given market by day part. Another Agency appointments ... section indicates which accounts ran exclusively on which stations. Paper Mate Co., Chicago, assigns its for packaging bill to BAR said the following stations are new Flair line of porous -point pens already subscribing to the new reports: North Advertising there. Foote, Cone & The House Commerce Committee Belding to handle Paper Mate KFDA -TV and KGNC -TV Amarillo, Tex.; continues concluded its public hearing on the con- -point pens. WHDH -TV and WNAC-TV Boston; KCRG -TV ball troversial truth -in- packaging bill last Cedar Rapids, Iowa; WCHS -ry Charles- week after another appeal for passage Camelot Motor Inns, a new national ton, W. Va.; wFAA -TV Dallas-Ft. Worth; by the administration. motel referral chain, appoints Ronny KWGN -TV Denver; wot -TV Des Moines, Government witnesses at last week's Caire & Associates Inc., New Orleans Iowa; CKLW -TV Detroit-Windsor, Ont.; & Associates, Baton hearing tried to assure the committee and Tom Gillen WWJ -TV Detroit; WNEM -TV Bay City- Rouge. Initial emphasis will be on ra- the bill would not be used to raise costs Saginaw, Mich.; KTHV(TV) Little Rock, dio and spot television. or impede development of new products. Ark.; KABC -TV and KHJ -TV Los Angeles; Chairman Harley O. Staggers (D- American Machine and Foundry Co., wHBQ -TV Memphis; KSTP-TV St. Paul - W. Va.) commented that there had New York, has appointed J. Walter Minneapolis; wLAC -TV Nashville; wwL- been considerable behind -the -scenes op- Thompson and Gaynor & Ducas, both TV and WDSU -TV New Orleans; WOR -TV position to the bill and pressure to that city, to handle its bowling prod- New York; wFIL -TV Philadelphia; wnc- ignore the Senate -passed legislation. Tv Pittsburgh; WMTw -rV Poland Spring, ucts and corporate accounts, respec- "We are going to pursue this bill," he tively. JWT will also do the public Me. and KCRA -TV Sacramento, Calif. said, "until we vote it up or vote it relations for the bowling account. The down." The measure would impose combined advertising accounts are said packaging -size and labeling standards to have billed about $700,000 at their for most consumer commodities. It will RAB says no room left previous agency, Cunningham & Walsh, now be debated by the committee in New York. closed session. at Tarrytown conference

The Radio Advertising Bureau has Rep appointments ... 25 subscribers listed been forced to stop accepting reservations for the Tarrytown, N. Y., session KCRL(TV) Reno: Avery- Knodel, New for new BAR service of the 1966 management conferences York. because of "an unprecedented number KvoY(TV) Yuma, Ariz.: J. A. Lucas Broadcast Advertisers Reports last RAB of registrations," according to Co., Los Angeles. week announced 25 subscribers to an President Miles David. expanded version of its regular com- The first conference opens today in mercial activity reports, a new service Atlanta and continues though tomorrow called BAR Market Profile Edition. (Sept. 13). The Tarrytown meeting is Also in advertising ... New information in the BAR reports scheduled for Oct. 6 -7. Mr. David includes charts indicating how indi- said that total registration for the six Spot radio's virtues A sales presen- vidual stations in each market split two -day conferences are split into two tation released last week by Metro Ra- national /regional, local and total busi- simultaneous sessions, one for larger - dio Sales, a division of Metromedia ness. The data is broken down by day market stations and a second for smaller - Inc., makes the point that "as good as part according to number of commer- market outlets. Attendance is limited network radio is, spot radio is better." cials of various lengths. to 60 for each session, representing a It bases its conclusions on an evalua- Also added are charts showing how ceiling of 120 for each of six locations tion of network radio in major markets, net and gross dollar estimates are shared in which the conferences will be held. claiming that in the top -50 areas of the country, only 46 network affiliates out of a total of 150 outlets rank one, two or three in share of audience in their markets. The presentation adds that spot radio offers flexibility, selectivity But will it show up in the sales curves? in terms of audiences and local programing geared to local tastes and pref- erences. The much -maligned TV commer- ners, New York), Eastern Air Lines cial received a new intellectual re- (Young & Rubicam, New York) and A big TV sendoff McCulloch Corp. spectability when the fourth annual Cameo Stockings (Doyle Dane Bern- through McCann- Erickson, both Los New York Film Festival announced bach, New York) will be among the Angeles, will introduce what's said to be last week that a cross -section of TV approximately 35 American and the world's first push -botton, electric- commercials will be shown during foreign clips making a two-hour pres- starting chain saw with its biggest the festival at the Lincoln Center for entation, Sept. 19 at 6:30 p.m. Over advertising campaign, beginning this the Performing Arts. 20 agencies will be represented. fall. The machinery and supplies com- Under the title, "The One -Minute According to John Brockman, the pany has increased its advertising budget Movie," the commercials program festival's coordinator of special approximately 40% over last year's will be one of 27 special events to events, the umbrella title for the 27 estimated $100,000 to include network be held in the library and museum special events is "The Independent television. McCulloch, which has not of the center as additional attractions Cinema," which includes commercial advertised its chain -saw product on tele- to the festival's showing of feature films, student films, cinema -verté or vision for the last several years. will run films (Sept. 12 -22). documentary films, as well as un- one -minute color commercials on 15 Such commercials as those for derground films and avant -garde Saturday pregame and postgame pro- Alka-Seltzer (Jack Tinker and Part- cinema creations. grams scheduled around ABC -TV's Na- tional Collegiate Athletic Association football telecasts.

40 (BROADCAST ADVERTISING) BROADCASTING, September 12, 1966 We're tremendous frogs in an AMAZING pond!

SERIOUSLY and no joke - until you've 95 miles (often in cars even you would envy). really heard the story of our operations in They buy in shops and dine in restaurants so the Red River Valley ... well, you honestly elegant as to open even your eyes. And when can't imagine what goes on out here. This area our people are home, they tune to - well, is RICH. Our almost bottomless topsoil is so do we need say? productive that even the Encyclopedia Britan- Sincerely - we ask you to let your PGW nica raves about it. Colonel tell you our story. It explains some

Farmers drive in to Fargo from as much as things you OUGHT to know ! Will you ? WDAY-TV WDAY -AM WDAY -FM / Stereo

The Know -How Stations in FARGO, N. D.

PETERS, GRIFFIN, WOODWARD, INC., Exclusive National Representatives

BROADCASTING, September 12, 1966 41 THE MEDIA

owned stations are in markets with anywhere from 25 stations (Pittsburgh), ABC bares more of both AM and FM, to 40 (New York). And most of the competing stations are owned by group owners. The network's TV stations are in markets with as few as four TV outlets (San Francisco) to its financial bosom as many as 10 (Los Angeles). Mr. Goldenson began revealing the network's financial secrets when, in re- To support merger with ITT, it sends charts sponse to a commission request for information, he noted that ABC's network and graphs showing its share of total revenue operations, as distinct from its overall operations, lost $18.6 million over the last three years. He reported the loss ABC and International Telephone & same four -year period are also provided: in discussing ABC's need for the finan- Telegraph Corp. filed additional ex- WABC -TV New York, $14,695,000, or cial support ITT would provide in the hibits with the FCC last week in support 14.9% of the (seven station) market's merger (BROADCASTING, Aug. 11). of their contention that their proposed total TV revenues; KABC -TV Los Angeles Support Dr. Saulnier, in his state- merger would aid ABC without result- (10 stations), $10,158,000, 14.9 %; ment, supported the argument made by ing in an undue concentration of eco- watcB -TV Chicago (six stations), $11,- ABC and ITT that the financial trans- nomic power in broadcasting or any I64,000, 19.3 %; KGO -TV San Francisco fusion that the merger would make other field. (four stations), $7,521,000, 26.4 %; possible would strengthen ABC's posi- ABC, following a lead taken by Pres- WXYZ -TV Detroit (five stations). $7; tion with regard to the other networks ident Leonard Goldenson in an earlier 081,000, 29.9 %. and thus heighten competition among filing, disclosed some of its financial Radio Better The exhibits indicate the three "to the public benefit." data to illuminate its argument that it that ABC has done relatively better in Dr. Saulnier saw no danger of eco- trails CBS and NBC in the pursuit of radio. Of an annual -average industry nomic concentration resulting from the the advertising dollar. radio revenue total of $671.9 million merger. He noted that ITT is not now ITT's exhibits contained a statement over the 1962 -64 period, ABC took in engaged in broadcasting and that its by a nationally known economist, Dr. $17.2 million, or 2.6 %, while CBS. primary occupation is manufacturing. Raymond Saulnier. supporting the ap- NBC and MBS took in $50.9 million. He also stressed the wide diversification plicants' position. Dr. Saulnier, a pro- or 7.6 %. of ITT's operations. both geographically fessor of economics at Columbia Uni- But while all radio networks had and by type. versity was chairman of the President's annual revenues averaging $34.4 million He said the merger would have "no Council of Economic Advisers under over the same period. ABC had revenue effect on the structure of U. S. broad- President Eisenhower. of $7.2 million, or 20.9 %. The average casting . . . for the reason that ITT The exhibits provide additional back- revenue figures for ABC's owned radio has no broadcasting facilities or activi- ground for the oral hearing to be held stations ranged over the 1962-64 period ties to bring into ABC. The structure before the commission en banc on the from $2,638,000 in New York (7.2% of the broadcasting industry will be proposed transfer of ABC's 17 AM. of the total of $36,443.000) to $813.- precisely the same." He also saw no FM and TV stations, next Monday 000 in Pittsburgh (11.1% of the total barrier to the establishment of a new (Sept. 19). Mr. Goldenson, Harold of $7,293,000). network. The limiting factor in that Geneen, president and chairman of The exhibits also show that the ABC- regard, he said, is "mainly ... the few- ITT. and Dr. Saulnier are among those ness of unaffiliated television stations, scheduled to participate. especially in the VHF bands. as well as No Narrative The exhibits filed by It's coming-but when? . . the cost." ABC. consisting of tables and charts The first word from an FCC There would be no danger, either, without any narrative, indicate that its spokesman that domestic corn - he said, that the merger would have an television and radio network and station munications satellites are a future impact on competition in markets or operations are something less than domi- certainty came last week from areas other than broadcasting. He noted nant forces and, indeed, face consider- FCC Chairman Rosel H. Hyde. that while ABC purchases some equip- able competition. The only question, he said, is ment and services from ITT and its in the process ABC reveals more of "when, where and by whom." subsidiaries, the amounts involved are its financial data than most broadcasters The commission, which is con- relatively small -not enough to have an care to make public. One exhibit dis- ducting an inquiry on whether impact on competition. closed that of the annual average total - private entities legally can or He also supported the applicants' po- television revenues of $1310,400,000 should be authorized to operate sition that ABC would not he subor- reported in the 1962 -65 period. ABC domestic satellites, has not ex- dinated to the nonbroadcasting portion received $232.7 million, or 13.6 %, pressed its own views on the mer- of ITT activities. It seems obvious, he while NBC and CBS had revenues of its of the question. The chairman said, that ITT is interested only in hav- $649 million, or 37.9 %. spoke at a meeting of the Wash- ing ABC "stand on its own feet rand] The network offered a further break- ington Chapter of American succeed in its broadcasting and other down showing that of annual average Women in Radio and Television. activities, and thus contribute to the TV- network revenue of $680 million during which Mrs. Pat Gates, of growth and profitability of the overall during the same period, it took in $182 wpAX Fairfax, Va., and the Voice company." million, or 26.8 %. of America, was installed as Besides Messrs. Goldenson and Ge- Average annual figures for the net- president. neen and Dr. Saulnier, those scheduled work's owned -TV stations during the to participate in the oral bearing before

42 BROADCASTING, September 12, 1966 four of a kind

the Meredith bunch

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Tomorrow's problem? It may be many years before we establish a keep it running under such extremes. But permanent base on the moon. And even Humble research has already developed longer before we have moonmobiles that wide -range oils that meet our needs on can explore remote areas of the lunar sur- earth -and our present needs in space - face. But it's not too soon to start solving so now we're working on one for the moon. the problems they will encounter. 0 We It's our job to help America get where know that temperatures can swing from she wants to go. And if we can help her 250'F above to 250'F below zero when get there a little easier or a little sooner, a moonmobile moves from sunlight into it's a job that can't wait for tomorrow. shadow. And that no existing oil could

HUMBLE OIL & REFINING COMPANY... THE PEOPLE WHO "PUT A TIGER IN YOUR TANK! the commission are (for ABC): Simon verter units will be available in quan- Sterling's authorized area of CATV B. Siegel, executive vice president, and tity. operation in New York covers the Thomas W. Moore, president of ABC - Manhattan Cable is a division of southern half of Manhattan, south of TV; (for ITT) Hart Perry, executive Sterling Information Services. One of 86th Street on the East Side and 79th vice president -finance and treasurer, and its principal stockholders is Time -Life Street on the West Side, Ted Westfall, executive vice president Broadcast. Teleprompter Manhattan CATV and director; and Marcus Cohn and Sterling's Manhattan division exhib- Corp., which was awarded the CATV Taggert Whipple, counsel. In addition, ited good quality reception over its franchise for upper Manhattan, demon- KOB Albuquerque, which is engaged in a wires last week at a special demonstra- strated its first cable installations last 25- year -old dispute with ABC involving tion of its service at the Plaza hotel. summer in a single apartment house. WABC New York, will be represented by Sterling showed 12 channels in opera- A third New York cable operation its counsel, Frank Fletcher. tion: seven VHF signals available in authorized last December, CATV Enter- the area, two UHF channels, channel prises, has installed approximately eight- 6, (Sterling's Teleguide closed- circuit and -a -half miles of cable, according to service covering New York happen- its head, Theodore Granik, and might New York counties ings) and news and weather channels. hook up customers in two months. get 12 translators

The Board of Cooperative Educa- tional Services of the Third Supervi- Award -winning WFTV sory District of Delaware, Greene and Schoharie counties in New York has received FCC approval of its applications for 12 new TV translator stations. SERVES The eight UHF and four VHF translators will carry the programing of the market itSELLS noncommercial, educational TV stations WMHT (ch. 17) Schenectady, and WCNY -TV (ch. 24) Syracuse, both New York, and wNnT(Tv) (ch. 13) Newark, N.J. -New York. The Board of Cooperative Educa- tional Services received a grant of $354,850 from the U.S. Department of Health, Education and Welfare to develop an integrated educational system IN THE within state. The translators, the the PUBLIC INTEREST FCC said, will be a primary factor in the board's proposed Rural Supplemen- Television service to Florida's tary Educational Center. THIRD -ranking television market The UHF translators will operate on channels 71 and 79 to serve Stamford. includes far more than programing, channels 73 and 83 to serve Andes. product selling and news coverage. channels 75 and 81 to serve Bloomville and South Kortright, and channels 76 At WFTV, service means all -out All.day WFTV "Symphothon" and 82 to serve Jefferson. support of vital community projects. supports Florida Symphony Or- The VHF translators will operate on chestra. In addition, 15 WFTV executives channels 3 and 7 to serve Margaret - ville and Fleischmanns and on chan- have personal knowledge of nels 4 and 8 to serve Gilboa, Pratts- community interest through their ville and Roxbury. as members of over 50 The commission also stated that it activities waived certain rules so that taped pro- community, civic and professional grams could be used for delayed broad- organizations dedicated to a better cast. Central Florida.

Manhattan Cable begins Local citizens and civic leaders participate in a wide variety of WFTV public interest programs. limited CATV service Joseph L. Brecnner, president Mid -Florida Television Corp. Manhattan Cable TV Services started its New York City CATV operation last week, nine months after winning off -the -air cable -service authorization BUY DOMINANCE BUY COVERAGE from the city. - The company announced hook -ups to two hotels and an apartment house but does not expect to begin active solicita- tion of customers until November Represented nationally wftvm when, it's anticipated, necessary con- by Blair TV CHANNEL 9 ORLANDO, FLORIDA

BROADCASTING, September 12, 1966 (THE MEDIA) 47 NAB starts planning for Chicago DSA panel picked Convention committee blueprint notes growing attendance; Five prominent broadcasters were named last week to serve on building panel to be screened at New York meeting Sept. 30 the National Association of Broad- caster's Distinguished Service Award Committee. The committee Plans for the annual convention of Lower East and West Exhibit Halls, the selects the person to receive the the National Association of Broad- North Hall and the main -floor Conti- NAB's highest honor, subject to casters in Chicago next April 2 -5 were nental Room. Exhibitors will be limited confirmation by the full conven- tentatively approved in that city last to the same amount of space they had tion committee. week by the NAB's convention corn - in 1966. The cost, however, will be Co- chairmen of the award unit mittee. In most respects the 1967 format higher, increased from the previous are George W. Armstrong, Storz will be a repeat of the record -breaking $3.50 per -square -foot to a new rate of Broadcasting, and John T. Mur- 1966 convention. $5- per -square foot. Gayou Management Final convention details will be Co. of St. Louis will once again he worked out and NAB board approval exhibit consultant to the NAB. is to be obtained in Mexico City at the The NAB's executive committee also board's meeting there in January. NAB met in Chicago last week following the officials and staff met with the conven- convention -committee meeting and re- tion committee in Chicago. viewed current problems such as the The committee's "target topic" for association's progress in dealing with the closing Wednesday afternoon con- CATV issues, especially long -haul vention session next April is the whole microwave and copyrights. The execu- Armstrong Mr. Murphy subject of communication satellites, in- tive committee is to meet again in New Mr. cluding progress, problems and implica- York Sept. 30 at which time it will phy, Avco Broadcasting. Other tions. The Broadcast Pioneers will again screen architectural consultants for the members: Otto P. Brandt, King have its Tuesday evening banquet. panel of three that is to review the Broadcasting; Richard D. Dudley, The opening day Sunday will he de- NAB's new building plans. The review Wisconsin Valley TV Stations: voted to FM, as heretofore subsequent was ordered by the hoard at its June Daniel W. Kops, wavz New radio sessions hopefully will include meeting. Haven, Conn. All are members ol" major corporate executives whose firms the convention committee; Messrs. are using the medium. Sunday will also Armstrong and Murphy are co- see a meeting of nonnetwork and affili- Oldtimer withdraws from chairmen of that committee too. ated TV stations. The Monday afternoon television ses- TV code, `temporarily' sion is to be presented in cooperation with the Television Film Exhibitors or- An old -time broadcaster has with- KATR Eugene and KBKR Baker, both Oregon; ganization. is drawn from the TV code of the Nation- It to include panels of KCCC Carlsbad, N. M.; KCLU-AM -FM Rolla, Mo.; outstanding film -industry figures, ar- al Association of Broadcasters, but the KDOV Medford, Ore.; KERN Bakersfield, Calif.; ranged by the TFE, centering on cur- move is only temporary and the station KGAL Lebanon, Ore.; KGDN Edmonds, Wash.; rent films. TFE members again will intends to abide by all code provisions. KGMT Fairbury, Neb.; KHIL Wilcox, Ariz.; KKAN display their products in the Conrad The station is WRAL -TV Raleigh, N. C. Phillipsburg, Kan.; KKEY Vancouver, Wash. The reason for its withdrawal, KLOG Kelso, Wash.; KMOP Tucson, Ariz.; Hilton hotel. accord- KNND Cottage Grove, KOHU Hermiston and A Short -Form Registration Because ing to Fred Fletcher, vice president and KOOS Coos Bay, all Oregon; KOYN Billings, Mont.; of the constantly growing size of the general manager, is disagreement with KPLC Lake Charles, La.; KPWB Piedmont, Mo.; convention attendance and especially one of the projects of the NAB. KQEN Roseburg, KQIK Lakeview, KRDR Gresham the luncheon meeting overflows, the Mr. Fletcher declined to identify the and KRNR Roseburg, all Oregon; KRSC Othello, project, but indicated that the activity Wash.; KSPO Spokane. NAB will have two forms of registration KTAR Phoenix; KITT Columbus, Neb.; KUIK to for the 1967 meeting. The regular which he objected was minor and Hillsboro, Ore.; KUSH Cushing, Okla.; KVAN registration of $30 will include tickets would be straightened out with NAB Vancouver, Wash.; KWLG Wagoner, Okla.; KYES to the luncheon events as well as the officials shortly. Roseburg, Ore.; KZUN Opportunity, Wash.; WAVP other meetings usual, He noted that WRAL -TV had been Avon Park, Fla.; WBCI -AM -FM Williamsburg, Va.; as but a second WBGS Slidell, La.; WBLF Bellefonte, Pa.; WBRJ new short-form registration of $15 will monitored by a TV code team last March and Marietta, Ohio; WCRM Clare, Mich.; WEMP -AM. include meetings only, not the lunch- had received a clean bill of FM Milwaukee; WFMF(FM) Chicago; WGLI Baby. eons. The month of January will he health. "We intend to continue com- Ion, N. Y.; WHYZ Greenville, S. C.; WIVY Jack- special advance -registration period for plying with the code," he said. sonville, Fla.; WLOP Jesup, Ga.; WMFD Willming- NAB The Raleigh station was one of two ton, N. C.; WNEM -FM Bay City and WOAP -AM -FM members wishing rooms in the Owosso, both Michigan; WRKT-AM -FM Cocoa, Conrad Hilton. TV stations resigning from the TV code during the period WUWU Gainsville, WXKL -FM Winter Haven, all Also because of the growing attend- June 15 to July 15. Florida. The other ance at the convention, NAB officials withdrawal was by WLOX -TV Withdrawals: Biloxi, Miss. explained, it is expected that some con- KACL Santa Barbara, Calif.; KALF Mesa, Ariz.; During KNDC Hettinger, N. D.; KOWN vention meetings will be moved out of the same period, the TV code Escondido, Calif.; reported one KSJB Jamestown, N. D.; KTEO San Angelo, Tex.; the Conrad Hilton and housed at the new subscriber: KFDO -TV Sayre, Okla. WCGR Canandaigua, N. Y.; WCLG Morgantown, Sheraton Blackstone across the street W. Va.; WIXY Cleveland; WJLE Smithville, and And also in this period, and the Pick Congress just up Michigan the NAB's WKSR Pulaski, Tenn.; WLBA -AM -FM Gainesville, radio Avenue. code reported that it had gained Ga.; WLFH Little Falls, N. Y.; WMGO Canton, 59 subscribers Miss.; WMGR Bainbridge, Ga.; WMTS The convention technical exhibits and lost 24. -AM -FM Mur- freesboro, Tenn.; WNSL -AM -FM Laurel, will Additions to the radio code: Miss.; be housed within the Conrad Hilton WRAL -FM Raleigh, N. C.; WSGC Elberton, Ga.; KAAA Kingman, Ariz.; KAFF in the same space as previously, the Santa Fe, N. M.; WSUN St. Petersburg, Fla.; WTLO Somerset, Ky.

48 (THE MEDIA) BROADCASTING, September 12, 1966 5UCCE5SFUL LAUNCHING

THE RESULTS ARE IN! Since WVEC -TV installed its 1049 foot tower ... homes, viewers, ratings have soared upward!

MORNING 9 am -12 noon - VIEWING UP 100%

AFTERNOON 12 noon -5 pm-VIEWING UP 82%

EARLY EVENING 5 -7:30 p.m. - VIEWING UP 49%

INCREASES - TOTAL HOMES* MONDAY THRU FRIDAY

Morning Afternoon Early Eve. STATION 9AM -Noon Noon -5PM 5- 7:30PM STATION "A" +4 +11 +4 STATION "T" +14 -1 -3 WVEC -TV +20 +22 +39

SUNDAY THRU SATURDAY

Evening Night Total Day STATION 7:30611PM 11PM -1AM 9AM -12AM STATION "A" +8 +4 +6 STATION "T" +3 +3 0 WVEC -TV +16 +9 +11

Weekly CUM Audience Additional Thousands

'= - All statistical data used herein based on audience estimates provided in _, Nielsen Station Index (NS», Oct -Nov, 1965 and Feb -Mar. 1966.

+. ... ,. . -..,,,s.. . . '.. (Any audience measurement data used herein . estimates only, subject to errors and limitations inherent in indicated sources due -.. - to sample size and selection and other meth- . odological procedures. These estimates may areor may not be accurate measures. of the true audience.) WVEC-TV

NORFOLK/HAMPTON, .r . . VIRGINIA abc'

The KATZ Agency, Inc. 0 a . ' National Representatives ' 1 '

H M

á . 1

BROADCASTING, September 12, 1966 49 Media jumps wave. of the Communications Satellite Corp. Bartell Commenting on the contract, Lee B. Other speakers will include C. A. into CATV field Bartell, president of Bartell Media, said Kellner of American Research Bureau; it marks "an initial stage in the continu- James H. Shoemaker of A. C. Nielsen ing development to bring many U. S. Co.; Henry S. Moss and Anton S. Petran Bartell Media Corp., New York pub- cities high -quality, multichannel tele- of Touche, Ross, Bailey & Smart; Albin lisher of magazines and books and vision and to provide responsible local, B. Nelson of Television Bureau of Ad- owner of three U. S. radio stations and community programing." vertising, and Jay E. Butler of Arthur the two television stations in Nether- Bartell previously had filed an appli- Young & Co. Antilles, a big lands took swing into cation to provide CATV service in Conference chairman is Leonard week. CATV last Brooklyn, N. Y. This now awaits ap- Bridge, business manager of WOOD It signed a longterm contract with proval by the New York City board of Grand Rapids. the New England Telephone & Tele- estimate. graph Co. to provide CATV facilities Bartell's broadcast properties are for eight cities in Maine. WADO New York, WOKY Milwaukee and Bartell Media also announced plans KCBQ San Diego, and TeleCuracao and Changing hands to expand into CATV nationally. TeleAruba. both in the Dutch West CATV service in Maine will go to Indies. ANNOUNCED The following station Waterville, Fairfield, Winslow, Rock- sales were reported last week subject to FCC approval: land, Camden, Farmington, Welton and Financial management Rockport with a total potential of KFIV Modesto, Calif.; Sold by A. J. 15,000 homes. These systems will be meeting set for Denver Krisik, Theodore J. Wolf and A. Judson operated by Bartell Telephone TV Sys- Sturdevant to Kilibro Broadcasting tems, a new subsidiary. The telephone A record turnout of more than 200 Corp. (F. Robert Fenton, president), company is expected to complete con- radio-TV financial executives is ex- for $475,000. Messrs. Krisik, Wolf and struction of the 12- channel installation pected in Denver later this month for Sturdevant own Key Stations Group, by December, with Bartell beginning the annual convention of the Institute which include KFAX San Francisco, service in early 1967. of Broadcasting Financial Management. KGMS Sacramento, Calif., KAGO Klam- Subscribers will be offered continuous IBFM President John C. Herklotz, con- ath Falls, Ore. and KULA Honolulu. weather reports, 24 -hour national news, troller of WGN Continental Broadcast- KFIV, founded in 1950, operates on

FM radio and local- community origi- ing Co., said the Sept. 19 -21 meeting at 1360 kc, 5 kw day, 1 kw night. Broker: nations as well as TV programs from the Brown Palace hotel will include a Hogan- Feldmann Inc. New England stations. Subsequently it luncheon talk by A. Bruce Matthews, WSER Elkton, Md.: Sold by Russell is planned to bring in outside TV micro- financial vice president and treasurer H. Morgan and Elwood Baumgartner to a group principally owned by Mit- chell Jenkins and Roy Morgan for $85,- Outstanding Values 000. Mr. Jenkins and Roy Morgan are owners of WILK Wilkes- Barre, Pa. Rus- in Radio -TV Properties sell Morgan owns wrra Westminister and WCTR Chestertown, both Maryland. The Jenkins- Mitchell group will own 59% of WSER. WSER operates daytime Daytimer in single- station market only on 1550 kc with 1 kw. Broker: near large market. Presently profit- Chapman & Co. able, but no where near potential. NEW ENGLAND Owns land and building. $60,000 New TV stations down with terni payout. $200,000 KTNE -TV (ch. 13) Alliance and KPNE -TV (ch. 9) North Platte, both Nebraska, both noncommercial, received program -test authority from the FCC Sept. 1. KTNE -TV will operate with FM, only 288 visual opportunity in market of SOUTHWEST kw and 57.5 kw aural from 500,000. Needs sales effort. Liberal an antenna 1,550 feet above average terrain, and KPNE with 316 kw visual terms available. $75,000 and 31.6 kw aural from an antenna 1,020 feet above average terrain. Ne- braska ETV Commission is permittee of both. WCHU(TV) (ch. 15) Champaign, Ill., BLACKBURN << CO////)(/// . ¡tu'. plans to begin broadcasting on channel 15 some time after first of the year with RADIO TV CATV ..NEWSPAPER BROKERS completion of its new tower in late NEGOTIATIONS FINANCING APPRAISALS November. Station, which was on chan- WASHINGTON, D.C. CHICAGO ATLANTA BEVERLY HILLS nel 33, recently was granted FCC ap- lames W. Blackburn H. W. Cassill Clifford B. Marshall Colin M. Selph proval to move to channel 15. New lack V. Harvey William B. Ryan John G. Williams Bank of America Bldg. tower will be 1,335 feet above ground Joseph M. Sitrick Hub Jackson Mony Building 9465 Wilshire Blvd. RCA Building Eugene Carr 1655 Peachtree Rd. 274 -8151 when completed. Announcement was 333 -9270 333 N. Michigan Ave. 873 -5626 coincidental with 346 -6460 groundbreaking cere- monies for new tower. WCHU is licensed

50 (THE MEDIA) BROADCASTING, September 12, 1966 to Plains Television Corp. Johnson Foundation. speakers at the group discussions. Jerrold Sandler, executive director of It is expected that among the topics WCES -TV (ch. 20) Wrens, Ga., non-. NER, hopes that the conference, "Edu- to be discussed will be the development commercial, plans to begin regular six - cational Radio as a National Resource," of a national commission on the future day -a -week programing today (Sept. will to define the job to be done of educational radio; a production cen- 12), with 309 kw visual and 30.9 kw help by radio and to pinpoint ter for the development of first -rate aural from an antenna 1,480 feet above educational the ways to do it. "Continuing radio programs; completion of a live average terrain. Georgia State Board of best growth of the noncommercial stations national educational radio network; ex- Education is permittee. presents a real opportunity to those pansion of federal support to educa- WRLK -TV (ch. 35) Columbia, S. C., vitally concerned with the culture, edu- tional radio, and closer working rela- noncommercial, was granted program cation and well -being of the U.S. and tionship between educational and com- test authority from FCC Sept. 1, to its relationships overseas," Mr. Sandler mercial broadcasters. operate with 513 kw visual and 102 kw noted. aural from an antenna 1,105 feet above The three -day meeting to be held average terrain. South Carolina ETV Sept. 26 -28 at Wingspread, the confer- ARB lists some clients Commission is permittee. ence center for the Johnson Founda- tion in Racine, Wis., will include 50 for its radio service participants representing government agencies, foundations, commercial American Research Bureau revealed United Utilities adding broadcasters, university administrators, last week some of its clients who have 7 journalists, industrial executives and arts announced they are "supporting" ARB's more phone companies leaders. They will meet in a series of radio service. small group discussions, aimed at pro- Among the broadcasters who have United Utilities Corp., Kansas City, ducing specific suggestions. Later, at a signed one -year agreements, or who Mo., holding company for a group of general session, action is to be taken have indicated that they intend to sign independent telephone companies, is ac- on suggestions made during the group agreements, are the following group quiring seven independent telephone discussions. owners, according to ARB: companies serving 153 communities in Among those making major addresses Westinghouse Broadcasting Co., CBS, Ohio. United also has extensive CATV are Charles A. Siepmann, chairman of ABC, Star Stations, WON Continental holdings. the Department of Communications in Broadcasting Co., RKO General Broad- Transaction, which is scheduled to Education at New York University; casting Co. and Metromedia Inc. take place Jan. 1, 1967, provided stock- Robert Lewis Shayon, communications The first radio surveys will be under- holders approve, calls for United Utili- editor of The Saturday Review, and taken in October and November, with ties to issue 4,970,567 shares of com- William G. Harley of the NAEB. In the first reports being mailed in the mon stock for the acquisition. This is addition to these, there will be various late part of November. equivalent to $108.1 million, based on United Utilities' stock price of $21.75 on the New York Stock Exchange on the date of the contract signing. United EXCLUSIVE BROADCAST PROPERTIES! Utilities last Thursday (Sept. 8) closed at $20.50 The telephone companies to be ac- MIDWEST -Major market-suburban facility with extremely low quired are Lima Telephone Co., Eastern frequency. Now operating at a break even point but Telephone Service Co. and Ohio Cen- has a tremendous potential for an aggressive operator. tral Telephone Co.. all subsidiaries of Good real estate included. Priced at $275.000 on terms Telephone Service Co. of Ohio; Bucyrus to be negotiated. Telephone Co., Northwest Telephone Co.. Shelby Telephone Co. and Van MIDWEST-Day timer frith excellent frequency serving city zone Wert Telephone Co. The seven com- population of 12,000. This profitable operation has panies serve 245,000 customers. potential of doing much better with aggressive staff. With the acquisition, United Utilities Some real estate included. Total price of $165,000 will own 25 telephone companies with with $82.500 down. 1,250,000 telephone subscribers, operating in 17 states. It earned $12,920,000 Contact- Richard A. Shaheen in our Chicago ($1.08 a share) on revenues of $84,- office. 300,000 in 1965. United Utilities' CATV operations are conducted by United Television Inc.. group CATV owner. IP Varied groups to attend & ASSOCIATES, INC. John F. Hardesty, Presia_ =r

educational -radio meet NEGOTIATIONS - APPRAISALS FINANCING OF CHOICE PROPERTIES'

WASHINGTON, D.C. CHICAGO DALLAS SAN FRANCISCO. The role of radio, especially educa- 1737 DeSales St., N.W. Tribune Tower 1511 Bryan St. 111 suite, 'st. ..

radio, in a rapidly changing so- 337 748 392 -5671 - tional 393 -3456 -2754 -0345 - ciety will be the theme of a national conference sponsored by National Ed- RADIO TV CATV NEWSPAPERS ucational Radio, a division of the , s National Association of Educational - uruua..114.1 e 1 virufl..1/ <,-1T.e.4kL Broadcasters, in conjunction with the

BROADCASTING, September 12, 1966 51 contour. CATV's have a bad week at FCC At issue is whether the CATV system began supplying the WON -TV signal to subscribers via off -the -air pickup prior Commission's rule on distant -signal imports to Feb. 15, the date on which the distant-signal rule became effective, spells trouble for three operating systems whether the signal has been viewable during a substantial portion of the day, and whether the signal is, therefore, Danville CATV CATV found the going difficult at judicial review. The order would then "grandfathered" on the the FCC last week. be stayed for another 35 days or until system. the signal is not Jackson (Mich.) Cable Co. was or- the court action on the request for a WCIA maintains that that dered to stop importing the distant stay, whichever comes first. generally viewable and therefore on the signals of stations in Detroit, Grand The commission order, prepared un- the signal is not "grandfathered" Rapids, Mich., and Toledo, Ohio. der the direction of Commissioner Rob- system is part of the Champaign - Black Mountain Telecable Inc. was ert E. Lee, was adopted on a 3 -to -1 Danville ordered to show cause why it should vote, with Chairman Rosel H. Hyde Danville - Decatur - Springfield market, not be ordered to stop importing dis- and Commissioner Kenneth A. Cox which is ranked 73d. tant signals of Philadelphia and New joining in the majority and Commis- York stations into six Pennsylvania sioner Lee Loevinger dissenting. Com- communities. missioners Robert T. Bartley, James J. And Video Service Co. was told that Wadsworth and Nicholas Johnson were Contests seen its grant of microwave facilities to serve absent. a CATV in Danville, Ill., had been set Kaiser's Position In a related de- aside and the application designated for velopment last week, Kaiser Broadcast- for Hill posts hearing. ing Corp., owner of WKBD -TV, urged All three cases involve the commis- the commission to grant Jackson's re- sion rule requiring CATV's to obtain quest for waiver of the rules to permit Three eye Rogers's job, commission permission in hearings be- carriage of WKBD -TV on the Jackson fore relaying signals beyond their grade company's cable. Jackson requested the Commerce unit lead B contours into any of the top -100 waiver after it was ordered to show markets. cause why the stop order shouldn't be sought by Williams The commission was required to do issued. some measuring of the hair -splitting Kaiser said a rigid application of the Indications in Washington last week variety in reaching its decision in the rules results in discrimination against were that a heated contest may be case of Jackson Cable Co., which sup- distant UHF stations in competition waged over the chairmanship of the plies signals from 12 stations (including with VHF stations without helping a influential House Commerce Committee two share -time outlets) to subscribers local Jackson UHF. If competition is in the next session of Congress. in the adjoining communities of Jack- a threat, Kaiser said, the VHF signals If such a struggle does develop, it son and Blackman township. The com- constitute a more serious challenge to would be added to the turmoil that is munities are part of the Lansing, Mich., local stations than does WKBD -TV. already expected over a successor to Rep- market, which is ranked 47th. But the Black Mountain Telecable is faced resentative Walter Rogers (D- Texas) CATV had some 1,500 subscribers in with a show -cause order because of its as head of the key Communications and Jackson as of July 30, and only seven carriage of signals of KYW -TV Philadel- Power Subcommittee. These conflicts, in Blackman township. phia and WNEW -TV, WOR -TV and wPtx- if they develop, could turn the commit- Two Systems The commission first (TV). all New York, into Dallas bor- tee into a veritable battleground after decided that although the communities ough, Dallas township, Kingston town- the election and at the opening of 90th are served by Jackson Cable from the ship, Lehman township, Lake township Congress. same headend, the CATV apparatus and the Harveys Lake area, all Penn- Expected to make a claim for the serving each is a separate system for the sylvania. The system also faces a show - chairmanship of the full committee is purposes of the rules. Then it found cause order in connection with its Representative John Bell Williams (D- that two stations, WKBD -TV (ch. 50) alleged refusal to notify stations within Miss.), who would have been next in Detroit and WSPD -TV (ch. 13) Toledo whose grade B contours its systems lie line of succession in terms of seniority do not put a grade B signal over either that it was beginning operations, as re- when Representative Oren Harris (D- community and, therefore, may not be quired by the rules. Ark.) resigned as chairman in 1965. supplied to any of the company's sub- The areas are within the grade A Representative Williams, however, was scribers. contours of WARE -TV, WDAU -TV and censured for his support of Barry Gold- It also found that the system may WNEP -TV, all Scranton- Wilkes- Barre, water in the last presidential campaign not carry WTOL -TV (ch. 11) Toledo in- Pa., the 70th market. and was stripped of all his seniority. to Blackman township. But since the The May 16 grant of the microwave This enabled Representative Harley O. station's grade B contour penetrates the authorization to Video Service, which Staggers (D -W. Va.) to be elevated to southeast corner of Jackson, the signal is using it to relay the signals of WON -Tv the committee's top post. may be relayed to subscribers in that Chicago to Danville Community An- Although Representative Williams's city. Following the same standards, the tenna System Inc., was set aside after office would not comment on the re- commission held that the system may wciA(TV) Champaign, Ill., protested newed reports that he would challenge carry the signal of WOOD -TV (ch. 8) the authorization. Representative Staggers for the leader- Grand Rapids in Blackman township For Stronger Signal The Danville ship, an aide said that Representative but not in Jackson. CATV had been receiving WON -TV off Williams had always entertained such The order, as in past cease- and -desist the air, but the signal was poor. The plans. He made a statement to the ef- orders affecting CATV's, provides for an microwave service was requested in fect earlier this year. automatic 14-day stay of its effective- order to provide a stronger signal. It is felt that Representative Williams ness to permit Jackson Cable to seek Danville is beyond the station's grade B might be in a better position in the next

52 (THE MEDIA) BROADCASTING, September 12 . 1966 THE INTERMOUNTAIN NETWORK The only advertising medium big enough to reach ALL of your prospects in the Mountain States.

(And here is our new Salt Lake City headquarters at 312 East South Temple) Rrprescnled by Ix"

BROADCASTING, September 12, 1966 53 SOME THING BIG IS OUT TO You were in a riot. Right in the middle of a as exciting, as full of interest and as wide as the mob. Around you a hundred maddened voices human mind. It will open your eyes, stretch screamed their hysteria. And beside you a quiet your imagination, broaden your horizon. And voice explained how it all started, where it was often entertain you in the process. going, and what it meant. It will take you behind the iron gates of our Or you shared the beauty man can make, prisons to see them as they really are and ask entranced by the makers as you spent joyful some vital questions about our penal system. hours with great artists like Pablo Casals, It will examine the current controversy about Igor Stravinsky or Henry Moore. bigness in unionism. Or pieced together the jigsaw of Vietnam, And it will also take you into the world of or smelled the sour odor of poverty in a city popular contemporary music. Lightheartedly, slum, or sharpened your pencil and your wits to it will explore the psyche of the woman of take part in a new kind of television -the today. It will test your wits and your knowledge national tests on health, driving, citizenship. about sports, current events and science. All these things happened on Tuesdays at In short, what you will see on the CBS News 10 o'clock. On the CBS News hour. The most hour is nothing less than the world we live in. critically praised, the most talk- stirring, the Reflected with a perception and that quality of most award -winning hour of the week. truth that says something significant about If you missed Tuesday nights at 10 o'clock, you each thing the series looks at. Without fear or missed some of the most rewarding hours that bias. With clarity and depth. television offered in the past year. On the only A Peabody Award citation once described it regularly scheduled one -hour informational as, "Clearly television at its best." series on nighttime television. It happens every Tuesday night at 10 o'clock. Next week the CBS News hour begins its And it happens big. seventh season as President Eisenhower recalls his boyhood days and young manhood. In the weeks that follow it will take you into a world CBS NEWS Congress to press his claim to the job would prefer Representative Jarman, a casting, the estimates range from the since it was primarily the influx of lib- conservative, rather than the other two $280 million paid to agencies and rep- eral Democrats that barred him in the contenders who are more liberal. Some resentatives by the broadcasting indus- present session. However, a conserva- broadcasting interests would also be try in 1965 to the $80 million estimated tive backlash is considered possible in more inclined to back Representative as the favorable balance of U.S. exports the upcoming congressional elections Jarman than the other claimants. over imports in the international distri- which could alter the composition of The elections and the ultimate com- bution of television programs. the committee to one more favorable to position of the committee should be the Excerpts from the NAB letter follow: reinstating Representative Williams's determining factor in the outcome of Group A (categories directly devoted seniority. There has also been some these crucial contests. to broadcasting). criticism of Representative Staggers's "Investment.' The total investment in handling of several pieces of legislation tangible broadcast property of radio, -the CATV, airline strike and auto television, and educational television in safety bills. Radio -TV and 1964 was $1.348 billion. Moss Next in Line The contest for "Employment.2 The average num- the chairmanship of the Communica- ber of employes of stations and net- tions and Power Subcommittee, to be the GNP works was 101,000 in 1964, and they vacated when Representative Rogers re- received $822 million income. In 1965, tires from Congress, should be a three - 105,000 employes received $871 mil- cornered affair among Representative NAB estimates lion. The national income attributed to John Moss (D- Calif.), who is next in wages, salaries and profits in broadcast- line of seniority on the subcommittee. media's contributions ing in 1964 was $1.259 billions and Representatives Torbert H. Mac- "Advertising.4 Total advertiser ex- donald (D-Mass.) and John Jarman to the U.S. economy penditures on radio and television in (D- Okla.), both of whom rank ahead of 1964 were $3.135 billion and, in 1965, Representative Moss on the full com- $3.412 billion. Can the contribution of broadcasting mittee although they are not on the sub- "Repair Services.5 Radio and televi- to the gross national product committee now. All three have ex- be meas- sion repair services employed 69,277 ured? And if it can, what are the pressed interest in the post (BROADCAST - people in 1963. figures? ING, Aug. 8). "Repair expenditures.2 Consumer ex- Association Representative Moss has said he ex- The National of Broad- penditures on repair of radio and telecasters has told J. D. O'Connell, tele- pects to get the post and is anxious to vision receivers were $906 million in communications adviser have it, but Representatives Macdonald to the Presi- 1963, $954 million in 1964 and $1.032 it measured, and Jarman also have said they seek the dent, that cannot be but billion in 1965. it essayed position. If he chooses to seek the an answer to some of the "Sales of broadcast equipment." ]n questions submitted by chairmanship by giving up his chair- to it Mr. O'Con- 1964 total sales of radio and TV broad- nell last month. They add up to a manship of the Commerce and Finance siza- cast equipment were $168 million. ble sum. Subcommittee, Representative Macdon- CATV's Share "CATV? Total an- ald, as the next senior man on the com- Mr. O'Connell, who is also the assistant director for telecommunications, nual investment in CATV equipment mittee, could get it. was million Office of Emergency Planning, had asked $62 in 1965. CATV reve- However, Representative Jarman, is nues in that NAB to furnish what figures it could, year were $126 million. known to have active support from oil sets. In 1964 without engaging in any basic research, "Receiving manufactur- and gas industry interests for the job. ers of radio on broadcasting's share of the GNP. He and TV receivers employed The subcommittee has jurisdiction over 85,632 people with a payroll of $441 oil and gas matters and the industry explained that if he could get an ap- propriation he would like to hire an millions Factory sales of receivers in 1964 totalled outside consultant to determine the share $1.750 billion and, in 1965, $2.309 of GNP attributable to users of the billion. s electromagnetic spectrum. "Hi -fi.a Factory sales of phono- The NAB's reply, over the signature graphs, Hi -fi components and tape re- of Vincent B. Wasilewski, NAB presi- corders totalled $550 million in 1964 dent, stressed that the value of broad- and $649 million in 1965. Factory sates casting was primarily intangible ( "its of phonograph records and magnetic capacity to serve the American peo- tape were $299 million in 1964 and ple") and impossible to measure. It did, $325 million in 1965. The latter indus- however, supply some figures, culled try in 1964 employed 9,853 people with principally from the FCC, Department a payroll of $48 million. of Commerce, EIA, American Associa- "Retail activity.5 Establishments pri- tion of Advertising Agencies, Bureau of marily engaged in the sale of radio and Mr. Moss Mr. Williams Advertising of the American Newspa- television receiving equipment in 1963 per Publishers Association. Publishers totalled 10,365 with a payroll of $128 Information and several trade maga- million and 40,083 personnel. zines. "Tubes. (Figures pertain to 1964.)s NAB Figures In the category direct- The total value of shipments of elec- ly devoted to broadcasting, the NAB tron receiving tubes in 1964 was $280 presented figures ranging from $1.348 million, produced by 21,938 employes billion as the total investment in tangible with a payroll of $119 million. The broadcast property in 1964 to $35.2 mil- total value of shipments of cathode ray lion as advertising expenditures by radio picture tubes was $309 million, which and television in newspapers and con- were produced by 11,276 employes with sumer magazines in 1965. a payroll of $74 million. Transmitting In the category of industries asso- and special -purpose electron tubes ac- Mr. Jarman Mr. Macdonald ciated with or dependent upon broad- counted for annual shipments of $279

56 (THE MEDIA) BROADCASTING, September 12, 1966 Temporary Employee

"What other stations have you worked for ?" Howdy Roberts was once asked. Howdy, with WMT since 1935, when he traded his brief teaching career for a mike, removed cigar and clarinet -he smokes both -from his mouth and asked in return, "You mean there are other stations ?" Our Mr. Roberts beats alarm clocks -you don't have to wind him. He separates the men from the beds 7:35 to 10 a.m. daily with the "Musical Clock" program, a Hap- pening that has been cajoling sleepy heads for the last 24 years. Besides playing records and taking Iowa's temperature, Howdy takes ad liberties across the breakfast table from Eastern Iowa's most sizable a.m. audience.

His remedy for chigger bites ( "You take the juice from a quart of corn ... ") and his recipe for Beef Stroganoff ( "First your beef wins the blue ribbon at the Moscow State

Fair . . .") are almost as famous as his dance band, which averages 200 personal appearances a year throughout WMTland. Audience, sponsors, and WMT swear by him. He has a 31 -year hashmark and a gold clock to prove it. WMT Cedar Rapids CBS Radio for Eastern Iowa Affiliated with WMT -TV; WMT -FM; K-WMT, Fort Dodge National Representatives: The Katz Agency million, 17,000 employes and a payroll tures (excluding exhibition in theaters) over imports in the international distri- of $120 million. The value of shipments resulted in receipts of $1.662 billion. bution of television programs- probab- of semi -conductors (including transis- Paid employes numbered 50,900 with a ly amounting to as much as $80 million tors) was $717 million, produced by payroll of $482 million. net per year." 55,426 employes with a payroll of $328 "Professional sports.5 In 1963 all FCC financial reports -1964. million. (Although data were not avail- professional sports generated receipts of 'Department of Commerce- Survey of able to apportion these production fig- $770 million. Employes numbered 38,- Current Business-July 1966. 'Department of Commerce- Survey of ures, it is known that the part used by 000 with a payroll of $197 million. Al- Current Business- August 1965. broadcasting and receiving is substan- though figures are not available for sub- 'Printer's Ink -Aug. 12, 1966. 'Department of Commerce -Census of tial.) sequent years, financial growth of this Business, 1963. has obviously phenomenal. 'Electronic Industries Association 1966 "Producers. Producers of live shows industry been Yearbook. for radio and television in 1963 had re- The very existence of many teams and TV and Communications, August 1966. 'Department of Commerce -Annual Sur- ceipts of $102 million and employed of some leagues depends upon broad- vey of Manufacturers, 1964. 3,914 people with a payroll of $36 mil- casting. 'Bureau of Advertising, American News- paper Publishers' Association. lion. "Balance of Payments. Industry esti- "Publishers' Information Bureau. "Entertainers.' Radio and television mates indicate that there is a substan- "Estimated by American Association of Advertising Agencies -based on Printer's entertainers (except classical) had re- tial favorable balance of U.S. exports Ink data. ceipts of $81 million in 1963, and employed 8,353 people with a payroll of $11 million. "Transmission facilities. AT &T facili- FCC hearing -procedure change supported ties used for broadcasting represent. by our estimate, an investment of ap- BUT proximately $250 million. Networks and CBS AND BAR GROUP URGE SOME MODIFICATIONS stations spent approximately $65 million in 1965 for use of these facilities. A proposed FCC rulemaking, which has been designated for hearing." The "Talent management and agents.5 This would incorporate into commission rules FCBA also suggested that the FCC es- category accounted for receipts of $74 a modified version of the rules of dis- tablish general standards regarding the million, a payroll of $23 million and covery now employed in all federal application of the discovery rules that employment of 3,800 persons. courts, received reserved approval last would prevent delay, harassment "Advertising expenditures and by radio week in comments filed by two inter- abuse of the hearing process. and television in newspapers and con- ested parties. CBS suggested that an addition of sumer magazines: $35.2 million in 19 CBS and the Federal Communica- five days to all time limitations in the l965. , tions Bar Association both expressed proposed rules would be helpful. The "Specialized merchandising activity. general agreement with the objectives network, noting that the parties in al- We estimate that the of total amount of the FCC's proposal but also sug- most all the adjudicatory cases are lo- specialized broadcast- generated mer- gested that certain aspects of the rule - cated outside Washington, stated that chandising activity (such as sales of making undergo further consideration such time extensions "should not create toys and clothing to emulate characters and modification before adoption. an unreasonable delay and may well on children's programs) is least $700 at The commission issued notice of its reduce technical defaults, remedial mo- million per year at retail. rulemaking proposal, which is designed tions and protective orders for addi- "Cumulative public investment in ra- to shorten hearings and prevent oppos- tional time." dio and television We sets: estimate $25 ing sides from springing surprises, in No Limit CBS also asked that no billion. February (BROADCASTING. Feb. 28). limitation be placed on the extent that "Research: We that estimate the an- If adopted, the rules would permit commission representatives could be nual expenditure for research directly opposing lawyers in all adjudicatory questioned by outside related parties. The pro- to broadcasting is in excess of proceedings to question each other's wit- posed rules, according to the network, $20 million. nesses and use other means to learn provide that "commission personnel may "Undetermined categories. We have about the other side's case before hear- be questioned on oral deposition as to not been able to assemble adequate eco- ings. The information would not or- matters within their direct personal nomic data on such essential services to dinarily be admissible in the hearing. knowledge only." This procedure is not broadcasting as those of professionals but it would enable the lawyers to pre- within the "spirit" of pretrial actions (lawyers, engineers, accountants, bro- pare their cases and protect themselves and "would force an adverse party to kers, etc.), trade associations, music - against surprise disclosures. rely on written interrogations or to call licensing organizations and trade pub- Formulate Rules The FCBA urged staff member after staff member to se- lications." that the commission appoint a joint cure the required information or to piece Group B (industries associated with committee of FCC and FCBA repre- together all aspects of certain facts," or dependent upon broadcasting) : sentatives that would formulate a set CBS said. "Payments to agencies and repre- of rules best suited to the interests of The deadline for comments on the sentatives.' Broadcast -industry payments the commission and the public. The as- discovery rulemaking was last Tuesday to advertising agencies and representa- sociation stated that because the dis- (Sept. 6). covery proposals tives were $236 million in 1963, $263 are "radical depart- ures from present FCC rules of practice," million in 1964 and $280 million in they should be clarified and modified WHAS -FM makes debut 1965. to a great extent before adoption. "Advertising agencies.]" In 1965 to- Specifically the FCBA asked that cer- with classical music tal advertising- agency receipts were tain adjudicatory proceedings, such as $6.46 billion, total employes and pro- comparative hearings, be exempted from WHAS -FM, adjunct of the 44 -year old prietors numbered 75,000, with a pay- the discovery procedures. The commis- WHAS and WHAS -TV Louisville, went on roll of $600 million. sion's proposal, according to the asso- the air last Wednesday (Sept. 7). Owned "Motion pictures.5 Production, dis- ciation, would make discovery available by the Louisville Courier -Journal and tribution and services of motion pic- "in any adjudicatory proceeding which Times, WHAS -FM programs predomi-

58 (THE MEDIA) BROADCASTING, September 12, 1966 Who busted the numbers game wide open in the advertising /marketing field?

A top executive you 83,500 unduplicated ad- end of the numbers game probably know says we did. vertising /marketing deci- -or a little dizzy from pil- "We" are The Printers' Ink sion makers. ing numbers atop numbers Network of Magazines. And with a high incidence of the top executive's com- Put that into your com- duplication, triplication or pany-a major medium -is puter ... or at least your whatever - call your ac- currently one of our big- media -data file. count executive at The gest advertisers. Printers' Ink Network of Magazines. All we did was to revo- Now, you can reach lutionize the method of much more of your market He has "a system" to reaching the Advertising than any single publication help you win the numbers Market. We melded three in the field can offer you, game. You'll find his num- much more than advertising /marketing mag- efficiently ber in the New York, Chi- azines to complete the any other combination can. cago, Los Angeles, San Printers' Ink Network -the Francisco, Miami Beach, first and only magazine If you're growing a little London and Tokyo tele- network able to deliver tired of being on the short phone books.

THE PRINTERS' INK NETWORK OF MAGAZINES: Printer's' Ink, Business Advertising, Consumer Advertising Decker Communications. Inc. 501 Madison Avenue, New York, New York 10022 Telephone (212) 421-0800 FILM CAMERAS AND PROJECTORS TV TAPE EQUIPMENT TRANSMITTERS RCA...the

"MATCHING" MEANS A BETTER INVESTMENT CONTROLmatched CONSOLES, SWITCHING AND EFFECTS lineLIVE CAMERAS The "Matched Line" is the end result of a multi- million -dollar engineering program to produce a new generation of broadcast equipment. RCA Matched Equipment reflects the newest in styling, performance and operation. Matching means equipments that are designed to provide the ultimate in performance when used together ... equipments that are designed and styled to fit together efficiently, and to provide the finest, most modern appearance for the whole station. It means installations that are compact, yet easily expandable, that offer greater reliability, and that provide for easy operation and maintenance. It means simplicity in ordering, easier follow -up and guaranteed satisfaction ... from one factory, one ultimate source of responsibility, one set of designers and engineers. And it means equipment that is designed for tomorrow, assuring a better investment. If owning equipment that performs and looks better together, and lasts longer, appeals to you, why not consider RCA's Matched Line? From "big tube" cameras, advanced quadruplex recorders, film and slide projectors... to transistorized switching, controls, transmitters and antennas, the RCA Matched Line is a good thing, all the way, for you. See your RCA Broadcast Representative. Or write RCA The Most Trusted Name in Television Broadcast Television Equipment, Building 15 -5, Camden, N. J. nantly classical music in multiplex Issues in the case include apparent mis- raised "novel concepts and proposals stereo completely separate from WHAS. representations, unauthorized assign- with respect to domestic common car- The start of WHAS -FM was heralded ment of license, inaccurate logging, and rier service via satellites." It is thereforc by an extensive promotion campaign broadcast of lottery information. The practical, the FCC said, to extend the that included billboards, local AM and commission said that the hearing would date for reply comments in the proceed- FM spots, newspaper ads, posters and also cover Mr. Williams's answer to a ing from Oct. 1 to Nov. 30. special mailings to local and national ad- notice of apparent liability for $1,500, Further comments on the material vertisers and community leaders. A which he eventually paid. received by Nov. 30 would also be help- monthly FM program guide is being George T. Hernreich, permittee of ful in the inquiry, the commission said. offered to subscribers for $2 a year. KALT -TV Jonesboro, Ark., was ordered Dec. 30 was therefore set as the date Brench Boden is the program director by the FCC to pay a $1,000 fine for by which all such additional comments for the new station which operates on rebroadcasting programs from other are to be submitted. 97.5 me with 100 kw. It is represented stations without their authorization and The first call for help in answering nationally by Henry I. Christal Co. for "numerous" violations of the log- the space -age questions involved in ging rules. The commission said that private domestic satellite ownership was FCC sends three coverage of certain news events, such uttered by the FCC last March (BROAD- as the 1965 Los Angeles riots and two CASTING, March 7). Since then most of to the woodshed of last year's Gemini launches, was re- the interested parties have agreed that broadcast by KALT -TV without obtaining a domestic space system is feasible and permission from the originating stations. The FCC meted out penalties in vary- legal. The major disagreements have On several occasions the station also swirled around the question of who ing forms to three broadcasters last broadcast unauthorized excerpts from week. should own the system -carriers. in- the Huntley- Brinkley program as part cluding the Communications Satellite WCHS Charleston, W. Va., licensed of its newscasts, the FCC said. to WCHS -AM -TV Corp., was granted a Corp., or other noncarrier entities. one -year license renewal for a term ex- The Ford Foundation suggested that piring on Oct. 1, 1967. In a letter to Dates extended for a nonprofit corporation operate a do- WCHS last July the commission had rep- mestic satellite system to serve the TV rimanded the station for its handling of satellite comments networks and use the profits to support the promotion of a "Lucky Bucks" con- educational television (BROADCASTING, test last year (BROADCASTING, July 18). Faced with a major policy decision Aug. 1). The commission also decided last the FCC last week asked for another week to designate for hearing Arthur round of comments on the idea of a P. Williams's application for renewal of domestic, privately owned satellite - Rural translators okayed the license of KLAV Las Vegas. The communications system. Broadcast Bureau was directed to serve The commission stated that comments for 3 Salt Lake City TV's a bill of particulars on Mr. Williams. already received in the inquiry have Three U tah broadcasters received FCC approval last week to build 100 -w UHF translator stations in their state. The permittees, Screen Gems Broadcast- ing of Utah, KUTV Inc. and KSL Inc.. licensees respectively of KCPx-TV, KUTV (TV) and KSL -TV, all Salt Lake City. will use the new translators to rebroadcast their programs to rural areas in Utah. Each of the grantees will construct translators at Milford, Levan and Help- er. Facilities at Milford will serve rural Beaver county, Hamilton Fort and New- castle. Translators at Levan will serve rural Sanpete county, Aurora and rural Juab county: and the Helper complex will rebroadcast signals to rural Du- chesne county and Spring Glen. The FCC granted the permittees' requests for rule waivers so that the sta- Miss Nebraskaland, Pat Knipplemeyer, tions will be able to use multiple output not concocts a bottle of "Nebraska antennas and channels authorized for Champagne" for the dedication of a translators. 1,500 -foot tower for KOLN -TV Lincoln and KGIN -TV Grand Island, both Nebraska. Water was collected from Joins NBC 10 lakes in the channel 10 and 11 area and the mixture was dropped WAEO-TV Rhineland, Wis., will join against the structure by John Ban- NBC -TV as a full -time affiliate on Oct. ner (Sergeant Schultz), co -star of 1. The station operates on channel 12 'Hogan's Heroes,' on hand for the with 316 kw visual power. It is owned ceremony. A. James Ebel, vice presi- and operated by Northland Television dent and general manager of the Inc., of which Alvin E. O'Konski is John E. Fetzer stations, presided. president.

62 (THE MEDIA) BROADCASTING, September 12, 1966 reasons why we call new "Scotch" Video Tape No.c °ortanei plusi

4. Improved sound: Dynamic range is substantially improved across the sound spectrum. Living sound to match the picture!

5. Cleaner running: Permits the cleanest picture ever produced .. . stays that way, play after play.

1. Livelier, truer colors: Colors appear brighter, clearer, life- like. Permits crisp picture definition. People, products have new realism. Foods look more appetizing. Perfect Scotch Video Tape NO. 399 pictures from every station. opens a new dimension in video quality. Delivers the believability and presence of live broadcast with the advantage 2. Stronger black & whites: of instant playback. Provides "see it Compatible high fidelity resolution now" control of program content. with startling presence. Minimal background interference or blur. It's a picture that's truly alive! 6. Perfect copies: Create up to 4th generation duplicates that the color television viewer cannot distinguish from the original master tape. e

7. Total versatility: Com- !adds a new pletely compatible with all stations' dimension to equipment ... both high -band and your programming. low -band recording. Recorders need no special adjustment or set -ups. FIND OUT HOW Color Tape Plus adds a new dimension to your programming. 3. Longer life: Capable of 2,000 Write: 3M Company, Magnetic Products machine passes. Proportionate increase 8. Field proven: Thoroughly Division, St. Paul, Minn. 55119. in on- the -air replay capability. Almost tested and proven in actual broadcast- impossible to wear out. Virtually un- ing use by networks, local television Magnetic Products Division 3m SCOTCH IS REGISTERED TRADEMARK OF IRE PM COMPANY. limited shelf life. stations and production studios. When to cover?

This can be a tough decision for a deskman ...but procedures into motion. Lederle's Emergency not for Lederle's Emergency Coordinator. Her Coordinator. who keeps a set of airline schedule job is to "cover" each and every request. whether books by her kitchen telephone. checks routing on the job or at home enjoying a leisure hour. possibilities and makes arrangements for the fast- Her assignment sheet involves the shipment of est possible shipment to the trouble spot. In the urgently needed life -saving drugs to all parts of meantime, Lederle physicians and other person- the nation and the world. It could be antirabies nel are carrying out their assigned tasks. serum, botulism antitoxin or gas gangrene anti- This emergency shipment program operates toxin, but whatever it is, it has to get there fast. around the clock, day and night seven days a Every such request received at Lederle Labora- week. Unlike the news media, the question "when tories at any hour of day or night sets emergency to cover ? ", is never a problem.

LEDERLE LABORATORIES A Division of American Cyanamid Company, Pearl River, New York FINANCIAL REPORTS

New highs in sales, net in progress or ready to begin. He said losses in the third and fourth quarters. an unprofitable venture in subcon- The firm's backlog of orders and con- posted by Teleprompter tracting on a National Aeronautics and tracts at the end of the fiscal year was Space Administration contract and high at a record high, according to Mr. beginning costs Ameco subsidiary Teleprompter Corp., major CATV for Merrill. The backlog of regular busi- operations also affected profits. operator, recorded new highs in earn- ness exceeded $8 million, plus the $5 He said, however, that the subsidi- million of work delayed by the ings and revenues for the first half of FCC cable manufacturing a 1966. aries-a facility, action, he said. pole -line construction company and a For the fiscal year ended June 30: Teleprompter is currently associated financing organization show with Hughes Aircraft Co. in a CATV -should 1966 1965 profits in fiscal 1967. Earnings per share $0.23 $1.04 operation in New York City and is also Net sales 11,904,394 9,945,697 an applicant with Hughes for three Mr. Merrill pointed out that Ameco's Net income 276,970 1,036,478 CATV franchises in Los Angeles. If earnings were particularly affected by Shares outstanding 1,200,000 1,000,000 the Los Angeles franchises are received, both companies will have a 50% interest in the operation through a third company, Theta Communications of California (BROADCASTING, Aug. 22). Teleprompter also has a 20% interest in Theta Communications Corp. (Theta - Com), another jointly owned company, formed to develop and market electronic communications products and systems. For the six months period F ended June 30: 1TJ , p 1986 1965 " C MICH. Earnings per share $0.76 $0.25 RAPIDS, Revenues 3,349,677 2,602,358 COUNTRY R Net earnings 626,336 182,380 T{iNV HOTEL That Average shares PAN to Certify outstanding 822,618 744,300 This is Norman ath,Lding Airmedia files stock issue plan with SEC

Airmedia Inc., Cullman, Ala., has filed with the Securities and Exchange Commission seeking approval of a $1.5- million stock issue to be used to acquire new radio, television and CATV prop- Now, over 10,.000 Country Clubbers erties. The company is offering 300,000 shares of its class A common stock at have gotten into the act $5 a share through Rentz & Co., Birm- ingham, Ala. Over 10,000 people in Western With all this involvement, small Airmedia, which hopes to become a group broadcast owner, presently owns Michigan have joined the fastest - wonder we get loyal listening by these man. Cullman, Ala. Initially, the com- growing, most inclusive Country Club hard -working, hard -earning men and pany will seek AM broadcast facilities we know anything about. women. Their spending makes Grand in the East, Midwest and South. The Rapids the top market in Western firm has already engaged in preliminary The membership card is just the negotiations for properties in Nashville; beginning. Listeners take part in Michigan-and they get lots of their Long Island, N. Y.; Western Pennsyl- WJEF contests and games by the spending ideas from WJEF. vania, and Birmingham, Ala. thousands. We keep the ball rolling Skeptical? Ask Avery- Knodel - with valuable prizes, gifts, and all and get into the WJEF selling act the trimmings. yourself. FCC CATV order blamed for Ameco's smaller net

Bruce Merrill, president of Ameco RA010 VVXIO uat0011a1r: Mint Inc., Phoenix, commenting on his ClIaND RANDS SIMI ..I firm's decline in earnings for fiscal ,VK., cAm WJEF 1966, said that the FCC's Second Re- TELEVISION CIA RADIO IOR GRAND RAPIDS AND KIM COUNTY wM `1,;Á,0R Av.n,-Kned,l, In,., E,alv,lr, NOIonei Ri Pr,nlolrr,t port and Order on CATV deferred /wNUP`ÑCSAUIÌ 5 rA.p,[ UOSNiv/, about $5 million in Ameco work either RiÑlaYPGlir',0 SltxR. NEB.

BROADCASTING, September 12, 1966 65 PROGRAMING

broadcasting corporation's own syndica- Field dips deeper into programs tion library includes a half -hour color travel series called World Adventure. The Bill Veeck Show, a half -hour, daily Purchases all the syndication properties of Cardinal; discussion program and Conversations with Alvarez, a half -hour medical dis- Simmel to handle new distribution operation in Hollywood cussion :program. Currently ready for syndication are The barely one -year -old Field Com- In the overall package of syndicated A War with Many Faces, a documentary munications Corp., already established material purchased from Cardinal by on the Vietnam conflict; three outdoor in UHF broadcasting with operation Field are 26 half hours of Adventure cooking shows and The Near West Side of wFLn(rv) Chicago, has moved into Calls, 26 half hours of Faces and Places, Story, a 90- minute documentary on the television distribution field in a 20 half hours and an hour special of teen -age gang problems, produced by major way by purchasing for cash all Quest for Adventure, 13 quarter hours the WFLD news department. Now in of the.syndicated properties of Cardinal of Ghost Towns of the West, 18 quarter production for near future distribution Programs Inc., Los Angeles. The ac- hours of Stories of Yesterday's World, are Time for Children with Miss Fran- quisition involves eight different color 65 five -minute programs of Explore the ces, a series for children featuring Dr. film series, comprised of more than World, 130 five- minute programs of Frances Horwich; a series concerning 320 different programs -most of the Nature's Window and a one -hour spe- billiard expert "Minnesota Fats" and a travel- adventure variety - of varying cial, Philippine Adventure, starring series being created by Burr Tillstrom lengths. Field is setting up a separate Andy Devine. Part of the deal also was of Kukla, Fran and 011ie fame. syndication department in Hollywood. a one -hour black -and -white special, According to Sterling C. (Red) Quin- under the general managership of former Hollywood Without Makeup, produced lan, president of Field Communications Cardinal Programs Executive Vice Pres- by Ken Murray, and 26 half -hour color and WFLD, the company's full- bodied ident Edward Simmel, to handle this films of Hawaii Calls. The last -named jump into TV syndication came a year new distribution operation. In addition, previously was one -third owned by sooner than anticipated. He indicates the UHF broadcaster has acquired dis- Field Communications. that Field intends to become "a major tribution rights to special spot announce- This is not the first TV syndication supplier of adventure in color" and ments developed for utility advertisers venture by Field Communications, a hopes to "increase our library many by the Blu la Co., Denver. Formal an- wholly owned subsidiary of Field En- times over." nouncement of these moves is expected terprises Inc., publisher of the Chicago Mr. Simmel's headquarters will be at by mid-September (CLOSED CIRCUIT, Sun -Times, the Chicago Daily News and 9229 Sunset Boulevard in Hollywood. Sept. 5). two suburban Chicago newspapers. The Armin Furch, named assistant general manager of the new syndication wing, will operate out of Chicago from the executive offices of Field Communica- tions in the Marina City complex. Salinger suggests national news clearance plan

Pierre Salinger, White House news security. The commission would be No hanky panky for secretary under two Presidents, last composed of "distinguished represen- week proposed a two -pronged at- tatives" of the news media, govern- Sheppard retrial tack on the journalistic dilemma of ment servants who have some experi- the cold war age: how to reconcile ence in news -government relationship, "I intend to run . a taut ship," an a free press and the needs of na- and others representing neither the Ohio judge who will preside at the re- tional security. news media nor the government. trial of Dr. Samuel H. Sheppard ac- First; Mr. Salinger repeated a pro - "The central issue involving the cused of murdering his first wife, told posal first advanced in 1961 by the press and the government," Mr. newsmen last Nièek. late President Kennedy: that one Salinger said in a speech to the The judge is Roy F. McMahon, man, with access to all informa- National Press Club in Washington, Cuyahoga county common pleas judge. news tion, . classified or not, available "is the relationship between these He outlined stringent rules for to the government, be named to two great institutions in a rapidly coverage of the trial that bars TV and represent all news media in Washing- changing world." broadcast equipment from the court- ton. When questions of national se- The vital question, he added, is: room itself as well as two floors of the curity arise, any news editor could "how the press, with its great free- courthouse. TV cameras and micro- query him for advice on whether doms embodied in the American phones will be permitted, it's under- or not to run a story or how to han- Constitution can operate as freely as stood, outside the courthouse and on dle it. His recommendation would possible in a democratic society the main, street floor. not be binding; an editor could ac- locked in struggle with some of the Under Judge McMahon's rules, en- cept or reject it. greatest secret societies of all time." tered in the court's records, all of the Second, the former news secretary Mr. Salinger, who served as in- 35 seats in the 20-by -40 -foot courtroom to President Kennedy and, for sev- terim senator from California until would be distributed on a "first come, eral months, to President Johnson. he was defeated by Senator George first served basis." There will be no proposed that the President appoint a Murphy (R- Calif.) in the 1964 elec- special seating arrangements for news- blue -ribbon commission to look into tions, is author of With Kennedy, pub- men, he stressed, no standing room, and the problem of news freedom and lished last week (see opposite page). no reservations when a newsman leaves the courtroom to meet his deadlines. Any deviation, he said, would put news-

66 BROADCASTING, September 12, 1966 men in jeopardy of being found in con- "He came across on TV as a Mature, tempt of court. Salinger's book.. knowledgeable, attractive man," Mr.

The 1954 conviction of Dr. Sheppard Salinger continues. "Nixon came.across . for the slaying of, his first wife was with all the sincerity of an actor read- overturned by the U. S. Supreme Court tells TV tales ing a toothpaste commercial.''- last June (BROADCASTING. June 13). He also reports that when then-Sen- The court held that the Cleveland osteo- ator Kennedy received the first offer to path failed to receive a fair trial in the Debates won Presidency, debate Vice President Nixon from light of newspaper and broadcast cover- NBC, he accepted it on the spot.. He age of his arrest and trial. It ordered JFK believed; but TV put adds that he feels the American people that he be given a speedy trial or be set made up their minds on the basis of free. Pierre back in long pants the first televised encounter and merely reinforced their views by watching the other three. The dramatic television debates be- Used Television With this first suc- tween John F. Kennedy and Richard cess with the electronic medium behind Goldman eyes bigger Nixon in the 1960 presidential cam- him the President later sought ta.expand paign have generally been regarded as this means of communications and_used movie market on TV the turning point in the contest for it even as an instrument of policy- votes and soon after the election, the the threat of nuclear war, Mr, Sal- In the belief that there soon will be as President himself credited television inger writes. He was also the first -Pres- many as seven nights of movies on the with the decisive role, according to the ident- to permit the use of live television networks in prime time. Harold Gold- latest in the recent series of books writ- during his regular news conferences, on man Associates, Los Angeles -based fea- ten by members of his staff. the advice of his news aide. ture filmmaker, has doubled its pro- Watching a replay of one of the de- In one of many references to broad- duction schedule for the next year. bates one night after the victory, Presi- casting made by Mr. Salinger in the Starting this month, the production dent Kennedy reflected: "We wouldn't course of his book, which is largely company will film at least one new have had a prayer without that gadget," devoted to his role as the President's movie each month. All of the new films Pierre Salinger, White House news sec- spokesman, he reveals the vehement op- will be made, it was revealed, with the retary during the Kennedy years, writes position by the newspaper and magazine focus firmly on future TV network in his book, "With Kennedy," published reporters to this suggestion and even presentation. last week by Doubleday. the doubts harbored by his staff. The The company plans to turn out its Mr. Salinger himself says that with- fear of overexposure worried the Presi- motion pictures for less money than out television John Kennedy would not dent, while the strongest argument major studios are accustomed to spend. have won the election and adds that the against the proposal was the possibility They will be released theatrically dur- debates certainly were the turning point. of a slip of the tongue leading to a ing the so-called "soft" season, when diplomatic disaster. the competition from major productions Mr. Salinger also recounts the steps will be less evident. After 12 to 18 taken during the Cuban missile crisis months of theatrical runs, Goldman to get the assistance of commercial ra- Associates hopes to make its pictures dio stations on the eastern seaboard to available to television. turn over their facilities for Spanish New movies already being offered broadcasts aimed at Cuba in support of to the networks are the recently com- our actions. He reports that former pleted "The Destructors," starring FCC Chairman Newton N. Minow Richard Egan, and "Run Like a Thief," acted as a go- between in this effort and with Keenan Wynn. Two other films he also tells of the preparations and are being readied for production. secrecy that surrounded those fateful events and the President's television appearance to inform the public of the situation. Mr. Salinger praises the 10 stations for their instant cooperation Seminar scheduled and says that one of the things the President did that night was to send for program executives each of the radio station owners a tele- gram of thanks. TV Stations Inc. will hold a man- Debate with K Sought He also re- agement- programing seminar for TV lates his personal efforts in trying to station executives at the New York arrange televised exchange of views be- Hilton hotel, Oct. 10 -12. tween President Kennedy and Russian Herb Jacobs, president of TVSI, a Premier Nikita Khrushchev. The ar- program consultant and market analysis rangements for the debates, which would firm for more than 100 stations, said have been televised in both countries, the conference will center around the had been painstakingly worked out to theme: "What makes a station a suc- the point where the scripts were being cess and what it must do to achieve it." prepared for the statements during the Approximately 175 TV station offi- first of the debates. The project was cials are expected to attend the three - doomed, however, when the two coun- day session, according to Mr. Jacobs. tries reached a diplomatic crisis over Subjects to be explored include news. the resumption of nuclear testing. agency- client relations, future program- Included in his recall of his relations ing supply and trends, the station image Mr. Salinger as news secretary with many well-known and local origination. TV elected a President newspaper and TV reporters are run-

BROADCASTING, September 12, 1966 67 ning accounts of his encounters with when the Kennedy party went there for casters, the Association of Maximum Bill Lawrence, now White House cor- a rest after the election. However, he Service Telecasters, the Texas Tele- respondent for ABC-TV. Mr. Salinger says this practice was put to an end by vision Broadcasters Association, and took fiendish delight, he writes, in nee- President-elect Kennedy, who after the owners of eight Texas television stations dling Mr. Lawrence about how he got Nixon debates had learned the value of urged the FCC to deny the applications his job. The two had clashed heatedly a good appearance on the TV screen. filed by Dal -Worth Microwave Inc. - and repeatedly over the subject of the "Get back into long pants, you haven't or at least designate them for hearing. televised presidential news conferences, got the legs for shorts," he told his Two other Texas stations filed opposi- with Mr. Lawrence, then a correspond- robust news secretary one day after tions earlier (BROADCASTING, Sept. 5). ent for the New York Times, criticizing seeing him on television wearing shorts. Dal -Worth proposes to provide three the practice. One day in 1961, Mr. channels of nonbroadcast service, from Lawrence came to the White House an unidentified source in the Dallas fuming because his paper was not send- area, to five common carriers for relay ing him to report on a presidential trip Backdoor way to their CATV customers. In addition. to Europe, and adding that if he had a three CATV systems are said to have good job offer that day he would quit. agreed to take the Dal -Worth program- Mr. Salinger says that he knew ABC - to pay TV? ing service. TV's news chief James Hagerty, White The opponents charge that the pro- House news secretary under President posal constitutes a plan for pay tele- Eisenhower, was anxious to lure Mr. Broadcasters rise against vision based on CATV program origina- Lawrence to ABC. Mr. Salinger called tions. And they say such a plan should Mr. Hagerty to tell him the stars were Dallas plan to microwave not be authorized before decisions are right for such a move that day -and made on fundamental policy questions they were. Thereafter, Mr. Salinger programs to CATV systems concerning pay television. applied the needle to Mr. Lawrence of "The fact that the CATV system in ABC -TV who had once devoutly argued retransmitting . . . material to its A Dallas company's proposal to that cameras had no place in a presiden- use subscribers may make a monthly charge microwave facilities tial news conference. to feed nonbroad- rather than a per-program charge does Mr. Salinger, in his book, not only cast programing to CATV systems has not alter the pay -TV aspects in the tells stories on other persons and re- produced a spate of opposition from least," NAB said. broadcasters who raise counts inside information behind some the spectre of Decisions Pending The commission of the key decisions of our times, but pay television and warn of the develop- is currently considering in a rulemaking he tells stories on himself. He tells that ment of a "hybrid CATV- pay-TV" mon- proceeding whether to establish pay tele- he had been accustomed to dressing ster. vision as a regular service. In addition. casually in Bermuda shorts in Florida The National Association of Broad- Congress is considering FCC- recommended legislation that would prohibit CATV's from originating programing except in categories specified by the commission and for which no extra charges would be made. TTBA, which represents 23 stations. said that in asserting jurisdiction over all CATV's and adopting rules for regu- lating them, the commission had in effect imposed a freeze on authorizations for CATV program originations pending the completion of "appropriate proceedings." TTBA said that it's clear the commission didn't consider deter- "Styles Are "Yeah, I minations on individual applications. such as Dal -Worth's, to be "appropriate Changing Out Just Found proceedings." Michigan Out" AMST said the applications should be denied as contrary to the public in- Way!" terest. It said the Dal -Worth proposal would produce the "truly hybrid pay - TV" operation that the commission, in Now Ask Your MEEKER the order adopting its CATV rules, MAN About The said would constitute unfair competi- BIG CHANGE In Flint, Michigan's NO. 2 tion for TV stations. In its order, the commission said that it would Market. He'll Show You Who's NO. 1 be unfair for a system to use broadcasting signals as the basis for a pay -TV system that could adversely affect, and perhaps supplement, the broadcasting industry. Basic Change AMST also said the wiimFD "Country Music proposal would constitute a "radical Capital of the North" departure" in principle from the national television CARROLL BROADCASTING CO. FLINT, MICHIGAN 48502 policy and "a massive threat to the free broadcast television service of a large geographical area." AMST said the Dal -Worth applications contain

68 (PROGRAMING) BROADCASTING, September 12, t866 WHY DOES ONE STATION HAVE SO MANY GREAT SHOWS ? Because we have the CREAM o NBC &CBS

Bonanza Gomer Pyle, U. S. M. C. The Andy Griffith Show The Road West The Garry Moore Show The Girl From U.N.C.L.E. Red Skelton

I Spy Star Trek Dean Martin Tarzan Mission Impossible Jericho Gunsmoke NFL Pro Football And Many More-

ekaiinel

WHERE THE COLOR IS NBC Color /CBS Color /Color Film /Color Tape /Color Slides/ Local Live Color On The Way. 13 WAPI -TV BIRMINGHAM, ALABAMA w api-t r Represented nationally by Harrington, Righter, and Parsons, Inc.

BROADCASTING, September 12, 1966 69 WTOP -TV salutes the arts in four -night festival

It wasn't entirely a week of sneak Three of the four members of the received 60 calls from viewers ex- previews and ballyhoo for the new WTOP -TV group found themselves at pressing thanks; the following days' network TV season. In Washington, the White House twice. A television mail brought a volume response. wroP -Tv cut away from its CBS set had been placed in the White The station counts not only viewer programing for four consecutive House library, tuned, for the con- goodwill and a sense of community nights of locally produced programs venience of guests, to the pretaped accomplishment for its investment, featuring performing arts groups WTOP -TV symphony program. but also a considerable gain in pro- based in the area. The four -day series, Pageant of duction expertise. Since wroe -TV is Civic leaders kept the atmosphere Performing Arts, opened Tuesday a key network affiliate, station gear for the arts lively. President and (Sept. 6) with the National Ballet and procedures were organized Mrs. Lyndon Johnson held a recep- production of "Swan Lake" and around a heavy standing news operation Wednesday night (Sept. 7) for "Con Amore." The next evening's tion schedule. 13 American winners of the Tchai- symphony program offered music by Jim Silman, who supervised the kovsky International Music Festival Mahler, von Weber and Rachmanin- Pageant; Michael Hardgrove, pro- in Moscow. The guest list for the off. The third night's program was a ducer; and Duke Struck, director, White House event read like a verit- performance of Mozart's "The Magic had to borrow equipment and time able Who's Who of the arts. The Flute" by Washington's Opera Soci- for what soon became clear was a wroP -TV special that evening offered ety. The final show explored the jazz very ambitious project. An early ef- the National Symphony, with Andre scene in the capital city, with Charlie fort to tape one of Mr. Meachum's Watts as soloist. Among those in- Byrd, classical and jazz guitarist. intermission inserts resulted in one - vited to the White House were Dr. Festival's Cost Total tab for the and- one -half minutes of material Howard Mitchell, director of the station for the effort was put by Mr. after six hours of effort. National Symphony; Mr. Watts; Meachum at $50,000, counting pro- But conquering the problems gave wTOP-TV executive Roy Meachum, duction costs and forfeited advertis- the station staff new confidence, re- who was host for intermission inter- ing revenues. The programs were ports Mr. Meachum. The station views on all four WTOP -TV specials; offered without commercials. But now hopes to do a subsequent special and Post -Newsweek President John audience reaction was favorable and featuring a complete stage play as Hayes, recently chosen by President seemed to reach all segments of the performed by a local repertory thea- Johnson to be U. S. ambassador to population, he reported. During the ter group, and other ideas are now Switzerland. ballet on the first night the station in the talking stage.

the potential for a system extending questions with which the commission support for legislation to give the pro- west to California and northwest to and Congress are wrestling, the Dal - posed NFL-American Football League Oregon. Worth application is premature. They merger immunity from the antitrust Dal -Worth proposes serving connect- said the commission shouldn't act until laws, thus throwing the entire merger ing carriers at Chalk Mountain, Aledo, the basic policy questions concerning in danger, according to Mr. Rozelle. Walnut Springs, College Mound, and pay TV and CATV are settled, in any Representatives James C. Corman Wiggins, all Texas. The three CATV's event, not until Congress acts on the (D- Calif.) and W. J. Bryan Dorn (D- it says have agreed to take the service pending CATV bill. That measure. al- S. C.) both introduced legislation that are in Brownwood, Killeen and Tyler. though approved by the House Com- would ban Friday -night broadcasts of KRLD -TV Dallas -Fort Worth, whose merce Committee, appears dead for this professional football games for fear it service area includes Brownwood, Kil- session of Congress. would reduce interest in high -school leen and Tyler, said it will suffer serious competition and thereby threaten physi- economic injury if the applications are cal- fitness efforts. They joined Repre- granted. It noted that the programing sentative George W. Grider (D- Tenn.), Dal -Worth plans to deliver on two of Pro football fumbles who earlier had spoken out against the the three channels -movies and news Friday -night broadcasts (BROADCAST- and sports "consistently lead the ratings on ING, Sept. 5) and urged Representative race." The third channel will be used Capitol Hill Emanual Celler (D -N. Y.), chairman for educational material. of the House Judiciary Committee to John B. Walton Jr., licensee of three When the first leaves tumble from the hold a hearing on legislation that would stations and permittee of a fourth, said trees and the summer's heat subsides, among other things ban such broad- the "hybrid parasitic form" of system men turn to thoughts of football and casts. proposed by Dal -Worth raises "unique" congressmen proved they were no ex- Celler Veto Representative Celler, problems that the commission has never ception last week. who reportedly rejected Mr. Rozelle's considered. He urged the FCC to set Most of the attention that the fall appeal for immunity for the merger, the applications aside pending a resolu- pastime got from Congress, however, said he would not consider the exemption of policy questions concerning pay - turned out to be as pleasant as a 15- tion on the pending bills that would TV and CATV program originations. yard penalty. The sport was rebuked give professional sports such exemp- Mr. Walton is licensee of KVKM -TV for broadcasting games on Friday night tions as well as banning the Friday - Monahans, Kvtt(rv) Amarillo. KELP -Tv that some legislators thought might in- night telecasts. Representative Celler El Paso and permittee of KJJJ -TV Lub- terfere with attendance at high- ychool has long been a critic of the immunity bock, all Texas. games and bills were proposed tb for- enjoyed by professional baseball. He KFDX-TV Witchita Falls. KPRC -TV bid the practice. Another rebuff 'came advised Mr. Rozelle, however, to go Houston. and KABC -ry San Angelo, all when National Football League Corn - ahead with the proposed merger, which Texas, said that in view of the policy missioner Pete Rozelle failed to get would be launched with a champion - (PROGRAMING) 70 BROADCASTING, September 12, 1966 A million miles a day!

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BROADCASTING, September 12, 1969 71 ship game next January. He said that immune to copyright liability." the FCC, if necessary, to require tele- neither he nor the Justice Department Misapprehension Seen Mr. Jencks vision stations "to obtain rights for the were seeking to block the merger. said the department misapprehends the CATV operators for their contour 'A' But Mr. Rozelle said the leagues facts as to the power and the motive of area; it also enables the Department of would have to re- evaluate the legal copyright proprietors to bring about the Justice to insist on rate regulation in ramifications of the merger and indi- anticompetitive consequences it fears. cases of collective licensing." cated the whole plan would be in He said the principal fear of the CATV jeopardy if Congress did not act. industry was not that copyright control The National Federation of High is concentrated but rather that it would School Athletic Associations also pro- be burdensome and expensive for them tested the Friday -night games. It to secure clearance from a great number Bar association pointed out that although the networks of copyright owners. He further said broadcasting the games were limiting that there was no evidence of domi- their Friday night coverage to the pre- nance of program production and that ponders CATV season schedule, interscholastic games CBS, in a typical week, had 53% of its were played in 17 states during the first broadcast time occupied by programs Protagonists rehash stands September weekend, thus competing that were not copyrighted. The net- with the professional telecasts. An even work, during that week, owned the taken at copyright hearing, greater number, the federation said, copyright on less than 10 % of the programs, he said. would have to compete with an AFL others see blue sky ahead TV game this past weekend. The fed- Challenging the department's state- eration is urging legislation to protect ment the networks own a substantial share the them from Friday games since it feels of programs available for The future of CATV is blue sky syndication, Mr. Jencks - the leagues will not voluntarily give said an Arthur literally- according to one of the speak- D. Little Inc. report showed the net- this protection. It points out that col- ers at the panel on cable systems at the lege football works' share had been declining and in already enjoys protection Washington convention of the Federal against 1964 was a combined total of no more the televising of Saturday- after- Bar Association last week. noon games. than 7 %. The forecast that CATV's is He said the networks day suggestion that coming might withhold copyright clearance when broadcasts are directed at earth from communications satellites from CATV systems is inconsistent with came from John L. Wilson, the principal objective of networking to antitrust copyright expert maximize the circulation of programs. of the Department of CBS answers Justice. The department had also said that if "I think that within CATV systems were in the future al- a relatively few years, Justice charge lowed to originate programs they should we will see a drastic change in be allowed to compete with the net- CATV's position," Mr. Wilson declared. works and that the networks should not This will come, he said, from direct Replies to department's be able to use their power of copyright broadcasting from satellites. control to enter the CATV field or limit Because the reception of these signals opposition to CATV the independence of CATV firms. The will require more technical and com- network official, however, responded plex receiving equipment, he observed, copyright proposal that it would not be fair to allow CATV CATV will find itself the purveyor of to use its competitors' programs without worldwide programs to TV homes. compensation. In a decade, he said, CATV will be CBS, seeking to counter the effect of Department Could Act He con- carrying TV programs from Los An- Justice Department's opposition to ap- cluded that the free market system geles, Chicago, New York to its sub- plication of the copyright laws to which has contributed to the growth of scribers, all by way of satellites. CATV, last week filed a statement with broadcasting should be adaptable to the And, he added, New York TV sta- the Senate Judiciary Subcommittee CATV question. Furthermore he said tions may very well be happy to pay studying the subject. that there is nothing to suggest that the to have their programs and their adver- Richard W. Jencks, the network's Department of Justice is or would be tising carried all over the country. deputy general counsel, at the subcom- helpless to prevent abuses of copyright Mr. Wilson also plumped for local mittee's last hearing on the matter monopoly in the future since it has advertising on CATV systems. This (BROADCASTING, Aug. 29) was given acted in the past. would help competition, he said, be- permission to file a reply to testimony In another brief filed with the subcom- cause at the present time small adver- given by Edwin M. Zimmerman, acting mittee, the American Society of Com- tisers can't afford TV. This kind of assistant attorney general. In his reply, posers, Authors and Publishers, seek- activity, he said, is an "affirmative" anti- he said the Justice Department state- ing to demonstrate the financial power trust position. ment "reflects certain misapprehensions of the CATV industry, presented results Mr. Wilson was one of five panelists concerning the ownership and control of a survey showing 25 group owners of discussing CATV's copyright, regula- of the copyrighted material in the cable systems have ownership in 650 tory and antitrust situation at the FBA broadcasting field, and the application CATV franchises and have applications meeting. of the copyright law to the broadcasting outstanding for 400 more. The meeting drew a crowd of more and CATV industries." He added that ASCAP general counsel Herman than 300. They heard: since a court had ruled that CATV sys- Finkelstein offered the survey as a sup- Louis Nizer, New York attorney tems violated the copyright law when plement to his comments before the sub- (who represents United Artists in its they retransmit broadcasts without per- committee two weeks earlier. so -far successful copyright infringement mission from copyright proprietors, the Mr. Finkelstein advised that any con- suit against Fortnightly Co. -which Justice Department was "urging that cessions to CATV ought to be made formerly owned a CATV system in the court's decision, if not reversed by under the commerce clause of the Consti- Clarksburg, W. Va.), charge that "com- a higher court, be overruled by legis- tution, not under the copyright clause. munity television is a misnomer; CATV lation which would make CATV systems The commerce clause, he said, enables is just a private, profit -making enter - 72 (PROGRAMING) BROADCASTING, September 12, 1998 Can Sgt. 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If graph Corporation, New York, N.Y. ITT prise." CATV systems are liable for copyright CATV is within the grade B contour of CATV is not an antenna system, he infringement (BROADCASTING, May 30). a TV station in the first 100 markets charged; it's a distribution system using This decision has been appealed to the unless there are no objections from sophisticated, highly complicated equip- circuit court, and the industry has in- those stations). "This enables the local ment. dicated it will take it to the U. S. Su- TV stations to put their hands into the Repeating much of what he had preme Court if necessary. pockets of the CATV system," he said. argued before the Senate Judiciary sub- In Congress, the CATV industry is Ernest W. Jennes, Washington at- committee (BROADCASTING, Aug. 8), attempting to have the copyright law torney, who stressed the objections of Mr. Nizer claimed that all the CATV revised to exempt those CATV systems broadcasters to the form CATV is tak- industry need do is "give us a call and that provide subscribers with local TV ing- from a "fill-in" service to a multi- we'll sit down and strike a bargain...." programs-although its definition of channel, big city business bringing in Robert D. L'Heureux, general local does not square with broadcasters distant signals in competition with local counsel of the National Community on all points. TV stations. "And," he added, "they Television Association, warned that if the Harry M. Plotkin, Washington don't even pay for their product -a CATV industry loses the copyright case lawyer, blamed the FCC for per- highly immoral undertaking." in the Supreme Court and if Congress mitting CATV to become established Mr. Jennes also called attention to does not exempt some CATV's from before assuming jurisdiction. "The com- the Dal -Worth application pending be- paying a fee, cable systems may have mission is now just putting out brush fore the FCC (see page 68), castigating to shut down until negotiations are con- fires," he said, because it established it as a sample of the type of programs cluded between cable operators and no philosophy on CATV when it was CATV will originate. copyright licensees. just beginning. "The CATV industry would have you Mr. L'Heureux was referring to the One of Mr. Plotkin's principal objec- believe," he said sarcastically, "that all United Artists decision of a New York tions is the FCC's top -100 market rule they want to do is cover the local PTA. federal judge that CATV was perform- (prohibiting a CATV system from But the Dal -Worth application shows ing under the copyright law and that carrying an outside TV program if the their true colors; movies and sports." The panel was moderated by Dr. Charles F. Phillips Jr., Washington & Lee University economics professor. Dr. Jerry Lewis bans TV in Boston Phillips and Professor Robert E. R. Huntley, law professor at the same university, conclude that CATV might pro- Some of television's sharpest cutthroat. Thou shalt live by vide a "useful" alternative to present criticism these days is coming not greed. Thou shalt have the capacity TV broadcasting if its development is from the critics, but from a comed- to step on anything or anyone that not frozen by government regulation. ian who once appeared frequently gets in the way." They make this judgment in the second on the tube himself. Jerry Lewis, Other provocative opinions: of a two -part article on CATV in the who says he has no desire to return On ratings: "They're a joke. spring edition of the Alabama Law to the medium, took dead aim at The way to find out what people are Review. television at a Boston news confer- really watching is to monitor them Earlier, the FBA presented awards to ence. where they gather banks, toll Storer Broadcasting Co., NBC, ABC -at and "It's dull, it's canned, it's taste- bridges, etc. If I were a network, I'd RCA, as well as the Sears, Roebuck less, it's been swallowed up by Madi- send out cards to all 59 million set Foundation, for activities in behalf of son Avenue," said Jerry. "It's lost owners." the FBA -backed law observance program. the pull it once had of giving the On awards: "Trying to compare viewers something to look forward the Oscars with the Emmys is like to. The creativity is gone." comparing Marlon Brando with Program notes ... He explained that he still liked Huntz Hall (one of the Dead End the news and the weather: "They Kids)." Two for Al -TV American International haven't found a way to prerecord Television reports it has made the sec- On the American public: "It's these yet." ond network TV sale of its features with been overstuffed with all the "Look at the commercials they diver- the purchase by CBS-TV of "How to sion at its disposal, stick into the shows right after the including end- Stuff a Wild Bikini." CBS -TV earlier less television. In the old days it dinner hour, regardless of the sub- had bought the company's "Beach would have been just a movie and ject matter or material. We hear Party" feature, which will be telecast in a dance for a wonderful evening." all about underarm deodorants, bad 1967. "Bikini" will be presented in breath, dentures, nasal drips, etc. Mr. Lewis said he did not desire to 1968 it was said. After an hour of viewing, you have return to television "until they re- Rodgers to score GBS play NBC -TV to go check the medicine cabinet. turn it to its creators. To take a has commissioned composer Richard I think it's disgusting." regular show I would have to have Rodgers to write music for an adapta- Formula Mr. Lewis stated what a manuscript drawn up spelling tion of George Bernard Shaw's Andro- he considered the formula for suc- everything out, it would have to be cles and the Lion, to be presented as a cess: "There's an easy way to make validated by the Supreme Court, and 90- minute color musical in the 1967 -68 it on TV," he said. "You may get then I'd check the court out. season. Mr. Rodgers, currently work- cut up a little but you can beat the "As for myself," he said, "I'm ing on the music score to NBC's special game. All you have to do is 'go too emotional a person. I figure film presentation Saturday Night, now Madison Avenue." and plan, but then I do what my in preparation, is credited with the "You have to learn their 10 com- heart tells me to on the spur of the music for the network's Victory at Sea mandments, which start with 'Thou moment. I'm built that way. That's series. shalt kill. Thou shalt lie. Thou why I get into trouble every hour shalt be deceitful. Thou shalt be a on the hour." Expanding Golden Arrow Films has moved its New York executive offices into larger quarters at 75 East 55th

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BROADCASTING, September 12, 1966 75 Army's weekly half -hour TV show, will be in full color for the 1966 -67 season. KDAY plays only requested music The show is produced for the Office of the Chief of Information by The Army Pictorial Center and covers army activ- "Good afternoon," said the blonde calls for listener dedications before ities world over. receptionist speaking into one of the each play. five extensions on her telephone. Instead, KDAY has opened a total "This is KDAY, million dollar radio. of 18 telephone lines to the 9 million Commercial producer What is your request ?" people who live in its Los Angeles "I want to hear 'Desert Pete' by county and Orange county coverage expands into programs the Kingston Trio," the caller an- areas. Five of the lines handle in- swered. coming calls from metropolitan Los Focus Presentations Inc., New York, "Thank you," said the receptionist, Angeles. These calls always are an- which began operations 18 months ago "you can listen to that on KDAY, 1580 swered by a live voice, that of the as a producer of TV film commercials, on your radio dial." receptionist on duty. The other 13 is expanding into TV program produc- So it goes, over and over, all day lines cover six geographic areas: tion and audio -visual filming. long, sun -up to sun -down, seven days Whittier, Inglewood, Van Nuys, Long Eli Feldman, president, said that a week, repeated, 2,500 to 3,000 Beach, Glendale and Orange county. growth of the company in commercials times a day, 20,000 times a week. These calls are answered and re- paved the way for diversification. Gross It's part of a proliferating, new -old corded on tape by special toll-free sales from commercial production kind of programing format called all - phones that are leased from the Pa- should exceed $2.2 million in 1966, as request radio. Once dismissed as a cific Telephone & Telegraph Co. compared with $1.2 million for 10 small -market gimmick, it's now get- At the end of the day the tapes months in 1965, he said. ting a determined play as a major - are picked up from the station's Focus's most ambitious undertaking and market staple. showcase office in Hollywood in TV programing is a coproduction KDAv Santa Monica, Calif., is only delivered to KDAY headquarters in venture with Total Television Inc., the latest of more than a half -dozen Santa Monica. Two decoder girls New York, on a half -hour animated major- market stations that have made make a bar chart showing the most series called Noah's Lark. Mr. Feld- the switch to request programing in requested records. man described the program as a "wed- the last year or so. Less than two The bar -chart findings determine ding of the space age with pop art." months ago, the Rollins Inc. -owned the station's daily music-play list. In addition, Focus is preparing to be- station was programing for an almost KDAY does not find it economi- come active in the field of TV specials exclusively Negro audience. When cally possible to keep current with and has moved into the production of the decision to change was made, record requests. But it does try never audio -visual films in the educational it seemed certain that the direction to play records that were requested and media fields, he reported. would be towards an all -news for- more than 48 hours previously. Over- Mr. Feldman said Focus's staff has mat. But the station got an infusion all the station plays about 18 records grown from six in March 1965 to 31 of new blood with new ideas. Larry every hour or about 900 records a and the company has acquired its own Buskett, John Thackaberry and Jim week. An average of about 550 rec- studios at 20 West End Avenue. Com- Harrison transferred from KFWB Los ords of the weekly total are different, mercials continue to be the backbone of Angeles as general manager, general having not been played previously Focus's business, he noted, adding that sales manager and program director, that week. For the most part a record he returned recently from a visit to respectively. has to receive several requests before Europe during which he examined pos- This triumvirate had been nurtur- it makes the list. sibilities of producing TV commercials ing the all-request idea for several While it's still too early to cite there. months. Jim Harrison had helped sales successes, station sales manager formulate the request concept at John Thackaberry is highly enthu- KwIZ Santa Ana, Calif., a year before siastic about the future. "We're aim- Rogers against and it has been flourishing there ever ing for a broad mass audience, which Walter since. we feel allows us to approach and TV coverage in House Requests from listeners is not a sell every advertiser," he points out. new idea. WORC Worcester, Mass., To help pinpoint xDAY's audience has been using it consistently for size and demographics, the station Representative Walter Rogers, chair- about 10 years. But IDAY's new man- has installed telephone counters on man of the House Communications agement knew that many variations each of its phones. This entire opera- Subcommittee, last week opposed tele- are possible. They avoided the for- tion has been set up in a Wilshire vision coverage of House of Represen- mat that puts the listener on the air, Boulevard showroom, where adver- tatives' activities on the grounds such the one that limits requests to a tisers are invited to see and hear the broadcasts could end up as publicity specific play list or another one that station's ratings coming in. circuses. "Legislating should not be permitted to become part of a show rather than the solemn obligation of the people's Street, and has opened an office at 649 Yale annual WTIC Hartford, Conn. duly elected representatives," he said North Bronson, Hollywood. Company, has announced availability of its annual in his regular letter to his constituents. which produces and distributes films to series of 38 radio programs, produced The job of members of Congress is to theaters and TV, recently acquired tele- once a week during the academic year. make the best laws possible, he con- vision rights to more than 100 features Yale Reports provides commentaries on tinued, not to become "performers in originally produced in the Soviet Union the arts, sciences and public affairs by what could evolve into self- serving for international release by Artkino visitors and members of the Yale fac- broadcast circuses or to outshout others Films and Sovexportfilm of Moscow. ulty. in the pursuit for publicity." The films are being made available in He said that many persons had com- English- language versions. Army in color The Big Picture, the mented Congress might be suffering

76 (PROGRAMING) BROADCASTINI, September 12, 1966 Of course I can sell $65 worth of spots a week!

Then you can afford ATC automation right now!

It's a fact. ATC can automate The Criterion tape cartridge unit.) your station for as little as The ATC -55 multiple tape $65.00 per week. In many cases, cartridge handler. Stereo and even less. monaural tape sources. Even a unit that prints the official You can buy the equipment log automatically as the material outright. Or finance it. Or lease it. is being broadcast. And simply sell a few more spots a week to pay for it. Plus three different automation control systems: (1) by punch Whichever way you choose, one card, (2) by magnetic tape, thing is certain. The benefits (3) by a time/ sequence device. will completely overshadow the cost. Automation needs vary from Make them available for more station to station. Our job is to What benefits? Well, you'll free productive pursuits. Producing prescribe the system that will your announcers from purely better programs. Better best accomplish what you want mechanical control room work. commercials. Better newscasts. and what the budget will allow. sales. More All our people are broadcasters. The beauty of ATC automation They speak your language. is you buy only you that what To hear them speak it, call Then if you want to expand, need. 309 -829 -7006 or write for you just add on. And still use descriptive literature. the original equipment.

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automation components in the HARRIS industry. (In fact, we pioneered GATES RTE RT Gates Radio Company, the whole thing.) Quincy, Illinois

BROADCASTING, September 12, 1966 77 from a "public- relations gap" in relation calling in the authorities and did not Gypsy Rose Lee Show (Seven Arts) : to the White House and executive air the situation. The FBI and Taylor KTNT -TV Tacoma -Seattle, Wash. he called this a "mistaken police arrested the suspect at 6:50 a.m., agencies, but Television standard." and found the baby in his home. Secret Agent (Independent : WHDH -Tv Boston; KING -TV Se- "The best public relations in which Corp.) -St. Petersburg, Congress can engage," he said, "is to do attle; WFLA -TV Tampa CBS/FM service WSOC -TV Charlotte, N. C.; WMTV its job as well as possible ... no amount Fla.; WTOC -TV Savan- of publicity, in the end, can substitute (Tv) Madison, Wis.; for good performance." signs more stations nah, Ga., and KHQA -TV Hannibal -Quin- He concluded: "The presence of live cy, Mo. CBS /FM's programing service, "The cameras in hearings or in sessions of Television Young Sound," is scheduled to begin on Fireball (Independent Congress would bring out in some the WNEW -TV New York; KTTV KXLS -FM Oklahoma City on Thursday Corp.): very human inclination to pose and WLKY-TV Louisville, (Sept. 15). The seven CBS-owned FM (Tv) Los Angeles; posture, to demagogue, to overstate is- CKLW -TV Windsor-Ont.-De- stations are expected to start broadcasts Ky., and sues. Judged purely as a performance troit. the result might be an interesting spec- of the service on Oct. 1, a spokesman tacle, but it would be bad law -making.'" said, as are WERE -FM Cleveland; wsov- Jungle 10, 8 for Action (Independ- FM Decatur, Ill.; WCOD -FM Richmond, ent Television Corp.) : WIHS -TV Boston, Va.; WNCT -FM Greenville, N. C., and and KLYD-TV Bakersfield, Calif. WARM's quiet alarm WDEF -FM Chattanooga. WJR -FM Detroit and WOW -FM Oma- helps solve kidnap case ha are expected to begin broadcasting "The Young Sound" on Oct. 3, while Psychologist's programs Last Thursday (Sept. 8) WARM KURO -FM will start the service on Jan.1. Scranton -Wilkes -Barre, Pa., received a 1967. KBOI -AM -FM Boise, Idaho, were offered on color tape call from a kidnapper at 4:30 a.m. the first outlets to carry the service, From that time on the station remained starting Sept. 1. A series of taped TV programs fea- hot on the trail until a baby was re- turing Dr. Harold J. Mandl, a well - covered and the kidnapper was captured TV Series Sales ... known clinical psychologist, is being at 6:50 a.m. that morning. produced by Jack Keasler and O. L. Credit for the happy ending went to Films of the 50's and 60's (Seven (Ted) Taylor. The series, entitled Your Joey Shaver, who conducted the sta- Arts) : WCPO -TV Cincinnati; WHAS -TV World, will give Dr. Mandl's answer tion's night music show, and who re- Louisville, Ky.; WDAU -TV Scranton, Pa.; to a viewer's problem created by space - ceived the initial phone call from the KSL -TV Salt Lake City; KTVH(TV) Wich- age living. Dr. Mandl was on the staff kidnapper. The caller claimed he had ita, Kan.; WKBN -TV Youngstown, Ohio; of the Menninger Foundation in Tope- kidnapped a baby from the Taylor hos- WISC -TV Madison, Wis.; KRCG(TV) Jef- ka, Kan., for six years. pital in Taylor, a small community be- ferson City, and KFEQ-TV St. Joseph, Questions for the program will be tween Scranton and Wilkes-Barre, Pa., both Missouri; wwTV(Tv) Cadillac, selected for their general interest. and wanted $20,000 ransom from the Mich.; KMVT(TV) Twin Falls, Idaho; Planned as five -times -a -week, Your parents. The kidnapper also said that WLBW -TV Miami; xETV(TV) San Diego; World lasting two minutes and 10 the only intermediary he would talk WHTN -TV Huntington, W. Va.; wot -Tv seconds will be introduced by a local to would be Harry West (the station's Ames, Iowa; KATv(Tv) Little Rock, newsman or announcer. There is also morning man). Ark.; KTBS -TV Shreveport, La.; KJEO a one -minute commercial and sponsor Mr. Shaver, the night man, although (Tv) Fresno; WSIL -TV Harrisburg, Ill.; billboard. Pilot tapes, to be in color. upset by the call, telephoned the FBI Kvtt(Tv) Amarillo, KELP -TV El Paso, will be produced at WFAA -TV Dallas. in Philadelphia. Immediately an in- and KVKM -TV Monahans, all Texas, and vestigation was begun. KHOL -TV Kearney. Neb. After a few more calls, the kidnapper Bokl Journey (Banner Films): finally reached Mr. West at 6:15 a.m., Radio series sales ... WHAS -TV Louisville, Ky. and demanded delivery the of ransom Easter the Beginning, The First at 8 p.m. that evening at a specified Tarzan Features (Banner Films): Christmas, July 4, 1776, Close -Up, Tips location. The station was quiet about KLAS -TV Las Vegas. on Tots, Points on Pets and Your Green Garden (Woroner Productions): WIMP Pine City, and WJON St. Cloud, both Minnesota.

Americana Library and Thirteen Broadcasting nesStreeD. C. nx owrswEem of 713.110180V AND Days (Woroner Productions): WKAT Miami, Fla.. and WJON St. Cloud. Minn. 52 issues $8.50 Please start my subscription for ( ONE J fJ The Shadow (Charles Michelson) : 52 issues and WCRB Waltham, Mass.; KSNM Pocatello. Name Position '67 Yearbook Idaho; WTKM Hartford, Wis.: WRNL $13.50 Richmond, Va.; WLNH Laconia, N. H.: WVBR Ithaca, N. Y.; KTBT Garden Company 1966 Yearbook Grove, Calif., and KJNO Juneau. Alaska. $5.00 Business The Green Hornet (Charles Michel- f] Home Payment son) : Wcas Charleston, W. Va.: WGBB enclosed Freeport, N. Y.; WARE Ware and WDEW Westfield, both Massachusetts; WRNL City State Zip Bill me Richmond, Va., and WMEG Melbourne. Fla.

78 (PROGRAMING) BROADCASTING, September 12, 1966 How does your community rate in the effort to make Americans physically fit?

THE TECHNOLOGICAL REVOLUTION that has rapidly changed is often one of the results of inattention to the need for build- Americans from being a nation of people walking behind ing and maintaining physical fitness. the plow to a highly urbanized and very sedentary population There is no magic potion to produce fitness pushing buttons and sitting most of the day has brought new health problems along with all the creature comforts. A great In an age when scientists have produced many different many Americans, from childhood through the "golden years," "miracle drugs" to eradicate many of the diseases that once simply do not use their muscles enough to achieve and enjoy were serious problems among us, it is tempting for people to good health. believe the many charlatans who come along and offer fitness Overweight is a growing health menace among us because or good health in a pill or bottle or device or some special too many people want to enjoy the great variety of foods concoction of foods. Yet there is no pill that will replace available without balancing the calorie intake against calorie regular exercise to avoid flabby muscles. No pill can replace expenditure. Increased physical activity is an excellent way adequate rest. A well balanced diet is still the wisest, and most to fight overweight because it also brings other benefits. Even enjoyable, approach to providing the kind of nourishment those people who don't have to worry about excess pounds the body needs. gain from the muscle tone and other body benefits that derive Dairy farmer members of the American Dairy Association from regular daily exercise -which doesn't have to be any are anxious to help you build more interest in physical fitness more violent than walking a few miles each day to be helpful. in your community, and we have a very selfish reason for this. In some communities across the land excellent physical Physically fit people live longer and remain as our friends and fitness programs are carried on in the schools, through em- customers more years. Well balanced diets begin with milk ployee programs in business places, and in other ways. How- and other dairy foods. We've prepared several motion pictures ever, there are far too few schools and other youth training and booklets, in cooperation with the President's Council on agencies which are giving really serious thought to providing Physical Fitness, which we make available to the public to for the young sound lifetime physical fitness programs. This promote interest in fitness, and we'll be happy to supply them isn't a job for schools alone, of course, since parents and to you for use in your community. others who deal with the children in the pre -school years can Our dairy foods story, of course, ties in with the well do much to help set the kind of living patterns that will help balanced diet phase of fitness. Nutritionists recommend select- the young understand how to desire and to achieve fitness. ing foods each day from four basic groups to provide the variety of nutrients required for a balanced diet. People need an understanding of what fitness is The four groups are: (1) Milk and other dairy foods; (2) In many instances people responsible for developing physical Meats, fish, poultry, eggs; (3) Fruits and vegetables; and (4) fitness programs have much too narrow a view of what it Cereals and breads. Amounts must be selected to provide a takes to achieve physical fitness. The objective is not to try balance between calorie intake and calorie expenditure. to get everyone running the mile in less than four minutes. Here's an example of how the milk group fits into the Muscle development is merely one phase of a good fitness balanced diet. The table shows the approximate percentages program, and muscle development sometimes is stressed to of the Recommended Daily Dietary Allowances (suggested the point of causing many of the young to lose interest in by the Food and Nutrition Board, National Academy of fitness. Sciences- National Research Council) supplied for each age - Fitness is the result of a pattern of activities. Eating a well sex group by the quantity of milk indicated: balanced diet is essential to fitness. Adequate rest and regular daily exercise are also part of the pattern. Maintaining regular trrdein Calcium Vitamin A Riboflavin Thiamine Calories dut 'omen contacts with medical and dental specialists who can help plan 30% 72% 14% 64% 18% (2 glasses) 16% health programs, as well as treat illnesses, is vital preventive du t Man 24% 72% 14% 48% 12% 10% to any fitness program. The family physician, knowing each (2 glasses) individual well, can be helpful, for example, in guiding the 15 -18 Year Old Boy 42% 100% 28% 84% 23% 19% person with respect to the amount and kind of exercise most (4 glasses) suitable for that person. 5- : ear Mass media can play a key role in helping the communities Old Girl 62% 100% 28% 100% 35% 28% (4 glasses) they serve develop better understanding of what a good total physical fitness program is -for the individual, for the schools, Your help in stimulating and maintaining community infor other groups and agencies in the community. Promoting terest in physical fitness and in interpreting sound fitness a sound physical fitness program in any community is a highly programs to the public is urgently needed. worthwhile public service goal, one that deserves strong support because the health and the strength and the vitality of the nation are at stake. Americans cannot continue to become more under -used people. more sedentary, more overweight, a message from dairy farmer members of And people do tend to be under -used when they are not physically fit because mental agility may be lessened by a american dairy association body that is not as fit as it might be. The great American complaint of "feeling tired all the time" 20 North Wacker Drive, Chicago, Illinois 60606 FANFARE

Pulse names Bernbach of Advertising Agencies and is a mem- students, concerns the fight by TV's ber on the Mayor's Task Force on fictional Cartwright clan against greedy as its man of the year Air Pollution and the Business Council silvermining promoters. of the City of New York. In the bag Kwrv(TV) Oklahoma City He is also a member of the steering The Pulse Inc. has announced that mailed its promotional announcing committee of the National Library piece William Bernbach, president of the an Animal Agricultural Award for Farm Week and the national book committee Doyle Dane Bernbach advertising agen- Broadcasters presented for the second of the American Library Association. cy, will be named time to the station by the American Pulse's 25th man Feed Manufacturers Association, in an of the year. Drumbeats ... ordinary paper bag. Printed on the bag Mr. Bernbach in large type: the station's call letters Programing will receive the prize Herb Werman, and the inscription, "we bagged another award at Pulse's media supervisor for Dancer- Fitzgerald- one." 25th anniversary Sample, won the first -prize color -TV luncheon, set for set for coming closest to predicting Oct. 9 at the Plaza KCOP -TV'S prime -time schedule for ABC, with auto dealers, hotel, New York. 1966 -67. Mr. Werman came within The award has 85% of guessing the Los Angeles sta- to expand safety drive been given each tion's fall line -up. The award ceremony was held at the Regency hotel, New It appeared last week that no sooner Mr. Bernbach year for outstanding single or con- York. had ABC Radio begun the last cycle to its spot saturation drive for highway tinuing achievement. Dr. Sydney Kos- Serves all WKBD(rv), Detroit UHF, safety (BROADCASTING, Aug. 15) than low, Pulse's director, said Mr. Bern - published and distributed a chart, on the network had a 52 -week spinoff. bach's award was made in recognition heavy stock, 33 -by -14 inches, listing its The the National Auto- of his widely acclaimed leadership in the 1966 -67 season schedule. Given equal network and mobile Dealers Association, was development of the DDB agency as a billing in the promotion piece are the it announced, will a cam- creative force in radio and TV, as well schedules of the other video outlets in begin traffic safety as in print media. the market- including the neighboring paign this month that will be broadcast In addition to his agency contribu- Windsor, Ont., station, the Detroit ETV throughout the year. It will be coor- tions, Mr. Bernbach is on the board of facility and the national- network VHF's. dinated and supervised by Eisaman. directors of the American Association Copies went to all agencies, clients and Johns & Laws Advertising, Los Angeles. stations in the area. NADA's agency. NADA has its offices in Washington. Some 22,000 member - Bonanza in pocketbook NBC-TV's dealers of NADA and ABC's 350 radio top -rated Bonanza series is the basis affiliates are being asked to expand the for a new book to be published this campaign locally, with stations expected month. A novel, "One Man with Cour- to support the national campaign with age," written by TV script writer additional local broadcasts. Thomas Thompson, will be released as A series of messages featuring ABC a pocketbook in September by Media entertainment, news and sports person- Books. The book, which reportedly will alities are being co- produced. These be made available to history teachers will be broadcast as features of many 805 as supplementary reading material for ABC News and entertainment programs. At your doorstep EQUIPMENT & ENGINEERING

moderate. The session will take place NThe main stem of the advertising, com- Channel- sharing panel Sept. 23. munications, and publishing industries. to be symposium feature A second panel session, the "FCC Around the corner from Fifth Avenue and Industry," will take place Sept. 22. shopping; minutes from theatres, night and will be moderated by George Bart- clubs, art galleries, museums; near sub- A panel on the sharing of FM and lett, NAB. This will be a question ways, buses at door. One block to TV channels with land -mobile services -and- Radio answer period. City, Rockefeller Center, St. Patrick's. will be one of the features of the 16th Panel members: Curtis B. Plummer, 500 modern, air -conditioned rooms with annual Broadcast Symposium in Wash- ington Sept. 22 -24. Maclvor Parker, Otis I. Hanson, Harold superb service and appointments. Home L. Kassens, Edward W. Chapin, and of the famous Barberry re- Restaurant, The symposium is sponsored by the Wallace E. Johnson, all nowned for its imaginative FCC. menu. Group on Broadcasting of the Institute Other highlights: of Electrical and Electronics Engineers. TV switching, Ralph Mlaska, WBAL- Panelists on the sharing subject will TV Baltimore, and W. L. Hurford, RCA; include James E. Bass and Julian Dixon, automatic control of radio programs, FCC; Howard Head, Washington con- R. M. Morris, ABC; CATV equipment, sulting engineer; John Mitchell, Moto- K. A. Simons, Jerrold Electronics, and rola; R. T. Duesing, GE, and Jeremiah J. R. Palmer, C -Cor; broadcast remote MADISON AVE. AT 52ND ST., N. Y. C. PL 3.5800. TWX: 212-867-4936 Courtney, Washington lawyer. Ralph control in the space age, Roger Peter- G. Renton, FCC chief engineer, will son, Atlantic Research; use of confer -

80 BROADCASTING, September 12, 1966 Visual Electronics Corp., New York. The console (at which James R. Baker, ABC's senior audio-video systems engineer is shown standing, alongside the operator) is described as having special flexibility. De- signed to ABC's requirements, the C [ C7 gear with a built -in 90- microphone o;oó patch bay and a 24 -input high -level panel, can mix simultaneously up to 30 program microphones, 16 audience-reaction microphones and six high -level channels. The panel also connects to a 24- New audio console for ABC's Studio 16 input operator's video preview switcher, it was explained. Included in the equipment are monitoring A new "workhorse" television some six production consoles built facilities for the audio and TV pro- studio was put into operation on by McCurdy Radio Industries Ltd., duction booths, with public address Sept. 5 at ABC-TV's new Studio 16 Toronto, under an estimated $500,000 and sound reinforcement available to in New York. This is the first of contract ABC awarded late in 1965 to the floor of the studio. ence telephone devices in radio talk WOR relocating construction in eight months and im- programs, W. L. Braun, consulting en- prove its signal strength to what it gineer. transmitter nearer NYC claims will be the strongest in the metro- Also color TV, A. M. Jackson, WAVY- politan area. TV Norfolk, Va.; R. E. Putnam, GE; Orville J. Sather, WOR director of H. N. Kozanowski, RCA; C. Town- WOR New York is spending about $1 engineering, said last week his station send, RCA Service Co.; peak modula- million to relocate and equip a new 50 will move from Carteret (17 miles tion level recorder, F. H. Maley, wccc kw AM transmitter in New Jersey lo- southwest of New York) to a closer Hartford, Conn.; Empire State Building cated within three miles of New York site in Lyndhurst. This facility, he in- master FM antenna, Alford Manufac- City. The station expects to complete dicated, will be equipped with three turing Co.; CCIR meeting in Oslo, F. M. Remley, University of Michigan. The banquet on Sept. 23 will hear John Chancellor, Voice of America director. FCC Commissioner Robert E. Lee will be the toastmaster. AMCI antennas New stereo -mono groove set for radio series for TV and FM Narwood Productions, New York, Omnidirectional TV and FM said last week that in conjunction with Transmitting Antennas Columbia Records it has developed a Directional TV and FM new stereo-monaural groove for use on Transmitting Antennas the National Guard radio musical, Tower mounted TV and FM Guard Session. The 15- minute show, Transmitting Antennas which features top recording stars, is now programed on nearly 2,400 sta- Standby TV and FM tions. The new development, Narwood Transmitting Antennas said, will permit the show to be broad- Diplexers cast also on stations that program in FM stereo. Vestigial Sideband Filters Initial tests were begun two years Coaxial Switches ago when four of the shows were pre- and Transfer Panels pared with the new groove and released Power Dividers and other Fittings to stations then carrying the series. Ac- cording to Ted Levan, president of Nar- Write for information and catalog. wood, additional refinements have been made in the record processing to permit quality broadcast on either monaural or stereo equipment. He said that with the ALFORD.'. separation of AM and FM programing by stations across the country, the Na- Manufacturing Conrìpanj tional Guard expects additional sched- 299 ATLANTIC AVE., BOSTON, MASSACHUSETTS''-'- uling of the radio series.

BROADCASTING, September 12, 1986 81 chine ready for sale and priced at approximately $60,000. A new film system to replace kinescope? Two other firms, General Elec- tric and Ampex, are reportedly testing in this area. An electron -beam machine billed spokesman for the company. The The EBR machine by Revere - as a potential replacement for stand- recorder is said to transcribe onto Mincom uses fine -grain film (Italian) ard kinescope film recording is being 16mm film by means of electron located within a vacuum, where it is offered by the Revere -Mincom Di- bombardment of the film itself with- hit by tiny electron beams and when vision of 3M Co., Camarillo, Calif. in a vacuum. The process is called exposed yields a sharp picture fidel- Both ABC-TV and NBC -TV have Electron Beam Recording (EBR). ity. The process is said to produce expressed interest, according to a The 3M division said it has a ma- motion -picture film with improved resolution and reduced picture noise. EBR's values are said to lie in the entertainment field and in data storage work. A company spokesman said several color schemes for the EBR process are now being investigated. For now only a black- and -white film model is available. Rever- Mincom's prototype model (see picture) is a 1,000 -pound machine measuring 46 by 65 by 30 inches. It consists of a console as- sembly, recording mechanism, two film cassettes (1,200 feet), electron beam system and two filament replacement units. The bottom half divides into a video control circuit and a power supply. Above this are two chambers housing film on one side and an electron gun (similar to a TV picture tube) on the other end. Separating them is a gate valve (collecting ring) with a device (faraday cage) serving as a secondary electron beam collector of charges that bounce off the film. On top the machine are two vacuum gauges for the film and electron gun. A TV monitor can be at- tached to the machine to adjust pictures and focus for quality.

700-foot towers. In addition, the station TV performance (BROADCASTING, June Technical topics ... will be supplied with a 200 -kw emer- 6), except with different lunar scenery. gency power generator and an under- Scientists expect the TV pictures to help SMPTE salutes Wright The Society ground fall -out shelter. (WoR has been determine where, or if, the moon's sur- of Motion Picture and Television Engi- selected by New Jersey for emergency face is strong enough to support a neers has selected Harold Wright as broadcast service to the state.) manned Apollo landing vehicle. recipient of its 1965 Journal Award. Details of the move are being worked On the less bright side of the space Mr. Wright, a TV color coordinator for out by architects Fulmer & Bowers. picture, however, the National Aero- the Canadian Broadcasting Corp., is Princeton, N. J.; consultants Silliman, nautics and Space Administration has honored for his paper "Exposure Meters Moffet and Kowalski, Washington; and announced that a tape recorder for the and Measuring Techniques in Telefilm the Crane, Hoist and Tower division, advanced vidicon camera system of the Exposure Control," published in an Dresser Co., Columbus, Ohio. WOR has Nimbus II weather satellite is no longer SMPTE technical journal last year. both FCC and Federal Aviation Agency recording TV pictures. The recorder has approval. frozen, and NASA experts see little Tape eraser Sparta Electronic Corgi, chance that it will again record pictures. Sacramento, Calif., has come up with a 2d lunar Surveyor set, Although the tape recorder is not new magnetic tape cartridge eraser de- working, the weather satellite's TV signed to wipe used tape clean in three but Nimbus has trouble cameras still function and continue to seconds. The company claims that its transmit cloud -cover pictures when it model CE -2, used according to direc- Surveyor 11, the second soft -landing is within range of a North American tions, will quickly eliminate all sound lunar spacecraft equipped with a single - receiving station. Also its automatic - carryover from previous recordings. survey television camera, is scheduled picture- transmission camera system and The unit is said to accommodate every to head for the moon Sept. 20. high -resolution infrared -radiation sys- size tape cartridge, as well as tape as If all goes well, the flight will provide tem are still working. Nimbus II went large as 101 inches diameter and one- a rerun of the successful Surveyor is into orbit in May. half -inch width 92 (EQUIPMENT & ENGINEERING) BROADCASTING, September 12, 1966 Some plain talk from Kodak about tape: The binder that ties things together... and how to sound in the pink

"La sauce, c'est tout," -the sauce is It's loaded. Our "R- type" binder not make for easy instrumentation, musi- everything, say the French. An over- only gives you a more disciplined, cal sounds are complex -very similar simplification perhaps. Still, as far as smoother, more efficient oxide layer to narrow bands of "white noise." But sound recording tape goes, the sauce ... but it allows us to incorporate a a white noise generator produces a -our "R-type" binder - counts for a high oxide density in the magnetic mixture of all possible tones with lot. First off, there must be a mutual dispersion. High output is the "proof" equal energy -per -unit frequency. By affinity between binder and oxide. It of this density. That's why KODAK breaking this white noise down into must be a good oxide mixer, while still Tapes give you from 1 to 3 db extra one -third octave bands of equal en- keeping individual oxide particles at output compared to equivalent com- ergy, we can study portions of the arm's length, you might say. Of course, petitive tapes. sound spectrum separately, yet have fast drying, superior chemical stabil- Pink noise testing ... or how hi -fi sound waves that are sufficiently com- ity, and a dozen other mechanical and is your room? Room acoustics cer- plex so standing waves no longer con-

chemical properties are a must. One tainly color the sound you hear . . . fuse the issue. We call this type of very interesting point involves the may even produce effects you have white noise "pink." We're working on "R- type" binder's extremely interest- ascribed to electronics. Take test a practical simplification that will let ing viscosity characteristics ... tapes, for example. They frequently you do something of this sort for your make use of pure tones, even pure INTO THE 'PIPELINE- sine waves that easily go through your 1250 It on to mil 011R01. Base rn amplifier yet give a most confusing SrANDAHO o COATING ria N impression in your sound -level meter or ears. The culprit? Standing waves START OF CURING caused by hard parallel surfaces -like walls, floor and ceiling -which reflect the sound back and forth. At the point TIME IN SECONDS of reinforcement, the sound is loud; SOUNDÁ "R-type" Binder Viscosity Graph at the null point, it's low. What to do? Persian wall- hangings, bearskin rugs A Sticky Problem. Familiar with no- RECORDING rounded forms you're drip house paints? They're thick in and soft -if lucky enough -help keep standing the can ... thin when you apply them TAPE, =..;. waves down. But to develop the very (for low effort) ... yet thicken again best in KODAK Sound Recording as soon as applied, so they won't drip. turn to "pink Somewhat the same thing has to hap- Tapes, our engineers own checkout. But meanwhile, relax noise" testing. pen when one applies the binder-oxide to the music of KODAK Tape, secure tones that mix to the tape backing. It's got to go Why pink? Unlike pure in the knowledge that it is even "Pink on smoothly -low viscosity ... then Noise Tested!" it's got to stay put -high viscosity. To KODAK Tapes -on DuROL Base and thicken the plot, once the coating is polyester base -are available at most on, the tape is passed through a very electronic, camera, and department strong magnetic field to physically stores. To get the most out of your align the oxide particles -low viscos- tape system, send for free, 24 -page ity again. Once aligned, the particles "Plain Talk" booklet which covers the have got to stay locked in "at atten- major aspects of tape performance. tion!" -high viscosity. That's asking a Write: Dept. 940, Eastman Kodak lot of a binder. And ours delivers. Company, Rochester, N. Y. 14650.

EASTMAN KODAK COMPANY, Rochester, N.Y.

BROADCASTING, September 12, 1966 83 INTERNATIONAL

vate- enterprise entry, inaugurated color observers expect color -set sales to im- Canada finally video transmission. prove. One manufacturer already re- The audience for the tint signals is ports small shipments to points in West- gets color going not large. Industry officials estimate ern Canada and eastward to Sydney, that, at most, only about 45,000 color N. S. July sales, nationally, were re- sets are in use in Canada -less than 1% ported as better than 4,000 sets, an im- Canadians equipped with color sets - of the country's 5 million receivers. provement over prior figures. At least for the most part purchased to watch Price has been a limiting factor, with one American firm plans to ride the ris- shows broadcast by U. S. border sta- color sets ranging upward from $800 ing Canadian color tide -RCA is spend- tions-got their first look at a home- each. For picking up U. S. signals, elab- ing $25 million on a new color -tube grown product Sept. 1 as both Cana- orate home antennas could add another plant about 100 miles north of Toronto, dian Broadcasting Corp., the govern- 5200 to the cost. at Midland, Ont. ment -owned network, and CTV, the pri- Now that color is locally available, Color -TV set sales in Canada are expected to grow at a more rapid pace than originally anticipated, according to Edward P. Lawless, executive vice president of the Television Bureau of Adver- tising of Canada. The latest TVB of Canada estimates are that Canadians will own 85,000 col- or receivers by the end of 1966, 225,000 by the end of 1967 and 1,350,000 by 1970. Mr. Lawless advised national advertisers and agencies to begin production of color commercials this year so that they may gain necessary experience in this area at a time when ex- perimentation will involve reasonable cost. A TVB of Canada survey shows that all network affiliates there are able to transmit a color -feed, 37 stations (50% ) can transmit color commercials, 23 stations (31 %) can transmit color tapes and seven stations (9% ) can transmit local color. The government network was content to start color service with minimum of fanfare, offering film JOHN MACKEY, of the Baltimore Colts. Radio and TV Sportscaster for a that had been Coca -Cola. 1962 All- American, Syracuse University. 1963 Runner -Up previously shown in black -and -white. Rookie of the Year, N.F.L. 1963, 1965 Pro Bowl, N.F.L. 1965 All -Pro. The commercial network, CTV, aired a short inaugural program, including previews of coming color programs, mostly NFL produced in the U. S., followed by the STAR JOHN MACKEY Dean Martin Summer Show. Govern- ment officials marking the event ap- TO peared on the commercial network's WANTS WORK FOR program. CTV has considerably more color scheduled than does the CBC. YOUR RADIO STATION! The color TV debut in Canada was timed to coincide with the new season's programing. Initially, "AGAINST THE ODDS" , . . a dramatic, emotion -packed 5- minute, 5 -a -week CTV plans to colorcast 42 of its 62 series, narrated by this outstanding personality, is a radio milestone. hours of regular weekly programing. Almost all of the Each episode dramatizes the rise of a sports hero who battled and won network's prime -time shows will be in against the odds. Leading advertising agency men, top national adver- color with a total of 24 hours weekly. tisers and network officials unanimously acclaim it: "A winner" "Can't In addition, the CTV National News miss" "Great radio." Astute radio management will immediately recog- has been designated for color according nize the importance of programming this exciting new sports- oriented to the network. series. The odds are with you when you program "Against The Odds." Write, wire or phone for audition tape.

A. R. B. PRODUCTIONS, INC. Abroad in brief ... French for Windsor A Canadian Broadcasting Corp. official says the 40 W. Chase St., Baltimore, Md. 21201 Phone (301) 727-1166 Windsor, Ont., area may have a French - Creators of "The Bird Watching Society" for Happy Radio Stations language radio station by late 1968.

84 BROADCASTING, September 12, 1966 Charles Schaller-Kelly, research director of the Windsor region, French Radio and Television Association, says measure FM Subcarriers he has received a letter from Marcel Ouimet, vice -president of the French - language network of the CBC, recogniz- ing the need for a French -language FM AM Frequencies... in the area and that "the corporation is studying plans ... and hopes to present an application to the Board of Broadcast Governors in the next few mont hs." SECONDARY FREQUENCY STANDARD NC &K outposts Norman, Craig & 1A00(1. 1120 Kummel Inc., New York, reports three a a account acquisitions at two of its divi- Ioo«c-`- sion offices. Additions include cli- OSCüu101t 1001C- two 4'"" /9111%.9111% ents assigned to Lindo, Norman, Craig /ceaaaw. & Kummel (Trinidad) Ltd., Port of Spain, Trinidad: Kraft Foods (sliced e cheeses, cheese spreads, Vegemite and output Greenseas Salmon) and Labatt's Brew- * CHARGE WI eries of Canada (pilsner beer); and a IMUrtirY C;141 MI,. C., Gt. third client, Caravelle Carpets Ltd. of Cornwall, Ont., for nylon and acrylic carpets, to Norman, Craig & Kummel (Canada) Ltd., Toronto. Austria buys Nazi study An NBC documentary probing the possibility of a revival of Nazism in Austria has been sold to Austrian TV by NBC Interna- tional. Galbraith on BBC Harvard economics professor John Kenneth Galbraith, former U.S. ambassador to India, will present six lectures for broadcast on Sun- day evenings, starting Nov. 13, on the British Broadcasting Corp. With Internationals Model 1120 Paraguay buys Gates gear The government of Paraguay has purchased two 100 -kw AM transmitters, built by Gates Radio, subsidiary of Harris- Intertype Secondary Frequency Standard Corp. The equipment will be installed at a new transmitting building in San Lorenzo del Campo Grande. Gates will ALL TRANSISTOR CIRCUITS also supply an FM broadcast transmitter and other studio and control equipment. SOLID STATE INTEGRATED DIVIDERS Investment Finlay MacDonald of Using any general coverage communications receiver the Inter- Halifax, N. S. and Spencer Caldwell national Model 1120 provides the necessary standard signals for of Toronto will jointly acquire 271/2 % measuring frequencies. Easily calibrated against WWV to provide of the shares of CJCH Ltd., which owns an accuracy of 1 x 10° for measuring the frequency of harmonics of and operates CJCH -TV and is half owner FM subcarrier frequencies. The Model 1120 is designed for field of CJCH, both Halifax. The shares were or bench use with its own self contained rechargeable battery and previously owned by Maclean- Hunter charger. Long term stability of ±10 cycles over range 40 °F to Ltd. 100 °F. Short term stability of better than 1 x 10' can be obtained. Zero adjustment for oscillator on front panel. All transistor circuits 1 10 kc. Level of provide outputs at mc, 100 kc and COMPLETE USIA to revamp signal can be set with gain control. Order direct from International. Crystal Mfg. Co. $175 world TV services Keeping You On Frequency Is Our Business. The United States Information Agency is planning a change in its television services to gear its TV output more for specific countries or areas of the world. INTERNATIONAL In its 26th review of operations, which covered the first half of 1966, the agency also said straight talk television CRYSTAL MFG. CO., INC. programs will give way to more docu- 18 NO. LEE OKLA. CITY. OKLA. 73102

BROADCASTING, September 12, 1966 85 U.S. networks asked to join worldwide telecast

The three U.S. television net- with pickups from about 200 locales. works have been' asked to partici- A title of Around the World in 80 pate in the first worldwide live Minutes was mentioned, though the TV broadcast, planned for next length of the program has not been June. determined.

BROADCA; The proposal was outlined last Live . .TV transmissions from Tuesday (Sept. 6) during a meeting around the world will be possible in Geneva, Switzerland, of broad- this fall after the launching of two casting representatives from Austra- new communications satellites, one lia. Canada, Britain, France, Italy over the Pacific and the other over EXPERTEN and Japan. Attending as observers the Atlantic. ' were officials of ABC and NBC. Executives of ABC, CBS and The European Broadcasting NBC expressed interest last week Union, which initiated the project in the worldwide telecast, but de- AT YOUR and arranged the Geneva meeting, clined to commit themselves until suggested that a program he telecast the program's content is determined.

COMMAND! mentaries and variety-and -talk shows. to be completed early this week. A It gave as an example the new Can - second round will be held in Mexico dilejas (limelight) program, with a City later this year. Tonight -type format, which replaces a The Mexican delegation is headed by longtime series on Latin American tele- Lazaro Barajas Gutierrez, permanent vision. Mexican representative on the adminis- During the past six months, the agen- trative council of the International Tele- cy also reported, it produced 19 new communication Union. He is being as- RCA TV programs and two new series, with sisted by officials of Mexico's Ministry five more programs and seven more of Transport and Communications. FCC series either planned or in production. Commissioner James J. Wadsworth is It also -said in the same period, 2,082 head of the U. S. delegation, assisted SER Vif television stations in 94 countries broad- by officials of the State Department and cast USIA programs and series. the FCC. Agency director Leonard H. Marks TO also reported the recent merger of its FROM REPAIRS Fifth Canadian station COMPLETE OVERHAUL motion- picture and TV services has resulted in savings of over $1 million an- Video tape recorder service nually and 33 positions. It also enabled signs to carry CBS news TV camera overhaul the pooling of creative talent from both Antenna inspection measurements services. CHQM Vancouver, B.C., has become Microphone & pick -up repairs the fifth Canadian station to conclude Transmitter performance measurements an agreement to carry CBS Radio service on a limited basis. Custom fabrication U.S.- Mexican talks Under an arrangement with CBS - Installation supervision owned Stephens & Towndrow Ltd. that repairs Console may bring new treaty was effective Aug. 15, the station car- TV projector service ries specified CBS news broadcasts. Microwave service Negotiations between the U. S. and CHQM is owned by Vancouver Broad- Broadcasters have selected RCA Mexico on an agreement governing the casting Associates Ltd. and operates at for dependable service over the two countries' use of the AM radio 1320 kilocycles with a power of 10,000 past 30 years. band were said to be proceeding watts 24 hours daily. The outlet's pres- smoothly in Washington last week. ident and managing director is W. E. To guard performance of all The talks, which at the State Bellman. Vancouver Broadcasting also your equipment... began Department on Tuesday, were said to owns CHQM -FM. _ _ simply telephone one of the following field offices: be concerned initially with technical The other radio stations represented Atlanta (phone 355 -6110), matters. But officials said the atmos- by Stephens & Towndrow are CHUM Chicago (WE 9- 6117), phere gives hope for an "improved Toronto, CKGM Montreal, CJMS Mon- Philadelphia (HO 7- 8800), agreement." The five-year treaty that treal (French language) and CFRA Ot- Hollywood (OL 4-0880). expired in June has been extended until tawa. : Or contact Technical Products the end of 1967. Service, RCA Service Company, Key issues in the talks include the A Division of Radio Corporation of America, Bldg. 203 -1, question of each country's nighttime use Camden, N. J. 08101. of the other's clear channels and a pos- ZOOM LENS sible increase in the power limitations RENTALS on class IV stations along the border. The Most Trusted Name A number of individual cases will also in Electronics be discussed. ZOLOMATICS Co 5875 MELROSE AV. HOLLYWOOD CALIFORNIA TEL. f213) The first round of talks is expected 463.2181

86 (INTERNATIONAL) BROADCASTING, September 12, 1966 The newest sound in Chicago comes from the nation's oldest FM station!

Chicago's first FM station, WEFM, is making sweeping advances cials not in keeping with the character of WEFM programming. that make it virtually a new station. Programming, staff and facilities have all been vastly up- NEW PROGRAMMING graded. And now, for the first time, advertising is available to The best of WEFM's fine music programs in stereo FM are re- quality advertisers on WEFM. tained. Outstanding new programs have been added. Concert and opera performances. Hourly newscasts. Financial reports. NEW ADVERTISING MEDIUM Many other features that studies have shown the WEFM audi- For over 26 years, Zenith Radio Corporation has presented the ence wants. world's finest music to Chicago listeners over WEFM. It has helped to make FM- receiver saturation so high in the Chicago LARGER STAFF area that this FM market is larger than the total radio homes WEFM's staff has been doubled. The enlarged announcing staff in five of the nation's top ten markets. includes some of the best -known talent in Chicago broadcasting.

A QUALITY AUDIENCE FM's MOST ADVANCED TECHNICAL FACILITIES WEFM delivers to the advertiser a devoted audience well above New studios, transmitter and antenna have been installed. The average in education and income. Acceptable advertising mes- new antenna is the first vertical /horizontal antenna system in sages are adult, in good taste, and limited to five minutes Chicago. It is especially designed to provide a strong signal for per hour. There are no jingles and other types of commer- the vertical whip antenna used in most automobiles.

For full WEFM information, write or telephone Jules Herbuveaux, General Manager, or Ron Etter, Sales Manager, at (312) 263 -0445 ...120 West Madison Street, Chicago, Illinois 60602

fm EN,TM w CHICAGO'S NEW SOUND OF QUALITY FROM

87 BROADCASTING, September 12, 1966 FATES & FORTUNES

BROADCAST ADVERTISING Thomas J. Nathan, senior copy writer Diana Davidson, timebuyer at Minne- for Sullivan, Stauffer, Colwell & Bayles, apolis headquarters of Knox Reeves Albert A. Klatt, sen- New York, appointed senior copy writer Advertising, appointed assistant media ior VP and creative for LaRoche, McCaffrey and McCall, supervisor. director of Chicago that city. division of Needham, Daniel R. Dixon, associate copy di- Harper & Steers, Andy Potos, account executive in rector, Foote, Cone & Belding Inc., San named chairman of Chicago office of Storer Television Francisco, joins Carson /Roberts /Inc., Chicago plans board. Sales, named to new post of national Los Angeles, as creative supervisor on Donald J. Dickens, sales manager of wilt -Tv Milwaukee. Mattel account. associate creative di- Ed with WCAU -AM -FM Phil- Mr. Klatt Arthur Holt, VP and Binch, rector, named creative assistant to president adelphia, appointed national sales co- director and elected senior VP. Jack of McLendon Corp., ordinator. Friedman, VP and copy supervisor, suc- joins Robert E. East- ceeds Mr. Dickens as associate creative Faith Popcorn, with Solow Wexton man & Co., New York, Co., New York, joins & director in charge of one of agency's as assistant to chair- Chirurg Cairns three creative groups. John McKinney, man of board. there as copywriter. Phillip Weiner, art executive producer, Ted Bates & Co., director at MacManus, John & Adams, New York, joins NH&S, same city, as Konrad R. Korsun- New York, joins C&C, that city, as executive producer. Rayburn S. King, sky, assistant to ad- Mr. Holt art director. with Richard K. Manoff Advertising, vertising manager of George W. Bland, with wwvA Wheel- New York, joins NH &S there as media Swissair in Zurich, Switzerland, ap- ing, W. Va., appointed services supervisor. pointed advertising manager in North local- regional manager. America for Swissair, New York. He sales John Monto, advertising sales Mel Tashian, art supervisor, Sullivan, succeeds Werner Hermann, who joins and promotion manager of Gen- eral Electronics Distributors Inc. of Stauffer, Colwell & Bayles, New York, Bruellman & Contini, agency in Biel/ elected VP. William Foshay, with Bienne, Switzerland. West Virginia and Pennsylvania, named D'Arcy Advertising, New York, joins local account executive. SSC&B there as account executive. Jim Magnuson appointed general Jeanne B. Driscoll, with Doyle Dane sales manager of KEZI -TV Eugene, Ore. Walter L. Thompson, account super- Bernbach, New York, appointed prod- visor, BBDO, Pittsburgh, joins The Adam K. Riggs, account executive uct styling coordinator. with Greater Philadelphia Magazine, Marschalk Co., New York, as VP and Anthony C. Busa, with WEZE Philadelphia, appointed sales manager, Boston. account supervisor. named account executive at wez, that WRCP- AM -FM, that city. city. Richard Bower, account executive and Richard Grier Morgan, account ex- specialist in radio -TV programing and Michael Sigelman, with KDWB St. ecutive, WGHQ -AM -FM Kingston, N. Y., production for Hixson & Jorgensen, Paul, Minn., appointed account execu- named sales manager, WVOX -AM -FM Los Angeles, named VP in charge of tive. station network relations. New Rochelle, N. Y. George Wallin, with John Patrick Jerry Fahrenbruch, with KQXI Ar- Harold Crump, gen- Starrs Advertising, St. Louis, appointed vada, Colo., appointed sales manager. eral sales manager of account executive. WI.AC -Tv Nashville, Robert Huth, radio salesman for The named VP and direc- Katz Agency, appointed radio manager tor of sales. of San Francisco office. MEDIA Alan Mooney, Don- William A. Schwartz, in client service Peter C. Newell, manager of wow- ald Tubbs, William G. on Pillsbury and Procter & Gamble at AM-FM Providence, R. I., named VP Schmal, account su- Leo Burnett Co., Chicago, joins Bron - and general manager of WPRO -TV. Mr. Crump pervisors, and W. Theo- ner & Haas there as media and market- James Arcara, local sales manager at dore Shaw, creative ing manager. WKBW Buffalo, N. Y., becomes general group head, with Ogilvy & Mather, manager of WPRO- AM -FM. John J. Mc- New York, elected VP's. John Cauley, manager of KORI Hend- Crory, general sales manager of WPRO- erson and KOKB Tyler, both Texas, Tv, appointed assistant general manager. Larry L. Meck named VP and direc- named commercial manager of KMAP tor of public relations, Waldie & Briggs, (FM) Dallas. Chicago. Robert A. Presnail to assistant Warren M. Shapleigh, VP- grocery executive art director at W&B. products division, Ralston Purina Co., Joan Claussen, with Cunningham & St. Louis, appointed marketing coordi- Walsh, San Francisco, joins Dancer - nator, consumer products. Fitzgerald- Sample there as business Dave Newkirk, Leo Burnett Co., and manager. Young & Rubicam, joins Stern, Walters & Simmons, Alvin Rosenstein, associate Chicago, as executive art Mr. Newell Mr. Arcara manager, director. corporate market research services, Earl Glade Jr., station manager of General Foods Corp., White Plains, Mary Ann Mirda, with media staff of KBOI- AM -FM -TV Boise, Idaho, appointed N. Y., joins Kenyon & Eckhardt there Sander Allen, joins Sander Rodkin Ad- director of broadcast services at Brigham as associate director of agency's re- vertising, Chicago, as media -traffic co- Young University, Provo, Utah. He will search department. ordinator. be in charge of noncommercial KBYU-

88 BROADCASTING, September 12, 1988 FM -TV Provo. Mr. Glade replaces T. in new "youth music" for commercials house Broadcasting Co. He is succeeded M. Williams, who leaves to work on and other advertising purposes. Exclu- at WINS by Jack Smee, who has been doctoral degree at Michigan State Uni- sive broadcast and advertising rights to assistant news director. versity. 40 name youth music groups have been obtained. Firm's phone: (code 312) John B. Lengel, associated Press, Los Ruth C. Talley, as- Vietnam. Alois 475 -7180. Address: 1022 Hinman Ave. Angeles, assigned to sistant to general man- W. Sandner, with AP in Lansing, Mich., ager of WLAC -TV Roy A. Smith, op- since 1964, named acting correspond- Nashville, named VP erations manager for ant. He succeeds Richard L. Barnes, and executive assist- WLAC -TV Nashville, transferred to Washington. ant. named VP and direc- Larry D. Miller, from U. S. Navy, Ian A. Elliot, divi- tor of operations. named news director of KCSR Chadron, sion of Com- Johnny B. Beasley, manager Neb., replacing John De.H.aes, who be- munity TV Inc., Boze- associate for Mrs. Talley producer comes news director of wJAo Norfolk, man, elected presi- Bill Stokes Associates, Neb. dent of Montana Cable Television As- Dallas, named VP- Mr. Smith sociation, replacing Glenn Tarbox of producer. Robert P. Prof. Rod Gelatt of University of Missoula Cable TV Co. Others elected: Boeye and Marshall Riggan appointed Missouri school of journalism elected Robert E. Morrison, Great Falls Com- art director and writer- director, respec- chairman of radio -television division of munity TV Cable Co., VP; Stanley G. lively. Association for Education in Journal- Stephens of Community TV Associa- ism. Others elected: James K. Bucka- Harlan P. Croy, with Filmack Studios, lew, Iowa, vice chairman; tion of Havre, secretary- treasurer. Chicago, named VP in charge of in- University of Henry Amerson, dustrial and business film division. and Thomas Baldwin, Michigan State University, secretary- treasurer. manager of wcov Sam P. Spivey Jr., operations direc- Montgomery, Ala., tor of wsFA -Tv Montgomery, Ala., Dick Turney, news editor of WEEL named executive VP named program manager cf WOAt -Tv Fairfax, Va., joins news staff of KPRO and general manager San Antonio, Tex. Riverside, Calif. of WCOV-AM -TV. Rex Murphy, with Koto Reno, ap- Paul Jones, with WJHL -TV Johnson Dr. Frederick Breit - pointed program director. City- Kingsport, Tenn.- Bristol, Va., joins enfeld Jr., associate news staff of WTVD(TV) Durham, N. C. director of education- Gerald A. Spinn, radio programing Mr. Amerson al television stations executive, appointed national program Sal Marchiano, with sports staff of with National Association of Educa- director for Spot Productions Inc., Fort WCBS New York, joins sports staff of tional Broadcaster, Washington, named Worth -based radio syndication corn- CBS Newsfilm, same city. executive director of Maryland Educa- pony. tional- Cultural Television Commission. J. Fred Bowles, with W. B. Doner Donald D. Sullivan resigns as gen- and Co., Baltimore, joins Methodist eral manager of KVTV(TV) Sioux City, Television, Radio and Film Commis- SUBSCRIBER Iowa, and William F. Turner, station sion, Nashville, as associate director of SERVICE manager of KOTA -TV Rapid City, S.D., audiovisual resources. label is appointed as his successor. Mr. Sul- Barry Please Include a BROADCASTING address Glazer, associate producer and when,,., yon write about your subscription. livan, manager of station under its for- assistant director, wPIx(Tv) New York, mer and (Peoples Broadcasting Co.) named producer- director. TO SUBSCRIBE mail this form with Payment. present (Forward of Iowa) ownership, renew Michael Troderman, program direc- Mark new subscription or present has not announced future plans. He subscription. tor at Boston, resigns to be- spent seven years with Cowles stations WBCN(FM) Subscription rates on page t. come music director at noncommercial prior to joining KVTV. WBUR(FM), that city. PROGRAMING Don Earle, program director for WKOX -FM Framingham, Mass., named John Pearson, Latin America sales sports director of WKOx- AM -FM. Ñ director for Desilu Sales Inc., Holly- wood, named director of international William R. Marks named production of WTIC -AM -FM operations, while retaining his other manager Hartford, Conn., succeeding Frederick L. Wade, post. Ramon Perez, international op- who retires. $ erations manager for Desilu Sales, ap- t pointed director of sales administration NEWS and coordination. Dr. Irving E. Fang named national di- Dr. Robert Snyder, broadcaster who rector of News Election Service (NES) is marketing professor at Roosevelt Uni- at ABC News for 1966 elections. NES versity, Chicago, has formed The New consists of ABC News, Associated Sounds Inc., Evanston, Ill., specializing Press, CBS News, NBC News and United Press International. Russ Tornabene, manager of NBC 1,999 NEW ONE- LINERS! .`-E Radio News, New York, also named to é mi Famed joke professional Robert Orben's new E book is biggest bargain ever for speakers, head news department of NBC Radio's nr Z sales presentations, entertainers. Sharp, snappy, timely, in categories for quick ref. owned -and- operated stations. erence use. Guaranteed money back in two weeks if not satisfied. Send for THE JOKE Stan Brooks, news director, WINS BROADCASTING TELLER'S HANDBOOK now - $4.50 postpaid New York, appointed assistant chief of to Doubleday & Co., Garden City, N.Y. 11531. 1735 DeSales St.. Washingtee. D. C. 20038 Washington news bureau of Westing-

BROADCASTING, September 12, 1966 89 FANFARE Ithaca, N. Y., appointed assistant professor at N. Y. State College of Agricul- John Murray, man- McGrath dies at 62 ture, Cornell University, that city. ager, special project$, for wcBS -TV New J. Howard McGrath, 62, at- INTERNATIONAL York, named director, torney general in Truman adminis- Leslie William Hayes, interim direc- public information tration and defense attorney in the and advertising for tor of International Radio Consultative Lamb hearing before the FCC Committee (CCIR), one of four per- wcas- AM -FM ;- replac- during 1950's, died at his summer manent organs of International Tele- ing Alfred Greenberg, home in Rhode Island, Friday Union (ITU), retires whose plans are as yet communications (Sept. 2). 17 of and unannounced. Mr. Murray after years in service CCIR Mr. McGrath who also served ITU. as U. S. Senator, of Richard P. Williams, promotions and governor Colm P. O'Shea, general manager, production supervisor at WHN New Rhode Island and chairman of York, appointed promotion manager Democratic National Committee, United Artists TV Inc., Toronto, elected a VP. at WiHS -TV Boston. died of heart attack. He became embroiled in two Ron Trainer, with Guild Television headline dur- -making controversies Services Ltd., London, appointed man- was fired as EQUIPMENT & ENGINEERING ing his career. He aging director. head of the Justice Department in Robert R. Owen, 1952 immediately after he dis- Edward Vellanti, with Doyle. Dane general manager of missed a special administration in- Bernbach (Canada) Ltd., Toronto, ap- marketing for Ampex vestigator of a charge of corrup- pointed creative director. Corp., Redwood City. tion in government who was Calif., elected VP. checking into finances of Mr. Mc- Felix Grant, with WMAL Washington, named by Agency of International De- A. E. Kushner ap- Grath and other officials. velopment, State, to pointed sales manager Mr. McGrath later became de- Department of of Jerrold commer- fense counsel for Edward Lamb, head delegation representing District of assignment Brazil. Mis- cial sound division. broadcaster -publisher, during the Columbia on to Mr. Owen Philadelphia, succeed- long and bitter FCC hearing over sion's purpose is to promote private participation in AID's Alliance for Prog- ing William Menezes, who becomes renewal of Mr. Lamb's Erie, Pa., manager of that division. TV license. Case ran from 1954 ress. to 1957 and dragged through Leonard A. Doughty .named trans- charges of perjury and bribery un- DEATHS mitter supervisor Of WTIC- AM -FM -Tv til Mr. Lamb was finally cleared Royall Smith, 49, VP and associate Hartford, Conn., succeeding Wilbur G. and FCC granted him a license director of Lennen & Newell Inc., New Clancy, who retires. renewal. York, died Aug. 31 in- Memorial hospi- Ralph L Hucaby, Mr. McGrath later became in- tal in New York. Before joining L &N chief engineer at volved in other suits as a result of ten years ago, Mr. Smith had been with wLAC -Tv Nashville, the Lamb case when other lawyers Young & Rubicam, Kenyon& Eckhardt, named VP and direc- filed for fees they said Mr. Mc- Benton & Bowles and J. Walter Thomp- tor of engineering. Grath owed them for participa- son Co. Surviving are his wife. Marie, tion in the case. He also became two sons and two daughters. R. Bruce Walters, executive vice president. of Lamb president of Remcor, Enterprises. Richard Giesel, 40, former program printed circuit board director of wtüc Cleveland, died Sept. subsidiary of Ameco 4 in Cleveland after long. illness. Mr. Mr. Hucaby Inc., Phoenix, also Giese) joined wwc in 1958, and served named director of contracting of as educational director, religious direc- Ameco. Ray M. Wood, director of David D. Matson, co- manager, WEET tor and public service director. In quality assurance for Ameco, named Richmond, Va., joins faculty of Ore- January he became assistant to presi- director of manufacturing. Douglas B. gon State University, Corvallis, Ore., as dent of Metropolitan Broadcasting Ra- Campbell succeeds Mr. Wood. instructor in broadcasting. dio. division of Metromedia Inc., and since then had been on leave of absence. Norman A. Lorimer, assistant divi- Arthur Stambler, Surviving are his wife, Dolores, two sion manager- wire legal assistant to FCC magnet division, sons and daughter. Anaconda Wire and Cable Co., Des Chairman Rosel H. Hyde, resigns to be- Plaines, Ill., appointed division man- Frank W. Wozencraft, 74, former come partner in Wash- ager - communications products, for Washington lawyer and RCA executive, ington law firm of Sycamore, Ill. plant and Northfield, died Sept. 3 in Baylor University hos- Lyon & Ohio headquarters. Richard O. Bender, Philipson, pital in Dallas. In 1931 Mr. Wozen- assistant product manager, Lindsay Chase. He had pre- craft became assistant general attorney viously been in private Communications sales division, named Mr. Stambler for RCA in Washington. He frequently practice, as , product manager -CATV, and will re- partner represented RCA in hearings before port to Mr. Lorimer. in Scharfeld, Bechhoefer, Baron and FCC at time when legal foundation was Stambler and as senior associate attor- laid for television and FM broadcast- ney with Grove, Paglin, Jaskiewicz, ALLIED FIELDS ing. Mr. Wozencraft also was once Gillian and Putbrese. He left latter mayor of Dallas. He is survived by two Harry S. Ratner, producer -director firm in August 1965 to become special sons. One son. Frank M. Wozencraft, for noncommercial xcBT(TV) Los An- assistant to then Chairman E. William was named by President Johnson on Henry. geles, rejoins California State College Feb. 26 as assistant attorney general in at Los Angeles as assistant professor of Royal D. Colle, chairman of televi- charge of legal counsel of Department television administration. sion -radio department of Ithaca College, of Justice.

90 (FATES & FORTUNES) BROADCASTING, September 12, 1964 FOR THE RECORD

STATION AUTHORIZATIONS, APPLICATIONS

Han- 900 Main St., Crossett 71635. Estimated con- BROADCASTING, Sept. Coldwater, Mich. Principals: Wendell As compiled by sen (51.7 %), Glenn H. McHatton (5.35 %), struction cost $12,250; fi:st -year operating 1 through Sept. 7, and based on Evelyn Whitford (9.37 %) and 69 others none cost $4,000; revenue $4,000. Principals: Julian over 2.14 %. Mr. McHatton is preacher and F. Haas (98 %), Rose Marie Haas and W. P. filings, authorizations and other FCC teacher. Evelyn Whitford and Wendell Han- Switzer (each 1 %). Radio Station KAGH actions. sen have interest in WMNE Menomonie, is licensee of KAGH Crossett. Ann. Sept. 2. W is. Ann. Aug. 31. Pensacola, Fla. -West Florida Broadcasting Abbreviations: Ann. -announced. ant. -an- Co. 101.5 mc. channel 268, 50 kw. Ant. height tenna. aur.- aural. CATV- community an- New AM stations above average terrain 428 ft. P.O. address: c/o A. Golden, 207 Willings St., Mil- tenna television. CH- critical hours. CP- ACTION BY FCC Curtis construction permit. D -day. DA-direction- ton, Fla. 32570. Estimated construction cost al antenna. ERP- effective radiated power. Tioga, N. D. -Tioga Broadcasting Corp. $48,155; first -year operating cost $35,000; kc-kilocycles. kw- kilowatts. LS -local sun Granted CP for new AM on 1090 kc, 250 w, revenue $45,000. Principals: Curtis A. Golden set. mc- megacycles. mod. -modification. N. D. P.O. address: c/o Pius Hornstein, Tioga (50.8 %). Ira D. Wells, Harry C. Teague and -night. SCA- subsidiary communications 58852. Estimated construction cost $20.188: Albert Golden (each 16.4 %). Curtis Golden authorization. SH -specified hours. SSA - first -year operating cost $20,280; revenue is attorney. Mr. Wells is owner of marina. special service authorization. STA- special $29,120. Principals: Plus Hornstein (70% ), Mr. Teague Is executive of bank. Albert temporary authorization. trans.- transmitter. Olaf M. Thompson and Max R. Campbell Golden Is in oil business. West Florida UHF -ultra high frequency. U- unlimited (each 15 %). Mr. Hornstein is publisher of Broadcasting is applicant for assignment of hours. VHF-very high frequency. vis Tioga Tribune. Messrs. Thompson and license of WSRA Milton, Fla. Ann. Sept. 2. visual. w-watts. .-educational. - Campbell are partners in radio receiving Faribault, Minn.-Palmer Dragsten and and transmitting equipment business. Ac- John E. Hyde Jr. db /as KDHL Broadcasting tion Sept. 1. New TV stations Co. 95.9 mc, channel 240, 3 kw. Ant. height APPLICATION above average terrain 275 ft. P.O. address: APPLICATIONS Hurricane, W. Va.-Putnam Broadcasting c/o John E. Hyde Jr., 213 Central Ave.. Fari- Co. 1080 kc, 250 w, D. P.O. address: co bault 55021. Estimated construction cost $30,- Washington- Washington Civic Television 966: first -year operating cost $18,600; revenue Inc. UHF channel 14 (470 -476 mc): ERP 245 R. V. Allen, Box 208, Hurricane. Estimated construction cost $29,675; first-year operat- $24.000. Messrs. Dragsten and. Hyde are kw vis., 49 kw aur. Ant. height above ter- owners of KDHL Faribault. Mr. Hyde is rain 330 ft., above ground 336 ft. P.O. ad- ing cost $42,500; revenue $55,000. Principals: Ray V. Allen, Everett Sullivan, Ralph Allen, majority stockholder in KSUM, Fairmont. dress: c/o Paul C. Aiken, Brawner Bldg., Minn. Ann. Sept. 2. Washington 20036. Estimated construction Ed Guenther, Oshel Craigo, Elvin F. Martin cost. $1,017,900; first -year operating cost and Clarence L. Watt (each 12.5 %). Princi- $400,000; revenue $300,000. Studio and trans. pals have no other broadcast interest. Ann. Existing FM stations to be located in Washington. Geographic Sept. 6. coordinates 38. 57, 17. north lat., 77. 00, 17" NEW CALL LETTERS ASSIGNED west long. Type trans. G.E. TT -25A; type Existing AM stations KGLA(FM) Los Angeles -The McLendon ant. G.E. TY -25A. Legal counsel Seymour LETTERS ASSIGNED Pacific Corp. Assigned KADS(FM). M. Chase, consulting engineer Jules Cohen NEW CALL Inc. & Associates, both Washington. Principals: KEWB Oakland, Calif.-Metromedia Ownership changes Camilla Aiken, Paul C. Aiken, . Lawrence Assigned KNEW. Beckerman, William Calomiris, Michael J. APPLICATION ACTIONS BY FCC Deutch, George T. Edmonds, Milton L. Els- berg, Walter E. Fauntroy, Aaron Goldman, KDOK Tyler, Tex.-CP to increase day- WNBII -AM -FM New Bedford, Mass. - George E. C. Hayes, W. John Kenney. Mil- time power from 250 w to 1 kw. Ann. Sept. Granted assignment of license from E. An- ton W. King, David Lloyd Kreeger, Richard 1. ihony & Sons Inc. to New Bedford Radio K. Lyon, Thomas W. Mattingly, Robert G. Inc., owned by The Hall Syndicate Inc., McGuire Jr., Dale Miller, H. Carl Moultrie. New FM stations wholly owned by Robert M. Hall. Hall Syn- John A. Nevins, Albert Philipson, Robert A. dicate is newspaper syndicator, and licensee PhiUpson, James Francis Reilly, Lewis W. ACTIONS BY FCC of WICH -AM -FM Norwich and WMMW Mer- Shollenberger, Franc Shor, James S. Simp- iden, both Connecticut. Consideration $507; Le Mars, Iowa -KLEM Inc. Granted CP 500. Action Sept. 1. son, Sterling Tucker (each 3.5 %), Monroe for new FM on 99.5 mc, channel 258, ERP Bush (2.3 %), Gladys Duncan (1.2 %), Pat- 47.46 kw. Ant. height above average terrain KVOI Cottonwood, Ariz. -Granted assign- rick Hayes, Barrington D. Parker (each 138 ft. P.O. address: c/o Paul W. Olsen, Box ment of license from Peter Vi'tti to Duane 2.3 %), 'Flaxie M. Pinkett and J. Lawn 1010, Le Mars 51031. Estimated cost of con- Dale Kirby and Violet Lucille: Magnusson Thompson (each 1.2 %). Mr. Aiken and wife struction $25,000; first -year operating cost db /as The KM Broadcasting Co. (50% each). have interests in WERE -AM -FM Cleveland, $128,443; revenue $146,076. Principals: Paul Mr. Kirby is news director with KFVS -AM- WLEC -AM -FM Sandusky, Ohio, and KFAC- W. Olsen (91.4 %) and Patricia Ann Olsen TV Cape Girardeau, Mo. Mrs. Magnusson is AM-FM Los Angeles. Mr. Aiken also has (8.6 %). Mr. and Mrs. Olsen are owners of housewife. Neither have other broadcast in- interests in applications for new TV's in KLEM Le Mars. Action Sept. 2. terests. Consideration $48,000. Action Sept. 1. Topeka, Kan., and Birmingham. Ala. Mr. Park Rapids, Minn. -De La Hunt Broad- KLGR Redwood Falls, Minn. -Granted as- Shollenberger is owner of Washington casting. Granted CP for new FM on 103.7 signment of license from Eugene George Broadcast News Services Inc. Ann. Sept. 2. mc, channel 279, 50 kw. Ant. height above Randolph to Redwood Broadcasting Co., Augusta, Ga. Augusta Telecasters Inc. average terrain 318 ft. P.O. address: 202 W. owned by Eugene Randolph (51%) and Alver - Leighton (49 %). Consideration $7,000. Action UHF channel 26 (542 -548 mc) : ERP 190 kw Third St., Park Rapids 56470. Estimated cost vis., 19 kw aur. Ant. height above. average of construction $21,540; first -year operating Sept. 2. terrain 600 ft., above ground 551 ft. P.O. cost $8,654: revenue $10,000. De La Hunt WLIR(FM) Garden City, N. Y.-Granted address: c/o Harold Twisdale, 4421 Central Broadcasting is licensee of KPRM Park assignment of license from John R. Rieger Ave., Charlotte, N. C. 28205. Estimated con- Rapids. Action Sept. 2. Jr. db /as High Fidelity Music Co. to Stereo struction cost $422,180: first -year operating Broadcasters Inc., owned by John Rieger cost $340,835; revenue $200,000. Trans. to be APPLICATIONS (51 %) and Dorothya C. Rieger (49%). Trans- located east of Augusta; studio to be located Crossett, Ark. -Radio Station KAGH Inc. fer is from individual to corporation. No in Augusta. Geographic coordinates 33. 25' 104.9 mc, channel 285, 3 kw. Ant. height consideration. Action Sept. 2. 15. north lat.; 81. 50, 19" west long. Type above average terrain 274 ft. P.O. address: 1VVIP -AM -FM Mt. Kisco, N. Y.- Granted trans. Townsend TA 15 -BT; type ant. G.E. TY-23 -C. Legal counsel Sharfeld, Bech- hoefer and Baron, consulting engineer David L. Steel Sr., both Washington. Prin- cipals: Harold Twisdale, David L. Steel Sr. (22.5% each), Ira Goldberg, J. Thomas Jones. W. P. Stevens Sr., Henry D. Scoggins (each 11.25 %) and A. David Moore Jr. (10 %r). Messrs. Twisdale, Steel and Moore have in- EDWIN TORNBERG terests in WCUT -TV Charlotte, N. C. Messrs. Twisdale and Steel have interests in WMTU- TV Memphis and applicant for new TV in & COMPANY, INC. Richmond, Va. Messrs. Goldberg and Scog- gins are both medical doctors. Mr. Jones is certified public accountant. Mr. Stevens is owner of appliance truck company. Ann. Sept. 6. 'Lawrence, Ind.-White River Radio Corp. Negotiators For The Purchase And Sale Of UHF channel 40 (626 -632 mc); ERP 239 vis.. 23:9 kw aur. Ant. height above average ter - Radio And TV Stations CAN train 485 ft., above ground 497 ft. P.O. address: c/o Wendell Hansen, Rt. 4, Box 26B, Appraisers Financial Advisors Noblesville, Ind. 46060. Estimated construc- $256.300; first cost tion cost -year operating St., New York 17, N. Y. MU 7-4242 $100,000; revenue $120,000. Studio location New York -60 East 42nd to be determined; trans. to be located h West Coast -13.57 Jewell Ave., Pacific Grove, Calif. -FR 5 -3164 Noblesville, Ind. Geographic coordinates. 40^ 14th St., N.W., Washington, D.C. DI 78531 00' 50" north lat.; 85. 58. 54" west long. Type Washington -711 trans. RCA TTU -12A; type ant. RCA TFU- 27DM. Legal counsel Lauren A. Colby, Wash- ington: consulting engineer E. H. Munn Jr.,

BROADCASTING, September 12, 1966 91 examiner's denial to compel Broadcast Bu- reau to exchange rebuttal exhibits by Aug. SUMMARY OF COMMERCIAL BROADCASTING 30. Member Nelson not participating. Action Sept. 6. Commission gives notice that July 12 Compiled by BROADCASTING, Sept. 8 initial decision which looked toward (1) granting application of Palmetto Broadcast- ON AIR NOT ON AIR TOTAL APPLICATIONS ing System Inc. to increase power of WAGL tic. CP's CP's for new stations Lancaster, S. C., from 1 kw to 10 kw, continued operation on 1560 kc, D, 500 w -CH; AM 4,068 16 77 384 condition, and (2) denying application of FM 1,494 31 262 212 WPEG Inc. to change facilities of WPEG Winston -Salem, N. C., from 1550 kc, 1 kw, TV-VHF 473 21 23 189' D, to 1560 kc, 10 kw, DA -D, became effective TV-UHF 92 31 99 Aug. 31 pursuant to sec. 1.276 of rules. Action Sept. 2. . AUTHORIZED TELEVISION STATIONS OTHER ACTIONS By memorandum opinion and order in Compiled by BROADCASTING, Sept. 8 proceeding on applications of Trend Radio Inc. and James Broadcasting Co. for new VHF UHF Total TV's to operate on channel 26 in James- town, N. Y., review board granted petition Commercial 518 223 741 by James to extent of enlarging issues to Noncommercial 70 81 151 determine whether staff proposed by Trend is adequate to effectuate its TV broadcast proposal. Action Sept. 6. COMMERCIAL STATION BOXSCORE By memorandum opinion and order in Compiled by FCC, July 31, 1966 Southington, Conn.-Lebanon, Pa.-Catons- ville, Md. -Sag Harbor, N. Y.. limited consoli- dated proceeding, review board denied (1) AM FM TV petition by Lebanon Valley Radio to enlarge issues and reopen record, and (2) motion Licensed (all on air) 4,059' 1,498 559' by Cedar Broadcasters to strike and alter- CP's on air (new stations) 22 23 53' nate relief. Member Nelson not participat- CP's not on air (new stations) 74 261 122 ing. Action Sept. 6. Total authorized stations 4,157 1,782 740 Review board remanded to hearing examiner initial decision of Aug. 1 which Applications for new stations (not in hearing) 312 135 103 looked toward granting application of Fitz- Applications for new stations (in hearing) 70 50 70 gerald C. Smith, tr /as Southington Broad- casters, for new AM in Southington, Conn., Total applcations for new stations 382 185 173 and dismissed as moot petition by South- Applications for major changes (not in hearing) 189 36 22 ington for procedural relief. Member Nelson Applications for major changes (in hearing) 37 0 9 not participating. Action Sept. 6. Total applications for major changes 226 Review board granted petition by Erway 36 Television Corp. to extend time to Sept. 30 Licenses deleted 0 0 to file exceptions to initial decision in pro- CP's deleted 0 1 ceeding on its application and that of Chesapeake Engineering Placement Service Inc. for new TV's in Baltimore. Action ' Breakdown on UHF and VHF applications not available. Sept. 6. ' Includes three noncommercial stations operating on commercial channels. Review board granted request by Broad- 'In addition, two AM's operate on Special Temporary Authority. cast Bureau for extension of time to Sept. 16 to file responsive pleadings to petition by ' In addition, two licensed VHF's and two licensed UHF's are not on the air. Mission Cable TV Inc. for enlargement and 'In addition, two VHF's operate with Special Temporary Authority. clarification of issues in proceeding on petition by Midwest Television Inc., San Diego, for relief against extensions of service of CATV systems carrying signals of Los An- geles stations into San Diego area. Action assignment of license from Suburban Broad- none after) and Helen H. Kimble (14% be- Sept. 6. casting Co. to VIP Broadcasting Corp., both fore, none after) to George Oleson. Mr. Oleson Review board granted motion by WEBR owned by Martin Stone and family. No is owner of research and development com- Inc. for extension of time to Oct. 21 to file consideration; corporate realignment. Ac- pany in Arlington, Va. He is also applicant exceptions to initial decision in proceeding tion Sept. 2. for new AM in Lorain, Ohio. Consideration on its application and that of Ultravision KBEK Elk City, Okla. -Granted assign- $175,000. Ann. Sept. 2. Broadcasting Co. for new TV to operate on ment of license from Gerald H. Sanders, WLAF La Follette, Tenn. -Seeks assign- channel 29 in Buffalo, N. Y. Action Sept. 2. Jim H. Speck and Thomas J. Griffith ciblas ment of license from La Follette Broadcast- Review board scheduled oral argument Radio Station KBEK to James A. Turner ing Co. to Campbell County Broadcasting for Sept. 27 In proceeding on application of and Robert D. Whitehill db /as Turner- White- Corp., owned by P. Mills, Herman G. Southern Radio and Television Co. for new hill Broadcasting Co., J. AM in Lehigh Acres. Fla. Action Sept. 1. owned by James Dotson, Elmo Mills (each 23 55 %), Don C. Turner (75 %) and Robert D. Whitehill Edwards Jr. (10 %) and Henry D. Stratton (25 %). Mr. Whitehill is employee of KZZN (20 %). Mr. Stratton has interest in WPKE- Routine Roundup Littlefield, Tex. Mr. Turner is farmer. Turn- AM-FM Pikeville, Ky. Messrs. Stratton er-Whitehill is licensee of KRNY Kearney, and Dotson have interest in Lawrence ACTIONS ON MOTIONS Neb. Consideration $85,000. Action Sept. 2. County Broadcasting Co., Louisa, Ky. Messrs. BY COMMISSION KXLE Ellensburg, Wash. -Granted invol- Dotson and untary transfer of control of licensee cor- Mills have interests in WCPM Commission on Sept. 2 granted requests Cumberland, and WFTG London, both Ken-. by The Christian Voice of Central Ohio and poration, Western Broadcasters Inc., from tucky. Messrs. Dotson and Elmo Mills G. Morgan McBride (100% before, none have accepted its supplemental comments, and after), to Stella King McBride interests in WNRG -AM -FM Grundy, Va. and that of Nelson R. Embrey II and Honor (none before, WWKO Ashland, Ky. Mr. Dotson also has Greenawalt, licensees of WNRE (FM) Circle- 100% after). executrix of estate of G. Morgan interest in WMNF Richwood, W. Va. Con- ville, Ohio, for extension of time to Sept. McBride, deceased. No consideration. Ac- $100,000. tion Sept. 2. sideration Ann. Aug. 31. 21 to reply in FM rulemaking proceeding WANT Richmond, Va. -Seeks assignment involving New Albany, Ohio, et al. KRAE Cheyenne, Wyo.- Granted assign- 2 ment of license from Louis C. Erck, Walter of license from United Broadcasting Co. of Commission on Sept. granted request E. Nagel and J. B. Shockley db /as Radio Virginia to Old Dominion Broadcasting Co., by RCA Communications Inc. for extension owned by John L. and Robert M. of time to Sept. 16 to file oppositions to pet! - Cheyenne to Radio Cheyenne Inc., owned Sinclair in matter by Louis C. Erck (47 %), Walter E. Nagel (50% each). Messrs. Sinclair are owners of tions for reconsideration of au- drive -In restaurants in Georgia and are thorized entities and authorized users under (33 %) and J. B. Shockley (20 %). Assign- ap- Communications Satellite Act. ment is for legal reasons; no ownership plicants for new AM in Hurricane, W. Va. change or consideration. Action Sept. 2. John Sinclair is employe of WSAZ Hunting- By Office of Opinions and Review ton, W. Va. Robert Sinclair is station man- In Boston TV channel 5 proceeding in APPLICATIONS ager of WCHS Charleston, W. Va. Con - al., sideration $200,000, Ann. Aug. 31. Docs. 8739 et granted petition by Boston KGEK Sterling, Colo. -Seeks assignment Broadcasters Inc. and Charles River Civic of license from KGEK Inc. to Sterling Ra- WTKM Hartford, Wis. -Seeks assignment Television Inc. for extension of time to dio TV of license from Top Hat Enterprises Inc. to Nov. 21 to file exceptions to initial decision. and Inc., owned by William C. Whit- A -B -D Inc., owned lock (35 %), Donald L. Robson (30 %), Keith by A. R. Ellman. Mr. Action Aug. 31. W. Ragan (20 Ellman is certified public accountant. He %) and Gaylard G. IBingworth also has interests in WOKZ -AM -FM Alton By Chief Hearing Examiner (15 %). Mr. Whitlock has interests in KUVR James D. Cunningham Holdrege and KTTT Columbus, both Nebras- and WGSB St. Charles, both Illinois. Con- ka. Mr. Illingworth is partner in real estate sideration $75,000. Ann. Sept. 2. Designated Examiner James D. Cun- firm and also has interest in KUVR Holdrege. ningham, in lieu of Examiner Sol Schild- Mr. hause, to preside at hearing in proceeding Robson is in insurance and real estate Hearings cases on application of Texan Broadcasting Co. and has interests in KTTT Columbus, and for new FM in Nacogdoches. Tex. Action WJIL Jacksonville, Ill. Mr. Ragan is lawyer. FINAL ACTIONS Sept. 6. Consideration $100,000 plus $18,000 noncom- By memorandum opinion and order in pete agreement. Ann. Sept. 6. proceeding on applications of WTCN Tele- By Hearing Examiner Thomas H. Donahue WBNO -AM -FM Bryan, Ohlo -Seeks trans- vision Inc., Midwest Radio -Television Inc.. Granted petition by American Televi- fer of control of licensee corporation, Wil- United Television Inc., all Minneapolis; and sion Service and continued prehearing con- liams County Broadcasting System Inc., Twin City Area Educational Television ference from Sept. 2 to Sept. 15 in proceed - from George E. Worstell (37.7% before, none Corp., St. Paul, review board denied peti- ing on its application and that of Holston after), Harry E. Worstell (23% before, none tion by Twin City and Midwest for review Valley Broadcasting Corp. for new TV's to after), Gladys R. Worstell (5% before, none of examiner's action of July 20 which de- after), Laurence M. Kimble (19% before, nied their petition for reconsideration of (Continued on page 101)

92 (FOR THE RECORD) BROADCASTING, September 12, 1986 PROFESSIONAL CARDS

-Established 1926 GEORGE C. DAVIS JANSKY & BAILEY JAMES C. McNARY - CONSULTING ENGINEERS Consulting Engineer PAUL GODLEY CO. Consulting Engineers RADIO G TELEVISION National Press Bldg. CONSULTING ENGINEERS 527 Munsey Bldg. 2411 - 2419 M St., Wash. 4, D. C. Boa 798, Upper Montclair, t4.1.07043 N.W. STerling 3 -0111 Telephone 7 -1205 Washington 37, D. C. 296 -6400 District Phone: 12011 746 -3000 Washington 4, D. C. Member AFCCE Member AFCCE ,lfember AFCCE

COMMERCIAL RADIO A. D. Ring & Associates GAUTNEY & JONES Lohnes & Culver EQUIPMENT CO. 42 Years' Experience in Radio Everett L. Dillard, Gen. Mgr. CONSULTING RADIO ENGINEERS Building 7 Edward Engineering Munsey District -8215 F. Lorentz, Chief Engr. 930 Warner Bldg. National 8 -7757 PRUDENTIAL BLDG. 1710 H Sr., N. W. 298 -6850 Washington 5. D. C. DI 7 -1319 Washington 4, D. C. WASHINGTON 6, D. C. WASHINGTON, D. C. 20005 ,Member AFCCE Afember AFCCE Afember AFCCE ,ifernber AFCCE

SILLIMAN, MOFFET KEAR A. EARL CULLUM, JR. GUY C. HUTCHESON & KENNEDY & KOWALSKI CONSULTING ENGINEERS 817 CRestview 4 -8721 1302 18th St., N.W. Hudson 3 -9000 1405 G St., N. W. INWOOD POST OFFICE P. 0. Box 808 WASHINGTON 6, D. C. DALLAS 9, TEXAS Republic 7-6646 1100 W. Abram Washington D. C. MElrose 1 -8360 5. Member .AFCCE Member AFCCE Arlington, Texas 76010 Member AFCCE

GEO. P. ADAIR ENG. CO. WALTER F. KEAN HAMMETT & EDISON JOHN B. HEFFELFINGER CONSULTING ENGINEERS CONSULTING RADIO ENGINEERS CONSULTING RADIO ENGINEERS Radio -Television Communications -Electronics Associate Box 68, International Airport George M. Sidon' 9208 Wyoming PI. Hiland 4 -7010 901 20th St., N.W. San Francisco 28, California Washington, D. C. 19 E. Quincy St. Hickory 7 -2401 Diamond 2 -5208 Federal 3 -1116 Riverside, III. IA Chicago suburb) KANSAS CITY 14, MISSOURI Member AFCCE. Member AFCCE Member AFCCE

JULES COHEN CARL E. SMITH VIR N. JAMES A. E. Towne Assocs., Inc. CONSULTING RADIO ENGINEERS & ASSOCIATES CONSULTING RADIO ENGINEERS TELEVISION and RADIO Applications and Field Engineering ENGINEERING CONSULTANTS 9th Floor, Securities Bldg. 8200 Snowville Road 345 Colorado Blvd. -80206 727 Industrial Road 729 15th St., N.W., 393 -4616 Cleveland 41, Ohio Phone: Area Code 3031 333 -5562 San California 94070 Washington 5, D. C. Phone: 216 -526 -4386 DENVER, COLORADO Carlos, Member AFCCE Member AFCCE Afember AFCCE Phone 592 -1394 Res. 593 -6706

PETE JOHNSON MERL SAXON WILLIAM B. CARR RAYMOND E. ROHRER & Associates CONSULTING ENGINEERS & Associates CONSULTING RADIO ENGINEER Consulting Radio Engineers Walker Bldg, 4028 Daley CONSULTING mfm -tv ENGINEERS 622 Hoskins Street 436 Wyatt Bldg. Fort Worth, Texas Washington 5, D. C. Lufkin, Texas P.O. Box 4318 304- 342 -6281 AT 4 -9311 Phone: 347-9061 Charleston, West Virginia NEptune 4 -4242 NEptune 4 -9558 Member AFCCE Member AFCCE

E. HAROLD MUNN, JR. JOHN H. MULLANEY TELETRONIX TERRELL W. KIRKSEY BROADCAST ENGINEERING and ASSOCIATES Division of Babcock Electronics A Division of Multronics, Inc. CONSULTING ENGINEER CONSULTANT Multronics Building FM and TV applications and E. Drive Bo: 220 5712 Frederick Ave., Rockville, Md. construction -Precision 525 Park Valley Coldwater, Michigan -49036 la suburb of Washington) Frequency Measurements Hopkins, Minnesota 55343 Phone: 301 427 -4666 2952 Randolph Street Phone (Area code 6121 935 -7131 Phone: 517- 278 -6733 Member AFCCE Costa Mesa, Calif. 92626

ROSNER TELEVISION OSCAR LEON CUELLAR SYSTEMS CONSULTING ENGINEER ENGI NEERS -CONTRACTORS 2844 East Edison Phone (Area Code 6021 326 -7805 Service Directory 120 East 56th St. New York, N. Y. 10022 TUCSON, ARIZONA (212) 752 -4922 Member AFCCE

COMMERCIAL RADIO CAMBRIDGE CRYSTALS MONITORING CO. PRECISION FREQUENCY CHARLES NEENAN ASSOCIATES AMPLI -VISION CORP. PRECISION FREQUENCY MEASURING SERVICE CONSULTING ENGINEERS MEASUREMENTS Television Lighting and SPECIALISTS FOR AM -FM -TV MATV, RADIO & TV AM -FM -TV Audio -Visual Consultants CAN, 103 5. Market St., 445 Concord Ave., 2000 Stoner Avenue Lee's Summit, Ma. Cambridge 38, Mass. Bridgewater, Connecticut 06752 Los 25, Phone Kansas City, Laclede 4 -3777 Phone TRowbridge 6 -2810 Angeles California (203) 354-9055 213/478 -7751

BROADCASTING, September 12, 1966 93 CLASSIFIED ADVERTISEMENTS (Payable in advance. Checks and money orders only.) (FINAL DEADLINE- MONDAY preceding publication date.) SITUATIONS WANTED 25f per word -$2.00 minimum HELP WANTED 30f per word-$2.00 minimum. DISPLAY ads $25.00 per inch-STATIONS FOR SALE, WANTED TO BUY STATIONS, EMPLOYMENT AGENCIES, and BUSINESS OPPORTUNITY advertising require display space. 5" or over Billed R.O.B. rate. AU other classifications, 35f per word-44.00 minimum. No charge for blind box number. Send replies: c/o BROADCASTING, 1735 DeSales St., N.W., Washington, D. C. 20036. Arrucaurs: If tapes, films or packages submitted, $1.00 charge each for handling. (Forward remittance separately please) All transcriptions, photos, etc.. sent to box numbers are sent at owners risk. Baoaacasarrc expressly repudiates any liability or reap.na- biitty for their custody or return.

RADIO Sales- (cont'd) Announcers-(cOnt'd) Management Earn 3 ways -Salary, plus commission on Expanding midwest fulltimer needs pro mid - Help Wanted- sale plus commission on billing. Midwest. western announcer with interest in news. Box J -143, BROADCASTING. and endorsed third. Will provide thorough Require immediate general manager with Y. news training to accompany basic interest. sales experience for local N. daytimer. Immediate opening for salesman with es- Salary open -to $150. Replies to Box H -336, Top salary Box H -247, BROADCAST - tablished account list. Must be aggressive, BROADCASTING. ING. yet honest and sincere. Guaranteed salary, plus commission. Our sound is softened top Announcer- Production/writer and newsman City in Georgia has opening for aggressive, 40 and saleable. Contact Dewey Wilmot. all in one. 3rd endorsed a must. California experienced sales manager with proven rec- KXLF Radio in Butte, Montana. Box 3500 fulltimer. Good music format. Send resume ord. Excellent opportuniy. Replies confi- or Call (406) 792 -9111. and tape with plenty of your voice, Box dential. Box H -271, BROADCASTING. J -32. BROADCASTING. Sales manager -WGNU Granite City, Illi- Wanted-An evening $tar! Box J -36. Have station, need management! Can you nois, C. Norman. BROADCASTING. turn $50,000 a year small- market daytimer Need non -screaming top 40 man- New Eng- com- Madison, Wisconsin -Top FM sales manage- into a vital, noticed, important part of ment job for young salesman on the way up. lang daytimer. Non -experienced announcers munity at a profit? If you can, we should need not apply. Box J -37, BROADCASTING. get together. No hurry about change. Write Our AM station first in pop, our FM station all first letter. including checkable refer- first in good music. Need creative FM sales Texas medium market top 40 expanding ences. Box J -7, BROADCASTING. director, ability in FM programing valuable. with TV. Must add new announcer with Opportunity for top pay, excellent living production experience. Must be experi- conditions, ownership with our Wis/Ill /Mich, and benefits. Per- manager position in a enced. Excellent salary General open major 7 station group. WISM Madison, Wisconsin. manence. Box J -48, BROADCASTING. market 50,000 watt station -group operation Salary and incentive basis. Communicate Lansing, Michigan is a great plaee to raise Midwest daytimer has excellent opportunity immediately. Box J -10, BROADCASTING. a family while working with a key outlet for announcer /copywriter. Salary open. of a 7 station group. Guaranteed salary Send resume to Box J -63, BROADCAST- New York City station group needs two with commissions. Start with many produc- ING. people -salesman and salesmanager. Young, ing accounts. Complete fringe benefits. Send station. proven, dynamic salesman with real selling photo and resume to WITL. TV sportscasters for New York City ability, wanted to be primed for A. mana- Send resume and pictures. Box J -73. gerial position with smallest of stations in Salesman -di combination wanted-middle of BROADCASTING. group and B. Top national salesmanager the road format-small market station with We are looking for a bright, ambitious an- for complete group. Successful local sales excellent oportunity for the right man. Con- nouncer- copywriter for our mid- western background preferred-eastern seaboard. ex- tact David Bradsher, The Key Stations, small market station, population 15,000. $85.- perience helpful, opportunity and earning Radio Bldg. Radio Rd., Statesville, North 00 to start with periodic raises, and excel- power unlimited. Remuneration plan excel- Carolina. lent chance for advancement with a growing lent. salary, commission, bonuses. profit - organization. Send resume and photo first, sharing, 5 figures. This is a genuine oppor- Young aggressive salesman needed that is tape later. Box J -76. BROADCASTING. tunity and offers a real future. Our employ- qualified to take over as assistant manager. ees know of this ad. Must be able to furnish Small market station. Excellent opportunity Announcer . . . 3rd class . . . with experi- good references, plus proof of past perform- for the right man. Contact David Bradsher, ence. Midwest. Send resume to Box J -82, ances. Send complete resume plus recent The Key Stations, Radio Bldg., Radio Road, BROADCASTING. Statesville, North Carolina. photo to Box J -70, BROADCASTING. Immediate opening for announcer -1st phone. New building, new equipment. Salary open. Sales Announcers Excellent living area in east. Box. J -88, BROADCASTING. Daytime radio station located on the beau- Detroit -Solid salesman- proven track rec- tiful eastern shore of Maryland about to Good sounding country and western station ord- management capability- multiple group lose announcer because of draft. We present needs two announcers. First ticket pre- -good start salary, plus -Box F -26, an exciting opportunity for a third class ferred but not necessary. Station just ng beginner or with some experience. Please changed hands. Located in beautiful small send tape, resume and photo immediately city in Oklahoma. If you would like to live City in Georgia has opening for aggressive, to Box H -57, BROADCASTING. and work in western Oklahoma, send infor- experienced sales manager with priven rec- mation along with tape and photo to: Box ord. Excellent opportunity. Replies confi- 1st phone di, major midwest market. Box J -92, BROADCASTING. dential. Box H -272, BROADCASTING. H -141, BROADCASTING. First phone announcer needed for Ken- Five tucky station in the Lexington market area. figure income for sales pro. Massachu- Top 40 di, medium market, New England. First phone short on announcing experience setts. You could be our number one sales- Immediate opening. Send recent photo, re- man. Good base but willing to learn also will be considered. of active accounts to get sume and tape. Box H -181, BROADCAST- 606- 885 -4186 or write Box J -97, BROAD- you started. Send resume to Box H -299, Call BROADCASTING. ING. CASTING. Opportunity in one of nation's fastest grow- Good music station wants experienced 1st ing markets for experienced announcer. Take -charge, self- starting sales manager class combo announcer. Must have superior needed to build sales staff in market of voice, Must have third class ticket. No rock or delivery & be able to follow strict C &W. Top quality middle -of -road good mu- 350,000. If you are the man we choose you format. Station located 60 miles from New will receive base, commission, override. sic. Must be good commercial man. We have York City. Salary starts at $175 a week. top news and will train you in news if stock option plus other fringe benefits. Box Box H -214, BROADCASTING. you J -67, BROADCASTING. have the voice. Opening in top time seg- Announcers for new FM operators in New ment. If meet requirements will start mini- England. have mum $125.00 week. Send picture, tape and Salesman. Must know business. Be able to Must rich, mellow voice, and resume to Box J -98, BROADCASTING. sell. Good habits. Capable of moving up to broad range of music knowledge. Send re- management. Excellent Ohio medium -small sume, photo, and audition tape. Box H -301, Experienced announcer. Permanent. Oregon market. Box J -86, BROADCASTING. BROADCASTING. coast. Tape, resume Box 3 -108, BROAD- CASTING. The Announcer -first phone required for metro Sales: Gulf Coast of Florida is calling market contemporary music format on all Top salary for ability. 100 miles from NYC. to a solid salesman- announcer. Want to Permanence and advancement. Box J -111, make you local sales night shift. Good salary and working con- manager in this single ditions. Send tape and details to Box H -310, BROADCASTING. station market with good salary plus sales BROADCASTING. commission, free insurance and hospitaliza- Isn't it about time you left Smallville? If tion, paid vacation. This clear channel sta- you can do good top 40, look into this Midwest! Swinger! Market of quarter of young, tion is part of successful group -opportunity million desiring to restaff. Three -state cov- dynamic organization. Great Lakes. unlimited. Act now with resume and photo erage. If you promotions, Box J -113, BROADCASTING. to Box J -102, BROADCASTING. like excel in production can be yourself and smile on the Experienced, well- qualified announcer for air, we're looking for you in our young good listening station in central Virginia Station manager: Southeast Missouri radio. growing chain of stations, Send tape, con- area. No problems! Permanent position! Sales background essential. Are you ready taining production and air work along with Send resume, tape, photo and salary re- to move up to management level? Box J -126, resume /photo to Box H -331, BROADCAST- quired. Open now. Box J -121, BROADCAST- BROADCASTING. ING. ING.

BROADCASTING, September 12, 1966 Announcers- {coned) Announcers--(cont'd) Technical Have opening for morning announcer with First opening in 3 years one of nations Young first class nian who likes to con - third class endorsed. If interested please highest rated stations needs versatile top struct and maintain good equipment. Good send tape and resume. Located in western 40 personality. Your chance to join the fabu- work environment with benefits and growth South Dakota. Box J -131, BROADCASTING. lous "JET good guys." Prime radio opening opportunity. Strictly engineering. East. Box with possibilities on JET -TV. Rush tape to F -245, BROADCASTING. Move upl Established mid -Atlantic 5 kw Rick Hanna, WJET Erie, Pennsylvania. has opening for MOR announcer-di. First Good sounding country and western sta- phone, no maintenance. Evening work, 51,z tion needs two announcers. First ticket pre- hours airtime, your show. Salary open. Send Down -state Illinois kilowatter, in modern, ferred but not necessary. Station lust changed tape, details to Box J -136, BROADCAST- prosperous city has desirable opening for hands. Located in beautiful small city in ING. showmanship announcer. Must be familiar Oklahoma. If you would like to live and with both modern and adult music, be able work in western Oklahoma. send informa- Ladies' man? The gals in this upper mid - to keep things moving with tight production along with tape and photo to Box west metro area are looking for a good di tion, sell on the air for advertisers, help J -93, BROADCASTING. to entertain them 10 a.m. to 3 p.m. If you create lively friendly sound for progressive have the lively personality that goes with established fulltime station. Excellent pay, Major radio station in metropolitan, mid- top 40 music send tape, pix today. Imme- fine fringe benefits for top notch man. Write west market requires 1st class engineer. diate action. Box J -137, BROADCASTING. WKAN Kankakee, Illinois with details of Box J -94, BROADCASTING. experience, references, tape. Immediate opening for midnight to six top di- 40 di. Important midwest station. Oppor- First phone. Will train beginners. AM tunity to advance. Rush tape and photo for Need beginning announcer with endorsed rectional and FM. $110. Box J -105, BROAD- reply by return mail. Box J -141, BROAD- third phone to replace one returning to CASTING. CASTING. college. Ability to read and knowledge of good music essential. Rush tape to John First phone engineer. Must be good main- Immediate opening for experienced an- Bowman, WLTN, Littleton, New Hampshire. tenance man. Responsible position. Excel- nouncer at established station. No top 40. lent wages. AM directional and FM stereo. KBUD, Athens, Texas. Experienced staff announcer with broadcast Box J -106, BROADCASTING. af- Professional top 40 morning man with 1st endorsement for well established CBS 5,000 watt fulltime directional station, lo- phone. Salary plus hops will gross you be- filiate. WMBS Radio, Box 668, Uniontown, cated in the deep south, in need of first tween $500 and $600 per month. Contact Penna. class engineer-announcer: Light engineer- Tom Elkins, KKJO, St. Joseph, Mo. ing: MOR top 40 format. Reply to Box First phone announcer engineer for middle J -145. BROADCASTING. Immediate opening for announcer who of the road music and news station. $105.00 would also like sales. A good small midwest -$115.00 depending upon experience. No First class engineer needed now. Must havé market. Above average pay. Can Man- maintenance. WMVR Sidney, Ohio. 513 -492- air experience. Countrypolitan station with ager, KLEX, 816 -259 -3232. 4101. fast -paced Nashville sound in major east with 1st phone. No main- coast market. Send- tape, resume and ref- Want announcer Announcer with endorsed third class li- erences. Top salary. Box J -144, BROAD- tenance. 10,000 watt NBC affiliate in col- CASTING. lege town of 25,000. Good salary, good cense. Experience not necessary -ability to future. Call or write KOAM Radio, Pitts- read Is necessary. Send tape, resume and burg, Kansas. salary requirements to WSKI Montpelier. Chief engineer -Imaginative reliable. As- Vermont. sume responsibility getting Honolulu's new- West Texas kilowatt daytimer in single est 5kw AM on air soon. Collins equipped.- market wants first phone announcer. Light Sportscaster -announcer needed for expand - Prolog automated: Locally owned. Refer- maintenance. Beginners considered. Prefer ing station moving into FM facility. Need ences required. $8500. Contact President, experienced applicants. Immediate opening. solid reliable experienced announcer with KCCN, 150 -B, Puuhale Road, Honolulu Contact Chuck Martin, Manager, KTFO, sports play -by -play experience. Send resume. 96819. Seminole, Texas. PLaza 8-3798 or PLaza tape. WSWW -AM -FM Platteville, Wis. 8 -2521. Stuart Station KMNS 1 kw- directional- Announcer with 1st phone who can handle Ohio MOR daytimer needs two announcers. needs a first phone engineer, no announc- contemporary music. Well established AM- Some station experience. Third ticket de- ing. Send resume to Harley Engle, KMNS FM network affiliate, owned by TV group. sired. Salary open. Contact WTNS Coshoc- Radio, P. O. Box 177 Sioux City, Iowa Opportunity to become chief engineer. ton, Ohio. 51102 or call 712 -258 -0626. Phone collect 218 -233 -1522, KVOX Moorhead, Minnesota. Immediate opening for experienced an- Man with first phone for transmitter. Will Combo announcer with third class phone nouncer at AM -FM station going to 5000 train beginner. Station WAMD, Aberdeen, license with broadcast endorsement with watts. Send 7', tape, photo and details of Md. good news delivery capability. Immediate experience to WVSC, Box 231, Somerset, opening right man. KVWM Showlow, Ari- Penna. zona. Operator with 1st class license. No mainte- Experienced announcing staff wanted for nance. Good wages. WATR. Waterbury, First phone MOR announcer - afternoon new tall tower one hundred thousand watts Conn. 203 -755 -1121: drivetime. No. 1 station. fast growing me- FM station in early October. Extra Tane and resume opening dium market. Salary open. good salaries with fringe benefits for variety top AM- to Bill Chambers, Box 608, WAAM Ann of people who can help out -program AM Broadcast technician- engineer for Arbor. Michigan. stations with an AM format on an FM FM-TV station. FCC first required. Send frequency. Especially need a country music resume to Technical Director, WBEN. Inc., Immediate opening for experienced an- announcer with format approach rather Buffalo, N. Y. 14207. nouncer with 3rd endorsed. Send tape and than "howdy friends and neighbors." No to Havre de Grace, Mary- resume WASA, bluegrass. Also especially need mature MOR Wanted immediately -Chief engineer -Ex- land. announcer with desire to do part news cellent salary. Write WELV, Ellenvule, N. Y. Wanted immediately- experienced announc- gathering looking toward more development or phone: J. Elkin, 914 -647 -5678. er for 5,000 watt radio station, Call Greeley in news. Salaries are open and dependent N. Hilton. WBUY Radio, Lexington. N. C. on experience and ability but will range upward from $110 per week. This separately In need of a first phone combo man. Light Announcer -copywriter who can service ac- programed and sold FM is part of group engineering. Good top 40 and middle of the counts. Good opportunity to break Into sales. ownership with financial ability to operate road, 5000 watt directional station. Contact Established station in a good small market. with best programing regardless of income Carroll Hines: (601) 684 -8140, WHNY. WBYS Canton, Illinois. for next few years. Mostly interested in people from Oklahoma, Kansas, Missouri, New Jersey, needs a first Announcer with 1st phone for middle -road Arkansas and Western Tennessee. Will per- WHWH Princeton, right person. Con- ticket engineer to assume day transmitter station. Good salary for sonally interview before final employment. responsibility of six tower directional. No tact Dick Lindsay, WCVL Crawfordsville, Contact J. A. Shepherd, Box 309, Moberly. Saturday or Sunday work. Salary open: Ap- Indiana. Mo. Phone 816 -AM 3 -1230. ply Art Silver, Chief Engineer, Box 1350, Immediate opening for morning man ca- Princeton. New Jersey or call 609-924 -3600. Per- Immediate opening. Sports director with 1st pable on news, sports and announcing. phone. 38 hour board shift, plus play -by- manent position. Send tape and resume: play. Salary open. Manager, 217 -446 -1312. Group -owned AM -FM operation seeking WDDY Gloucester, Va. combo -man for some boardwork and engineering. Must have first class ticket and Modern daytime small market station needs Country music personality. Not a character, know how to use it. Attractive, fast-growing announcer yesterday. Announcer school but a personality needed. Sales opportunity mid -New England community. Good salary, graduates considered. Rush tape and re- also. Contact David Bradsher, The Key Sta- excellent insurance program. Send resume, sume, Jack Pullin, WDNT Dayton, Tenn. tions. Radio Bldg., Radio Road, Statesville, salary desired, availability date to G. R. call 615- 775 -2331. N. C. Bonneau, Radio WTSV, WTSV -FM, 221 Washington St., Claremont, New Hampshire. WELV, Ellenville, New York, Immediate Bright morning man needed, middle of the opening for di. Call J. Elkin, 914- 647 -5678. road format -three hours air work and the remainder in sales. Excellent opportunity Engineers: Immediate opening for two engi- Afternoon drive personality needed by Contact David Bradsher, The Key Stations, neers -one combo and one maintenance swinger in the Palm Beaches. Rush air - Radio Bldg., Radio Road, Statesville, North man. 40 hr week. Call collect 812 -265 -3322. check, plus resume to: WHEW, P. O. Box Carolina. 2905, West Palm Beach, Florida. Combo engineer -announcer needed for a WINK Binghamton, N. Y. has opening for Midwest openings for announcers, newsman country music show. Excellent opportunity bright, experienced production - minded and salesman. AM /FM separation and ex- with many benefits for the right man. Con- morning personality. Send tape and resume pansion. Can lead to administration. No tact David Bradsher, The Key Stations, to Program Director. WINK, 70 Henry St.. phone calls. Resume first, tape later. Box Radio Bldg., Radio Road, Statesville. North Binghamton. N. Y. 60. West Bend, Wisconsin. Carolina.

BROADCASTING, September 12, 1966 95 NEWS Sales- (cont'd) Announcers-(coned) Northern New Jersey station with active Dedicated radio executive desires sales man- First phone! Extensive beautiful music back- and established news department seeks agement with adult -programed station in ground. Heavy AM -FM experience. P. O. working newsman -gather, write and de- city 150,000 up. Wide experience best ref- Box 205, Bloomfield, New Jersey. 201 -227- liver. Send tape, resume, and salary ex- erences, Box J -132, BROADCASTING. 1103. pected. Box H -226, BROADCASTING. Situations Wanted-Announcers First phone, good news, top- forty, experi- Major market in midwest ... 50 kw format ence. Here lt is 813 -982 -5471. station needs newsman with 1st ticket. Top 40 dj, third endorsed, tight board, ex- Strong authoritative delivery, must be able perience. Box J -29, BROADCASTING Tri- linguist announcer. Single, 27, army re- to gather and write. Top salary. Send tape servist, mature voice, intimate style. Prefer and resume. Box J -81, BROADCASTING. If swing is operation and you're within 150 good music or classical, late afternoon or miles of N.Y.C. -Then get whets happening night show. Speak German, French and Major east coast R &B outlet looking for all - -young, 3rd. endorsed, trained, experience, English. Detroit Broadcasting School grad- around newsmen now. The men we want are news and production. Must swing 40 only? uate. Wolfgang Schultz, 776 Seminole, De- equally adept at writing, gathering and Box J -35, BROADCASTING. troit 48214 (313) 823 -0018. getting the news as well as airing it. Send tape, resume, minimum salary expected to Announcer -dj, 3 yrs experience, family re- Technical Box J -116, BROADCASTING. sponsible. salesman, not floater, or prima donna. Box J -103, BROADCASTING. Retired signal corps Sergeant. Some experi- Aggressive newsman able to gather, write ence studio, transmitters, chief. First phone. and air local news. Immediate opening. Radio graduate. Negro. 3rd phone, some ex- Prefer Carolinas. Part -time acceptable at Large station in capital city. Box J -140. perience. Eager. Box J -115, BROADCAST- first. Box BROADCASTING. ING. J -104, BROADCASTING. KILT needs top newsman for forty hour Top 40 talent wants skads of money and NEWS week. Must be fast, accurate, colorful and glorious working conditions (or reasonable authoritative. Send short tape and complete facsimile) write, Box J -118, BROADCAST- Experienced newsman wants to Join news - resume to Brad Messer, News Director. 500 ING. conscious operation. College graduate. Box Lovett Blvd., Houston. J -58, BROADCASTING. Top 40 personality with seven years experi- WINK Binghamton, N. Y. has opening for ence wants permanent position with well Production -Programing, Others experienced, hardworking, aggressive early established modern contemporary operation morning newsman. Send tape and resume to that is located on the west side of the Big voiced program -production man with Program Director, WINR, 70 Henry St., Mississippi. Bright, happy sound that ap- six years experience looking for big move. Binghamton, N. Y. peals to young adults and teens. Presently Box J -75, BROADCASTING. employed. Box J -I19, BROADCASTING. Require a career broadcast journalist ca- Strong C &W first phone combo. Eleven pable of gathering, writing and delivering Creative airma::. PD for three years. 10 years experience: Program director, news news for respected station nationally and years experience all phases, heavy on pro- director, copywriter, production manager locally sited for aggressive and authorita- duction, tape editing. 26, married, draft major market. Married, draft free. Prefer tive coverage. Located in growing com- exempt. Looking for a future. Major mar- southeast. $125.00 minimum. Box J -78, munity of 75,000 on Lake Michigan shores. ket. $10,000 minimum. Box J -120, BROAD- BROADCASTING. Ideal for family life and many recreational CASTING. and educational facilities. Union and com- Copywriter/announcer. Quality copy. Deep pany benefits. Forward resume, tape and Thespian turned dj- announcer. Limited ra- voice best suited to commercials, news, references to Wm. Lipman, President, WLIP- dio experience. 3rd phone endorsed. Box better music. Box J -114, BROADCASTING. AM-FM Kenosha, Wis. J -127, BROADCASTING. Ten years, announcing through manage- WYFE in Rockford, Illinois is looking for a Another cousin Bruce . Top 40 talent ment, currently GM, desires to return to newsman who is action oriented. We want now . . . good mixer, experienced, Rocky Mountain region. Will manage, pro- a number one man who can give us ac- responsible ... Available! Write Box J -128, gram or sell. Married, family, college, stable. tualities or beepers on all newscasts. Sta- BROADCASTING. Resume and references; 314 -471 -1331. Box tion just purchased by Walker Group. J -125, BROADCASTING. Opening immediately. DJ- announcer, authoritative newscaster-ex perienced -willing to travel. Box J -129, Girl with 3rd -news gathering- Woman's- Production- Programing, Others BROADCASTING. Traffic- family. Box 265, New York City, 10038. Just short of two years in top 40. Now Permanent staff for Ken - announcer Cape 120,000 market. Looking for the big move. Big ratings -mean big dollars. Are you pre- nedy modern town and country station. Family. College grad. 1st. PD, MD experi- pared for the next Pulse Desire man strong on production who can ence. Have done telephone -talk. /Hooper survey do top job of programing the lively Nash- Box J -130, period? Sound needs brightening up? Pro- BROADCASTING. duction sounds ragged? Can't afford a high - ville sound. Top 40 background preferred. priced production Tape, resume to Box J -34, BROAD - Boss Jock with man? Let Theme Produc- CASTING. boss family. Eyeing boss tions' young, capable, staff -with modern station. Boss 1st. Boss BA. Couple of boss ideas-be your production man. Send for years. Over 200,000 boss population. Need free demonstration Expansion creates need for announcer /copy- boss salary. -134, tape- indicate present writer combination. Excellent salary and Box J BROADCASTING. type of programing. Theme Productions, opportunity for professional growth. Send Classical music specialist Inc., 13305 Dexter Avenue, Detroit, Michi- copy samples and resume -B.A.- Family - gan 48238. Phone (313) 933 -4643. "The Sound to Box J -64, Intelligible news. Reliable. 8 years experi- of Things BROADCASTING. ence. Box J -135, BROADCASTING. to Come." Man with program and sales experience in If you're looking for a nice, mellow style TELEVISION small market. Must have car. State salary. talk man then I don't qualify! If you're Box J -80, BROADCASTING. looking for a talk man with enthusiasm, HELP WANTED life, zest, guts, dynamic style and contro- RADIO versial appeal, then I do qualify! People Saks like and dislike me but people listen to me. Box J -139, BROADCASTING. Management position soon to be available Situations Wanted -Management sales department of Washington, D. C. Tele- Experienced sportscaster- salesman. Third vision station. Need go- getter who knows ticket. Relocate 15 years experience in management. Look- anywhere. Andy Denonn, the Washington-Baltimore market and can 135 Willow Street, Brooklyn, N. Y. Phone turn up business, as well as Elne service. ing for absentee owner who is looking for 624 -0088. man he can trust. Family man, 43, All replies to Box F -300. BROADCASTING con- will be given strictest confidence. servative habits. Prudent in every respect, Why do Bees hum? -Bees have notoriously including salary. Box J -69, BROADCAST- bad memories and can't remember the Salesmanager for ABC station. New modern ING. words! Contemporary personality, college plant, local color, VTR. Great local business, degree, major market experience. First real ground floor opportunity with top flite Experienced general- manager. Exceptional phone. Majors only. 301 -MU 6- 1863. 2232 organization. Contact Pete Coticchia, WJET- strength in personal selling, and in building Coralthorn, Baltimore. TV Erle, Pennsylvania. outstanding sales and programing teams. Require autonomy, contract, $15,000 plus. Announcer -disc jockey-producer -20 Announcers Box J -74, BROADCASTING. experience U. S. or abroad. All music, college, award winner- syndicated colum- Sports and commercial announcer. Prefer Manager that has turned loosers to profit nist, age 39, Negro. Mannie Mauldin, 4659 southwesterer with minimum one year radio cut costs and hold them. Builds programing- Drexel Blvd., KEnwood 6 -7676, Chicago 53. experience. Group station will offer fine and sales development that builds solid future to good, stable man. Contact Pro- foundation. Large family, best industry ref- California: 1st phone, 6 years in top 40 gram Director, KBTX -TV Bryan, Texas. erences. $15,000.00 minimum. I know radio. radio including P.D. experience. For interview write Ed Metoyer, 1247 Pico, El Centro, Announcer -Due to planned live program- Let's talk. Box J -117, BROADCASTING. ing expansion, we are seekin a young Calif. of Phone EL 2-2549. person television Sales Now available- announcer with first phone capable of handlinlvecom-g -some experience. P. O. Box 3537, Savan- mercial announcements and hosting live nah, Ga., 912 -232 -6726 (no collect calls). color programs for one of our major mar- General manager- medium market station ket television stations. Send video tape and desires to move up to major market sales Production minded top 40 jock available confidential resume to J. P. O'Hagan, Em- or sales management. No top 40. Married, immediately. Top 50 markets only. 3 years ployment Manager, Avco Broadcasting Cor- dependable with wide experience and ex- experience, 1st ticket. Bill Elliott, Imperial poration, 140 West Ninth Street, Cincinnati, cellent references. Salary in five figures. Avenue, Pittsfield, Massachusetts. Phone Ohio 45202. An equal opportunity employer Box J -112, BROADCASTING. 413- 442 -2183. (M/F).

96 BROADCASTING, September 12, 1966 Technical Production -Programing, Others NEWS Florida VHF has opening for transmitter Continued News reporter, former Washington, D. C. engineer, Maintenance experience and car correspondent -ten years experience -now necessary. Interested applicants please sub- Director -producer with at least three years with major O &O in San Francisco desires mit resumes to Box H -166, BROADCAST- commercial television experience to join position in Washington, D. C., New York, ING. expanding staff in southeast. Send resume, Boston, Chicago or overseas post. Box J -107, recent photo and desired salary. Box J -22, BROADCASTING. Chief engineer. Excellent opportunity avail- BROADCASTING. to Interested in these qualifications? News-on able for an experienced chief engineer camera, writing, legislative. 14 years. Pro- assume complete technical and administra- a young col- 2 of Continuity writer- opening for gram promotion -3 station PD. Married, tive responsibilities for engineering dept. lege graduate capable of creating original children. Phone 513 -592 -9700. a major group operation, including remote commercial copy and writing scripts for telecast and substantial local live color pro- major market live television and radio pro- Production- Programing, Others graming. We will offer an excellent start- grams. Send confidential resume and sam- ing salary and fringe benefits program to ples of writing to Box J -26, BROADCAST- Operations-program manager. Sixteen years the person selected. We prefer a graduate ING. An equal opportunity employer (M/F). experience. College graduate looking for engineer with P.E. registration, who is un- challenging position with future. Hard der 45. Send detailed confidential resume Box -3, -41, An equal Good solid promotion man or woman able working, responsible person. J to Box J BROADCASTING. to run all phases of continuity. Key person BROADCASTING. opportunity employer. in our station. Send complete resume to Box J -47, BROADCASTING. Producer -director, 39, with background of Immediate opening for engineer with first successful achievements Italy and Latin class license in upper midwest full power America; television, motion pictures, thea- VHF station, experience not required. Write News & commercial photographer wanted with prominent ar- Box J -123, BROADCASTING. for small market TV-radio operation pleas- ter; accustomed working antly located mid -Atlantic area. Experi- tists; works effectively under pressure. Re- University of Hawaii ETV currently has enced news sense plus 16mm SOF and sume. Write Box J -99, BROADCASTING. openings for TV Broadcast engineers. Ap- silent, stills, processing. Send resume, refer- plicants must have TV experience and hold ences, photo to Box J -61. BROADCASTING. WANTED TO BUY a current first class telephone license. Sub mit resume to H. Cronin, KHET, University Wanted: Experienced writer or announcer/ Equipment of Hawaii, 1776 University Ave., Honolulu. writer combo for TV and AM. Send copy Hawaii. samples, full resume including picture. Box Equipment Wanted: U.H.F. transmitter 10 J -91, BROADCASTING. or 12 kw. Box E -131, BROADCASTING. Operator with 1st class license. No maintenance. Good wages. WATR, Waterbury, We buy worn -out oscillating tubes, 10 kw Conn. 203 -755 -1121. TELEVISION and up. We pay freight. Sharon Machinery Company, 49 Gilbert, Quincy, Mass. 02169. Tired of snow and bed weather? Central Situations Wanted Florida VHF has opening for engineer with VT 1100 with Amtec. Box J -77, BROAD- first license. 40 hour week. Good fishing. CASTING. Immediate opening. Send resume and re- Management cent snapshot to Dodd Daniel, WFTV, Box FOR SALE 5795, Orlando, Florida 32805. General manager of station or group. Thor- oughly experienced in administration, sales. Equipment Needed immediately -Two control room en- programing, production and promotion. Tele- gineers for expanding ETV operation. Mini- vision-12 years, radio -13 years. Have de- Television radio transmitters, monitors mum 2nd class license. Color experience veloped five losers into profitable, prestige tubes, microwave, cameras, audio. Electro- helpful. Send resume to Mr. Brent, WHRO- properties in southeast and midwest. Now find, 440 Columbus Ave., N.Y.C. TV, 5200 Hampton Blvd., Norfolk, Va. 23508. selling VHF for twice investment. Accus- tomed to much responsibility. Capable of Co -axial cable - Heliax, Styrofiex, Sptroline. Wanted immediately - Studio technicians developing profitable, prestige station or etc. Also rigid and RG types in stock. New with first class license. Top wages. Large group. Box H -30, BROADCASTING. material. Write for list. Sierra -Western Elec- market VHF station. Contact Arthur Bone tric Co.. Willow and 24th Streets, Oakland, W.TRT-TV, Flint, Michigan. 313- 239 -8811 col- Well experienced small market radio man- Calif. Phone 415- 832 -3527. lect. ager would like medium or major market For Sale. 1 RCA TRT -1B monochrome tape opportunity in radio and /or television. Will pixlock. Will be WTOC- AM -FM -TV Savannah, Georgia, has offer fine background in programing, public recorder. Complete with opening for first class with ex- available Jan. 1967, Call or write John A. engineer relations, sales and administration, and will -TV, Chan- perience. Reply by letter to Chief Engineer, consider openings in any of these fields. Carroll, Chief Engineer, WNYS WTOC, P. O. Box 858, Savannah, Georgia Stable family man with college education. nel 9, Shoppingtown, Syracuse, N. Y. 13214. 31402. Will relocate anywhere for good opportunity. 446 -4780. Now earning $10,000 plus. Resume, refer- FM transmitter in Immediate opening for studio engineer, op- ences interview upon request. Present General Electric BF -2 -A and good condition. Has Moseley direct FM eration and maintenance. In Aberdeen, owners aware of this ad and will recom- stereo and MPX. Has Dakota. Box -124, BROADCASTING. exciter, ready for South Contact Robert Ridgway, mend. J 4CX5000A final tube. Calibrated micro -match. North Dakota Broadcasting Co.. Inc., Box to frequency including 1231, Fargo, North Dakota, 701 -235- Factory tuned your or call Announcers harmonic trap $2,500. Good set of working 4461. tubes plus some spares. Box H -296, BROAD- CASTING. Experienced television engineer to maintain Experienced radio announcer -salesman seeks and operate CATV mobile unit and assume break into television. Wishes to sell and New QRK turntables, all models available. responsibility for technical aspects of video announce. Mid twenties, family man work- Cash or will trade for any type of used tape production. Salary $10,000 and up de- ing in top 100 market. Box J -90, BROAD- equipment regardless age or condition. pending upon qualifications and experience. CASTING. Audiovox, 4310 S.W. 75th Ave., Miami, Flor- Write P. 0. Box 174, Northfield, Minnesota. ida. Technical For sale: 170 foot G -16 Stainless tower. Good NEWS condition, complete. You take it down. grad with first phone Available immediately. Contact Manager, Newsman wanted for New York state tele- Progressive tech school WPRW, Manassas, Virginia. vision operation. Good appearance, good in- desires position with future as understudy to a thoroughly experienced young engineer. terview technique for sof work, good ad -lib Three years ex- For Sale: Collins 10 kw, FM transmitter, ability. Want hard -worker with track rec- Will consider other positions. Collins 4-bay antenna tuned to 105.9. perience in TV transmitter, translators, and 312- ord in news. Send photo and job history in WXFM. Elmwood Park, Illinois. Phone with audio tape. Box J -122, BROADCAST- CATV, Also some experience micro- 943 -7474. ING. wave. AM and FM. Married. Age 32. Prefer southeast. Box J -72, BROADCASTING. Check our listings for your equipment re- & A new, progressive news department seeks quirements . . Broadcast Equipment young, hustling newsman with some on- Experienced television engineer desires po- Supply Co., Box 3141, Bristol, Tennessee. camera experience, a knowledge of equip- sition in Rocky Mountain or surrounding ment, and a nose for news and features. states. Box J -83, BROADCASTING. Commercial Crystal and new or replace- Morning newscasts, film assignments, and ment crystals for RCA, Gates, W. E. Bliley some supervisory duties. Well- equipped, lo- and J -K holders; regrinding, repair etc. BC- cal live color operation. Immediate open - First class transmitter engineer desires po- 604 crystals; also service on AM monitors resume and video tape sition in northeast area. Box J -84, BROAD- and H -P 355 BFM Monitors. Nationwide un- Kay, Ñ wsDirector,WFRV -TV, Green Bay. CASTING. solicited testimonials praise our products Wisconsin. and fast service. Eidson Electric Company, Chief -3 yrs.-1st phone. Young, presently Box 96, Temple Texas. Production- Programing, Others employed. Married. AM/FM -design, instal- 230 volt, 3 phase, lation and maintenance or combo. Cities Power generator 35KVA, position. Box $1,000. RCA 86 -A-1 limiter, $100. Johnson preferred. Desire permanent SPDT RF contactor, 25 amps, $75. KSJB Program director -operations manager to J -100, BROADCASTING. supervise entire program and production Jamestown, North Dakota. area including public affairs, film, continuity, traffic, studio, all on -air activity. Should Chief engineer experienced planning, con- Automation -Complete operating system by have operating experience as well as super- struction and operation including trans- Audiomation Labs. Good condition. Switch- visory experience. Excellent salary, bene- mitter color proof, studio color film -video ing circuitry incorporates Zenith timers. fits. Mid -west group station. Wire or write tape. Prefer south or southwest. For inter- Three 10 -inch reversing decks. $4,000. WCOA In confidence. Box J -9. BROADCASTING. view write Box J -101, BROADCASTING. Radio, P. O. Box 1889, Pensacola, Fla. 32502.

17 1ROADCASTING, September 12, 1966 MISCELLANEOUS INSTRUCTIONS Announcers 30,000 Professional Comedy Lines! Topical Continued laugh service featuring deejay comment introductions. Free catalog. Orben Comedy Train now in N.Y.C. for FCC first phone

Books. Atlantic Beach, N. Y. license. Proven methods, proven results . ANNOUNCING -PRODUCTION day and evening classes. Placement assist- We're not expanding-We're exploding! Instant gags for deejays! Hundreds of One ance. Announcer Training Studios, 25 W. FM Radio Group in Top Midwest Markets Liners on Weather, Traffic, Radio. Music 43rd, N. Y. OX 5 -9245. will pay the price for an experienced, con- etc. 65.00 -Write for free "Broadcast Com- versational style announcer with a real flair edy" catalog. Show -Biz Comedy Service. for creative production. To pay, benefits, 1735 E. 26th Street, Brooklyn, N.Y, 11229. Be sure to write, BROADCASTING INSTI- security and worthwhile management op- TUTE, Box 6071, New Orleans, for radio portunities. Send resume and tape. Coverage, Maps, Station Brochures, Broad- announcing careers. cast Sales aids of all types custom -designed. Box J -96, Broadcasting. Noyes, Moran & Co., Inc., 928 Warren Ave- nue, Downers Grove, Illinois 60515. New England's only FCC 1st phone course. Revised evening course gives you training Deelays! 6000 classified gag Unes, $5.00! to pass F.C.C. 's new exams. 15 weeks. Comedy catalog free. Ed Orrin, 8034 Gentry, Write now for information. Northeast KFYR Radio, Bismarck, North Dakota North Hollywood. Calif. 91605. Broadcasting School, F.C.C. Course, 883 24 hours contemporary 550 Boylston Street. Boston, Mass. 02116. 5000 watts. A member of the Meyer chain Available: Trademark "TELEBRIEFS ". Box looking for an afternoon or evening per- J -46, BROADCASTING. nasality! First phone desirable . pay accord- Class License in six weeks or less ing to Send -cheek and Latest "Dee -Jay Digest" just out. Written Your 1st ability. air picture. at America's foremost school of broadcast summary t by a deejay for deejays. Two dollars: Mor- training, the Don Martin School of Ra- Bill Drilling. Program Director, KFYR, ris, Box 1234, Eureka, Calif. dio and Television (serving the entire Bismarck. Broadcasting Industry since 1937). Make We have opening now. INSTRUCTIONS your reservations now for our Accelerated FCC License preparation through quality Theory Class starting Oct. 3. Most experi- training in communications electronics. G.T. enced personalized instruction and methods. Bill approved for home study or resident Lowest costs -finest accomodations available Production -Programing, Others classes. Free information. Write Dept. 6 -W, close -by. Call or write: Don Martin School, Grantham School, 818 -18th St. N.W., Wash- 1653, N. Cherokee, Hollywood, Calif. (213) ington, D. C. or Dept. 6 -H, Grantham School. HO 2 -3281. 1505 N. Western Ave., Hollywood, Calif. See our display ad under Instructions. Don Learn Radio -TV announcing, programing, Martin School of Radio & TV. { PRODUCTION MANAGER production, newscasting, sportscasting, con- WÌTH FIRST TICKET ¡ sole operation, disc-jockeying, and all- Must be skilled commercial announcer, phases of broadcasting on the nation's only with ability to create and produce top : commercial station. fully operated for RADIO quality spots. 58. 10,000 PLUS COMPANY ¡ training purposes by a private school- i PAID INSURANCE,RETIREMENT PRO- KEIR-FM. Highly qualified professional Help Wanted s GRAM and other FRINGE BENEFITS. teachers. Country's finest practice studios. -Management Box H -303, Broadcasting. Elkins institute, 2603 Inwood Road. Dallas. { Texas 75235.

JIII I IIIII II The masters, Elkins Radio License School IIni1111111111ir1Il11I1111IuIt711llllllllllrlllIIII IIIIrllI11III11111i1111= of Minneapolis offers the unmatched suc- Management Opening cess of the Famous Elkins Laboratory and PROGRAM DIRECTOR -DJ Theory Classes in preparation for the First Group operator needs experienced Class FCC license. Elkins Radio License General Manager for 50 kilowatt for #1 rated grout, station. Appli- School, 4119 East Lake Street, Minneapolis, station. We are located in one of eant must Le an experienced Top Minnesota. the top 5 markets. Opening im- FE 40 Program Director at a high - FE Be prepared. First class FCC license in mediately available. rated major market 'Pup 40 Sta- six weeks Top quality theory and labora- Box 3 -89, Broadcasting. tion. Money, security, and advance- tory training. Elkins Radio License School i7iD111Illllllllpllllllllllllr 1111111111111D111111111111tluIIl11111IIIDIIIIIIIIIIIIO ment for the right. natal. Send com- of Atlanta, 1139 Spring St., NW., Atlanta, Georgia. plete resume and tape to Box J' -109, Broadcasting. The nationally known 6 weeks Elkins train- Help Wanted -Sales ing for an FCC First Class License. Out standing theory and laboratory instructions. Elkins Radio License School of New Orleans, 333 Saint Charles, New Orleans, Louisiana. PERSONNEL DIRECTOR ELKINS has -The Nation's largest -the na- FM AND TV PRODUCT MANAGER tion's most respected-the nation's highest Expanding operations and upgrading of staff success rate of all six -week First Class Li- cause an established group broadcaster (radio, cense courses. (Well over ninety percent of Excellent opportunity for a sales- minded all enrollees receive their licenses). Fully and customer -oriented individual who will TV. CATV) to seek a man qualified to conduct GI approved. Elkins Institute -2603 Inwood be responsible for administration and co- a training and improvement program, Including Road -Dallas, Texas 75235. ordination of all activities for the sale of personnel recruitment and evaluation. FM and TV transmitters and accessories Knowledge of broadcast job functions is desirable, Elkins Radio License School of Chicago - equipment. Large broadcast equipment but consideration would be given teaching ex. Six weeks quality instruction in laboratory manufacturer who operates on a planned per!ence in business administration at college methods and theory leading to the FCC growth program. First Class License. 14 East Jackson St.. level; teaching and admi nistrative experience in educational television; relations; or per- Chicago 4, Illinois. Age 28 to 40. BS degree or comparable public experience required. Excellent opportunity sonnel experience in a well developed program in Since 1946. Original course for FCC first for advancement. Complete company bene- other corporate fields. phone operator license in six weeks. Over fits. An equal opportunity employer. Hospitalization. Insurance and profit sharing 420 hours instruction and over 200 hours guided discussion at school. Reservations plans. Salary open. However, a resume of your required. Enrolling now for classes starting Box H -269, Broadcasting. qualifications, smell photo, your minimum salary October 19, January 4, & March 8. For in- requirements should accompany your first letter. formation, references and reservation, write William B. Ogden Radio Operational Engi- Address Mr. lames Yager, Cosmos Broadcast- neering School, 5075 Warner Ave., Hunting- ing Corporation, Post Office Box 367, Colum- ton Beach, Calif. 92647. Formerly of Bur- bia, South Carolina 29202. bank, Calif. SALES ENGINEER America's pioneer. 1st in announcing since BROADCAST 1934. National Academy of Brnadcasttna. EQUIPMENT Bond Bldg., 3rd Floor, 1404 New York Ave., Profitable, growth -minded canpany, Situations Wanted N.W. Washington, D. C. leader In broadcast equipment field, locatbd in the Midwest, has immediate 'It's REI and Here's Why!" First phone opening for sales engineer to travel and Management license in (5) weeks -and we guarantee it sell technical equipment primarily to Tuition only 6295. Rooms N-617 per week. AM, FM and TV stations In exclusive Classes begin every 5 weeks in beautiful territory. Requires good knowledge of Sarasota by the sea, on Oct. 10 -Nov. 14. broadcast equipment. Must be sales Call or write Radio Engineering Institute, minded. Self- starter. BSEE or equivalent GENERAL MANAGER or 1336 Main St., Sarasota, Fla. and minimum three years in field of PROGRAM DIRECTOR radio broadcasting. Excellent salary plus Announcing, programing, first phone, all commission. Travel expenses paid. Com- AM, FM Radio. 20 years experience. All phases electronics. Thorough. intensive plete company benefits. An equal op- phases of broadcasting. Resume on re- practical training. Methods and results portunity employer. quest. EXCELLENT REFERENCES. Proved many times. Free placement serv- Send resume to: ice, Allied Technical Schools, 207 Mad!. Box H -268, Broadcasting. Box J -95, Broadcasting. son, Memphis, Tennessee.

98 BROADCASTING, September 12, 1966 Situations Wanted Production- Programing & Others -(Cont'd) Management -(Cont'd) .* ** ****** * * * ***** * * * *** * *i* We are a TV -Radio group with other TV PROGRAM- PRODUCTION MANAGER ,F Creative executive producer to develop dots- * advertising interests and growth it mentary and adult educ. type programs; assume * 1 General Manager 1 .c Prop. -Prod. Mgr. responsibilities; preferably ad- * potential. ie ranted academic degree; prefer combined ex- f available for TV /Radio Opera- perience record in commercial and ETV. Starting y. We are seeking a creative and tions. Thoroughly conversant salary $15.000 to $16,000. Mail resume and aggressive individual to head up clear through Richard P. Doherty, 1735 De with every phase of the business. I 1 Sales St. Nw., Washington, D.C. * Excellent references and proven our existing department of * * s track record. Will relocate. PUBLIC RELATIONS i Box 3 -71, Broadcasting. PROMOTION EMPLOYMENT SERVICE ADVERTISING TELEVISION-Help Wanted Salary $15,000 plus. Send resume to Management Box J -133, Broadcasting. i PLACEMENTS A courteous confidential service for Broadcasters Top Three Market 1615 California St., (303) 292-3730 TV station (UHF) looking for Denver, Colorado 80202 dynamic, experienced manager, and also a sales manager, well 11Ilmu1uullumuu1mllllullNUIm1NIIlI011Wlu IUUIIIIIUIIIII versed in all phases of TV selling. Write Box H -326, Broadcasting 10 Full resume. MOST DIAL: 312- 337 -7075 Sales WANTED "THE DIRECT LINE Career Opportunity TU A Lflr.l l"Lt K VHF TV SALESMAN MEN!!! Majar Market -Great -Lakes Area JOB"! 111/1/11111 1111111111111111 Il1111111111111tlUlIIIIINIIII11111111111111 U111 You are proud of your business and personal records. You enjoy your work but FEE. would like to make more money and im- NO PLACEMENT prove your opportunity for future advance- 1. TV GENERAL MANAGER needed to head up new division of broadcast ment by applying your skills in a larger company. Applicants under 35 preferred and medium market background market with a growing corporation. You may be just the man we are looking for. helpful. Up to $40,000.00. Salary, commission, profit sharing and other 2. TV DIRECTOR OF ENGINEERING needed for leading top 20 market fringe benefits. Send complete business and facility. E. E. degree required. Between $22,000 to $30,000 to start personal history to depending upon background! Box J -87, Broadcasting. 3. TV PRODUCER -DIRECTOR for top -five market station. Applicants must be under 34 years of age and have excellent record of performance and stability. $12,000 to start. Announcers 4. TV NEWS DIRECTOR for medium market midwest station. Up to $14,000 to start. VIIIIIJJIIIIIIIIIIIIITIIII 5. RADIO GENERAL MANAGER for Midwest station in highly competitive Large -market TV Station market. Station is presently 6th in a eight -station market. Owner knows Looking for intelligent personalities he has a problem! $20,000 fo start. to handle controversial interview 6. RADIO SALESMAN under 30 with small market background for major shows. market station. Must be aggressive and able to get the order. Base of Write Box H -327, Broadcasting, All Details. $10,000 plus commission. IIl2I1111IIIIIIIlIIII III i 7. RADIO PROGRAM DIRECTOR for top 20 market "rocker ". Station is a bad #2 against the leading top forty station in the market! Air work is ,,,,,,,,,,,,11.1,,,,,,,.11..,,.,,,,,,,,,, ,,,,,,,,,,,,,,,,,,,,,,,,..,,,,.,,,,,,,,,,,,.,,,..,,,,,,,,,,,,,,,,,,,.,,,,. a must for the new P.D. $15,000 to start. TV SPORTSCASTER 8. AIR PERSONALITY with record of building ratings on middle -of- the -road Personable, to telecast sports report on nightly newscast and play -by -play of station for drive time slot at top 15 market station. Only original and Well -grounded in basketball and hockey. humorous applicants will be considered! $22,000 to start. all sports. Send detailed resume, picture, or VTR audition and availability date to: 9. TOP FORTY JOCK for NIGHT -TIME on top 20 market station. A real KTVU, Channel 2 Aun: Budd Wiener wild child needed to grab this opening. $19,000. Jock London Square, Oakland, California. 10. RADIO PRODUCTION MANAGER for top 15 market station. Must be able to write and create hard -sell, soft -sell, and funny spots. $14,000. Production- Programing, Others ARE YOU A WANTED MAN? Nationwide Broadcast Personnel Consultants TV Station in 645 North Michigan Avenue large mid -west market is looking for Chicago, Illinois creative talent- writers, and producers Area Code 312 -337 -7939 with exciting new ideas and award - winning ambitions. "the professional employment service for broadcasters" Write: Box H -328, Broadcasting

BROADCASTING, September 12, 1966 99 BUSINESS OPPORTUNITY WANTED TO BUY -Stations Continued It'll Grow On You (The Teen Market, That Is) RADIO STATIONS! Today's new generation spends $25- billion annually- making it the second ranking Experienced broadcasters with ample national industry- topped only by defense spending. And, the number of teenagers will funds are desirous of obtaining addi- double in the next four years. tional radio stations. Midwest and Teen Enterprises of America is developing a series of programs that can mean an North Central area preferred. excellent dollar return to you ($2,000 to $3,000 monthly, depending on market area). Box J -18, Broadcasting. Included will be a sophisticated new national teen magazine with a unique local concept designed to take the country by storm. If you are interested in publishing your own magazine, plus getting in on the ground floor for a series of winning promotion programs in Americas hottest economic area STATIONS and you live in a population area of 100,000 or over, we'd like to hear from you by Young aggressive broadcasting return mail ... as we're ready to roll. group looking for AM -FM opera- Excellent opportunity to get info your own publication, eventually your own agency tion priced around $400,000. Cash if so inclined. flow must be at least $70,000. Pre- Address inquiries, resume and recent photograph to: ferable east of Mississippi. All re- Teen Enterprises plies strictly confidential. Box 13451 Box J' -17, Broadcasting. Kansas City, Me. 64199 FOR SALE MISCELLANEOUS FOR SALE -Equipment

Continued BROADCAST SCHOOL 20 POWERFUL RADIO SALES LETTERS Sell more time, strengthen competitive posi- FOR SALE tion, enhance good will. Right on target 1965 Gross over $76,000 field tested business getters. Only $27.50- plus valuable Bonuses. GUARANTEE: COMPLETE OPERATING Cash flow over $30,000 two Priced if not pleased return in 10 days for refund. at $75,000. 29% down -terms Check must accompany order. MOBILE UNIT Box H -315, Broadcasting A. W. Lewin, Consultant 60 E. 42nd St., N.Y., N.Y. 10017 MONOCHROME FOR SALE-Stations AVAILABLE AFTER CBS $$$$$$$$$ $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$. FOOTBALL PICKUP, DEC 10th 10 TIMES DAILY CAN OFFER w s la}tion FOR SALE $200.00, $100.00, $50.00, & other CONSISTING OF, IN PART: PR Z5 S!w vs ALL OR PART 1 Converted V -8 Ford Bus, w No Risk to Station or Sponsor! Your Total « WF I NOT 1 env Model 69B w ALL wtw,rne cost only ÿ, 1 YOU $49.50 r. 4 RCA TK -30 Camera Chains a No Matter How Many! CALIFORNIA w Constant Winners Guaranteed Weekly 1 Complete RCA Microwave Link OPERATING Choice of 3 Exciting, Proven Features w 4.Ñ LUCKY 1 RCA Field Switcher LUCKY LUCKY UHF TV STATION SECURITY 4. 1 Custom -built 6x5 Lap -dis- DOLLARSIsocIAL (INITIALS CARDS solve Switcher FULLY EQUIPPED w Azrael hasp id out over three million dol- 1 Collins 4 -pos. Remote Amp. - STUDIOS, OFFICES AND ,v lars Cash to Prize Winners to da e, all over 'w complete w U.S.A. and abroad. Proven su cessful on M TRANSMITTER sa nearly 1,000 stations. Boosts ratings. In- eA 1 Portable Trailer -type P47 s... creases time sales. For details telephone Ñ Gasoline Power Generator, 4" collect LE 9 -7575, or write: COLOR FILM AND SLIDES rt. Azrael Productions, Dept. D. w 6 kw. .9- 913 N. Charles St., Baltimore, Md. 21201 Ñ 2 Carrier Air conditioners SIX CAMERAS AND VTR rt$$$$$$$S S34ß$$$$$$$$$$$$$$$$$$$$$$$$$$$ Box J -138, Broadcasting. 269,000 watts video ERP FOR SALE-Equipment 53,700 watts audio TEL. NO. 301-377-2222 OVER 200,000 homes brokers invited s DRAMATIZE TV WEATHER write WANTED TO BUY ® GEMINI 11 STYLE -Stations INCREASE TV RATINGS in your market by being the station to show viewers latest KCFT-TV CH. weather-before it happens. You can receive Experienced 42 nature's weather maps directly from orbiting announcer /writer satellites, as they pass over your market CONCORD, CALIFORNIA area, by using the same techniques seen on management & sales background, network TV weather coverage of Gemini wishes to purchase interest flights. Maps are printed out instantly, line - in AM or FM outlet U.S. or by -line, in color -red with a touch or brown, on a clean white background -clearly show- Canada. Brokers' inquiries invited. ing cloud cover, land masses, hurricanes, etc. CALIFORNIA AM AND FM w. Small, compact Alden recorders can be rolled Box H -288, Broadcasting. right into studio for on- the -spot use. Daytime AM with Skw potential and full - WRITE FOR DETAILS on Alden Electronic's time FM in one f the fastest growing a' newest graphic recording equipment -the and most desirable living in the same type now in use by the U.S. Weather state. Has shown good growth with ab- Bureau, Air Force, Navy, Universities, TV sentee ownership. Presently grossing 580,- stations, government and private meter- WISH TO PURCHASE 000 and profitable but should do well over 8100,000 with active ologists. You'll receive a prompt reply from: _ Unprofitable Radio Station in medium owner- Irving R. Tafro, Manager of Meterelogical ent. Firm price is $160,000 but excel- TV Systems, Dept. or large market. Prefer S.E. All in- lent terms with low down payment avail- G -11, Alden Electronic able. & Impulse Recording Equipment Co., Inc., formation in strict confidence. Westboro, Massachusetts 01581, Tel - Box J -110, Broadcasting. (6171 366-4467. Box J-4, Broadcasting. 111.1111 111.1111 1111111111111111IIC!III 11].11II C L a

100 BROADCASTING, September 12, 1966 (Continued from page 92) polarization, change type ant.; make changes FOR SALE-Stations in ant. system and decrease ant. height to operate on channel 19 in Kingsport, Tenn. 240 ft. Action Sept. 1. KIFG -FM Iowa Falls- Granted CP to Continued In proceeding on applications of Cen- change ant.-trans. location. increase ant. tury Broadcasting Co. and RICO General height to 170 ft.; remote control permitted. Inc. for new FM's in Memphis, granted in KUPK -FM Garden City, Kan.-Granted CP substance their request and cancelled pre - to make changes in transmitting equipment. hearing conference scheduled for Sept. 1 WSIP -FM Palntsville, Ky.- Granted CP to MIDWEST subject to call later by examiner. Action install new ant. Aug. 31. WFIN -FM Findlay, Ohio -Granted CP to AM & FM Small Market By Hearing Examiner Charles J. Frederick install new trans., dual polarized ant.: ERP Potential On examiner's own motion, continued 20 kw; remote control permitted; condition. Good sW V SH(FM) Huntington, Ind.- Granted estate. at only prehearing conference from Sept. 2 to Sept. Includes real Priced 13, and postponed hearing scheduled for CP to install new trans. and ant.; make $57,500 with terms. Sept. 13 to date to be announced in subse- changes in ant. system; ERP 940 w; ant. Box J -142, Broadcasting. quent order in proceeding on application of height 65 ft. Bay Broadcasting Co. for new TV to oper- KSTP -FM St. Paul -Granted mod. of li- ate on channel 38 in San Francisco. Action cense to operate trans. by remote control Aug. 31. from 2792 Highway 61, Maplewood, Minn. By Hearing Examiner Walther W. Guenther Actions of September 2 In proceeding on applications of HGR KBLC Lakeport Calif.- Granted license STATION MANAGERS: Broadcasting Co. and Farmers Broadcasting covering new standard broadcast station, Service Inc. for new FM's in Kinston, N. C.. specifying studio location and remote con- If you invest $15M in a radio station 0 granted motion by Farmers and corrected trol point as 405 N. Main Street. N. Granted licenses 29% down, this would buy you a $50,000 in various respects transcript of hearing. WAYS Charlotte, C.- Action Sept. 2. covering main and alternate main night- property. Not much of a station. Whereas Granted request by Columbia Broad- time trans. and main and auxiliary daytime the same $15M investment can return $52M casting System Inc., St. Louis. trans. and cor- to replace a year net to you in a Columbia School of rected in various respects transcript of rec- WEBB Baltimore- Granted CP ord in proceeding on AM applications of expired permit for installation of trans. at Broadcasting franchise for your area. Emerald Broadcasting Corp., Eugene, Ore., main trans. location for auxiliary purposes Beautifully documented descriptive booklet and Hi- Desert Broadcasting Corp., Twenty - only. forwarded to seriously interested broad- Nine Palms, Calif. Action Sept. 1. WOKZ Alton, Ill. -Granted CP to replace expired permit to make changes in ant. casters. Air Mail: By Hearing Examiner Isadore A. Honig system. Mr, V. R. Good, Vice President, Colum- On examiner's own motion. reopened WVCA -FM Gloucester, Mass. -Granted CP bio School of Broadcasting, 4444 Geary record in proceeding on application of Con- to increase ERP to 2.75 kw. ant. height to tinental Broadcasting Inc. for renewal of 310 ft.; change ant.-trans. location to Morse Blvd., San Francisco 94118 (Not ofhli license of WNJR Newark, N. J., received in Hill, Essex, Mass.; remote control permitted. aced with CBS, Inc.) evidence WNJR exhibit 167, and again closed KLUE -FM Longview, Tex. -Granted CP to record. Action Sept. 6. install new type trans., increase ERP to 36 kw; decrease ant. height to 265 ft.; con- By Hearing Examiner David I. Kraushaar dition. Granted petition by Allen C. Bigham Jr. to extent of extending hearing to Jan. Actions of September 1 17, 1967, in Salinas, Calif., and withheld WNBY Newberry, Mich.-Granted license ruling on petition for waiver of publication for AM station and specify type trans. requirements pending submission of appro- WKAI -FM Macomb, Ill.- Granted license priate supplement to petition in proceeding for FM station. on his application for renewal of license of WITA -FM San Juan, P. R.- Granted li- KCTY Salinas, Calif. Action Sept. 6. cense covering installation of new trans. Issued order following prehearing con- and new ant. change in ant. system, ERP ference of Sept. 2 in Homewood- Birming- and ant. height. ham, Ala., TV proceeding, scheduled certain WMBR Jacksonville, Fla. -Granted license procedural dates, and continued hearing covering change in ant.-trans. location. from Oct. 4 to Dec. 5. Action Sept. 2. WLIR(FM) Garden City, N. Y.- Granted license covering change in ant.- trans.. studio By Hearing Examiner Jay A. Kyle and remote control point. installation of In proceeding on application for assign- new trans.. change in ERP and ant. height. ment of licenses of WOL -AM -FM Washing- WFKO(FM) Kokomo, Ind. -Granted li- ton, from Washington Broadcasting Co. to cense covering change in ant. -trans. and WOL Inc. reopened record, received in studio location, installation of new ant.. A 540,000 net profit business. evidence exhibit no. 13(a) by Atlantic change in ERP, ant. height and type ant. Broadcasting Co., and again closed record. KAOK Lake Charles, La.- Granted license A business you can run with Action Sept. 1. covering change In ant.- trans. location, ant. system, and deletion of remote control one hand tied behind your By Hearing Examiner Sol Schildhause authority. In proceeding on applications of J. C. WIBC Indianapolis- Granted license cov- back. Can be operated in Stallings and Texan Broadcasting Co. for ering change in ant.- trans. location and new FM's in Nacogdoches, Tex. granted specify type trans. conjunction with your station. petitions by (a) Texan for leave to amend WJLD Homewood, Ala.- Granted CP to its application to reflect change in channel replace expired permit for changes in ant. No travel. No gimmicks. Not from 252A to 221A and retained in hearing system. its application, and by (b) Stallings to WBMI(FM) Hartford -Meriden, Conn. - jingles or syndicated pro- specify change from channel 252A to 277, Granted CP to change ant.-trans. location any of that. It's removed from hearing and returned to to near Meriden, install new trans., ant., grams, or processing line amended application. Action ERP 17.6 kw, ant. height 760 ft.; remote solid. Documented. And "no Sept. 6. control permitted; conditions. BROADCAST ACTIONS WOR New York -Granted CP to change baloney." ant.-trans. location to near Lyndhurst, N. J., By Broadcast Bureau and make changes in DA system; condi- It calls for $15,000 investment Actions of September 6 tions. WPGA Perry,- Ga. - Granted increased Following stations were granted exten- plus $5,000 operation capital. power on 980 kc, D, from 500 w to 1 kw; sions of completion dates as shown: WMKC condition. (FM) Oshkosh, Wis., to Nov. 30, and WJRZ Principals only. KPRO Riverside, Calif. -Granted CP to Hackensack, N. J., to Feb. 16. 1967. change ant.- trans. location and operate Granted renewal of licenses for following Box: J -85 trans. by remote control. main stations and copending auxiliaries: WDUX -FM Waupaca, Wis.- Granted mod. WAVY -TV Portsmouth. Va.; WBAL -TV Bal- Broadcasting Magazine of CP to change type trans., delete dual timore; WBOC -TV Salisbury, Md.; WCYB- TV Bristol, Va.; WDBJ -TV Roanoke, Va.; 1735 De Sales Street, N.W. WDTV(TV) Weston, W. Va.; WHIS -TV Blue- D.C. FOR SALE, -Stations field, W. Va.; WHTN -TV Huntington, W. Va.; Washington WBOY -TV Clarksburg. W. Va.; WJZ -TV Continued Baltimore; WLVA -TV Lynchburg, Va.; WMAL -TV Washington; WMAR -TV Balti- more; WOAY -TV Oak Hill, W. Va.; WRC -TV Washington; WRVA -TV Richmond, Va.; WSAZ -TV Huntington, W. Va.; WSLS- Fla. small fulltime 106M Sold TV Roanoke, Va.; WSVA -TV Harrisonburg, Va.; WTAP -TV Parkersburg, W. Va.; WTAR- Maine small fulltime 120M 29% TV Norfolk, Va.; WTOP -TV Washington; WTRF -TV Wheeling, W. Va.; WTTG(TV) Gulf medium fulltime 250M terms Washington; W VEC -TV Hampton, Va.; WXEX- TV Petersburg, Va.; WCVE -TV Richmond, Calif. metro FM & Muzak 375M terms Va.; WETA -TV Washington; WHRO -TV prDkerß Plt[. Hampton -Norfolk, Va.; WAJR -AM -FM Mor- Pt gut XClÌttt Midwest major daytime 630M cash gantown, W. Va.; WAMD Aberdeen, Md.; 116 CENTRAL PARK. SOUTH WARK -AM -FM Hagerstown, Md.; WAYE Baltimore; WBAL-AM -FM Baltimore; WBBL NEW YORK, N. Y. CHAPMAN ASSOCIATES Richmond, Va.; WBCI -AM -FM Williamsburg. 265 -3430 Va.; WBOB -AM -FM Galax, Va.; WBOC- GA. 00309 AM-FM Salisbury, Md.; WBOY Clarksburg, 2043 PEACHTREE, ATLANTA, W. Va.; WBTH Williamson, W. Va.; WBUC

BROADCASTING, September 12, 1966 (FOR THE RECORD) 101 Buckhannon, W. Va.; WCEF -AM -FM Park- ant, height 2,780 ft.; remote control per- Fulton Mo., channel 249A instead of its ersburg, W. Va.; WCVA Culpeper, Va.; mitted. present 224A. Received Aug. 24. WDBJ -AM -FM Roanoke, Va.; WDDY Glou- WDRC -FM Hartford, Conn. -Granted CP KASI Ames, Iowa -Requests institution of cester, Va.: WDMS -AM -FM Lynchburg. Va.; to install new trans. and ant.; make changes rulemaking proceedings looking toward al- WDMV Pocomoke City, Md.; WDNE Elkins, in ant. system; ERP 17.5 kw, ant. height location of second FM channel in Ames, W. Va.; WDVA Danville, Va.: WEBB Balti- 760 ft.; remote control permitted; waived either by deleting channel 273 from Des more; WEEL Fairfax, Va.; WEET Richmond, sec. 73.210 of rules to permit main studio to Moines and assigning it to Ames, or by Va.; WEIR Weirton, W. Va.; WELD Fisher, be located at Bloomfield. deleting channel 252 from Boone, Iowa, and W. Va.; WELK Charlottesville, Va.; WENZ WBIA Augusta, Ga.-Granted CP to change assigning it to Ames. Received Aug. 17. Highland Springs, Va.; WESR Tasley, Va.; ant.-trans. location. Jackson TV Cable Co., Jackson, Mich: WETT Ocean City. Md.; WFAX Falls Church, Granted renewal of licenses for following Requests institution of rulemaking proceed- Va.; WFBR Baltimore; WFLO -FM Farm - main stations and copending auxiliaries: ing looking to amend sec. 74.1107(a) of ville, Va.; WFLS -AM -FM Fredericksburg, WVNJ Newark. N. J., and WVCA -FM Glou- rules and regulations, carriage of distant cester, Mass. signals in top 100 markets. Received Aug. Va.; WFMD -AM -FM Frederick, Md.; WFRB- 15. AM-FM Frostburg, Md.; WFTR Front Royal, Action of August 19 Lee and Gretna Hopper, Tulsa, Okla. -Re- Va.; WFVA -AM -FM Fredericksburg, Va.; WBML Macon, Ga.- Granted change of quests amendment of rules so as to assign WGAT Gate City Va.; WGH -AM-FM New- remote control authority; condition. channel 221A to Broken Arrow, Okla. Re- port News, Va.; WGMS -AM -FM Bethesda, ceived Aug. 8 and amended Aug. 26. Md.; WHEO Stuart, Va.; WHHV Hillsville, Edward Carney Jr. Mount Pleasant, Iowa Va.; WHLL Wheeling, W. Va.; WICO Salis- Fines Requests of rules as to add- bury, Md.; WINA -AM -FM amendment so Charlottesville, NOTICES channel 297 to Burlington -Mount Pleasant, Va.; WINC Winchester, Va.; WIVE Ashland. FORFEITURE Iowa, and delete it from Burlington. Re- Va.; WJDY Salisbury, Md.; WJJJ Christians - Commission, by its Broadcast Bureau, on ceived Aug. 5. burg, Va.; WJWS South Hill, Va.; WKDE Aug. 30 notified following 28 stations of Altavista, Va.; WKEY Covington, Va.; WKIK apparent liability in amounts indicated for CATV REQUESTS FOR WAIVERS Leonardtown, Md.: WKLC -AM -FM St. Al- late filing of their renewal applications: Mid -Hudson Cablevision Inc., Hudson, bans, W. Va.; WKOY Bluefield, W. Va.; $200: WQTW Latrobe, Pa., and WRTI -FM Catskill and Athens, N. Y., requests waiver WKVK Virginia Beach, Va.; WLOH Prince- Philadelphia. to carry WNEW -TV, WOR -TV and WPIX- ton, W. Va.; WLVA Lynchburg, Va.; WMAL- $100: WBPZ -FM Lock Haven, Pa.; WERT (TV), all New York. AM-FM Washington; WMEV -AM -FM Mar- Bardstown, Ky.; WICK Scranton, Pa.; Cypress Valley Cable Television Service ion, Va.; WMNA Gretna, Va.; WMON Mont- WJSM Martinsburg, Pa., and WSUX Sea- Inc., Marshall, Tex., requests waiver to gomery, W. Va.: WMOV Ravenswood, W. ford, Del. carry KLTV(TV) Tyler- Longview, KTVT Va.; WMTD Hinton, W. Va.; WNAV -AM- $25: WBLF Bellefonte, WBUT -FM Butler, (TV) Fort Worth- Dallas and KERA -TV Dal- FM Annapolis, Md.; WNOR -AM -FM Nor- WEND Ebensburg, WEND -FM Ebensburg, las, all Texas. folk, Va.: WNRG -AM -FM Grundy, Va.: WFAR Farrell, WFRM Coudersport, WGBI Greater Television, Emmaus, Salisbury WODI Brookneal, Va.; WODY Bassett, Va.: Scranton, WGBI -FM Scranton, WGMR -FM township and Upper Milford township, all WPAR Parkersburg, W. Va.: WPIK Alexan- Tyrone, WHRY Elizabethtown, WKBI St. Pennsylvania, requests waivers to carry dria, Va.; WPRW -AM -FM Manassas, Va.: Marys, WKST New Castle, WMLP Milton, WIBF -TV Philadelphia. WPUV Pulaski, Va.; WPVA Coloni- WMSH -FM Hershey, WNBT Wellsboro, Cablevision of Dunn Inc., Dunn and Er- al Heights- Petersburg, Va.; WRC -AM -FM WPEL Montrose, WPEL -FM Montrose, win, both North Carolina, requests waivers Washington; WRDS South Charleston, W. WTRN Tyrone, WTTC Towanda, WTC- to carry WFMY -TV Greensboro. WGHP- Va.; WRGM Richmond, Va.; WRIS Roanoke, FM Towanda and WVBU -FM Lewisburg, TV High Point, WNCT -TV Greenville, Va.; WRON W. all Pennsylvania. WWAY(TV) Ronceverte, Va.; WROV Stations have 30 days to pay or contest and WECT(TV), both Wilming- Roanoke, Va.; WRVA -AM -FM Richmond, forfeitures. ton, all North Carolina, and WBTW(TV) Va.; WSIG Mount Jackson, Va.; WSLS -AM- Florence, S. C. FM Roanoke, Va.; WSSV Petersburg, Va.: WSVA -AM -FM Harrisonburg, Va.; WTAR- Rulemakings New call letters requested AM-FM Norfolk, Va.; WTBO -AM -FM Cum- DENIED berland, Md.; WTIP Charleston, W. Va.; Martinsville, Ind. -Keister & Keister. Re- WVEC -AM -FM Hampton, Va.; WVOB Bel By - memorandum opinion and order, quests WCBK. Air, Md.; WWHY Huntington, W. Va.; WWIN commission denied request of WLFA La- Eau Gallie Fla. -Cape Canaveral Broad - Baltimore: WWVA -AM -FM Wheeling, W. Fayette, Ga., for (1) waiver of sec. 73.207 casting Inc. Requests WTAI. Va.; WWYO Pineville, W. Va.; WXVA of rules with regard to separation of class Collllegeville, Minn. -St. John's Univer- Charles Town, W, Va.; WYPR Danville, Va.; A FM station and adjacent class C stations, sity. Requests KSJR -FM. WYTI Rocky Mount, Va.; WASA -FM Havre and (2) assignment of channel 257A to La- Grand Forks, N. D.-Valley Broadcasting de Grace, Md.; WASH(FM) Washington; Fayette. Action Aug. 31. Co. Requests KVBG(FM). WBKW(FM) Beckley, W. Va.; WCBM -FM By memorandum opinion and order, Winnfield, La. - Winn Broadcasting Co. Baltimore; WEPM -FM Martinsburg, W. Va.; commission denied request of Board of Requests KVCL -FM. WHAG -FM Halfway, Md.; WHFS(FM) Education of San Angelo Independent Tracy, Calif. -Tracy Stereophonic Radio. Bethesda, Md.; WHIS -FM Bluefield. W, Va.; School District, San Angelo, Tex. for as- Requests KSRT(FM). WKNA(FM) Charleston, W. Va.; WLRJ(FM) signment of TV channel 6 as noncommercial WSFC -FM Somerset, Ky.- Swartz Media Roanoke, Va.; WRBS(FM) Baltimore; WRFL channel to replace noncommercial channel Inc. Requests WSEK (FM). (FM) Winchester. Va.; WRNL -FM Rich- 21. Action Aug. 31. Austin, Tex. -KVET Broadcasting Co. Re- mond, Va.; WTIO(FM) Charleston. W. Va.; PETITIONS FOR RULEMAKINGS FILED quests KVET -FM. WTOP -FM Washington; WTRF -FM Maquoketa, Iowa- Maquoketa Broadcast- Wheel- James A. Chase, Angola, Ind., and E, Har- ing Co. Requests KMAQ -FM. ing, W. Va.; WVAF -FM Charleston, W. Va.: old Munn Jr., Coldwater, Mich. -Requests WVVV(FM) Blacksburg, Va.; WWDC -FM St. Peter, Minn. - Seehafer & Johnson Washington; WXRA(FM) institution of rulemaking proceedings look- Broadcasting Corp. Requests KRBI -FM. Woodbridge, Va.. ing toward assignment of channel 15 to Merced, Calif.- Central Valley Broadcast- and WXTC(FM) Annapolis, Md. Hondlulu and channel 17 to Wailuku, Maui. ing. Requests KAMB(FM). Action Hawaii. Received Aug. 25. WDEE -FM Hamden, Conn. -Kops Commu- sol August 31 KHMO Hannibal, Mo.-Requests issuance nications Inc. Requests WKCI(FM). WGAY(FM) Washington-Granted mod. of of notice of proposed rulemaking looking Reno-Washoe Empire. Requests KTVN license to operate trans. by remote control. towards amendment of FM table of assign- (TV). KBBI(FM) Los Angeles -Granted CP to ments by giving Hannibal channel 225C in- Nashville -Mid -Continent TV Corp. Re- install new type trans. and new type ant.; stead of its present 254C, and by giving quests WKTO -TV.

COMMUNITY ANTENNA ACTIVITIES

The following are activities in com- rado (Bernie Trott, representative) and proposes a 12- channel system. Washington Colorado Cablevision, a subsidiary of Time - Cable Co. is also seeking a franchise in munity antenna television reported to Life Broadcasters Inc. Colorado Cablevision Glen Gardner, N. J. applied a BROADCASTING through Sept. 7. Re- has also for franchise in Manitou Riverside twp., N. J.- General C.A.T.V. Springs, Colo. Corp. has been granted a franchise. ports include applications for permis- Gilman, Hl.- Clearview Communications Spencer village, N. Y. -Shippos Line Con- Antenna Co. has been awarded a franchise. struction Co., Ithaca, N. Y., has applied for sion to install and operate CATV's, Two other companies bidding were Iroquois a franchise, The firm proposes a five -chan- grants of CATV franchises and sales of Cable, Watseka, and T.A.B. TV, Blooming- nel service, an installation fee of $40.00 and ton, Ind. a monthly charge of $4. existing installations. is Bellevue village, Mich. -Triad Stations Fort Shawnee, Ohio-Reynolds Cable Inc. (group CATV owner) has been granted Television of Sidney has been awarded a indicates franchise has been granted. a franchise. The firm proposes a 12- channel 25 -year franchise. The firm proposes a system, FM, $5 monthly and 2% of its an- monthly charge of $5 and an installation nual gross receipts payable to the city. Triad fee of $10. If the house goes on cable the Tuolumne, Calif. - Daniel I. Gillespie, also owns systems in Albion, Battle Creek, first year, no installation fee will be charged. CATV engineer of Pacifica, Calif., and So- Battle Creek twp., Bedford twp., Emmett One percent of the first year's annual gross nora Community Antenna (Robert Cooper, twp., Marshall, Pnnfield twp., and Spring- receipts will be returned to the village, 2% representative) have each applied for a field, all Michigan. the second year and 3% the third. franchise. Mr. Gillespie asked for a non- Glen Gardner, N. J.-Washington Cable St. Clairsville, Ohio-P and W Cable TV exclusive franchise. He stated that he would Co. has applied for a franchise which would Co. (Phil Whitehouse and Jim Perry, own- charge a monthly fee of $5, but no installa- provide a 12- channel system. The firm pro- ers) has applied for a franchise. The firm tion charge. Sonora proposes a 12- channel poses a $10 installation fee and a monthly proposed an installation fee of $17.50 and a system, $25 for installation, $5.50 monthly charge of $5. The same firm has also ap- monthly charge of $4.95. and 2% of the firm's annual gross receipts plied for a franchise in Hampton borough, Peshtigo, Wis.-Marcus Theatres CATV payable to the city. N. J. Systems Inc. has been awarded a franchise. Colorado Springs - Two firms are seek- Hampton, N. J.-Washington Cable Co. The firm has also been granted a franchise ing franchises: Vumore -Video Corp., Colo - has been granted a franchise. The firm in Marinette, Wis.

102 (FOR THE RECORD) BROADCASTING, September 12, 1966 JOHN O. Gilbert, vice president in Walter Patterson, now executive vice charge of affiliate relations, ABC - View from top: president of the Knorr stations, a Mich- TV, has always aimed at turning out igan group operation, is the man who high -grade product, whether he was talked John Gilbert into radio -TV. making candy, sales or telling points in good editorials In 1953, Mr. Patterson, who lived a broadcast editorial. next to Mr. Gilbert in Jackson, con- Mr. Gilbert's energetic good looks are vinced his bright young neighbor that he known to millions in metropolitan New an `opportunity' would be a great success in broadcast York through his on- the -air editorializ- sales. ing for three years when he was general A year as sales manager at Knorr's into a debate. manager of WABC-TV. WKHM -AM -FM Jackson was the only "However it's gratifying because you Few know that he entered broadcast- look the brass at Knorr needed. Mr. know that the audience is watching and ing after working four years in the lu- Gilbert was made the outlet's general listening and is involved. If broadcasters crative candy -making company founded manager. His four years (1955 -59) as don't have the competent people to do by his grandfather in the Gilbert home- local and national sales manager of editorials they should hire them, or town, Jackson, Mich. ("We're still mak- Knorr's WKMH -AM -FM Detroit -Dear- they are missing a great opportunity in ing darn good candy there," he says.) born, Mich. (now WKNR- AM -FM), gave the total operation of a station." With characteristic style, he shot up Mr. Gilbert his first exposure to the through the broadcast ranks in a series tong wars waged for the business of the of sales and managerial positions. WEEK'S PROFILE New York -Chicago national agencies. Another part of the Gilbert person- "I found that you could go against ality is reticence about the details of the big metropolitan stations and come these successes and contributions. How- out competitive; it was a real revela- ever, he is decidedly unreticent about tion," he says. the 15 or so editorial broadcasts he Westinghouse Broadcasting Co. snared made each week while managing WABC- Mr. Gilbert for a year as sales manager TV. of its WBZ -AM -FM Boston from 1959 -60. A couple of years ago he delivered But "ABC remembered me from com- a well-remembered editorial on a New peting against them in Chicago." York neighborhood's apathy to the Evidently operating on the theory cries of a young woman murder victim. that it's better to have a skillful young Asked if the editorial was in reality fighter on your team than pounding at "preaching," he exploded: your "soft underbelly," ABC appointed "I violently disagree. The broadcaster Mr. Gilbert vice president and general has a right to do any editorial he feels manager of wxYZ -AM -FM Detroit. Under is responsible. If he happens to feel that his stewardship the station began utiliz- humanity has been disgraceful in a ing the broadcast editorial. particular action, he can say so. Initiated Editorials In 1963 the "Besides, with clever writing the im- the young executive was called to New plication that humanity has been dis- York to manage ABC's key New York graceful can be made without `preach- station, WABC -TV. With Mr. Gilbert ing.' " at the helm, WABC -TV initiated editor- Thus disposing of the argument that ials when no other New York TV sta- a strong and responsible editorial policy tion employed them regularly. will alienate the audience, Mr. Gilbert After 13 years as a station executive, also discounted the dangers of stepping Mr. Gilbert found himself in the lofty on political toes as a reason for not perch of a network official when he was editorializing: named ABC's vice president of affiliate Water Issue "Criticism is the world relations in March of this year. of politics and it doesn't get in the way "Station relations is where all the of the broadcaster or politician doing problems seem to arrive eventually," their jobs. observes Mr. Gilbert. "As vice president "For instance, WABC -TV editorials hit John Ottomer Gilbert-VP in charge of af- you've got to sometimes be a bad guy New York officials on their handling of filiate relations, ABC -TV; b. Jackson, Mich., without not being a good guy, and last year's. water shortage. Nevertheless Jan. 29, 1928; Wesleyan U., Middletown, that's tough." former Mayor [Robert F.] Wagner at Conn., 1949; The Babson Business Insti- Station relations -characterized by tute, Babson Park, Mass., 1950; John O. as a formal event presented us with an Gilbert Chocolate Co., Jackson, Mich., 1949- Mr. Gilbert being network manage- award for our Career '65 program en- 53; WKHM -AM -FM Jackson, Mich., sales ment's voice to the stations and vice couraging youngsters to finish school. manager 1953 -54, general manager 1953- versa -has among its problems convinc- "As I was going up to the dais to 54; sales manager, WKMH -AM -FM Detroit - ing the affiliates to accept the network receive the award, the mayor compli- Dearborn, Mich. (now WKNR-AM-FM), 1955- programs of limited audience appeal 59; sales manager, WBZ -AM -FM Boston, mented our Career '65 and went on. 1959.60; VP and general manager, WXYZ- along with the audience grabbers. `but this young man is misled in another AM-FM Detroit 1960 -63; VP and general "The stations and the network," says matter -the water shortage. However, manager, WABV -TV New York, 1963-66; VP Mr. Gilbert, "are mutually dependent; we're going to talk to him.' The au- in charge of affiliate relations, ABC -TV, the stations must support the network 1966; m. Nancy Bryar of Grosse Pointe, and vice versa because them dience broke up." Mich., 1956; children: John III, 14 (by a without Mr. Gilbert did point up lighthearted- previous marriage), Kimberly,9, Robert,6, there is no network. ly one of the hazards of TV appearances Kristen, 2; Christ Church, Bronxville, N. Y.; "If I've learned one thing since I by broadcast executives: board of directors, National Association of took this job, it's that ideally every sta- I hail cabs, go into Broadcasters; member: New York Athletic lion executive should hold a network "When restaurants Club, Birmingham (Mich.) Athletic Club, or even my local drugstore in Bronx - International Radio and Television Society; post at least once in his career; the ville, I'm recognized and can get pulled hobbies: tennis, skiing and reading. view from the top is very surprising."

BROADCASTING, September. 12, 19130 103 EDITORIALS

A half -Nielsen to separate WBAL Baltimore from its clear channel on grounds of inadequate programing. (Hearst still has the HE consent decree signed by the A. C. Nielsen Co. and station.) In the Pearson vernacular, key -hole style, the columnist 1 Rex Sparger (BROADCASTING, Sept. 5) ought to put an story what- end to Mr. Sparger's hopes for a career as an expert on often sets out to relate the "interesting behind" audience measurement. In the settlement of Nielsen's $1.5 ever vitriol he is prepared to unload. million damage suit against him, Mr. Sparger has retracted The "interesting story" behind the Pearson bid and the all of the principal assertions he had made in criticism of consistently antibroadcasting tone of his column is a record Nielsen's operations and in defense of his own motivations. of frustration in broadcasting. He could never make the Some months ago Mr. Sparger publicly announced that grade as a television network commentator. he had access to identifications of Nielsen sample homes and had telephoned some of them in attempts to influence the The new season ratings of Bewitched, the Orange Bowl Parade and the ANEW television is upon us, an observation that Bob Hope Vietnam Christmas Special. In the consent decree season will hardly cause surprise in any U. S. home whose he now admits that at that time he had no accurate informa- set was lighted for as much as 30 minutes during the heat tion on the Nielsen sample and called no Nielsen homes. of the past summer. The on -air phases of what used to be Mr. Sparger had also said that he attempted to inflate the called the networks' preseason promotional barrages have ratings of An Evening with Carol Channing early this year become periods of sustained siege from July on. to obtain material for a book he was writing. In the settle- This is inevitable, because the price of failure and the ment he admits that his work on the book had been sus- rewards of success are too great for any network to spare pended since 1963 and that he tampered with the Nielsen any reasonable effort to away to a strong start. But the sample on the Channing show "for the purpose of obtaining get drumbeating feature of a new sea- financial enrichment." is not the only inevitable son, and as the race begins in earnest this week it is safe Mr. Sparger emerges discredited from the squalid affair, to say -unless all experience is meaningless as surely and the Nielsen company has resolved a good many doubts -that as the new schedules were preceded by promotion, they will that had been raised about the security of its system of be followed by criticism. taking national television measurements. Still there are We would not venture, as newspapermen have done, nagging questions left unanswered. some to evaluate the new programs without seeing them. But we How did Mr. Sparger gain possession of the names and should be surprised if it does not hold true, as in the past, addresses of some Nielsen families in advance of the Carol that the regular series will for the most part be aimed at Channing show? What precautions has Nielsen instituted to the broadest possible audiences, while the glitter for the prevent similar compromises by others in the future? Neither season will be provided largely by the specials. We hope of these questions is answered in the settlement. the critics will be pleased, as we are, that this season's Why did Charles F. Lowe, Miss Channing's husband and plans call for a substantial increase in the number of special producer of her television special, pay Mr. Sparger $4,000? programs of the sort they characteristically yearn for. Per- A cancelled check for that amount was publicly revealed by haps they will remember, too, that the regular series go a the Nielsen company last July. There is no mention of it long way toward making the in the consent decree. specials possible. Whatever the verdict of the critics, however, history The Nielsen-Sparger case will not be truly settled until makes clear that people will be watching and in the end the missing elements are filled in. they will watch the programs that appeal most to them. When all the drumbeating is over and all the critics have The story behind ... had their say, that is also the inevitability of television.

ADD to the problems of TV owners the license- renewal attack wherein new applicants seek to wrest assignments AUTO of existing stations on the paper promise that they will do a better job. LOANS The practice isn't new in radio, although it has not been spectacularly successful. Usually the newcomer goes after what he regards as a particularly vulnerable licensee. It is novel, however, in TV. The first such effort came last fall when a group of Los Angeles businessmen filed for the ch. 9 assignment of KHJ -Tv, the RKO General station. That case has been designated for hearing and is being watched closely as the possible beginning of a trend. Now two separate groups have filed on top of WOOK -TV Washington, the ch. 14 assignment held by Richard Eaton, also a multiple owner. Eaton stations have been under fire for numerous violations. One of the two new Washington aspirants has Drew Pearson as its vice president. The other includes several persons with experience in broadcast programing. Both propose to program for Washington's Negro population. 54c Drawn BROADCASTING by Sid Rix The Pearson application is of more than casual interest. for It is the second time around for the viciously anti-broadcast- "We're not connected with the car- rental outfit . in ing syndicated columnist. He was a principal in the so-called fact, miss a payment and we take you out of the driver's Blue Book case of nearly two decades ago involving an effort seat!"

104 BROADCASTING, September 12, 19013 Portrait By Gittings Neiman -Marcus

Bright & Clear -Texas Style

Harold Taft is a professional member of the American Meteorological So- ciety. He has forecast weather for the United States Air Force, American Airlines, the 8th ,army in Korea, the Strategic Air Command, the Air National Guard, turkey raisers, hog killers, and WBAP -TV. His popularity soars when the superintendent says, after watching Weather Telefax, "No school tomorrow". w B,A P .TV Fort Worth Dallas re Peters, Griffin, Woodward, Inc., National Representatives mu-x-/ U~r 'ß -.~

mN8' =`--'

/7a82_/ ~ l d look

It's opening night ar a proud new addition to the DULUTH-SUPERIOR market. The Duluth Sym- phony Orchestra appears in the magnificent auditorium of the $6.5 million arena/auditorium convention complex on the Duluth waterfront. Guest Robert Merrill termed the acoustics "excellent." The second largest market in both Minnesota and

Wisconsin won added importance as a recreation, cultural, and convention center when this facility

opened last month. This i s the market where KDAL Radio and Television serve over one million people.

Represented by Edward mg,yuCompany, Inc.; in Minneapolis/St. Paul by Harry S. *veo co.; in New England by Billai Creed Associates, Inc., Boston. Television 3 /610 Radio

A WGN Continental Broadcasting Company Station Dedicated to Quality, Integrity, Responsibility and Performance