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GAME STREAMING REPORT COVID-19 Impact on Streaming Audiences

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GAME STREAMING REPORT COVID-19 Impact on Streaming Audiences GAME STREAMING REPORT COVID-19 Impact on Streaming Audiences REPORT BY STREAM HATCHET ESPORTS DATA AND ANALYTICS COMPANY www.streamhatchet.com Audiences of Gaming Platforms increase by 67% Average Viewers watching Video Game live streams on Twitch YouTube Gaming Mixer and Facebook WEEKLY AVERAGE VIEWERS With the outbreak of a global pandemic, 3.5M audiences are racing to streaming platforms like Twitch, YouTube Gaming, Mixer and Facebook to watch esports and influencer live streams. 2.3M On Average, Weekly Viewers of gaming live 1.7M 1.7M streams have Increased by 67% year over year. Most notably, that growth has accelerated across the last four weeks, an increase of more than 100%. © STREAM HATCHET 2020 2 Facebook Seizes 11% of Gaming platform market share Total Hours Watched of Video game live streams on Twitch YouTube Gaming Mixer and Facebook HOURS WATCHED Gaming Live Streams are becoming the premier destination for esports and video game enthusiasts. Year-over-Year 4.9B watch time has increased by 35%. 11% More than 50% of all gaming content is watched on Twitch – viewers have watched 15% more hours this on Twitch year. 3.6B 22% YouTube Gaming seizes 22% of the gaming live stream market. From Q1 ‘19 to Q1 ‘20 viewers watched 51% more 20% gaming live streams. 65% 76% Facebook is growing the fastest! Viewers watched 900% more gaming live streams inf Q1 ‘20. Mixer viewers are watched 8% less gaming streams in spite of securing an exclusive partnership with Ninja. © STREAM HATCHET 2020 3 Valorant is the Biggest Live streaming Game launch ever Video Game Live Stream Hours Watched on Twitch YouTube Mixer and Facebook across the first four weeks. HOURS WATCHED VALORANT is a new tactical FPS from publisher Riot Games. While the game is still in beta, it is breaking live streaming records. During its first 4 weeks of video game streaming, it has amassed over 323M hours watched. That’s 2X as many as Apex Legends the 2nd biggest launch in Video Game Streaming. During the 2nd Week of streaming VALORANT generated 131M Weekly hours watched. That’s 1M more hours watched than all of the other Top 5 Games in their second week. © STREAM HATCHET 2020 4 Travis Scott and Fortnite Breaks Gaming Records Music X Gaming Peak Live Stream Viewers on Twitch YouTube Mixer and Facebook PEAK VIEWERS 2.8M The Worlds of Music and Gaming are colliding. Audiences on streaming platforms like Twitch are tuning into major esports events to watch their favorite artists perform. Recently, Travis Scott, an American Rap Artist, appeared inside 1.9M of Fortnite for an in-game concert. Influencers like Tfue, the top Twitch influencer, streamed the event for their fans. The collective reached a Peak audiences of over 2.8M viewers, 1.3M 989k making it the biggest music gaming crossover ever. 301k Riot Games, publisher of League of Legends focuses its music crossovers around esports events. During the 2018 and 2019 World Finals, Riot unveiled virtual pop groups like KDA and True Damage featuring real world artists like Madison Beer and Keke Palmer making them the largest Music x Esports cross over at 1.3M viewers. © STREAM HATCHET 2020 5 Esports Racing Grows by Nearly 1000% from 2019 to 2020 Racing Video Game Live Stream Hours Watched on Twitch YouTube Mixer and Facebook LIVE STREAMING HOURS WATCHED 6.7M Esports meets real worlds Racing in sim titles like , iRacing, rFactor, and Assetto Corsa. Fans of Formula 1 and Indycar are flocking to Twitch to watch their favorite racers take on gamers. Audiences of these racing games have grown 3.9M dramatically year over year, increasing from 1.2M 1.2M 0.7M 0.7M 0.7M 0.7M INCLUDED GAMES: iRacing, F1 2019, Assetto Corsa, Assetto Corsa Competizione, Project CARS 2, Forza Motorsport 7, rFactor 2, Project CARS © STREAM HATCHET 2020 6 Contact us at [email protected].
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