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1935. Babsonian ....... ... ... .. '.: "'~ ' ' : .......:: .. ... .. ....... .. ..•... : ............ :;: .. · • .. •• • .. •• ...• .. N. ; .... .. ....... , . ..... ....... .; . .. .. " ' ~ ;' '' '' - .. ... : " .... ......: ...~ . ... ; ..... : ...•. , . ~ ..... r.". .4J ··"··"·:· ............. .' ''. ~ ' . ; : ; ' . .. : :.~ ./.: ..... •• J •. : ••• • .......:.: .. ~ ..: ... ...: . ...... ..:.~ .... : . •. • : .A.·. •.. · ...... '. '. ~ . .... .. .. ~.' ...... ~ -...... -......: ... .. .. ... .., . ... " .. .. , ..., .................... .. ........ -........... -.. .- . ..... .. ................ , ..... : ........., . .; ... d': (-..' ~" O~-­--- BABSONIAN 1 9 3 5 I ~. BABSONIAN j .! o 'r ~ I The Yearbook of Babson Institute Babson Park Massachusetts --------- - BABSONIAN THE purpose of this book IS to reduce to something tangible those intangible experIences, aSSOClatlons and human concans which are so meaningful to those who have lived and worked for a time at this school. If, In future years, a glance through these pages recalls memones long smoldering In our Inner conSCiousness, the purpose of this book will be fLlI fi lied. ST AFF I~ rI I / {J r- 111- (; II It' / J) .\ \ II) J>. nI SII () I' , 1R. .J tlrer/lslllll .1/ {/lllIll,'r ROBERT K. LE\\'IS A ssocla/I' !';c/I/ () I" J()II:'\ P. \1.\(;l · IIU-:, JR. R /I 51 II I'JJ .1/(/ II {If/er BIR(;E S. TII()\II''-;()'' .Irs' / n /1.\ I II ('J ( .1/ (/ II flile I" CL · l.n: l~ H . GRIHI:,\ ,In'/ .1d1'('I"/I.\lllfl .I/flllllllt'l" C]. EIUC FI.I.S\\·()InII Class IIls/ol"lflli err. \ I{ I. LS H. \ rc f,- E:,\ :'\ E Y jJ/U )iu!/l"lIplllr J~dl/ol" FR.\" K. K. LOCKI: GEORGE W. COLEMAN George W. Coleman ass umed [he Presidency of Babson Insrirure in [he fall of 1921. The Ins[iture was rhen entering upon ir s rlmJ yelr anJ occupieJ :t si ngle bmk bllilJing on \X/ashinglOn Srree[ in Wellt-sley Hills. Since [hen [here has sprung inlO being (h e beJu[iful g roup of buildings ser In (he equally be:turiful backgrounJ rh:H is Babson Park. One builJing, [he Coleman Map BuilJing, bears rh e name of [he man who hJS giv en so unsparingly of his rime :tnJ eflores 10 (he growrh of rhe I nsrirure. ThroughoLIC [he stxty-eig h[ years of hi s life, borh in IllS business career and to his recrearions, Dr. Cokman h:ls merireJ dI e nJme of one who loves his fellow-men. Among his possessions he numbers many rribures 10 [he high es[eem in which rh ey holJ him. Admirers elecreJ him PresiJent of rhe Associa[ed AJvertising Clubs of America, Ddegare-ilr-lJrge 10 rhe Republican Narional Convcnlion in 1y 1 I, :tnJ PresiJent of rhe BoslOn Ciry Cou ncil in 1y 15. On fcbru:\ry 23, 1')08 , W :\S helJ rhe firsr meering of [he [:orJ Hall Forum of which Dr. Coleman was founJer. The ForuIll WJS es[ablisheJ "for gooJ lel­ lowshlf), for moral :lnJ inlelleuual srimu larion wirhour prejudice co race, creed or cl ass. " One hundred an d fifry :l((enJ ed ciur first Sunday evening. Since [hen forJ Hall has become a BoslOn insrirurion :tnJ rwelve hundred comprise rh e usual a[rend:lnce . On rhe rwencierh annlvers.IfY of rhe Forum, Dr. Coleman received a volume of more ciLln four hunJred resrimoni:ti le([ers from oursranJ­ Ing men and women. Honesry, frankness :tnd rhe Sl)irir of f.tir pLty are dominan( in rhis remark­ able pe rso naliry. Dr. Cokman IS inrense ly hUIlUll. Ht gives rhe impression of haying in some manner cII)rured se nClm en[ S and feelings rlllr are universa l. He seldom misses an oppo[[uniry ro ;wend rht circus where his infecrious chuckle is rhe deliglH of rhose :tbour him. On hi s rrip co rhe Holy bnJ he swam in rhe Jord an :tnd [he Dead Se.!. Dr. C.o leman has :lc,-!uired ciu[ remJC k­ .lble :l biliry of complerc reLtxJrion. Alrhouj.;h his .tuive durics :IS Prcsidenc of B.tbson InSCl[U[ e now celse afrer ne.lr!y fOUf[l'cn years of sc rviu:, hi s inrercs( Will co nrinut. To George W Coleman who so generously :md unspa ringly Ius g ivt;n of himself [Q Babson I nsri(Ure is [his \'o lulnl: ;ttTt((ion~t(ely JedicHtd . '1 ) ) ) "One H'ho never turlled his back but marched breast foru'ard, Net'er doubted clouds tl'ollld break, Never dreamed, though right were t{'orsted, -u:rong l{'ollid triulJlph, Hold Ice fall to iise, are baffled 10 fighl bettel', Sleep 10 wake." "-- ( - RlCHARD KNIGHT AUDITORIUM BRYANT HALL Fht' Clflss 0/ 193.:' 'h: ill 1'1110' a ,world 'lehae Ihl' funlt'st c(Jlllpl'lill'OIl 'lclll rlllt:, .Yaliolls "cill .1/1'11'1' fI!/alllsl lIallOIlS; sl(llt:s 'l('il! slri'l>1' {lllalJI SI sl(llt's; CIIII's 'lelll slrl'r't: (/!)aillsl cilies,' claHl's 'lcill slrl'l'1' a!)aillsl r/aHes,' 'l.chile illdi­ n'ti//als 'l('ill CO lIlllIlI1' 10 cheal fllld kill. ,\'1''1-'1'1' be/ort! ill Ihe hislory 0/ Ihe ('olllltry has it bel'li so dlfficlIll 10 !)I'I allti hold a job as al prt!sl'lIl. 111 titl' yl'ars 10 (Ollie the silllatioll IS bOl/nd tf) b l''lcoJ'Sl'. Ollly IIII'll 'leilit Ihe slrolltjl'sl /allh. Ii Ill' S I h I' {/ II it a II d h a I' £I t'J I I I' a i II ill!1 'le'ill IJI a k I' th e !)radl'. Good /tflbils 'lc ill r01/1I1 /(/1' 1I10rl' Ihall !lood bOllds. YOI/ III I' ll 110'1.'" litillk litis is (/ I! " h 0 () /' Y ," b 1/ I j 1/ S I 'll' a i I a II d S t' /' . ROCER W. BABSON. BABSONIAN 1 9 3 5 ~ --------------- R 0 G [R \,</, 13 A B SON Fl.J fI) lCler I.J f B"bJ'() 1I Iml i l III t' Young me-n in rhe: colkges and businc:ss schools WlLt), are: rhinking more: seriousl), (ILln U'U be-rore. Scholarship ILlS shown a sh'lrp upward (renJ. The 'lp[J:trenr hel[)lc:ssness of our busine:ss as wcll .IS our poliricd leaJers in rhe Ll(e of rhe most acure economic Jisrre:ss Ius awakened rhe ),oung mc:n upon \\hol11 ulrillurel), rhe burden will rcsr. Thtre JI'C becoming incre.lsingl), :lpp.lrenr W rhese l11en certain ifLlI­ [cLlble- rrurhs. The), n:cogni/,c rJur economics ;IS .1 science, juggling ph)'sicII rc:rms of proJuerion 'lnd Jisrriburion, is nor enough. Hum;ln \';llue-s, long nc:glc:([eJ, musr be rtcognizcJ. Economics, ro be c:ife-eri\'(', must include: in irs caicul;l[ions curain sociologic.d and I)s),chologic.rl herors. The hisror), of rhe p.lst Illlnelrtd yc.lrs rakes on new mcrning in rile light of an :lppLlis;r1 of his coumr)' nude b), ;1 grclr AmerlC;ln. Kllph W.lldo Emerson sum[)(:d [Ilis n;l[ion "grl-.lr, Inrclligenr, .lv.lri­ cious, stnsu,r1 Ame-riCl." Young mtn arc: likel), W be discouLlged b), rhe vU)' coml)lexil), of (he: economic 5),sre-111 when rhe), obse[\'C ;1 single dis(Urbing f:lClOr in one corner of (he: globe ctfening ;1 dlslocl[ion in orher Llu.mc:r, Llr removed. Ir is no m),(h (har (he Brirish l)tol)le ,luring rheir rise as ;In ioelusrri;r1 narion in rhe nincreenrh ccnrur), we::re feJ ;lnd clorheJ in (he J\lississil)l)i Vallc:),. Wirh rhis inrcrdel,endence e\'en more nurked lOel.l)" some mel)' feel :t sense of ciefclr. Thus hr [he an;d)'sis ILlS been maJe on one side:: onl),. Too nun)' arc prone ro ;l(cept these neg:l[i\'e [;IC(OI'S withour re::suv;l[ion. Tile), are rile nihilisrs who rna)' ofren be IH:;lrel [0 S;lY, ''Life is life. You ul1'r Jo :lr1)'(hing abour it." The ),oung man who is oprimisric ;lr1J who investig,l[es c lrcfully (he roul si[u:1lion will find much [0 enCOU[;lge him. There ILlS be-en [)ragress, howtver painful or slow, through rhe ytJfS, The), would commit J gLlve el ror who would Jiscredit :lll bankers bCClust of (hl' runsgressions of a few. Too nUll)' [hc:re ;lre who juml) [0 rill' unl- BABSONIAN 1 9 3 5 \ersal from the particular. All business can not be discredited despite the se\"Crity of the crisis. Ne\\spaper headlines scream of bank failures, Sincl:lir Lewis creates a Babbitt and, in many minds, :I false impression is created. Completely o\"Criooked :Ire millions of business men whose efforts to stem the tlcle and "'hose general policies throughout the storm arc deserving of the highest commenclation. They h:l\'e incurred losses, slashed their own incomes to maintain those of their employees. The brighter Side is there if we will only look for it. O\"Cr .1 century ago Benjamin Franklin taught th:lt "honesty is the best policy' and thac "God helps those that help themselves." He belle\ed in self-discipline but only because it offered prospects of imme­ diate reward. Today the Franklin philosophy is not enough. Men .ne passing beyond his practical concepts to ethical concepts. In ethics the theory that "honesty is the best policy" is .\ basic assumption. Economics I,roperly concerns itself with the satisfaction of human \\'lnts. The realization is coming to men e\'erywhere that they benefit most ultimately who intCTI'l'et that doctrine in terms of others, objec­ ti\cly rather than subjccri\"Cly. To such men the policy of li\'e and help live is nor a dream. It is a reality. Finally, certain truths <ll)pear over the horizon, at first dimly descried hur Inescapable. The young man must le:lrn that the final and ~upreme aim of the business man as with all men should be a full life of rich :lnd varied experiences.
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