Roanoke's Future?
FOR THE UP AND COMING AND ALREADY ARRIVED $3 • ISSUE 49 • OCTOBER 2012 vbFRONT.com Roanoke’s Emma Duncan, Future? Age 4, Roanoke WELCOME to the FRONT Que sera, sera. Whatever will be, will be. In the Hitchcock classic “The Man Who Knew Too Much,” Doris Day sings the French lyric, answering a young child's question on what he will grow up to become. Apparently, Doris is not concerned; which is understandable, since she's delighted at this point to have a child who is alive, instead of missing, abducted, or dead. Waylon Jennings, however, shares a different perspective. Mommas, don't let your babies grow up to be cowboys. And so we come to Roanoke, Virginia, and the greater Roanoke region, New River Valley, and southwestern Virginia. Roanoke was a railroad town. So much so, that it wasn't until the early 1980s that even the most diehard railroaders could finally admit the designation no longer applied. Ever since then, people have wanted to claim another leading industry to characterize the Star City. Fiber optics? (Thanks to a slew of spinoffs from ITT.) Distribution and mail order? (Home Shopping Network, Orvis, etc.) Financial services? (No way to catch up there.) R&D? Hmmm... (Maybe on the medical front.) Virginia Tech Carilion Research Institute shows promise. For one thing, it's bigger than just Roanoke proper, with its direct tie-in to Blacksburg and Virginia Tech. But there are other projections and forecasts at play, including economic viability and sustainable employment. We talked to the architects and torchbearers. Now all we need is a song with some catchy lyrics.
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