July/August 2007 NANATOTO of /NevadaCalifornia/Nevada

Information for the California and Nevada Motion Picture Theatre Industry

CALENDAR NATO of CA/NV Hosted Record of EVENTS & Attendance Membership Meeting HOLIDAYS The National The featured guest speaker of the Association of The- day was Jeffrey Katzenberg, Chief Labor Day ater Owners of Cali- Executive Offi cer of DreamWorks September 3 fornia/Nevada held Animation, SKG. Mr. Katzenberg ▼ its annual member- discussed a new technology he consid- Rosh Hashanah ship meeting on ers “the single biggest opportunity” September 12-13 June 27th at The for growth and expansion in the mov- ▼ Landmark in West National NATO ie business in decades. He believes with a 3-D will “create an extra dimension Meeting September 18-19 record attendance of that allows movie watchers to enter ▼ 300 members. The into the fi lm,” something they cannot YomYom Kippur event, hosted by achieve in their home theatre systems. September 22 Landmark Theatre’s Mr. Katzenberg has been encouraging ▼ Chief Operating Of- the creative community to participate Autumn Begins Jeffrey Katzenberg, CEO, fi cer, Ted Mundorff in this technology. He is working September 23 DreamWorks Animation SKG treated members to with box-offi ce record breaking di- ▼ a behind the scenes rectors like James Cameron, Steven Columbus Day tour of this newly opened facility. Thanks go to General Spielberg, Robert Zemekis, and Peter October 8 Manager Rita Gattegno who guided associates through the Jackson. After his presentation, he ▼ theatre that of- Sexual Harassment opened up the fers such mod- floor to a ques- Prevention TTrainingraining So. CaliforniaCalifornia - October 9 ern features as tion and answer No. California - October 11 “living room” period. ▼ style auditori- President and ShowEast ums, state of CEO of NATO October 15-18 the art 4K pro- of California/ ▼ jection, and a Nevada, Milt Halloween wine lounge Moritz, followed October 31 giving guests Mr. Katzenberg’s ▼ a place to re- presentation with Daylight Saving Time lax before the Ends an overview of show, and to the past year’s ac- November 4 Daniel Gorski, ▼ tivities. Over the Director of Film Product Seminar last 12 months So. California - November 8 Event Market- the Association No. California - November 13 ing, for his as- ▼ sistance in the See Membership planning of the VeteransVeterans Day Jeffrey Katzenberg, NATO of CA/NV Chairman Raymond W. Syufy Meeting, continuedontinued November 11 meeting. of West Wind Drive-Ins and NATO of CA/NV President Milt Moritz on page 2 NATO of California/Nevada July/August 2007

Membership Meeting, continuedontinued ffromrom pagepage 1 Previews has presented to its members were introduced by Board Chair- is published by the two fi lm product seminars and a man Ray Syufy. National Association of sexual harassment training semi- Kevin Yoder, Chief Operat- Theatre Owners of nar, each one in both /Nevada ing Officer of Nielsen NRG, and , and its presented a recent study focus- 11661 San Vicente Blvd., Suite 830 members have been given the Los Angeles, CA 90049 ing on the increasing challenge Phone: 310/460-2900 opportunity to participate in the the movie industry faces to try Fax: 310/460-2901 scholarship program that awards and gain a piece of the enter- E-mail: Offi [email protected] up to $200,000 a year in scholar- Kevin Yoder, tainment dollar. This power www.NATOCalNev.org COO Nielsen NRG ships to students. Jay Swerdlow, point presentation illustrated OFFICERS Chairman of the Scholarship the growing competition for Milton Moritz Committee, presented the 28 the public’s time and money. President & CEO winners of this year’s scholar- Raymond W. Syufy At the conclusion of the ships to the attendees (see pages Chairman meeting, all attendees were able 3 & 4). Mr. Moritz also an- William F. Hertz, Sr. to view a special presentation ViceVice President nounced the Association has a of the Sony SXRD 4K Digi- David Corwin total of 83 members and associ- Treasurer tal Projector led by Andrew ate members representing 4,113 Bruce Sanborn Stucker from Sony Electronics. Secretary screens in California and Nevada. Andrew Stucker, Director, (See below for more informa- Additionally, members of the Digital Cinema Group, tion.) ▼ BOARD OF DIRECTORS 2007/2008 Board of Directors Sony Electronics Bruce Coleman Brenden Theatres David Corwin Metropolitan Theatres Nora Dashwood Pacifi c Theatres Curtis M. Ewing SonySony 4K PresentationPresentation Regal Entertainment Group As partpart of the SonySony 4K DigitalDigital Cinema presentationpresentation at the Alan Grossberg UltraStar Cinemas NATONATO ofof CA/NVCA/NV membershipmembership meeting,meeting, AndrewAndrew Stucker,Stucker, Director,Director, William F. Hertz, Sr. DigitalDigital Cinema Group,Group, explained that the R200 series is designeddesigned Mann Theatres and built to the DCI Recommended Specifi cations. At 8.8 mil- George Krikorian Krikorian Premiere Cinemas lion pixelspixels – the SXRD 4K system supportssupports two critical needsneeds forfor Scott Lotter the theater owner:owner: a “spotless”“spotless” image on the screenscreen and a distinctdistinct Paradise Cinemas visual experience from home theatre Ted Mundorff TheThe R200R200 seriesseries SXRDSXRD 4K4K projectionprojection systemsystem waswas designeddesigned forfor Frank Rimkus brightness ranges – 10K lumen (for scrscreenseens 40 feet and smasmaller)ller) Galaxy Theatres and 18K lumen (40 feet and larger). All functions for security,security, Bruce Sanborn softwaresoftware andand hardwarehardware interoperability,interoperability, encodingencoding andand decodingdecoding areare The Movie Experience inherent in the system. Hal Sawyer Cinemark USA The system includes the LMT100 Media Block (JPEG2000 Raymond W. Syufy WestWest WindWind Drive-Ins compression), server, raid and UPS. Security requirements are satis- fi ed via the Cavity Security System (CSS) – a FIIPS certifi ed and DCI endorsed system. Kim Zolna CinemaStar Luxury Theaters The demonstration included clips from two 4K rendered movies: “Baraka” and “Mystic India” and ❦ a 2K trailer was also shown to demonstrate compliance with the DCI specifi cation that all projectors Jerome A. Forman Chairman Emeritus be capable of 4K and 2K DCP exhibition. ❦ Sony will start the installation of the R200 series this summer with Muvico Theatres and, con- Charlene Sievers Director, Member Services tinuing into the Fall with Landmark Theatres. Additional technical and marketing information can be found at www.sony.com/sxrd. ▼

2 NATO of California/Nevada July/August 2007

The NATO of CA/NV Board of Directors

President Milt Moritz; Kim Zolna, CinemaStar Luxury Theaters; Vice-President William F. Hertz Sr., Mann Theatres, Alan Grossberg, Ultrastar Cinemas; Nora Dashwood, Pacifi c Theatres; Frank Rimkus, Galaxy Theatres; Secretary Bruce Sanborn, The Movie Experience; Scott Lotter, Paradise Cinemas; Chairman Raymond W. Syufy, West Wind Drive-Ins; Bruce Coleman, Brenden Theatres; Chairman Emeritus Jerry Forman, Pacifi c Theatres; Hal Sawyer, Cinemark USA; Ted Mundorff, Landmark Theatres; Treasurer David Corwin, Metropolitan Theatres and Curtis M. Ewing, Regal Entertainment Group. Missing from photo is George Krikorian, Krikorian Premiere Theatres.

Hal Sawyer Joins Board of Directors

Hal Sawyer of Cinemark USA was elected by for Pacifi c Theatres for 19 years then joined Cen- the membership to the NATO of California/Nevada tury Theatres where he was promoted to Group VP 2007/2008 Board of Directors in last months’ general of Operations. He remained with Century until it election. was sold to Cinemark USA. Mr. Sawyer, a native Californian, began his ca- He served on the Board of Directors for reer in the theatre business with Blumenfeld Enter- the Variety Club of Northern California for 10 prises/Pacifi c Theatres following a four year stint in years and was Chief Barker of that chapter for the Navy. He remained there through college and by the time two years. he received a bachelors’ degree in Business Administration Mr. Sawyer lives in Northern California with his wife of the movie business was in his blood. He continued working 31 years and their three daughters.

NATO of CA/NV Tops $1 Million in Scholarship Awards With the presentation of scholarships to this years’ 28 students theatres from 12 member companies; 18 of the winners are fi eld the National Association of Theatre Owners of California/Nevada level employees and two are dependents, a manager’s son and the has awarded over one million dollars to deserving scholars since husband of another manager. The one thing these 20 winners (see the inception of its scholarship program in 1996. page 4) have in common is the scholarship award of $7,500.00 Twenty winners were selected in the fi eld and dependent that each of them will receive. scholarship program. These scholars represented 17 different See Scholarship, continuedontinued oonn ppageage 4

3 NATO of California/Nevada July/August 2007

Scholarship, continuedontinued ffromrom pagepage 3 Scholar Employer Circuit & Theatre Name Will Attend in Fall Liz Bartz Regal’s Edwards San Marcos 18 Theatre State Univ. Jennifer Chappell AMC Saratoga 14 University of Arizona Amy Dell Regal’s Corona Crossings 18 UC Riverside Kelly Erickson Regal’s Mira Mesa 18 UC Kevin Flores Fallon Theatre University of Oregon Lauren Gutierrez Regal’s UA Faire 10 Theatre CSU Fresno Alexa Rae Heter Cal Gran Theatres’ Movies Lompoc UC Santa Barbara Courtney Innes Brenden Theatres’ Vacaville 16 Brigham Young University Chelsea Kendrick The Movie Experience at Cal Oaks University of San Francisco Anna Lecker Fallon Theatres University of Nevada Reno Adriana Mendez Pacific’s Culver Stadium 12 UCLA Stacy Moon Feather River Cinemas Butte College Amy Nygren Fallon Theatres University of Nevada Reno Alexandra Pearce Fallon Theatres University of Nevada Reno Justin Peterson Wife is manager at Regal’s Edwards Long Beach 26 CSU Long Beach Karly Scaletti Sierra Theatres’ Sutton Cinemas Humboldt State University Martin Schular UltraStar Cinemas’ Chula Vista 10 San Diego State University Nicolas Sophiea Father manages Landmark’s California Theatre University of Puget Sound Cindy Von Quednow Mann’s Chinese 6 Theatre CSU Northridge Mercedez Wallace Pacific’s Gaslamp 15 San Diego State University

Members of the scholarship committee met in June to select the winners of the members’ scholarship program after spending hours on their own evaluating and scoring the many applications. Sincere ap- preciation goes to (standing L-R) Mark Bastian, ; Charlene Sievers, NATO of CA/NV; Kim Zolna, CinemaStar Luxury Theaters; Damon Rubio, UltraStar Cinemas, Jay Reisbaum, Laemmle Theatres; Paul Richardson, Sundance Cinemas; Van Maroevich, MOC Insurance and Gary Richardson, The Movie Experience. (Sitting L-R) David Corwin, Metropolitan Theatres; Janet Grumer, Davis Wright Tremaine, LLP; Bruce Wren, Regal Entertainment Group and Annie Casaburi, Krikorian Premiere Theatres, a 1999 scholarship recipient. (Jay Swerdlow, Pacifi c Theatres missing from photo).

Fellowships in the amount of $6,250 each were Recipients of scholarship awards awarded to 8 students; four attend the UCLA School from the USC Fund for Student Sup- of Theater Film and Television and four are from the port are pictured here at the Associa- USC School of Cinematic Arts. tion’s membership meeting.

Jay Swerdlow, scholarship chairman, with Pooya Ghobadpour, Animation.

Pictured with NATO of CA/NV board member Ted Mundorff (L) and President Milt Moritz (R) are UCLA Fellowship in Film award winners Ben Peyser, Directing/ Production program; Jacqueline Jirka, Animation; and Christine Berry, Production, and Amelia Oscar Hernandez, Peter Stark PhilipPhilip Levie, ProducersProducers Program.Program. MissingMissing fromfrom photo is Guimarin, Critical Studies frame Program, with NATO of CA/NV Xochitl Dorsey, Directing/Production. Milt Moritz President Milt Moritz

4 NATO of California/Nevada July/August 2007

errant old maid.) But according to Smith, it wasn’t Make It a Large for a Quarter More? long before theater owners recognized popcorn’s lucrative promise and began selling it in-house. Early A short history of concession stands popcorn popping machines had created disagreeable, As reprinted from Slate Magazine burning odors, but by the 1930s, the technology had What movie snack you choose to indulge in is not a decision to treat lightly. When improved. And because popcorn was so cheap—the- else is it socially acceptable to consume 8 ounces of Reese’s Pieces by yourself? And aters could sell it for 10 cents a bag and still turn a yet few among us spend much time dithering at the concession stand. Maybe you’re nice profi t—it was a treat that even cash-strapped a Raisinets guy. Or perhaps you prefer the salty magic of popcorn. Elaine Benes is a Americans could manage to splurge on. Jujyfruits kind of gal. Me, I’m a Red Vines person trapped in a Twizzlers world. Eager to avoid the mistakes of their predeces- Whatever our concession allegiances, they tend to be deeply ingrained. And sors, theater builders of the 1930s constructed more for most, a trip to Live Free or Die Hard won’t be complete without some good- humble neighborhood houses, and with concessions ies, even if it’s the kind of goody we might otherwise avoid—particularly at such becoming a bigger part of the business, the candy egregious prices. How exactly did we form this cultural habit? Today, concessions counter became an architectural consideration. The- are the lifeblood of the theater business: According to the National Association aters still hoping to appeal to highbrow customers of Theatre Owners, they account for approximately 40 percent of theaters’ net offered homemade bonbons, chocolates, and candy revenue. But it wasn’t always this way. apples, but as mass production grew more preva- lent, an abundance of newer candies—Jujubes and In 1905, the advent of nickelodeon theaters changed the landscape of American Jujyfruits, Baby Ruths, Raisinets, Milk Duds, and entertainment, which was still dominated by live performances, from stage plays to others—emerged on the scene. vaudeville. By 1907, around 3,000 nickelodeon theaters had opened, and by 1914 an estimated 27 percent of Americans were going to the movies every week. Candy suffered a setback during World War II, however, when sugar was rationed. Popcorn Concessions were not sold inside nickelodeons, but snack bars and candy production, on the other hand, was given the go- shops frequently fl anked the theaters, and independent popcorn and peanut ahead by the War Production Board because of its vendors hawked their goods in the theater aisles. It didn’t take much to entice health benefi ts and popularity. Popcorn fl ourished, people with popcorn, an already immensely popular treat—they delighted in its solidifying its hold over the concession stand. transformation from kernel to pop, and were enchanted by its bewitching aroma. According to Andrew F. Smith’s excellent social history, Popped Culture, popcorn After the war, in the mid- to late-1940s, theater vendors had been tantalizing customers since the 1840s, appearing at pretty much owners grappled with another threat—television— any crowded event—fairs, rallies, you name it. that made it more important than ever to capitalize on snack sales. According to Maggie Valentine’s But theater owners had yet to realize just how lucrative concessions could The Show Starts on the Sidewalk, theater owners be. Far from embracing food sales, many were downright hostile toward them, were successful in their efforts: From 1948 to 1956, particularly as nickelodeons gave way to the fancier movie houses of the teens and despite a 50 percent decrease in theater attendance, ‘20s. During those two decades, in an effort to enhance the moviegoing experi- concession sales increased fortyfold. The end of the ence, ambitious showmen constructed opulent movie palaces, like Sid Grauman’s war meant a return to sugar. Soda fl owed freely, and Chinese Theater in Los Angeles, which opened in 1927. These palaces, some of candy counters tempted moviegoers with Goobers, which cost millions to build, could rival the sophistication of European opera Sno-Caps, Chuckles, and Black Crows, as well as houses. Appointed with expensive antiques, marble columns, bejeweled chande- newer delicacies such as Junior Mints and M&Ms. liers, and even perfume sprayed into common spaces, they transported moviegoers to another world. Yet it was a world without munchies. Theaters now gave concession stands prime placement in their lobbies, and inventive sales cam- Movie theater owners wanted their venues to remain upscale, free from the paigns took off in an effort to boost profi ts. Valentine chomping of snacks you’d fi nd at burlesque shows. They also wanted their plush says theaters adopted the up-sell, now so common in theaters garbage-free. But as in the nickelodeon days, entrepreneurial vendors sold the fast-food business, way back in the ‘50s. Rather snacks outside. Popcorn kernels and candy wrappers ended up littering theaters than simply ask, “May I help you?” smiling attendants despite owners’ best efforts to keep food out. were instructed to push the higher margin merchan- Then came the Great Depression. Squeezed like everyone else, palace owners dise and suggest additional purchases. As Valentine sought new sources of revenue. Some deigned to install candy dispensers, and writes, “ ‘Will that be a large?’ proved a better response others leased lobby space to popcorn vendors. (Owners did, however, hold the to a drink or popcorn order than ‘Right away.’” line against peanuts, whose messy shells were even more of a nuisance than the See Concession, continued on page 6

5 NATO of California/Nevada July/August 2007

Concession, continued fromfrom page 5 Today, movie houses are continu- ally expanding their offerings. Newer- fangled candies—Sour Patch Kids, Gummi Bears, and others—which appeal to children, have largely ousted fruity mainstays such as Dots. Compa- nies have capitalized on the moviegoing crowds by morphing large candy bars The Key to D-Cinema into shareable, bite-size candy more ByBy KenKen Jacquart,Jacquart, CinemaCinema ProductProduct Manager;Manager; MotionMotion PicturePicture Division,Division, DolbyDolby LaboratoriesLaboratories Inc.Inc. suitable for the movies, like Nestlé’s Most all D-cinema movie content is encrypted (except the trailers). Simply put, this Buncha Crunch. means it cannot be played while it is encrypted. For the most part, D-cinema movies are Movie theaters have of course also distributed on hard-drives. They are entirely secure. The encryption method that is used branched out, serving chicken fi ngers renders it completely useless to anyone that may get their hands on it who may have less and chili cheese fries to complement than pure motives. The statistical odds of breaking this encryption method are mind bog- standard snacks. Landmark Theatres, gling. I have read that the “brute force” method to crack this encryption could take anywhere which specializes in independent fi lms, between 10 trillion and 149 trillion years. Yes, I do believe the DVD will be out by then. appeals to foodies by offering local This powerful encryption allows for secure distribution of the content regardless of the path items, such as hot dogs served with it takes to your theatre. homemade relish on fresh La Brea Once the content is received at the theatre, it is loaded into the D-cinema server for Bakery buns. And more theaters are playback. Even at this point, the content is still encrypted and cannot be played back yet. aiming to capture older crowds with The “Keys” are needed to unlock the content. Think of the key as an electronic fi le. Typically reserved seating, alcohol, full-service it is delivered on a USB “thumb drive” that is inserted into the USB port of the D-cinema restaurants, and other amenities. server. You may have to navigate the server menus to actually load the key fi les (also referred Still, the old standbys are the real to as Licenses, or KDM’s) which then unlock the movie. moneymakers. We may sigh when the An important notation about loading keys (Licenses) kid behind the counter solicits that $9 is that a key is designed to work in a specifi c server, and for a small Coke and a medium pop- no other. Therefore, if a pirate were to somehow get a D- corn, but traditional concessions are by cinema server, and then somehow get a hard-drive with an now inextricably linked to the movie- encrypted movie, and then miraculously manage to get a going experience. Not only is there the key to that movie, it would still be 100 percent useless! Each kid-in-a-candy-store excitement—here’s and every D-cinema server that is installed in a theatre is one place where it’s still safe to gorge on “registered” with all of the “Key Distributors” and each key junk food—but the smell of popcorn that is made will only work on the specifi c server that it was assigned to and not any other. that pervades every movie theater can There are four Key Distribution companies in the US today. They are Dolby Laboratories, bubble up nostalgia in even the most Technicolor, Deluxe, and Access IT. curmudgeonly customer. A trip to the concession stand might elicit memories The Key Distribution companies will distribute the keys (Licenses) to your theatre on of a fi rst date—holding her hand, greasy a USB thumb-drive (or email in an emergency) with all of the keys loaded for your entire with popcorn, in the dark theater, or the complex. Since they know which servers you have (because they were registered during in- tug of your teeth on the licorice sticks stallation), they can put all the keys for your complex on the single USB drive. you ordered as a kid, or the Good & If by chance you ever need to replace your server with another, the installer will have Plenty your grandmother used to buy to immediately register it with the Key Distributor. Then, not only will you need to re-load you on your Saturday trips to the mov- the movie content, but you will need new keys for the movie (because the new replacement ies. What’s $9 for that? ▼ server has a different registration). This is an important notation to remember! ▼

Do you have a question about the operations of your booth? Feel free to Jill Hunter Pellettieri is submit questions or suggestions for upcoming Tech Tips to [email protected]. Slate’s managing editor. We look forward to hearing from you.

6 NATO of California/Nevada July/August 2007

The Ninth Circuit’s Opinion in Doran v. Del Taco

by Gregory F. Hurley, Chair of Litigation; time. Had it received such a notice, Del Taco might have cured GT Orange County the problem, thus eliminating the need for litigation. Accord- ingly, the Court could not fi nd the lawsuit was necessary. Thus, NATO of California/Nevada (NATO) an award of attorneys’ fees was not justifi ed. had joined many other regional and national trade groups in fi ling an amicus brief in the More specifi cally, the trial Court found ADA violations but Ninth U.S. Circuit Court of Appeal in the refused to award the plaintiff attorneys fees because the trial court case Doran vs. Del Taco, Inc. (373 F. Supp. found that fees could only be awarded to the plaintiff under the 2d 1028.). The plaintiff (Doran) in that case had taken an theory that the plaintiff was acting as a “private attorney general” appeal of the trial court’s denial of his demand for attorney’s and that to get fees the plaintiff had to behave as a reasonable fees under state law ( The California Disabled private attorney general would. The Court state Persons Act; Civil Code Section 54, et seq. and that an attorney general would not litigate a case the Unruh Civil Rights Act Civil Code Section without fi rst contacting the business and giving 51, et seq.) and federal law ( the Americans with them an opportunity to cure any defect. Disabilities Act). In an “opinion The Ninth Circuit reversed. Their opinion The trial court denied Doran attorneys simply says that the trial court could deny fees fees on the basis that he failed to provide the extremely critical but had to follow the fee analysis set forth in the business any pre-litigation notice prior to fi ling precedent described in the Norris case, 191 F3d th his suit. NATO and the other trade groups that of “certain 1043 (9 Cir 1999)). In many ways the Ninth joined this appeal supporting a requirement that lawyers” who Circuits opinion in Doran can be very helpful to ADA plaintiffs at least attempt to contact busi- businesses. The Court did NOT say that plaintiff nesses before suing them and demanding tens have “distorted” was entitled to any fees. The Court made it clear of thousands of dollars in attorneys fees. that the plaintiff could be denied all or most of the ADA into “a his fees. The Court just asked the trial court to The Ninth Circuit reversed the trial court undertake the analysis required by Norris. A literalliteral and remanded the case for further analysis. Sig- cynical money- reading of Norris makesmakes itit clearclear thatthat thethe CourtCourt nifi cantly, the Ninth Circuit did NOT say that would allow a reduction in fees because of failure Doran was entitled to any fees or that his fees making scheme,” to give pre-litigation notice. It would just require could not be limited or denied. The Ninth Circuit the court denied more work by a trial court in evaluating fees and only required the trial court to specify and analyze quantifying any entitlement to fees. Doran’s fee demand under existing precedent. Doran’s claim for While the Ninth Circuit did not mention Doran, a paraplegic, sued the Del Taco attorneys’ fees. the injustice visited upon businesses by the plain- restaurant chain in federal district court for viola- tiffs bar’s demand for hundreds of thousands of tions of the Americans with Disabilities Act and dollars annually for prosecuting thousands of related California laws, alleging that architectural “drive by” ADA lawsuits. The Court did leave barriers at a Del Taco restaurant had denied him ” businesses the tools to restrict or deny the fees full and equal access there. The case settled: Doran released his these plaintiffs can recover by showing that the plaintiffs accom- claims for equitable relief in exchange for Del Taco’s promise to plished nothing through their litigation that could not have been remove the barriers and pay him $4,000 in damages. achieved by negotiation. ▼ Pursuant to the settlement, the court ruled on Doran’s request for attorneys’ fees of nearly $40,000. In an opinion Mr. Hurley is a shareholder and chair of the litigation extremely critical of “certain lawyers” who have “distorted” the department for Greenberg Traurig’s Orange County offi ce. ADA into “a cynical money-making scheme,” the court denied He can be reached at [email protected] or (714) 708- Doran’s claim for attorneys’ fees. Before fi ling suit, Doran had 6614 . He specializes in defending federal class action claims not given Del Taco an unambiguous warning notice detailing including claims under the ADA and the Fair and Accurate the nature of the claimed violation and warning of the need for a Credit Transaction (FACTA). lawsuit if Del Taco were not to fi x the defect within a reasonable

7 NATO of California/Nevada July/August 2007

S T A T I Exhibitor Relations Contact Information Top 50 Grossing Theatres Nationwide* Rank Circuit Theatre City and State Buena Vista 1 AMC Empire 25 New York, NY Greg Misa ...... [email protected] 2 AMC Burbank 30 Burbank, CA One sheets & trailers can be ordered from Technicolor 3 AMC Lincoln Square 13 New York, NY 4 Muvico Egyptian 24 Hanover, MD Focus Features 5 Pacifi c Grove Stadium 14 Los Angeles, CA Eric Carr ...... (818) 777-8840 ...... [email protected] 6 Regal Irvine Spectrum 21 Irvine, CA Jonathan Wu ...... (818) 777-9460 ...... [email protected] 7 Regal Long Beach Stadium 26 Long Beach, CA Brian Flanagan ...... (818) 733-2876 ...... brian.fl [email protected] 8 Regal Hacienda Crossings 20 Dublin, CA 9 AMC Block 30 Orange, CA Fox/Fox Searchlight 10 Regal Fresno Stadium 21 Fresno, CA Fox Fulfi llment 11 AMC Pleasure Island 24 Lake Buena Vista, FL Materials Hotline 800-FOX-0010 Materials Fax line 661-702-5154 12 Regal Union Square 14 New York, NY www.FoxExhibitor.com 13 Cinemark Century 25 Union City, CA 14 Cinemark Daly City 20 Daly City, CA FOX REWARDS 15 Pacifi c Arclight Hollywood 15 Hollywood, CA Fox Rewards Enrollment & Hotline 16 AMC 24 Aventura, FL 866-FOX-RULES 17 Muvico Paradise Park 24 Davie, FL www.FoxRewards.com 18 AMC Tysons Corner 16 Mc Lean, VA 19 Cinemark Rio 24 Albuquerque, NM Lions Gate Entertainment 20 AMC Palisades 21 West Nyack, NY Mike Polydoros (310) 255-3719 ...... [email protected] 21 Regal Ontario Palace 22 Ontario, CA Demetri Panos (310) 255-4038 ...... [email protected] 22 Muvico Palace 20 Boca Raton, FL Fax: (310) 255-3730 23 AMC Neshaminy 24 Bensalem, PA New Line 24 Regal Mira Mesa Stadium 18 San Diego, CA [email protected] [email protected] 25 AMC River East 21 , IL [email protected] 26 AMC Gulf Pointe 30 , TX 27 AMC Century City 15 Century City, CA Paramount Pictures/DreamWorks 28 Regal E-Walk 13 Times Square Eric Tabak ...... (323) 956-4836 ...... [email protected] 29 Pacifi c Winnetka All Stadium 21 Chatsworth, CA 30 AMC 15 San Francisco, CA Sony Pictures 31 AMC Boston Common 19 Boston, MA Southern California and Nevada 32 Nat’l Amuse Bridge De Lux 17 Westchester, CA Vinele Grana - (310) 244-3037 ...... [email protected] 33 AMC Deer Valley 30 Phoenix, AZ Northern California 34 Regal South Gate Stadium 20 South Gate, CA Christian Arenas - (310) 244-3045 ...... [email protected] 35 AMC Sunset Place 24 South Miami, FL All materials can be ordered at www.sonypicturesreleasing.com 36 AMC Mission Valley 20 San Diego, CA or by phone: 877/Deluxe6 37 AMC Willowbrook 24 Houston, TX 38 Regal Sheepshead Bay 14 Brooklyn, NY Universal 39 Regal Marq*E Stadium 23 Houston, TX www.exhibitorrelations.com 40 Regal New Roc City 18 New Rochelle, NY Cynthia Orellana ...... (818) 777-0096 ...... [email protected] 41 AMC Westminster 24 Broomfi eld, CO Rebecca Jansson ...... (818) 777-0011 ...... [email protected] 42 AMC Clifton Commons 16 Clifton, NY 43 AMC Mercado 20 Santa Clara, CA Warner Bros/Warner Independent 44 AMC 30 Ontario, CA Bill Smith ...... [email protected] 45 Harkins 24 Tempe, AZ Jesse Chow ...... [email protected] 46 Cinemark Oakridge 20 San Jose, CA 47 Harkins Superstition Springs 25 Mesa, AZ The Weinstein Company 48 AMC White Marsh 16 , MD Roe Campo ...... [email protected] 49 Regal 20 Buford, GA Onesheets and trailers can be ordered from Technicolor 50 Regal Greenway Plaza Stadium 24 Houston, TX

8 NATO of California/Nevada July/August 2007

S T I C S Top 20 California Theatres Top 25 Grossing California Theatres* Per Screen Average*Average* Rank in Theatre and Per Screen Theatre and State Circuit Screen Count City Rank Circ Screen Count City 1 AMC Burbank 30 Burbank 1 De Anza Van Buren 3 DI Riverside 2 Pacifi c Grove Stadium 14 Los Angeles 2 Pacifi c Grove Stadium 14 Los Angeles 3 Pacifi c ArcLight Hollywood 15 Hollywood 3 Regal Irvine Spectrum 21 Irvine 4 De Anza South Bay Triple DI 3 San Diego 4 Regal Long Beach Stadium 26 Long Beach 5 AMC Century City 15 Century City 6 AMC Metreon 15 San Francisco 5 Regal Hacienda Crossings 20 Dublin 7 Regal Hacienda Crossings 20 Dublin 6 AMC Block 30 Orange 8 Regal Irvine Spectrum 21 Irvine 9 AMC Santa Monica 7 Santa Monica 7 Regal Fresno Stadium 21 Fresno 10 Regal Fresno Stadium 21 Fresno 8 Cinemark Century 25 Union City 11 Regal Valencia Stadium 12 Santa Clarita 12 Nat’l Amuse Bridge De Lux 17 Westchester 9 Cinemark Daly City 20 Daly City 13 Cinemark Daly City 20 Daly City 10 Pacifi c Arclight Hollywood 15 Hollywood 14 De Anza Mission Tiki 4 DI Pomona 15 Regal Mira Mesa Stadium 18 San Diego 11 Regal Ontario Palace 22 Ontario 16 AMC Burbank 30 Burbank 12 Regal Mira Mesa Stadium 18 San Diego 17 Regal Temecula Stadium 15 Temecula 18 AMC Promenade 16 Woodland Hills 13 AMC Century City 15 Century City 19 Regal Long Beach Stadium 26 Long Beach 14 Pacifi c Winnetka All Stadium 21 Chatsworth 20 AMC Victoria Gardens 12 Rancho Cucamonga 15 Nat’l Amuse Bridge De Lux 17 Westchester 16 AMC Metreon 15 San Francisco Top 15 Grossing Nevada Theatres* 17 Regal South Gate Stadium 20 South Gate Rank in State Circuit Theatre City 18 AMC Mission Valley 20 San Diego 1 Regal Red Rock Stadium 16 Las Vegas 19 AMC Mercado 20 Santa Clara 2 Cinemark Santa Fe Station 16 Las Vegas 20 AMC Ontario Mills 30 Ontario 3 Regal Texas 18 Las Vegas 4 Cinemark Park Lane 16 Reno 21 Cinemark Oakridge 20 San Jose 5 Regal Sunset Station 13 Henderson 22 AMC Citywalk Stadium 19 Universal City 6 Brenden Palms 14 Las Vegas 7 Cinemark Orleans 18 Las Vegas 23 Pacifi c Galleria Stadium 21 Sherman Oaks 8 Cinemark Century 14 Sparks 24 Cinemark Century 20 Huntington Bch. 9 Regal Green Valley 10 Henderson 10 Cinemark Sam’s Town 18 Las Vegas 25 AMC Puente Hills 20 Rowland Heights 11 Cinemark South Coast 16 Las Vegas 12 Galaxy Galaxy Cannery 16 Las Vegas * Statistics based on the period of January 5 13 Regal Colonnade 14 Las Vegas through July 10, 2007 14 Regal Village Square 18 Las Vegas 15 Cinemark Riverside 12 Reno

9 National Association of Theatre Owners of California/Nevada 11661 San Vicente Blvd., Suite 830, Los Angeles, CA 90049

INSIDE PREVIEWS

Record Attendance at Membership Meeting

•

Hal Sawyer Joins Board of Directors

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NATO of CA/NV ADDRESS SERVICE REQUESTED Tops $1M in Scholarship Awards

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Sony SXRD 4K System Citizen Kane AgainAgain

• Voted Top Film Ever The American Film Institute has again named The Ninth Circuit’s the 1941 Orson Welles classic Citizen Kane the Opinion in best fi lm of all time. Many other fi lms listed in the Doran v. Del Taco Institute’s original “AFI’s 100 years ... 100 Mov- ies” ten years ago have changed rankings or have • been eliminated, the AFI disclosed. For example, Martin Scorsese’s Raging Bull mmovedoved ttoo NNo.o. 4 ffromrom Make It A Large for No. 24. Alfred Hitchcock’s Vertigo jumped to No. a Quarter More? 9 from No. 61. The second- and third-place fi lms switched position, with The Godfather moving up • one place and Casablanca moving down. Others in the top ten were also rearranged. For example, Citizen Kane Again Singin’ in the Rain jumped to No. 5 from No. 10; Voted Top Film Ever Gone With the Wind dropped to No. 6 from No. 4; Lawrence of Arabia fell to No. 7 from No. 5. Only • four fi lms that were released since the original was compiled in 1997 made the new list: The Lord of Technical Corner the Rings: The Fellowship of the Ring at No. 50; The Key to D-Cinema Saving Private Ryan at No. 71; Titanic at No. 83; and The Sixth Sense at No. 89.