Chocolate Gifts for Everyone This Christmas - Exclusive Gift Ideas to Keep Everyone's Taste Buds Tingling Submitted By: Ketchum Tuesday, 31 October 2006

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Chocolate Gifts for everyone this Christmas - Exclusive gift ideas to keep everyone's taste buds tingling Submitted by: Ketchum Tuesday, 31 October 2006

CHOCOLATE GIFTS FOR EVERYONE THIS CHRISTMAS Exclusive gift ideas to keep everyone’s taste buds tingling Research conducted by the makers of chocolate favourites including MARS®, MALTESERS® and CELEBRATIONS® reveals that there are two very distinct mindsets in the run up to Christmas. Families with young children have been found to get so excited about Christmas that a staggering 22 million people across the country start gift shopping as early as September . In contrast, busy young professionals are leaving it to the eleventh hour – clocking up 40% of all Christmas sales just a week before the big day. So whether you’re organised in autumn or cramped by the crowds on Christmas Eve, chocolate can make the ideal last-minute or extra gift for whoever you’re buying for! Hitting the shelves this year will be a brand new range of chocolate treats exclusively for Christmas. MARS, MARS® DELIGHT™ and GALAXY® RIPPLE® have been gift-wrapped into sleek new ‘Cubes’. Each Cube contains between 10 and 12 fun-size bars and will appeal to everyone. Once opened, the Cubes extend out into a serving bowl - making them an excellent sharing-gift to take along when visiting friends and family over the festive period. Exclusively sold during the period running up to Christmas, the MARS, MARS DELIGHT and GALAXY RIPPLE Cubes provide the perfect gift solution for those hard-to-buy-for dads, uncles and sisters and what’s more, their compact style makes them the ultimate top-up gift or stocking filler. Alongside the new Cubes, GALAXY MINSTRELS®, SKITTLES®, REVELS®, and MALTESERS ‘Tubes’ have been given a festive make-over. Last year the fun Tubes proved a huge success as a perfect gift for friends and family and their new Christmas design is set to send them soaring into stockings. For the ultimate sweet-sharing experience, why not treat your loved ones to the popular box of chocolates, CELEBRATIONS. CELEBRATIONS creates an infectious good mood that bonds the group and the sparkling mix of favourite brands means there’s something for everyone! CELEBRATIONS is perfect for any occasion, whether intimate or large, with their different box sizes (Mini, Small and Large). While the Large box allows you to be generous when (begrudgingly!) having to share with the whole dinner table, the Mini carton allows a little well-deserved self-indulgence or a token gift for a work colleague. - Ends - Notes to Editors: For further media information, samples or images, please contact Ketchum:

Page 1 Vicky Atkins / 0207 611 3526 / [email protected] Emma Wiseman / 0207 611 3622 / [email protected] MARS®, MARS DELIGHT®, CELEBRATIONS®, SKITTLES®, REVELS®, MALTESERS®, GALAXY®, GALAXY RIPPLE® are registered trademarks of Masterfoods. MARS Cube, containing 12 fun-size MARS bars, RRP £2.49 MARS DELIGHT, containing 12 fun-size MARS DELIGHT bars, RRP £2.49 GALAXY RIPPLE Cube, containing 10 fun-size GALAXY RIPPLE bars, RRP £2.49 GALAXY MINSTRELS, SKITTLES, REVELS and MALTESERS Tube, RRP £1.39 CELEBRATIONS Large Carton, RRP £4.25 CELEBRATIONS Small Carton, RRP £2.69 CELEBRATIONS Mini Carton, RRP £0.99 CELEBRATIONS Champagne Bottle, RRP £4.99 Products available in all major retailers.

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